Your Transformation Station - 91. Great Communicators Aren’t Born. They’re Pressure-Tested

Episode Date: February 1, 2022

Great communicators are not born confident. They are shaped in moments of tension. In this episode of Your Transformation Station, Gregory Favazza challenges communication expert Ryan Warriner throug...h rapid-fire scenarios designed to test clarity, composure, and authority in real time. Website: https://www.ytsthepodcast.com/ep91 Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:00 Yes, God. Public speaking events. If it's more than one individual, like a group of people, I get nervous because I feel like just talking about it and it's making me uncomfortable. I'm feeling my mouth drying up as we speak. But I start to undervalue myself. I forget about everything. Like what we talked about earlier, like yes, that is, that's the way to do it. But when you're under pressure, I start to doubt myself. Like, Greg, you... How can you create a transformation in others if there's no transformation in, in yourself? Join your host, Greg Favaza, as your voice on the hard truths of leadership.
Starting point is 00:00:48 Your transformation station connecting clarity to the cutting edge of leadership. As millennials, we can establish change, not only ourselves, but through organizational change, bringing transparency that goes beyond the organization and reflects back into ourselves. Extracting, actionable advice, and alternative perspectives that will take you outside of yourself. Looks like we're live here. All right. Hello. Right. Cool.
Starting point is 00:01:46 All right. Ryan, welcome to your transformation stage. No, Ryan Warner. Welcome to your transformation station. How you doing today? I'm doing fantastic. I'm awaiting transformation. That's how I'm doing. Oh, beautiful.
Starting point is 00:02:02 So are our listeners. They're definitely awaiting as well. First off, is there an echo coming through? We don't want any echoes coming through. Not on my end. Let me see. Words picking this shit up. Pop-pap-pap-pap-pah.
Starting point is 00:02:19 Shit. Test, test, test. Oh, yeah. I'm going to turn this little peeker down. Woo-woo. All right. So what can you teach our audience? Now, wait, before you jump into that, I would like to jump in and put my two cents on what we will be going into or I should say how we will be going into it. I like real authentic intellectual conversations. And I like to know what makes you tick, what makes the expert tick, how you think that and why. And I'm going to challenge it. being a pessimistic asshole and we're going to see if we can debunk my theories of truth and how we can teach our audience how to be optimistic, how to be healthy when I'm trying to teach
Starting point is 00:03:13 the audience how to reason, how to rationalize and not be afraid of thinking on the other side of the fence, if that makes any sense. Yeah, I think I know where you're going with this. Yeah, for sure. Okay, beautiful. And with that being said, you're not going to monologue. I will cut you down and be like, no, not up in here. Not up in here.
Starting point is 00:03:35 Not up in here. Yeah, sure. Sounds good. All right. So then jump right in. Tell us a little bit about yourself. Not too much where you'll bore everybody. But give us an introduction.
Starting point is 00:03:46 And what can you teach me today right now? Sure. Yeah. So I have a couple different roles. I feel on a daily basis. I'm a professor, so I do research and I lecture. In addition to that, I'm a consultant and a coach, trainer for a number of organizations. And I'm also a published author.
Starting point is 00:04:07 I write books and I write resources to help people to level up their communication, develop themselves more professionally and personally, and realize their fullest potential. I know it sounds a bit corny, but there's a lot of people out there who can achieve so much more success than they're currently experiencing. And I really help them see that and then approach that in a way that makes sense to them. I like that. I mean, everybody seems to have that mentality. First of, I want to just comment. You said self-published author. Thank you for not saying a best-selling self-published author. Everybody seems to go down that path. And then we have to find out and get disappointed. And that's not what we're trying to go with that. But when you say help people get to, when I'm taking away, your help people achieve that elevated mindset. But my question for you is, How do you ground those that you're teaching so they don't get too high up in the sky and overshoot where they're trying to end up and end up falling on their face?
Starting point is 00:05:09 Yeah. So that's called we, that falls into the category of managing expectations. So we would, we kind of, depending on the circumstance, and I always take a customized approach because circumstances always are varying. But once you have a handle on the factors at play, including the individual's own past experiences and how they feel about it, you can set up like, what does a win look like? What's my best case scenario in this situation? What's the outcome that I, that's practical that I can bring to fruition?
Starting point is 00:05:38 And then I usually work on developing tiers of that. So what's the, from everything from the best case scenario to what's the bare minimum, I got to come away with here. Like what's the worst case scenario? What can I? And usually, if it's a pitch or a presentation interview, something that you're showcasing some sort of skills, you want to come up. modeling professional, being prepared, respected, something like that.
Starting point is 00:06:00 And then we go up to having people sign a check for you or make you an offer or something like that. Beautiful. So you're like, I don't, I don't make any assertions yet. But your profile, you help people with public speaking. Yeah. Yeah. Going to that.
Starting point is 00:06:21 Not to go back a little bit. I'm not a self-published author. I do have a publisher. My publisher would be upset if I didn't correct that. But yeah, I specialized. I started in speaking, pitching, presentations. And then I kind of evolved over the years to now I do leadership coaching. I do developing positive culture shifts in organization, things of that nature.
Starting point is 00:06:45 Okay. So you build up this confidence. And now you have the capability to step on the stage, do it comfortably without any anxiety, fear of uncertainty. Yada, yada, yada. So the fear, the anxiety, that will always be there, a level of it. But what I do, what I have done in the past, what I still do with some clients and where I coach and I work with is through a series of strategies and techniques, we lower the level of anxiety and we help people to still deliver effectively.
Starting point is 00:07:20 You know, in my book, I quote, Mike Tyson has a great quote. He says, everyone has a plan until they get punched in the face. And it's exactly where people have a plan of what, they're going to say when they get up there. And then when they see however 100, 200, however many people looking at them, all of a sudden, that's like the punch, right?
Starting point is 00:07:36 And you're like, okay, now what? And then a lot of people default to just reading it. Or some people, you know, they stumble and they kind of stagger through parts of it and they apologize and et cetera. So it's really getting people set up for success. Yeah, I hate when people are apologizing unnecessarily. It's really just like, God, just shut.
Starting point is 00:07:58 Shut up and read. Jesus, we know you're sorry. I'm sorry for you that you're up there struggling. It's okay. So you're teaching these series of steps. That's great. I mean, we can highlight principles and all that nature. I think that's fantastic.
Starting point is 00:08:12 What's really, what's the root of it? I mean, I feel like you've got to have yourself down. You've got to have an understanding in your values, in your principles, in your character, in what you stand for, and what you will not. what you will go against to prove a point to raise an assertion, whatever that may be. Greg, are you monologuing? No, I'm not trying to. But the point I'm trying to make is what do they need to know so the fact that they don't need to study for something perbatim and just go up there? They can just go up there and not even look at anything, look at any notes and just deliver with conviction.
Starting point is 00:08:58 and confidence. Yeah, so I think I understand what you're asking. There are, there's no magic bullet, like there's no one size fits all solution. However, there is a hack that works about 80% of the time and the research supports this. The hack is to, before you, before it's your time to shine, before you step into the spotlight, to get into the mindset of I need to help these people. These people are here. My audience is here for my help.
Starting point is 00:09:27 and they need to hear what I have to say. It's going to either make their life easier. It's going to help them make money. It's going to provide some value to them. And when you stand up with that in mind, like they're going to need this, whether they know it or not right now, they're going to need this.
