KGCI: Real Estate on Air - Operation 1: Getting Your First Rev Share Agent is Easier Than You Think

Episode Date: October 29, 2024

KGCI Real Estate on Air. I'm Ian Wheatley. We're here at EXPCon in Miami. We're joined by Connor Steinbrook. His high-performance agent podcast is heard here streaming on KGCI Real Estate on air. Connor, thanks for checking in with us this morning. What's going on, guys? Hope everyone's doing well.

Everyone is. Everyone is. Now, you got a breakout coming up today. It's called Operation One. Getting your first Rev Share agent is easier than you think. And let's start at the very, very basics. what is it rev share and what is agent attraction? There's a lot of talk about that here at ExPConn in Miami. Yeah, yeah. It's a big part of our business mall here at EXP. So,

XP has a three-income stream brokerage model. So we have our sales model. We have an equity system where you can acquire stock awards in the company, but we also have a team building model called revenue sharing, which is where our company allows us the agents to grow the company. So revenue share and agent traction go hand in hand together. So XP operates off a 50-50 revenue share split with the agents. So if a dollar comes into the company, 50 cents goes left to the company. 50 cents goes left to the company to run the company, provide tools and resources. The other 50 cents goes to us, they just grow the company. So we have a seven-tier override growth model that allows for leverage and duplication. But essentially when we hear the term agent traction, this is a new modern term for

how do we position ourselves in the marketplace with value, support, that we attract agents to us as compared to going out in the marketplace, traditionally recruiting agents, chasing people down. So agent traction is the primary way that we want to attract agents to the company. It's by creating value in the marketplace, having people come across that, being attracted to us and coming to our company. But we attract agents to revenue share model and it builds a reoccurring income for us, but it's a big attraction to the company the agents can do on top of their production model as they're going out there running their sales business. And it makes a lot of sense. And so some of the skills that we're talking about, I mean, these are, these are strong skills if you're doing the

revenue share growth as an ex-p agent or if you're an ex-p agent building a team or even if you're not an ex-b agent built and you're looking to build a team in your local, market. For those agents that are thinking about getting started with RevShare, getting started with building their own real estate production team, what are you going to be discussing at this breakout that an agent can take with them to get started? Yeah, yeah, we're going to go over a lot. We're going to go over basic strategies to attract agents that work for me in the organization that we've grown. We're going to also go into leadership strategies and also how to grow a business, not just attracting single agents, but how to build a big business attracting hundreds or thousands

of agents. I'm going to walk people through the patterns of success. We're going to talk about level one, two, and three. What do you do first, second and third to grow this business to the biggest you can get it to? And I'm going to go over the entire process of team building. Start to finish, essentially, and go over the biggest mistakes and also the biggest things I've seen lead to massive success for agents, building teams in the company. And when we're thinking about just getting started as a solo agent, how can like a single agent start to move that needle? Yeah, I mean, so as far as production, just get in and plug in around the top producing agents and be in proximity to people that have done what you want to do, or they've done what you're trying to do before you and follow the patterns that they've taught you and study their life.

Same thing with agent traction. Plug into a good group guys. Come to EXP, get into a group of people that are focused on agent traction if this is your goal. And just be in proximity around those that are trying to do what you're, that have already done what you're trying to do and learn from the best that you can. And then go out there on the internet. And if you watch a bunch of videos and training systems, from other people, learn as much as you can from as many people as you can, and then also plug into everything that EXP provides,

which they have a lot of resource and trainings in the backside of the system. Here we have at EXP. But just get involved, be around people that are involved, and follow what the people that did before you have done that's work for them. Grudge not with Conbrook here at KGCI Real Estate on air. We are here at EXPCon in Miami. It's day two. So for Connor, for those agents that maybe want to connect with you,

they may not be here. They may not be able to run us down here. in Miami. How can they get connected with Connor Steinbrook? Hey guys, you can check me on my YouTube channel, Connor Steinberg, and also the best place to reach me is my Instagram. It's just Connor underscore Steinberg. I will be posting a lot of content on that going forward in 2025 on team building and how to do this correctly. And so if you guys don't have people that you can look up to and follow to teach you the Art of Asian Traction team building, check out my Instagram and I'm going to be putting a lot out there publicly going

forward that should be able to help you guys. But follow me back or I'll follow you back. Just let me know that you heard me on this on the radio. And that's the best way to reach me. It's awesome. Thank you for checking it with us this morning at KGCI Real Estate on air. Yes, sir. Thank you, Ian.