Mind Pump: Raw Fitness Truth - 1143: How to Lose 50 Pounds & Keep it Off, Building & Maintaining Muscle Mass as You Age, Seated vs. Standing Exercises & MORE

Episode Date: October 18, 2019

In this episode of Quah (Q & A), Sal, Adam & Justin answer Pump Head questions about how to lose 50+ pounds, whether you lose muscle mass as you age, the difference doing seated vs standing exercises... makes, and organizing the payment side of a personal training business. Adam shares his experience visiting the ‘magical’ place that is Organifi HQ: Good vibes + excellent culture = success. (4:20) Does having a higher IQ mean you're more at risk of developing a mental illness than the rest of the population? (20:42) How Kayne West is finding himself through religion. (24:36) The importance of being the example rather than the preacher. (27:30) What has the feedback been like from the Nir Eyal episode? (32:56) Sal’s daughter is hooked on her Felix Gray glasses. (33:46) Why LeBron James is full of shit. The importance of standing behind what you are doing. (35:50) #Quah question #1 – What is your best advice for someone who wants to lose 50+ pounds? Where to start, how to stay motivated and how to transition from unhealthy to healthy habits? (43:08) #Quah question #2 – I've heard the older you get you begin to lose muscle mass. Is this true? If it’s true, can it be reversed with weight training? Is it harder to make gains the older you get? (54:52) #Quah question #3 – When it is appropriate to sit or stand for an exercise? For example, seated dumbbell curls vs standing dumbbell curls. What difference does sitting vs standing make? (1:04:53) #Quah question #4 – I recently went full-time with my training business and I’m trying to organize the payment side of the business. How do you recommend going about payments, so you can scale the business better? (1:10:40) People Mentioned Shanna Mota (@shannamota)  Instagram Drew Canole (@drewcanole)  Instagram Djamel Bettahar (@djamelb)  Instagram Nir Eyal (@neyal99)  Instagram LeBron James (@kingjames)  Instagram Functional Patterns [Official] (@functionalpatterns)  Instagram   Related Links/Products Mentioned October Promotion: MAPS Anabolic ½ off!! **Code “RED50” at checkout** Visit Organifi for the exclusive offer for Mind Pump listeners! **Code “mindpump” at checkout** Organifi – Inc 500 Are There Heavy Metals In My Protein Powder? - Organifi High intelligence: A risk factor for psychological and physiological overexcitabilities Kanye West's ''Jesus Is King'' Song Leaks Just Keep On Coming Won't You Be My Neighbor? (2018) - Rotten Tomatoes Mind Pump 1140: Nir Eyal Visit Felix Gray for an exclusive offer for Mind Pump listeners! LeBron James missed an opportunity with his comments about China Mind Pump Free Resources

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Starting point is 00:00:00 If you want to pump your body and expand your mind, there's only one place to go. MIND, MIND, MIND, MIND, MIND, MIND, with your hosts. Salda Stefano, Adam Schaefer, and Justin Andrews. In this episode of The Mind Pump, the Mind Pump. So of course we talk about fitness and working out and fat loss and getting healthy, but we also talk about current events and stuff that happened in our lives. That's in the intro portion of this episode, which lasted 39 minutes. Here's what we talked about.
Starting point is 00:00:31 Adam started out by talking about his trip to Organify in San Diego. That's Organify is headquarters. Now Organify is one of our sponsors. They make organic plant-based supplements like protein powders, green juices, gold juices, which are good for relaxation and sleep. They have so many juices. They have a product called Pure, which is good for gut health,
Starting point is 00:00:53 and has also got some neutropic qualities. We think you should go check them out so much that we got a discount for you. Here's what you do. Go to organify.com-flour-slash-mind-pump and use the code MindPump for 20% off. Then I brought up a study that showed how people with high IQs have a higher tendency to be mentally ill.
Starting point is 00:01:15 So now I feel better about it. Then we talked about Kanye West and how he's come out publicly about his conversion to or full conversion to Christianity. So we'll see how his marriage goes with sure we're going to hear about it. Yeah, with his full conversion to Christianity. So we'll see how his marriage goes with her. We're gonna hear about it. Yeah, with his marriage to the devil. Then we talked about how my daughter loves her Felix Gray glasses. Those are blue blocking glasses that she wears
Starting point is 00:01:37 when we watch TV at night. Oh, and by the way, Felix Gray is partnering with Breast Cancer Research Foundation in October. So when you get a limited edition pair of the Nash frame glasses in pink lemonade, they'll give 10% of the sales to the breast cancer research foundation. Now Felix Gray, makers of the best blue blocking glasses you'll find. They don't tint or change the color of everything that you're looking at. So then that orange or red glasses, they look good.
Starting point is 00:02:05 And they are one of our sponsors. Here's how you get yourself a pair. You're not for dorks. Go to Felix Gray Glasses. That's F-E-L-I-X-G-R-A-Y glasses.com forward slash mine pump. Make sure you get yourself a pair and you'll get free shipping and free returns. And then we talk about LeBron James
Starting point is 00:02:23 and how he loves to comment on everything politically, except for when it comes to China, because we know it's gonna affect his bottom line. That's interesting. Then we got an affinist portion of this episode, the first question, this person wants to know, what's the best advice we can give someone who wants to lose a lot of weight, like 50 or more pounds.
Starting point is 00:02:41 So we kind of break down what that looks like. Next question, this person's heard that the older you get, you lose muscle mass, is this true and can it be reversed with weight training? In other words, are we inevitably just going to get weak? Next question, is it better to sit or stand for exercises? For example, you do an overhead shoulder press, is it better to do it standing, Is it better to do it seated? And if there are differences, are some of them better for certain goals,
Starting point is 00:03:09 like functional strength and other goals, like sculpting the body. This is the functional versus body builder war. There you go. And the final question, this person's a full-time personal trainer and wants to organize the payments side of the business and they want advice.
Starting point is 00:03:24 So we talk about how to charge clients, the best ways to do that. Then at the end, we talk about ways to collect the money via websites and stuff like that. Also, this month, MAPS and a BALLIC is half off. This is by far our most popular muscle building metabolism boosting program that we have. This is the only time it's going to be 50% off. So you might want to act now. Dude, if you don't have it, how dare you? Now this program comes complete with your whole workout. So there's four phases if you count pre-phase. So that's 12 weeks of working out, exercise demos, the workouts are all laid out for you. Follow the program as it's laid out and you'll get phenomenal results.
Starting point is 00:04:07 Here's how you get the 50% off. Go to mapsred.com, that's MAPS-R-E-D.com, and use the code red50-R-E-D50, no space for the discount. You don't want to hear about your trip to... ...organify. Dude, it was awesome. The magical place. So I forgot that they moved. So I'm taking Uber. Wait, is this not where we went when we went?
Starting point is 00:04:29 Yeah, yeah, this is. Oh, that's right. They were in the process. Right? Mm-hmm. So yeah, it's still San Diego. It's still not far. Like I think the other place is kind of like downtown San Diego.
Starting point is 00:04:39 And I knew I was coming in like two hours early. So I was like, okay, I'll just get something to eat, have coffee, relax until I meet up with Sean and Drew. So I get my Uber, I just give him the address, and you know, I mean, you, Sal and I for sure like this, where I have no fucking clue where I'm ever going, right? So I'm not like, I just think I'm going to the same place, it just didn't dawn on me. So my head's like in my phone, I'm working,
Starting point is 00:05:01 I'm not even looking where we're driving. And so I'm like two hours early, right? And I look up and I'm like, oh, just, you know, when we get downtown, I'll walk over and go get some crap food. Yeah. If I lift my head up and Uber guys like, oh, we're here. And I'm like, oh, fuck, it's like an industrial area. So they're anywhere to go. They just don't where to go.
Starting point is 00:05:19 And I'm like, I'm like, I'm gonna sit out in their curb for like two hours. Like a douchebag. I was like, ah, do you know this area very well? Could you take me like to the nearest Starbucks or something? And he's like, yeah, I think there's one this way. And so then they took me over there,
Starting point is 00:05:33 hung out for a while. Then Sean calls me up, so she's on her way. We meet up and we walk over to this place. And it's, I think I wanna say it was 16,000 square feet. Big. Wow. Really big. Wow. Yeah. Massive. And the place before was maybe half. Is it like a one house or like office building? Yeah. Very similar like field to, you know, like when we go to on it, they have like industrial area that you're surrounded by over there. Yeah. Just offices or whatever. Just like that.
Starting point is 00:06:03 Concrete floors. You walk in, their door mats say prepared to be hugged. So, since I walked through the door, it was true. You know, like I hugged like three times right away. Wow. That's nice. Got to see Shana always love hanging out and seeing Shana. She's great. Yeah, absolutely love her best rep ever. Yeah, she's awesome. And so is Drew. I mean, Drew's a really cool guy. As soon as we walk in, both of them were there. And then they gave me a tour. Now, what was really cool was,
Starting point is 00:06:33 it's been, I wanna say two years, since we were, what was Drew wearing? Just, let's just let me know. I did a picture, I posted the picture here. He's very fashionista. Yeah, we have a different style. Yeah. The last time we were there,
Starting point is 00:06:45 he wore this, this like, it was like a jacket, but it buttoned all the way over on the left side. It was like one of those, like Sergeant Pepper. Yeah, you know what I'm talking about? Kinda jackets, remember that? And then he had, You two are not allowed to comment on fashion. Hey, listen, I'm not saying it's good or bad.
Starting point is 00:07:02 We are, we're not allowed to. We're not, we're not allowed to be right, but I'm not saying it's good or bad. We are. I'm just a very much allowed. We're not, we're not gonna be right, but I'm objectively just to describe. Actually, I'll tell you this much. I might not know what good fashion is, but I know what bad fashion is. You're, you're, you're fashionally retarded. Let's just be honest.
Starting point is 00:07:17 But anyway, yeah, he had that jacket and then he had like, they were like gold shoes or something last time. Was it something like that? No, he wasn't that Flamboyant it was he was he was dressed but he did have like a I think like a starred Long sleeve short sleeve looking thing like how's the long answer? Well, you know it looks like it's a short sleeve But it looks like you have a long sleeve underneath it, but it was actually sewn together as one. Oh, okay
Starting point is 00:07:42 You know I'm saying yeah, he does have a perfect beard You did have a really good beard perfect. Yeah, but anyways was actually sewn together as one. Oh, okay. You know what I'm saying? Yeah. He just have a perfect beard. He did have a really good beard. Yeah, perfect. Yeah. But anyways, we get there. We're groomed. And right away, I'm totally impressed with the place. The place is really cool.
