Coffeez with Joe Shalaby - $30K in High School to Multi-Million Dollar Card Empire ft. Eric Michael

Episode Date: August 8, 2025

In this wild episode of Coffeez for Closers, we sit down with Eric Michael—the founder of Major League Profits, and the face of a booming collectibles empire built off flipping sports cards and Pok�...�mon.Eric shares how he went from a $30K high school side hustle to a full-blown business teaching thousands how to make consistent income flipping cards. We talk shop on AI-powered grading, turning eBay into cashflow, building with best friends, living with your CMO, and scaling a coaching company that runs like the military—all before 30.This episode is a deep dive into the future of collectibles, creator-led education, and why in-person culture beats Zoom every time. If you’re a parent, collector, or entrepreneur—this one’s for you.Advertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

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Starting point is 00:00:00 And I hated sitting in a cubicle. I wanted to. I would have rather, I would have rather sat and lived under a bridge than working corporate America. But now you are corporate America. Now we are corporate. It's different because on the top. So I get to tell people what to do and I get to show up when I want. Thank you for having me.
Starting point is 00:00:17 How's it going? Hey, thanks for coming on the show. He just got back from Nationals in Chicago, National Card Convention. So that's a big deal. Eric, I'd like to start the show off with everybody. the same way. What's your morning routine? Oh, yeah. All right. My morning routine is my alarm goes off at 6.45. I roll right out of bed. I brush my teeth. We built a decently sized gym on our balcony on our apartment. I lift weights for an hour.
Starting point is 00:00:46 Shower. Skateboard to my office. I love that. Skateboard to the office. It's very simple. I have a dog, electric skateboard, take it right to the office. But there's nothing special. It's just brushed teeth and go right and lift weights. Yeah, yeah. I know you're a big fan of Hermosie and he's not a much of a morning routine guy either. A lot of what I say, you'll feel like, am I talking to Hermosie? Because I've probably watched every video of his ever since he started. So, yeah, I'm not a big morning routine person. I just lift. That's my morning routine.
Starting point is 00:01:17 For me personally, like, I've been into sports cards as a kid. And then I just really, that sensation of collecting again came back recently for me a couple of years ago. And there's just been a surge in sports cards we've seen over the last couple of years, especially with the TikTok shop, the eBay going live and obviously whatnot. When did you get into sports cards? I got in in August of 2015. So there's two high schools in my town.
Starting point is 00:01:46 I'm from Wayne, New Jersey, which is like northern New Jersey. There's Wayne Hills and there's Wayne Valley. Well, in New Jersey, everybody kind of gets their car, like senior year of high school. there was a kid from the other high school that bought his own car with 30 grand was a sports Toyota Corolla and I heard about it and I asked him I was like how the hell do you have $30,000
Starting point is 00:02:06 what's the deal here? And he actually said to me I buy and sell sports cards and back then in 2015 you know sports cards not like what it was today. It's still kind of big but not nearly as big it is today so it took me by surprise I went to his house he's like yeah I buy these cards I get them graded I flipped them online
Starting point is 00:02:22 and I was hooked instantly and he's actually his name is Dylan he was actually my mentor in the beginning that showed me the ropes and how sports cards works but that's how i got in nice yeah so i just learned about the grading process a couple years ago myself like i feel like grading has really just changed the whole dynamic oh it's everything yeah it's everything yeah so and it's like and it's like there's grades of the graders like psa is the number one the elite grader yep and then you got you know sgc and beck and all these other guys are like uh cards go for less value based on those graders.
Starting point is 00:02:58 How did you start to understand all the dynamics and have the confidence to teach people about how to really make significant revenue? So this is where I'm going to start to sound like Hermosey. I mean, so I did it from 2015 to 2020, full time. So I paid for school. And when it was actually my business partner's idea, his name is John, it was his idea to start Major League Profits, the program where we, the company where we teach people to do it. And there was no confidence.
