Young and Profiting with Hala Taha - YAPClassic: Dean Graziosi on The Underdog Advantage
Episode Date: July 15, 2022Do you feel like you’re meant for something more but don’t have the resources or background to make it happen? Entrepreneur, educator and best-selling author Dean Graziosi believes that you can tu...rn your disadvantages into superpowers by adopting an underdog mindset. Motivation, success, and happiness are right at your fingertips, you just need to know how to flip the switch. In this episode, Hala and Dean yap about Dean’s come-up story from humble beginning to becoming a multimillionaire in his mid-20s, how Dean changed his mindset around money, what the Underdog Advantage is and how we can adopt an underdog mindset, how to gain confidence, and how to turn desperation into persuasion. Topics Include: - From humble beginnings to a multimillionaire in his mid-20s - Changing his mindset around money and abundance - What is the Underdog Advantage? - How to adopt an underdog mindset - How does Dean maintain his drive? - Turning desperation into persuasion - Sales and confidence - How his parents’ divorce influenced him - How he retains a healthy relationship with his ex - Dean’s secret to profiting in life - And other topics… Dean Graziosi is a multiple New York Times best-selling author, entrepreneur, and educator. He has started or played a major role in over 14 successful companies, including the Mastermind.com platform. His books include Millionaire Success Habits: The Gateway to Wealth & Prosperity and The Underdog Advantage: Rewrite Your Future by Turning Your Disadvantages Into Your Superpowers. He also created the Better Life Journal to help people implement principles taught in his books and online courses. Dean’s philanthropic contributions include donating over 8,000,000 meals to Feeding America to help feed families in need, building multiple schools in Africa with the help of Village Impact, and donating $500,000 to help liberate children from human trafficking and sexual exploitation through Operation Underground Railroad. Sponsored By: Open Door Capital - Go to investwithodc.com to learn more! Jordan Harbinger - Check out jordanharbinger.com/start for some episode recommendations Indeed - Go to indeed.com/yap to start hiring and only pay for quality applications matching the sponsored job description! Resources Mentioned: YAP Episode #68: The Underdog Advantage with Dean Graziosi: https://www.youngandprofiting.com/68-the-underdog-advantage-with-dean-graziosi/ Dean’s Books: https://www.deangraziosi.com/publications/ Dean’s Podcast: https://www.deangraziosi.com/podcast-episodes/ Dean’s Website: https://www.deangraziosi.com/ Dean’s LinkedIn: https://www.linkedin.com/in/deangraziosiinc/ Dean’s Instagram: https://www.instagram.com/deangraziosi/?hl=en Dean’s Facebook: https://www.facebook.com/deangraziosipage/ Dean’s Twitter: https://twitter.com/deangraziosi Dean’s YouTube :https://www.youtube.com/user/deangraziosi Connect with Young and Profiting: Hala’s LinkedIn: https://www.linkedin.com/in/htaha/ Hala’s Instagram:https://www.instagram.com/yapwithhala/ Hala’s Twitter: https://twitter.com/yapwithhala Clubhouse: https://www.clubhouse.com/@halataha Website: https://www.youngandprofiting.com/ Text Hala: https://youngandprofiting.co/TextHala or text “YAP” to 28046 Learn more about your ad choices. Visit megaphone.fm/adchoices
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You're listening to YAP, Young and Profiting Podcast, a place where you can listen, learn,
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Welcome to the show.
I'm your host, Halla Taha, and on Young and Profiting Podcast, we investigate a new topic
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Today on YAP, we're chatting with Dean Graziozine.
Dean is a real estate investor, expert, and leading trainer throughout the world.
He's widely known for appearing daily on TV for nearly 17 years with his late-night info
marshals on real estate training.
Dean is also a highly respected businessman
who's built a multi-million dollar real estate business
from the ground up.
And he's been involved in over 14 incredibly successful
companies.
And together, Dean and Tony Robbins had the largest
online product launch to date with a program
they co-created called Project Next.
On top of all of this,
Dean is the best-selling author whose books include
millionaire success habits and the Underdog Advantage. This is a YAP Classic episode originally
recorded on June 2020. It was episode number 68. And as always, we've shortened and consolidated
this episode into its very best parts for the replay. In this conversation, Dean and
I YAP about what it means to have an underdog advantage
and how you can create one. We learn how you can harness the power of desperation and
turn it into persuasion. And we also get really personal and hear why it's super important
for Dean to maintain a healthy friendship with his ex-wife and the impact that his parents
divorced had on him. If you feel like you're meant for something more but you don't quite
feel like you have the motivation or drive to get it, you're going to benefit so
much from this conversation with Dean. And before we get into a Young & Profiters, I did
want to take a second to remind you to join our text community. All you have to do is text
YAPT 28046 to join and there you can ask me anything. In fact, we have a new series called
Ask Hala Anything and I just recorded the first two episodes yesterday and it was a total blast. So those are coming
out in a few weeks. And we've been getting incredible questions on entrepreneurship,
marketing, podcasting, side hustles, you name it. So if you have a question for me, all
you have to do is text YAP to 2A046 to join our text community. And then you can ask
away, I check those messages every single day and I respond.
And you could be featured on Young and Profiting Podcasts soon.
Now YAPFAM, without further ado,
let's get into this YAP Classic episode with Dean Graziozi.
My first question to you is really about your journey
to where you are today.
So from my understanding, we do lots of research here on Young and Profiting Podcasts. to you is really about your journey to where you are today.
So from my understanding, we do lots of research here on Young and
Profiting Podcast.
And you had humble beginnings.
Before you were 19, you moved 20 different times.
You grew up with a single mom.
You guys had financial struggles.
You lived in a trailer park.
You had super humble beginnings.
But then by the time you were 25, 26, you were already a multi-millionaire.
You had made it in the real estate business.
You had 20 to 30 apartments under your belt.
Take us back to then.
How did you get from struggling 19-year-old, didn't go to college, single parent to multi-millionaire
in your mid-20s?
Yeah, first off, I want to say congrats on all the research.
Everybody says they do, but you really did. So thanks. And secondly, I want to congratulate you for being a leader and
getting information out to the world. And I mean, this is a time in history. Everything that's
shifted in 2020 has really exposed how much we need knowledge. We need to get more educated and
so many different levels to help us grow.
