KGCI: Real Estate on Air - Why Some Real Estate Agents Fail to Thrive? Insights from the KWYP Retreat

Episode Date: February 21, 2025

Hey, Rockstars. We are live on location at the Roundup Wellness Retreat in Dripping Springs, Texas. Part of the KW Young Professionals, Recharge, Mental Health, Emotional Health, Wellness Retreat. It's honestly been an awesome weekend. And so Real State Rockstars is live here. I am not Aaron. However, if you're a longtime listener, you may remember me from 2019, 2020 when I was the host. My name is Ian Lobos. And today I am joined by not only a panel of amazing people, I'm joined by an audience of amazing people who just went through this retreat.

And I think it's fair to say that you got your minds blown. Right. Yeah. Yeah. See, this is live. That's not a sound effect. From all over the country, too. Yeah, they're real people.

Not paid actors. No. So we're going to, we're going to wing this thing. And it's going to be really, really, really awesome. because we're going to be talking about mental health challenges that top producing agents and even agents getting into the business, you know, in their attempt to grow their business, to get out of their own way, to stop self-sabotage and burnout, balance their work life or their personal life and their work life, you know, manage stress, manage time, manage themselves,

all those different things. We're going to be talking about that. We're going to be talking about a lot of functional health stuff and mental well-being with a doctor. Yes. And so first, let me introduce our first guest, Melanie Keneman, Keller Williams University master faculty, leadership coach, Hall of Fame team leader. You really are a Hall of Fame team leader. Your name is all around.

Maps leadership coach, KW leadership for over 17 years, and an expert in growing market centers with or of and with top producers. So attracting and retaining top level talent, which is, That's a big deal. Yeah. And she's a podcast host of the second half where she interviews guests with a playing to win mindset, which we talked about yesterday, playing to win versus playing not to lose. So we could talk.

You mean that's the whole. We can talk a lot. Yep. And then Dr. Lauren Hudson, Austin, Austin, Austin, medicine, at Austin. Dot medicine, right? Yes. Yes. I mean, I'm reading it.

So I'm just making sure. Yeah. No, it's true. 100% accurate. 24-7 concierge, functional. health physician. Yes. We're going to talk to you about some real deep dive stuff about the body, the cells,

like what agents, what people in general can do to optimize their body and their brain for optimal performance. Amen. Yes. Sweet. And last but not least, Bill Cafaretta, top producing agent serving Austin, San Antonio. It says large family here. Your family's more than large, dude.

It's, it's a walk. I just experienced five, four days of Bill's family at his house, and they're so amazing. You would think that four little kids at three years old, four quads at three years old and a six-year-old would be taxing. And it's not. They're like really sweet, well-behaved, awesome kids. And they loved me because I loved on them. We can thank my wife, darling for that one. Yeah.

It's a personal person to be a parent to. Yeah. Kids like you think about the pressure of twins, right? And four kids at one time. And he's, you look younger every day. I see you, darling. I appreciate that. Four, four kids at one time is.

That's, yeah, that's no joke. And during the pandemic, by the way, during the pandemic. So like just add the level of difficulty. And they were, they were in the NICU during snowmageddon here in Austin. And we couldn't even get up there to see them for eight days. So you couple in the pandemic, having quads, can't even get there. You're snowed in, ice storm.

It was a wild. craziness. Craziness. We're going to kick this thing off. For any of you listening, yes, this has a lot of KW stuff. Just ironically,

we're all KW agents. However, it's not KW derived and it's not KW based. This is for people, and this is for people in real estate, periods,

for humans who want to perform at a higher level in real estate, period. In life. Yeah, life. And the idea behind it is we don't have these conversations enough. We're so concerned about our GCI and how much money we're making and what we're doing

and our lead gen, right? And that's what these conversations always become. And now it's become the NAR lawsuit and how we're going to handle that. We're not checking in on ourselves. We're not making sure that we're okay as people. We're not making sure that we're okay as as coworkers and in each other's lives. And that coworker piece is important because a big thing, one of the hugest mental health challenges in real estate is isolation and loneliness and making sure you find your people and you have a way act and really make yourself available to others is really important. So super excited to have this conversation. We know you're going to get a lot out of it. And it might be the most important talk you have all year. Yeah. So let's kick off with Melanie. So the five. And by the way,

everybody listening, we're in a metal building with concrete floors and zero insulation. So the sound's going to be a little different. We're going to hopefully you hear this and it's a little more compressed and our editing team is taking care of it. We're doing our best. I mean, we have the best microphones. Like, that's the thing. We have the best microphones. The environment matters.

And that actually may be a topic of mental health is like, what's your environment look like? So I'm going to give the audience five pieces of breakdown. So burnout and stress, financial instability and pressure, work life, imbalance, isolation and loneliness, and then performance pressure and comparison. All of these we could do like hours on. Which one comes up to you? Like, which one hits the top of your head? They all hit. And I have such a story. I'm going to open with your permission. Okay. You know, you think about we all put that on the back burner, right, of our lives is the personal

well-being, whether it's your health, whether it's your physical, whether it's your spirituality, whatever that is for you. You put that on the back burner because everything in front of you matters more, whether it's your business, lead generating, you know, getting the deal done, paying the bills, all this stuff. And one day you look up and you're like, I'm not happy though. I have all these things, but I'm happy. But I want to open with a story that's super impactful because I heard as a young age and I've been in the business 18 years, 17 of them like leading at a very high level. Like I was born a leader. It's what I do.

My whole goal in life is to bring the greatness out in people. It's what I do. And I remember hearing Gary Keller say, if you don't take care of yourself, Yeah. Where are you going to live? Yeah. And I always thought, what does that even mean? But I was that team leader that just ignored that and didn't take care of myself.

And I'm like, I'm going to have five cups of coffee in the morning. I'm going to have a cookie from the title company at lunch and then got to go home open a bottle of wine. And at some point, my body stopped me about eight years ago. So I've been on my own journey. And I love that you have functional doctor here, big believer in that. And I've known Bill his entire career. But here's the story I want to start with. Gary Keller talks about this in his book.

And he talks about this a lot. And again, this is not KW exclusive. This is for life in general. And I've had this conversation so many times with people. So there's a man who wants to spend the day with his son. And he's reading the newspaper in the morning having a cup of coffee. And the son comes down a little earlier than he was planning. And he's like, oh, I just want a couple more minutes just to finish the newspaper.

And then I want to have son one-on-one with my son. And so he thinks he's smart. And he sees this part of the paper. And he puts it in pieces, puts it on a table. And he said, son, go put that puzzle together. When you put that puzzle together, it's Daddy and Sun Time. So he goes back to the paper, reads the paper. He's like, I'm so smart.

