Mind Pump: Raw Fitness Truth - 2444: Does it Matter Where You Get Your Protein? (Listener Live Coaching)

Episode Date: October 12, 2024

In this episode of Quah (Q & A), Sal, Adam & Justin coach four Pump Heads via Zoom. Mind Pump Fit Tip: Does it matter where you get your protein? (1:38) Reverse diet success story. (16:50) Updating the audience on the Mind Pump GLP-1 group. (19:30) Have firm boundaries with your kids, yet give them grace for their reactions. (31:19) Super mom and #dadlife tales. (41:01) Free trainer webinar series. (48:18) The health benefits of taking JOYMODE. (50:38) Why it is hard to be successful in losing body fat and building muscle when you are eating out. (53:20) Fun Facts with Justin: New species in Antarctica. (59:27) Shout out to Doug Bopst! (1:02:54) #ListenerLive question #1 – Is it possible to have the right training protocol to fire up my metabolism enough to get to 15% while only really focusing on protein intake? (1:03:56) #ListenerLive question #2 – If I only have a target body fat percentage rather than a target body weight, how much protein should I aim for? (1:14:18) #ListenerLive question #3 – Can you change where you store body fat? (1:24:33) #ListenerLive question #4 – How and where do I start to move my personal training business online? (1:38:15) Related Links/Products Mentioned Ask a question to Mind Pump, live! Email: [e-mail] Visit Caldera Lab for an exclusive offer for Mind Pump listeners! **Promo code MINDPUMP at checkout for 20% off your first order of their best products ** Visit JOYMODE for an exclusive offer for Mind Pump listeners! ** Promo code MINDPUMP at checkout for 20% off your first order** October Promotion: MAPS Muscle Mommy 50% off! ** Code OCTOBER50 at checkout ** Animal Protein versus Plant Protein in Supporting Lean Mass and Muscle Strength: A Systematic Review and Meta-Analysis of Randomized Controlled Trials Mind Pump #2432: The Truth About Essential Amino Acids with Angelo Keely MAPS GLP-1 | Muscular Adaptation Programming System Building Muscle with Adam Schafer – Mind Pump TV The Russian Woman Who Gave Birth to 69 Children Tuesday Nov. 12 @ 4PM (PST) - TRAIN THE TRAINER WEBINAR SERIES : The Key for Personal Trainers to Retain Clients During the Holiday Season Personal Trainer Growth Secrets | Powered by Mind Pump Alien-Like Sea Creature With 20 Arms Identified By Scientists The No BS Guide To Getting Jacked, Burning Fat & Staying Lean | Adam Schafer (Mind Pump) From Atheist To Christian - #1 Fitness Expert Finds God During Adversity | Sal Di Stefano Visit Hiya for an exclusive offer for Mind Pump listeners! ** Receive 50% off your first order ** How to Undulate Your Calories for Faster Weight Loss & an Improved Metabolism Mind Pump # 1565: Why Women Should Bulk Mind Pump # 2430: How Women Can Slow Aging & Improve Hormone Balance With Dr. Stephanie Estima Mind Pump # 2390: Should You Become a Personal Trainer? Mind Pump Podcast – YouTube Mind Pump Free Resources People Mentioned Mind Pump Fitness Coaching (@mindpumptrainers) Instagram Dr. Becky Kennedy | Parenting (@drbeckyatgoodinside) Instagram Doug Bopst (@dougbopst) Instagram Dr. Tyna Moore (@drtyna) Instagram   Dr. Stephanie Estima (@dr.stephanie.estima) Instagram  

If you want to pump your body and expand your mind, there's only one place to go. Mind pump with your hosts, Sal DeStefano, Adam Schaefer, and Justin Andrews. You just found the most downloaded fitness, health, and entertainment podcast. This is Mind Pump. Right in today's episode, we answered live caller's questions. People called in, we got to help them out on air, but this was after the intro portion of the podcast. That was 61 minutes long. The intro, we talked about current events, family life, studies, fitness. It's a lot of fun. By the way, if you want to be on an episode like this one where you call

in, we get to help you out, email us at live at mindpumpmedia.com. This episode is brought to you by some sponsors. The first one is Caldera. Caldera makes skincare products that improve the foundational health of your skin. It's the best serum I've ever used. It's not trying to force or push anything. It literally just makes your skin healthier, thus look better. Go check them out. Go to calderalab.com. That's C-A-L-D-E-R-A-L-A-B.com forward slash mind pump. Use the code mind pump 20 to get 20% off your first order. This episode is also brought to you by joy mode today. I talked about their testosterone booster It's got great reviews like almost all five-star reviews with proven ingredients

They only use proven ingredients go check them out go to try joy mode calm forward slash mind pump Use the code mind pump a checkout get 20% off your first order We also have a sale this month on a workout program Maps muscle mommy half off if you're interested go to mapsfitnessproducts.com And then use the code October 50 for that discount. All right, here comes the show Protein everybody knows it's important. It's actually essential. So proteins are made up of amino acids Does it really matter where you get it from? Some people say no.

Animal sources of protein, vegan sources of protein. Doesn't matter, just get your protein. Other people say yes, it does matter. Who's right? Well, we have a meta-analysis that breaks us down. And that's what we're gonna talk about today. Protein, which one's the best? What does meta say?

I saw something floating around Instagram. Was it a new study that just got released? It was a meta-analysis. Oh, oh. So for people to know what that is, right? A collection of a bunch of studies. Studies, right, they look at a bunch of studies and try and find a consensus because, you know,

one study can give you some answers, but multiple studies will often point in a particular direction. You get a much more clear picture. Wouldn't you say, I'm not sorry to interrupt you, but I actually think this is kind of a good point or to talk about in an address, is actually single studies aren't good.

They're really, I mean, one study doesn't prove a lot because of the room for error and the timeframe normally and the other potential variable, sample sample size. Sample size. One study that points in a direction or something like that, to me the most valuable thing about it says, oh, what it highlights more than anything, oh, we should investigate this. Correct. We should pay attention or look into this. There might be something there.

I don't think until you get to a meta-analysis does it really go, okay, I think we're onto something here. That's kind of how I look at it. You have it very well said. I mean, it should get the interest of scientists to continue to look further. And if you could duplicate a study, right? If a study is duplicatable consistently, then you know that you've found some truth.

But single studies will essentially point you in a direction, but they're not necessarily truth, or you shouldn't necessarily look at them and go, oh, here's the conclusion, period of end of story. And so meta-analysis are great because they'll look at multiple studies and they'll say, all right, what is the general consensus? What's the general conclusion?

What are we seeing across all these different studies? And then based off that, you can often make a conclusion like, okay, this seems to work and this doesn't seem to work. So the deal with protein is, when you look at protein, a protein is defined as a string of all of the essential amino acids. Okay, so that gives you a protein.

Now, you can have different concentrations of different types of amino acids in a particular type of protein. Some amino acids are great for forming certain neurotransmitters. Other amino acids are great for anabolic activity, right, stimulating muscle protein synthesis. There's other amino acids that are good for skin or gut health and that kind of stuff. You know, some are precursors to nitric oxide, which opens up the blood vessels, allows for blood to flow better. So not all proteins are the same.

Um, and you also want to look at the availability of the protein or to put it more, I guess, more plainly, how easily or well it's utilized or absorbed. Can you assimilate it? Yeah, that makes a big difference, right? Cause now a gram of protein isn't just the gram of protein or, uh, one gram of protein from one source isn't the same as another gram of protein isn't just the gram of protein or one gram of protein from one source isn't the same as another gram of protein. So what people often or what scientists look at is, okay, well, which protein is best for muscle recovery?

Which protein is best for muscle building, strength, endurance, gut health? They've identified a lot of these different types of things and this made analysis they did, I believe there's 33 studies that they examined. They found that animal sources of protein, now this is again, this is lots of studies have shown, this is what the made analysis shows. Animal sources of protein are superior in a gram per gram basis for muscle growth and for

muscle strength. When it comes to endurance, there's a little bit of a benefit, but not much. But when it comes to strength and muscle growth, if you're looking for the best bang for your buck, ease of assimilation, high concentration of the amino acids that are responsible for muscle growth and recovery, it's animal sources.

And this points to what bodybuilders and strength athletes have known for a long time. It's rare. This is why it makes a big, it makes a splash when you hear this, right? It's rare when you find a strength athlete who doesn't eat animal sources of protein. This might make it such a big deal. Like, Oh, look at this vegan bodybuilder. It's like one out of a million. Was that one of the main like advantages was the fact that it was like more bio available.

It was just easier to simulate in terms of your body recognizing that in comparison to a veggie vegetable protein source. Yes. In fact, I'll pull up the breakdown. I know. I wonder if it was the same one that I read. I thought it was said something like double. In some cases, double. It was like 26. Yeah, that's what got my attention.

In some cases. We've talked about this before, right? It's not new that we've had this conversation, but for the most part, I was like, oh, it's probably pretty splitting hair difference. Yeah, it might be a little bit like minuscule. It's like for me as a coach with my clients, it's always been, hit your protein intake.

If you end up getting it with soy or vegan sources, I don't care. You know what I'm saying? Just get it, because that's gonna make the biggest difference. But actually seeing on a gram for gram basis that it was literally almost double the impact. I thought that was really interesting.

