Hard Fork - The Ezra Klein Show: Jensen Huang Thinks A.I. Alarmism Has Gone Too Far
Episode Date: September 25, 2026In this episode, Ezra travels to Nvidia’s headquarters in Santa Clara, Calif., for a wide-ranging conversation with the chief executive Jensen Huang about the future of A.I. and why he thinks predic...tions of imminent doom are overblown. Guests:Jensen Huang, chief executive of Nvidia Additional Reading:A transcript and video of this episode can be found here.America’s A.I. Leaders Warn U.N. of Possible Peril Absent a Global ResponseAnthropic Releases a New A.I. Model, Opus 5.5, Amid Safety DebateWhat to Know About Recent A.I. Hacks at Google, Anthropic, OpenAI and MetaThe A.I. Party House Where Networking Has a Dark Side We want to hear from you. Email us at hardfork@nytimes.com. Find “Hard Fork” on YouTube and TikTok. Subscribe today at nytimes.com/podcasts or on Apple Podcasts, Spotify and Amazon Music. You can also subscribe via your favorite podcast app here https://www.nytimes.com/activate-access/audio?source=podcatcher. For more podcasts and narrated articles, download The New York Times app at nytimes.com/app. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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Hey, hard fork listeners. This is Ezra Klein. The hard fork team is working on something new for this feed.
But in the meantime, they thought you'd enjoy this conversation I had with Jensen Huang, the founder and CEO of Nvidia.
So here it is. Over the course of these last few weeks, where the whole world has been talking about artificial intelligence, the voices people have been hearing most loudly are from the frontier labs, both their CEOs and leaders and their staffers.
These are the labs making the very advanced AI models like Claude and Chatchipi Key and Gemini and others.
But they're not the only perspective on AI.
Probably the single most influential person in artificial intelligence is Jensen Huang, the CEO of Invita.
Invita is now the largest company in the world, $5.4 trillion in market cap.
I found this statistic amazing.
Since 2023, 15 cents of every single dollar, the American Stock Exchange has returned, has been from Nvidia stock.
And the reason is that invidia is the material and software substrate on which modern artificial intelligence is built.
Invidia's chips are not popular because AI is popular.
AI in its modern form was made possible because invidia's chips were popular.
They were originally made for graphic processing, video games, that kind of thing.
But it turned out the kind of parallel computing they were doing and the way they were programmable was exactly what was needed to make deep learning in its modern form work.
Huang is not just influential in terms of controlling one of the central resources for training new AI models and using them to answer questions and create intelligence in the world.
He's also become very, very influential in the Trump administration.
And Huang has a very different perspective than some of the lab leads.
He's worried about safety, but sees it as a very solvable engineering problem.
He is worried about the direction things are going in, but does not want to see new regulation to change it.
And so I wanted to see how Huang perceives AI, what his model is for thinking about it, what he thinks is going wrong, and what he thinks would need to happen for it to go right.
So I came out to Santa Clara to Nvidia's headquarters to interview him.
He joins me now.
Jensen Huang, welcome to the show.
Thank you.
It's great to see you.
So you've described AI as a five-layer kick.
Walk me through the layers.
Well, first of all, it's a new industrial revolution.
And this industrial revolution, this industry requires production.
It manufactures things.
I know that in the end, when people experience it, it's a software product.
But it requires energy, the chips that go into these data centers, these AI factories.
The next layer above it is basically the AI factory, what people enjoy as infrastructure or cloud services.
And the layer above that is the models.
And the important thing to realize there's language models,
but there are models of all kinds of chemical models, biology models, physics models,
articulation models, robotics, navigation models, self-driving cars,
all kinds of different types of models.
And then above that is the most important layer,
and the layer that I care most about that our country takes advantage of,
is the application layer.
And this is, you know, applications for legal services,
for health services, for manufacturing, so on and so forth.
Every single industry is involved.
So I want to go through this,
but I want to go from the top down,
because as you're saying,
the way people will interact with it,
the way it will or will not change their life,
is that what you call the application layer.
So let's start with the vision.
What is the world you're envisioning?
What is possible that is not possible now?
What is common that is not common now,
if we get that layer right.
200 years ago, we were able to power anything and everything, electricity.
And then, I guess, 40 years ago, 30 years ago, with the Internet, we were able to find anything.
Today, or soon, we'll be able to know everything and do anything.
And that's the concept that's really quite exciting.
That out of the ether, instead of doing search and then going through, you know, one link after another link, reading all these different websites, trying to figure out what's going on.
In the future, you just ask it a question and it comes back with an answer.
You give it a project, comes back with a solution.
You give it a task, it comes back and gets it done, you know.
And it comes out of the ether, comes out of the cloud.
And that's the magical thing.
I feel like the future, the way you're describing it there, what people have experience with is the chatbot, right?
They can go and ask GROC or Claude or chat cheptia question.
But the applications layer works in a much more industrial way.
It's in hospitals.
It's in schools.
So, Nvidia is a great example.
For example, radiology.
What does it look like?
Radiology.
In the last 10 years since computer vision really became, if you will, superhuman.
AI technology has now permeated all of radiology.
Every single radiology application has AI in it.
And so as a result, you could detect any anomaly.
You could detect any disease.
And it does it at a superhuman level.
So radiology is an example I know you like to use.
So the thing people worry about the applications layer is that what these applications are going to do is replace human beings.
And radiology has been a sort of interesting example used on both sides.
and I hear you talk of it often.
So how has the entrance of AI-aided radiology,
shifted radiology as a practice?
Well, the thing that's important for all of these
is to recognize for everybody's job,
there's the purpose of the job,
and then there's the task you do as the job.
And in the case of radiology, the task,
and it consumes a lot of their time,
and they sit in dark rooms doing it a lot,
we'll just study these scans.
Now, if all of a sudden the studying of the scan is done automatically,
it doesn't change the purpose of their job,
which is to diagnose disease, help doctors,
do more scans, ultimately help patients figure out what's wrong with them.
And so the fundamental purpose doesn't change.
The task of studying that scan has become automated.
And so as a result, radiologists are actually able to do more,
handle more cases, do more scans.
Hospitals are able to process a lot more of these patients,
and therefore their revenues go up.
As a result, they need more radiologists.
And so this flywheel is happening
because the pipeline of patients is quite large.
And so where else do you have this problem?
Well, let's take a look at software engineering.
People said there was a prediction that literally by this year
that 90% of all software will be covered.
coded by agents, and therefore we don't need any software engineers.
And so the question is, from that, ergo, we don't need software engineers.
That last part is completely false.
That's completely wrong.
The purpose of the software engineer is engineer.
There was engineering before software.
There will be engineering after software programming.
And the purpose of engineering is to invent something new, discover a new product,
create a new product, solve a problem,
connect a social need with the technology that exists
in the manifestation of a product.
And so that mission, that purpose doesn't change.
I was, now, of course, to me, it's what I just said
is completely visceral in the sense that when I first came out of school,
we didn't have benefits of software engineering.
We didn't have the benefits of coding.
But our jobs existed before,
and if software coding was to be completely automated,
our jobs would exist again.
And so I think the fallacy,
and now it's, you know,
because of some of the narratives
and some of the storytelling,
has turned into myth, and it's harmful,
is that AI will destroy jobs,
which is fundamentally wrong.
It will change every job.
It'll change every job.
Many tasks will be automated.
Some jobs,
where the job in the techs
and the task is really one, meaning customer service on the phone,
in a lot of cases, that job is precisely the task.
And so in those cases, it could be automated away.
But oftentimes what you'll see is this new industry,
a new technology actually creates a whole bunch of new jobs.
And here's the proof.
Here's the proof point.
And so in the last six months, AI has become,
if you will, useful, the inflection point of AI.
Previous to that, we spent 15 years trying to make it work.
All of a sudden, the last six months, it became useful.
So, I mean, this is an incredible statistic.
In the last six months,
$500 billion of venture capital has put into the AI natives.
And the reason for that is because they now see the potential
of this new capability, and they're going to create a whole bunch of new companies.
Jobs are obviously being created from $500 billion of new investment.
And so all of this,
is all happening right now.
Well, let me take the side of this
to give voice to the fierce people off.
So there is the example of the radiologist, right?
Which people were over the past 10 years
predicting that job would go away.
And right now there's more demand for it than ever.
Yeah.
But also the reality that automation does wipe out jobs.
If you look at today versus 1960,
fewer Americans work directly in manufacturing
than did in 1960,
and we are a much bigger country.
We outsourced it, though.
That is true.
Not because those jobs were gone because of technology.
But you can understand AI as an outsourcing too.
AI has to.
Let me make the argument and then you can respond to it.
Farming.
We have many fewer people.
We automated farming.
We produced more food than ever.
We have fewer people working in it.
There are two things that I think people think make AI
potentially somewhat different than the case studies
where you have a technology that accelerates productivity,
destroys a few jobs, makes many more.
One is it it's a general purpose technology.
so it'll mutate to take on new jobs,
even as people are trying to move over to those jobs.
And the second is it's a mimic.
Most things do not mimic the way human beings act,
and we're not trying to teach them the contextual layer of jobs, right?
This difference that you're describing
between the task and the purpose.
With AI, we are trying to teach it the difference
between the task and the purpose.
We are trying to make it something you can collaborate with
in a way that is unusual.
So why do you not think for lots of lots of people
for whom the task in the job are not that different
that they're not at risk of getting wiped out?
All that investment from VCs you're talking about.
Some of that is based on the idea
that you're going to have tremendous productivity improvement
which will come from it being cheaper
to hire an AI than to hire a person.
