High Performance Mindset | Learn from World-Class Leaders, Consultants, Athletes & Coaches about Mindset - 53: Design Your Mindset with Andy Murphy

Episode Date: June 16, 2016

Andy Murphy, the host of the popular podcast Mindset by Design, shares that the best of the best are great problem solvers and make decisions fast. They are searching for flow, happiness, trust and ca...lmness. He talks about his training in NLP (Neurolinguistic Programming) and the importance of how our conscious and unconscious mind impacts us every day. Andy talks about how we don’t have to believe everything we think, and when we fail, we should use it as feedback. Towards the end of the interview, he discusses how we should build the behaviors that we want to become already. He quotes Bruce Lee at the end of the interview: “I don’t fear the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times” emphasizing that the consistency and the basics work every time. To contact Andy and to learn about his work, visit: www.mindsetbydesign.co or send him a tweet at @AndyMurphyTV.

Transcript
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Starting point is 00:00:00 Welcome to High Performance Mindset with Dr. Sindra Kampoff. Do you want to reach your full potential, live a life of passion, go after your dreams? Each week we bring you strategies and interviews to help you ignite your mindset. Let's bring on Sindra. Welcome to the High Performance Mindset Podcast. This is your host, Sindra Kampoff, and thank you so much for joining me here today. I'm grateful that you're here, ready to listen to an interview with Andy Murphy. Now, Andy is the host of a popular podcast called Mindset by Design, and I've listened to the podcast many times, have become a fan of Andy, and I think you'll become a fan of his too after listening to this interview.
Starting point is 00:00:51 What I love about Andy is his passion, his passion for what he does, his excitement for his life and for his work. And you can just tell this by the way he interacts with other people and the passion and excitement in his voice. So I think you're going to like listening to Andy. Now, in this interview, we talk quite a bit about what the best of the best do differently. And he says that he really sees the best of the best are great problem solvers and they make decisions really fast. But he said something that was really interesting beyond that. And he said, you know, the best of the best are really searching for flow, happiness,
Starting point is 00:01:28 trust, and calmness. We talk a little bit about that. He also describes his training in neuro-linguistic programming, or NLP. And we talk a little bit about the importance of our conscious mind and our unconscious mind and how that impacts us every day. Now, there's a few things I also want to point out just so you're listening for. He talks about how the best don't believe everything they think as well as they they learn from failure so they really use it as feedback.
Starting point is 00:01:56 And then towards the end of the interview he discusses that we really need to build the behaviors that we want to already become which I thought was really profound and interesting. So that's towards the end of the interview. So listen for that. And then he quotes a Bruce Lee quote, which I thought was awesome. He said, you know, I don't fear the man who has practiced 10,000 kicks once, but I fear the man who has practiced one kick 10,000 times. So he shares that to really emphasize that consistency is key and that we need to go
Starting point is 00:02:27 back to the basics to make sure that things work for us. So we'd love to hear what you think about this podcast. Go to cindracampoff.com slash Andy and that's also where you can make a comment. Another way to let us know what you thought about this podcast, again, we'd love to hear from you and what you thought, what stood out to you about the interview. You can send a tweet to us. Andy Murphy's is at Andy Murphy TV and mine is at Mentally Underscore Strong. And what I mean by mine is my Twitter handle. And as always, you can check out Andy. His his work is featured at MindsetByDesign.co. All right, without further ado, let's bring on Andy. Welcome to the High Performance Mindset Podcast. This is your host, Sindra Kampoff.
Starting point is 00:03:17 Today, I'm excited to provide you an interview with Andy Murphy with Mindset By Design. Andy, can you tell us a little bit about your passion? Tell us what you do right now. Yeah, nice to be here, Sindra. Nice to be here. My passion, that's a big question. That's a very big question. My passion regards to helping people, you know. I've worked with so many different types of people from all over the world, from, as I say, Saudi royal family, world champion athletes, to everyone you can imagine in between, even special force commandos, gym owners, trauma victims, and even abuse and post-traumatic stress.
Starting point is 00:03:59 And at the end of the day, I just want to help people, you know, because people have to help people. And I wouldn't be here talking to you now, Sindra, if people hadn't helped me in the past. That's just how it works. Absolutely. Absolutely. Well, Andy, you know your background in NLP is really interesting to me.
Starting point is 00:04:12 I'd love to hear about how that informs your work and how you got to where you are in your career right now. Yeah, brilliant question. NLP, you know, it's great to get that question and for you to understand what it is. That's the first step. That means a lot to me, right? I've been doing this for 14 years all over the world. It's funny.
