Habits and Hustle - Episode 267: Chris Matthews: The Lethal Shooter on Turning Setbacks into Your Greatest Success

Episode Date: August 15, 2023

This episode of the Habits & Hustle podcast explores the fascinating journey of Chris Matthews, a.k.a the 'lethal shooter'. Despite not making it to the NBA, Chris's unrelenting passion for basketball led him to become one of the most sought-after shooting coaches globally. Rather than seeing it as a failure, he used it as a stepping stone to greater things. Chris's passion for basketball took him to places and provided him with opportunities he never thought possible. His story serves as a testament to the power of perseverance, consistent practice, and hard work. Chris Matthews, also known as “Lethal Shooter”, is the most sought-after shooting coach in the world. Chris has had the privilege of working with numerous NBA and WNBA athletes to perfect their shot. Prior to becoming a professional shooting coach, Lethal Shooter played basketball internationally in Canada, Russia, and China. Matthews has set countless shooting records throughout his career, which is how he got the nickname “Lethal Shooter”. Thank you to our sponsors:  Ritual: Visit ritual.com/HABITS for 20% off your order  Shopify: Go to shopify.com/hustle to take your business to the next level Find more from Jen: Website: https://www.jennifercohen.com/ Instagram: @therealjencohen  Books: https://www.jennifercohen.com/books Speaking: https://www.jennifercohen.com/speaking-engagements Find more from Chris: Website: https://www.lethalshooter.com Instagram: @lethalshooter YouTube: https://www.youtube.com/@TheLethalShooter  What we discuss:  (0:00:01) - Chris Matthews explains the importance of not letting failure define you and using your skills to create opportunities. (0:08:12) - Matthews discusses his rigorous training regime and the importance of hard work and consistent practice in improving performance. (0:13:23) - He shares advice about pursuing a career in the NBA, emphasizing the importance of patience, maintaining a balanced approach to achieving success, and learning from mistakes. (0:23:33) - Matthews talks about the role of trainers in professional basketball, the pressures that athletes face, and the importance of failure in the journey to success. (0:33:07) - He shares his experiences of training celebrities and the importance of hard work and consistency in achieving success. (0:39:15) - Matthews highlights the importance of shooting form, footwork, and overall physical conditioning in basketball. (0:48:46) - He talks about creating a personal brand, signing deals with major companies, and the importance of thinking outside the box to seize new opportunities. (0:59:26) - Matthews shares his journey in the entertainment industry and the importance of creating a motivational brand to help others discover their potential. (1:02:38) - He reflects on his success in both basketball and entertainment, highlighting the importance of having a voice and creating opportunities for others. (1:10:59) - Matthews discusses his platform and content, emphasizing the importance of hard work, consistency, and creating a personal brand. Learn more about your ad choices. Visit megaphone.fm/adchoices

I got his Tony Robbins you're listening to Habits in Hustle, Creshian. All right, so this is actually a very exciting podcast for me today because my kids will, my kid will enjoy it and like you'll think on the coolest mom. So therefore I'm excited. I have Chris Matthews who is otherwise known aka as the lethal shooter. He is the most sought after shooting coach probably in the world. If you don't follow him or see his videos on shooting, you have to because some of them

are so incredible. I mean, it's just, it just is amazing. So thank you for coming on the podcast. Thanks for having me. Absolutely. I told you, my kid now is doing some cool. So of course, right? I guess what I really, I think I want to start with something

that's an obvious question, which is someone like you who's clearly an amazing shooter, right? Like, again, if you, some of the videos that I've seen of you are so insane. Like, that's when I was telling you before we started about the plane, you know, like you got off some plane and you were, you shot, how far was that one shot from the plane? In Austria?. How far was that one shot from the plane?

In Austria? Yeah. It was pretty far. It was a really tough shot, especially the one I shot from the ceiling. But it was crazy. That shot only took about five, but it was extremely, extremely hard. Because if I miss, but people didn't know it, that's a carrier. So they had luxury cars in there.

There were other planes inside of there. So if I miss and hit one of the cars, it was just a lot of pressure. Totally. Yeah, yeah, yeah. There's a lot of pressure. So okay, so this is my question. If you are so amazing at shooting,

why are you not playing in the NBA and why are you only coaching these players? If you are obviously better than them, it would be, I would think, a no-brainer that you should be a laquer or a bull or whoever. Yeah. Well, you know, the one thing about life, you know, everybody doesn't make it. And I feel like with society today, everybody always feels a lot of pressure when they feel, you know, not making it to the NBA. I didn't feel like I failed because the way that my parents and my surroundings

told me to understand that I use basketball and basketball doesn't use me. And I use basketball to be the first person my family did to get a degree. I use basketball to be the first person my family to own a home and I'm doing great things. And that's just like an NBA player. I don't have the millions and tons of money, but the impact that I'm bringing on to the world

is just like an NBA player. So I just try to use that as inspiration to others because there's so many great baseball players that people say, oh, how come you didn't make it pro at that level because everybody doesn't make it, but are you gonna stop believing in yourself? And that's what I try to do for myself. Like, yeah, I'm a great shooter.

I was a great shooter in college. I was a great shooter overseas and I didn't make it to the NBA, but I'm still doing what I love and that's giving back to others. No, that's a great answer. But, and we'll get into all of your background and the chrona lot, like, you know,

your origin story and all this. But I mean, with all that being said, like tactically, like logically you would think if someone is as good at the one thing that you're literally teaching the best of the best to be doing, what was the reason that, like, was it because other skills that you needed to kind of have the whole package where they kind of less, they weren't as superior, let's say.

I'll say I could have done so my senior year in college, I was ranked number five in the nation in threes meet, made in number one in the Atlantic 10, the conference I played in. I was number one in the conference. I don't think I did a good job of trying to pursue camps and stuff. Like it was more like once I knew that I probably wasn't on the draft board or something like that, I just went straight to France. I think I could have done a better job of seeking it more from the start.

I think I started seeking it way too late in my career if that makes sense. So like later on my career, I did play in the G League that a lot of people don't know, but I only stayed for like a month because I later on went to Mexico because I was chasing money at the time that makes sense. I feel like how I am educated now as a trainer,

coming out of college, I would have went to more camps to try to make it to the NBA. But right out of college, once I saw I wasn't being picked, I went to a Euro League camp and got picked up that same week and went straight to France. Okay, good. So now you can start explaining to me like the history of your of your basketball career. So you're how tall are you? I'm 64.

Okay. So when you were a kid, would you like give me what you did? Like, would you a bath you played basketball? Yeah. So I played basketball. A lot of people don't know. I actually bowed professionally as well. I played baseball.

Yeah. I'm really, really good bowler. I played baseball all the way to the 10th grade. I played football all the way up to the 10th grade. So my dad had me in four sports growing up. So that was a blessing. But I had to stick to one sport because every single sport I was using my right arm. So my right arm was getting bad 10th and I rotator cuff So my dad told me pick one sport we chose basketball and you know, it was no looking back Middle school I won championships high school. I won championships in college I was lucky to play watching the state for two years on the Tony Bennett where we went to the Sweet 16 then I transferred to St. Bonn eventually where we turned the whole program around and then a lot of people I know I played pro for seven years overseas. I played in France, I played in China, I played in Mexico, I lived in Iceland, I lived in Switzerland,

I lived all over the world. And that was just, you know, the ability to use basketball to see other things. And like you say, like to play in the NBA is always a dream come true, but to travel the world is unreal. You know, it was a good time. I lived in some of the most amazing places ever, and that's just because I can shoot a basketball. So all those things led up to what I'm doing right now. So you were always were, was that like your thing? You were always really good at shooting. Really, really good.

Always. Yeah, like elementary school, I was really good middle school. That's when I peaked at elementary school. That's when I was just like, I was really, really good. So, and it was a blessing because of the work that I used to put in as a kid. You know, a lot of people say, oh, lethal, you can make a half-core shot.

You can make eight out of 10, but they don't know as a kid, I used to have the form shoot, 500 shots a day and shoot every single day, so I could have these type of moments on what I'm doing right now. And that's, you know, it's the work that you put in that whatever you want to get out of something. So that's what I want to talk to you about.

So like, you, so someone like you, you obviously had a Nate talent, but you still practiced like a shitload, right? Like, it was like, is it because you saw that you were talented and other people already saw you had that gift, that then you wanted to harness it? Because the reason why I'm asking you when I want to really get to is that, you know, there's a couple different like theories, right?

Like, is it talent? Is it work ethic? Is it, you know, the truth is to be like a Kobe or anybody Michael Jordan, like you need to have a combination of both, right? Like you need to have talent, but these are people who are so like just they live and breathe. They want to be so great that they put in the hours that nobody else would ever put in. Were you kind of, is that what happened with you? Like you already saw that you had this talent was shooting and then you just like, double down, triple down.

