Young and Profiting with Hala Taha - Lewis Howes: Transform Your Doubt Into Confidence With These 6 Mindset Hacks | E232

Episode Date: July 10, 2023

As a senior in college and an All-American athlete, Lewis Howes had it all, until he received some life-changing news. The night before a big football game, Lewis’s father got into a car accident th...at left him in a traumatic coma. When his Dad could no longer guide him, Lewis started seeking new mentors. He began reaching out to highly-accomplished people asking them about the stories of their success. The people he met gave him a new direction, new inspiration, and new hope. In this episode, Lewis will talk about his book The Greatness Mindset and what he's learned from hundreds of conversations with some of the most inspiring and successful individuals on the planet.  Lewis Howes is a New York Times Bestselling author, podcaster, lifestyle entrepreneur, high-performance business coach, and keynote speaker. A former professional football player and two-sport All-American, he is a current USA Men’s National Handball Team athlete. He hosts a top 100 iTunes-ranked podcast, The School of Greatness, which has over 300 million downloads and 1000 episodes since it launched in 2013. Lewis was recognized by The White House and President Obama as one of the top 100 entrepreneurs in the country under 30. Details Magazine called him one of “5 Internet Gurus that can Make You Rich.” In this episode, Hala and Lewis will discuss:  - How Lewis leveraged Linkedin to get his foot in the door - Defining your meaningful mission - How to promote podcasts through multiple channels - How to find your sweet spot - A perfect day itinerary - What sports taught Lewis about failure - How to heal from past trauma - Developing a greatness mindset - And other topics… Lewis Howes is a New York Times Bestselling author of the hit book, The School of Greatness. He is a lifestyle entrepreneur, high-performance business coach, and keynote speaker. A former professional football player and two-sport All-American, he is a current USA Men’s National Handball Team athlete.  Lewis hosts a top 100 iTunes-ranked podcast, The School of Greatness, which has over 100 million downloads and 1000 episodes since it launched in 2013. Lewis was recognized by The White House and President Obama as one of the top 100 entrepreneurs in the country under 30. Details Magazine called him one of “5 Internet Gurus that can Make You Rich.” Lewis is a contributing writer for Entrepreneur and has been featured on Ellen, The Today Show, The New York Times, People, Forbes, Inc, Fast Company, ESPN, Sports Illustrated, Men’s Health, and other major media outlets. Resources Mentioned: Lewis’s Website: https://lewishowes.com/about/  Lewis’s LinkedIn: https://www.linkedin.com/in/lewishowes  Lewis’s Twitter: https://twitter.com/LewisHowes  Lewis’s Instagram: https://www.instagram.com/lewishowes/  Lewis’s Facebook: https://www.facebook.com/lewishowes/  Lewis’s Tiktok: https://www.tiktok.com/@lewis  The School of Greatness: https://podcasts.apple.com/us/podcast/the-school-of-greatness/id596047499 Lewis’s book The Greatness Mindset: Unlock the Power of Your Mind and Live Your Best Life Today: https://www.amazon.com/Greatness-Mindset-Unlock-Power-Today/dp/1401971903  LinkedIn Secrets Masterclass, Have Job Security For Life: Use code ‘podcast’ for 30% off at yapmedia.io/course. Sponsored By:  Millionaire University - Find The Millionaire University on Apple, Spotify, or wherever you get your podcasts Constant Contact - Go to youngandprofiting.co/constantcontact_yap for your free trial today! More About Young and Profiting Download Transcripts - youngandprofiting.com/episodes-new/ Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala Learn more about YAP Media Agency Services - yapmedia.io/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 Today's episode is sponsored by Shopify and Zbiotics. Shopify simplifies selling online and in-person, so you can focus on successfully growing your business. Sign up for a $1 per month trial period at Shopify.com-profiting, and that's all lowercase. Engineered by a team of PhD microbiologists, Zbiotics is a probiotic drink that breaks down the byproduct of alcohol, which is responsible for rough mornings after drinking.
Starting point is 00:00:26 Head to zbiotics.com-sash-profiting and use the code profiting at checkout to say 15% off. For 25 years, I held onto a pain and secrets that no one knew about me. I was sexually abused when I was a kid and no one knew it. It was like a poison running through my psyche, my body, my heart, because I was ashamed. When you're holding on to something that is a poison inside of you, it will make you feel powerless. You will not be stepping into the greatness mindset with this inside of you, it will make you feel powerless. You will not be stepping into the greatness mindset with this inside of you. There's three types of fear that causes to doubt ourselves. Fear of failure. Fear of success, believe it or not, almost 50% of people
Starting point is 00:01:17 are just as afraid of their own success as they are, they're on failure. And the third main fear that causes us to doubt ourselves is fear of judgment, people's opinions. There is a root underneath those fears, and typically the root is... What is up, young and profitors! You're listening to YAP, Young and Profiting Podcasts where we interview the brightest minds in the world and unpack their wisdom into actionable advice that you can use in your daily life. I'm your host, Hallitaha. Thanks for tuning in and get ready to listen, learn and profit.
Starting point is 00:02:19 I'm so excited for you to be here, Lewis. Young in Proffeders, we have self-made entrepreneur best-selling author and the host of hugely popular podcasts, The School of Greatness, Lewis House. In today's episode, we'll talk about Lewis's new book School of Greatness, Lewis House. In today's episode, we'll talk about Lewis's new book, The Greatness Mindset, and what he's learned from hundreds of conversations with some of the most inspiring and successful individuals on the planet. And before we dive into your new book, Lois,
Starting point is 00:02:36 I'd love to talk to you about your story and your own journey towards greatness and what you've learned along the way. And from my understanding when I was doing my research, a major piece of your story occurred when you were sleeping on your sister's couch in Columbus, Ohio. At the age of 23, you had an injury that abruptly ended your professional football career. And your dad was recently in a car accident and was put in a coma.
Starting point is 00:03:00 You were also pretty broke and it seemed like the walls of your world were basically caving in on you. So I'd love to understand what were the aha moments or the series of moments that got you off of your sister's couch. I think I had a something inside of me calling me for something more in a moment of or in many moments, many months of breakdown and sadness and kind of grieving, grieving the loss of my dream, a playing football, grieving my father who was in the hospital for many months in a coma, and just kind of grieving loss in general, emotional mental physical loss, and having a lack of certainty. I didn't have certainty, I didn't have clarity about my future, I didn't know what the point of all this was, and so it was just very confusing time. And I didn't have any resources. I didn't have any money.
