Coffeez with Joe Shalaby - Building a $2.5B Brokerage in 10 Months ft. Eddie Garcia & Mark Dimas (Realty of America) | Coffeez for Closers with Joe Shalaby

Episode Date: October 10, 2025

In Ep 38, Joe sits down with Eddie Garcia (Founder & CEO) and Mark Dimas (President & Co-Founder) of Realty of America (ROA)—the fastest-growing brokerage in the nation, closing $2.5B and 7,000 homes in just 10 months.From humble beginnings to national domination, Eddie and Mark break down how they built a real estate company that’s scaling 8x faster than eXp did in its early years—all without outside investors or debt. They share how faith, culture, and servant leadership became their growth engine, the importance of “belly-to-belly” relationship building in a digital world, and how they turned a dream into a national movement of over 2,300 agents across 17 states.We talk legacy, leadership, culture, faith, and the future of real estate tech—plus how ROA plans to go public within 24 months with their own proprietary tech stack.If you want to understand what it takes to build a billion-dollar company from pure grit, vision, and unity—this episode is a blueprint.Top producers at E Mortgage Capital are earning more per deal—with faster closings, better tech, and no junk fees.👉 Learn more: https://join.emortgagecapital.comAdvertising Inquiries: https://redcircle.com/brandsPrivacy & Opt-Out: https://redcircle.com/privacy

Today we are sitting down with two future legends in the real estate space. They are going to take over so much national market share. Please welcome the founder and CEO of Roa as well as the president and co-founder. We got Eddie Garcia and Mark Deemis in the house. Thank you guys for joining the show. Welcome to another episode of coffees. Thank you so much. We appreciate it. Thank you for having us.

Yeah. So guys, man, I've just been so impressed with what Roe is doing but before we jump into what Roa has been doing I would like to start to show off with what I ask everybody which is what's your morning routine morning routine wake up I don't eat breakfast or lunch I spend a little bit of time with my my son and get back get straight to work you know look at my calendar and figure out what appointments I have who I need to speak to about Realty of America what agents I need to support any meetings I have with Eddie in this

support team and and that's how I get started. For me it's like this morning woke up at 5 a.m. And then I spent the next two or three hours just reading reading all consuming all the data I can consume on average I read maybe two three hours a day and just kind of get my day going get my brain going and then I get to work. Love it. Now what is it right now that you guys think is the biggest differentiating factor that's really allowing Realty of America to grab so much market share? I think for us is that there's never been a real estate company that has been built like ours. So traditionally real estate companies are either, you know, it takes 15, 20, 25 years to really scale,

or, you know, some big hedge fund comes in and starts buying lots of companies. That takes years. For us, literally in 10 months, we have closed $2.5 billion, 7,000 properties sold, onboarded over 2,300 agents, opened 17,000. opened 17 states, paid out almost $3 million in Rubs Shet Char agents, and I mean in countless other things, right? Builds systems, builds logo, build a business plan, et cetera, so to us it was identifying seven founders

that literally started from absolutely nothing. We all decided to put the egos to the side, come together, and build one national brokerage. Collectively, we have 170 years of real estate experience, and over $17 billion. $17 billion of closed business. Now in this market, you got EXP, you got Real, you got all these random companies, and they all kind of offer the same thing. And I talked to you guys about the Sussam and you're like, no, what we do is different.

