Dan Snow's History Hit - Prohibition
Episode Date: February 1, 2024On 17 January 1920, the 18th Amendment came into effect in the United States. It made the manufacture, sale and transportation of 'intoxicating liquor' illegal.Sarah Churchwell is BACK to explore the ...realities of the roaring twenties with Don. Why was alcohol banned? How did prohibition become federal law? And why would the US government have poisoned its citizens?Produced by Freddy Chick and Sophie Gee. Edited by Anisha Deva. Senior Producer was Charlotte Long.Discover the past with exclusive history documentaries and ad-free podcasts presented by world-renowned historians from History Hit. Watch them on your smart TV or on the go with your mobile device. Get 50% off your first 3 months with code DANSNOW sign up now for your 14-day free trial.We'd love to hear from you! You can email the podcast at ds.hh@historyhit.com.You can take part in our listener survey here.
Transcript
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Hi Bill, and welcome to Dan Snow's History. It's that most wonderful time of the year
when we share an episode of our sibling podcast, the smash hit, scything its way through the
most popular podcasts of North America. It is American History Hit, presented by the
one and only Don Wildman, friend, mentor, spiritual advisor, legend. On January the
17th, 1920, the 18th Amendment of the US Constitution came into effect.
It made the manufacture, the sale and transportation of, quote, intoxicating liquor,
illegal. It banned booze. It was a bold move. Sarah Churchwell is back. She's been on this
pod plenty of times. She's now back on American History Hit to explore the realities of the Roaring Twenties with Don, which on the face
of it seem unlikely. Why were they roaring when booze was banned? Well, spoiler alert,
that's why they were roaring. Nothing like a little illicit drinking to really get you going.
Here is a wonderful meeting of mine,ah churchwell and don wildman enjoy
a light wrap on an inconspicuous door a small panel shoots open a password is uttered in a
whisper the eyes hold for a suspicious moment then the heavy door pulls open just enough
to allow us inside into a short unlit corridor leading to a second door that opens into a world.
Opulent, velvet curtains drape the windowless walls.
Plush armchairs host shady conversations.
Everything is dim, dark, fogged by cigarette smoke,
so you can hardly make out a face. It's jazz music and small talk, men and women mingling,
laughing, their glasses brimmed with cocktails made with questionable spirits, bathtub gin,
and homemade moonshine, all mixed with sugar, mint, and lemon to mask an ugly aftertaste.
all mixed with sugar, mint, and lemon to mask an ugly aftertaste.
Everywhere in this room is a transgression, a law broken,
a crime born of the sale and distribution of the prohibited alcohol.
Greetings, I'm Don Wildman, host of American History Hit, and thanks for joining us.
Today, it is nearly inconceivable, shocking even, the notion that at one time in America, it was constitutionally illegal to manufacture, transport, and or sell alcoholic beverages.
Can you imagine? In a country that has historically loved to drink, a century-long protest movement finally evolved into a political powerhouse that effectively shut down the breweries and distilleries and all the saloons in an earnest effort to sober up American morality.
And it worked. Prohibition. Well, it sort of worked. For 13 years, anyway.
Many back then considered Prohibition a ridiculous and divisive nonsense.
H.L. Mencken called it a crazy enactment. But its impact on the future of American culture
is undeniable. And if it didn't straighten up American lives, at least it improved our livers.
And here with me today on the line from London to explain its effect both domestically and abroad,
here's the esteemed Professor Sarah Churchwell. Hello, Sarah. Welcome back.
Hello. Thanks for having me back.
Sarah, you and I were on a previous episode, which I recorded in your office with you at
the University of London, Lessons of the Civil War. I invite everyone to circle back and hear
that one. Fascinating critique of Gone with the Wind. This is a very different subject altogether.
It is the about 90th anniversary of the repeal of Prohibition, which was December 5th,
1933. You are an expert on the period, thanks to a great book you've written called Careless
People, Murder, Mayhem, and the Invention of the Great Gatsby. I mean, that's the roaring
20s right there. It's great to have you with us. Thanks so much.
You must have done a lot of research on Prohibition for that book, I imagine.
I read a lot of books and I also drank
a lot of cocktails. I thought if you're going to research prohibition, there's theory and then
there's praxis. Just get drunk. So the subject's interesting. Prohibition, 1920, 1933, a fabled era
which most Americans today find just ludicrous. But it happened for serious reasons. Americans
were sloshed. In the 19th century, it had become a moral crisis,
not to mention a physical one. Why was booze so popular in the United States? Or was it any more
popular than elsewhere? Well, no, there certainly was an explosion of drinking in the United States.