Starting point is 00:03:48 I was in debt from my college loans. This was in 2008, 2009, when the economy in the US was essentially tanking. The housing crisis was tanking and everything. And I didn't have my father who was kind of my back up big, a bank account. If I needed money, he would give me like 50 bucks here and there. Like, it was like a security blanket almost.
Starting point is 00:04:09 Like, okay, go chase your dream when you're done. You can come and I'll hire you for my company type of thing. So I didn't have that anymore. So I had to learn like how to be resourceful. I had to learn how to kind of fend for my own really and how to tap into a network of people that I didn't know, but I felt like I needed to know. So that's when I started reaching out to mentors, coaches, guides.
Starting point is 00:04:31 I started consuming as much as I could in terms of resources and books going to conferences and just trying to meet people, learn from people and take action. So that was kind of that journey then. So something that mean you both have in common is that we leveraged LinkedIn as a launch pad of our careers and our podcasts. So I did the same thing five years ago. You did it 10 years ago, right? And so I'd love to understand how you leveraged LinkedIn to get your foot in the door and start in the world of online business. Yeah, I started the LinkedIn end of 2007, actually. I think there was only about 12 million people on the platform at the time.
Starting point is 00:05:09 I wrote a book about LinkedIn in 2009. There was one other book about it, but I think there's probably hundreds of books about it now, but I was one of the first that wrote a book about LinkedIn. I became obsessed with it early on because a mentor said, why don't you check it out. Maybe you can find a job there. I was just trying to network on there originally. A LinkedIn was not as robust as it is now. And so after about five years,
Starting point is 00:05:31 I kind of gave up on LinkedIn because it was so powerful in the beginning for me, but then they weren't innovating like other social media platforms were. And they did not connect with creators, influencers, they didn't have any support for someone like me back then. So I really felt like they didn't collect the community in my opinion.
Starting point is 00:05:52 And then I guess about five, six years ago, they started to innovate their platform and add more tools and resources for creators. I slowly got back on because I kind of got burnt out from LinkedIn because it just was it was so challenging to work with the platform and The team at LinkedIn wasn't responsive as they are now It was a launching pad in sense of building powerful connections early on for me And I met some incredible people that I networked with on the platform that I'm still friends with today back in 2007. There's a friend of mine who is a mega billionaire now that I met in 2007 by just setting him a direct message on LinkedIn. And us building a friendship over the years and going to events together and watching each other grow.
Starting point is 00:06:39 And I just saw him a couple months ago and it it's like all because I'm linked in the power of connection. So it's been an amazing platform in general. I wish I would have used it when I had my podcast launch because I actually didn't use LinkedIn that much when I launched the show. Oh wow. Interesting. And so I'd love to understand what gave you the genesis and the idea for starting your podcast
Starting point is 00:07:01 because you were pretty early on 2013 at that time was still really early. Yeah. In 2012, I was going through a transition in my business at the time. I had an online marketing company. I was kind of getting burnt out by what I was doing. And I just didn't feel like it was meaningful to me anymore.
Starting point is 00:07:21 It was still like powerful. It was making money, but it wasn't like a deeper meaning sense of purpose. And what I was doing though is I was using LinkedIn before then to connect with coaches and mentors and leaders. And I would meet with a lot of them in person. And I was getting so much wisdom and knowledge from them when I would ask them questions. I was just like, I should probably record these. And I've heard of this thing called podcasting. No one knows what it is at the time. 2012. But I just like, I should probably record these. And I've heard of this thing called podcasting. No one knows what it is at the time, 2012. But I was like, I feel like it might be big one day.
Starting point is 00:07:51 I said, I'm gonna, I called two friends that had a podcast. There was probably only 50 people at the time that had podcasts. And I called two of them. They told me they loved it. They loved the experience. They loved the connection with the community. They felt like it was the most engaged type of content they were able to create with people in the community. So I said, I think I could do this. I have no clue what I'm doing. I've never done this before. I didn't go to school for this, but I feel like I can figure it out. Let me try it for one year. I'll do it once a week for a year as an experiment. If it doesn't work out, then I'll stop. as an experiment. And if it doesn't work out, then I'll stop. But I fell in love right away. And now 10 years later, 1400 plus episodes later, almost a billion down those later, it's still going. That is absolutely amazing. You've been crushing it on your podcast. And after I've looked at your
Starting point is 00:08:37 story and learned more about like how you came up, I realized that you were an early adopter and so many things. So you were an early adopter in LinkedIn, then you were an early adopter in podcasting. And now on YouTube, your crush and everybody in the podcast game, because you were one of the first ones to take the full step in becoming a video podcast. Yeah, it was almost eight years ago after maybe it was two or three years into the podcast. I started to see probably the third year in. I was like, oh, okay, this is a thing and there are lots of other people starting to jump in.
Starting point is 00:09:11 I would say I was like the second wave of people that jumped into podcasting. If Joe Rogan was like two years before me and then there was just like some underground tech podcast. That was essentially it. There were no bigger shows. There were some big shows at that time in the small ecosystem, but it wasn't mainstream.
Starting point is 00:09:27 Then there was guys like me and Pat Flynn and Rich Roll kind of all came in around the same time, maybe within a six month window in 2012, 2013. And so we were kind of like the second wave of people jumping in and trying to figure it out. And then probably 2015, I think that was probably around the time when cereal came out. And it became more mainstream podcasting. And then that's kind of the third wave.
Starting point is 00:09:57 And now it just keeps the waves keep coming. I remember around that time, I was just like, I don't know, I feel like this is just going to keep getting bigger. And it's hard to innovate audio, at least it was at the time. And I still think it is kind of hard to innovate audio at this time. It's not viral, it's not really shareable that well. It's, you can only do so much with the editing, there's only so many things you can do. So I was like, I feel like I need to film these and just put them up on YouTube and use it as a promotional tool to promote the audio.
