Young and Profiting with Hala Taha - Dr. Jeff Spencer: Ultimate Goal Setting | E179

Episode Date: July 18, 2022

Do you set goals and struggle to achieve them? Today’s guest, Dr. Jeff Spencer has the solution. Jeff is a former Olympian, renowned chiropractor, and one of the world’s leading experts on elite p...erformance who has spent decades working with leading athletes and business leaders to set and accomplish their goals. With Jeff’s Champion’s Blueprint, you can choose the R.I.G.H.T goals and reach your highest potential. In this episode, Hala and Jeff chat about why success is both a path and a process, what is a R.I.G.H.T goal, the importance of knowing our blindspots, the stages of performance, and the Champion’s Blueprint. Topics Include: - Jeff’s personal journey  - Lessons from the tragic story of his father  - What he learned as an olympian and how that crosses over into business  - What qualities he looks for in his clients  - Why success is both a path and a process - The Champion’s Blueprint  - Why mind/body soul need to be aligned with goals   - What is a R.I.G.H.T goal?   - Peripheral vision and the importance of knowing our blindspots  - What questions should we ask ourselves to determine the risks?  - How do people blow it?  - Why thinking about your legacy is important  - The story of Jeff’s daughter, Kin  - How to take inventory of resources before starting a goal  - The stages of performance  - Is every goal possible with the right preparation and plan?  - Jeff’s actionable advice   - Jeff’s secret to profiting in life  - And other topics.. Dr. Jeff Spencer is a former Olympian, team member of eight Tours de France, renowned chiropractor, international lecturer, and Life Coach. Jeff is one of the world’s leading experts on elite performance and has worked with athletes, leaders, and CEOs including Tiger Woods, Richard Branson, Vice Admiral David H. Buss, and dozens of others.   Jeff is also an author of several books including his most recent, Turn It Up! How to Perform at Your Best for a Lifetime. Sponsored By: Faherty - Head to fahertybrand.com/yap and use code YAP at checkout to get 20% OFF! Jordan Harbinger - Check out jordanharbinger.com/start for some episode recommendations Shopify - Go to shopify.com/profiting, for a FREE fourteen-day trial and get full access to Shopify’s entire suite of features Constant Contact - Go to constantcontact.com to get started for free today Open Door Capital - Go to investwithodc.com to learn more! Resources Mentioned: Jeff’s Telegram: T.me/championsexperience  Jeff’s Website: https://www.drjeffspencer.com/ Jeff’s Linkedin: https://www.linkedin.com/in/drjeffspencer/ Jeff’s Instagram: https://www.instagram.com/dr.jeffspencer/ Jeff’s Twitter: https://twitter.com/jeffspencer Jeff’s Facebook: https://www.facebook.com/drjeffspencer1/ Jeff’s YouTube: https://www.youtube.com/channel/UCaCbi-Ldo-jMlJzAvAtyU6g Connect with Young and Profiting: Hala’s LinkedIn: https://www.linkedin.com/in/htaha/     Hala’s Instagram:https://www.instagram.com/yapwithhala/     Hala’s Twitter: https://twitter.com/yapwithhala  Clubhouse: https://www.clubhouse.com/@halataha   Website: https://www.youngandprofiting.com/  Text Hala: https://youngandprofiting.co/TextHala or text “YAP” to 28046 Learn more about your ad choices. Visit megaphone.fm/adchoices

Transcript
Discussion (0)
Starting point is 00:00:00 This episode of YAP is sponsored in part by Shopify. Shopify simplifies selling online and in-person so you can focus on successfully growing your business. Sign up for a $1 per month trial period at Shopify.com slash profiting. Booba one will save you on all your eats. Savings can't be beat. Up to 10 percent of your order. Join Booba one and save $0 delivery fee and and Percentage Off Discount Subjects to Old Minimums and Participating
Starting point is 00:00:27 Source. Taxes and other fee still apply. You're listening to YAP, Young and Profiting Podcast, a place where you can listen, learn, and profit. Welcome to the show. I'm your host, Halla Taha, and on Young and Profiting Podcast, we investigate a new topic each week and interview some of the brightest minds in the world. My goal is to turn their wisdom into actionable advice that you can use in your everyday life,
Starting point is 00:00:55 no matter your age, profession or industry. There's no fluff on this podcast, and that's on purpose. I'm here to uncover value from my guests by doing the proper research and asking the right questions. If you're new to the show, we've chatted with the likes of XFBI agents, real estate moguls, self-made billionaires, CEOs, and bestselling authors. Our subject matter ranges from enhancing productivity, had to gain influence, the art of entrepreneurship, and more. If you're smart and like to continually improve yourself, hit the subscribe button, because you'll love it here at Young & Profiting Podcast.
Starting point is 00:01:33 This week on YAP, we're chatting with Dr. Jeff Spencer, one of the world's leading experts on elite performance. Jeff is a former Olympic cyclist, renowned chiropractor, international lecturer and author. He's been dubbed the corner man because he's well known for working with famous athletes, leaders and CEOs to level up their performance on and off the court, including golf star, tiger woods, billionaire Richard Branson, and even previous app guest Dave Asprey, the founder of Bulletproof. Jeff has appeared in media outlets like Fortune Magazine, GQ, and The Huffington Post
Starting point is 00:02:09 to name a few. In this episode, Jeff shares his framework for achieving goals, the Champions Blueprint, and we learn why the Champions Golden Rule is first you prepare, then you perform. Jeff also breaks down why we need to establish crystal clear goals that align with our mind, body, and soul, and we hear how gochis or goal focus can help enable hyperfocus and peripheral awareness to help achieve our goals faster. And lastly, we gain insight on how to identify the risks or potential blind spots associated with our goals, and we hear why Jeff thinks defining your legacy doesn't just happen
Starting point is 00:02:45 after you die. If you're looking to crush your goals and become a champion in every aspect of your life, you're going to want to write some notes down during this one. And share your learnings with me. Text YAPYAPE to 28046 to join our text community and tell me your biggest takeaways from this episode. Again, that's YAPP to 28046 to join our text community and tell me your biggest takeaways from this episode. Again, that's YAPT 28046 to join our text community and tell me your biggest takeaways from this episode. I'd love to hear what you found valuable. All right, so without further delay, here's our master class for ultimate goal setting with the legendary Dr. Jeff Spencer. Hey, Jeff, welcome to Young and Profiting Podcast.
Starting point is 00:03:23 Well, thank you. What a pleasure to be here. I am so excited for this conversation. You are a former Olympian and over the course of the last 40 years, you have coach mentored and been the corner man to some of the world's highest achievers in business sports and athletics. You've coached many of the former guests that I've had on the show like Dave Asprey, Chris Voss, Jim Quick, just to name a few. And I do want to get into the tools and the tricks of the trade that you use to help winners get to the top and stay on top. But before we do that, I did want to learn more about your personal journey. So let's go back to when you were seven years old. You had a natural talent for writing a
Starting point is 00:03:58 bike and you knew you were going to be an Olympian. And by age 11, you made a deal with yourself that you would work for the next 10 years to accomplish the goal of being an Olympic cyclist. You ended up achieving your goal at age 21 when you competed in the 1972 Olympics, but it was totally against all the odds, because you grew up pretty poor, and most Olympic athletes have financial support to fund their dreams. So take us back to your teenage years. What were you like? How did you stay on track with your lofty goal? And what inspiring stories can you share about accomplishing your Olympic goals? Well, first and foremost, I got the self-start gene. I don't need any motivation whatsoever. I
Starting point is 00:04:35 just get up and I make things happen. And I show up every day and I faithfully execute the one or two things that have to go right to move me forward. And that's the way that I've always done it, and it's always served me really well. So that would be, first and foremost, the other side of this as well is that, I had three amazing angels in my life that made up for the lack of mentorship that I got at home because my father was virtually a non-entity.
Starting point is 00:05:01 As was my mother, they certainly didn't get in my way, but they were not there to support me. So I was really lucky. I had an amazing cycling coach that actually chose me to be able to train with his group of Olympic champions and world champions. And I was like 11 and they were like in their mid to late 20s. I mean, they were the top of the pile.
Starting point is 00:05:23 And he said, you know, winning is a learned skill and I want to teach you that skill. And I want you to be around the conversation. You need to listen to now. So you know exactly what it's like. And if you have it within you to be able to become this and our conversation will awaken something that's already within you to be able to make that happen, you know, which it did, you know, 10 years later. I just had amazing mentorship, and I had people say the right thing at the right time to naturally harness my abilities to be able to manifest that first and foremost goal of mine.
Starting point is 00:05:52 That's super cool. Why do you think they saw so much potential in you? I mean, you were just 11 years old. Did you have great natural ability? Was it just your mindset? Why did they take a liking to you, you think? I thought it was everything actually, because that was the self-starter. I'd show up on time.