For muscle protein synthesis, yeah, like beef protein will give you a much stronger effect for protein synthesis right positive protein synthesis meaning your body is essentially building muscle with a far lower dose than let's say a plant source now that's not the full story of course because the larger dose of plant protein may not stimulate the same protein synthesis signal, but it does come with extra calories. And calories, if they're above your maintenance or whatever, are also protein sparing. So you may not necessarily need as loud of an anabolic,

muscle protein synthesis signal, right? So where this becomes most important is definitely when you're in a deficit. When you're in a calorie deficit, you want every gram of protein to be as anabolic as possible. When you're in a surplus, all those extra calories, carbs, fats, they start to become protein sparing.

In other words, because your calories are so high, your body's not breaking down protein like it would if you were in a low calorie environment. But if you're cutting, then it becomes very important what kind of protein you take in. So I have a question for you then Sal. So we, you've often said that good rule of thumb for vegans is probably to supplement with creatine.

Just generally speaking, it's a good, it's a great thing. For sure for vegans. Right, so for sure for vegans. Knowing what you know now about EAAs, would you also throw that category in there? I always did. I always had vegan supplements.

That was the one category of clients that I had that I always had take essential amino acid supplements for two reasons. One, because it made a big difference in their progress, but two, essential amino acids are vegan. So, you know, getting them to take a protein powder, my options were vegan and that's it. Or, hey, take these, start drinking essential amino acids throughout the day and because they're made through the fermentation process, so this is how they make essential amino acids. It's not a,

it's not a, it's not a, it's vegan essentially. It's non-animal source, but you get those essential amino acids. Huge difference. I remember one guy in particular, when I was doing jujitsu and I was heavy into it, he was a vegan and he was complaining about age. That's what he came to me and he's like, man, what's going on? I'm older now.

I think it was 38 at the time. And he's like, I'm not recovering that fast. And I said, try drinking essential amino acids before and after training. And he gained, I think he gained four pounds of lean body mass just from doing that. And he's like, bro, I feel way different just from supplements. So yeah, that makes, and creatine by the way, makes a huge difference for most people, but it especially makes a huge difference for vegans because the,

you get creatine from animal sources. Now your body can synthesize creatine through amino acids, but it's not gonna make enough to really reap all the benefits. And so what you see in the studies, if you ever look at studies on creatine and IQ, huge impact on vegans. They actually get a boost in IQ.

Cognitive boost, yeah. Yeah, so if I had a vegan client, it was like, creatine essential amino acids, that's what we're gonna take. Which has more to do with that, they're probably deficient in it, and then you're repulsing. They need it way more. It's like saying client, it was like, creatine essential amino acids, that's what we're gonna take. Which has more to do with that, they're probably deficient in it, and then you're repulsing. They need it way more than they're deficient in it.

It's like saying that, oh my God, magnesium gives you incredible sleep. It's like, well, if you're deficient in it, and then you supplement it with it, absolutely, it can be life changing like that. Same thing, right? Totally, totally. It was 31 studies that they went through. Here's that the researchers concluded in the meta-analysis,

while plant-based protein ingestion demonstrates superior efficacy compared to low or no protein ingestion. So in other words it's better to eat high protein regardless. It is not as effective as other protein types such as whey, beef or milk protein in enhancing athletic performance. So endurance, similar. Strength, definitely not. Definitely not the same. What is the relationship between protein and like skin health? Oh, very.

I know fat plays a role, healthy fats play a role. Is protein as important or more important would you say than that? Yeah, your skin is made up of protein. Your skin is made up of collagen matrixes and it is proteins. Proline, I think valine, if I'm not mistaken. I know proline is one of the main amino acids in collagen. Yeah, one of the side effects of eating low protein is skin that looks old and weak.

Weathered. And weathered and that bruises or damages easily. Yeah. So you'll see, I mean, I don't know about you guys, but my clients, when I would bump their protein intake, and we were looking for muscle gains and performance, I'd say, oh yeah, at least half of them would come to me

and be like, my skin, my skin looks a lot better. It just looks more youthful, yeah. It is, and that's like the foundational skin health, right, is get essential fatty acids, make sure that's adequate, high protein diet, hydration, and then you want to balance out your skin's microbiome. So good probiotic. And then if you use any kind of skincare product, you want ones that promote a nice balanced microbiome.

And unfortunately most skincare products, disrupt it or wipe it out. They'll completely wipe it out. And then what happens is it sets the stage for the wrong kind of bacteria. It's like nuking your skin, and then now it sets the stage for the wrong kind of bacteria. It's basically like taking an antibiotic for your skin, right?

Yes. Same concept. We know how bad an antibiotic can be for your gut. Totally. And we finally figured that out, like hey, at all costs, try and avoid that. So this is why Caldera, so Caldera is a company we work with right and they have a skin serum and what we get, we've been working, how long have we been working with them now? It's been

three years? Three years right? We get messages from people with dry skin, oily skin, acne, psoriasis, every single person was like it helps my skin out. It's because it's balancing out the microbiome on their skin because of the natural botanicals in there that encourage the growth and proliferation of good bacteria, help stop the proliferation of bad bacteria and then reduce inflammation. So it's like a foundational skin health essentially. And I would imagine this is one of those things too

that you'd be even better off if you're more preventative with it too. So instead of waiting until you have bad skin or issues with your skin, is you're constantly kind of using things too that you'd be even better off if you're more preventative with it too. So instead of waiting until you have bad skin or issues with your skin is you're constantly kind of using things like that to keep it healthy so you don't age. Yeah but yeah back to back to protein like unless you're eating ungodly amounts of protein and you're getting so many amino acids from all different sources it's not a big deal but I mean I have yet to meet anybody who's hitting consistently hitting

those really high targets and you're not a vegan. The animal sources are going to be great for you. So if you have to choose between two protein meals, one's animal and one's plant, not to mention, by the way, I don't know if you guys ever tried this, but animal sources are easier to digest. So for some people 50 grams of protein from beans doesn't feel very good in your gut. It just doesn't feel very good. So the super high protein intake from vegan sources gets very difficult because you get a lot of gastric distress, which then it reduces protein assimilation even more. Now you're making these even harder. Have you ever seen somebody, well I saw this one, this guy was trying to kind of argue in terms of like that we were vegetarian.

What? Yeah. That we were? Yeah, that like humans are supposed to be vegetarian and that we've evolved past, because people kind of attribute, like, well, they see lions, for instance, and their mammals. But we've evolved past that to where we don't use cruelty

and all these things, and so we don't need to kill. So we're trying to be civilized and now evolve past that. And he's saying his argument was that because our jaw moves left to right like and because we can graze but we're omnivores which you know he was trying to say that we're herbivores because of that fact and so anyway I'm like what about the canines you know I'm like I'm like I want to get in there and like say something to the video. We've hunted for as long as we have artifacts we find spears there's no hunter-gatherer. I feel like the show alone is such a, the way I would argue that. I know. Go watch alone,

go watch a season of that, tell me, tell me like what happens to everybody. You literally die. And that's like a short period of time. This is like for years, this is like these people can't even survive six months without, if they don't find a meat source, they end up having to get off the island because they literally, or they kick them off because of how malnutrition they are. Your best form of evidence of this is that proteins and fats are essential, carbohydrates are not. So proteins and fats you get from animal, you could kill one animal and get everything you need.

You get all the essential nutrients, macro and micro, not saying that that's ideal, but you get them all. You're not going to get, there isn't a plant that you're gonna find that'll do that, that'll meet those nutrient needs. It's just not gonna happen, you're dead. I just like to hear crazy people and their ideas sometimes, you know?

It's just like, okay, well, explain yourself, like your thought process. He had a really in-depth way of looking at it that was completely wrong, but I was like, hmm, interesting, I didn't think that. I respect the vegans who have a really strong moral, you know, their moral compass is like, don't hurt living things except for plants, right? Plants don't count, but don't hurt living things.

And so if that's your, like the top of your moral compass, then you're gonna come up with all kinds of arguments. Then you gotta let spiders bite you. You're gonna, yeah. You gotta let them do it. Yeah, you're gonna come up with all kinds of arguments. Then you gotta let spiders bite you. You gotta let them do it. You're gonna come up with all kinds of arguments and stuff. Plus the farming, boy that kills a lot of animals. I don't know, you don't even farm them. I know those stats are interesting.

Tons of animals and rodents and stuff like that. No. It doesn't exist. I mean it's great that we live in a time that all this stuff is an option. It's great that you can actually make that that like that just wouldn't even be an option No, you know little over a hundred years ago. It's like that's just not possible. I have in our forum Did you guys see the Nicole? I think was her name her reverse diet success story. No

Oh, I missed that so people have heard us talk about reverse dieting on the show Oftentimes we recommend it to callers. So reverse diet is what it sounds, right? So you're slowly increasing your calories in combination with strength training, in an attempt to build muscle and speed up your metabolism so that you increase your body's caloric demands, and then setting yourself up later for a better quote unquote cut, right? So if you're a metallurgist, I'll just paint the picture so people kind of get it. If your body is

running on 1,500 calories a day and you want to lose 20 pounds of body fat, you don't have much room to go. Like where are you gonna go, a thousand calories? And then you're stuck, right? A reverse diet would build some muscle speed up in metabolism, get you to let's say 2,500 calories and now you have room to do a cut and then burn the body fat and then also be in a place that's sustainable. And reverse diets are, they work, they really do work and I know a lot of people hear it and it's like doesn't, I don't know how that works, does that make sense? But then they try it, they do it right, they feel better, they get energy, their metabolism speeds up, they start to

burn body fat and it trips them out. We have a success story in our forum and this one's crazy because she posted her stats. She posted her test. So this was from Nicole. She's in our coaches forum. Oh, okay. So she said, just wanted to share a personal testimony for those with clients who feel nervous to go into reverse diet at a fear of gaining weight. So on the left, so she's pointing, she posted her stats, okay? On the left was at the end of her cut in mid December, it was 1,365 calories. On the right was the end of her six month reverse diet, which ended at 3,000 calories. Here's what happened.