Starting point is 00:07:54 You know, it's, you know, I'm a little jealous of this. I hope that my pump, we grow into something to this size and that same kind of feel. I mean, it's got ping pong tables. It's got meditation rooms, it's got places where you can go take naps and sleep, it's got the video games, it's got a gym inside of it. Do they have working places?
Starting point is 00:08:13 Yes. Yeah, they're so, we'll get to that, yeah. This, this, this, this, this, so everyone's got their dogs there, you know, saying, like bags and stuff. Yeah, no, all of that, right? It's very, you know, Google Facebook-esque, you know? So, I mean, those guys are machines.
Starting point is 00:08:28 I mean, they really are. I have yet to walk into a facility and see, I mean, all joking, and this was in the old place. We walked in there and it was like a well-oiled machine. It was a war room of sales guys. Hands down, so we, obviously, we have a lot of friends that sell supplements and some of them are very successful at it. And so I've got the opportunity to hang out with a lot of these
Starting point is 00:08:52 different CEOs that have built really successful multi-million dollar companies, none of them which I'm as impressed as I am with organized operations. I I mean, they just, they, I mean, and you guys know because I, like, I could stare at numbers all day long. He's got, I think, a count of 12, you know, 50-inch plasmas around the wall, all the walls as you're walking through there. And it's like all the data analytics on the back end, like all the infusions off stuff. And you can see every influencer, every podcaster, every YouTube, everything that they're putting money out into advertising, what it's converting at, what the rate, what the dollar, what the cost-pracquisition is.
Starting point is 00:09:37 It's just, it's detailed, and then they have sections throughout the building that are like, all these are all like our data analytic people. Here's like all of our sales call team people. Here's all of our like design people and they have like these little, these little pods groups of like four to 20 depending on what section. What impressed me the most when we went the first time when we went down there, and this is just something that I learn from managing gyms. Like when you walk into a gym,
Starting point is 00:10:08 you can tell if it's gonna be, or if it is a successful team, by feeling the enthusiasm, energy, and the brand, or whatever you wanna call it, from every employee. So like if you walk into a gym, obviously you have a general manager, salespeople, and maybe your top trainers.
Starting point is 00:10:26 But then you have like front desk people, porters, kids club. But when you meet those people and you can feel from them that they're super behind what they're doing, you know like this is a phenomenal team. That's what I felt with Organifi. When we went the first time, I don't care who I talked to, they were so,
Starting point is 00:10:43 everybody's waving the flag. Yeah, they were so behind what they were, like so behind what they're doing. Well, that's why they, I mean, they're on Inc. 500 for several categories, one of those being best place to work. I mean, they had like, they had like water cooler things where you could drink green juice.
Starting point is 00:10:58 And, you know, people were talking about all aspects of health. So it wasn't just a supplement company, they actually, you know, when you were talking to them, they were all, everybody there was into health and wellness in real ways, you know what I mean? It was like it just had sales, people get it sales. They were really into health problems.
Starting point is 00:11:14 No, no, no. In fact, actually what was neat too, there was people there who have recently in the last year got a job there and they found out about orifi through listening to Mind Pump. No way. Yeah, so that was cool. I got them employees.
Starting point is 00:11:29 I tell you what, yeah. So I tell you it was, you're welcome. It was a pretty cool feeling that, I don't know, I think they had 60 something employees, roughly, that were there. And as I'm touring, the girl who, the girl actually who toured me didn't know much about me or Mindump or anything we walked in so she got introduced and she's kind of like walking me. She must be in the, through the, through the place. And, but we couldn't get maybe 10 feet in the place without somebody turning around and recognizing who I was from
Starting point is 00:11:59 my impump because they all listen to. Like, of all the companies that we work with and that we've done, we've done things with. is also why I love organifies that they are there. I think a lot of their values align with us and they treat like the whole office listens. And I mean like listens like I every time I was walking through a section I'd get bombarded by you know five to ten people that would come up and they want to talk to me about yesterday's episode and what Zal said about this and what do you think about that and like all wanted to engage in conversation about mind pumping what's going on with us. That's awesome.
Starting point is 00:12:32 Yeah, that was really... There's a couple standout moments for me with the company. One was when I first met, because the way we got introduced to Organifi, I believe it's when I first met Shana. I don't remember what event it was at. Do you remember the event we were at? It was like a dinner. Was it the Spartan dinner? Yeah, it's the first time we met Shana and I don't remember what event it was at. Do you remember the event we were at? It was like a dinner.
Starting point is 00:12:45 Was it the Spartan dinner? Yeah, it's first time I met Shana. That's right. And then we met her and she's great, great vibe or whatever. We got introduced to the company and then we saw what they did and we liked them. And then the second thing that was a standout
Starting point is 00:12:57 and I talked about this recently was that whole ordeal where I forgot what company was a third party tester that went and tested all these organic vegan protein powders and found high levels of heavy metals in them. Some of them had lead. And so immediately when we got that, when we saw that study come out, I was like, oh hell no. And I got on the phone right away with them and I said, I need to see tests from your
Starting point is 00:13:21 product, from your protein that yours is clean. Otherwise, we won't work with you guys. And they were so responsive, they were on everything right away. They cared, they cared a ton about what we thought about the product. And they also wanted to make sure that people knew that their stuff was legit.
Starting point is 00:13:36 I thought I loved the way that they responded and reacted to that. It was really telling. So when I'm taking the tour around, we get to this section where they have like a gym area and this really cool kitchen area and then they have this this giant dance dance revolution game. But you guys have seen those before. Yeah, and I saw like on your story, one of the employees
Starting point is 00:13:58 there was just like hammering away at it. Like I've never seen before. Bro, he was fifth in the world. Okay, so his listen to his story. Wait, this is the whole thing that you can compete. Yes. Wow. Yeah, there's, it's like a legit thing. Like, see, like, he trains further. Well, you could tell, he leans back on the bars and his feet move like he's a river dancer, whatever. Yeah, yeah, totally.
Starting point is 00:14:15 So this dude, okay, lost 100 pounds playing Dance Dance Revolution. Oh, what? That's all he did for exercise was practice Dance Dance Revolution. What a great story. I know. That's why I think that's part of like hundred pounds. He looks like a normal hundred pounds.
Starting point is 00:14:30 Wow. Through playing Dance Dance Revolution. I believe that's how it started. It started as a, you know, do this for exercise. It's a fun way to get, you know, lose some weight, burn some calories basically. And he got better and better and then fell in love with the game.
Starting point is 00:14:47 And with that video I showed you, that was like, he was a perfect score. None of those were, he never missed. What? Yeah, that was a perfect score. I've never played that game. How does that, yeah, because I mean, it was going so fast
Starting point is 00:15:00 and like all over the place, dude. So if you look at the video, you see it, all the, it just keeps saying perfect, perfect, perfect, perfect, it just keeps popping up because he's hitting all these combos. So you just memorize like the whole thing. I guess. I mean, even if you did that, I think to accidentally not miss with your foot,
Starting point is 00:15:15 I think it would be crazy. Have you guys ever played that game? I've tried it like twice. Did you really? Did you try it down there? No, they tried to give me, I'm like, get the fuck out of here, I'm not gonna go up to that guy, I guess. I said, I was pretty good at guitar hero.
Starting point is 00:15:27 I'm a white guy. I'm like, I already have a hard time dancing. Like, you try and put like, but buttons I have to hit at the same time. Like, that's why it would be good. You know it's funny about that too, because I was listening to, I forget what business podcast it was back in the day,
Starting point is 00:15:40 but they're talking about Chris Soca, like the major investor. And so he's like ranked number two or three in the world at Wii 10s. Oh, wow. It's like why? Just cause you wanted to be the best, you know? He's just like, oh, I'm pretty good at it.
Starting point is 00:15:54 You're already off. I kept going crazy with it. And is like ranked number two or three in the world. Well, it doesn't, didn't organize, don't they continuously get awards for, like employee satisfaction and working there? They're ranked in ink 500. That's a big deal. Like because employees like working there so much.
Starting point is 00:16:11 Best place to work. Yeah. So it's ranked. Best place to work in ink 500. So ink 500 has multiple like, which I'm going to call it, that they give away their awards. They have a lot of factors there, right? That environment, but also like San Diego. I mean, you got like pretty much everything you'd ask.
Starting point is 00:16:28 Yeah, now it's cool vibes. Do they have this outdoor section too? We can lay out in the sun. Did they give you any hints on any new products or anything cool coming out? Actually, we didn't. They talked, you know, it was more about, I actually want to go down again
Starting point is 00:16:39 and talk to them more about business stuff. I want to meet with, I met the CEO for the first time, to Jamel, DJ, DJ, am he, I think it's, I got to, I think I fucked his name up, I apologize if he's listening, but I had never met him before. And... Young dude. Real young.
Starting point is 00:16:59 I actually thought they were fucking with me when they told me that he was the CEO and he's in his early 30s and I know you guys met him. How weird is that? So I met Drew and the guy you just said in 2013 and infusion soft like it was this internet marketing seminar thing. This is back when Doug and I first created Maps and Obolic, put it all together, put all the sales stuff together, and we would go to these internet marketing conventions to learn more about how we, because you know, I wasn't, I had no social media presence that we had no, no authority. So how are we going to get it out there that this is a good program. So we took these, we went to these seminars and stuff and they brought Drew and the gentleman you're talking about up as an example of a successful company that utilized some of these techniques. And this was back in 2013. Was it 2013, Doug? Yeah.
Starting point is 00:17:56 Yeah, so six years ago. And so that's the first time I met them. How funny is that? And then we saw the video. Yeah, his name, I heard her say Jamel, but I know he spells it D-G-A-A-M-E-L. So D-J-A-A. Maybe the D is silent. I imagine that. Or it's just Jamel. Yeah.
Starting point is 00:18:12 Like that. Yeah, there he is. Yeah, so he had to be in his mid-20s when you guys... How funny is that? Cause then Doug was able to pull up the video and show you guys. Yeah. Isn't that wild?