And I just want to commend you for choosing this path because the world needs more of people
doing that, right? And if you're not sharing your own knowledge, what you surely do, you help bring
other knowledge to the world. So, you know, here's the thing, there's a million different reasons,
right? We all have different circumstances. And please know, if I share a little bit about my
past that I want to share only so it gives you context
so you can use it in your own life.
I don't like podcasts sometimes, and someone
goes on for 45 minutes about their life story.
If it doesn't feel relevant to me.
So I just want to tell you no matter where you are in your life
right now, as you listen to this, if you're in your 20s,
I'm 51, but I can remember being 20 and hungry five minutes
ago.
I can remember being 20 and 18 and not knowing. I can remember being 20 and 18 and not knowing, you know, what I was going to do in my future.
I didn't feel that smart because I struggled with dyslexia.
So I just, I decided college wasn't even an option for me and we didn't have money.
And I didn't have an example in my family.
But I knew there was more.
I watched my parents work so hard to have nothing.
And I just didn't want to follow their path. I didn't want to follow their path in the work environment.
They're amazing people. But in the work, it's like they always struggled with money. They
always worried about money and they both worked hard and it caused them to be not so happy
in their personal life, right? It overflowed into that. So I just want to let you know I
know what that feels like. And I know when it's like to have that hunger to go and do something on your own but like where the heck do you start and then besides where do you start then you feel like it in posture like I know maybe you have never felt that way but I was like you didn't go to college or not that smart no one in your school you know no one in your your your families doing well you don't live in a big thriving town you live in a small little, little upstate New York town. So I remember feeling all those feelings,
but what I want to share with you today,
and I'm excited to dig in anywhere you want,
no question off the table.
But I also know what it's like to use that pain
of running away from tough circumstances as my fuel.
I know what it's like to fail and try again.
I know what it's like to fail 10 times and try again
and get that first sale, that fifth sale,
and get momentum and get people to believe in you
and you start gaining confidence.
And then all of a sudden, you know, you get scared again,
but you look back, go, I've already done this,
let me try more.
So I did, I started a firewood business in high school.
I started fixing wreck cars before I was 20.
I bought my first run down apartment house
for no money down at 19 or 20 years old.
I ended up having a tow truck company, a collision shop, apartments, and I started, like
just like you said, I started building houses, buying raw land and subdividing it by 25,
failing miserable in between.
A lot of sleepless nights, a lot of just hustle.
A lot of people doubting you and say, slow down, you're not going to make it, family thinking
you're crazy. I was able to get to my network.
I didn't have a million dollars in the bank at 25,
but I had over a couple million dollars in real estate
by the time I was 25 and multiple different businesses.
That's so incredible.
It's so cool that you didn't have a college education,
but you just went out and did the work.
You hustled, you learned things on your own.
How did you change your mindset about money? Because if you grew up with parents who struggled
financially, they probably put it in your head that it was really hard to be rich and that
like, you know, it kind of, yeah, how did you, how did you change to a mindset of abundance?
Yeah, first off, I want to take a good, I like, I'm going to have fun, this is going
to be a fun interview, I like're, because it's a true story.
But I remember my mom, and my mom is one of the sweetest women
I've ever met in my life.
But my mom, if we pass somebody with money
or a big house or a Mercedes went by when I was a kid,
I remember my mom be like,
oh, like it was like disdain because they had it
and we didn't, right?
Yeah.
And I just remember, you know, it seems even look back
and sometimes I don't even know if this is exactly
I felt at the moment, but I can judge it from this point looking backwards. And I realized that money is an evil money
Solves problems and I remember, you know, it's like I guess this is a silly analogy, but
Neither one of us were sitting here talking when we didn't think about the air or breathing. You didn't think oh, I got another breath
We're sitting here talking. We didn't think about the air we're breathing.
You didn't think, oh, I got another breath.
But if someone clamps, put their hands around your neck and you couldn't breathe, the only
thing you would think about is air.
And when I look back at my parents, they didn't realize since they didn't have money and
they didn't have the ability to do things.
All they ever thought about was the lack of money they had and the pain caused them without
even realizing it.
And I just remember thinking,
if I could get money out of the way,
I could retire.
My mom was probably my biggest muse
because she worked three jobs to make nothing.
And if I make money, I can retire her.
She doesn't have to come home at nine o'clock at night
tired with her hands hurting or back hurting.
So I just remember thinking money can solve problems.
Now, I was probably a little naive back then,
but I still feel that, right? I still feel money can solve problems. Now, I was probably a little naive back then, but I still feel that, right?
I still feel money can solve problems.
We just, as a family, we realized how many kids go
to bed at night in America hungry.
When we realized that as a family of the last two years,
we provided seven million meals.
We put money in the loudest to provide a solution, right?
We do a lot of stuff in charity,
but it also helps my
family. I retired my parents, both of them. By the time I was 30, I retired both my parents,
but it's amazing. But it's amazing. I think money is one of those things. It's only evil if you do
bad things with it. Money can shift the world. Money can help people in need. Anyway, we can go down
the philosophical side of money, but I just knew if I could
make more money, I could help my family, and I wouldn't feel so out of control. When you
don't have money and you've got to move, we lived in an apartment house and got to leave
because we didn't have money to stay there. It's like, it's all this disruption.
And the other thing I'll share before we, and if you want to go deeper and move on, but the other
thing, and maybe some of you can feel this, is lack of money to me. And this is one of my core wise and my life.
Lack of money to me means I'm not in control of my time or my decisions.
Money made my parents make certain decisions. They couldn't come to my baseball games or plays
because they were both working. That was a decision made because of lack of money.
We had to move certain areas. My mom, we had to live in my grandma a lot. We made bad decisions because of lack of money. We had a move, certain areas. My mom, we had to live on my grandma a lot.
We made bad decisions because of lack of money
and someone else was in control.
And I remember, if I can now that we're talking about
the number one thing I remember is if I have money,
no one's gonna tell me how to live, where to live,
and I still feel that way.
Wow, I think you said so many different gems,
so many great insights.
I love that money allows you to be in control,
and that was sort of like your drive
to help your parents become financially free,
and for yourself to be more in control of your life,
I love that.
So I think this is a perfect segue
into your latest book.
I think you put it out in 2019,
it's called The Underdog Advantage.
I thought it was a great book.
And, you know, I think that everybody right now
is an underdog
where we're dealing with COVID,
we're dealing with police brutality,
we're all underdogs right now.
So tell us, what is this concept of the underdog advantage?