3,000 calories? So she went from 1, 1365 to 3,000. Now, a lot of people would be like, well you probably just gained a bunch of body fat. You just more than doubled your calories. No, because she did it right. She's strength trained. And she did it slowly probably over that time.

Here's what she did. Through that process, she lost an additional 25 pounds of body fat and gained 16 pounds of muscle. 25 pounds? 25 pounds of body fat drop, and her skeletal muscle mass went up 16 pounds. So her metabolism got so much faster that she continued to lose body fat through this process. Now she was stuck right 1365 calories she had 25 pounds of body fat to lose. What would she do?

Go down to 800 calories? 700 calories? Now you're, no, terrible. So that's just the personal story. So since you brought that up, this brings me to a point that, I mean, I want us to be, try and be consistent with communicating

to our broader audience about our test group of GLP-1, because I think that's still such an important conversation. A hot topic too. And I recently have come off completely, it's been a few weeks now that I've been off completely, and we're starting to see this in this group, right? There's, I mean, remember we have 50 something people in there and so there's a wide range

of where people are at in their journey, how long they've been taking GLP-1s, and so this is more like me generally talking about it. But there seems to be something that I think that we're going to continue to see and it's gonna be a very common theme with even the people that have tremendous success with the GLP-1s. And it's actually very similar to what led me to eventually coming completely off is everyone knows that I took it. I just kind of allowed it to take its course.

And if I was somebody who thought of himself as really overweight or fat or insecure about that, and I just wanted to get my weight down, those eight weeks where I dropped 30 pounds would have been a huge success. Right. You know what I'm saying? Like I definitely looked leaner. I pumped on that. Yeah, I would have been a huge success. You know what I'm saying? Like I definitely looked leaner. I pumped on that. Yeah, I would have been super pumped.

Now I was down to like two meals a day and under 2000 calories sometimes. And you know, from that point, it was like, okay, now I'm done doing it. Let's reverse diet and come out the other way. Well, what I found was, okay, I went down to a micro dose and so I could get my calories up to about 2,200 then 2,400 then 2,600 and then I kind of started to hit a wall around 2,800 calories.

2,800 calories and by the way along that process you know I feel like I'm building a little bit of muscle, seeing a little bit of strength, energy is kind of coming back a little bit. I'm at 15.8% body fat so if I'm going off of that I want to be down to say 9 or 10 let's say so I want to lose body fat but I can't from the place that I was at. I was already below 2000. So I'm not going to lose, if anything, I'm going to, and even if I lose weight on the scale, most likely I'm going to also be losing muscle too. I'm not even getting close to 150 grams of protein at that low of calorie.

So the inevitable, I had to reverse and come out. And so I think this is something that we're going to continually see, even with the success of the GLP-1. It seems to be really common for people to lose an initial amount of weight because of the reduced calories. And this is the average person. They're not strength training, they're not trying to hit protein targets, they're just taking a GLP-1, it makes them eat a lot less. They'll lose an initial amount of weight and then they plateau because their body adapts to the low calories and then they're just taking a GLP-1, it makes them eat a lot less. They'll lose an initial amount of weight and then they plateau because their body adapts

to the low calories and then they're stuck. And we see people like this in the group because in the group that we're working with, there are people in there that have been on a GLP-1 for a long time. I mean, there's one woman we talked to who had been on for two years, but she had plateaued at the body weight

that she was at for a long time. I don't know how long it was. She's like, I've been at this weight for like eight months or something like that. I'm not losing any more weight, I'm barely eating. So she started to reverse diet, got her calories way up, didn't gain any weight, obviously felt way more energy, way better, and way stronger, now setting herself up.

For sure, if you're a coach listening and you're thinking about working with people on GLP-1s, the name of the game is gonna be reverse dieting before you get on. Yeah, right away. And how to break plateaus and then how to get people to hit their protein and strength train. Otherwise, look, to use an example, Adam,

you got down, what was your body weight at the end of that? 199. 199. 15% body fat. Under normal circumstances, how you got your body weight down in 199 with strength training, no GLP-1, eating eating high protein what do you think your body fat would have been at? Well bro I I hit stage for Nationals at 203 at 3% body fat. Right. You know so I was four pounds heavier and way more muscle and so and this is

what's probably happening to now that's me kind of taking a shot at the GLP ones as far as this is a negative thing. If you're not aware of this, you're not paying attention to it, you don't set yourself up, this could be the problem. Now, let me tell you what I think is actually really cool though that I've actually really enjoyed about going through that process is it cut out the cravings and the noise for so long that I built all these better food choice behaviors around eating that now that I'm on the reverse diet and I'm coming back.

No cravings? No temptation to do. You weaken those neural pathways. Not at all, dude. Wow. It is awesome how little I want any of that stuff. And so now what I know, just like probably a heroin addict or any addict with alcohol, drugs, anything,

is that I'm smart enough to know that I enjoy the fact that I don't have this pull to it. So I'm not even gonna fuck around with trying it. You'll rebuild those neuro pathways real fast. Like I just feel so blessed that this thing helped cut that, that I don't have this tie or this pull or this urge or this like, oh I got a white knuckle and I want to go get the ice cream so bad like no I'm on the diet. You gotta stay it. Like I don't feel that at all. At all, at all, at all. Which that is incredible.

So this is why, this is the part of me that's so pro these GLP ones for certain people. If you use it this way, yes. Because there are a lot of people, in fact most people that are 50, 100 plus pounds overweight have a lot of bad relationships with food like this and binging and just cravings and medicating with food that they've been dealing with for years. And they just basically need help to break the chains long enough to weaken those neural pathways, weaken those behaviors so that when they come off, if

they do it right, they don't have to, they don't go back on. That's right. And so that is gonna be the key. This is why too I think, man all the coaches and trainers are listening, you have an opportunity to play such a massive role in helping these people. Don't be the trainer on there, and I've seen the people that come up for, oh, I can't believe these guys, they sold out, they're so pro-GL, like, man, you're an idiot. It's here. It is here, and millions of people are going to do it.

So you can be over there and shame all these people that have been struggling with weight their whole entire life, or you can get the fuck in there and try and help them. And we're trying to give you these keys to help these people, and it can absolutely be life changing for somebody who's been suffering from obesity for years. If it's done the right way, I think that this is going to be one of the most potentially effective tools for people who've been struggling with weight for a long time. But this is going to be the crux right here. This is going to be...

The other part of it too Adam, and I have to say this, the other part of it is the dosing. So GLP ones that you have, they're generic compound, and then you have the brand name ones, right? The brand name ones often come with established doses. Like this is how much you take.

Yeah. And what we're understanding right now through the doctors that we've worked with, we're not doctors, but we've talked to these doctors and they're on the cutting edge. And they've been doing these, some of them have been doing them for a decade. They'll tell you there seems to be a variance

from individual to individual. And getting the dose. Huge variance. Getting the dose is right. Getting the dose right is very important. It's crazy, it's standardized like that. Yes, so if you go, we work with partners at mphormones.com. The doctors there work with the generic,

which allows you to use much different doses. You could go lower, you could go higher, and they'll work with you versus the standard, no, no, no, this is what you take, and then people come back, oh my god, it's too strong, or I don't feel it, and then they triple it, and oh my God, now it's too strong type of deal. There is a pretty wide variance on how people react.

And so, again, using my personal experience of going through this, I was really fascinated with, so remember, I just cut this out two or three weeks ago now. I cut it out completely. But even the previous four weeks or more, I was half or quarter the dose. And still reaping the benefits of that. So that's the other thing too,

is that it doesn't need to be, if you're using it for what I'm saying, where you're just trying to help break these bad behaviors around benging and things like that. Like it still was enough of a signal, even with a small dose like that, to help that keep it big. It reminds me of there was one person in our group, and this is the second time she said this,

I know you guys caught this, where she said, this is the first time in my life that I don't feel preoccupied or I'm constantly thinking about food. So the first time I was like, she's like, and I'm enjoying this so much. It's so freeing for anybody who has an addiction or a behavior that they struggle with for years to feel the urge to engage in it disappear. It's a big weight that's lifted.

It's got to feel so freeing. And so now she doesn't have to engage in that behavior anymore. And she could do this for a while, allow those neural pathways to weaken. And then the ideal situation is come off, right? Do it all right. Strength train, hit your protein, come off. And then now you have more control. Like, okay, I, you know, I feel like it's not as strong as it was.

Well, yeah, because you weren't, um, yeah, because you weren't engaging this behavior for six months or a year, however long you were on this thing. That could be very freeing for a lot of people. It's just funny because of the scare of, like, especially with coaches, that this is going to disrupt our industry. This is going to take over. There's so much more need for coaches. Yes.