Starting point is 00:10:25 And so for five years, that's what I did. I put them on YouTube, I would cut up clips, put it on social media, but I never monetized the YouTube with a video until two years ago, two and a half years ago, and then I turned monetization on because I didn't want guys who were running ads to be in front of my content, selling their Ferrari courses or whatever it was. So for me, I just wanted to add value and serve and just give for free. So I invested for five years of videographer and editor to do it without monetizing it at all.
Starting point is 00:10:56 And it was probably one of the best decisions I did because now we have over a thousand videos on YouTube that are constantly searchable and shareable and adding value to people. Yeah, that's amazing. You're doing amazing things on YouTube. And constantly searchable and shareable and adding value to people. Yeah, that's amazing. You're doing amazing things on YouTube. And you may not know this, but I have a podcast network. So I represent like 20 different self-improvement
Starting point is 00:11:13 and business shows. And I just presented at the IAB UpFriends. And my whole presentation was about the fact that podcasts are not audio only. They're multi-channel now. You shouldn't focus audio first, even for your ads. You should be promoting across YouTube, podcast live streams, even paid live events, which I know that you also do as well. So really cool to see you pioneering once again
Starting point is 00:11:36 in the podcast space. So I'd love to understand, when did you first start getting traction with your podcast? Like, how long did it take you to get traction with your podcast? My first year going all in, promoting every single week on every channel of marketing efforts that I had, I got only 750,000 downloads total in my first year. And that was every day promoting everywhere. The second year I had a million and a half downloads,
Starting point is 00:12:06 third year I think it was like three and a half or four million or something like that. And so I feel like it took like years, really, for me to get certain types of scale. Two years ago I think we had a few hundred million downloads in one year, but it took many years for that to scale up. It takes time and I think that's why I tell a lot of people
Starting point is 00:12:26 like don't do a podcast unless you're committed to doing it without getting any downloads and any results for years. If you think you're gonna make money and get millions of downloads right away, it's just not gonna happen. So you gotta do it because you really enjoy it. You really love it.
Starting point is 00:12:39 You feel like you're called to share something in the world in your unique perspective. Yeah, it was a struggle. But at the same time, there was traction in the sense that the community loved it and they were talking about it and they were raving about it. So there was a small community that was really growing.
Starting point is 00:12:58 It just wasn't this mass scale for years. Yeah, I mean, 750,000 in the first year is still in today's standards now is really good. So it sounds like you were doing good from the start. But now we get that in like a couple days, you know, it's so. Yeah, it's totally different now, but 10 years later, right? Yeah, exactly. Okay. So like you said, your podcast reaches hundreds of millions of people now every single month.
Starting point is 00:13:24 And you've had a lot of inspiring individuals. We've had a lot of crossover and guests. Your guests are even bigger than mine. And you launched a third book recently where you included some of the learnings that you got from these guests. It's called the Greatness Mindset. And so now that you're 10 years in to your journey
Starting point is 00:13:40 or more, you know, in terms of being an entrepreneur and a podcaster, what is your working definition of greatness? It's really discovering the unique gifts and talents that are within you and in that discovery, pursuing your dreams and goals in that pursuit, making an impact on the people around you. That's for me what it is. It's like, what's the unique talents and gifts we have, figure those out over our journey, try to help as many people as possible on the pursuit of our dreams and goals.
Starting point is 00:14:09 And I know a big key point in your book is finding a meaningful mission. And so I'd love to understand what your meaningful mission is and how you went about developing it. It's to serve a hundred million lives every single week to help them improve the quality of their life. And how I came about that was probably three years into the podcast as I was building and growing it. I didn't know what it was for me. I was like, why am I doing this? What's the purpose? What's the reason? What's the, why am I getting up every morning and working hard on this thing? And then I got clear on it. I was like, well, what do I want to accomplish? How do I want to, how do I want to serve people and how many people do I want to serve? I would ask other people this question. I would say, what do you want?
Starting point is 00:14:49 I want to change the world. I want to make billions of dollars on all these different things. And I was like, okay, changing the world. Everyone says I want to impact the world. And I was just like, all right, that's hard to quantify. And so for me, I was like, what is something that I could quantify? And then I would hear people say, I want to impact billions of people. I was like, what is something that I could quantify? And then I would hear people say, I want to impact billions of people. I'm like, okay, yes. And you're just getting started. So it just seems too far away. And so I said, I want to reach a hundred million lives. And then we did that in one year. And I said, okay, I want to do it every
Starting point is 00:15:18 week. I want to reach a hundred million lives a week. And so I was like, all right, that's seems like a big stretch. But it's a quantifiable number. And it will force me to get creative, get resourceful. It'll force me to overcome my fears and insecurities that hold me back. It'll force me to develop new skills and talents to think beyond where I'm currently at so that I could potentially achieve that goal one day.
Starting point is 00:15:45 And so it just excited me. And it seemed far away. It gives me something to measure and it gets me something to be excited about every day. Yeah. So it's not too unrealistic, but it's still pushing you and pushing your boundaries. Absolutely. So in terms of this mission, I noticed that you didn't say, I'm a podcaster who does this, or I'm an author who does this, or any other label that I could stick on you.
Starting point is 00:16:09 Why is that? When I focus on the mission, which is service, there can be different mechanisms that can do it. If podcasting dies tomorrow, then I don't want to be, well, I'm only a podcaster now. I can't, I can't service the mission anymore with this mechanism because the mechanism is gone. And there's always a message within the mechanism to serve the mission. And so the message will continue to evolve and expand, whether it's packaging content and a book and storytelling in a book and giving tools and resources so people can get
Starting point is 00:16:46 zoomed this way, whether it's audio, whether it's video, whether it's AI, it's always going to evolve and expand. But there's a mission and then you got to figure out what are the mechanisms that will serve you when accomplishing the mission's goal, which is 100 million lives weekly. And then there's a message, what is the message that you're going to use and share? And my sharing the message is it audio, is it video messages, written messages, is it other people's messages? And how can I distribute that message through the mechanisms to serve the mission?
Starting point is 00:17:19 And so I'm just trying to think of what are the things that excite me that I'm good at, that I'm talented at, that I enjoy doing those mechanisms, sharing the message through those mechanisms to get to the mission faster. That's what I think about. I haven't mastered it. I don't feel like I'm close to figuring it out, but we have something we can measure every single week to support us and getting there faster.