I don't claim to be a global historian, so I can't say whether it was more popular in the U.S. in the
19th century than it was in other countries. But what happened in the 19th century was that,
first of all, we need to remember that we're talking about the Industrial Revolution,
and the Industrial Revolution had all kinds of effects and unintended consequences.
And one of them was that it got cheaper to make and distribute things. And one of those things
happened to be alcohol. Think about the ways in which Transcontinental Railroad changed the ways
that Americans lived their lives across the 19th century. That also made alcohol easier to get a hold of. Ironically, given what happens with prohibition, it made safe alcohol easier to get a hold of because it was industrial produced. And so you didn't have to make your own alcohol at home. And so it actually became more popular. You also have the rise of the middle class, you have the rise of certain kinds of labor laws that mean that people have a little bit more discretionary income. So some of the
changes that would lead to the kind of 20th century attitudes that we're familiar with
around drinking as a more social activity started to happen. That's one set of, you know, factors.
Another big factor in the US, certainly why there was a spike in drinking was that you had a population that was historically dry.
Because, of course, the puritanical Protestant community that had come over with the earliest British waves of immigration were often teetotal.
And if not teetotal, were certainly temperate.
And they saw that they took that position through religious conviction.
And then you have in the South, you have Baptist communities that, again, through religious conviction were teetotal. But in the 19th century, immigrants start coming,
immigrants who have strong links with drinking cultures.
Hold that thought, because that's the big point I want to get to next. But I just want to nail
down how much we were drinking. I mean, 1830, the average American drank about seven gallons
of pure alcohol a year. That's more than 60 bottles of whiskey.
I mean, just consider that.
Seven gallons of pure alcohol.
We're not just drinking beer or wine in those days.
That's the more digestible, lower percentage stuff.
This is whiskey and hard cider.
I mean, it really was an extraordinary amount of this.
Part of the reason I've always thought sort of anecdotally
is that it was so dangerous to drink water.
You know, water was a
really questionable beverage in those days, especially in the cities, I suppose, where you
had sort of a septic problem. Those sort of toxins don't live in alcohol in that kind of environment.
So if you're going to have a drink, at least it's not going to make you physically sick until you've
had too much of it. But all of this contributes. The high-minded thing that I have learned from
doing this podcast, I just want to put a pin in for everybody, is this is the mercantile era of the United States, right? That's what you're referring to with the industrial era. This is when people are learning how to make money and the middle class rises because they learn this. Beverage making is an incredibly good profit-making exercise and that has a lot to do with it. You know, we are a country that loves to make money. So beverage and alcohol is a great
place to do that. That all contributes, correct? Absolutely. And the rise of restaurant culture.
Again, when you have a little bit more discretionary income, the rise of the middle
class, it means that you're not just cooking and eating your own food. You're not just living on
sustainable farming, but you've got also the increase of urban living, which creates restaurant
culture and fosters a drinking culture. It fosters the development of saloons.
If you're in rural areas, they're fewer and farther between literally as well as figuratively.
But I would also go back to your point about the average drinking and just remind people that that kind of average is as shocking as it sounds. We've got to remember that that average would not have
included the vast majority of middle-class women, and it would not have included these temperate
communities that we're talking about. And what that means is that the people who were
drinking were drinking enough to make that average go that high, because there were plenty of people
who weren't touching alcohol at all, and as a significant proportion of the population.
So imagine how much the people who were drinking were drinking to make that an average per capita
consumption. Insane. Was there just not an awareness of the danger of drink like that?
I think there wasn't a sense that it was addictive in quite the ways that we have,
but people absolutely knew what its dangers were. And that's exactly what takes us to prohibition.
They certainly understood its dangers. And I want to underscore your really important point
about the dangers of water, because we forget that with modern sanitation, that there wasn't
just an obvious alternative. And indeed, the other
obvious alternative that we're all familiar with, soft drinks, is basically an effect of prohibition
as well. So you're absolutely right that a particular beer was given to people as a healthful
alternative, often to water. And that's why sailors drank rum on boats, because it was safer than the
water. So these are really important
contexts for us to understand what otherwise might seem in a modern context quite inexplicable.
Now let's talk about these immigrants, because this is really fascinating. The 19th century
have all these waves of immigrants. One of those waves is from Germany. Enormous amount of German
immigrants come for different reasons than we traditionally know. I mean, this is a great land
of opportunity for Germans to come over because there are these industries that are already developed in Germany that they can see great promise for in America.
One of them is beer making.
The midsection of the country, the Midwest, St. Louis, all the way up to Wisconsin, is great for Pilsner beer manufacture.
Why? Because of limestone.
The whole middle part of the country is famous for its caves, right?
Those caves are limestone caves.
When you have limestone, you have a natural refrigeration.
The earth holds the temperature at a certain level year-round.
