KGCI: Real Estate on Air - Mark Victor Hansen

Episode Date: June 13, 2024

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Starting point is 00:00:00 I'm so excited to introduce you to our next podcast guest, Mark Victor Hanson, one of the co-authors of Chicken Soup for the Soul, and the author of his new book called Ask. Mark, tell us what we are going to learn. What happens is my destiny is helping you discover your destiny so you don't regret the end of your life because you will be able to fulfill your destiny because of what we're going to talk about. What is the roadmap to defeat self-sabotage, negative thinking, and learned helplessness. In these unprecedented times, you must get connected, get growing,
Starting point is 00:00:39 get certain, and get attitude. The Get Attitude Podcast. So excited to have this gentleman be on our Get Attitude podcast. Mr. Mark Victor Hansen, best known for his being the co-author of Chicken Soup for the Soul,
Starting point is 00:01:23 over 500 million, books sold. I'll say it again, 500 million. I think it's more impressive to say a half a billion mark. He is also a renowned and highly sought after keynote speaker for corporations and teams all over America
Starting point is 00:01:39 with having presented to over 6,000 audiences worldwide for his most dynamic and compelling speakers and leaders of our time. He is also a prolific writer with 307 books authored or co-authored. Some
Starting point is 00:01:55 of those books, including the power of focus, the Aladdin Factor, Dare to Win, and the one minute millionaire. And he also just showed me one off screen that I can't wait. Being up and down times. One minute millionaire there. There's the one minute millionaire. That thing was awesome. A passionate philanthropist and humanitarian, maybe we'll get to talk a little bit about some
Starting point is 00:02:15 of the great things you're doing for others. And Crystal and Mark are getting ready to release and probably have already released this brand new book called Ask the Dreams from your dreams to your destiny which was i believe released in the spring so mark welcome to the get attitude podcast we're so so fortunate and thankful to have you and our listeners are called gapers and i know they're all going to be tuning into this one with their with their ears open and hopefully their minds and hearts as well well listen i'm honored thankful and you and i both believe what zig ziggler used to say we all need a check up from the neck up and get our attitudes up all over again.
Starting point is 00:02:55 Isn't that the truth? I'd love to know when it comes to attitude, do you have a certain definition, Mark, that you use for attitude? And maybe give us one of your most profound thoughts on attitude, or maybe who's your attitude coach? I've had a lot of great attitude coaches. I've listened to, you know, I was,
Starting point is 00:03:16 when I went bankrupt in 1974, I started, I'd never listened to audio tapes. I was too sophomoreic, if you know that term. I thought I knew everything. I was cocky, arrogant, and I was well-educated. I thought, so there you go. When I discovered, though, is that I had stinking attitudes, and I was reading the New York Times,
Starting point is 00:03:34 which is all the bad news fit to spoil a good human mind. So I started listening to Cabot Robert, who is a dean of speakers. Oh, wow. We became close friends, and I traveled and did a lot of talks about the N-ZIG around the world, literally. But you start listening to stuff, and it changes your mind, because Cabin's tape that saved my life instead of committing suicide back in 1974 was either the creature's circumstance or the creator.
Starting point is 00:03:57 And I didn't realize you create your own attitude and your, the cliche, as you know, better than I do, is your attitude creates your altitude and business and life and in geography and freedom and we can go on deep as you want. I don't want to overtake your podcast and do a monologue. Hey, you know that the best podcast guests are the ones that, just jump on and go. I tend to be a guest on a few, and I know how you feel, but you certainly drop some big names there. And so let's just jump down that rabbit hole real quick. Cavett, Robert, not a lot of people know about in modern, but I used to get the cassette tapes called Masters
Starting point is 00:04:38 of Success with Charlie Tremendous Jones and Cavett Robert and all these old timers. And those they were little cassette tapes. I still have them. They're fantastic. Talk to me about who Cabr Robert was, for those who don't know, and what he meant to you. Well, Cavett Robert was the dean of speakers in America, and he really launched the audio tape business. He did a talk to, this had to be like 1969 or 70, and the first Sony cassette came out with there, about like $20, and he's talking to 15,000 people of the rotary, and he said, you guys, I love the talk, you give me a standing base, but this is a brand new thing that every one of you wants to have an audio tape by me called either the
Starting point is 00:05:21 creature circumstance or the creator. Then the second tape was you can't even heat an oven with snowballs because he was close friends with Will Rogers who came up with that line. And he said, you get that in this tape recorder and 15 out of 15,000 people bought it. And he launched a brand new industry. And what he was saying at the time, it's not how big a piece of the pie you get. It's how big we make the pie. And I got to tell you that he created a, I'm told our industry does three trillion a year. If you've got a different number, Glenn, you tell me a different number.
Starting point is 00:05:51 I don't care what the number is. Right. But it's an industry. Do you have a different number? No, I don't. No. No, that's good. I'm going to assume that when we were open before COVID,
Starting point is 00:06:00 and, you know, like right before COVID happened, because Chris and I came out of this new book, we were going to talk once in Washington, D.C. to 15,000 life underwriters and once down in Florida to 11,000. And then the guy calls up and said, hey, look, they've closed me down, and I've lost five million. dollars you're not getting paid i'm not getting paid but we're not open and as soon as we do open we're
Starting point is 00:06:22 hiring you and i thought oh man anyhow but cavett started that whole thing he taught zig ziggler how to sell tapes from books for in a platform he started the national speaker association which i'm a very proud founding member of 17 of us oh my gosh back when 500 dollars was really dear to me it's like 50 000 you know today but um or more but you know he said give me 500 dollars i'm giving you 500 What am I doing that? He said you're joining. And you're going to help me launch this thing. And you won't believe it today.
Starting point is 00:06:51 But back then, all the guys were purists. And they said, well, I work for GM or I work for Ford. And every time I do talk, we sell three Cadillacs. And these are good guys who I won't mention their names. But they said, we would never spend any time doing an audio tape. And I thought, you guys are nuts. People need take-home value of audio tapes. And today, what's transitioned from audio tapes is podcasts.
