Culture Apothecary with Alex Clark - Fix Your Circadian Rhythm: Women & Baby Edition | Heidi Sime

Episode Date: May 5, 2026

What if the lights in your home are quietly wrecking your hormones, aging your skin, and disrupting your baby’s development?Heidi Sime, circadian rhythm expert and co-founder of DreamWalkerz, breaks down how modern lighting is throwing your biology off—especially for moms and babies—and shares simple, realistic ways to fix your “light diet,” improve sleep, and support your hormones without going overboard.Thank you to our sponsors!GEVITI: Use code "ALEX" to get 20% off of your first purchasePALEOVALLEY: Use code ALEX for 15% off your first orderLOVEBIRD: Use code 'ALEX20' for 20% off your purchaseUTZY: Use code “ALEX” for an exclusive discountBRANCH BASICS: Use code "ALEX15" for 15% off Starter KitsCROWDHEALTH: Use code “CULTURE” to get your first three months for only $99/monthWILD PASTURES: Get an exclusive discount on your next orderOur Guest:Heidi SimeHeidi's Links:🔗 Heidi's Instagram🔗 DreamWalkerz IG🌐 Website📖 Blue Light Glasses Guide📖 Healthy Home Lighting GuideFOLLOW ALEX:Instagram |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @realalexclark⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠@cultureapothecary⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Facebook |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @realalexclark⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠X |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @yoalexrapz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ @RealAlexClark⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Culture Apothecary with Alex Clark ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcast |⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ Culture Apothecary with Alex Clark⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Subscribe to ‘Culture Apothecary’ on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠. New episodes drop 6pm PST/ 9pm EST every Monday and Thursday.DISCLAIMER: This content is for informational purposes only and is not medical advice. Always talk to a qualified healthcare professional for any health-related questions or decisions.

If you're a breastfeeding mom and you're looking at your phone at night, I really want you to hear this. You're destroying the melatonin in your breast milk. She's scrolling social media while the baby is breastfeeding. What is that doing to baby and mom? So you're giving yourself a shot of cortisol. Now it's going to go into your milk and you're going to give your baby a shot of cortisol. You're actually exposing the baby's crown to that blue light.

Wow. At the same time. When does a baby circadian rhythm actually develop? Around three to four months is when they start. being trained by mom their rhythm. And so you're either going to train them, Alex, by blue light tech overhead lights, or you're going to train them by nature. You are accidentally making yourself uglier, more anxious, and completely exhausted just by flipping on the lights in your own home. One of the biggest hormone disruptors in your life isn't your diet, your stress,

or your skin care routine, but your light bulbs. Today's guest says your light diet might matter more than what you eat. And it could be the missing link behind your sleep, your skin, your hormones, and even your baby's development. Joining me today is Heidi Signing Ciccadian rhythm expert, Mama 4, and co-founder of Dreamwalkers with her husband Thaddeus Owen. You may remember Thaddeus from my first circadian rhythm episode that I did in spring of 2025, which was hugely popular. Heidi focuses on restoring sleep, hormones, and overall well-being through light-based solutions specifically for women and babies. With a background in ecological architecture, she helps women redesign their homes and their habits to work with their biology, not against it.

We're also diving into the stuff that nobody else is talking about, like what happens when moms scroll their phones during midnight feedings, how to create an ideal circadian rhythm for your baby, and how to create a low-talk, sleep-supportive environment without going off the deep end financially. This episode might completely change the way you think about light and what it's doing to your body every single night. Pause right now and leave a five-star review sharing what episode of this podcast significantly changed your life. Put your blue light blocker glasses on and watch this episode on the real Alex Clark YouTube channel or culture apothecary on Spotify. Keep the discussion going in the Kutervative Facebook group. Please welcome co-founder of

Dreamwalkers and circadian rhythm expert Heidi Seim to Culture Apothecary. Are we accidentally making ourselves uglier, more anxious and also just more exhausted because we're turning on the big lights in our house? Oh my God, Alex. You are spot on. Blue light is so toxic to our biology. It's one of the beauty, like, mechanisms that most women forget about or don't even know about. So, yes, beauty sleep is number one. Blue light at night is actually jacking your cortisol and making it so that you are depleting melatonin and therefore getting crappier sleep. So 100% blue light is basically the beauty nemesis. We think of light as neutral. Like, I don't even think most people think about light. The problem with that is you say that that's actually one of the most powerful

hormonal signals in the body is light around us. Can you explain that? Yeah, absolutely. So I'm going to give you an example. So think about a fish in a fish bowl. So this is the fish bowl example. And you're the little fish swimming around and you're in a light environment, right? So this is your atmosphere and it's everything around you. The fish is like, oh, I've got a little fin that needs fixing, right? Or maybe you're giving it really good food. But if you're in a polluted fish bowl, keep giving the fish all this beautiful food, you're fixing the little fin, but you're in a polluted light bowl. So like you can keep doing that over and over. It's kind of like the basis of insanity, right? But changing your atmosphere, changing your environment would be a much better

solution. And it makes everything work better. So really it's the foundation. Your skin care will look better. Your makeup will look better. Your sleep will be better. It really is like the foundation of everything else in your life. What can you tell us about light in the female body? Light in the female body is really based on hormones, right? So if you get up in the morning and go out and get morning sunlight, this is like the number one hack that we recommend. As circadian rhythm experts, getting out in morning sunlight sets your hormones for the entire day. This is the missing piece that most people and most women aren't connecting. So it's a little bit elusive too.

It's like it sounds kind of like a little too good to be true, right? And it's like, and it's free. But it is the reset button for your melatonin. And your melatonin actually is almost like a precursor to all 10 other hormones, including graylin, leptin, oxytocin, estrogen, like all testosterone. We have testosterone. And if you get out in the morning sunlight, that is how your body is being programmed, actually, with the melatonin 14 to 16 hours later in the day. Your eyes are reading the light in the morning,

and it's just like dawn. So it's like early morning within a half an hour of sunrise. Your eyes are being set up for that's 14 to 16 hours later of melatonin. It's called the super chasmetic nucleus, so the SCN. And your body is made of all these clocks. So that is the master clock. It sits behind the eyes and it's reading the light. So when we get up in the morning, we take our baby out, hopefully if you have a newborn baby, that's like a really beautiful little hack to get baby in sync with their circadian rhythm to your circadian rhythm, actually. So getting out in that morning sunlight is the best thing that you can do for your hormones. I've had women and actually a lot of people in your audience because we've been on before,

my husband Thadde is. And they email me, they write me letters. They're like, they're so awesome. And they're like, we've been doing the morning sunlight thing. I've had a woman. She's like, I've been doing it for a week straight. And she goes, I lost five pounds already. So cool. Yeah. And another woman, she was like, okay, so I'm in the age group a little bit older than you, but perimenopause, menopausal, right? And these women are having just like horrible hot flashes. I've never had one hot flash. And I've been practicing this. Let's see what, eight years, I think eight years straight. And, and, And never had one hot flash. I don't have any symptoms of menopause.

And I'm definitely in the perimenopause. But this woman was like, everything has been eliminated by going out in the morning sunlight. How does something as simple as just going outside for a walk as the sun is coming up help you lose weight? So it helps curb your appetite. So like I said, the graylin and the leptin, like those two factors, it actually programs your hormones so that it curbs your appetite. and it makes you feel like when you're hungry, you actually are hungry to eat food, not just like emotional eating, right? So there's a lot of, there's like a lot of different factors in that, but she's like, I dialed in my morning sunlight and she paired that with wearing the blue light

blocking glasses at night. So she's not jacking her cortisol, nor was she eating. So being a circadian rhythm like person and living that lifestyle also means that you do not, we don't eat after dark. And we live in the north. And that's, that's pretty early in the winter. Are women aging faster because of artificial light? Definitely. I mean, the blue light is not good for your skin. There's actually beauty care products out there made with algae. Have you heard of those? No. Yeah. Like women who work on like computer screens, you can get like this algae like gel or cream or whatever and put it on because it'll reflect like the glasses I'm wearing. It's reflecting the blue light like coming from the set. And it'll reflect the computer screen.

so that blue light is actually aging your skin. It's not the sun. It's the blue light. Like we've got all that stuff wrong, in my opinion. I've asked, you know, we have a friend who's like a holistic optometrist, and we're like, where did you learn that the sun is like super damaging to the skin? And she was like, I don't even know. She's like, I just learned that in medical school.

Probably the sunscreen companies. Right? Probably. I mean, it's crazy. I went to the optometrist about a year ago. And I was like looking around the room and I saw this poster and it was a poster with a copper. It was a copper tone like advertisement. The person in the in the ad was wearing sunglasses and at the bottom I was like Thaddeus.

I was like, look at that. It's sponsored by copper tone. I was like, oh, they're like all in cahoots together. Yeah. Right? The sunscreen and the sunglasses. I know we've talked about sunglasses before. I know.