Yeah, I don't think anybody is just born like a great shooter, anybody's born a great baseball player or a great wrestler or a great football player. You have to work towards that. You can be big and strong and be a wrestler and not be good at your craft, because you're not practicing. You can be a six-foot-ten, six-eleven person,

all-do-respect, working at CVS. Yeah. So it's like, it's the work that you have to put in. And yes, I feel like I'm one of the best shooters in the world because of my ability to shoot constantly. And I'm very stern on myself. And that's how I broke the world record last year on ESPN because I'm willing to do things

that a lot of people don't understand what I'm willing to do when I want to reach a goal. You know what I mean? So the other day I was just on live because I really show my training. So I was like, I'm gonna show people on live sometimes what I do because I try to bike like five times a week, but I try to do like 15 miles, you know what I mean? A day. So biking,

biking. So you bike also. I do bike, but it's not like a, I'm not doing it as like a sport. I'm doing it because I just, I like to burn. Yeah. So I went on live and my father was like, I showed them the screen and they're like, oh, it's like, lethal is crazy. And it's like, yeah, like usually people who are very successful, anything, they're, they, it's like lethal's crazy. And it's like, yeah, like usually people who are very successful or anything, they're a little crazy towards that goal. And I'm willing to do whatever to accomplish my goals. And to what you said, I'm a great shooter because of the work that I put in before

and the work that I'm putting in now. So like if I go shoot for the NBA in front of 5,000 fans, people will see me shoot for like an hour. I probably only miss like five shots. And they're like, oh my God, I need to shoot her. She's so good. But they don't know prior to that, I probably trained for one month

to get ready for that moment. If that makes sense. So it's just, you know, people, it's just not something you're born with, it's something you have to work towards. And then one thing about the universe and God, you know, when he gives you a gift, if you work on it, it'll get better.

But if you don't work on it, you'll just be starting to stay in that straight plane, then you'll look it, it'll get better. But if you don't work on it, you'll just be starting to stay in that straight plane, then you'll look up then different people have caught up with you and then they're better than you. And that happens a lot with pros. You'll see them, they get drafted first round, they're so good, the first two years in the NBA,

and then they can lose focus. And then you look up like, oh, what happened to this guy? What happened to that guy? Because they didn't keep the same work ethic. I could not agree with you more. So then when you were younger, what was your routine back then? Like to kind of, because even though you were good at it,

you weren't like where you are now, right? Because you took all the hours. How many hours would you say you practiced a day? It was pretty gruesome, you know? Even as a kid, I would have to make 500 shots a day. But I think a lot of people when I say that, they think it's jump shots. I had to shoot a lot of form shots.

So my dad will make me make 250 form shots and then 250 jump shots every single day. That's a form shot, bud. So a form shot is when you're like what you did outside. Like you get close to the rim, which was a nice shot. You know what I mean? You get close to the rim and you shoot. And the shooting form shots is just like it's a golfer.

You know, if me and you were supposed to teach somebody how to play golf, we don't just take them straight to the PGA tour where they're hitting it 500 yards. You want them to start close to just understand how to use it and stuff like that. And same with any other sport, you want to start close and then you start getting further further away. And I would form shoot close to the rim and then my dad would allow me to step further and further away. And that's why with my abilities, I can shoot so far right now because it just grew some training, but in a loving way, it wasn't like grew some training that I didn't want to be out here. No, no, no, what I'm saying is that's so that's what you did.

So you started close. Yeah. And then as you got, you perfected that or better and better, you kept on moving back and back. Right. And now, when you shoot, what's the furthest that you can shoot? And how long is it a professional basketball floor? Yeah, 94 feet. So how far could you actually shoot from? The other day, I did a video on Instagram with Nate and a good friend of mine. And I did a video I think I made like eight out of 10

half-core shots. That only took me about 10 minutes, you know what I mean? But I was making them, but it wasn't the way that I wanted. So like, I can shoot. I have court. I'm saying how far can you actually shoot? Like 90, you can obviously shoot. Oh, what a regular form?

What a regular form. Oh, I'll say two steps across half-court. I can shoot a regular form. Same as like Steph Curry and Clay Thompson, you know what I mean? But that's not a ideal shot. But with a clean form, I can do two steps across half court. I can shoot with a clean form. Anything else? Anybody there, throw on the ball. This throwing a ball. Yeah, throw on the ball.

Okay. So you just 500, you said a day, which took out how long would that be? It's pretty fast. I can make 500 shots pretty easy. So I would say probably like an hour and a half, I can make 500 shots. But remember So I would say probably like an hour and a half. I can make 500 shots. But remember, you know, to somebody watching this, that's younger or somebody trying to be a professional, that can really burn your arm a lot. So that, but I was going through that pain because I wanted to feel that pain. That's why I told you I bite because it burns my legs. And then that, and that type of stimulation kind of gets me going. Because you, you know's usually when somebody hits a wall like oh shit my thighs are burning let me stop. I'm more of our it's burning but let me try to go another five miles that's how I do my right arm

where it's like okay my arm is burning but let me try to get up some more shots so when I do shoot it's just so easy. Got it so then okay so as a kid you were doing 500 so you were doing what an hour and a half a day. Yeah, that okay. Yeah, and then what? You were getting better and better. Getting better and better. Running hills, wearing a vest, running hills. Like just overall you were getting conditions. Condition a lot.

You know what I mean? Because if you want to be an elite and anything, remember I'm playing baseball, football, basketball and I'm bowling on Saturdays. So I had to just make sure I was always in shape. You get what I mean. So I did a lot of running. I did a lot of bike riding with my dad. You know what I mean?

The bike that I ride now is actually stationary. But that's where I get the bike riding from. Because any sport bike ride is good for your legs because it builds up the muscles around your thighs, and your knees, and all that type of stuff. So it ends good for your calves, you know what I mean? So, people are, you're saying so mostly for athletes, basketball.

So, you're saying biking is like the one thing that everyone's doing. Also, it's better on your joints and your knees. It's amazing, you know what I mean? Biking, another great workout is boxing. I used to do that when I was younger with Mr. Tyson at our rec for free. They'll make the, but Mr. Tyson at our rack for free, they'll make the entire room.

Mr. Tyson being like, my, no, not Mike Tyson. His name was Mr. Tyson. Oh, yeah. But they would make the room really, really hot. And we would have to train and that grew some heat, you know what I mean? But it was just, it made us who we were

and made it, it made me who I am today, that type of training. Okay, so we're gonna get into that. So then basically then you went the whole path, you were training really Okay, so we're going to get into that. So then basically, then you went the whole path. You were training really hard. You wanted to be like an MBA basketball player, of course. And so you said something earlier that was interesting. You said something that like you think the really at the end of the day, it was because

you didn't put the time in to go to these camps. So what kind of camps are people like, are these the camps that Kobe would go to or Steph and Curry? Like what camps are we talking about? Well, the good thing about Kobe and Steph and Curry, you know, the careers that they had, they didn't have to go to those camps because they're already on a radar. The mistake that I made, I was on a radar,

but I wasn't on a radar where first or second round. The thing I should have done was, I would say be a little bit more patient instead of going straight to overseas. I should have went to other exposure camps where the NBA holds so they can see where somebody has those type of abilities. The same camps they have now, the same camps they have before where you can go and play and do shooting drills and do defensive drills so they can see like, hold up.

Who is this guy right here? Like this guy? Oh, he goes the same bond of nature. He's blah, blah, blah. I didn't do that. Once I saw what was going on, I went straight to the Euro Lee camp and like I said, oh, he goes the same bond of nature. He's blah, blah, blah. I didn't do that. Once I saw what was going on, I went straight to the Eurolead camp. And like I said, a week and a half, two weeks later, I was in France. Right.

And as soon as how long did you do all that for? The Eurolead camp? Like all the camp. Like what? Yeah. I only went to one camp. Like, as soon as I saw I was an NBA writer, I was like, I'm going to Europe to get this bread.

What could, so the other alternative, if, so it sounds like you were super hungry. Yeah, I'm just starving. Yeah. Why were you not starving and hungry? Then like, did you not want it bad enough to be in the NBA as much as like other people wanted it then? Yeah. You wanted the quick, quick money, you wanted this, you wanted that. Then how did you end up being this guy for the NBA? Like, what was the, like Like what was your first job?

How did you get that first job? Who was your first big client? Yeah. I'll say I was hungry, but I was more hungry to just probably not be living in DC. So that's why I think I wanted to just get in and get out if that makes sense. I feel like if I had been pursuing the NBA going to all these camps, which I did. I told you later on my career, I went to the Reno Big Horn's camp. There's like 200 players in there.

They're only gonna pick one player. And I got picked. That's when I played in the league under the NBA. I got picked for the Reno Big Horn's and it was a blessing. It was 200 players that came to play and I'm the one player that they took, but I wasn't patient again because back then

in the G League, the money wasn't like how it is now in the D league. I mean, the money was just bad. And in life. D league, G league, what are you talking about? It's the same thing, they just changed the name. Got it. Yeah, so that's the biggest thing that I teach people

that I know in their careers as well. Don't do stuff for money, do it because of your love. And I think early on in my career, even in middle, I was doing it the wrong way if that makes sense. I was just trying to make a lot of money. And that's why with me now, I can do a lot of stuff and not make a lot of money because I truly love it if that makes sense.