Pilsner Beer needs that kind of stability, that temperature stability.
All throughout the middle part of the country, you have that everywhere.
And they knew that was there, and they knew that they could make a new beverage
that Americans would really like because we were all used to ale and wine, but Pilsner beer was
going to quench thirsts. Absolutely. And let's not forget the amber waves of grain all across
America's heartland. So they see all the natural resources that they need in order to bring over
a set of technical skills that they already have and to create an industry that they know how to build. So there's a huge opportunity just waiting for them. And that is
exactly why the Germans land in the Midwest, as you said, and begin brewing. So the Germans are
coming over in part because they can see the business opportunity. They're also, of course,
fleeing revolution in the mid part of the 19th century. At exactly the same time in the late
1840s, there is also a massive wave of Irish immigration to the U.S. from people escaping the famine.
And what do the Irish bring with them?
They bring a whiskey culture.
And they, of course, are settling in the eastern and midwestern cities in particular, New York, Chicago, Boston.
We all know about the Irish immigration population in those major cities at that time in the 19th century.
Irish immigration population in those major cities at that time in the 19th century. And Italians with the wine culture a little bit later in the 19th century, but they become part of this kind
of moral panic. So what happens is with the spike in drinking in the culture overall, this puritanical
legacy that says that drinking is, you know, the devil's brew and that everybody's going to go to
hell. And also they know that it is dangerous. They can see it's dangerous. Then you have immigrant cultures coming in
and bringing what to those older immigrant communities
are seen as foreign, alien, dangerous habits.
They think that they bring crime
and drunkenness obviously can lead to crime and did.
It's certainly correlated with poverty.
And then we need to throw in one other ingredient to the mix,
which is incredibly important across the 19th century, which is the rise of the gradual, slow, but eventual rise of
women's rights. And remember that there's crime, you know, external public crime, if you like,
legal crime, that drinking engenders, but there's also domestic crime, there's domestic violence,
which wouldn't even been recognized as a crime at the time because women didn't have any rights within the home. So you have a situation in which many,
many women are trying to deal with alcoholism at home. They're dealing with the domestic violence
that it was fostering, and they're dealing with the poverty that it could be creating when their
husband was effectively drinking up all of their wages and sitting in the saloon. So women become
leaders in the temperance movement,
not just because they're Christians and because they're supposed to be moral guardians of the
soul of the nation, although that's part of the culture, but for much more pragmatic reasons,
which is that it's a proxy for legal action that they can't otherwise take. And if you don't have
a medical cure or treatment of any kind, then you try to pull it out at the roots. And that's part of what prohibition was about as well. So there are all of these ways in which different communities across the country were being kind of catalyzed into a sense of moral panic at these rising rates of drinking and saying something must be done and increasingly agitating for prohibition as the correct answer.
It's both troubling and encouraging to imagine the time. I mean, you know, I'm a 60s born kid.
And so I know that there was a time before the internet, you know, before ultra awareness of
everything was in your hand at any given time, nevermind the 19th century, things that happened
in the home, domestic violence, drinking, all kinds of things that were, you know, the social ills of this country. People just didn't communicate the way they do now. There wasn't a public awareness of this stuff, which is why I mean it's encouraging because the community aspect of this, the uprising of organizations that we'll talk about in a moment is an extraordinary factor of American life that really comes through
defeating these problems in America. And the women are at the center of it all.
It's political activism of a kind that we completely recognize. It's just behind a project
that we wouldn't see as being that kind of political project now. But it's exactly that.
It's political activism. It's actually, if you take out of it the degree to which it didn't work
and the way it backfired and its unintended consequences, it is an inspiring story about collective action in the US. There's
another aspect to it as well that really comes into just before the passing of prohibition in
1920, of course, is when it comes into law, which is another part that if you like, is the kind of
positive side of prohibition. Their hearts were in the right place. And this was a good faith effort
to do better as a society. And that is also about workplace safety. Because as part of the
Industrial Revolution, you have this increase in factory workers, and people were coming to work
drunk or hungover, and it was creating really serious workplace accidents. And so it was,
again, a way to try to legislate so that if you're operating heavy machinery, you're not
drunk while you're doing it. And so we
have different laws to manage that. But again, you know, this was a good faith effort in many respects
at first to try to create a better and safer society. I want to come back to the immigrant
thing later because it's a double-edged sword there. You know, on one hand, it's the land of
opportunity and all these innovative people are coming, but they're also representing that which
America will backlash against. There's a huge amount of anti-immigrant stuff that happens as a result,
but let's get on to prohibition and how it really happens. This actually starts, as I mentioned in
the opening, as a very gradual effort. It's not like, you know, one day the United States just
decided this was a bad thing. This is, of course, a state-based movement that starts in pockets in
America. First and foremost, in Maine, like the
1850s, there was an individual who says, let's get this problem solved. And that sort of spreads out.
