KGCI: Real Estate on Air - Top Real Estate Agents share the Secrets to Success, with Monica Weakley and Sharon McCormick

Episode Date: November 18, 2025

Morning Primer is your weekday boost from Mindset & Motivation Monday—quick, focused, and made for agents by KGCI Real Estate On Air. Give yourself a daily mindset reset for the daily direction you need to show up sharp and ready to win.Start your morning ahead of the market and ahead of your competition every day with KGCI Real Estate On Air. Summary:Join powerhouse agents Monica Weakley and Sharon McCormick as they unveil the closely guarded secrets to achieving lasting success in real estate. This episode delves into their proven strategies, from mastering the "science" of market analysis and leveraging strategic questions to building robust financial foundations and a winning mindset. Discover how these top producers combine analytical prowess, client-centric approaches, and holistic well-being to dominate their markets and cultivate thriving businesses.Bullet Point TakeawaysThe Science of Real Estate & Strategic Pricing: Monica Weakley emphasizes understanding market trends, active inventory, and current competition to accurately price properties, which she deems the most reliable way to predict sale success.Mastering Strategic Questioning: Learn how to ask powerful questions that uncover deep client insights, enhance communication, and build stronger relationships, turning consultations into genuine conversations that earn business.Holistic Approach to Business & Well-being: Sharon McCormick highlights the critical connection between financial success and personal health, advocating for a balanced approach that integrates accounting, finance, and commitment to health and wellness.Leveraging Systems & Focusing on Income-Producing Activities: Discover the importance of putting strong systems in place and demonstrating your process, while consistently focusing on the few high-impact activities that truly drive income, leveraging the rest.Mindset, Relationships & Consistent Action: Both experts underscore that success begins with a mindset of abundance, emphasizing building strong relationships through referrals, consistently providing value, and taking disciplined, daily action.Topics:Top Real Estate Agent SecretsReal Estate Success StrategiesMonica Weakley Real EstateSharon McCormick Real EstateReal Estate Coaching TipsCall-to-Action:Ready to unlock the secrets of top-performing agents? Listen to the full episode on your favorite podcast platform and transform your real estate business today! Ready for more? Subscribe now and tap into our Always Free Real Estate On Air Mobile App for iPhone and Android, where you’ll find our complete archive and 24/7 stream of proven real estate business-building strategies and tactics. 

Every day starts with your mindset. Here's the morning brimer from the mindset and motivation Monday on KGCI, Real Estate on Air. Well, welcome back to the Realty Funnels podcast. I'm Kevin Cahill, and I'm delighted to welcome Sharon McCormick and Monica Weekly, rock star real estate agents from Cincinnati, Ohio. Monica and Sharon, welcome. Thanks, Kevin. Happy to be here.

Delighted to have you. So tell everybody about yourselves. where you're situated, what you do, a little bit of your background and how you got into real estate. You start. You want me to start? Okay, I'll start. Well, my name's Monica Weekly. I have been a licensed real estate agent since 2003. Yep, that's a long time ago. Been through a lot of different markets, that's for sure. In the Cincinnati market, before I was a real estate agent, I was in corporate America, in sales positions, regional sales, kind of manager positions. And I'd always wanted to be in real estate. I told my parents when I was

21 that I wanted to get my license and they said, absolutely not. You may not. No, you need a real job that pays a weekly salary or whatever, weekly income. And they were probably right, Kevin, at the time. But it was in my head since then. Like, I knew it. And I got an opportunity with a severance package, actually, that covered me for three months of a salary. And Sharon and I were together at the time. We're not only business partners, but we're in life together as well. And so I took the chance. I took the leap.