Starting point is 00:04:32 I'm originally from Liverpool in the UK, and I left when I was 24, and I was working in computers at the time. Guess what? Never got into computers after that. I went to Sydney in Australia, and I didn't have a job, didn't know anyone. And that's how I found it. I found NLP in sales. Didn't know I was being taught NLP. And I was being taught by American guys who were the top in the world, coincidentally, for what they did. And they completely reprogrammed me. So I was investment real estate in Australia
Starting point is 00:05:03 and I became within four or five months like the top in the country. Then we got headhunted to New Zealand, more investment real estate. And I basically took the concepts of NLP and owned real estate companies in New Zealand. And then guess what? Everything crashed. So my business partner thought it was a great idea at the time because we were putting together to build a project in Fiji, a resort in Fiji, and he thought it was a great idea to steal all my money. Sent me into bankruptcy, sent me into a nervous breakdown, and I lost everything. Houses, girlfriend, cars, everything. And I went basically to living in the basement of a gym,
Starting point is 00:05:47 training and fighting every day because I do mixed martial arts. But that was one of the most pinnacle moments of my entire life. I actually turned down a job to work for one of the largest real estate developers from Hong Kong. And I turned it down to basically head to LA for five days and take my NLP to the next level. And from there, really, I've rebuilt my life. And I've used NLP to really, it's the best technology for me, for what I do. It's not the be-end-of-end-all.
Starting point is 00:06:22 It's just a frame. It's just a set of tools, you know. But to catch these patterns, interrupt and break these connections in our brain and rebuild exactly what I want so it starts to head on autopilot. And that's really what I've done. And my first client became Brazilian Jiu-Jitsu World Champ.
Starting point is 00:06:40 And then we just grew in LA and all over the place. And I still, for for me i still apply the principles every single day and then i teach them every single day so that's why that's the cool thing right it reinforces what we do i love it andy so for those who are listening who aren't sure what nlp is it's neurolinguistic programming can you give us just like a snapshot of how you use it with your clients? Absolutely. I'll give my definition around it, you know. Nice. Awesome.
Starting point is 00:07:08 We have, I could go into neuroscience and we start talking about all that stuff, but let's just keep it simple as much as I can, right? It's, we have a conscious and unconscious mind. Now, a conscious mind is that bit of the mind that me and you were talking in, but if we talk about actual, the brain parts, it's actually very certain parts of the brain that we're consciously aware of. But what's the unconscious mind? Well, my definition is, it's like the software that plays in the background of your head, that's like the software that plays in the background of a computer. The heck does that mean? Well, it runs automatically, it gets outdated, and it makes you or your computer perform a certain way.
Starting point is 00:07:45 And the thing about the way the brain's structured, these neural nets, they're just like muscles, plain and simple. And what happens is, just like a computer, it gets outdated software, it gets outdated muscles that are still playing, things from the past, the future, or whatever. But if they're not giving you the result that they're getting you then you need to change them and the cool thing is to do with studies from neuroscience called neuroplasticity we're actually able very very quickly to rewire and reconnect what we want but guess what who teaches you that stuff? Not too many people. Me and you, Sindra. That's probably it, right? Exactly.
Starting point is 00:08:28 I know, you know, the more and more I do this work just related to mindset and helping people perform at their highest level, I wish that we, you know, we were taught this in school, but we weren't. Imagine Sindra. Did you ever even ask in school what you like? Oh, not very often. I was never asked. Yeah, my parents maybe asked me what I liked,
Starting point is 00:08:52 and they always encouraged me to follow my passion, which is why I do what I do now. But you're right, we don't ask those questions enough. No, it's true. And it's so in those informative years. It's so important. and it's like they say you know the the success gets more successful successful people became more successful but yeah we do of course right because they're getting taught certain ways to see the world certain
Starting point is 00:09:16 ways to feel around money or themselves and most of the time people weren't ever taught these things and they're still not taught these things right but yeah but the world out there has changed a lot in the last 14 years of me doing this and this is like pretty common knowledge now you know it's more common now i remember i don't know about you but i remember getting to sydney and australia and and my first mentor in nlp he was the first person that ever said to me because and Andy you don't have to think that you know you can change that thought and that compared with what I do now as a job it's it's insane to think that 14 years ago and I had even been on the England team and karate and you know martial arts and all of that and no one had ever even told me yeah you can think something else amazing
Starting point is 00:10:05 right yeah love it and you love it and you have such an incredible opportunity to work with some of the world's best and you've already shared with us you know who those people might be but can you tell us like really what you think separates them what do they do differently than those that you know are average or don't reach their potential or kind of get stuck in the rut yeah it's interesting isn't it this That brings up two things right there. The first thing was actually from a conversation I had the other day. And the conversation was interesting. It was talking about, they were saying, really successful person, millions and millions of a year. And he said to me, you know, Andy, there's something interesting. It's like, everyone tries to get
Starting point is 00:10:44 to this next level, right? Everyone's tries to get to this next level, right? Everyone's trying to get to the next level of success or whatever it is. But what people don't understand is the next level is calmness. The next level is flow. The next level is happiness. The next level is all of these things. And he says, you're telling me the most successful people in the world aren't living that way well they are but everybody else struggles and grips and like fights and scraps for results and it's always in desperation mode we said the shift that everyone's
Starting point is 00:11:17 looking for is calmness and trust and for a start that's one of the big the big principles but the other the other thing that from a more tangible perspective is that people literally they take make decisions fast they take action rapidly and they constantly are looking to solve the problem they never ever ever give oh that path didn't work oh that right no that's just things that happen along the way to get them to the result that they want but that belief that they can achieve it is the difference that makes the difference and not getting stuck in this middle bit right because people go people go, oh, there's an idea. Oh, yeah, I'll slowly get to it. No, there's no middle bit.
