Mick Unplugged - What Drives Ramon Ray to Turn ACTION into UNSTOPPABLE PASSION?

Episode Date: January 2, 2025

Ramon Ray is a dynamic entrepreneur and motivational speaker known for his practical advice and actionable insights. With a background in technology and a passion for community building, Ramon inspire...s others through his journey and mentorship. In this episode of Mick Unplugged, he shares valuable lessons on resilience, embracing your unique brand, and taking bold action toward success. His message empowers listeners to turn their vision into reality with purpose and perseverance. They explore the dynamic of effective mentorship and the importance of simplicity and outreach in business branding. Ramon opens up about his personal “because”—his deeper drive beyond his "why"—and recounts pivotal moments like being fired from the United Nations, which set him on his current path. Takeaways: ●       Emphasize action over perfection ●       Mentorship matters ●       Being visible and trusted boosts credibility and connections Sound Bites: • “Don't major in minors; take action rather than waiting for perfection.” • “Discover what you truly want to do, understand your passion, and pursue it.”  Connect and Discover: linkedin.com/in/ramonraysmallbiz https://www.instagram.com/ramonraysmarthustle facebook.com/ramonray Website: Ramonray.com                ZoneofGenius.com Books: The Celebrity CEO   𝗙𝗢𝗟𝗟𝗢𝗪 𝗠𝗘 𝗢𝗡: Instagram: https://www.instagram.com/mickunplugged/ Facebook: https://www.facebook.com/mickunplugged/ YouTube: https://www.youtube.com/channel/UCIPaMel-Fb4zQmCSZDPHu4A LinkedIn: https://www.linkedin.com/in/mickhunt/ Website: https://www.mickhuntofficial.com   See omnystudio.com/listener for privacy information.

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Starting point is 00:00:00 Welcome to Mick Unplugged, where we ignite potential and fuel purpose. Get ready for raw insights, bold moves, and game-changing conversations. Buckle up, here's Mick. Ladies and gentlemen, welcome to another exciting episode of Mick Unplugged, and today's guest is a powerhouse in the world of small business success, personal branding, and entrepreneurship. Actually, he has been a virtual mentor of mine for many years and hasn't even known it. As the author of The Celebrity CEO, he has empowered entrepreneurs to become the face
Starting point is 00:00:37 of their businesses and connect more deeply with their audiences. Please join me in welcoming the energetic, the insightful, the influential, my mentor, Mr. Ramon Ray. Ramon, how are you doing today, brother? What's up, brother? I'm blessed and fantastic. It's good to be here and thank you for that honor. I receive it as so many have been a mentor to me from a distance.
Starting point is 00:00:58 Seth Godin, I've been to so many of his events. I've read so many of his books. So I understand the feeling. Somebody, he knows me, but you know, we don't rock like every week. But yet, I follow his journey. And I'm like, you know what, that's somebody I can aspire. So honored to be that way. And thank you for having me here on your show. Appreciate it very much.
Starting point is 00:01:15 Man, I am the honored one. And I truly mean that talking about being a virtual mentor, mentor from afar, because the things that you talked about, particular for me, personal branding, changed my life, man. Like, I was a person who, I kept everything private, right? Like I do things and it's like, I don't need the world to know what's going on.