This just showed itself. And it's very much parallel to how we already work with clients. It's just to what you guys are saying, this may actually provide somebody that momentary opportunity to really get in there and address the behavior. Here's how annoying to me that the scarcity mindset is that trainers can often have. They are literally, it's the opposite of what some of them are thinking. Yeah. The GLP-1 cultural phenomenon, right? This new intervention that's, you know, at some point,

some estimates are like 60% of people are going to be on this type of deal. And I think that's probably true. Good and bad, right? I think it's going to increase the need and the demand for trainers and coaches. I think it will not decrease. Here's what it's going to do. It's going to increase the awareness around strength training. And it's going to encourage people who gave up

to try again. They have a new light. They have a new motivation. Like, oh my God, I got this thing, and oh, I'm not, I finally got a grip on this thing with diet, now I'm gonna go work with a trainer. Whereas before, like, forget it, I give up. I don't even think this is a question.

Because by itself, it's not going to be successful. By itself, the average person who just goes out, spends the money on whatever name brand, they set them up on a prescription, they go do it, they need to lose 50 or 100 pounds, even if they lose the 50 to 100, I'm telling you right now, it will not be a... Yeah, it won't be successful.

It won't be a lifelong successful thing. That's the part that's gonna be tough too, is that there's gonna be the doctors that are pushing the prescription and are saying things like, you can be on it forever, you know, and are going to want you on it forever, are going to say that, oh yeah, like if you want to keep this weight down, just keep taking it, taking it. That's going to be, in my opinion, the dangerous route. The more optimal route here is if you know you're somebody who has had these issues with food and you recognize that this tool helps you break that

to rebuild new behaviors, the goal should be eventually to get off. The goal should be to come off of it to where you now have created new relationships. Which by the way, if you do it right in that way, Adam, you'll get better results. Yes. You won't plateau, you'll have muscle and strength and mobility, you'll look better, you'll get better results. You won't plateau, you'll have muscle and strength

and mobility, you'll look better, you'll move better, you'll be able to eat more and burn more. I mean, that's not just the ideal, like, you know, like this is the best route because now you're not taking something forever, but it's actually the best route, period, across the board, yeah, anyway. I want to bring something up that has to do with parenting that I thought you guys really enjoy.

So this woman that I follow, Dr. Becky, she's got great, great content on raising kids. I think she's absolutely brilliant with how she communicates. And there was a post that she wrote, I'll read it to you, and I'd love your guys' opinion on this. This has really impacted me in terms of how I approach certain things, especially with my teenage kids, because teenage kids are, let's just say they're tough. So she says, for parents, firm boundaries are important for safety and growth, but then you have to have loving grace with the reaction to those boundaries. So when you set a boundary, especially with a teenager, they're going to react. And

teenagers don't have the emotional regulation that adults do for the most part. Teenagers are just, it's almost like they're big toddlers. Like they just, they can't control their emotions. So you give them a lot of grace with the reaction. Like, listen, you're not gonna like this. I gotta bring this up to you. I know it's been different, but you're gonna, you know, we're not gonna allow you to be on your phone in your room alone anymore, right? There's gonna be a reaction. What are you talking about? It's not fair, right?

Lots of grace around that. Not over-explain the reasons for those boundaries because it actually doesn't matter. So you give them a reason, then you're done. But then providing trust and faith with consistency and this is the most important part, calmness. So when they lose their shit, it's super important. You don't match that.

That you're just chill about it, and you're super cool, and you give them grace with the reaction, but you stay consistent, like, well, look, it's not gonna change. Oh, I don't think this is a teenager thing. I think this is an entire life of the kid. All parenting, yeah. I mean, the thing that I strongly believe.

I mean, imagine if your parents were like, I don't know, my parents were like that, it would've been so great. Oh. I mean, I struggle. My parents leveled up when I leveled up. Because I told you so, you know, type of deal, you're grounded. No, I think that I attribute a big part of Max's personality and his calmness and the way he is to Katrina and I's consistency

around everything. Like he just, I've never raised my voice, I've never yelled at him, never been angry, I've never let, he's never felt that energy from me. That doesn't mean that he hasn't done things that he's not supposed to, or he hasn't asked for things over and over, like, but we've just remained so calm and so consistent, and that we don't allow his moods or tiredness or illness or all the things that make a toddler's emotions go up and down

to ever affect our consistency on how we communicate to him and because of that it's been wild to watch him have these moments and us just I mean we literally can just kind of look at him and let Him have the little moment or whatever he's doing and be like, okay Are you done like you know, that's not how you do that If you want this and we talked to him like an adult like if you would like to do this Then you tell mommy and daddy, this is what you like to do.

Sometimes we're gonna say yes to you because it's okay for you. Other times- You're just consistent. Yeah, and that's how we talk. We like literally explain why he's being told no or he can't do that. It doesn't change.

And that your overreaction emotionally and doing so that doesn't, is not gonna get you away. In fact, it's gonna probably go the opposite and you won't get to do it because of that. And so it's wild to watch him. I mentioned teenagers cause a toddler throwing a tantrum is so different than it. A teenager knows what to say. They know how to push your buttons. They really, and it's also, it's also, it's also

manipulative. Yeah, but you can't, it also tricks you. But stop right there, okay? Don't you believe that part of that is because we train them to know what gets us? Of course, they're smart. They're like, they're smarter than you. They pay, they train you. Yeah. It's vice versa. So they also have ways of manipulating like your behaviors and using it against you. And yeah, yeah, like, I mean, it's very much, it's the same tactics. It's just magnified because these new hormones have like really elevated. Yeah. I think that's really like what you're trying to totally bring about because I've noticed that with Ethan is because he's not he was very chill and he's very like, and it was not even something I considered in terms of like having to maintain composure and maintain like this sort of calmness. But like when the reaction is like, Whoa, it throws you on your heels. You're like, that's never come out of you. You know, like this is weird. But yeah, he's he's going through that. It's a

big swing and it's like this and that and then but you just give him the space and It's the same same. Yeah, that's I feel like it would be the same thing I feel like if he were to do that, obviously, I'm not a teenager So I guess we'll cross that bridge one there but I feel like Katrina and I are so united in how we do the deal with those things that if my calm max Ends up getting testosterone ends up being Ethan I still think her and I would just kind like look at each other and then look at him and then like wait for it to pass.

It'll be like. It'll be the same. Do you really think that's gonna work with your mom and dad? You'll notice how different he's gonna like, he's dealing with it, but yeah, it'll be like a similar tactic. You know what the tough thing is too,

is that when you look at a teenage kid, cause they can verbalize and they're intelligent, is you, it's easy to assume that they should be able to not do that. Like, what are you doing? Like, why are you acting that way? But if you look at the science on their brains and how they react, it's just a more

intelligent toddler brain. Yeah, yeah, it's just a more, just as emotional. If not more, and it's impulsive, and they don't, you know, and how they feel now is how they're always gonna feel. That's my favorite. I remember when I learned that, I learned that from a behavior specialist. Like, you know, the teenager,

when they say that they feel a particular way, they think, they believe they're always gonna feel that way. And when you remind them that they felt different, they'll disagree with you. And it's like, oh yeah, that's true with kids. Like, what do you mean you used to like this? I never liked that. Like, what are you talking about?

Like two weeks ago, bro. That's such a profound thing to understand. That's so crazy. The Like what do you mean? You used to like this? I never liked that like wait time like two weeks ago That's such a profound thing to understand Was always profound for me to like wrap my brain around to with kids is just like their their time their Understanding of time is so different than you so like something to them that feels like you know for them two months of us Doing a certain thing in the family is like a lifetime for them You know, it's like a big it's a big portion of their life where you're going like, come on, bro, it's been two months that we haven't done this or that. It's like, Oh, wait a second. Their perspective is like forever. You know,

your teenage kid will ask for something. You'll be like, I think we should wait about a year for that. It's like, I told you a hundred years, you know what I mean? Cause it's a year. Oh my God, a year. It's funny though, cause they're back to like, you know, how they kind of pick up on like what you do and your tactics and like and he's Because he kind of was throwing that back at me. He's like it's not always a learning lesson dad You know, it's not always a lecture out of this moment right now

I'm just feeling this and you know, and he was like trying to express to me like I'm having my own moment This isn't about like whatever you're gonna say next, you know? And I'm just like, what? Like I, I, but yeah, I'm like, yeah, you're right. Like I, I do that. Hey, how wild is it going to be if ever it ends up being like the super calm teenager and Ethan ends up being like your drama queen? I don't know. It might be so wild if they do like a one. It's kind of playing out like that. I don't know. It's weird.

He started out early like, ah, you know, crazy, and then he's actually calming down quite a lot. For me, the understanding the dysregulation part, meaning that they can't, they don't have the ability right now to regulate, understanding that and being like, I'm gonna wait until they're regulated and then we'll have a conversation. And I did that with my daughter once, she was like, ah.