And I feel like from the start, if I would have, you know, like you said, maybe went to more NBA camps and been a little bit patient. Maybe I'd have been on a bench or something or maybe I'd been in this NBA summer league because with my shooting ability, the way I shoot now teams are like, hey man, would you wanna be in the summer league?

Just a good publicity, you get what I'm saying? 100%. Yeah, so it's just, those are good mistakes that we can tell people that is watching this, don't be such an arussian life. And I've made those mistakes multiple times growing now. I don't make those mistakes now because I'm older and wiser,

but definitely be patient in those decisions. But yeah, I would say my first biggest client was Dwight Howard. So I was training my back was against the wall and one of my friends, his name's Kevin Serfen. He was playing for the New York Knicks. And they wanted him to extend his jump shot. So I moved to Paris.

And when I moved to Paris, Dwight Hauer hit me up because he saw a video of me and Kevin Serfen and Kevin Serfen's like, just draining jump shot after jump shot, but he's not known to be a shooter. So when I went to move to Atlanta to be with Dwight, it was like the highest free throw percentage he shot that season. He's just doing amazing.

And then from there, that's when other NBA teams started contracting me. And now, today, it's a blessing. Like, you know, I'm helping the Celtics right now because they have potential to go to the finals. I'm helping two clients on the nuggets. I helped the bucks this year. I helped Orlando Magic. And it's just a blessing to be able to help people succeed

in life, if that makes sense. Yeah, I'm not the one making 200 million, 300 million, but like I said before. How much are you making? I make a little bit of money that I can provide for myself, but it's not what these guys are making. Like, one of my clients, which is a blessing, like, you know, Kateva's called a Pope, he just signed for like 75 million, Bobby Portis signed for like 65 million,

and it's just, it comes with the training, but the good thing about life with me is not me doing it because I want something out of them. It's me doing it because I want them to get something for theirself because I know the mistakes that I made as a shooter and I don't want them to make them mistakes and I want them to get as much money as they can

to provide for their families and have generational wealth. Well, they are, I hope. Yeah, yeah. So then why is Drake and all these other people your clients? I mean, they're not basketball players. I dip low. I saw a video dip low a Drake and are they just because like you're so good They just want like how I said to you. Do you want to do you want to train my little tender old boy? Yeah, I guess people ask you all the time, right? Yeah, it's a blessing. You know, I mean to have people of that stature to want me to train them

You know to have somebody like flee a machine Kelly, and all these different artists to reach out because I'm a really good teacher. I'm a really good shooter. I got my basket. Yeah, and that was only three shots. So it's just like people don't see my real training, but it's a reason why Nike and Jordan Brand and NBA teams and W NBA teams and a good example is two months ago, Indonesia flew me in to train their women's team

because they're getting ready for the C games. And four days ago, they won gold. I mean, that's another prime example. I don't get a gold medal, but to see them win, it's a dream come true because as I was training those girls, I saw their potential. And I was pushing them to a level that was very uncomfortable the same way that I was trained, if that made sense.

Totally. And that's why I do what I do because I just want to see other people win. You know, and just like last night, me and Michael Porter, Jr. We were in a gym last night. He has a game today. We were in a gym last night to like 10.30, you know what I mean? Because he's just hungry to be great, you know what I mean? So it's just, it's a dream come true

to help other people with the art of shooting. So you get hired by teams. Right. You also get hired by individuals, right? So like Kevin Durant or whoever, who hired you? Kevin or Rich Fountain or? Yeah, so if I was to train Antoine, either Antoine can hit me up,

the agency can hit me up with a team hit me up. So like a good example is I started with helping the Lannardream. So with the Lannardream, they're the WNBA, their GM hits me up. Hey man, we hear you have good services, we want to send some players to you. All right, perfect, wish your package. This is my package, this is the gym, who's the player,

so I can study them for about two weeks, just to let you know if I can really help this person. Two weeks, you have to, you study somebody? Yeah, well, so I can study them for about two weeks, just to let you know if I can really help this person. Two weeks, you have to study somebody? Yeah, well, I'm not just studying them for two weeks. I have so much going on on my schedule that- Oh, I see. The thing I don't do, I don't just, let's say you're a big name.

I'm not just gonna take you just to take you. I need to know that I'm really gonna change your life if that makes sense. So I'll study that person for a long period of time and then hit you back, hey, this is my price. Or let's say Billy hits me up and he wants to hire me. I'll let him make sure or her make sure that the team knows that I'm going to be training them so as no Confusion there or in the summertime the agency can hit me up Which is a good example because this summer I'm booked through agencies where they hit me up and say hey

We love your work. We was wondering can you help other players in our agency to get better as well? So we can come from all three avenues, the player, the agency, or the team. Okay, and then how do you charge people? Is it hourly? Is it by project? Like how do you charge people?

Yeah, I would say I charge people by each training session. So like a trainer trainer. Yeah, I'm a trainer trainer. So like a good example is last summer, subonus, you know, I'm a trainer trainer. So like a good example is last summer Subbonus, you know, he made the all-star team this year. He was a think second or third team all NBA He was with me for the entire summer. So I'll send him a package so he can look over at him in his financial team And to see if it fits his budget and stuff like that and and that's how I handle my business So it's just you know, let's say you're Tony and you want to train four times and you're in an NBA

You know, I have to put a package together so you can see it that way as well, you know, let's say you're Tony and you wanna train four times and you're an NBA. You know, I have to put a package together so you can see it that way as well, you know what I mean? So you don't do it like at, but like trainers do usually do hourly, like you have in a safe. Yeah, it's more, it's more, this is the set rate. And the one thing, that's why sometimes it does

make me a little different because if you, my training, yeah, it should be about an hour and 20. But if I feel like you're really not getting it, even if I'm not getting paid extra, I'll spend two hours with you if we have that gym time with three hours. Because I really want to see you get better.

Even though I might not be getting the money that I deserve. Right, but you want to make sure, though, like they're like, I just want to make sure you understand what I'm saying so you can knock down that shot. But are you doing, is what, I guess also, like when you're with this, when you're clients, are you strictly doing the shooting piece? Or are you also like doing, are you doing weights with them?

Are you doing cardio? Is it just shooting? Yeah, it's not just shooting. So like a good example is a subbonus. He's very good around the rim. So there's different things that we went over as well with that. There's different things I teach people in transition.

There's different things I teach people off the dribble. Me, myself, I'm not a trainer that I'm helping people with dribbling. But if you have a package and you wanna do something out of that package, I can show you how to do it at a very elite level, because I was very good at certain manipulations on the basketball court to get what I want, if you're understanding

where I'm coming from. Because I guess my point is, you're not like a gym trainer, like a personal trainer, we're in the gym. That's what I'm saying. So like, you're not going into the gym with them and like doing three sets of squats. No, that's not my job.

That's not my job. But you're a coach, that's what I'm saying. So if someone's getting you, like let's use a real exam, okay? Kevin Durant, who also have some of the ones that you're working? So Kevin isn't actually one of my clients. He played on my high school teams,

but we can use, let's use a Catevis call-wheel-pope to place for the nugget. So, when manhem training the summer, when manhem trained during the season, strictly everything is the gym. Whenever I step out of that boundary to go to weights, to go to a training session where they're running, it's more of a coach, man.

Like, I need you to, man, so we get some motivation in or something like that. Not me saying, this is the sets. That's you need you to. You're not counting for reps. No, no, no. But everything on the basketball court when it comes to shooting and other things,

that's my job. And that's what a lot of people have to understand is trainers to understand your boundaries, understand what you're good at, understand what your profession is, and what you're, and I feel like as trainers, a lot of, understand what you're good at, understand what your profession is is, and I feel like as trainers, a lot of people try to do everything. Everybody can't cut the lawn,

clean the pool, and wash the car, let other people do their profession. I agree with you. I think if you try to do too many things, you end up being bad at not at everything. Exactly. You have to be a specialist in what you're doing. Are there ways you tell people,

if you're talking to, I don't know, who is the biggest person that you've ever worked with? In the NBA or WNB. I'm not my personal WNB. I'm not my personal. I'll say all of them are pretty big, but for name wise, this summer I had Anthony Davis for free throws.

Okay. He did good with free throws this year. Jalen Brown from the Celtics. Oh yeah. Yeah, he's my client this year. So where did you help him with? Just understanding more to the artist shooting. He's shooting a very high percentage

from the playoffs this year. Last night was a tough game, but the one thing I understand about my clients, that a lot of people to understand, you're going to have good and bad games. And I think what's happening in the world today with fans, fans hold athletes to a level that they don't hold themselves to. So you'll say, oh, that player can't do this, can't do that.

And we're the same people that we make mistakes as well. If that makes sense, it's just this person is on a bigger platform than we are. So when my clients play bad, I don't really have a lot of pressure on myself because I understand that's what life's all about. You're gonna fail. But you have to succeed more than you fail if that makes sense.

Yeah, so Jaylen, Sabonis, I mean, he was all, he was an all-star this year. He took the Kings to one of the best runs this year, but in like 15, 20 years, you know what I mean? So it's just a blessing to train all these players. This season I had Bobby Portis, I had Grayson Island, I had Cole Anthony, I had Katavius Calville Pope, Grant Williams, their place for the Celtics.