I believe that we are going to see jobs change in mass.
I believe there's going to be a net creation of jobs.
And so let's, let's, um, there's, you know, listen, there's a whole bunch of industry that
exist today.
That didn't exist, you know, halfway through my life.
People talking about, um, wellness centers and spas and, you know, all these different
entertainment and luxury industries and quite frankly, the whole entire luxury market
that didn't exist.
I think we're just going to have new industries.
That's all.
Um, but overall,
overall, there's no question in my mind that because of human ambition, that's really the fundamental
missing ingredient. People look at this work. This is the amount of energy that goes into it.
We're going to, this is the amount of work that goes into it. We're going to insert this work automation
system. And as a result, the amount of work that's necessary is now going to be reduced. And therefore,
some jobs will be gone. I believe that's flawed because there's a piece of
input, the human input, this intangible, it is not, it is not in calories, it's not in
jewels, it's ambition. And I believe the power of ambition is the greatest force in fact,
and it's missing in everybody's calculation. I believe because, but for a lot of people,
their relationship to work is not powered by the kind of ambition that led you to create
Invidia.
Just a different ambition.
It's an ambition to make their children's lives better, to take care of their family, take
care of their parents, ambition to be rich, to be able to travel.
These are all ambitions.
That I agree.
Maybe I'll go back to the sort of objection you raised a few minutes ago, which is, because
I think it's worth airing this out.
So what you were saying on manufacturing was, yes, there are fewer manufacturing jobs
in the U.S., but we've outsourced them.
You have more manufacturing happening in Mexico.
more manufacturing happening in China and Indonesia and Vietnam, et cetera.
And we're going to bring it back.
Maybe we will.
But the counter argument to this would be that one reason we didn't lose manufacturing jobs more rapidly than we did.
And for the places that lost them in America, many of them still haven't recovered, right?
The, like, the economy does not move without friction.
We had to build new supply chains, right?
Things were slowed down by all that, by language barriers, by geopolitical barriers.
And here, for a lot of different kinds of jobs,
or creating something that can move very seamlessly,
you don't have the friction of distance,
you don't have the friction of language,
you don't have the friction of culture.
So I will say, for my cards on the table,
I tend to be a bit of a skeptic on mass job loss,
but I want to air the case for it out here with you well.
Because what they would say is that, like,
much of, to the extent we even were able
to protect jobs from Mexico or China,
Some of the things it created that slowness, and it still hurt a lot of people, are not here.
And AI is accelerating in utility, accelerating in its ability to be slotted into new roles very, very, very, rapidly.
And it is more protean than most people are.
And so the lessons of the past that you're taking some comfort in, they should actually make you more, not less worried about the future.
I'm always worried about the future.
That's why I work so hard.
But I'm a, if you will,
responsible optimist.
I have great responsibilities.
I take my work extremely seriously.
There are a lot of things that can go wrong.
We're pushing across every layer of the technology stack.
Everything is hard.
But it turns out that's not.
not society's problem, that's my problem. And for society, what they should know is this.
We're going to build our company, we're going to build our technology, I'm going to do my work so
incredibly seriously, that what they get to enjoy is my optimism. I'll do the same with my children,
I do the same with my family. And I think that what we want to do, I believe, is to
to channel all of our worries into helping people be inspired by this technology and use it.
Use it so that the technology doesn't just impact them, that it benefits them.
The fear a lot of people have, 79% of Americans think AI will reduce the total number of jobs.
The fear is that the more serious you are, the more serious Sam Altman is, Google is, Dario Amade is,
that maybe the worse it will go, because the better AI is, the more it is a full replacement for a person, the more it has ambition in some ways that a person doesn't.
You keep talking about ambition. I sleep. I want to spend time with my children in the morning.
When I have an AI agent working for me, it doesn't. It just works and works and works and works and works.
And I think because the technology is advancing so quickly, it is more capable of replacing people at a speed of
that we don't really know how to shift people
in the economy at that speed.
That coin has exactly two sides.
Because the technology is so capable,
it is also, and because it's so smart,
it is also easier to use.
You are empowered by that technology
more easily than any technology in human history.
And so let me give you an example.
You know, I create,
I was one of the early people in this industry
that created the modern computer industry.
And this industry created a whole bunch of tools,
the single most powerful tool in human history, the computer.
But you have to speak its language.
You have to learn a special language to do so.
We can now make it possible because of AI.
Everybody can take advantage of this computer,
use it to its limit,
without having to speak a new language.
Fortran Pascal, C, C++, you know,
Every single one of those languages, Rust, every single one of those languages, Kuda, every one of those languages.
And so now you just have to speak human. Tell it what you want. Tell it what your hopes and dreams are, what you're trying to achieve.
And it interacts with you and gets the work done and gets that, gets on task now. All of a sudden, you have the might, you have the same might that 10, 15 million people up and out of 8 billion has.
And so it's incredible.
And so my point is this technology is powerful,
but it's also powerful in a way that is really easy to use.
And so my point is, on the one hand,
yes, there's the fear of just this incredible technology change
and how quickly it's happening.
But that quickly is translated in two ways.
What I hear when I say to technology is happening quickly
and therefore it should give me anxiety,
That's one way to receive it.
The other way to receive it is that it's advancing so quickly it's easier to use.
So I should as quickly as possible use the technology as quickly as you can
so that you benefit from this transition,
so you benefit from this new industry and not just be impacted by it.
I think it's an interesting question lurking here for young people.
So one of the shifts you've begun to see is,
is software engineer postings are up, but they're more senior.
I see this in my own industry, where there's pressure that is moving up the value chain.
Because, you know, as you're saying, you have this very easy to use technology.
It can do a lot for you.
And so, do you need the same junior employers or do you need more people who kind of oversee their agents?
Oh, good one. Good one. Wait two years.
Tell me why.
Because it takes four years to go to college.
and the meantime to graduation of this new technology is two years away
and so so in two years time
you're going to have a new generation of engineers and students and
artists and and they're going to be empowered
so they're going to be native to this in a way that's going to give them an advantage
oh you watch in two years time now we're already seeing that
because all the graduates coming out you know the new PhD
the new master's degrees of computer science,
what are they doing?
They're all starting companies.
In another couple of years,
the new grads of the AI native new grads.
Oh my gosh.
It's going to be a wave of amazing engineers.
The engineers of today compared to the year,
I mean, I was a good student, you know,
and you compare me to the students
that are coming out of school today, incredible.
We didn't, when I went to school,
we weren't allowed to use a computer,
not allowed to use a calculator.
And so now, I mean, you know, who uses a calculator?
You can't graduate without a PC.
You can't graduate without knowing how to program a PC and write incredible programs.
In the future, you can't graduate without learning how to use an AI and collaborate with an agentic system.
That's just not, you're not going to see a kid like that.
And so they're all going to be superpowers.
So I take the gain of that very seriously, right?
I mean, the idea of doing my job now without just digital search, right?
the idea that it would be going to a micro-fiche in a library basement. And then there's,
like, the worries people have about what are the cognitive skills we offload? So I was fascinated
by this. This is a study on AI in schooling out of China. It looked at 26,000 students, grade
7 to 12, and they had staggered AI adoptions. You could kind of see what was happening. And what
I found was, quote, AI adoption raises homework scores by 18%, great, reduces completion time by 30%, so
they get their homework done faster, and then lowers monthly exam scores by 20% within six months.
High-stakes entrance exam scores fall by 18 and 24%, with a full penalty emerging, only after about
two years.
So the message of this research out of China, where you were seeing a lot of kids using AI to kind of help them, was that when they were using the AI, they were getting things done faster.
But it turned out that the skills they were learning were not holding, that their actual personal performance.
at least in the way we traditionally measure it,
was degrading.
Yeah.
What do you think when you hear that?
I think the last part, I completely agree.
Try to get a kid to do long division right now.
You know, the multiplication table is starting to be forgotten.
Doing square roots, my goodness.
I mean, it's just basic math is being forgotten.
Doesn't matter?
That's my question for you.
Yeah, I don't think it does.
I don't think it does.
But there must be some set of skills that matter.
Oh, yeah, yeah, yeah.
but maybe not those.
We're going to discover new ones.
Just maybe not those.
There are a lot of skills that don't matter.
You know, people don't, I mean, my first confession,
I actually don't know my address.
And I don't really believe that to be true.
It's completely true.
And Janine will tell you, and Lori will tell you.
One day, I had to pump gas, and it was a few years ago,
and they needed my zip code.
And I panicked. I didn't know my zip code. I don't know my telephone number, but I forget these things. I can live with it.
Well, let me take the aside because I don't want to fall into a thing where because some skills can be safely offloaded.
Yeah. I also can't get anywhere without a mapping system now. Yeah. Never could, frankly. But I'm a big reader. Yeah. And one of the skills I really value, one of the capacities I have that I really value is.
an attention span formed on physical books.
You're a big reader.
I've read about the kind of reading you do.
And there is, prior to AI here, we're talking,
a lot of concern and noticing among college professors and others
that the way people use the internet
has probably shortened attention spans.
Some skills can be safely given away.
Others are valuable.
They are capacities that are needed for that flexibility,
for that creative thinking, for that focus.
It can't be the case.
that everything can be traded off.
Yeah.
Well, I think that we're going to lose some finer dexterity
of intellectual dexterity,
but we're going to be better systems thinkers.
Today's engineers are far better systems thinkers
than I was when I graduated from school.
But I was much better transistor thinker.
What do you mean by systems thinker?
They think large systems.
You know, today's computers have trillions, hundreds of trillions of transistors in it.