Starting point is 00:18:22 And we saw you guys just standing there getting evaluated. And I guess he has a you know a aerospace engineering Background is smarter. Yeah, really smart guy really humble really cool. You would never guess that he's the man behind everything In fact, I was as I'm I'm asking all kinds of like Analytic questions and like stuff. I'm curious about in the back end and everything that. And Drew's like, I don't know, you got to talk to Jamel. So he obviously is responsible for a lot of what's going on behind the scenes, which makes that company super,
Starting point is 00:18:54 super strong. Of course they have, I mean, the first step is you have to have a good product, right? You have a good product. Well, if you combine good product with good marketing, with good staff and good environment, good culture, you're staff, and good environment, good culture. You're gonna do your odds of succeeding in everything.
Starting point is 00:19:10 Getting on all ends, yeah. Yeah, I mean, if one of those things is off, you could still do okay. I mean, I know some supplement companies that, you know, they do well, but you go into their facilities and you walk around and you see the culture and you're like, oh yeah, this is a house of cards. But they do okay because the products are good
Starting point is 00:19:26 and because they have some good exposure. Organifies got all that. They've got everything working for them. Yeah. It was pretty amazing that you guys met them. I mean, you pulled dope with that. We up and seen that. I mean, that was seven years ago.
Starting point is 00:19:38 It was just six years ago. I imagine, six years ago. So I imagine they were maybe making a couple million dollars a year, and I believe they're on their way to a hundred million dollars. That's crazy. Yeah. That's insane. You know what I learned from watching that video with Doug?
Starting point is 00:19:52 Man, I aged quickly. What the fuck? Too much wisdom we're throwing down here. Yeah, that's what, you said it good the other day that we're aged to get dug years. Dude, let's tell you what, Hey, low test osso and it fucking, and a divorce will do that to you what bro oh man divorce will make your hair turn grayer than a fucking oh man I think I'm
Starting point is 00:20:12 almost white now I don't know dude I think you and Doug are the you you and Doug are the champions you guys look the the same the most similar I think you and I look like we've aged the most yeah it looks like Justin and Doug are not aging yeah I'm just especially Doug I mainly just, especially Doug. I mainly just haven't changed fashion. That's my secret. Yeah, the part of me is a little worried, because I'm like, you know, Doug's a good guy,
Starting point is 00:20:32 but maybe he's, maybe he's drinking blood or something, I don't know, something's going on. He's doing some kind of secret rejuvenation, you know, technique, he's not telling us about. Anyway, speaking to smart people, I read an interesting article on IQ and mental illness. You guys know that they're connected? Have I told you guys that before?
Starting point is 00:20:51 You have, I believe you have a higher chance of mental illness to hire your IQ as a total line. Which I think when you meet crazy, I mean like way on the spectrum intelligent people, they're always off too. Definitely. Yes, mental illness is different than just being weird. Like there's being weird, which is okay.
Starting point is 00:21:11 No off, I said off, not weird. So you can tell. There's between off and there's different, there's between weird, like we're weird. I'm weird, you're weird, we're all over. Well like all the resources are just going to that one place. They haven't really developed the rest of the, yeah, that's what I mean by off.
Starting point is 00:21:25 Like you need it with them and they're just, you have these weird, you're awareness. Well, so I read this, so I'm reading this study. So it says that people with high IQ or more at risk for developing mental illness in the rest of the population. It says that people with an IQ of over 130 found that those with high intelligence
Starting point is 00:21:42 are at significantly greater risk for the examined psychological disorders and psychological diseases, especially things like anxiety and anxiety related disorders. And they think that now the study suggests that that is due to the increased levels of awareness that people with really high IQs have. So because they're much more hyper aware, they react more to stimulus from the environment, they create a hyper brain, hyper body scenario where they display a hyperactive central nervous system. So an example would be like tiny stimuli, like clothing tag, brushing against your strange sound, can trigger a low level chronic stress response, which activates a hyper body response. So they think it's just over excited ability,
Starting point is 00:22:27 hyper awareness, and really smart people. So I guess, you know, now on the flip side, here's the interesting thing, low IQ, when it gets really low, is also associated with higher mental illness. So when you look at a chart of, you know, mental illness or whatever, in the middle is where
Starting point is 00:22:46 it's the lowest. So people are kind of average, you know, normal or whatever. As you get to the really productive, really smart reverse bell curve. Yes. As you get to the, you know, low IQ stuff, then you start to see higher rates of mental illness. It's kind of interesting to me, right? That does actually make a lot of sense in terms of like having more awareness and like really over analyzing everything, you know, would you stress you that out like constantly? You're in your head too much. Yeah, too much. It reminds me of the also where men are on those charts.
Starting point is 00:23:18 Have I told you about this? Where when you look at across population and you look at, okay, most people fall somewhere in the middle in terms of intelligence and productivity, and then less people fall over to the left, which would be dysfunction, people committing crimes, people who are violent, and then on the other end, is like hyper productivity, hyper intelligence. Men, a higher percentage of men make up the ends
Starting point is 00:23:44 than women do. So women, women, a lot of the extremes. Yeah, there's more, there's more men at the extremes than there are women. Not a ton more, but definitely some more. And I was reading about this and they think that, they think the reason why that is is because men,
Starting point is 00:23:58 evolutionarily speaking are just more expendable. Because, you know, if you have a society and you lose a chunk of the women, the odds that that society will be able to succeed and continue are low because women can only have one baby every nine months, whereas you can have, where one man can impregnate many women in a nine-month period. So nature basically rolls the dice more with men. And what you end up with is more crazy people, but sometimes you get like
Starting point is 00:24:25 hyper productive type of people as well. Kind of a role of the dice. Yeah, you know what I mean? So we're just expendable. So the whole like, you know, that world, that's it. Might as well talk about Kanye West. He had something to talk about. Because I know a lot of people spend from people. Yeah, they think that like, I mean, he's pretty much on the level. Some people think he's a genius in terms of his ability to create. Musically, he is. You can't deny that. He publicly came out as a born-again Christian. So this is now...
Starting point is 00:24:56 I can't wait for his new album because it's kind of caused all kinds of controversy. I just know it is. Oh, yeah, absolutely. Is it all about that? Let's look at the title of it. Hit the... Pretty sure it's almost like of controversy. I just know it is. Oh yeah, absolutely. Is it all about that? Let's look at the title of it. Hit the, hit the, no. Pretty sure it's like almost like gospel music. Yeah, no, it's the title.
Starting point is 00:25:10 Just the title. I can't believe I can't remember it off top of my head right now. Kanye's new album. Now here's my question for you guys. How do you think this is going to affect his, his marriage? Because his wife Kim Kardashian and that whole family doesn't exactly jive with Christianity outside. You know what those values maybe, maybe she's bought it though, maybe he convinced her, I don't know.
Starting point is 00:25:35 That's a good question, I would be interesting to see. Oh, it's called Yondi. Oh, really? That's what it says up there. That's not what I read before. Yeah, it says, Jesus is King album. Oh, is that the subtitled of this? Yeah, yeah, yeah, yeah. That's what it says up there. That's not what I read before. Yeah, it says, Jesus is King album. Oh, is that the subtitle to us? Okay, yeah, that's what I read before.
Starting point is 00:25:49 Yeah, so it's not very subtle. Yeah, no, there's nothing subtle about it whatsoever. So you guys think that's a Christian album? Yeah. So it's gonna be, it will be a show. I don't know, do you think that really matters for her? Dude, if you're, look, the whole family does shit that is whatever. I don't understand her at all.
Starting point is 00:26:08 But they don't, it doesn't, in fact, he commented about something. It said something that she did something where she wore some outfit or whatever, and he said something like her outfit, her to his soul. So he's already commented on some of the shit that she's worn or done. Oh, really? Yeah, oh, there you go. It says, she wore some outfit at a Met Gala. And he said that her sexiness is hurting his soul. As he criticized her wardrobe, her displaying too much of her body.
Starting point is 00:26:34 Come on, dude. Like, wasn't he the one behind her whole, breaking the internet pictures where she was like, you know, dressed with nothing in her famous big booty was out in the open. Yeah, champagne one. Yeah, is that him? He was a, I'm pretty sure he was behind the idea of that. Well, what will be interesting because, and we probably, you guys probably had no examples
Starting point is 00:26:57 of this in your life. We all have a friend or somebody who finds religion at one point in their life, and they just go, they just started learning how to, what's the word, they just hammer they just go. They just started learning how to, what's the word, they just hammer you with it. Because they're learning how to integrate it. Yeah, they go from one extreme to the other extreme.
Starting point is 00:27:12 And you know, he's what, he's bipolar, right? Is he? Yeah, yeah, I believe he's bipolar. And so, Oh, maybe he's feeling manic right now. Right, so it could be like one of these deals where he goes way off deep in on that side. So I don't know.
Starting point is 00:27:28 Nonetheless, it's going to be interesting to watch. Well, you know, it's no different than when you first, when, when your friends first finds fitness, it really isn't. You know, you know, that friend that all of a sudden now is like CrossFit or working out or all of a sudden becomes like a nutrition Nazi. And they're fucking annoying for like a year. You know, telling everybody they got to work out or all of a sudden becomes like a nutrition Nazi and they're fucking annoying for like a year. You know, telling everybody they got to work out or whatever. The best way I've learned about this was watching the documentary on Mr. Rogers. Remember that documentary?
Starting point is 00:27:57 Yeah, the documentary. Nobody knew that Mr. Rogers was such a hardcore Christian and he said he didn't want to... He wasn't trying to preach anyway, he just wanted to be an example. And so when people would ask, why are you such a hardcore Christian and he said He didn't want to he wasn't trying to preach anyway He just wanted to be an example and so when people would ask why are you such a nice guy? Then he would mention oh, it's because I'm a Christian or whatever. It's no different than fitness It's like trying I tried so hard to convince family members to work out and all it did was push him away From fitness it pushed him away from health. That's the way to do it is to be an example being example And eventually people will ask you.
Starting point is 00:28:25 And be humble and be cool about it and don't judge people and do your thing. And then yeah, you're right. People eventually will ask you and say, hey, you know, I'm trying to lose some weight or hey, you know, my knee hurts, what do you think I should do? And then, or hey, why do you have so much energy all the time? Well, because I exercise.