So I think if you really look out,
look through history, right?
It's the biggest people we respect in sports
or in freedom for countries, freedom for people.
They've been the quintessential underdogs, right?
At every level, from George Washington and America
to Martin Luther King to Mother Teresa
to LeBron James and Michael Jordan
and everybody in between, if you really dig into their past,
they weren't supposed to make it.
So how the heck did they?
Right?
So when I decided, when I have this concept, I'm really obsessed.
My last two books, Millionaire Success Abuts and this one are really about going upstream.
That's the analogy I use in my head and really helping people with the foundation for
success.
So many times people want success and they're looking, should I do Amazon?
Should I build a course?
Should I write a book?
Should I sell products?
And they're looking for the tools and the tactics.
But if they don't have the mindset and the skills and the habits for success,
it'll never work.
They'll dabble forever and have envy that other people are getting ahead and they're not.
So I really started obsessing on, how do I really help people in a simple way,
anchor in a foundation?
I started looking into my own life, right?
I feel like I'm the quintessential underdog, didn't have money, didn't have resources,
didn't have family support, didn't have an education, all those life, right? I feel like I'm the quintessential underdog and have money, didn't have resources, didn't have family support, didn't have an education,
all those things, right?
Not poor me, just part of it.
And I started really analyzing
and I geeked out on research on successful people
throughout time.
And there was seven core habits of people
who turned their disadvantages into their advantages.
I mean, think about this.
Most people, when they think about starting their own business or scaling your business,
they say, and I get DMs like this all the time,
Hey, if you lend me 100 grand, we can be rich.
If you lend me the money, if you give me the money,
but think about how many people hit Lotto and go broke.
They had the resources.
Yeah.
But they were lacking resourcefulness, right?
Think about how many people, if you you know anybody that's a trust fund
Adulter was a trust fund kid now they're adult. I know a bunch of them and I have to say I don't know any of them that are really happy or
Really hungry or are attacking life. I know a lot of them that struggle some people who just raise money for businesses
And they're like and you probably have some friends like that that not friends people you know
They're on their fourth raised of money and the business feels they just go raise
money again. So that's a sample also of resources, but not resourcefulness. So if we go back to that,
what if life happens for us? What have God, the universe, whatever you believe in, set these obstacles
in your way to see if you are worthy to gain the success you desire and
To get over those obstacles you have to be resourceful you have to figure out solutions Listen, I've been blessed to start over 13 companies. I've done more success and I could ever imagine possible
I never had anybody lend me money give me money
I didn't know what it was like. I wasn't smart enough to raise
Angel and have angel investors and get my I had to go in business
And I had to make it profitable
in the first month or I'd go out of business.
Right, so taught me how to be a hustler, taught me how to market,
taught me how to influence, taught me how to bring good people together
because my butt was on the line.
If it didn't work, I'd go broke.
So it was like poor you, no one let you money.
No, not poor me.
I know how to start businesses and make them cash flow now
because I had to be resourceful. That's just one of the, you know, seven things
that you realize successful people are massively resourceful.
Yeah, I love that, that you have to be resourceful. I think that's super interesting. So let's
say a lot of my listeners, including myself, we have like cushy corporate jobs, right?
And we're comfortable now. So how do we get that resourcefulness,
that fire under our butts, that you're speaking about
if we already kind of made it to a certain level?
Yeah, I love it.
What a great question.
And that's why there's a whole section of the book
about adopting an underdog mindset, right?
Because if you don't attack things in a hungry way,
you can get complacent.
And here's what I would share is it's great to have a cushy job and you've got some money
coming in.
But if you looked back, if you had the chance to fast forward your 97 years old and you're
sitting with your maker, whoever you believe your maker is, and you're having a conversation,
and you just fast forward.
And what you're doing now is what you did for the rest of your life would incremental
raises. And you just fast forward and what you're doing now is what you did for the rest of your life would incremental raises
If you're a concept with your maker and say, oh my god, I was an amazing life
I felt it. I lived my full potential then you should keep doing exactly what you're doing
If you love it and you feel but if you feel any part of your heart that you are meant for just something different
Not just more money not just upgrade the five series beamer to the big beamer,
go to the bigger cut. I'm talking about something where you feel like it's calling you. You
get out of bed in the morning and you feel like you have a calling where you could be a role model,
where you can tap into another level of potential. I don't care where you are. There is another level
of potential and when we reach that one, there's another level. Stretching your mind, stretching the ability to learn,
stretching the ability to impact other people's lives.
If you have any of that, then what I believe
is you have to get disturbed within action.
You have to get disturbed with complacency.
And that's just it.
And even when it comes to entrepreneurs,
there's lifestyle entrepreneurs
and achievement entrepreneurs.
I have some people that I know that got to a certain level, 20 grand, 50 grand a month
in revenue, and they live the life they want, and they want to just be on autopilot.
They don't want to make more, they don't want to make less, they got their lifestyle they
want.
And there's a accomplishment based on entrepreneurs.
It's like, I accomplished this, but there's a bigger amount.
There's more to learn, there's more to grow.
I want to get and navigate my territory.
And it never ends because it's not about the money, it's about the ability to keep growing.
So I would just say, you have to really reflect and spend a little time and say, if you're
good with it, don't let anybody disturb you, stay good with it.
But I would bet today, if you're listening to this podcast, are you listening to any podcast,
are you reading any personal development books or success books, you know there's like a,
you might be on 3.0, there's a 4.0 version of you,
and what I'd say is find a way to be disturbed,
and find a way to have an underdog mindset,
like a packet like you're not comfortable,
a packet like you have no money,
a packet like people are gonna make fun of you
when it doesn't work, a packet that you have to be
this incredibly resourceful,
because all I know too is being resourceful brings you alive,
because you have to think through problems, right?
You don't just go out and cut a check.
It's like, no, I gotta make this happen.
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Well, you have incredible drive.
I feel like I also have this incredible drive.
That's why I started my podcast on the side of having a job
and it really does wake me up
and it makes me feel so passionate about life
and I can't wait to see where it goes.
But you have like this extraordinary drive
that doesn't seem to stop. I wanted to take a look at your content journey,
so I scrolled through all your YouTube videos
all the way from 2011, very old videos,
maybe even 2007, I want to say.
And some of them had 30 views, 70 views.
And then it would jump from 70k views to 200k views,
and I was thinking, how did you maintain that drive
where sometimes people were paying attention
and sometimes people weren't paying attention at all?
