Young and Profiting with Hala Taha - YAPClassic: Colin O'Brady, Conquer Your Mind and Develop an Unstoppable Mindset
Episode Date: November 29, 2024Colin O'Brady was once so severely burned that his doctor said he would never walk the same way again. But in 2018, Colin completed the world’s first solo, unsupported, and completely human-powered ...crossing of Antarctica. Now, he's a world record-breaking explorer and endurance athlete. In this YAPClassic episode, Hala and Colin talk about the injury that changed his life and the mindset he cultivated to bounce back from it stronger than ever before. They discuss how to work against your fears and push yourself to take risks in spite of them. In this episode, Hala and Colin will discuss: (00:00) Introduction (00:45) Colin’s Unconventional Upbringing (03:10) How His Mother Instilled a Growth Mindset (06:13) What is a ‘Possible Mindset’? (11:05) The Solo Trek Across Antarctica (14:25) Overcoming the Fear of Failure (20:20) The ‘Why’ Behind His Extreme Adventures (27:01) Life-Changing Accident in Thailand (36:33) From Injury to Triathlon (47:38) Finding Community and Support Online (50:37) Scarcity vs. Abundance (01:01:34) Overcoming Common Limiting Beliefs (01:07:29) The Zone of Comfortable Complacency Colin O’Brady is a record-breaking explorer, athlete, and entrepreneur. In the summer of 2018, Colin took on the 50 US High Points. His 13,000-mile journey took 21 days, 9 hours, and 48 minutes. He was also the first person to post on Snapchat from the summit of Everest, which attracted over 22 million viewers. His highly publicized expeditions have been followed by millions, and he has been featured in The New York Times, The Tonight Show, The Joe Rogan Experience, and The Today Show. He regularly speaks on mindset and high performance at Fortune 100 companies like Nike, Google, and Amazon, and his TEDx Talk has nearly 3 million views. His first book Impossible First, is a New York Times bestseller. Connect with Colin: Colin’s LinkedIn: https://www.linkedin.com/in/colinobrady/ Colin’s Website: https://www.colinobrady.com/ Colin’s Twitter: https://twitter.com/colinobrady Colin’s Instagram: https://www.instagram.com/colinobrady/ Sponsored By: Airbnb - Find yourself a co-host at airbnb.com/host Mint Mobile - To get a new 3-month premium wireless plan for just 15 bucks a month, go to mintmobile.com/profiting Found - Try Found for FREE at https://found.com/profiting Working Genius - Get 20% off the $25 Working Genius assessment at www.workinggenius.com/ with code PROFITING at checkout Shopify - Sign up for a one-dollar-per-month trial period at youngandprofiting.co/shopify   Indeed - Get a $75 job credit at indeed.com/profiting   Resources Mentioned: Colin’s book Impossible First: https://www.theimpossiblefirst.com/ Colin’s book The 12 Hour Walk: https://12hourwalk.com/ Top Tools and Products of the Month: https://youngandprofiting.com/deals/ More About Young and Profiting Download Transcripts - youngandprofiting.com Get Sponsorship Deals - youngandprofiting.com/sponsorships Leave a Review - ratethispodcast.com/yap Watch Videos - youtube.com/c/YoungandProfiting  Follow Hala Taha LinkedIn - linkedin.com/in/htaha/ Instagram - instagram.com/yapwithhala/ TikTok - tiktok.com/@yapwithhala Twitter - twitter.com/yapwithhala  Learn more about YAP Media's Services - yapmedia.io/
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What's up, yap fam?
So many life coaches and self-help experts these days
love to talk about the importance of self-help.
And I'm going to talk about that in this video.
So, let's get started.
So, let's get started. So, let's get started. So, let's get started. So, let's get started. So, let's get started. So, let's get started. What's up, Yap Fam? So many life coaches and self-help experts these days love to talk
about the importance of mindset. And honestly, after a while, it can get a bit stale or repetitive.
Mindset is such a buzzword in our space. And I think that sometimes we just tune it out,
or we just nod and say, yeah, I know it's all about your mindset. And we kind of just move on.
Well, my guest on this YAB Classic episode embodies a positive mindset like nobody else
I've ever had on the show.
And that's because he's walked the walk.
Quite literally.
And you'll want to hear him talk the talk, believe me.
Colin O'Brady was once so severely burned that his doctor said he would never walk the
same way again.
Now he's a world record-breaking explorer and endurance athlete.
His feats include the world's first solo, unsupported, and fully human-powered crossing
of Antarctica, and his efforts are a living testament to the power of mindset.
In this conversation from episode 184 recorded in 2022, Colin and I talk
about how to cultivate a possibility mindset and to avoid what he calls the zone of comfortable
complacency. He also shares how taking one day off to unplug, leave your house, and go for a 12-hour
walk can be truly life-transforming. So put on your metaphorical hiking boots,
grab a bottle of water, and get ready to conquer your personal Everest with Colin O'Brady.
Hey Colin, welcome to Young and Profiting Podcast.
Thanks for having me here. It's great to be here with you.
I am very excited for this conversation. For those of you who don't know, Colin is one of
the world's best endurance athletes. In fact, he is a 10-time world record-breaking explorer,
and he became the first person in history to cross Antarctica in 2018 solo, unsupported,
and unassisted. And in 2019, Colin, along with his team, successfully rode a boat across the
infamous Drake Passage, the most dangerous stretch of water,
it's claimed the lives of 20,000 sailors
and at least 800 shipwrecks.
And he's a highly sought after public speaker,
he's a New York Times bestselling author.
He is about to release his new book
at the time of this recording,
The 12-Hour Walk, Invest One Day and Unlock Your Best Life,
which we're gonna get into pretty deeply in this interview.
So Colin, we always like to start from the beginning.
And before you became an entrepreneur,
the mindset expert that you are and professional athlete,
you spent your childhood exploring the mountains
of the Pacific Northwest
and cultivated a passion for adventure in the outdoors.
So tell us about your upbringing
and how your mother first instilled a growth mindset in
you.
Yeah.
I came into this world in a somewhat untraditional way.
My parents were young when they had me in their early twenties, but I was actually born at
home on a hippie commune in Olympia, Washington on a futon.
And my mom invited like 30 of her friends over to like hang out and celebrate the birth.
I think it was a bunch of hippies, you know, hanging out on this organic farm basically.
And my mom played Bob Marley redemption song for you're those familiar with that song on I think it was a bunch of hippies hanging out on this organic farm basically.
My mom played Bob Marley's Redemption song, if you're familiar with that song, on repeat
throughout my birth.
So a very untraditional way to enter the world.
But it was great.
It was a great way to grow up.
We moved from Olympia, Washington when I was super young.
So I grew up in Portland, Oregon, still in the Pacific Northwest.
And didn't have a lot of money when I was a kid,
but big dreams.
And certainly with the things I've achieved in my life now,
people ask my mom, don't you get worried?
He walks across Antarctica by himself.
He's climbed Everest twice, must be worried as a mother.
And she kind of always smiles with this coy smile saying,
well, careful what you wish for when you tell that kid
from day one they can achieve anything they set their mind to.
And the context of entrepreneurship actually is interesting in my childhood
is when I was about 13 years old, my parents were involved in the health
food, kind of natural foods movement.
And this is like in the late 80s, early 90s, before the words like sustainable
and organic and things like that were commonplace, like they were like part
of this kind of hippie counterculture
bringing that into the more of the mainstream.
And they worked at grocery stores,
from store clerks, et cetera.
And then when I was a young teenager,
they decided to open their own store,
which ultimately to this day was very successful chain
of natural foods grocery stores in the Pacific Northwest
called New Seasons Market.
They didn't have any of that success when I was a kid, but what I did have when I was
a kid was a front door seat to entrepreneurship 101.
My dinner table conversation was 13, 14, and my parents were like, looking at this sales
forecast, should we do this marketing plan?
A bootstrap business born out of our kitchen table.
That definitely throughout my life and the entrepreneurial success I've had over time
from being a founder to an ex-founder, etc. is definitely a result of that observation as a kid.
I love that. What a wild and different and unique upbringing. No wonder you're so much different
than most of us. We were just talking offline and you've never really had a real job. You had a real
job for like six months. We'll get into that,
but you've just led such a unique journey.
So let's talk about something that you talk about
in your first book.
You talk about impossible first.
We just kind of mentioned how you had this unique mindset
and you actually completed the world's first solo,
unsupported, completely human powered crossing of Antarctica.
It was pretty much what people thought was an impossible feat.
And you say you only achieved this impossible feat because you had a possible mindset.