You're very anti-s sunglasses. I haven't fully given up on sunglasses because I just love them for. fashion reasons. But after I interviewed your husband, I did start making a conscious effort when I'm laying out. Really? And trying to tan is not wearing sunglasses. That's great. When I do my first morning walk, which is usually around 630 or 7 a.m., I don't wear sunglasses. Perfect. That's great. That's the key one. But if you're going to wear your sunglasses while you're sun tanning, you're likely to get more burnt. If you're not getting out in morning sunlight. And that's what I learned in that interview with fattiest that I did last year. And so that's been like such a game changer for me. Yeah. And I don't

ever burn. Yeah. I mean, something's working. Well, you create a solar callus. I don't know if he got into that at all. But when you go in the morning sunlight, ideally you should be exposing 70% of your skin to the light. And then you build up over time a solar callus. And it actually makes it so we don't, we can't get sunburn. Like, I can't. I have such a thick solar callus. The way our bodies biologically work with the sun is like so intelligent and we just we have no idea. So do your morning walk in a sports bra and shorts. Totally. Expose your tummy, your thighs. Yeah, as much as you can. We do that in the winter. How? We're cold adapted. We live in the north. It's really cold. And you don't, like, you don't have choice, right? Like, I got to go outside and get to my car. And when I met Thadius,

he taught me how to cold adapt. And so I go, I go for a walk with a sports bra on. And when you were doing those walks and it's really cold living in the north. Yeah. I mean, because you guys are in Wisconsin, how long are those walks? I mean, I would go out and I'd do some like filming. I don't know, 10 minutes and it's like negative 10. And you're in a sports bra? That is absolutely wild. Yeah. Okay. I mean, I hear what you're saying, but yeah. It's actually kind of fun. I like, it's interesting to me because I think sometimes listeners hear this stuff and they're like, well, who's doing this, whatever? It's like, I mean, the people that I'm interviewing, like, you guys are walking the walk. You know, I don't have anybody on that's like a fraud. I mean, you guys really believe

this and it's worked for you and you teach other people how to do it. It's very fascinating stuff. And we teach our kids. And you teach your kids. Yeah. That's the part that is so important. And you're a mom of four kids. I have four of my own and then I have two step sons. So we're like Brady Bunch. Yes. Tons of kids. They're all different ages from 30 to 14. Okay. So I think it's important to talk about that because you have a lot to say about how women in particular can fix their circadian rhythm, but also their babies. Heck yeah. If I would have known this, this is why we started a company together.

This is why I'm on this podcast. I wish I would have known this information. And my kids were like a little bit kind of preteen when I met Thaddeus and really started doing the circadian rhythm stuff. But I mean, getting your baby to sync up to your sleeping schedule, why wouldn't you do that? And now we have all this like circadian lighting, which we'll get into. I might not know what that means, but it actually is like blue light-free lighting that you can put in your nursery so that you're not waking the baby up to breastfeed or when somebody has to go in and check on baby, you're not turning on overhead lights and then waking up everybody. And what that does is like it jacks your cortisol.

It's a really interesting road to go down. But being a mom is stressful enough. And I mean, and then they're like, oh, then I got to do all this stuff and I got to have, you know, linen crib sheets. and I got to have all the wool carpet and low VOC paint and, you know, like all of it. Remember I just talked about the fishbowl, right? Like, you have all this healthy stuff, like you're, but you're missing the light piece. Like, that's a big deal. So we started this company and we're helping moms get baby to sink up.

So getting baby out, and this is the number one thing, same with women, getting out in the morning sunlight. Because there's no UV in the atmosphere at that time. Okay. So it's super safe. And your baby, like as little clothes as possible, same with mom. And it doesn't have to be for very long. And even in the winter, like, that can be a little hard. You can just like step outside. Like sometimes in the morning and the winter even, we're like, it's so cold, right? But we have a pact, my husband and I that it was actually part of our wedding. And Hilda married us, by the way. Really? Hilda Lovratagore married you? I didn't know she was ordained. And she got ordained for our wedding. Wait, cute. Is it funny? Yeah, I thought you liked that.

We will never miss another sunrise for the rest of our lives. And the second half of that is that we go to bed together. This is how we live and this is what we do and this is what we show our children. And it's so important for them to see that. And we have kids and they go to bed at like normal hours. Like in their like pre, well, no, that preteens, but they're like pre adult. And one's like 23, but they have normal sleeping patterns. Like, it's really cool to see that.

I need to say something because I see this in my DMs every single day. Alex, I want to get my health together, but I just don't know where to start. Or I'll do it later when I have more money. You know, I've heard every version of this, and I get it. The system is confusing on purpose. You go to a doctor. They check like five things. They tell you you're fine.

They send you home. Meanwhile, you're still feeling exhausted, inflamed, just off. So then you do nothing. You wait, and waiting becomes your health plan. This is why I'm really excited about what Jevity just did. They launched a completely free tier, not a trial, free. You go to gogevity.com, upload blood work that you already have from any lab, and they give you a personalized longevity blueprint that analyzes over 90 biomarkers

and actually shows you what's going on. When I saw my blueprint, I didn't just want to know. I mean, I saw all that info and I wanted to fix it. And if that's you, after finding out about what's going on with you, you can do the Jevity Plus membership. You get an actual functional clinician who walks, through your results and builds a plan around you. Not a template. They build you a plan and they don't stop at just testing. You get access to supplements, peptides, hormone optimization, nutrition help,

real protocols based on your laps. They test over 90 biomarkers, retest every six months, adjust your plan, and you have a care team you can actually message. Go to gogevity.com, use code Alex. Again, go to gogevity.com, use code Alex. I knew a grandma growing up who brought a priest over to bless her house because she said a salamander was living in the walls and watching her. And the priest comes in does this whole thing, holy water, incense, the works. And at one point he just goes, ma'am, I don't think it's a demon. I think you're malnourished. And honestly, he might have been right. He should start a health and wellness podcast because people used to eat real food, like nose to tail, nutrient dense, actual vitamins. And now we're all walking around eating protein bars made

of glue, fillers, and preservatives and wondering why we still feel hungry and off. That's why I like Paleo Valley's grass-fed organ complex. This is a great supplement. I know you're like organs, absolutely not. Look, you're not sauteing liver on a Tuesday night. That's not happening. But here's the thing. Oregon meats are some of the most nutrient-dense foods on the planet. This is how humans used to stay healthy. And now Paleo Valley has just made it easy. This is a freeze-dried blend of grass-fed organs from pasture-raised cows, not just liver, which a lot of these organ-meat supplements are just liver. They're using multiple organs. So you're getting a full spectrum of nutrients and they gently freeze dry it to preserve everything instead of cooking it to death

like other products. So you get all the benefits without having to taste it, cook it, or emotionally process what you're eating. You can keep pretending that your diet is fine or good enough or you can give your body what it's actually been missing since 1842. Head to paleo valley.com. Use code Alex for 15% off. That's paleo valley.com. Code Alex for 15% off. Why does Madonna hate Lady Gaga? Because born this way sounded a little too close to explain Express yourself in Madonna basically said cute, but I've seen this before. It's a classic pop star territory. One feels copied.

The other says it's inspiration. Now, that's interesting. But it actually has nothing to do with what I want to talk to you about today, which is the health insurance policy scheme that you're trapped in. You don't need health insurance. More and more Americans are waking up to the fact that we've been completely siopped into believing we need it. I'm laughing because the story is funny, but the dire straits that we're in are not. When you cut out the middleman and you just pay cash for care, prices drop

dramatically. 50%, sometimes up to 95%. So why are you paying hundreds, sometimes thousands, every single month? Over 200,000 families go through medical bankruptcy every year, even though they technically have health insurance. So what exactly are you paying for? That is where crowd health comes in. It's not insurance, it's a community. For a small monthly contribution, you tap into a group of over 25,000 members who help fund each other's major medical expenses. Car wrecks, cancer, the big, scary stuff. And unlike insurance companies that deny one out of every five claims, crowd health has a 99.9% funding success rate.

You choose your doctor, you choose your care. They even help negotiate your bills down. So cancel your health insurance, opt out, take your power back. Madonna hating lady gaga, lady. Gaga trying to impress Madonna, tomato, tomato. Let's talk about important things. Join Crowd Health to get started today for $99 for your first three months using code culture at join CrowdHealth.com.