How did you maintain that drive
to where now you have, I think,
three million followers on Instagram?
How did you do that?
Yeah, so here's what it is.
First off, there was a time where I realized that,
and this is something any of you that
ever want to, if you're already in it or you want to go into something on social media
to make more of an impact, to get a channel going, if you just look at it, there might be
just one person in the universe right now that means what you're going to share.
If you look at it through those eyes, then you don't have to say, wow, I don't have millions
of followers, I don't have tens of thousands of followers.
But what if it doesn't take 10,000 followers? If you look at it through those eyes, then you don't have to say, wow, I don't have millions of followers. I don't have tens of thousands of followers.
But what if it doesn't take 10,000 followers?
What if one person tomorrow, if you shared a message, had two views?
And one of the two, we got to course correct their life or help solve a problem or allow
them to feel better about themselves or gain knowledge to make them go faster.
And like, if you start looking at it through that, then it becomes about the impact.
And the byproduct is more revenue and success.
So I would bet to say, I know what I want out of life. I truly understand what success means to me,
to me a long time to dial that in. And of course, it was different in my 20s and my 30s and my 40s.
But I know what success means to me. I love giving people capabilities to go faster because I wish
I had, right?
And I would have had the right knowledge. And my 20s, I got a lot of advice, but it wasn't
until I really started digging in and learning from people who had already been there to
I got the right advice. So I love giving advice. I love course correcting people's lives,
not because I'm brilliant, not because I have all the answers. And I don't give people
advice in areas that I don't know up, right? I would never, like, what's going on in the world right now? I'm not going to give advice. I just want to be
an active participant in the fix. The repair of it, right? In the solutions. I'm not going to give my
advice. People way smarter than me, but you want to know how to start a business, market, influence,
persuade, right? A bestselling books, build relationships with people, you like, that's my expertise,
and I wanna give that to the world.
So when I know I want that,
and the only way to give it is through enthusiasm,
and I mean, if I came on here with you today,
I was like, yeah, I've been blessed to do a lot of cool stuff.
I'm gonna listen, right?
I know what to do.
So just for me, and this is one thing
I think everybody should take away from this is
Put it all down like the four or five things that are real success in life
So one for me, I love making an impact. Maybe it wasn't always that when I first started this business
I just wanted to make more money while I was helping people right now. It's an obsession to make an impact number two
I love being a father and a husband
I'm married to one of my dreams. I have three amazing children.
One's only eight weeks old.
Congratulations.
I'm going to be eight weeks old and 11 and 13.
Like, that's my life.
And I want to be a present dad.
When my kids are with me and I pick them up from school
every single day, I go to baseball practices,
not just the games.
Being a dad and being a husband is important.
My team is extremely important.
They're my family.
There's 85 of us, I think it's like an extended family.
And four, I want to grow and contribute.
And that's really the four things in my life.
And I really say, I know the sounds,
I say no to everything else.
I don't feel much else out of those four things,
but I fight for that.
And each one of them light me up like this.
But if I was doing something that gave me that money,
but didn't allow me to feel aligned,
I don't think I could have this enthusiasm.
So just balance that.
No, success really means to you.
And if you're not, if success means a certain amount
of money and you got it,
but you're still not feeling so good,
then take a transition, start a podcast like you.
Do something that just intrigued you.
And the last thing I'll say about that is,
if you don't know what else to do,
then just be an investigative reporter.
Like just keep your eye open for anything
that can give you that spark.
Yeah, I think that's really interesting.
Essentially you're saying,
you just followed your values.
Like I had nothing to do with how many people were watching
or how many views you got.
It was more about your values,
and you just kept doing, you know, what you enjoyed to do, what you found passionate,
what kept you enthused, and it just ended up working out. So that's what's meant to be.
Tell you about podcasts. My schedule is really crazy. Life, 100 boys, three kids, and writing books,
doing courses, doing videos, we put out a lot of content, and I still run my business. I'm still CEO of my company.
So I make my little business decisions.
But I told my team, you met who probably
the Lucas that you had a conversation with.
I told my team four months ago, I said,
because they were only booking me podcasts
that were like the top podcasts.
And I feel blessed with my partnerships and my,
I've done all the top podcasts.
But I said, let's
do podcasts where you find somebody intriguing.
You find something that's really working hard to make a message.
You find somebody who's like got a heart to serve.
I don't care if they're just starting.
My team's like, well, what if they only have 5,000 listeners a month?
I'm like, well, they're going to grow and we can help them grow and I can deliver content.
So I love making those decisions because I wish someone would have done more of that for me when we first started, right?
So, you're right. All your values and success follows that a lot faster.
That's awesome. So one more concept from the book I want to cover.
You say the most powerful advantage an underdog has is using desperation as persuasion. What do you mean by that?
I've seen some of the people who are best with, you know, people don't like the word sales
and marketing, but listen, let's just say it. Nothing in the world happens unless you make a sale.
If you don't sell someone to come listen to your podcast, they don't come listen.
It doesn't matter if you just put it out there. Like an old movie with Kevin Costner called The Feel the Dreams.
The whole movie I'm saying, if you build it, they will come. If you build it, they will come.
If you build a great restaurant, if you write a great book, they won't just come.
Barns and Noble, 95% of all books that are in Barnes and Noble don't sell over a thousand
copies.
Do you know how many amazing books are in Barnes and Noble?
People took years to write them.
They put their heart, their soul, they did research, they obsessed, they had sleepless nights,
they got done with the book and they're like,
yeah, it's done and they got a publishing deal
and they put it in Barnes & Noble and 800 copies sold.
Why? Because they built it and it was so good,
they just thought people would go viral
and do it on its own.
That's the biggest misconception in business.
I want to tell you right now, everybody listening.
If you're going to start a business
or you want to even scale in the company you're at,
you must influence and persuade the people that can allow you to go to the next level.
If you're selling something, you must get people to say yes.
Now, here's the cool part.
When you provide amazing value to the company you work with, or you provide an amazing
product that changes people's lives, I said, I love selling my book to people because
I know if I read it, I get to change their lives. Right? Well, let's just, I just wanted to get selling out of the way.
Like, we must sell. But if you're selling cigarettes or booze to an alcoholic or selling something,
bad, that's terrible. But if you're delivering value to your company or value to the world,
then I think we're obligated to sell. So that's that part. The turning desperation into persuasion
is when you are an underdog, or you adopt an underdog mindset,
think about in a corporate world, right?