And that was in 2003 and never looked back. And then Sharon, I dragged her in going to COVID. I've been asking her for a long time. And finally, she made the leap. Yeah, my career patting was quite different. Yeah. I was started off as an RN, went and learned how to sell at Procter & Gamble, and then went to radio and managed radio stations for almost 17 years. So this is my retirement, this lovely real estate world, and I've been around it for a long time with Monica,

and I absolutely love it. It's been such a joy, an unbelievable opportunity to work together and to be able to make different things happen because we are so different. Yeah. Yes, we're the ying to the yang of real estate. Gina and I are like that as well. You know, she's like, okay, I obviously need somebody like you in my life to fill in all those missing pieces. And I need her in my life to keep me a little bit more organized. And it's a real wonderful thing.

We're actually talking about creating a class called happily, no, successfully. ever after. Oh, I love that. That's really good because there are a lot of couples, wives, spouses, husbands, you know, in the business together. That would be great. And I think it's a wonderful industry for those people who are spending life together to also work together to earn a real wonderful income together. There's no ceiling. You can do whatever it is you want to do, set your schedule and your whole approach to the business that's appropriate and true to who you are as a couple. And I just think it's just a fascinating way in which different couples are having different types of successes in residential real estate. I think, yes, it's worked great for us.

Now, that doesn't mean it's going to work great for everybody. I think you really have to recognize that you have different skills. And, you know, we also just, we, we, We manage our own lanes. You know, we're crisscrossing when necessary just to support us from a time standpoint. Hey, I don't have time to do this today. Can you? But in general, we really have our own paths and we have our own responsibilities within the business. And that seems to work best.

What do you think as far as you and Lisa? Well, we've seen the same type of thing that you're saying. There are certain things that I like doing that she doesn't really like doing at all, standing in a driveway talking with clients is not her favorite thing. I'm like, well, this is just how it is. You're done inside the house, and then you go outside and you're talking still, and then it's another half hour and you've been standing on the driveway talking. Why couldn't we just stay in the house?

That is so funny. Yeah, Sharon's really good at that. That's why she works with our buyers. I'm a little bit more high D. Like, are you buying this or not? Let's go. what are we doing? So it works. It works. Well, I'm so glad. And it's fascinating. Sharon, you come from this, both the nursing, which is a lot of high touch, and then the corporate world,

which is a lot of high tech, and then you blend them together and have the success in real estate, but only after, you know, 17 years in the radio industry and after watching Monica have success in it for probably at about that time, 17 years. And then that now you're working together at, I just think it's a fascinating blending. You know, it was so interesting because I avoided it for so long, but COVID presented that opportunity. But you know what, Kevin, the other part of it is, is this industry offers so many opportunities to go in so many different directions to help people. It's just, well, you can find passion in so many different ways. And that's what I think was so intriguing to me. And then being able to work with someone like Monica, who is so well

respected, who knows everybody in the city. I already had 10 legs up, right? So she helped a lot and being able to negotiate deals, how to position for our clients, the best opportunities. And it's just been an ongoing learning experience, which I believe you have to do in every stage of life. And then the next thing is just that it's been fun for me. It's like a rejuvenation. You know, you find a new passion and you want to be present for that. And you want to experience it at all levels. And so where she might have lost a little passion, having done it for so many years, I think I bring that passion back in to, you know, from the excitement of through my eye.

I guess is the best way to say it. Well, I saw that too. When Lisa joined me in 2012, I had been a real estate agent. I had already had a team. I had a team in Ohio before moving to Florida to run real estate brokerages. I'd run real estate brokerages for Keller Williams Realty. Then I was a corporate executive at RealG running their Coldwell banker offices.