Starting point is 00:28:39 And then they'll ask you more questions about it. No, that's the only way. No, it's a great analogy, because we get asked that question a lot. Like, what do I do with my mom or my spouse or my family member that they're eating terrible, they're doing all these things, and I want to help them. They need this help, and it's like, you can't do anything. They have to ask you. And it's the same thing if you were somebody who's hardcore religious, you found Jesus, and it's changed your life, and you have a spouse who's hard-core religious, you found Jesus and it's changed your life and you have a spouse who's not,
Starting point is 00:29:06 or you have somebody and you feel you need to save them. And then all it does is push them away because you're constantly preaching to them. It's like, you're best way to help those people whether it be trying to and, you know, and do it anywhere. Yeah, or get them to eat well as to be an example. Be an example, such a good example
Starting point is 00:29:24 that they can't help themselves, but ask, like what are you doing? Think about it, you're happy, you're amazing, you're good to people, good things are happening in your life all the time. I don't understand this. What is going on? Tell me, and that's where you have an opportunity
Starting point is 00:29:37 to talk to those people about whatever it is. Well, think about it. If you, all of a sudden, converted to becoming a fitness enthusiast, all of a sudden, whatever, you're like, oh my God, exercises change in my life, eating right is changing my life. And then you become an asshole to the people around you. Do you think they're going to want to even... All of a sudden, you're just berating them and hammering them and making them feel judged.
Starting point is 00:29:58 Now here's the flip. What if you start exercising and eating right and you become more calm, you become a nicer person. You have more enthusiasm and calm. You become a nicer person. You have more enthusiasm and energy. You're just in better moods all the time. You look better, but you don't talk about how you look better. You're just, they can see that. And then they want to ask you what's going on
Starting point is 00:30:15 and what's happening and that's the best. It's the most effective way. It's the most effective way. I went to a church service where the pastor was actually talking about that. And he's like, you know, he goes, a big mistake people make is that they find something and then they make people not wanna even look into it
Starting point is 00:30:31 because they don't become better as a result of it. And they have the other person's eyes. Why not just become better and allow people to be themselves and then wait and see what happened? It doesn't guarantee, by the way, it's not gonna guarantee that just because you start working out and eating right, that the people around you're gonna start doing it,
Starting point is 00:30:48 but it's pretty much guaranteed that they won't, if you hammer them about it, they're definitely watching you, which is something, even if they don't ask you questions, they're paying attention. No, I 100% agree with that. To me, if they're not, it's just it's a reminder that I must not be exemplifying that.
Starting point is 00:31:05 Right. You know what I'm saying? Like if you're not asking, if I think that you need health and fitness in your life or Jesus for that matter, and I want you to see what it's done for my life, and you have an ask a question. To me, that's just a reflection that I'm not. Obviously I'm not exuding it enough.
Starting point is 00:31:22 Obviously, that's the best billboard. Right, exactly. So it's just more, instead of worrying about you, I got a lot of work still to do on me. I still gotta keep working on my shit because obviously you live with me or you're around me all the time and you don't find the need to ask me anything to me.
Starting point is 00:31:36 That's the greatest example of, oh wow, there's still a lot of work I gotta do on myself. If I can't even get the people that are around me that see me all the time, to ask me questions, like, what is it about you? What are you doing so different? Like, tell me more. Or think of the perception that some people,
Starting point is 00:31:53 or a lot of people in fitness have, that we have on a lot of people in fitness. So if I say to the average person, the average American who doesn't work out or whatever, and I say, hey, what did, tell me some characteristics about fitness fanatics and enthusiasts. You know what you're gonna hear a lot of? Oh, they, you say, hey, tell me some characteristics about fitness fanatics and enthusiasts. You know what you're gonna hear a lot of?
Starting point is 00:32:06 Oh, they, you know, they like to flex in front of the mirror, take selfies. They'll make you feel bad for eating a certain way or they'll tell you what you're doing is wrong. And that's not the perception you wanna give off. What if it was like this? What if I said, hey, what do you think about like fitness fanatics and enthusiasts?
Starting point is 00:32:22 Like, oh, God, they just seem to be really happy. They seem to have a lot of energy. They seem really nice to, you know, to be a little bit more... Yeah, they're skin looks great. They smile all the time. You know how many more people you would convert? Because people, you don't have to say anything.
Starting point is 00:32:34 They just look at you and see it and they just say, oh, wow, why is that guy so happy all the time? Like, why are you so energetic and stuff all the time? What's going on? Rather than the whole like, you know, hey, every time I eat a fucking donut, my cousin comes over and tells me, I should not be eating this donut. Screw you, dude, I'm gonna eat this donut even more now.
Starting point is 00:32:51 You know what I'm saying? It's hilarious. Did you guys listen to the near episode yet? Oh, I haven't listened to it, but I got comments on it. That would be, yeah, you were there, that's right. So as I, I don't listen to our episodes that often, every once in a while, an interview, I enjoy so much, I go back and I listen to it again.
Starting point is 00:33:10 That's one I did. Yeah, that was very riveting a conversation. I feel like you guys would be cool in like with your kids and stuff, would your kids listen to that or would you let them listen to that? Actually, I'm gonna, I'm gonna have a point. Yeah, so I'm gonna listen to it with my, with both of my kids, my son especially. In in fact his school is having them do a tech-free
Starting point is 00:33:28 Saturday. Oh wow. So the school actually told the kids No technology on Saturday If you do use technology then we want you to reflect on it and why you couldn't stay away from technology And it's really cool. And so my son's totally, you know, totally under, and speaking of technology, my daughter absolutely loves the kids' Felix Freiglasses that she has. Oh, now after you've tricked her, you tricked her into using them.
Starting point is 00:33:53 Now she's hooked up. She was like a battle like he had to like kind of sell her on it or she'd initially like, she likes them because they look good. So they look kind of cute, you know, because they're for kids or whatever. She sees me wearing mine. So it's like something we do. So they look kind of cute, you know, because they're for kids or whatever. Yeah. She sees me wearing mine. So it's like something we do. So we'll be sitting around, you know, we'll sit on the couch or whatever and we'll watch something
Starting point is 00:34:12 together and I'll take my glasses out and then I'll say, do you want yours? I should say, yeah, oh, absolutely. And she puts them on and she's so personalized it with the family because we put them all like stacked right next to the couch. And so we just, if the TV air is ever on now, we all just go grab and put them on yet we do totally now have you guys seen the pink ones that they're doing no what's the pink ones for so they they have uh... press cancer awareness month they're doing their don't anyone done could you look at up i heard about yet Rachel said something to me last week about it
Starting point is 00:34:38 and i knew we had feel great coming up sooner or later and i wanted to mention that i know they're doing something for press cancer awareness on the other go there's that there's a there's a partnering with press cancer research foundation in october up sooner or later and I wanted to mention that I know they're doing something for breast cancer awareness. Oh, there you go. There's a there's a they're partnering with breast cancer research foundation in October. So they released a limited edition of the Nash frame and the color pink lemonade and 10% of sales will be donated to the breast cancer research foundation for the month of October. That's very nice. I have the Nash ones.
Starting point is 00:35:02 That's very nice. You have to pick one of that face. Yeah's very nice. I have the Nash ones. That's very nice. You got the pink ones on? That fits my fat face. Yeah. I actually, I don't. I would think you would do a different pair because you do have a bigger face. I wear the Nash because it's kind of a narrow. Actually, I give the, I take it back.
Starting point is 00:35:14 I gave those the Courtney. Yeah, and I had to get the other ones that were bigger. Yeah, I would think you, because I wear the, I have a real narrow face and the Nash is what fits me really well. Oh, look at those. They're actually kind of stylish. They look really good, don't they would,
Starting point is 00:35:24 they wouldn't look bad on you, Adam. I could see you wearing pink glasses. With the right, with the right, he tends to push. Yeah, no, I know. He could get away with it. With the right outfit, if I had like a pink tie or like a light pink shirt, I would do something like that. But not too Paul Schaefer, the one that was David Letterman's guy.
Starting point is 00:35:41 He was always wearing the flashy glasses. Yeah, no, with the right outfit I would. I don't know if I'll just call it Hollywood all the time. Hey, did you guys see what's happening with LeBron James? Oh, bro, you know what? No, what's the deal? I, you know, there's a part of me that I have empathy for him because when you become that massively famous, people just want your opinion on everything.
Starting point is 00:36:06 Yeah, so there's a little bit of empathy I have for them, but then I have the other side of them where I want to just go, shut the fuck up. Stop talking about politics. This is, I fear this from me. Like, people tend to ask us a lot of questions that I know that I'm not an expert in and I don't like commenting on it. It's like, I don't know enough. I don't know enough to have a deep intelligent political debate with you or this. I'd much rather
Starting point is 00:36:35 step aside, focus on my craft with most of all of you fell in love with me for which is playing basketball and continue to stay doing that. And I'm just going to fucking step out of this conversation. But we put all of this pressure on famous people to tell us what they think because they have this platform. And then what ends up happening in my opinion is people end up manipulating these famous people in their direction. And then all of a sudden they have you just like him. Huh?
Starting point is 00:37:01 You just like LeBron. I do. I like he's full of shit. I'll tell you why he's full of shit. No, I like him as a player. I can't stand him as somebody who's true. You know, why he's full of shit? I'll tell you why he's full of shit.
Starting point is 00:37:10 He's not manipulated. He has a big mouth. It's his own fault because he's the same guy who's putting out tweets about, you know, if you're silent about, you know, injustice in the world, you're part of the problem. Oh, you know, open your mouth. He's talking about, you talking about calling President Trump a bum
Starting point is 00:37:25 and wearing t-shirts, black lives matter, talking about police brutality and this and that. Then China, then I don't remember who it is an executive for the NBA or a t-shirt that basically said, stand with the protesters of Hong Kong. China is a massive market for the NBA. LeBron James probably has a billion Chinese fans who buy all of his shit.
Starting point is 00:37:48 So what does LeBron do? He comes out and basically talks shit about the guy for saying something about Hong Kong. He doesn't know a lot about what's going on over there and he shouldn't be tweeting anymore or whatever. So all of a sudden Mr. Fucking Bokel. I saw his press conference and I was just shaking my head. Dude, what are you doing?