Starting point is 00:01:39 And then I started reading some of your insights, a lot of your books, following on social. And it's like, no, Mick, it's okay to give a glimpse into what you're doing. Like your brand isn't a brand unless someone knows about it. Like essentially that's what I got from you, right? Like you can, you can be the best person, but if no one knows it doesn't matter, you can have the best product, but if no one knows it doesn't matter. How did you come to that realization, but more
Starting point is 00:02:06 importantly, then teach that to other people? Because it literally has changed my life. And I'm being completely honest and transparent about that. I'm odd. Well, I think the concept you're referring to, of course, is the celebrity CEO, this concept of, and I started this in 2019. I've been doing it for many, many years, but I started it, which is relatively recently 2019, because people kept asking, Ramon, we see you Fox Business, we see on MSNBC, you were in New York Times, you're in the Wall Street Journal, you're on Inc, you're on entrepreneur, you're quote unquote, all over the place. I'm not literally, but for their pure purview, as they're
Starting point is 00:02:35 getting small business education material, I show up and I said, you know what, this is being the celebrity CEO of your industry. It's not being Serena Williams or Michael Jordan, celebrity like global celebrity, President Trump, Vice President Harris, President Biden, take your pick. Elon Musk, those are Ubers different, but that means Mecremon in our industries, in the sphere of people we serve,
Starting point is 00:02:59 we have the opportunity to be well known or not, absolutely. have the opportunity to be well known or not. Absolutely. Yeah. And again, it was life changing for me. And it's something that literally starting in like 2020, end of 2020, beginning of 21, I started saying, okay, I have to build this brand now. Right. And a lot of people think, Oh, just do some social posts and
Starting point is 00:03:24 tax and people and then boom, you're there. But what you taught me is it's a lot of strategy behind everything that you do. And so I'd love for you to give the listeners and viewers some insight behind some of that strategy that you've helped me develop. Sure, sure. I mean, I think there's three core things. And again, I can talk about this for 67 hours. So you let me know how much time we have but The three things I think best people remember is one the aspect of attraction
Starting point is 00:03:52 What are you doing to get people attracted to your brand or center better way actually key strategies? What are you doing to get people to have attention? To just know who you are and that you have a solution for them. Because most people just don't know there's a solution out there for them. So how can you get the attention of the right fit audience that can that you can serve? That's one. As you get that attention, we can talk about that more build it up, get the attention. Hey, I'm here. I can help you help you help you. They're not a customer, the attention. Then what can you do to start to build trust? And for me,
Starting point is 00:04:22 I think trust is best defined. Mick is in education. How can I be on a program like this? Mick, unplugged. How can I be on your webinar, on your Zoom, on your email list, follow you on social? Any way I can just to build trust. Because trust is built over time, over and over and over and over and over. And after you build that trust, by God's grace, people say, you know what? I've trust this guy. Let me vote with my money and buy something from them. Clearly don't happen all the time, but we'd all be a trillionaires. But my point being is that you build up that attention
Starting point is 00:04:51 of say 10,000 people, 100,000 people, 500 people, build the trust then over time of half of them. So we're talking about 200 people, 100 people over time because the flywheel keeps going, Jim Collins will flywheel. And then 10%, 20% maybe buy from you and you rinse and repeat that you got a nice size business going you can easily build a $500,000 million business just on that now to get over that level Of course as my mentor Lamar Tyler and Damon John would say that's what the strategy is hiring the right team and more
Starting point is 00:05:20 But for a smaller business You focus on attention building trust and having that trust generate to sales, you can do that all day long by this concept of celebrity CEO. And one of the things I want to add as well, make is that just be different. That's all the thing I want to add. Thank you for your time on that. But just all that's important,
Starting point is 00:05:36 but choose how you show up and different. Doesn't mean you have to be as garrulous as Ramon and be funny and all that, no. But there's got to be something that makes you pop and stand out. So I want to add that as well. No, I love that. And another thing that you taught me too, was you also have to have something that people would want to buy. Like, it's one thing to be out
Starting point is 00:05:57 there and to be silly and funny, or even be serious and educational. But if you don't have something that people would want to buy or purchase, then it's also not going to work in your favor. That's right. Because that goes back to the aspect of being hidden, right? The journey you went through. Yeah. You can do referrals word of mouth, kind of on the DL. Hey, if you want to see me, just call me, just meet me in the back of the room. You can do it that way. But if you want to grow some degree, Hey, listen, you said your pool is dirty all the time. My name is Jenny. We have
Starting point is 00:06:28 some pool cleaning services you may want to check out. I'm giving any example doesn't have to be in the in the industry, you know, speaker coach, it could be works for anyone. You know, you said your child misbehaving in school. My name is Robert, you know what, we can help your child possibly overcome that. So whatever it is, or in our case, that we're speakers, coaches, consultants, thought leaders. So yeah, getting the word out. So when people are ready,
Starting point is 00:06:49 because you built the intention and trust, and when they're ready, they're gonna buy from you. Love that, man. Love that. So, you know, on Make Unplugged, we talk a lot about your because, right? That thing that's deeper than your why, that really is your purpose and your reason.