Starting point is 00:09:42 It really, your focus is on getting them the message. Your focus is not on yourself anymore. You're not worried how you look or about screwing up. You're worried about are they receiving this because I need to help them right now. And I could monologue longer, but I'll stop before you stop me. Hey, no, I mean, by all means, I want something from the heart.
Starting point is 00:10:02 I don't want nothing. I don't want the basic, like, generalities. I don't need that because we all know that we can Google it and find out and like, oh, yeah, that's great. It's like every other blog on Google for the next 12 pages. We don't want that. We want Greg Favaza getting heart from each individual that can really be a great takeaway. So I understand, like when I get on to a statement, age, which was a while when I was active duty.
Starting point is 00:10:30 Now I'm on here doing my best to imagine that I'm actually making an impact. But what I do is I fall back on my achievements. But I also look towards what am I trying to do? Yes, we are trying to influence people. We're trying to do these great things and elevate. But what I'm trying to solve is what issues are preventing everybody from being successful. Are there, is the system rigged? And if it is, who's to blame for it?
Starting point is 00:10:59 And how can we all get a chunk of the pie? You know what I'm saying? Mm-hmm. Yeah. No, I hear what you're saying. And with that in mind, let's say, I encourage people to approach it like this. Understand first where it's coming from. So it's not just you.
Starting point is 00:11:15 98. Whatever percent of the world has experiences speaking anxiety. And it's evolutionary, right? Many, many, our ancestors, if we were on our own in front of a group of strangers, we might be in a bad situation. So our brain's telling us, get out of here, get out of here, get out of here, right? And because it could be dangerous. So you're fighting that because in modern times, we know that's not happening, but why am I still
Starting point is 00:11:37 experiencing this? Because it's hardwired and our brain hasn't adapted to the millions of years of evolution. So everyone experiences it. It's not just you. And a lot of times the audience is more sympathetic than we think because they know what it's like to be in our shoes. But I always tell people, I say, consider this. If you're walking down the street and there's like an elderly person,
Starting point is 00:11:55 crossing your path, and they trip and fall. They fall off their cane or their walker. Your instinct, most the vast majority of people, is going to be to lean down and help them, like to help them up. And that's human nature, right? We don't, doesn't matter if there's a million people watching. We're going to help that person up, right? And we have no anxiety at all about doing that.
Starting point is 00:12:16 So when, when it comes to presentations and public speaking, I take that same approach. See, I like that. And, but like with human nature, I mean, yeah, we can say that they'll help an elderly, elderly individual up if they fall. But what about if somebody's getting dragged out of Target and getting kidnapped? I mean, I think there's plenty of videos on YouTube where people are standing and just watching. Maybe even whipping out their phone like, holy shit, this is happening. I'm like, dude, why ain't you stepping up and going after that individual and beating the shit out of them?
Starting point is 00:12:49 Well, in those situations, there is an element of danger of self-risk. They're not really too much risk in just helping someone up. But yeah, I think most people, if there's no other factors, everything else being equal, they're inclined to help. And I just, people don't get as much practice nowadays, especially with technology. They don't get as much opportunities to speak in front of people. So when they now, when the pandemic's kind of, you know, slowly subsiding, some places are opening up more and more. I think that we're going to see a lot more of speaking anxiety going forward. Okay. So for an individual, how does he define it? Because there's my example, which is the extreme and yours, which is not, where is that little line that they can walk knowing that if they just trust in themselves, that they can actually, they can make it out okay?
Starting point is 00:13:49 Yeah. So with that, making it out okay, that's a good point you bring up there. that, there's a premeditated decision you have to make beforehand. And I'm sure being someone in the military, you can relate to this. Before you go in on an op or a mission, whatever, you know, best chance of success is this, right? That, you know, plan A is your highest probability of success. So when going into it, you know other factors might throw you off, but you know, like, okay, I'm going to revert back to my premeditated plan. And that's the same thing. So when I get up on stage, even if I want to change my introduction in the moment, I know that's not going to help me because I need to achieve a desired outcome. What's my target at the end of this? A lot of people don't do that. They just start,
Starting point is 00:14:31 that's my pet peeve, by the way. Yes, there we go. I like this. Tell us. People get up in front and they're just like, I'm just going to go up and say my message, say what I need to say. Okay. Yeah, that'll work until it doesn't. That'll work with certain people who understand the way you naturally think and they process info the same way. But that's like 20% of people at best have the same mindset at best. So what people who do that, they're just setting themselves up for failure. And then afterwards they're like, oh, I feel good. And that's their measurement of success, right? No, your measurement of success is did you influence the odd? Did you achieve what you needed to? Did they call you up for a follow up meeting? Or did you get that sale? Or did you, you know, get the promotion you
Starting point is 00:15:13 wanted, whatever your desired outcome is. That's your goal. And everything else gets strategically structured to bring that to fruition. Okay. Yeah, no, it makes sense, but I want to challenge that as far as what, what about the goal of actually transforming ourselves? I mean, the reason why we're stepping up is we are, we don't understand. We haven't grown to the potential that we think we are at when really, we're really not. And we go up there and we do fall in our face. That could be considered a learning experience. And I like what you brought up, before you comment on that one, I like what you brought up as far as stepping up to the plate and just saying it. I mean, we don't rise to the occasion. We fall back on preparation. I can't claim that. That is a quote that is widely used in a
Starting point is 00:15:59 variety of ways. So go ahead. Yeah, no, absolutely. Yeah, we definitely do fall to the best level of our preparation. And people, when they fail to prepare, they just, you know, prepare to fail. It's the same. it's not anything new, but yet people do it. And the other big problem that I see is mispreparation. People think by doing a number of things that they feel, like they have an action bias. I feel like I'm preparing, therefore I must be preparing. No, that's not the best way, but we can get into that later.
Starting point is 00:16:26 For those folks who are interested in professional development and speaking is an area you want to improve, yes, it is great for you to seek out opportunities to speak. Make sure you have a message worth speaking about first and have everything else in mind. now to the more deeper point, which I'm glad you brought up as well, thinking back on experiences as a lesson, not as a regret and not as not emotional is a skill that takes a lot of practice. But when you can do that and you can remove yourself from the situation, look at it objectively and what are the takeaways here? What would I do differently next time? What would I do the same? That's what you need to kind of pull out with, you know, machine like efficiency, no emotional,
Starting point is 00:17:08 like, you know, dispassionately. And then you can operate, you know, from there. And you'll bring about better results going forward. Yeah. Usually people, I mean, I'm going to speak on behalf when I say usually with people, I'm looking at me here. I was able to dissociate, I still can't, able to dissociate myself from my own emotions and be able to walk into the situation and almost act what's perceived as robotic. But I look at it as I'm being direct right from the heart, right. right to the point because I want to address that.
Starting point is 00:17:42 And that allowed me to go through all my trials and tribulations, but also it saved me from my social upbringing, the trauma that I experienced. I know a lot of people in management positions today, they're facing that shit. So what would your message be if you could help them face that right now, if they're not even aware of it that's occurring and affecting their public speaking? Yeah, if they're not aware of it, that's tough to, it's tough to heal a wound. You don't know where it is. But in that, to use metaphor, but in that regard, failure is not the opposite of success.