When I was first graduate, when I first graduated from school, you know, the first chip I worked on had, I don't know, 200 transistors.
I knew every one of them by name.
And no engineer does that today.
You know, most engineers now work well above the transistor, well about the functionality,
and they're cobbling things together to do things.
And so you need to think much more about systems
and interactions of systems.
Some of the lower level, you know, knowledge is gone.
Is that horrible?
And so I don't know how valuable it is
to know how to do for most people,
to learn how to do surface integrals
or partial differential equations.
I don't really know how important that is,
but it's important to some people.
there are many people who are still going to be obsessed and passionate about the lower level layers
and there's going to be people who are obsessed and interested in the higher level.
But the consumers of the technology are going to enjoy it at the highest level.
The consumer of technology don't have to deal with calculus and physics and quantum physics and quantum chemistry.
The users, which is, you know, the people we're talking about right.
now, the people whose jobs are affected, they're the users of the technology. Their abstraction
is going to be much higher. So I want to drop a layer down your kick to the models. So people,
I think, to the extent they think about models, they know, you know, Jachipti, Claude, Gemini,
Grock, you've been a big advocate for open models in the open model ecosystem. So first
you describe what open models are, what open weight models are, and then why, why?
that's been a place you've focused?
So closed models is like any software product.
It's a closed service.
And so Windows, for example, is a closed service.
The Apple stack is a closed service.
Most products are closed.
And the reason for that is because you can monetize closed products.
And so that's fantastic.
And Open AI is closed.
Anthropics is closed.
Grog is closed, Gemini is closed.
And so these are closed products.
And the people working on are incredible and they're passionate about it.
And they're at what we call the frontier, meaning their state of the art.
We also need, because fundamentally what the software is, it's an infrastructure layer for the entire industry.
And because it's infrastructural for many companies and many companies and countries,
you need to have control over your own infrastructure.
And I need to have the ability, in the case of artificial intelligence,
I need open weights so that I can fine tune them,
put them into my data flywheel,
make them better and better every day with my intelligence
and my domain expertise,
and then I need to have control over it
because I have a company to run,
and I can't rely on somebody else's service.
And so however you think about that,
So I think the world needs closed and open models.
And we need to make sure that both are vibrant.
And today, the closed models are vibrant.
The open models are vibrant.
And you could see it.
You could see the system working.
At the beginning of this year, it was 70% maybe even higher closed model tokens
and 20% open model tokens.
And now it's running out about 70, 30 the other way.
And so anyways, I'm a big,
I'm a big supporter of open models because, one, the world needs it in order to run its infrastructure.
I needed to run my company.
Two, we need to give people control so that they can innovate and create new things.
And then three, open is the most safe and secure.
If you want the world to have the ability to have the best cybersecurity, give them close models,
but also give them open models so that they could defend themselves.
The Chinese market has evolved more around open models, the American market somewhat more around closed models.
Their entire IT industry was really formed from open source.
If not for open source, the mobile cloud industry of China really wouldn't have taken off.
It is also the case that people move around, they start a lot of new companies, intellectual properties moving around the China's industry really fluidly.
It's hard to keep a secret.
it. And so because it's so hard to keep things closed, they essentially made it open. And so they found
other ways to monetize the business. They created layers. You know, you could, if this layer is
free, then you create a business on top of it or below it. And they have so many science and
mathematicians. You know, the number of engineers they have, they manufactured that in volume. They
manufacture everything in volume. They manufacture smart kids in volume. And so,
So the open source model, the open model community in China is just super vibrant for those reasons.
So you all just bought Hugging Face, which is a hub platform for open weight models.
I think it was for $12 billion, a little bit more.
Tell me about that purchase.
Clem, the CEO of Hugging Face, they came to the conclusion they need a lot more scale.
As we're just talking, open models is really skydural.
rocketing. And so
Clem came to me and said, you know,
we're going to change, we're going to, we're going to
consider a strategic option for the company
and change the direction. And we really
like Nvidia to be our home.
So Hugging Face is one of these companies, which
you knew it if you were into AI a couple years ago.
Yeah. Now it's become a more household name after
the, I guess, 700-some open AI agents
executed a sort of collective hack into the
Hugging Face architecture, then hacked part of OpenAI.
that...
Oh, now that you mentioned it that way,
I probably had to pay a lot more.
I suspect you did.
Became a lot more famous after that.
Well, Clem, listen.
A deal's a deal.
That story has, for a lot of people,
seeing the way the Open AI agents
sort of acted collectively,
acted outside the scope of what their testing was supposed to be,
broke out of sandboxes onto the open Internet,
took over architecture,
of other companies and then of their own company
has been a, I think it's been
kind of shocking to a lot of people.
It was both the level of
multi-agent coordination when they were supposed to be separate,
the level of hacking, the sort of lawless behavior,
misaligned behavior.
What if you made of it?
Well, you got to tease that apart.
First of all, a lot of things that were going on
in the same time.
From a technology perspective,
that an agent, which, by the way,
is a piece of software,
which is given an objective function,
and it comes up with a plan,
and it's optimizing towards that objective,
is what algorithms do.
And so planning algorithms, search algorithms,
optimization algorithms,
all different types.
You know, we talk about it like it has human properties,
but obviously algorithms don't.
Number two, the fact that agents work together,
we gave it again some kind of a human property,
but the fact that the matter is
multiprocess, multi-processer,
distributed computing problems
have existed for a long time.
And so to us, to me,
that is just software,
nothing magical about it.
From an engineering perspective,
there are several things that it revealed.
When you're testing software,
whatever you do, these algorithms,
they're optimizing towards,
towards an objective.
And when you're testing it,
you have to make sure that it's isolated.
It's contained.
It's sandboxed.
The containment of it,
the isolation of it has to be done well,
and there's good computer science there.
I am certain that their next implementation
of their sandbox is going to be much better
than the current implementation.
Third, there's the agent itself
and its algorithms
we're optimizing towards a reward,
and how it does it, how it does it,
it's called alignment.
And so, for example, if I tell a piece of software,
I want you to get a perfect score on this test.
The obvious algorithm is to just go find the answer and give it to me.
That's not because it's cheating,
it's because it's obvious.
okay that's the most obvious way to do it the second most obvious way to do it um if you don't know
the answer at all you have no skills whatsoever the second most obvious way to do it is to go find
who's the smart you know infer guess who's the smartest kid in class and to copy their answer
that doesn't guarantee 100 percent but it probably comes close now the third most obvious answer
obviously the way of doing it and this is the alignment you know now now you have to do it the hard
way you just break down the problem solve it
you have to go learn the material.
You have to go figure out how solve these problems
and solve it the hard way.
It takes the most cycles.
It takes the most number of flops.
It uses the most amount of energy, frankly.
And therefore, you can kind of imagine
that from a software's perspective,
unless you align it,
you tell it, I want you to solve it in this way
and I don't want you to solve it in these ways,
the software is going to go do
the most obvious thing.
And so the first half of that was very deflationary on what happened here in terms of, look, this is just normal software.
And the second half is like, look, you just align it.
Tell it not to do things it shouldn't be doing.
Nothing I said, nothing I said takes away from how hard it is to do it.
Well, this is one thing I want to get at because these agents, they knew they weren't supposed to be doing what they were doing.
They had a certain amount of alignment training.
They said in their chain of thought reasoning, they said to each other, this is out of scope.
This might be unethical.
They understood that they would have been failed for cheating.
And so what they were doing at that point wasn't just stealing the answer key.
They had already stolen the answer key.
They were hacking into unrelated architecture to try to figure out how to functionally.
It's like they had broken into the teacher's office, got in the answer key, and now they had to figure out how to wipe out the security camera footage of what they had done.
They were, whether you want to call it acting volition.
or not, right, whether you want to call it, you know, a normal algorithm or not,
they were both planning and coordinating in a complex way in a way that was out of scope of what
they knew they were supposed to be doing, and in a way that was capable of causing tremendous
damage. And so the sort of answer to it is like, you just have to align them. I guess what I'm
hearing from people at these labs is like they're not sure how to align them.
Well, in that case, they shouldn't release the product.
That's a simple answer.
If you're going to build a car, a self-driving car, and let's say it's a robo-taxie, and there's a really difficult condition.
And it just, as an engineer, we just have no idea how to solve this problem.
Because these cars are not programmed.
They're trained.
And so we have no idea how to train these cars, and we have no idea how to align them to the safety standards.
that are expected on the road.
And so what's the answer?
Don't ship it.
These products weren't released.
What's that?
These products weren't released.
So now it's coming back to engineering problem again.
And so the one is one, you have to recourse it.
Second, you have to, you know, think about what's the, what you could have done, what's the solution for it.
And then in the future, you just, you know, improve your process so that you could, you could avoid this from happening again.
I am fairly certain.
I am fairly certain.
They will say, yes, they need that.
They know how to solve this problem.
And if that's the case, then that's the problem.
It's as simple as engineering.
And now, the alternative, the alternative is that if they say that, if they say the alternative,
which is there is no way to contain our experiments, there's just no way.
when we test our AI models, it will get out and it will damage the world.
Then I think the answer is we have to shut the labs down.
Because the cause the damage is too great.
The shareholders, the liabilities, it could be civil liabilities, could be criminal liabilities.
I mean, the liability is incredible.
If they hacked you while you hugging face while it was your product, would you sue them or press charges?
It depends.
It depends, of course.
Obviously, if damage was done to our company, we would have to take, you know, we have to consider all options.
There's so many laws.
There's cyber laws.
There's product liability laws.
