Young and Profiting with Hala Taha - Sheila Heen: Tackling Tough Conversations | E51
Episode Date: January 6, 2020"Hey, we need to talk..." -- if these words scare you, trust that you're not alone! Whether we’re dealing with an under-performing employee, upset with our spouse, or facing issues with a difficult ...client, we attempt or avoid difficult conversations everyday. Healthy relationships are built around communication and transparency, and so learning how to navigate tough conversations with less stress and more success can help optimize our relationships. Join us this week on YAP as we tackle tough conversations with best-selling co-author of the business classic Difficult Conversations and Harvard Law lecturer, Sheila Heen. Tune in to learn the three layers of difficult conversations and how to overcome each one of them, the benefit of telling a third story to start your discussions off on the right foot and learn how to enhance the skill of receiving feedback by understanding the common initial reactions we all have when receiving negative feedback and how to deal with them in a positive way. Fivver: Get services like logo creation, whiteboard videos, animation and web development on Fivver: https://track.fiverr.com/visit/?bta=51570&brand=fiverrcpa Fivver Learn: Gain new skills like graphic design and video editing with Fivver Learn: https://track.fiverr.com/visit/?bta=51570&brand=fiverrlearn If you liked this episode, please write us a review! Want to connect with other YAP listeners? Join the YAP Society on Slack: bit.ly/yapsociety Earn rewards for inviting your friends to YAP Society: bit.ly/sharethewealthyap Follow YAP on IG: www.instagram.com/youngandprofiting Reach out to Hala directly at Hala@YoungandProfiting.com Follow Hala on Linkedin: www.linkedin.com/in/htaha/ Follow Hala on Instagram: www.instagram.com/yapwithhala Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Learn more about your ad choices. Visit megaphone.fm/adchoices
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                                         review. You're listening to YAH! Young and profiting podcast, a place where you can listen,
                                         
                                         learn, and profit. I'm your host Talitaha and today we're talking with Sheila Heen.
                                         
                                         Sheila is a founder of Triad Consulting Group and a lecturer at Harvard
                                         
                                         Law School. She also has co-authored two best-selling business books alongside Douglas Stone,
                                         
                                         Difficult Conversations, and Thanks for the Feedback. Today, we're yapping with Sheila about the
                                         
                                         three layers of difficult conversations and how to overcome each one of them, the benefit of telling
                                         
                                         a third story to start your discussions off on the right foot and
                                         
                                         how to enhance the skill of receiving feedback by understanding the common initial reactions
                                         
    
                                         we all have when receiving negative feedback and how we can counteract them in a positive
                                         
                                         way.
                                         
                                         Hi Sheila, welcome to Young and Profiting Podcast.
                                         
                                         I'm delighted to be here.
                                         
                                         Likewise, we're so excited to have this conversation with you.
                                         
                                         So to kick it off, let's give an introduction.
                                         
                                         You and your business partner, co-author Douglas Stone, wrote a very successful book called
                                         
                                         Difficult Conversations nearly 20 years ago.
                                         
    
                                         Now this book is a business and communication classic.
                                         
                                         It's one of the top 75 penguin classics of all time, and people still swear by it even two decades later.
                                         
                                         So tell us about this book
                                         
                                         and help my listeners understand just how far
                                         
                                         of a reach this book had
                                         
                                         and what impact you've witnessed
                                         
                                         since you released it 20 years ago.
                                         
                                         Oh gosh, big question.
                                         
    
                                         So yeah, when I showed up at the Harvard Negotiation Project,
                                         
                                         I was in law school.
                                         
                                         I took the negotiation course. I totally fell in love with the field and just the interdisciplinary nature of it.
                                         
                                         But also the stance of curiosity and learning and practicality that really was a big part of what the Harvard Negotiation Project sort of stood for and aspired to in the world.
                                         
                                         The founder, his name was Roger Fisher, he wrote Getting T.S.
                                         
                                         Had fought in World War II.
                                         
                                         And so he'd sort of dedicated the rest of his life to trying to find better ways for us to handle conflict.
                                         
                                         So his big push was about creating theory for practitioners,
                                         
    
                                         creating theory that people could actually pick up and use to try to solve and address real world problems.
                                         
                                         And that really appealed to me.
                                         
                                         And he felt strongly that we need to keep one foot
                                         
                                         in the academic world to step back and reflect
                                         
                                         on what we're learning and the patterns we're seeing.
                                         
                                         And then one foot in the real world,
                                         
                                         helping people with real problems
                                         
                                         so that we stay connected to the real challenges
                                         
    
                                         that people face.
                                         
                                         So that's all happening in the 80s.
                                         
                                         I show up right around 1990 as a student and then I come on full time after I graduate.
                                         
                                         And one of the things that we were noticing is that the negotiation advice that we were
                                         
                                         giving was useful, but then there were certain conversations where it wasn't really helping,
                                         
                                         including conversations in my own life, right, where I was trying to do a really good job of problem solving, but the other person was being completely uncooperative and difficult.
                                         
                                         And we kind of thought, well, okay, what is it that we're not getting here, right? If our advice
                                         
                                         isn't working, what's missing? And that's what led us to the material that became difficult
                                         
    
                                         conversations. We were inviting people to come in with real
                                         
                                         world problems. And we were sort of taking them apart to try to
                                         
                                         understand why they were stuck. And also what would actually help
                                         
                                         and then people would go out and try out what would help. And so
                                         
                                         that was really the work that spanned about seven or eight years
                                         
                                         that became the book difficult conversations.
                                         
                                         And so when people ask me how long did it take you guys to write that book,
                                         
                                         it's like, well, when do you want to start counting, right?
                                         
    
                                         And also, although the book isn't that long,
                                         
                                         we felt really strongly that to be useful
                                         
                                         it needed to be very spare, very practical,
                                         
                                         and as short as we could make it.
                                         
                                         So it's 260 pages or something.
                                         
                                         That's actually including the material
                                         
                                         we added for the 10-year anniversary edition.
                                         
                                         But every single word of that book was rewritten
                                         
    
                                         about 14 times because our aspiration
                                         
                                         was that people anywhere in the world
                                         
                                         could pick it up and find something that resonated for them
                                         
                                         and find something that they could try
                                         
                                         that might help improve the situation.
                                         
                                         So yeah, it's been fun and funny, anecdote.
                                         
                                         I had just moved to a very small town in Massachusetts about 15 years ago and I was at like a school
                                         
                                         fundraiser dinner and I didn't really know anybody because we had just moved to town.
                                         
    
                                         And I sat next to this woman and we were talking about, you know, what do you do, whatever. And she said, she teaches dance class.
                                         