Starting point is 00:18:22 Failure is part of success. And, you know, this public developing yourself. So achieving your full potential is not a sprint. It's not a one week game. It's not fixed. Okay. It continues on. And it compounds, the interest, the effort you put in today.
Starting point is 00:18:38 you'll build on that tomorrow. You get to keep that, the momentum you create the, you know, the good positive habits. And the situations you put yourself in now, they will yield opportunities for you in the future. It takes a little bit of wisdom, a little bit of advice. Usually people who are successful and they get this, have mentors that tell them that they're trusted. Because if you don't see it, it's tough to keep going on faith, right? Yes. But that's the truth.
Starting point is 00:19:04 So with this, let's look at the, let's look at the, let's look at the, entrepreneurs. All right. So they're out there grinding. I'm one of them. And I'm putting effort in every day, working on the podcast, trying to monetize, not getting shit after two years. And then you go into a lot of research and then you feel like the system might be playing off my own efforts to benefit those that are in a higher position. Now, for people like me and who are striving, who are driven to get the goal that they're after like whatever is in front of my way i will run it over till i get to that position that i want to be what can you do to help us understand that the positive mental mindset is a good thing versus when i want to be negative and look at everything and be like no what why should
Starting point is 00:19:58 i help these other people why should it matter as far as the businesses that are caveating on me marketing to individuals that are listening to the show because I feel like if people really care, they would look at the trality in what's really happening. People aren't getting their dream job. They're not getting in the place that they want to end up. And I feel like regret is starting to come in very slowly. So what is your message about that? Yeah, that was a lot.
Starting point is 00:20:33 That was my mind goes. My mind goes so fast. I had like three different thoughts. I'm trying to remember them now as I going through. But okay, number one, and I'm sure you've heard this quote before too because it's a fact that, you know, people are, you're 30% smarter, more intelligent, especially at problem solving when you're in a positive frame of mind. So keeping that positivity, keeping that hope, keeping that belief alive has benefits on a daily, like a real benefit on a daily basis. Right? The more positive you are, the more upbeat you are. The more creative you are. The more intelligent you are. And the more kind of you want to say like motivated, like driven, it creates drive, which is excellent to have, especially as an entrepreneur. You won't make it if you don't have the drive and the passion.
Starting point is 00:21:16 I worked with a lot of entrepreneurs earlier in my career. So I'm familiar with their mindset, their personalities pretty well, I think. So that's number one. Number two is the most important thing you can do for as any professional. Like the most important thing is develop your own personal brand. it doesn't matter whether you're a part of an organization or you're a standalone entrepreneur or you're growing your own corporation. Your personal brand will follow you everywhere.
Starting point is 00:21:45 If you change companies, if you decide this, if you decide that. So the way, how does your personal brand get built? It gets built off your track record, what people see from you. Did you handle this professionally? Did you give an A quality effort, everything you could give even though it was a pro bono work or it was just promotional. You didn't get paid for it. but you had to do it to get your name out there,
Starting point is 00:22:05 or you were doing someone a favor? How did you treat people who were asking you for favors? All of those things, they build your personal brand. And when that time comes, when the opportunity comes, people will be, you know, should we give this person a shot? Or what do you think? Should we do business with this person? When those conversations happen, your personal brand comes into play, right?
Starting point is 00:22:27 So we need to be mindful of that too. That's what I would say. And I'm sorry, I forgot your third question in my mind. Yeah, my mind lapse because I was locked on. You said 30%. We are something with being more optimist. I want to challenge you on that source. Tell me about that 30%. Yeah. So it's widely, it's kind of been widely documented now. And actually, Chris Voss, I'm not sure if you've read his book. He's got a great book about negotiation. He mentions it in there. And the FBI, they teach it when they're negotiating with terrorists that, you know, to not get bogged down on the actual hard circumstances,
Starting point is 00:23:03 is because it'll cloud your judgment. And you won't be as creative when you're trying to solve problems. And me being a professor, I wanted to verify that fact. So yeah, there's been by a couple different sources. Happier people are generally healthy,
Starting point is 00:23:15 healthier. They're more immune to diseases. Their bodies fight off. They have more antibodies. There's a myriad of benefits coming with being positive, right? It's easy to be negative. There's a lot of things in the world
Starting point is 00:23:26 to be negative about. It's very easy, right? So if you have the choice to be negative and focus on the things that are going wrong, or be positive and optimistic about the things that have and might continue to go right, I'm choosing to be positive because I need that 30 to leverage that 30 percent and I want to realize my potential. Okay, great.
Starting point is 00:23:45 So with this information, we have a developed mindset. Now, when we're in a conversation or at a social event, public gathering, whatever you want to call it, you're up in front of people and you've got to speak. how do we maximize our success in the conversation when we have to speak as something that might challenge our ethics or our morals without being afraid of offending somebody or the audience? Yeah, so there's a lot in that. There's a lot in that. It depends how firm you are on your standpoint on the morals.
Starting point is 00:24:26 and the conversation at hand. But there are, like, let's say, if hypothetically, if we're going to go to the end of the spectrum here, if you're really dead set and someone's saying something that's borderline offensive or something you disagree with, right? And they ask you for your input and they say, Greg, don't you agree? Something like that.
Starting point is 00:24:46 Fuck, no. So that's one way to go. But when I'm consulting, To be honest with you, that's only come up a handful of times and it usually comes up. You're right in social circles, especially with attorneys for some reason. But nevertheless, when it comes up and someone says something that, you know, you firmly disagree with or whatever, right? A good response is like, you know, I understand your point or I see your point. I mean, you know what?
Starting point is 00:25:16 You give me a lot to think about. I'm going to think about that, right? Even if you categorically disagree with them, that kind of neutralizes the cut. There's nothing more they can say about. Like, you're signaling to them. I see where you stand and I'm still processing what you've said. And they're not going to push you further. Like that's because you've already acknowledged it.
Starting point is 00:25:35 Right. So that's a good way to keep yourself from by all appearances professional and neutral and what have you. And then, you know, at a later time, you can come forward if you, if you'd like. But I'm in the business of, you know, kind of feeling out you need to know where everyone stands before you do something that might be misinterpreted. by others, right? Because you want to be well received as possible, especially in the business world, right? People who are friendly and outgoing and they do, you know, much more business. They have many more opportunities. So that's where I usually stand from. Okay. So tell me about authentic leadership. Why is that important? Why should I care? Oh, you need to be. So yeah, leadership is something I talk a
Starting point is 00:26:17 lot about being authentic. You need to have your own personal values weaved in to your leadership style or else there will be lot of internal friction, you'll realize, you'll experience outside of work and inside. So I'll kind of distill this down quickly and I'm sorry if I don't do it justice, but when I'm coaching, when I'm training new leaders and even leaders who are changing positions, you need to develop a leadership lens. And that's a combination of your own personal values over here, the company vision and their priorities over here, maybe your subordinates and your team and what their goals are over here you need to align those together and then you create like almost like a telescope i say like as a
Starting point is 00:26:58 visual aid i say it's a lens and then any problem that comes up or any decision that needs to be made you look at it through that lens and that way you're satisfying all of your into all of the needs all of the desires at once and it's not doesn't always work but for you know a good proportion of it it will and that will help guide you that's great that's a great response now for those that don't believe in the word that you say and you are just like everybody else that gets on the microphone with Greg and says, you need to do this, this, and you will be better. Well, prove it. Tell me something I tell me something I don't know. Reassure me that you are the best choice out of everybody else. The best choice. A lot of pressure there. The best choice in terms of coaching and consulting.