The kid comes back like a minute later. And he's like, Dad, I'm done. And he looks and he's like, oh, my gosh, my son's a genius. The puzzle is put together. And he said, son, how did you do that so quickly? And the son said, well, dad, a piece fell on the ground. I went down to grab it. It was a glass table.

And I looked up and I'm like, oh, wow. On the other side, there's a face of a man. So I turned all the pieces of the paper. rope, and I put the man together and the world fell into place. And that's like everything in our life and mental health, your emotional state, your health, those are actually the driver of everything else. And when you put yourself together, your whole world falls into place. And yet we avoid that.

And so working with high achievers like I have for so long, it's what I do, it's who I am. I have lived that example of what burnout looks like. and I take everybody with me. So if you're not taking mental health seriously, if you're not taking your health seriously, at some point, life will remind you that it's a priority and it will just stop you. And that's why this topic is so important for everybody.

And I was the agent, top producer that hit that. Next year, I'll do this. Next year, I'll do that in six months, in three months. And then I just kind of came up for air. And something shocked me where I became president. for a second. And I'm like, I really don't like my life. Like the bank accounts full and clients are counting on me and I'm getting referrals and all these deals. I'm just miserable. And I just don't like this at all. And I was scared because without that identity, like we talked

about this weekend, without that identity of top producer, without that identity of the real estate agent that this group chooses, who will I be? And I think a lot of agents are scared of that. So good. And there's also that piece, the last piece that I mentioned, performance pressure and comparison that when we look at a top producer, we also don't know like the 95% of their life behind the scenes. We know them on stage talking about their highlights on Instagram, showing their highlights. Yeah.

Yet we don't like, I kind of watch people, like I'll watch a top producer, you know, walk up with a monster energy drink. Nothing against it. It's just, do you know what you're putting into your body? right cyanokabalamine we may be able to talk about that later right toxic four times higher amount of cyanide than your body actually can take and it's and it's massed as b12 however it's cyanide derived and it's derived from a very disgusting source we're not going to talk about that yet so like i'm watching how people live their lives and so when i started interviewing

and hiring coaches i realized how disconnected and incongruent their lives were to what they were portraying as this higher being, you know? And I'm sure you've seen that before too. All the time. And I travel around the world speaking to real estate agents and investors and coaching. And the one thing they see is my consistency. So whether I flew to Japan and Guam and April fly out here, I carry the same food. I have the same routine. I do the same yoga every morning. I ate the same thing at the same time, most of the time because sometimes time just goes a little farther and then I'll back it up because I know that that really works for me. And I also want people to see like, oh, well, that guy's not full of it because he actually practices

what he preaches. You're role modeling the behavior. Yeah. Right. Your role modeling. Just the words. Exactly. And the other piece of that is you're also being authentic to your life. Yeah. Because your life today is very different from when you had that like I don't really like my life, correct? Eight years ago. Yeah, yeah. Very different. And so I can totally relate because I literally stepped out of that team leader role. For those in our world, the team leader is the director of the show, right? And the clients are you guys, the agents.

And for a long time, I had in my head like, who am I if I'm not the team leader? Yeah. The team leader. Like I've mentored team leaders like a, and then I realized the best way for me to continue leading on my journey is to step out of the role and lead my most authentic genuine life. Yes.

And I can't- say team leader, we're not talking an individual team, you're downplaying that. You ran one of the biggest market centers in the entire country. Yes. Yeah. Yeah. So over a thousand people. Exactly. So I relaunched three different locations. And so for team leader is like the manager of the office, although I don't like that word. It just makes people small leaders empower people, right? But literally, when I moved to Austin and I met you, I mean, that South Market Center, we grew from $5,900. And then the last, you know, is growth, but it's growth of people. You know, I have. had the biggest compliment somebody gave me as one of our agents itself is for my birthday.

She gave me these two pots and they were full of succulence and they're all different sizes. And she said, for your birthday, I wanted to give you this because you know what you are, Melanie? You're a gardener of people and you don't care if they're big mega agent or just starting out. You believe in everybody and you help people see the beauty in themselves. So for me, my best leadership challenge was to be happy and to step out, take care of my health. And it's amazing how much more power you have when you live in authentic. Yeah.

To, which I love that you're doing that because it's authentic. People can feel it. And you're role modeling the behavior of what it looks like to live a big life. I mean, we created an entire brand around it called the irreplaceable leader. At first, it was the irreplaceable man because it was me building myself into an irreplaceable person first, then an irreplaceable agent and an irreplaceable family member, an irreplaceable leader and an irreplaceable, you know, every community member. Yeah.

And so the content, the curriculum, the way I teach, the way I coach, the way I speak, it has to be modeling off of irreplaceable so that you can take all my stuff because no one can do it like me. Like we were talking early. No one can do it like you because you found your authentic self. And as much as that isn't like sexy and it doesn't bring big checks right away in this like fast pace. I want it delivered fast. That is how you sustain big growth. and it's how you sustain the balance in your life.

That's right. What really is your wealth, right? Yeah. Yeah. And so so many of the top people, whether they're leaders or agents, you know, it's all the same personality, go getters, right? Is they're missing something in their life? And either they're not taking care of themselves or it's not actually more money.

They want its time because they never spend time with their kids. All that comes down to that mental health that's chipping you away because you're not living the life that you really want to live. And there's a massive amount of friction and incongruence and resistance present. And as we move into the, actually, Bill, I want to go right into Dr. Lauren, if you were cool with that. Because really what we're talking about is the external, right? Yes.

And so I think people think, well, you know, I'm hustling and grinding. And then I'm just going to go work out. And they might not realize how detrimental that could be to their body. because the fuel going in, like all the intake, one is not being, it's not being done purposefully. Right. And they're also not measuring anything else about their internal body. Now, they may feel like anxiety and things like that. And that might be their measurement of like, well, I'm not that anxious today.

So I might be having a good day. However, there's a lot of other factors here. So I just want to move into like the functional body cellular, you know, deep down. Yeah. So fortunately, I have the experience of also working in a hospital where people are at their worst, right? They have lived difficult. They have lived hard. They have lived without taking care of their mental health and their physical health.

And the most important thing to realize between these two things is that they're not separate. We often get stuck in this world of health soup, right? Mental health, gut health, heart health. but it's all completely related. And seeing these people in the hospital, they're on, you know, on their, on their hospital bed, and they're thinking, what do I need to do to get out of this space?

Because nobody loves being in the hospital. And that kind of catapulted my career into functional medicine because a lot of the things that these people were in the hospital for were things that could have been prevented. And it's just a matter of not doing the daily routines that you speak on, not investing in your physical, health to propagate your mental health because they're not separate. At the end of the day, what you do every single day consistently matters more than what you do every once in a while.