Starting point is 00:17:48 I think that that makes a lot of sense. I know when I think about myself and my mission, I always say, I want to be a positive voice for my generation and my voice can be on podcasts on live streams in a book wherever it is. That way, I don't have to pigeon hold myself to one thing as things evolve. Because like you know, podcasting, my is already evolving so much. It's not really what it was even like we were talking about 10 years ago. Let's hold that thought and take a quick break with our sponsors. Young and profitors, most of you know that I started my LinkedIn secrets master class late last year and it's going well, we're crushing it over $300,000 in revenue so far. But when I first started, I had no idea where to begin.
Starting point is 00:18:26 I needed a hand getting my store up and running, and I'm so grateful that I found Shopify. Shopify is the commerce platform revolutionizing millions of businesses worldwide. Whether you're a garage entrepreneur or IPO ready, Shopify is the only tool you need to start run and grow your business. Whatever and wherever you sell, Shopify is the only tool you need to start run and grow your business. Whatever and wherever you sell, Shopify can help. Shopify is a home to the best converting checkout
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Starting point is 00:19:23 help you generate ideas for newsletters or blog posts, help you refine your website copy, and guys, this feature is insane. I feel like I'm in the future when I use it. The AI sidekick can answer questions specifically about your business. Like how can I increase conversions by improving my website design or copy? It can actually take things off your to-do list and take actions on Shopify for you like applying discounts to certain products or completely redesigning your store on your behalf. This is probably the most mind-blowing feature I've ever witnessed in terms
Starting point is 00:19:55 of generative AI integration on a platform and I'm really excited to see how this evolves. This is Possibility powered by Shopify. Sign up for a $1 per month trial period at Shopify.com-sash-profiting, and that's all lowercase. You've got to type it in all lowercase for that to work. Go to Shopify.com-sash-profiting to take your business to the next level today. Again, that's Shopify.com-sash-profiting. So let's talk about something you speak about in your book called Sweet Spots and you say this can help you figure out what your meaningful mission is. What is a sweet spot exactly and how do we discover it? Yeah it's really
Starting point is 00:20:34 figuring out the the talents that you have, the skillsets you have, it's figuring out what makes you unique and then how how can I go profit from these talents? How can I go monetize these talents? What are the tools and the things available for me to do these things? When we figure out those two areas, I feel like there's a sweet spot there in between that that we could take action on.
Starting point is 00:20:58 And for me, again, it was, I didn't think I had a lot of talent. I didn't think I had a lot of skill, but I was curious. And I go, how can I use this talent of curiosity? Is this a talent? I didn't think I had a lot of talent. I didn't think I had a lot of skill, but I was curious. And I go, how can I use this talent of curiosity? Is this a talent? I didn't think it was, but I was like, there's a hidden talent of curiosity there. So how can I use this to make money and to make an impact? Okay, I don't have to be the voice.
Starting point is 00:21:17 I can interview people. I didn't know how to use video or how to use audio at the time, but I was like, these are tools available out there. How can I use these tools and ask questions? Can I make money around this? I have no idea, but the more I did it the more I showed up and was of service to people I was able to monetize these things and so for me I Didn't know the path, but I started to ask myself what are my talents? What are the things I'm really good at? What are some mechanisms out there that I could start tapping into,
Starting point is 00:21:47 and then how can I just take action consistently around this so that I can figure out how to make a living doing the things I enjoy doing. I love that. I think that is really great advice. And another piece of advice that I really liked in your book is this idea of the perfect day itinerary. And this really really helped us get into what you call a greatness mindset. So first of all, what is a greatness mindset? And then can you go over this exercise of a perfect day itinerary? Well, on page 204, I have a graph, I have a chart, and I don't know if we got you a book or not, but there's a graph here for people. Sorry, 201. And I show the difference between a greatness mindset and a powerless mindset.
Starting point is 00:22:26 So a lot of people live in a powerless state. And it doesn't mean they're in a powerless state all the time, but they might have one or two areas that make them feel more powerless than powerful. And so I'll just share these six categories of a powerless mindset versus a greatness mindset. And use this as an assessment. So if you're listening or watching, just ask yourself, okay, am I doing any of these things? If so, it may feel like you are powerless in your day-to-day
Starting point is 00:22:54 or your decision-making or you feel like there's a weight on your shoulders. It's probably because of one of these six things that are happening. So a powerless mindset occurs when you lack a meaningful mission. So when I was in living in my sister's couch for a year and a half and I was in a cast and had a surgery and didn't know what I was going to do in my life, I lacked a meaningful mission and I felt powerless. I was like, who am I? What's the point? What am I doing here? I felt very powerless. People think they need to get it all figured out like for the rest of their life. And it's really seasoned by season. Like,
Starting point is 00:23:29 what is the mission of this season? This season can be for the next six months, the next six years, the next whatever. We don't have to define, I need to know what I'm going to do for the rest of my life. It's what is this season's calling and getting clear on the meaningful mission will make you step into a greatest mindset versus a powerless mindset. So when you lack a meaningful mission, you're going to feel powerless. You're not going to feel as courageous, as strong. You're not going to have belief in yourself when you're in this state. The second thing is you're controlled by fear. A lot of people are consumed by fear and there's three types of fear that causes to doubt ourselves.
Starting point is 00:24:07 The first one being the fear of failure. The second one being the fear of success, believe it or not, almost 50% of people are just as afraid of their own success as they are, they're on failure. And the third main fear that causes us to doubt ourselves is a fear of judgment, people's opinions. And this causes us to be crippled by making decisions, by acting courageously on our dreams.
Starting point is 00:24:32 I don't know how, if you've ever asked someone, what is your goal and what's your dream? And they say, I want to launch my own podcast, I want to write a book, I want to do, I start a business, I want to get into a relationship, whatever it is. And you ask them how long have you been thinking about this? And people say, yeah, five years, seven years, 20 years, I've been wanting to write that book. And one of those three fears holds them back. The fear of failure, the fear of success, and the fear of judgment.
Starting point is 00:25:00 And so these are factors that cause people to hesitate, to not take that step forward. And so we got to understand what's the root of one of these three fears that we all have faced at different times. There is a root underneath those fears. And typically the root is I am not enough. And when we believe I am not enough, we are going to allow one of these three fears to run our lives as opposed to us running through them and beyond them. So when we are controlled by fear, we are powerless. We are in a palace state. We're saying this has power over me. So I'm not taking action.