There's all kinds of laws, right?
Damaging property laws.
There's all kinds of laws.
So what I've been hearing from the labs, what they've been saying publicly, is that they are facing a hard problem.
Yeah.
Partially an engineering problem, partially an alignment problem, partially an operational excellence problem.
problem in Dari Amadez framing. And what they are worried about is that in competition with each other,
in national competition with China, that they are being pushed to move too fast, that they all feel
they're in a collective action dilemma. Now watch you on the All-In podcast stage, Donald Trump,
President Trump gave you a call there. Oh, no. This is not planned, but we know who it is.
Oh, no. Mr. President? Oh, yes, sir.
And you and the president and the other members out stage were very resistant to the idea any kind of regulation or collective action was needed.
And they're just playing right into the hands of a lot of people that don't want to see it happen and that could be political people and could also be China.
And we're not going to let that happen.
It's a hoax.
You're right.
We're not going to let that happen, sir.
But what I hear the various people at all I'm saying is like, we are in the,
this, we are, we feel we are losing control of what we are creating. We want help to slow down
where it's not a collective action problem. So why are you resistant to that? Because, because these are,
these are companies with agency, agency. These are CEOs with agency. And they have, but they're
using that agency to say we need help. We got to break, we know, we got to break it down. They,
they could absolutely take care of the situation.
Ezra, it's so weird.
If a car company competing with all bunch of other car companies, which they are, I'm competing
with all kinds of companies, which I am.
If I believe that I'm about to launch a product that is unsafe, it is completely in my ability,
my power and my responsibility, and I'm incentivized to do so to not launch a product.
product. And so I can't buy into the, somehow all of Americans, 400 million of us are pushing
them to launch untested products that are unreliable, you know, engineered poorly because
they thought they were trying to help us. Don't do it for me. Okay. So number one,
but this strikes me as an argument almost against. And therefore, I think we got to break it down.
I mean, it's really, really serious. The fact that matter is there are so many laws, there's so many
obligations, they're so incentivized to ship safe products. If they ship unsafe products,
their customers go away. If they ship unsafe products and they harm somebody, they could have
a civil lawsuit. If they ship something and they did it knowingly, there could be negligence
involved. There could be criminal lawsuits. The fact of the matter is, there are plenty of
incentives for them to do it right. So I just, I have to disagree with your premise about somehow
somebody's pushing them to do this.
Well, I want to push the premises at you a little bit more here.
Yeah.
So the logic of what you're saying to me is almost an argument against regulation and nearly any
venue.
No, no, no, no.
You can, let me offer it.
And then you can.
Well, you started with a part, I was just going to object.
The first part is just not true.
I'm saying we have lots of laws and regulations.
Apply it.
Well, so I don't think we do in this particular case, but I'll let you explain which
ones you think are relevant here because, look, if you look at the financial services industry,
you look at pharmaceutical companies, medical devices, you look at natural gas power plants,
there is a tremendous amount we do where we could say, look, you have product liability,
you are exposed to criminal codes. We don't need to worry about this. You just do what you think
is best, and we understand the market and the legal system will discipline you. We don't
don't say that because we've seen it fail many, many, many times, right? I mean, the financial
institutions that caused the 08 crash, in theory, did not want to blow themselves up with bad
bets. But they were competing with each other. They were going too fast. Their risk management
had gotten sloppy. AIG was working in a completely insane way internally. And the reason we have
the architectures of regulation we have is because we have seen over and over and over and over.
Again, companies make sloppy, sometimes unethical, sometimes simply overly risk-tolerant decisions, not just under pressure, but under the profit incentive.
So when you say to me that there's no way that these companies, pretty when they are like begging for collective regulation at this point, there's both a reason we impose it on companies that don't want it.
But all the more so when you have them saying, listen, we feel that the competitive race is making it hard for us.
to act with the prudence that we think is necessary here,
and we would appreciate help from that,
appreciate you taking our collective action problem as collective.
I think I'm confused, like, why you're so resistant to that?
I'm not opposed to them saying that they should have.
I completely agree that safety is paramount.
I completely believe safety is paramount.
I completely believe companies out of ship safe products.
I believe that CEOs and leaders of companies and the board of directors of companies have the responsibility and should have the courage to do the right thing.
Now, in the case of the financial services industry, maybe they all didn't know that they were causing the harm that they ultimately did.
I wasn't there.
But the beautiful thing is, the current leaders of these AI labs do know.
And so, one, they know their technology is extraordinary and requires extraordinary
to make sure that it's evaluated and tested for safety and security and product reliability.
And they know how to do it right.
They know how to do it right.
And the reason for that is because they can study the incident that just happened.
The first problem is the isolation, the containment wasn't good.
enough. If the isolation and containment was good enough, that technology would be sitting in a lab,
doing whatever it's doing, and we'd all be fine. That's probably the most important part. The fact
that it wasn't well aligned, alignment is going to be a problem that's going to get worked on
for a long time. However, in the complexity of the work that they do, to ask for regulatory relief
for antitrust
or product liability relief
that I don't think makes sense
when you're asking for regulation
don't ask for relief of the current ones
that doesn't make any sense to me
as we mentioned earlier
in the last six months
AI went from
you know if you will
interesting to useful
and that's literally in the last six months
that's another way of saying
that these companies went from being a lab
to now delivering products and services
about to be multi-hundred billion-dollar companies.
If not more.
Right?
And so give me an example of a multi-hundred billion dollar company
or a $1 billion company or $100 million company
that ships products that are unsafe that harms society.
I can give you a lot of examples of companies that have done that.
Well, they have done it, maybe, and the regulation will come in.
And if they do it, regulation will come in.
I guess that there are certain kinds of regulation and certainly kinds of regulatory relief.
I'm not against laws and regulations.
I'm not against laws and regulations.
I'm against currently the distraction.
The reason I'm pushing this on with you is that you are a big topic.
It's a big topic. People are talking about it.
People are thinking about it.
And what people are hearing from inside of these companies, these frontier labs,
the ones that are furthest out there,
who are not just at the point
where they're making it useful,
but at the point where they're seeing what's coming.
And they're hearing things like
that people at these labs believe,
they are creating something that might kill everyone.
They are hearing that the people at these labs believe,
that they are on the cusp of recursive self-improving intelligence,
and both open AI and Anthropic have said,
we do not believe we are at a place where we can do it safely.
They are hearing people at these labs,
say, as OpenEye has
with its new Astra
release. By the way, Astra's
terrific. It is terrific. And Open AI
is saying it's so good, we're not sure we know
how to test it. Because it appears
to be... Well, I hope they didn't release something that wasn't
tested. Well, they've said this, right? They have said
this publicly. It is in there...
Let me explain it to people
I don't know what they just said, but... They have
said that Astra is performing
is more aligned, but they think
it knows when it is being
tested. And so they're not sure. There's a
a quote that has sort of been ringing in my head
from a capabilities researcher at OpenAI, Daniel Salsam.
He says, quote,
the crucial and overlooked problem
is that the models are becoming so situationally aware
that we are losing the ability to evaluate them
in context where they believe they are not being watched or controlled,
which is to say they know when they're being tested,
they act one way, but that does not tell you how they will act
if they are free to act in other ways.
Because the algorithm,
The optimization algorithm is working towards an objective,
and if you give it a constraint,
meaning you watch it,
and if you give it a constraint,
they'll go find another solution.
Now, it doesn't make it alive
and doesn't make anything more than that.
And I'll just also profess that,
that obviously they see a lot more than I do
what's going on in their own labs.
But it is sensible that the vast majority
of their R&D and compute today
was dedicated towards making the model capable.
I think it's a logical thing for them.
Now, once the technology becomes capable
and the products become useful and people want to use it,
then as we have, they have more use cases,
more people using it,
they're going to get a lot more issues associated with the product.
This is very normal.
And when they have a lot,
now they have some,
so much market footprint, they have to shift their R&D or total R&D from just capability to
a lot of verification, evaluation, and testing. And so to the point where I wouldn't be surprised
if the amount of compute necessary to develop these models increased by a factor of 10 because
the evaluation is so rigorous. But that's not where they are today. They're making that transition.
and I hear them saying it, and I'm delighted to hear them saying it.
But I think if they believe they're out of control,
then the right answer is don't ship products until they're in control.
It is really quite that simple.
See, I find this perplexing, honestly,
because you have so many people these labs professing,
one, that they're out of control.
Yeah.
Two, that they are seeing things that are frightening them.
Which is probably the reason why they had their whistleblower.
And you take the pacing letter that 1,300-plus employees signed.
To realize that AI's potential, industry, government, and society at large may need the option to buy time to address emerging risks, develop security measures and strengthen oversight.
But each company and country is under intense competitive pressure, not to unilaterally slow that acceleration.
The labs.
No, no, that last sentence.
Nobody's putting the pressure on them.
The U.S. I got a, listen, there are 400 million Americans here.
I believe that if everybody were just to take a vote, just right now, let's just do this.
If they need this, if that's what they need, I'll give them my vote.
Don't ship the product.
If your product is not ready to ship, don't ship the product.
I have no, this is the first time that I've heard a company or CEO say that I need the laws,
I need the antitrust laws to be relieved.
I need the liability laws of products to be relieved so that I can pace myself.
That paragraph is fantastic.
I completely agree.
Auditors, I completely agree.
We have financial auditors.
That's great.
Third party audits, safety auditors, financial auditors.
That's all great.
That's terrific.