Starting point is 00:38:04 What are you doing getting involved? That's why I didn't like that stupid show that he just did Yep, the one I've the fucking HBO wonder whatever it is that he's doing right now the I don't want to keep fucking the name Well, it seems like it seems like Unirrupted. That's what it's right and it seems like he has Whatever I don't know what it looks like he's ready to talk and and act tough when it ain't going to affect his bottom line. But because it's China, which is going to affect his bottom line in a big fucking way, now he's going to act like Mr. Fucking. So this is where I think he's manipulated, right? You've got to think he's got an agent or he's
Starting point is 00:38:36 got a PR rep that's telling him, Hey, you need to come out and say something about this because this will affect you significantly if you don't. And instead of like thinking it all the way through of like what am I getting involved in and being easily manipulated and directed to say or do things, he fucking gets out there and he says, so it's like, bro, stop, stop. If you're as good as he is, okay, here's a deal, right? And I know that there's a reporter one time
Starting point is 00:39:02 that got totally lambasted for saying, shut up and play basketball. It's a famous quote that was said and I got all kinds of backlash for somebody saying a guy saying that about an athlete speaking out about political issues. But the truth is, if you're a superstar athlete at his level, you gotta believe that 99% of his time
Starting point is 00:39:22 is dedicated to playing basketball and being graded as craft and recovering and training. It is not studying history and politics and everything else with that. He gets a fucking snapshot of that with and given to him from other people probably that would love to manipulate his message. And you and you have a big ego because everybody looks at you and you know, tells you how awesome you are and you have this huge platform and I mean, I understand it, but here's the thing. If you're gonna have, if you're gonna stand for something,
Starting point is 00:39:52 first off, I support the fuck out of people who walk the walk. If you, if you stand for something and your actions reflect it, man, even if I disagree with you, I respect that. Like, I respect the fact that you're not full of shit. I don't have a problem with him speaking out. That's his right, and he's seen like he was super against injustice, but this now just shows that he's not. Well, it's just inconsistent. No integrity, no integrity, you're afraid. Like if you're gonna be a big mouth about stuff,
Starting point is 00:40:20 that's fine. I know I'm a big mouth, right? But you gotta be able to stand behind what you're doing, even if that means that they're, that now you're money. Well, you know, somebody, I got a bunch of questions, people were asking. Because China has a lot of power with us.
Starting point is 00:40:32 So Steve Kerr was asked in questions about all this, and he just didn't want to say anything about it. He got a ton of people who were pissed at him, and I got a lot of people DMing me asking me my opinion. So here's my opinion on that. Steve Kerr is not a fucking politician. Steve Kerr probably has the same views as I have, which is I don't know enough about this that I'm going to make a hard stance and comment on it because I don't know. Got to do my research.
Starting point is 00:40:56 And I respect somebody who does that. I don't know why we feel that we need to hear everybody's opinion on things if they're not educated in it. If I'm not educated on an opinion, I'm either one going to preface it with that. I don't know a lot about this, but what I do know, I've heard this or heard that based off that, maybe this, like that's how you're going to talk. I'm not going to say, come out like a LeBron James and make hard stances in areas that I just need your response. I just don't know enough about it.
Starting point is 00:41:21 Yeah, and so Steve Kerr opted out of commenting on something like that, which I don't, I don't have a problem with that. I think that sometimes sometimes the best thing said is nothing at all. Totally. Yeah. Totally. 100%. But I will say this, this is playing right into this coming election because what's happening is a lot of people are having really negative views on China. I know you said you actually said something that I didn't even think about that I think is. Yeah, it does make sense. A pretty smart, you know, speculation. Yeah, the more they blow this up, the more American fans are like, screw you, China, for, you know, for doing this stuff or whatever.
Starting point is 00:42:00 And which only plays into Trump's hands with his whole tariff war. Any rift is going to help his cause. The more Americans have a negative view on China, the better for President Trump. I think it's all garbage, but I'm just saying politically speaking, the better it works for him. And this is just one of those things, the fact that they're threatening to ban the NBA
Starting point is 00:42:20 and the fact that because of people's words, like, again, Americans don't, there's a lot of things we disagree on, but one thing that we're across the board, whether you're left or right, for the most part, is don't tell us what we can and can't say. And so, this will be really interesting. Shhh.
Starting point is 00:42:35 Shhh. Quick call. I'm going for everything. Max, call. To deals calls brought to you by Max and a BOLIC! If you're looking to maximize your overall muscle and strength, Max and a BOLIC is the perfect place to start! With a full 30-day money back guarantee, there is absolutely zero risk!
Starting point is 00:42:56 So what is your waiting for? Go to mindpromedia.com and get started today! It's the BOLIC FUCKING CWAAAA! The Eagle is landed! Quee-cwa- Today is the motherfucking world. An English landed. Quijo. First question is from Papa Bear 1414. What is your best advice for someone who wants to lose 50 plus pounds? Where to start, how to stay motivated, and how to transition from unhealthy to healthy habits? Good question.
Starting point is 00:43:21 And one that I think a lot of people fuck up When I look back at all the people that I've trained and Specifically ones that had 50 to 100 or more pounds that they need to lose the if I could say that the number one mistake that they all made is For years obviously like whoever this person is, I think we can all agree that you didn't wake up one day and put 50 pounds on, right? That took probably years of bad behaviors
Starting point is 00:43:55 or bad choices when it came to food and exercise and things like that. And now you're here, but now you recognize it and you wanna make a change. But what ends up happening is we go from hardly any movement or, you know, pretty sedentary lifestyle, not exercising, probably not making the best food choices to, I'm going to change my life. And I'm, and so every, I mean, you fuck and throw out everything in the kitchen and you start all over, you buy a personal trainer in the kitchen and you start all over,
Starting point is 00:44:25 you buy a personal trainer who's in a train you three days a week than the other three days you're coming in on your own or you're running or you're, and then you start eating salads, you know, three times a day, you're taking all the fat loss up. I mean, you just throw the whole kitchen sink out of it at it. And that is such a bad way to attack a goal this size. And you are far better off picking one or two things in your life that you know weren't serving you towards this goal. IE, I drink fucking six so it is a day or IE, I eat out a Taco Bell every single night. Like there's probably a lot of things
Starting point is 00:45:07 in somebody who's put 50 to 100 pounds on that they were doing that they know is probably not ideal behaviors. And instead of trying to cut them all cold turkey and go balls to the wall with exercise, you were better off starting off with one or two small goals and and and fucking hammering those and hitting them home. And then if they become they become new habits and new behaviors, and then you slowly add to that, it sounds like it's going to take you longer to get to the 50 pounds that way, but it's that's not true. You'll actually get to the 50 pounds faster by doing this slow and right than you would be if you come out the gates
Starting point is 00:45:49 and you lose 20 pounds fast because the 20 pounds typically does come off pretty fast for somebody that's got to lose 50 to 100. But then the hard plateau comes after that and you're not even halfway to your goal. And you're already doing the gym six days a week. You're already eating three salads. You're already doing the protein shakes.
Starting point is 00:46:08 You're already taking the fat burners. You're already fucking biggest loser training where you're sweating your dick off every day in the gym. And you don't know where to go from there. And the only place that you normally do is go back to where you were. And then what ends up happening is you go back and you go back worse.
Starting point is 00:46:23 That's what I would say is the number one mistake. Yeah, look at your, realize this, that your body is a reflection of your total lifestyle. So it's everything that you do, everything that you eat, just basically how you live, your body is a reflection of that. And now you want to radically change the way your body looks. So you're going to have to change your lifestyle, but it goes a little further. You're going
Starting point is 00:46:49 to have to change that lifestyle and it's got to stay that way forever, forever until your last day on earth. Otherwise, it'll go back. You'll go back to the way you were before. So this is in a destination that you get to and you get this accomplishment. And then after you get to that accomplishment, you think, okay, I'm here now cool. Now I can stop all this crap that I've been doing. And I can go back to what I was doing before and the way it'll stay off.
Starting point is 00:47:14 It doesn't work that way. And I think that's obvious. I think a lot of people kind of understand that. But you have to really understand it. Now, once you really understand it, realize and appreciate, here's a big one. Really appreciate the, how hard it is Now once you really understand it, realize and appreciate, here's a big one, really appreciate the how hard it is to fundamentally change your lifestyle.
Starting point is 00:47:31 It's not easy, you're changing your life. It's probably one of the hardest things you'll ever do. Now anytime you make a big change and a challenging change in your life, the best way to do it is slowly, just like what Adam was saying. You're not gonna change it overnight, and if you do, it's not gonna stay that way permanently. The statistics show it. It's 100% doesn't work for most people long-term.
Starting point is 00:47:58 The only way to achieve long-term success is a very slow and steady approach. So what does that mean slow and steady? Does that mean I tackle everything a little bit? Maybe, here's a better approach. Tackle one small thing at a time. So maybe what you do right now is you, if you're not eating vegetables, say,
Starting point is 00:48:17 okay, I'm gonna start eating vegetables every day. And just do that. Once that becomes natural, once that becomes a part of your life, where you think yourself like this is just the way you now and it's totally I'm not gonna this is permanent Then add the next thing and then do that until it feels like it's permanent and then add the next thing and Be kind to yourself if you're not exercising at all and you never have exercise or it's been a long time Going from that to three or four days a week in the gym,
Starting point is 00:48:46 you're not being very kind to yourself. You're not really being empathetic to how challenging it is. Why not go from zero to one? I'm gonna go to the gym on Mondays, that's it. Monday, I'm gonna go to the gym, I'm gonna spend 45 minutes in the gym doing a few things, and I'm gonna do that for a while until it's automatic, until it becomes something
Starting point is 00:49:06 that I'm always gonna do. And then I'm gonna add another day. In fact, you wouldn't even have to tell yourself that. It'll happen naturally. When I learned this as a personal trainer, training clients, I remember how much it blew me away. I really had this epiphany, probably seven years in my career.
Starting point is 00:49:22 And then I would train, you know, when people would come to me and say, how many days a week do I need to work out? And so, well, what's realistic for you forever? And once we kind of get down to the bottom line, it was like, you know, one or two days a week. And say, no problem, let's start with that. There's a lot we can do with one or two days
Starting point is 00:49:35 a week in the gym in comparison to zero. In comparison to what you're doing now, there's a lot. There's a lot of room that I have to play with one or two days a week. And then we would start like that. And what would end up happening is they come and see me play with with one or two days a week. And then we would start like that. And what would end up happening is they come and see me one day a week or two days a week, little by little, they start really enjoying it,
Starting point is 00:49:51 they start feeling the results, it feels good, becomes a part of the life. Before I'd know it, they would come to me. They would come to me and be like, hey, Sal, I wanna do an extra day. What do you think I should do? I'd be like, well, what sounds good to you? Do you wanna do more resistance training? Do you wanna do yoga classes? And then they'd pick an extra day. What do you think I should do? I'm like, well, what sounds good to you? Do you want to do more resistance training? Do you want to do yoga classes?