So I think we've all heard of growth mindset before.
That's something that's common.
But a possible mindset for my listeners, I think is something new.
And we're going to go deeper on this later on in the interview.
But for now, what is a possible mindset?
I think you've coined that phrase.
What does that mean to you?
Yeah, so it's literally how I,
like you said, my book that came out a few years ago
about my solo and art across,
I'm called The Impossible First.
And I'll tell a little bit more about that.
But this phrase, this phrase, a possible mindset,
it's actually the first page of my new book,
The 12-Hour Walk.
And it's something that I have a prescription to basically, The 12-Hour Walk, and it's something
that I have a prescription to basically in one day,
I think you can shift from a mindset of limiting beliefs
to a mindset of a possible mindset.
The way I define that is a possible mindset
is an empowered way of thinking
that unlocks a life of limitless possibilities.
And to be clear, I'm a big fan of Carol Dweck,
I'm a big fan of growth mindset.
Growth mindset is a core component of possible mindset. Possible
mindset is a little bit further encompassing. It also encompasses
intuition, it encompasses the way you nurture and cultivate
community around you, etc. But the entire book, my new book, The
12 Hour Walk is really how we all have this power inside of us
to unlock limitless possibilities. The name of my
other book, The Impossible First, as well as my actual project when I was crossing Antarctica, I named it that. I literally called my project,
The Impossible First. I was attempting to do something that no one in history had ever done
before. People had tried it before me. Very tragically, people had literally died trying
this project. And the project was to be the first person to cross Antarctica solo, but as you
mentioned, unsupported. That means no resupplies of food or fuel.
So I was dragging a 375 pound sled behind me the entire time with all the food and supplies
I would need because no resupplies.
Then unaided means no kites, no dogs, no nothing else propelling me.
It's just me, mono, mono, thousand miles.
Ended up taking me 54 days.
I was on my last bite of food.
I didn't have nearly enough supplies with me
because I couldn't carry it all,
obviously to make that crossing.
And because of that, people said,
hey, this project is impossible.
Some of the best people in the world have attempted this.
People have died trying this.
Like this is impossible.
And I named my project, The Impossible First,
not as like a wink of,
oh, I'm gonna call it The Impossible First
to show everyone to prove this wrong. To say like, this might be impossible, but I'm willing to try. I am willing
to open up the possibilities of them being wrong or maybe of proving them wrong. Because I believe
like when we dare to dream greatly, when we set massively audacious goals, we either succeed and
amazing, that's wonderful, or maybe we fall a little bit short of that
But in daring to dream greatly we got 90% of the way there we succeeded
Immensely in doing so the actual so I always say, you know, I'm not the only one who says but you know
You either win or you learn there's no failure either winner you learn
So it's like that's the ethos that I've, you know, I sit here with 10 World Records,
I sit here having had successful business ventures and stuff like that. But that's been built on the
backside of learnings over time, etc. And my new book, The 12-Hour Walk, one of the core components
of that is breaking down that limiting belief, that fear of failure. So many people don't even
start, hey, that goal is impossible, that summit's too high. Everest is too far. What's
my Everest? It's too far. I'm never going to get there. So
they don't even start the process. To me, that is the
ultimate failure. Trying something, putting your heart and
soul into it, starting that business, iterating, pivoting,
shifting, evolving, and then maybe not getting the exact end
goal you want. Amazing. You learned a million things and
you're going to apply that to the next thing that you go after. Oh my gosh. I love this and I can hear the enthusiasm
and passion from you. And we had a guest that really reminds me of yourself. Wim Hof was on
recently. He's the Iceman and he also is just like so enthusiastic. He also does these crazy
challenges that everybody thinks is impossible and he has like a deeper purpose.
His purpose is he wants people to release their beliefs about what is possible with the brain,
and how we can control our bodies, and what's possible for humans.
And I have to imagine that you have some deeper purpose.
It wasn't just you trying to prove that you can do something.
What was like the real drive behind all of your excursions so far?
Yeah, absolutely.
You have to have a why.
I don't think there's the external gratification of,
I'm the first or I did this, is really anything.
I mean, it's enough to maybe get you out the door,
but it's not enough on day 35
when you're starving in Antarctica
to keep putting one foot in front of the other.
For me, it's been cultivating a passion in twofold.
One is to push my own body and mind,
but in a way, I love telling stories.
I love sharing stories.
That's why I love writing books and other film and TV and media projects that I've done.
I imagine that's why you have this podcast.
Are other people's stories have the ability to inspire,
to ignite, to have this ripple effect?
That's why I love consuming podcasts.
That's why I love reading books
because other people's stories, other people's learnings,
there's so much to be gained from that.
And so for me, part of my mission is to do this for myself,
but the bigger mission is to inspire others.
I have a nonprofit that's really focused on kids
and kids' health.
Kind of, I asked them this question, you know,
what's your Everest?
I ask these eight, nine, 10-year-old kids
to raise their hand and say,
Emily, what's your, you know, calling my Mount Everest
is to make sure the snow leopards
are off the endangered species list.
Or calling my Mount Everest to be the first person
in my family to graduate from college.
You're sitting there in Jersey City,
I'm guessing you don't actually want to walk across
Antarctica solo or actually climb Mount Everest,
but look at what you're doing.
You've got this podcast, you're crushing it.
So many people are listening and inspired by your message
because that's your Everest to do this.
And so a big part of that is inspiring others.
And ultimately my new book,
The 12 Hour Walk at its core is just that.
My first book, and I'm proud of it,
New York Times bestseller, The Impossible First,
is my story.
It's a memoir of my life and that expedition.
I'm incredibly proud of the story in there.
Well, in the 12 hour walk,
I share these adventure stories.
I share them edge of your seat, thrilling stories,
but I also turn the narration back on the reader.
I say, I'm not the hero of this story.
You are the hero of this story.
This book is written for you to unlock your best life.
I'm gonna share some learnings, some failures,
some ups and downs through my life in a way that's going to ignite your brain,
excite you. But it's about you overcoming the limiting beliefs, you know,
the limiting beliefs that many of us have. I don't have enough money.
I don't have enough time. What if I fail? What if people criticize me?
I break down all those limiting beliefs and show how you can actually shift to
that possible mindset
and begin to unlock your best life.
And so that's definitely one of my deepest purposes and something that brings me great
joy.
That is exceptional.
And your book is super actionable.
I can't wait to get into the steps that we should take to take this 12 hour walk that's
going to help us reduce and release our limiting beliefs.
But let's talk about overcoming the impossible.
We are on this topic and from my understanding
and from my research, I learned that you went through
a really big setback in your 20s.
You graduated from Yale, super impressive,
and before you went off on your career,
you decided you'd take a backpack and your surfboard
and explore the world.
And you ended up traveling to Thailand
where you suffered a very severe injury
that almost left you unable to walk again.
In fact, the doctors put a limiting belief in your head.
They said, you probably are never gonna walk normal again
and you were severely burned.
And so I'd love to hear that story.
I'd love to understand what mentally
you were going through at the time
and how you ended up moving forward.
Maybe learn more about your support system during that time and how you ended up moving forward, maybe learn more about your support system during that time
and how you ended up competing in your first ever triathlon
just eight months later.
Yeah, so, you know, as you said,
I just graduated from college,
didn't have a lot of money when I was a kid growing up,
actually painted houses every single summer
to kind of pay for books and things like that.
But I said to myself, I always wanted to have an adventure.
Like I always wanted to travel a little bit, see a bit of the world, and I didn't have that
opportunity when I was young as a kid growing up.
And so I said, I had this economics degree from Yale.
I was a swimmer there.
Most of my friends, I graduated from college in 2006, were headed off to Wall Street.
This is pre-2008 credit crisis and financial meltdown.
And that seemed like the way to be, you know, big salary,
secure future, all this sort of stuff.
But there was something intuitively inside of me saying like,
nah, like do something else first.
If you wanna go back to that, you can,
but do something else first.
And so I had, again, shoestring budget,
backpack surfboard, eating peanut butter jelly sandwiches,
hitchhiking through countries, sleeping on couches,
meeting random people, but it was an incredible experience to be out in the world.
I actually ultimately met my now wife in Fiji on the beginning of that trip. And the only reason
I was in Fiji was because I bought the world's cheapest student ticket and that I was trying to
get to New Zealand. They were like, well, there's a 10-day layover on your ticket in Fiji. It was
just like, you have to stop here for this period of time. I was like, all right, cool. I'll check
that out. So letting fate kind of dictate a little bit. But as you said, I found
myself in Thailand many months into this adventure. And maybe because I was 22 and didn't have a
fully fore prefrontal cortex, I'm not sure, but I saw some guys jumping a flaming jump rope,
literally a kerosene soaked jump rope. And I thought, gee, that looks like fun. So I jumped that rope and in an instant, my life changed.