Starting point is 00:12:11 It's just that's the decision. That's what we're doing. Right, let's get it done. And that is something I've found, whether it's some of the top internet marketers in the world that I've worked with, you know, whatever it is, that decision making process is fast. Yes. Yeah. And they they solve the problem. They don't get stuck by fear, anxiety. They move forward. And, you know, I think so many times we we like problems or focus on our problems instead of just like solving them and moving forward. And I like also what you're saying, Andy, is about finding calmness and flow. I think that's one of the things the top-level athletes that I work with too are looking for.
Starting point is 00:12:54 You know, how can I get in the flow? How can I really be at my best more often and feel awesome doing it? Yeah, it's that consistency, right? Because we've all had glimpses of that brilliance. Yes. But then what happens tomorrow or this afternoon or someone triggered you or you're feeling tired you know yeah and i know that's what you help all your guys do yeah absolutely i try to help myself do that too
Starting point is 00:13:16 so i'm in that's what we do too i think that's the other thing that people don't understand too about about successful people it was interesting this morning and i got i get sent messages of lots of clients and one of my clients um she's very high up in a network marketing business and she's incredible she owns all the businesses but she's in a couple of million years she's doing all right and she's gone she's gone along to this event and um she's like andy how do i stop looking at all of these other people who've got all these big businesses and stop freaking out? And I'm like, you are one of those people who other people are looking at, looking up to you going, oh, my God. We're all just humans. Yeah, yeah.
Starting point is 00:14:01 We can easily get stuck comparing ourselves to others instead of noticing what we do have. So, Andy, what do you really see the people that you work with struggle with mentally? We've mentioned a few things, but besides that, what do you see? You know what? It's interesting coming from these days. I just work really specifically with entrepreneurs, you know, and it's what I noticed because I was working with every type of industry you can imagine. And the thing is what I worked about entrepreneurs and athletes.
Starting point is 00:14:27 I love them both. Why? Because I don't need to motivate you for a start, right? There's zero motivation. You're at the wrong point, right? That's so true. I love that. But what people have got to understand is that we're all humans, like I said.
Starting point is 00:14:39 So that means what? We all have the same fears. We all have the same stresses, the same pressures, the ability to balance life, to be able to step into state, but also step out of state, to stop the overwhelm, the anxiety, being around the wrong network, the lack of self-worth, all the classic things that people experience no matter what level you're playing at. Once you take, let's talk about people who are financially rich. You take the money, like, aspect out of someone's life, guess what?
Starting point is 00:15:16 Do you think that they're not stressing and freaking out over stuff? No, it's just different things. And I'll tell you something else about money, and I know you'll know this too, Sindra, is that people who have a lot of money, like we're talking silly millions, worry about money. It doesn't go away. It doesn't ever go away. But the difference is how to live on the journey of life, not be obsessed with an external thing, not be obsessed with I must hit this rank or I must be, I must win this or I must hit that amount of money or
Starting point is 00:15:55 basically what they've linked it to is self-worth. And self-worth and money success is two completely different things because it simply depends on your definition around what you prescribe as successful. The happiest people, and I'm not sure how much you've traveled, Sindra, but the happiest people I've ever found are people in Fiji and Bali. Guess what? They don't have anything. What is their highest value? Well, family, free time, and happiness. Well, in the Western world, what are our perceived highest values? Well, money, shiny cars, this perceived success, all the stuff that we've been programmed by society and media, that that's what we perceive as successful. But other parts of the
Starting point is 00:16:46 world, they don't perceive that as successful at all. They think that's a nightmare because they don't want that stress or those things around them, if that makes sense, you know? Yeah, it absolutely makes sense. And I like your message, Andy, about how we're all human. And that's one of the things I find too is you know we think that elite athletes and pro athletes experience different stressors than us but we're all the same and it doesn't matter what sport we play you know we all experience like what you're saying sometimes a lack of confidence anxiety you know fears we all experience the same problems. We do, because as you know, it's part of our brain. It's part of our brain.