Absolutely. And in fact, it's even earlier than that. One way to think about this,
and the way I often think about prohibition and the temperance movement, so-called,
although it became obviously a prohibition movement, is that there are really three great
reform movements across the 19th century of which prohibition, what became prohibition movement, is that there are really three great reform movements across the 19th century, of which prohibition, what became prohibition is just one. And they all took a
century to come into force, but they emerged together. They're kind of triplets as social
reform movements. Temperance is one, the abolition of slavery and women's suffrage, which we've
already mentioned is the third. All of those come out of the religious revival in the first decades
of the 19th century
that was called the Second Great Awakening. And that revival, that movement was focused on piety,
personal betterment, and emphasis on individual responsibility to make a better society. And the
social reform movements come out of that. So though we often talk about abolition, women's
suffrage, and prohibition as being three distinct and weirdly simultaneous phenomena, that's not the case at
all. They were, in fact, interrelated from their inception. And there's a reason why prohibition
and women's suffrage come into law in the same year, in 1920. They both basically took about a
century to make happen. Because the problem of slavery was far more urgent and far
more vicious, it came to a head much sooner. But they start around the same time, around the 1820s
and 1830s, you see these movements to reform. So that by the 1840s and 1850s, you're starting to
see the kinds of legal changes that you're talking about in Maine, in Vermont. A lot of it is, again,
in these puritanical communities in the Northeast, where they just said, look, we need to do something about this. And we're going to make a change. And it was very
much state by state throughout the 19th century. It is, you know, again, like that today, the
analogy that I would draw is, and this may sound like an invidious analogy, but I don't mean it
that way. I just think it's accurate, is that it's a lot like gun control laws. Now, you see a major
social ill and state by state,
each state is trying to figure out how to solve it.
And then because your neighboring state
might be doing it differently,
people can move across the states
and they may or may not be affected differently
by those laws and say, well, we stopped drinking in Maine,
but oh my God, those people are coming over
from Pennsylvania who are heavy drinkers.
These German drinkers are coming over
and so we've got to do something
to stop them repolluting our communities. So over the course of the 19th century, that
effort to make a state by state local intervention starts to break down because of the movement of
peoples across the federated United States. It's a lesson for those of us today, you know,
who are addressing ills in whatever version we're doing. I mean, this really was the way it was done
back then out of practicality as much as anything. Today, we turn so heavily to the federal government
because of media pushing us that way often. This is how change was made in America through the
19th century into the first half of the 20th. We expected it would start with our states and it
would develop slowly and gradually, which is kind of how the best changes happen. There are some
headlines. There are headline groups. The Women's Christian Temperance Union, founded 1874 in Hillsborough, Ohio,
by women Christians who declared at their first conference in Cleveland, Ohio, 1874,
that they would create a sober and pure world through abstinence, purity, and Christianity.
These things seem so vaunted at this point to be so naive, really.
How were they building this movement through language?
The Women's Christian Temperance Union, which is now only remembered for its stance on temperance,
was also a group that was actually advocating for women's suffrage.
It was working around questions of prostitution and sex rights.
It was taking on a broad range of what we might see as feminist issues, which is why I say that it's important to understand prohibition as for them,
what we would describe as a feminist issue, because it was a way of addressing domestic violence
and poverty. As you say, they had these rhetorical campaigns that they were very effective at
leveraging. And again, this may sound foreign to us right now, although increasingly less so as we
become a less secular society, or at least as we become a society that's more in conflict over whether we
are a secular society or a religious society again. But in the 19th century, this number is
off the top of my head, so it won't be entirely accurate, but it is something like 90 to 95% of
Americans self-identified as Christian across the 19th century. So it was a high majority of
the population, not just that they were culturally Christian in the ways that we might understand
that in a kind of secular world, but that they were actively pious, that they were engaged in
and understood themselves as active Christians. And so if you had a reform movement that you
wanted to make in the 19th century, Christianity was your go-to strategy in the United States. And of course, abolition, again, was also made on the same grounds,
that it was unfitting for a Christian country to enslave others, that it was immoral. And it was
immoral for people to drink. And it was immoral for women as the moral guardians of American
culture to allow American culture to degrade itself to that degree.
