Catalyst with Shayle Kann - How AI is modernizing EPCs
Episode Date: April 30, 2026As the utility-scale solar market collides with an era defined by massive load growth, EPC (engineering, procurement, and construction) firms are rethinking their strategy to meet the moment. In this... episode, Shayle speaks to George Hershman, CEO of SOLV Energy, one of the largest solar and storage construction firms in the US. George offers a unique perspective into the state of the market as well as the logistics of building gigawatt-scale projects and insights into how automation is changing the EPC game. Shayle and George discuss: Why George believes rising demand can help solar move past boom-and-bust cycles How SOLV is taking on larger projects without needing to increase its workforce proportionally How automation helps SOLV build and install utility-scale solar faster The logistics bottleneck impacting EPCs’ ability to scale How AI-driven simulations can help optimize installations Catalyst: Can AI revolutionize EPC? Catalyst: 2026 trends: Gas turbines, Texas’ load queue, and China electrifies Catalyst: Scaling America’s domestic solar supply chain Latitude Media: Can the US bring solar installation to below $2 per watt? Latitude Media: This former solar installer is all-in on software-only sales Credits: Hosted by Shayle Kann. Produced and edited by Max Savage Levenson. Original music and engineering by Sean Marquand. Stephen Lacey is our executive editor. Catalyst is brought to you by FischTank PR, an award-winning climate and energy tech, renewables, and sustainability-focused PR firm dedicated to elevating the work of both early-stage and established companies. Learn more about their PR approach and how they can support your company’s messaging by visiting fischtankpr.com. Catalyst is brought to you by EnergyHub. EnergyHub helps utilities build next-generation virtual power plants that unlock reliable flexibility at every level of the grid. See how EnergyHub helps unlock the power of flexibility at scale, and deliver more value through cross-DER dispatch with their leading Edge DERMS platform, by visiting energyhub.com. Tune into Critical Capital, a brand new podcast from Crux and Latitude Studios. Hosted by Crux CEO Alfred Johnson, Critical Capital explores the interlocking forces powering clean and critical infrastructure. Join us every other Tuesday for in-depth conversations at the intersection of energy, government, finance, and global markets. Listen here, or wherever you get podcasts.
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Latitude Media covering the new frontiers of the energy transition.
I'm Shale Khan. I lead the early stage venture strategy at energy impact partners.
Welcome to Catalyst. Well, I've spent enough time on this podcast talking about
EPCs or engineering procurement and construction firms for those not in the know.
Anyway, it's time to talk to an EPC. Solve energy is one of the biggest, particularly in the
construction of solar and storage projects, depending on your metric. Solve is usually either the biggest,
the second biggest in the U.S. Anyway, they're big, and they built a lot of big projects.
They also went public earlier this year in a very successful IPO and somehow managed to snag
the ticker MWH or megawatt hour, which I very much appreciate.
Anyway, George Hirschman, Solves CEO, has a really fantastic window into a bunch of things I'm
interested in, ranging from the state of the market to the labor shortage, to the extent that it
exists, to the impact of AI and robotics on construction.
So here's George.
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George, welcome.
Well, thanks for having us during me, Shale.
Appreciate it.
I had a chat with you about the state of EPC in power and solar and storage in particular,
and I'll maybe ask you to start by giving me your state of the market.
Like, where are we at today?
Well, actually, you know, we're really excited about the market, right? We're seeing huge opportunities across, you know, all of our services, whether that's our EPC business, our O&M business, our HV business. I mean, the, you know, our demand is real. And we're seeing growth in every market across the country. So having been in this market for, you know, 18 plus years and seeing that, you know, demand.
is growing so fast and the need for our product and, you know, solar and storage has never been
higher. So I'm pretty excited about it. All right. So boom times for solar and storage and all the
associated services that you guys provide along with that. You mentioned you've been in the market
for 18 years. I'm actually interested to hear, is this a cyclical business? You think of construction
in the context of housing and things like that as being very cyclical. And you go through periods
the boom and bust, and then the construction business kind of follows a long suit with that.