Now, what do you think is like all these competitors, do you view them as true competitors? I think they're amazing companies and I think you have to respect what they've done. They're trailblazers, especially EXB, coming in first and doing what they've done. Real Brookic came in second and kind of did things different. I think for us, the experience, right? If you look at what they did in their first two years, you can't compare it to what we've done in 10 months. You look at what they've done in five years

from inception to what we've done in 10 months, you can't compare. We're growing right now probably 8x faster than what EXP was doing in its first 5, 7, 8 years. And it's thanks to a man like him. I mean, he was the first person I spoke to. Mark Deemis, number one realtor in the Wall Street Journal, number one realtor on the real trends 2022 he sold 3,200 houses 9771 million you're in the

real estate business you understand that a typical agent closes maybe seven eight deals a year 70 percent of agents last year closed zero transactions how do you find someone that's human that does 3200 closings with a team of 15 agents he he doesn't have 500 agents team of 15 he's like the U.S. Navy SEALs. So when I, when I had the vision of growing Realty of America, I said, you know what, this room is so big. And I was about to retire. So for me to hold off on retirement, you know, at 40 my goal, like I'm going to retire. I've done very well for myself. I'm going to get married, have a family. And then I had this vision. I said, okay, well, this vision is this big. I'm going to fly to Houston. I'm going to talk to him. And if he says no, it'll be the greatest

news because I get, I get a chance to go retire in Jacksonville, Wyoming and just live on a little mountain home, but he said yes, and now I'm 40 years old, about to turn 41, I'm out here in San Diego. Nowhere close to retiring. No. Now where close to retiring. You know, there's never been a real estate company that was put together like Realty America, you know, taking the top 1% of the 1% of realtors, bringing them together,

creating a company, and not only that, the 1% of the 1% who still practice real estate every day. So even though I'm a non-producing team. team lead. My office is still doing deals every day. Eddie has a team that's doing deals every day. Max and Claudey, Mo, Max and Claudia have, you know, a team that's doing that. All of our, all of our founders are doing amazing businesses. And we knew that we would create a beautiful company that we created. What we didn't know is how fast it would grow, considering that when you take the top leaders in the industry that come together, then their friends all sorts of

so that they talk to want to come together and guess who top producers hang out with. You know, thoroughbreds like to hang out with thoroughbreds. And so they're hanging out with the friends that are at the top of the top. That validates the company. And then agents who want to become top producers are drawn to Realty of America. You know, we were, you know, with any company, you get haters, right? And you get people that say, you know, this about this company, whether it's EXP or Real or Century 21 or Realty of America. What some of the hate was is that, oh, don't go to Realty of America because that's a company of $100 million producers.

That's great hate. And I said, you know what, it's not a company of just $100 million producers. It's also a company where a $10 million producer can become a $100 million producer, where a $0 million producer can become a $3 million producer. So we're here to inspire, encourage our agents, and we're growing, and our numbers are, you know, it's no longer a dream and a vision. Now, it's being executed on a daily basis, and then our numbers are there to prove it. Last month, we closed just shy of 400 million, over 1,100 transactions, and 10 months old. It's incredible, incredible growth.

One thing I really admire about both you is both two beautiful souls, two amazing human beings. What I've noticed about Realty of America in a very short time in my interaction is like the culture. culture is phenomenal. How are you guys really fostering and creating that collaborative culture, that wonderful culture that already exists? How did you do it in such a quick period of time? So I think it all started with Chicago. You know, in Chicago I built the 11th largest real estate company from scratch. College dropout undocumented to the age of 13 years old, had no money, no experience, and somehow I built this company and the way I built it is

90% of my agents were not realtors. 90% of my agents I found them as people that were busboys, waiters that served me, Costco workers, Walmart workers, CTA drivers, nurses, police officers. And we created opportunities for them. They became realtors. They became top producers. We helped them invest their money into real estate. They became millionaires. And then what we taught them is like, hey, today we're going to pour love into you.

We're going to help you. We're going to inspire you and empower you. When you're your lowest, we're going to help you out. But once you become a top producer, when the next person comes in, that's expected of you too. And we create like this, almost like this 15-level program of just like everyone's helping each other, everyone's helping each other. So that was the foundation that Realty of America was built on. So, you know, we have a national back-to-school bag giveaway that we just did.