Is there any conflict because like if you know how someone shoots on one team and then someone else wants to hire you, can they be like you know this, this, like the bat, it'll be like oh you know blah blah blah. His weakness is so, so forced. So if you really want to like get a leg up, you know, whoever Anthony Davis, you should really do this. Or like, could you have like, you know, Intel? You know the real Intel. On like, people's weaknesses, their strengths,

how other teams can like get a leg up. Isn't that dangerous for people to like, have you going back and forth to different teams and people? Well, it's dangerous, but my client is no, my entire life is devoted to them, and I'll never do anything to stand the time. These are all nice answers, but it's the truth. But what I'm saying is, okay, that's the truth. But I'm saying like, you don't think in a human nature, like if I was like the GM or an owner or like a coach, I would be concerned about that. No one ever thought of that. That's called professionalism and that's what I have.

So like a good example is when the bucks play the Celtics. I train Grant, I train Jalen, and I train Bobby and I train Grayson Island. If I'm helping the Celtics at that time in their gym, if a coach came to me, hey bro, like what do you think? How do we stop Bobby? I'm not gonna be in there. Oh, he likes this.

He can't do this because that's my man. Like I would never do anything to sabotage one of my homies. If that makes sense. You get what I mean? And the good thing about the field that I'm in, a coach know not to come to me with no stuff like that because I take my guys very seriously. And let's just a joke.

Let's just a joke. Like, I've had this before where a coach like, come on man, like what could we do to stop blah, blah, blah, blah. I'm like, go ahead, go ahead, go ahead, but nobody's ever going to come to me like that. Because- No one's ever done it? No, no.

I guess also it's like elite, they would be, you know. I mean, it's business, you know what I mean? I mean, I've never been done, but it's never happened to me. I mean, I would just think in that level when there's so much is riding on shit, like, someone be like, hey, I'll give you a million dollars. If you can tell me this, this, because I mean, you have that intel, I'd be like concerned that,

and I'm surprised it's never, ever like come to be. No, never, I do have fans who are funny, like on social media, like they'll message me, like, come on man, I'm about to do a fan duel. Do you think blah, blah, blah is gonna hit four, three, three, three. Yeah, yeah, yeah, that's, and you know I can't respond because like, it's just, I'm about to do a fandall. Do you think blah, blah, blah is gonna hit four things there? Yeah, yeah, yeah, yeah, yeah. And you know, I can't respond because like, it's just, I just can't respond,

but I do find that hilarious. That is. You know what I mean? Like, one of my good friends the other day was like, do you think Michael Porter's gonna get over seven rebounds? And I can't say anything. I don't know. I mean, of course, me and Mike talk about

the main goal for that game, but I can never tell somebody, you know what, this game, Michael Porter's main goal is he wants to get 12 rebounds because that's his nobody's business. That's me and his business. Totally. So, of course, it makes it. Yeah, they're safe with me. So then how many, like, how backed up are you? Like, if I called you to do something, like, you booked out now for how long? Well, I'll say you said your son. It's kind of hard for me to do. Yeah, I was, I was, no, just saying in general. It's kind of hard. me to do. No, I'm just saying in general. It's kind of hard. Although I would love it by the way. That would be amazing. Yeah, but it's hard to do

a stuff with kids right now unless it's like a big group if that makes sense because I am fully booked for the summer for one offs if that makes sense. Okay, so okay, wait. So if I can get five of his friends together. Yeah, maybe maybe about a hundred. It's like a hundred? Okay. The five we could figure it out. But all jokes aside, like, what's the price point? It just give me a range of how much you would cost to have. For kids, I mean, I'm not here to hurt any kids pocket. So it's a really low price period.

Like I said, for instance, when I speak for the NBA, it's about 5,000 kids in there. I charge of bare minimum because my main goal is to just... What's bare minimum? People are gonna call me and ask me. They're gonna go through my manager for that. Because they're gonna say, it changes sometimes. I'll have a lot of parents on the Airbnb.

And I wonder if you'll do my best. If it's a referral from you, we'll figure out something that make it really low. But I think the most that people pay is probably from the teams. The NBA teams pay the most in agencies and stuff like that because shooting right now is the difference between making 20 million and 300. Like, you know, Jaylin right now, he's up for $318 million because he took his shooting percentage up. You know what I mean? And that's how Bobby

Port is signed that big contract because the year I started working with him, he went to number two in the NBA and three point percent. And so now his value went up in money. So like if you really want to make a lot of money in the NBA, like you name all the top five players in the right NBA right now. Like Kevin, Luca, Steph Curry, all of them can shoot. That's why all of them make over $100 million. Like Damien Liller, $200 million.

So like, it's a big value in learning how to shoot the basketball. You should be charging more money. I should. I should be charging. But the thing is, like I said, like, you know, I should, but like, I'm really in it to like just help others, if that makes sense. Like,

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So visit ritual.com slash habits to start ritual or add symbiotic plus to your subscription today. That is ritual.com slash habits. What would be like what makes you the best shooting coach versus Joe Blow over here? Like what's that one thing that makes you so good that everybody wants to have you as their coach? Well, I think everybody says that I'm the best shooting coach, but that's their feelings. Me, myself, I think there's a lot of great shooting coaches out there, if that makes sense. So I think what makes me different,

I'm not trying to say I'm the best, is just my ability to do what I'm teaching. You know what I mean? I can really shoot really, really good. Like at a really high level. So when I watch somebody, I can immediately tell what they're doing wrong. You get wrong coming from them. So like, soon as somebody's doing something wrong,

I can immediately pick that up. But there's other trainers that can do that as well. You know what I mean? I'm saying they're not out there. It's just, I have a platform where I'm training the top players so people can see it on TV if that makes sense. You know what I mean? Like tonight, KCP is playing against the Lakers tonight.

Michael Porter is playing against the Lakers. AD is going to get fouled and go to the Frithaulin. So that's three people alone that my product is going to be, be seen. That's huge. It's a lot of pressure. A lot of pressure. Because if they don't do well, it's on you.

I wouldn't say it's on me because you're the one shooting the basketball, good or bad, but like I said, if they play good on Bahá'ánam, they play bad on Bahá'ánam. But it's not a lot of pressure on me that if they're playing bad, but like I said, if they play good, I'm behind them. They play bad. I'm behind them. But it's not a lot of pressure on me that if they're playing bad, I'm saying it's a lot of pressure on me because I was the one that helped them. But if they play bad, me personally, I could care less because I was the one shooting

a basketball. Who is the hardest worker that you've ever worked with? Most like the most. I'll say all of them are hard workers, but I would say this person isn't NBA player. It's a mischievous too. They're really crazy. So the first one, it's flee from Ray Hot Cherry peppers.

Yeah, he's pretty nuts. So when he's being crazy like that on TV, that's really him. So I'll be training him. And when he's done, he'll just out of nowhere, just do 70 pushups. So do 80 push, I'm like, what the hell is wrong? You bro, he's like, nah, I gotta get another one.

But it just shows that that's why he's the best if that makes sense. Yeah. And that's the good thing about training different celebrities as well, because you'll get to see who's serious and who's not, if that makes sense. Yeah.

And I would say the second person, I didn't think he was gonna be like this, but it was Mark Cuban. Mark Cuban is pretty nuts. So like when I train Mark, we were only supposed to train for an hour, but it was something he wasn't understanding when I was teaching it.

And I thought he was acting at first. You know what I mean? He's on Shark Tank, you know what I mean? I was like, is this dude fucking with me a little bit? But I started realizing, that's why he's a billionaire, because he won't stop until he really figures out how to properly do it.

So we stayed in the gym for like two hours and 45 minutes. Like he was really going crazy in there. You remember this guy's 50 plus. No, he's not, hello, not 50 plus. Yeah. He's 60. How old is he?

63, 64. Yeah. So it was just like, when I was watching him, I was like, damn damn he's inspiring me so By that you know by watching that it's making me go harder cuz I'm like this dude is this age He just finished filming shark tank that night he came to the gym where people understand is he had makeup on So I say bro, you know you got makeup on right. He's oh man My bad. I was just rushing over here cuz I want to get better and I'm like at that age

He still wants to get better. You get what I'm saying? Totally. And it just shows why these people are successful. You get where I'm coming from. It's not fake. It's not by mistake. It's not by mistake, by the way.

I find you mentioned Mark Cuban. He was on this podcast. Not that long ago actually. One of my favorites, because for exactly the same reason that you said it it because there's no Phoneliness there like he really is Relentless at like and wanting to be like wants to get better. You want to understand Yeah, there is no mistake why he is where where he is absolutely true

And it's interesting because you know when what I do and what you do right I go I meet a ton of people Right and like it's sometimes like kind of disheartening because you kind of and what you do, I meet a ton of people. And it's sometimes disheartening because you kind of are like, I wish that person was actually more of what I thought they were gonna be. And a lot of times you're disappointed, he exceeded my expectations, not the other way around.

That's interesting. Okay, who else? Give me some other examples. I mean, mostly, everybody goes, I feel like too, not saying, cause it's me, but I feel like when I train people, they wanna go. They don't wanna waste it. They don't wanna waste it, if that makes sense.