Right. And I think people think that like, well, everything in moderation is okay. Well, moderation creeps up when you have no discipline or consistency in the foundational pieces. Yes. And so it's like, well, a little cheesecake's not going to hurt. And then a little cheesecake turns into like two days a week. And then a little bit of wine. And then a little bit of this. Well, then, you know, I can, you know, look, we were tired and my kids just needed to eat. And I just grab some McDonald's real quick. And all of a sudden, you're five days a week. And you're wondering why you're so so lethargic, dragging out of bed every day.

And in your mind, you're like, I eat well, though. I only eat, you know, junkie sometimes. And then if we track that, which I'm obsessive with tracking everything in and everything out of my body, as well as well as my output, like my physical output. But if you track it, you actually see you're not, you're actually doing a lot of hurt, a lot of bad, a lot of non-serving to your body. Right. And our body ideally is a machine, right? What you put in it completely matters.

The quality, the timing, all of that is so important to your output. So, for example, if you're living on nothing but caffeine and you're wondering, man, why am I so damn tired? Why can't I focus? Why do I need an afternoon nap? Well, half the population is walking around dehydrated because caffeine is just a means to an end of, you know, trying to get that extra little boost, that extra little focus. But at the end of the day, if you continue to do that over and over again, you're just, you're depleting your body of nutrients that it needs, especially vitamins that we need to focus. So 60% of the United States is vitamin D deficient.

and vitamin D is so important for your focus, for your hormone health, and to be optimal, to transfer that energy, to sell, to be the best dad, to be the best mom, husband, wife. Like, you have to have optimal levels of nutrition in order to be your best self. And that's why I take it back to, you know, your environment is important because your environment is part of what you eat. You can't expect to have, you know, a double cheeseburger and then be able to, you know, know, sell $2 million the next day because they're totally connected. You get most of your neurotransmitters from your gut. So if your gut health is off, then your mental health is going

to be off. I mean, after 2020, the rate of suicide went up 800% in the United States, 800%. Is that? We have like 10 minutes and there's like 50 million questions because I'm superversial. in this topic because I've had to heal myself from bone's disease and from gut, you know, imbalance and dysbiosis. So is that because, I mean, there's probably a lot of factors, external factors. However, the internal factors, is that because serotonin and neuropine, dopamine, like, they're all really suppressed because of the food and the gut biome and the way it's re-uptaking and like the brain's just not getting it. And so depression is hitting harder and harder. And then you've got the external forces just forcing it into the ground. So two factors.

Right now in the United States, our food, unfortunately, is the worst it has ever been. And what I mean by that, it's nutrient deficient. And it has a lot of chemicals in it that our body doesn't know what to do with. So. That aren't good for us. Right. Right. And so those end up as toxic byproducts.

And eventually, guess what happens? Those change the epigenomics. When you change your epigenomics, you age faster. You age faster. And part of aging is your cognition, right? You're not as, can't find that word as fast as you used to, man, who was that? Where did I leave my keys? And you start noticing this more and more and more.

I thought it was ADHD. It's compounded. It's so compounded. It's so compounded. And ADHD also, I mean, there is a factor of, you know, what you eat too. Yep. So I think my, let's ADD for a second off of gut health and like ADD. Sure.

My kids, my daughter is the exact same as me. She looks like me. She's built exactly like me. We're like little twins. She's like my little shadow. She has the same hair color, skin color, everything. And the difference between her behavior as a little kid, she's eight, and my behavior as a little kid, I think is directly linked to the type of nutrients we're putting into her body versus that were put into my body. Now, 40 years ago, that was, it wasn't a thing.

Like, nobody ate gluten-free back then. Because in the early 80s, it wasn't an issue because it wasn't so over-processed and over-bleached and over-bleached and over-this, you know, and stripped out. So I think, and there's also nurture and there's also the environment. And so I have seen a direct correlation to nutrition based on like what I do and what I eat. Same with my son. And don't get me wrong. They're not as obsessive as I am. And I'm not as as obsessive with them as I am with myself.

However, I watch kids go to school dragging. And I watch them come out like zombies. And my kids go to school bouncing around and they leave bouncing around. And they might be a little tired because the days are taxing, especially in the beginning of the year. However, what you give your kids, and we have like some really big, pretty simple rules. Like no colors, right? No artificial colors.

and no heavy dairy, like processed milks, and no heavy gluten. Right. And that's just a start because I don't want their little biomes to get as messed up as mine. Antibiotics, I'm a no, because I know what it did to my gut. Yeah. And, you know, they have had one round in their lives. Yeah. That's very impressive.

And then you got the pool, right? Like you and I were talking before, as a semi-pro swimmer my whole life, I was in a pool and I had 100 rounds of antibiotics. So what's that going to do to my gut biome? Destroy it. Yeah. So many patients in my clinic that have had at least 10 rounds in one year and they expect their problem to go away. And I'm like, okay, so after the third round, did you really think that it was going to change?

And unfortunately, a physician or an NPPPA convinced them that it would. But, I mean, once you try something three times and it doesn't work and the output is not different. It's likely not going to work thereafter. Unfortunately, and you're not really doing anything except creating antibiotic resistance and damaging your gut lining. And it doesn't take much to do that these days. I think there's a lot of buzzwords of like, oh, gut health, and mental health and emotional health and all these different things. Self care, self-love. And explain to the audience who might not know or just might not have the level of education that they desire. This weekend, we talked about the gap between where you are and where you want to be and where you know is possible to be. And you're capable of getting there. How important is gut health in the grand scheme of things from like who you need to be or who you are to who you know you could be as far as the authentic or irreplaceable you. And then where you are in your life or your business compared to the gap of where you know you're capable of getting to. How important is gut health? I say it's pretty up there. Hippocchise is the one.

who said many, many years ago, if all disease starts in the gut. So you could pretty much stem everything from there. And if you want to optimize your focus, you're selling your energy, all the things that you strive to be, it's going to start with your gut. And that may, you know, you may need to invest, do a food allergy test, do a stool test, but really just changing the diet to be more whole foods. And because that's where you get your nutrients from. And if you don't have those nutrients, you cannot run all the cellular reactions that you need to on a daily basis. Because right now, as we're sitting here, billions and billions of cellular reactions are happening to produce energy. And if you're eating a bunch of junk, you're not going to get that energy that you so wish to have.