How have you seen over the 18 years, like, how is this market evolved? Is it similar boom and bust periods,
or is it more, I don't know, odd than that? Yeah, I think it's a little bit different. I mean,
I spent my first, you know, two-thirds of my career in commercial construction, so I saw that
cycle kind of every seven years. We don't really see that.
the same, right? And, you know, renewables has grown consistently since we started the business
in 2008. And, you know, we started in small commercial, and then that moved into utility. And I laugh now
when I think about a utility project was like 10 or 15 megawatts. Yeah. And, but we've just, you know,
seeing a very consistent growth period. While we've seen, I think, you know, small dips in the market in
17 and 18, there was a little bit of a development hangover from the original, what, you know,
the ITC cliff we thought was there coming in 16. But since then, it's been kind of a slow march.
If you look over, you know, a 24-month period, and I like to measure much more than, you know,
kind of year-to-year, but if you look over any kind of 24-month period, there's been a gradual growth.
And, you know, but now, you know, we're seeing, you know, significant growth because of demand.
And I think that's important, right?
Is when you think about how we all built our business, we built it in a energy market that was fairly flat.
A lot of that was, you know, replacement of aging assets, but not real load growth.
And now we're seeing significant load growth that the only way to meet it,
is with solar and storage, right?
When you think about what is the fastest to deploy
and lowest cost of energy,
it really puts you back at solar and storage.
And so I think that's what we're really seeing consistently.
And so there's not the same, you know,
kind of bust, you know, kind of boom and bust periods.
I think what we've tried to do with our business a bit
is look at how do we smooth out some of the transactional nature of EPC business?
And that's why our kind of life cycle approach, thinking about the EPC business and the O&M
business coupled together and providing those services for projects over an entire 35-year-plus
life cycle. And so while we might see some softening in EPC,
at different moments in time,
we've got this reoccurring revenue base
that we manage over 20 gigawatts of projects across the country.
So we have this large kind of recurring revenue base
that smooths out our business
may be different than other E&C companies
and EBCs in the country.
I have always wondered how you manage that.
I imagine in an ideal world,
So you have a bunch of, let's just focus on the EPC side for a second.
I appreciate that you have the O&M business, which is recurring and more consistent.
But if you just look at the EPC side, you know, you've got a bunch of full-time employees.
And then you also work with, I'm sure, a million contractors and subcontractors on any given project.
But you've got some fixed cost base.
And that fixed cost base, you know, I think you could map it to a maximum number of megawatts that you could be constructing at any given time, I assume.
It could flex up and down because you could add more or less contractors.
But, you know, these projects have gotten so big now.
You know, you guys are probably, I don't know what you're building right now,
but I'm guessing you're probably building multiple projects that are multiple hundreds of megawatts,
maybe some projects that are approaching a gigawatt or more.
And so there are these big, lumpy projects that last a certain amount of time,
some number of months from the beginning of construction to COD.
are you basically in a constant game of trying to put the puzzle pieces together such that you have a flat number of megawatts in construction over time?
Is it like a Tetris game like that or does it look something different from that?
Well, it's actually changes over time.
As we're starting to see these projects get larger, we're actually getting operational leverage.
Because you think about it, if we were building 20 projects, a year,
year, say. And all those 20 projects were 20 megawatt projects, I'd still need a team to manage each one of
those projects. Now those projects are, you know, averaging over 300 megawatts and up to a gigawatt
in scale. So for a, I don't need, you know, 10 teams to manage a gigawatt project versus 100 megawatt
project, right? So I actually get leverage in the system. And so, you know, a project team,
and maybe with some additional management resources, can do a project, you know, that's three or
400 megawatts versus that same project team that would do something, you know, traditionally a few
years ago at a much smaller scale. So the megawatts are growing, but the people that are
managing them are not growing. So there's a lot of leverage in the business as you start to look at
these projects at scale. So, you know, if we had 20 teams building 20 gigawatts, I mean 20 gigawatt
projects, we could talk about a 20 gigawatt run rate, right? I mean, yes, I would have to,
I would have to add more skilled labor resources, more, you know, field labor.
resources, but those are largely trainable skills and people that I can recruit.
So I think that's why we're seeing the business just continue to grow over time and be able
to take on the billions of dollars in revenue that we're starting to see from, you know,
yes, we're growing.
I mean, we have 2,600 employees.
So we started this business with, you know, with one or two.
And so now, yes, the business has to grow with scale, but it doesn't have to grow 100%
even though that, you know, we're doing that much more revenue.
And so I think that's the difference that we're starting to see.
You mentioned something there that I think cuts a little bit against conventional wisdom right now,
which is you said, look, you know, if we had to expand and do 20 gigawatt runway, we would, we need more
skilled laborers, but that's something we can train.