Starting point is 00:07:16 And, you know, I've done, I'm told by my publisher more than anyone, we're doing four or five, but sometimes seven a day because that's the way to get. But what has changed in the book business is in the old days, you know, I go to the 20 biggest bookstores and sell more books anybody and get them all signed in that. But today, what, like we're on two in the morning here in America, one in Canada, one in Israel, then at later at night in Vietnam. and we talked to like 10 million people, and the sales just have gone through the roof,
Starting point is 00:07:44 but they're not tabulated by the New York Times because they're now international sales because everybody, other than China, buys on Amazon. I don't know if you knew that or not. Yeah, well, that's where my book is housed and stored, and I love to just give them all the proceeds for my book, so it's wonderful. We're in an amazing time if you're awake.
Starting point is 00:08:03 That's why you've got to have a good attitude, because if you're asleep, and you go, the world's against me, and things aren't going, and the economy's against me, and my mother's against me. There's a joke that fits here. Can I do the joke real quick? Well, of course, yes.
Starting point is 00:08:16 It's an old joke and you know it. But the mother goes into his son and says, get up, you've got to go to school. Says nobody at school likes me. The kids don't, the principal's done. The principal's done. Nobody likes me. Why have I got to go?
Starting point is 00:08:25 Says, you're the principal and you're 42. Get out of here. So true in today's world, not even to mention, right? By the way, we got, you know, we got five kids and six grandkids, and the schools just open up here. And now they're already on fall, the patient. My little grandkids are, had to sleep over last night. But the teacher, our teacher of special ed kids where she's found a lot of kids that are Asperger's positive,
Starting point is 00:08:48 that are geniuses that are four, five, and six, and seventh and eighth grade work and math or reading. What happens is the principal says, I'm not going to do, open up our schools until all, I mean the superintendent, and until all schools are COVID-free. He's an idiot. Yes. You know, that's like saying you'll never get sick. Heck, nobody can promise that. Right.
Starting point is 00:09:08 God can. But other than God, you can't promise that, right? That is true. And, you know, as we as we do this, we have so much going on in the world, right? So much negativity. And Amy Coney-Barritt, this will air in about a month, but she's sitting there getting ready to go on the fire line. And I look at her children. And I'm like, boy, their children are going to be firsthand front road watching what is getting ready to happen. And I've caught just a little bit of that today. what's your advice or what's your attitude? Certainly you've been, you've been around. My guess is you have been attacked maybe.
Starting point is 00:09:46 You have had people say you can't do it. You have had people interpret what you're saying the wrong way. What's your attitude, the way you think, the way you overcome negativity of other people? Okay, well, first of all, I want to go back to the statement you met about our Supreme Court. Yes. We have a Supreme Court that has nine people on it.
Starting point is 00:10:05 And I am close friends because I won to Horatio, which means I've come from rags to riches and been excessively philanthropic. And we raise a quarter billion a year in Horatio to get at-risk kids to either go to college or now more importantly to go to trade school because college is sort of dysfunctional at a couple levels, which we can talk to if you want. Wow. And I'm going to try to help that out. But I'm close friends with Judge Clarence Thomas.
Starting point is 00:10:30 I can tell you he is an wonderful guy. He's the one who puts a gold medal around each of our next, you know, when we win. 10 of us win a year. And they're all great Americans that have overcome the odds one way or another. In other words, you know, I came out of relative poverty and my parents were both illiterate to, and we never had a book in a house. So to say that I would be the world's bestselling author and, you know, and I've sold a half a billion books like you said, but I'm going to sell a billion books, which is just
Starting point is 00:10:57 really exquisite and exciting and wonderful. And I look forward to it. Yeah, that's good. And so why don't we jump in? I sidetracked you. I didn't. Yeah. So what you got to do is get her confirmed irrelevant that, you know, my wife's Catholic.
Starting point is 00:11:12 So we go to Catholic church on a regular basis. It doesn't matter if you're Catholic or Jewish or Protestant or something else. The point is that shouldn't be the point of what she's getting attacked on, which I saw a few minutes ago like you did. Yes. And I think come hell or high water, politics is politics. And she's going to get on. I just don't see how they're going to stop it unless something's crazy. I hope so because she's a good woman.
Starting point is 00:11:34 And like you saw it. She's adopted kids that needed to get adopted. And Dr. Canfield, Jack and I wrote different books, but I champion, I got two of our five kids are adopted. And I championed the adoptive soul in the first line I wrote, just so you know, is that every kid should be a loved kid. I defy anyone to argue that. By the way, I'm on my bully pulpit. I'm ranting, and you can see that. And I've got lots to rant about it, just like you get him around, and I'm sure he ranted a lot.
Starting point is 00:12:04 Yeah, he calls it puking. But Mark, he calls it puking. Don't puke on your prospects, right? But, no, you're here to rant, but you mentioned something. And I always love to do this because I don't know that you get an opportunity to do this a lot, but I'd like to backtrack for a bit. I'd love to know your parents' names, and I'd love to know your parents' story, because that had to affect your attitude.
Starting point is 00:12:33 Totally. First of all, my parents were very courageous. My dad is named Paul, and my mother's name is Yuna, good Danish names. We're part of the Danish Brotherhood, which got burned down in Kenosha, which I'm part of that. The people aren't allowed to go burning down stuff just because they think they don't like people. Right. That's not okay with me at any level, and I want every one of those people prosecuted because they burn all of our family pictures and my relatives, and that's not okay. You don't go doing that.
Starting point is 00:13:01 And those guys ought to go to jail for 10 years. president says some you say well why but well let's just go through it because you ask my father uh had a brother an older brother 14 years older big family sphen uncle spen and sphen created the black band to take all the jews into denmark because you know and the king said yeah let's do that well the hit hit a hundred thousand dollar hit on every one of the family in my family oh my mercy uncles i get goosebumps telling you that's just crazy wow That's crazy. That's unbelievable.
Starting point is 00:13:37 You guys remarked by Hitler. So let me just finish this one little rent. Because you opened up a Pandora's box here. But Uncle Sven comes up and kisses my... Remember, now, my dad's 14 and this guy's 20, 14 to 14 to 28, right, comes up to him and kisses his cheeks and says, hey, Paul, here's $100 and a passport. You're leaving for America. Hitler's got $100,000 on you. I'll never see you again because you'll probably get me, but he can't get you if you'll leave tomorrow.