We served in almost all their cities that were open in. We're going to have a national back-to-s, national turkey giveaway, where our goals to be over 200,000 people. So this is not just a company of making money, of closing billions and closing thousands of transactions. This is a company that we care to give back. We're going to be one of the first companies. I don't know of a company that's been open for less than a year

that's able to mobilize their force to send out hundreds of people to give to thousands of people. So it's a company fostered and created in servitude. Correct. So what's happening is God is just anointing it. Oh, 100%. You know, it's serendipitous, you know, the way that Eddie and I met, the way that I've met all the founders, the way that my business has grown.

And this is the time for Realty of America. You know, Eddie says it the best that the culture first started in Chicago. You know, I had a team, a very small team. You know, we did a lot of volume, but we had great culture as a small family unit. But Eddie, you know, perfected the culture on a wide scale and helped us to become where we are right now. And you ask, like, how do we foster the culture? We just got off a call with 51 of our team leads, you know, hearing them out, addressing concerns, addressing, you know, future initiatives and what we're doing to grow Realty of America.

And so we're there in the trenches with them. We just came up with a new initiative for next year where Eddie and I are going to be traveling around on a thank you tour, not on a growing tour, but on a thank you tour to go visit all of our leaders, all of our agents. We're talking about six events a month in different markets so that we can go and pour into our leaders, pour into our agents, hear them, figure out where we need to grow. And I think that's the difference. You know, we're such in a digital world right now.

People are texting, you got AI, you got emails, you got all types of automation. But what's the best way to do real estate, belly to belly? That's right. I will beat anybody in a listing agreement if I'm belly to belly with the agent and they're trying to do it on Zoom. And it's the same thing with how we grow our company. You know, we scaled so fast because we took over 100 flights before launch to meet with the agents face-to-face. So we wouldn't tell them about it. So if we called you up and we said, we got something, you know, that we want you to hear.

You're a good friend of mine and I want to share with you something. Tell us about it. I'm going to fly to you. This is so important. We've got to do it face-to-face, belly. And that's what we're teaching our agents and that's how we're growing. It's old school, but it's new school. It is.

Actually, my own mentor said that the new school is going to be face-to-face handshake. That's going to be the new thing. Yeah. And it's happening. So would you attribute your current growth to, to belly to belly or what are some of the key strategies that I really have allowed you guys

to grow this fast? So I'll tell you that when we started you know, we just did it so strategically. You know, this dream would have fell apart, never would have been born if I would have just called him. And I would tell me, hey, I have this idea,

what do you think? Maybe he would have been, you know, with his baby, busy, driving, and his Ferrari, can't hear me. And then he would say, oh, I'll call you back. And that would have been it. But as soon as I had the vision, I've been a belly-to-belly person my whole life.

It's how I built my business, how I became a top producer, how we closed over $4 billion in Chicago, sold $12,000 properties. I was a belly-to-belly guy. I built relations that way. So when I knew I had this vision, I just flew to Houston, had a conversation with Mark in person,

and told him, hey, you've seen what I've done in Chicago, you've seen the culture, you've seen how big we got. I said, we can do this nationwide. And, you know, it was a five-minute conversation. Is that just a cold call? Like, you just, because you just, he had a reputation? It's kind of a semi-cold call because we know each other for 10 years. But for the last year and a half, COVID happened.

You know, he had a new baby, building a house in Mexico, building a house in Houston, that we had stopped talking. So literally when I called him, it's like, we had never stopped talking. He was like, hey, Mark, what's up? He's like, hey, you know, I told him, I want to see the new baby. I want to see the new house. And I come whenever you want. So I flew into Houston, had that conversation.