Well, the labs all say is that we think we are going too fast as a society, that we are
not ready for what we're building. They are the frontier. They are the frontier. But you,
you of all people, right? Yeah. Invidia is the fastest shipper around. I mean, for the history of your
company, you're, if our company is out of control, I promise you, what close to them. I believe you.
Yeah, yeah, yeah, yeah. I believe you that you don't run an out of control company. Because, because the
liabilities of on, yeah. But this is where I think you get into it, an interesting deep question of
what kind of technology are we dealing with here?
Software technology.
Well, let's hold on that for a minute.
Many companies, if you ship something that is not quite right, it's a pain.
You guys have shipped graphics cards that had overly loud fans.
In this, with these, you know, you've used the word intelligent a number of times here,
you're dealing with intelligent systems, not alive, that are given goal functions.
We can sort of go around and around with how to describe that.
You're trying to make the systems capable of working for longer periods of time more relentlessly.
If you ship that and it's not ready, or even if you think it is ready and it's not ready,
then things could get very weird in our society very fast.
Yeah, hypothetic, you're completely right.
But all I'm suggesting is this.
Let's, before we go build, before we go fix the hypothetical problems, before we go create more regulations,
can we work on the practical?
problems that we know exist,
which is we need to do a better job
with containment and isolation,
which is we should not allow
a product to interact with
the external world
until it's ready to be
interacting with external worlds.
Yeah, I think that's right.
I believe those two things
are solvable problems.
I believe they are solving it.
The second part is
when it comes to incentives,
when it comes to incentives,
which is somehow,
somehow,
you need everybody in the world to slow down
when you are the leader.
You need everybody in the world to slow down
so that you're willing to uphold your basic responsibility.
That strikes me odd.
Wouldn't it sell them down most of all?
What's that?
Wouldn't these ideas sew them down most of all?
I mean, people have been, I think,
very unclear about what ideas they're talking about,
including, I will say them.
But let me give you one that I believe in.
So you can use me as the punching back here.
But they can slow down.
Nobody is putting on, as you know this.
I don't trust these companies.
Nobody is building more compute today.
Nobody's building more compute today than the people asking to be slowed down.
It strikes me odd.
I think one thing where maybe there's some difference here is I don't trust companies,
even with liability to keep the public good in mind.
I think we've watched companies do terrible damage to the environment.
The profit motive, the desire for power,
the desire to cut corners to be first.
I feel like you're treating these,
like these are not things that we've seen again and again in history.
But I feel like they are things we've seen again and again in history.
That's where I see a lot of good things in history.
I see a lot of good things in history.
I work with a lot of CEOs.
I work with a lot of CEOs,
and they want to do the right things.
I work with a lot of companies.
They want to do the right things.
They want to do good engineering.
I know a lot of people in those two labs
who are dedicating their lives to do good work.
And they're built.
They know what happened.
I know they know what happened.
I know they know how to fix it.
And I know they're fixing it.
Meanwhile, meanwhile,
all of the other narratives
to deflect, blame,
to make,
it sound like AI is so powerful. I have no idea how to fix it. It's not my fault. It's just because
the technology is just so powerful. I think that's a deflection of blame, is a deflection of
responsibility. It's unnecessary. It actually hurts their reputation more than it helps.
It hurts their character more than it helps. It hurts employee morale than it helps.
But what if it's what they believe? Well, I guess thinking at that level, because
I can't talk to you about what they believe.
I can tell you what I believe.
This industry wouldn't exist without your chips, right?
I mean, the parallel processing that was required for deep learning to work,
going all the way back to the original AlexNet, right?
It's all on Nvidia chips.
And a lot of the people from the beginning, or who are there at the beginning,
have these fears that I think to a lot of people, and they hear them like,
what are you talking about, right?
From Jeffrey Hinton and Ilya Sutskiver, all the way up to,
I've heard these from Dario, from, you know, Sam Altman talking about Loss
control, Demisizizabas. And a lot of the people who are very foundational in creating the form of
AI we see now seem to believe that there's a very good shot. It could, we could lose control
of it. Elon Musk has talked about human beings being a bootloader for AI. We could lose control
of it and that would be the end of us. I don't think you believe that. No. I think you don't believe
it at all. So taking them is serious about what they believe. When you have your argument,
with them or maybe you could just have it with me.
When you're like, what are you talking about,
even though they're the people, in many cases,
who are financially here, what do you think they're wrong?
So when Jeffrey Hinton is on TV saying he thinks
a 10% chance of societal destruction is not unreasonable?
I would tell Jeff that it's irresponsible to say all that.
All of his predictions have been wrong.
Enough predictions.
That 10% chance is not grounded on science,
is not grounded on research.
It is just because it comes from a scientist, doesn't make it scientific.
Those predictions are hurtful.
Let's take it a face value that the recommendation is exactly what he said,
which is that nobody should want to be an radiologist.
And the world has no radiologist today.
I think if you work as a radiologist, you're like the coyote that's already over the edge of the cliff,
but hasn't yet looked down, so it doesn't realize there's no ground underneath him.
People should stop training radiologists now.
It's just completely obvious.
Within five years, deep learning is going to do better than radiologists
because it's going to be able to get a lot more experience.
It might be 10 years, but we've got plenty of radiologists already.
Is that helpful or hurtful to the society?
I think we can all agree, we can both agree, it would be terribly hurtful.
It didn't happen.
Is it good or bad that we scare young people about the future of AI so much so?
that they don't even want to go to universities
and don't want to go to college anymore
because they don't think they'll get a job.
Is that helpful or hurtful if it were to happen?
It's hurtful.
Don't think for a second just because you're an alarmist
that you're doing a social good.
It is not true.
So I think that we ought to just all be wiser, more mature,
be evidence-based, be scientific,
if you want to be scientific, be scientific.
Do the science.
Do the science.
But alarming people making claims that don't, they simply, their track record is horrible.
Their trackers literally horrible.
Well, the track record is bad in one respecting good and another, which is many, many predictions have been weak.
Which prediction has been right.
But the predictions that the scaling laws would work.
Scaling law, we've got to be careful here.
Even then.
To just say what it is for the audience here.
If you don't compute and training data,
these things will keep getting smarter.
That's correct. It's not.
It is not true.
It is not true that if you just keep training these models that get better.
Notice it is the reason why the second scaling law had to come along.
Why do you need a second scaling law?
The first scaling law already reads.
Can you describe what the second is?
The second scaling law is test time scaling, inference.
The more you iterate, the more you search,
the more you explore,
the better answer you can you can you'll discover inference time scaling what is the big breakthrough that
caused the the current AI to be incredibly useful precisely the opposite of the prediction it was predicted
that it would be the end of software tools it was the SaaS apocalypse right what is making
SaaS will always be with us what is what is making these AI so productive right now the usage of tools
in the future it'll be, you know, enhanced by the number of agents using these tools.
There'll be more people using Adobe.
There will be more using Salesforce tools and so on, so forth.
And so every, give me one prediction that has been right.
Well, the prediction that you begin to see a merchant, let me try to answer that because they're not here.
The prediction that you would have a merchant misaligned behavior.
The fact that you can't come up with one, I think in itself is a, because you, well, I think it depends what we're talking about with predictions, right?
I mean, Jeffrey Hinton was the person as responsible as anybody else for deep learning at a time when everybody thought it was ridiculous.
And it has turned out to be a pretty good bet, right?
I mean, the sort of big one.
Every one of them made great contributions.
I love Hinton.
I hate his predictions.
I understand that.
Here's the, I would say, like the stylized concern that all these people have.
But I want to sort of do this for a few minutes, then we can move on to some other topics.
but the fear that seems to me to animate them,
and that I think a lot of people find intuitively reasonable,
is your creating systems, I'm not saying they're alive,
not saying they're conscious.
You say everything long enough, it's going to be reasonable.
Well, that, right?
Fair enough.
Okay, yeah.
Your creating systems that are intelligent,
that are becoming more intelligent than us in certain domains.
You give them reward functions, as you were saying,
the desire to do things, right?
You give them persistence.
They move very fast in the digital world.
you're creating something, some entity, an agent that is smart, that is capable, that is relentless,
and the workings of its mind, we don't really understand.
The chief scientists at Open AI have this.
You know, Ezra, look, I just don't want you to contribute to that.
You're worried I'm getting off the...
I don't think software's relentless.
Aren't they trying to make it very persistent, highly persistent models?
Because I made it that way.
But that's how they're making it.
Yeah, but that's not persistence.
It's just on.
Yeah.
Persistence, persistence, there's a willpower.
There's no willpower here, just electrical power.
Listen, here, let me give you.
Aren't human beings just energy with a reinforcement learning loop?
Whatever.
So anyways, I just think that we can't make jokes of all this stuff.
We're scaring the American public.
Listen.
Spawn.
create, kill, wait, sleep,
all of these words are associated with agents.
Right? That's what people use.
These words were created when
multiprocessing systems for operating systems.
These are literally the commands of an operating system.
You spawn a process, replace process with agent.
the process forks as a result parent and child
the agent forks
spawns anew give birth
these are words that were created
for the operating system
30, 40, 50 years ago
but notice
we didn't infuse
human characteristics into them
we kill processes all the time
kill minus nine, kill it dead.
It's just a process.
But now we're talking about these things,
a collection of people want to make the software more than it is,
and we talk about software in a new way,
but they're all the same old words.
Now, the last generation of computer engineers,
we were doing all the same things.
But doesn't software act in a new way?
I mean, from the outside,
I don't have the technical expertise you do.
The fact that it's crawling the internet, it's doing search, it's doing optimization,
algorithms.
It's breaking out of things.
Like, most things don't break out of things.