Starting point is 00:03:25 It's just, I've done this for five years. I know exactly how to do it. Like, there's no, I had confidence. I have didn't. Like, this is what I do. It's as simple as, like, walking. Like, I do it. This is what I do.
Starting point is 00:03:36 So there was no, like, confidence. It was just, I know exactly what needs to be done. That's it. So. Yeah, I mean, like, you got it down to a science, because I'm part of the program. You know which rookies to buy. You got it all like, hey, buy it. You got it down to the player.
Starting point is 00:03:52 How much the player is worth. Where do you drive? those analytics like how do you get those analytics like you're like buy bo nix buy this guy buy that guy and i'm over here thinking i'm gonna buy kobe i'm a bra yeah so well what i would say with so with sports cards so you know you could go out there and buy like a mickey man or a cobi card rookie and just sit on it it'll probably go up in value right but that's not what i teach i teach people out like make a consistent income every month and the way to do that it's usually a bit easier to do that with modern cards players it's like you know jaden daniels bo necks these guys who are a little
Starting point is 00:04:25 bit newer. So there's a few different ways we do it. So one of the main ways we do it, we actually have a sheet in one of our programs. So it's a custom software we developed using AI that pulls data from eBay, puts it on this sheet and just shows us the best card purchases right now of cards to buy and grade. So we use software, some of it comes from intuition. So like inside the program, right, there's videos that kind of lay the foundation of me taking everybody step by step. So like just from those videos, you can kind of gain a grasp of like who you should be buying right now.
Starting point is 00:05:00 But also we actually have an AI software that just pulls data from eBay every single day and just tells you what are the best cards to buy. Wow. You know, for me, I got it today. I was chasing a Hulk Hogan. You know, I got the Hulk Hogan. It was a reprint rookie card with a Piet. Yeah. I actually got it Beckett auto certified.
Starting point is 00:05:19 Like I bought it today. I really just wanted to get one off of. Yeah. because he passed away and I'm a big fan. But those are the cards that come to mind that I feel like I chase. I'm not a professional sports cards buyer. You know, like people are, and I just saw that you pivoted to now add Pokemon. Yep.
Starting point is 00:05:39 Which I'm 44, I'm 43. I'm going to be 44. And I have four kids. And I feel like for me, like, Pokemon is a way for me to relate to all my kids. My older kids are into sports, but my younger kids are into Pokemon. And the amount of demand I've seen in Pokemon is like 10x. It's crazy. What I've seen in sports cards.
Starting point is 00:06:01 It's crazy. And the amount that those cards go for is like millions. You know, you'll see a little like poncho Pikachu card. Yeah. Like $20,000. You're like, how is this happening? Yeah. And a little kid buying it.
Starting point is 00:06:15 Yeah, Pokemon. So I am no expert in Pokemon. The only thing I know about Pokemon is how to flip those cards and make money. I can't tell you the history of it that mom. I can't tell you when certain cards came out. I just know how to buy these cards, get them graded, flip them and make money. But yeah, Pokemon is insane. It is.
Starting point is 00:06:32 So I actually started telling people, even students in my program, that 20% of your money should at least be going to Pokemon. Those cards are super liquid. There's a lot of money to be made with that stuff. And yeah, it's just... How do you just know how to flip them and make money? How is that? So I have a whole process for Pokemon cards. It's actually, we use software as well.
Starting point is 00:06:53 that tells us what are the most popular Pokemon cards selling right now. So in the past 30 days, what Pokemon cards have the highest volume of sales, which ones have the highest margin with grading them, and which ones are the easiest to grade? So those are kind of the metrics we go off of for buying Pokemon cards. And a lot of people don't like the grade Pokemon cards. Why? People don't like the grade cards in general, because grading cards is kind of a skill. and a lot of people have a bad experience with it
Starting point is 00:07:23 because they just don't know what they're doing, right? It's like you have to know how to look at a card, the corners, the edge, the centering, the surface. So most people send cards degrading once, they try it, it fails, they get a bunch of PSA 8s and PSA 9s, and they stop. So, yep, most people don't grade cards,
Starting point is 00:07:39 via Pokemon's a huge needle mover. Why the market's exploding? I don't know, there was like a Pikachu movie that came out a year ago. I can tell you that, but just like sport the cards, just gaining a lot of popularity. It's been popular for a lot of,
Starting point is 00:07:50 long time, but the amount of demand I'm seeing is like unreal. Yeah. Unreal. So what, like, so you got into cards because of your friend from high school. Friend from high school. And then at what point did you realize, like, you need to convert your whole business to this? To teaching? To teaching.