Starting point is 00:50:07 And then they pick an extra day or their diet. They would start with one thing and then they come to me Like, you know what? I think I'm going to start reducing my sugar intake. I'm like, that sounds good and over the course of You know, 50 pounds if you do it slowly, it might take you one or two years to do it the right way, but it ain't going to come back. You're good. Yeah, I look at it as like, do you want to constantly be at war with yourself? And what I mean by that is, if I'm going to take this approach, like I'm going to do everything at once and I'm going to get to this place where I feel like I've lost the 50 pounds and you know, I did this massive accomplishment, but I didn't do what you guys are describing
Starting point is 00:50:47 in terms of taking your time through it, so you actually learn at a level that it's almost unconscious. This is who I am now, this is who I'm becoming. You're just going to keep battling this. This is just going to be a constant thing that you have to consciously think about. I have to get to the gym. I have to eat better. I have to do this.
Starting point is 00:51:10 You're always hammering yourself about whether or not you're doing good or you're not doing good. And this is always gonna be a battle for you versus taking that time to really use this as an opportunity to now, I'm just gonna focus on this thing. I know I can change on a level where it's just not gonna affect me anymore like it used to.
Starting point is 00:51:30 Yeah, here's a good way of saying this. Oftentimes I get a client that would come to me and say they wanna lose a lot of weight and we would talk about it. And I'd always ask why and how do you think that's gonna make you feel? And what's the reason why you want to accomplish this. And oftentimes I hear people say, well, it's going to make me happy.
Starting point is 00:51:49 Here's the irony of this. You don't lose weight and then become happy. You actually become happy and then you lose a weight. It's the other way around. It's the same thing as chasing money and rich. You're not going to, people, they have goals of making a certain dollar amount and if you want to get there, you think you're going to be happy. And what everybody who's ever achieved that goal will tell you is it's not how it works.
Starting point is 00:52:11 So fat loss is the same thing too. You think that when I lose this 50 pounds or when I become a millionaire, I'm going to be this happy person. It's like, no, you choose to be happy now. And then that also teaches you to reframe how you look at the journey to the million dollars or the journey to the 50 pounds is you've got to learn to love the process. And the only way you're going to learn to love the process
Starting point is 00:52:34 is if you slowly start to do one behavior to be until you get to a point like Sal was saying where, hey, I start off with one day of exercise and that one day of exercise is challenging in its heart. But then after a while, it's like, I start to like it and I look forward to it and I enjoy it. I look forward to it and I enjoy it so much. I go, man, I wanna do another day a week.
Starting point is 00:52:51 And then you add two days and then you keep doing that. And you do the same thing with like eating. You make a couple good choices as far as good eating habits. And you start to connect the dots of, oh wow, my stool is better, oh wow, my sleep is better, oh wow, my energy is better, oh wow, my sleep is better, oh wow, my energy is better, oh wow, my digestion feels better, like, wow, I kind of like eating healthy, this is kind of cool.
Starting point is 00:53:10 Maybe instead of only doing it a couple times a week, I'm gonna do it every day of the week, or maybe I'm gonna try and eat even healthier because I'm starting to notice like, I feel better, I like these things, like that's the goal is to really start to fall in love with the process of getting there, and it's hard to do that to Justin's point when you're at war with yourself all the time. When you went from being one way completely and the whole other way, it's like this
Starting point is 00:53:35 crazy uphill battle and you're beating yourself up and you're restricting from so many things. Life sucks. Yeah. Life sucks when you're doing that. And who to stay in that situation? Nobody's gonna wanna stay in that situation. Here's some tangent. This is why biggest loser, 85% of them fucking fail. Well, I mean, that's anybody who loses a lot of weight, majority of ass majority of them gain the weight back. Here's some tangibles with diet. Rather than taking things away,
Starting point is 00:53:59 start by adding things. This is a good strategy. So rather than looking at your diet and say I'm gonna cut all these things out, think what are some healthy foods that can add to my diet, and then start adding those into your diet. It's a little easier to do that than it is to reduce. As far as exercise is concerned, start with resistance training. Go to the gym, even if it's once a week, and practice, okay, practice key lifts. Don't go to the gym to beat yourself up, but rather
Starting point is 00:54:23 go in there, pick four or five exercises that you're gonna practice and get good at. And resistance training, the reason why I say start with the resistance training is because that's gonna set your body up for the long-term weight loss because the muscle burns more calories. You get a faster metabolism.
Starting point is 00:54:36 You'll get stronger, increase your mobility. It's not as grueling. It doesn't feel like you're killing yourself, like you are when you're trying to do cardio all the time. Just go to the gym, do a little bit of weights, start by adding healthy foods to your diet. That's that would be where I would say we should start. Next question is from Thunderbolt. I've heard the older you get, you begin to lose muscle mass. Is this true? If it's true, can it be reversed with weight training? Is it harder to make gains
Starting point is 00:55:03 the older you get? Yes gains the older you get? Yes, the older you get, you do lose muscle mass. I hate that though. That's based off of a study that's where we take everybody all walks of life and we average it out. And we average it out. And since we know that 80% of the population don't strength train, then yeah, of course,
Starting point is 00:55:28 over the course of 30 years of we tracked people aging that you lose muscle mass, and that's what it looks like. Yeah, if you maintain, you're such an outlier. Right, so that's where this idea comes from. That's what. Well, aging, regardless, you will lose some muscle mass, but here's the difference. That's not true. Somebody who's never worked out before, who is 30 years old, I put them on a weight training program from 30 to 40, what will happen? From the whole
Starting point is 00:55:53 last second, I'm talking about, let's say you're consistent working out the whole time. So I'm always, that's a problem. That's not everybody yet. But I'll still lose muscle. So like, you know, 60 year old me, that's not going to have as much muscle. And even that's not everybody yet. But I'll still lose muscle. So like, you know, 60 year old me, and that's not gonna have as much muscle. And even that's not necessarily true. If you are trained, train your body, so it doesn't age. So no, I'm not saying that.
Starting point is 00:56:12 And I'm not saying that it doesn't get more difficult as you get older. I'm just saying that the studies are flawed that you're that we're using to have this discussion. For example, okay, to your point, which you're where you're going right now, is if I train consistently the same way from 17 years old to 60 years old,
Starting point is 00:56:28 yeah, of course you can. But what if you train at 17 years old to 30 years old, three times a week, and then from 30 to 40, you scale to four to five days a week, would you lose muscle? No, you wouldn't. Maybe. You wouldn't. Maybe.
Starting point is 00:56:44 So here's my point what I was gonna make with this. Age does affect the body. It does cause muscle loss and loss of mobility. But the difference between somebody who's active, appropriately, and the difference between someone who's sedentary is massive. It's huge. If you take a 70 year old who's been lifting weights
Starting point is 00:57:03 their whole life and you compare them to a average 70 year old who doesn't do anything The difference between them is like it's like two different species You have somebody who's got muscle strength full mobility and dependence and then you have someone with chronic illness Loss of mobility and loss of independence. So yes age does affect how much muscle you can you can have on your body But boy can you offset the shit out of that. I don't even like saying that. I don't even like telling people that it has something to do with it, because it can be totally the opposite. It's a general truth that we've used because we've lumped everybody in one study. We give way too much power to it. Yes, that's what I'm saying.
Starting point is 00:57:41 That's why I don't even like to, I don't even like to fucking, you know a highlight. Yes, I don't like when clients just say that be like, no, no, that's not true. You're hiring me today. Suzy. No, I get you. Okay. At 60 years old, you've never worked out in your life. I'm going to give you more muscle than you've ever had in your life. Sure. For sure. Yeah, some 50 year old who lifts weights and does it appropriately is going to have more muscle and strength than a 30 year old who does nothing. Exactly. And that's why I don't like to use that those studies. But age does play objectively speaking. Right, makes more difficult.
Starting point is 00:58:12 For multiple reasons, right? For multiple reasons. It's not hormones get affected, all kinds of factors. Right. You do, but even this, look, even if you're, even if you lift weights and you stay active, your hormones don't get affected nearly as much. Oh yeah. Especially if you're a man. You're gonna stabilize them a lot. Yeah, especially for man, a man don't get affected nearly as much. Oh yeah, especially if you're a man.
Starting point is 00:58:25 You're gonna stabilize them a lot, but. Yeah, especially for men, a man's testosterone level, stay pretty stable for most of their life as long as they're exercising and active. So aging does have an effect, but working out, especially resistance training has a direct opposing effect to the effects of aging. And to your point Adam, what we see with aging is this,
Starting point is 00:58:45 you're a kid, you're in your teens, you're playing outside, you're playing sports, now in your 20s, maybe you're more active, you're still active in your 20s, then you hit your 30s, you got kids, not really being active anymore, 40s. All you do is work, 50s, definitely all you do is worth, 60s you retire, now you don't even work anymore.
Starting point is 00:59:04 A lot of the decline in the health and muscle mass that we see, a lot of it is lifestyle. Is lifestyle. Yes. Some of it is due to age, but not nearly as much as much as we think there is. And to your point that the somebody, that person who goes down that trajectory
Starting point is 00:59:19 of that's what the average quote unquote person does. Exactly. I think that's a great point you're making. That same person, and if we were to look at his muscle mass at 60 years old, if you were to compare that same guy who decided to weight train his whole life, boy, with the difference, if you were to measure their body, hormonally muscle mass wise, it would be astronomically different.
Starting point is 00:59:43 No, it's insane. Look, I just turned 40 this year. If, when I look at my peers who are 40, and 40 is not that old, especially nowadays, people live to their 80s and 90s. So I'm like halfway there. So I'm not that old, right? But I look at my peers who don't exercise,
Starting point is 01:00:00 who don't lift weights. And it's like, are we even the same, are we even the same, you know, species? It doesn't look like it at all. It's like the snowball going down the hill. It gets, if you get off track, it's really gonna compile fast as you age. It totally, I mean, now if you're 15 years old
Starting point is 01:00:17 or 20 years old, there's a difference that ain't massive, but as you get older, boy, does that difference, make it huge difference. So, in reality, here's the way I look at it. And this is why I do not fear aging at all. In fact, I look forward to aging. Is as I get older, I separate myself more and more for my peers.