And then she wanted to get into the industry. And I was sort of like, oh, I am just so proud of this industry. And then it brought it all back to life again. Yeah, that's cool. You get to do it on your terms, you know? Like new terms, yeah. Yeah, and we created a whole new approach, which we launched in 2013,

which was a company we called Realene, and we just had enormous success in the Tampa Bay market. But honestly, it was because she brought that fresh energy back in, just like Sharon, you brought your fresh energy in. That's so cool. Yeah. Sharon's done that for sure. Well, Cincinnati, tell me a little bit about your local market. What are you dealing with there in Cincinnati? Is it a lot of single-family homes? Is it condos? What's the market look like there? Single-family homes, also some condos, but primarily we're kind of a

traditional Midwest town. We're, I think, over a million in Cincinnati proper. We're not a teeny tiny town, like some may think. We're a beautiful town. We sit just at the base of several mountains, which are not mountains, they're hills, but they're Mount Adams, all these Mount area, all these mounts, but really they're very small. But anyway, we sit right on the Ohio River, right across the Ohio River is northern Kentucky. So many of our agents are dual licensed, which I am as well. Sharon just covers Ohio because that's primarily where our business is. And we have inventory issues here for sure. The great thing about Cincinnati is that we never go sky high and we never bottom out,

which is nice. You know, when the rest of the country is doing, you know, something like this, we're just doing this. So we definitely have the challenges that the majority of the country is facing. but we're moving houses and we've actually put together a couple of our best years ever and this year is no exception

so we've just been pivoting and listening and learning and restrategizing and surfing the wave as it comes. I had that same experience in 2006 through 2008 when I was a real estate broker in Cleveland and you know you hear about

the market collapsing in Las Vegas and in Phoenix and in California and Florida. And really in Cleveland, we just felt it softening. And the whole run-up, you know, in 2003, four, five, and into six, where other markets were just really going up, ours was just getting a little bit warmer. And then when I moved to Florida, then all of a sudden I could feel like, wow, these markets do this, then they come down, they go way back up, and they come way back down, all within a year. Wow. Yeah. And it's all just very heightened in those four markets, you know, California, Florida, Phoenix, Las Vegas. But Cincinnati is more of the you know,

bread and butter market. Yeah. Yeah. There are always going to be people coming into Cincinnati for work. There will always be people who are moving up, downsizing. And so you're just dealing with that regular part of the market. But the inventory issues, yes. Those are.

And so interest rates remain a factor in the buyer's eyes. They do. And yet, you know, there are always people moving. It's just always happening. And, you know, for us, if we're looking to do, you know, say 40 deals a year, this, we don't need to listen to the headlines. We don't need to say, oh, my gosh, nobody's buying houses. Like, we need 40 deals, which in my mind is 30 clients because some of them are going to buy and sell.

I need 30 people to say yes to Sharon and I. I just don't really care what is going on. on the rest of the market. I'll find my 30 through my practices that I've learned that work, which is relationships and staying in front of people and making sure people know what I do to help people and how we work and how we care about people as human beings first, realtor, second, and all the things I'm constantly teaching and preaching. And that's where our 30 deals are coming or our 40 deals are coming from. That's it. And really, I've heard you teach this many times where you're just talking about how if you grew your sphere to a hundred people and just

maybe 150 people and stayed in touch with those people communicated with those people regularly, the business is simply going to show up. The business will show up. If you super serve them, you show up a relationship first, you know, pouring into them, strengthening and deepening those relationships at all times outside of real estate. This has nothing to do with that until it does. And then they need to know what you do for a living, which is what social media is so powerful. You know, the posting every single day coming from contribution, giving information, educating, demonstrating what you do for a living, that kind of thing. And it all kind of jives. That's a whole three-hour course, by the way, a CE course. But my point about all that is,

Kevin, I think that we can talk about the headlines all day long, but it really just doesn't do us any good. We need to look at what do we need to do, what strategies need to change here because the market does not dictate your success. It only dictates your strategies. And so figure that out. What do you need to do to have your 12 deals or your 20 deals or your 50 deals or whatever, who cares, whatever your goal is? And break it down. because if you listen to all the clickbait talk and the headlines and the agent that's sitting next to you, that's, oh, wo is me. Like, none of that is helping you. It's actually hurting you and you need to remove yourself, put yourself in a vacuum, and go and just not worry about the world.