had that conversation and literally it took maybe five, ten minutes for a billion dollar agent to say I'm in. And then the second conversation was it with Victor, he's a hundred and fifteen million dollar producer. That's okay, you know what, let me vet it now with someone that doesn't know me. That was a cold call. This is a relationship, but I wanted to talk to somebody that never met my family, I'd never met their family, never slept at their house, we've never traveled together, we've only

known each other on Instagram. So I went to Austin, Texas, and I spoke to him, I was like, hey, this is the business plans, what we're doing. Mardemus is in, our UN. 13 hours later, he said, I'll leave KW after a 13-year career. He was unrecruable. And he left. And then four days, and then it was Mark Day 1, Victor Day 2. Four more days later, we had assembled about a thousand producing agents, and we knew we were onto something. Then we shut down. We're not recruiting. Let's build the company. What's the CRM? What's the cap? What's the business plan? What's the Repsure. Now we had the money and the friendships to hire all the consultants of the world,

hire the biggest attorneys to build this real estate company, Realty America. What's crazy is, do you hear what he just said? If you hear the timeline, it was Mark, Victor, all the other founders. You had Alex Mosquera, you had Andreas, you have Mo and Claudia, you have, I know I'm missing people, Diego. Victor. Yeah, Victor Niño, David Dominguez. but and then we went to build the company so we didn't you know when we talked to all these top per one percent of the one percent right people that are doing a hundred million two hundred million seven hundred million in production in a

year not in their career we didn't have a logo we didn't have a comp plan we didn't know what our splits were gonna be we had the name Realty of America we had our reputation and we had the vision you know when Eddie, Eddie tells the story, and the true story, right, is that he asked me, you know, hey, I want you to come on this journey to build this company. And I asked him the three questions. I said, is it going to have a rev share? He said, yes. It's going to have a refs here.

He said, all right. I said, he's going to have equity. He said, yes. I said, I'm in. It was a five-minute conversation. Because previous to that, I was already searching. You know, it's like you had talked about God. God had created and provided a door that was so vivid to me as he was speaking to me that it was just, yes.

This is exactly what I've been looking for the last year. I had spoken with Gary Keller and I spoke for 30 minutes to talk about like, hey, what does it look like Mark Deimos team joining Keller Williams? I had spoke with Josh Miller, CEO and founder of Epic. I spoke with Glenn Sanford and Leo Pereja, the founder and CEO now of EXP. And it just wasn't the right time. And then six months later, Eddie calls me up. You know, we've been best friends for 10 years, but, you know, like he said, for about a year and a half. I had COVID for 45 days.

That's when I became a business owner because, you know, I couldn't do any work. And I had to get out of production. My son, who was born premature at 26 weeks, he was in NICU for 74 days. When I closed the 3,000 transactions, I spent 160 days in Mexico. I was semi-retired. And Eddie was also, you know, flourishing in his business, traveling 45 days at a time. So it's not that we didn't want to see each other, it's just life happened. But when he called and said, hey, I want to come and see the baby, I said, come anytime.

He said, I'll be there tomorrow. And then he showed up. And as he's telling me his vision, it was just clear to me. One thing about me in my life and the decisions I make, some will say they're very hasty because I can make them really quick. But I go off of energy, I go off a feeling, and I go off of, is this, is this where I see my life going? If it is, then I'm just going to say yes. And we're going to do that Richard Branson way. You know, if you don't know how to do it, just say yes and figure it out later, right, when opportunity comes your way. And little did I know that it would change my life,

my family's direction, legacy, change his life, change thousands of agents, and eventually tens and tens and hundreds of thousands of agents, because we will be the number one real estate company in the country. There's no doubt. I don't do anything to be number two. You know, everything that I've done in life, not to, and it's not an ego in that, hey, I'm better. It's just that I always compete against myself. And I always compete against, you know, my best year. And I always want to do better. And I always want to do better to not carrying what anybody else is doing, but just knowing that I can get to the top because I've already seen the vision. And it's the same thing with Realty of America. We see it. And now it's just happen.