Starting point is 00:17:27 It's a very primal part of our brain, which is the fight or flight response, the amygdala, which activates and stimulates and it's always looking to keep us safe. That's the thing. It's always searching to keep us safe. So when we start to understand that reason why we feel fear is for one reason, it's to make sure that we're searching to keep us safe so when we start to understand that way reason why we feel fear is for one reason is to make sure that we're safe and then when we understand that it's like oh okay
Starting point is 00:17:51 i can focus on these other bits i can focus on something else in life because automatically i'm going to feel that fear how long you allow that fear to stay in your head it becomes um what again syndrome you teach and i teach it's being able to control your mind so you can control those emotions that peak state and therefore your results and at the end of the day it's not that successful and high performance people don't feel these emotions and these pressures the difference is how they react and deal with it. That's what makes someone world class. It's the ability to catch and to rip that pattern and direct it to exactly where they want to go with the right belief, the right attitude, the right energy, and the right focus. That is the difference that makes the difference, right?
Starting point is 00:18:39 Nice. Love it. Love it, love it, Andy. So besides fear and some of the things you've already talked about to it's be able to also master the visual component because the visual component people don't understand that is literally retraining the neural net it's literally retraining your filter system it's literally training retraining your chemical response from your brain and without that the understanding what the visuals actually do then and you're not going to be able to rewire that nervous system the way people really should to perform at a certain level.
Starting point is 00:19:33 The other thing is with anchoring, anchoring, another way to look at it is it triggers. So anchor is just an NLP word for triggers. Now we can go into a real deep i can talk about external internal negative positive and anchoring and it just triggers but at the end of the day you know you work with it yourself i'm sure everyone's got rituals right that's it so i'm sure you call it rituals right rituals before we perform before um before an athlete steps on to the pitch the court or whatever it is, they'll do a specific routine that will basically elicit or light up the part of their brain they
Starting point is 00:20:10 want. That's what you do, right? We call it anchoring and triggers all the same thing. So the point with that is we also have negative side of that, and we also have positive side of that. And we have to become aware of what those triggers or those, we call it anchoring or chained anchors, basically what that ritual is doing for you. Is that ritual taking you into taking action or non-action? Is that ritual bringing you into disempowerment or empowerment? Is that ritual making you have a negative belief or put yourself around a bad strategy around people? Or is it inspiring you, growing you? These are all rituals.
Starting point is 00:20:49 We call them anchoring. Okay? And what I do is I literally help people design those peak states. We go in, pull out lots of good stuff, and I install that into their head using hypnosis and neurolinguistics. From there, we develop anchoring. And that anchoring helps trigger or fire or light up that peak state. From there, well, then we can do whatever. But that's when we can build it into that day of the event, or even the sleep the night
Starting point is 00:21:17 before, or the diet, whatever it is, right? Whatever, whatever. But those are the three things that come up instantly in my brain state changing and um definitely the the anchoring you know that real real big components okay excellent well maybe you've already uh answered my next question but maybe there's something else that you can share with us what what would you describe as like a signature technique that you use with everyone that you work with um you know but we can keep going with it yeah let's keep going anything else you'd like to say about that something i'm sure you work on constantly internal dialogue self-talk yes it's crazy it's crazy it's crazy how much this
Starting point is 00:21:58 can hurt you or help you and i mean in that and this is what you deal with, I know, because I do that, where I love is probably what you love to work with people too, Sindra, is I love to work with people under intense pressure. When someone's stressing out, freaking out, and it's life or death or whatever, that's where I love to work with people, because I know what I do really works for that. So the internal dialogue can, right in that moment of making that split decision, is either going to take you in a direction that you want or not what you want. It's that simple because people got to understand that there's a certain tonality, pace, pitch, timbre of the voice that's going to make you feel one way or another. And those internal words are, so you're about to go up to, let's use, I'm from Liverpool, so let's use football, soccer,
Starting point is 00:22:53 right? When you're about to go up to take that penalty, for example, that penalty kick, right there, you have one goal, which is quite big. You have one goalkeeper standing in the middle and you have a tiny little ball. Are you telling me that any other day of the week that person couldn't hit it in the top right-hand corner? Exactly. Of course they could. So what's the difference? As they're walking up, certain words are playing through their head, whether it's consciously or unconsciously, but it's happening and it's making them feel a certain way. So this then can affect the decision that they're about to make or their belief and feeling that they're about to do. So that's one of the biggest key things is mastery. And mastery to me never really exists because it's like building a muscle.
Starting point is 00:23:45 You've got to keep lifting it, right? So that's another big thing I think I try and use constantly in my own life as well as everything. But that's what I find is a massive influence because that can talk you into a business merger. It can talk you into closing that sales deal or it can mess up everything. Yeah, I see self-talk and internal dialogue as foundational. You know, if you don't have it helping you, if you don't have it empowering you, I just don't see that you will reach your potential. And I like what you're saying, Andy, is in that moment, particularly making sure that it's helpful and it's really empowering. It helps you be the best in that moment.