It literally lit my body.
They sprayed kerosene across my body, lit my body on fire to my neck.
Survival mode, and it kicked in when I needed it most.
I jumped into the ocean to extinguish the flames, but not before about 25% of my body
was severely burned.
And I was in remote and rural Thailand.
There was no ambulance ride.
I had a moped ride down a dirt path to a run room nursing station and I was on an island
so I couldn't get to a big city or anything like that.
I had eight surgeries over the next week.
There was a cat running around my bed in the ICU.
It was a bad place to be for this circumstance.
And the physical pain was immense.
For sure, I wouldn't wish it on my worst enemy,
but I will never forget the emotional pain of the moment
the doctor walks in and looks me in the eyes
and he says, hey, I hate to tell you this,
but based on how badly your ligaments are burning,
your ankle is your knees, et cetera,
I don't think you're ever gonna walk again normally.
You're never gonna regain full mobility and range of motion.
And that was just devastating.
I think that would be devastating for any person at any age.
But as a 22-year-old kid who was very in his body as an athlete and whatever,
it was just like my identity was just like in an instant.
I made one mistake and boom,
who am I without this physical capacity
that I've depended on throughout my life?
The heroine to this story,
really the turning point of theended on throughout my life. The heroine to this story, really the turning point
of this story is my incredible mother.
She shows up in Thailand, kind of finds me.
It takes her four or five days to kind of track down.
I'm in such a remote part of Thailand,
it takes her a while to even find me,
but she gets there in the hospital
and I can only imagine as a mother what it's like.
She tells me now that she was crying in the hallways,
pleading with the doctors for semblance of good news,
not getting it.
But she actually never showed me that fear at all.
And this is the crazy part of this story.
This is the turning point.
This is the thing that changed my entire life.
She instead came into my hospital room every single day
with this huge smile on her face,
this huge air of positivity,
daring me to dream about the future, saying,
look, you messed up.
We're not gonna sugar coat this.
This is a bad situation.
I'm freaked out, but life isn't over.
What do you wanna do on the other side of this?
And she kinda pushed me on that
and pushed me on that and pushed me on that.
And finally I closed my eyes and I said,
I just visualized myself crossing the finish line
of a triathlon.
And again, turning point moment.
She could have easily said, yeah, I said, set a goal
and look towards the future,
but like the legs and the bandages and the butt,
like maybe something more realistic.
Triathlon probably not in your future.
But instead she didn't do that.
She was like, actually great, you know what?
Let's start training right now.
And she yells out to the doctor.
She goes, hey doc, hey doc, can you bring in some weights?
And the doctor's looking, what are you talking about?
Yeah, yeah, yeah, my son's training for a triathlon now.
So I have this picture of me,
I'm lifting 10 pound dumbbells,
there's this Thai doctor looking at me like,
this stupid American kid never gonna walk in front of me
and tell me he's training for a triathlon.
This is ridiculous.
But it was fixed in my mind.
And definitely no way I would have had that
without my mother's daily support, not just in that moment.
It was several months I was in the Thai hospital, flew back to Oregon where I was from, was in a
wheelchair, hadn't taken a single step when I got home. She taught me how to walk again, one step
at a time, but still thinking about this triathlon. And then fast forward, I did want to get out of my
parents' basement and get on with my life and start my career. So as you mentioned that the
one time I had a quote unquote real job, I took a commodities
trading job in Chicago.
I thought I'd work in the finance industry.
And yeah, I was still banged up and bandaged up when I took that job, but I started my
career.
But I signed up for the Chicago triathlon to honor this goal.
And just 18 months after being burned in this fire, I started this triathlon, started the
race. Completed the race, miles started this triathlon, started the race.
Completed the race, miles swimming, 25 miles of biking,
6.2 miles running, I get to the finish line,
I cross this finish line, I can't believe it,
I've overcome this big setback and kind of proven to myself
that I can be able, body and whole again.
But to come out of a complete and utter surprise,
I didn't actually just finish the race,
I actually won the entire Chicago triathlon'm placing first out of nearly 5,000
other participants on the day.
I don't share that story as saying like,
oh, I guess that just means I'm a superhuman athlete
and I can do whatever the hell I want.
Like, whatever, that's not the point at all
and that's not the way I feel about it.
The way I feel about it is exactly
what we were talking about before,
is that I was living in a moment of fear,
a moment of doubt, a moment of understandable,
limiting beliefs, and as you said,
the doctor put that limiting belief on me.
You are never gonna walk again normally.
A doctor says a diagnosis, it's very easy to just be like,
yep, okay, like, that's the deal.
He's the expert.
Right, he's the expert.
But in the end, my mother opened the door
to what I now call very fondly a possible mindset.
She says, look, this is bad, but there's limitless possibilities on the other side of this.
And so what I realized is all of us as humans, this is not just a story about me, this is a story about all seven billion of us on this planet,
is that we have reservoirs of untapped potential to achieve extraordinary things in our lives.
But it all starts with our mindset.
And then we can cultivate and flex and develop that muscle.
I love to say the most important muscle any of us have
is the six inches between our ears.
And we can flex and develop that.
The possibilities are limitless.
And so it's weird to say,
but sometimes our biggest setbacks
and our biggest hardships buried in underneath
of the stress and the anxiety and the fear and the pain of those moments
are gold, are lessons.
And I wouldn't be sitting here with 10 world records.
It's crazy to say, but like all of my world records, I use those legs, but
the legs after they have been burned.
Not before they have been burned, after they have been burned, because my mind was
so much stronger on the other side.
Let's hold that thought and take a quick break
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profiting. This is a paid advertisement. Oh my gosh, everything that you're saying is pure gold.
So there's a couple lessons that I see in this. First of all, I feel like a lot of people think
that when they're going through a tough time,
they need this huge support system.
They want like 10 people around them supporting them.
Really, if you have one person in your corner
when the time is getting tough,
then you are like really blessed.
Like you just need one person to help you
if you're in a bad situation.
And there's some people unfortunately
who don't have one person.
What advice would you give to somebody
if they didn't have somebody in their corner
the way that you had your mom?
Because I was thinking about this,
and I was gonna say, if you have one person,
but there's some people who don't have anyone
to help them when the time gets tough.
So what would you say to that?
Definitely, I'm blessed.
My mother's amazing.
I have an incredible wife as well,
who has been so supportive
and has gotten me on some
tough spots.
I've called her from the summit of Everest, the core of my tent in Antarctica, crying
and sobbing, and she's talked me off a cliff quite literally.
But it is a good question if you didn't have that person.
What I would say is this, is that I think cultivating community is hugely important.
I think the people, you've probably heard it said before, the net product of the five people you spend the most time with. And the
question is about not having anyone around you. What most people, I would say
very, very most people in this day and age of connectivity, they have connection
to the Internet. They have connection to people that maybe they're
sharing physical space with, but maybe they're famous or they're not actually
talking to or having a dialogue with. You know, I imagine most of your listeners have never sat down and actually talked to you.
Exactly.
But here's the thing. The internet, social media, all this stuff can be extremely toxic.
We all know this. We all know the person on your Instagram feed that triggers you,
that makes you feel bad or whatever. But the opposite is also true.
Podcasts, the internet, media, etc, can be the other thing, which is,
so if you are actually in a place
where you are so alone right now
that you don't have a single person to support you,
first of all, get rid of all those people
in your social media feed
that are continuing to make you feel bad.
Right now, pull out your phone, unfollow,
that will feel amazing.
But then all of a sudden, fill up your brain
with the access to this podcast, Young and Profiting,
you're listening to right now.
There are people that are sharing wisdom, advice, et cetera.
And so that one person in your corner can be somebody
that maybe you haven't even met.
I have mentors in my life who have been dead 100 years,
but I've read their books that they have profoundly impacted
my life because their words are written down
and I've lasted the centuries or the decades. So that's what I would say to that person.
I love that answer. Good answer Colin. So the other big takeaway from this is that
you used a big goal to get out of a rut and I always do this. Every time I've
ever failed in life, the way that I get out of being depressed, I've never had a
bad health issue like that, but if I ever got like fired from a job or something like
really devastating happened, the first thing I do is think of a new challenging
project to basically distract myself with something positive, learning
something positive and just taking some positive action towards some new
challenge. In my opinion, that is the best and fastest way to get out of a rut
is to focus on something new, which you did with the triathlon, right? And so I feel like those
are all such great takeaways to your story and you're just such an inspiring person.