It's just it's just the snowball of like good news and blessings. We would we would talk about last year when we just kept getting yeses and yeses and it's like, man, when is somebody going to tell us no? I said the dream is too big. The vision's too big and now we're 10 months in. We don't we have a logo now. We have a we have a whole tech stack. We have an amazing C-suite. We have 23 over 2,300 agents. We have the production, we have the volume. You know, now it's the vision, the story, and the production. And now we're meeting great people like you. We're meeting great people like Sam and the Vaughn who brought us to the mindset summit.

This is just a... God just is pouring in. It's going great. You guys are just doing God's work. And he's the one who had the dream. You know, so, yeah. And it's incredible to see because it happened at such a fast pace. And I'm sure in the short time, I met you guys two months ago, I don't even know how much more you guys have grown since.

In two months, we probably closed an additional $700 million in business. I mean, name a company that opened 10 months and has over seven figures in cash in the bank because we're a profitable company. We have zero investors. I mean, that's insane. We have no debt. Yeah. It's insane. No big lawsuits yet, thank God.

You know, I had the biggest one. You know, I was personally named in the same. $7 billion any our lawsuit so if it's not seven billion if it's under seven billion I'm not sweating it right now you know but you know you're just you know lawsuits are something I'm like yeah that's great I got I got a stack of them like like that high you know they say it they say it if you're not getting sued you're not doing business yeah that's it that's it's just signing you're winning you know sign you're winning no but we don't we don't have any yeah

thank God yeah it'll happen anyways and when it comes it's no big deal because you're gonna have a big legal team anyway so what do you think like we talked about a future the future of Roa but what do you think the future is right now for you guys in the next like 12 months what's some of the future plans three strategy goal to go public so one of it is having a certain amount cash in the bank second one is having a certain number of agent count the third one is owning 60% of our technology so I started you own it by yourself you don't build it from scratch not white labeled because if you white label everything you don't

know anything right and there could be another company that opens up tomorrow with the same CRM, the same everything you have. So one thing that I was trying to solve for at Realty of Chicago, my old company, is that I was tired of everyone using the Redfin website and Zillow. Like literally everyone was using it, right, because it's a superior website. So I was like, man, I want to build it. And once I went to the biggest tech companies, they were like, oh, that's a $5 million, $10 million project.

And I was like, eh, I don't think so. So I did what I always do, crazy things, and I set out to build my own tech team. Hired the brightest, probably, I've had. thousands of people this is the brightest person I ever hired in my life he was actually he received the the global employee of the year award last year for us so this man literally single-handedly with a team in India of 18 developers for work for over a year built our Realty of America.com website to Porto we built it from scratch so literally on the same foundation that Refund built it

we built our mortgage calculator from scratch our mortgage calculator is actually easier less touches than one of the big boxes So, built that from scratch. So now our consumers can search houses on the MLS and all 17 states we're opening. And we open to 20 to 30 to 40. We're sending on all MLS. So in the future, all 50 states, you can search on all 50 states. Including Puerto Rico?

So including Puerto Rico, which is, I forget their MLS, stellar MLS. So now we've also built our own revenue dashboard from scratch. So it shows our agents their organization. They show them how much they pay to cap, how much they're earning your WEP share, what they've earned year to date. That's owned by us. Also our onboarding system, anyone can join our company. They are not no human needed in all 17 states.

Obviously there's a human that you need to change the DRE license, but that was built from scratch. And right now what we're building is it's going to be a one-year sprint. So 2026 September, we will have a technology. that a multi-billion-dollar company's been open for 15 years has, and we will own it from scratch. We're literally building it. Who else to architect it than people like him, people like me?

I'm like the least successful one out of all the bunch. Everyone that is around us is more successful than me. We know what the agents want, what they struggle in, what they actually use, and what tech they don't use. So that's what September 2226 looks like for us. I think we'll be 24 months old. We'll have right around 10,000 agents, add a few more million dollars in cash to the bank account. Probably be open at 25, 30 states.

What am I missing? I would hope to close around 20 billion in production. In the next 12 months? 20 billion. Right now, even if we don't grow one single age or enough, we just tell, hey, you know what, everyone's up. And just keep it the same, we'll do $6 billion. Right. So 20 billion is not that far away.