Starting point is 00:24:26 Absolutely. And it does. And I know that's for you. It's going to be a key thing to all of these athletes that you work with. Yeah. So, Andy, let's talk about you as a high performer. And what I really mean by high performance is, you know, working to reach your greater potential, which I know that you are.
Starting point is 00:24:47 I listen to your podcast, so it's really cool to have you on mine. And Andy, I want to hear about why you do what you do because we believe here at the High Performance Mindset that knowing your why and keeping it front and center is absolutely one of the ways to just stay motivated and passionate about your work. I love it. I love it. And the truth, the truth, I might not be here tomorrow. That's the absolute truth. And that for most people scares the crap out of them, right? But it's the truth. So I want to make sure that I can leave a message and give as many tools as I can today so people don't have to go through what I've been through. And that's the truth because no one ever told me, like back in the day, no one ever was there for me to guide me, to tell me about mental control. No one ever was there
Starting point is 00:25:38 to support and nurture me. So that's why I started the mindset by design academy that's why i did the podcast that's why i work with clients it's so people don't have to go through what i've been through because i'm a little extreme i should say that in a very actually the first name of my mindset company was extreme mind performance so when i was working with just professional fighters day in day out and the thing is i do i have pushed things to the limit in my life in every country and that means i know where that threshold in is in in myself and i'm more extreme than most people so it also means that i can recognize the patterns. And I don't want anyone to go through the amount of stress that we think we have to take on when we don't, you know?
Starting point is 00:26:34 The amount of times I've seen athletes, and I'm sure you relate to this, that get sick or get injured leading up to the day of the event is unbelievable. And that's because the unconscious mind is taking them out of the program because it's creating so much stress and pressure that end outcome. The default setting of the unconscious mind is to keep you safe. And it does that. Well, you can't handle that stress. It will take you out, right? Well, this is the same thing with everything in life, you know? So we have to always move back to, yeah, always being happy.
Starting point is 00:27:13 So why I do this is so no one else has to go through the level of stress and pain that I went through. And also, I want to make sure that basically everyone is living their life the way they want to. This isn't about performance in sports or business or whatever, all of that secondary. This is about making yourself so damn amazing that your life and your business mirrors it, you know, that's it really. And then guess what? If you're happy each day, then guess what? You're happy and life's good. Oh, I think that's the quote of the interview, Andy.
Starting point is 00:27:55 What's that? Make yourself so damn amazing. Right? But that's the point. That's the point. I come from a very working class background in Liverpool, very rough. And I go back and visit and people are still living the life that they don't want. And I'm not saying mine's perfect. It's far from it. No one's is. But I've created a lifestyle that I can be anywhere I want in the world from my laptop and in great money. And that was always
Starting point is 00:28:23 my dream. So if I can help other people do the same, and their dream might be to be in the same house they are with the family, doing the same thing they're doing. But if that's what makes you happy, then I want to make sure that you're doing it the best way. Yeah, awesome. Awesome. And it kind of reminds me you are living it,
Starting point is 00:28:42 because when I asked you before the interview where you were Skyping from, and you were like well, I was in the U.K. and then Dubai and now I'm in Florida. Well, in the same way, I think it's two weeks. I was actually in three countries in three days. Awesome. Awesome. Well, Andy, tell us about yourself a little bit more. And what I'd like you to do is share a time that you failed, a time that wasn't great for you. And the reason I want you to share that is because I think so many times we fear failure.
Starting point is 00:29:13 We don't move forward with our goals and our dreams. And one of the things I really want the listeners to just understand and embrace is that we can learn so much from our mistakes and our failure and no reason to beat ourselves up. And it's important that we can learn so much from our mistakes and our failure and no reason to beat ourselves up. And it's important that we stay compassionate with ourselves. So tell us about a time where you failed and what happened and tell us just what we think we can learn from it. Just one? Just one time? Yeah, just one.
Starting point is 00:29:40 I got a whole book full of them. But that's the thing. It's something classic thing we say in NLP is there's no such thing as failure, only feedback, you know. And it's really true. We can go to Edison. We can go wherever, right? But I'm definitely not Edison. So it's the most stressful and the most darkest times in my whole life was what I was talking about after the resort crashed and my business partner stole my cash, which, by the way, was my dad's investment.
Starting point is 00:30:12 And he couldn't retire because he didn't. I'd taken his money, basically. My business partner stole it. went from earning a couple of grand a day, like two or $3,000 a day, working a couple of days a week, to having a professional model as a girlfriend, beautiful house, investment real estate, second five series BMW, to gone, all gone. No industry anymore, no cash coming in,
Starting point is 00:30:37 living off credit cards, and not being able to afford food or rent. And in those moments, it's very interesting when you go back and look at those times. Because in those moments, I remember sitting and having this conversation with myself going, okay, Andy, you know, you're good at what you do. You know, you're good at NLP, you know, you're good at sales and all the rest of it. You've seen over 2000 people face to face at that point, which I had a lot of experience.