And you know, my instinct, because I was raised very differently, is be like, well, you're a force right now, I'm gonna be a bigger force, and then I'm gonna, through fear, I'm gonna intimidate you. But I didn't do that, I don't do that. And so I waited, and then when things calmed down,

I said, you'll have an opportunity to repair, and it's gonna be up to you, and that's gonna help mend our relationship. It's so powerful as a parent when you learn to practice this because there's like times where- It takes self work, dude. Well, bro, it's also, it's kinda hilarious when you let it play out,

cause they'll do their thing, and if you can just remain calm, like eventually, you can see it on their face where they realize this isn't working, it isn't getting anywhere for me, and then it almost turns into a fake cry or a fake thing and then you're like okay are you done now? It's so similar when they get older because like your older kid will convince you that this is the end of the world and it may

last a couple days. It may be a freakout that lasts a few days and then it's over. You just got to weather the storm and then you're fine. A lot of weathering. Yeah because in the moment you're like oh my god what, what is happening? I mean, I imagine again, very similar to at a little young age, all the way up to teenagers, that a part of them is that's in their nature to test you that way. It's all testing. It is testing.

Where's the line? Yeah. Where's the line? Can I get away with this? Does this work? It's all like subconsciously, you know, that's happening whether you know it or not. Did you guys know that, and this is,

it's actually registered this way, a form of neglect for a child is to not have boundaries. Did you guys know that? Not having boundaries, not giving them a bedtime, not telling them do this, don't do that. Most kids will perceive that as not love. They actually- Not being loved. They feel it. Yes.

And they'll be raised, they'll grow up with symptoms of neglect. Even if the parent gave them love and was there, but just gave them no boundaries, they will actually have symptoms of neglect. It's sad, but I see that, you know, and especially, yeah, because like some of their friends, you know,

they're coming back from their dads or whatever, and it's like, you know, they didn't get any sleep, they're allowed to play video games all night, they're allowed to eat whatever they want and they're just, they just look like zombies. They're just like just, you know, and it's, it's frustrating. It's like kids, they want that. They want structure, they want safety, they want consistency. Even if they say they don't, they don't have to say it. Speaking of parents, I gotta talk about a super mom that I read about today. I don't know if she was a super mom, but just this alone makes me think she was super mom

So this woman's name was Valentina Vasilyeva and she lived between 1725 and 1765 You just want to guess how many kids she had? 40 years old. I saw you went this up. She went from 1725 to 17... It's like 50 something kids. No, no, sorry. She was 76, but between 1725 and 1765, she had children. Those were her childbearing years. So 40 years of bearing children, okay.

You wanna guess how many kids she had? 40. 69. Holy. What? 69 kids, this was before fertility treatment. One same lady. One woman?

One woman, this is the world record for children. She had 16 pairs of twins, seven sets of triplets, and four sets of quadriplets. Not all from the same man? I wanna say it was. Really? 67 of them survived infancy, so she lost a set of twins. 69 kids, okay 67 that survived.

You imagine having 67 kids? How many months was she pregnant? What is that, 67 times nine months? How many years was she pregnant? She was always pregnant. Always. Always, always be. She must have been so good at giving birth by that,

you know what I mean, after like kid number 10. Oh I'm sure she did it while she was doing other things. Doing stuff around the house Hands it to the older Did you cut the cord real quick? Yeah, can you cut the cord real quick? You guys feed the new one? Imagine be the oldest of that whole like you are like a general manager So Mike Mike cut I have a fan one side of my family has a lot like I have actually have people my family that have 17 kids. Well somebody's 17. Yeah couple? Yeah. They have two sets of triplets in that 17 kids. It's interesting too because they're like six cops, five

nurses. They have a lot of real similarities like that and then I have my other cousin, you know Stephanie, they have six kids. Their mom had six kids. So it's interesting to watch. I've talked to them a lot about having lots of kids. And so that she does make the argument that once you kind of break beyond the four, it actually, the bigger number helps because the other ones end up helping. Because they now have grown to an age where, especially if you've done a good job of making themselves sufficient and teaching them, which they have created that culture in their family really well.

And so she's like, yeah, no, actually, she goes one to three, I find, was some of the hardest. Four and beyond was easier because those ones now that were the first borns, the first two that were borns, which she gets a 45. Yeah, yeah, are now assisting and now are extra helping hands around the house, especially if you've built that culture in your house of we all support,

we all help. And she's like, it's actually made the parenting party, which logically doesn't make sense. Or it's a bit of counter counter. When you think about it, but it's like, okay, I get that. I've heard that from people. Nowadays what's considered a lot of kids, probably three or more, right? It's kind of, it's kind of fuel. I hear someone says that three kids, four kids. Yeah, it's kind of like a four plus a lot. Now? Probably three or more, right? It's kind of, I hear someone say three kids, four kids. Oh, you got a lot of kids. Yeah, once you go past three, it's kind of like a full house.

Yeah, four pluses a lot now. That's what it sounds like. Yeah, when you hear more than four, it's like, I mean. You know what it is when you outgrow a car or a van? Once you, as a family, once you outgrow a vehicle. Yeah, you need a bus? Yeah, when you need like. Oh my God.

Bro, 69 kids, a bus wouldn't work. What's a minivan? A minivan is seven or eight? Touring bus. A minivan is like seven or eight, seven, right? So that includes the parents? Right. So that's five kids.

So you hit five kids or more, and you're outgrowing a vehicle. You're a little militia, dude. Bro, you got to have a team. You have a company. You play a lot of sports. You know what I'm saying? You know how many free employees that is now? Yeah, what kind of business I'd run with that.

We make shoes. Why are they so cheap? That's my newest excitement with my son is that he might have like he might have that side to him. So the business sales like he may be that part might be like the thing. Yeah, yeah. The fact that we may not be serving best. Oh, and I tell you what, like I tell you if he wasn't gonna play basketball or do sport stuff, that would probably be the other thing that would just fill my heart, where I'm like, oh, okay, cool, I could teach him that.

There's something that, you know. Not that I can't teach him other things, just like, you know, I think every dad, secretly or admittedly, would say. Of course, you want something you like, they like something that you like, because then it's easier. No matter what, I will be the father

that gets into whatever my son does. No matter how ridiculous it is I will get into it. I know that I'm like that, but it would be really cool if it's something that I'm already With my four-year-old he's like super into like Like science he's and he comes up to me I want to learn about and he'll give me a random thing like I want to learn about right now It's Venus fly traps earlier. It was armadillos. I went through a phase. And I love that. Yeah. I could do that all day long.

Flytraps, and ant farms. Oh yeah, and then he's just. Yeah, that's cool because I feel like he's kind of transitioning right now because it was a lot of sports car stuff, not that he's still probably into that, but now he's starting to move into science. Ooh, that reminds me, I'm gonna start looking

at combustion engines and stuff like that with him. That's great science for him to learn. Yeah, no, but he went up to my wife yesterday and he goes, do you know how a Venus flytrap closes? And she's like, no. He goes, water fills up some of the cells and it changes the leaf. And I said, what are the words?

He didn't remember. I was like, oh, I wish he remembered. It goes from convex to concave. I don't know, I try, you know, because it's cool to know that stuff. I mean, I tell you what, something that I don't think I knew as a dad until I became a dad that I think is really neat to watch,

is even when your kids are like learning communication skills, they don't even know all the words, but the stuff that they retain is very fascinating. If they're into it, they will, always surprises me. That's why like, I mean, we've really made it like an important, like, you know what, like I never shy away from, I, this is a, a, a pact I've made with myself. I don't care how tired, irritable, short, I may feel. My son asked me a question. Like,

I don't ever want to default to the because dad said so or give them the lame answer. It's like, it continues to make fun of me. She's like, oh my God, you literally just explained. I'm like, yeah, you'd be surprised. And then you, then you start to see. He's a sponge. Him retain it and understand it and then regurgitate something like, and Katrina used to make fun of me. She's like, Oh my God, you literally just explained. I'm like, yeah, you'd be surprised. And then you, then you start to see him retain it and understand it and then regurgitate something like, Oh shit, he like picked that up. One time I told him that he picked up on it. Jessica has been doing like religious studies with him too, you know, stuff that's appropriate for him. But he'll say things now he'll do something and he won't do something. He'll come up to you like the devil almost got me dad. I'm

like, what? What'd you say? He almost got me, but I didn't do it. All right. Not today, Satan. Yeah, it's like, what are you doing? I love that kid. This morning I come out in the morning, and again he woke up and snuck in, and we heard him on the monitor.

My wife's like, he's out of his room. I don't know where he's at. So I'm like, all right. So I go downstairs and he's sneaking, again, he loves lollipops. He finds the hiding spots. Because we have lollipops for church. That's how we keep the kids sitting down for half of it.

We never do the full thing, but at least half. So he has a stool, he pushes around, he's like climbing. And then I walk around, he sees me and he sits down. I'm like, what are you doing? He goes, just sitting. So he just came out here to sit. Yeah. I'm like, okay, so I don't call him out on it. I go, okay, that's cool. And then I came out here to sit? Yeah. I'm like, okay.

So I don't call him out on it. I go, okay, that's cool. And then I wait for him to say it. And then sure enough, hey, can I have a lollipop? Because I was going to take it anyway. Anyway, bro. Hey, you know what? We missed the opportunity.

We were talking about the GLP ones and trainers and like kind of their mindset, like something that I know that we're taking a lot of pride in right now of trying to do this and it excites me. It reminds me, it gets my juices flowing the same way when we first built this podcast and there was five people listening, right? It's like this whole movement into the trainer side and building that side of the business out and leading with this, hey we're gonna go out there and we're gonna deliver on these you know free one-hour webinars, we're gonna go out there and we're gonna deliver on these free one-hour webinars and we're gonna do it.