Starting point is 00:08:12 Oh, okay. And to going all in on sports cards. Like, that's a big venture. Like, nobody's doing what you're doing. Yeah. Well, a few people have tried, but it's very difficult what we do. It might look easy on the surface, but all the marketing and sales that go on behind the scenes. Everybody in sports cards knows who you are.
Starting point is 00:08:27 Yeah, well, we run a lot of ads. So people see my face. And I see people all the time at Card shows just staring at me. Like, I think I've seen that guy. But so basically what happened is so I went to Rutgers University, which is a school in New Jersey. And I was going to my last year of college and I decided to get an internship. So I was studying finance and statistics. Let me see what my school degree could do for me.
Starting point is 00:08:52 So I got an internship going to my last year. It was some corporate finance internship. And I lasted five days. I hated it with a passion. I quit. And I was making maybe like five grand a month from sports cards. And I told myself, wow, I have to make more money by that time I graduate in a year because I could not get a corporate job.
Starting point is 00:09:10 I hate this shit. So I started researching online how to make more money. I tried the whole Amazon thing, failed. and then I got into drop shipping and lost all my money. I saved up $50,000 from buying and selling sports cards. I lost it all. I had a supplier in China that screwed me over. But I kept just chugging along.
Starting point is 00:09:31 And my business partner and I, he was my old ex-housemate in college, we decided to move to Miami to just lock ourselves in a room and try and figure it out. And he said to me, it was actually his idea. He commented on Gary V. tweet when the pandemic started saying like, hey, do you want to learn how to make money with sports cards? And he got like 20 replies saying, where can I learn how to make money? And he showed me, we launched some ads, the business went viral right away, then we lost all the money.
Starting point is 00:09:57 And it took us about three and a half years to start to turn a profit after that first month. But it actually was triggered from working in corporate America for five days, and I hated sitting in a cubicle. I wanted to. I would have rather sat and lived under a bridge than worked in corporate America. But now you are corporate America Now we are corporate It's different because I'm the top
Starting point is 00:10:20 So I get to tell people what to do And I get to show up when I want But yeah, yeah It's funny how it's full circle Right now we have an office And we've very structured schedule And sales team But it's different because the actions I put in
Starting point is 00:10:31 Like more effort Equals more money and more results Right corporate America That's not really that works That's corporate America More effort more money more results Yeah But someone's kind of controlling your income
Starting point is 00:10:42 It's just different Also it's my baby Right It's just different But yeah, it's funny how things come full circle. You created corporate America. Yeah, yeah, I am. I'm a product of it, unfortunately.