Starting point is 00:31:07 So I sat there and my intuition, which I think most people need to tap into, they need to tap into the feeling and they need to tap into the heart and they need to tap into this little voice that's guiding them. Right. And it was at that moment that this little voice kicked in and it was like, OK, now what? Now what? This is just where you are. It's not who you are. And from that moment, I remember getting sit sitting there and and this little voice kept in and it was right, right. It's time to step up now. What do you want?
Starting point is 00:31:51 Right? That's always the first question. If you go into NLP again, the unconscious mind, it only wants to know the outcome from life. We need to know where we're going. And literally it said, write down, this little voice again, write down your perfect day. No one told me this stuff. This is coming out of my little brain. Go, what is your perfect day?
Starting point is 00:32:12 Well, guess what? At the time, it was to work with fighters, be around the UFC, live on a beach or near a beach, earn $1,000 for a session, literally from your laptop. Well, guess what? That's what happened. All of that stuff happened. And then the other side of it was, it said, okay, now you know your perfect day. And I can tell you literally my perfect day, the view. I'll even tell you in a second if you want. It's so burnt into my head. And then the other thing was, what are the top 10 things that you want to do every day that would excite you the most and you wouldn't even care if you got paid for it or not?
Starting point is 00:32:54 And those two things right there in that moment made the new decision, a new focus, a new intention. It gave me inspiration. I saw the light at the end of the tunnel. And guess what I did then? Time to switch OCD on, right? So we switched the OCD on and that was it. I knew what I was doing. I knew where I was going. And as I said to you, I turned down a job in Hong Kong and I'd have been instantly on yeah two three whatever hundred thousand a year and instead i borrowed money and flew to la for five days for an nlp course and then flew back to new zealand and
Starting point is 00:33:33 had a fight actually and the train for a fight and then and then left and that was it and so that moment might have been my darkest times, but it had to happen. One, so no one ever can do that again to me. Secondly, I know how strong I am. Thirdly, it doesn't matter what happens. I know I can rebuild. I know I can because I've done it. I've done it probably about six times, you know, with business partners ripping you off and all the rest of it.
Starting point is 00:34:03 That's called life. That's called whatever. But the thing, understanding that everyone listening, that everything led you up to, everything from the past led you up to where you are now. Every decision, every experience, every event. And to me, it's all perfect. It's absolutely perfect. Because the decisions that we make next and the direction that we head in is going to
Starting point is 00:34:26 create the life in front of us, right? Well, guess what? The past is done. It's over. See ya. The next bit that we do is the thing that you're about to step into. And it's either going to be happy or sad. It's either going to be stressed or fun. It's either going to be heading towards a vision that you have, or it's not going to be heading towards any vision. So if every day, all you do is take a step towards that vision, then isn't life nice? Because eventually you'll get there, whatever that is, but you'll get there if you keep walking. Awesome, Andy. I like what you're saying. I am reminded of a quote by Katie Byron who said, everything happens for me, not to me. And it's just reminding me that everything in the past is happening for you. And sometimes we can live there and it doesn't help us. So two of the practices I just want to point out for listeners,
Starting point is 00:35:25 you wrote down that day, what's your perfect day? And then you wrote down 10 things that you want to do daily. And that allowed you to kind of get out of your rut and move on and make some decisions and also feel more inspired for your future. Because it was actually top 10 things
Starting point is 00:35:42 that would excite me the most to do, you know? And that's the difference. Excite me the most to do every day, and I wouldn't even care if I got paid for it or not, right? So that then, yeah, it changed my, well, actually changed the frame that you'd put around yourself. It changed the boundary. It changed, it opened up and adjusted the filter system in your brain, so it allowed another belief to come in. And then that momentum starts. But guess what? Nothing changes if you don't change it. You can have all these inspirational ideas and dreams, but if you keep doing what you're doing, if you keep hanging around with
Starting point is 00:36:19 the same people, watching the same movies, eating the same food, and expecting different results. What's that definition again of insanity? Nice. Well, Andy, hey, let's go to the top 10 traits of high performers. And what I'd like you to do is tell us which one that you think that you exhibit the most. For me, it's an interesting question, actually, it was and it's a very interesting question to me i just will always keep going i will just always find a way because to me this isn't real this life isn't real this is made of atoms vibrating at a certain frequency
Starting point is 00:37:05 if you want to go there. So to me, it's that persistence. It will always be, no matter what, the goal might change, but the persistence will always keep pushing. So no matter what happens to me, I will always keep driving. Nice.