You know, I think we hear a lot about a labor shortage, and not specific just to solar
and storage construction, for example, but now with this rising data center construction
boom, you know, we hear it there as well, and a lot of those people have the same skill
sets that need to be trained, electricians, and so on.
How much of a constraint do you see the labor pool as, if you did need to go to 20 gigawatt
run rate, like how hard would it be to recruit enough skilled laborers?
Well, I think you have to think about our business a little bit different than a, you know, building a data center and the electricians and the skill set necessary for a data center.
If you think about a solar project, you know, probably 85 to 90 percent of that is really, you know, labor and mechanical labor, right?
you are, we're putting posts in the ground, we're bolting together,
racking systems, and we're installing modules.
And then, you know, 10 to 15% of that is really skilled electricians
that are doing terminations and splicing and, you know,
the kind of highly technical skill that you need to do those type of activities.
where in a data center that's happening, you know, every square inch of a project, you're doing,
you're doing those kind of terminations and electrical work. So while we have highly skilled
resources in our HV, you know, high voltage groups and doing substation work and where the, you know,
that actual, you know, highly skilled resources needed, a lot of what we're doing is bringing in
local resources and training them to do the mechanical install portion. Now, you know, that's not to say
that we're not looking at optimization. So we're looking at every robotic, you know, system that's
out there. We're doing testing on, you know, every one of our sites has some form of automation or
robotics that we're trying to implement because we're looking at how do we optimize crews?
Because labor is expensive.
And so even if we could get it, we want to reduce it or optimize it so that we can deliver
at the lowest cost and continue to look at ways to minimize the cost and drive up the
efficiencies of our projects. Because I think the questions we get asked more is not about how can you
build a project of this scale, but how do you build a project of this scale faster?
I was going to say, it seems like the speed actually, when it comes to automation, you get the
benefit of a lower labor pool. If you're constrained, you get the benefit of it maybe being
cheaper. But right now, it feels like the killer app for automation is speed.
And I'm curious how you think about that in terms of what is the length of time that it normally takes you with a fully manual labor world to build a 300 megawatt project or whatever size you want.
And then how much might you be able to speed that up as you look at these automation solutions?
Well, you know, not every project is the same.
So it's really hard to, you know, come up with a, you know, 300 megawatts takes you 12 months full stop.
right? In certain areas, you could do it in 12 months, certain areas you're going to do it in 16 months,
right? Because it's harder to build in the Northeast than it's harder than in West Texas. So,
you know, we're trying to find out how do we just cut, you know, 15% or 10% out of a total build,
right? So we're looking at more of how do we build in that type of efficiency? And look, if, you know,
I always tell people, if I could, if I could, if I could,
transplant a built site, like pull it off the shelf and put it on the ground, I'd be sold out, right?
So our customers just want to say, how much faster can you build them? And so that's what we're
looking at. I think in certain regions, we're going to gain 20% efficiency. In some areas,
just because of weather and conditions and the buildable time that you have in certain regions,
it's just going to take longer to build, right?
And so I think it's for our teams, and we have a team fully dedicated on how do we build it,
you know, more lean, more with more innovation and technology within the process.
Because I think we look at our business much more akin to manufacturing than we look at it as construction, right?
you think about, we're trying to do the same activity a million times, and how do we do that
just slightly more efficient? And that's going to be through some part of human resources and
some part of automation and robotics. And those two are going to have to work together to optimize
and continue to drive out time to market.
We're living through a profound economic shift,
and energy sits at the center of all of it.
Trillions of dollars are flowing into power plants,
transmission lines, battery factories, data centers,
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It's shaped by markets, by policy, by capital,
and by the institutions that connect them.
I'm Alfred Johnson, CEO of Crux, the capital platform for the clean economy.
Join me for my brand new show, Critical Capital, as I talk with people deploying capital,
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I'm curious what you would say the rate limiter on your growth is right now.
Like, if I told you you need to, I mean, we talked about getting to 20 gigawatts, but let's just say, you know, as a theoretical exercise, I said, Solve needs to be at a 50 gigawatt a year run rate as fast as possible.
What would be the hardest thing to scale up?
I think logistics, right?
I think that when you think about these projects and the scale of them, it really becomes a logistics officer type of business, right?
When you think about, you know, they always said, you know, logistics officers won wars, right?
And because just moving the amount of equipment that we have to move and the amount of, you know, trucks.