Because you say you have a lot of people listening,
it's got maybe a cushy corporate job.
You have to influence and make enough impact
so you could go to the next level.
That's just the way it is.
If you look at it through the eyes of no desperation,
so I can know, I'm kicking ass in this job.
I'm doing a good job.
Listen, I'm gonna go talk to my boss
and I want to recognize what I'm doing
that is doing good.
It will never work unless there's a feeling of desperation
to want that next level, right?
So even if you're complaining,
if you're having a horrific childhood,
it doesn't matter, Adopt that mindset.
I desperately want that because here's what I know.
The greatest sales people on the planet that I've ever met and I've been blessed, I've
traveled all over the world on live events and I get to watch a lot of them on stage.
So many of them have come from a struggling background and that desperation built passion
and enthusiasm, right?
I know before I had the intelligence
and before I had the money, you know what I had?
I had the authenticity and the enthusiasm
and the desperation that converted into influence, right?
I had to sell the people to do business with me
because I had no credentials, I didn't go to school.
So I just found a way to turn desire and desperation
into authentic persuasion.
That's awesome.
So I heard you also mention,
I can't remember if it was a podcast or in your book,
talking about how like confidence is really important
when you're selling something
and how nobody can buy anything if you're insecure
about what you're saying.
Could you elaborate on that?
Yeah, so I mean, I haven't listened
if you're listening right now.
Is anything ever good happened in your life
when your confidence is down?
If you want to talk in your superior
and you want to make a change, if you're not confident,
if you're looking down, you feel a little nervous.
You thought about it all night and you reversed
what you were gonna say and you walk in there
with lack of confidence, little cotton mouth.
Do you ever get your way?
Never works out.
You don't get the girl, you don't get the guy. You don't get the girl, you don't get the guy,
you don't get the date, you don't get the bank
to lend you the money, the partner to be with you.
You don't get someone to say yes
if you're in sales, if your confidence is down.
If you don't believe in yourself,
people don't believe in you.
And the thing I want you to really listen to right now
is confidence isn't like a one to a hundred scale. For me, if your confidence
is at a 94 out of 100, you're not moving forward in life. I want you to think about, you
have to protect your confidence. And when it comes to selling, right, I watch people on
stage a lot because I get the travel around the world. And I'll see somebody have so much
energy and love and compassion and a great product or great service.
It will be on stage for an hour and they will deliver massive value.
And I can tell, I'm like, oh, we're getting ready to sell something because I can watch
their mannerisms change.
I can watch their face go straight.
They turn more like a robot.
They physically back up from the edge of the stage.
That's when you maybe you guys have seen it or saw it online and that's when they go
to slides and say, now if you like that today
That was the tip of the iceberg I have more and they go to the slide and they
Robot and they don't sell anything because they weren't they lost their confidence to sell or maybe they didn't believe in what they were selling or
Someone taught themselves were bad. So confidence is so important on every level and if this is cool with you
I want to share a couple things to really think about confidence.
Of course, you won't make the decisions you want
if you don't have confidence.
If you're in a job and you want to raise
and you've been thinking about asking for it,
if your confidence is down, you're not asking, right?
There's a difference between cockiness and confidence.
Confidence comes from purely in your soul.
So here's what I want to share with you.
Protect your confidence. And there's lots of ways that in your soul. So here's what I want to share with you. Protect your confidence.
And there's lots of ways that rob your confidence.
One is over, like, you know, right now it's hard.
We're all going on in the world,
but watching the news on a regular basis
will rob your confidence.
Once the last time you ever watched the news
and thought, oh my God, the world's in such a good place.
Watch the news.
If you're watching news, then you say,
oh crap, this world of America's going to hell
in a hand basket.
Maybe I should be lucky that I have this job.
Maybe I shouldn't have asked for that raise.
I should just be happy.
I have the job I got.
Let me think safe.
Let me say secure.
And then you shrink, right?
How about hanging out with someone in your life
that tells you to stop being a dreamer?
You really shouldn't start a podcast.
You got this great job.
Why would you want more?
Why do you want to ask for the raise?
Why do you want to start their own business?
You hang out with someone like that.
You might be powered and strong.
You might have the Superman logo on your shirt,
but when you hang out with that person,
you button it back up.
You go back home and go,
maybe I should be happy with this life.
These things are cumulative.
Watch the news, hang out with your negative friend,
and then the last thing,
it was a bunch of Michael Chervich, the last one.
I wish someone told me this, and gave me this gift when I was younger,
even in your career, your job, your business, whatever it is that you do.
Stop working on your weaknesses, and stop feeling inferior about the things you're bad at.
Like today, stop it.
When you work on your weaknesses, all it does is make you feel bad about yourself.
And here's a gift I wish someone gave me.
Figure out what you're good at and get amazing at it.
And let the stuff you suck at or you're insecure about or rob your confidence, let someone
else do it or pay someone to do it.
When you can see, I don't care if you've been in a corporate job, if there's something
that you hate doing, pay someone to do it.
And when that time is being done by someone else, obsess on the
things that you love that can actually move the needle in your life. And watch your ROI go through
the roof. Hold tight, everyone. Let's take a quick break and hear from our sponsors.
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I think that is absolutely incredible advice. I think your your points about kind of like changing your environment
Making sure you're hanging out with the right people making sure that you're not getting consumed by the news and letting that take over
Your feelings and and how you feel about yourself.
I think that's wonderful advice.
I'd like to switch gears to something a little bit more personal.
From my understanding, you grew up with divorced parents.
I think at a young age, your parents got divorced and then between them, they divorced like
nine times.
You seem like a very mentally stable person, somebody who's really got a good head on his
shoulders. So how did their divorce impact you and how did you not get traumatized by that experience?
I actually did get traumatized. So I'm really good question and I'll be completely transparent.
I am. It wasn't, and again, when I share, I just want you to, I'm sharing an experience.
I'm not sharing because I want any sympathy or empathy. I understand. For it. So, but my father couldn't really handle the divorce.
My father was the youngest of 12.
He was sexually and physically abused, like most of his childhood.
And he didn't ever repair that.
So we had this inner anger.
And now my dad's in a great space and I love him dearly.
But my dad struggled with that.
And he pushed his family away and kind of terrorized us in a way without realizing
his father physically beat him.
And he decided I'll never hit him on anybody in my family
but he came out in other ways, right?