Starting point is 00:14:02 and he came to America with no English, hating socialism, hating the National Socialist Party, which is where we're going right now if we don't vote right. And anyone out there can argue with me anything they want, but socialism has been tested, tried, and it's terrible. Right.
Starting point is 00:14:18 It doesn't work. It hasn't work, won't work, can't work. You're talking to guys of Flaming Free Enterprise and write seven very big money books. I want everyone to become an entrepreneur, which means you find a problem, fix it, and scale it, do a vast profit. And so talk to me a little bit about your father. Unbelievable, right? He shows up in
Starting point is 00:14:42 America at 14 years old with $100 in his pocket. No parents there. Was he alone? Are you kidding? No, no. He had no, he had no friends, no relatives. And the first people that he found, you know, because this racist stupidness, which is going on right now, first people he met that could speak Danish were black because Denmark owned a little island in the Caribbean that, you know, and he just happened to bump into him. And he'd never seen a black person because Denmark was a little loaded with, I was blonde when I was good as are all my brothers and our kids and our grandkids running around right now. So he, and all of a sudden, you know, he's talking to black people to speak Danish and he didn't
Starting point is 00:15:22 speak English. And there was no such thing back then as ESL. English is a second language, which I hope you are keen on everybody ought to be multi-landish. Yes, yes. And so... Our grandkids are, so... Right. And so this young man with $100, he's 14, that shows up in America, obviously meets
Starting point is 00:15:43 Yuna. Is that her name? Yeah, you know. Now, was she in America? Did she come with him? And then what was there, just real quick, what was their love story? She came with a different family, but the S and went through Ellis Island and all that stuff. Wow.
Starting point is 00:15:55 You know, baking, cooking for the road roads and then ultimately long-term, you got to a little Denmark called Waukegan, Illinois, and Kenosha and all that. We have three cities there to Racine, Wisconsin. And he was a Danish baker and a very, very good one. And obviously, I'm the third kid down. And he said, would you take over the bakery? And I said, Dad, I love your bakery. And I like working for you this much.
Starting point is 00:16:20 And I'm a white-gloved guy. I'm not sure one of those guys is, but that's what I am. And I apologize, but I will not take over the bakery. If I did, I would have made it in like an animans because I'm a scaling guy. I believe if you're going to do enterprise, do big enterprise. I love it. And so obviously, as we all know, Baker start their day at three in the morning, maybe four in the morning. And it's an every day.
Starting point is 00:16:41 There's no day off. What is it that your father taught you? Or what is it that you feel from him by watching him as you grew up? Perfect question. And the fact is, he started at 11 at night and worked 18 hours a day. He just slept very little because he was really dedicated. and his you don't make any money selling five cent rolls i'm not picking on dad it just you know that was he started the trade in denmark got here the english bakeries he did well because there's little
Starting point is 00:17:11 denmark they'd buy the bread and buy the rolls and he'd do the big cakes and he was really a culinary artist like he did the cakes at you know at weddings and the oh my gosh jump out of and all that stuff so he really mastered his art form and like when the few vacations we got which were a week long in the summer because August was a slow time. We would do a baker's holiday in case you didn't know. It means you go from bakery to bakery and you see what other bakers are doing. And I thought, yeah, yeah. Now, back to your business and mine, we do the same thing. We love listening to other speakers, especially if they're alive, original, unique, and authentic. Yes, yes. And then just to round out the attitude lineage, what about you now?
Starting point is 00:17:53 What was the attitude message? My mom was the front of the bakery. Dad was the back of the bakery. But my mother had the best attitude in the world. She always was smiling. She could enroll anyone in conversation that fast, which she was a master, maestro of storytelling. Like even though it was a little weak vacations that we took, like the Dells, Wisconsin or something, she'd come back and I'd sit and listen to her on the phone.
Starting point is 00:18:15 And my little brother and I, he's two years younger, he's not little, but younger brother. And we just go, wow, we had a better vacation than I thought we did. Right, yeah. Sounds like maybe she gave you some. your presentation skills. Oh, she did. She was a mastermeister. They taught us work ethic.
Starting point is 00:18:34 We all had to work hard. Starting at nine, I had to pay for all my own clothes and everything because there just wasn't enough money to do it any other way. And, you know, so I was a top greeting card salesman, and then I had paper,
Starting point is 00:18:45 I had trouble, Snow, did all that stuff. Now, I know that you've been a part of, obviously, over 300 books, but let's just take a couple of them. And what I'd love to know is, you know, in a sentence or two or a paragraph,
Starting point is 00:18:55 give us the highlight of the book, give us the big lesson of the book. If you're a gapper out there, and as we always say every time, if you're driving in your car, if you're on a walk, if you're on the beach, you want to buy all these books.
Starting point is 00:19:09 You want to read all these books, but we're going to give you a 20 to 30 second synopsis of each book, and let's start with the power of focus. What's the point of the book? What's the message of that book? The power of focus is, I would have held it up. I knew we were going to do this part of it.
Starting point is 00:19:23 I was going to pick some books other than that. I'll pick a second if you don't mind. But everyone needs to focus and is not hocus, focus, about focus. Are you focused? Are you laser being focused? Because each of us gets distracted, mostly from the computer, mostly from our, you know, cell phone or smartphone. And what happens is you've got to master focus. Oh, good.
Starting point is 00:19:43 How dang, you guys are quick. Hey, baby. Jason Jal of Studio J is the best. So he'll pull up all the books and we'll put him right up on the screen for you. Okay. Well, the other one I'd like to talk about is that I want. want everyone to write a book and it's got you have a book in you. Yes. Yes. That's wonderful. So tell us about that one. What happens is that if you go to my website,
Starting point is 00:20:03 mark Victor Hanson.com, as of tomorrow, they'll have it up. You get it for electronically for $7.97. It would give you all the three other gift books like no one else could get anywhere. Like if you get at Amazon, that's great. Oh, good. But if you get it from us, you also get from blank page to bestsellerdom, which I just wrote like three weeks ago. Wow. Because everyone says, I'm a ready to the blank page and I go by the way
Starting point is 00:20:28 not only do I love the blank page but I looked up everybody that loved the blank page every author's had to do it from Shakespeare on but even in business I'll just do Barry Diller's black story
Starting point is 00:20:37 backstory Barry Diller who's the biggest guy in media I've never met him but he said I at 23 I started with a blank page nobody told me I couldn't do it so I did Sunday night at the movies and I made the biggest thing in TV
Starting point is 00:20:48 so he says you've got to love the blank page and I go through you know, I'm a good researcher, obviously. So I write why you've got to do that. Oh, my gosh, that's so cool. What book do you want to do next to you're doing these? You're going to throw them up. The Aladdin Factor.