                                         And then she asked what I did.
                                         
                                         And I said, well, I teach negotiation
                                         
                                         and difficult conversations.
                                         
                                         And she said, oh, you know, there's a book called that.
                                         
                                         And I said, I do know that actually,
                                         
                                         because I corrode that book.
                                         
                                         And she said, oh, my goodness goodness, we use it to teach dance.
                                         
    
                                         Oh my gosh.
                                         
                                         And I thought, wait, what?
                                         
                                         Like that didn't even occur to us.
                                         
                                         And she said, well, I teach a form of tango
                                         
                                         that is a really, that partners have to be very connected.
                                         
                                         So my students tend to be married couples
                                         
                                         or couples who are together who come into learn the tango
                                         
                                         and she goes, the whole first lesson is them fighting
                                         
    
                                         about like, you're not leaving strong enough strong enough well you're not listening as usual
                                         
                                         and so she's like all of the issues in their relationship end up in the middle
                                         
                                         of their dance lesson and she goes so I send them home with a copy of the book.
                                         
                                         Yeah it's so incredible as we were doing our research we noticed that the book
                                         
                                         was used everywhere from obvious places like college courses to not so obvious ways like the Palestinian and Israeli conflict
                                         
                                         or, you know, the Greek and Turkish.
                                         
                                         Sipriets, yep.
                                         
                                         Yeah, it's pretty amazing that your book has been used in such like high stakes situations
                                         
    
                                         and also like lower stakes situations like a dance class.
                                         
                                         Right, exactly. And you know, one of the fun things for us is that we feel like we learn from
                                         
                                         readers all the time who write to us or reach out to us to say, hey, here's how I've been using it
                                         
                                         or I've been teaching it or I've been using it in prisons or there's actually a copy of it
                                         
                                         uploaded onto the International Space Station. Wow, which I was sort of, I had your reaction like, wow, that wouldn't have occurred to me.
                                         
                                         But at NASA, they said like, look, you're on the Space Station, you're in very tight quarters
                                         
                                         with other people, usually from other countries, and you've got to be able to get along and
                                         
                                         work together.
                                         
    
                                         Because there's really no getting away from each other.
                                         
                                         So it makes a lot of sense.
                                         
                                         Completely.
                                         
                                         So tell us about your latest book.
                                         
                                         Thanks for the feedback.
                                         
                                         You wrote it 14 years later, again, with Douglas Stone.
                                         
                                         What was the reasoning behind writing that book
                                         
                                         and why such a long delay between both the works?
                                         
    
                                         I know.
                                         
                                         Sometimes I look back and think, like,
                                         
                                         what the heck were we doing that whole time?
                                         
                                         And I'm like, oh, right.
                                         
                                         I was having three kids and running a business and teaching
                                         
                                         and trying to learn something new.
                                         
                                         That's the biggest thing.
                                         
                                         After difficult conversations started to do well,
                                         
    
                                         the publishing world, of course, turns around and says,
                                         
                                         great, what's next?
                                         
                                         What are you gonna write that we can publish
                                         
                                         in the next year or two?
                                         
                                         And there were a lot of obvious extension books,
                                         
                                         difficult conversations at work and at home
                                         
                                         and on the patio and
                                         
                                         you know with a chef. I mean you could do an endless variation but I guess for our own sake as well
                                         
    
                                         as maybe the sake of our readers we felt like we didn't want to write the same book over and over
                                         
                                         and over again. That just didn't seem that interesting to us. So we felt like we needed to wait
                                         
                                         until we had learned something new enough and different
                                         
                                         enough and sort of big enough that it was book worthy, as opposed to an article, right?
                                         
                                         That would be a little bit narrower.
                                         
                                         One of our pet peeves is books that have like one really genuinely good idea, but then
                                         
                                         it's padded into 300 pages.
                                         
                                         And we may be overcompensated, because our books tend to be chock full of ideas that will
                                         
    
                                         keep you busy for the rest of your life. But we feel like at least you're getting your money sort.
                                         
                                         So we were kind of spending that 20 years of pre-publication and then all the way up to the feedback
                                         
                                         book, going around the world, working with leaders on their toughest conversations and feedback
                                         
                                         conversations coming up again and again and again as one of the kinds of conversations
                                         
                                         that everybody in the world struggles with and feels like they don't work the way they're
                                         
                                         supposed to.
                                         
                                         You know, I try to give them feedback, they're defensive and then eventually they say, you
                                         
                                         know, and then other people have this horrible feedback for me that's totally inaccurate and unfair.
                                         
    
                                         And it was like, okay, whether you're the giver, the receiver, it's not working.
                                         
                                         So what is there here that we have to learn?
                                         
                                         And that's, I think, what took us so long was that we were looking for the right question.
                                         
                                         And it was really Doug who, after about 10 years of sort of wrestling with these feedback conversations,
                                         
                                         questions suddenly one day said, well, hang on, maybe we're missing half the equation,
                                         
                                         right?
                                         
                                         In a stage of feedback between a giver and a receiver, it's actually the receiver who's
                                         
                                         in charge, they're deciding what they're going to let in and what sense they're going to
                                         
    
                                         make of it and whether and how they're going to change.
                                         
                                         So maybe we've been going about this backwards by focusing mostly of it and whether and how they're going to change. So maybe we've been
                                         
                                         going about this backwards by focusing mostly on the givers and how to give feedback. Maybe we should
                                         
                                         be trying to understand what's so hard about receiving feedback for all of us, by the way, in all
                                         
                                         areas of our life. Like formal feedback, obviously, from client's or bosses, etc., performance reviews,
                                         
                                         but also like all of the informal offhand unsolicited
                                         
                                         little tips and suggestions that everybody in our lives have for us for how they want us
                                         
                                         to change.
                                         
    
                                         And that was a really interesting question.
                                         
                                         You know, we kind of looked around, so like, what's out there on that?
                                         
                                         And there was almost nothing.
                                         
                                         And so that's really what launched us sort of in the direction of the feedback book.
                                         
                                         So you know, now we're five years out from the feedback book
                                         
                                         and we're on the hunt for our next question.
                                         
                                         Very cool.
                                         
                                         I wanna focus most of our time today
                                         
    
                                         on both those two topics,
                                         
                                         difficult conversations and feedback.
                                         
                                         So let's get right to it,
                                         
                                         starting with difficult conversation.
                                         
                                         So what is your definition of a difficult conversation?
                                         
                                         I thought this would be the best way to start it off.
                                         
                                         Well, there's an easy answer,
                                         
                                         which is if it feels difficult to you, it counts.
                                         