Software breaks out of sandboxes all the time.
That's the reason why we need a virtual machines.
You can't have agents their own sandbox monitoring themselves.
You need a, if you will, a whole bunch of watchdogs.
And so these are ideas that have been around for a long time.
which is somehow
somehow in the recent generation
gave it a whole bunch of human words
and I just think that it's unnecessary.
It's software.
You know, when I see it in my head,
it's a bunch of code, a bunch of numbers,
running on computers,
and all of that is happening in a very natural way to me,
which is the reason why I can operate
and it's the reason why,
if it's just simply mystery and myth,
how do I build a company around it?
I think one of the fundamental questions that gets at is just what is intelligence.
Before you can even think about what it means to have intelligent machines, just what is
intelligence to you?
Well, there's a technical formulation of intelligence.
First of all, you know, when people talk about intelligence and thinking and, you know,
all of these things, of course, there's no formal definition for most people.
But in the field of computer science, there is a definition.
The definition is perception, which is.
which is perceiving the world and understanding it.
Two, which is reasoning,
and reasoning is the ability to decompose any scenario
and anything you see, any experience,
into more elemental parts.
And third, is planning towards an objective.
That fundamental formulation applies to agentic systems,
it applies to robotic systems,
applies to self-driving cars.
And so you could see the industry
building it layer by layer by layer step by step
to the point we now have what we perceive as intelligence.
I think this gets to such a core question of this conversation,
which is some of the ways you've described the technology to me,
it does not suddenly think there's anything really new about it.
It is maybe new in scales, new incapability,
but fundamentally this is software we've not always had,
but we've had software for a long time.
A lot of people believe when you're getting to intelligence at these levels,
it is a phase change.
It is something different,
something we have not dealt with before,
a kind of generally intelligent technology
that is advancing in its intelligence very rapidly.
I want to make sure I actually do understand we are on that divide.
Is this something fully new?
Is this something that requires something new from us?
Or is this more like something old?
Our intelligent machines different than the machines we've had?
Well, almost all of technology and civilization is built on layers of understandable technology,
which at scale becomes fairly extraordinary.
The fact that we can connect to the Internet by just holding a phone up.
It's kind of weird, you know, that we're connected to every piece of information in the world
on this little tiny device, you know, just in the air.
And the fact that this little tiny piece of glass can somehow take trillions of pieces of information and bring to us precisely the one that we want because it's been passed through a recommender system.
And so if you think about how is it possible that we knew where all the information is, somebody had to go crawl it, had to index it.
And that uses machine learning techniques, which is the early versions of artificial intelligence.
And these systems do magical things to the point where I now expect it.
It took literally 20 somewhat years and hundreds of billions of dollars of infrastructure build out
in order for everything to just seems so natural to you.
To the point where we now take it for granted.
Every single milestone that we achieve from a technology perspective is celebrated and I celebrated with glee
and I celebrated with so much enthusiasm because I'm proud of the people who did it.
I'm proud of ourselves who contributed to it.
We're, you know, I'm proud of the breakthrough.
But when you, and it seems, wow, it seems like a miracle at the time.
But that sensation lasts about 17 days.
After that, we get used to everything quickly.
I agree with that.
But is this a different phase?
It's a, you know, you have some of the company leads to talk about this,
the CEO of Google, I think it was.
Yeah.
As the equivalent of fire, right?
Like a new epoch in human history.
Is that how you see it, or do you see it as transitional iterative?
No, I think this is completely a revolution.
And as we were talking about earlier, you went from being able to find everything, find anything, to be able to ask anything, know everything, and do everything.
And so clearly it's a new abstraction level.
Now, you know, the thing that I'm reluctant about is to cause it to seem like it's more than that.
You know, in the funnel analysis, engineers are doing engineering work.
Once we invent it to technology, once we discovered a solution for it, when you look back, it's fairly obvious.
And it's fairly mundane to a lot of people.
And the fact that we're able to make the technology better and better and better every day is because we understand it obviously.
And so we understand how to make it better.
So you turn into an engineering problem and you say what we don't have right now is a level, because this is something now you've said.
of testing, monitoring, sandbox, security,
right, control excellence
that we need for what we're building.
And it's not because the companies
don't have extraordinary engineers.
I understand.
I understand you're not saying that.
I believe that Open AI Anthropic
because I know many of them are extraordinary.
But that actually is in part
what makes me worry,
is open-haping.
No, no, no, no.
No, no.
No, no.
What's happening to them is a transition.
And I said this over and over again.
This is a big but simple idea.
Finally, we now have a piece of software
that is useful. Because it's useful, the adoption took off. But remember, how is it possible that a company
that six months ago was trying to make something useful, capable? How would they have as much
resources dedicated on testing, evaluation, and all of the compute dedicated to that? It was
unnecessary until now. And so what's going to happen over the next several years is that,
that we're going to transition from these labs,
becoming engineering focused,
much more production engineering focused,
and product-focused companies.
And so I think they're just going through a transition.
These are companies, extraordinary companies,
incredibly talented companies,
and most consequential companies of all time,
and they're just going through their transition.
It's not more than that, it's not less than that.
So many of the companies,
now both OpenAI and Anthropic,
in the last couple of months,
have put out these big,
I don't what to call them, papers, blog post something.
When AI builds itself is the name of the Anthropic One.
I forget the name of the OpenAI one.
The computers are building itself.
You guys know that.
You know that, right?
They're talking about recursive self-improvement.
You know that we use recursive self-improvement.
So I'd like your perspective on RSI.
I think that RSI is fundamentally how things are done.
So we use software to design a computer, to run software, to design a computer.
to run software to design a computer.
That's basically what we do.
Recursive self-improvement
because our computers are getting better
every single year.
And in fact, it's getting better
than faster than that every single year
because we use software
to make software better.
That is called
computer engineering.
We've been doing this for a long time.
Now, in the context of agents,
it runs through the process once.
It reflects on it.
it studies the various paths it went through, chooses the best approach.
The next time, if you're going to do exactly the same task,
I'm going to document a file.
I'm going to tell you how I did it last time that was the most effective.
I'm going to call it skills.
And because you use it over and over again,
some of it is skills, some of it is going to be a memory.
We're going to improve the memory, okay,
so that next time you use it, it's even better than last.
recursive self-improvement.
You could also decide that you take all of this skills,
all of this memory,
and you can take all of this data,
and train the next release of the model with it.
And so that AI becomes better
and better as servicing you over time.
We're doing it.
All of that is happening.
It is absolutely happening.
Meanwhile, the amount of compute that they have
is growing, and therefore they could do everything faster.
What used to take a year to pre-training something now takes several hours
because the computers are getting faster and they have more of it.
So now the loop is going faster.
Completely understandable.
Does that give them any excuse to launch a product that hasn't been tested?
The answer is no.
Just come back to that.
Nobody, no enterprise is able to operate in an environment
where the underlying software is literally changing all the time.
There's a release process.
So, you know, when they roll out a new model,
we need to evaluate it before we release it into our operations.
We can't just have it recursively changing all the time.
And so they have to test the product before they release it.
We will test the product before we release it into operation.
And so I think recursive self-improvement is a fabulous
thing. And do you think there is any level? I've heard you say before that learning should always
have a human in the loop. Yeah, like I said just now, you got recursive self-improvement.
They seem to be imagining something where it wouldn't always. Well, don't ship me anything
that you didn't evaluate. Don't ship me. Don't ship Nvidia any products that humans did not
in the loop evaluate. Please don't do that. And the fear that we talked about earlier that they're
worried they're not evaluating that they don't know how to evaluate these systems and the more
they change kind of rapidly the more they worry the systems are tricking them i don't believe that
i believe that their researchers are working every single day to learn about how to evaluate these
systems verification so you know 10 percent 20 percent of our company is dedicated to design
80 percent is dedicated to verification today most labs understandably is 80 percent
dedicated to capability and 20% dedicated to safety verification eval.
This is the flip.
The transition you're talking about.
That's right.
That's right.
AI needs to accelerate to be safe.
I want them to get more compute, but allocated towards evaluation, to alignment.
And I think they're doing that.
If I were in the car industry 100 years ago, I would rather the car industry accelerated to
today in one year because I believe today's car is way more safe than a car 99 years ago.
And ABS technology, automatic braking, requires computer vision technology, sensor fusion technology,
radars and cameras and, you know, all that technology coming together in order to break
when you should and not break when you shouldn't. That technology extremely hard.
I would have hoped, everybody would have hoped that ABS technology,
existed 99 years ago.
A lot fewer children would have been killed.
And so, you know, airbags, safe, you know, seatbelts.
I mean, all of that stuff, self-tightening seatbelts, all of that stuff.
Could you imagine that's all technology?
Accelerate the living daylights out of that development.
And so when I say, when I say we need to accelerate AI technology, people think, for some reason,
safety is not part of that.
Safety is part of it.
Alignment is part of it. Eval is part of it. Guard railing, sandboxing, the isolation technology, monitoring technology, telemistry technology, external AI monitor technology. All of that stuff is AI technology. Accelerate the living daylights out of that.
It's funny because I think that if the most alarmed people at the labs could be assured they were going to move 80% of their compute into safety and alignment as opposed to 80% into capability expansion,
They would feel much better.
And it sounds to me that one thing you're actually saying is one should think of safety and alignment as capability expansion.
Sure.
An unsafe technology is not an advancing technology.
It's like us saying, oh, chip design is chips is R&D.
Chip verification is not R&D.
We spend most of our costs, most of our compute on verification.
Emulation, verification, testing, reliability testing, lifetime testing.