Starting point is 00:21:03 Just curious, how that came about. And what's the point to the Aladdin factor? What's the takeaway for our people? The Aladdin factor was a precursor to this, which will go into more deeply. Oh, yeah, we will. Trust me. What happened is that Jack and I were trying to sell chicken soup. And as you know, 144 people all said, hit the road, Jack.
Starting point is 00:21:21 Oh, my. And I said, look, it's okay if you don't like him. but I'm a nice guy. Jack is actually wonderful. I'd just like to mess with that line. So we, I'd written a book called Dare to Win, which is on the shelf behind me there.
Starting point is 00:21:34 I see it. Anyhow, is it, and Jack just, we went to Berkeley and they said, we'll take Dare to Win, dare to lose, all the way to 14, no dare to God,
Starting point is 00:21:43 because I don't want to do anything. I can't prequel and sequel, right? That means before and after, for those you had not converts in in that language. Anyhow, and they came back to a, when we were one and number two in the new york times and what we said was hey wow we'll do it
Starting point is 00:21:59 and they said we want you to dare to ask but we're going to change it to aladdin and then we sold 3.6 million and we didn't have any time to do it because we already had commitments to four or five other books so jack i said berkeley's going to sue us if we don't do this he said well what are you going to do i said no no they're suing two of us not one of us right right so he said we'll figure out so i said well i'll just go interview the 101 best askers and i interviewed like Dave Yoho, Senior, and stuff like that, and National Speaker Association. And I put it all together, Jack, codified it,
Starting point is 00:22:29 and it just went nuts because nobody had done it, and it was a great sales book, and it just went crazy, and we're thankful for that. Yeah, the power of marketing, the power of branding, the power of creative title, something. I mean, that's pretty, what a great story. And when the movie came up, by the way, when I wrote it, we did not know when we picked Aladdin as a final title,
Starting point is 00:22:51 how to ask for it and get everything. want we did not know that the movie was going to go rocket ships which my kids and grandkids have even watched it here i just love the movie it's a whole new world yeah oh no i can sing every song trust me did it with all mine as well and uh thank you for doing that yeah well i um i just uh you know good things happen to good people mark and you've obviously been um fate has been kind to you i'm sure but it's also probably not been kind to you uh tell tell me tell me about maybe one of the most difficult times that you've had to overcome that may be similar to people that are listening when you went, shit, this shit's hitting the fan. I'm not sure I'm going to make it. I'd love to
Starting point is 00:23:32 hear that story. So it's 1974, the oil bar pride goes like that. I've been in graduate school with Einstein's best student, a guy named Buckminster Fuller, and I got enamored with Bucky, and he invented lots of things, thousands of things, but geodesic domes, spherical buildings made a triangles, a new mathematics, synergetics. And I thought maybe I'm supposed to go do that. And I'm building, I built the Wall Street, racket, club, botanical, gardens, aviars, because I love the cell. So I sold, we were doing about two million years, but I made a mistake of building out
Starting point is 00:24:00 a PVC polybion chloride plastic when the Arabs said, we can write checks so big banks amounts. And one day I could get it in the next day for Monsanto. I couldn't. So, and it was my best, worst experience, but I crashed and burned. I went bankrupt so fast. I had to check a book at the library, how to go bankrupt by yourself. Oh my gosh.
Starting point is 00:24:19 So you over? And I did. And for six months, I'm sleeping out in front of another guy's room because I went upside down to bankruptcy courts back in the old days and Eastern Long Island took everything. So I said, ay, aye, aye. Finally, I came up to me, what do I want to do? And I said, I want to talk to people that care about things that matter that would make a life transformative, impactful difference.
Starting point is 00:24:40 I go to my three roommates. I'm living in Hicksville, Long Island, New York, at $100 months. You can see I was not living high. Yes. And any of you guys know, somebody young speaking, and that's not a celebrity, not a doctor, lawyer, famous person. And young enough that I can relate to because I still had hair back then. And they said, yeah, this guy, Chip Collins was talking out here in Hopog, Long Island. And here's a ticket.
Starting point is 00:25:01 It's a real estate meeting. He wowed 500 people for three hours at the end of which I go up and I ask him. I say, Chip, wow, can I take you to lunch? I'll buy it. But I want you to tell me how to do this business. He said, if you'll stay out of real estate, I own the five boroughs of New York. I'll teach you I'd do it, but you do it in life insurance. Anyhow, long story short, you tell me exactly what to do, how to say it.
Starting point is 00:25:23 And Tony Robbins and I were talking one time together at a big meeting in New York, of all places. And we're the only two guys that did a thousand talks a year, the first three years. Because I teach you, if you want to get out of the doldrums, you've got to take massive success in the right direction to get the massive right result. And so, you know, everyone came up to me and said, man, that's a great story. You have it in a book. So the first book we did was somewhere behind me. That one that's right here, it won't be online. It's stand up, speak out, and win.
Starting point is 00:25:52 I don't think it's online anymore. Stand up, speak out, and win. Yeah, so I sold it from the platform, and I said, this isn't a New York Times bestseller. It's not an international bestseller. It's not an anything bestseller. It is my bestseller. And I want to sign it to you, Glenn, and your wife and your kids.
Starting point is 00:26:07 And if you've got a dog, I'll even put your dog in, and they'll laugh. And I say, because it's my bestseller. I sold $20,000 the first year at $10 each. I made $200,000. I thought, I have arrived again, and I'm not going down again, because I'm going to learn this book business, start to finish, and it's been, you know, 44 years doing that.
Starting point is 00:26:26 That is so cool. And I'm a member of the national speaker. Oh, look it. He found it, Coach. He found it, Mark. Wow. So, yeah, I will get that, and I'll read it, and I'll take whatever you want to send me.