Starting point is 00:10:51 I'm a product of creating it. You're like, created what you didn't want, but you're like, I'm doing it different. I'm making it fun because sports cars are fun. Yeah, that's true. All of our employees have a great time. They're all, you know, we have a great culture, and we play sports together and do all sorts of fun stuff. Did you realize that what you're doing actually has a massive impact on children? Like, because I told you about this, like, you're here because me and my son,
Starting point is 00:11:15 bonded over sports cards and we joined the program because you know that's a way a lot of parents are connecting yeah to their kids right now and you saw it at nationals you're like how are these little kids walking around yeah it's crazy it's crazy i would never give my kid a hundred grand but i i i realized that actually pretty early on in major league profits because our sales team would take a lot of calls and a lot of people on our market are like 40 50 60 year old guys in corporate america and like man like 25 percent of the people would mention about how they're doing it with their kid. They're doing with their young son. They want to show their son entrepreneurship. So I actually realized it pretty quickly early on. It's not something I realized what happened
Starting point is 00:11:54 because my dad and I didn't bond over sports cards. The way I got introduced was through a friend. But now, yeah, now it's very, now I realize it. It's very common. How are you curating content for that? I mean, like, you're like child friendly, but like there's kids. A lot of kids are contacting you. Well, I try not to curse number one in my content. But so, our, program it's not cheap but it's just kind of it's like a byproduct right so we're in business to make money obviously and that's why our market if you ever see our ads we target people in corporate america like white collar professionals busy professionals and it's just a byproduct of like a lot of them have kids that are young and they want to bond with their kids right you know i'm sure i don't have any
Starting point is 00:12:35 kids but i'm sure when you're a dad and your kid turns 12 13 14 15 the bonding becomes less and sports cards the way to connect it and show your kid entrepreneurship as well because I think a lot of people realizing, wait a second, college is $100,000 and it may not be worth it. So let me show my kid something about the real world. So I think it's just a byproduct of our people we did. For me, I'm like, this is a way for me to hang out my kid and show them real business. And the analytics behind sports cars are the exact same.
Starting point is 00:13:06 The charts are the same as a stock chart or as a crypto chart. Very similar, yep. They're the same. Market movers. Yeah. Which is like you told me to become. I remember there, it's like $10 a month. Those graphs are the same as any stock charts.
Starting point is 00:13:21 Great product. Great product. Yeah, it's very similar. It's very accepted adds to an element of sports, which makes it fun. Well, yeah, so a child could read that because he understands that the players out sick and the players hurt. Yep. And the players got arrested. And then the players got four touchdowns that game.
Starting point is 00:13:40 Those numbers make sense. but like when you look at a stock chart it looks like baloney you're like what's going on i don't understand any of this you know so it allows the kids to interpret and uh you know statistics easily because it's relatable to them yeah yeah you're 100 yeah you're 100% right it's uh yeah it's uh i wish i could say like my goal was the bond fathers and their kids but it really wasn't my goal was to one not work for corporate but then two i realized the way to do that is to teach people what I know and three then I realized wait a second the people that have the money to pay me are people that have corporate jobs and the ones that have the most interest and then they have kids
Starting point is 00:14:20 and they have kids and then the byproduct of it all was they have kids and now the program and the coaches we're all very well aware that like a quarter of the people in the program work with their kids as well so we include the kids in the discord chats with the coaches in the Facebook group we let we let the kids in for free so now we're very aware of it and we try to curate it because like one it's the right thing to do two it's the reason people join and hey three maybe these kids 20 years down the line will join the program uh with their kids or something yeah that that is that's going to happen so yeah that is i wonder if you could like you would probably drive more business if you just like the message was like father's son especially
Starting point is 00:14:57 or if you ran special special special specials on father's day or whatever yeah we uh yeah we good thing you got your cmo here yeah that's what i was about to say we we run a lot of ads was like saying something along the lines of like hey like you have a mortgage and you have a mortgage and you kids and you're busy well here's a nice fun side income for you so we try to craft the messaging towards those people that are like 40 50 years old with kids and like been going to college and work at a desk job those are our best customers because like one they have the money two they have the time because they're sitting in front of a computer all day for work so in their downtime they can go online on eBay and buy cards so we really try to target people who work from computers in
Starting point is 00:15:38 corporate America they're our best clients usually Are there any competitors in your space? Like, I haven't ever heard of any. No, it would be, we've had like one or two people, like, try to copy what we do. But it is so, like, I take this from my own experience. Like, my whole 20s, all I did, all we did was lock ourselves in the room and just cared about growing this business. That's it. And it took, I started digital marketing in September of 2019, and I didn't turn a profit until January of 24.