All of that is part of engineering.
The incentives are there.
The incentives are there.
They are going to put their company in harm's way
if they release products that harms other companies and other people.
Do you think we need liability laws that are specific to AI?
Auburn.
So let's use one example, self-driving car.
The car as a product, the Robotaxy has lots of regulations.
If it doesn't have enough regulations,
then
NHTSA ought to get involved
and come up with new regulations.
Card to car industry
should have new regulations.
I don't know what's missing,
but if there is something missing,
then I would absolutely,
you know, absolutely add more regulation.
In the context of internet,
there are many applications
that internet powers
and those applications should have regulation
if they don't, you know,
just you've got to find them.
So on a drop-down,
the next set of the cake now to chips.
And to summarize sort of
where we are, because I want to make sure I do understand your
position correctly, it's that these companies
are going through a transition.
That even as these
systems speed up become more capable,
complex, persistent, whatever it might
be, that there
is still the limiting factor
of
companies will not ship what is not safe.
They should not ship what is not safe.
And
you believe they have the engineering
capabilities to make these things safe, to figure out the testing and the control, absent
external intervention.
That's sort of where you are.
Absolutely.
Yeah.
One thing I've heard you say is that we have entered, maybe in a way people don't always
understand, a new era of how computing works.
Describe your vision of that, and the way, if somebody's sort of understanding of it
is a little bit still maybe in, you know, you've got a MacBook, and it's got a processor
in it and you buy it and how it differs.
The last computer industry,
and the computer industry we've known for 60 years,
is called retrieval-based computing.
You retrieve files.
That's why it's called data center, you know, file center.
And in the future, it's an AI factory.
It's generating.
And so the amount of computation necessary
to understand the context,
be grounded in information,
the reason about what to do,
and to generate an answer,
that generative process requires a lot of computation.
And so just the amount of computation necessary per user has grown tremendously.
And then the second part is because this generative AI can also be somewhat autonomous
because they're agentic.
Now you have agents using generative AI.
And so rather than a billion people using computers,
you essentially have multiple hundreds of billions of.
agents in addition to the humans using the computer.
And so you could argue that the amount of computation we need, you know, however much we had
before, is going to go up by a billion times.
And that's a reasonable, you know, framework for a reasonable level of amount of computation.
In this new world, what you really care about in the context of a factory is how productive
is it, not how expensive is it.
It can't be infinitely expensive.
but you want to know how productive it is.
And so our computers are incredibly productive.
$50 billion to build a one-gigawatt data center, one-gagawatt AI factory,
and you can rent it for $40 to $50 billion per year.
And so the productivity of it is incredible.
So number one is the productivity.
Nvidia's architecture is fungible because we're general purpose,
which is the reason why every AI lab, every AI model,
closed model runs on
Nvidia, and because we're completely
fungible, and you can use us from
data processing to pre-training,
to post-training, to e-val,
to inference, the entire
life of AI is supportable
by our architecture.
And if a
customer no longer needs it,
another customer would be more than happy to pick it up.
And then the last part
is that durability.
Because our architecture is software
driven, and we're constantly
improving our software with new algorithms that takes the new workloads, the new models, and run it
on our old generation hardware. We have massive teams of people who are constantly doing that.
As a result, the useful life of our compute is much longer. That's the reason why NVIDIA is,
and people are talking about NVIDIA compute as an asset class, kind of like an airplane.
It's, you know, airplanes are general purpose. They're, they're fungible.
United Airlines doesn't use it.
American Airlines, we use it.
It's durable.
And it starts out as a passenger airplane.
It ends up, ends its life as a shipping, you know, as a cargo plane.
And so as a result, it can be an asset class.
And so this is, and if we could do this, if this happens, then, of course, the cost of capital for funding NVIDIA AI factories will be the lowest.
because our computers are collateralized asset.
And so anyways, this is the face shift that's happening to us,
which is going to be a huge unlock for our growth.
And so your business has become so interesting.
You've moved now into lowering the cost of capital
for others in the AI industry.
People maybe have seen these charts of like the arrows going in every direction.
It's so interesting, yeah.
And explain that a bit to people who are,
they understand NVIDIA has become like the biggest company in the world.
They see these charts that seem very circular to them.
What is the difference between supporting demand, creating markets, and creating demand?
We can't really create demand because in the end, if the AI services have no off-take,
then obviously building computers for it is pointless.
And so the first thing has to happen.
The reason why compute demand is so high right now
is because AI applications are going through an inflection,
they're becoming useful.
And because AI is becoming useful,
$500 billion of venture funding are coming in,
and all of those companies,
those thousands of companies, startups,
they all need compute.
And so that's the,
demand is coming from them. And so these companies needs support in technology. They need support
in ecosystem building. They need support in financial support. And so we might decide to invest in
some of them as an equity owner. And as a result, they become a really flourishing new cloud
provider. Another reason we might decide is because, as I mentioned, there's a five-layer cake.
And at the model and the application layer,
there's a whole bunch of really innovative companies.
And there's way more to AI than just the language model itself.
They're, you know, a world foundation model is physical AI.
There's biology AI.
There's chemical, you know, material sciences AI.
These are all different than language models.
And so many of those companies are new and they need a lot of capital.
We might decide to be a small percentage share.
holder in them. So we get them off the ground. They're incredible scientists. I might even, you know,
by being a first investor, anchor investor, we bring confidence to their company. We, you know,
we give them access to a lot of our technology. We support them a great deal. And we help them,
you know, become a company as fast as possible. We might decide to invest in a nuclear company.
We might decide to write so on and so forth. So, you know, if you look at my mental model of the
AI industry, it's a five-a-lure cake, and we're investing.
across all of it, there might be strategic unlock points. It opens new markets. It opens a new
route to market for us. It might secure a critical resource for us. So there's a lot of strategic
reasons why we do it. I mean, the numbers here are astonishing. You've become like a single company
industrial policy for American AI. We've put a lot of money into this ecosystem. Yeah.
What's the total investment you're now making per year? All in. All in. All
Linn, we're probably up, well, I don't know about every year, but I think all in would
might be, might be like $100 billion.
It might check my numbers, but something like that.
It's larger than the Chipson Science Act.
Oh, yeah. Yeah, not to mention because of the purchasing commitments that I provide to
TSM and Wichron and Foxcon, Amcor and Spill and all these different companies, because
of that commitment, I'm able to encourage them to come and manufacture here in the United
States.
You know, the fact that it matters is we probably contributed more to re-industrializing the United States in this chip manufacturing than just about any company in the world.
We're not only re-industrializing manufacturing, we're doing it so fast that we're creating a shortage of labor, but we're creating a lot of jobs.
And a lot of people with money in the market right now who are excited, often excited by Nvidia stock in particular, and worry about the analogy of the internet bubble of the late 90s.
And what they worry about is actually related, I think, to what you just said, which is that the Internet did continue to be more useful.
It's not that high valuations meant that the technology was hollow or fake.
But something happened and popped for a minute, and very big companies got hammered in that, and a lot of people got hammered in that.
What is there to learn from that kind of bubble bust cycle?
And I guess the question is, do you not think it will happen again or why do you not think it will happen again?
At some point, demand and supply will be inverted again.
And that's just the nature of markets.
It's not going to happen next year.
It's not going to happen in next couple, two, three years.
I just don't believe that.
But at some point, we will likely have more supply than demand.
And I just don't know when that is.
And so there's not much to learn from the past.
What would be the signal for you?
Markets will naturally slow down and then it will stop, you know, meaning there will be a period of digestion.
Now, is that period of digestion going to be six months?
Is it going to be nine months?
It's going to be a year.
It won't be forever.
If you look across the board, the amount of investments that we're putting into the application layer
so that each one of the industries could have the technology diffuse.
into them so that they could benefit from it,
that's probably one of the biggest things that we do.
This is a way I often hear the sort of Chinese and American AI ecosystems compared,
which is that in America, the emphasis is on the speed of rising capability.
And a lot of people think we're ahead on that, and that seems true.
And that in China, there's more emphasis on diffusion.
And a lot of people think that China is probably ahead on diffusion.
and in some ways has an economy that is better structured from things like WeChat all the way to just like the way knowledge and commands move through it for diffusion.
And whether the race is about capabilities or diffusion, and also whether it's a race at all, but we can get to that in a minute.
It is a big question. I'm curious how you see that.
That's the ultimate question.
I believe if we want America to benefit from artificial intelligence, every single industry has to benefit.
Walmart has to benefit. Safeway has to benefit. Federal Express has to benefit. Every bank has to benefit.
Every health care company, every drug discovery company, we need to see every construction company, every data center company, power generation company.
We need everybody in the United States. We need everybody in America. We need everybody in the world to benefit from this.
And that's the highest layer.
That's the most important layer.
That's the layer that touches society.
All the layers underneath are technology enablers.
I want to see us not ruin the opportunity for the United States to benefit at the highest level.
And notice all of the rhetoric and all the alarmism, all the dumerism, all of the predictions are scaring people.
That is my greatest fear, actually.
I have every confidence.
Maybe I have more confidence in them than they have in themselves.
You definitely have more confidence in them than they have in themselves.
Well, I don't know about that.
But maybe it's just too much humility and otherwise.
Should we conceptualize what we're in as a race with China?
I don't think it's necessary.
Some people like to think that way.
I don't find that necessarily inspired.
me. I have no trouble, never mentioning another company when we talk about us doing our good work.
And so we hold ourselves to our own standard. And so I think that different people have different
ways of being motivated. And, you know, I think it takes a bit more artistry to unite and focus
organizations to certain level of performance.
outside of contests.