These are classes. Adam and I are doing classes and we're teaching trainers and coaches how to be successful. Every single one is a different topic. We just did one on how to consistently make six figures a year so you can build a career as a trainer. We're doing another one.

When's the next one, Doug? Do you know the date? Yes, it's November 12th. November 12th, what's the title of that one? The key for personal trainers to retain clients during the holiday season. There you go. That's gonna be what we're gonna talk about.

And we're gonna do them every other month for as long as we can. Yeah, so the key is to get on the personal trainer growth secrets on the Facebook page and follow the MindPump trainer page. And again, just like we started the podcast, the idea for us, it's like, can we go out there and make a huge impact on that space

by providing incredibly free, valuable stuff and then allow the business to unfold from there? And so I think this has been a really cool focus. The feedback's been incredible, but I know we wanna make this a thing. So if you're a fitness manager, a gym owner, and you want your trainers to get free training on how to be better coaches, trainers, scale their business,

it's only gonna impact your business and help you, get them in there. I wanna make that a thing where we start to grow it, just like the podcast. Oh, so fun. You can actually sign up now. Oh, you can. At trainerwebinar.com.

Oh, thanks, though. There you go. Trainerwebinar.com. I love it, man. It reminds me of running gyms. That's how I get that same feeling, that old feeling that, you know? I did too. I like the troops. Oh yeah. This I'm excited more about this.

I mean I was an okay trainer, you know. Okay trainer. I was better at helping trainers. You were better than okay. Shut up. You were good. He sat down. He did a good job though. I know. That one when people train with him, you're better than okay. That's actually a, by the way, this is a trainer, by the way, thing that we teach under promise over deliver. That's the under promising part. That is my MO. Kyle figured out what I'm doing here. That's how I got Katrina. I'm okay in bed. I kind of suck. It's like actually you're better than okay. It works. It works. I'm telling you guys. I'm telling you guys. We were talking earlier about having kids and stuff.

One of the sponsors we work with Joy Mode has, has a testosterone, it's promoted as a testosterone boosting supplement. By the way, the ingredients in it, the form of ashwagandha in there, KSM-66, this is the form of ashwagandha that's been shown to raise testosterone. But they also have some nutrients that, in many cases, if a man's not producing enough testosterone,

they're low on some of these key nutrients like boron, which it's not easy to find. That's in there as well, zinc is in there. Yeah, where do you get boron otherwise? It's not in a lot of multivitamins. Doug, at one point you were chasing boron. Do you remember what foods you were trying to eat? Well, I actually have been taking supplements

for quite a while on boron, but I mean, borax is made out of boron. Yeah, but you don't want to eat boron. It's not, of course not. I'm just saying, I don't know where it comes from, though. Is it a mineral? It is, it's a trace mineral. Look up food sources of boron. It's a trace borax borax. It is use a clean for laundry Yeah, yeah, it's a power. It's probably not good when Doug was a kid. You see laundry

Boosted my testosterone. That's why it's testosterone so I mean the flowery breath. Holy shit Yeah, see what food sources you get but I think like shellfish if I'm not mistaken. I remember looking this up with you at one point. So fruits and fruit juices, prunes, raisins, peaches, grape juice, all good sources, avocados, nuts, peanuts in particular. You have to eat a lot of those things though to get efficacious doses. Yeah, a lot.

You know, speaking of. I gotta say, I went real quick before I forgot. So the same ingredients that are in there to boost testosterone also boost fertility. I went on and looked up the reviews from people, and the reviews are like really good reviews. Like usually test boosting, quote unquote, supplements have terrible reviews,

because they don't work. This has incredible reviews. Like the majority of them were five star. Yeah. Yeah. I mean, I actually used it for the sex. You used it for like a pre-workout oh you're talking about their other one the pre-sex oh that's not the same no they have two right so they have one that is for sexual performance essentially it's a nitric oxide booster or a test boost then they have one that raises testosterone oh I

haven't tried that one yeah yeah that's got good ingredients that the the the nitric oxide boosting when I use all the time. I use that pre-workout. Now is there any benefit to someone like me who's taking synthetic hormones? Or is this somebody who's more beneficial for somebody who's natural? If you're low in boron, yes.

If you want the adaptogenic properties of ashwagandha, yes. So in other words, you could be on testosterone. You're not gonna raise testosterone by taking those things because you're on synthetic testosterone. Yeah, but ashwagandha is something I would take. You would take that anyway. I have ashwagandha. Just to recover faster.

So ashwagandha is one of the few adaptogens that has legit studies on it that show that it increases athletic performance. So whether or not it raises testosterone, you'll probably notice an improvement in athletic performance from taking some of it. You brought up nuts, seeds, and all these things that actually reminded me of something

I wanted to bring up on the show. As I'm going through this whole documenting this journey and stuff, I've reached the point now where I'm starting to track even more diligently. And one of the processes of that for me is, you know, first it's like, OK, I'm just paying attention to what I'm eating, I'm guesstimating, putting things in.

Okay, now I'm starting to weigh, especially weigh things that I do consistently. You guys have probably seen almost every night I eat this Greek yogurt, nuts and seeds, and berry bowl. And one, you've heard me talk about that FDA allows food labels to be off by 20%. Right? And if you don't think that food labels and what a crazy margin of huge, huge, 20% rating. I wish I could be off 20% with my taxes. This is why I wanted to talk about this. They need

to wrap their brain around this. This is why eating out is really hard to be successful on, it's really hard to be successful with your losing body fat, building muscle, when you're eating out a lot, because 20% is just what the FDA allows nutrient facts to be off. That doesn't factor in how Susie and Tommy and Timmy scoop the meat and the rice and the beans and the

so there's human error that they don't have the FDA does not force them to be accountable. If you don't think that there's a difference between the kid who scoops on Tuesdays and Fridays you're silly. Of course there is I know who is it. That's right and everybody knows this. So if you're going online and you're just going like, oh, I had this protein bowl here or this poke bowl here, and this hit me home because I had a poke bowl there, I'm like, that is definitely not that many ounces. That is way more than that.

So if you're eating out, you have the 20% air that FDA allows, then you have the scooping air, and then you have your own air and your own stuff. So I was eyeballing the nuts and seeds that I was pouring on there for a while and I was like, now luckily I've been doing this long enough that I'm a pretty good guesser, although I'm never precise. And so I'm like, let me measure out what a quarter cup truly is. And the point I was making on my story last night was that this nuts and seeds can really get away from you. And when you read the labels on them,

they're normally like very small portion size because they don't want to freak you out. It's like five almonds. Yes, yes. It is. Yes, yes. I'm not even saying. So nuts and seeds are so high in fat and calories,

and it's good fat and calories, okay? So this is not a good or a bad thing, it's just that if you're tracking and you think just doing a handful of nuts And you're like, oh, that's probably this like you probably need to track and figure out exactly what you consistently do because You're talking about two or three hundred calories. You could be off there You're talking about the twenty to thirty percent that could be off from lay food labels There's another two to three hundred calories right there and then human air another like you're talking about being off by 800 to 1000 calories.

You could easily be off in a day. And this explains a lot of times the people who think they're eating so well or they're eating just calories and they're just not, they're just, you're way off on your estimation on this and getting a hold of that. on this and getting a hold of that. This is why too, as I go through this journey, there's levels of discipline on what I will allow myself to do and early on, I allow a lot of eating out meals throughout the week, just as long as I make good choices, have a good guesstimation, the north of 200 or 300 calories. But as I start to tighten up and I really try and lean out.

You're not gonna risk it? Yeah, I can't. I just can't. Like it's too, doing that one meal out a day is too much of a variable when I'm really trying to carve down that. Now right now I can do it, but once you start getting leaner and leaner and leaner, eventually you get to a place where, no, I gotta be managing everything to get to that next level. But it starts with just becoming aware of some of these things that you do

regularly in your routine and just like, you know what, maybe this one time I'm gonna measure just to get a quick check on what I'm actually intake. Justin says, would you say you get fed off peanut butter all the time? I get fed off peanut butter. Bro, that's a- It gets me. Dude, you ever taken a tablespoon of peanut butter? A real tablespoon? A real tablespoon is that little circle that's about this big?

Nobody does that. Everybody does this. No, big. It's like four tablespoons, dude. Like what most people scoop as a tablespoon is like four tablespoons of peanut butter. And let me tell you, that's quickly getting up there in calories.

Dude, have you guys recently had, speaking of peanut butter, have you recently had the fake Skippy peanut butter? Because we don't do that. We do the real, all-natural oil separate processed version of it. It's candy. Yeah, so good. It's literally candy They made it so palatable and I forget right because we have back to the crappy one. You got a stir I hate that I get oil everywhere all the time such a pain in the butt. Yeah, but the skippy that's That's can't it is like engineered that but the Skippy, that's candy. It is like a candy.

I engineered that one. That is so good. I absolutely like candy. That was one of my staple ways of bumping calories when I was a kid. Because I could just sit there and eat peanut butter. Like I could do this all day long. Oh yeah, yeah, oh yeah, real quick.

And then for some reason I thought it was high protein. Yeah, that's the problem. People say, oh, peanut butter's high protein. No, it's not. No, it's not, it's high fat, high calorie. You know how much peanut butter you need to eat to get 30 grams of protein? It's insane.