Starting point is 00:16:10 All day, every day. That's all I did. You know what? I don't even think you could get a competitor right now because what you've done different than what anyone's done is you've built a massive brand. Yeah, and we have like 500 reviews on Trust Pilot that are five stars. It'd be very difficult to compete. But like the marketing and the sales that goes behind the ads and behind what we do is very
Starting point is 00:16:30 complex to make this business work because like it's a very unique thing. Like a lot of these people that buy from us, they haven't invested in masterminds or coaching before. They've never purchased something online before. So it's very unique the way we go about selling and marketing this thing. That would be very almost impossible to replicate. So people have tried, but they just fail right away and stop. And I don't blame them.
Starting point is 00:16:51 I wouldn't get it. Like what I do, and I'm not just saying this so people don't do it, I don't care if people copy me. There's a lot of people in this world. Don't do what I do. It's very difficult. It's nearly impossible. There's so many other easier ways to make money than doing what I do.
Starting point is 00:17:06 It's hard. But like once we crack the code, things exploded. Yeah, you cracked the code, but you're so consistent. Like, I'll get text messages from you at 6 p.m. You send your mass text. Hey, I'm about to go live. You went live yesterday.
Starting point is 00:17:21 You know, you're always going live. You're going live all the time. We don't skip a beat. We're very consistent. You're very consistent. Like, it's unreal how often you're going live. You're doing your shows and then your coaching calls. It's like regimented.
Starting point is 00:17:34 Yep. And that's very hard to sustain. We run out. So one of the secrets. as to why it's very difficult to replicate what we do. So, like, people just see, like, the ads and everything behind the scenes. But we have an actual physical office in Tampa. And, like, we have a great culture.
Starting point is 00:17:47 We have a lot of fun. But we run it, like, a military. It's very regimented. Like, we have exact copy and paste scripts. Like, nobody deviates from this script. Like, we have, like, when you work for us, like, a lot of people in the world of remote sales, you know, they are high-ticket sales, right? Picture themselves working from a beach or, like, a ruba.
Starting point is 00:18:05 We don't do that shit. Like, you're working nine hours a day from 10 to 7 of the sales team. seems ours and like they are on it. So we're very regimented. And also part of what helps. So I live with my buddy, who's our CMO, who's over there behind the camera, and John, who's my business partner. We're all best of friends and we live together and we run the business together.
Starting point is 00:18:23 So like that energy, it's like a nonstop mastermind. Doing all the stuff yourself, I don't know how people do it. It's hard. It's community and collaboration. Yeah. You live with your community and you collaborate with like your best friends and your community all day long. You're over here just mastermining, figuring out best practices, how to market, how to get to the next level.
Starting point is 00:18:44 I'm a big believer in the power of community and collaboration. Yeah, yeah. We take it very extreme. So, like, we'll, like, work out in the morning, work all day. Maybe I'll play tennis after or something. And at night, what we're eating before bed, we'll watch a Hermosi video and brainstorm. And so Kavi runs all of our marketing, the one behind the camera. But we take it so seriously where we just purchased a house.
Starting point is 00:19:08 And part of the reason we bought this house is one, just more space, but two, we have a setter who's going to eventually lead our sales team, and he's one of our good friends as well. He's my business partner is, like, cousins, friends. So he's like, we're all like into sports. We gamble. Like we're very similar people, all of us. And now he's living with us for free so we could train him. Just like we did with Kavi, like Kavi, who's our CMO. He's lived with us for like a year now.
Starting point is 00:19:32 And we do it. One, it's just a more fun way to live life, but two. doing things in person it's just a rapid fire it's not the Zoom culture that we I hate that shit I hate the Zoom culture man I can't do it I like in person
Starting point is 00:19:46 Home Zoom culture like we were We never really believed in that Yeah I don't like you The production just plummets Oh it's so The production is just so bad And I can't blame people Dude if I was working from home
Starting point is 00:19:59 I'd want to take a quick nap Go outside walk my dog But I can just tell you from personal experience So our appointment setters, the people that, you know, call the leads to set them up for calls, when they were remote, they were working on average about two to three hours a day. We try to monitor it. We try to push them impossible. But in the office, eight hours a day, right? For the same ad spend, you're getting double the production.