So you, when you think about these projects that are, you know, how do you build, and a question get asked of me,
how do you build two gigawatts in a year on a single site when you think about these massive data centers?
And I said, tell me how I'm going to move that many trucks, how I'm going to, you know, assuming I can get all the people, right?
Because we'll attract people, we'll attract, we'll get, you know, how am I going to continue to supply that many people putting that amount of work in place, right?
The amount of trucks that we have to move becomes the gating activity, not the amount of people, right?
Because, you know, how are you going to park people?
How are you going to bust them in?
How are you going to...
I mean, it's all becomes a logistics game more than, you know, a construction activity.
Once I get them to this location, I can put posts in the ground, I can bolt stuff together.
It's just a matter of doing all those things at the scale that we're talking about.
And look, the great thing about our business is we have been missioned,
focus on this since the beginning, right? We have specialized in solar for two decades, and storage
came in the last five years, and we've been focusing on how to do this more, you know, more efficiently
with everything that we do. And I think that is unique in when you think about there's a lot of
businesses out there that are, you know, diversified. And they're thinking about how do I,
how do I build a, you know, interstate transmission line, and how do I build a pipeline, and how do I
build all these other things? And our business has always been about how do we build a utility
scale solar project and how do we build it the most efficient possible. And I think that's why
we're seeing a lot of these, you know, these small gains that are necessary to meet the kind of
business that we're in today. And I think that, you know, when we start to see these projects
grow, I think that we're going to, you know, we're going to have a lot of opportunity
to see these pieces of technology start to reach.
realize, right? I mean, I think we're not, you know, I mean, on a one for one basis, you know, I can still use
human capital and labor to produce faster than robotics that are out there in the market.
But could I use robotics on a third shift? Or could I use, you know, could I do these things
that really optimize speed? I think that's really what we're going to see. You mentioned the
logistics orchestration, what I've seen that has always struck me at these big sites is the degree
to which there's this orchestration of equipment delivery as well and the timing of all the
equipment delivery. And you see these situations where a project is chugging along, but it gets gumbed up
because this laydown yard doesn't have the torque tubes delivered at the right time or whatever it
might be. How much, we've seen these kind of crazy swings in supply chains over the past few years,
broadly as a result of tariffs and all sorts of things.
How much has that affected your ability to appropriately resource and predict timing of individual
construction sites? Is it really, is it a well-oiled machine, or is every site kind of like
a tiny bit of chaos that has to get abstracted away at the site level?
Well, I think, you know, the biggest impacts we've had to our business over the years has been
supply chain disruption, right?
I mean, we all lived through 22 and 23 when we saw massive disruption in the panel market.
And, you know, solar panels were stuck offshore.
They were stuck at the border.
We had projects that were, you know, built with racking systems and no panels.
And that disruption is massive to our business, right?
Because, you know, no manufacturer can build their product without,
supply chain. And so you're right. Making sure that we are, our crews are adequately resourced
because without the product there, it's, one, is detrimental to the schedule, but it's a huge amount of
cost because we have resource, you know, we have people that are not as efficient as they,
because they're waiting for product,
or we're, you know, demobilizing and remobilizing,
and it's expensive because you lose people,
you have to retrain them, do things.
So that's why I said logistics is one of the biggest, you know,
challenges and one of the biggest opportunities.
If we can keep the machine fed,
we can, you know, we can build at high rates, right?
and speed.
But if we don't have a piece of material
or a torque tube or something that we need at a certain time,
then the whole system gets slowed down.
And that means we're catching up
through the rest of the project
because we have to keep these cycles and process moving.
And so, you know, we have expended a lot of resources and a lot of time in developing great relationships with our vendor partners and recognizing what we need for, you know, to keep the supply chain moving.
We're able to invest early on long lead time activities and items so that we make sure that product is delivered, you know, ahead of schedule.
because there is no just-in-time delivery on these projects.
If you do just-in-time delivery, that was the whole mantra of my commercial life when I was building commercial construction
is that you were on small constrained sites and you would deliver just in time because you couldn't move material around
and you needed it there when you needed the day before you needed to install it.
If we do that on these projects, we're late because the momentum is going so fast that we need to deliver early and, you know, make sure that where we're delivering it is in, you know, in the general work location so that we're not double handling and having a lot of expense.
but I would rather deliver on-site and double-handle versus the concern about not having material when I needed it.