Starting point is 00:07:04 So if we were to talk about Ramona, and I know a lot of times that changes over time, right, like as we mature in businesses, we mature as individuals are because sometimes changes. If we were to go back to the beginning when Ramon said, you know what? I'm that guy and I want to help others. And I say help because I know who you are as a human, right? It was never about Ramon. It was about let me help others What was Ramones early because what was that centerpiece that said? This is what I'm gonna do
Starting point is 00:07:35 Hmm. Well, let me answer in two ways and if you don't mind permission I love to start with the because now because because now is different than it was at the beginning and I think there's two sides We all need to make a living and we all need to provide for our family. So I do wanna say that part of my because, I must say Mick, is and has been, I need to provide for me and my wife.
Starting point is 00:07:52 I wanna provide for my kids who are adults and out of the house. I wanna build generational wealth. I wanna build my community. I wanna have others. So my why today, maybe because of maturity, I'm a bit older, I'm 52 this year, maybe because of things like that,
Starting point is 00:08:05 I'm seeing it, yes, I need to eat and that will always drive me. But also as I get older, I wanna help others. I wanna help my aunt, my cousins, I wanna give them things that they're trying to do. Not that they can't do it, but if I have more, if I have 20 pieces of fish and they have one, I can afford to give them five.
Starting point is 00:08:22 So I think my, because Mick, that's why I have a fastidious, I think a fire in me every time I wake up. Yes, got to take care of myself today. That's whatever reason that's in me. I always will have that that I'm like a lion always willing to hunt, you know, but really, then it goes back to, I think really generational wealth, really, how do I provide for how do I help my church? How do I help us build a church in Dominican Republic?
Starting point is 00:08:45 So I think that's the key of where I'm going and go back to the beginning. Really, I got fired from the United Nations and, and it really was a simple aspect, not to disappoint people, but I had to survive. So that was my, because there was a very simple reason I had to survive. Yeah. Yeah. And I want to go back to that, right? So you're with the United Nations and for those that don't know Ramon's background,
Starting point is 00:09:05 like we're gonna get into that too, but I wanna start with you got fired for the United Nations, right? Which at that point was like a big deal in your life, right? Like part of that identity for you was that. You could have given up, you could have blamed, you could have made excuses. But I know Ramon Ray, that a after, right?
Starting point is 00:09:25 So what was that moment and what did Ramon do at that point that says, you know what? I'm gonna keep going, I'm resilient. Yeah, so to give the context, I had a job at the United Nations, right? Out of high school, kind of before college. I don't remember the exact timeframe, but maybe when I was 19 or so years old.
Starting point is 00:09:40 So they've told me I was one of the youngest hires at the United Nations, in fact, at that time. So I was there and I worked there for a number of years, Mick, over 10 years. And while there, I got the journey of technology, CompuServe, Prodigy, and well, the early 90s would have been the Netscape Mozilla browser was just being birthed and modems, you know, with the noise and you know, you know, that, you know, was there. So give people a sense early 90s is where I was, it know, with the noise and you know, you know, you know that, you know, was there. So you people have sent early nineties where I was,
Starting point is 00:10:06 it wasn't the blogging and live streaming we have today, you know, camcorders were the thing, you know? So that was there. And then bottom line is I had permission to do some entrepreneurial, what they call side job hustles. I had permission from my boss, do do some issues. There was an employee who was made a stink about it. He didn't like it.
Starting point is 00:10:23 That permission was revoked. But I had a bite of the apple. I had a taste of entrepreneurship and I didn't stop it. Eventually my contract was not renewed or fired. So that's the context on how that happened. When that happened, I won't forget the day. In fact, I think I have the DHL envelope a few feet from me in my garage that said, Ramon, your contract's not renewed.
Starting point is 00:10:43 It was maybe a Wednesday, as I recall, and you're, you're going to be gone on Friday. That's it. Sayonara. So thankfully I had some side hustles and I had a little bit of revenue in there, but my wife would tell me every month, Ramon, 5,000 less, 5,000 less at the time. Our family income, household income, 5,000 less. And so to your point, like, I know you would do make as well. I had to make it work.
Starting point is 00:11:04 And that's where this journey of me Ramping up my speaking being a paid speaker which I'm now Blessed to speak all over the world in demand motivational keynote speaker Working with some of the largest brands in the world Dell Microsoft VeriSign AT&T I could go on working with them on a variety of amazing campaigns And then building niche publications started small biz technology comm sold it started smart hustle.com sold it. Started the small business summit sold it today. I'm the publisher zone of genius.com.