Starting point is 00:20:23 Yeah. It's huge, right? Yeah. So, yeah, in person, big part of our culture. Let me ask you, what were some of the biggest doubts that you faced when you started your business? Which one? Flipping cards or the teaching? When you started the whole business, not the flipping card, when you started like a major league profits. Okay, so.
Starting point is 00:20:45 Not flipping cards. I don't want to talk about your high school career. Yeah, yeah, yeah, yeah, I was going to say. So teaching people how to make money with cards. So me personally, like, you know, you get a lot of people, this is going to sound cocky and kind of terrible. But you get a lot of people that say like, oh, like I never imagined like I would succeed and make money. like I knew my brain was wired a little funny from the beginning. I knew I would make something work eventually. I never had doubts in my mind.
Starting point is 00:21:09 People, like my mom, not really my dad, more of my mom thought I was insane. She was like, go get a job. Like, she used to think what I was doing was just off the wall. No one can understand sports cards. Moms for sure do not understand sports cards. But she saw me make money with sports cards originally. So she had some doubts, but not a ton. That was the first people.
Starting point is 00:21:30 The second people were, the people in the sports card world. So, you know, love them, have done a lot of deals with them, but people in this world of sports cards, the sports cards, like, their baby. It's like their passion. So they're very sensitive about it.
Starting point is 00:21:45 When we first started running ads and, like, posting content, I got so, I know everyone gets hate. I got so much hate. Like, it would be unbelievable. It would be unfathomable to see the amount of comments of people just shitting on me. So there's that, number two. But, like, once again, I didn't care,
Starting point is 00:22:01 because that's not my market. My market are the people not in sports cards yet, right? And then number three is just the average everyday Joe. But what's funny is those hate comments have, you know, they never diminished, but like there's just barely any of them now
Starting point is 00:22:16 are very few because it's very, you can't argue against all the reviews we have in testimonials because it's not really a product of me. Like, sure, I'm a decent teacher, but sports cards are just like a, it's a relatively easy-ish way to make money. not. I'm not teaching rocket science. Um, but those are the doubt, those are the haters, but honestly,
Starting point is 00:22:37 I never had many doubts. So you never hit a wall mentally or emotionally during the process? No. It's just been like, go-mo, believe in it. I had a hundred twenty percent because it, it all draws back to me working in corporate America. That feeling of hatred I had for it has just sparked a fire under my ass for the past seven years or whatever. I never had, you know, I have like Friday nights where I like burn out and I'll go to bed at seven p.m. or 8 p.m. But I've never had a, I've never had a, you know, season of doubt or like, you know, we've had seasons where we've lost money. We lost half a million dollars in cash in a four-month period two years ago. But even then, I was just in full throttle every single day. My brain's
Starting point is 00:23:18 always been wired a little tricky. You know, that's how every successful entrepreneur is, by the way. They're all wired different. Yep. Yep. what's it like being in the spotlight of the sports card world right now like you're the guy for coaching globally probably globally i would say definitely nationally like in the mortgage sports cars which is one of the most emerging businesses on the planet and every eyeballs eBay live whatnot live TikTok live what other else is like facebook live facebook marketplace Yeah. It's like the most unreal thing.
Starting point is 00:23:57 It's exciting, but you're like, you're at the epicenter of it. You are the face for coaching all these people. What's that feel like? So it's funny. So I actually get this from Hermosie as well what I'm about to say, even though he doesn't say this as much. But if I had a choice to like, so actually like it's sports card shows or like in public people going up to me, I'm not a big fan of it.