    
                                         So they tend to be conversations
                                         
                                         that either keep us up at night, worrying about them,
                                         
                                         debating, should I even have the conversation?
                                         
                                         Cause I can sense it's not gonna go well,
                                         
                                         they're not going to change.
                                         
                                         Sometimes there are conversations that we have
                                         
                                         over and over and over again, right?
                                         
                                         It's an argument that we can't seem to handle well enough.
                                         
    
                                         And so it's just a point of conflict in the relationship
                                         
                                         that isn't working.
                                         
                                         But if it's causing you anxiety
                                         
                                         or if it's not getting you the results that you want or need, it counts as a difficult
                                         
                                         conversation. And part of what's interesting to us is that that answer is different for everybody.
                                         
                                         Yeah, basically anything that makes you uncomfortable, right? Yeah. So what are the most common
                                         
                                         reasons for avoiding a difficult conversation? Well, I think we're weighing the potential cost,
                                         
                                         right? Like, I don't think it's going to, right? Like I don't think it's going to be worth it
                                         
    
                                         because I don't think they're going to agree with me or they're going to be willing to change or they're not even going to think that this is a
                                         
                                         problem. They're going to think it's my problem. Or I just don't want to create tension or stress in the relationship and it's interesting because
                                         
                                         there already is tension and stress in the relationship. It's just that it's tension and stress for you and maybe
                                         
                                         not for them. They may be totally oblivious that you are frustrated or feel like this isn't
                                         
                                         working. But it's more comfortable for me to be mad at you than to risk that you're going
                                         
                                         to be mad at me. Yeah. You know, when you bring up this relationship,
                                         
                                         it's reminding me of something that I heard you say before,
                                         
                                         where you point out that these conversations,
                                         
    
                                         some people think that you're having a conversation
                                         
                                         in a relationship, but really these conversations
                                         
                                         are what build your relationships.
                                         
                                         Could you elaborate on that?
                                         
                                         Absolutely.
                                         
                                         This really comes from the work done by John Gottman
                                         
                                         on marriage, right?
                                         
                                         He's a marriage researcher up in Seattle,
                                         
    
                                         and he's sort of famous for saying
                                         
                                         that he can watch a married couple
                                         
                                         talk about a stressful issue in their relationship.
                                         
                                         He can watch them have that conversation for five minutes
                                         
                                         and predict with 92, 93% accuracy
                                         
                                         whether or not they're gonna divorce
                                         
                                         within three to five years.
                                         
                                         Wow.
                                         
    
                                         Yeah.
                                         
                                         And so what he points out really from his research
                                         
                                         is that how we have these conversations
                                         
                                         is really at the heart of the relationship.
                                         
                                         That if we have ways to listen to each other,
                                         
                                         to feel heard and to work, to find solutions,
                                         
                                         even if we still don't agree,
                                         
                                         it's not that we never disagree actually,
                                         
    
                                         but it's that how we handle that disagreement
                                         
                                         or that conflict means that the relationship will thrive and, you know, stay healthy.
                                         
                                         And if we don't handle that well, either by avoiding it or by, you know, escalating
                                         
                                         it, dismissing, he codes contempt or dismissal where it's like, oh, this again, where you
                                         
                                         just basically shut down
                                         
                                         to anything legitimate that your partner has to say
                                         
                                         as one of the biggest danger signs in relationships
                                         
                                         because the relationship itself starts to fray, right?
                                         
    
                                         So there's this funny situation where,
                                         
                                         whether it's a work relationship or a personal relationship,
                                         
                                         these conversations are where the rubber meets the road
                                         
                                         and it's like, I don't wanna bring it up because I don't wanna hurt personal relationship, these conversations are where the rubber meets the road and it's
                                         
                                         like I don't want to bring it up because I don't want to hurt the relationship but the
                                         
                                         relationship is already jeopardized.
                                         
                                         Because we can't talk about it or we can't talk about it effectively.
                                         
                                         And so finding a better way to have that conversation I think is really the only solution that
                                         
    
                                         I've found because it's not that you can't, you can find relationships
                                         
                                         where you're not going to have any conflict. Exactly. And conflict is healthy and a little bit of
                                         
                                         conflict is what keeps a relationship healthy in the end. If you never bring up anything bad,
                                         
                                         later down the line, it might blow up worse than it would have been if you just brought it up when
                                         
                                         you were having the bad feelings. Totally, because I don't say anything,
                                         
                                         but I silently resent it, right?
                                         
                                         And then the next time it happens,
                                         
                                         I'm reacting, deciding whether to bring it up,
                                         
    
                                         deciding not to, adding that to my resentment.
                                         
                                         Yeah.
                                         
                                         Bucket.
                                         
                                         And then eventually, you do the same thing again,
                                         
                                         and it just, I can't handle it.
                                         
                                         And then I am reacting not just to what you did a few minutes ago today.
                                         
                                         I'm reacting to the 17 times you've done this this year.
                                         
                                         And to you, it seems like I'm overreacting, right?
                                         
    
                                         But to me, I'm actually reacting totally proportionately to how ridiculous
                                         
                                         and frustrating you are to work with.
                                         
                                         And that's dangerous, right?
                                         
                                         That's, it's not a healthy relationship
                                         
                                         because we have all these workarounds
                                         
                                         and it's also incredibly stressful
                                         
                                         to be in relationships like that
                                         
                                         where you have to tip toe around
                                         
    
                                         and carry a bunch of resentment.
                                         
                                         Mm-hmm.
                                         
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                                         In your book you see that there are three layers of difficult discussions. The
                                         
                                         what happened conversation, the feelings conversation, and the identity conversation.
                                         
                                         Would you break these down for our listeners and perhaps let's just focus on the
                                         
                                         key characteristics of these layers for now and then we can work on
                                         
    
                                         solutioning them in a bit. Yeah, absolutely. So part of what we mean is that if
                                         
                                         you look at or listen to a difficult conversation, to
                                         
                                         really understand what's going on, you have to listen beyond what people are saying to
                                         
                                         each other and listen to what they're really thinking and feeling and not saying.
                                         
                                         In other words, have a conversation with them about what's going on with them during
                                         
                                         the conversation and what their internal voice, we call it, is preoccupied
                                         
                                         with. And what we found is that your internal voice is preoccupied essentially with three
                                         
                                         things, each of the three conversations that you talked about. First, I'm having a conversation
                                         
    
                                         with myself about what happened. What has happened? What is happening now as we're trying to talk
                                         
                                         about it and what I think should happen to solve the problem. And I have a story about that, right?
                                         
                                         And that story actually itself has three key components.
                                         