And you know how many calories come with that? Like 5,000 calories. Yeah, like 4,000 calories comes with your 30 grams of protein, like good job there, guy. Doug, can you look up how many tablespoons, how much protein is in a tablespoon of peanut butter? And I will just do the math right now for people. I think it's four.

In one tablespoon? In a tablespoon. So 30 grams would be like? I wanna say four. Oh my gosh. That's me guessing. You think so? It's been a while since I've heard that. Yeah, you probably know. in one tablespoon in a table so 30 grams would be like I want to say for oh yes that's me guess you think so it's been a while since you're the only yeah you probably know what is it yeah you're right for how Adam knows there you go bro nailed it on the wrong point something all this was Adam set the table set the table good cow I gotta go you know say

if I stay cocky all the time like like I gotta go the other way for a little bit. You know what I'm saying? Very humble, humble side-atter. Before we do a shout out, I wanna hear about the Antarctica, like there's like an Antarctica note up there, Justin, that I know it's a new species. You know Antarctica facts are gonna be for me.

Yeah. That's a given. Yeah. Yeah, so there was a discovery, I guess, a couple years ago that I didn't know about. They, like these scientists there had actually found a brand new species, like all the way like is I forget like how deep it was, like the deepest part of Antarctica that they drilled down.

And it was like this weird looking, um, it, it basically is like a sea cucumbers. I guess they attribute it in that kind of family, but it was like so alien looking and like this like little, like, I don't know, almost like a, what do you call it, a flesh light? Wow!

Wow! That's what it looks like. I've found a good species of flesh light. Yeah, but it had like these weird, I wish we could put a picture up there, so it's like hard for me to describe it without looking at it. Look up Antarctica fleshlight.

It's like, yeah, it was really creepy. It was like very alien looking. And anyways, I'm like, this, this scientist is holding it with her hands. They've never, what always trips me out is when you find a brand new species and you just handle it with your bare skin, like, you don't, you don't know what like it is excreting anything, like what kind of, like neurotoxins, or like they're just like ooh. You get weird, some weird disease.

No, it's something weird. This is gonna sound like a stupid question here, but is, what is the reason what makes Antarctica so fascinating with this? Is it because it's been frozen for so long that it's preserved stuff much longer than anywhere else? You're also not allowed to go there. Yeah, and like.

It's the most. It's unexplored. They will not allow people to go in there unless you're like a specific type of person. Why? That's the big, now they say it's dangerous, but they say, yeah, the theory is that they're hiding things in Antarctica,

that they found things in Antarctica. This is what the conspiracy theorists say, that they don't want anybody in the whole of the shrouded conspiracy. So we can't just get on a boat and head over there? No. Nobody will take you there. What, is there somebody that's,

oh, no one will even take us there. No, it's illegal. There are people. Yeah, they have like military, or you have to be in the military or a scientist, and then you have, and that's how you like make your way there, yeah. And you can go to specific bases.

That's why it's so like, again, yeah, it's ripe for questions. You're not even allowed, now is this true, Justin? I thought I heard that you can't even use Google Earth to look at Antarctica. They'll blur out or block out. That might be true now. Big segments of it.

I mean, a lot of people have been doing that. That's weird. Yeah. Because they're supposed to like a pyramid there, or some weird ancient. They've had satellite images of like pyramidal structures, for sure. And what are year, I mean do we even know what year round

weather conditions are like there? What's it like? It's always cold. I mean, obviously. So this is, I didn't need you to tell me. I was like, are you really asking me questions? I know, I didn't. Was it called the Van Nuys belt?

So technically, if we were to be able to get out past, you know, this radiation belt, like we should have been launching from Antarctica. That would have been our best trajectory. To get out way in deep space. But why? Sasquatch. Yeah, okay, Sasquatch, thank you.

Interesting. You couldn't find the flashlight, huh? I look for it, yeah. I'll send it later. Not really. Doug pulls it up. Your delivery will be here in a moment. Quick, switch out real quick. What is that? Shout out, our buddy Doug Bopst did interviews with Sal and I. What's the name of his podcast?

It's called Adversity Advantage. Oh, the Adversity Advantage. Adversity Advantage. So shout out to Doug. He was actually in studio when he did that. What's the name of his podcast? It's called adversity. Oh the adversity advantage adversity advantage Shout out to Doug. He is actually in studio when he did that. It's on YouTube At least I is yours up to or just mine mines up to you. Okay, both bars are up So go out there watch mine. So mine does better than cells. We were secretly competitive about that Most children's multivitamins are just candy with very few nutrients Well, there's a company called Haya that is different. This has efficacious doses of nutrients that children need

It's also flavored with monk fruit. So it's no sugar. No artificial sweeteners It's a multivitamin your kid will love to eat But it also has the nutrients that you want your child to consume and utilize. Go check them out. Go to HIAhealth.com. That's H-I-Y-A health.com forward slash mind pump. And on that link, you'll get 50% off your first order. All right, back to the show. Our first caller is Jordan from California. What's up, Jordan? What's happening, dude? How can we help you? How's it going guys? Good, man. What's going on? Well, first, thank you for everything with us and try just wanted to say, I have a love connection

with all of you guys. Doug, we both love the Japanese culture. Justin, we love mosh pits as older men. And then Adam, our love for sports. And then Sal, I couldn't think of anything, but we do love our wife. No, I'm just kidding. I love her.

I love her. Say anchovies or something. sports and then Sal, I couldn't think of anything, but we do love our wife. Say anchovies or something. So I'll just jump right in. Thanks to Chad GPT, I've updated my question to try to be efficient with it. So I'm currently five foot eight, 214 pounds fluctuating around 20% body fat. I aim to reduce my body fat to 13 to 15% while maintaining my current eating habits where I consume about 3000 calories daily hitting at least 200 grams of protein. My current training regimen is about three days a week, two to three days a week with

strength training, mainly maps anabolic. So the update that I put in is I was playing hockey and pickleball once a week, but now I've reduced that due to injuries. And then I've noticed that my frequency and recovery times of injuries has also increased as well. And then lastly, I finally got my testosterone testosterone results back from Equalife and I scored low two years ago. It was 297 and theirs is a little different and how they score theirs, but I'm low on both of those. So my question is to you considering these changes and challenges,

is it possible to adjust my training protocol to sufficiently boost my metabolism to reach my body fat goals? So you want to get leaner without changing your diet, but you're also working with low testosterone? Yes. And one more thing is we've been battling infertility. So TRT has been something I wanted to do, but I've been told that due to us not being able

to get pregnant, that's probably not something we should, or I should prioritize. No, but there are other ways of boosting testosterone with medical interventions. Like HCG. That will boost fertility or sperm count. So like HCG and Clomaphen are both used sometimes in men to boost sperm count.

They'll both also raise your testosterone. It's gonna be really hard. I mean, unless you're over-trained, you know, we can look at that, but it's gonna be really hard to get leaner with that, by just changing your routine and not changing your diet and being in the low range with testosterone. You're not in a bad place, right? You're sitting at around what 18% body fat you said? Closer to 20. I took, ever since I took off pickleball and hockey consistently and

reduced my training because I was running Maps anabolic performance and aesthetics and I just felt my joints getting really sore. So I reduced the load and really focused on more range of motion and getting good form and that helped a little bit. And then once I got back into hockey, I sprayed my MCL, both of them. And if you just noticed, my knees were fine and I played pickleball again the other day at 32. I feel like I shouldn't be feeling the achiness so early on. Yeah, one of the signs of lower testosterone. Lower testosterone stuff.

Like Sal said, you're not in a bad place. I would love for you to get on the phone with Transcend, so over at MP Hormones, our partners over there, and tell them what we told you as far as like an HCG. I think HCG, which is only going to promote or give you a better chance of getting pregnant, so it's going to support what you want to do there. It also could give you just the boost you need to get your testosterone naturally back up to give you a little bit of momentum so you can build some muscle at that calorie range

in what you're doing. And then that actually will only snowball and get better for you because once you start, there's a lot of research to show that when you get lower than 15% body fat, many times if we're over 15% body fat, your testosterone levels will be suppressed a little bit and then getting a little bit leaner

will automatically help that also. So the combination of the HCG with you, strength training like you are right now, and then getting you down to 15 or lower. I think it's- Now to change programs, I would go symmetry. Just because you mentioned MCL injuries, I like symmetry, it's unilateral,

most of it's unilateral. I think that'd be a great workout. Aesthetic is way too much volume, I wouldn't do that, especially without testosterone levels being the high range. But I like symmetry. I would go symmetry, follow that program, and stay where you're at or cut your calories a little bit. You know, 300 calorie deficit or drop from where you're at. You would, you probably would see a slow loss in body fat as a result, or

keep it where it's at, follow symmetry. And, and again again work with those hormone experts and see if you can raise your testosterone levels with the non-testosterone intervention. Which by the way, okay, none of us are doctors here, okay, but lots of men on TRT also can produce children and the way they do that is they combine their TRT with HCG. HCG is a mimic for luteinizing hormone, and it tells the body to produce more sperm and more testosterone itself. When you see a man on TRT who has kids, that's why. What he did was he took HCG and then had a kid.

Not to get too personal into your sex life either, but when you also have increased testosterone like that, the volume of sex you're probably going to have is going to be higher than what it currently is too. I don't know where it's at right now, but when your testosterone goes up, typically so does your sex drive.