Starting point is 01:00:34 You know, when I was a lifting weights and I was 20, there was a difference between me and my peers, but there's a lot of 20 year old dudes out there that don't work out, that are still pretty strong and pretty mobile and whatnot. Not as many in their 40s. No. Not as many 40 year old dudes that don't work out, that are still pretty strong and pretty mobile and whatnot. Not as many in their 40s. No. Not as many 40 year old dudes that don't do anything
Starting point is 01:00:48 that also have good mobility and good strength. And it's amazing. So I even think like, so yesterday I was lifting and it was a heavy lift day for me. I've been in a phase one of anabolic type of training and I haven't been training like this for a while. And I'm doing weights and I'm like, you know what, considering that I've gone through
Starting point is 01:01:06 all this stuff, formally, I'm approaching 40 years old, like I'm looking at the weights that I'm lifting and I'm moving. And I would think that my volume, my frequency, everything's extremely low compared to just where I was five years ago. But when I compare myself to 20 and 22, chicken ass.
Starting point is 01:01:23 Yeah, I would fuck 22 year old me up. And 22 year old me was training seven days a week. So I mean, that really puts into perspective, like when you continue to train years over years over years, how compounding that is, even me right now, which I would consider myself very deconditioned in comparison to the best version of me,
Starting point is 01:01:42 even me, D condition right now, is way better than me training seven days a week and on it at 22 years old. So I mean, man, if you're weight training and staying consistent with it, yes, age does make it more difficult, but I mean, to me, there's also, if someone's stayed consistent with lifting,
Starting point is 01:02:03 there's benefits to age, you know, the old man's strength and the C and S training and the patterns that I've built for so many of your body. Yeah, man I mean it doesn't take me very long to get out of that bar for a few weeks or a month and I'm already moving weights that it took me Ten years to get up to as a young kid and here's the here's the big reason why I don't like the age Conversation objectively speaking., our bodies all age, yes, it has an impact on us and as we get older, and it becomes a larger and larger impact,
Starting point is 01:02:31 but we just discussed how big of a difference activity and diet play in offsetting that. But here's the real reason why I hate that. Because it's inevitable. Why are we gonna focus on something that we can't control? Yeah. You know, it's like, you can't control it. So why place all your focus on it?
Starting point is 01:02:49 Why say, oh, it's cause I'm older, oh, I'm getting older, it sucks or whatever. Here's a deal, make peace with reality. Here's the reality. Every second you're getting older. That's reality. You might as well make peace with it, cause you can't change it.
Starting point is 01:03:02 And they have yet to invent something that stops the aging process or reverses it. So until that day comes, just make friends with it. I'm used to rituals. Yeah, I'm getting older. Okay, so what, you know, I'm still active. I work out, I have a good time, I eat right. And again, as you get older,
Starting point is 01:03:20 you will separate yourself from your peers to the point where it will become, I've had clients, I've trained a lot of clients in their 60s and 70s and I've trained some that were super consistent with working out who had been for 30 or 40 years. And man, let me tell you, it's not even fair, it's crazy. I had a client, it was 70, the last time I trained him, he was 72 years old and he'd been working out consistently for over 30 or 40 years Here's a 72 year old man who could swim for two hours straight He non-stop. I would do ab workouts with him
Starting point is 01:03:56 Okay, he actually would come in and would be my workout partner and this fucker Not only would keep up with me, but some days he would kick my ass He was obviously independent as shit, he didn't need nobody. He's got great muscle on his body, he got his testosterone levels checked, he was at 600, you know, for 72 year old man. And then I compare him to like the average 77 year old
Starting point is 01:04:18 that I know, you know, like family members or people that I know there are 70. And I look at them and I'm like, they're on 15 different medications. They can't get out of a couch without somebody helping them. They can't, some of them need assistance already. They can't walk, you know, for more than, you know, a quarter mile without having to stop and it's like, wow, what a complete, you have an eid, Vagra. Yeah. You've put yourself in a cage. You know what I mean, that cage is, is age and I don't know about you guys, but I'm not going to, it's going to happen to me no matter what for sure. But
Starting point is 01:04:47 age is a cage. But boy, does it make a big difference when you're, when you do the right stuff? Next question is from dance girl. When is it appropriate to sit or stand for an exercise? For example, seated dumbbell curls versus standing dumbbell curls. What difference does sitting versus standing make? Do you guys have a major dog in this fight? I just I prefer standing. That's just my preference. You're a dork though. You're an athlete. You're athlete. It's fucking you bodybuilding. I know. I sit a lot because of that. I'm safe. Like we're really spitting hairs in my opinion. I can make a case though for why the division here
Starting point is 01:05:23 between us. Well, I could definitely make a case for why standing is better. If you were to ask, if I had to defend one, one being better than the other, I think it's obvious. I think we would all agree standing is better. Yeah, just overall functional ability. Yeah. You're going to burn more calories or standing. You have to incorporate, because a seated dumbbell curl or a seated shoulder press, you completely take
Starting point is 01:05:46 your lower half out of the equation. So you're having to stabilize with your trunk and core a little bit and then everything up. If you're standing, you have to do all that plus your legs and feet have to stabilize. So there's going to be a higher caloric expenditure. There's going to be more stabilization involved. So for those reasons, I can make the case that it's technically better, but we're talking about splitting hairs here. And honestly, at the body builder in me, when I'm trying to build,
Starting point is 01:06:13 I don't actually, I don't address, when I lift, and when I'm building and sculpting a physique, I'm actually not worried, I actually don't wanna burn a bunch of extra calories. I'm there to just focus on my shoulders. I don't want to make the exercise the squeeze of that particular muscle. I don't want to make the exercise more challenging than what it already is. So if I'm doing bicep curls and shoulder press, I'm seated because I want to focus on that muscle. But for overall function and health and
Starting point is 01:06:41 and also to population. Yeah, in your direction in terms of like teaching to I'll take a seated curl over standing just because there's less stimulus, there's less things that I have to queue in terms of having them to just focus in on like what the function is supposed to provide in terms of like where their elbow position needs to be, how they need to hold their body in position.
Starting point is 01:07:08 There's just a lot less factors to work on besides standing up because yes, you do have to be able to really control your body and stabilize everything with more intensity. Seated is good for if you want to do a really controlled movement and you really want to feel the target muscles, then seated can be cool. That's why bodybuilders like seated so much. Member bodybuilders are always looking to target a specific muscle and feel it more in that particular muscle. There's some benefit to that.
Starting point is 01:07:39 There's some benefit for muscle growth for that, but not because it's necessarily better at muscle growth, but sometimes connecting to a muscle, a that, but not because it's necessarily better at muscle growth, but sometimes connecting to a muscle a little bit better can make that happen. It negates body movement a lot, so if I'm seated and I'm doing a curl or overhead tricep extension or shoulder press, I'm less likely to use momentum in the rest of my body to move away. For functional purposes, those standings the best. No, yeah, if you're a person, and to me that's the divide here.
Starting point is 01:08:07 Who should do what? If you're the functional guy or girl, and that's what you're all about, you love mobility, you're all about the total body working together, and in general health and fitness, I'm pushing you standing everything. But if you're the guy who's just like, I'm trying, I really want to build my belts,
Starting point is 01:08:25 I really want to build my bicep, I care about sculpting my physique, then fucking sit down. I'm saying like it's, and at the end of the day, both people can do both, and be completely fine, and still be functional, and still building incredible physiques. There's not, it's that, that's that's small of a deal.
Starting point is 01:08:40 It's not worth really debating. Now here's where it gets a little complicated, right? Cause then I have people, these are the hyper-functional trainer trainers, these are the trainers that are like, everything needs to be super-functional. Stand on a ball or a most ball. Well, even before that, they'll say, okay, a bench press is not functional because you're lying down,
Starting point is 01:08:58 you should do a standing chest press, a cable chest press where you're... Bracing yourself... You're doing much more less effective exercise version of it. Well, and now why is it less effective? It's less effective because if I'm doing a standing chest press with cables, that's what's his face. What's that guy that we didn't get annoyed by every once in a while?
Starting point is 01:09:15 Longchill patterns. Yeah, yeah, yeah. So because I'm standing, I'm limited by how much weight I can use. I can't push, or I can't row as much. If I'm doing like a cable row and I'm standing, I'm not going to be able't row as much. If I'm doing like a cable row and I'm standing, I'm not gonna be able to row as much as if I'm doing a seated cable row. So now I'm not able to exert as much force
Starting point is 01:09:31 and build as much strength and muscle. So there are some benefits, you know, that kind of go both ways. Like is it more functional to do a chest press standing versus a bench press on a bench? Not necessarily, if I get stronger on a bench press, that overall strength gain is gonna overpower the fact that you're doing a chest press in your standing.
Starting point is 01:09:50 I'm gonna build more muscle and more strength. So it's not as simple as one is, not necessarily always more functional. One is necessarily better for isolation or whatever. I would say this, for most people listening right now, mix them all up. Mix them all up, see how they feel, enjoy. I, many times, will do a standing circus press
Starting point is 01:10:11 or dumbbell press or standing push press with the barbells, and then lots of times I'll sit down in a 90-bench and do shoulder press there, I'm very inconsistent with doing the same thing all the time. I think there's value to being able to push something over your head in a to being able to push something over your head in a seated position
Starting point is 01:10:26 to push something over your head in a standing position. And I think it's really splitting hairs on trying to make the argument that one is better than the other. I just tended to go with the one that's harder. You always picked the hard one. Oh yeah. Next question is from John Alva Seven. I recently went full time with my training business
Starting point is 01:10:45 and I'm trying to organize the payment side of the business. How do you recommend going about payments so you can scale the business better? So I'm gonna start this because when I first met, you can tell him cash, so you don't claim everything. Yeah, no, not at all. I'm gonna throw that out. I know, it's hell's wrong with you.