The deals are there. You don't need that many. Like, they're there. I marvel that they're really in somebody's sphere of influence already, but the real estate agent isn't doing an effective job of. reaching those people, staying in front of those people. And so some of those deals might go to somebody else simply because they weren't thinking of you as a real estate agent. Correct.

You're not being thought of. If you think of 150 people on a list, Kevin, how many people do you think the average human being knows that moves in it in a year? Like on average, I'm Joe Smith living on Main Street. How many people do I know that are going to move in a year? I would think that, you know, if the average person, let's just say, and I'm perhaps rounding this up, but let's just say the average person knows 300 people. And let's say that 10% of those people will make a move. So there's 30 people and some of them are going to buy and sell. There's

your 40 deals. Yeah. I mean, that's if people know, like I think people easily know two or three people that are making a move every single year. Like, I think we could all agree to that, right? So now your 150 has multiplied by three. Right. Now you've got 450 opportunities are at bat. It's your challenge to make sure you're in the right place, the right time being thought of in the right way because they care about you and they care about your success and they

want to help you and they know what you do and they know how you help and they feel good about it. It's just, I don't know, we just overcome. complicated, that's for sure. And I think agents get easily distracted by what other easier approach there might be, which doesn't actually exist. This is true. I think the easiest approach is just simply to be a friend and a resource to anyone you encounter, and then you'll have deals headed your way if you just simply were open and friendly

and a resource to people. And I hear all the time about how agents are looking for a new lead source. And it's like, well, hold on a second. What are you actually doing when those leads actually come in? Right. You have to be a friend and then you have to be a resource. So why not just be that to the people you already know anyway and stop looking about finding a new lead source?

The mountain is not that big then once they know and trust you already. So, yeah, for sure. Now, you mentioned the social media. and posting, and I know that you have an amazing service that you provide. Tell us a little bit about Ghost Poster. Yes, Ghost Poster is, gosh, we've been doing this for a long time. We have probably, I don't know, 8 or 900 members. It's free.

Guys, it's free. And Kevin has put it on the video, but if you're not watching the video, it's ghostposter.com, which is spelled G-H-O-S-T-P-O-S-T-R. This is an email that you will get to your video. your email box or your inbox every day, Monday through Friday, and it has a Facebook posting idea for you. And you can take that idea and literally right click on it, save the photo, either to your phone or to your laptop, and then throw it up on your Facebook page, copy my suggested comment, and not overanalyze it, not concern yourself with what somebody might think about

it and just post it because this compounding effect of you reminding people what you do every day. And by the way, we don't make it icky. Nobody's asking for referrals online. We're just giving information and coming from contribution. And that's why it's not, doesn't feel bad. And posting every day about real estate is not too much. I know there's somebody out there saying that right now. Oh, God, that sounds like a lot.

It's not even close. No. Gary V says you should be posting 20 times a day. per platform like one time a day is not even close guys i mean so few of your facebook friends are even seeing your posts it's not even funny right we've got to be consistent with that the consistency i can't tell you how many times Sharon and i are out and we get comments all the time don't you get comments on like i love your posts and Sharon's thinking you never comment once on them where are you coming from they're seeing it they're watching their voyeurs

of what we're doing. And that's what we want because that's when we get that phone call when it's time for them to make a move. So tell me about ghost poster, ghost, I'm going to spell it again for anyone listening. Ghost, G-H-O-S-T, poster without the E. So it's P-O-S-T-R.com. So ghostpostr.com. That's right. How did you come up with that idea to give that to real estate agents as a free resource. What was the notion there? Well, I was coaching and training agents. I had a group coaching and we were teaching the referral secret referral formula, which has to do with just being a human being first and then this idea of reminding people what you do every day. And agents mostly get the human being part really well. Like we're good social beings and we love to be in the mix