So I say it's super important. I would think it's like either number one or number two. I would say the food you eat is almost more important than working out, really, right? Yeah. And people, people miss that piece. They'll go to the gym and work. I'm not seeing the result. Yeah. Right. What are you putting in your body, right? I think the other really important piece, though, and I know that we got to move on to Bill, but the other important piece, I think, with functional medicine that's so beautiful. I'm really a believer of it is how everything's tied together. So it's everything you guys just talked about. It's also your feelings and the mental

part of that functional a lot of times touches on that. That's how it opened me up to all that, that the stress I'm in, that he's like, Melanie, you're taking on more and more. I'm like, yeah, he's like, so what, why? Are you just trying to have another crash? Not realizing that it's all related, right? Yeah. It's all related. Quick thing on that. I don't know if you guys know who Dr. James Gordon is. He started, you do. Okay. So mind, body breathing. That's something that you can do in your house alone. You don't need any crazy tools for it. You just breathe in through your nose out through your mouth five minutes, morning and night, and it can transform your way of thinking for the day. And it's been proven. I'm not just saying this as hoopla, but this is,

these are actual scientific studies that he did. He's out of Harvard that showed a lot of transformation from trauma. And of course, we've all had trauma, right? I mean, look at the, look at the most painful, voluntary situation in a woman's life, childbirth. Yes. LaMaz is breathwork. Yes. That's what Lamaz is. It's calming that para and sympathetic nervous system to go back to homeostasis.

Now, one thing I'll leave on and just make a quick comment on it is the challenge with that is if you're looking, it's like looking for antibiotics to fix everything. It's going to shut everything off. It's going to kill all gut biome and all the bad and the good are going to go. if you're doing breath work and you're expecting you to calm your central nervous system, your vagus nerve, your autonomic stuff, if you're looking for it to calm you or get rid of anxiety, yeah, you have four cups of coffee that day, or you're drinking a ton of alcohol at night and your liver's processing all night or you're dehydrated. It's not going to work in the result that you're looking for, right? Now we're still in a gap. And so now we have to go back. We have to

look at ourselves and say, okay, well, what habits, what skills, what behavior? What do I need to teach myself or learn from somebody else that can get me that result that I want because right now I'm just frustrated and angry, you know? And so, correct? Yeah, absolutely. Intake is massively important. Totally, 100%. Because you cannot get optimal output if you're not at least putting all the pieces of the puzzle together. And what you eat and what you drink, your sleeping habits, so important. Yeah. And screen time. I mean, screen time is a huge deprivation of our melatonin. So if you are going to be on a screen, I highly suggest getting blue light blockers,

because if you don't sleep, you know, how are you going to focus and have high energy the next day? So right. Yeah. So right. All right. Well, we could do hours on this. I love hours on this.

I think we gave really good foundational pieces. And now it's the audience's job to, too, in a mindset of curiosity, I want more. I need more depth on that. And it's your responsibility to self-advocate and ask for help audience. And it's your responsibility to go to Google and find a reputable source or just contact group. Yeah, yeah, totally. DM Dr. Hanson. Yeah.

Yeah. There you go. Yeah. You're not in Austin. Well, you do virtual also. I do. I do. Functional medicine, I think, is the wave of the future.

It is. Yeah. Functional medicine, yeah. And I do want to say one thing that I worked with Bill on, if you don't mind me speaking on it, to help with his environment, his focus and his mental health. I advocated for him to get a walking desk, a walking desk, a walking pad in a standing desk, because with his history of ADHD, it helps him focus. It literally turns his brain back on.

And that's, I mean, that's a simple fix. The difference in when I'm walking and working versus sitting and working is astronomical. Just the focus, I can get three times more work done. I'm not, my part of it, the way I feel is my brain. because of the ADHD is always working in different ways and moving and wanting to do something else. I need another stimulation. But I'm focusing on the walking pad so I'm not falling. And then it unlocks my brain to actually do the other thing. So I am doing two things at once, but I'm actually exercising while walking and not scrolling on TikTok and trying to write a

contract. By the way, you look amazing because you just think you. Thank you. Thank you. Thank you. Thank you. I'm down about 45, 47 pounds now over the since April. combination of semi-glutide, one, the gut biome, a lot of different supplements, vitamin D, increasing vitamin D, all, you know, diet.

Diet. And the, just making sure my gut is right. Hydration, yeah. Hydration, yep. It's like adding years to your life when you do something like that. It is. And part, well, so I've never, I've never really enjoyed going to a doctor

or trusting a doctor because as a bigger guy, you go to a doctor and they don't treat you the way you want to be treated. So like, I went to a local like clinic here when I was sick and I thought I had the flu, which turned out may have been something else at the time. But I went and, and asked for a flu test and wanted to make sure it wasn't sick. I was coaching at the time and at school, I didn't want people sick. And the doctor came in and they were like, oh, yeah, you know, you just really overweight. That's why you feel like this. You should just, you just need to like, do you know how to eat like lean chicken and and maybe exercise?

I was like, yeah, I know how to do all those things, but like I'm coughing up along and I'm pretty sure I have the flu. Can we work on that? And he just told me how to like lose weight and walked out. And then the nurse came in. I said, okay, can you give me a flu test? Oh, yeah, we'll give you a flu test. There's the last time I ever went to that clinic.

So the nerd had the trust in doctors, but working with Dr. Hudson, like she actually, I understood. I'm like, hey, I have this going on with ADHD. I have this going on trying to lose weight. We had just had quadruplets. For the first six months, they were alive. My wife and I sat on a couch and fed babies in a circle. And we had an amazing support system who would drop off,

food for us. But, you know, when people drop all food, it's a casserole, it's a lasagna, it's brownies. So we're just like eating food that you shouldn't be eating and sitting on the couch feeding the babies. So I gained like another 30 pounds during that time. But I've made changes and it's not, it's very sustainable because it just is the way that we do things. So big thanks to her on that. And I mean, you're putting in the work though. That's true. Yeah. Yeah. That's half the battle. Oh, it's huge. I mean, you're talking about a commitment, right? You talk about integrity all the time. You either have it or you don't.

If a building doesn't have it, it falls, right? It's no like the building has a feeling of like, I'll just stay up now because I don't want to crush those people inside. And as soon as they leave, though, I'm definitely falling because this is ridiculous. I'm not standing up anymore. Without integrity, nothing works. So like you have integrity to your commitment. And although you, there are slides, like people ask me like, how do you have ultimate

integrity? I was like, one, it's OCD that's just channeled into really healthy serving things. And two, it's my personality type. Yeah. It's my personality type. And two, you can bend and you just get yourself right back. That's how you test your integrity to yourself and your commitment to you. Because how many people, like we talked about yesterday, how many people will break their own commitment to themselves to go show a house that they don't even have a buyer agency sign. However, they'll go show that house. Or they'll run over

and put a sign up because a seller said, hey, your sign fell down. I was going to go to the gym. I was going to go food prep. However, the sign has to. to go up and you just quit on yourself. And I think the clients that you really want to work with are the ones that really respect your boundaries and your integrity to you. That's what I found. And I was terrified of telling people that I couldn't do something for them because I have something to do for me. And the moment I started saying like, no, I have date night on Tuesday. I don't do listing appointments. I don't go anywhere. I started getting more listings. People were like, oh, I love it. The first one was a couple getting divorced, and they were Fisbo.