                                         I'm pretty preoccupied with what I'm pretty sure I'm right about.
                                         
                                         Whose fault this is that we're having this problem?
                                         
                                         Mostly you yours, but it's not actually any easier if I feel like it's my fault.
                                         
                                         Like I should have seen this coming.
                                         
                                         I can't believe I let myself, know get into this situation etc. but the
                                         
    
                                         story always involves some blame for why we're in this fix and having this
                                         
                                         conflict and then the third piece is I have a story about why you're acting the
                                         
                                         way you're acting why are you being so difficult what do you like as a person
                                         
                                         you know you just have to control things.
                                         
                                         Are you really are jealous or threatened by me or something?
                                         
                                         I have some theory about what's going on with you that is causing you to act this way.
                                         
                                         And all of that is part of my story about what's happening.
                                         
                                         That's the most obvious piece.
                                         
    
                                         Maybe that's the part that we vent about to our friends when we talk about the situation.
                                         
                                         But under that there are two more things. The second is a feelings conversation. What do I do with the strong feelings I'm having?
                                         
                                         Of frustration or confusion or anxiety or sadness or guilt and
                                         
                                         particularly maybe in a professional relationship where it feels like I'm not really supposed to be having feelings.
                                         
                                         But of course it's just not the way human beings are built.
                                         
                                         So we have all these strong reactions to reading our email or trying to solve a problem in
                                         
                                         a meeting, and then I'm trying to figure out what to do with them.
                                         
                                         And then the last is sort of at the deepest level.
                                         
    
                                         If a conversation feels difficult to you, chances are there's something about identity that
                                         
                                         is at stake.
                                         
                                         There's something the situation suggests about you that is at issue might be like, I'm being
                                         
                                         a wimp, why am I not sticking up for myself, why do they think they can take advantage of
                                         
                                         me?
                                         
                                         You know, am I not being fair, am I not a good boss, am I not up to the job?
                                         
                                         There's something that the situation suggests about who I am and what I'm capable of that feels like it's at stake.
                                         
                                         And that's part of what then raises the temperature on the feelings, the anxiety, etc., and frustration,
                                         
    
                                         and then that colors the story we tell about what happened. So that's the underlying structure of any difficult conversation.
                                         
                                         Yeah, this was so interesting to me. From my understanding, what we should do is turn each one of these layers into a learning
                                         
                                         conversation and flip it on its head, basically turning the conversation into one that promotes
                                         
                                         peace and compromise and avoids blaming and fighting.
                                         
                                         When it comes to the what happened layer, how do you suggest that we kind of turn it around
                                         
                                         and stop blaming each other?
                                         
                                         Yeah, it's a great question.
                                         
                                         And I usually actually explain them in this order, but just for fun, I have an instinct
                                         
    
                                         we should do them in the opposite order, because the identity conversation is often where
                                         
                                         I can kind of ground myself and not be so reactive.
                                         
                                         So if I can identify what is this situation seem to be suggest about me that's so frustrating or upsetting,
                                         
                                         that actually helps me understand why I'm having such
                                         
                                         a hard time with it.
                                         
                                         So just a couple of examples.
                                         
                                         I have a couple of clients who ask for things repeatedly.
                                         
                                         And I have a really hard time saying no,
                                         
    
                                         because I think of myself, like part of my story,
                                         
                                         my identity story is I'm really responsive
                                         
                                         and I'm very helpful
                                         
                                         to clients and they always get more than they bargained for. Well now, anytime like they're scope
                                         
                                         creeper, they ask, oh, could you do add one more thing or could you stay and you know, do the following,
                                         
                                         could we add this? Saying no, isn't just saying no, it feels like I'm not being the person I want to be,
                                         
                                         but at the same time, I also don't feel like this scope creep is fair and now I feel like I'm not being the person I want to be, but at the same time, I also don't feel like this scope creep is fair
                                         
                                         And now I feel I'm being taken advantage of so like I've got two identities that are intention
                                         
    
                                         And if I can just figure out what's at the heart of it for me often I can be like, oh, okay now I get why this is hard and
                                         
                                         It's more complicated like we hold identities very either or black or white like either I'm a generous person or I'm
                                         
                                         Totally selfish and that's of course ridiculous in the real world and in business and is very either or black or white, like either I'm a generous person or I'm totally selfish,
                                         
                                         and that's of course ridiculous in the real world and in business and family life.
                                         
                                         So we have to find a happy medium, and sometimes I might even want to say, look, I love adding
                                         
                                         whatever we can to make sure you get the most value we possibly can.
                                         
                                         This does feel like it's beyond what we originally talked about. So let's talk about how to handle that.
                                         
                                         Now we can talk about some options,
                                         
    
                                         but I at least feel more comfortable putting it on the table
                                         
                                         because I'm naming it.
                                         
                                         So you were talking about turning each on its head.
                                         
                                         Yeah.
                                         
                                         That's how I would sort of get a little bit of insight
                                         
                                         into what's going on with me in the identity conversation.
                                         
                                         And then that actually changes the feelings conversation
                                         
                                         because it's just easier for me to name the feelings I'm feeling.
                                         
    
                                         Yeah, you know, I guess I'm feeling like I'm in a little bit of a dilemma or I'm not sure actually that I have a solution yet.
                                         
                                         Or it feels to me like this is the kind of thing that we should table for the moment and make sure the first phase goes well
                                         
                                         and then we can revisit it. Whatever, right? But I can just be very transparent and straightforward
                                         
                                         about feelings, including how I feel treated and how they feel treated.
                                         
                                         So that I can say, I want to make sure that you really walk away feeling like you got your money's worth and
                                         
                                         that is out of budget. So let's talk about some options
                                         
                                         so that we can think about together
                                         
                                         how to put your money where it's gonna matter most.
                                         
    
                                         Well, now we're on the same side
                                         
                                         solving that problem.
                                         
                                         And part of that is making sure
                                         
                                         that they feel well treated.
                                         
                                         That then brings us back to the what happened conversation,
                                         
                                         which is the first one you talked about
                                         
                                         turning on its head.
                                         
                                         But now it's actually easier for me
                                         
    
                                         to shift what I'm preoccupied with.
                                         
                                         So rather than being focused on what I'm right about, to get curious about why is it that
                                         
                                         we see this differently and why does it matter to you?
                                         
                                         And then let me share what it matters to me.
                                         
                                         If that's my purpose instead of proving to you that I'm right, it just changes the whole,
                                         
                                         my whole stance in the conversation because I have a different purpose for it.
                                         
                                         And that makes it easier for me to shift from blame to thinking about joint contribution.
                                         