Starting point is 00:11:32 And as you know, Mick's celebrity CEO, we help entrepreneurs build their personal brands. Amazing. Amazing. Amazing. And I know again, through your work, you believe in the power of mentorship, right? And I look at it like, when you get to a certain stage, a certain level, and it's time to level up, there's a mentor, there's wisdom that you seek out. And, you know, like my mentors,
Starting point is 00:11:58 Les Brown, Damon John, Robert Irvine, Ramon Ray. They all taught me different things to continuously have me level up. And the power of mentorship is so strong that I think everyone needs four or five mentors in their life. But I would love to hear from Ramon Ray, like what's been the power of mentorship for you personally? And then my follow-up question will be, how does that reside in you to then give that back out to others to where you now are that mentor for people? I love that question, Mick.
Starting point is 00:12:30 No, thank you for asking that. Mentorship is everything. A few mentors in my life, some I mentioned one, Seth Godin, I know him, I can text him and he'll get back to me and et cetera. We're friends, you know, professional friends as it were. So he's a mentor, he'd been a mentor of mine for years. He was one of the first speakers at one of my events in 2006, 2007, something like that way
Starting point is 00:12:49 back in the day and has done it a few times for me. So that's one Seth Godin. Number two, Steve Harvey. I've never met him. Met his daughter Brandy Harvey, but Steve Harvey's a mentor of mine. Just his swag, how he shows up, how he talks. He's a, he's talent and has a media company. Kevin Hart as well. Those are two of my distant mentors who I don't know. Then others I'll just shout out and I'll talk about mentorship is Lamar Tyler. I'm in his program. I invest in his program, his client, but Lamar Tyler is a mentor of mine. I think of Brian Hess in Pittsburgh. I think of Scott Sein with it. I think of Glenn Lundy. So those are a few people who I look up to. And about mentorship, here's the thing about mentorship. It's different than having a client. It's different than necessarily
Starting point is 00:13:28 paying for a coach or consulting. Because, Mick, I could pay you, you know, $5,000 a month. You could coach me and leave. We do whiteboard session in Panera or something, right? That's good. It's important. People should invest in that. But a mentor is kind of like, yo, Mick, I know it's 3 a.m. My friend told me that my business is not gonna survive, it's gonna fail and I should stop. What do you say, Mick? Mick knows me a bit. And he may encourage me and say, brother, that's okay.
Starting point is 00:13:57 They ignorant, ignorant, intensely, not ignorant, ignorant. Ignorant, yeah. Or he may say, dude, you've had these calls with me for the last 10 years and it's not going nowhere. Maybe you should get a day. You gotta be a mentor has that feeling and just talk. There's nothing in it for them. So I think that's the power of mentorship.
Starting point is 00:14:15 Often someone you trust and who trusts you, someone who knows you a bit personally would be great. And somebody who has a vested interest in your success, my buddy, Jakov Yurinsky, that's another name I got a shout, Yakov Yurinsky, that's another name, I got a shout out Yakov Yurinsky, he would teach me and I'd crown his shoulders when I would leave the United Nations for lunch break, and he'd show me how businesses were built. So that's the power of mentorship. And then me get being mentored. Absolutely,
Starting point is 00:14:39 Mick, I have a number of young men who who I call regularly, who they call me from time to time it my son is my number one mentee. I don't I wouldn't Yeah, I wouldn't it's not like I walk around on his mentor. No, you can't not like that. But I think of my son who we talked several times a day and we sharpen each other. I think of my boy Josh Johnson, a tap dancer in New York City. I've known him since he was little little kid, you know, I think of Georgia Strada as a construction company and East
Starting point is 00:15:07 Side of Long Island, you know, so these are just a few of the names and people who I vibe with on a regular basis. So I hope that helpful make it I go too far too long. You never can go too long, Ramon, like you can never go too long. And one of the things I want to unpack and unplug that you said was, you know, they know you, they challenge you, right? And one of the things that one of my accountability partners,
Starting point is 00:15:32 Karl Lester Krumpler, always talks about is ironing, sharpening iron. And a lot of times when people hear and talk about iron sharpening iron, what they're really wanting to hear or feel is iron polishing iron. Right? Let me pat Ramon on his back and tell him all the good things that he's doing. And just give them some encouragement.