And I said, you know, I, I'm not able to come tomorrow night. So either sign it now or, you know, I'll come back Wednesday. And they were like, were you doing so important? You're going to make 30 grand on this deal. And I said, date night. And I felt so strange. I'm like, oh, my God, I'm going to lose 30 grand for a date night. That's so dumb.

And the wife said, if, if you treated our marriage like that, we wouldn't be divorced. And I was like, oh my God, it works. And so she signed it right there. And then from there on, I thought, oh, wow, people will respect me. If I respect me. Okay. Well. And you know, there's a cellular reaction that happens inside of your body that is so positive for the rest of your body. Yeah. When you are authentic to yourself like that instead of doing the thing that you don't really want to do. Yep. Agreed. So you must feel amazing. with yourself a little bit. I mean, not to, you know, like, like, how is that impacting your mental health and everything? You go in through this journey. It's been, it's been a journey for sure.

I mean, having quadruplets is physically taxing, mentally taxing you. I mean, I can't even imagine what my wife went through. I know what she went through, but I don't, we'll never understand that. And like, it just changes so much in you and what you, what you do and the output that you have to give because now you're not giving you go, we went from a family of three to a family of seven, like overnight. And, and, you know, and, you do it. And, you have to give to give. And, you have to give to give. And, And that just changes how you do things. And say that in the lines. When we look at this business, right?

We look at this business. We're in a very difficult business. This is not an easy business. It's stressful. There's a lot going on. When you look at those challenges, we see like the burnout, the financial instability. I mean, yeah, do real estate agents make a lot of money? Yes.

Consistently, maybe not. The market here in Austin, very difficult, very challenging this year. Somehow, I'm on pace to have my best year ever. It doesn't feel like it. I actually had a mini mental breakdown last week with my wife, just like I just needed to vent and get it out. And I sat her down. I said, listen, I'm stressed to the max right now.

I'm working 10 hour days. It is frustrating. Absolutely nothing is closing. Deals are not happening. And I'm working 50 hours a week minimum and not getting a paycheck. And that frustrates me. And I need to tell you that. And let you understand that.

Then I went back to work. You kept going through the process. And then this week put $1.75 million under contract. and we attribute it to me is it's yeah i'm now in your orbit and your environment in person yeah but you see but you see that right and you and you and you and you just keep doing the right things and and there you have to be able to manage that you have to get it out like that was bubbling up inside of me i just had to say it yeah i had to say it like frustration is we talked about yesterday it's a marker right when you see that you have to understand it and what's doing what are you doing

right what are you doing wrong and move through that and we did that um what diffuses the situation because you're being real with yourself. You have to get real to get right, right? So you took that as like, this is what I'm feeling. But also we pay attention to our words around it too, because words matter. Words matter, right? So it's absolutely matter.

Stress, turn that around to, you know, demanding or whatever. You have a choice to do that. Every day we have a choice. And I think the way that we deal with stress really matters. Yeah, the stress. It's how it turned around for you. You got it out. You found a way to release that with your wife.

And now it's turned around because your energy precedes you. And so that's why when you're feeling like you're failing or whatever, it's really important to have a safe place where you have that outlet. So you can kind of reframe yourself because other people feel what you're not saying if you get in a stressful state, right? And you're also attracting in the pressure from inside and you're not saying it. However, that's the energetic field that you have inside your body. It's radiating outward.

So the universe is like, well, I'm not going to deliver this until you get rid of that. So now you speak it out loud. You come up with a plan. Like we talked about formulas and structure. to not just like bleed out. It's a structure. There's a formula to it. I'm going to get this out in a responsible serving manner.

It's not serving me. And I'm going to go continue to do this without that and see if the formula gives me a different result. It leads back to environment as well, though, because you need to have the right people in your life. You need to have the people you can call on when you need those moments. And we saw that this weekend of this retreat

because one of the biggest challenges that we see is the isolation and loneliness, right? Well, this retreat was about 12. 25 different people from around the country. We had people coming in from the East Coast, the West Coast, North Carolina, Florida. And we lean on each other as a community to help through these times. Like we're not, some of us are having a booming market. Some of us are having a down market.

But we're here working together and seeing what the others are going through and helping. And that's the beauty of this young professionals network because we lean on each other all the time, multiple times a year. And it takes away that isolation. We are in an isolated industry. unless you have a large team and there's different cultures around that. But like as an agent, if you're a single agent, you have one of the hardest jobs in the world. You don't have coworkers per se.

Like, yes, you have your team leader. Yes, you have your coach. But you are running your own business by yourself with some leverage. But it is not that environment that you see in other industries. So we have to find ways to lean on each other. And in doing that, you can then work through the other things. A huge one for me that I won't bend on is the work life imbalance or balance. right. As a dad with five young children, I could absolutely double my production if I put my

head down and did it. I'm not willing to do that right now because I'm not in that season of life. I'm on pace. I'm going to do about 10 to 12 million this year. Can I hit 20? Yep. Am I willing to miss things that my kids are doing? Am I willing to not coach my son's soccer team? Am I willing to miss dance? No. Ian saw in person this week staying with me where, you know, I get up. My wife is a pediatric emergency rumors. She's an absolute saint. Like, she's out at the hospital at 6 o'clock in the morning. I'm dad until 10. We have help. We have our nanny or my mother-in-law comes. So until 10 a am, I'm dad. Then when I'm working, the kids are in the office with me. I'm got a TV in there. They're watching something. I'm working. I go from desk to desk back and forth, up and down.

And they're always, they go with me on showings. My daughter is the best showing assistant ever. We take them places. We do these things because that's what's important to me. And the reason I really stress that is because it's okay to have your profession look a little bit different. If you work, you know, I'm going to have kids and they're going to be around. People enjoy that. And if you don't, sorry, you're just not the client for me. It's your authentic brand too, which is awesome. It's not like you're hiding them and all of a sudden four pop out of the truck and you're looking. They're like, people like, what the hell? Are you multiplying in it? What's going on? Yeah. Exactly. It's your brand. That's your UVP,

by the way. And it's your authenticity. Your unique value proposition for agents that don't know, You must, in today's climate of real estate, you must have the most dynamite UVP that's most authentic to you possible. Be fully clear. And build us. And we built a business around that. Like the kids are the brand, right? I work with families who need to upsize or families who need the downsize and they're

finished. Like that's what I like to do. I'm not here. I'm not trying to be that high end luxury townhouse agent downtown. I want to work with the families that are moving in and out of Austin and San Antonio who need bigger houses. Yeah. Right.