Starting point is 00:06:07 I didn't need to be told anything. I would always show up well-prepared. I would work really hard. I would ask really good questions. I was always respectful of the opportunities in front of me. And also, I did add the physical ability to do this. There has to be a blend of mentality being able to stand in front of leadership to be able to take constructive criticism and advice to be a student of the discipline.
Starting point is 00:06:33 All of those things I naturally had and that endeared them to me to be able to share with me what the secrets that they used to become the standout performance that they were and I deeply appreciate their acknowledgement of that within me. Yeah, so something that I want to touch on is the fact that you grew up pretty poor and that must have been difficult when you were trying to accomplish the school because I could imagine that it cost money to fly places, it cost money to stay at hotels if you're competing. So talk to us about how you kind of scrapped through, even though you didn't have the financial means. Well, I never saw that as a limitation. I actually
Starting point is 00:07:09 saw that as an opportunity and a strength because I saw the other people put way too much confidence in their equipment, you know, staying in the best hotels. You don't need a four-season to become Olympian. You can sleep anywhere. You just have to decide you're gonna show up and get the job done. So I actually felt that I had a huge advantage in not having the financial means to do what other people did. I was able to find a way forward and because of my natural verve and my natural enthusiasm, people were really willing to be able to support me in ways that I couldn't support myself.
Starting point is 00:07:44 Yeah. So I read that you actually had two mentors when you were growing up. So the first one was your cycling mentor, and he helped you become an Olympian. And you also had a second mentor, which was sort of like a Renaissance man that you met when you were 18. So tell us about the later mentor that you met who was more of a Renaissance man and what he taught you. Well, I met him through a very interesting series of coincidences.
Starting point is 00:08:07 Ha, ha. I think it was very deliberate and it was providence, actually. And he chose me, I was an athlete. First of all, I had Olympic ambitions. I was well on my way to becoming an Olympian. And he chose me to be as apprentice because he developed a whole new type of art glass sculptor, but he hadn't found anybody that he felt that could be trusted with supporting him and creating his masterpieces, but he chose me. It wasn't because of my artistic ability, but I did have a lot of artistic ability because
Starting point is 00:08:38 of my father and my mother were both extraordinarily creative. The most important thing that that mentor showed me, he was 76 and I was 18 at the time. So it was a very unlikely pairing. But during our lunches and during our breaks, what he would do, he would read poetry to me. He would read the great philosophers. He would share with me classical music. He said, I need to fill you up on these other aspects of life. And he was correct because I had the ability to be able to absorb that. And because he brought the heart and soul to my athletic prowess, I now had these two other assets that just made me a better performer in every way possible. So that was the incredible brilliance and opportunity that he brought
Starting point is 00:09:34 to me the finer points in life that I certainly did not have access to otherwise. Yeah. Well, that's super inspiring. So today you are one of the most prominent mentors in the world. So you've coached greats like Tiger Woods, Richard Branson, and you've been lovingly dubbed the Corner Man. So I'd love to understand how you got that name and tell us a bit about the work that you do with your clients. Well, I didn't actually choose that word that kind of the word chose me through what other people said about me. And the genesis of that is the Rocky movie. And Rocky was someone that had talent, had ambition, had capacity to be able to become the perennial champion of the world, but he couldn't take himself there.
Starting point is 00:10:17 And there's all sorts of different advisors. You have coaches like when they work with you too, Bono had his voice coach, but the voice coach didn't know about the rest of his life. So it was like, well, I hope the rest of your life doesn't get in the way of my voice coaching because I know I can do my part well, but I don't know about the rest of it. And so it's very similar also with mentors. You can have like a life mentor,
Starting point is 00:10:37 you can have a business mentor, but they don't know about a certain percentage of your life. And to me, what Rocky had was the old guy Mickey in his corner that had seen everything. And it helped people in many different areas become their own champions. And that's what I and why people call me the corner man because of my experience and my age, where I've been, what I've accomplished. So there's nothing that I have not seen in life. And there's nothing that I haven't participated in life, and there's nothing that I haven't participated
Starting point is 00:11:06 in, or guided people through at the highest level of performance. And so therefore, I have a basic competency in virtually everything. So I can meet people exactly where they are. And because of that totality, I can select what has to go right when to be able to get the most progress with the least of time and effort and expense to move as quickly as possible towards any and every ambition that a person has. And that's why they call me the corner man,
Starting point is 00:11:33 because it's the rarest of all advisory species. Mm, I love that, I love that nickname. And so you are really big at like coaching sports people, I think at first, and then you moved into business. I guess my question is, what is the crossover between what you learned as an Olympian and business, which is what you focus on a lot now? Well, I mean, you have to be your own champion
Starting point is 00:11:57 or both of those in becoming your own champion. It's a presence of being, it's not a technical difference. So whether it's locker room or board room, there are technical differences, but yet the us, the champion that needs to show up and make really good decisions consistently to make sure that we get ourselves into the winter circle, that remains consistent. So I don't see that there's any distinction whatsoever. Like for example, I don't know what pencil sharpener to use, but we can find an expert to tell us that. But I can tell you about you, the leader of your own life, CEO of you, Inc. What it is that you need to do and how you need to show up to be able to manifest
Starting point is 00:12:34 that things I have to go right for you to be able to evolve into and demonstrate and manifest your talents and create the legacy that you're capable of creating. Yeah, so one of the questions that I have for you is, do you look for certain qualities in your clients? Like you were just mentioning how you were a self-starter since you were young. I am the same way. You know, there's different personality types. There's people that need like accountability and there's people who can self-start. So are there specific qualities that you look for in the people that you mentor?
Starting point is 00:13:04 I'll have to percent. you have to be coachable. You have to show up on time that has to be your natural set point. You need to be able to do things that are unconventional. You have to learn to transcend your fear and the beliefs that you have that are no longer serving you well. You have to be a really great teammate. You have to be fearless about investing in yourself in your bigger future, and you actually, and you have to have a certain amount of innate talent as well, and you have to be able to hold reality is preeminent
Starting point is 00:13:37 rather than trying to tell yourself the stories that you wanna hear, you need to be able to look at what reality really is. And with all of those elements that I just described to you there, if a person has those, then it's only a matter of time before they manifest whatever the goals that they have for themselves. Yeah, I totally agree. So I want to switch gears a bit.
Starting point is 00:13:55 I read that your dad was a genius that died homeless on the streets of New York City. And the last time you ever saw him was when you were 13 years old. So you guys obviously had a totally different type of life and made different decisions and choices. So talk to us about your father and what example that he, like, what did you learn from his story and how did you then apply that in your life? Well, the time is obviously tragedy. when you have a genius that can't manifest their genius and lose the life of desperation and dies really being a statistic, and an example of what you should never be and what you should never emulate.
Starting point is 00:14:34 I mean, that's tragic in and of itself, and certainly a great loss to me as well. But the real take home from this is that he was missing two things. Number one, he did not have a road map that showed him where he was and what that meant, what to do to be able to move forward towards next. And if we don't have that road map in, we don't have the second part of this, the sound council that can help us interpret the reality of what it is that we're facing and considering, because a lot of the things that we believe to be true aren't, and we can't make them take us to where we want to get to, by design, they can't do that
Starting point is 00:15:15 inherently anyhow. So therefore, two things, there has to be sound counsel in your life that can help shortcut your learning curve to eliminate the risk of succumbing to preventable problems, but also having a state of readiness to recognize and seize opportunities that could exponentially catapult us towards our bigger future. And then there also, again, there needs to be a roadmap that can identify where we are in process so that we don't misinterpret things as being something that they're not.
Starting point is 00:15:46 So for example, in any highly aspirational goal, there's always a segment in the pursuit of that goal. I call the day to grind. It's going to be hard. It's going to be really hard. You may actually find yourself wanting to quit, and you may actually, unfortunately, talk yourself into it one step before you have your breakthrough. But if we think that there's not supposed to be hard because it means that there's something
Starting point is 00:16:08 wrong with us that we couldn't make right decisions or we chose it on the other side, that's completely mythology. But we wouldn't know that unless we had someone that really knew what the process was because our human mindset, those things that naturally occur to us to be true, it is not always our best friend because it does oftentimes talk us into doing things based upon what we presume it to be when it's actually not the discredits us that actually talks ourselves out of performing and playing the game that we're capable of. He was just in those two things.
Starting point is 00:16:42 Yeah, I love this. This is such a great transition into your champions, Blueprints. So I want to read a quote that really parles well into what you just said. So you've said in the past that success doesn't come from will, talent, or tactics. The winners know something that everyone else doesn't. They've discovered that success is both a path and a process. So I thought this would be a great place to start. Why is success both a path and a process. So I thought this would be a great place to start. Why is success both a path and a process? Well, it's actually just to learn behavior
Starting point is 00:17:09 and all of the prolific achievers of history have always taught us what to do when, if we're a good observer of what that is. In many times what they're suggesting is contrary and to pop culture. So for example, in pop culture, it's like, well, just get started, fail fast. Well, I'm not sure you want to do that.