mostly not everybody but uh and so everyone was doing what they needed to do with their phone calls and the reachouts and the networking and all of that and they weren't posting every day and they knew it would be helpful and they knew it was important that they just weren't doing it and it got so frustrating for me i was like just copy whatever i post you post that day can i just copy your post yeah that's fine just copy my post so then i started mailing it out because people liked the of it. And then I started charging for it. It was a thing. Oh, gosh, at one point I was charging a couple hundred bucks a month, which was, or I mean, a year, which was still super cheap. But then I didn't want there to even be an obstacle for people. I just want people that want to

do business like we do, which is by referral. I wanted them to find success in that because I believe that elevates our entire industry if we have people doing business like they want to in a friendly human kind of way. And so I just made it free. And so then, of course, we grew quite a bit then. And I'm working on the library. We have like six, seven, eight hundred different posts, maybe more than that by now. More. Yeah. More people can go into the library and look by category, you know, what they're trying to do, whether it be a holiday or just a funny post or maybe something informative or we like to do, we like to engage or create engagement. So one of the most common questions is how do we feel about this? And then we just post the

picture, whatever it is, a beautiful house, a funny house, an ugly house, a weird design, anything, how do we feel about this? And you know, one thing we don't do is, We don't say how we feel about it because nobody cares how we feel about it. And the minute you give your opinion, you're going to stop everybody else from engaging. You're going to stop them from giving their opinion because they don't want to argue with you if they feel differently. Right. So a big mistake I see agents make when they're posting is, oh my gosh, this is my dream house. I love this house.

How do you guys feel about this house? It's not my dream house. That's right. And you're not going to get the engagement. you're looking for. Just ask the question and move on. I don't know what you would say about. Oh, I think is poster. No, I agree. And I think one of the things that Monica taught me very early on was that people will notice and they won't, you know, they may not respond or react, but they'll notice often what you're doing on social media. And I get so much feedback just by posting an idea

or a color that is, you know, the hottest color in paint. You know, it could be just the simplest of things, but Monica also taught me early on that people love what we do for a living. They love being in houses. They love seeing what other houses look like inside and outside. They love ideas, you know, for their own home. So just by doing little things, you can get a lot of engagement. And that simple act of creating engagement,

really takes a lot of the heavy lifting off of a real estate agent's shoulders because now all of a sudden people are thinking of you when they're thinking of real estate. That's exactly it. It takes the heavy. It does the heavy lifting. That's why I always say to people, if you want to do an event or something, they're like, well, how do I get them to see what I'm doing about? Like, no, the event is to get in relationship and then get them over to your Facebook.

Make sure you're friends with everybody at the event. Post the pictures on Facebook. but get them to your Facebook page because that's where the heavy lifting of, you know, what I do for a living is. That way you don't have to talk about real estate because that's, everybody gets, you know, a little bit weird about that. And they don't want to always be, you know, talking about it and asking. And I say, right, be interested in the other person.

I used to joke about that when I was coaching real estate agents that, and I still coach real estate agents, but when I was younger, I didn't want to be the guy at the party that other people said, don't go talk to him. He'll talk about real estate. Yeah, yeah, yeah, exactly. It's so true. And with this approach, you don't have to.

But here's the thing, Kevin, here's what people get wrong. They either are great human beings and they know how to build them, strengthen relationships, and they don't ever talk about their business. So they're going to be really well liked and broke. Or they only talk about business. constantly posting, they're really good at that, and they don't have any strong relationships. They're not giving on a regular basis, whether it be time, attention, or anything. And so then you won't be well liked, and you'll still be broke.