Starting point is 00:25:38 The third thing is crippled by self doubt. Fear and self doubt play hand in hand. When we are controlled by fear, we usually have an insecurity. I'm not going to be enough. So my self-doubt is holding me back. I am therefore powerless to these opinions, these beliefs. The fourth thing, I don't think a lot of people talk about this in the different habit, mindset, success books over the world. The fourth thing is that they conceal past pains. So for 25 years, I held on to a pain and secrets that no one knew about me. I was sexually abused when I was a kid and no one knew it.
Starting point is 00:26:17 And I was terrified. I concealed this past pain. It was like a poison running through my psyche, my body, my heart, my energy, everything, because I was ashamed. And I thought if people knew this about me, no one would accept me or love me, and I'll die if they actually knew this about me. That was the story running through my mind constantly, and I was afraid of the opinions and judgments of others. That was my biggest fear. I was not afraid of failure or success, but people's opinions crippled me
Starting point is 00:26:49 because I had the shame and guilt inside of my soul. And when we conceal past pains, I'm not saying you need to say everything publicly to the world, but when you're holding on to something that is a poison inside of you, it will make you feel powerless. You will not be stepping into the greatness mindset with this inside of you. So we've got to learn to heal.
Starting point is 00:27:11 Most of my book is about healing. It's a Trojan horse for processing healing and getting out the poison inside of us so that we can thrive at the highest levels. Most of these books don't talk about revealing past pain, but I just, from all the research in the 10 years of doing this, this is the path. It is the path to achieving greatness is by setting yourself free emotionally and psychologically. The fifth thing is being defined by the opinions of others. This is something I mentioned already a couple times. When we are defined by people, they have control
Starting point is 00:27:45 over us. They control our decisions and our actions because we're so concerned about their opinions. So therefore, you are powerless if someone else is controlling you. And the sixth thing is you drift towards complacency. I'm not saying you need to be striving to be making more and doing more all the time, but I just feel like when we are drifting, when we are wanderers, and we aren't improving or growing in some area of our life, we feel powerless. These six areas of your life, I would ask everyone to do an assessment, a self-assessment and say, is there any one of these things that's happening for me right now,
Starting point is 00:28:25 or maybe causing me to doubt myself more? If so, there's a way to break through them. You have the awareness now, then we've got to make a decision and a commitment to break through to get into the greatness mindset. And the greatest mindset is the sixth opposite. It's driven by a meaningful mission. You heard mine. Impact a hundred million lives every single week. I'm driven by that and it's meaningful six opposite. It's driven by a meaningful mission. You heard mine. Impact a hundred million lives every single week.
Starting point is 00:28:46 I'm driven by that and it's meaningful for me. Gives me a direction, it gives me a place to go towards that I can measure that excites me. Doesn't mean it's not challenging at times. It doesn't mean I don't go through pain and hardships and certain agony at moments, but at least I know where I'm heading. Second thing is you turn the fears into confidence.
Starting point is 00:29:06 And fears are going to come at different stages and seasons as we unlock new potential. There's going to be a new fear and uncertainty. So we have to keep driving into the fear, turning into confidence. You overcome self-doubt as number three. As opposed to letting it cripple you, number four, healing past pains, not concealing them. When we heal, we become
Starting point is 00:29:27 greater than our past powerless self. The fifth thing is creating a healthy identity. Most of us hallow say a lot of negative things to ourselves unconsciously and outwardly. When someone compliments us at times we diminish it, we say, no, it's not me. We put ourselves down and our body remembers and our body listens to the words and the thoughts that we have. So we must shift that into a healthy identity. And the sixth thing is taking action with a game plan. I'm not saying you're going to accomplish all your dreams and goals if you do these things,
Starting point is 00:30:00 but you're going to feel a lot greater when you do. And you're going to have a deeper sense of peace, harmony, and alignment inside of your soul when you step into these things as opposed to being in the power of this mindset. That was an amazing recap. So I want to dig into some of those ideas. We can put a pin in the perfect day of tinerary. We can get back to it. So let's talk about overcoming fears.
Starting point is 00:30:24 So I know you're an athlete and so the fear of failure was something that you have to deal with all the time. When you play a sport, you either win or lose and it's basically a 50-50 chance every time. So how did being an athlete help prepare you in business when it came to fear of failure? I never was afraid of failure because in sports, I was taught that failure is the pathway to success. So for me, I knew that missing a shot didn't make me a failure. It's just me and I needed to practice better technique. I need to learn better. I need to become bigger, faster, stronger. So it was all information, it was all feedback. Failure was always a feedback.
Starting point is 00:31:03 Information telling me what's not working yet and how to get better at the thing. So for me, it wasn't about failure because I understood through coaching and through sports that you have to fail in order to succeed. There's no way to not fail in order to succeed. So if you want success, this is the pathway.
Starting point is 00:31:24 It's about reshaping what it means to you. A lot of people have a deeper meaning. If I lose or if I miss the shot, where if I failed, then I am a failure. And I never identified with that as me being the failure. I was just like, oh, I wasn't prepared enough. Oh, I need to get faster. Oh, I need to get stronger. I need to have better technique. I need more reps. I didn't like the feeling of failing or losing. I hated it, but it also drove me to get better. Success was not something that I was afraid of either, but most people are afraid of success. And I didn't understand this when I started doing the research 10 years ago and asking people in large rooms
Starting point is 00:32:06 I'd say how many people are afraid to fail most people would raise their hand and I'd say how many people in the room are afraid of success and Over 50% of the room would still raise their hand and I was always like what? Because you want to be successful, but you're afraid of it So why would success come to you when you're afraid of it, you're resistant to it, you are scared of it. And yet you want it, you sound like a clingy girlfriend who wants to be in a relationship, but it's anxious and scared of to be open and emotional and vulnerable, but it's needing your attention all the time or whatever it might be. If you want to be successful, you cannot be afraid of it.
Starting point is 00:32:46 And I didn't understand it. It didn't make sense to me. But then it started to make sense the more I asked people questions of the last 10 years. And really, when people become more successful, unfortunately, there's usually a couple people in their family or their close friends circle, that is not accepting. Some people are like, you're amazing. Keep going high five. You've got this, but there are some people close to us that start to pull away.