                                         We've probably each done or failed to do some things that got us here.
                                         
    
                                         Like, you guys have been adding some things which I have just included and not flagged, but
                                         
                                         now we're kind of at the 11th hour and you're wanting to add something that's really important
                                         
                                         that you might have traded off, but we've already done the previous work.
                                         
                                         So I've contributed to this.
                                         
                                         That doesn't necessarily mean we don't still have a budget problem, but it does mean I'll
                                         
                                         take responsibility for my part and that makes it easier for me to hold you accountable
                                         
                                         for your part too. And that puts us in a problem solving stance.
                                         
                                         Yeah. I think this is like really great advice. and I think that was a great example that you pulled.
                                         
    
                                         And what really resonates with me is in the what happens stage is that your first negotiation
                                         
                                         is really with yourself.
                                         
                                         Totally.
                                         
                                         And this is something that you've mentioned in past interviews.
                                         
                                         And so you really need to start looking at how did I contribute to this?
                                         
                                         How can I look at what they're thinking about differently and see their view a bit more clearly?
                                         
                                         Absolutely.
                                         
                                         Cool. So sticking on feelings a bit, can you explain why our inner voice and exploring our
                                         
    
                                         emotional footprint and emotional patterns can help us navigate these difficult conversations better?
                                         
                                         Yeah. I mean, I think that the role of feelings in life start there.
                                         
                                         But also in the workplace has really changed in the last 20 years, and that's been really
                                         
                                         interesting to watch, where there's a much more awareness of the ways in which emotion,
                                         
                                         drives conversation, but also drives working relationships and engagement scores and people's commitment and the culture of an organization.
                                         
                                         And so thinking about what role our feelings playing in how we work together or how we live together, right?
                                         
                                         Our friendships, our family relationships can help us get to the heart of what's really going on sometimes.
                                         
                                         Because by the time something becomes a difficult conversation, typically we've got at least two
                                         
    
                                         problems. We've got the surface problem, which is what should we do about the budget, or what's
                                         
                                         a reasonable timeline for this project. But if it's starting to feel difficult, chances are there's
                                         
                                         a second deeper problem, which is how we each feel treated when we disagree about things.
                                         
                                         Right? You never listen, why am I even offering my opinion. I was actually on the phone with a friend last
                                         
                                         night whose business partner routinely just ignores what she has to say, and then it creates all this
                                         
                                         conflict that ripples out to everybody below them, And they had had a big conflict about whether a great idea
                                         
                                         that the first business partner got super excited about
                                         
                                         was actually strategically a priority.
                                         
    
                                         Like is that where we should be putting all of our time
                                         
                                         and resources because we're really burning out our staff?
                                         
                                         And I don't think it's necessarily the most important thing
                                         
                                         we need to do next year. And they had several conversations about it and then
                                         
                                         in a public forum, the first person got up and announced. And we're doing this next year. And
                                         
                                         you know, my friend was like, I even hear, I feel invisible. This is ridiculous. You know,
                                         
                                         we didn't come to agreement, but you're gonna do whatever you wanna do.
                                         
                                         So how I'm feeling treated is maybe the deeper problem.
                                         
    
                                         And whatever we decide on this particular priority,
                                         
                                         the surface problem, that deeper problem
                                         
                                         is gonna resurface again and again and again.
                                         
                                         So if we're not dealing with the feelings problem,
                                         
                                         then we're not actually changing how we work together
                                         
                                         in order to work together more effectively.
                                         
                                         Yeah, that makes total sense.
                                         
                                         Something else that was really interesting to me
                                         
    
                                         is that you say that anger is typically a secondary feeling.
                                         
                                         Could you explain that a bit?
                                         
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                                         Yeah, this is something that I learned from others that was pointed out to me.
                                         
                                         Two things maybe.
                                         
    
                                         One is anger is often what, as you say, a secondary feeling
                                         
                                         and it's prompted by something first.
                                         
                                         So it might be hurt or surprise
                                         
                                         or feeling left out of something.
                                         
                                         Like why wasn't I in that conversation
                                         
                                         when that decision was made?
                                         
                                         And now I'm surprised about it.
                                         
                                         And then that turns quickly to,
                                         
    
                                         and I shouldn't be surprised about it.
                                         
                                         So now I'm angry.
                                         
                                         Or I shouldn't be feeling badly treated by you over and over again. So now I'm angry, or I shouldn't be feeling badly treated
                                         
                                         by you over and over again, and now I'm angry with you.
                                         
                                         And so that translation from either hurt or surprise
                                         
                                         or embarrassment or anxiety into anger happens so quickly
                                         
                                         that we don't even notice it, we just know that we're angry.
                                         
                                         And anger, I think in many workplaces, and maybe there's talk that it's more acceptable
                                         
    
                                         for men to be angry and less acceptable for women to be angry, but anger is more acceptable
                                         
                                         generally in society than hurt.
                                         
                                         It's pretty rare for someone to come to a meeting and say, you know, I guess I'm just
                                         
                                         feeling really hurt that I was left out.
                                         
                                         That's actually what they're feeling.
                                         
                                         That's the most important thing, probably that they're feeling.
                                         
                                         Instead, they make an argument about why they should have been included.
                                         
                                         And it comes out as frustration or anger.
                                         
    
                                         And so part of it is just making sure like what is the range of feelings I'm feeling?
                                         
                                         I am also feeling anger, but that's not the only thing.
                                         
                                         And often there's more subtle, you're usually feeling a bundle of
                                         
                                         feelings, and being more complete about them makes it easier to talk about them. So that's easier to
                                         
                                         say, I guess I was surprised to hear that this decision had been made. I feel confused about why I
                                         
                                         wasn't included in that conversation, and then I wonder whether I'm confused about whether
                                         
                                         And in that conversation, and then I wonder whether I'm confused about whether am I in here or am I out.
                                         
                                         And so I'm frustrated because this isn't the first time it's happened.
                                         
    
                                         That's a much easier thing to say because you're naming all of the different things that
                                         
                                         you're feeling.
                                         
                                         And they can then respond to that range of feelings.
                                         
                                         Yeah.
                                         
                                         Do you suggest in like a work setting or a business setting that you do show that level of weakness
                                         
                                         in business?
                                         
                                         Yeah.
                                         
                                         Well, so I'll maybe say two things about it.
                                         
    
                                         One is I would make a big distinction between describing emotion and being emotional.
                                         
                                         So I think it is relatively rare that it's a good idea to be emotional at work, meaning
                                         