Starting point is 00:15:53 No, when Ramon is talking about the mentors and ironing sharpening iron, there's friction. When you sharpen something, there's heat, right? There's sparks. And to me, that's what mentorship is about. And I know that that's what you do as well too. Even when you're coaching, right? When Ramon is speaking, he's not there to just pat you on the back and tell you what's good.
Starting point is 00:16:14 No, Ramon is going to get deep inside of you and challenge you. It's going to be some friction. There should be some internal friction. And that's what I probably appreciate the most out of you, because that's what you did for me and you didn't even know was you challenged me you made me look inside and really question right like hey Mick you really want to go there is it really burning for you because if not it's okay stay there it's okay you can make good money nobody knows who you are you've got the
Starting point is 00:16:41 word of mouth referrals but Mick there's this other side, and this other side, right? Where there's even more money, right? Like you can feed more than just yourself and your wife and your kids, right? Like there's communities that you can get involved in, but Mick, little friction, right? And that's what, again, probably one of the things I've appreciated most
Starting point is 00:17:02 is that you challenge. Yes, yes. No, I is that you challenge. Yes. Yes. No, I appreciate that so much. And it's funny that me and my son argue and uplift the most of anybody in my life. Besides my wife, me and him, I mean, dad, you are not focused. He may not sit exactly like that, but that's what I'm hearing. And I'm like, no, I'm not.
Starting point is 00:17:19 Then a few days later, son, you're right. I need to focus more. Or, or him. I remember my, oh, my remember my guy, Yaakov Yerinsky, with the same age, but he'd done a few different things in me and bigger things in me in life. And I remember one day, and this is more metaphorically, but like, Yaakov, I did this deal, I got 120,000. And his Argentinian Israeli accent, Ramon, curious, why didn't you make 250,000? Dude, I just, curious, why didn't you make 250,000? Dude, I just, in a good way, he just challenged. So you need these people in your life to hug you
Starting point is 00:17:51 and to whoop you both at the same, in a good way. You know, they're definitely not whooping, but you get more so encouraging you to do the best you can do. Yes, sir. And going back to the celebrity CEO for a moment, like it's one of those books that literally every entrepreneur should have. So like first and foremost, you need that. Whether you're a solopreneur or you're
Starting point is 00:18:11 leading a Fortune 100 company, it's there for you. And I'm going to paraphrase a caption of the book and these are the words of Mick, not Ramon, because he says it much better, much more eloquently than I could, but I'm going to break it down. One of the things that stuck with me, Ramon, because he says it much better, much more eloquently than I could, but I'm gonna break it down. One of the things that stuck with me, Ramon, is essentially you were saying when it talks to branding and how to build, keep the simple things simple. Again, those are my words, right? I'd love for you to elaborate for,
Starting point is 00:18:37 especially for the person that's just getting started or the business that maybe they're doing a makeover of their brand or their identity. Keep the simple things simple, man. Can you break that down for me? Yeah. When I look at what me and Mick are doing right now, we're having this discussion with you. Talking to you, you have a discussion with you. Now, I don't know Mick's setup, but I don't think he's an NBC Fox business with a thousand different cameras, but we look pretty darn good people. He looks like a chocolate perfection right there.
Starting point is 00:19:07 That lighting in his shirt and all this. Me, I got my little lights going on. I could show them to you, but then I'll mess up the... So my point is, it's simple. And just the little, I can imagine what he's doing right now. I doubt I'm wrong, Mick, but let me know if I am. The simple thing is what? We gotta have good audio, gotta have good good lighting, got to show up proper.
Starting point is 00:19:27 You know, got to clean up a little bit. That's it. Go for it. Some people make, they're not doing it because, oh, it's not right. It don't look like Jimmy Kimmel. It don't look like like a Tyler Perry studio people. So that's the aspect of simple or, or your first podcast,
Starting point is 00:19:43 maybe a dog bark back there, you're gonna delete the whole thing. Maybe your baby cried. We all been babies. So that's just some, I could go on, but that's just some concepts of, as Seth Godin even says, stop waiting for perfection. It's never going to come.