So let's get back into how you actually started making money doing this because like we just
talked about, you only had a job for like a handful of months, a real corporate job.
And then you started taking on these challenges.
You did one after the other, you started climbing mountains
and Mount Everest and going through Drake's Passage
and sailing and how did you actually make money?
Like what's the business model behind that?
It's a great question.
So with the 12 hour walk and again,
I'm chomping at the bit to share the fuller
message with you.
I know we'll get to that, but.
I promise.
No, it's good context here, which is
before writing this book and we'll get
to what it's all about.
I said, I want to help people unlock
their best life and people define that
differently.
Like people define what that looks like.
That can be making a million dollars.
That can be saving a million lives.
That can be spending more quality time with my family, that can be traveling the world.
There's no right answer to that question. Again, it gets back to that, what's your Everest?
It's your Everest, not my Everest, it's your Everest. But the number one question when
I polled my audience, when I talked to people, what is standing in the way of you living
your best life? The number one response was, I don't have enough money.
If you reverse engineer that, it's basically people saying, if I had more money, I would
be living my best life.
Now I could probably poke holes in that as well, but I have gone from a life of being
a kid who didn't have very much money to now at this phase of my life to having cultivated
quite a bit of abundance, financial success.
I had an eight figure exit with a business that I started a couple of years ago.
I've had that success in my life now and I've worked hard for it.
A couple of things.
One is how did it actually start?
Like in that moment, I actually from my corporate job, when the Chicago
trap on it ended up at a barbecue at this guy's house, there's other
commodities trader, he hears the story.
Wait, you weren't walking a year ago and now you won this trial.
Like, this is crazy.
Do you want to continue to focus on this? And he said, I would be your first sponsor if you
wanted to pursue this. Now, what was clear, and he even said this to me, he goes, but you're on a
bright path. You have this financial career, you have this education, et cetera. If you keep doing
this for the next 30 years, you're going to make money, you're going to do quote, unquote, well for
yourself, et cetera. And what I'm offering you is basically a few plane tickets, you can sleep on your friend's
couches around the world and eat some peanut butter and jelly sandwiches. Back to basically
what I was traveling around, bumming around the world. But here's the difference. If you want to
follow your heart, do it. I went and quit my job on Monday. I literally walked in my office and
quit my job that day. Not exactly knowing how the business plan would work
in the long run, but trusting that instinct, trusting that God. And I do get deeper into that
in the book. Now, what that has turned into is I have figured out a way, and to me, this is what
my best life looks like. This is not for everyone, right? Is how can I do the things that I love with a full heart, full of passion, and still create
monetary success around that? Because I'm a big believer in economic solutions of things. I think
I can have the most impact and my nonprofit is thriving at its highest level when I am also
taking care of myself financially because then I have more energy, more freedom, more flexibility,
et cetera. When I'm stuck in this mindset of scarcity, I can't have that impact on the world. So look,
it's been iterative. I'll tell you one story from the beginning, and I think this kind of sums it up
in sort of the mindset essence of this, which I think people can apply, which is 2014. So I
raised triathlon for about five or six years professionally, 25 countries, six continents.
I don't save any money, but it's just enough to get by. But I cultivate this passion for pushing
my body, this curiosity, whatever. Then in the fall of 2014, I'm on a mountaintop and I've got a
diamond ring in my pocket and I asked my longtime girlfriend, now wife, to marry me. And it's 2014,
we're in our mid to late 20s at this point. And again, I love this idea of a possible mindset.
I love the idea to dream big.
And so in this moment of this turning point moment
in our life, we kind of have this brainstorm
on this mountaintop that says, what do you wanna do?
What do you wanna do next?
We're gonna be together forever.
What do you want our life to be like?
Family, let's just talk about it.
So we have this super amazing brainstorm
full of all these high vibes.
And I say, look, one of my childhood dreams
has always been to climb Mount Everest.
So I want to do that somehow.
And I was like, in triathlon, I was like,
I feel like I still want to push my body as an athlete,
but maybe in a way that has larger impact on ourself.
And we get on this idea of,
there's this thing called the Explorers Grand Slam.
So that's the climb the tallest mountain
on each of the seven continents,
go to the North and South Pole,
and that includes Mount Everest.
And I say, what if I do that, but I set the world record for that.
So instead, you know, people use it over 10 years, but I was like, what if I do it
nonstop over four months, one mountain, next mountain, et cetera, and with the
media exposure of that, it'll allow us to have a platform around goals, around
health and wellness, and we can start this nonprofit to hopefully inspire tons of kids
and have all this impact.
This amazing conversation.
Then we get back, we come literally down from that mountain
and go back to our one-bedroom apartment
in Portland, Oregon in a time in our life
where we have a lot of very, no abundance,
mostly scarcity in this moment in our life.
And this is the moment where most good ideas die.
I know there's a lot of entrepreneurs listening to this.
Like, this is the moment. This is the moment when you're ideas die. I know there's a lot of entrepreneurs listening to this. Like this is the moment.
This is the moment when you're like having some beers
with your buddy and you come up with this
like amazing business idea and you hash it out
in the back of a napkin and all this sort of stuff.
But you wake up a little hungover on Sunday morning
and you're like, yeah man, like that business only works
if we can raise $5 million and have like funding
from like this massive like PE firm or whatever that is.
Right? Or in less of a business context, you're like, you're out with your buddy, like, oh, we're
going to run that marathon. We're going to train all year for it. We're going to do this, whatever.
And you wake up, you're like, yeah, man, like I don't even want to go on a run today, let alone
like for the next like six months, right? Jenna and I wake up in that moment, quite literally,
and like this project, it turns out we map it out on a little spreadsheet, like it costs a half a
million dollars.
Straight up, that's not like making anything.
That's to go to Everest, that's to the North Pole,
the South Pole, the logistics, the just kind of
infrastructure around this project says it's gonna cost
about a half a million dollars.
We've got 10 grand to our name between the two of us
at this point in our life, and that's it.
So here is the lesson in this.
There are two mindsets.
One is a mindset of scarcity
and one is a mindset of abundance.
The scarcity mindset,
similar to a fixed mindset in a different context,
says, well, I have 10 grand
and the thing I want to do costs 500 grand.
I'm never going to be able to do this thing
and so therefore I'm just not going to do it.
We could have easily gone that way.
But again, that possible mindset,
which for me is a catchall for all these different mindsets,
but that mindset of abundance starts to go,
wait a second, okay, I've got 10 grand right now,
but what else do I have?
What else do I have in my favor?
Okay, I've got the internet, I've got Google,
I've got a handful of friends
that I can ask a few questions to,
and it's a long story.
For the next 18 months,
Jenna and I knocked on every single door,
told people, I'm climbing these mountains.
Like you haven't even climbed these mountains.
I don't, it doesn't matter.
I need a half million dollars trying to find sponsor,
trying to find funding, trying to find this.
And here's what happened.
A thousand people said no to us.
A thousand people, quite literally.
Now it's getting to be two months
before we're leaving for this thing.
And we are still head up being like, we're doing this.
We've raised like 30, 40 grand.
We still got like several hundred thousand dollars to go.
I'm getting nervous.
I'll be honest.
We've been working on this for a year and a half.
We finally picked a date.
Well, you got to leave on this departure date, whatever.
I get invited.
A friend of mine says, hey, man, I know you're still trying to raise all that money and you're
like, well, sure.
Just as a piece of inspiration, there's this woman that I want you to meet. And I said, great. At
this point, I was willing to talk to any, literally talk to him. I tried my pitch on a thousand people
and it kept failing. I was like, maybe I'm doing it wrong. So he invites me to the spin class.
But he's like, I'm like a spin class at an LA fitness. Like I'm a professional athlete. I'm
not going to go to like a group. I'm like, my ego's getting better. I don't know group fitness class, like a LA fit. What are you talking about? He's like, no, no, just comment. And I'm like, I'm a professional athlete. I'm not going to go to a group fitness class.
Like a LA fitness class. What are you talking about? He's like, no, no, just comment. And I'm like,
fine, whatever. So I come to the spin class. I walk in, there's this woman, she's probably in
her mid-50s. She's already hitting the spin by car. She's sweating. The class hasn't even started,
but she's hitting it hard. And he goes, oh, and my friend, Angela, he goes, hey, meet my friend,
Kathy, Kathy Collin. And he goes, she was a world record holder.