It's the two things together that leverage out the referrals. Those two things have to be together. You can't be great at one and not doing the other. And so I challenge the agents that are listening to this, I bet you're good at relationships. You've not been consistent with posting about real estate. You've got to find a way that's comfortable for you to do that. Figure it out. It doesn't mean you have to do it like me. It doesn't mean you have to do it like Kevin. You just have to figure it out. I've had that notion as well where real estate agents are really sociable and perhaps they're not seeing the success they want to have in their business. And I see that they're not socially active online, but the other thing that might be missing, which they need

to be very mindful of, is that they also aren't spending the type of time to know their local market area. They're not previewing homes. They're not going to open houses. They're not meeting local builders. They're not fully engaged with the bread and butter of today's market in my neighborhood. And so then somebody asked them about real estate. And they're sort of like deer in the headlights. Oh my gosh, somebody's asking me about that house on Main Street. I don't know that house on Main Street. Yes, it's so true. And I think you bring up a good point that Sharon and I've been talking about in our business and actually getting ready to make some steps in this regard. And I've been talking to a lot of agents about this that now, and I think

you and I talked about this for a minute, Kevin, now is the time to find a niche. It doesn't mean that you have to stop doing all other types of business, but what are you going to be the expert in? What are you going to know. So we're niching down to where we live. We live in Anderson Township. It's a big suburb of Cincinnati. It has all kinds of housing. We live in it, so it's convenient for us. There are a ton of houses that are selling, so it's smart. You know, it's a smart niche. And that's what we're doing. It doesn't have to be geographical. It can be all kinds of different, you know, to be architectural. It can be, you know, type of buyers or type of sellers or price point or whatever. But if you're not niching down right now, in light of what's going on in our market,

I think you're going to be left behind. I agree 100%. When I started my career, I actually wanted to be an architect when I was in high school. And I love architecture. I still love architecture to this day. And I was living in Shaker Heights and Cleveland Heights, Ohio, which was very rich in architectural gems. And so my niche was architectural masterpieces in Shaker Heights in Cleveland Heights. And so I became a member of the National Trust for Historic Preservation.

Nice. Certified by that organization. And I became the historic homes expert for those communities. Wow. Somebody would invite me into their home and I'd walk into an octagonal foyer. And I was like, okay, so you're in a mead home. And they're like, wow, how do you know that? gosh, that's incredible. That's perfect. And you picked up business because of that that you wouldn't

otherwise gotten. Oh, I was the guy. You know, if somebody had a historic home, they wanted to reach out to me because I understood why their home was special. But in the same regard, when I moved to Florida, and then Lisa and I became active, then I became the waterfront expert guy. Nice. And so wherever you are, you have to find an appropriate niche. Tampa Bay is not a place that has 1920s architectural master. Right. That doesn't translate. It doesn't not work. So now I'm in the Seattle area and we have a beautiful view of Mount Rainier from our living

room. Oh, cool. So that's a whole different niche, you know, Mountain View homes. Yeah, you're right. You've got to pick that niche. Right now. Yeah, right now. Now you've done something really fascinating. The two of you have created Contractor Vault.

Let's talk about that for a quick minute. Contractor Dash Vault is local. So first of all, well, we are looking to kind of expand it. So stay tuned. But if you're not in the Cincinnati, Northern Kentucky area, you probably won't be able to take advantage of it right now. But we saw a real need. You guys all know these groups that you're in,

the real estate agent groups, and people are always in there saying, hey, who's the best lender? Hey, who's our go-to guy for surveying? Hey, who are you guys using for attorneys? Whatever, right? Now, that- Who's your good tile guy?

Who's the best tithe? Anybody get a tile guy? Right, all of these. And sometimes you get a great piece of advice. And other times, it just depends on who happened to see the post, right? So we wanted to create a resource website directed towards real estate agents. This is not the homeowners page. This is four-glars.