That's join CrowdHealth.com code culture. CrowdHealth is not insurance. This is how we win. So what is the biggest mistake that women are making with their bedtime routines? Well, number one would be being on your phone, right? Like, doom scrolling and having any type of tech in the bedroom. like if you're if you're really looking to dial in your health and be optimal not just not just that's like what us people in the biohacking world like this is the world we come from is biohacking we want to be optimal we don't want to just be healthy right and normal getting all your tech out of your bedroom is crucial to your health I mean think about it like your mental well-being your emotional well-being your relationship so we've got some new products actually coming to our store of like storing your cell phone in a little case and putting it outside and just like tools to create better habits so that you can get a better sleep

and create more of like a sleep sanctuary. That's what I always tell women's like create a really cool dark. It has to be like pitch dark. You have a little blinky light in your bedroom. It's actually going to disturb your sleep. Anytime I'm in a hotel, I have to turn that alarm clock and like face the wall because I can't stand the light from an alarm clock. But yeah, I am always blackout curtains, you know, the whole shebang. If you are somebody that has to sleep with the TV on, you're dead to me. Like, I can't have that around me. I hate that. Yeah. So, yeah, I'm pretty good about that. However, I definitely have the habit of scrolling on my phone as I'm falling asleep and then I set when I'm starting to feel my eyes get heavy, I set my phone down. Yeah. I mean,

so it's a habit, right? And probably not a great sleep habit to perpetuate. So, and I don't, I don't like to shame people, right? It's just like build it, build a better habit. And habit and maybe just go, okay, you know what, after a certain time of night, like, it's seven o'clock. I don't have, like, my non-negotiable set that. My non-negotiable is I'm not on tech after seven, right? And that, I mean, that one little thing could be you getting so much better deeps quality deep sleep. Remember when Dave Asprey was talking about like, you only have sleep for six hours, but as long as it's deep sleep. Yeah. Yeah. Your deep sleep is key because it's brainwashing you, right? It's giving you that glymphatic wash. And then you go into REM sleep. And you

want the biggest banks. Like, that's beauty sleep. Those two things are literally, that was called beauty sleep. Because it's, it's rejuvenating your body. I would say work towards moving that, you know, that number. We don't bring phones into our bedroom. If we do, we put them in a Faraday pouch. What's that? It's like a little silver line pouch, like a Faraday bag. And so you put the phone in that. It does not let any signals come from your phone or to your phone. See, what I do is I always put my phone on airplane mode. So then it turns off Wi-Fi and Bluetooth and all that right? I mean, do you have an iPhone? Yeah. You'd have to check. They're tricky. Like with an EMF reader, you mean? I mean, you can, but we just switched over to iPhones and I go to turn my phone on

airplane. And then I go into the settings and it's still toggled on. So I wouldn't trust that. I would go into the settings and make sure they're toggled off. Okay. Yeah. I mean, so putting in a Faraday pouch would be really helpful. But you're not going to get a phone call. You're not going to get a text message. And you can still use your alarm clock, though.

If somebody is exhausted and wired and not sleeping, is light really the missing piece? Definitely. Think about the dark and light cycles of our ancestors. So they would have only seen firelight at night. It was like Industrial Revolution brought in. in, you know, the Edison light bulb went 18, 1876 or something. And we illuminated the night. And so that's a circadian mismatch. And so you're actually telling your brain, you're giving your brain a shot of cortisol at night. And you're supposed to be building melatonin. And that's

all of history. Think about it. Like this one little blip, right, of like present day to like back to industrial revolution. And it's been slowly getting worse and worse because we keep more lights more lights now they're now they went from incandescent to LED and all you're going to save energy has anybody ever saved any energy i mean i've never heard of anybody like yeah i changed my LED light bulbs and i and i you my energy bill has gone down like this it's not even a it's like not even a thing it's directly correlated i i believe between the light environment and when we electrified the earth right and and now we have radio waves we have brought in the tv and then wireless, right? Like all these things create this EMF all around us. So the pollution really is

junk light and EMF pollution. And so those two things. So you're sitting on your phone, doom scrolling at night, you're looking at the blue light and there's a big spike. If you take a spectrometer, you put the tool up to the phone and it shows you a big spike of blue light. And that is what is creating the cortisol and depleting all your melatonin for the night. So let's talk about melatonin. Why do you call melatonin a beauty hormone? Because melatonin is like the master antioxidant hormone. It's a hormone.

Let's just get that straight. Okay. So a lot of people are like, oh, I take melatonin and we don't really know what it is. It's actually fascinating. There's people out there that are like, it's just the beginning of another cascade of there's other chemicals. We don't even know because it's pineal. It's released in the pineal gland. And the pineal is sensitive to light.

So even if your brain is sensing an overhead light, the pineal is sensing that light even without your eyes. Like it's just fascinating. So it's releasing melatonin into your bloodstream. Okay. So melatonin is anti-cancer. It's anti-aging. It's like the master antioxidant that's supposed to be flowing through your body all night long. And if you are exposed to bright lights, if you've got overhead lights on at night, like this is one hack for, like,

like moms across the board, like do not turn on overhead lights at night because your brain, their pineal is registering that as noon, as solar noon because that's where the sun is, that position. Our bodies are that intelligent. That is so cool. That's probably one of the neatest things I've ever learned on this show. When you put it that way, then I think that's really good motivation to not be turning on the big lights.

Seriously. And you know what's funny is Gen Z hates the big light. I don't know if you've seen these trans-zone social media, but Gen Z cannot stand turning the big light on. They'll even work in the dark, like in an office space. A lot of my co-workers, Gen Z, they do not want lights on. And so I guess what is your opinion then on overhead lighting versus lamps? After sunset, overhead lighting is fine during the day because it's doing the same thing as, you know, the position as the sun. And your brain and your eyes, that super chasmetic nucleus, that SCN that I was talking about, that's registering the position of the sun.

So the position of the light all day long. Our brains are calibrated. all the light around us. How can it not affect us? Right? That's what circadian rhythm means. Circa Dia. So 24-hour cycle a day. So it's a 24-hour cycle clock. You're supposed to have a certain amount of light, then you have to have a certain amount of dark in absolute darkness. So if you put lamps on at night, your brain is now registering like our ancestors would have seen a low fire at night. Like say they're in the caves, you know, or whatever, like go back that far. That's why Dave invented the bloy-blocking glasses to mimic firelight. So that's why we have our company that we have bloy-blocking glasses that are pretty for women.

That's right. Yeah, they are really cute. What happens to skin and hormones and metabolism when melatonin is low? You probably will have like dull skin. You know your own skin, right? Like you look in the mirror and you're like, my skin looks dull. I don't feel well-rested. I think it's more of like an internal feeling that reflects to the outside. 100%.

Right. And every woman knows that feeling and can see that in like poor sleep. It's really just, you know, paying attention. And it's also cumulative. So the more well rested you are, the better night's sleep you have consecutively, like you're just going to feel better and better. You're going to feel more positive. And that positivity, the mindset of that is going to make you feel better and look better. I know people that talk about like somebody, you know, like they're working on their inner self, right? And their whole skin change. just based on changing their inner world to a positive mindset, right? So I think it goes back to like all of those things combined. But how do you have a positive mindset and you're optimistic and joyful and happy like Hilda, right? That little ball of sunshine. Like how do you how do you manage that if you're not sleeping well, right? She's huge on sleep. She actually taught me, you know, like how to age so gracefully.

Like she's just this incredible human and she has such a positive mindset. She's so committed to her sleep, like, like we are. Like, we know a lot of people in the biohacking world, and I don't know anybody else that, honestly, is that committed to wearing blight blocking glasses at night to create the firelight, right? Oh, as Hilda? Oh, yeah, as Hilda. Like, she's right up there with us. And I tell you what, Thaddey sent me a pair of bluey blocking glasses eight years ago. It was eight years February.

I have not missed one night in eight years of wearing them. Like, it's non-negotiable. Like I know, it's like when you know too much, right? Like you can't unknow that. And now it's, it's just like, it's that habit. And I know that I'm going to not have melatonin that night or it's going to be lower and I'm going to have crappier sleep. And then the next day, it's not worth it. That's how it is for me with a lot of this health stuff is people are just like, you know, this isn't, this isn't realistic. There's no way you actually do this stuff. I'm like, look, what I'm telling you is, the more I learn, the easier it is. They're like, living this way is stressful. I'm like, no, you are completely. misunderstanding. Living this way is taking away so much stress. I get better sleep. I have more energy. I'm more relaxed. I'm more calm. And it's because of making these conscious small micro-health and wellness decisions throughout the day, like getting sunlight in the morning, eating real food and being committed to it. So it's not a chore to commit to these things. It's just, it's natural. We don't even flinch. Yeah. Well, and you can feel like when I put the glasses on, like I feel,

just more calm. And us women, like, I mean, honestly, we're more empathic, obviously, but we're more sensitive delight. And I've seen that. I used to be an interior designer, and I used be a welder before that, but interior designer. And I would work with clients, and the woman would be, like, have this horrible, like, dining room light full of these, like, nasty compact fluorescent like bulbs. And she'd be like, I don't know why I'm getting migraines. I'm like, are you kidding me? This is before I even met that he is. And then the man would be like, I need to see, you know, like, I can't, I have to have them. I'm like, but your wife is like almost in tears sitting here telling you like she's getting migraines from these crazy lights. It's like I'd work

with them trying to find a compromise in the lighting more than designing their light. Can curating the ideal light diet, as I like to call it, you know, getting the right amount of red near infrared rays throughout the day, can that actually? make your skin care work better. If you're getting the right light environment throughout the day and at night, you can't exclude the night with the day because they go hand in hand. You know what I mean? Like it's one full cycle. So if you're getting outside, everything's going to work better. I know women spend, I actually did some research on this $3,000 at least a year on skincare on beauty care products,

some way more than that. And everything that you do is only just like topic. and skin deep, but the light is actually from within. So it comes out from the other side, right? Like, you're going to get your sleep dialed in. You're going to feel better anytime I have somebody that writes in and they're like, I have depression. I have seasonal sleep disorder, blah, blah, blah. I actually bring the question to Thadius and I say Thadius, what would you say to, you know, to these people? And he says, get outside. Get outside. Everything is about us connecting back to the sun. We are controlled by the sun and the moon. Us women, we're on a 28-day cycle connecting to the moon, which is so beautiful.