They make perfect sense. So, it's just that situation, like two chains goes hard. He's really serious about basketball. You know what I mean? Is Drake, does he work hard? Drake is very serious. He's a little crazy too. In what way?

Crazy that he really wants to be like, really good. Yeah. I think he, the back of his head, he actually wanted, like he wish he was. I mean, who does it? You know what I mean? Everybody, I mean, this guy built the whole full court in his house.

You know what I mean? Like, he has a hundred million dollar house but he has like the same size basketball court of an NBA gym in his house, you know what I mean? Like, who, he has a hundred million dollar house, but he has like the same size basketball court of an NBA gym in his house. A lot of, by the way, I've been to a couple of people's homes that have that here in LA. Yeah, it's here, like basketball is like, it's serious. Like, you know what I mean?

It's a serious sport. So it's just to see these people, like you're saying, like to see them just go hard. And like you're saying, it's not fake. Like, yo, I'm trying, like this week, I talked to Kodak Black. I talked to Morris Chestnut. I talked to soldier boy. You know that. I mean, I talked to all these celebrities because they just want to get in the gym. Like you just said, I just trained Diplo two weeks ago. And I thought he was, but you know,

he just wants to do a video. But like, he really was like, yo, no, how do you hold this? Will you do this finger? And then will you do it this? And like he really was like, yo, no, how do you hold this? Will you do a disfinger and then will you do a dis? And why are your feet like this? And in my head, I'm like, man, he's asking a lot of questions, but I start realizing again, he's asking a lot of the questions because he really wants to understand how to properly do this. I know.

100%. And like, as you're saying that, I was thinking before you even said that, can you give me some like easy, practical tips for people listening because that I can give my kid to? Yeah. Of like what people can do to get, like just to get better at basketball because like I feel like also people love it

just as a stress reliever to go out there. No, it's true, it's true. So like, I'll say like a good example is like one of my clients, you know, Marlon Wannins. Yeah, of course. So I train him. So like the biggest thing that you want to do when you're just starting from the start start,

like I haven't played basketball in a long time. I've been on the road, I'm working, if you're Joe Blow at home and you're working all days, you want to get back into the game, start off by form shooting. Getting a gym, cut some soothing music on, and just form shoot, get one of your homies and one of your girls to pass you the ball, or if your girl gets same, get a girl, get some of my pass your ball, and just relax your mind.

And then from there, you take another step back. You start relaxing, you're shooting a ball, you take that time, and then you'll look up in three weeks, you're at the free throw line. And then you get that touch back, and now you're shooting, and it's just like it just helps with the filling of the shot, if that makes sense. So you're saying though the former you said earlier was you just get close to the basket. You don't wanna get too close.

So the mistake that people make, if this is the rim, you don't wanna be too close because you don't wanna be shooting up like this. That leads to a bad shot. You always wanna be shooting extended. So I would say about maybe about three steps away from the room, small steps that you're always extending that right arm and not shooting up

in the air that way. You know what I mean? And I do that with the highest paying client. Like last night with Michael Porter Jr., like I said, we shot for about an hour and some change, but the first 30 minutes all form shooting. You get what I mean? Because it's like a relaxation,

but you're concentrating. You know, it doesn't matter what's going on around you. The only thing that matters is that jump shot. You know what I mean? And if you want to be great. And now, if you want to go in there, just to have some fun with your friends, you can do the same thing.

Just go in there and just form shoot, laugh and have a good time, but it's still getting up good reps, if that makes sense. You know what I mean? Don't ever go into gym reps, if that makes sense. You know what I mean? Don't ever go into gym just to throw up bad shots. You know what I mean? How about football work and all that type of thing? Yeah, football work is more important

depending on what your game is. So like a good example of somebody like Bobby Portis, he has to be good at the jab step pullup. He has to be good at the turnaround jump shot. The thing about KCP, he's never gonna do turnaround jump shots. So he has to be good at coming off curls. And so it's just whatever your game is,

you wanna work on that type of footwork. If you're a guard, you know you need to work on shooting and transition, you need to work on shooting off the dribble. If you're a center, you need to work on the jab, you need to work on the turn around, you need to work on your hook shots to the footwork for that. So it's just whatever your game is, but like you're saying, if it's Joe Blow,

it's not the wrong working on all those things, because you're just hooping with the homies or having a good time, but most importantly, you gotta put it in the time if you wanna take your game to the next level. To the next level. And have overall conditioning, right? Condition is very important,

and that's not even if you're not playing basketball. You always wanna take the time, at least two, three times a week, just to get that heart moving. You know what I mean? Especially if you are playing basketball. You know, you always want to take the time, at least two, three times a week, just to get that heart moving. You know what I mean? Especially if you are playing basketball, you can't be out there and not be conditioned the right way. And a good example is, about a month ago,

I trained Kevin Gates. He's a rapper, and I did not realize how much energy he had. We trained for like two hours, and he was not fatigued at all. And I'm like, bro, what, like, you good bro? You like, and he was like, man, that's what I do. He was like, I work out every day.

I make sure I do my pushups, I make sure I do my sit-ups. And I'm like, I can tell, like you are even winded at all. You know what I mean? And a good example is when I did run the racks when I broke the world record, I lost 18 pounds. And that was the only way that I can break that world record because I had to be in like dumb shape. So I go back to trying to break the world record in about two weeks.

I have to lose about 15 pounds this time. But I'm dead. This time? Yeah, I'm a loose for two. What is that thing that you're doing? It's called... You know the three point contest when you go around the racks. I broke the world record.

But I realized, I was like, my shot is good, but I'm not going fast enough. So, Red Bull did a good job putting the right people around me to understand my body and my health and what can I do to go faster? Are you sponsored by Red Bull? I'm sponsored by Red Bull. Yeah, so God is good with that.

I'm the first athlete ever that's not a professional athlete in the field to be signed with them. Yeah, and I'm the first athlete ever with my own Jordan shoe. I want to, oh, I want to ask you for that. That's so amazing. Yeah, it's so impressive. That to me is so impressive. Are those down? No, these aren't these, but I can definitely sign up here and give you something. Yeah, for sure. I would. Would you promise? Yeah, I mean, I got you. I mean, I said it. I know. Now he's on here saying it.

Yeah, I see on the podcast. I've never talked to you again. Oh, exactly. Exactly. I'll never hear it from you. No, I got you. I got you. I got you. I promise. And my little boy, please, too. Yeah, well, I can do one. I can only do one. Why is that? Because the first shoe is like with DJ Khaled, right? Your first shoe is only family and friends, so only make a certain amount.

Your second shoe is retail. So the first one, I only have about 50 pair. We gave it pair like Martin Lawrence, we gave it pair to Bad Bunny, we gave it pair to Lutuyati. You know Lutuyati, my clients. So, Oh really, this, I didn't know that, I didn't know that. So your first run?

No, no, no. With sneakers, yeah. So like with celebrities, when your first shoe comes out, they just wanna see if the masses are gonna like, really like it, if that makes sense. But I was blessed that when my first run came around, all the top sneaker heads wanted them.

So Jordan Brown was like, hold up, like, we might be on a something, you know what I mean? So people were going crazy over them, but the thing is, they only make a certain amount of pair to go to the masses. 50 pairs of the first round. Yeah, it went to like all the top celebrities and stuff like that, but-

And you're gonna give a pair to me? Yeah, I'm gonna sign my gotcha. That's so nice of you. Oh my gosh, I appreciate that very much. Not for sure, for sure. So it's just like, you know, to be the first trainer ever to have that, you know what I mean? And I'm the first trainer ever to have a jump shot in NBA 2K.

How did you get, okay, so tell me how this happened. Just being consistent, you know what I mean? Like, do they come to you? That's not to me, The shoe is like I mean It's unreal. Yeah, it's unreal and it is more things coming soon Are they gonna do another run to the masses or you don't know yet? It's some it's some big things coming up soon And I'm just I'm just blessed to just being a situation that like you said I didn't make it to the NBA But I'm getting the perks of NBA player

And it's just I never take it for granted so wait a minute So how did they could to someone at Jordan come to you or? Yeah, so the way it works we can do the let's do the NBA 2k one so okay NBA 2k reached out to me was like hey man. We see How great you are as a shooter? We've never is NBA 2k. It's a video game It's like the biggest video game in the world, right? So my kid will know yeah, he'll know so they reached out to me and say hey It's a video game. It's like the biggest video game in the world, right? So Mike came on up. Yeah, he'll know.

So they reached out to me and said, hey, we want to consider to make your jump shot a feature in a game, just like an NBA player. And I'm like, whoa, wow. So they say, but it'll take two years. We have to wait, see what happens. So I went to film, I went there, and we just released about eight, nine months ago. I was the first trainer ever to have my jump shot in NBA 2K, which is my jump shot. So like, if you're in a house, you're playing with your son, you can get the lethal shooter

jump shot. It's crazy. Are you serious? Yeah, yeah, it's a blessing. Yeah, it's a blessing. That's amazing. No, I definitely don't take it for granted. So that's why stories like this, I think,

is very important because it is just, let's people know, okay, you didn't get where you want it. But why stop? Just keep going, because you never know in today's world, you can get the perks of that player. Like I said, I'm not sitting in Hidden Hills with $300 million, which I would take.