Starting point is 00:26:37 But I'm a member of the National Speakers Association as well, right? And I love to. Great organization. Yeah, well, thank you for founding it. I appreciate that. So just as a curious, you know, I finally got to, I had critical mass and unbelievable momentum and I was doing big stage on big audiences. And I finally hit it.
Starting point is 00:26:57 And I was doing it. And then COVID hit. And I had to clean my schedule. What do you think? I mean, I'm doing virtual stuff and all that. Will we ever be back to normal? Will we ever be in rooms and hotels of 2,000 people and screaming and having a great time? And when do you think that'll be?
Starting point is 00:27:14 First of all, you asked three questions at once, and I'm glad to try to do all of them. First of all, I want it today, right? Because you and I thrive on a live audience, and the audience thrives on us. I watched your stuff online. You and I've never physically met, have we? No, I wish we did, but I'll come see you whenever you want, brother.
Starting point is 00:27:31 Well, good. So we've been hired now a couple of times in November, and we've got some pending stuff in Florida. Florida's opened up and Nevada's opened up. So we got stuff on like November 1st, which is sort of amazing to me. It's not going to be big like the old days. So the answer is, first of all, I think we should open up now.
Starting point is 00:27:49 I think what we're hearing is that, you know, regeneron works. I know when I got COVID like four weeks ago, I inadvertently took way too much. You're supposed to take 200, three times a day. And I got into pills out of Mexico and it said 500, but I was delirious. I thought I was dead already. So I was sweating and freezing and sweating and freezing.
Starting point is 00:28:10 And it was 500. So my wife comes in after I'd done the second time because I didn't want to tell her I was dying. And she said, oh my God, you just took eight days worth in two doses. You're in trouble. You better call her. I got friends that are doctors and I call them. He said, just hyper lubricate because, but the next day I was totally well. And today, I just, I don't know if you can see it.
Starting point is 00:28:29 But at 8 o'clock this morning, I got my little blood test and see tomorrow. I'll know whether I'm antibody free. So the point of making is only one, three out of it. thousand die of it, which is tragic. Look, I don't want anyone to die. That's not the point. Sure. The numbers are so low, we can't keep the world shut. You take sick people in quarantine and you don't quarantine 100% of us. I'm a guest on podcasts and I always start when they ask me about this and I say, do you know how many people die on earth every year? Do you have any idea of the number of fatalities due to starvation? By the way, I don't know that, but it's one in a hundred
Starting point is 00:29:11 in America died because I did the funeral director's meetings a lot. Yes. Funer guys, buy guys like you and I. They need positive. They need it. The point is nine million people die of starvation annually. And so. It's tragic.
Starting point is 00:29:27 Yeah. So I have a keynote called How is Your Breakfast? Right. Because here's the point. We're worried about all this. But there's nine million people that are starving to death each and every single year. And granted, one life's too many. and we're at 200,000, but we sure as hell ain't at 9 million.
Starting point is 00:29:43 So I always think that's a bit of perspective I like to do. Let's get back to, sorry, I didn't mean to preach. No, you can preach because you and I are on the same page. Let me just go through it because I own an alternative energy company. Everyone ought to see called Natural Power Concepts. And we're doing pop-up windmills that balance solar so we can have energy 24 hours a day, clean, green, and sustainable. And we just got the biggest order ever in, you know, from a company.
Starting point is 00:30:09 Good job. to get it funded at the moment, $720 million order. So the point is, if you have enough energy, you can have enough water. And a dirty secret in California, those fires aren't out for one reason. There's no water. And you say, well, wait a second, there's an ocean. But salt water kills the plants for 100 years. So if you're a farmer, do you want me to put salt water on your plants?
Starting point is 00:30:29 Interesting. Go like this, right? Yeah. So you've got to have energy to have water, water to have food, food to have abundance. And nobody should start because of what Bucky Fuller taught me is we have adequate technology. you got Dr. Peter Demandis who wrote abundance. Sure. The bucket fuller of our time, Peter and I are friends.
Starting point is 00:30:45 And I admire all those guys that I love tech, technology. And we can have enough tech to take care of four billion people are underwater and underfed every day out of eight billion. So you and are 100% on the same page. Yeah, well, God bless you for doing that. And I know, and I want to get to the philanthropical piece. So let's just do that very quick. tell us what has been the most rewarding and moving philanthropical endeavor that you've created that made a difference.
Starting point is 00:31:20 Okay, so let me do the macro. First of all, I wrote a whole little book called The Miracle of Tithing, which is basically the miracle of giving. And I said, there's four T's thinking, which is the most important, which is what you and I are really about. If you cut all the other stuff, yes, we're articulate. Yes, we communicate. Yes, we speak.
Starting point is 00:31:34 But if you're doing good thinking, you get hired. Yeah. So it's thinking, time. you've got to contribute your time, right, your talent, and then your treasure. Everybody goes for the treasure and misses the other stuff and then forgets number five, which is a bonus, be thankful. And I think I've sold more books in anyone because I tied 10% in every book guaranteed to somebody before we start.
Starting point is 00:31:56 And you're right. I've done a plethora of things, but the two big ones are Horatio because we've got to help all the at-risk kids, and I'm doing that in a multiplicity of ways. And then number two is that my wife. wife and our co-chairman of child help, which has helped 10 and a half million kids get out of abuse, neglect, and the worst one is sex trafficking, which affects 40 million people. And just I go, how many hell could do it? And a lot of those guys and ladies are going to go to jail pretty quick, I think.
Starting point is 00:32:26 Yeah, let's hope so. So let's talk about that beautiful wife, Crystal. Number one, what's your two love story? Where did you meet? How long you've been married? And then I want to talk about the new book called, ask the dreams from your dreams to your destiny? So I got divorced long ago.
Starting point is 00:32:45 I'm at a talk in California called Author 101, and I see this woman that's just a radiant beauty in the middle of the group. And I go, oh, my gosh. And just so you know, I really believe in goal setting, and in our 20th anniversary issue, I wrote down that I printed the 267 things I needed in my ideal woman.