Starting point is 00:27:49 Correct. So I tell people, to be honest with you, I I've never had to, my client base, to be honest, I'm kind of restricted right now. I've always traveled by word of mouth. So I don't advertise. I don't promote. People who've worked with me, they tell someone else you need to work with Ryan. Or I got a guy who can help you. His name's Ryan.
Starting point is 00:28:07 Go talk to him. So that's a lot of credibility right there when I get the referrals. But I think a couple things. Number one, because I've worked with over a hundred of organizations right now, everything from healthcare and pharmaceuticals all the way to real estate, tech, everything. between I've seen so many different professionals in so many different areas. I've seen a lot of circumstances that I could help navigate people through and help illuminate their decisions so that they can kind of realize what's at the end of the tunnel on,
Starting point is 00:28:36 you know, door number one versus door number two. And so I, that's, that's what a lot of people like to leverage is my experience, what I've seen. But I think above all, my biggest asset is I love helping people. Like I always tell me, if I won the lottery, I would do this for free because I just, love seeing people achieve their own goals. I feel like the residual effects of it. I feel like I achieved it, even if I didn't. So that's really what drives me. And when people realize I'm on their side and I'm helping them because I'm not just, you know, out there just to spin my wheels,
Starting point is 00:29:09 that's, that really was what resonates with people. Okay. So for those that are working their ass off and they're only, they're illustrating themselves through the word of mouth and what their actions portray. I mean, when I'm out there doing work, either it's on the field or if I'm doing something back in the military, they know Favaz's at fucking, don't bother him. He's getting shit done. All right. You just steer clear. Let him get it done. We get the results. We fucking bring it home. But you're teaching me how to communicate. So if I can't communicate, if I'm entering into a new position, if I'm transitioning to a new lifestyle because the previous lifestyle failed, how do I articulate my success and illustrate that to the potential organization or team that I'm taking
Starting point is 00:29:58 charge, hey, you're going to trust me because I illustrate it through my behavior. I shouldn't even have to say it because when I walk in there, they'll feel my presence and know that Greg Favaz is a fucking leader. So how do you illustrate that? So when we're transforming what you've just articulated in the military, for example, we're, you know, translating that into corporations or real day, real time. They need, so the first thing you need to do is you need to understand what's my highest probability of success here.
Starting point is 00:30:34 What do I need done? Okay, what, what's my outcome? I'm talking to this new team. I'm stepping in. They're not going to trust me. They're going to think I'm like everyone else and I'm just, you know, working nine to five or I have ulterior motives or whatever they're going to think. People take their scars with them, right?
Starting point is 00:30:48 So, but you need them to, you know, to. help you fulfill your goal, right? Because you're like the maestro of the orchestra. And if they're not playing their instruments, that's a poor reflection on you if you can't get them to play. So, and you need them to play in harmony and sync with everyone else. So what do you do? Right? Well, number one, you identify what do I need? What's my overall goal? What do I need from each of them? And then you craft your message. That's easier said than done. Because the communication style you use, it needs to resonate. They need, it needs to hit them. And then even if they don't, not everyone will agree with it. It's never going to be 100%, but you reinforce that with your actions afterwards, right? And you can have those conversations, those follow-up conversations. You explain to your team members how what they're doing is contributing to the overall goal and how much you value it because everyone needs to do their part. And if they stop, then everyone feels the repercussions of it. You know, in the military, there's actually funny you mentioned that because I watched this documentary yesterday. It blew me away. They said any superior officer or commanding officer,
Starting point is 00:31:48 who sends a soldier to battle without a weapon that faces a court martial. And I feel like that's the same thing that some organizations do to their employees. They send their sales teams out. They send their people out to conferences to speak without speakings, without polishing up, without giving them any tools to succeed. And like you said, these people might be extremely knowledgeable, brilliant, like, you know, geniuses. But if they can't communicate, if they can't present themselves, if they can't represent the organization well, if they like you're setting them up for failure like you know it's not going to it's not going to serve them so
Starting point is 00:32:22 well if we look at it as a developmental role they have to learn on the fly and that's where they fall back on their learned their refined behaviors that we talked about earlier wouldn't that set them up for success just identically the same way as they would if they were to step on stage and give a public speech? Well, learning from their mistakes, yes. That would be like learning the hard way. So yeah, I guess if they have the resolve, if they have, you know, because some people, it also takes a toll on them, right?
Starting point is 00:32:59 It's a bad memory. And a lot of people, they have a tendency to kind of try to forget or bury the bad memories and they don't extract the value that you might because you're a little bit more, you know, direct and more mentally tough. You've been through some more things. So you're able to look back as a lesson a little bit more regularly. But, you know, we need to, we need to prep them. We need to set them up for success.
Starting point is 00:33:19 We need to simulate some, some circumstances. We need to give them the language, the phrases to use. We need to have them maybe go with a mentor once or twice and see someone else how they handle it so that they can, you know, kind of replicate that when it's their time. We need to get them. I like that. Okay. The following, watching their mentor in action. Now, do you illustrate that in your line of work?
Starting point is 00:33:41 Can they watch you in real time to pick up how you handle that? yourself under pressure. Oh, absolutely. Yeah, that's one of the things that some of my clients enjoy. I called into a training session. I was in Denver before Christmas. And yeah, I was doing a training session on presenting yourself and in a conference setting when maybe you're a little bit guarded because you have some proprietary information.
Starting point is 00:34:05 And you don't know if the people you're speaking with are actually interested or they're just trying to, you know, find out your secret sauce or find out what your actual number like or something of that nature, right? So they love it. We do a little bit of role play. And I say, okay, go ahead, like, bring it on. Like, what do you want to know? And they would, they start firing and they start asking questions.
Starting point is 00:34:22 They're like, so how long have you been developing this? And they started some prying questions. And I show them, I give them the phrases of how you would kind of field those and navigate those to maintain, you know, respect and you look professional. But at the same time, you're not giving them, you know, exactly what you're afraid to. That, okay, you said something that really got me going now. when we're actually negotiating with an individual with certain information that we don't want to give out, or we're trying to make a deal, but we don't want them to know we're fucking failing. We're barely surviving right now.
Starting point is 00:34:58 But when I come in there, I'm like, no, we're doing fantastic. We just made a million dollars in sales. Sorry about that. My mic's fucked up and I got to get this straight. We just made a million dollars in sales. But that's why you need to trust us over the competition. where is like how do we illustrate ourselves with that confidence even though we know we're not doing good yeah so so i always being deceitful is never a good strategy because if it's a partner or a class
Starting point is 00:35:32 sometimes you actually in the future you have to show them the books anyways and you have to so at that point it's not going to benefit you right um and then other times if you mislead people again it's going against your personal brand. It's not going to help you in the long run. But that being said, you don't always have to leverage or highlight tool, hard data and, you know, sales and numbers to justify someone coming on board, right? You can illustrate how far you've come in the development of something. You can, in that scenario in particular, I'm kind of just working with the one scenario. I appreciate it. Yeah, there's other ways you can highlight the value, right? And we have perspective this on the horizon and we're focusing our efforts here. And right now we're
Starting point is 00:36:15 working on some groundbreaking tech here or groundbreaking solutions for this. I'm really excited about that. And when you're excited, it's contagious, right? And people become excited. They become back. Sometimes, usually I like, whoa, this guy's, I don't know if I trust him now. If he's a little too excited, it reminds me of a car salesman. So when somebody brings up the numbers, then that makes me doubt them even more because it's like, okay, you know this exact amount. of data that every dollar amount that you've made, I don't believe it. Somebody's imagine. See that.