That's me. And we built around that. where like I don't, I'm never going to be the person who's got a cold call or just dial and do all these things or doork. I don't. The ADD doesn't allow me to do it. It's not who I am, but we built an entire business around events because I learned that I want to attract and not chase. I want to cast a wide net. I want to go somewhere where I can be in front of a bunch of people and meet 30, 40, 50, 100 people and then follow up with them from there. But not go one by one by one. It doesn't work for me. So in doing that, we just have, and there are a lot of fun. Events are amazing.

We can do a whole hour on events. Yeah. It pulls the kids in, right? Like, you know, in your videos and all your social and stuff like that. And like you said, there was something you needed to get at the down the street at one of your listing. And the kids are like, we got to work with dad today. Exactly. Yeah.

Like, because you'll look back and you won't have regrets because you made them part of your journey. You're living your life now, Bill. And that's a, that's a. You're not buying that time back. You can't. No, that's your most non-en doable resource. And what I love for the kids is the kids get to see dad work. They get to see where it goes.

through and they understand them going to work. They're going to work. You're going to office. They go into a house. They get it. They know. And it's prepping them for the real world for being out. I mean, yes, they're three and six right now. But like, it's on the job training for them to just understand that like we have to go out and do these things. And they love it. And I, you know, I didn't have that. I didn't see that. And I just think that it's going to only benefit them down the road. You know, you have no idea the impact that this is making on the kids right now. Yeah. My son became a dad very early at 20. So I have this little beautiful

year old in Costa Rica and I'm Mimi and she's Lulu and I love her to death and I was just down visiting her a couple weeks ago and I was by myself there visiting the mom and her and I love her to pieces and I heard her on the balcony at 6 a.m. when an airplane came by and she says, Ola Papa, Ola Papa, because in her two year old brain, she knows that daddy comes on an airplane. Oh wow. And two years old. Yeah, yeah. Every time she waves like, hey, it's dad, it's dad.

So think about the impact that she's two. So think about your children watching you in the day. to date and you get to be part of that. It's just incredible. It is incredible, but it's humbling at the same time because we had a property last year that was under contract. We got it done pretty quickly, but then there was an issue with the builder. They didn't be drain from the AC. It was broken and they never got fixed. So it drifted into the wall for three months. A lot of water damage. Came up during the option period, two month repair, whole thing. But my son was out there this whole. So we're driving home one day. And my daughter Zoe, she goes, hey, dad, that signs over there.

Like, yeah, yeah, that's that sign. She goes, I know. That means you're not selling that house too good. We got to do something. I was a girl. That house is under contract. I'm waiting on the builder. Whatever.

We're not, whatever. We're not selling that house too good, dad. We should call some people. Fair enough. But that's engaging your family. What a beautiful thing, Bill. You're such a great example of that balancing. the family and business. I think you do a beautiful job of that. And it feels to listen to you,

but you will look back and you will be like, man, I pretty much. Look, it's sure as heck beats being a teacher at $50,000 a year. When I met you, that's what you were doing. That's what I was. And this was your goal. Yeah. And look at your life now. And you aren't kidding when you say you pour into the same person, whether they're doing 100 million a year or the guy who got his license because he thought he might want to do this in the summer and was doing one deal a year for a couple of years as a teacher. That was me. And now this is my life. And I thank you for that. And you're as authentic as could be because that is absolutely true. The highest performers and the newest agent, you always gave them that same experience. Thank you. Thank you. I'm super proud of you.

Thank you. So best part of this role is seeing people feel, right, that have an amazing life and living everything. And you know, there's so much power to that. I remember in middle school. So my boys are now grown. They're 23 and 20. And I remember when they were in middle school, My mom was a teacher term principal. So I really am a big fan of teachers and things like that. But they would do Career Day. And so for six years, when my older one went, I went every year. And the younger one, I went again to talk about real estate and not like you getting your license,

but make real estate part of your journey, right? Build wealth with it. And I did it for six years in a row because I wanted my sons to see me and actually, like, you got to do the day to day. I went to the office, right? So my kids didn't get to see me unless I was doing a speaking thing and I would bring them with me. And it was so fun because there would be astronauts, actors, all the other people. And I'd be like, guys, don't you want to go see the other people you've heard me?

Now I'm like, nope, we want to stay with you. And they were so proud of me. I'm like, I wouldn't trade that business of anything. So taking your family with you is everything, right? Through that is everything. That for me is where there's a little, there's a very blurry line. This doesn't work for everything. People have this is my work time.

This is my home time. This is the mind totally fluctuates. And it's all kind of interwoven. we have work time and you're not always 100% present, but then you are present. Like we talked about it this week. I got to go to my daughter because I have the choice. I run my own business and I can do this at 3.30, I got to shut it down for two hours to go to my kids dance and go in and do with the quads they were doing their tap and tumbling. And then I went over to Zoe and we did jazz and I'll tell you, the stuff they do in there with like jazz and ballet,

like those holds and stuff is intense. But I was crushing. I was doing sassy walks. I mean, you name that we were doing it. And we get to do that and then take the kids out. Sassy walks. So they go, the dads can do the cool dude walks. I'm like, I'm doing the sassy walk. Exactly. And then we got to take them out to Hat Creek and get burgers and play on the play escape and go home, put in the bed. And then I got work done after they went to bed. And then I got to go spend time on my wife. So it's, it's vital. And that's another thing, too. Like the kids are one thing. But your relationship with your spouse is everything. And we put that off so much. Because it's like, like you said, I have a date night. That has to be a non-negotiable.

or it's just not going to work. Yeah. And we do, I mean, we had, when we had the babies, we put metrics to it. Like, okay, like, this is going to change our entire lives. We're not just going to be the parents that are, you know, that are just shackled to our kids and what they have to do. So we do at least one to two vacations a year, just the two of us. We do at least quarterly. We do a night downtown in Austin, just get a hotel, get a nice dinner, relax, whatever.

And then we do a date night weekly, biweekly at worst. and it's so important because it keeps that alive. It keeps that relationship because that is the number one relationship. Because without mama, the kid, like if that's not clicking, it's not working for the kids, then the business doesn't matter. And it's all a big circle. So you have to keep that. That's vital.

Yeah. For agents that are are wondering or wanting more like step by step by step advice, because Bill's given a lot, you guys have all given a lot of great advice. What Bill has told you, the number one thing is buying your authentic center. and then what will be revealed are your steps. So Bill's not going to give you like a on date nights. I mean, you just heard him say that. So make put it on your calendar, go on date nights, make him a priority.

Really what he's talking about is find you. And then that real authentic irreplaceable you will be able to make decisions at a lot higher level. And there are a lot more serving decisions that will affect your life in the best way possible. Because now you're making decisions for you. not to make yourself look good or to impress somebody else or to make sure you get that client or collect that check or like, you know, get that next listing. Although those things are important, they're secondary. You know, they're secondary.

