KGCI: Real Estate on Air - eXtreme Open Houses

Episode Date: October 30, 2024

KGCI Real Estate on Air. I'm Ian Wheatley broadcasting from EXPCon in Miami, catching up with some of our KGCI Real Estate on-air agent and hosts who somehow found themselves working here at EXPCon in Miami, winning the war, your strategic battle plan for 2025. Jimmy Nelson is going to be on that panel. He joins us now. He's the host of the Elite Real Estate podcast heard here on KGCI Real Estate on air.

Jimmy, you feeling it? You busy? Yeah, you know, it's amazing. It's, you know, getting a chance and opportunity to come to events like this is always huge. Anytime you get a chance to go to an event to learn more things, you know, and in our business, you're right. We, real estate, we typically don't get many days off. So here we are and working, working, but, you know, we're doing it in Miami. So it's not too bad.

That ain't so bad. That ain't so bad. You're in Michigan? Yes. And I'm in upstate New York. So this is, this is a, this is welcome. This is welcome. Yeah, I don't mind this.

I don't mind this. I don't mind this one bit in October. Right. So winning the war, your strategic battle plan for 2025. So we're talking about strategic planning here. I guess take me up to 20,000 feet for a moment. You know, what is a strategic plan for a year? And why is it important, particularly for real estate agents?

Yeah, it's one of those things, right? When we get our real estate license, it's one of the things. that I always say about our industry is we typically, we go to, we take our class, we get our license, and we get handed a business. And what they don't tell us is how to actually run a business. So to me, it's one of the detriments that we do in our industry, is we don't teach agents enough how to actually run a business.

What does my profit and loss look like? What are my goals? And so a strategic plan for that is we look at, if we look at a year and we say, all right, what do we want to accomplish this year? For 2025, what are my goals? And that's great. And you may say every new agent will tell you this. They want to make $100,000. That's what that's what every new agent will tell you. They want to make $100,000. And that's okay. How do I get there? Right? It's kind of like I think about it as the GPS. We get the GPS in our car. We put coordinates in and we just go in that direction. But a lot of times agents don't put, don't put coordinates in. They just get in and that map just goes wherever you go. So without those guards, and that guidance and an actual strategic plan for you, how do you know if you're ever getting closer or farther away from your goals that you set for a year out? Thinking about that, what are the key components for a successful annual plan?

The biggest piece for everything is scheduling. And the more scheduled you get, and the more strict you get with your schedule, the funny thing that happens is you get more free time back and less time to be thinking about, well, what didn't I do today? Because if you get really task oriented and you can say, all right, from 9 to 12, I'm doing this. From 12 to 2, I'm doing this. From 2 to 4, I'm doing this. By the time I get home at night, I don't worry about what I didn't do for the day. I already did it all because I checked off all my task for the day.

So now that relieves stress from me. I've gotten so detailed with my schedule and my calendar. My wife puts things in my calendar for me. So I just know when to show up and when to be there. So it really works out for, you know, my kids baseball games or basketball games, right? Anything that I have to do and everything gets color-coordinated and orientated so I know exactly what I'm doing when I'm doing it. But again, that just frees up my mind at night to just relax because I've accomplished all the things I needed to today. And tomorrow is another day.

I worry about that. And I see what I already I already have planned for tomorrow. So it's really getting more scheduled and more detailed and time with time management is, the thing that frees up everything and puts you on the right path for your goals. What are some of those key indicators of success to make sure that you are actually realizing what are the strategic goals in your annual plan? Yeah. It really, like you said, it comes back to that formula, right?

I can set a yearly goal, but what should I be doing today to get closer to that goal? How many contacts do I need? And so I have a business plan that will boil that down straight into what should I be doing today. How many contacts do I need per day to get to that number that I really want? And I'm a firm believer in tracking your numbers. And if you're not tracking your numbers, you don't know, again, if I'm closer to or farther away from my goals yesterday than I was today. I'm a sports guy, right? I coached high school basketball for 25 years. I won a state championship with that. And so I need a scoreboard. I constantly need a scoreboard. If I can find a scoreboard, you know, that works out even

better for me. And so I look at numbers all the time. And am I getting closer to or farther away from my goals that I set for the year and what I've set for the team or whatever else? What can we do to get closer to that? And the most important thing, and I think this is where it misses out on a lot of agents too, is what are your goals for you, not me? I can't set your goals for you. Your goals are going to be different than mine and they're going to be different than the next agent or the last agent. So again, what's important to you and the why behind that goal? If you tell me you want to make $100,000 next year, okay, why? Why not $90,000? Why not $110? Why? Why just 100? Why does it, why does that matter? Is it going to, are you looking for an investment property? Are you trying to

pay off student loans? Or what the why behind that number? And again, then it goes back to tracking the number, why I have those numbers. And again, is it taking me closer to or farther away from my goal? Makes a lot of sense. KGCI, Real Estate on Air. I'm being Wheatley alongside Jimmy Nelson. He's the host of the elite real estate podcast. It's heard here on KGCI, Real Estate on air. He has a panel today winning the war. Your strategic battle plan for 2025, Jimmy, for folks that are listening on air right now, they aren't here at EXPCon. How can they connect with you to learn more? Yeah, on social, you know, Instagram, it's Jimmy Nelson, real estate. On YouTube, it's Jimmy Nelson Real Estate. You know, you can find me at Jimmy Nelson on LinkedIn or Facebook. the Elite Real Estate Podcast.com. You can find the podcast there. And, you know, we live streamed the podcast on my YouTube channel every Friday as well as Facebook.

So if you find the Elite Real Estate podcast on Facebook or Instagram, that gets streamed there every Friday morning at 730 Eastern. And we have, you know, different guests every week. And it is, as far as I know, Ian, it's the only live call-in podcast that we have. You know, I think you got something there. I think it got, it sure sounds like radio, doesn't it? It's almost done. You know, you just call it a radio show at this point, Jimmy.

Just call it a radio show. We might do that, yeah. Call it for what it is. Call it for what it is. Jimmy, thanks for joining us here on KGCI Real Estate on air. Thank you.