Starting point is 00:36:49 Some people are skeptical. And yeah, it's, there is a little bit of a mind. Like, you know, how do you present like basically, how do you send your message so it'll be received the way you want and the people will think what you want them to think? That's ultimately what effective communication is. It's how do I send a message to you and have you walk away with the impression with the thoughts that I would like you to have beforehand? And if I can do that, then the words that I choose, the language I'm utilizing really is flexible.
Starting point is 00:37:17 The end goal is you thinking what I need you to think and going away. So I need you to go away respecting me, thinking I didn't deceive you, that I was honest with you, and that I'm a person you want to do business with or work with again in the future. Right. So to do that, sometimes that entails like, yeah, you know, a phrase such as, you know, what the numbers are always fluctuating. They're always climbing, to be honest, they could have changed in the last five minutes. I'm not really sure. Actually, my finance person could probably speak better to that.
Starting point is 00:37:43 But what I'm focused on now is I'm interested in it. This is what's happening. And you can redirect from there. So you've acknowledged them. You've said that there's someone else who could be better positioned to answer. And then you're telling them what you are focused, because you're not focused on that. You're focused on something else. So you're leading them into an area of strength.
Starting point is 00:38:01 You want them to go because typically, ideally, that is where you've made the most development or the most positive changes. Do you know what I mean? Yes. No, that was right on point where I wanted to go with that. Now, let's say we're leading a team. All right. They don't like the way I lead them. This is just using this as an example.
Starting point is 00:38:22 Because the way I try to lead people is through transformational leadership with a little hint of empathy. However, in this scenario, I'm direct. I'm an asshole. They don't like it. Okay. The job needs to get done. I'll find somebody else that will take your position. Now, what's wrong with that picture?
Starting point is 00:38:44 So if it's, what's wrong with that picture is the leader is not helping themselves, frankly. And it's very, again, from a black and white, very clear right and wrong perspective, yes, okay, you're their superior, they're the subordinate. They should be executing your commands. They should be following out your orders, what you tell them to do. However, and I wrote an article on this about a month ago, the motivation that they have, the job that they do, how well they attack it, how much they care about it, the effort they put in, those are all like varying, those are qualitative. You can't account for those, right? So if you're saying, this is my, this is my style. It's always worked for me before, which is what I hear sometimes when I'm working with leaders.
Starting point is 00:39:25 It's always worked for me before. It's just this one person. Okay, even if that were true, what is giving you the best shot of success? your goal is not to, you know, make someone else conform to your style. Your goal is to achieve your success, right, to achieve what you want. So is if sending the message a different way or multiple ways, or if, you know, taking a different approach with one person, if adjusting your approach is going to give me a 90% chance of success instead of an 80% chance, I'm adjusting my approach rather than me trying to change
Starting point is 00:39:59 this person and complain about this. That's not helping me, right? Yeah. No, I definitely play devil's advocate with this a little bit because you play along nicely. So this is great. What if I just, I don't want to because right now the main task is to achieve this objective. And you're sandbagging. I see you fucking twilling your thumbs when my fucking back is turned. What the fuck? How do I handle this? Do I approach and get in their face and knife hand them and say, what are you doing? Why aren't you doing your job? Why do I got to micromanage you every five seconds? So that would, again, it depends on the circumstances, but I'm going to go to 99% that would not be the optimal approach. The approach in that scenario, for me, just working with the limited data, I would approach them and I would ask them, like, how are you doing? Is something going on? I can't tell you how many people are, like, going through a divorce or are having other problems that's distracted. Like, they're not distractions because they're big issues, but they're, you know, spilling over into their professional lives.
Starting point is 00:40:59 Do you know what I mean? Yes. Right. So, yeah, some people have to take care of their, you know, their parents who are, you know, they're got to go into a home, but they can't afford it and they're trying to find the right one. There's a lot going on. Okay. So then why do we separate that? You're at your job.
Starting point is 00:41:13 You leave your personal shit at your house. See, I'm bringing junior enlisted Sergeant Favaza in on this right now. Normally, I'm very intuitive. I understand. I can sense when somebody is off put with my message and I just, I just moved a little bit to where I can hit them just right. So with this situation that I'm portraying right here is this is real. This is in the military. This is how if you're on the line, these are how individuals that are in charge keep people alive. Yes, that transfers over into organizations. I've seen it operate in warehouses with UPS. I worked there. I was a manager there. I seen it fucking on with security, undercover security, armed security, law enforcement. It's a little more laid back as everybody's going after the same thing. But that does happen. Even though people don't want to admit it, it fucking happens.
Starting point is 00:42:06 So how do we address that individual who's being a dick to us? We would assume that people do things to annoy you, not necessarily, or that annoy you, not necessarily to annoy you. We would, and it's a little bit different. And I know where you're coming from. And I watched, like I said, I watch tons of military documentaries. I just can't get enough of them. But it's, in those circumstances, it is life or death. and time is of the essence.
Starting point is 00:42:34 And people are trained to not question to just do. There's a lot of differences. I mean, there's similarities, of course. But when you're working with someone who, like you said, they're underperforming, they're distracted, they're, you know, it appears by all appearances, they're defying you or they're not carrying out what you'd like them to do, their jobs as they should, right?
Starting point is 00:42:54 If I want to help make that person perform better, because that's my goal. I need them to perform more. I mean, if I, you know, you say, okay, fire them. Okay, if firing them is off the table, if you can't remove them, if they're on the project,
Starting point is 00:43:05 then we need them to, you know, to increase their productivity. The strategy I would use is a strategy approaching them, you know, and I would say, like, are you okay,
Starting point is 00:43:14 can I, do you need any help? Like, is there something I could do to support you. Like, what's going on? You don't want to get too personal, but say,
Starting point is 00:43:20 if you're going through something, let me know, I can point you in the right direction or we can give you some resources, right? Then the person starts to feel a little bit like they're being cared about. They're being looked after.
Starting point is 00:43:28 They're being considered, right and then generally that's the first step it's not the end all be all but it's the first step in getting them to get their mind in their get their mind back and get their things sorted out because oftentimes there's other things at play things are not sorted out for them okay so let's say you're in that position and I challenge you on your on your ethics what you stand for and I just I look at you like I don't feel like you deserve to be in a leadership position I feel like like you need to be at the very bottom and climb your way up like everybody else. Now, what would you say if somebody says something to you like that?
Starting point is 00:44:09 Okay. So if I were a leader and someone said that to me? Yes, me as an example. Hmm. I think I would say, yeah, that's a new one. This is new territory for me. I've never had this role play before. I think I would approach them.
Starting point is 00:44:24 I think I would individually like one on one. And I would say, I would ask them to be like, I'm really curious. I'm not upset. I'm just curious. Like, why would you say that? Was it something, an action or an event that unfolded that led you to that conclusion? Like, what do you think? And hopefully they would be forthcoming and tell me, like, I've seen you do this or the way you said this or the way you did that.