Starting point is 00:17:29 I think there needs to be a basis of readiness that's appropriate that reduces the risk of a premature stall, because I mean, if you fail too fast too early, you may think you're not capable of doing it. It's just that you were too quick to make a judgment on something that wasn't true. So I really feel like there's so much mythology that surrounds the conversation of really,
Starting point is 00:17:52 how is it that we get from concept of greatness and manifestation to the actual three-dimensional manifestation of what's actually possible. And so the champion's goal in rule is, do the homework and the test is easy, meaning that first you prepare and then you perform. A lot of people think, most people are dismal about their preparation. They start way too fast, way too unprepared,
Starting point is 00:18:19 that sets themselves up for unnecessary failure or lack of confidence in self. So I feel first and foremost, we have to recognize the fact that anytime we have an ambition of any sort, the first thing you always want to make sure that you do is prepare well. Don't kid yourself. Make sure that the way that I see it, what history has revealed, is that there's five important steps that we should go through to make sure that we're properly prepared before we even start pursuing the goal, which would be the second half of that.
Starting point is 00:18:47 Yeah, it's funny. I'm smiling because what you said reminded me of what up and coming podcasters often tell me. I'll talk to them and they'll say, well, I don't study for interviews. I just wing it. And I'm always thinking like, like, how do you think that that's going to go? Like you're obviously not going to be successful if you don't prepare. Yeah.
Starting point is 00:19:07 I'm just like, well, no wonder you have 10 downloads. What, you know, it's, again, that's part of the mythology that's, I mean, there's so much mythology that's around our decision making in terms of achievement. I mean, I think it's one of the most important disservices ever to listen to some of the advice out there because it can't possibly take you from where you are to where you want to get to.
Starting point is 00:19:29 Totally. Okay, so you, like I mentioned, you have this famous framework it's called Champions Blueprint. It has many steps, so we're not going to be able to cover all the steps in detail, but I am going to highlight some of my key takeaways, some of your key principles, and it's broken down into two parts, which you sort of alluded to, preparation and performance. You talked about the golden rule for super-paradena, you perform. Is there anything you want to mention at a high level before we talk about your takeaways in terms of performance versus, sorry, in terms of preparation versus performance?
Starting point is 00:20:02 No, I mean, first off, they both go hand-in-hand. They're both two separate halves that can join. If you want to be a prolific achiever and consistently achieve your highest goals, you absolutely have to follow that rule. Because if you cannot follow that rule, then just prepare yourself to take 10 times as long to get to where you want to get to if you get there at all. It just isn't going to happen. Yeah. Okay. So in terms of the preparation section of your blueprint framework, the first step is
Starting point is 00:20:30 to clarify goals that align with your body, mind, and soul. So I thought this was super interesting, unique, because I've never heard anyone bring in the soul and spirituality when it comes to goals. And I talk about goals all the time on the podcast. So let's start there. Why do we need to make sure that our mind, body, and soul is aligned with our goal? When you have that alignment, then you have a unification self as you as an entity that has a level of belief and confidence that you obviously must have to be able to be confident in pursuing the goals that are in front of you. And if you do not have that alignment, you're always going to be second-guessing yourself.
Starting point is 00:21:10 And if you're second-guessing yourself, you're going to be reluctant to make decisions promptly and accurately. You're going to shy away from going all in when you need to go all in. You're not going to be conveying to other people a presence of being where they believe that you're worthy of following or supporting to manifest your bigger future. None of that is going to happen because that is the byproduct of making sure that we have the most important goal of all time. It's not the smart goal. It's not the big hairy audacious goal. It's do we have the right goal. And when we do have the right goal, and there's a very specific criteria
Starting point is 00:21:47 that I use with my clients, that's very vigorous that allows us to look at, number one, is this the right goal for me at this time? Yes or no? If it's not, then you maybe don't want to pursue it because the time may not be correct. So I just cannot emphasize enough the importance of making sure that you select the right goal.
Starting point is 00:22:07 Because when you select the right goal and you have that unification mind, body, and soul, it gives you what I call the trademark word gocus, kind of a funny word, but gocus means goal focus, meaning that you have the ability to focus on the things that must go right to move your goal ascension from where you are to where you want the ability to focus on the things that must go right to move your goal Ascension from where you are to where you want to get to there must be daily product about progress Through that level of focus
Starting point is 00:22:34 But then you must also have a purful awareness of what's happening around you because You may be gifted with a better idea to adjust the trajectory of your goal to a bigger better that can be gifted to your consciousness, but if you're too hyper focused on the action steps, you may miss that. And also in the periphery, this is where blind sides start to form, they could wipe us off the face of the earth or create an untimely stall that may end up in our inability to manifest the goal that we're in pursuit of. So there has to be this continuous, unique blend of goal-focused to get stuff done with a simultaneous peripheral awareness of better options and risks that we should be avoiding.
Starting point is 00:23:18 Yeah. So you mentioned this very lightly, this concept of the right goal. So a lot of us have heard of these like smart goals, right? But you say you have a different framework for goals. It's called the right goals. It actually stands for for for some things. Can you break it? Break it to a can you break down what a right goal is? Yeah, well, a right goal is a goal that aligns the mind body and soul because it exposes itself to a variety of different questions that should be asked and answered in the affirmative, if it's the right goal to approve, to pursue. There's all sorts of smart goals that you shouldn't be pursuing, actually.
Starting point is 00:23:53 So, the R and R stands for relevant. You really need to take the time to ask yourself, is this goal really relevant to me? And why is it relevant, put the pin to the paper to be able to create a body of evidence is to why this is relevant because the relevancy creates a certain level of personal commitment and insistence that you do achieve the goal if you have confirmed it to be relevant. The next thing is indicators, the eye and right as indicators, there must be is indicators, the eye and right is indicators. There must be adequate indicators there that assure you that the goal, again, is worth pursuing indicators like, do I get enough notoriety coming back from this? Does this give me enough credibility? Does this provide the income
Starting point is 00:24:38 that I need for me to be able to pursue this? So there's a number of indicators that we do need to name, that we do need to hold accountability for, because again, when we have vetted this through a purposeful process, then it allows us to have a different type of relationship to our goal. I think people have way too casual a relationship with their goal. They're not in love with it. They're not going to fight for it like they really should. The G in right stands for gravity. I mean, what is the emotional gravity and grit that the achievement of this goal avails you of? What are you going to say about yourself once you've achieved this goal? Are you going to have a greater trust in your ability to be a
Starting point is 00:25:19 manifestor of what your talents are and your ability to contribute to humanity? Well, if it brings out level of gravity and it gives you that type of grip, well, I certainly think that it's a goal worth pursuing. The H in right stands for humanity. You know, I think personally that our goals need to have a big slice of humanity attached to it. Like, how is this actually impacting people, places, and things on this planet like right now? Because if that isn't answered in the affirmative, then we just kind of don't have that level of commitment
Starting point is 00:25:55 that's necessary to stay in the game and keep pushing when the goal gets tough. And every goal is gonna get tough, and there have to be certain things that are there that allow us to stay in the game to move beyond that. And that's why the idea of grit is extremely important. The age and humanity, why humanity is really important. And then the team right is time.
Starting point is 00:26:19 Is this the right time to be pursuing the goal, yes or no? Do you actually add the time to pursue the goal, yes or no? Does the time from where you are to goal completion suit your sensibility, yes or no? And if you've deliberately taken the time to scrutinize the goal that you're proposing to pursue through that line of questioning, and you've answered this in the affirmative, then you have a level of commitment with itself
Starting point is 00:26:44 that will absolutely 100% guarantee that you will find yourself in that winter circle. Yeah, I really like that framework because I feel like it really makes sure that you stay motivated. You kind of cross off anything that could deter you or cause you to quit or something midway. So I think that is a great framework to follow.
Starting point is 00:27:05 We'll be right back after a quick break from our sponsors. Young and profitors, do you have a brilliant business idea, but you don't know how to move forward with it? Going into debt for a four-year degree isn't the only path to success. Instead, learn everything you need to know about running a business for free by listening to the Millionaire University podcast. The Millionaire University podcast is a show that's changing the game for aspiring entrepreneurs. Hosted by Justin and Tara Williams, it's the ultimate resource for those who want to run a successful business and graduate rich, not broke. Justin and Tara started from Square One, just like you and me. They faced lows and dug themselves out of huge debt.
Starting point is 00:27:44 Now they're financially free and they're sharing their hard-earned lessons with all of us. That's right, millionaire university will teach you everything you need to know about starting and growing a successful business. No degrees required. In each episode you'll gain invaluable insights from seasoned entrepreneurs and mentors who truly understand what it takes to succeed. From topics like how to start a software business without creating your own software, to more broad discussions such as eight businesses you can start tomorrow to make 10K plus a month, this podcast has it all.