Starting point is 00:33:04 I knew what doesn't work in a relationship, so we had to have exactly the same values. We had to be monogamous. We had to want to travel. We had to love each other's business. She had to have her own business because I don't want somebody marrying me for my wallet. That's not acceptable. On and on and on.
Starting point is 00:33:17 Yeah. And so she's in there and I said to some guy, is she married her single or divorced or what? And she was divorced. So long story short, that night at VIP, I got surrounded with people. And I see her across the way. And a lady inadvertently, which I saw, she wiped out a glass of red wine. And my wife wasn't drinking and wiped it on.
Starting point is 00:33:38 on a white pants. I immediately cut through the group and I said, apologize. Grab your hands. I know where the club soda is. Let me help you. And we get outside and I say, I see something special and you.
Starting point is 00:33:51 Do you mind if we go to dinner, but we can't stay here because a thousand people want two minutes of my time. And it's 9.30 Saturday night isn't going to work. Can I take you off site? And she said, yeah. So we go to the best Hollywood restaurant. Oh, cool. The line's long.
Starting point is 00:34:04 And I go, gosh, $100 bill won't get in. But we walk up and if you see my wife, She's been the top model of a star and all that stuff. And she's the wisest woman I've ever met. But the guy looks at her and goes, oh, my God, she's a movie star and I can't recognize her. I said, question it. I said, you don't recognize her? And the guy's mind's going through and steroids, people my Exceania style.
Starting point is 00:34:26 You can't figure it out. He says, okay, okay, I give up. Who is she? Now, we're both Danish. I said, she's a queen of Denmark. He said, no, she's not. Oh, my God, she is. Who are you?
Starting point is 00:34:36 question is the answer i said who travels with the queen said oh my god you're the king and we had a table like that i love that story that's so good when we're in china talking to thousands and thousands of people that that's a story they always want us to end with because everybody loves a good love story and we are indecadigately in love we're the goal i thought was to have a twin flame one-and-one in mass mining is the 11 if you look at it right but when you light a candle at two candles together, it jumps fourfold. It's called synergy, and it's a physics part of the physics of it. And what happens is there's a higher level than soulmate, and that is twin flame.
Starting point is 00:35:17 And we are that rare earth twin flame. And, you know, we both got some experience. We both were married before. We both knew everything we wanted. And we forgive me, I want everyone to have an idyllic relationship because I really believe about eight billion people that are somebody perfect for everybody. If you're in a relationship that you love, God bless. and if you're single, go find it by figuring out exactly what you want and put it in writing.
Starting point is 00:35:42 I've been married 33 years to the love of my life from sixth grade, but I've always believed that marriage needs to always include one more person and that's God. I just believe that a godless marriage is very hard to stay aflame, if you will. But my atheist brother doesn't believe in me. What two issues? Number one is our ring, my ring has three. diamond. So it's Crystal, Mark, and God. Love it. That's number one.
Starting point is 00:36:11 So does my wife, interestingly. Now, when Crystal and our fall in love, we're sitting in Coast of Mace at Mother's Restaurant, Mother's Market. And there's a sweetheart of a man of the cloth, white-collared guy next to us. And he says, I can see how I love you guys are. Can I interrupt? Yeah, yeah, yeah. He said, do you want to know what the one secret to staying married forever is? I said, yeah, I guess so. He says, well, I'm head of Billy Graham. minister I'm 92 and he said there's one thing you've got to pray out loud together every day yes my wife and I start every morning with an hour prayer and meditation together and we end at night praying
Starting point is 00:36:46 and before that you know we'd pray in church you prayed aloud in a group but you didn't pray spousely and so we just it really works so I am I don't know if you do that and I'm not asking unless you want to do true confession yeah yeah you know but the point is is it for us it works Well, yeah, no, we certainly do that. If you can put me in your prayers tonight, I'll put you in my prayers tonight as well. We accept. So then let's talk about this book. So you guys get together and you do this book called Ask.
Starting point is 00:37:19 Tell us why and what it's about and what's the takeaway. Ask with an exclamation mark is the bridge to your dreams to your destiny. Two or three things. First of all, we've traveled everywhere. talked to 7 million people. And what we've discovered is that great people, wonderful people, educated people, professional people. Some have a good attitude, few do. But what the one thing is that they live, most of them live below their privilege because they've never learned how to ask.
Starting point is 00:37:50 So we said, look, every time we've had a problem, we learn how to ask to go to a new level. And so we said, well, what if we could teach that? And so we said, look, we'll write everything we know. And then we did all the check out. We checked out at Harvard and Stanford and Cambridge and Mumbai where I went, I studied in India for a while and the biggest be hybrid of India. Anyhow, so we did all that stuff. But then we interviewed the 26 master askers. And we put it together.
Starting point is 00:38:17 And what we discovered is you've got to ask yourself like I did getting the work I want, which is speaking and in writing. Ask others, right? I asked my roommates, who's doing this? And I didn't know they would know. And then you've got to ask God. And I'll just do that one real quick one. Jack and I wanted the perfect title for Chicken Soup. He had a title that he won't cop to anymore.
Starting point is 00:38:38 So I'm not the spurredging of my great friend. But we, in our respective minds, gave our God, what is the mega best selling title? God, give us a mega best selling title. God give us a mega best selling title. And he calls me at 258 in the morning and says, Chicken Soup, I said, for the soul. I said, we got it. Now, the publisher still didn't believe it, but we knew that it was worth
Starting point is 00:38:57 because we knew that America. the soul of America is in trouble. It was in trouble then. What you and I have been talking about through this is it's more trouble now. What we didn't know is that the world's in trouble. I mean, there's nowhere our book hasn't worked. I mean, we're in China and India and Japan and all of Africa. And very few people haven't touched our book because it has what in a book business called
Starting point is 00:39:22 Handelong Value. In China, one book gets read by 15 because a government won't let books in. and in India it's about 12 people pass along. We're told. Now, it may be higher. That's just unbelievable. So I love the four people to ask. Obviously, Tony Robbins' favorite quote is, your life is determined by the quality of questions that you ask, right?
Starting point is 00:39:45 The quality of your life is determined by that. So what an appropriate book, and I think it's going to be, I'm sure, another huge success for you and your wife. Out of respect for time, I am now going to, to lead you to the closing of our show, which is called Knowledge Through the Decades. And we got about 10 minutes, and we got seven decades, I believe, for you, Mark.