It's important to remember that these are people who genuinely believed that drinking was a sin in
and of itself, and it was a sign of more general sinfulness. And it meant that you were going to
hell. They were operating on a conviction that they were saving people from damnation. You know,
there isn't much of a stronger conviction than that. And again, you know, we might say that it
was none of their business in the way that we understand society, but you can't fault them
for not operating in good faith and having their hearts in the right place. They're literally trying
to save people from going to hell. That was the language that they used in their campaigns. And
it was very successful. This is where the phrase demon liquor comes from, or certainly where it
was popularized anyway. It was with the idea that liquor is literally a demon. It turns you into a demon. And they also understood it as a slippery slope to other
kinds of addictions. Again, they wouldn't use that language, but they saw them all as being
interconnected. So they knew that in states of intoxication, certainly that people were prone
to violence. So the idea that it turns you into a demon, you didn't have to go far to find examples
of that. Every home was dealing with it. So in the absence of any kind of medical intervention,
understanding it in a Christian framework
as a moral campaign was the obvious paradigm
in which to think about alcohol
and to argue for its reform.
I'll be back with more American history after this short break.
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If a woman was experiencing domestic violence, where would she turn typically in those days?
There wasn't the kind of law enforcement.
There wasn't the sort of support networks that we have today.
How was that done? Well, she couldn't turn anywhere except to her family members.
It wasn't just that there wasn't legal enforcement.
The laws were against her.
The laws were that she had no rights within the home. The laws were that her husband owned all property
in her name. She could not have bank accounts in her name. So he got to decide what was done
with the property and with the wages. And if she went to the police, they would say,
tough, it's his choice. There were no laws against domestic violence, except in the most extreme
cases and often not even then. And that includes, of course, not just spousal abuse, but also abuse of children. Mothers were, in the vast majority of cases, were almost powerless to stop domestic violence from happening. And they knew that alcohol, obviously alcohol is not a sole cause of domestic violence, but it also certainly is a contributing factor.
It seems like that's important to underscore, that this whole movement, beginning as it is a women's movement, had to have been fueled by women getting together and saying, what the hell am I supposed to do here?
This guy's drinking every night.
He's beating the kids.
He's doing everything.
Who do I turn to?
This becomes a very fertile bed to grow a movement in.
Exactly that. Before then, literally the only people they could turn to were family members,
but the law would return them to their marital home if the husband asserted his marital rights.
And of course, remembering that we're also in an era in which marital rape is also legal. So as
part of what we are broadly referring to as domestic violence, you know, it's worth being specific about what kinds of violence was covered under that broad umbrella, that marital rape was
also legal, and again, would certainly have been impacted by alcohol abuse. So really, where else
would they turn? The law is not on their side. And the only place that they could turn before the
emergence of these kinds of organized groups was to family members and
friends. And that's your only recourse. And they may or may not have been able to, you know,
intervene with a violent husband, but the vast majority of times they couldn't. And women were
helpless in these situations. And then you develop these kinds of organized politically active groups
saying we are going to change things. And that's why they were so closely associated with suffrage movements as well, because they understood that these were interconnected, of course,
that women's rights were what needed to be asserted here. And if they couldn't assert them
through the courts around property rights, maybe they could assert them indirectly around a movement
to at least stop the worst of the kinds of abuses that women were having to deal with because of
alcohol abuse. Other organizations also rise up, the Anti-Saloon League founded by Wayne Wheeler.
There's a whole movement going on, but I need to ask you, how did they do this? I mean,
how did it come to the past that we actually passed a law to prohibit alcohol, 1920?
Actually, the ASL and Wayne Wheeler, who you just mentioned there, are absolutely crucial
to answering that question because Wayne Wheeler was a political operative that lobbyists today could learn a lot from.
The ASL really is one of the first political powerhouse lobbying organizations, isn't it?
They kind of shove a political position forward and start working it.
Absolutely. They're still to date one of the most successful political lobbying groups in
American history, right up there with the NRA and the civil rights as a more positive version Absolutely. They're still to date one of the most successful political lobbying groups in American
history, right up there with the NRA and the civil rights as a more positive version of it.
And probably those three, certainly across the long 20th century, have got to be the most
consistently organized and the most single-focused. And that's the key thing about their success.
Each of those lobbying groups, we need to remember that they are single-issue groups.
each of those lobbying groups, we need to remember that they are single issue groups.
And the ASL, the Anti-Saloon League, unlike the Women's Christian Temperance Union, which,
as we have said, had other political battles that it was fighting around women's rights,
the ASL did not care what party you belong to. It did not care what religion you were.
It did not care whether you drank in private. It did not care anything about what you did as long as you voted for prohibition, then Wayne Wheeler was working
with you. And so he created this really powerful coalition of people who for any number of reasons
believed that prohibition was legally the right thing to do. But he didn't have kind of purity
tests about them needing to agree with him
on every single thing. He just said, pragmatically, if you vote for prohibition, I'm your guy. And so
he helped an enormous number of politicians get into power on the basis of that platform.