I mean, we got 2,300 agents doing $5 billion in production right now. Yeah. It's not like just 2,300 agents. Like, EXP's got like 180,000, but you got 2,300 producing agents. Agents. And it's actually not even real data because you know how long, I mean, for a team to onboard to Realty of America, they're still going to close for the next 45 to 60, 75 days.

They'll be closing their business at the old brokerage. So you're really talking about we've done, you know, $2.5 billion in seven months. And but that started with, you know, like no agents and then adding 100, 200, 500,000, you know, opening markets. So by then when we have 20,000 agents and our markets are actually seasoned markets, then, you know, my goal is per thousand agents that we're closing two to two and a half billion in production per thousand agents, which is 2x what our competitors are doing. And we should be doing that because we have agents that are doing 100x than what the average agent is doing. So, and we're doing it at infancy. Now, a company like EXP has got amazing agents, right? They got amazing producing agents.

But they're also 15 years old and it took them that long to build that validation and have those agents coming over. We're 10 months old. And we have those agents. So can you imagine three years from now? Oh, it's going to be a game changer. So we've had all the positives. So what are some of the biggest challenges that you guys have faced in such a short duration of time? So I'll tell you that, I mean, the biggest sacrifice this man has done is, you know, he has a baby that he goes sometimes days, you know, weeks without seeing because he's building this dream.

For me, you know, I took 180 flights last year. Today, hey, where do you live? You live in a suitcase. I live in a suitcase, right? But this is, this is what it takes to build legacy. this is what it takes to build your version of your Americanry. And whenever I go speak, I say, look, look, if an undocumented immigrant that has net worth was $5,000

at the age of 21, and now look at where I'm at, if I can do this, I mean, why can't you do whatever you want to do? And I think that, you know, the U.S. is still the greatest country in the world. Look at what you've built. I mean, look at what everyone built, you know, at today's mindset summit. you know and I think that for us is like you know I tell my team right I met with one of my senior leaders and I said look like I actually texted this because she's like hey you know I really appreciate the meeting and I said hey just know that I love you and I care for you

and then I know that sometimes we're like working like crazy right it can be stressful but just know that it will be stressful the journey is going to be stressful but it will be worth it because right now we have an opportunity to build legacy and to change our entire lives because what we're doing together we couldn't do separately there was no way that Mark could his company go public or my going to go public or everyone else but if we come together we have an opportunity to go public one of the biggest privileges of our professional life is we got invited to ring the bell in Nasdaq last year so just think about like all the wins that's why when Mark's like man

this is too easy this is crazy because literally In 10 months, it's been an amazing journey. Incredible journey, so. Yeah, you know, it was, I want to piggyback on what he just said about ringing the bell because that was a, that's a core memory, right? And not only that, it's one of the highlights of our professional careers. And, you know, I think back on that was it July 27, July 26th, when I asked him, hey, are we going to, is they going to have equity?

Are we going to go public? he said yes I never dreamt about going public I just wanted to I wanted to have a big vision I wanted to have something worth putting in take coming out of semi-retirement and then put going back into the 15 hours a day going back into you know putting the putting you know getting suited and booted like we say you just love this too much man yeah I love it too much and and and then to you know a few months later so that was in well I think it was in May you know we get a call from Gary Acosta and he says, hey, I want to invite you guys to the closing bell ceremony at the NASDAQ. And then I just remember getting off the phone and I said, this is a foreshadowing of what's to come.

When we, I was like, I mean, goosebumps were just, I mean, I was like, man, these things happen in my life. And it's just serendipitous that it just shows itself so like clear, right? And so we get there. And I remember after the ringing of the bell, we go outside. we're there looking in Times Square, we're looking at the NASDAQ building, and then it's like 60 feet in the air, you got your picture up there, you know, of ringing the bell and it just, and it goes through. And I was like, man, can you imagine when we're up there with our friends and our family?