Starting point is 00:44:43 And I'd be able to spot it. If it was something that I did, like, you know, a mistake that I made. Okay, you know, I would address that. But I think the goal is to recalibrate, to recalibrate the relationship, right? So they're signaling to you. If something's wrong with this relationship, I don't respect you, or my respect is hanging in the balance, hanging by a thread. I think the goal would be to get on the same page. And whether that's realigning priorities or apologizing or justifying or whatever you have to do.
Starting point is 00:45:16 But I think at that point, yeah, that's the next step. I'm sure you've heard when an employee quits their job, they're quitting their manager. I don't know what the percentage is. Maybe you might know. but they're quitting their manager because they have not they're not in line with everybody else i feel like that might be the fact that the leader didn't investigate and learn each employee that is below them understand what motivates them what demotivates them again what you said what are they going through that could be hindering or causing fog when they should be performing way
Starting point is 00:45:55 better than they're actually. And what about communication? I mean, as far as that's all illustrating communication, but communicating the philosophy and the intent of the organization from the top down, but then also to the bottom up and how to be at our prime. What would you say about that? Yeah, there has to be a little bit of room to breathe. There has to be a little bit of flexibility. It has to be a little bit of understanding. Like, some, Some people, there, you know, there are those people out there. I think we're speaking by and large with like a minority of the population. I think the vast majority of folks, they understand the role and the responsibility.
Starting point is 00:46:39 And if they're not fulfilling it, like they know they're not fulfilling it. But there is that small proportion of the population that's not fulfilling it. And they feel, I don't know, dare we say entitled or they feel like, yeah, I showed up today on time. What else do you want? Right? Like, well, I want you to do your job. And they're like, well, I'm here. That's my job. Right. So there are those people in the world. So wait, wait, hold on. For those, we want to say that the majority understands their position. Okay. So not everybody can be promoted. So what about the ones that do and they're doing everything right and they don't get promoted? So if they're doing everything right and they're not getting promoted, it means that a couple things. It means that either A, there's no position. for them to ascend or either efforts are going unrecognized. So they need to be highlighted in some form or fashion.
Starting point is 00:47:33 Usually that's asking for more responsibility from their direct leader. And then they, and the direct leader forces them to look at review what they've done and like, oh, wow, this person's actually done a lot. And that might be a path there. The other option is, you know, typically the, if they're being overlooked, is something, maybe a mistake they made in their past or something that is, you know, putting up a red flag and people are, you know, thinking hard and second guessing whether or not they should be empowered to a leadership position. But I think people need to, I would go through that
Starting point is 00:48:04 process. I would, you know, ask my, ask them to, for more responsibility, see what they say. And then my advice would be if you were looking for a promotion and there's not one where you are, then you definitely need to change your circumstances because, you know, there's no use waiting around two, three, four, knows how long, how many years. hoping a promotion. Yeah, no, that's good. Okay, you can take this conversation, take it to the next topic.
Starting point is 00:48:33 How much more time do we have? As much time as I want. I'm looking at maybe 30 minutes. Wow, 30 more minutes. Yeah, yeah, I'm going to hold you here as long as I can, Mr. Knowledge Expert. Yeah, I feel like I'm getting, yeah, held hostage. You know, it's all good.
Starting point is 00:48:47 Yes, exactly right. Yeah, so the next topic. I think that there's a lot of folks who take communication for granted, and I don't just mean people themselves. I think people in organizations, and it's a message that I've been sharing for a while. You know, oftentimes I get called in by companies to do culture shifts or team cohesiveness, conflict resolution. Because people working within teams have this friction sometimes, they don't work together well. They don't, like, you know, they respond to emails late or they'll, you know, they feel slighted. And so they, you know, they're going to respond in kind with one of their colleagues on their team.
Starting point is 00:49:24 And I just, the more I see, it's always eye-opening for me, the more companies I travel to, the more places I go and I see them. It's the same, like, basic fundamental misunderstanding. People think that, you know, their communication is, like, I send you a message, a direct order, and you do it. And that's it. And if you don't do it, then you're the problem. Or I did my job. So that's all I need to do, right? Yes.
Starting point is 00:49:50 And that's very, very common. Many people, they, especially, like, I've seen it a lot too in the tech world when like a bunch of engineers are working together for the first time. And they just, it's all just mess, all one way communication all being set around. Go back, go back with that question or that statement there. All right. Now, they send them a message and then they feel like that's all they need to do. Now, is that on, whose fault could that be on? I feel like it could be on either or.
Starting point is 00:50:17 God, this microphone's fucked. I feel like it could be on either or. The individual knows that the sender who sent the message to the receiver knows that the receiver is a lazy ass. Thus, I know if I send it to him, he's not going to do it. Thus, he gets in trouble and my day is smooth sailing because he goes home early. Now, the fact that he knows that, is he now a sandbagging individual or is he shouldn't even be considered promoted with that type of mentality? Like, tell me about that. Just that side of the conversation first.
Starting point is 00:50:54 Oh, well, that would be a, I guess that would be a judgment call based on the individuals, the specific individuals and their manager. Maybe in their workplace, that gets recognized. A lot of places are unique. But, I mean, for me, from my standpoint and what I stand, my philosophy is I'm a big believer in building your personal brand. And you want to be a person that everyone wants to work with. that's the reputation you want, right? Greg want, whatever situation Greg goes to, whatever company, people like, I want them on my team.
Starting point is 00:51:26 We want Greg. No, get him over here. Or you have to be working with Greg this week. Yeah, that's what we want, right? Like, yes, this guy's awesome. We can put him anywhere. He does awesome work, gets along with everyone, right? That's what we need.
Starting point is 00:51:36 And when, guess what? When the company needs to send someone out to represent them or needs to, you know, give someone a promotion opportunity, we'll get great. Greg speaks great. You know, I heard him at a conference explain, you know, he was selling things. He was talking to people. you know, we'll get him to do it. Like, that's the reputation you want. So when you're in that
Starting point is 00:51:54 situation where you're sending a command to your colleague or you're sending a message and just kind of like wiping your hands of it, it's done. There may be repercussions from that. Like I said, there may be consequences that, you know, you get kind of labeled or you start to get that, you know, you start to get that kind of aura of being someone who's own self-serving, who's looking out for themselves, who's, you know, a little bit, you know, spiteful or, you know, what have you, which is not going to benefit you in the long run. Yes, they're definitely tainting the culture within the organization with that type of mentality. And you said something, it made me laugh because it's like, oh, we'll call Greg for
Starting point is 00:52:32 this situation when we need somebody that's direct. Oh, somebody's getting promoted. Greg will say the best speech that will really elevate the organization during this meeting later and they'll be fired up until next week. However, what if it's like an intense emotional situation? Don't call Greg. Holy shit. He will bury us.
Starting point is 00:52:54 Call fucking Ryan right now. Don't leave about it. Don't let Greg know that there's something going on down there. Yeah. That's a great point. That's a great point. So you want to be well versed. And there's actually a term that I don't want to say I coined it, even though I have never heard anyone else use it.
Starting point is 00:53:11 But, you know, I was listening to a podcast once and there was a nutritionist on there. And people were asking him, what's the best diet? You know, is it, you know, the carnivore diet or the keto diet or is it the, you know, vegan diet or whatever, all these diets? Like, what's the best one? And he said, so I'll never forget. He said, I strive personally, I strive to be, he's like, metabolically flexible, which means whatever I put in my body, my body will harness the most energy out of it.