And she just laughed. She goes, oh my God, bringing that up like a million years ago. And she's like,
when I was 19, I set the world record in the 5k. This is literally 30 plus years ago for her in her
life. And I was like, oh, that's cool. And she goes, Collin's trying to break a world record himself.
Tell her about it. So it comes out of me. I said, look, trying to explore Grand Slam. I got this
nonprofit. I want to inspire kids,
da da da da da, and she's like, oh cool, cool,
that's awesome, like good luck with that.
Spin class starts.
I'm sitting there on this spin bike going,
what the hell am I doing here, man?
Like this is like, what the heck am I doing here?
And I get done with the spin class,
I'm about to leave, wiping myself down with the towel,
whatever, wiping the bike down.
And she goes, hey Collin, I've been thinking about your thing.
Come back over here. My husband loves this kind of stuff. You know, you should tell him about it. And she goes, Hey, Colin, I've been thinking about your thing. Come back over here.
My husband loves this kind of stuff. You know, you should tell him about it.
And she waves over to this guy across the room, guys, salt and pepper hair walks
over, hi, hi, how are you?
Shake his hand.
She was telling him.
And again, not pitching this guy enough.
And I'm just like giving like the 30 seconds before I walk out of spin class.
Give them the story.
And he goes, wow.
Are you having to be looking for sponsors for this?
And I'm like, obvious.
My ears perk up.
I'm like, well, indeed I am. What? Uh, he goes, yeah, I think happen to be looking for sponsors for this? And I'm like, obviously my ears perk up. I'm like, well, indeed I am.
What, uh, he goes, yeah, I think the company that I work for might actually
be interested in something like this.
And so I go, what company do you work for?
And he goes, I work for Nike and I'm in Portland, Oregon.
Like, I mean, that's like the dream of all dreams.
I think it's the most people in there, but I'm like in Portland, that's
where the Nike world headquarters are.
Like that's like the dream of all dreams sponsorship,
I think for any athlete or whatever, right?
And I'm like, oh my God, great.
Eight months before this,
Jen and I had actually spent the $10,000,
all the money we had to build a website.
That was our plan.
We said we at least have to have a good enough website.
Let's spend all of our money on it
because if we're gonna try to raise this money,
someone at some point is gonna ask to see our website
and it's gonna have to look good.
He literally says word for word to me.
He goes, do you have a website or something?
You should email it to me on Monday.
And I'm like, yes, I do have a website.
Can I get your contact information?
He goes, yeah, no problem.
He grabs Russell's to his Jamaica.
Let me get a card for you.
Pulls out a business card, hands it to me.
I look down, Mark Parker, CEO Nike.
Oh my God. I have chills.
I was just like, oh my God.
Now, again, what is the moral of the story?
Is the moral of the story, yeah, you just got super lucky.
Like, good job, you met the freaking CEO of Nike
in a spin class.
I would argue that that is not the truth.
My mom said to me, and I love this line,
she goes, luck comes to those who are prepared.
The scarcity mindset 18 months earlier said,
don't even try this for a day.
The abundance mindset says, keep pushing,
keep finding a way, keep knocking on the door.
And we talked before, you either succeed or you learn.
Well, you could have said to a thousand people
that said no to me before that, I failed.
I failed a thousand times.
But guess what?
Every single one of those times,
maybe my pitch got a little bit better.
Maybe my confidence got a little bit more sharp.
Maybe the way I articulated my idea
was just a little more polished.
So that when the person who could quite literally
change the fortune of my life was standing in front of me,
it came out with authenticity and passion
and right place, right time.
But the essence of that is that abundance mindset
and the book actually breaks down even more specific steps
is to your point, you set that big goal
to get out of the rut,
but then to actually get out of the rut,
you have to keep chipping away at that goal every single day.
The scarcity mindset says,
yo, you've got 10 grand,
you're never gonna make 500 grand to do this thing.
The abundance mindset says,
build a website with your 10 grand
and then go knock on a bunch of people's doors
quite literally and figuratively, and you know what?
The universe might just conspire
to make your dreams come true.
So it's a much longer answer to you probably expected,
and there's an even longer answer
to how I've built all the pieces of business over time,
but it's from that mindset.
And that's what any single person walking this planet
can apply, that's for sure.
Oh my gosh, I'm so thankful that you shared that story.
I feel like that's a story that everybody needed to hear.
And I love that you showed up.
That's also part of the battle
when you're trying to accomplish a goal.
You need to show up.
You can't expect things to fall on your lap.
You went to that spin class, even though, you know,
it wasn't the most exciting thing to you,
but your friend said,
Hey, there might be a little opportunity for you here.
And you went out and you took it and you did your best
and it led you on to this extraordinary life
that you guys have.
So what a great story.
Let's move on fast forward to 2019.
In between all that, you've had lots of crazy excursions. You've written all about it. Fast forward to 2019. In between all that you've had lots of crazy excursions, you've
written all about it. Fast forward to 2019. At that point you attempted the world's first
completely human powered ocean row across of Drake's passage and a year later COVID
hit and that really made all of your adventures come to a halt. And during the pandemic you
decided that you were going to do something.. You were gonna take a 12 hour walk.
So let's talk about that.
Why did you think about taking a 12 hour walk?
What inspired you to write your new book?
And why did you take such a long, long ass walk there,
Colin?
Why did you take a long walk?
Why am I inviting every person listening to this
to take their own 12 hour walk?
Well, look, we'll get into it.
So I gotta go back in time a tiny bit,
which is just to set of context,
which is when I was walking across Antarctica for 54 days, 12 hours was my daily cadence.
And there's a reason to that. Mostly because if I walked any less, I was quite literally going to
run out of food. So I was burning 10,000 calories a day, and I was eating anywhere between 5,000 to
7,000 a day, which means I was on a 3,000
calorie deficit from day one.
By the end, I was a bag of bones, ribs sticking out, hips protruding, frostbite on my face.
You look at my Instagram, you see pictures.
There's like black tape on my face.
It was so brutal.
Minus 40 degrees, minus 80 wind chill regularly.
But if I took even one day off, I had no hope of making it to the other side.
So no matter how bad the weather, no matter how bad rough the condition, I walked for
12 hours.
In that time, at some point, this felt like a terrible idea.
But also before I left, I decided to delete all my music, all my podcasts, all my content,
whatever, to actually spend the time alone in Antarctica in deep silence.
Because I thought if I try to distract my my brain it might work for a while but the ultimate depth of this experience was
gonna come from tapping into basically a flow state. There's this walking
meditation of sorts. Now there was many times when I thought now that was the
worst idea ever. I would love a podcast right now with somebody to talk to me
because being alone for 54 days in Antarctica, this place that's trying to
kill you every minute is a deep place to go in your mind. But ultimately, my thesis proved to be true, which was on the second half of that journey.
As my body declined, as my physical ability started to decline, my mental acuity actually
started to strengthen. I felt so tapped in, not just to the competitive nature of becoming the
first. And I was actually racing another guy out there, which is a whole other different story. That was a crazy battle happening out there.
But I was pulling the sled
and I tapped into day after day of flow.
And what that actually led me to was way more than not,
oh, hey, Colin, you're talking about purpose.
I did it, I did it, I'm amazing.
Put my name on the front page of the New York Times.
I'm humbled by that exposure and all that sort of stuff,
but that's not what it's about.
What I got tapped into was fulfillment, purpose,
gratitude, love, love of family, love of career,
love of passion, love of building things, love of impact.
Like I felt just like squarely in my body, mind fulfilled.
And I think most people unfortunately
are walking through life pretty unfulfilled,
pretty unhappy, wishing they had more,
wishing they had something different,
kind of stuck in a rut, so to speak, in life at some times.
But I thought, wow, I got the other side of an article
and I figured it out.
Like I've hacked it, like I've got this.
I can carry this with me, this inner strength now forever.
And that was true for a few years, I'll be honest.
I had some big wins and some successes
and really generally woke up feeling pretty great.
And then as I think we all remember the spring of 2020,
the world just comes to a crashing halt.
And, you know, fortunately I wasn't sick with COVID,
but reading the news every day, the fear, the uncertainty,
the borders are closing,
stay in your house, this person might get sick,
worrying about my grandparents, worrying about my parents,
it's all the different factors in that moment.
It just really disrupted my mental health
in a really significant way.
And I found myself, my wife and I went and basically
locked ourselves for the lockdown in a small house
on the Oregon coast that my family has,
just me, me and my dog and my wife
in this little cabin, this tiny little town. My wife looks over me one day and she's like,
hey, you don't seem like you're doing it. I'm like, I'm not. She goes, I mean, just throwing
it out there, like you haven't changed out of your pajamas in like three or four days.
