KGCI: Real Estate on Air - VIP: Building a Massive Empire Through Real Estate

Episode Date: October 30, 2024

KGCI Real Estate on Air. I'm E. Wheatley broadcasting from EXPCon in Miami. It's Wednesday, the final day here at EXPCon, sitting back down with GoGo Bethke. She is going to be on a panel in just a little while, a little later this morning. VIP, building a massive empire through real estate. Go-Go, thanks for checking in again with us here at KGCI Real Estate on air. Thank you for having me again. Yeah, so what do we got coming up?

Building a massive empire. What are we going to be sharing with the agents here in a little while? Well, one of my favorite subject is agent attraction and building a downline organization. And EXP is the best place to do that at, right? So instead of teaching how to do it, I wanted to interview a few people who's been there, done that and done it successfully and find out why they decided to do agent attraction and build an empire, how they are doing it, what are the day to day and the mindset that it requires to put yourself into the mindset. to actually take action and reach your goals.

And then also, how do they retain their agents, right? Because it's very important to, when you decide to build a downline organization, to actually build a culture and, right, what does that look like? What does it take to not only build a culture, but sustain that culture and then retain those agents, right? Because it's one thing to work so hard to find them and get them to come over here, and it's another thing to keep them. So I want to ask these questions and, you know, get different perspectives

because the beauty of it is that at EXP we get to do it, however we want to do it, right? However, we sip our tea. And I feel like J.K. and Rabby-Stac and Amanda, the traveling realtor, they're so different from each other, right? And being able to interview them all and see how they using this wealth that EXP allowed us to build through agent attraction, how they're using that in their everyday life. You know, what's interesting is because you have all been there and you've all done it. and there's a lot of learned insights that are going to be able to be taken away from all of you that are going to be there. What are some of the things that you're hoping to take away from being on this panel? Oh, gosh. I mean, I learn from everyone every time. That's why I do my Google Printer podcast, right?

Because I love the ability to pick people's brains. I love the ability to learn from others. I believe that we all designed the way we are designed so we can only see the world in that light, right? because that's how our eyes are designed to see. So when you get to interview others, you actually get to see the world in a different light. You get to see it through somebody else's lenses, right? So I want to see what's important and what they enjoy, you know, what is the biggest change

or what are some of the wins that the agents in their downline organization been able to achieve, right? Because it's one thing for us to be able to build these empires, but then there comes a time where you don't want your own weights to be pulled by you. You want education, right? you want people to be able to do what you did in order for it to grow down. We have the control to grow our organizations.

Why? Because as many agents as you bring is how wide it's going to go. We don't really have the control over how deep it's going to go, right? In order the depth, it's controlled by the agents that you bring, the caliber of the agents that you bring and teaching them how to duplicate. So I want to see how they did it. I'm sure I'm going to learn all kinds of stuff. Then I can take back any. That ain't so bad.

Catching up with Go-Go Bethke. Host of the Go-GoPreneur podcast. as that one streams Mondays here on KGCI Real Estate on Air GoGo. For those that want to maybe get to know you better, they're not here in Miami, how can they get connected with you? They just get to Miami. I'm kidding. You can find me at GoGoBaki or Gogo's Real Estate everywhere.

If you want me to personally get back to your message, because I have 17 assistants. But if you want to talk to me personally, then GoGo's Real Estate on Instagram. You know, somewhere along the way, we should probably have a conversation of how to scale up to 17 assistance. because that in and of itself, you've got, you got some VAs, you've got some ones that are kind of right around there with you. There's a, there's a lot of business building process that can be

learned in just that process alone. Well, very early on, I learned my hourly read and I will not do anything that doesn't make me that amount of money in that hour. It doesn't mean it doesn't need to get done. It does need to get done just not by me. It's an amazing. It's an amazing concept. Go Go, Bethke. Thanks for checking in with us here at KGCI. Real Estate on air. See you guys on stage.