Starting point is 00:28:13 So don't wait, now's the time to turn your business idea into a reality by listening to the millionaire university podcast. New episodes drop Mondays and Thursdays. Find the millionaire university podcast on Apple Spotify or wherever you get your podcasts. Your dog is an important part of your family. Don't settle when it comes to their health.
Starting point is 00:28:31 Make the switch to fresh food made with real ingredients that are backed by science with nom nom. Nom nom delivers fresh dog food that is personalized to your dog's individual needs. Each portion is tailored to ensure your dog gets the nutrition they need, so you can watch them thrive. Nom-nom's ingredients are cooked individually and then mixed together,
Starting point is 00:28:51 because science tells us that every protein, carb, and veggie has different cooking times and methods. This packs in all the vitamins and minerals your dog needs, so they truly get the most out of every single bite. And nom-nom is completely free of additives, fillers, and mystery ingredients that contribute to bloating and low energy. Your dog deserves only the best.
Starting point is 00:29:11 And Nom Nom delivers just that. Their nutrient-packed recipes are crafted by board-certified veterinary nutritionists. Made fresh and shipped to your door. Absolutely free. Nom Nom meals started just $2.40, and every meal is cooked in company-owned kitchens right here in the US, and they've already delivered over 40 million meals, inspiring clean bowls and wagging tails everywhere. Ever since I started feeding my dog Nom-nom,
Starting point is 00:29:39 he's been so much more energetic, and he's getting older, he's a senior dog, but now we've been going on longer walks, and he's much more playful. He used to be pretty sluggish and sleeping all the time, but I've definitely noticed a major improvement since I started feeding him nom nom. And the best part, they offer a money back guarantee. If your dog's tail isn't wagging within 30 days, they'll refund your first order. No fillers, no nonsense, just nom nom. Go right now for 50% off your no risk two week trial at trinom.com sash app. That's trinom and om.com sash app for 50% off trinom.com slash app. So let's talk about the need to be super clear with our goals because a lot of people
Starting point is 00:30:24 have very wishy washy goals, they're vague, they're more like dreams. So maybe you can walk us through examples of what a good goal is versus one that's not so clear. Well, I think the goal clarity goes back going through the right goal criteria because if you're answering in the affirmative, all of those, because you're taking a time to really answer the questions as they're intentionally provocative to hold you accountable for being able to stand behind what you're proposing to do.
Starting point is 00:30:54 And as I said earlier, I think a lot of people are way too casual. They look at the goal is the giver of something to me later, like the home, the house, the security, or whatever. But it has to be more than that to be able to stay in the game and to be able to stay in belief and to stay in commitment when the inevitable challenge is always surface within a goal. And if you do not have that, then you cannot have and do not have the conviction necessary
Starting point is 00:31:21 to do it, has to go right in critical moments where you may be doubting yourself or even questioning whether you should continue to pursue the goal itself. Yeah. And previously, Jeff, you were mentioning how you need to have peripheral vision. You need to be aware of your surroundings. You need to be aware of the different risks that are going on. So talk to us about the importance of knowing the risks or potential blind spots associated with our goals.
Starting point is 00:31:46 Well, the blind spots are things that we cannot outrun and every one of us has got them. I can only tell you that and that's why I feel like there's an important space to be held for some corner man type of accessibility to make sure that we're seeing everything that we need to see without the presumption that we know everything because that's a catastrophic perspective that
Starting point is 00:32:08 unfortunately is taking a lot of people unfortunately out of the game that they could have won. Had they had the insight to see what their liabilities and their risks are in a point I want to make here is that no prolific achiever in any discipline does not look at it through the eyes of what can go right, what can go wrong, what are the probabilities. And there's a certain category of person that feels, well, you know, if I cast doubt on this, then I'm drawing doubt into reality.
Starting point is 00:32:40 And therefore, I'm short cutting myself when I should not be thinking about anything that could be adversarial to me in this process. And I can tell you that is absolutely unadulterated garbage. I don't know anybody that's a prolific achiever that does not always take a full and thorough inventory of what the probability of risks are so that they leverage themselves against success. They don't de-leverage themselves in favor of failure. I've never seen that.
Starting point is 00:33:09 Complete mythology. Yeah, and it's interesting that you say that because like you said, some people think that they can only think positive. And if they go and think about the different ways that things could go wrong, they think that that's negative thinking. Right. But that's really just preparing. Correct. And it doesn't mean that you are a negative thinker. It just means that you're
Starting point is 00:33:28 preparing ahead. And you can be positive because you're thinking of the solutions ahead of time. So that if you hit that obstacle in the moment, you'll know what to do. Can you talk to us more about that about what kind of mindset you need to have through all of this and how, you know, thinking of potential risk is not actually negative thinking. I would first say let's not use the word mindset because mindset makes it sound like there's a rigid set of things that if applied guarantee an outcome, that's not true. That's like, oh, I'll just think good thoughts and somehow everything will backfill and manifest.
Starting point is 00:34:03 That's not true. It's all about actions and the things that are done. So I kind of look at this through the eyes of the champion's mind. Meaning the champions have a mind. Meaning that the mind is like a three-dimensional entity that has a capacity to look at, think, evaluate, co-late, transmit, share and store information in a very thoughtful way that represents reality. And that's the way that all the prolific achievers do it. They look at the way that I advance things forward, it's not a way of thinking, we're taking action on the evidence that we see in front of us that history has informed us that if we execute this, then it will take us here.
Starting point is 00:34:44 I think that's the most important thing. We begin to forget that aspirational achievement, it's actually a verb, it's not a passive noun. It's a presence of being, it's the actions that are taken. Therefore, I just suggest that we take the time to really look at the relevance and the sources that we refer to to get our information about what it is that we should be doing, because at many times what we think it is, it's not what it is at all, but it sounds good to our human mind set,
Starting point is 00:35:16 it's touchy feeling nice, but historically it can't necessarily deliver on what we hope it to be. And that again, why I feel it's really important that we have the right level of corner man influence as we're learning the process of achievement, which is actually it's a learned skill. It's not something that we're born with.
Starting point is 00:35:38 Yeah. So as we're trying to determine all the different risks with our goals, what are the questions that we should ask ourselves or ask our mentors in order to find out what those risks could possibly be? Well, I think there's a set of things that we should be looking at. Number one, given an opportunity, you have to look at, well, how are you perceiving the opportunity? Are you looking at it based upon what you believe you stand to lose? Well, then if that's the way you're doing it, don't do it because that's not going to take you to where you want to get to.
Starting point is 00:36:11 You know, there has to be a vision of what the outcome of the manifest goal will represent to not only us, the individual, but our legacy. And also what this will say and mean to other people viewing it and what the impact on humanity and the planet at large will have. I do feel that we need to look at that in advance to measure the probability of how that might be answered with our achieved goal. I think that that's really important. The other thing I would say is that don't try to be perfect. You know, perfect doesn't get you to where you want to get to because then you're obsessing on all the things that could go wrong where it shouldn't be that. You should be looking at the one or two things that have to go right to keep things moving
Starting point is 00:36:54 forward. I mean, that's what the champions do. You know, they prepare, what do I need to do right now that has to go right that everything else is dependent upon? So it becomes much simpler. I think the idea of fear also was another side to this. I mean, people think, well, I have to be fear-free before I get started.
Starting point is 00:37:11 Well, no, you don't. I mean, generally, anybody that has high aspirations is going to have a certain level of fear. Like, you know, when I work with you too, and before they go on stage, I mean, yeah, they all had butterflies. It's like, well, look, Bono, you don't need to have butterflies because you're Bono. Well, he did have them. OK, well, he just knewo, you don't need to have butterflies because you're Bono. Well, he did have them.
Starting point is 00:37:26 Okay, well, he just knew what to do with it. It was a sign of biologic readiness. So a lot of how we're interpreting our experience of my experience is that it's not done correctly. So, yeah, we should be observant of the fear, but recognizes our friend to be able to put in our highest level of physical output. There has to be a certain level of fear present. Otherwise, we're going to be asleep at the wheel. But we should also realize
Starting point is 00:37:53 that you can apply what has to go right despite your fear. So, again, that's another point of mythology that I think that is really important to be mindful of as well. Yeah. We're talking a lot about being prepared. And let's say we do all the things that you mentioned. We have really clear goals. We take a look at the different risks and the blind spots and we feel very prepared. What are the ways that some people blow it in their big moment in that moment of reality where they should have done what they prepared for, but maybe go with their gut instinct or something? Yeah. Well, I think you said it right. They go with their gut. They let their emotions
Starting point is 00:38:27 take over. So they go back and they do it. It didn't work the previous 10 times, you know, because they get afraid about executing what has to go right. You know, I see this all the time. As a matter of fact, I have a white paper that I did when people go to my website to opt in. It's called, How Not to Blow It, just before're when. That's a 27 page document that I put together because it's that important to me. They start to change everything before they execute what has to go right. So again, I feel like this can be pruned back
Starting point is 00:38:57 to the simplicity of, do you know exactly the one or two things I have to go right, like right now, for everything else to be able to move forward. And if you can name those two things and you know what those things are, then as you execute those, then the next things that need to be addressed will then reveal themselves. So it's really much simpler than we make it to be. But when the fear takes over, we start to believe in what didn't work in the past and it's certainly not going to work now. But we have to actually prepare ourselves by preparing through simulation the readiness to be able to execute correctly when you have to go correct.