Starting point is 00:20:01 Amen. Stop waiting. Amen, amen. And then again, this is how Mick paraphrases Ramon. Amen. Amen. Stop waiting. Amen. Amen. And then again, this is how Mick paraphrases Ramon. He says it much eloquently than I do. Another thing, and I'm going to say it my way, don't major in minors. And you almost just hit it with the, if you wait for perfection, it's never going to happen.
Starting point is 00:20:20 But don't major in minors. And Ramon, the biggest thing that I had to step away from literally was that because you told me in the book, make your CEO act like it don't major in minors, bro. That's right. And people do that. I mean, again, you want you, you don't, it's like the airlines as long, you know, the brakes got to work and we got to have oxygen tanks and whatever else
Starting point is 00:20:43 in the plane, but you know, let's let the plane fly fly. So, some people can spend all day long trying to perfect the blue color of hue. This ain't Louis Vuitton, people, you know, especially at a certain level. Make the sale. You can apologize, but instead of asking for permission your whole life, because if you wait, ask for permission every step you go, Mick, you never gonna move. You gonna be on step one and I'll be on step seven. And you'll think I'm all that in the bag of chips. Well, we are, make you and I are, but still you get the point.
Starting point is 00:21:12 You just didn't take a step. That's great. So you give a lot of insights, right? What are some insights that you've received? And for those that are watching or listening, Ramone's interviewed all of the sharks, right? Like everybody on shark tanks, interviewed them all, interviewed presidents, have been interviewed by presidents, interviewed a lot of big
Starting point is 00:21:30 leaders, have been interviewed by a lot of big leaders. What are some insights that Ramones received during this process? Yeah, I think some we've just said one is definitely the aspect of don't wait for perfection. That's why it's the biggest one. Don't wait for protection perfection, rather, it's never going to, don't wait for perfection, rather it's never gonna come. I think number two, what do you really wanna do? And I've suffered with that lack of confusion over who I am, what do I wanna do?
Starting point is 00:21:53 Do I love kids? Therefore I should work at a child daycare? Or do I want to be an entrepreneur, a business owner and run a daycare center. And I say that because just to my friend Brandy Wood, she has an amazing event called Child Care Millionaires. So those are those who are looking for Child Care Millionaire Academy, I think,
Starting point is 00:22:14 association rather, CMA, Child Care Millionaire Association, point being is that, what do you really love to do? Is it that you just love being in nature, chopping wood all day? Or do you want wanna be a business owner of the forest society of America? I'm making stuff up, Mick,
Starting point is 00:22:29 just to let people know this works in everything. So I think that's number two. What do you really want to do? What's your real passion? I think the number three, the best advice is understand that we only live once, Mick. We only live once. One of my buddies, Scott Simons,
Starting point is 00:22:44 had a segment where he said it must be nice nice and in the segment. It must be nice He was saying don't throw stones at me because I decided in this season to work hard I may miss a few games. I may I may miss a few this at my family, but I said I'm building towards Yeah And so when I wanted you look at me and all the the nice things I have don't don't throw rocks at me in the same way I And so when you look at me and all the nice things I have, don't throw rocks at me in the same way. I won't throw rocks at you because every single one of your children's games you're at,
Starting point is 00:23:10 you have date night every Thursday from four to midnight without stop. You're there to visit your grandmama every day. That's great for you. I'm not gonna throw stones on you because you're doing that and I can't, or I decided not to. See what I mean?
Starting point is 00:23:24 So I could go on with those tips, but I think don't throw stones on you because you're doing that and I can't or I decided not to see what I mean. So don't so I could go on with those tips but I think don't throw stones at other people. Everybody has their own life. There are some things Mick that I think are bad. You know if Mick saw me doing something nefarious, cheating on my tax or something wicked, there's no call me out. But most things in life, me and Mick can make a dollar a thousand different ways. He wants to have a franchise I don't I want to you know scale to ten locations Mick wants to have a donut shop in a truck God bless America take your pick people right right love it So earlier you talked about you know for the entrepreneur and how to you know build your email list potentially build communities I want to go to the community building aspect of it because I think this is a big you know, for the entrepreneur and how to, you know, build your email list, potentially build communities.