You've just been sitting on the couch, like doom scrolling the news on your phone and like reading
these like intense headlines. Like, it's just like, hey, like just check it in. Like, and I was like,
no, you're right. That's what I thought back, when's the last time that I felt somehow a little bit more
connected in my mind, body and spirit? I said, it's weird. But it was when I was walking across
Antarctica alone, even though it was so hard, even though my body was so beat up, even though
it was the depth of challenge and despair sometimes, I actually felt really lit up in that moment.
So I said, I'm grasping at straws here. I said to my wife, Jen, I said, tomorrow morning, I'm going to wake
up. I'm going to go for a walk 12 hours all day, just like I used to do in Antarctica.
And she just kind of laughed. She's like, sure, like whatever. It's like one of the few things
you can do during a lockdown is walk around by yourself. And so I walk outside, 20 minutes into
this walk, my phone buzzes in my pocket
and I instinctively reached down for it
and my buddies text messaging me,
I'm gonna text them back, whatever.
And I look at them like, man,
I just been like doom scrolling the news,
staring at social media like,
maybe I don't need my phone for this, like what?
Like, I just instinctively put my phone in airplane mode
and keep walking.
So I walk, I walk down the Oregon coast,
I take breaks and I'm out there all day long,
12 hours alone, no music, no podcast, nothing alone in my head. And I walk back in the front door of her house,
my dog jumps up on me and my wife says to me, she goes, you're back. And I'm like, yeah, yeah,
I told you, I come back after 12 hours. And she's like, no, you're back. She knows me so well. She
could just see like in my eyes that like the reset in my body, mind, spirit was instantaneously
profound. I didn't even have to say anything. She's like, you're back. Oh, it's so good
to see you that in that way in a more greater context than actually just being physically
there. Right. And so I was like, yeah, I feel better than I felt in so long stronger in
my mind reset, etc. I'm so glad I did that. Now I thought, look, I'm the guy who walked across
Antarctica solo, I'm the guy who've done all these
ridiculous things physically, you know, tap deep into my
mind, all this kind of stuff.
This is just me like hacking back into my own ability
to do this, but it's COVID.
And so all my friends and family members are calling me.
They're having tough times.
We're Zoom calling, we're FaceTime and everyone's like
not doing well, different people from different backgrounds.
And I started telling people about this.
I said, hey, look, I just did this thing.
And a lot of people took me up on it.
Young, old, fit, not so fit, doesn't matter.
And I said, look, it doesn't matter
if you go one mile or 50 miles,
take as many breaks as you want,
but take the day, the 12 hours in silence to be outside.
Before I knew it, dozens and dozens of people
were trying this.
And every single person that I knew it, dozens and dozens of people were trying this. And every
single person that I knew to come back from that walk came back with that same, you're
back, lit up way. And again, it looked different for different people, but I was stuck in this
job that I was frustrated with and now I have a way out of that. Or I've been thinking about
this goal, I'm actually going to apply myself towards it. Oh, wow, this business idea that
I've kind of had in the back of my mind, had 12 hours to think about it and now I'm actually gonna apply myself towards it. Oh, wow, this business idea that I've kind of had in the back of my mind, had 12 hours to think about it,
and now I'm jamming on my computer, my partner,
and we're like going for it.
Like every single person I knew to take that walk
had this shift.
And I take this as far as my 77-year-old mother-in-law,
she did the 12-hour walk.
For her, that looked like walking one time around the block
of her neighborhood and sitting on her front porch
for an hour.
There's no right way to do it other than to take the day.
And what I have become extremely passionate about,
why I wrote the book, The 12-Hour Walk,
in the book, there's rich storytelling.
In the book, you will be lit up with advice, adventure,
how to overcome all of those common and limiting beliefs.
I don't have enough money, I don't have enough time.
What if I fail?
What if people criticize me? The common things that are holding us back that we've all
dealt with in our own minds, myself included. The stories that I share in there are me showing you
how I have been in all of those moments myself, but I figured out how to overcome them.
But at its core is this call to action of the book. The book is an essential companion to the call
to action. I encourage everyone to pick up a copy. I book is an essential companion to the call to action.
I encourage everyone to pick up a copy.
I'm very proud of it.
I think you're gonna love it.
It's gonna change your life.
But at its core is this simple call to action.
The book is called The 12-Hour Walk,
Invest One Day, One Day, Conquer Your Mind,
and Unlock Your Best Life.
Because I have found by literally putting a date
on your calendar, stepping out front your door,
taking this 12
hour walk, again, as many breaks as you want. If you're in a big city, it doesn't matter.
Ambient city noise doesn't negate your silence. This is your silence. This is your commitment to
not listen to music and podcasts and listen to your own thoughts during this time. I have seen
people shift radically from a mindset of limiting beliefs, a mindset of things that are holding back
on the other side of this walk by taking this moment to check in with yourself in this deep way.
It is incredibly profound and I'm just passionate about sharing it.
I say my next Everest, my next Everest is to inspire 10 million people to take this
walk and it's not because I don't get a dollar for every person that takes the walk.
This is free out your front door, wherever you live.
But this is a powerful prescription and I'm so excited to share it with the world.
We'll be right back after a quick break from our sponsors.
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I love this advice because I feel like
it's sort of the same outcome of meditation,
but meditation is really scary for people.
And to me, meditation is boring, right?
I'm an active entrepreneur. I have ADHD probably.
Taking a 12 hour walk seems doable.
You know what I mean?
It seems like it's a little scary.
I know you have to be completely alone.
You got to really unplug, but you can, like you said,
you could take as many breaks as you want.
You don't have to necessarily go that far
and you just have to set a day and you can potentially
like really think through some limiting beliefs and
and overcome your Everest and figure out how you can accomplish
your biggest goals and having that alone time is so key and I feel like giving people that roadmap
is so helpful. So I'd love to go over the six steps with you.
You talk about six steps to take a 12 hour walk
and you need to prepare. The first three steps is all about preparing. The first step is to
commit, the second is to record, and the third is to unplug. So I'd love for you
to kind of just walk us through the first three steps and then I want to talk,
take a moment to talk about some common limiting beliefs and then we can get to
the next three steps. Yeah for sure. So the first three steps is commit.
That's the big one, which is,
you're listening to this podcast right now
and you're thinking to yourself,
I always say the 12 hour walk journey
actually starts right in this moment.
The 12 hours of the walk is obviously
the profound element of it,
but this is actually the moment, the decision moment.
You're being suggested this for the first idea
and your mind might be going,
ah, well, maybe, maybe not. You know, I have these limiting beliefs. What I found is actually,
this moment is actually where it starts because I am holding up a mirror to you. Just by suggesting
this to you, people's brains do different things. They go, oh my God, amazing. I'm going to do it.
I'm signing up now. Or, oh my God, this terrible deal. Most people are in between. Well, I would
do that if I didn't have such a busy life
and the kids and the this, oh, I don't have enough time.
Turns out that the limiting beliefs that people apply
to the 12 hour walk when they're considering it
are more often than not the same limiting beliefs
that they're applying to on loop to many, many, many,
many, many different things that are holding them back
in their own life.
But by taking step one, by committing, you rewrite that.
I call them limiting beliefs on purpose
because they're not their beliefs.
They're not limiting truths.
They're not limiting facts.
They're beliefs.
Beliefs can be rewritten.
By committing and taking step one,
you're proving to yourself,
yep, I had that limiting belief.
I didn't have enough time, but you know what?
Three Saturdays from now, I'm making the time.
And so when that limiting belief comes up
on the other side of your walk,
after the fulfillment of the walk, you start to go, oh, I recognize these limiting beliefs.
And sometimes when I push back against them, the outcome is positive.
I can make that limiting belief voice quieter and quieter.
So step one is huge.
Commit.
You can pick a day on my website, 12 hour walk, come sign up that commitment, even just
writing that down and you're committing to it and I'm holding you accountable to it.
That makes a difference.
If you're looking for actually more participation,
September 10th, I'm inviting mass participation to walk.
I'm walking that day.
You're still walking from your front door.
You're still walking by yourself,
but there is a knowledge that there are lots of other people
out there doing that in the same moment as you are.
Step two, record.
So this is meant for us to be able to have a little bit
of something to look back on.
And so I want you to set intentions.
The book walks you through limiting beliefs.
The book is essential companion
because it opens up some ideas and some thoughts
sort of around what you're working towards.
But when you sit to your front door,
we all have these phones in our pocket, myself included.