I'm 100% yes. I'm still doing other, I'm an NBA ambassador. So I have a TV show with the NBA. They send me to different, like last year for the draft. I was with the commissioner, having some talk about the games, and they let me, I mean, my sound quality, some people were like, they let me walk over the stage.

Like, you know, lead the shooter, it gets drafted. And they didn't let other people do that. And then they let me follow Paulo. walk over the stage. Like, you know, lead the shooter, get drafted. And they didn't let other people do that. And then they let me follow Paulo. But this was the number one draft pick. You know, we, I was with him the entire draft. The next day, me, I had to go to Orlando for media. And that, because I was showing people

what it feels like to be NBA, because people don't know their lives. Right. So the NBA trusted me to be around Paulo to show his life after giving draft it because people think soon as he gets drafted, he's just part of it. Yeah, yeah. No, this is unreal.

Like what happens? Tell him. So what happens is as soon as you get drafted, you go to the back straight media. After that, they're telling you what's going on because the next day you got to go right to your team to get checked, they're making sure you're legit if that makes sense. Yeah. As soon as you finish doing that, you gotta sign like 200 jerseys, like, Paolo, Paolo, Paolo, Paolo.

Then you gotta do all the media there. Then you have to do all this content because they gotta push out content for the team. Then you have to find a house. Then you have to find all the furniture. Then you have to find a car. Then you have to find like, it's just so much stuff that happens in between that time.

And it was, I was a blessed to have a show that's actually on the NBA TV, where you can watch it, where it's presenting just basically what NBA players go through. So when NBA asked me to be an ambassador, I was just like, hell yeah. Like, yeah, of course. Yeah, man, I'll never take that for granted.

So like, they have some amazing stuff set up for me coming up as well. And then, which is, like I told you, I going to be the first person in two weeks. I'm be the first person to ever to shoot against a robot. So. That is so crazy. Yeah. So in Japan right now, they build a robot that actually breaks all odds of shooting. It's like the perfect robot that can shoot. And you're going to go against this robot. It's like man versus robot. So I go do that June 19th, which is gonna be a big deal.

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What happens if the robot keeps on winning? I mean, I feel like it's like Terminator. I feel like we lost. We all lost. If I lose mankind loses. I was going to say, I won't let it us down. This is really funny. Oh my God. You know, I had this guy on my podcast. He's the one that, he's a world famous economist, that's probably the most famous one in the, it was Noreal Rubini, and he wrote this book called Megathrex, like there's 10 biggest threats that are like surrounding our world.

And we had this whole conversation about AI and doing that and how he believes that like, we are all gonna be part machine, various, like way sooner than you think. Because that is what's happening. Like the human kind is actually gonna be absolutely pretty soon. So you're right, like if you lose, we're screwed.

If I'm losing, everybody down. So everybody just don't worry about it. I mean, I practice a lot. I think I'm gonna be fine. Man kind is gonna win this. Okay, good. Are you practicing still to this day? How much do you practice yourself a day?

Well, you know, my schedule's a little bit different now. Tell me, I want to know a day in the life of you. So I wake up, wake my kids up. Wait, you my kids? I got two kids. How old are your kids? Four and two. Yeah.

Are you married? Not married? I have a fiance. I have a fiance. Yeah, so I wake up, get them ready for school, feed them. What time do you wake up? Whew, like 6'15. Okay.

Yeah, and then take them to school, come home, go over film, go over interviews, go over stuff with the PR team, go over stuff with Nate for content. Like right now I'm doing court renovations in DC, I'm getting ready for that, I'm getting ready for the stuff for Rebo. It's a lot of stuff that people don't see that I do behind the scenes. That's what you're here. Just basically, just getting organized. I have to do something next weekend in Memphis for Nike.

Are you signed with Nike then technically? Well, they're the same umbrella, so I'm with Jordan Brand and Nike. So with Nike, I'm blessed to be one of the Hey, it trainers for basketball. So they use me for certain camps and stuff like that. EYBL is the best in the world right training for basketball. So like they use me for certain camps and stuff like that. You know, EYBL is the best in the world right now for grassroots.

And they allow me to help them to help the kids with the artist shooting because that's how much Nike trust me. You know what I mean? It's funny because when I first started with Nike doing a pandemic, people used to make fun of me because of my rim ideas. You know, because I'm the one to do all those creative rims and thinking out of the box. And it would be fun if you for that? Why?

Yeah, I mean, it doesn't matter that I was training all these athletes and they were shooting good. The people just made fun of me because they're like, ah, ah, look at you. But the one thing I realized in life, when you do, when you think out of the box and you're creative, people are gonna laugh who aren't creative.

And it's funny that they were laughing at me because now the NBA, Rea Bull, Jordan, all the biggest brands in the world, I signed the deal with Continental Tire. So it's just like to sign with all these companies because they see my creative. I'm laughing now. Yeah, yeah. So it's just you created a brand for yourself. Yeah. So I didn't interrupt you, but I was just.

Yeah, no, no, no, no, no, for sure. So it's definitely a blessing to have Nike sign me and have me be a party's things when everybody was kind of making fun of me. It just shows me how much they believed in me. Same with Jordan Brand. They were helping me do content during the pandemic. When I told you at first it was like, ah, ah, now, Jordan Brandon and Ike, look amazing because I'm a part of the Nike family.

So it's just a dream come true to especially Rae Bull. You know, Rae Bull was there for me to like, hey, we don't really sign athletes right now that aren't professional in their field, but we think you made your own lane. You're a professional in that field. We want to sign you to this type of deal and to have them do ideas that I feel

that our dreams come true. Like three years ago, I posted on my page that I wanted to shoot against a robot, you know? And now Rebole set up all these things so I can go be the first person ever to shoot against a robot for five days in Japan. That is, so they're the ones who set this whole thing. Yeah, they said, I mean, it's not easy to do stuff

or brawl. I'm the first person ever to shoot in front of the pyramids. Really? Yeah, I'm the first person ever to shoot in front of the pyramids. Really? Yeah, I'm the first person ever to shoot. We had to go through the government. I had to wait from 3 a.m. to 7 a.m. as the sun was coming up to do it

because it's like sacred grounds. Like, they only lit certain people in a certain time. When we pulled in to the gates at the pyramids, they had to take us all out, search the van, search underneath the van, go through all our bags, check our whole bodies because it's sacred. You know what I mean?

And then as the sun was coming up, I was shooting there and that's another thing I have in my record. You know, the first person that ever shooting in front of the pyramids and I have other things lined up in the next two years that I thought of that nobody's ever done with a bag. I'm the first person ever to shoot underwater. Do you have a video about?

Yeah, it's on my page. It went viral, hit Sports Center, hit House of Highlights, which was a blessing. Yeah, so I did that. So it was just, I'm sorry not to be, I wanna see that. Will you show me that?

Yeah, I'll show you. So it was awesome moments. So just, just, yeah, just to continue, don't be afraid to think out of the box. I, first of all, I love that message. Cause it's a hundred percent true. And you said something earlier that I wrote a book recently and my big tagline always is like,

it doesn't really matter, my tagline. But the whole idea is that you may not get the goal, but by going down that path, you know, you'll, another opportunity will present itself that you never knew existed by just even doing it and having, like, action, like momentum. And which is what you kind of said was that, that like you may not have got in to be an NBA player

per se, and that this other opportunity presented itself that is just as like maybe not that, but it's like you're thriving in this and you would never probably have thought this would ever have happened to you. Like you've basically created like you said, like your own lane, your own brand, who came up with the name lethal shooter?

Yeah, so like when I was growing up, my dad was always called me lethal. But there was no social media back then, you know what I mean? It was like Facebook and, you know, my space. So when I, when my friend Jonathan told me that I should think about Instagram, I was like, well, I ain't trying to make no damn Instagram page. Like I ain't got time for that. Yeah. So you know, at that time, you can use your iPod.

You remember to do the apps? So he gave me his iPod and we were coming up with names and I couldn't think of a name. I was thinking of some corny names. And I was like, you know why I just use lethal and shooter. So I was like, oh wow, like lethal shooter, but nobody ever took it. So at first, I was getting a lot of backlash

because lethal shooter people think is shooting a gun. And then now that people understand that my brand is all about positive vibes and just stand locked in and staying focused on your goals, that name is starting to trend in a positive way. And it's a dream come true that I was able to get that name because I mean, I think I'm doing a good job trying to let people in the world know who I am.

Chris Matthews, lethal shooter. Yeah. And so how long have you been on social media doing these videos then? So I just started doing those videos about seven years ago. Seven years ago. Yeah, yeah.

So when I first, before I had Instagram, of course, Facebook, we wasn't, it was just photos. Hey, I'm hanging out with the homies, but with Instagram, you remember it was just photos. And then once they started doing videos, I'm like, damn, what can I do to get people's attention, if that makes sense. So I tried a shooting video for the first time and people went crazy. And I was like, damn, people were infatuated with my shooting, but I only had 15 seconds.