Starting point is 00:24:21 Like, hey, if you're watching this and you want to, and you see me public come up to me. I'm super friendly. Like, do it. But, like, I don't like being stopped in my tracks. If I could choose that the stuff on social media I do, just stay on social media and not translate into real life, I would. But at the same time, I once heard Hermosie say this, when he was debating whether or not he should go into content and all this stuff, if that's the price you have to pay, people going up to you in public or people going up to you at card shows to make an impact, that's a cheap price to pay. But, yeah, I love it. I mean, a lot of kids come up to me saying that, you know, they watch you, they watch me, they flipped cards, they've been able to make
Starting point is 00:24:56 money. The best ones are, you know, the people that come up to me saying my free content has actually made them a profit that's affected their life. Your celebrity to kids, by the way. The kids like me. The kids like me, even though they don't buy from us, but they do love the free content. Yeah. My kid doesn't know many celebrities. He thinks you're a celebrity, and I like my personal kid. I wouldn't call me a celebrity, to be honest with you. No, for kids, YouTubers and social media influence. Being a YouTuber is the new like thing, right? People want to do that.
Starting point is 00:25:26 But yeah, the biggest thing I get from it is when kids or anyone come up to me and say, like, I've been able to make X, Y, Z profit because I watch you on YouTube, which is great. Yeah. I'm right. Sports cards changed my life and, you know, I like it. You're a kid yourself, but you just don't realize how much responsibility you have. Yeah, that's me. Yeah, I do actually. Yes, you're right.
Starting point is 00:25:48 It's fun. You're like a voice to the youth. It's crazy. So just keep that in mind. Like, man, you've got a powerful voice. Thank you. I appreciate that. You got a powerful voice.
Starting point is 00:25:57 So, you know, it's good. God blesses those who have those voices and use it for good. You know, it's like, yeah, yeah, I try. I try it. And I don't sugarcoat it either. If you ever watch my podcast, like I do all this stuff to drive traffic to my programs if people buy from me. But in, like a byproduct of that as well is I'm able to change people's lives for free.
Starting point is 00:26:17 So it's like a win-win. Like the more free valuable content I give out there, like I do. I do it for my business. Like, if I could stay in the shadows, I would. But it's just not part of the game of it. There's no way. There's no way for you to be in the shadows. Yeah, it's not the game I'm in.
Starting point is 00:26:29 Because the way your business is going to be built is by building your brand. And that's exactly what we're doing. So our, like, we want to piggyback off of the Eric Michael brand to, like, launch future businesses in the collectible world, like teaching people out to flip coins and stamps and vintage video games and sports cards, which we already do. So, yeah, it'll only get bigger and bigger. but um you'll get a netflix show one day like golden did yeah that'd be cool yeah that'd be pretty cool you over here you met with melzer who's in that space is like you're
Starting point is 00:26:58 here it allowed you to get here you know yeah and more opportunities it's just going to keep compounding yeah hopefully it does hopefully it does it's a win-win for everybody yeah um so what do you think your what's your why in all this like what do you think is what's keeping you grounded and what's your why my why so my why in the beginning was make enough money so I could just get Chipotle and pay for rent comfortably. That's what I always tell people. Like if you could get Chipotle and pay your rent comfortably, you got nothing to worry about. So I'm actually not like a big like I've done well financially, but I'm not a big like buy a freaking Lamborghini or buy like this, you know, Gucci shirt or whatever. My why, I like the game.
Starting point is 00:27:42 I like the game. You know, it's just like I'm very competitive. I like sports. and I think I could grow what I'm doing into a billion dollar play. And I'll never sell it. Someone could offer me, you know, a quarter billion dollars. I would have no problem saying no. I mean, I wouldn't be a surprise if you start getting offers pretty soon from like eBay or somebody. Yeah, I get emails from, you know, private equity firms a decent amount, but I'll never sell it. There's no amount you could offer me because if someone offers me a hundred.
Starting point is 00:28:10 If TikTok shop told you to be the face of, you know, coaching people to flip cars, probably what? You know, they got pretty deep pockets. Yeah, well, do I have to sell my business to do that? I mean, well, they would probably white label it under TikTok. I don't know how you would do that. I would never. I'm not motivated by money. Yeah.