This is not Thumbtack. No. This is four realtors to give each other great referrals of local contractors who can help with anything home-related. That's right. So we have a list of probably 50 to 70 contractors. And then each category has three contractors. We're building it right now. So not all of them have all.

free yet. But you can go there and you can see who are the most referred, who are the popular ones. I mean, Sharon and I knew a lot of them just from being around for a while, but we've also grabbed them from other places. We've talked to other agents. And now we've built something that's really going to be valuable for our agents in our local market. And of course, we're always trying to be in great relationship with agents, whether that be for the purpose of getting a deal through or winning a contract for a buyer, or in our world, we benefit from attracting agents to EXP, and that's a big focus of ours as well. And I know yours too. So, you know, it just, we're coming from contribution. We get a relationship first. We're giving

something and bringing value to the relationship. I think contractor vault is amazing. because it really, again, speeds up the whole process of finding that trusted resource when you're in a moment of need. And I do think that you two have created something that is going to go national. So I think real estate agents listening to the podcast, watching the podcast today, should take a look at contractor-vault.com and check out what Monica and Sharon have built for the Cincinnati market and then take a look and see if it's something that could be used in your local market and then reach out to Sharon and Monica and just ask about bringing

contractor vault to your own local market. I think it's a game changer resource. Yeah, agreed. We are looking for partners in different cities right now. So we'd love to know if somebody feels like they could really execute on this. And it's a little bit of a time suck in the beginning. But once you get it set up, it's not too bad. No, and just having the resource at your fingertips and to have multiple options. So if one surveyor is busy, you've got another survey to call because oftentimes we're in time crunches, right? We need to have things done pretty quickly. And there's no bells and whistles you have to jump through or anything like that.

It's literally, you go right there, you have all the contact information, you know how to reach that person directly. And what's great about this is that it's a vetted list. Yes. Not just anybody can post their own company name on there. Those people have to apply with you to then qualify to be on this trusted list. And then those people are also already vouched for or recommended by local real estate agents. So as a real estate agent, you can feel confident about recommending, oh, I need to an electrician for a quote. And I need that quote really quickly because the home inspection

contingency period expires in two days. I don't have a lot of time. What do I call? Because my electrician is jammed up. I can't get them in the next three days. That's right. That's exactly right. And if we didn't know the person or they didn't come with a ton of real estate agents mentioning their names in these various groups, then at a minimum, we checked the Better Business Bureau and make sure they had, you know, an A or A plus rating. So they have been all vetted at some level. And look, we're probably going to have to manage it. And if we get a three, I don't know what our thing will be if it's one strike, two strike,

probably three strikes you're out kind of thing. Because we want this list to be the gold standard where agents are like, oh, you need an electrician. Instead of saying, call this guy, go to contractor vote. Yeah, that's fantastic. Well, I think that's another way in which you are both contributing, coming from that heart of contribution, serving your local realtor community first, and then just realizing that this is, it's like why I built realty funnels. I needed realty funnels to solve my own problem. And then all of a sudden,

I realized, wow, other real estate agents have the same problem that I solved. They can use realty funnels as well. Contractor Vault is, I have those people in my phone, but how is another real estate agent going to know my people? And here's that. It's a phenomenal solution. And might I add, I'm glad you did create realty funnels because Sharon and I have enjoyed it at the highest level. Thank you. We've been putting it to the test, haven't we? Well, and so far you haven't broken it. No, we haven't. It's amazing. Thank you. Well, it's my pleasure to have you. in Realty Funnels, but really I built it for agents like you both or the problems that Lisa and I were facing where we were outgrowing all of these other subscriptions and hitting those ceilings.

We're like, now you're sending too many emails. You're sending too many texts. You need to upgrade to this catastrophically expensive level of the program in order to keep using this tool. And I just couldn't deal with that anymore. So I had to just solve it, which is what is now Realty Funnels. I'm glad you did. Yes.

Thank you. So we could talk for hours, and I would love to have you both back on another time. But in the meanwhile, how is it best for people to reach you? We probably want them to go to your website to at least learn a bit more about you. They can go to monica.org. We're always improving that website, by the way. It's work in progress. But you can get a hold of me that way.

Best way is Facebook. Either one of us, we're both on there at tons. So if you find Sharon or find me, what's your handle, Sharon? Do you know? Do you have a custom one? I don't know. Just look up Sharon before me. And then my coach Monica W.