Starting point is 00:37:20 If you relate that back to the top 10 traits of high performers, I think of grit. I think of staying passionate for what you want. You just keep on going. You're resilient. Exactly. Exactly. Yeah. Which one of those do you think that you're still kind of working on? And the reason I ask you that is because nobody is ever perfect and we're all a work in progress. It always goes back to the key fundamental thing, and you can relate this exactly to the top 10, but it's a case of it's always self-belief. It's always self-worth. The only thing that I've ever found in anyone ever who isn't pushing forward, and that includes world champion athletes, that includes people doing sales calls, that could include whatever. It's the thing that I'm not good enough.
Starting point is 00:38:13 I don't, I'm not worthy. And it sounds a little cheesy even to me to say, but it's also the truth. That's why, you know, I work with professional fighters that lose five in a row and then they work with you they feel empowered besides yeah you've retrained their brain a little bit but they just feel empowered which means then they will step in and they will win fight after fight after fight after fight it's the same with everything i've ever found ever to do with anything it's lack of self-worth i don't't deserve. I'm not worthy. And that's always a fight inside myself to a degree. It gets less and less and less. But still, that's the thing. That's the thing that,
Starting point is 00:38:56 yeah, it's like a scalpel. It can hurt you, help you, or hurt you. It's the same thing. So you can use that lack of self-worth as a motivator, as long as you don't use it as a long-term strategy. You can push that pain and bounce away from it, like putting your hand on the fire, out, out, out, out, out. But eventually, you're going to move away from it. So to me, that is a big thing. So what would you relate that to? I would relate it to the third trait of high performers. And if, if the people who are listening don't have that list,
Starting point is 00:39:30 you can actually go to my website, drcindra.com. You can just give your email and I send it directly to you via email. And yeah, I think that it really relates to what we're thinking about related to ourselves. And if we are walking around throughout our day, telling ourselves what we're thinking about related to ourselves. And if we are walking around throughout our day telling ourselves what we're terrible at
Starting point is 00:39:49 instead of what we're great at, and we're focusing on the mistakes that we made, and if we're really thinking about how we're not worthy, I think that doesn't help us reach our best. Certainly doesn't. Makes you feel bad, right? Yeah, for sure, for sure. So, Andy, let's go to the speed round.
Starting point is 00:40:09 Is there a book or a resource that you could recommend for the audience, and why would you choose that one? My first personal development book ever even spoken to me, because before I even got to Sydney in Australia, I'd never read a thing to do with personal development classic classic classic napoleon hills thinking grow rich nice interesting because i reread it or we listened to it i should say um recently probably about six months ago and the last two chapters are about visualization. And he's saying, well, the reason why Andrew Carnegie was the richest man in the world and we created this civilization was because he visualized it and believed it.
Starting point is 00:40:56 Okay, well, guess what? We're still doing that now. And so that is a classic, classic book, and I recommend it for everyone, although the language is often outdated. It's absolutely brilliant. Yes, Think and grow rich um love the recommendation what's the best advice you've ever received andy okay we're going to a little an emotional place then and this one um from my grandma which was my i call her my nan. You know, in the UK we call her nan. And this was probably about four weeks before she passed. And I was in hospital with her, and this was a lady who had read thousands of books.
Starting point is 00:41:37 Thousands, that's all she'd done. I was up until the age of 87, I was still talking to her about astrophysics and quantum physics and spirituality and about everything. This is an incredible woman, incredible woman. And she'd had a couple of strokes by this point. And, you know, it wasn't quite the same lady, but I looked at her and I said, okay, Nan, here you are, 87, lying on your deathbed. What's the golden nuggets and she literally turned to me sandra she literally turned just paused for a moment turned and said to me none of this matters and i said what you
Starting point is 00:42:14 mean none of this matters and she said do you think that anything you've been stressed about worried about held grudges about, had regrets about, you know, held yourself back, do you think any single thing matters when you're lying on your deathbed at 87 years old? That day, that blew my mind because none of it does. Not a single thing matters. We all think we're so important sometimes and the world revolves around us. And then we have to remember there's nearly 8 billion people in the world. Right? Just this little soul bouncing around, doing what we're doing for a bit.
Starting point is 00:42:57 And then we're out. There's very few people that get wrote down in history. So when we take away the concept of we are that important, not that we're not that important because we are that important, but we're not that important in the big scheme of things. When we get that realization that none of the things that we've held ourselves back about, resisted, procrastinated, or didn't take action, or the things that we're still doing that doesn't make us happy,
Starting point is 00:43:26 then it doesn't matter. And it makes it that easier and easier to just transition away from it, or let it go. And the thing is about that is we have to let go of the things that don't serve us anymore. That's people, places, things, events, belief systems, everything.