Yeah.
So there was a lot of back and forth
and my mom, she got married in divorce five times,
my dad for, so marriage didn't seem like a thing.
Like it didn't seem like it worked.
And I have to say, I went through a divorce,
and I never thought I would because of that.
But I have to say, I know a lot of the reasons why,
and I'm responsible.
I have to take responsibility for my part in that.
But when I was going through my divorce,
when I knew it was an absolute thing that was happening,
there was no way around it.
And I'm not an advocated divorce.
I'm just saying this was the decision for us.
It caused a lot of anxiety.
In fact, I'll go into this anyway you want,
but the truth of the matter is it opened up wounds
from my four or five six year old self.
And for the first time in my life,
I had real anxiety attacks.
Like I didn't know what an anxiety attack was.
At my late 40s, I popped the sand ex two days a week just so I could sleep and I don't even what an idea attack was. At my late 40s, I popped the Xanax two days a week
just so I could sleep and I don't even take aspirin.
I don't drink a lot.
I just don't like put anything in my body.
And I was taking Xanax just so I could get two nights a week sleep.
I had crazy panic anxiety.
Not from the divorce because my ex and I had already figured that out.
We were working on a friendship.
We already living in different places.
We had already lived in different bedrooms for three years
before we got a divorce.
That was fine, but all these old worries
of my children came back.
And it was a really brutal time.
And I'm telling me what part I'd love to share
what I did to come out of that, what I shifted
how I'm in the best relationship my life,
how my kids are thriving, my ex is your friend. What part would I help your audience with?
I'm interested to understand like how you like, first of all, you're friends with your ex.
So I think that's relatable to everyone. Like how did you maintain a healthy relationship with your ex
while also getting married to somebody else starting a little new family?
So here's what I decide. So I'm just going to say it like it is I'll hold,
I'm not going to hold anything back.
It was freaking me out.
And freak out is just a fun way to put,
like losing my mind, journaling at night.
And I started doing all the things.
Like I am friends with Tony and great people.
My buddy, Dr. Daniel Aiman.
And I went and saw Tony for a couple days
and Daniel Aiman for a couple days.
And I read books on it and I was meditating and
I was waking up in the morning and doing yoga and I was journaling every day.
I could not and this is just something for everybody to think about.
I did this in business but I didn't do it in my personal life and I'll tell you what
that is in a minute.
I couldn't stop the feelings I had.
Nothing seemed to be working.
I just kept going back to this younger version of myself.
And I felt like I was gonna put my kids
through the same trauma I went through.
That wasn't the case,
but that's the way my brain was telling me
that was gonna happen.
And I started thinking,
what is one, and this is something I want everybody to take away.
If you take nothing from this podcast, take this.
When you can have exponential results,
when you can solve one problem that solves many,
that's how you grow your career,
that's how you grow your income,
that's how you grow your business.
I do that all the time in my business.
What's one thing I can solve that solves multiple things?
And I just, I started getting this frame of mind,
like nothing seems to be working, I'm losing my mind,
and I started thinking, what's one thing?
And the one thing was, because I was worried my kids wouldn't respect me.
I wouldn't see him as much.
I travel a lot.
What if it's not my day when I come back?
What if all the values and core beliefs
I put into my kids go away?
Like I do Sunday meetings with my kids.
I pick them up every day from school.
I cook my kids breakfast.
I cook them like I'm an engaged dad.
I'm thinking I'm just picturing all that and it's going away.
That their mom's gonna talk bad about me. And all of those things and I'm like, I'm just picturing all that. It's going away. That their mom's going to talk bad about me.
And all of those things, and I'm like, what's one thing I can do?
And I have to tell you, my life changed when I realized
if I can be friends with my ex, like real friends,
not just fake, like someone, I made a list of 10 things
I could do, and I sent it to her,
on how I could be a real friend.
And what I said is, you know, things like,
I will listen when you talk.
I will never disparage your kids
and when you're not around no matter what.
When I meet somebody, they have to accept
that I'm friends with my ex and that I don't talk about.
I will never say a bad thing about you
and the entire universe anywhere you never hear.
And I just declared these 10 things and said,
if I can be friends with my ex,
all the other worries go away.
She's never gonna talk bad about me.
She's not gonna try to steal
and have more custody than 50-50, which she'll be flexible when I travel. And when I found the answer,
not even when it happened, all the anxiety was almost like a ship coming out of a storm.
Like rocky, crazy, and all of a sudden, boom, it was like a flat surface. And then when
that worry was off me, and we saw we could do that, my kids saw the respect. And one more thing they remember, this is a hard one.
And this relates to what's going on in the world right now.
I just decided to replace anger, guilt, worry, frustration,
with compassion.
Might have been the hardest thing I've ever done.
And every time I go, why does she want that money?
I'm going to look through the eyes of compassion.
And when I started doing it and became a habit, and within six months, I just always replaced all of those emotions
that do nothing but hurt, destroy, with compassion. Long story short, built a friendship, I
had the ability to work on me. I decided I looked internally for the first time on relationship
side and I deeper level and said, how can I become a better man? I don't want to just
find a woman that can fill me up. It's like, how can I become a better man? I don't want to find a woman that can fill me up.
It's like, how do I become a man that attracts a woman
where I can find the relationship in my life?
And I did a lot of work on me and I got coaches and red
and I interviewed people and great couples
and I realized some of those old beliefs
from my family's divorces were lingering inside of me
and I got to purge those out.
And Tony made me make a list of everything I wanted
in a relationship and everything that wasn't acceptable.
And he said, look at that every single day
and I did, I wanted someone who would love my children
like their own, someone who was into health
and personal growth.
And I wrote all these things down.
I wrote all the things that were unacceptable people
that were negative people that were racist.
Or people like, I had all this list of what I didn't want
and I manifested it.
And I'm married to the woman in my dreams.
Like beyond it.
You guys look so happy.
You are.
Every day and it's that for Instagram.
We're three years in.
We're happy as hell.
We have a eight-week-old.
My wife already wants to go for number two.
Like we're none of that happened.
And this is the last big lesson.
And if I took too long to share that, I'm sorry.
But here's the last thing.
You are next level of life. And you've heard this before, but I want you to
hear it for the first time. Lives on the other side of the thing you fear the most.