And then we're on a 24-hour cycle connecting to the sun. How can that not be helpful? We've been told a pack of lies about the sun and it's been so demonized, all by design, in my opinion. And I think that anytime you're connecting back to something in nature, we had a friend who completely reberced all kinds of, like, horrible diseases just by going out in nature. one night a week he'd sleep out in the forest. But see that now that is totally unrealistic for most people. That's crazy. But that is wild.

He reversed it. And he swam the Willamette River. Like he did all this like crazy cold swimming. I mean, but he reversed like all these crazy autoimmune diseases. So, I mean, nature is always always the answer. And melatonin works with our body biologically, intrinsically. intrinsically. And if you're avoiding the sun and you're not able to get outside, you guys think just, I mean, just common sense, like, kind of think about that. Sitting indoors under artificial light, what happens to, like, zoo animals? What happens to, you know what I mean?

Like, I get so sad when I see animals, like, I don't know that they're paying attention to their light environment. They might create, like, an environment around them that mimics nature, but are they really giving them the right lighting at that juncture, too? know, I don't know about that with the animals, but I do know, like, animals in the home. Like, we don't think about that. We think about the candles we're burning. Or we think about, like, all the, you know, all the other stuff that's going on in our house. But our animals need to go outside. My dog goes outside. Like, you love your dog as much as I love my dog. Like, he's my number one baby in the whole world. And he goes outside with me every morning and Thaddeus and gets morning sunlight. Yeah. I've been trying to make sure that I do that too. Yeah. We want results that work quickly. when it comes to skin and beauty and all of that as women. So tell me why, as even just a beauty junkie, if I'm not sold for any other reason on getting out to get morning sun and then walking at sunset, as a beauty junkie, why should that be a priority in my life? Okay, well, Alex, have you heard of red light therapy?

Yes. Okay, so that therapy actually helps speed up wounds and wound healing by 50%. fine lines and wrinkles, photo aging, all these things, right, that were sold in devices, which work, by the way. But you can also get that from the sun for free. For free. Morning sunlight, sunset light. That's when you have the most red and infrared light in the atmosphere.

And that's why the colors of the sunrise are, they're not as dark and like red and pink, right as sunset because they're giving you different signals, but there's still a ton of infrared and red frequencies in the atmosphere at dawn during the morning sunlight. And then at sunset, if you get sunburnt, if you do get sunburned, maybe because you're wearing sunglasses, you can expose your skin to sunset light because of that red and infrared. It'll heal your skin with coconut oil. That's like a really good little combo. Melatonin is in breast milk. Yes. Why is that important for women to know? Oh my God. Alex, this is like one of the most important things that any woman who is going to have a baby should know or who is lactating. It's actually called

nighttime milk. And a lot of people maybe haven't heard of this. And you have different milk during the day than you do at night. It's not crazy. Like they did this study and they found that breast milk at night is rich in melatonin. And if we think about that, we're like, yeah, that makes sense, right? Does formula have melatonin in it? No. I mean, how could it? Right. So your baby if you're breastfeeding, like we're huge fans of breastfeeding, obviously, and I'm sure your, your, your, um, audiences too. And your audience is the best, by the way. Like, they're the coolest. Yeah, I'm like actually so proud of your audience. I have to say that. Yeah. Like, they're really cool. I mean, I said so many people reach out to us and they're just really neat people. They're eager to learn. They're eager to learn. There's a few people that, you know, complain. And then I'm just, I'm like, okay. But for the most part, they're all very, very awesome. They are. So thinking about, you know, like breastfeeding versus giving your child formula, not only the formula is full of GMOs. It's full of glyphosate.

Do you remember the Forever Dog book? Yeah, I've interviewed her Dr. Karen Becker. Yeah, yeah. So I actually looked into that and I love that book. I love the recipe book too. The formula, it has just as much crappy glyphosate in it as the dog food. I mean, people. Oh, sick.

Yeah. I mean, people and so many additives, it's bad stuff. Like do not give your child that. If you have some issue that you can't, you know, breastfeed, there's breast milk banks out there that you can get supplemental breast milk. Here's a crazy story. So when I was born, my mom tells me this story that back in the 1970s, she was like committed to breastfeeding, which is like, duh, why wouldn't you? Like, we know that, right? And the doctor came in.

She had an IV because I guess I came really fast. I was born in like two hours. And they wanted to give her some IV or whatever. And the doctor came in with the syringe and she looked at him. Thank God she was awake. Thank God she was like alert and knowing, right, because you're such an invulnerable state in post, you know, birthing. And she asked him, she said, what is that for? And he said, it's to dry up your milk. And my mom was like, what? Why would I want to do that? He shamed her. And he was like, why would you want to breastfeed? He's like, you're not going to breastfeed, are you? Because he was really trying to push formula. It's crazy. So thank God. she was awake alert and was like, I'm breastfeeding my daughter. But can you imagine like there's

other, and that just makes me think like that vulnerable position of mom in the hospital, like giving birth, like there's not time to make decisions. That's why you need a partner there. Yeah. Or a dula. Yeah. A dula or a directive. Yeah. Like there's all those things. But honestly, like that's, that's absolutely so horrifying to me. And I can imagine all the moms that were just like, yeah, or didn't know. If you've ever tried to take a family that's been living on ultra-process food and suddenly go full, you know, we only eat real food now, it's chaos, right? It's rebellion. It's like you've started a small civil war in your kitchen. And what I've learned from doing this show and talking to all these health people is you don't go cold turkey overnight. You start with familiar things.

You don't take away the burger. You just make it at home with better ingredients. You don't totally eliminate chicken nuggets. You just upgrade them. And the easiest swap of all, breakfast cereal. No cooking, no fight. Just swap it. Because most cereals, are a disaster. Even the healthy ones. I'm saying that in quotes. Even the healthy ones sometimes can have refined sugar, synthetic pesticides. You've got the typical conventional cereals. They have weird dyes, stuff made in a lab so that big food could make money while your kid is basically eating a science experiment. Lovebird is different. Lovebird was started when my friend, Parker, who's a dad, left big food to make a cereal with actual real ingredients for his daughter. I love the cinnamon

protein cereal. There's no fake stuff, no pesticide-soaked grains, no refined sugar. It's made with organic whole food ingredients like cassava and lightly sweetened with honey. It's third party tested. It actually tastes good and they give 20% of profits to fight childhood cancer. This is how you do it. You don't shock the system, right? You don't freak the kids out. You just quietly upgrade what your family already loves. They will even help you transition the cereal in your child's school for free if you email them and get an okay from their school. Go to lovebirdfoods.com. Use code Alex 20 for 20% off. That's lovebirdfoods.com. Code Alex 20 for 20% off. Let me tell you something nobody wants to hear.

If your immune system is weak, your face is going to snitch on you. You can buy every serum on the internet. You can ice roll your face like a lunatic. But if your immune system is getting wrecked every day, you're going to look older than you are. We're out here nuking our homes with bleach and Lysol like it's a chemical war zone. You're basically carpet bombing your own immune system, breathing it in, touching it, living in it. That stuff doesn't just clean the home. It disrupts your body.

It irritates your skin. And over time, yeah, it can wear you down. That's why I switch to branch basics. It's non-toxic, plant and mineral-based, and it actually cleans without turning your house into a science experiment. You dilute one concentrate and use it for everything, counters, floors, laundry, even glass. It's simple, it works, and it's not slowly sabotaging your health while you're just trying to wipe down a countertop. If you care about looking more youthful and vibrant and not like a Victorian ghost, stop poisoning your environment. Go to branch basics and make the switch.

your immune system and your face are going to show the difference. Go to branch basics.com. Use code Alex 15 for 15% off the premium starter kit. That's branch basics.com. Code Alex 15 for 15% off the premium starter kit. When a breastfeeding mom is waking up in the middle of the night to night feed. Yes. And she's scrolling social media while the baby is breastfeeding.