You remember that? So I was trying to squeeze in as much as I can in 15, and they put it up to a little bit more, and they put up to a little bit more. So I've always figured out ways to stretch out that time to make it really good content that a lot of people can't, well, it's hard content, you know what I mean? So just three weeks ago, so until three weeks ago, because now Chris just hired a social media person,

you were doing all of the content by yourself. Yeah, so I do all of my content by myself. Who was shooting the shooter? A tripod or I have a friend hold it and then I'll edit it myself. So it was just more love, just like, I don't wanna say being selfish, but just like, I want stuff done a certain way. So if people do content with me,

they're very particular. I'm very particular. So I've been working with Nate for a little while long. And I was like, you know what? I need a hired as a guy full-time because he understands me and he understands what I'm looking for and when it comes to content That's a certain type of thing because I can't have you mess up, you know, I totally agree I totally agree yeah So you were doing all of this yourself and you thought of like hey, I'm gonna put myself on Instagram and do these videos

Yeah, who was there anybody doing that at all besides you? Yeah, there's a lot of videos out there where people who are shooting and doing creative ideas, but you know, there's just like a lot of people in the world right now that have podcasts, but everybody's not you if that makes sense. So, people are attracted to certain type of things, not saying that me and you are better than the next man

or woman, but you know, we're blessed that people wanna hear our stories. And that's how it comes with my shooting videos. When I post, people are infatuated with houses guy. I'm doing it. Well, there's something creative too. Yeah, and that's what you got to do. And that's why things was wrong with the world.

And I was telling Nate as well, everybody's trying to do something that everybody else is doing. So if you do something that God has blessed you with, people are going to see it. And that's why I do the things that I do because it's like, it's my idea. There's no remi idea, there's no idea.

Somebody says, oh no, I did that first. No, this is something I thought of first. And that's why I put that type, like the content that I'm about to post June 1st is gonna be insane. Like you'll see, I can't say it on here, but it's gonna be insane. Like it's an insane remi idea

and it was something that I've been thinking about. Well, this is gonna go up probably after. I was okay cool so they're gonna see it. So June 1st, I got a sick idea coming out. You don't wanna tell me what it is? Well I can't say it now. Well it's gonna be out. Oh it's gonna be out. So this won't be probably like a week or two after.

Oh yeah so it's like an idea where the rim is swinging and then if I miss the ball of bus so it's like it's some sick stuff. It was pretty easy for me to make the shots, but it's just thinking out of the box, if that makes sense. And then the idea that I have after that is just, it's so sick, like it's... Are you constantly thinking of these new things all the time? I watch a lot of things to stimulate myself.

Like, it might be weird. Like, I watch like Denzel, Washington, Eddie Murphy, I watch Tyler Perry. It has nothing to do with basketball, but all of them are so different characters if that makes sense. And I like to watch those different type of people because they're not like one trick ponies.

And when I watch them, it gives me different ideas how I can, you know, do different things in my rim. When I say rim on, I tell my basketball, I tell my, in my rim of basketball, but I wanna have a TV show. I wanna be a trainer. I wanna do rim ideas. I wanna be a content creator. I was the basketball tech for Fresh Principe Litter

year for Paramount and Westbrook. I was in a movie with Adam Sandler for Hustle because they only saw my content. That's how they saw me. So Adam Sandler saw my content and was like, yo, I want him and that's saying with Fresh Principe Litter. So wait, tell me. So Adam Sandler sold my content. It was like, yo, I want him. And that's saying with fresh pants about there. So wait, tell me what happened. So what did you do in hustle? Give me Adam Sandler's story because I love Adam.

So they reached out. It was like Adam, saw your video. We love what you're doing. What you want to be in the movie hustle. And at the time, like, I've turned down a few other movie opportunities because I was like, you know, I'm still stirring on what I know. Did I have to realize if I really want my brand to reach a certain point, it's not about doing everything, but I have to do other things as well. Yeah. So I went to the set and I met Adam,

and he's another person, I'm like, okay, this guy's fake, this can't be real. This guy is serious about basketball. He is like a Jim Junkie. So like when he was out there, he was getting shooting tips from me, the professor, and then on door his breaks, he eats his fruit, looks at the scene that he needs to watch, which was a honor because I asked him, I said, okay, if I watch how you guys edited this, he's like, yeah,

watch. And I was watching him. Soon as he's done, he gets right back and starts shooting again. And I'm like, okay, this guy's the legit. He's, he's, he's seriously legit about this. You know what I mean? So it was just, it was a honor to do hustle with Adam Sandler. So that's what happened with, did you train him to be able to train, cause his whole role is being a coach, right? Yeah, so he was a coach, right? So he didn't really need training, but he did take the time for me and the professor

to learn some things on set. He's a professor, what was your... He's an influencer as well. Oh, a professor. Yeah, he's a basketball trainer, but we call him the professor. You call him the professor, okay. But like in the movie hustle though,

wasn't he a coach's traveling? He was a coach's scout. He was a scout, that's what he was a scout. Yeah, but on set, he was more training people, if that makes sense, but during those day times. Yeah, what was your role though? What were you supposed to be doing? So I'm a trainer in the movie.

I'm lethal shooter in the movie. You are? Yeah, and they gave me a credit and I was like, what the hell? I was so confused. Like I was like, am I- You were actually a trainer in the movie? Yeah, I'm a trainer in the movie.

So it was the professor you were. Yeah, yeah. Most of you were, oh my God. Yeah, yeah, it was a dream come true. So was this professor guy like you? Well, he doesn't train NBA players stuff like that. He's like a content creator that he does these creative ideas as well on social media. So to do that was just, I mean,

for people like Adam to even know who I am. That's incredible. It's a dream come true. And he literally found you on Instagram. Yeah, that's how I was for Fresh Prince of Bel Air. They called me in. They said, have you ever done TV shows before? And I was like, nah.

So they was like, if we have a scene, can you help write this certain scenes and I was like nah, so they was like if we have a scene Can you help write this certain scenes and they was like who writes your content? I was like I write cuz I do skits. Do you know I do skits? No. Yeah, I do viral skits that I have I have I just did a skit with Stone Cold Steve Austin. Are you joking? Yeah, I just did a skit with him and he has 24 million views Yeah, so like when I do skits so when they saw my skits They thought that other people wrote my skits and I was like no, I'll when I do skits, so when they saw my skits, they thought that other people wrote my skits. And I was like, no, I'm doing another skit. Me and him are doing another skit with another creator this week. And I was like, I'll write my own skits. So

they were like, well, give us an example of boom, boom, boom, boom. When I was like, well, I would boom, boom, boom, boom. They're like, all right, you want to work for the season? And I was like, shit, I'll take it. And they told me how much I was getting paid. I was like, shit, I'll work for. And they told me how much I was getting paid. I was like, shit, I'll work for 20 years, you know? Oh, you serious? So it was a blessing, you know? His name is Morgan Cooper. He wrote Fresh Prince of Bel Air, the new one.

Yeah. It's called Bel Air. And when Morgan put me on that call with those people, I'm not gonna lie, I was very nervous. It's very intimidating to get on a call and you have like peacock and all these different people. And they don't know who you are. You're like a outsider, you know? Because I've never, I've. And they don't know who you are. You're like a outsider.

You know, because I've never, I've never been in the industry. I've never been a part of a set. And for Morgan to believe in me to help with a mood, as something that's bringing back that will smithse a part of, I was nervous. But then I realized like, fuck, what am I nervous for?

Like this is what, this is why I do content. I do content so I can get picked up to do stuff like this. So like, I mean, I was smashing. They hired me for this season. I did two seasons and we just got picked up for third season. They did? Yeah, we just got picked up for third season. So a movie like that, you're saying they wanted to know

if you, like, what would you do? What would you, what would be your role? They hire you to do exactly like that. So it's a TV show called Bel Air and it's called a basketball tech. So my job is when there is basketball scenes going on, it's my job to watch it to let them know if it looks real and if it looks fake.

And then it's my job that if scenes are not of a par, I can fill in where I might feel that it needs to look real. So we shot a scene in Venice where me and Jabari, you know, Jabari Banks, he's like, he's like the main actor, he's my client. So we were training for this scene where he's going against, he's going to get a guy. It's like six, eight.

But as we were shooting it, it was starting to feel a little fake, like Hollywood shit. And then we're like, listen, if we want the consumer to feel this is real basketball, this is what we have to change. And that's a blessing from Morgan and different people that our directors to allow me to just have a voice

Because for me to go to a director and say nah that looks fake and they'll say what do you want to change? I think instead of him smacking him Maybe they act like they're gonna do something over here to make it look real and they'll change it And it's just like it's a dream come true because I mean Whoever fake lethal shooter will be on Going to these sets, You know what I mean? It's like, it's crazy. It's really honestly amazing how like things basically

just blossomed and spiraled for you in a really great way. Like because you can shoot well, you had the, but you had the foresight to be like, oh my God, if I can do this and people will see me to do that and I will then get other opportunities will present themselves. Like, did you ever think that you'd be on a movie with Adam, you know, you would be the lethal shooter

in the Adam Salmon movie or like, you know, Fresh Prince of Bell or TV show for three seasons or have your own shoe for, with Jordan. I mean, that's like insane. That in itself is amazing. Yeah, I mean, honestly, I always knew I was gonna be successful. That's why I wasn honestly, I always knew I was going to be successful. That's why I wasn't really tripping as much because I have my diploma.