Starting point is 00:40:09 Is that correct? Yes, and healthy and whole and plan to live to be 127 of options for renewal. Because you live, the Bible says, as long as you plan to live, so why not put it in writing? I'm gonna live it be 127. If you have a high quality of life, then you want a high quality.
Starting point is 00:40:22 If you had a crumb, you like, die. Right. Well, it's so funny when you talked about bridging, The Gap and you heard it at the beginning of my show. Our podcast is about helping people bridge the gap from who they are to who they want to become. And you've dropped some bombs today. You've done some unbelievable things. I know that our Gappers are, their minds are just.
Starting point is 00:40:43 Good. Well, I'm glad because the deal is to expand your mind and keep growing and glowing. Right. And hit your destiny. What we're saying is if two people will read our book together and go over every question in a book, what we're getting is like $100 a day. already and it's only been out since April 28th is what happens is they transform because as you know my corporate symbol is the butterfly and we're saying hey look you cannot look at a caterpillar and predict butterfly
Starting point is 00:41:09 and we've all been in this atrocious cocoon which is going to release us and in the cocoons of the past in america 1898 the depression the cocoon where do we come out we came out of the automobile came out with the airplane We came over the telephone. We came out with electricity. So out of these cocoons, the other book I wrote that I showed you is called How to Be Up and Don Times. And it's free if you've got to my website, Mark Victor Hanson.com. I love it.
Starting point is 00:41:36 And I wrote it with Mitzi Purdue. And what we're saying is, look, we're going to do $50 trillion in these seven businesses between 2020 and 2030. And you can just be a little part of any of them that become vastly rich, healthy, happy, and get progress to the world. I love it. All right. So now we're going to get you focused on the attitude lessons of not.
Starting point is 00:41:54 knowledge through the decade. I know that you probably don't remember being born, but you are a bit of an electron, so you might remember. But what is the attitude lesson from birth? What is the attitude lesson of being born? That my parents totally loved me, and I think that is, like I said, the penultimate of benefits. My mother and dad totally loved, dedicated, and taught all the right lessons to my I got three siblings I love it and I'm sure you share that with your children and grandchildren I have four and I know the what do they call that I have four kids I have four kids and four grandbabies how about that so yes they call it what is that love it's called the unconditional love that's the lesson that you just gave us now I don't know now I'm sure you remember being in
Starting point is 00:42:49 fourth grade do you remember being 10 years old what was going on in your life and what was the attitude lesson that you took out of being 10? That's when I, my parents couldn't afford to buy bicycle I wanted. I had a picture on a wall, ride a wheel on Sheffield Steel before I ever did the tapes or wrote a book called Visualizing is realizing, both of which are true and both which are selling greatly. I'm thankful to say, but I went to bed dreaming about that and I kept beating on my dad. Can I have it? Can I have it? And he said, no, no, no, no, kid, when you're 21, you know, and I didn't understand he couldn't afford it. It wasn't like he didn't want to be generous. you know, it's like a $4,000 trek bicycle today.
Starting point is 00:43:27 It was not in his card. So I said, well, can I have it to earn myself? I was Boy Scout and working toward Eagle, of course, but and said you can sell greeting cards on consignment. Well, I mean, you get them and you sell them. So I go up to the neighbors and I say, I'm earning my own bicycle. Would you like to invest in one box Christmas card or two? I sold 376 box of Christmas cards in one month.
Starting point is 00:43:46 I didn't want to sell Christmas cards. I just wanted that bicycle. And my dad correctly, I didn't like it. But he took half the money, took me to the bank and showed me how to save money and said, you know you're paying your own way through college. I go, what's college? I mean, because nobody in our family, I mean, dad didn't have an education. Mom didn't.
Starting point is 00:44:03 So it wasn't like something I heard about. That's three attitude lessons at 10. And I love the over-delivering. Way to go. Now you've gone through high school. Did you end up going to college? You're 20 years old. What was going on with you at 20?
Starting point is 00:44:18 And what was your attitude lesson at 20? Okay. I said 20, I'm just going into graduate school and I'm going to be a doctor of physiology. And I think the guy head of physiology was helping NASA and teaching the greatest stuff. This guy, Dr. Alfred Richardson was such a wow. I go just hang out in his office and talk to him because he was endlessly brilliant. But he looked like crap because he'd been burned by radiation because he didn't know what would do it. And he said, today we're going to see the smartest guy in the planet, Buckminster Fuller.
Starting point is 00:44:46 And I go, no, no, no, Al, that's you. And he said, no, Bucky and I are, he's senior advisor, NASA. one of the advisor to national and now I'm on the border back to space so I'm really keen that this stuff anyhow so we're uh we go see bucky and bucky says today we're going to talk about synergetics we're going to talk about cosmogany cosmology he did 10 things i'd never heard and so he wowed my attitude he woke me up to the fact that there is a universe and a world and it would make the world work for 100% of humanity and i worked with him for seven years as a research assistant and it just we expanded my attitudes.
Starting point is 00:45:20 Yeah, that is crazy the whole thought of this unending time space, right? I mean, it's amazing that we are just little specks of dust when it's all sudden done. Two quick things. One is that I got to be with all the astronauts and I'm with Scott Carpenter General, Dr. Scott Carpenter. Scott, I said, look, I know I'm not supposed to ask this here
Starting point is 00:45:42 and be an ass, but what about, do you see any aliens? He said, look, when I was with Albert, at Princeton. He said, if they're not in the universe, it's a big, lonely place, Scott. I love it. I love it. Let's go to 30 years old. Do you remember being 30? What was going on with you? And what was your attitude lesson at 30? At 30, I'm just starting to rock as a speaker. I've been bankrupt back at 26. And now a brand new thing hits called Century 21 and franchising. and we're talking to 5,000 people at a time. I own three Century 21 offices in my history.
Starting point is 00:46:22 Oh, well, then you know Marsh, you know the story. But listen, it was Mike Ferry. It was me. It was Keith the Green. Keith lives here in Arizona, where I live. We just had a ball. And then we did it here, and we did all of Canada with Peter Thomas. And just Peter's also a neighbor.