Starting point is 00:43:47 If they don't serve us, well, why are we still doing that? When we go back to my nan's message, none of it really matters anyway. Yeah, absolutely. We do have to let go of the things that don't serve us. I like the examples that you provided. There are so many things that we do or think about or actions or people we hang around with that don't serve us, that don't really allow us to really be our best self. So I like your story about your grandma. Thank you. yeah um so uh just a few more questions for you what's up you have a success quote that you live by or is there you know anything that really sticks in your mind it's a classic one i teach
Starting point is 00:44:32 you webinars and all the it's by bruce lee right and most people ain't pulling out bruce lee quotes right they're pulling out einstein and stuff but don't be afraid of the man who practices a thousand kicks once. Be afraid of the man who practices one kick a thousand times. With life and performance in anything, it's about consistency. It's about fundamentals. It's about basics. And it's about building what you want. Whether that's a high kick, or whether that's making money, or whether that's closing deals, or whether that's with syndrome, getting on the track or field. Same thing. Those fundamental basics.
Starting point is 00:45:14 Like I trained in Krati for, I was a black belt second down, was on the England squad. You know, one of the top in Britain. And guess what works every single time? Basics. So how I rebuilt my life was exactly that. Learning the foundation and building one block at a time. And those blocks turn into a wall. They turn into a house. They turn into a city. They turn into, well, just come back from Dubai. They turn into dubai somehow you know it's like wow uh and andy what final advice would you have for those high performers who are listening those people who are listening who really want to reach their greater potential because
Starting point is 00:45:56 they wouldn't be listening to this podcast uh they wouldn't be implementing these strategies and techniques they wouldn't be thinking about their mindset and how it's holding them back. So what advice do you have? What final advice do you have? Sure. Build the behavior that you want to become like already. So if you've put your mind into being a year in the future or winning that medal or whatever the heck it is, right?
Starting point is 00:46:23 Well, guess what? That version of you has a certain way of seeing the world, a certain way of feeling about themselves, and a certain way of being disciplined. Well, there's a reason why in your head they've become that version, right? Or if you look at mentors around you, they're performing at a certain level, and it's not by accident. So when we can model or be that version already, what's going to happen is we're going to activate certain parts of our brain that are going to immerse ourselves and basically mirror those points.
Starting point is 00:46:55 So it's the fastest way that we can become the world-class version of us. Plain and simple. So yeah, be like who you want to be already. Do it now, right? Nice. Thank you for listening to High Performance Mindset. If you like today's podcast, make a comment, share it with a friend, and join the conversation on Twitter at Mentally Underscore Strong.
Starting point is 00:47:17 For more inspiration and to receive Sindra's free weekly videos, check out DrSindra.com. There's several things that you said that I want to point out and just want to thank you for sharing with us. First, I love that you said that you don't have to think everything. You don't have to believe it and you can change the thought that you have. So it's really up to you to change that. You talked about how the best of the best solve problems and they have good decision making and they don't let things stay in their head long, meaning they control their mind, they control their peak state, and then that allows them to control their results. And then you talked about how failure is really just feedback. And so, you know, it's really just feedback for us to learn.
Starting point is 00:48:06 We should work to become just so damn amazing that we reach our greater potential. And I like at the end, how about how you said, you know, it's just really important to think about the behaviors that you want to implement to reach your vision of yourself. So, Andy, I want to thank you so much for sharing your knowledge and your wisdom and your experience with us. What's the best way to connect with you? And can you start us off there first? Yeah, yeah. Just basically type Andy Murphy NLP into Google or you go to Mindset by Design.
Starting point is 00:48:43 Type that in. You can go to Mindsetbydesign.co and there's links to academies. There's links to free NLP stuff, whatever. Just go and check that out. It's also the podcast on that. And that's probably the best place to go is iTunes, podcast, Mindset by Design. Yeah. Yeah. So Mindset by Design is your podcast. I listen to it regularly. So I want to thank you for offering that to all of us. And you can find him on Twitter at Mindset by Design. We would love to hear what stood out to you about this interview.
Starting point is 00:49:15 We'd love to hear what you think. What's one thing that you're taking from this interview? And we'd encourage you to just get on Twitter and send it to Andy and I. So Andy, again, is Mindset by Design. My Twitter handle is Mentally underscore Strong. Can you tell us a little bit about your academy, Andy, for those who might be interested? Yeah, for sure. I basically created it, well, there's 50 hours plus of content in there already by me doing trainings all around NLP, all around mindset, all around
Starting point is 00:49:45 business and all the rest of it. And what it's designed for basically is a community of entrepreneurs that are all driving forwards. And so you have an instant network. I do live training every single, I just did one today, live training every single Friday. You get instant access to get video responses from me. So you like it's your own private coach, your instant network of entrepreneurs to be around. And yeah, you get to hang out with me lots and lots. Awesome. Awesome. So again, you can Google Mindset by Design and find Andy at Mindset.

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