And then my coach, Monica W. And so Facebook.com slash my coach, Monica, W. You're going to be able to get in touch with them. And then if they wanted to just ring you up old school. Do it. Do it. Best to probably just shoot me a text. Make sure to introduce yourself, and I'll get back to you for sure.

And if you'd rather talk to Sharon, just say, hey, what's Sharon's number? So I remember to reach you as Library, 600296, Cincinnati Eric 513, 6007296. It's really been a pleasure to have you both on here. I'm just so thankful to be in relationship with you both. Kevin, we feel the same way. You have been such a resource for all kinds of good information, not only just what you're providing through realty funnels, but you've helped us outside of that.

So we're just better for knowing you and Lisa and really appreciate all that you contribute. There's that word again. Thank you. Well, you know, contribution is what it's all about. You can get anything you want out of life. If only you're willing to help enough other people get what they want out of life. The Zig Ziglar mantra.

You know, I'll share with you this. I first started listening to Zig Ziglar when I was 11 years old and I had a paper route. Lucky you. And I was walking around with my Sony cassette Walkman. And I was listening to Zig Ziglar on audio. And that was the first thing that he talked about. And so as a paper boy, new people would move into the neighborhood. And I'd say, hi, I'm Kevin.

I'm your local Akron Beacon Journal paper boy. and here's a copy of today's paper and I'm going to bring you a copy every day for the next week for free and if you'd like to subscribe, I'd be happy to get you subscribed. Salesman from the beginning. You were Kevin Cahill from day one.

And it's all about contributing. That's awesome. It is. And you know, I don't know if you've ever had these moments where you're just in a funk. Sure. If any of your listeners are thinking, yeah, I've been there, you've just, you're almost talking.

of yourself you're like nothing's good your negative mindset is snuck in all of that i promise you the quickest way to snap out of that is to send some cards send a gift go do a drop by go like put together a day of giving it doesn't even have to cost money but it's the quickest way and that is like what sharon and i are creating in our culture of our business we're not looking for something in return from the way we behave or what we do or what we give. It's not quid pro quo. It's that through that giving, we're creating a certain type of culture within our business that will attract the business. It may not come from that exact point where I gave. It doesn't matter. That's a universal law, the law of circulation. That's right. And no matter what, if you contribute, if you add to the

circulation, the circulation will come back around. It has to, and it will give back to you. One of my favorite pastors, Dr. Charles Stanley, often talked about how we reap what we sow later than we sow and more than we sow. Yes, 100%. Yes, but people get frustrated when they don't reap what they sow today. They have an unrealistic expectation, and then they get into that funk, and they want to just crawl back under the covers. But the reality is, go out there and give some more, contribute in a new way, and it will all just come right back around. It's so true. Isn't it funny how we speak as agents? I know we're trying to lock this thing up, too, but I need to take a listing. I need to get more business. Like the language we use is so

internal. That's a great point. I mean, just common language, right? When you think about the energy and the vibration of what you're giving off, And Lisa often talked about how our business, Reelene, she wanted to create a mouthwash bottle, which is that Reelene is the cure for commission breath. I like that. I never knew what the little design. I thought it was like a beaker, like a laboratory experiment thing. The whole notion is that if you come from contribution, as opposed to coming from need,

then the energy that you're giving off is going to attract like energy. And other people will feel a need to contribute and send you opportunities and share with you referrals and share with you what they know about what's going on in the local market area as opposed to I need stuff

and then the other person's like, well, I need stuff too. And then both of you are going in a divergent path. That's right. Oh, it's so true. The law of reciprocity, too, another universal law that works in our business at the highest level. It's really great. Well, let's talk another time, but for now, I just want to thank you both for joining us on the Realty Funnels podcast. This is just fantastic as I knew it would be. Thank you both. Thanks, Kevin. We appreciate you. Thanks. Anytime.