So that's really what we're doing a lot of these days is spending a lot of time on thinking about what can we buy, what type of early, what type of strategic procurement can we do so that we have,
you know, if we use 80% of the same cable on every project, then just buy, you know,
just buy out months, if not a year ahead. And so we make sure that at least the non-specialty
items are there long before we need them. And then we're only buying the 20% of cable
that is very unique to a specific job. And so, I mean, those are things that.
that we're thinking about all the time as we scale the business.
And we have a lot more resources today in procurement,
in pre-construction, and things that get us set up for success
versus a prototype construction project
where a project team is dedicated to all of the,
all the pre-construction and all the procurement.
We have centralized pre-construction,
We have centralized procurement.
We are looking at our whole fleet of projects that we're building and moving equipment
and resources around as if it was all one cohesive project.
This is, I guess, a good segue to another thing I was curious about, which is we've talked
about robotics, and that's one instantiation of AI, of the new AI wave.
But I'm curious what other areas, if any, in your business,
you see either real movement as a result of AI or potential.
So I could imagine system design, I could imagine logistics and supply chain.
Like, what are the places where you see AI penetrating your business apart from robotics?
Yeah, no, I think that's the interesting part of our business.
And I talked to a lot of people, and I seem to always get the question, how is AI affecting your business?
And we're actually on both sides of it, right?
AI is driving our business.
The reason why that and AI and then we are using the same technology that's driving our business to try to optimize our business.
So we're looking at everything from what is the best plant optimization?
Like how do you lay out the logistics plan for a project?
So if you can imagine doing simulation models on just,
just plant layout.
Where do you park people
to get them to the work site
the most efficient?
Because I've challenged our teams
to think about
how do we make
every person on the site
15% more productive,
right?
Or find 15 minutes
of more productivity
out of every person
because if you think about
projects that are measured
in square miles,
where you part
you park them, where you park employees, and how you bust them, you know, because everybody checks in,
so you're on the clock, you get into some sort of transportation, you go out to your work site,
you know, and then, and then, you know, 20 minutes before the end of your shift, you get back on
that bus and come back. Like, how do we figure out how to shorten those periods of time where
people are working in their eight-hour day, but they're not actually productive because of just
internal logistics, moving people around, where is their break area, how close are the restrooms
to their work area? I mean, all those things we're looking at and using AI to run those type of
simulations so that we don't have to build it and then determine that we would have done it differently.
We can run, we can put plans in, we can put in mobilization plans and do a lot of simulation
around how best to move equipment.
What happens if you, you know, what if you park them in the north corner versus the
south corner, how close is their work area?
What if you do two laydown areas and not one laydown area?
How many moves will that eliminate in or minimize during the course of a project?
And all of those can be done through simulations now where we used to have to kind of measure them in real time.
And so I think that's where a lot of our technology team is focusing.
because we collect so much data on a given day of production.
How do we optimize it?
Do you find that for things like that,
you have to custom build your own tool to do that kind of a simulation?
Obviously, you have proprietary data that you want to leverage,
but is it, you know, can you use Claude Code or whatever to go build something like that?
Or are you guys building your own, like, bespoke vertical applications?
No, I mean, I think they're a little bit of both, right?
you have a
we have a purpose-built internal platform that collects all of our performance data.
So we built a program, we started about 12 years ago now,
and built a program called Sunscreen that collects all of our project data,
so it gets collected in real time.
We can take that data and we can run it through,
yeah, you know, more conventional
cloud platforms and other things that, you know, our team is using to, to be able to extract the data
and really tell us what we're seeing, you know, just run these simulations. But it's a,
it's a bit of a mix, right? We have to use, we use some commercially available tools and,
and some of the stuff that we, we do internally. And this is where having a, you know, an internal,
software dev team has been really helpful. We have, because of sunscreen and because of our vitals
platform, which is an internal platform that we built to manage plants, we collect so much data and we can
run it through those platforms, and then we can run, you know, AI kind of overlays on top of them.
I think that has allowed us to be a real, you know, kind of a technology leader in this space.
All right, George, I'm going to let you go.
Thank you so much for your time.
Super interesting.
I appreciate it.
We'll talk to you soon.
Thank you.
George Hirschman is the CEO of Solve Energy.
This show is a production of Latitude Media.
You can head over to Latitude Media.com for links to today's topics.
This episode is produced by Max Savage Levinson, mixing and theme song by Sean Marquand.
Stephen Lacey is our executive editor.
I'm Shale Khan, and this is Catalyst.