I fear leaving my children. I didn't fear getting a divorce. I feared leaving my
children. It caused pain and anxiety. Think about this last analogy. Is you're in a
ship. And your ship's okay, you're in the bay. And there's other ships around.
And maybe your ship's a little bigger're in the bay. And there's other ships around and maybe your ship's
a little bigger than everyone else's
or the same size and you're comfortable,
but you're just not happy.
But the only way out of that bay is a tornado.
And it just stays out in the bay and it's always there
and the only exit is through the tornado.
You can stay in the bay, you can look back in your life
and go, I lived an okay life.
I wasn't ready for okay.
My ex and I hadn't held hands in 10 years.
We hadn't slept in the same bed.
My kids didn't see what love was.
I felt empty on the inside.
I'd go on stage in front of 20,000 people.
They'd all cheer and love me
and I'd go backstage and be alone.
And I'd feel alone, right?
I had all those feelings.
The only way I could find love, happiness, abundance
was on the other side of the storm.
And a couple times I started going to the storm,
I got scared, I can't go back, like picture that visual.
And finally, enough was enough.
There was no going back, and I took my ship
through that storm, and it was hell,
and I had anxiety attacks, and worry.
And now that I'm on the other side of it,
I'm a better person, I'm a better version of me.
I'm navigated new territory,
and I can see through a deeper level of empathy and compassion, and I'm a better dad, I'm a better version of me. I'm navigated new territory and I can see through deeper level of empathy
and compassion and I'm a better dad, I'm a better ex, I'm a better husband to my wife, I'm a
better leader. You know, I have so much respect for you that you found a new woman but you didn't
just like leave your family to the side and you prioritize your ex and your children and
that's really respectable. My last question to you, and I know we're really close on time.
What is your secret to profiting in life?
This is a question we ask all of our guests.
You know, I said this already, so I don't want to beat it up,
but really identify what happiness is,
because it changes all the time.
Listen, if I asked you what happiness was just four months ago,
before COVID, before all the things going on in America,
you'd say happiness was different than it is right now.
And it is what true happiness is.
What true success means to you and fight for it every single day.
That drives me. That's my greatest success.
That's my greatest profit is I know what I love.
I love being a family man. I love impacting lives.
I love my team and I love growing as a human and I will fight for that to the end.
Yeah, bam.
I hope you liked this episode.
Dean Grazie-Ozi is so awesome.
He's got such great energy.
And when we recorded this episode back in 2020,
I remember being very inspired from this conversation.
I was still at my job at Disney Streaming Services
and running this podcast as a side gig. And I think I was still at my job at Disney streaming services and running this podcast as a side gig.
I think I was just starting.
If this was recording in June of 2020, I had just started YAP Media.
I had maybe my first client already.
It was before we were actually incorporated as a company, but Dean definitely motivated
me.
Needless to say, what Dean shared in this episode
about the underdog mentality
and turning desperation into persuasion,
worked for me and can work for you too.
And so when we decided to replay this episode,
it really gave me a chance to look at my journey
through the lens of this conversation with Dean.
And I realized how much my underdog mindset and desperation
that Dean talks about came into play.
I've always felt like I had a chip on my shoulder.
And I wanted this episode to serve as a reminder for you all that it is okay not to be satisfied
with your life and to want more for yourself.
That's not negativity, right?
Complacency can be very dangerous.
It's okay sometimes to be dissatisfied because dissatisfaction can fuel positive change.
So do not mistake dissatisfaction with your life
with negativity.
There is always a little bit of negativity
that we can incorporate,
whether it's seeking revenge,
which feels you to make a change
or whether it's just not liking your circumstance,
you need negativity sometimes to make a change. And that's just not liking your circumstance, you need negativity sometimes
to make a change.
And that safety net that I had back when I was working in Disney, I'm sure many of you guys
can relate.
Sometimes it's really hard to leave something good for something great, right?
I just had a conversation with Nathan Chan.
He's a founder of Founder, the magazine.
And that episode didn't come out yet,
but he told me something really cool.
He said that his friend became friends with Jeff Bezos.
Jeff Bezos is the CEO of Amazon,
and the richest man in the world literally.
And his friend asked him,
hey man, like you've got everything,
you could literally buy anything you want more than anyone in the world in terms of the amount of purchasing power that you have.
So what do you want? Like what is something that you desire?
And he said he desires to evolve. He said the only thing I want to do is evolve.
And for me that just clicked and I just just realized the purpose of life is to evolve.
So like I said, no matter where you're at,
even if you are someplace great right now,
like you've got a great corporate job,
if you're not happy and you feel like
you're not reaching your full potential,
it is okay to be dissatisfied with your life
and to take positive change and take change,
even if everyone else is against it, to take positive change to change your life and to take positive change and take change even if everyone else is against it,
to take positive change to change your life. I remember my ex-boyfriend who I'm no longer with
was so mean to me when I wanted to start, yeah, media. He stone-walled me. It's the reason why we
broke up. He didn't talk to me. And it was because he thought he knew better for me. He thought
that I was too emotional to be an entrepreneur.
He thought that I was ruining my life, that I was selfish, and that anybody would be happy
with an executive job at Disney and how dare I even think about starting a company and
how lucky I was to have a steady paycheck and how I was making the biggest mistake in
my life and he wouldn't stand by it.
You know what?
At some point, you've got to leave the negative people in your life,
and you've got to take your life into your own hands.
And if you know inside of yourself that you're meant for something greater,
you need to take that leap.
I knew there was something more, and I'm so thankful I took that leap,
and I'm so thankful I trusted my gut, and I'm so thankful.
I've created a new life for myself. And I've adopted that underdog mindset and used my desperation and my need for the stream to be realized
to reach out to guests like Dean, like the CEO of Netflix, Mark Randolph, to the Queen of
Happiness, Gretchen Rubin to celebrity superstars like Matthew McConehey and all of my incredible
guests to persuade them to give this up and coming podcaster a shot
who is now a number one podcaster across all apps.
Who is now a number one how to podcaster on Apple cover of podcast magazine award winning
social media and podcast agency.
You name it.
I just keep leveling up and leveling up and I say this because I want to motivate you
that you can level up to. I started from zero.
I was a nobody.
And I was a nobody that nobody wanted to give a chance to ever.
All right.
So if you're looking for a sign or kicking the butt to snap out of being
complacent, use that desperation to fuel your fire.
This is your sign.
And right now, if you're thinking,
gee, I'm pretty complacent at my job.