Starting point is 00:53:38 It'll make the most efficient, you know, choices, how to process it. And I can go on about my day. So if I find myself in a situation where all I have are potato chips, I'll still be okay to function optimally. Right. And when I heard that, I thought like, yeah, that's at the time, I didn't know it, but that's what I was preaching and what underpins everything I do is I help people to become communicatively flexible. So that whatever situation they find themselves in, they have the vocabulary, they have the delivery skills, they have the approach, the tools so that they can succeed in that situation. whether they're firing someone, promoting someone in a high pitch or high stakes pitch, in whatever situation they're in, they'll have the best tools for the job.
Starting point is 00:54:23 Excellent. I feel like we don't need to go on to the receiver on how they portray themselves in their position. I feel like we've covered that enough. But I would like to be a guinea pig in this situation. I'm about to put myself in. I want you to help me. You're my coach. You're mentoring me right now, here and now.
Starting point is 00:54:42 what can what do I do what do I need to do right now I'm here Ryan I want to be a better speaker I want to be a better individual I want people to know my message and know that I am as real as it gets you won't find anybody like me and I will say prove it otherwise if you can so if I were your coach in this exercise and you gave some of the goals you want to be you know received you want to be presented as as a great speaker and you want that to be the your kind of label going to reputation going forward. We'd go through a series of questions. So first I'd go through a series of diagnostic questions.
Starting point is 00:55:18 Like with who, in what industries, where? Like I need to know a little bit more about what to fix, to kind of specify to narrow down your goals. Sure. And once I have those, then what I do is I generally create a plan. I map out a plan with milestones saying, okay, we'll hit this one first and we'll hit this one. Then we'll hit, you know, usually there's about four or five.
Starting point is 00:55:39 And depending on the situation. and then, you know, after the fifth milestone, we'll get you where you want to be. Great. Do it on the fly. Do it on the fly. Let's do it right now. It takes a lot of time. It takes like hours.
Starting point is 00:55:50 Okay. Okay. If I were to answer five questions, you were to give me five questions. Could you give me a ballpark, you know, time frame of where I want to be, like short goal, a short goal for me. Could you think you can do that? If you give me a short goal and you give me some specific, some details, I can probably tell you how. how many hours or how long approximately of working with me it would take to get you there. Okay.
Starting point is 00:56:15 Is that work? Yes. And then also if I, God, man. Also, if I were to ask you, hey, what about self-driven work where I don't need you anymore? Because my goal is to take everything you know and run with it and use that as a tool in my toolbox. So we'll start off with, okay, my goal is to get myself. out there, not be afraid to embrace my vulnerabilities as my authentic self. Like what I want to illustrate in my character is everything that I've been through and what
Starting point is 00:56:51 I'm going towards and follow me if you feel the same way. Yeah. So I have a ton of thoughts going through my mind. Let it out. Throw it. If we were off the air, if we were, okay, so I could tell you hypothetically and please do it. Sure.
Starting point is 00:57:08 Publicly. But I would ask, what are you like, what are you? Like, what are your vulnerabilities? What do you feel your vulnerable? I would have to, I would target a little bit. Sure, I'll tell you my vulnerabilities. I don't give a fuck. It's okay.
Starting point is 00:57:18 We don't have to go through it all here. But once I know a little bit more about that. But that's how I roll. I do it on the fly. Like, hey, that's how we got to be. That's the way I see it. That's what I want to illustrate for our audience is there's an opportunity. One, I'm communicating with you and you're on the show that you're helping us.
Starting point is 00:57:36 Now, I'm taking that as an opportunity. Well, I would like to learn something. since I'm holding you hostage right now. And I'm not letting you get away until we do these five questions. Let's go through one. Let's go through. So, sure. If you feel comfortable, sure, we're vulnerable.
Starting point is 00:57:50 Sure. I was sexually abused as a child. I've been, I've been beaten up. I've been thrown down, shoved outside my house when I was ass naked. When I was nine years old, all revolving. I've been through 114,000. different relationships and ended up in a horrible place because I didn't understand the very thing that I wanted. I've had a DUI. I've had over 20 speeding tickets. I've been through hell.
Starting point is 00:58:24 And I want to illustrate that that is normal because I didn't die. And I'm here to share those experiences so that people don't feel alone, empty. Okay. So, yeah, then though, That was a lot. And that was really deep. That was a lot. So let me ask you. Let me rephrase. What's one situation now, like in the here and now, that you avoid or that you feel vulnerable
Starting point is 00:58:52 and that you don't want to? You're not, you know, you're a little bit hesitant. It's daunting for you. Is that sense? Yes. God. Public speaking events. If it's more than one, one individual, like a group of people, I get nervous because I feel like
Starting point is 00:59:09 just talking about it. It's making me uncomfortable. I'm feeling my mouth drying up as we speak. But I start to undervalue myself. I forget about everything. Like what we talked about earlier, like, yes, that is, that's the way to do it. But when you're under pressure, I start to doubt myself. Like, Greg, you didn't do it in the military.
Starting point is 00:59:31 You didn't do, you're not getting your bachelor's degree. You didn't get an associate's. You didn't stand up to the biggest authorities and came out the other side because you weren't afraid, then it's like, I'm not good because I see these people here handling themselves. And I'm thinking, what if they're better than me? But I know there's nobody like me. Yeah. So we, so based of what you said, there'd be a little bit of work. There'd be a few conversations, a few sessions about some some inner friction that you have. Like you said, the actions, your thought process and your actions are a little bit misaligned. Yes. Right. But, and
Starting point is 01:00:11 we would work to kind of slowly realign those but yeah at the end I can tell you this for certain at the end instead of like having a cotton mouth and sweating and dry palms or whatever and worried about going up on stage
Starting point is 01:00:26 you'd be like tomorrow I get to go in front of people like you'd be looking forward to it it would be it would be an event interesting can you give me a little bit more than that tell me a little bit come on yeah so we would deconstruct what you go through the process you go through. I would articulate it for you so that you'd feel, you'd see it's real.
Starting point is 01:00:46 So all the process that you go through subconsciously, when you're experienced, when you get hit with that punch of nerves or what have you, anxiety, when all the things happen and they're kind of outside your control, you know why they're happening, you know exactly what's happening and you know what to do to override them. And then once you start overriding them, we practice that, then you're thinking you don't have the brain fog anymore because you have no programs running in the background, right? those are already, you've already circumvented those. And then you're focused on delivering your message and you're excited to deliver your message
Starting point is 01:01:16 because you already know what the outcome is going to be. The outcome is going to be people clapping saying thank you for your time, saying, you know, what you've been through. I'd really like to continue this conversation. Do you have time to talk afterward? Right. You know that's going to be the outcome before. It's like watching a James Bond movie.
Starting point is 01:01:29 You know he's going to win. So you're going to be excited to just, you know, enjoy the ride. Does that make sense? Yes. No, it makes very, very good sense. actually. Are you an introvert out of curiosity? I tell people that jokingly. No, I'm probably the most extroverted person. I'm very gregarious. I love speaking with people. Yes, that's definitely one way to reinforce that mentality.