It goes for what you are putting out as well in content and on social media. Like people that'll be on social media, but like putting up this like fake like I'm this high end agent. This is all I do. And I say, yeah, it's important to like let me know you're an agent. But like I barely talk real estate on my Instagram. My Instagram is about the kids. Like we, if I do a video about real estate, it involves the kids.

And we've done well with that. And we get a lot. I have, we had a listing appointment this week that we went on. And I walked in and knew the person because they knew the true me from social media. Yeah. And it was like we had known each other for a while when we had just met for the first. Yeah. It's amazing.

I want to, we have like 15 minutes left. And I want to make sure that we have, um, we, There's so many things we could. There's so many rabbit holes we could go down. I want to open this up so all of us can keep just discussing stuff. Let's talk about at least one piece of advice metric that all of us have and can offer the agents listening or whoever's listening to. I'm sure there's out of the hundreds of thousands of people that download this podcast.

I'm sure there's other people listening besides agents. What can they do to maintain mental and emotional health? and like what small steps can be taken, like in your opinion? Don't be afraid to ask for help when you need it, or even if you don't think you need it because you do. Therapy changed my life. I never thought I'd be the guy that went to therapy. Something traumatic happened, did it, went, changed everything.

And then being there and being the person that could then give when you weren't able to give because you didn't have that to give and it changes everything. doing that and then really finding something like with Dr. Hudson like I found somebody medically that I trust who's like changing everything about me and my body and how I process things coming in mentally physically those are two game changers and the third one I think is just completely being honest with yourself like if you're not going to be who you are don't be that person truly are truly are and you that's where that's where the other one and two have to come into play first because if you don't work on you you don't know who you are so you can't

can't just, this is who I am, like you have to figure that out and that takes time. Yeah. And a lot of people that I talk to right now, they're struggling with their passion, right? And they're like, what's my purpose? What's my purpose? Yeah. Because if I don't have my purpose, I can't get out of bed. And so just like everything you said, it's, it's all about, he talked about community, that he's really engaged with his community. He talked about therapy and having a great doctor relationship. And, you know, a great, a great therapist or a great coach will help you see the blind spots that you may not even realize yourself of who you are, right? And But if you're not there yet, you know, the number one thing for creating just a winning team,

because you keep saying solo agent, you know, it's isolating, right? So you have to build your own team, whether you're a solo agent, whether you're a doctor, whether you're like me now traveling around the country. It's isolating if you don't have your people. So I have a great group of people around me that I can call for anything. And that's, I call them my family. Yeah. And but there's this great exercise that you can do and literally on a piece of paper because

everything in life is an internal job where there's a job. you're physical, but you got to get your mind right, right? And life is an inside out job. And like we said, if everything on the outside is great and you're not great here, it doesn't matter, right? You're not really having a significant life. So you could literally add a piece of paper on one side say, what's happening? What's working really well in my life right now? What am I just nailing? What's awesome? And then on the other side, you write, hey, it doesn't, not that I'm bad at it, but where's some room for improvement. And then pick one of those things. One of those things, One of those things on that right column that, man, if I just tweak, it could be the relationship

with your son. It could be your health. It could be whatever. If I made that improvement, how would that impact everything else? It's like those life high circles you see, right? Or that imbalanced wheel and all that literally take the time. But it all comes back to authenticity. Yeah.

And when you think you're supposed to be a certain way, that is not serving you. I don't know how I'm. your way. 52 minutes into a conversation with Melody Kahneman and I haven't heard the words life by design yet. You, that, I hear that and I think of you and you have always pressed that on all of us because it is our life. We have the ultimate power to design it. Everything is a choice. It's all choice. And whatever, nothing happens to you. It happens because of you. Yeah. As a catalyst, as a endpoint or a midpoint. And it comes back to the accountability piece, though.

Yeah. And I love that you said integrity because of a big person, integrity with yourself. Yeah. Because if you're lying to yourself, you're putting that out there. And that's going to mess with everything else. So integrity starts with yourself. But first you have to find who you are, what you want to be. I stayed 10 years longer in a marriage than I should have because I thought that's what you're supposed to do.

Me too. Their dad's German, you know, he wouldn't be that. Well, now the kids are. grown adults and said, dad was never here anyway. I'm like, that's ironic, right? Or stay in the team litter role because my agents need me. No, they need me to be the best version of myself because they're what, they're all with me for their life now. They're watching you. And they're watching and they're modeling. And that's what they're saying. They're like, I hate that you're leaving the role and I'm so excited to take me with you. And you're inspiring me. So, but it took a lot of

my self work to free myself and giving myself permission to live my most authentic life. I've done the work with therapy. I've done the health work. Life is a journey. You never arrive. Yeah. But when you really get clear, I have clarity now. I have clarity now and it changes everything. But I've got that list of what's working well and what's not. But you're just real with yourself and don't make it about other people. Nobody else really cares. And for anybody listening that's like, well, I'm not 22. I don't have clarity now. What are you like, 35? You got clarity at 35? 35 if you want me. 37. You've gotten clarity, you've gotten clarity at a certain age and a certain, a certain

experience level in life. Yes. You mentioned you have 20 year old, 23 year old kids. So there's a certain level of experience that you have with that. Yes. That now you're learning, you're getting clarity. And it sounds like now you're actually saying, like we talked about yesterday, what about me? I matter the most. And I'm going to make myself matter the most. What about Melanie? What does Melanie want now? Because maybe I've been sacrificing for everybody else and thinking that's the right thing to do. That's the thing I'm supposed to do. Exactly. And you know how freeing that is? I'm huge. I get up every day so freaking happy. I get this smile on my face. So when I went to go see Lulu a couple weeks ago,

I was coming back because she was starting preschool starts. I want to go on this week because August I gave myself the month to just be and breathe and just allow myself to detox from 17 years of being team leader and not rushing into coaching other leaders. And I didn't. book anything to go teach, right? And I was coming back from Costa Rica. Four different times someone stopped me, stopped me to say, you're so beautiful. And I don't take that. And I don't say that in a way, it was my inner energy is what their energy. It was my smile. Right? Yeah. And I, that in that moment, I'm like, Melanie, you were on the right track. Yeah. Yeah. Cool. That's amazing. How beautiful is that to be embraced by people like that? And do you get what I mean by that?

Absolutely. And it's like living in alignment because you free yourself, then you get a free. That's why they stay on the airplane, put your mask on first before you can help anybody else. Yeah. We talked about that yesterday. The attitude you carry and the energy you carry into a room is going to make a big impact on that room and on you. Huge. Dr. Lauren.