What is that doing to baby and mom? It's bad on so many levels. You're basically giving the baby a shot of cortisol because you're looking at a member of that that spike of blue light. So you're putting that light. Now it's that mixed signal. Remember, that signal is daytime and that is equal to cortisol. So you're giving yourself a shot of cortisol. Now it's going to go into your milk and you're going to give your baby a shot of cortisol, right? And I think this is actually even more important. You're not connecting with the baby. Like it just, it actually pains my heart because like, I didn't have a cell phone at that time. So I had the

luxury of like not having to deal with that. But I remember so many moments of that time of my life connecting with your baby and like nursing your baby is so unlike any experience that you'll ever have. It's like childbirth, right? Like it's it's so interesting and beautiful. But in order to even produce breast milk, you need oxytocin. When you're breastfeeding, you're actually giving your baby oxytocin too. You guys are both creating it. And we're creating oxytocin. right here, us two women talking, creating oxytocin. When women work with their hands and do small things like pick berries or like do gardening or whatever, you're actually creating oxytocin.

That's why it feels so good. So when you're feeling sad, call up a girlfriend who's positive, who's a positive person, and you'll create some oxytocin and you'll instantly feel better. Like we all know that, how that feels, right? Like I just had some girl time with the hair and makeup girls. And I was like, you guys, I'm like, we're making oxytocin right now, all three of us. And they were like, what? Like, that's so cool.

So, like, don't miss out on that time with your baby. And, like, I remember so many times that, and with each child, because I had four, like, this is a lot. But each time, I was, like, nursing baby. And I would have, like, a little rocking chair in a room separate from, you know, our main bedroom. And it was just like, this is our time. Do you remember that movie The Goonies? Like, remember he's like, this is our time down here? It's like that.

It's like this is our time. It's not time with dad. It's not time with other children. It's like this is the bonding time. And oxytocin is that bonding, that beautiful. So you're actually stealing that time from bonding and developing your baby because your awareness. Like think about your awareness and your attention. Like where attention goes, that's where everything flows. Energy flows, right? So you're holding your baby and you're now over here. looking at a phone or you're distracted, no. Like, that's not how God made us and put us on this planet to raise our babies. Like, you're looking at baby. You're giving baby full attention. It's like when you see a mom in a coffee shop and she's like this and there's a three-year-old sitting there going, like pay attention to your children. Like, your attention is so special. And you're going to miss all those years and those times, those special times with your kids. Tech is really stealing those times. I was actually just telling someone earlier this morning, I was like, you know, I have this idea, like a parenting rule idea. I want to do it. They were like, okay, tell me. And I was like,

I think I want to make a rule where there is a certain area of like the kitchen, for example, which is where we put our phones. When the children are awake, we're spending time with them. We don't have the phone in our hand like a pacifier. And then, you know, you go back. And, and you want to use your phone, you can check it, that's fine, but you have to stand in one spot to check the phone. That's a good idea. Kind of like what we used to do with home phones. If you wanted to use it, then you've got to go to the one spot to use it, and that's the phone area. And then otherwise, like, you're just engaging with family time or whatever.

And then once they're in bed, then fine, they're in bed, you can be on your phone. But I don't know. I was thinking about that, just picturing how so many parents are literally like playing with their kids, but their kid is almost never looking at their face that are looking at the back of your phone. Totally. And I don't know. That is very depressing. But what you are bringing up with the breastfeeding stuff is interesting to me because I guess when I was thinking about like, why is she going to talk?

Because I knew you wanted to talk about why being on your phone during breastfeeding is bad. And I was thinking that you were going to say the blue light from the phone getting in their eyes. And I was just like, well, is it really in their eyes? Because their eyes are closed usually. They're like nuzzled against the boob. But you're saying it actually creates a cortisol spike in the mother and that's going into the breast milk in real time. Yeah. And remember what I said about the pineal gleeal?

you're actually exposing the baby's crown to that blue light. Wow. At the same time. And like let's add one more like negative thing. You're microwaving baby. Like that's that's that equally as bad as blue light. Now you're giving you're literally giving that baby radio frequency. Like that's and it's going into your hand.

Like it's you're you're microwaving everything. You wouldn't put breast milk in a microwave, right? Like we all kind of know that. Like any women who've had children. Like, you've been told by your ancestors that you never put breast milk in a microwave. Have you heard that? No. Oh, yeah.

But I also don't have kids yet. Yeah. So you probably would. But, like, that's insane because it destroys everything that's beautiful in that breast milk. So your microwave is a radio frequency, and it's the same frequency 2.45 gigahertz as your Wi-Fi router. Think about that. And your phone is a mini-cell type. Your baby monitor is a mini cell tower. You are microwaving your baby when you have any wireless

tech in the baby's nursery. When does a baby circadian rhythm actually develop? Between three and four months. So they should be on a regular circadian rhythm type of sleeping schedule in that around three, four months. I learned about this after I had kids, right? So my kids were a little bit older. But what I know and what we've studied and what we've looked into is that around three to four months is when they start being trained by mom. their rhythm and whether it maybe it's not circadian and so you're either going to train them Alex by blue light tech light right overhead lights or you're going to train them by nature and I would say like a better idea would be train them by nature so take them outside with you if you're going to commit to your health and your longevity getting that morning sunlight

taking them out you know around three months is ideal and just have them come outside with you. Like, it's not, it's not even that big a deal. Like, we need to get back outside. And if you're going to train your child to like sleep through the night, getting, remember we said the morning sunlight creates the melatonin 14 to 16 hours later? That is so important to start that at that age. But before that, when they're infants, like, they just sleep all the time, right? Like, when they're newborns, like, you don't have to worry about it. But don't give them a nap and pull the, pull the dark out shades either at three to four months. Like, make sure the shades are open and they're taking like little naps here and there during the day, only at night train them to have the blackout curtain.

Okay. That's important, I think. Super important. And what it also does, I know Thaddeus talks about this the way he trained his kids to not be afraid of the dark. So you can actually help them be sleep independent because I know a lot of parents are struggling with kids that come in. I was one of those kids.

I was like terrified of the dark. And my parents let us watch like stupid Rambo movie. and whatever, when back in the 80s or whatever, and they didn't, they didn't have any monitors on that, right? Like, there was no, we could just watch whatever. And I would just be terrified to go to sleep. And my bedroom was like, way down and blah, blah. And I was too old to, like, be afraid of the dark. And I'd go up to sleep on my mom's floor. So you can train your child to not be afraid of the dark by having them be in the dark. That doesn't mean putting a nightlight on at night in the nursery. That's training them to not be in the dark. So the, the,

solution to that is to get a little motion sensing nightlight because you're going to want to see if you have to go in there and they're crying or whatever somebody has to walk in the room and you're going to be like oh well I need to see something can't just be pitch black right um get a motion sensing red light circadian friendly blue light free flicker free red night light okay and then you'll walk in it won't disturb your circadian rhythm nor the babies do you think that a lot of the infertility issues that we're seeing across the country have something to do with a poor light diet. Oh my God, Alex. It probably has everything to do with it. Like, it's so, it's so baffling to me. Like, the doctors don't take that into consideration. Like, they don't, they don't talk about nutrition,

right? Like, everything's so inverted in this, in this crazy culture that, well, I don't know, culture we live in society. But we actually got a horse. My mom used to raise Arabian horses. And we couldn't get this mayor pregnant. And one of the vets was like, well, I know how to get it pregnant. Change the light. And my mom was like, what? She's like, yeah, she's like, we'll just set up some lights in her stall. There's this thing about horses where you want them to have babies at a certain time than they have a better chance of whatever.

And some edge you have and show horses. And so my mom was like, okay, well, let's try it. She got her pregnant. Like changing the light, giving her more light because it was winter. Animals don't mate in the winter, right? Like they mate in the springtime and they have babies in the summer. And then they prepare for winter. But we got her pregnant in the winter by giving her more light in the evening.

If you're having infertility issues, getting out in that morning sunlight to regulate your hormones. One other thing, too, thyroid can be a problem with that. And a lot of women are sitting in bed, doom scrolling, right? Oh, yeah, it's going right on your thyroid. Alex, the thyroid sits three millimeters. It's the closest organ to your skin. So cover that up. wear a scarf, do something. When I first met

Daddy's, I would come in the house and he would be at night, he would be up working late on a computer and he would be wearing my scarf. And I was like, what is happening right now? And he's like, it's my thyroid. Like, he knows. He knew that light is hitting that. I've never even consider that. And I have thyroid

issues, so that's really important for me to know. Yes. Definitely. Your wake-up call to moms who have babies that are sleeping terribly is that they need to be fixing their circadian rhythm. So, How do moms fix their circadian rhythm step by step, especially if they're breastfeeding currently? Yeah.

Because that adds this element of waking up in the middle of the night. Absolutely. I'll just go back to morning sunlight. That's number one. That is the number one reset. Getting out at dawn. If you are getting out at dawn during any time of the year, it means that you're preparing your body to sleep. I know I have people ask me this question.