Starting point is 00:33:12 That think, what are you doing? Are you better than us? Come back here. Come be comfortable, safe. Don't keep learning and growing and expanding beyond your reach. That makes me feel uncomfortable. When you leave the tribe to go for success, not always the tribe is supporting of that journey
Starting point is 00:33:29 you're going on. And that is a big factor for a lot of people, like who are married or their parents don't want them to do that, or whatever it might be, when you want to grow and go beyond something, it can be scary for others. And you want community and love. And if you're leaving to go after something,
Starting point is 00:33:47 or if that's what it looks like, then you may not get that love and attention and affection anymore. So it made sense to me. And over my journey, I lost a lot of friends. A lot of friends that I thought we were gonna be friends forever, just stopped returning my calls, just, you know, weren't as supportive for jealous of my success or whatever it might be and
Starting point is 00:34:08 It was sad and it hurt for a long time these different stages But I learned that's part of the process if you're gonna grow and others aren't in alignment with your journey It's important to find people in your friend's circle who supports your success So they can grow with you as well. Another fear that success has with a lot of people is the weight. There's an amazing documentary called The Weight of Gold, which is about Olympic gold medalists who commit suicide, go through extreme depression, become addicted to drugs, after they win the gold medal. And about all of the suffering that gold medalists have afterwards. They were happier before they won the gold
Starting point is 00:34:54 medal. And it documents the lives of all these people that have committed suicide within a year or two after winning gold. Going after the gold they had their entire life, they win it. And then they die, they commit suicide, become drug addicts, they suffer, and they lose it all. In the documentation, there's this immense pressure that if you are not prepared to handle the fame, everyone talking about you, the success, being at the top of the mountain, and now needing to maintain that level of success is an extreme pressure. And that's why you see a lot of people go bankrupt after they make a lot of money.
Starting point is 00:35:34 That's why you see a lot of lottery winners who make a lot of money go through death or go bankrupt as well within a couple of years. And you see people that exit big companies, sometimes losing it all quickly, because if you're not emotionally and mentally prepared for the success, you will sabotage it. That's why healing past pain is so important, because you can win and succeed and make money. But if you have pain in your chest,
Starting point is 00:36:04 guilt, shame, insecurity, all these things, that doesn't go away until you heal it. And if you heal it on the journey, you're going to be able to sustain the success in a different way and maintain it. I wasn't afraid of those things because I wanted to be successful. I wanted the weight. I wanted the pressure. It was challenging at times, but I wanted it.
Starting point is 00:36:24 For me, it was the fear of judgment. That was the thing that crippled me. So when I was successful or growing or whatever, and I would get nasty comments online about stuff, it was almost as if I had to defend my life with these comments and had to reply to everyone. And I was so worried about what they would think about me. That's the thing that got me in trouble or crippled me until I learned to heal past pains. Until I learned to realize I am enough. It's okay, people are going to have opinions about me.
Starting point is 00:36:54 I can't please everyone. I'm not going to conform to everyone's opinion. That was part of the process for me. Yeah, I love that. This is really, really interesting stuff. I feel like I haven't really heard any material about this fear of success the way that you described it. So, I know you mentioned that judgment was something that really got to you.
Starting point is 00:37:13 And I know personally for me, when people like doubt me or say anything bad about me, I tend to take like, I'm going to, like, I'll show them, right? I'll do this. I'll become, you know, a famous podcaster. I'll, you know, start a million dollar business and prove them wrong. And I just kind of use this underdog chip on my shoulder as a way of motivation.
Starting point is 00:37:35 But I understand from you that that can be pretty unsustainable. It can mean an amazing driver. And it's what I did my whole life. It's because I was picked last on sports teams. And so I said, I'll never be picked last again. I'm always going to be the most valuable person on every sports team. And it drove me to train six hours a day as a kid and not play video games, but go outside and play sports all night until I had to come home because I was like, I'm never going to experience this pain again and I'm going to prove everyone
Starting point is 00:38:02 wrong. And I did it. I'd prove people wrong and I felt empty, unfulfilled and I felt like exhausted, drained, emotionally frustrated, resentful and all these anger emotions inside of me that continue to drive me. Until 10 years ago, I realized this is not sustainable. It got me external results, but left me feeling completely emotionally bankrupt. And it can only last so long until things fall apart, your relationships, your business, something which everything fell apart from me 10 years ago. That's one of the reasons why I got into this show starting this because I was like, I need to learn because I was like I need to learn how to heal
Starting point is 00:38:45 I need to learn how to not be driven by my ego. It's one of the reasons why I called it the School of greatness I didn't call it the Lewis House show. I was like my ego needs to die I'm so worried about other people's opinions and proving people wrong and that's what's causing me pain Sure that ship got me results and got me credibility and got me on stages and helped me make money, but why am I emotionally exhausted? The ego must die. And 10 years ago, I started to kill my ego
Starting point is 00:39:18 and not make it about me. And I started to put the light on everyone else, shine the light on everyone, make it less about me, be of service, not about me being successful, and it started to shift. And by no means did I do it perfectly and I still made mistakes and stumbled along the way, but that intention of letting go of my ego
Starting point is 00:39:38 allowed me to thrive. Now, it's a dance because in a world of personal branding and being a host and being an author and writing books and you're being on the cover of magazines and stuff like this, you've got to learn to build a brand but not believe, you know, like you're the best thing in the world and how to continue to be of service. And that's why I try to focus constantly to remind myself this is not about me and my success. This is about us and the service we have on the world. And when I do that, I feel a lot more harmony and peace
Starting point is 00:40:13 than when I say it's all about me. So there's a dance because in marketing you've got to promote things. You've got to promote yourself. You've got to promote your name. You've got to promote your brand. But I think internally you've got to remind your name, you've got to promote your brand. But I think internally, you've got to remind yourself, this is about service. Yeah. I totally agree. I always say, especially for anybody who wants to get into the podcast world or develop a personal brand, you've really got to be of service and have pure intentions.