Yes. What do you say? So to piggyback on both of what you guys have said is so important with mental health to seek therapy, ask for help. Absolutely agree with that 100%. And to be consistently, positively. persistent. So making lists, like you said, is totally key and developing your destiny. Because without these lists, you don't know who you are and where you're lacking and what holes to plug. So, for example, if you're trying to get to a goal, whether it's physical, work life, whatever,

you need to sit down and be honest with yourself about what it is you need to do to get there and what you need to cut out. A lot of people have a lot of fluff in their life that they don't need. And it ends up being extremely negative. One of the biggest, biggest negative aspects that we think now that is totally okay is alcohol. It is one of the biggest substances that just totally demolishes our brain, our heart, our liver, our gut. And it is the only substance in this country that is utilized as something to be fun to be fun with. Yeah. You're the odd person if you're not drinking. Exactly.

Why are you not drinking? Why are you not getting annihilated? Well, you know, I have this huge meeting tomorrow. And I don't want my upper eyelids to be puffy. And I don't want to have to keep clearing my throat. And I want to be able to make full sentences. Like, you know, all the things that we think should be, you know, easy forthcoming. But alcohol clogs that up big time.

Yeah. So if you're struggling in any aspect of your life and you drink, I say just kind of it out for 30 days and see what happens. That's my biggest. If you're drinking daily, that 30 days, you will open up a lot of stuff. Yes. The alcohol is helping you avoid. However, you need to open that stuff and deal with it. And that's why you have therapy. Yeah. And you can go back. You can go back to the alcohol. However, the alcohol will have a different job in your life. It'll have a fun job or it will have like actual enjoyment versus cover up or escape or avoidance. Escapism. You don't need it to escape it. It can be utilized as a social. I'm not saying, you know, be simple. Or you just learn that you

don't really like it and it makes you not feel good. Yeah. And that was me. I'm like, there's that too. Well, I like it. I want to like it. I want to drink like I drink in college. I want to do that. I just don't like the way I feel. And on top of that, like, we talked about this. What are you willing to do? What are you not willing to do to hit your goal? And what are you willing to sacrifice or not sacrifice? And those, just those four questions alone will help you understand. Well, look, I have agents that I coached. You're like, well, I want to do a million. I want to do seven figures. And I go, what are you willing to do?

Anything it takes. You're willing to not be with your family for dinner for six months? No, cool. Cut that back to half a million. You're willing to do this, this and this? No, cool. Cut that back to a quarter million. So like this pie in the sky idea is really not realistic to you because you're not

willing to do the work. And I find that out of the thousands of agents that I've coached, like willingness to do or not do the work or make sacrifices is this massive piece, like piece of the puzzle. And it's huge right now because we have, live in a world where everybody wants everything overnight. Quickly. Yeah. There's,

there is no like long term hard work behind it. Everybody just wants things like this. And it doesn't happen that way. Yes. So mine, as we wrap up here, mine is, same thing I said earlier,

honor the commitments to yourself. So if you set something and start small, if you say, I'm going to make my bed every morning, then make your bed every morning and honor a consequence. that you set for yourself. Like, so simple. Like, how many people are going to actually hold a consequence? I'll hold themselves accountable to a consequence to themselves. Not many. However, if you have that level of

integrity with yourself, you're going to build a massive new habit. And that's going to bleed into the relationships. This is going to bleed into your business. So start small. I brush my teeth every morning before I do this. Or I get up and I drink 12 ounces of water. Or I get up and I do this. And really should be starting your day with that. I get up and I give five pieces of gratitude. I get up and I do this. And at night, I must do this before I do anything else. Okay. Honor that for 30 days, right?

Like, no, honor that for 30 days. I think the fast delivery, unless you're ordering it from Timo, the fast delivery is something that we're expecting. However, brain change, wire change, neuroplasticity, that stuff happens slow. And you have to be consistent. And so just start to set some pieces for you. better just for you and then honor them and see what happens in 30 days like daily do not drop the ball on you and you start to honor yourself and you start to build this bigger thing okay we're in a wrap if you do all those things you'll probably sell some more houses yeah oh yeah it's a natural

occurrence it's a natural occurrence you get rid of the stuff that doesn't work you start bringing this stuff that does we heard it a 66 day challenge from the one thing yes right there's like on the one thing dot com anybody can do this is open for everybody to can download it's a visual and it has 66 because they say the 33 day habit, right? Like nobody can get a habit in 33 days. But for 66 days, whatever it is, don't drink or going to bed on time or no social media, whatever it is, right? Walking five times a week.

And then you physically mark it off every day. And if you stop and miss a day, you have to start over. Those are the little things when you say consequences. Digital scoreboards are. Visual scoreboard. Exactly. And that is play to win. Set yourself up for success.

But you got to have the key indicators that you can track. Exactly. I'm actually when you're like, oh my gosh, it's 60. That 66, you're like, man, yeah, even this alcohol or whatever it is, right? Yeah, I love it. So, okay, big thank you to Melanie Kinneman. My pleasure being here.

Such a pleasure meeting you. Dr. Lauren Hudson. Thank you so much. Bill Kafferetta. And I'm Ian Lobos, your host. We've had a blast, fast hour. And we could do 10 hours of this. We could just do roundtable and just be dropping some serious,

info and knowledge and steps too because people have to be able to take action. So thank you all for being here. Really awesome to just deep dive. Thank you for happiness. And thank you to our audience. Yes. That's not a button. That's real.

Our hope here is that whether you came to this podcast to find something or stumble across it and said, what am I listening to for 45 minutes? And then something struck a nerve that it does give you the opportunity to find what it is that you need to make that difference with for your health and then parlay that into a bigger business. Yeah. And as, as Aaron says on the podcast for the guests, where can you find us?

Well, where you can find Bill and I is at agents, coaching agents, Facebook group. Yep. It's free. We do a master class every Friday. Just come on in. We'll help you with leverage, with systems processes, with lead gen, with your goal setting. And we're live every Friday at 2 p.m. or 1 p.m. Central. 2.m. Eastern. Eastern. Yep. And then.

Super easy. On Instagram, I'm at Bill Cafaretta. And then if you want to see a lot of really fun videos with the kids, you can find us Instagram, TikTok, all over the board at at CAF Squad, C-A-F-F Squad. Melanie, where can you? At Melanie Owen Kenaman. That's all my socials. Cool. My Instagram is at Austin Medicine. And our website is Austin MedicineCliniclinic.com. Sweet. That's a wrap. Thanks for listening. We appreciate you. take action, do something. One of the things that you learned here or got here can be put into action literally when you leave this podcast. That's all we ask. It's just take something put into action. Don't be one of the people that just spent an hour in the gym listening to this, didn't get anything

from it, and then blames the podcast. We just drop some serious knowledge for you. And it was distilled down so you can just hit it fast. So take action. We appreciate you. We love you. Thanks for joining us. All right, rock stars. Take care. This podcast is a part of the C-suite Radio Network. For more top business podcasts, visit c-sweetradio.com.