I'm like, they're like, well, how am I going to get to sleep earlier? I'm like by getting up at dawn. It's a cycle, right? So like the more you get up at dawn, the more you're going to sleep, go to sleep earlier. Yeah, you do. And we all know going to sleep earlier. How do you feel? Oh, so much better. It's so much better. And also, I don't need an alarm. I naturally will wake up at, I don't know, any time between 530 and 6.30 is when I naturally wake up and I feel well rested. I go outside. And then, yeah, I'm getting tired between 9.30. and 10 p.m. I mean, if I am out to eat, if I'm with friends, I could be having the most fun time ever. I could be at a Morgan Wallen concert. And as soon as that clock hits 9 to 10 p.m., I feel I'm like shutting down, it's like, okay, it's bedtime. And it's very, very natural and it's not hard to do. So, you know, we've talked about this on the show before, but I just think people that are night owls, it's a myth. It is. It's not a thing. It's not a thing. We're not a thing. We're not nocturnal. It is so easy to reverse that. It is. But you have to, you have to like,

get into your mind too. Like that's something you want to do and something you're committed to do, right? And then you make it a non-negotiable. So like you being out with your friends, that's, that's perfectly normal that your body is just like, hey, I already pro, you already, you were out in the morning sunlight. You programmed me, right? Hey, body. You programmed me 14 to 16 hours earlier. Now you're shutting down. It's time to go to bed. Like, are you going to listen or not? So first step is getting out with morning sun. First step is getting out of morning sunlight to revamp your circadian rhythm. Yep. And then it depends on like what you're doing during the day. So stay at home moms. I would say get outside as much as possible with your kiddos. Get them barefoot on the ground.

Grounding, barefoot, sunlight. That's why people feel so good when you go to the beach. Even babies crawling on grass. Yes. Don't spray with pesticides. Yeah. I mean, that's the thing. Like if you live in HOA, I don't know. I mean, here's the thing. Like we all make decisions, right? And if you live in a HOA or if you live in a HOA or if you live in places like that, like what's important to you? We wouldn't live there. I would never live in a HOA that has sprayed grass. Oh, I wouldn't either. Yeah. There's no way. But there's, but there's people that make that, right, choice. And, you know, I think like as we heal us a culture, like these are things that conveniences that I think we need to really take a look at and go, is that worth it from my dog and my kid? And it just pains me when I walk by a lawn and it's like,

keep kids and dogs off this lawn and it's for the school next door and I'm like, are you kidding me? You know what else has been that I've opened my eyes too that I really didn't even think about till recently is turf. So I live in Arizona, hardly anyone has grass. It's very hard to find grass here. And so what everybody does is they have either pebbles or rock or they do fake plastic turf grass. Now, it never even occurred to me. I didn't even really think about it recently that that turf plastic grass that people have in their yard is just completely forever chemicals and baking in 120 degrees in Arizona sun. And then your pets and your kids and stuff are walking barefoot and playing on that. Absolutely nasty stuff. That is horrible. That is so toxic.

So, I mean, for me living in Arizona, you know, when I have a home one day and have a yard, that's like non-negotiable for me, we are having grass. I do not care. I do not We're having grass. Like I don't care what the water bill is. Right. Like it's it's happening because I will not walk on that. Well, you can't ground on that. No. It doesn't work. Yeah. If you're staying home mom getting outside as much as possible getting kiddos outside. If you're working inside and you have a day job, putting on glasses that are yellow, yellow tint, not the clear ones, like the yellow tinted glasses. If you're on a computer will help save your eyes from stress, save your brain from stress, save your brain from brain. at the end of the day. I went from a job where I was working as a welder and I was working in this welding like studio, like art studio. And I like walked away from that job and I started a desk job at a flooring store. It's where I learned to do like more interior design stuff. And I came home and I was on the computer like all day and I hadn't been at all before like I was in the studio. And I was like, what is happening in my brain? Like this is before I met Thadius. And I was like,

what was wrong with me? Like I thought someone was wrong with me. And then I was like, okay what have I been doing it just kind of like sat back and like reflected for a moment I'm like okay I changed my environment right and I went from working in a shop with daylight with windows and open windows a lot and three like probably nine months out of the year and now I'm inside all day working on a computer and so I went to the optometrist and they put the blue tech in my glasses I got my glasses I noticed instantly that day I started wearing the glasses I did not I did not go home with brain fog and a headache. I would go home every night with a headache.

So wearing the blue light blocking glasses during the day if you're on computers or if you're on tech. And I have moms that reach out and they're like, hey, I'm on my phone a lot. You talk about computers or iPads, right? Like any tech that's got the blacklit blue light. And I'm like, okay, well, how, she's like, do I need, you know, this is one of the moms. They're like, do I need the yellow glasses if I'm on my phone? And I say, well, how often are you on your phone? like the duration. And they're like, oh, a lot, like all day. And I'm like, oh, boy, I would,

I would definitely get daytime glasses then. Like, if you're on for hours, you're going to want to protect your eyes. You're protecting your brain. You're protecting your skin. You're protecting everything. And then the next step would be wearing blue light blocking glasses after sunset. So that's the glasses that are the orange color and they're mimicking firelight. Okay. So everything is calmer. That's that thing. It's like non-negotiable. in our house. And I have a little hack for that, too. I was actually teaching a friend of mine this before we came. And I was like, put your glasses wherever you're going to be at sunset. So for us, it's in our kitchen. And I've got a little drawer. It's like the Heidi drawer.

And I put them in there. I always know that my glasses are in that drawer around sunset. So we go outside. We always take a sunset walk. For us is different because we're so far away from the equator. So whenever sunset is, it's very, it's much more extreme. So it's summer, it's like 10 o'clock. And the winter, it's like 4.30. It's like crazy, right? But we don't eat after sunset. So we're always, it's somewhere in the kitchen preparing food around that time. Why don't you eat after sunset? Because in your, like, think about your body working with that light and dark cycle. If you're preparing your body for sleep and it's digesting, you're not going to like fully get the rejuvenation and regeneration, but your cells need to like actually go into like a really good deep sleep and get the. And get the. that glyphatic, like, washing of your brain and wake up feeling refreshed. Your body's going to be like, oh, I got to digest. I got to do this other work. It's not supposed to be working. It's supposed to be resting. And that's another, like, the circadian rhythm thing is like, you eat with, you rise with the sun, you eat with the sun, and then you fall with the sun, right? Like, it's just,

and it doesn't that make sense? Yes. Like, when you hear, when I heard Thaddeus first teach that to me, my inner tuning fork was like, yes, right? Like, that just absolutely made sense to me. I'm like that, I get it. And so would the last step be something having to do the lighting in your home? Oh yeah. So don't turn on overhead lights. After when? After sunset. Because why? Because remember, it's giving you the wrong signal. So avoid turning on any overhead lights. And like we got to talk about like what lights too. Because like we have Edison light bulbs in our kitchen. And that's a different type of light. There's, there's infrared light that's coming out of that light bulb and red light. So Edison light bowl, They actually are really good.

They're not just aesthetic. They're both. Okay. Yeah, yeah. No, they're healthy because they're a full spectrum. Okay. And they're paired that blue light. There's still a little bit of spike of that blue light.

And it will deplete your melatonin. So, like, our kids know that you don't come into our kitchen and turn on the overhead light. Like, you'll get in trouble more for that than, like, sneaking out. I saw this story about a guy who got married. Beautiful wedding. Everything's perfect. Vows, family crying.

And then, like, two weeks in, he realizes. His wife only eats gummy crabby patties and fruit roll-ups. And he's sitting there like, who have I married? Couldn't be us that listen to this show, right? Because at some point, you realize that food is either building you or slowly killing you. And for years, we've been told meat is the problem, avoid it, fear it. Meanwhile, people are living on ultra-processed nonsense and wondering why they feel terrible. That is the meat that is bad.

Okay, ultra-processed meat, fast food meat is bad, conventional farm meat, not grass-fed state. Wild Pastures flips this completely. This is who I get my meat delivered from. Wild Pastures is regeneratively farmed, 100% grass-fed pasture-raised meat from American Family Farms. And regenerative farming actually restores the soil, improves the land, and produces more nutrient-dense food. It's not just better for you, it's better for the entire country, the world. These animals are raised the way they're supposed to be. Rotational grazing, no antibiotics, no hormones, no factory farms, real food raised right. And I'm telling you, wild-bushers. Pastures, chicken wings that are pasture raised are unreal, and the grass-fed, grass-finished rib-eyes are completely different level. You taste it immediately. Also, their Wild Pastures Plus subscription gets you 20% off for life, free shipping for life, a $15 bonus, flexible delivery. So if you haven't eaten all the meat yet and you don't want it to automatically come,

it won't. Exclusive discounts and no hidden fees. It's the Wild Pastures Plus subscription. So you can eat like a functioning adult without needing also a second mortgage. Because look, you can keep eating like a kid at a gas station, or you can eat real food that actual fuels you. Don't be the gummy burger household. Go to wildpastures.com. That's wild pastures.com. What if a bear was president? Just think about it. A 900-pound animal smashing through the briefing room like, we're going to bed for the winter. That's the policy. Approval ratings through the roof.