Starting point is 01:11:03 I paid everything. No, here's, okay, so this is something that I'd heard other trainers doing, but I didn't ever really meant someone that was doing it effectively until I met Justin. So I up until the last day I trained people, followed the old school model of trick clients buying packages. So I have a single session rate, which let's just say you're single rate session rate to $100. And then if you buy 10 sessions or more, it's $95 a session, if you buy 20 or more, it's 90 and so on.
Starting point is 01:11:30 So people get a discount for buying a package. And then as they show up, they use the session out of the package, they sign off on it and they'd leave. And then they just use it up. And they'd have to use it up over a certain period of time, maybe a year or something like that. And it's just an easy way to manage it.
Starting point is 01:11:44 It's the way that most gyms do it. It's the way that most gyms do it. It's the way most trainers tend to do it. But the way that Justin, the way that you did it, was interesting to me and I see it being far superior from a business standpoint. So maybe you can explain because I'm not going to do it just this. Yeah, well, I just, I kind of went to a lot of these different fitness business summits and like this was something that as an independent trainer, you really have to figure this out and like treat it as a
Starting point is 01:12:10 business and get beyond the fact that you're going to have all these contracts kind of keep coming on, you know, piling up on your lap. Like you have to really, you know, be involved in the advertisement process and, you know, all the different appointments. And then also you have to have consistent income just to keep things going. So I had to get more reliable income sources. And so for the way that I understood it from a lot of other people that I was learning from in terms of how to tackle this, they were starting to use ways to capture month to month automated type of payments.
Starting point is 01:12:50 So they would start to lower their cost per month. And so this would be like an automated payment system to where they could have consistency that now they could structure that month. Here's what's coming in, and here's my expenses, and then this could start being more reliable. And I started to kind of use that model, but then what I found to be more effective in my business was, it's more personal to where,
Starting point is 01:13:19 I would charge a flat rate. So I'd charge a flat rate per month, and I'd give them two options. I gave them like a full-time option, and I gave them a, you know, part-time option. And so that looked anything from like three to four plus, you know, times you're gonna meet with me per week, or we schedule it in, you know,
Starting point is 01:13:37 ahead of time, all that stuff. So I get the commitment, or, you know, less than that is like part-time basically. And, you know, it's up to you, whether or not you make the appointment, I'm gonna put it in the schedule. You know for a fact I'm gonna be there. I'm gonna be as professionals I can,
Starting point is 01:13:51 I'm gonna make the experience as good as I can. If you have things come up, I understand, but this is kind of where I'm kind of throwing that ball back on the client. This is where we can kind of agree before we get started that, you know, this is how I run my business. And, you know, you, you understand that going into this, like, that's the parameter. So, so, so no question. So part time would be less than three days a week. So they can go up to two days a week of training with you. Full time is three or four days
Starting point is 01:14:21 a week, or up to four days a week. Right. And then they'd pay a flat rate either way. So let's just say I'm gonna make up some numbers two thousand dollars a part time two thousand dollars a month You're gonna see me up to two days a week For you know three thousand five hundred dollars a month, you know give them a discount or something You're gonna see me up to four days a week, right? Something like that and then it's automatic every month. And you can structure however you want You can do the price you play with the price points Based off of like how much volume we want and me, I was like a way less volume guy. I was all about like higher service, less volume. And so I structured my entire payment process accordingly.
Starting point is 01:14:54 And then geared and directed all my focus and my marketing to speak to that person and what they wanted. And so I actually extended it even to like five to six times a week just because, you know, people are at a higher price point. They really wanted access to me. And they wanted, you know, to know that I could, I could come back again and then do stretching and do like all these extra things. Well, which is, which is worth it when you're hitting a price point of four to $5,000 or even $3,000 because then you only need three people. Exactly. And you're a six figure business already.
Starting point is 01:15:28 So that's exactly how I structure it. Because one of the big challenges with doing the old way, which is how I did it, and this was something I just have to coach trainers on, is it was hard for them to figure out what their monthly income would be. Because you'd have, let's say, four or five resigns this month, and then now they've all bought 40 sessions. They're not going to resign with you for another two to four months,
Starting point is 01:15:50 depending on how much they show up. So you have this big month, you know, maybe bring in $12,000, then next month you bring in $2,000, and then next month you bring in $5,000. And you have to figure out how to track all that, because what would end up happening with a lot of trainers, they'd have a big month, they'd spend a bunch of money, then the next month come around,
Starting point is 01:16:08 I'm not making money. And I beg you not not to mention, you have to service all those appointments. Yeah, right. And so that old model of having to sign off on every session to me is dinosaur. Because yeah, because now like, yeah, you just closed the contract,
Starting point is 01:16:23 but you still have to get through all of them to then re-sign them versus, you know, month to month, I know like I give them this parameter, but, you know, next month, I'm gonna, I'm gonna, you know, close and I know exactly how much money I have. Now, did you find that when you switched to doing it month to month, like you're saying,
Starting point is 01:16:40 that the clients were more consistent? Yes. Oh, they were, yep, because they knew they're paying no matter what. They knew, and they knew that like, I was either going to fill that, you know, space or time and they wanted to solidify, you know, that specific hour with me. It's like, it's almost like they're buying that time, you know, at that price point. Yeah. So far, when I, some of the most successful trainers since then have done it your way. I think the old way, you have to learn how to manage your income better. You have to really be good about getting clients to want to come work out
Starting point is 01:17:12 because someone could buy 30 sessions. This is not unheard of. This happens to a lot of trainers. Client will show up for 15 or 20 sessions and then kind of slowly, you know, come in every once in a while because they're scheduled or whatever. Next to you know, it's like eight months later and that client's still on the same original package. You don't know how much is coming in. So I think that's the smart way. Now, we know Jonathan, and I'm going towards,
Starting point is 01:17:34 going to his Instagram if I can find him real quick, because what I'm interested in Jonathan is if you have like a website, because here's the thing that's important. Yeah, I don't think he does. In fact, his link, yeah, I see an email, but I don't see an actual website, at least he's not advertising it. I think, and maybe his payment question too,
Starting point is 01:17:56 has something to do with like literally what, like a payment square, yeah, square or one of those options. Oh, that's so easy nowadays. It's so it was square and a lot of stuff. Yeah, but I mean, to me, one of the things that you need to get done, and you're probably going to spend a pretty penny doing this, I think my first real website that I built, I think, cost me almost 12 grand to build the first one.
Starting point is 01:18:25 But you need to have a fully automated website. You need to have a place that you can direct people to where this is built into it. So it has a PayPal option. It has a place that can take the credit cards. It has, I wish mine was still up. So I think I stopped paying the domain name and so you can't access any more. But you also should have, so I created a place that generates leads and it was basically a really detailed, like Parkview, that just asked them their goal, how many times they want to train, all these things that I could drive to them and then I could get this information. So I know they're full name, their age, their goal, how consistent they want to train,
Starting point is 01:19:08 how long they've been training for, like nutrition, what level they are there. Just, there's a ton of questions that they had to fill out. To, for me, and then I get, then it was designed to where, if they hit that in my website, it automatically got emailed to me. So every morning I'd wake up and, you know, hopefully have anywhere between on average,
Starting point is 01:19:26 I'd have like one to three leads in there of people that dropped into my website and were interested in like a free consultation and that's how I would present it is like a free chance to meet with me and we could discuss whatever, as far as a program or their goals. And then I would call them up,
Starting point is 01:19:44 they'd have their phone number on there and I'd call them up and then I'd say, hey, this is Adam, blah, blah, blah. And then I would talk to them about setting up a consultation. You gotta have that now, in my opinion. I mean, we live in a digital time. Like the whole point of you building a social media following is to be a top of the funnel or a lead generator.
Starting point is 01:20:03 You need somewhere to direct those people. You most certainly don't wanna be like, oh, slide in my DM and then we'll talk and then we, then I'll meet with you and you're scheduling it all that way. You need to automate this process if you're really trying to scale a business because in a perfect world, you get to a point
Starting point is 01:20:19 where you're generating several leads every single day. And if you're trying to manage that through email or through DMs on your Instagram, you're gonna get a bombardment and you're never gonna be able to scale out of that. So at one point, you need to buy the bullet, invest in building a website that's robust enough that has a place for them to purchase right away there.
Starting point is 01:20:40 So if they know they want an option like Justin is saying, full time, this many times a week, I can just buy right there, which, you know, a very small percentage of people will do that, but you want to have it there for the people that do because I'm sure this doesn't even happen to Justin where, you know, occasionally you get that, that client who is just an easy lay down, they were already looking to buy personal training, your bio sold them or they got a, they were, you were a referral from somebody else, they look at your website and that's all they needed to get confirmed that this is the guy I want to work with.
Starting point is 01:21:07 And so they just purchase right then there or you have an option of a pop-up that comes up and says, oh, if you want a free consultation with me, fill out this form and I'll email you and book you or whatever, you need to have that. So I would invest in getting a website built up so you have that and then that becomes your place that you drive your people to generate your lead. So to me that is, from what I see, just glancing at your Instagram right now,
Starting point is 01:21:36 unless you're not advertising your own website on there, that's something you gotta do for sure. Excellent advice. And with that, go to mindpumpfree.com and download our guides. They're all absolutely free. So we have guides on everything from fat loss, thing you got to do for sure. Excellent advice. And with that, go to mindpumpfree.com and download our guides. They're all absolutely free. So we have guides on everything from fat loss to muscle building to helping you with your
Starting point is 01:21:50 exercise execution. You can also find all of us on Instagram. You can find Justin at Mind Pump Justin. You can find me at Mind Pump Sal and Adam at Mind Pump Adam. Thank you for listening to Mind Pump. If your goal is to build and shape your body, dramatically improve your health and energy, and maximize your overall performance, check out our discounted RGB Superbumble at Mind Pump Media.com. The RGB Superbumble includes maps and a ballad, maps performance and maps aesthetic.
Starting point is 01:22:20 Nine months of phased, expert exercise programming designed by Sal Adam and Justin to systematically transform the way your body looks, feels and performs. With detailed workout blueprints and over 200 videos, the RGB Superbundle is like having Sal Adam and Justin as your own personal trainers, but at a fraction of the price. The RGB Superbundle has a full 30-day money-back guarantee and you can get it now plus other valuable free resources at MindPumpMedia.com. If you enjoy this show, please share the love by leaving us a five-star rating and review on iTunes and by introducing MindPump to your friends and family. We thank you for your support and until next time, this is MindPump.
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