Starting point is 00:39:34 It would be the same thing like in a podcast. I mean, usually just don't show up and turn the microphone on. I mean, there's a very deliberate readiness process that you go through that allows you to control the pacing and the outcome. You're not leaving this blindly up to circumstances to deliver on the highest promise possible. I just really feel like your confidence is demonstrating to yourself that you can do it because you rehearsed it and then you realize, I have to execute this in real time, I'm not going to deviate from what I know needs to go right.
Starting point is 00:40:07 Yeah, and I have to say, every time I deviate from my plan, I screw up to, like, it's normal. You know what I mean? Like, I did it a few times already on this podcast, where I'm like, why didn't I just stick to what I wrote, right? But that's how it goes, and you live and you learn. So let's talk about legacy. Legacy is really important, and a lot of people think that legacy
Starting point is 00:40:28 is something that happens after you die. And it's just like however your life turned out, that's your legacy. But you say that you should think about your legacy from the start. Talk to us about why that's important. Whether we like it or not, every one of us is gonna leave a legacy that will be available to
Starting point is 00:40:47 everybody on this planet to look at and study for all of eternity. What we do with our time and what we do with our talents, and there are no reviews on that. You know, once it's over, it's over. And it feel like we really need to think about this idea of immortality. I know that that doesn't occur to people, but once you get into your late 40s, you start thinking about stuff like this. But there's something that transcends us that lives on and it will impact people. That is what we did. Because what we did, you can't go back and erase that. You can't modify it at a certain point.
Starting point is 00:41:27 And I really feel like at the end of the day, we should walk off the field for the final time, saying, there's nothing more that I could have possibly done in this creation to make any further contribution because I had the courage to show up and do what I was called to do faithfully. And wherever that goes, I'm okay with that. But I certainly didn't leave anything on the field. I gave it everything that I had. And I feel that that's a really important statement that we all have to reconcile at some
Starting point is 00:42:01 point in our life generally, you know, in the second or the end of the second half here. And here's what I would say also is that my greatest achievement is the adoption of our daughter at the age of 10 from Columbia. We adopted a 10-year-old from Columbia at the age of 10. I was 58. I was at the height of my career at that time, and I was called to make the decision that I was going to raise our daughter. In our daughter, number one, she didn't speak English, we didn't speak Spanish, we had no language, she had no school, she had PTSD and ADHD from getting beaten up and worse for the first 10 years of her life.
Starting point is 00:42:42 It's your freaking nightmare, every second of her life, it's your freaking nightmare. Every second of her life is your worst nightmare. And I chose to raise my daughter at the height of my career. And it's like I don't feel like I gave anything up. People say, well look what you gave up. No, I didn't give up anything. You know, our job was to manifest out human potential, not just like to save a life. And, you know, what I did give her and what I learned from this was more worth anything that I've ever previously done at all because I learned that you can love anybody. You don't need a special reason. You just show up and you do it. It isn't a two-way street, make it a one-way street. You get without any
Starting point is 00:43:26 reciprocation or reciprocal expectation whatsoever. I also learned to trust the process. I'm basically fearless because when we adopted her, it took everything that we had to be able to provide for the extraordinary needs that she had to give her a chance to get herself back into the game of life. And I didn't save anything for my retirement for 10 years between 58 and 68 because my commitment to us to raising our daughter and do whatever was necessary. And I also realize that you always have enough energy to do anything on behalf of others where if you're called into service, there's always going to be enough energy. You know, where the energy gets sparse is where we're doing everything in our own self-interest,
Starting point is 00:44:11 or we're in such fear of loss that we kind of worry our life in our energy away. And the other thing that I will say is that if you think anything you say and do as relates to this topic of legacy, when we adopted our daughter, man, she'd never been hugged, never been loved. She used to wrap her legs around me and bury her head into my chest, and I just hold her, and it's like, she hung on my every word. So what I wanna say to everybody is that,
Starting point is 00:44:38 if you think what you do and what you say, and how you show up doesn't matter, adopt a kid, because everything that you do in life does have some level of impact that calls people to something. And when you take the high road and you're manifestly committed to that where there is no negotiation on that, your life takes on an entirely different level of purpose and meaning. And the last thing I'll say about this is that you never withhold the possibility of a miracle
Starting point is 00:45:06 because that's what it took us to be able to help our daughter get to a point to get beyond what she did not ask for in life that was imposed upon her by other people. And so that's why legacy is important to me because at the end of the day, we do have an immortality That will be there that will say something of tremendous value to people But you know, please don't make it like my dad my dad was the genius that could have but didn't and he can't go back and redeem himself you know his Moniker his tagline is don't be like me, you know, it's tragic for me to have to say that, but you know, we do make our own choices.
Starting point is 00:45:48 And, you know, if we can't do it for ourselves, let's just make sure that we do it for other people. So other people at least have a template they can look at that's inspirational to them to be able to step in at the end known with confidence and certainty, with a certain amount of reckless abandon to what we think that we probably need, which you probably need to get rid of if you're going to live the greatest life possible.
Starting point is 00:46:10 So that's kind of what I would have to answer the legacy question with. Beautiful response. And what a nice story. What is the name of your daughter? What's her name? Can KIN. And how old is she now? Should we 24 in October? What's her name? Ken, KIN. And how old is she now? She'll be 24 in October. And how is she doing now? I'm just curious, like what does she have to?
Starting point is 00:46:31 Well again, she's a miracle because, you know, I knew that when she graduated from college, she didn't speak any English, we didn't speak Spanish. There was no language. I mean, think about that. Come to America at 10 and you don't have any language, and don't have any school. What are you gonna do with that? And so because she has a beautiful brain, you know, God put a beautiful brain inside of her and we saw that and we knew that Our job was again to manifest the potential not to save a life that we did You know what we had to do so that she could live her life
Starting point is 00:47:06 with the normal crap that all of us have to deal with day in and day out, but find your way beyond the stuff that you didn't ask for. And so we couldn't be more, you know, proud of her for what she has done, but have been gifted with the opportunity to play that role in her life. And now a quick break from our sponsors. Hear that sound, young and profitors? You should know that sound by now, but in case you don't, that's the sound of another sale on Shopify.
Starting point is 00:47:36 Shopify is a commerce platform that's revolutionizing millions of businesses worldwide. Whether you sell edgy t-shirts or offer an educational course like me, Shopify simplifies selling online and in person so you can focus on successfully growing your business. Shopify is packed with industry leading tools that are ready to ignite your growth, giving you complete control over your business and brand without having to learn any new skills in design or code. And Shopify grows with you no matter how big your business gets. Thanks to an endless list of integrations and third party apps, anything you can think of from on-demand printing to accounting to chatbots, Shopify has everything you need to revolutionize
Starting point is 00:48:15 your business. If you're a regular listener, you probably know that I use Shopify to sell my LinkedIn secrets masterclass. Setting up my Shopify store just took me a few days. I didn't have to worry about my website and how I was gonna collect payments and how I was gonna trigger abandoned cart emails and all these things that Shopify does for me with just a click of a button, even setting up my chat bot was just a click of a button.