Starting point is 00:40:36 It shouldn't be about making money. It shouldn't be about being famous. If you have these pure intentions of helping other people, everything sort of falls into place as long as you take the actions. We'll be right back after a quick break from our sponsors. Younger profitors, let's face it. We are not getting any younger, and after a night out, it can be hard to bounce back the next day. I used to have to make a choice, either have a great night or have a great next day, but then I found z-biotics. Z-biotics pre-alcohol probiotic is the world's first genetically
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Starting point is 00:42:30 no matter the time or the occasion. And I recommend that you always have Zbiotics on hand. The other night I was about to go out with my boyfriend and I was like, damn! I forgot my Zbiotics! And we were so upset because we knew the next morning was going to be rough. Don't be like me. Make sure you always have Zbiotics on hand. Zbiotics is backed with 100% money back guarantee.
Starting point is 00:42:52 So if you're unsatisfied for any reason, don't refund your money. No questions asked. Remember head to zbiotics.com. That's ZBIO-TICS.com-sash-profiting. And use the code profiting at checkout for 15% off. Thank you to Zbiotics for sponsoring this episode. So I wanna talk about identity for a minute. So you talk about this idea of establishing an identity.
Starting point is 00:43:19 I think we've both interviewed Benjamin Hardy and he talks about this idea of future self. And that was one of my favorite conversations that I've had all year. You're not your past self, you're not your future self. You just have this current moment to take action and close that gap between who you are now to who you want to be, your future self. So talk to us about this idea of identity that you bring up in your book and what your thoughts are around that.
Starting point is 00:43:43 Yeah, just last night I was doing a session with my therapist and the conversation was, what do I want my 50 and 60 year old self, 90 and 100 year old self to say to me right now about the decisions I've been making on a daily basis, because I've been very focused on my health and almost making it a full-time job, not in the sense of I'm spending 10 hours a day on my health, but I'm thinking and intending
Starting point is 00:44:12 it to be optimized and the level that I've never fully done in the last 10 years. Now, I've also been a professional athlete and I've trained hard and all these things, but just being very intentional about nutrition, sleep, recovery, working out, and tracking and measuring it in a different way than I have before. And I was having a conversation with my, I'm 40 now and I was having a conversation with myself as of my 50 year old. So I don't know if you can go, go stay with me for a moment. But I was in the future, having a conversation with my current self at 50 today. Then I went in the future at 60 and I
Starting point is 00:44:52 had a conversation with myself today. Then I went to 90 and a hundred and I told myself, and I imagined the feeling that I had as a 50, 60, 90 and 100 and the appreciation I was telling myself today for how I was taking care of my health. Because at 50, at 60, I'm still able to work out like a 30-year-old and I'm flexible and I'm strong and I'm running marathons and I'm lifting heavy weights and I've got muscle and I'm flexible marathons and I'm lifting heavy weights and I've got muscle and I'm flexible and all these things. I've got all the capacities as a 30-year-old at 50 and 60. At 90 and 100, I was saying, thank you for taking care of me at 90 and 100 today at 40 by making these decisions because
Starting point is 00:45:40 look at us. Their sadness all around us, unfortunately, because your friends are dying. Your friends are getting hip replacements, but you took care of us when it was uncomfortable, when it was challenging, when it was hard, when it wasn't easy, you said you were thinking about me and us at 90 and 100. So I was having these conversations with myself last night, doing these exercises, which allows me to be intentional about my decisions today, to not be so strict and hard
Starting point is 00:46:13 of myself, but to be really intentional and deliberate about how I want to feel in the future. And I was having this multi-time dimensional conversation with self from the future and now all last night. And I just think that's an important strategy or exercise that we should be thinking about our futures and making decisions today based on what will make our future self proud. Yeah. Okay. One more last question about your new book.
Starting point is 00:46:44 And that's how you Recommend to get over trauma and heal yourself. So I know that you went through a lot of personal trauma You were bullied a little bit when you were younger You had some sexual abuse that you mentioned your dad was gone to a bad car accident Probably things we don't even know about like everybody has had traumas in their life, right? So how did you actually And probably things we don't even know about, like everybody has had traumas in their life, right? So how did you actually rewrite the script of your life? What are the things that you did to heal your past trauma?
Starting point is 00:47:11 I feel like I keep doing lots of different exercises, events, workshops, therapies. I'm willing to try lots of stuff. And what I originally did was 10 years ago, I just started opening up about it. I started talking about these things. I think the first step is finding a safe environment and space to be able to share. Now, I'm not saying you need to post about things on social media. I don't think that's wise until you feel like, oh, I feel like I really want to do this for whatever reason.
Starting point is 00:47:40 But finding spaces and people that you trust to talk to about your shames, and that's the first step is Allowing it to get out of you, allowing the poison to get out of you and then there is lots of different somatic Physical healing therapies and things like that and emotional therapies and Retreats and workshops and they're all great. I think like everything, anything you do, if you go all in on it, I think you'll get some results. If you've seen other people do it, that recommend it and they've got results,
Starting point is 00:48:12 as long as you go all in on the therapeutic experience, I think it will be serving to you. I've never personally done drugs or psychedelics. I've never been drunk or high in my life. So I don't prescribe to something that I haven't done, but I have friends that swear by psychedelics, I've never been drunk or high on my life. So I don't prescribe to something that I haven't done, but I have friends that swear by psychedelics. I just, I'm more afraid of the side effects the brain chemistry has based on the people I've interviewed, who are experts in the brain, that I get worried about that stuff for long term. But I think if you
Starting point is 00:48:41 have tried everything and you feel like you're not getting any results, then that might be a last resort to allow your mind to relax and open up. But I think there's a lot of things you could do, and it's worth exploring different things. Okay. So just circling back on the perfect day, itinerary, you say this is a great way to ensure that you have a greatness mindset throughout the day. Can you tell us about it? Yeah, there's really two parts to it.