                                         yelling, crying, etc. But saying very calmly,
                                         
                                         naming feelings, you know, I guess I'm frustrated, we're going in circles. I'm not understanding
                                         
                                         why or I feel like you're not listening to what I'm saying. And I can't tell whether
                                         
                                         you just disagree or you're not really understanding why I see it this way.
                                         
                                         So just naming that actually gets to the heart of it quickly and is coded as quite
                                         
                                         professional. So I would say that people won't even notice if you get good at that,
                                         
    
                                         they won't even notice that you're naming feelings, they'll just notice that you're a much easier
                                         
                                         person to work with because you can talk about anything and figure it out together.
                                         
                                         Yeah. So yeah, I am actually suggesting that and I would not actually code that as weakness. Yeah. I agree.
                                         
                                         I would code that actually as wow, you're just very transparent and problem focused.
                                         
                                         So I actually am not going to try to put one over on you because you're going to call me on it. Yeah.
                                         
                                         And that actually conveys a lot more confidence and strength than trying to hide it.
                                         
                                         I totally agree.
                                         
                                         Last question on difficult conversation so that we can move on to feedback.
                                         
    
                                         I'd like you to share your advice on telling a third story instead of using our own perspective
                                         
                                         to open up a conversation and how this third story concept can help us have better conversations.
                                         
                                         Yeah. and how this third story concept can help us have better conversations. Yeah, so the third story really comes out of an observation that how you start the conversation
                                         
                                         has a big predictive impact on where the conversation is going to end up, the outcomes you get.
                                         
                                         If you listen to the first few minutes, three minutes of a conversation, that will highly predict where you
                                         
                                         land hours later in some cases. And it's partly because you're really setting the
                                         
                                         frame about what the conversation is about. And the mistake that we make is that
                                         
                                         we tend to start the conversation from inside our own story and inside my
                                         
    
                                         story about what's going on. You are the problem. And if you would change, we would never problem. So I will tend to open the conversation with those things implicit in
                                         
                                         what I'm saying. I might say something like, you know, I think we just need to
                                         
                                         sit down and talk about whether you're committed to this enterprise or not.
                                         
                                         Because I'm not sure you're really all in and that's affecting the business.
                                         
                                         When I cast you as the bad guy and the problem and describe the problem that way,
                                         
                                         that's not the story that you live in, like you have your own version of what's really going on and
                                         
                                         that's not an invitation to a conversation that you're likely to want to take. You're like, well,
                                         
                                         I don't want to be part of that story. I'm cast as the villain there. So instead of starting inside what we call the first position,
                                         
    
                                         your own story, or even starting inside the other person's story, which leaves yours out,
                                         
                                         we suggest starting from the third story, which is the way that a mediator or observer might
                                         
                                         describe it. And the key word is difference. So if you can think of how would someone describe
                                         
                                         the difference between us that's leading to this conflict, it might sound something like,
                                         
                                         you know, Hala, I would love to sit down and talk a little bit about the effort that we're
                                         
                                         each putting into this enterprise, because I wonder whether we have really different assumptions
                                         
                                         about the time commitment that we're making
                                         
                                         or sort of the priority that we're putting on it in our lives.
                                         
    
                                         And so my sense is that I'm putting in a lot more time
                                         
                                         and effort and energy.
                                         
                                         And that was my assumption that we would both be doing that,
                                         
                                         but it could be that that wasn't your assumption.
                                         
                                         And so I'm curious to learn more about how you see how things are going.
                                         
                                         And also, you know, whether you feel like it's working because I'm starting to worry.
                                         
                                         So I'm basically saying, I think we have something that is different here and that is causing a problem.
                                         
                                         And I would like to talk about it to both learn more about your perspective and to share my perspective.
                                         
    
                                         And by starting in the third story, I'm signaling that both of our stories
                                         
                                         are part of this conversation.
                                         
                                         It's not all about what you think
                                         
                                         and it's not all about what I think.
                                         
                                         It's about putting those together and comparing them
                                         
                                         and then figuring out what to do.
                                         
                                         And that's starting from the third story.
                                         
                                         That's one piece of advice that I'm going to implement
                                         
    
                                         the next time I have a difficult conversation for sure.
                                         
                                         That was definitely one of my favorite takeaways
                                         
                                         I had from the book.
                                         
                                         So moving on to feedback, like I mentioned previously, you and your co-author Douglas Stone wrote, thanks for the feedback, the science and art of receiving feedback.
                                         
                                         Well, I really enjoyed this topic. So let's just dive right into it since we're running out of time.
                                         
                                         Negative feedback can be tough. People have a problem receiving negative feedback
                                         
                                         and tend to shy away from it.
                                         
                                         Can you tell us why people have such an issue
                                         
    
                                         with receiving negative feedback
                                         
                                         and why receiving this type of feedback
                                         
                                         is actually really important to our self-development?
                                         
                                         Yeah, it's a great question.
                                         
                                         You know, there's a way in which the feedback book
                                         
                                         and material is really just a deep, deep dive into the identity conversation, right?
                                         
                                         Because any feedback, particularly negative feedback, about who I am or how I'm impacting the people around me in my personal life or my professional life,
                                         
                                         can be among the most painful experiences in our lives. And I think that
                                         
    
                                         among the most painful experiences in our lives. And I think that we do, at least theoretically,
                                         
                                         want to learn and grow.
                                         
                                         And we know from experience, as well as,
                                         
                                         because this is what we're supposed to say,
                                         
                                         that feedback is good for us, like eating your vegetables.
                                         
                                         And at the same time, there's a part of us
                                         
                                         that just really wants to be accepted
                                         
                                         and respected the way we are now.
                                         
    
                                         And finding out that how I am now is not totally okay
                                         
                                         with the people around me is really painful and so we have all kinds of triggered reactions
                                         
                                         when people offer us feedback directly or indirectly formally or informally and those triggered reactions
                                         
                                         can also get in the way they cause us to reject feedback almost impulsively or immediately so that we're not able
                                         
                                         to find whatever value there might be in it because we're listening for what's wrong with
                                         
                                         it rather than what might be right about it.
                                         
                                         Yeah.
                                         
                                         Let's talk about those triggered reactions a bit.
                                         
    
                                         Can you tell us more about truth triggers, relationship triggers, and identity triggers?
                                         
                                         Yeah, totally.
                                         
                                         So when feedback is incoming,
                                         
                                         I think each of us has an instinct
                                         
                                         to be scanning it for what's wrong with it, right?
                                         
                                         What they're saying isn't true.
                                         
                                         And there's sort of three kinds of things
                                         
                                         that can be wrong with it
                                         
    
                                         or three kinds of triggers that human beings have
                                         
                                         when feedback is incoming.
                                         