I do feel like I have a higher purpose,
but I don't know where to start.
Here are a few of my personal tips.
First of all, look at the things that excite you,
that you have fun doing.
Consider the things in the past where you've reached
that flow state, where it feels natural.
And also, take inventory of your skills
and think about how you can stack them
into something unique.
I always talk about this.
So I'm sorry if I'm being repetitive,
but I really believe in it.
You know, I feel like if you can take an inventory
of your skills and figure out how you can use them
strategically in a new way,
in a new industry, whatever it is, you will win.
Or maybe try something new that you've always been interested in,
but you've never had the drive or the motivation to try
or you've never carved out the time to do it.
Try something new and stay connected with your curiosities
and be open to new opportunities as they come your way.
Remember, this is about finding what makes you jump out of bed in the morning.
So, sample far and wide until you find it.
Okay, make sure you find something that you really, really enjoy
if you're going to make a really big change
because you need to have that enjoyment
so that you stay motivated in the beginning
because in the beginning you need consistency.
And consistency sometimes doesn't always equate
Results right away and you need to enjoy learning about whatever you're getting into so much that it's just fun
And you want to do it anyway even though you're not getting immediate rewards
All right, so you want to make sure you're doing something that's really fun for you, that you enjoy, that comes pretty naturally.
It's a strength that you can just build on that strength.
And the next thing I recommend that you should do
is to write a list of the things that you equate success
with your life, three to five things
that you equate success in your life, too.
And so, for example, mine is to make an impact
with young entrepreneurs and corporate professionals
and help them pursue their dreams
because when I was growing up, nobody that looked like me
or sounded like me was giving advice to people like me
and I wanna be that voice.
And I wanna be a voice for everyone,
not just women, most of my listeners are male.
So I feel like I am a voice for everyone. not just women. Most of my listeners are male. So I feel like I am a voice for everyone.
I include everyone.
And that is one of my success criteria
is to be a voice of change and impact
for young professionals in general.
And I think you can figure out what success means to you
and what happiness means to you.
And once you figure that out, you write it down,
you're one step closer to figuring out
what you wanna do with your life, okay?
And then before you get too far into anything
before you quit your job,
you've gotta test your idea.
You gotta see if people are willing to buy.
Go through your immediate contacts.
If it's a service,
I feel like service-based businesses are so awesome
because it's just like a way
you can leverage your skills to make money. If you have a service-based businesses are so awesome because it's just like a way you can leverage your skills to make money.
If you have a service-based business,
then just reach out to your contacts
and see if you can start getting selling.
A product is more difficult because then you need
a prototype and all that.
It's just a lot more steps.
But most of us who are storing side hustles and businesses,
most of us are going to have a service that we're offering.
So try to get three people to buy it
before you take too many leaps.
Make sure that there's some sort of demand that it's easy to sell that people want it,
because sometimes what you love is actually not profitable to do.
So don't get lost in that boat.
And finally, the other tip that I have is to build a per confidence.
So confidence is everything.
Confidence is how you can demand high prices.
Confidence is how you show up in conversations and gain respect from other people who are
going to level you up in your life.
And Dean says that means taking a break from reading the news, I love this one.
It's also losing those negative friends like I just talked about. Also pouring your energy
into what lights you up and learning everything about that topic. We talked about that as well.
And becoming obsessed with whatever you want to do and being the absolute best that you can add
it because knowledge and competency equals confidence. And our recent guest at My Let also said something
really interesting about self-confidence.
He said that self-confidence comes from keeping the promises
that you make to yourself.
So once you have a goal to start something new,
to learn something new, to go after that side hustle,
stick to it, make it happen, keep the promises
that you make to yourself by carving out time
to do everything that you need to do and make it happen, keep the promises that you make to yourself by carving out time to do everything that you need to do, and make it happen, young and profitors.
So yeah, fam, let's kick complacency to the curb, tap into your inner underdog, grow that
confidence, and get that life that's waiting just outside your comfort zone.
And by the time this episode is released, we're going to be a little bit halfway over through
2022.
So I just wanted to give a shout out to
everyone who has taken the time to leave us a five star review on Young and Profiting podcast on Apple. That is a number one way to
thank us. We just reached number one in the how-to category on Apple shout out to everyone who is supporting the show. I have a very
large following on Casbox on player.fm and I love my Casbox and player.fm listeners.
But I'm really on a mission to grow Apple because that's where the sponsors go look.
First, it's really important for the growth of our show.
So if you're tuning in right now and you have access to an iPhone,
subscribe on Apple Podcasts, drop us a review on Apple Podcasts,
and I'm going to shout you out, just like I'm going to shout out some folks today on the podcast.
And this first review is from Glenn.
And Glenn says, hi, Hala, I listened to your podcasts
with Patrick Bette-David yesterday,
and you're both great.
There was so much wisdom shared and discussed.
Thank you.
Patrick's book is on my list of reads for 2022.
I appreciate you both, and thanks for sharing.
Cheers, Glenn.
Well, thank you so much, Glenn,
for taking that time to drop a review on Apple podcasts. And I hope those of you who are still
tuning in do take the time to drop a review. We work really hard on this show. And that's the
number one way to tell us. Thank you. And this next review is from Marie Yola. And she says,
great podcast. Dear Halatahaaha I enjoy listening to your podcast
I want to tell you that you have a voice you are such a wonderful human being and your story is inspiring
One day I saw you post something on LinkedIn and that you hosted a podcast and I told myself I needed to check out your show
And I did and you have made a positive impact on my life keep doing the great work
Wow, Marie what a great review.
Oh my gosh, I'm smiling, air to air. Thank you so much for taking the time to write that review.
And thanks for leaving your name. If you guys do write a review, make sure you guys leave your name
because sometimes those names on Apple podcasts can be a little bit of skier. And I'll try to shout
you out the next time I'm doing review shout outs. And you guys can also reach out to me on social media.
I'm super active on Instagram at Yapathala.
I'm also on LinkedIn. Just search for my name. It's Hala Taha.
And if you guys want to text me directly, just join our text community by texting YapYAP to 284046.
And as always, thanks so much for listening. And thanks to my YAP team, you guys rule.
I couldn't do this without you.
I'm so appreciative of you all.
And I love my listeners too, so thank you guys so much
for supporting the show.
I've been getting so much incredible outreach lately,
and it's just amazing.
This is your host, Halata, signing off.
Are you looking for ways to be happier, healthier,
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