Starting point is 00:49:04 It's one imagining and visualizing what you would like to experience on a perfect day. If you could close your eyes and think about it at some point in your life, what would this look like? What would this feel like? A day in a life that you feel like, wow, when you shut your eyes to go to bed,
Starting point is 00:49:21 you said that was a perfect day. From every moment to moment, from the moment you wake up, where are you waking up? What do you see first thing when you wake up? What area of the world are you living when you wake up? Is there someone next to you? If so, what does that feel like? So putting yourself in an emotional state of all five senses, imagining that perfect day scenario. And obviously, if you did the same thing every day, it wouldn't be perfect anymore, but just imagine
Starting point is 00:49:52 what that experience that feeling would be like. And then writing it down, writing it down, what that dream is like, that experiential feeling is like, writing it down into detail and description is part one Part two is flipping the page over and scheduling it, you know something I learned early on when I was 15 Join the football team for the first time day one In my locker was a piece of paper hanging up on my locker and every kids locker That was the itinerary for practice And I'm thinking I'm just gonna go out there and kind of run around and just we got drills
Starting point is 00:50:31 But every five minutes was scheduled from putting on our pads to water breaks to coaches giving us talking and giving us speeches to stretch breaks, to offense, defense, special teams, to individual practice time. Every minute was detailed. It made sense because it allowed us to prepare and put attention on all the things to become great as a team and have the perfect game to excel in the perfect way when game time happened at the end of the weeks. And so I think when we get intentional about our schedule and our time
Starting point is 00:51:12 and we marry it with the vision, the experience of the senses, we can take action on the perfect day, almost every day. And it's just figuring out how to work into that, how to work into that experience and that feeling. And there's just figuring out how to work into that, how to work into that experience and that feeling. And there's, again, different seasons and stages of my life that didn't feel perfect. I was a truck driver for three months, you know, driving eight
Starting point is 00:51:33 hours a day. I did a lot of different odd-end jobs at different times. It's figuring, okay, how can I build into it? How can I use my gifts and my talents at this time to enjoy this, to experience something beautiful. And then if this is not for me right now, what can I step into next? What's the next season to get closer to that perfect day? That's what it's about. Yeah. Well, thank you so much, Lewis.
Starting point is 00:51:55 This was such a great interview. I end my show with two questions. The first one is, what is one actionable thing our young and profitors can do today to become more profitable tomorrow. Focus on gratitude. I just think that gratitude is a universal energetic law that allows you to open the doorway for abundance. When we are grateful and we experience gratitude continuously. Our energy shifts around us. Our attitude, our perspective, our way of being shows up differently.
Starting point is 00:52:31 And people are attracted to others who are positive, who are kind, who are generous, and who are grateful. We are unattracted to people who are ungrateful and frustrated and negative. That's not an attractive quality. When you express gratitude from the inside out, people gravitate towards you. And you will create more opportunities, whether it's in your career, you'll advance farther, or if you're starting a business, it will be more effortless feeling. And you'll attract more abundance in the journey. I completely, completely agree with that. And the last question is, what is your secret to
Starting point is 00:53:11 profiting in life? And this could be beyond financial, beyond anything we talked about today. It just goes back to healing. I know a lot of wealthy people who are miserable internally or who are sick or who are physically overweight and struggling because they have yet to heal. And you could build the business and make all the money and have all the and know all the celebrities and get in all the press and have the biggest following. But if you are sick emotionally or unwell and you have yet to heal the things that cause you the most pain, then you're really living in a powerless state. And having it all, but feeling powerless internally, is one of the greatest prisons we can
Starting point is 00:53:56 be in psychologically, because you don't know what else to do. You've done everything to become more successful and make more money and accomplish, but you still don't feel enough. And for me, that's a prison sentence psychologically. And until we heal, we will never feel enough. And anybody who's feeling that way, Lewis basically wrote the playbook of how to get out of it with his new book, The Greatness Minds on. So make sure you guys go get that.
Starting point is 00:54:24 And where can our listeners go learn about everything that you do? Lewis House anywhere on social media and the School of Greatness podcast. Awesome. Well, thank you so much for your time today, Luce. It was a pleasure. Thanks, Hala. I've been trying to get Lewis House on the show since I first started the podcast five years ago. So what an honor it was Lewis Hous on the show since I first started the podcast five years ago, so what an honor it was to have him on the show and for me to have learned from a podcast legend like himself.
Starting point is 00:54:53 I really appreciated Lewis's focus on healing from past trauma to achieve success because removing mental blockages and escaping a powerless mindset is critical for becoming a top performer. So let's take a little bit of time and review the six signs of a powerless mindset. Number one is lack of a meaningful mission. Meaning is the key to fulfillment and motivation. Without a meaningful mission, it's challenging to stay motivated during tough times. When developing a mission, focus on the mission itself, rather than the medium used to achieve it. Number 2. You're controlled by fear.
Starting point is 00:55:28 Three types of fear contribute to a powerless mindset, fear of failure, fear of success, and fear of judgment. Overcoming the fear of failure requires taking risks and using failures as learning opportunities. Many individuals struggle with handling massive success, leaving to negative consequences. Fear of judgment often stems from a feeling of inadequacy. Number three, crippling self-doubt. Self-doubt and fear are closely intertwined. Insecurities and self-doubt contribute to fear and hinder personal growth. Number four, concealing past pain.
Starting point is 00:56:01 Healing from past pain is crucial for success. Achieving dreams without addressing past pain leaves individuals ill-equipped to handle their success. Relying on pain as a motivator can lead to emotional bankruptcy. Number 5 Over Emphasis on other's opinions. Being preoccupied with others' opinions and judgment prevents individuals from pursuing their dreams and achieving greatness. Number 6. Drifting towards complacency. The zone of comfortable complacency often prevents growth due to the fear of failure, settling into a routine that's neither fulfilling nor miserable,
Starting point is 00:56:33 inhibits reaching one's potential. To overcome a powerless mindset, it's important to release the anger, shame, sadness, and guilt that poisons us from within, holding on to painful memories and emotions perpetuates their harmful facts. The first step towards healing past pain is to openly communicate and share experiences with trusted individuals such as friends, family, therapists or support groups. Exploring other healing modalities and treatment options is also recommended. For further insights into healing trauma and cultivating a powerful mindset, consider
Starting point is 00:57:04 reading Lewis's book, The Greatness Mindset, which could be found in the show notes. Thanks for listening to this episode of Young and Profiting Podcasts. If you listen learned and profited from this episode, be sure to share it with your friends and family and drop us a five-star review on Apple Podcasts or your favorite podcast platform. If you like watching your podcast videos, you can find all of our podcast episodes on YouTube, you can also find me on Instagram at YappwithHalla, or LinkedIn by searching my name, it's Halla Taha. Big shout out to my amazing, incredible podcast team. You guys are absolutely crushing it behind the scenes, so thank you so much for all that you do. This is your host, Halla Taha, Al-Taha aka the podcast princess signing off.

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