Starting point is 00:48:38 It was so easy to do. Like I said, I just took a couple of days. And so it just allowed me to focus on my actual product and making sure my LinkedIn masterclass was the best it could be. And I was able to focus on my marketing. So Shopify really, really helped me make sure that my masterclass was going to be a success right off the bat and enabled focus. And focus is everything when it comes to entrepreneurship. With Shopify single dashboard, I can manage my orders and my payments from anywhere in the world. And like I said, it's one of my favorite things to do every day is check my Shopify
Starting point is 00:49:10 dashboard. It is a rush of dopamine to see all those blinking lights around the world showing me where everybody is logging on on the site. I love it. I highly recommend it. Shopify is a platform that I use every single day and it can take your business to the next level. Sign up for a $1 per month trial period at Shopify.com-profiting. Again, go to Shopify.com-profiting all lowercase to take your business to the next level today. Again, that Shopify.com-profiting all lower case. This is possibility powered by Shopify. Yeah, bam, if you're ready to take your business to new heights, break through to the six or seven figure
Starting point is 00:49:51 mark or learn from the world's most successful people, look no further because the Kelly Roach show has got you covered. Kelly Roach is a best-selling author, a top-ranked podcast host, and an extremely talented marketer. She's the owner of NotOne, but six thriving companies, and now she's ready to share her knowledge and experience with you on the Kelly Roach
Starting point is 00:50:10 show. Kelly is an inspirational entrepreneur, and I highly respect her. She's been a guest on YAP. She was a former social client. She's a podcast client. And I remember when she came on Young & Profiting and she talked about her conviction marketing framework, it was like mind blowing to me. I remember immediately implementing what she taught me in the interview in my company and the marketing efforts that we were doing. And as a marketer, I really, really respect all Kelly has done, all Kelly has built. In the corporate world, Kelly secured seven promotions in just eight years, but she didn't just stop there. She was working in 95 and at the same time she built her eight figure company as a side household and eventually took it and made it her full-time hustle. And her strategic business goals led her to win the prestigious Inc. 500 award for the
Starting point is 00:50:56 fastest growing business in the United States. She's built an empire. She's earned a life-changing wealth. And on top of all that, she maintains a happy marriage and a healthy home life. On the Kelly Road Show, you'll learn that it's possible to have it all. Tune into the Kelly Road Show as she unveils her secrets for growing your business. It doesn't matter if you're just starting out in your career or if you're already a seasoned entrepreneur.
Starting point is 00:51:18 In each episode, Kelly shares the truth about what it takes to create rapid, exponential growth. Unlock your potential, unleash your success, and start living your dream life today. Tune into the Kelly Road Show available on Apple Podcasts, Spotify, or wherever you listen to podcasts. Hey, yaap fam! As you may know, I've been a full-time entrepreneur for three years now. Yet media blew up so fast, it was really hard to keep everything under control, but things
Starting point is 00:51:43 have settled a bit, and I'm really focused on revamping and improving our company culture. I have 16 employees, so it's a lot of people to try to rally and motivate, and I recently had best-selling author Kim Scott on the show. And after previewing her content in our conversation, I just knew I had to take her class on masterclass, tackle the hard conversations with radical candor to really absorb all she has to offer. And now I'm using her radical candor method every day with my team to give in solicit feedback, to cultivate a more inclusive culture, and to empower them with my honesty. And I can see my team feeling more motivated and energized already.
Starting point is 00:52:22 They are really receptive to this framework and I'm so happy because I really needed this class. With masterclass, you can learn from the best to become your best anytime, anywhere, and at your own pace. And we all know that profiting in life doesn't just mean thriving in business. With masterclass, you can brush up on your art skills or your cooking skills or even your modeling skills. With over 180 classes from a range of world class instructors, that thing you've always wanted to do better is just a few clicks away. On masterclass you'll find courses from many appaulsar guests like Chris Boss and Daniel Pink. I've been taking their sales and negotiation classes and I've been feeling like
Starting point is 00:53:01 a real shark lately. I've totally leveled up my sales skills. How much would it cost you to take a one-on-one class from the world's best? A lot. But with masterclass annual memberships, it just cost you $10 a month. I have to say the most surprising thing about masterclass since I started this incredible journey
Starting point is 00:53:21 on the platform is the value. For the quality of classes, instructors, the platform itself is beautiful. The videos are super high quality. You can't beat it. Gain new skills and as little as 10 minutes on your phone, your computer, tablet, smart TV, and my personal favorite way to learn is their audio mode to listen on the go. That way, I can multitask while I learn. Get unlimited access to every class and right now as the app listener, you can get 15% off when you go to masterclass.com-profiting.
Starting point is 00:53:51 That's masterclass.com-profiting for 15% off an annual membership. Masterclass.com-profiting. So let's move on to the last step in preparation, which is around resources. I think this is very important, often neglected. So what should we consider when we think about resources, and aside from the obvious stuff like money?
Starting point is 00:54:14 Well, resources are extraordinarily important, and an inventory should be taken to the resources before you actively start pursuing your goal because an adequate resource cemetery is directly tied to your level of confidence. And as you're confident and you trust in your preparation, then your anxiety drops. And as your anxiety drops, you're gonna be a much better performer, your timing is gonna be superior, which is what we need to be able to get our goal aspiration
Starting point is 00:54:45 launched correctly to gain initial momentum, to gradually pick up the steam, where we get into belief that we can actually do it, that transforms the knowing that we can do it, to be able to complete the goal itself. When I look at the resources that we need, and it doesn't need to be enough for the entire project. It needs to be enough to get started with responsibly. So we need, what do we need?
Starting point is 00:55:11 Well, we need time and energy for sure. We need what we need materials and supplies. Absolutely. We need skills and knowledge. Yep. We also need a team. We got the right team. Yep. Do we have a plan? Yep. I mean, do we have the financial resources to at least initially get this started? All of those have to be answered in the affirmative to again be in trust.
Starting point is 00:55:42 And when we're in trust, again, anxiety drops, confidence is up. And that's the way that you want to always actively start pursuing your goal. I have observed, though, that many people are extraordinarily deficient and lacks in their attention to resources. They feel like, well, if I don't get going now as quickly as possible, then it means I don't trust the universe to provide when it should, therefore the universe is going to take away from me that privilege is not going to support me, because I don't have enough faith in it, or somebody's going to jump in line, so I've got to get
Starting point is 00:56:13 going now, because I'm afraid that I'll get pushed to the back of the line. I mean, none of that is true, that's all mythology, but yet that's the way the human mindset thinks about this type of stuff because it's basically a catastrophe or, and that's why when we do our homework, again, you know, do the homework first and then the test is easy, why we always want to do that so that we can check off in trust that we have adequate resources to get started, something most people don't do. Yeah, and I feel like most people, especially young people, they concentrate more on getting like investment and money rather than focusing on building their skills. Oh gosh. Oh, learning. I've noticed this a lot with people around my age and younger. So do you want to talk about the importance of getting skills before you start your task? I do. I do. It's like I've always said that
Starting point is 00:57:01 Or you start your task? I do, I do. It's like I've always said that you can never have enough skills and you also need a lot of space to be able to create in, and kind of my suggestion to people is that you're only as strong as your toolkit is of skills to be able to be applied. And you must have a minimum amount of skills to be able to be applied. And you must have a minimum amount of skills that should be vetted accurately
Starting point is 00:57:29 before you start pursuing your goal. You must also have adequate space and flexibility to be able to absorb some of the unanticipated consequences that always shows up. Like it always takes as twice as long and maybe costs twice as much as you think that it's going to. And I'm just going to suggest that you don't try to have a budget where everything has to go perfectly
Starting point is 00:57:53 for things to go right. I don't like that. I like the idea of some elbow room for the unanticipated things that may be arising. And as long as we kind of hold that sacred, and it will also say that there are points in our life where things are moving right along that don't require us. I mean, I guess there's always the opportunity to jump in and screw it up. You know, there's no shortage of that.
Starting point is 00:58:19 But when things are going too good, sometimes I feel that's where you want to ride the wave and don't try to tinker with things or push things too fast. But when you're going too good, sometimes I feel that's where you want to ride the wave and don't try to tinker with things or push things too fast. But when you're in that situation, kind of clean things up as much as possible, clean out your garage, throw away stuff, create space for better stuff to land because it's certainly will. And if you have opportunities that want to find their way into your life, but there's no place to land because your life is too cluttered junk, then it's going to move on. So I'm just suggesting that you continually kind of weed the garden, you prune all the stuff that's extraneous to your life that you don't need so that there's
Starting point is 00:58:55 space to land and that you always be thinking about what is the skill that I need next for this forever changing world that will be capitalized on by those that have the readiness that the others don't. I love this conversation. We're getting so many good tips around how we can prepare for our goals, but I wanna talk about what happens when we actually start taking action. You've got phases like the honeymoon phase
Starting point is 00:59:22 and the daily grind phase, which you mentioned earlier. Can you talk to us about the different stages of performance and what we need to know? Yes, I feel that we need to have a clear understanding of what the different stages of progress that we will be going through from starting to pursue our goal to that we will be going through from starting to pursue our goal to the achievement of our goal. The very first phase of this is what I call start. And when we get to a point where we have the preparation readiness and we know it because it's been vetted, it's extremely important that you have a thoroughly vetted and rehearsed starting procedure to make sure that you get out of the gate cleanly and you hit an early objective that confirms that goal progress is now up and running
Starting point is 01:00:16 and underway. Like, let's say you take a horse and the Kentucky Derby that's favored a win. Well, if it trips out of the gate because it hasn't practiced its starting procedure, then the horse that should have won gets last. And it's exactly the same thing for us. So, please make sure that you have a well-organized, in-rehearsed starting process that ends in a certain achievement, an objective that demonstrates that goal pursuit now is actually formally up and under way. Can you give a concrete example of that just to be super clear? Yeah, absolutely.