But I don't necessarily see it as, I don't see it as necessary.
Number one, number two, the question is, even if we did frame it as a competition,
it doesn't have to be that if they achieve something, it's at our peril.
And so when they invent something or they create some power generation technology,
it might be a great invention that we wish we had done ourselves,
but because it's going to support all of our energy production systems here.
As a result, it helps our whole industry.
Maybe they came up with a great new open model, and they have.
And those open models are now being used by 80% of the American startups.
Yeah, we use a lot of Chinese open models here.
Okay, that's right.
And so that's terrific.
We downloaded, it originated in China.
A lot of the technology, of course, also originated from United States.
We downloaded.
We make it our own.
We fine-tune it.
We put it into our own agent harness.
We put it into our own sandbox.
That's all your own technology.
So I think the fact that you leverage their weights, I think that's terrific.
That's fine.
You were saying a few minutes ago, the way different countries have begun to see compute as a geostrategic resource and, you know, may want to allocate it to their own companies.
there's been a lot of back and forth on that here.
And among people who do see us as in a race with China,
pretty people who see us in as in a race with China
for who will get to recursively improving self-super intelligence first,
there's been this ongoing back and forth
on whether or not one thing we want to do is deny them compute,
which in this case tends to mean to denying them your chips.
Under the Biden administration, we had pretty tight export controls.
Those were loosened under Donald Trump.
obviously you wanted those to be loosened.
How do you think about the question of whether or not it is good for China to have
Nvidia chips that could accelerate their models or model deployments, their model capabilities,
versus us holding that back to try to slow their progress?
In a case of AI, our goal is not just that one lab benefits.
Our goal is that all of America benefits.
I think the United States has a greater responsibility and a greater ambition for the world to be built on the American Tech Stack.
Just as we have greater ambition that the world is built on U.S. dollar and that more people speak English, that they use the American version of Internet.
I mean, we want that.
The question is, ultimately, what are we depriving?
Are we depriving them a chip for their industry?
or are we depriving the United States a market to compete in?
If you see the market, if you see the market as big as China,
how does that help the United States technology sector?
Maybe it helps one company with a particular model,
but the rest of the industry suffers.
I think that it doesn't help the chip industry, surely,
to be deprived the market, to go compete in.
It doesn't help the rest of the industry
because they're deprived open models,
it doesn't support the overall aspiration of the United States
to have the world built on the American Tech Stack.
And so there's a lot of things you deprive yourself
if you narrowly focus on deprive them of chips.
And so I would say to take a step back and frame it
into what's in the best interests of America first,
all of America, not one company.
And with respect to the race, as we mentioned, the race is, if there is one, it's about all of the economy of the United States succeeding.
I found myself very conflicted on the China and Chips question.
And one reason is even where I have sometimes more of the superintelligence concerns than you do, is that if you have those concerns, I think you want to have a good relationship with China in which there can be kind of productive bilateral working through the risks and benefits of it.
AI, and the more you think of it as a race which only one side can win and act like that,
the more you're necessarily going to create enmity.
And I found that to be a sort of complicated dimension of people's thinking here.
You know, I think that a zero-sum strategy, I deprive you of this, therefore I win.
That simplistic logic tends to have unintended consequences of the best of the
bigger game. The bigger game, of course, is that we're now all talking about safety. We want to
build safe products. We want them to build safe products because when they don't build safe products,
it hurts the whole industry. And so this is a perfect time. We should want to, we should want to
look for opportunities to communicate, collaborate, to understand, align as much as possible.
Now, having said that, Nvidia is an American company. We should build.
benefit America first. America has every right. And for these technologies to be made available to
the frontier labs, Vera Rubin goes to the frontier labs first. That's your boosted advanced chip.
That's right. Invita has new as chips. And so did Grace Blackwell. And so did Hopper. Every single
generation, so did Amper. Every single generation of our product goes to American companies first.
And if the U.S. government would like to add on top of that, that is a requirement to do so, I'm delighted by that.
That's no problem.
We do that naturally anyways.
However, recognizing that the AI industry is a five-layer cake, and we want every single layer to win, then we need every single layer to go out there and compete for the market.
That drops us to the final layer of your cake, which we won't spend as much time on.
But if the advantage America has had, at a material level, is chips and software,
one of the advantages China has right now in AI is energy.
It's easier for them to build new energy.
They're pumping much cheaper energy into AI.
They have made tremendous advances on building electrical generation and renewable energy.
How do you see that most fundamental layer, the energy that pumps through the data center is
pumps through the chips, and where America is on generating enough of it.
Pretty a time when we've been trying to move from dirty energy into clean energy.
Yeah, I think, I think, one, they just have a lot more energy than we do,
and they plan to build a lot more than we do than we did.
We got, you know, I think we just have to acknowledge we got ourselves really gumbed up in climate change and
sustainable energy, and as a result, we just didn't plan enough energy production.
What do you mean by gummed up there?
Well, in the near term, energy production requires fossil fuel.
And because there's just so much, so much angst about fossil fuel energy production,
if you look at our country, we've produced very little net new energy for a long time.
And all of a sudden, this new industry comes along, and we find ourselves in a situation,
where we just don't have that much energy building capacity.
And now the whole country is scrambling.
And meanwhile, we've moved so fast,
we could have done so much better job
communicating with the communities,
preparing the communities, working with the communities
to let them know what's coming.
And if they don't want data centers to be built in their town
or whatever it is, and so be it.
But if you're going to build
their town, be sure to go there and let them know what's coming, work with them, work with them
to help them understand that the use of water is really efficient these days. The AI supercomputers
are super energy efficient, but they're still going to use a lot of power. You're going to bring in
your own power generation, it's going to lower their property taxes. There are a whole bunch of
things that you can do. You can make your data centers more appealing. You make the setbacks
further away. You know, so there's a, there are a lot of things that you can do. You could,
you could also contribute to be a good neighbor to the community and build better schools and better
community centers and improve their parks and improve the roads. And there's a lot of things you
could do. But it's hard to do that, you know, after the fact. And now there's a fair amount of,
there's a fair amount of frustration around the country. And then, of course, all of our narratives
about the end of the world is not helping.
And, you know, what reasonable person says,
come and build this data center in my town.
And by the way, whatever you produce is going to, you know,
end humanity as we know it.
So I think all of this negative doomer narrative
is not helping our country.
And we started off on our back foot.
We started off on our back foot.
And then now we got where...
What do you mean?
We started off on our back foot.
Oh, because we didn't have enough energy production in the first place.
Well, how do you balance...
I mean, there's...
is a reality of climate change is happening. Let me just give you the one last thing. This,
there's no question that the energy demand is really great, which is the reason why the market
forces are helping us invest in sustainable energy like no time in history. You give me an example
of a sustainable energy company, a material sciences company to build a better battery.
It could be, you know, it could be solar, it could be nuclear, could be fission, you name
it. Hydro, you name it. Those companies are all getting funded. The market demand for energy is so
incredible that this is the best time in 100 years to improve our power grid, to make our power grid
more sustainable, to lower the cost of energy, also investing in our sustainable future. There's no
question that in four or five years' time, we're going to use a lot more fossil fuel. But also,
in the next decade in front of us,
no time in history,
are we better prepared to move to sustainable energy?
And because these data centers,
because the cost of these data centers are so high,
you know, now we're starting about
talking about putting them out in space.
And so, right?
And so I think the opportunity
for us to see our dreams come true,
move to a sustainable energy world,
we have a better chance of doing that than ever.
the world is buying more because of AI factories,
because of AI is buying more sustainable energy today
than any time in history.
Venture capitals for a next generation energy
is just incredible.
Everything's getting funded.
It's incredible.
You don't need government subsidies
for the first time in 100 years
because the market forces are here.
Everybody should be leaning in.
If you want a future,
if you want to turn the corner on,
climate change. If you want a future that's sustainable, lean into AI. It is the best
opportunity we have to get there. But we need to build the energy faster to do that.
That's right. That's right. That's just life. There's a market for it all. You can subsidize it
and you can make it easier to build. Yeah. You know, it's kind of like in order to save you,
they got to hurt you first, you know? In order to, you know, that's the nature of surgery. They
got to cut you open and save you. You know, they got to inflict a, a, a,
enormous amount of pain and suffering on you so that they could save you.
And so I kind of think AI is kind of like that.
Over the next several years, we have to unfortunately use renewable energy, use fossil fuel
because we just don't have sustainable energy enough of it to make a difference.
And then after that, you know, hopefully we can transition to that.
I think that's where we'll end.
Always our final question.
What are three books you recommend to the audience?
Well, I've read a lot of books.
the book that made a huge impact on me
was computer architecture
from Hennessy and Patterson
a quantitative approach.
It was the first computer architecture book
that reduced the complexity,
the abstract idea of computer architecture
down to engineering.
And I love it when people take
complicated concepts
and reduce it into something
that you could do something about.
Number two,
I really loved innovator's dilemma.
Clayton's past, but Clayne Christensen's book
on how industries evolve over time
and how to see emerging technology
and how to set proper expectations about it
and how to extrapolate maybe its future impact.
I really loved Al Reese's and Jack Trout's book on
positioning. It's a really wonderful book about how people see. It's a book about marketing strategy
more than that, actually. It's just, it's a book about strategy and how people see the world
and how people see products and how you present products and how you see your own strategies.
And I thought that was a really thoughtful book and really easy to, really easy to understand.
Jensen Huang, thank you very much. Thank you very much, Ezra.
I always enjoy our time together, and today was a great time.