And the bear would probably be healthier than most of us, because it's not living on energy drinks and ultra-processed snacks. It's just doing the basics, eating real food, living. living in alignment, sunlight. Meanwhile, we're in a drive-thru at 11 p.m. like, oh, why do I feel so bad? That's kind of how I've been thinking about health lately. Not just doing some insane overhaul, just back to the basics. And that's why I like Utti naturals for supplements. They're a conservative family-owned supplement company.

They literally have a 100-acre herb farm in Wisconsin. It's not some random lab in a strip mall. They grow in source ingredients the way it used to be done. Real ingredients, no filler. Everything is made in the U.S. and packaged in glass bottles instead of plastic. There's no trendy, strange things in there, right? It's just clean foundational supplements

that actually support your body. So if you don't know where to start, a good B complex for energy and stress is great. A real multivitamin. You can find multivitamins on there that I trust. They also have what's called eum. It's an immune support when you're traveling or run down because you don't need to become a biohacking influencer,

okay? You just need to stop living like a raccoon and maybe take care of yourself like a responsible bear president. Go to utsy.com. Use code Alex to save. That's UTSC.com. Use code Alex for any supplement that you've been needing from glutathione to vitamin C and magnesium.

Where in the home should you start replacing lighting first? Your bedroom. Definitely. Get the bedroom light right. It depends on your partner too. Like there's so many nuances to it. If your partner is like, hopefully they don't have a TV in the bedroom, like that would be a non-negotiable for me too. And for Thaddeus.

So we're definitely be aligned on that. And if you're not like, I don't know, maybe get some counseling or something, I'm not sure. But getting a red light bulb in your bedroom because sometimes you want to come in and like see what's, see where your pajamas are or whatever. You don't want to just walk into a completely dark room. But you also don't want to like turn on an overhead light and have it be a big bright light bulb or Edison bulb. Because remember, it'll signal the pineal and your eyes and it'll give you a little shock of cortisol. And that's not what you want to get before bed. So get the red light.

it's not going to disrupt your circadian rhythm. So red light bulb or you can use an amber light bulb. And I always tell people like take it slowly. Small steps are huge winds because I've had people like order a bunch of red light bulbs right off the bat. And they just go from like LED lights to like switching out their entire home with like red lights. Oh yeah. And then they email me back and they're like, can I return these? And I'm like, why don't do that?

So what sort of lighting are we doing? We're doing red light bulbs. bedroom in the bedroom in the bedroom okay in the bathroom so if you got to get up and go to the bathroom get a little red night light since motion sensing right put it in the kids nurseries put in your kids rooms i have a lamp because sometimes i just like to go hang out you know in my in my bed um and i have it's a red light bulb and i have a reading light that's red and amber so it's like a little clicky thing and you can click it between the red and amber okay yep so there's no blue light in our bedroom there's no there's no phone light and if if if for some reason I do have to like text one of my kids or something at night and it's in the bedroom before I go to sleep, I will put the blight blocking, make sure I have blight blocking glasses on before I look at the phone. I know it sounds like really like, I don't know, like really disciplined, right? But once you feel good and you feel rested, right, and you're like living your best life and you're like feeling really positive and you're making a really good impact in the world as you are, I mean, It's hard to go back on that stuff, right? Right.

So, like, the more you know, the more you know. And the more you can teach your kids. And one little funny thing, too, like, we have, we just have, we're pretty extreme. This is like biohacker extreme, right? I'm sure Dave has all red lights in his house. Oh, yeah. Yeah. But you can start with incandescent and then move to the amber lights and then move to red.

But red in the bedroom, red in your bathroom. Now, we have a, we have a really interesting light. It's like this new technology. You click it on once. goes red, click it on again, it goes amber, and click it on again, it's full spectrum. So, like, I can get ready in the morning with a full spectrum light. I just flip it three times. So is there any LED lights in your home? Yeah, those are LEDs. LED doesn't mean as bad. It doesn't? No. What do you mean? Because, okay, so an LED is just like, it's, it's the way

that there's like a little chip inside, right? Like, that's emitting the light. The incandescent is a tungsten filament. So there's just, there's, and there's also, has, and there's also halogen lighting. There's all different kinds of light bulbs. So LED just means that it's not giving a red and infrared heat. It's not heating anything. There's no heating element. Okay, but I thought we were supposed to be switching all of the light bulbs in our home to incandescent. I mean, that's one of those nuanced things. Like incandescent is great. And if you're into aesthetics, then like in our kitchen, I want to see our food. I don't want a red light bulb in our kitchen. No, I don't either. I do have one over my sink. So I can toggle between the two. So if I come down in the morning,

and I'm like, I need to see it, right? I'm not going to, I know better. I'm not going to flip on that overhead Edison, because there's still a lot of blue light in that. I'm going to go flip on the red light over the sink first. But if we're giving directives to people, because they're going to be too confusing with the nuance. So they're like, what do I buy?

Okay, so yes, a few lamps that are red. Yeah. And then otherwise, though, would you say, yes, look for incandescent bulbs? Incandescent bulbs, yes, in the kitchen, incandescent in your living room. It's kind of like what is your family going to tolerate? Because if you're going to put on incandescent bulb in the kitchen or the living room and it's after sunset, you still have to wear blocking glasses to block that because there's quite a bit of blue light in there.

Okay. It's going to suppress 40. I think it's like 40% of your melatonin. Okay. You don't want that. You want your melatonin. Right. Maybe melatonin rich.

One thing they always ask is where do you buy incandescent bulbs? We sell them on our website. You sell them on your website, which is what? Dreamwalkers.aI with a Z, Dreamwalkers with a Z. Dot AI. And I mean, I've bought incandescent bulbs just at a hardware store. Yeah, right. So I just walk in.

I'm just like, can you show them where the incandescent bulbs are? Here they are. I mean, it's not like, it's really that simple. Right. I mean, there's different intensities, too. There's different nuances to them. Some have, like, we have this amber coating on ours so that they're really pretty and they're really vintage looking.

Like, they're really like steampunk. Cool. I did order a regular 100 watt encodewat. candescent bulb. I just wanted to see what it looked like in this lamp because I'm always experimenting and testing stuff out. And it came and it was a white-coated lamp, um, light. And I measured it with our spectrometer and it had a lot more blue light in it than our vintage bulb. When you've got kids that are overstimulated, how much of that do you think is due to lack of proper light exposure? I mean, there's videos I've seen with kids that are under those crazy fluorescent lights in school, right?

Have you seen those videos? Yes. And the kids, are bopping around, they're out of control. Like, you want to talk about behavior issues? Like, turn the lights off. Like, that's crazy. Those fluorescent lights are so anti-our biology. Yeah. There's, I mean, and if you-

That's a great way to put it. The entire environment in a school setting in America is totally anti-biology. It's from what we feed the children, which is not even food, to lack of real light at all or fresh air, breathing in all of the chemicals that the schools are being cleaned with all day long. Then you've got terrible water, usually in schools, that is not filtered. Yeah. And then we're like wondering why they're having all these behavioral issues and then we want to medicate them. I mean, if you put a house plant in this environment that we're putting our children in in America, the house plant would die. Yeah. And we are like, well, what could be causing this?

I don't understand. Why is my child acting like this? And nobody thinks that humans were never supposed to be in an like that for so long for that many days a week. And you forgot the EMF environment. That's right. I used to be a substitute teacher in middle school. I loved it. Middle school kids are the best in being a sub. And that is like that shit crazy.

Yeah. I was in a classroom one time and there was no windows. I'm like, are we in prison? It's terrible. This is horrifying. And the router, I actually brought our little microwave radiation meter with us that day because it was like science class. So I was like, hey, guys, let's see what, you know, science says here, every single kid in that classroom had a phone on in their pocket. And

there was a Wi-Fi router in the middle of the room. No windows? And they're just literally Alex being sprayed. They're microwaving. And they've got mini cell towers. That's what a phone is. It's a pocket computer. It's like a mini cell tower. In their pocket. I was like in this horrifying soup of EMF. It was so bad. I was like, you guys, I was like, I'm going to show you. I'm going to show you this. So I took out the, it's called an acoustic com. So I took the meter out and I put it next to the Wi-Fi router. It was off the charts. My meter couldn't even read it. It was off the charts. And I was like, give me your cell phone. So we did the cell phone. We did the AirPods. That's another thing. Yeah. AirPods. You guys do not put those in your brain, like get wired headphones.

And then I told the kids, I'm like, you guys, like, you're just sitting here in this like concrete block. Like, let's go outside. And they're like, yeah, like, you're the best. And I got fired. For taking the kids outside? What was the reasoning? Because I wasn't following the rules. I wasn't teaching them the curriculum is what I was told. This is the problem. This is the problem.

This is the problem. This is what they said. They're like, Miss Syme, and I'm like, no, it's Heidi. They're like, we learned more from you in this day than I have from this teacher all year. That's so sad. Isn't that sad? Yeah. Home school your kids, please.