The unique aspect of this fight is that they choose to do it constitutionally,
as opposed to legislation. I mean, this could have been just laws changed, but they go for the jugular here. They want an amendment to the Constitution. How did that happen and why so bold? know, almost a century at that point of various kinds of efforts across the country to create
a temperance movement and then an abstinence movement. By the time that the ASL came along
in the early 20th century, America had developed this kind of ad hoc set of responses to the
problem of drinking. And there were states that were bound and determined not to pass anti-drinking
laws that never did, by the way, it was never ratified in Connecticut.
So they wanted national uniformity, they wanted it to be a nationwide ban. And they wanted that
in part because, again, as we can see with, you know, controversial issues around our own political
fights right now on a state by state basis, reproductive rights being the obvious one,
with the repeal of Roe v. Wade, there is an enormous conversation
happening in our country, as everybody listening to this knows, about the fact that women can move
state to state and what will happen if they have different reproductive rights in different states.
And those conflicts are already arising. And the questions about how those laws are going to work
in practice are identical to the kinds of problems that arose around the fact that there
were different laws around temperance and around abstinence as you moved from state to state. So
they wanted uniformity and they wanted to be able to institute this national ban.
It's also a different political context. I mean, we're coming out of the 19th century when a lot
of amendments have been made to the Constitution. Changing the Constitution is an ordinary and
necessary part of American life. It's part of activism. It's part of improving and progressing forward. Now we have
a completely different idea of this. I mean, we shudder at the thought of the political campaigns
involved in changing the Constitution. Back then, it could be done, whatever reasons in Congress.
But the 18th Amendment is proposed on December 18th, 1917, then, as you say, ratified only by 36 states on
January 16th, 1919. On July 22nd, 1919, the Volstead Act, named for Andrew Volstead of Minnesota,
little trivia point there, passed by Congress, and the National Prohibition Act goes into effect on
January 17th, 1920. What happened that day? Was it just illegal to have a glass
of wine in your house? No, it wasn't that radical, right? No, it wasn't because it was the manufacture,
the sale and the transportation of liquor that was banned, not crucially owning alcohol and not
drinking alcohol. Those were not criminalized. So the idea that we have that, you know, people who
were kind of caught drinking on the street or something have that, you know, people who were kind of caught
drinking on the street or something might be thrown in jail, it's not true. To use a modern
analogy, if we think about illegal drug use today, the difference in penalties between whether you
are caught as, you know, a user of drugs or a dealer of drugs, there is a major difference in
the criminal penalty. And the same thing applied here. They took the view that it was the dissemination
of the alcohol that was the problem. Also, they recognized that there were medicinal uses for
alcohol and that there needed to be medicinal exceptions. That becomes a huge problem in the
enforcement of prohibition. But as they conceived of it, they thought that this would be how you
would manage it is that you would say you could still have alcohol where you needed it, but that
it would be licensed and controlled more effectively. It was, of course, licensed and controlled less effectively once it all started.
It was perceived really as a urban versus rural problem.
I referred to H.L. Mencken early in the opener.
Those who fought against it.
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We're really the urban people, you know, and this was the yokels who wanted to, you know,
inflict themselves.
It's a theme that still goes on in America is the suburbans versus the cities.
In the cities, you had speakeasies, of course, the loopholes begin to show in big way. New York City has, I don't know, they never are able to put a number to it, but it's upwards of 100,000 speakeasies. It's insane. You know, like you could get a drink anywhere, basically.
It's a huge part of the Roaring Twenties, which you are such an expert on. Tell me how Prohibition
had the ironic effect of fueling this country and fueling the culture.
Absolutely. So, you know, I think we do need to push back against the idea that the second that
the Volstead Act went into effect, that sort of everybody was ready with these really high-tech
speakeasies. You know, the idea that we get from Hollywood that they have all of these tunnels
already built and all of these systems already, you know, that took years to develop, obviously.
So there was this expectation that everybody was going to get, you know, wildly drunk on the last night.
And then there was going to be this kind of national hangover and everybody would give up drinking.
And that's just not what happened.
One of the reasons that it didn't happen is because there was almost no enforcement.
They said we're going to do this nationally, but then they didn't actually put federal money into enforcing it.