Starting point is 01:01:55 No, but I believe it. That's what I try to tell myself is that I am an extrovert when I need to be. But I prefer to be an introvert because that's where I can focus and reflect on everything. and understand and align myself and where I'm trying to go. Yeah, I mean, a lot of, yeah, there's many people are like that, right? The world's split and there's introverts and there's extroverts. And I always say people always ask me, they're like, what's better? Oh, I'm an extrovert. Is that good?
Starting point is 01:02:24 Or I'm introvert. That's not good, right? No, everyone's like being right-handed or left-handed. It's not like, you know, one's good and one's bad. It's, you know, some are more prone. They have more success in some areas naturally. some have more success in other areas naturally. It doesn't mean that you can't be good at both.
Starting point is 01:02:41 And the people who are the most successful in the world, they understand that and they become good at both. And then they don't teach us that and they keep it for themselves. They don't know how. That's why there's people like me. No, I'm joking. Can I say one thing before we cut off here if we're going out? No, we're going out here in just a minute, just a minute, but go ahead. Go ahead.
Starting point is 01:03:02 If you're trying to link your book, don't you dare. I'm opening up the floor. You son of a bitch. Ryan, would you like to ask our audience anything else? And is there something I have not asked you that you would like to cover? We're like to ask the audience anything else. No, I'd like to tell the audience, whoever's listening. Yeah, I hope you've enjoyed this.
Starting point is 01:03:25 I hope it was meaningful for you. I hope you've been able to extract some value. And if there's something I can do for you, please feel free to reach out. And I'll do my best. I promise. I'll do my best to help. I'll find some time. something I try to do.
Starting point is 01:03:39 But what I would like to say, yeah, my, I was just, my book got published on Friday officially. It's out on, on Amazon and everywhere. And then my publisher called me Thursday night before I went out on Friday and said, your book's already sold out. And I said, well, what does that mean? It means, like, we got to print like 5,000 more. So, I mean, if you're looking to level up your speaking skills, your communication skills,
Starting point is 01:04:03 there's a whole chapter on speaking anxiety and how to overcome it and questions to ask yourself, process to go through. Bring it to the right a little bit or this way. Hold it right. There you go. There you go. Now we can see it. Beautiful. There you go.
Starting point is 01:04:18 Sorry about that. But yeah, check it out. It's available on Amazon. It's, I think in U.S. it's like 18 bucks. It's not expensive. And I'm telling you,
Starting point is 01:04:25 it's like getting a mastered in speaking in like a weekend, over a weekend. Okay. Everything I've learned over the years, all the research, everything I, the experience I've jammed into this book. I don't say jammed. I've methodically woven into the, woven into this book.
Starting point is 01:04:41 So yeah, please pick it up, have a read, and realize your full potential. Beautiful. Ryan, I appreciate you coming on. It was a fun experience.
Starting point is 01:04:51 What do you think? Yeah, absolutely. You definitely put me in some new territory. But Greg, I'd be happy to come back if you ever, if you ever need anything.
Starting point is 01:05:00 Let me know. You got a resource in me, my friend. Beautiful. Excellent. All right. You get out of here. All right. Take care.
Starting point is 01:05:08 Bye. Ladies and gentlemen, that is it for today's episode. I would like to jump on Apple Podcasts real quick. Apple Podcasts, your on here, Transformation Station. I don't really align this microphone. It's just spinning around like a little wild dude. Let me scroll down here. No, I don't want to go onto the app.
Starting point is 01:05:49 Jump on the stupid app. The silence. It's wonderful. Brace the silence. Beautiful. All right. I would like to think Pedro Williams.
Starting point is 01:06:30 Love the podcast. This is for Apple Podcast reviews. The latest reviews that we received on Apple Podcasts. Pedro Williams, love the super interesting. an amazing podcast. Thank you so much. That means a lot to me right there.
Starting point is 01:06:47 Great podcast. This was the first podcast I ever listened to consistently. And Gregory, Gregory, has continued to create a show. I look forward to coming back to each episode. Patricia, thank you so much. That means a lot. And, ooh, Gregory crushes it. Alex.
Starting point is 01:07:10 Thank you. I first found this show when the episode titled, Which Pill Did Neo Take? Episode 88, solid conversation, great host, super good quality, a great podcast to listen to. Alex is the CEO of PodMatch, and we utilize his services. Fantastic for those that are trying to get on to a podcast or you are a podcast host. creator, whatever, check them out. They just upgraded their website where they're now hosting podcast onto their website. They have a great system that you can get linked up with people that you are trying to
Starting point is 01:07:58 connect with that really will resonate with you and your audience. Definitely check them out, pod match. And for those, I got to love water. for those that are still listening. Thank you for tuning in and hanging out with me on today's episode. Now, we switched over to Podbean. We are looking for people to help donate to the podcast.
Starting point is 01:08:31 This, we understand that podcasts are free. However, we need to monetize. We have to continue to make, the show go on and the only way we can do that is we need some money. I'm a father, a full-time student. I'm driven to deliver content. But if I don't see results that can come through and you can help us make our goals through Patreon or through a one-time donation to PayPal or, yeah, PayPal, YTS, the podcast.
Starting point is 01:09:09 Now, we're not using that one anymore. Cross that one out. We're not using that. It'll be, you can cash app us. Follow Favaza. Go there. Make a donation. We need it.
Starting point is 01:09:19 We got to survive. Can't do this much longer. We can't get no monetization, any finances that can help us continue to keep rolling. I can't even hold my microphone up. You see, content, we need new shit. Like this stuff sucks. And you want to know that you have a host that will deliver the best content, well, I turn my room into the fucking studio. I mean, I got three monitors. This is a badass
Starting point is 01:09:48 looking place. And I wish you can just see all of it. Whip? It's pretty sweet. One day, I'll definitely put up a video where you guys can see everything in real time. But I would like to transition to an idea. Like, I want to do like a like a call session kind of thing. Like for the, for those that are listening who really really find my anecdotal direction actually informative and interesting. And if you want to challenge the norms, if you want to gain the ability to question what's being presented in front of you and really grow yourself as a leader, but also as a mentor to others and to have that mindset of authority and have that presence where people can just feel the vibration when you walk into a room. I know that was one thing I've always won it when I was
Starting point is 01:10:44 younger because I struggled with it. I struggle with communicating. To this day, I still suck at it. But I'm going to do my very best to get there because I have people to rely on me. That's why we need your donations. If you haven't donated, why? That's the real question. Why not? You see that? If you want to get my perspective on your personal life, your understanding, your beliefs, what you want to do to improve yourself, send me an email. We can have a one-on-one session. Try it out. See what you think. If you don't like me, oh well, you're not my clientele. But if you do want to fix yourself, you do want to take control of a team. You do want to take control of your life. And you don't want any candy-ass individuals that are going to lead you into disappointment, then give me a call.
Starting point is 01:11:44 But for now, you're going to get my email. It's foul favaza at gmail.com. If you want real results, you want somebody that actually will give a shit and will make growth out of you one way or another, you can email me. Otherwise, hey, you tune in next week to get more of this funny looking face delivering some good content to you. And yeah, later. We've been listening to Your Transformation Station, your voice on the hard truths of leadership.
Starting point is 01:12:17 We hope you've enjoyed the show. We hope you've gotten some useful and practical information. Make sure to like, rate, and review the show. Remember, your transformation station is on all major platforms, including Facebook, Instagram, Pinterest, TikTok, and YouTube at YTS, the podcast. And visit the website at YTS. Thepodcast.com. Till next time. Tax season,
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