And if anything came down to it, I would just use my diploma to be... Like a lot of people don't know, I was a teacher's assistant before. And Ney would academy. When I was trying to figure out my life, they allowed me to be the basketball coach there. Yeah, so we went all the way to the championship game and lost by one point. So if I wasn't doing all this, I wouldn't mind being a teacher. Yeah, I won't have millions of followers. But when I was a teacher, it was just fun just helping people figure it out.

Because the one thing about them kids, they need help figuring. That's why my whole brand every day I'm posting motivational. If you look at my whole page, it's about motivation, motivation, just to help these kids know like somebody, appreciate you, somebody cares for you, you're beautiful, keep your mind right and stuff like that. So I didn't think I was gonna get to this point where it's like, you know,

people like Snoop Dogg saying, like the other day I was telling him one life, Snoop Dogg was like, yo, we gotta get in the gym, lethal shooter, like I didn't think this would be happening. So it's just like, you know, this is definitely a dream come true.

Did you play with Snoop yet or not yet? I haven't played with him yet, but that's definitely going to, I think I was telling Nate and the car, I think I'll quit after I get like, Denzel, Eddie Murphy, Tyler Perry, Obama, and who else did I name? I know this is gonna sound crazy,

but Oprah, I think I wanna get Oprah to shoot a form shot. Really? Like what you did, like just a little form shot. Oh, like I think she, I think I can happen. I think that can happen. Like that happened. First of all, that, what you just, the list of people that you just said are obviously

gonna happen. Because everyone, they all, I know Obama loves. Yeah, you know, it was basketball. It's just a matter of time. Like he made patients. You might be checking your phone right now. He might, he might, he might, he might, he, he, he, he, we got to speak into it right now. I'm telling you. Speaking into existence.

I bet you know, he may have just DMed you now for all you know. I'm telling you. So it's definitely going to, those are like the people that I got told you, they inspire me, and I'm really motivated by what they do. So for sure, it's going to go down. Oh my God, this is, by the way, you are very inspired. It's very motivational, you're very inspiring.

I love what you've done with your, with one thing that you were very good at, and you've created an entire business brand around it. And if you didn't finish telling me though, could I probably interrupt you? I apologize and then just quickly tell me what your day to day routine is. You said you wake up, you take your kids to school.

Yeah, wake up around 6, 15, wake them up, you know, that's tough. Brushin' teeth, washin' faces, changein' clothes. All that. Breakfast, take them to school come back home I got to handle emails. I got to handle Content ideas. I got to handle calls because I got told you with red bull doing stuff with Nike doing stuff with Jordan It's like big projects that were working on pick usually pick them up at school around 12 30

As soon as I pick them up I have to take them to the playground and play with them Usually during their nap is more I take more calls and I do that then now I have time for them to the playground and play with them. Usually during their nap is more, I take more calls and I do that. Then now I have time for myself to maybe watch a little bit of TV. Then it's dinner time. Once they eat dinner, I gotta put them to bed and then... Do you have them, like, where's your, where's the fiance? Is she helping out? Yeah, I mean, the one thing that I learned since I traveled so much when I made home,

I try to be the father and a dad. Yeah. I mean, the mom. I know you mean. Because, like, for instance, when I go to Japan, I go from Japan in a few weeks, and I go to Greece, and I go straight to Atlanta, then I go to DC, so I might be gone for like,

I'm like a basketball player. I might be gone for like four weeks. So it's like when I am at home, I try to do more than I have to do if that makes sense. You know what I mean? Like this morning, when I was playing with my youngest daughter, like I have like a little moped. And the mere her just riding around the valley on the moped

and then doing that and then came back home, let her drive her car. I know there's a lot of dads out there that don't want to do it, but like I really wanted to just chill this morning. But I realized those are the times that I have to spend to just let her know, look, I got your back. If that makes sense, you get what I'm saying. So I try to exceed my limits when I'm at home,

because I mean, I'm going a lot. Like, I'm really a lot, like I'm going a lot, you know what I mean? Because my brand is dependent on that. Like I'm about to do, you know, this is coming out. And I don't know when it's coming out, but I'm about to do one of the biggest collabs coming up soon. I'm about to be going for a long time to film with that overseas. So let's just, it's.

What's clapper you doing? I don't know when the collab, I know when I'm filming it, but I don't know when it's coming out. So I don't know if I can talk on it, but it's definitely gonna be life-changing. You get what I mean? And it's just for even just to do that. I have to leave for like three and a half weeks.

You know what I mean? I just, like I told you, I went to Indonesia for two weeks, a few months back. Yeah. Bad bunny, he just flew me to Puerto Rico a few weeks back. I was gone for two weeks. To do what was bad bunny. He owns a basketball team in Puerto Rico and he hit him and his manager Noah hit me up

and was like, hey man, we know you're the best in the business. We need you to train our team to get ready for the season. So I was like, you know, I mean, yeah, I'll come train you guys So I live before they want me to come back again, but it's just the way my schedule is, but it's just I'm gone for such long spurts You really are. Yeah, I mean like you're on that's so has anyone ever tried to sign you exclusively like one team try to sign you Exclusively person like you know Michael Jordan had his one Like, did anybody ever try to do that with you? Well, I wouldn't say Michael Jordan had his one guy. He did allow his trainer to train multiple people.

So I can train multiple people, but yes, NBA teams have reached out for the last five years to have me as their main shooting coach. But the one thing that I've learned all due respect to these NBA teams, if I take a job with the team, I won't even be here right now to do this podcast. I won't even be able next week and two weeks to go to Japan.

I won't be able to go to Greece. I won't be able to go to all these different places. So I feel like at first I was real hungry and I want to be an NBA shooting coach. And then I realized, you know, God had a bigger plan. You know, not saying the NBA shooting coach is... I agree with what you're saying. Yeah, don't have big plans, but it's just,

it would hold me back. You know what not saying the NBA student coaches. I agree with what you're saying. Yeah, don't have big plans, but it would hold me back. You know what I mean? But for sure, 100%. I think in a few years after everything settled, I've done what I've done, I think I will take a student coach position with the NBA team. Yeah. But not that way.

I want to win a ring. Yeah. But right now, you're too busy building your own brand. I'm trying to build a brand. Now there's too many opportunities. Right. So did you make a conscious effort to be like, you know what? I am not going to be no matter how lucrative it can be for one.

Like, if no matter who offers me a deal, even if LeBron says, be my guy, I'll pay you this amount of money, it's just, did you make a conscious effort to say, no, I'm not doing, I'm not going to be exclusive because that would close the opportunities and the doors for all these other things that can happen for me. Yeah, and that's happened this year with multiple teams because like you said, it's like, okay, you know, you're spreading yourself a little thin, you're training them and we got to play them. How about we just pay you this so you can just train, but I think that's not fair.

You know what I mean? I feel like, you know, why can't I do that? You know what I mean? And if you don't want me to train your players anymore because of that, I'm not gonna be able to train them. You know what I mean? Because that means it's not about being greedy, but it's just like, I'm a private contractor.

You know what I mean? But you're not wrong. If somebody came to me, which teams and players have done with a proposition, where it's like, look, bro, this is what we'll give you. We don't want you training ops, you know? And it's like, look, bro, this is what we'll give you. We don't want you training ops, you know? And it's like, nah, like, then now, and I'm just, I'm not spreading my gift

the way I think it needs to be spread, if that makes sense. You know what I mean? It makes perfect sense. Yeah, I mean, this is exciting. I'm very happy that this is all worked out for you. You seem like a really nice guy. I think I've asked you everything. I mean, is there anything, like I said, you promised me those Jordan shoes. Chris, yeah, I gotta I'm gonna hold you to that.

No, I'm not gonna. I know I'm teasing you. I'm not gonna forget. But no, thank you. I think this was great. And I like I said like thanks for coming on and sharing your thing with me. And I think people are gonna find this super interesting, especially anybody who's interested in basketball. Absolutely. And that's it, I think we're, oh, where do people find you if they don't know who you are? Yeah, you can, you can Google me, of course, Chris Matthews, plus Leeds or Shooter, you can find me on Instagram,

at Leeds or Shooter, I have Twitter and YouTube as well. You're not on TikTok yet? I have TikTok, I go viral, I have videos that have like 40 million views. Oh, that's it? So yeah, so. You're such a loser. Yeah.

So you can find me on TikTok and all the platforms. So, and I appreciate you for having me over here to tell my story and look for it to definitely see and just come out for sure. Absolutely. He's got some great content, you guys. Even if you're not even a basketball fan, it's just like so unique, so creative.

It's great. I watch. It's like a rabbit hole, though. It's so, like so unique, so creative, it's, I watch. I, it's like a rabbit hole though, like you start with one, it's like an hour later, I'm like, just down that rabbit hole. But thank you for coming on. Thank you so much. Bye. So I'm here to tell you about a show I recently listened to and loved.

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