And what that meant was that in big cities, actually in rural areas, too, it was incredibly easy to set up your speakeasy in
the basement of anybody's home. You could just turn your bedroom into a speakeasy. It was just
totally easy to do. And then you just spread the word. Again, exactly like drug culture today,
everybody knows if they're in the neighborhood, where the dealer is and where they go to get it,
if that's what they're interested in finding. The word of mouth just takes care of that problem for
you. And what happened particularly in the big cities like New York, Boston, and Chicago was we spoke earlier about the fact that the Irish community was a heavy
drinking community that came in. And of course, at that point in time, who were the vast majority of
the police in New York, Boston, and Chicago? Well, they were Irish. And they did not want
drinking culture criminalized. They were vehemently anti-prohibition and they
had voted against it. So they had no interest in enforcing it. So as these speakeasies proliferate,
the cops are often, especially in New York, anecdotally, the cops on the corner is going
to tell you where the best speakeasy is because he's an Irishman and he'll see you there later
tonight. And there are kind of jokes about that, but it's also true because they recognized that
it was an anti-Irish and anti-immigrant
movement at its source for some people, which it was. We also haven't yet mentioned the importance
of the Ku Klux Klan in rural areas, who were a really important part of the story, because they
were the enforcers of prohibition in rural areas, because they saw it as part of their kind of
Christian duty to be the moral guardians of the nation. And so they were using violence to police drinking
in rural areas. They didn't have that kind of reach in most of the urban areas. And so again,
what you have is a kind of free-for-all that starts to develop in urban areas where the cops
are turning a blind eye. Nobody else is going to do anything about it. And let's circle back to the
fact that women just got the vote. So women get the vote in 1920
at the same time. And you have a group of young women who of course would become known as flappers.
Hemlines rise at that time. They start smoking as a symbol of their new independence. Various
kinds of contraceptive measures are becoming easier and easier to get a hold of and better
and better understood, partly thanks actually to government campaigns around sexual hygiene during the First World War because of soldiers stationed around the country.
So young people understand contraception better than their parents did, and they're migrating to
cities, and they're getting jobs, and they have cars, right? So they have mobility. All of these
factors are contributing to a sense of new independence among the young,
and particularly among young women, and drinking fits right into that. And then you say all the
Victorian old ladies who are still wearing their bodices and their bustles and have their hair in
a bun, who are Christians and who have been imposing all of this on you your whole lives,
they're the ones you're against. And so you have a massive backlash against the generation that had pushed this through. And the young people stand up and they say, no, thank you.
We're getting drunk. And what are you going to do about it? That's amazing. All right. So this is
why I'm excited talking to you every time I do, Sarah, because you are a professor of public
understanding. And this is exactly what these kinds of issues excite me about. I'm wringing
my hands as you're talking, because when you get into this conversation, everything is so well connected.
You know, one thing sets off another. And that's what makes the 20th century, especially for me, such an exciting, you know, crucible of change in all of human civilization, but certainly in American times.
We'd be remiss if we didn't mention organized crime and the rise of that. This becomes an engine. Is it anywhere close to the sensationalism of the movies? How much did organized crime play a part in this?
Actually, it is one of the less sensationalized part and one of the more accurate parts in the
movies is how important organized crime was to this. Up until that point, you have disorganized
crime, which sounds like a joke, but is serious. Crime just happens sporadically. But the rise of
organized crime was a major factor in the ultimate repeal of prohibition and the popular backlash against it.
It was very clear that it was leading to really serious urban violence. And the most famous
example of that, of course, was the St. Valentine's Day massacre in Chicago in 1929,
when Al Capone's gang and a rival gang got into this gunfight.
It's worth reminding listeners today, again, who grow up in or who know our gun culture in America
today, for those who think that we've always turned a blind eye to gun violence, we might,
or that we've always been like, oh, that's just what American culture is like. Remember that the
Valentine's Day Massacre was the machine gunning of five career criminals and two bystanders. And the
country went insane and said, we do not do this. This is unacceptable. And it led directly to the
repeal of prohibition. Now, there were other factors leading to repeal. It wasn't the only one,
but it absolutely was one of the major causes was that gun violence was totally unacceptable. And it was seen as
something that was being fostered by the organized crime profiteering off of prohibition because the
government wasn't taxing alcohol. Career criminals saw a way in which they could make a profit off
of it. And it got connected then with narcotics. It got connected with gambling, with racketeering,
with prostitution and other kinds of underground activities.
But this is the organization of organized crime.
That's the moment that it happens.
Yeah, around the distribution. I mean, all the business that's necessary to do this stuff on
that level. That's where Luciano and all those guys get it together.
Exactly.
So, Sarah, you know, we're talking about organized crime, all sorts of things happen,
unintended consequences of prohibition. One of the big ones is when the government gets
involved in trying to steer people away from alcohol, from finding their own sources of this. and unintended consequences of prohibition. One of the big ones is when the government gets involved
in trying to steer people away from alcohol,
from finding their own sources of this.
It's an amazing story.
Fill me in.
So a lot of people don't realize this,
but in fact, by the end of prohibition in the late 1920s,
when it was becoming clear that it just wasn't working
and people were still selling
and distributing bootleg alcohol,
what was called denatured alcohol.