And Alex, not only schools, but think about prisons. Think about nursing homes, hospitals. All those institutions. have that same exact setup. And these are healing. Well, we know for a fact that, I mean, they've done studies on prisoners. When you switch out the food to real food and you put them on an actual real food diet instead of the crap that usually they're eating.

And I mean, yeah, they're prisoners. It's not like we want to go above and beyond. However, when you do that, though, they do notice behavioral issues and violence going down tremendously in prisons. So, I mean, think about that when you apply it to kids in a classroom as well. If somebody only fixes one thing in regards to their circadian rhythm, what should it be? It's two. You need two because it's a light and dark cycle. Okay, yeah.

So you need morning sunlight. And I just feel like a broken record. Like, you need morning sunlight. You're a testament to that. And then you need to put blue light blocking glasses on at night. And it will save your melatonin. It'll save your sleep. And get your kids in the same mindset. So this is one of those mama duck moments. Have you heard of that kind of like mama duck theory? So Dr. Jack Cruz talks about this. And that's why I learned it from. He's a famous, well, it's famous slash infamous neurosurgeon. And he talks a lot about circadian rhythm and EMF and all the things, but and a lot more like controversial stuff.

But he taught me about Mama Duck, like you are the person in your house, mom, that is setting the tone for the home. And whatever you're creating in your home, like that now is what your children are going to bring forth. And so setting that non-negotiable, like, We don't turn lights on after sunset in our house. Like our kids just know that. I have friends that have littles.

They have got little toddlers. They're non-negotiable is that there's no tech after 3 p.m. Like they just, nobody gets to be on tech, including parents. So like you and, you know, your husband, your partner, like you figure out what works for your family. And then, but usually the mama duck is the one that little ducklings will follow. And if your partner isn't on board, whatever mama duck does, like usually the family unit, will start to follow that. So like my kids know, like we had a really interesting time like

with my teenagers at the house. We had a red light in the living room. So they would go to bed early. They'd be like, why am I getting tired? Like they didn't know Thaddeus, you know, brought the red light and we're like kind of tricking their brains into getting tired, right? If you're around red light or firelight, we all know that when you're camping. What do you do? Like you go to bed with the firelight because you get really sleepy. That's your melatonin kicking in. But mama duck is like. like that person that's making these decisions, hopefully with your partner, like reasonable, right? And this is all stuff that's like, you're telling your kids, like,

this is contraband in our house. My kids would bring in like some junk food from a friend because we don't have that in our house. Like this, we don't buy crazy junk food. And they would bring it in the house and I'd be like, get that out of my house. It's contraband, literally. And they'd be like, wait a minute, let me get this straight. I can sneak out at night and you're kind of like turn the other eye and like, you know, act like it's not that big of a deal. But I bring this like ho or whatever crap, you know, junk food in the house and you're going to get that mad. And I'm like, this is not what we do. Right?

And they even know that. And guess what? My kids have really good eating habits. Once in a while, like they'll bring some junky stuff home. But even my 19 year old daughter, she's like, I just, I'll have an apple or I'll have a, you know, I'll have an apple or I'll have. whatever, I'll eat a salad or I'll, not that salad's like the healthiest thing, but she'll make, she'll make such good eating choices. I'm like, I taught you that. Yeah. Right? And it's like a proud mom moment. It is a proud mama moment. And I just feel like also telling your kids that you're

proud of them and being the squeakiest wheel in the house is so important. Like that's one of the things. I actually, I wrote a book and it's, it's not published or anything. It's just like for me. but it really talked about how telling your kids you're proud of them instills that confidence in them without like while still being humble, you know, and like telling them being like, you know what, you made some really good eating choices today. I'm so proud of you. And even now that they're, I don't say teenagers, they're under 20s, but I'll text them at least twice a week and I'll say, I'm so proud of you guys. Yeah. And you know what they say back to me now? They're like, we're so proud of you, mom. And I'm like, oh my God, like I taught them that. If a mom to a baby

starts implementing all of these things, she's waking up with the sunlight, she's not scrolling on her phone a few hours before bed, she's wearing blue light blockers at night, she's making sure she's switching to warm incandescent or red light bulbs at night, no overhead lights. If all of these things are implemented, how soon is she going to start seeing a change in her circadian rhythm and the babies? Oh my God, immediately. Like the minute you put the glasses on, you feel, you feel calmer. I've had so many people. people like when we're at a conference, I have people come up to me and they're like, everybody's walking around with like these cool yellow glasses and I'm like, we'll try them on.

They put them on. They're like, oh my God. Like I, you instantly feel calmer. You've had them on. Oh yeah. You know what they feel like. So where can people go to learn more about this? You can go to our website. So on our website, we've got some information there that people can learn more. But honestly, primal hacker on YouTube is Thadius's old channel. There's a whole litany of videos that he's made throughout the years. And so it's, it's like an anthology of circadian rhythm. It's actually really cool. So you can find like those cool red motion sensing circadian nightlights for your kids nurseries at our website. It's called Dreamwalkers with a z.a.I. You guys, this is why actually we started this company because I wanted to educate women and help them live healthier, happier lives with their kids

in this modern world. Right. And so I'm combining my creative background and with Thaddeus's expert knowledge we built this company with like really beautiful lights all our lights are white they're just like really aesthetically pleasing he has given I called a Thaddeus thumbs up so he's the expert right and so it's this kind of like beautiful pairing of like I'm bringing the aesthetics he's bringing the knowledge and the science and we've got beautiful daytime glasses we have readers these are readers so like they're magnified. And we've got nighttime glasses. And I actually have some neat tools coming up. They're like a little cell phone bag that you hang on your door on your doorknob. So like you put your phone in there and

you know like you're not going to bring it into your bedroom. It's just like a little tool, right? And then maybe like people will be like, well, my cell phone is my alarm clock. I got you covered because we've got these cute little minimalist white alarm clocks. They don't make noise. They don't glow. What do you think about the hatch clocks? I don't know. ton about them, but I do know enough that I would have to measure it and see. They have Bluetooth. Yeah, no. Don't put that in your bedroom. Yeah. So that's what's disappointing to me. Yeah, I know. Anything, anything with Bluetooth or EMF, you really don't want it in your bedroom. So you have just some battery operated alarm clocks. I have a dummy phone. I don't, I don't use an alarm

clock. So anytime you're plugging something in, that's actually one of the things I was going to tell you, too, like when you're traveling in your hotels and Airbnb's, just unplug the alarm clock. going that's the first thing we do is go and unplug the TV number one source of huge EMF field like huge magnetic fields coming off even if it's off really oh you should see it even like your microwave your router like all those things you guys like they're giving off magnetic fields and in EMF fields so getting a building biologist to come to your home would be a really good idea so that you can find out like what's really causing you know like the biggest EMF and the biggest problems turning off your Wi-Fi. A building biologist. That's cool. We're friends with the number one

Brian Hoyer in the world and that's where we learn all this stuff from. He does all the stars. He does everybody that's like in the biohacking world. If you could offer one remedy to Healistic culture, physically emotionally or spiritually, what would it be? You create your own culture. Like you are, like Mama Duck thing, you are the creator of the culture of your home, starting with you. So taking full responsibility for your health because if you're not healthy, how are you going to take care of somebody else? Right. So not neglecting yourself, taking yourself care very seriously, your relationship. I think a lot of times we forget about that. We're like, oh, we got to get all these other things right. We forget about our relationship. That's so important in the family

unit and kind of getting back to like what Hilda talks about is raising free range kids, homeschooling and and really creating a home where mom is melatonin rich and she's oxytocin rich. Like we want to be oxytocin rich. There's a really cool quote from Bob Marley and this is kind of like bizarre, but he says some people are so poor. All they have is money. Right? And thinking about like how are we rich in other ways?

Like you're rich in your family life and your life in your connection to nature. So going back to nature, taking these. steps to improve the quality of your life. It's so important. I love that. Obsess with that. Heidi, thank you for coming on Culture Apothecary. Thank you so much, Alex. This has been so fun. So you might not need a new skincare routine. You might just need to change your light bulbs. If this episode did anything, I hope it made you question how something as normal as flipping on a light switch could be quietly messing with your sleep, your hormones, your mood, and even your kids' development. The good news, this isn't complicated. You don't have to move off the grid or live by candlelight.

few intentional shifts, morning sunlight, dimmer nights, less blue light, can completely change how you feel and how you sleep. Don't forget to check the show notes for anything mentioned in this episode that you might need. New episodes come out every Monday and Thursday at 6 p.m. Pacific, 9 p.m. Eastern, anywhere you get your podcast. Please leave us a five-star review on Apple or Spotify if it's been a while or you never have. Just let me know which episode is the first that you send people when you want to introduce them to this show. It takes two seconds to do it. It immensely helps the show. Simon, our editor, really appreciates it. He's single, by the way. This content is for informational purposes only and is not intended to be taken as medical advice.

Always consult with a qualified health care professional regarding any questions or decisions related to your health or medical care. I'm Alex Clark, and this is Culture Apothecary.