It's like, fine, let's use that for a second.
Put your video camera on.
And this is a video for yourself.
Hey, I'm doing this 12 hour walk,
I'm a little bit nervous, I've never done this before,
God, I can't remember a time I was alone this long,
but on the other side of this, I want to X.
Similar to meet my mother in that hospital room saying,
hey, what do you wanna do when you get out of there?
Set that intention, set that goal,
because more than anything, that ripple effect
of being in your subconscious
is extremely powerful.
So you record that for yourself to look back on later.
And then number three, very important, unplug.
You put your phone on airplane mode.
Now, I have actually, funny enough,
created an app for the 12-hour walk.
So you think that's hilarious.
This whole thing's about unplugging
and not having your phone.
Why would somebody create a app for this? Well, here's why. Because most people are thinking
themselves, but I need Google Maps because I don't want to get lost. I need a timer of some kind that
counts down to 12 hours so I can check on it. I said, great. I've created an app for that.
The app tracks you on your walk in airplane mode. The GPS works in airplane mode. You can see a line
of where you walk. You can zoom in and out on Google Maps inside of the app.
Great.
So you no longer have that excuse and it also has a clock.
So I have created an app.
You download, you unplug, you put in airplane mode, you hit start.
It starts tracking you.
You shouldn't need to look at anything else.
You don't have to check it on your social media that day.
You don't need to take your phone out of airplane mode.
But the unplugging nature is really phone and airplane mode.
Put this tracking on just so you know where you're walking and then then you begin.
So part of this whole 12 hour walk is to think of your Everest first, right?
So I'd love to take a moment to that. We've, we've mentioned it a few times.
What is an Everest exactly? Like how do you define that?
To me, I define that as, as a big goal. And again,
I use that terminology one I'm. And again, I use that terminology,
wanna an adventure explorer,
and I've climbed Everest twice,
but it's because my childhood dream
was literally to climb Mount Everest.
And so I'm like, that was mine,
but I don't expect that to be most other people.
I expect you to wanna go freeze your butt off
in the middle of Antarctica by yourself.
That's probably not your hope, dream, or goal of any kind.
But what is your Everest?
What is that goal?
And I think as you said, to have that goal
is a hugely important sort of determining factor.
You know, I've come, there's a little bit of departure
from the question, but I think it's important here
because I've come to think about life a little bit
on this, of a scale of one to 10.
Now, 10 being our summit moments, 10,
you summit your out ever, you make that achievement,
it's the high high, or maybe it's, you know, summit moments, 10, you summit your out ever, you make that achievement, it's the high high.
Or maybe it's not an achievement externally, but you have your first child or you fall
in love.
These are the peak moments of life, 10s.
And ones are our lowest moment, our lowest moment.
I mean, just me being burned in that fire, being told I would never walk again normally,
a massive setback, your company starts, goes bankrupt, whatever that is, those are low
moments, like those are terrible. no one really wants to experience those.
When I think back to all the 10s
that I've experienced in my life,
I have realized that they're connected to the ones
in that I didn't experience my 10s in spite of my ones,
I actually experienced my 10s because of my ones.
Now, most people in modern society, unfortunately, get caught in what I call the
zone of comfortable complacency, the zone between four and six. Like, you have a job,
it's fine. You don't love it. You don't hate it. You go every day, but it's like five,
five, five.
This is genius.
Or even dating somebody for a while, right? And like you've been dating for a few years,
you live together. It's not toxic, it's not abusive,
it's not like a bad situation, like a horrible thing,
but you're just kind of coexisting, you're cohabitating.
It's like five, five, five, five.
I have found that people live in this zone
of comfortable complacency from four to six
because they are so worried about experiencing a one.
They're hedging so hard against not experiencing any of the low moments of life that they actually
what ends up happening is you take off the table the tens. You take off the
table the tens. You have to be willing to experience some of the ones to actually
experience the tens. People ask me all the time, Colony, you don't know this dangerous
high-risk stuff. Aren't you afraid of dying?
I'm like, look, the last thing I want to do
in the world is die.
I visualize myself as an old man
with my wife, with grandkids, surrounding that.
I know that that's gonna be the end of my life.
But I'll tell you what I'm more afraid of than dying.
I'm afraid of not fully living.
And a life lived only in that zone
of comfortable complacency,
that is the biggest fear of all.
So when people think about, again,
to your initial question about what's your Everest,
it's what's your Everest?
What scares you a little bit?
What might be hard some of the time?
You have to be willing to embrace that.
This 12 hour walk, even for people,
is a step outside of the comfort zone.
Will your feet get tired at some point
if you're on your feet for a better part of 12 hours?
Absolutely.
Are you gonna get stuck in some loop in your brain
because you're not used to being able to distract yourself
by your social media?
Yep, you are.
Meaning you're gonna experience maybe not a one,
but maybe a two or a three or some moments of discomfort.
But I have never known anybody
to get back to their front door
not experiencing an eight, a nine, a 10, this peak moment.
How many days in
our life do we not even remember? What'd you do last Tuesday? What'd you do a month ago? What'd
you do this? This 12 hour walk imprints on you, but in a way that allows you to go, oh, if I just for
one day can prove to myself that actually a little bit of discomfort, a little bit of a shakeup
outside the norm, not another blah five day can exist for me.
How can I go chase other things in my life?
And that Everest allows you to anchor that and go,
oh, now I see the journey is not necessarily linear,
but the quote unquote negative or the harsher emotions
of that are actually a pathway.
The ones are opening up the door to the tents.
I have to say that was like maybe one of my favorite
five minutes of this podcast ever.
Like that was so good, Colin.
That was so freaking good.
So Colin, I wanna go through a couple
of these limiting beliefs in sort of a quick fire way.
You went through the first one that I wanted to go through
which is being uncomfortable and you said that beautifully.
So another common limiting belief that people have is that they don't know what to do. They don't know
where to go next. They don't know what actions to take. What is your guidance for people who don't
know what to do next? So one of the things, and again I said before, I'm a passionate Carol Duac
devotee, the woman who originated the concept of growth mindset.
But where the possible mindset to me encompasses both growth mindset and some other elements and
something that she doesn't talk about is intuition, this inner voice, this inner knowing.
Now, I'll leave it to you because I know we're limited time here to actually buy the book,
read the book, this entire chapter. But it's a chapter about me being on a mountain in K2 and experiencing
some significant tragedy where intuition actually quite literally in this instance saved my
life. And I know this is rapid fire, so I'll be concise here. The fact of the matter is
what I've realized in many, many big decisions in life is you actually do know. You do know.
You do know the answer. And look, I'm a very analytical guy myself.
I've found myself making the pros and cons list
a million miles long,
or the logic-ing through something and whatever.
It can be useful at times.
But here's the thing, I give a couple examples.
Say you just got offered a job
on the other side of the country.
Big job, more pay, all this kind of stuff.
But you got kids, you
got a 10-year-old and a 12-year-old, and they're ingrained in sports and community and whatever.
And moving across country at this phase of their life is going to be disruptive. I do
not have the answer for you what that is, and you can make a million pros and cons,
but I bet if you actually listen to your intuition, you know the answer to that question.
Or now here's another one. You're lying in bed late at night, you've been dating the same person for however many years,
and you're thinking, well, I'm 30 years old,
we've been together for four years,
like, should I go buy a diamond ring
and like make this official, put a ring on it, whatever?
Like, the answer might be a resounding,
yes, this is my person, whatever.
Or it might not be that.
But here's the thing, you actually know the answer.
You literally already know the answer.
You don't have to make the pros and cons list.
So the 12 hour walk, one of the beauties of the 12 hour walk
and specifically around this liming belief
is you can distract yourself.
You can make a million to-do lists and pros and cons
and kick a decision down the curve.
Go spend 12 hours by yourself when you have a big decision
that you think you're gonna weigh.
I'll tell you the voice that gets loud,
your intuitive voice, your gut.
And when you can tune into that, what I say,
when you know you know, you already know.
And that the stillness that we don't allow ourselves
too often in this modern society,
that stillness allows that intuitive voice,
a voice that quite literally saved my life in the mountains
and has guided me in all sorts of other decisions I made.
When you know, you know, and that's it.
You know.
Act on it.
So true.
Okay, one more last limiting belief.
And this one is my favorite excuse.
I hear this excuse all the time,
and that's I don't have the time.
This is one that I feel like people really
just limit everything because they just
act like they have no time.
Talk to us about that.
It's the most common one.
It's definitely the most common one
that applies to the 12 hour walk.
And my publisher hates it when I say this
because it's like bad grammar or whatever.