                                         So as you say, the first one is truth.
                                         
                                         Like, is this feedback accurate?
                                         
                                         Is that what happened?
                                         
                                         Or are you misunderstanding the situation?
                                         
                                         Do you have all the information?
                                         
                                         Is this good advice?
                                         
    
                                         Would it work in the situation?
                                         
                                         All of that is sort of evaluating the accuracy
                                         
                                         or the value of the feedback itself.
                                         
                                         And that's what we call truth trigger.
                                         
                                         And if I can find something wrong with your feedback,
                                         
                                         well, then I can set it aside and relax and go on with my life
                                         
                                         and just reject it outright.
                                         
                                         The second kind of trigger is, as you say,
                                         
    
                                         a relationship trigger.
                                         
                                         And this has everything to do with who's giving me the feedback
                                         
                                         because all feedback lives in that relationship
                                         
                                         between giver and receiver.
                                         
                                         So I often have a bigger
                                         
                                         reaction to the who than the what, right? Like I don't like you, I don't respect you, I don't want to
                                         
                                         be like you, you don't know what you're talking about, or like I trusted you and you're not being
                                         
                                         fair to me. So in some way I'm having a reaction to who is offering me the feedback that is causing me to reject what they're saying as well.
                                         
    
                                         And this is why your best friend can tell you things that nobody else can, but it's also
                                         
                                         why sometimes the people closest to us can't get through to us because it's just too upsetting.
                                         
                                         You know, feedback from your spouse.
                                         
                                         I don't even code it sometimes as feedback.
                                         
                                         It's just like him being annoying.
                                         
                                         So and I can hear the very same thing from somebody like a stranger and I just hear it totally
                                         
                                         differently, less threatening.
                                         
                                         Yeah.
                                         
    
                                         And then the last one is identity triggers.
                                         
                                         And this has to do with our emotional reaction to the feedback, but also our sensitivity
                                         
                                         to feedback.
                                         
                                         In the course of our research on the book,
                                         
                                         we came across some evidence suggesting that
                                         
                                         in terms of sensitivity to feedback,
                                         
                                         how upset we get and how long it takes us to recover,
                                         
                                         individual sensitivity can vary up to 3,000%.
                                         
    
                                         Yeah.
                                         
                                         And then we're all working together on teams together,
                                         
                                         in families together together and having really
                                         
                                         different reactions to the feedback that we get. Yeah, that was to me so alarming the fact that
                                         
                                         these triggered reactions can vary by 3,000 percent. No, right. What's your instinct about,
                                         
                                         are you on the more sensitive end or are you more even keel? You know what? I am very sensitive, but I do notice that often times people give me
                                         
                                         feedback and I definitely let it roll off my shoulders because I'm very confident at
                                         
                                         the same time.
                                         
    
                                         So I'll take feedback sometimes not so seriously, where I should probably be listening a little
                                         
                                         bit harder, but then at the same time I'm very sensitive.
                                         
                                         So I think I'm one of the biggest triggers is who is telling me to feedback.
                                         
                                         Yeah.
                                         
                                         Well, I'm glad you said that because although we're saying like, oh, there's as much as
                                         
                                         a 3,000% difference in sensitivity versus being very even killed, of course, it's more
                                         
                                         complicated than that.
                                         
                                         You're always going to be more sensitive about some things, more sensitive to some people.
                                         
    
                                         There's going to be moments where you quickly dismiss
                                         
                                         something and then other moments where even something that's pretty mild, like you totally
                                         
                                         take to heart and it like scars your soul. So it's always more complicated than that. And
                                         
                                         then you add sort of our physiology, which is sensitivity and reactivity. And it gets
                                         
                                         complicated pretty quick,
                                         
                                         and it's not better or worse, by the way.
                                         
                                         It's not better or worse to be highly sensitive,
                                         
                                         generally speaking, or sort of under-sensitive.
                                         
    
                                         It's just that there are different challenges.
                                         
                                         Like, if you're highly sensitive,
                                         
                                         you can over-react to feedback, meaning like,
                                         
                                         this isn't just one thing, it's everything.
                                         
                                         Like, I've never done anything great, you know, anything decent in my entire life.
                                         
                                         And our sense of the feedback is sort of super size and distorted.
                                         
                                         And in that state, like, you can't learn, you have to be able to sort of dismantle the
                                         
                                         distortions to see the feedback at actual size where you can learn from it and not have
                                         
    
                                         it threatened who you are.
                                         
                                         How can we tell if someone might be particularly sensitive
                                         
                                         to feedback?
                                         
                                         What are the traits of somebody who might take feedback
                                         
                                         very poorly?
                                         
                                         Well, you're going to probably notice
                                         
                                         from experience with them.
                                         
                                         Several people have asked me, is there
                                         
    
                                         like an app or is there a secret way I can know?
                                         
                                         And it's just a more analog answer than that, which is you could
                                         
                                         ask them one of the most useful things to conversations to have with the people that you work
                                         
                                         with, including clients, by the way, for me, is to talk about sensitivity to feedback and
                                         
                                         how we want to handle feedback in our working relationship or in our personal relationship and sort of talking about
                                         
                                         sensitivity or here's a couple of my pet peeves about feedback. Here's what I
                                         
                                         really appreciate. So when you have coaching for me or ideas and suggestions, you
                                         
                                         know, give them to me right away or I'd love to talk about them at the end of the
                                         
    
                                         day because then I can kind of sleep on it and I'll probably come back to you with you know, give them to me right away or I'd love to talk about them at the end of the day
                                         
                                         because then I can kind of sleep on it and I'll probably come back to you with questions.
                                         
                                         But just having a conversation about how do we want to work together and offer each other's
                                         
                                         suggestions and coaching when we have it can be one of the best foundation conversations
                                         
                                         to have.
                                         
                                         Yeah.
                                         
                                         So, last question on this topic.
                                         
                                         Since we're running out of time, I'll just let you give your best advice when it comes to feedback.
                                         
    
                                         So these triggers that we just mentioned,
                                         
                                         true triggers, relationship triggers, identity triggers,
                                         
                                         they don't really go away.
                                         
                                         We just have to deal with them, right?
                                         
                                         So what's your advice on dealing with these in the most positive way?
                                         
                                         Yeah.
                                         
                                         Well, so probably the thing that helps me the most in the moment
                                         
                                         is to notice my triggered reaction,
                                         
    
                                         but not to let that be the end of the story.
                                         
                                         Like, the fact that I can find something wrong with it doesn't mean that there isn't also
                                         
                                         something right about it.
                                         