Starting point is 00:28:28 Like, TikTok could offer me $200 million and I'd say no, which is way more money than I have at the moment. But I'm not motivated by it. I'm motivated by building something huge, which then in turns actually ends up being more money. But, yeah. Yeah, I mean, now with all these players, whatnot and eBay and all these big talk, TikTok and Facebook all doing this, kind of coming into this space. It's like the world's your oyster.
Starting point is 00:28:50 Yeah, yeah. So don't. There will be offers. Oh, there will be some big offers, I'm sure, in the future where we've found a way to make it pretty profitable, but, you know, obviously things could change in the future. But as of what stands right now, I will never sell. I'm going to build major league profits into like this huge, like, collectible, siding-income university type of deal.
Starting point is 00:29:07 Yeah, and I love to see that. It's so fun. Yeah. It's so fun. The calls, you know, although they're people all over the country, just kind of like, but they're educational. the kids will sit on a Zoom call with a bunch of adults. It's crazy.
Starting point is 00:29:20 Yeah, yeah, yeah, it's funny. It's crazy. So, I got a couple last questions for you before we wrap up here. What's a personal goal that you have for yourself and a goal that you have from MLP? I know you, like, I know you want to make it like a conglomerate. Yeah. What's a major goal that you have for yourself and for the company? Man, this is going to sound funny coming from an entrepreneur, but I don't do goals.
Starting point is 00:29:45 Like, I just go with it. maybe I should, but I just challenge myself every day to do the best I could, as corny as that sounds. Like, I've accomplished everything I could ever want. Like, I live in the place of my dreams. I, you know, I'm able to do what I love every single day. I have an amazing girlfriend. I'm around amazing people. So, like, my life can't get much better. Um, personally, like, I do, like, I love my life every single day. And for MLP, I don't know, I don't have a goal. It's just help as many people as I could, but helping as many people as I could, then turns into a lot of money. So, you know, I guess my goal would be turn major league profits.
Starting point is 00:30:26 And so kind of what I said, like becoming side income university, like coins and vintage video games and comic books and learning how to make money with all those, all under major league profits. So it's like the place to learn collectible stuff, maybe one day have like a college type of feel, like an actual campus, like, you know, like University of Tampa where I'm from, like they have an actual physical campus. Maybe that'd be cool. Turning into like an actual college for collectibles.
Starting point is 00:30:51 Maybe something like that. That'd be cool. You got to dream big. Yeah. You know, it's one of, Jim Collins always says, you just have to have a big, hairy, audacious goal, something that you can't hit. Yeah.
Starting point is 00:31:03 That you want to achieve. This is true. I mean, my big audacious goal is just make enough money working for myself, so I don't have to get a job. After that, everything else is house money. That's kind of the way I love it. And you're not stopping, bro. You're still in your 20.
Starting point is 00:31:15 you're grinding. There's no stop. I'd like to ask this question to everybody. When you're in front of the pearly gates, what do you think God's going to tell you? Oh, what is he going to tell me? It's a good question. That's a deep question. It is. I think he would tell me you maximize your potential.
Starting point is 00:31:33 Everyone has different levels of potential, but you maximize your potential. And you were able to help as many people as you could, which is a good way to live. You don't want to live life with regrets at the end, and so many people will. but I think he'll say it came close or almost to it of pushing yourself to your potential. Love it. Eric, you've been an awesome guest to have on the show.
Starting point is 00:31:54 Look forward to having you back. If people want to connect with you, how do they find you? Just go to my YouTube, Eric Michael's show or Eric Michael or Eric Michael MLP on Instagram. One of those. Hit me up with a message if you're curious. Dude, I'm sure they're all going to be getting your ads right now. I'm sure they will. I'm sure they will.
Starting point is 00:32:11 Hey, thanks for tuning in guys. Eric Michael, if you're interested in making money in the sports card industry or just educating your kids how to make money and become young entrepreneurs, you need to check him out. Thanks for tuning in, guys.

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