Starting point is 00:24:05 I want to go to the community building aspect of it, because I think this is a big miss for a lot of people. Again, I don't care if you're just starting out, if you're a solopreneur or you have a big brand, big company building communities of like minded people or people that are aspiring to be like this like minded community is critically important and you've nailed that. So what's some advice that you have for people about number one, the power community,
Starting point is 00:24:30 but then how to get started? Yeah, I think deciding on what kind of community you want, because thank you Mick for that. I do have a community, but it's in very different ways. The community could just be a LinkedIn group. So if that's the kind of community you want to build community and build your brand in it, to be able to see how you can serve them. As
Starting point is 00:24:45 my friend Shea Brown says, sales is service. And that's part of that services, you can be compensated for that people will pay you for the service. That's one part of the brand, but it could be like my friend Lamar Tyler has where he has a paid community people thousands pay him every month to be in his community, both the communities, but you can build community different ways. But I think the best way when I think of community again, quoting from my mentor, right?
Starting point is 00:25:05 We quote our mentors, Seth Godin. It's about knowing that people like us do things like this. It's about raising the flag. Seth Godin says that raising the flag, saying, I'm here. I like to have almonds and cashews with raisins. I don't know. And broccoli sticks.
Starting point is 00:25:29 All who like that, come on down. You get what I'm getting at there? Is that it's deciding I do this. I show up this way. I'm willing to take the first step towards leadership, towards taking action. Those who want to join me, the door's open, come on and get on the bus. So I think that's what that aspect of community is like.
Starting point is 00:25:50 And again, to underline that community can go different ways to different people. There are tools and apps for community school and Facebook and mighty networks and so many more, or community can just be the people at your church. You and a group of guys just vacuum after church on Sundays. That's community right there. Yeah. That's amazing, brother. So I'm going to do something for the viewers and listeners.
Starting point is 00:26:12 The first 10 people, and I don't care the platform, I've got counters on all of them, the first 10 people that messaged me, the celebrity CEO, I'm gifting them a book, personal, gifting them the book. Thank. Wow. Gifting them the book because- Thank you, Mick. And I'll show you- The book changed my life. What you'll receive. You'll receive this from Mick? Exactly.
Starting point is 00:26:31 You're gonna get that because it literally changed my life. For those that are listening and watching, the biggest reason that I'm here is because of that book. The biggest reason that I'm here. And I'm saying this on the record, so you can't hear me say something else because it is on the record right now. The biggest reason that I'm here
Starting point is 00:26:53 is because of the celebrity CEO. I don't care where you're listening or watching. If this is a clip, the reason I'm here is the celebrity CEO. And I wanna give that to someone. So the first 10 people, you're getting it. I promise you, that's my 2025 gift to you. And here's the deal. And Ramona is going to tell you, it's a playbook,
Starting point is 00:27:19 but you got to put the action behind it, right? And if you don't implement, it's just words on the paper. But I promise you, those words are so powerful and you've got the blueprint. And if you take action, this is what you get. Mick, what an honor to be part of your life. I am humbled and I've never heard such a kudos. I'll just receive it.
Starting point is 00:27:43 I'll receive this gift quite like I have today and thank you Mick for that and thank you for being a light to so many others Mick that I bet you don't know who you're serving. It isn't the power of being humans in the world when life goes around beautifully. There's a few knuckleheads who muck up the gears but if people like me and Mick and others can make the world a better place people like me and Mick and others can make the world a better place, Mick, thank you. And if you receive that book, Celebrity CEO from Mick,
Starting point is 00:28:11 make sure you tell Mick thank you. Tell people to check out Mick Unplugged and make sure you tag him on your socials and tag me too and we'll all uplift Mick on Mick Unplugged. I love that. And speaking of your socials, where can people find and follow, I'm going to say the good doctor. Dr.
Starting point is 00:28:26 I'll take, yeah. Two places I recommend people can go to Ramon Ray.com Ramon Ray.com R a M O N R a Y and, or check me out at zone of genius.com zone of genius.com. Ladies and gentlemen, he has been Ramon Ray as he always is Ramon brother. Again, from the bottom of my Ray, as he always is. Ramon, brother, again, from the bottom of my soul, thank you for everything that you mean to me and to millions of other people out there. This has truly been an honor, brother. Mick, I received that. Thank you.
Starting point is 00:28:57 You got it. And to all the viewers and listeners, remember, you're because he's your superpower. Go unleash it. Thank you for tuning in to Mick Unplugged. Keep pushing your limits, embracing your purpose, and chasing greatness. Until next time, stay unstoppable.

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