So it was supposed to be alcohol that called denatured alcohol. So it was
supposed to be alcohol that was made unsafe for drinking. So it was labeled as such. And you were
supposed to know as you would today that this is rubbing alcohol versus drinking alcohol, right?
It's supposed to be labeled and you know, but because people couldn't get a hold of safe alcohol
to drink, they were increasingly drinking alcohol that they knew was unsafe, because it was all they
could get. And they would try to mix it in and you know, make it palatable. And then they were
literally going blind. And so those stories that we hear are not urban myths.
People were being blinded by unsafe alcohol. They were being poisoned by all kinds of chemicals
that were being found in this bootleg bathtub gin and moonshine and stuff that people were
making on their own. So the US government conceived of a plan to stop this from happening.
And you need to hold onto your hat because it's one of the greatest plans of all time, which is that they decided that the best way to stop this from happening
was to poison the alcohol more. So they basically added more ingredients to make it more poisonous
in the naive belief that this would act as a deterrent and that what they would do is then
label it as this is very unsafe. So skull and crossbones time, do not drink. But of course, what happened was the bootleggers got a hold of it, tore off the labels,
poured in a little bit of juniper oil and sold it anyway. And so people were literally being
poisoned by the United States government. And if this sounds like a conspiracy theory,
it was the front page of every newspaper in 1927, 1928. And eventually, the government put up its hand and admitted it, that they had done it. It was backfiring, and it was directly responsible for the death of thousands of Americans during the latter years of prohibition. And that was, as you might expect, one of the single most influential factors that also led to repeal. FDR was literally kind of voted in
on the backlash against the realization that this is what the so-called dry Congress had been doing
to American citizens. But the big engine, horrifying as that is, the big engine is really
the lack of tax revenues. And as we enter into the Great Depression, this is what becomes obvious to
all kinds of states and communities around the country is, hey, we need more money. We used to get tax revenues from these drinks.
We need it back. And that's really what tips the balance, isn't it, towards the repeal of
Prohibition in 1933? Absolutely. It's the crash. It's the 1929 crash is the thing that makes it
possible to repeal. There was a groundswell. There was a massive mandate. And FDR and the
Democratic Congress, the Democrats were mostly the wet party at that point. And they were voted in on an overwhelming
mandate to repeal prohibition in 1932. You mentioned earlier the fact that it was easier to
amend the Constitution 100 years ago than it is now. And one of the amendments that actually led
to prohibition in the first place was the 16th Amendment. Prohibition is the 18th. The 16th
Amendment had just been passed, and that was the Income Tax Amendment. So they thought that that
would actually substitute for the income that they were getting from alcohol. And then they start to
see the profits that organized crime was making and to realize how much money they're losing out
on. And of course, to see the ways that it was affecting other sectors, most notably the hospitality sector.
So you have these other sectors that are being impacted during the depression.
People can't afford to go out and have a meal anyway.
And those who can, restaurants are desperate for them to spend more.
And also, you know, and this may sound like a facetious comment, but it isn't.
The onset of the depression meant that they really needed to find some kind of a palliative
and to be able to say to people, here is a release of frustration and energy, and this is this thing that you've
built for, and you can go have a drink while you try to survive this depression, was not a small
part of the messaging. As I say, it sounds like I'm making a joke about, you know, everybody needs
a drink in the dark days, but actually a lot of them felt that they did. And it had become a hard
drinking culture because of the way in which prohibition backfired.
Over the course of that decade, America had become a hard drinking culture.
Those parts of it that weren't already in the 19th century had actually embraced it
rather than abstaining from it.
And so I think that with the added psychological pressure, there was just all that much more
reason why people just said enough.
The 21st Amendment is the first amendment to repeal an
amendment to the Constitution, and the only one that's ever existed where one amendment was passed
to repeal the previous one. That's the least of the story, but it's a fascinating one. I hasten
to add to this conversation that you probably wouldn't have had the prevalence of jazz in
America without the speakeasy movement, without the mixing of cultures that comes through
that cocktail culture that happens. There's plenty of effects that come from prohibition that are
with us today, you know, in a big way. And I don't know if we can be grateful to it, but that's the
case of it. All the youngsters who are listening to it, this is what you can do for a living. Be
a professor who can put all this together as only Sarah Churchwell can do. It's so exciting to talk
to you. You are a professor of public understanding and American literature at the
University of London, an expatriate. Congratulations. Her latest book is The Wrath to Come,
Gone with the Wind and the Lies that America Tells. As I mentioned, that is an episode that
you can look back to on our hit list. I really invite you to listen to this if you enjoyed this
conversation. Thank you so much, Sarah. Thank you very much. you