And it's our company that's going in public. I said, it's going to happen. And this is, you know, confirmation right now that God's giving us, that it's going to happen. Because who else gets invited? I mean, this is just random, right? That you get invited to be able to participate. But it was because of the fact that we were planning to go public and they were looking for, you know, business owners that were planning to go public

and that they knew would go public. And that's why we were invited. That's, man. Got a couple last questions. We talked about family. And this, you can actually answer this too. You know, you grew up poor. You grew up poor.

We all, I'm an immigrant too. and one thing I'm struggling with, I'm sure, is how do you instill the same level of grit, the same level of mindset, the same level of perseverance that you had to attain the level of success that you have now and your children and your future children? How are you going to steal that? They didn't want your shoes. You know, I went to public school my whole life, so I kind of understand what that looks like, and then I also went to private school for one year.

And in that, you know, it was night and day, right? my public school was 50, 60 students. My private school class was 9, 10 students. Public school, everyone drove, you know, went on the bus, private school, G-Wagons, Mercedes, you know, like just different lifestyle. And I remember I had a friend there, and he went to private school his whole life,

kindergarten, grammar school, high school. His mom cooked a meal for him, cooked the meal for the father, and cooked the meal for herself, three different meals. I was like, I had one meal. and we had to eat or else we're not eating that day and now and I saw I didn't realize he was being spoiled bought a new car everything they were buying him and then

he ended up spending I think his 23rd year in life he spent more time in jail than he spent outside and I saw that his mindset was different everything was given to him so I think he felt that the world belonged to him and you know we stopped talking so for me I think that you know for my kids You know, I'm going to have them work. I've been working since the age of 13 years old. My dad taught me these lessons. The same lessons that my dad taught me, I'm going to steal my kids.

My dad gave me $100. Actually, they didn't give me $100. He said, here's a loan. $100. Go get a fake idea that says you're 18 and start working full-time. Summers, winters. I was working at the zoo. I was cooking.

I was selling ice cream and 90-degree weather. And I, and that was probably one of the biggest lessons that had taught me to, I was 13, 14-year-old, speaking with 35-year-old. know, 35-year-olds, and I was learning to communicate, have conversations with them, negotiate with them. You know, your parents are not there. You had a little bit fend for yourself. And for me, my kids, I wanted them to be U.S. senators.

I wanted to build a high-rise, you know, high-rise. You know, I have those big goals. I don't have a goal for them to run Realty of America. I want, like, greatness. And hopefully God gives me that. Yeah, definitely. That's great, great points. And you're going to be an amazing father.

I already know that. Oh, dude, he's already teaching me. Yeah, yeah. You know, I think it's a challenge and an opportunity that all parents have, right, especially ones that have the ability to provide very well for their kids and give them everything, which I think is a duty of a parent, you know, to, you know, the reason why we work hard is so that our families can enjoy the life and to buy back. our freedom to spend time with them. But at the same time, like Eddie was mentioning about the

friend that he had, you know, we are entrusted with lives that the decisions that we make, you know, can impact what happens to them in the future, especially the way that they value things and work. So for me personally, you know, all my kids were homeschooled, every one of them. My middle daughter who's getting married September 5th, she's the last daughter, I have three daughters that's to be married. The other two are married. She graduated, is it Summa or Magnet? Which is the one where is the top, the top?

So she graduated Summa Cum laude, fifth in her class, forensic science, forensic chemistry major. She's now a scientist. And she was completely homeschooled. All my other kids are amazing. My daughter and son both worked for me in the real estate business. Super smart. My youngest daughter, also just a great, great woman.