Starting point is 01:00:51 Can. So let's say that the initiative of a goal launch would be to have our first five figure month $10,000, right? So that's the target. I mean, that's not the goal, but that's the first target, because we know that if we had 10,000 a month, this is for real. It's like we're no longer talking about this,
Starting point is 01:01:13 like this is for real. And why having that target and declaring that target in advance is important is because when you hit it, it confirms that the preparation was correct. It also confirms that the leadership that created the preparation process is where correct and should be followed. It also gives the team confidence that we can actually do this. You always want to start off on a positive when that doesn't need to be big, that confirms
Starting point is 01:01:43 that we're actually in process and moving forward. So, once we've hit that lift-off point, then we move into what I call the honeymoon phase. And the honeymoon phase is where, okay, now we hit this lift-off, we have this confirmation, we're now at, you know, 10,000 a month, this means that it's going to be smooth sailing to the winter circle. Well, hold on a second. It doesn't really mean that. It means that we just got out of the gate smoothly. And so the honeymoon phase is that when everybody's hyper-excited,
Starting point is 01:02:14 then they go out and they become very sloppy and relaxed about scheduling. They don't look at their policies. They may start overspending certain things. You see this and start up all the time, where they're not even making any money. And then they're going out and spending all this raised money on stuff that doesn't matter, because they already think that they're in the winter circle. So, you know, it's a complete abuse of the honeymoon, but we know that when we're in a honeymoon,
Starting point is 01:02:38 there is always the opportunity for reckless choices that can really hurt us, and that's why I suggest that you just be mindful that at some point the honeymoon is gonna wear off because they all do. And when the honeymoon wears off and you feel like there's a loss in momentum or enthusiasm, that doesn't mean that it's the wrong plan or you can't do it, that's supposed to happen.
Starting point is 01:03:00 That means you're now living in reality. It's actually something that you actually wanna see because that level of enthusiasm cannot cure you forever. It's not possible. So we need to be aware of that because if we're not aware that the honeymoon is supposed to wear off when the motivation drops and we all think, oh, bad plan, bad management,
Starting point is 01:03:17 maybe I should get out while I have at least some resources left. Really bad idea, misinterpretation of the circumstances completely. What I will say also is that the next phase of this, once we get beyond the honeymoon phase, and we have a reality check where we reconcile things, we get things back on track, then we may think, well, okay, now we've made this huge correction, now I know we can do it. Well, you kind of don't, because the next thing coming is going to be the daily grind.
Starting point is 01:03:46 And this is where your plan is now facing reality for the very first time. Prior to that, it's been a conjecture, a hypothesis or a presumption, but it's never been fully tested. We know that whatever the weaknesses are in our preparation, will surface during the honeymoon phase. That's what it's supposed to reveal to us what we don't know that we need to know so that we can get it. It's not a sign that we were behind or it was a bad choice. Even though people will oftentimes misinterpret it as that and quit prematurely. It's something that we have to anticipate showing up. So, for example, I would say, okay, everybody, you know, now that we're
Starting point is 01:04:32 through the honeymoon phase, I just want to say that the data grind is now in front of us and just know that there will be difficult moments that show up. It's supposed to be hard. This is going to reveal to us what we need to learn. This is our friend, I'm glad it's here, it helps us get prepared in a way that we cannot lose, but let's not miss and trip with this is something that we did wrong or incorrectly or we can't do it.
Starting point is 01:04:56 You can see how easily people misinterpret situations and less they're informed that this is gonna happen. So here's the promise in the daily grind phase, if you're looking at the right metrics, and you've got the right plan, and you've got the metrics to confirm that you're making progress, you're going to get up one day,
Starting point is 01:05:15 and you're going to get up and believe that you can do it. Like, you know what? I really now believe I can do it. If you can do it, then I can do it. There's no difference. But then we need to go from believe and we can do it to knowing we can do it. It's different. So when I was working with Dave Asperger at Bulletproof, helping him build Bulletproof, I said, look Dave, we both believe that Bulletproof can be really big. But we need to now know that we can do it. What do we need to do
Starting point is 01:05:42 to go from believing to knowing? Said, well, we need more inventory and we need more people at the higher levels in the marketing department. Said, well, what is it going to take to do that? So probably a couple million dollars. So you know, you know, all the guys in Silicon Valley, you go up there and raise that. Let's get this done. So we did it, got it done. And at that point, Dave and I both knew that the bullet proof is going to be worth hundreds of millions of dollars, which approved itself to be. And we did kind of declare what it is that we needed to get to take us from belief to knowing. That's a really essential step here. And then please everybody listen up. Then there's the final step that puts us into
Starting point is 01:06:19 the winner's circle. Once you know you can do it, I can only say that there's always time to screw it up. And this is how people screw it up. Until you get to the winter circle, you're not there yet. And if you trip before you get there and don't cross the line, then you don't win. So when you see that it's possible and probable that you're going to be able to achieve your goal, don't try to speed up to try to get to the finish line faster, to enjoy the chocolate cake in the champagne waiting at the finish line, because it's never over until it's over. And I've seen people trip at the last second and screw things up, never to eventually get past the finish line.
Starting point is 01:07:01 Please do not do that. Or don't try to control things so much thinking that you're being safe. Because sometimes when you slow things down way too much, you start to daydream. You think the safety is in the speed, it's not. If you're going too slow and you start to daydream, then you're at equal hazard as if you're going way too fast. So don't change your pace. Keep your pace, be vigilant, keep your eye on the ball, keep executing what has to go right
Starting point is 01:07:27 until you're way beyond the finish line and once you're beyond the finish line, then it can celebrate and victory circle. So as long as we're aware that there are these five different steps and stages that we go through from actor pursuit of goal to arrival in the winter circle, and we can name where we are and we know what that means. Then that's our safety net for sticking together and working together as a well organized coherent team that can get things done most efficiently and get us into the winter circle at least time and effort and expense. This is great. I have a question for you. Do you think that every goal is possible? Or do you think that there are some signs that should be like abort mission, you know,
Starting point is 01:08:09 you should stop, you should quit? Or do you feel like anything is possible with the right preparation and plan? Well, I think again, if we look at plans and preparation, that's not really reality. What it is, it's our best estimate about what we presume reality to be, and what we presume the path to get from where we are to where we want to get to is. It's not reality. Reality is when our plan meets real time, and at that point, then we can make the adjustments necessary to carry momentum forward. So I think we have to be really mindful about that, that to carry momentum forward. So I think we have to be really mindful about that
Starting point is 01:08:43 that plans by their inherent nature designed to change in goals that we have or meant to be modified based upon the reality of the opportunities that present themselves in process. But the human mindset that I said, that human way of thinking that doesn't service well, it will make us think, well, if you've declared a goal, you have to keep your word by maintaining
Starting point is 01:09:09 the original goal as stated, otherwise you're going back on your word. And that's not true at all, never. Because all the greatest goals always happen like by accident, or there are a bit of a deviation that comes off something that we presume to be true of, but now we found out that it was slightly different. But we had the courage to recognize that we
Starting point is 01:09:28 were being gifted with a different direction that could take us through a bigger better faster that we could not have conceived of in advance. So that's how I would answer that question in a do feel that if you find yourself being in blind faith, doing something with the hope that it will take you to the finish line, don't do it. Because unless there is a body of evidence that confirms to you the probability of moving forward, well, manifest the completion of the next step that I would suggest that you don't do it. Because I feel far too often people believe that I'm a person in my word.
Starting point is 01:10:05 Therefore, I have to stick rigidly to something that I declared. And if I don't do that, then my word can't be trusted. That is absolutely not true, because the plan and what you propose to be true was an estimate based on a presumed reality. And if the presumed reality is like, don't do this like now, then I would suggest that you heed that.
Starting point is 01:10:26 And I do feel that in our lifespan development, there is a natural period of our life where we are big dreamers. But my hope is, is that we don't invest too much in a dream that has too many reasons that are informing us to see they're not the right time to pursue it or we're not properly prepared or maybe there's not the right fit because we don't have the assets actually to do this. So I'm a little bit kind of cautious on all of these absolutes. I feel that they need to be tempered with an interpretation of the reality as it currently exists at the moment of time
Starting point is 01:11:05 where while you're making decisions. That was exactly what I hoped you were going to kind of go off on because I feel like people are so attached to like that one outcome. Like I want to be a famous NBA player and so few people achieve that goal, but really maybe they just want to be somebody who inspires other people of their ethnicity or something. And it's really not about playing basketball. It's the impact that they're making on the world.
Starting point is 01:11:33 Yeah. And I have somebody to say to that, if I may, is that like, you know, my definition of a champion is a manifest or a gift. Like if you're manifesting your gifts and you're a frick of champion, in my opinion, because, you know, here's what I do know is that there's only one of us in all of creation. There's never going to be another you. I mean, think about that. There's seven and a half billion people on this planet right now, and there's only one
Starting point is 01:11:54 of you. And what that means is that each and every one of us has a unique capacity to influence humanity in a way that nobody else can do it. You know, the question is, is that, you know, can we live within that and can be okay with that? Because here's the reality. Some people are meant to have the aspiration of influencing a billion people. Yeah, there are some people that are not meant to do that.