Starting point is 00:46:39 So you and Mike Ferry grew century 21 in California? Mike Ferry and I, I trained century 21. Mike 30 was he was the hard, he'd be done people if they didn't do what he said. Sure. Still does. I don't agree philosophically with him, but Mike helped get me from New York to California, so I'm very thankful to Mike. And it turns out his kids are closer to me than the old man, and we're age, he's older nine by a few years. Oh, that is too funny. I mean, what a small world. Unbelievable. All right. But Century 21 was great and remax, and then all of them, you know, kept hiring me and Gary Keller will tell you that he started Keller Williams because of
Starting point is 00:47:18 Mark Victor Hanson. No kidding. Well, I need to get Gary on this show. That's for sure, because he sure was an innovator. All right, let's get to age 40. Talk to me about what was going on at 40 for you. And the attitude lesson there. Attitude lesson was I'm reading all these health help books and then Jack and I were on the same program with 6,000 people down in San Diego and Jack comes up and says, do you know me? And I said, you're Dr. Jack Canfield. You're hundred ways built self with you. He said, how do you know all that? Look, I study our business.
Starting point is 00:47:49 There's nobody I don't know that I'm a good guy at home work. He said, can I take you to dinner? We ended up, we had a bulk in mind meld. He said, teach me how to do those stories that you do. And then we decided to do the book. And it took us three years to figure out seven discernments, but it changed our lives. There's no question about both of us are, you know, monster thankful for everything that's happened. I mean, there's no way I can be thankful enough.
Starting point is 00:48:14 We've won the book of the year, Guinness Book of Records. Right. You know, 59, I've been 59 times, more than Jack, because I've written more books than Jack. Jack did some other stuff. Well, it sounds like that attitude lesson is the power of synergizing, mentorship, or masterminding at age 40. Right, yeah. By the way, I think I said that wrong. I've been number one New York Times 51, no, 59 times.
Starting point is 00:48:34 Yeah, sorry. I get too many numbers in my head. It's all good. I tell you what, I'd take four. So I think you're doing just fine. All right. Go ahead. Go ahead.
Starting point is 00:48:43 get it. But you can't get it now because bookstores are closed by and large. They're not selling books because they're not paying their bills because they're trying to pay the mortgage and the down malls, which is this is the problem of where we're at today. It's going to be an interesting, it's going to be an interesting peeling back of the onion to get people that own strip malls and commercial properties that are not collecting rent and the banks are holding the note. It's going to be a very, very interesting time. Let's go to 50. Let's go to 50. When you were 50, Did you have a 50th birthday party? Where were you and what was going on?
Starting point is 00:49:18 I did. I never miss having a good birthday party. And by then I was paying for it. And I brought out the Sherelles and the Shrells were wonderful. And they brought as a birthday gift because no one would invite me to a Hollywood party, even though I lived in Newport Beach, California. So I said, hell, I'll have one and had 500 people. And they brought out the temptations as a gift.
Starting point is 00:49:35 Oh, my gosh. That is so cool. What was your attitude lesson at 50? I can dance all night with the with a great band and the temptations I mean we just we partied hearty until two or three at the morning and just and loved every minute of it
Starting point is 00:49:51 that is so cool so now we're getting closer and we got two minutes to go so 60 tell me what was going on 12 years ago in your life and what was the attitude love I have a 60th birthday and Bob Allen comes and he says I'm going to write this book woman millionaire where you write the four to us I'd love to the next day I'm flying to Vancouver to do a talk and he sits next to me
Starting point is 00:50:09 and he says I want you to write the book with me and he talked me into it. I won't do it. If you're going to read any book by me, it's got to be unique, it's got to be transformative, and it's got to be inevitable that it's going to be so life-changing that you're going to talk to 10 people about it, and that's why my book fell. And that's why we did this is the first of three that we did together. One-minute millionaire is two books and one. On the left-hand side, it tells you why to be a millionaire. Right-hand side's a story that is captivating. Just like if you read this, we start out with the world's longest prolog, which we're told we're going to get a Guinness Book of Record.
Starting point is 00:50:40 on the fable of Michaela, which my wife wrote, and it's beyond exciting. That is cool. And then so now you're sitting at 72 at 70. Give our Gappers your message of hope, your message that will help them bridge the gap from who they are to who they want to become and the attitude lesson of today for you. Okay. So I wrote a book with Art Link's letter called How to Make the Rest of Your Life, the Best Your Life.
Starting point is 00:51:04 And he was 98 at the time. Wow. We should never retire from something to nothing, go to something better. or put on new tires going a new direction, pivot. Not that you shouldn't golf, not that you shouldn't fish, not that it would play pinnuckle or bridge or whatever it is you do. But the fact is you've got to contribute because the Bible says in the beginning, God created and then 28 created us.
Starting point is 00:51:23 You've got two Cs you're supposed to create and you're supposed to contribute. And you're supposed to do that every day of your life, not go down and retire, the hour, not 65 or quit at 40 because you made a million. And by way, if you think you made a lot of money at a million, you need at least 10 million before you're allowed to retire because you're not even in the park because when you see that 1% interest, you're not making them off. Right. And don't expect our government to have any.
Starting point is 00:51:47 So, you know, that is, I'm going to puff on seniors. I want you all to come back to work. I want you teach everyone to learn how to read. I want everyone to teach the millennials desperately need those of us that are senior, teaching them free enterprise, teaching them how to read. In California, you graduate high school and you can't pay us basic, literacy and it just goes oh my god you ask them how many stars are there in american flexes i don't know if it stops waving i'll count no no no no you got to know that this is basic basic stuff amen amen
Starting point is 00:52:19 well uh hopefully you and i can partner on something in the future hopefully we can bridge the gap from millennial to senior citizen uh i have some thoughts on that if it's okay i may send you an email please i agree with you i'm sure already yes well uh you're you are so beautiful i'm so thankful uh we're We're honored to have you. I think that you've opened our eyes. You've opened our hearts. You've helped us bridge the gap. And Mark Victor Hansen, thank you, thank you, thank you for being on our podcast.
Starting point is 00:52:49 It's been my great pleasure. Thanks, John. All right. You take care.

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