And I'm like, you don't have the time?
You don't not have the time.
Meaning like, like for the have the time? You don't not have the time. Meaning like,
like for the important things in your life,
you make the time.
And here's the thing,
I tell people this,
I don't have enough time for the 12 hour walk.
And I'm like, okay, cool, cool, cool.
Yeah, I got it, got it.
So like just random other question,
we're not talking about 12 hour walk anymore.
Have you seen Game of Thrones?
Oh man, I love Game of Thrones.
So good.
Like that last episode though, it was about, I was like, okay, so you have watched 71 hours of Game of Thrones and you're telling me
you don't have the time? Or like, you know, our phones do this now, right? They track our, you
know, you can see how long I've been on social media. Look, I'm not, like, I'm on social media.
I love social media. It's a great tool. Like, I waste my time sometimes, whatever, but I never
find myself the excuse that I don't have the time. That what it is, is I'm not prioritizing my time sometimes whatever, but I never find myself the excuse that I don't have the time.
That what it is is I'm not prioritizing my time.
I'm not prioritizing my time effectively.
And I'll go one step further when it comes to self care.
Ultimately, the 12 hour walk is an investment in yourself.
One of the most common ones,
particularly with people with kids or kids
and a busy job, et cetera,
I don't have enough time because I've got this busy job
that's important for me to support my family.
And on the weekends, I gotta be at my kid's soccer games,
the ballet recital, the this, the that, whatever.
And what they're saying is,
they're actually saying something with high integrity.
I don't have this time for myself
because my priority is showing up for my family,
my community, being there for others,
which is highly admirable.
But here's the catch 22 in that, is that you get tired,
you get worn down, you snap on your kid,
you show up tired of the office,
you're not as creative with whatever project
you're working on, because you didn't take
any time for yourself.
We have this myth in our culture that self-care
is somehow selfish, but I rewrite that in the book
and I say self-care is selfless, meaning the 12-hour walk is one day, it is somehow selfish. But I rewrite that in the book and I say, self-care is selfless, meaning the 12 hour walk is one day.
It is one day.
If that makes you a better parent
and a more present parent for the next 10 years,
that was a worthwhile investment.
The one soccer game you missed this weekend,
kind of a bummer in the short run.
But the fact that you show up for your kids
in an even more connected, present way for the next decade
because of taking that time,
because of taking that self care, that is 100% worth it.
So look, time is finite.
We get to choose how to use it.
Do a time audit.
Look at what you are wasting your time on,
what's not in priority.
You do have the time and investing that time,
some of that time in yourself to better yourself
has a ripple
and exponentially positive effect
on all of the other things that you're doing.
I am like gonna echo your sentiments there.
I totally agree.
We all have the same 168 hours a week.
I always say this.
And I honestly built a million dollar business,
built this podcast because I stopped watching TV
for like four or five years. That's it. It's like that unlocked all the time I needed. Right. And so you can do it too.
All right. So let's get to the last three steps. This is where we actually take action. It's the
walk and rest and reflect. You hit on these a little bit, but let's get a little bit more detail
and then we're going to close out the interview. And for the walk part, Colin, I want to understand like, what do we actually need to think about during this walk?
Yeah, totally. So again, probably not in the time we have. That's why there is a book. That's why
it's not a tweet. That's why it's not a blog post. I will say this. The book reads quick.
It's meant to be exciting and page turning. A lot of people have read it in a day or two. So it's
not like some insane, you know, it's not a thousand page Atlas shrugged or something like this to slog through.
But it does lay out that, it gives you a framework to be thinking about these things. So
part of that answer is in read the book. But also during that walk, we're all dealing with
different limiting beliefs. I write about the 10 most common ones, three of them might be like,
oh my God, I'm dealing with the other five or something like, oh, that's not me.
But those other three might be something for a different person.
So I can't tell anyone specifically what it is.
Again, the book really lays out a framework for what to think about
and how to engage your mind at that intention of that.
Couple of things about the walk and just in practical matters,
the website, 12 hour walk.com, you sign up there.
There's lots of FAQs.
I'll email you more inspirational content along the way to keep you
accountable to your commitment.
But more than anything, it's wherever you want it.
I actually encourage people to do it out the front door
and I say that for a reason, which is,
it's so easy to go, oh, one day I'm gonna do this.
I'm gonna wait till I'm on that vacation a year from now
in Hawaii on the beautiful trail of the dah-dee-dah,
like the whatever.
Well, it does two things.
One, that just kicks down the curb
and you might never get to it.
But more than anything, what it does is it puts the walk,
this moment, as other, as it's separate
from the rest of your life.
When you walk out your front door,
this experience imprints on your day-to-day life,
meaning when you're driving to work the following day
or the following week, you get to an intersection,
you go, oh, I was here on hour three
and I was thinking about this, and it brings you right back into that headspace, into that
possible mindset. And so it imprints on your day-to-day life.
So I encourage people to do it from their front door. A common question is, and I answered
it before, city noise, street noise, people walking past you, totally fine. Can you stop
off and go pee at a gas station or a deli or something like that? Yes.
Use common sense.
Don't talk to people for 20 minutes inside the store.
You can go in and out without really having deep interaction.
And that's the 12 hour walk.
The rest also important.
The rest is, look, this is meant to meet you where you're at.
You're not hearing this from an out.
You're like, well, great.
Colin's a 10 time world record holding explorer, walked Crestinartica, pulling a 375 pound sled.
Must be nice.
Like, this isn't for me.
No, that is not the point.
This is not a race.
This is for you to meet you where you're at today.
You don't need to train for this.
You take as many breaks as you want.
The rest is fine because the rest, you are still out there.
You are ultimately out there training your mind.
You are training your mind.
That stillness, that quiet, that solitude
still is maintained during those rests. The clock is still ticking. It's the 12 hours spent alone. Walk when you can, move your
body when you can, be outside the whole time. That is the exercise. And then the reflect. The app
prompts you to do this. I say this in the book. I prompt you to do this, but it's the same thing as
the front end. That video on the front end, take that video on the back end.
The next day you wanna share it on social media,
whatever, that's your own prerogative,
but that's not why I'm asking you to record the video.
I'm asking you to record the video
because I want you in your purest, most vulnerable,
a little bit tired, sweaty,
maybe a little dehydrated from a long day moment
to reflect on how you're feeling.
So a day from now, a week from now, a month from now,
you can go back to that and remind yourself,
right, I had this breakthrough. This happened for me. I actually did this. I accomplished this.
It's a touchstone for you to mark that in time. And again, if people want to journal or write
any of that stuff, that's great as well. But I find we're just like, just talk. And some people
share their videos with me, which I love seeing. And it's just amazing. I mean, people are emotionally cracked open. People are that presence, that flow state that I described Antarctica,
people are there on the frontstrips of their porch and their family witnesses. And it's a
beautiful thing. So to be able to have that moment to reflect on as maybe as life catches up with
you and you want to go back and go, Oh, right, there I am. That's me at my truest, purest version of myself.
I want to remember what that feels like
and so that I can continue to apply that moving forward.
Yeah, I personally think the concept
of the 12 hour walk is brilliant.
I feel like it's actionable.
It's something that almost anybody can do, right?
And we're going to stick all the links in the show notes
for your app, for your book.
And I can highly recommend the book.
It was a great read, super fast read, like you said, and very entertaining.
So I hope everybody goes and gets the book.
And Colin, we're going to close out the interview.
I ask a couple questions at the end of the show, and we do something fun at the end of the year.
So the first question is,
what is one actionable thing that our young and profitors can do today to be more profiting tomorrow?
I mean, is it shameful to say do the 12 hour walk?
Do the 12 hour walk!
No.
Do the 12 hour walk.
That is actionable and that will make you more profiting.
I love that.
And what is your secret to profiting in life?
Staying connected to purpose.
And for me, that has been remembering
the most important thing, which is the love of my life,
my wife, my community.
It all starts there and I've been able to build abundance
and profit financially in other ways because of that.
But every time I forget that,
all the rest of it doesn't matter.
And where can our listeners learn more about you
and everything that you do?
Hang out with me on Instagram at Colin O'Brady.
Follow me there.
12hourwalk.com's got everything about the walk.
Sign up for the walk.
We'll stay in touch with you that way.
Download the 12hourwalk app
and then my website at Colin O'Brady.
It's got all the things about my speaking
and other things about my career.
So come hang out, come say hi.
Awesome, well Colin, thank you so much.
I've been smiling ear to ear in this interview.
It's been so inspiring and motivational
and I think my listeners are gonna love it.