                                         You're always going to be able to find something wrong with any piece of feedback that you get,
                                         
                                         and it could even be, you know, 80 or 90% wrong, but the last 10 or 20% might be something
                                         
                                         that would be useful for you to keep thinking about.
                                         
                                         So I try to notice my triggered reaction,
                                         
                                         but then get curious to ask more questions
                                         
    
                                         about what my giver means.
                                         
                                         What do they want me to do differently?
                                         
                                         What is that I'm doing?
                                         
                                         That's giving them the impression that they have.
                                         
                                         What were they hoping for?
                                         
                                         So I need to actually lean into the conversation
                                         
                                         and just learn more and not decide now
                                         
                                         whether they're right or wrong.
                                         
    
                                         Or I accept the feedback or I'm rejecting the feedback.
                                         
                                         Just hold that question, set it aside for a moment.
                                         
                                         And then ask a bunch of questions to listen for
                                         
                                         both what's wrong with feedback
                                         
                                         because I'm gonna notice that right away.
                                         
                                         But also to listen for what might be right about it. for both what's wrong with feedback, because I'm gonna notice that right away,
                                         
                                         but also to listen for what might be right about it, and to always have both of those questions in mind,
                                         
                                         and if I walk away confused to go to someone I trust,
                                         
    
                                         to say, hey, I just got some feedback that feels unfair,
                                         
                                         I can't quite figure out, can you help me sort through it?
                                         
                                         Like, let's go out and for a beer or a glass of wine,
                                         
                                         and we can vent about what's wrong with their feedback
                                         
                                         and how unreasonable they're being.
                                         
                                         But then when I'm ready, can you help me see what might be
                                         
                                         right about it and what I should pay attention to?
                                         
                                         Like, maybe they're, I don't agree with their solution
                                         
    
                                         and I don't think it would work,
                                         
                                         but they're pointing out a problem
                                         
                                         that might be a bigger problem than I thought it was.
                                         
                                         So I'll find my own solution, but that's what might be
                                         
                                         right about it, which is there's something I wasn't paying close enough attention to as an example
                                         
                                         Yeah, and that stance I think has really changed the way that I think about feedback and hopefully
                                         
                                         respond to other people
                                         
                                         When they do offer me something
                                         
    
                                         Totally great advice. We ask a question to everybody who comes on the show.
                                         
                                         What would you say is your secret to profiting in life? Well, I'm going to probably say something
                                         
                                         that a lot of other people have said, which is, you know, find something that you love doing
                                         
                                         because then you're going to want to be the best in the world to add it and once you get really good at it
                                         
                                         It becomes valuable to other people
                                         
                                         So maybe I'll add one more thing on the negotiation front that maybe others haven't said which is one of the hardest conversations
                                         
                                         I notice is about money
                                         
                                         right the services I'm offering you what are they worth and
                                         
    
                                         Right the services I'm offering you what are they worth and?
                                         
                                         Recognizing that number one conversations about money are always about more than just money. They're also about
                                         
                                         identity and Emotion and what money represents to me in terms of self-worth or
                                         
                                         freedom or success or respect
                                         
                                         so
                                         
                                         That's one thing to keep in mind. And then the second thing is
                                         
                                         I should just be looking to other criteria for what the market says this is worth. And that's an easier thing for me to
                                         
                                         argue and defend, which is, you know, this is what this work is worth. And I can point to a lot of other criteria. It's not just what I want.
                                         
    
                                         It's the value that you're getting
                                         
                                         and we'll align the budget around the value
                                         
                                         that we're able to provide
                                         
                                         or what you would pay others for this in the market.
                                         
                                         And that actually helps remove
                                         
                                         sort of the identity conversation a little bit
                                         
                                         from the negotiation because I'm pointing to
                                         
                                         other objective criteria that help you also explain why this contractor, this deal is
                                         
    
                                         fair and you're getting your money's worth. Oh, I really like that. And just quick
                                         
                                         question. I had Chris Voss on the show. He wrote, never spoke the difference. So
                                         
                                         of the perspective that you should never compromise on your price. What's your
                                         
                                         view on that? That is a strong statement to never compromise on your price. What's your view on that? That is a strong statement
                                         
                                         who never compromise on your price.
                                         
                                         We try to price really consistently across clients
                                         
                                         and that enables us to say,
                                         
                                         we wanna be fair to everyone,
                                         
    
                                         so it's not fair to someone else
                                         
                                         if you get this for less,
                                         
                                         but I'm totally happy to work with you on scope.
                                         
                                         So we can do less or we can staff it differently
                                         
                                         or we can let's prioritize what's most important
                                         
                                         and we'll find a budget that works for you.
                                         
                                         I, Chris may not code that as compromising.
                                         
                                         That may be consistent with what he's saying,
                                         
    
                                         which I suspect is what he means.
                                         
                                         But I think that the never compromise
                                         
                                         is a way to get people's attention, because I think
                                         
                                         we're a little too quick sometimes to give in just because someone asked, could I get this
                                         
                                         for less?
                                         
                                         And I tend to say, like, great question.
                                         
                                         We can definitely do something for less.
                                         
                                         Let's talk about what we could do for less.
                                         
    
                                         But now we're talking about scope as well as money.
                                         
                                         That makes sense.
                                         
                                         And where can our listeners go to learn more about you and everything that you do?
                                         
                                         So if you just Google my name, Sheila Hien, you will come up with our website,
                                         
                                         Triad Consulting Group.com. We have a nav at the very top of the page called
                                         
                                         Help Yourself that has a bunch of free resources that you can use.
                                         
                                         And you can also learn just a little bit more about the various things that we do.
                                         
                                         Awesome, Sheila.
                                         
    
                                         Thank you so much for coming on Young & Profiting Podcast.
                                         
                                         Thank you so much for having me.
                                         
                                         Thanks for listening to Young & Profiting Podcast.
                                         
                                         If you enjoyed this episode, don't forget to leave us a review or comment on your favorite
                                         
                                         platform.
                                         
                                         Follow Yapp on Instagram at Young & Profiting and check us out at Young & Profiting.com.
                                         
                                         And now you can chat live with us every single day on YAP Society on Slack.
                                         
                                         Check out our show notes or YoungerPropeting.com for the registration link.
                                         
    
                                         And if you're already active on YAP Society, share the wealth and invite your friends.
                                         
                                         You can find me on Instagram at YAP With Hala or LinkedIn, just search for my name, Hala Ta-Ha.
                                         
                                         Big thanks to the YAP team as always, stay blessed and I'll catch you next time.
                                         
                                         This is Hala, signing off.
                                         
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