Starting point is 01:12:17 They can't even think about that. They want to look through a microscope and electron microscope and they want to influence a nano. They can't think in terms of billions. Does that make it any less significant? No, it does not, because everything that happens is the product of every other thing that's happening in the world like simultaneously. So I think we're the problem because we assign the value to what we believe to be true
Starting point is 01:12:45 that I don't think represents what it really is. Like, you know, for example, a teammate may enable the team star to get the MVP but was the MVP more valuable than the person that gave the MVP what they needed to do the job correctly? I, you can't say that that's true, it's not. You know, every one of us, I think that we should look at team as like a linkage rather than a hub with spokes.
Starting point is 01:13:16 It's a linkage where each of the links in the chain, someone that possesses that spot and their unique contribution contributes to the integrity of the whole. Therefore, the output capacity of the team is a sum total of all the parts, which you can't really separate one being more important than the other because in a certain sense, it's really not. And I feel that far too often the rule is people dramatically discount the value of what they do because they're comparing themselves against everybody else's yardstick. And I don't
Starting point is 01:13:51 think that we should be doing that. You know, there's only one of us. And if we take ownership of what we're best at, we're passionate about what we're doing and we're giving tremendous value to humanity. We're honoring our gifts. We're showing other people what's possible. We're saying thank you to those people that helped us while we're creating those things that are unique to us. To me, man, to me, that's the champion. The champion is not the hyperachever that mows everybody down in the process to get what he wants.
Starting point is 01:14:14 That's a self-serving narcissist, in my opinion. So there's this whole other definition that I think that we need to encourage each other to pursue, which is our uniqueness and our unique gifts. That is super inspiring, Dr. Spencer. This whole conversation has been amazing. So I'm going to wrap the interview up with a couple questions that I ask all my guests, and then we do something fun at the end of the year with them.
Starting point is 01:14:36 So the first one is, what is one actionable thing that my young and profitors can do today to be more profiting tomorrow? I would say, what is the skill that you need to build that you don't have, but you need? Okay. And what is your secret to profiting in life? I can be absolutely, explicitly clear on this. Number one, the reason why I made an Olympic team, I showed my art in the best galleries in New York City. Why I've worked with some of the greatest political achievers
Starting point is 01:15:09 of our time is that I was fearless in showing up and answering the call. When me, Jeff, gets the insight and I get the calling to show up and do something. I'm fearless about doing that. And so I'm not particularly ambitious about creating something to grandstand in showcase myself, because I don't care about that. I do, though, care deeply about being able to answer the call that I have been called into service to do anything like adopting my daughter.
Starting point is 01:15:38 I will show faithfully and fearlessly to execute that to the end degree. Amazing. Well, where can everybody learn more about you and what you do? Probably the best place is T, period, me, slash champions experience. You know, that's my, you know, telegram. And that's where it kind of posts what I'm doing
Starting point is 01:16:02 and what I'm up to. That would be by far the best place to go to see where I am and what I'm up to next. Awesome. We're going to stick that link in the show notes. Thank you so much, Dr. Spencer. It was a pleasure. Well, I can't say enough for the opportunity. Be well. Remember everybody. There's down in the books, yeah, fam. And what an honor it was to have Dr. Jeff Spencer on the show. I mean, he's had the privilege to coach and advise some of our generations greatest achievers from Tiger Woods to U2 to Oprah Winfrey and Lance Armstrong. And if all these grades are listening to what he has to say, we better take heed to young
Starting point is 01:16:44 and profitors. And like we mentioned in this episode, success is both a path and a process. So we just mentioned all these grades, Tiger Woods, U2, Lance Armstrong. Of course they had an eight talent, right? Of course they were naturally talented, but there are patterns and steps
Starting point is 01:16:58 that all successful people take to become successful. And Dr. Jeff Spencer broke that down for us in this episode. He broke down his champions blueprint. And we've got to remember the champions golden rule. If you do the homework, the test is easy. Your preparation is what dictates your performance. And so if you think about it, the champions blueprint is really the art of winning before you even start. So always remember, prepare, prepare, prepare. That is what's gonna set you up for ultimate success. And another takeaway for me is that you also need to make sure that you set clear goals that aligns your mind, body, and soul. You need to take your goal and then challenge it
Starting point is 01:17:40 against criteria that forces you to look at it in a different way. You've got to ask questions about your goal and make sure you're taking up the right, smart goal. Also, this is going to help you establish a relationship with your goal and really connect to it because when you vet it against your mind, body, and soul, you end up connecting to your goal in a different way. That's what's going to help you start off on a right foot knowing that you have the
Starting point is 01:18:02 right goal that you've spent the time determining actually gives you confidence. And when you experience this confidence in a goal, you have the excitement to get started. You really believe that you can actually achieve your goals. And this is what's going to make you fight for your goals when the going gets tough because you know why you're doing it. It's going to enable you to not give up because you really believe you can achieve it and you're confident. And when you're confident in your goals, you get what Dr. Jeff calls gokiss. Right? I love this term gokiss. Goal focus. It's the ability to hyper focus and get stuff done
Starting point is 01:18:36 with simultaneous total peripheral vision. And that's a very special perspective that all champions have. This is what winners and champions called manifesting. It's when you see opportunities that you would otherwise be blind to you because you have a very clear goal and vision. You actually believe that you can do it and you're in full alignment with your goal. And so you start to see things and connect dots
Starting point is 01:18:59 that you otherwise would not see and that the average person would not see. You just make shit happen, even if you don't have the perfect resources. You make a way even when it seems impossible. So I hope you guys feel inspired. I hope you guys feel like you're ready to crush your goals. And if you enjoyed this episode, go ahead and tell me your takeaways by text to GYAPYAPE28046.
Starting point is 01:19:22 That's how you join our text community. I read those messages every day. I'd love for you guys to join. You can ask me anything there. We have a new Ask Cola series that's coming out in a couple of weeks. That's really entertaining. And there you can ask any questions that you have.
Starting point is 01:19:35 You guys can also share takeaways. I love to get your feedback guys. I love my listeners. And all I care about is putting out great content for you guys. So text me your feedback, what you love, what you hate about YAP, what you loved about this episode, and I want to hear from you. You guys can also find me on social media at YAP with Hala on Instagram and Twitter or by search my name on LinkedIn. And by the way, you guys have
Starting point is 01:19:59 been sharing so much on your stories on Instagram lately and tagging me. I love it. If you guys listen to the end of this show, go ahead, take a screenshot of your listening app right now and then upload it to your story, tag me and I'll definitely repost it. And share with your friends. Tell them about how awesome this podcast is. We do it for you guys. And you can help us spread the word and make sure that everybody can listen, learn and profit. All right, guys. Thanks for listening to another incredible episode of Young and Profiting Podcast. Shout out to my Yap team as always for your support in the show. And this is your host,
Starting point is 01:20:34 Halataha, signing off. Are you looking for ways to be happier, healthier, more productive, and more creative? I'm Gretchen Ruben, the number one best-selling author of the Happiness Project. And every week we share ideas and practical solutions on the I'm Gretchen Ruben, the number one best-selling author of the Happiness Project. And every week, we share ideas and practical solutions on the Happier with Gretchen Ruben Podcast. My co-host and Happiness Guinea Pig is my sister Elizabeth Kraft. That's me, Elizabeth Kraft, a TV writer and producer in Hollywood. Join us as we explore fresh insights from cutting-edge science, ancient wisdom, pop culture,
Starting point is 01:21:03 and our own experiences about cultivating happiness and good habits. Every week we offer a try this at home tip you can use to boost your happiness without spending a lot of time, energy, or money. Suggestions such as follow the one-minute rule. Choose a one-word theme for the year or design your summer. We also feature segments like know yourself better where we discuss questions like are you an over-bu buyer or an under buyer? Morning person or night person, abundance lever or simplicity lever?
Starting point is 01:21:30 And every episode includes a happiness hack, a quick, easy shortcut to more happiness. Listen and follow the podcast, Happier with Gretchen Rubin. DQ presents Picture this. You're getting together with all your best friends. Now picture all your best friends. Now picture all your best friends are actually the delicious ingredients of the new cake batter cookie dough blizzard! That's DQ Soft Serve, cake batter flavor, confetti cookie dough pieces, and DQ signature sprinkles.
Starting point is 01:21:54 Oh hey, it sounds like you got some pretty sweet friends, and that's worth queuing the confetti. Cookie dough! The flavor party isn't gonna last forever, so hurry in and get your cake The flavor party isn't gonna last forever, so hurry in and get your cake batter fixed today. Only a DQ. Happy taste good.

There aren't comments yet for this episode. Click on any sentence in the transcript to leave a comment.