She just got married. But she manifested her dream. She says, I want to be a housewife. And she married Roy. She's going to actually, she's giving me my first grandson who she's doing in March. She's an army wife. So she literally manifested the life that she wanted. And as they were growing up, I was very careful on how I raised.

them because I was raised with no allowance. I was raised working from the age of four years old with my mom. I thought it was like seven or eight and then I called. I called her and I was like when I used to go to the flea market with you in the morning. She goes you're like four years old and I used to hate going there but she my mom's Korean and her English wasn't that great and so she says but you're really good with the people and they'll buy from you and we used to sell these little buffalo head nickel money clips earrings and pendants and from there and then I worked with their in the restaurants and this and that I sold gum at high school and so I wanted to

figure out hey what it what am I going to do for my kids so what I did for them is I never gave them an allowance but I always gave them the opportunity to work and make money there was never a lack of work you know so they had their own chores that they had to do as being part of the family unit make your bed clean the house after you eat your food you clean your dish you know you're you're doing your chores that is for living period but if you want to make money you can wash the car you can cut the grass all my kids help me when I did my mailouts for just listed cards and just sold cards and I had a newsletter

they would fold try fold it back this back then you know we we try folded we we put stamps on you know on the the envelopes and we mail that they did all my labels all my stamps and I give them a checkbook I never gave them cash because Because my first ever hire, my first assistant on the, we had a small property management division, the very first assistant that I hired, I asked her to write some checks and she didn't know how. She was like almost 28, 27. She said, I've never written a check in my life. Just like right now, kids probably don't, you know, they don't write checks, right? It's a lost art form.

And so at that point, I was like, well, I don't want my kids to not learn how to balance a checkbook. So right then, my kids were, I don't know, they were like probably 12 and six, you know, that age. I gave them all a checkbook registry. And I became the bank. And I said, every time you earn money for whatever you do, we're going to put it in the register. And then when we want to go buy something, which we did all the time. So imagine this. We're at Target.

All the kids, they all, you know, grab things. They grab some toys. They grab some candies and things like this. And the way that we're going to charge it is once I have to pay for it, I do a debit in their, on their registry. So as they're standing there in front of the conveyor, the conveyor belt, the candy's going through, one of my kids, Emma, she'll grab like the starbursts and put it back. No, I don't want that.

And another kid would grab something. Another kid would grab something. By the time the conveyor belt was done, nobody bought anything. Because they didn't want to see their bank accounts go down. And then what I did when they were the age of 13 to 16, I gave them the opportunity to buy a car. It started when they were 13. However much money you save from 13 to 16, I'm going to match it, but you have to buy a car cash. And all my kids purchased a car.

One of them purchased a $30,000 car. One of them purchased a $4,000 car, you know, but they all learned, you know, to buy a vehicle, to be able to save the money up, to be able to balance a checkbook. And now all of them are fiscally, you know, sound, you know, they, and also you lead by work by just by example. by just the strong work ethic that you have, kids want to be like their parents. I think so. You know, I think back, you know, my dad died when I was five years old,

but even that small amounts of memories that I have with him, my mom divorced when I was one, so I didn't spend a lot of time with my dad, but even those small memories, I wanted to be like him. You know, and I think the kids want to be like you. So if you're doing things that are excelling, then you should accept. expect that your kids are going to follow you if you give them the path for that.

You got one last question, guys. When you're in front of the throne of grace, what do you think God's going to tell you? I'll tell you that hopefully he gives me grace for all the, you know, we've sent probably 50,000 kids to school when you school supplies, haircuts, some laptops. We've fed, you know, over a quarter million people on Thanksgiving. I think that we've poured into hundreds and thousands of people to become better humans, build businesses that are respectful, and you know, hopefully he sees that, right? We're imperfect humans, but I think that, you know, when I pass, I want this, my legacy to be that I help more people than I hurt.

Yeah, I think the, you know, I think all of us want to hear, you know, well done, good and faithful servant, you know, you're loved, welcome home. God bless you guys. I hope you hit all your goals. I hope you keep dominating. I hope you guys become number one.