And so if you're taking something like ACGs and your goal is to get your wife pregnant right now, I think that absolutely could support you. Again, we're not doctors. I'm not here to tell you what to do or whatever, but this was actually kind of where I was at, very similar even numbers. Katrina and I got pregnant while I was taking testosterone and HCG. So it's very, very much so. My wife got pregnant on accident when I was on testosterone. It's the same thing that I was taking HCG.

Yeah. So that absolutely. I'm curious about the 3,000 calories. Like it says you only track protein. And so I mean, how's the diet? Because it could be something really simple by just kind of tightening up a little bit of the diet too. Like do you eat out a lot? I mean, do you have like bad habits of like snacking foods? Like what's it look like? No, we typically eat most foods.

I cook a lot from home. So most of our meals are home cooked. My wife is trying to do a lot of detoxing with her body So we do a lot of dairy free sugar free Low inflammation diet so it does incorporate a lot of whole foods from time to time we do eat out So I know the when I was tracking So I know that when I was tracking, 3000 was kind of on the higher side of what I was targeting. So I kind of gave more so a buffer of what I was shooting for. And then trying to kind of adjust it according to my activity.

So when I was more active, I would try to incorporate more food. Yeah. How long has it been that you've cut out all the sports and stuff like that, and you're just focusing on training? How long has it been that you've cut out all the sports and stuff like that and you're just focusing on the training? How long has that been? It started earlier this year, April's the first injury that I had. I kind of worked on rehabbing it back.

And then just recently the knee's been kind of going out. I noticed, cause I've been also trying to optimize sleep at least seven hours Ashwagandha magnesium doing all those things and as people say the whole day I know it's not old age but just injuries have been happening like waking up with neck pain that lasted six weeks and like after pickleball I felt fine on Friday but but waking up Saturday, it started aching again. So I reduced the activity about six months ago, I'd say, um, to really focus more on recovery and sleep. Okay.

Cause I was training at 5 a.m. Um, so I wanted to try to get in more sleep, more consistent sleep. Um, so I switched my training to later in the day. A lot of this sounds, uh, testosterone related. Yeah. So that's very, very, there's a very common symptoms of being in the low range, like can't recover, energy, kind of aches and pains. And you also sound like you're doing a lot of the right things to get it up naturally.

So this is an example of where I would, a family friend of mine, I would say, hey, listen, because I typically, if a family member or friend comes to me, especially if they're under the age of 40, even though, you know, 30, you're not like a spring chicken anymore, I still would say, hey, let's see what we can do with sleep and your regimen, your training, your diet. Let's try and adjust all that. Let's see if we can see you get boosted up. If you're still testing low after that, this is where I would send even my family friends and like, okay, now let's go get some intervention.

And I would start with HCG before I just went right to testosterone because maybe that'll just kickstart it and then you'll snowball. Yeah, just listen to what they say because they'll give you some suggestions. Okay, awesome. I appreciate it guys. Thank you. I'm gonna send you symmetry. Okay. Yeah, symmetry would be good for you, dude. I got symmetry. I got RGB symmetry 15 and anywhere. That's actually the next one I'd say is 15. I think it would be a really good thing too. So do symmetry because of the injury stuff you're dealing with, but then I think actually think MAPS 15 would be a good program for you.

Perfect, I'll do that, thank you guys. Thanks Jordan. Right on. Appreciate it. A lot of what he's describing are signs of low testosterone. Totally, totally. I mean, it's so tough, I know that we have to, we're not doctors, it's not our know, tell people what to do in this case

But here's an example of just like man if this was me like that's right away I'm gonna get that testosterone level up and I think it actually solves a lot of these adjustments So this training and you know nutrition and sleep and all these factors like it just does it sounds he's really, he's moved in the right direction. It's just like there's that added element. You know, Ashwagandha, magnesium, one thing maybe we didn't ask about was vitamin D, maybe vitamin D. Vitamin D, yeah.

Well, I mean, we talked with hormone experts, we've had some on the show, and it is a myth that you can't get pregnant while on testosterone. You just have to add other interventions to get your sperm count up. But again, I mean, I'm an example of that. We weren't even trying for my daughter

and we got pregnant. That's because I was on ECG while I was on the testosterone. Why are you bragging so much? I don't know. Our next caller is Christian from California. What's up, Christian? What's up, man? How's it going?

We're good, guys. Hey, this is sweet. An icky jersey, bro. You got good taste there. Oh, thank you, thank you. is Christian from California. What's up, Christian? What's up, man? How's it going? What's up, guys? Hey, this is sweet. An icky jersey, bro. You got good taste there. Oh, thank you. Thank you. I'm a little heartbroken about Clay though.

Yeah, I have a lot of thoughts around that. It was his time, bro. It was his time. I think so, too. He did well for us for a long time, but it was time. You're right. You're right. How do I help you, man?

Yeah, man. I just want to say thanks to you guys for all of the content that you put out and especially just letting us listeners into your personal lives. That's been super cool for me. So particularly for you, man, to just hear your faith journey and all of this has been so sweet. Thank you. I used to be, I used to work in ministry and I have a Bible degree, worship leader. And so to hear things like the, like Phil Wilcom concert and just hearing the whole sanctification process for you has been really

awesome and I'm just so thankful. Thank you so much. Thank you. Open your eyes to the gospel and all of that. That's been sweet. Um, so I've been listening to you guys since last year, like October ish and I Also, I just want to say this one's for your listeners

This is for free if you're listening and you're thinking about doing a maps program This is your sign to just go do it like honestly It's almost like these guys know what they're talking about get a program wait for it to go on sale I got all of mine on Black Friday last year But just try it. Right now. So my questions, I have a couple here. The first one you guys talk a lot about, um, how body weight and like the scale

isn't a really good metric to track. Um, and so I don't have a target body weight. I have a target body fat percentage. I think right now I'm sitting at like 20, 23, four-ish. I'd like to be at, I don't know, like 17. So if I don't have a target body weight, how do I pick a protein target if we're trying to do one gram of protein per pound of target bodyweight,

when I'm on a reverse, like I pick kind of arbitrary numbers and I'm going to reverse, I'm aiming for like one 90 when I'm going to cut it's like one 60 ish, but I don't know if it matters all that much. So how do we pick protein targets if we don't have a target body weight? That's a great question. Uh, what's so your current body weight, what is it at? Right now, as of this morning, it's like 182. 182, and you're sitting, what'd you say, 23% body fat?

I think around there, I haven't done a DEXA scan or any, we don't have that stuff around me. 165 to 170. Yep. 165, 170 is a good number. So typically what you would do is you'd take your body weight and you would figure out, okay, if I was at 17% body fat

with the same lean body mass, what would my weight be? Okay, so you take your current body weight, let's say it's 23% body fat, multiply it by 23, there's your fat mass, and then if I got down to 17%, what would that bring my weight down? And it's probably around what Adam said, 165, 170.

So I think that's a good target to hit with grams of protein. And what's the good part about how we always recommend you guys just one gram to whatever that goal weight is, is that it's enough that it's going to cover the buffer if we're off by five or 10 pounds. It's close enough that you're going to be getting enough protein and some. That's why it's such a good target.

And that's why it's not that big of a deal. If like, oh, if you were down, if you hit one, if I tell you 165, 170 is what we should target and you hit 158, I mean, you're going to be okay because you're still getting what the body needs. You know, optimal would be that one to one, but it's, you're good enough if you're hitting right around that 165, 170 based off of what Sal was saying. Gotcha. That makes sense. And if hypothetically, not hypothetically cause I've done this, but say I like my morning,

I like skip breakfast or I miss breakfast or my breakfast is real low on protein and I'm behind at the end of the day. Is it better to hit my calorie goal or hit the protein goal? Protein. Protein, especially for trying to get leaner. Yes, protein. Definitely, definitely, definitely. Cool. That's super helpful. The second part of my question, you guys have talked about undulating calories before, and

I think the way that I understand it is instead of looking at your, whether surplus or deficit daily, looking at it at like a, like a weekly goal instead. So instead of being at like a 500 deficit every day, just looking at during the week, at the end of the week, being at a 3,500 deficit. Yeah. Yes.

Within reason, right? So, so, you know, you wouldn't want to do like a 3500 calorie deficit in a day and a day whatever that would look like no, but it'd be something like some days are 500 Some days are thousands some days are none Some days are up a little bit but overall yeah, and there's some there's some value to it most of it being psychological Okay. Yeah So if I were to do I haven't tried it yet, but if I do that, do you undulate like protein also? No.

Or does that stay the same throughout the week? No, keep that. That's the one thing you remain consistent. You be consistent with hitting that protein target, allow the carbs, fat, and calories to manipulate up and down throughout the week. Yeah, so protein, you don't really, our body doesn't have a good storage mechanism for protein like it does for fat and carbohydrates. And the data on it shows that a consistent protein intake is best for muscle and fat loss.

That being said, okay, there's another side to that coin which is potential psychological break or giving your gut a break. So if you're eating tons of protein all the time and you feel like I need to give my gut a break, you're not gonna, it's not gonna set yourself back tremendously by having one low protein day or even fasting a whole day. So you want to balance it all out, right? Some people, I've worked with clients where we undulate protein as well, most we don't, but some I did just for the break in it all.

You know, like, oh my God, I mean, so much protein is real hard for me. Let's have a couple low protein days just to give you a little mental break type of deal. But you know, from a gains perspective and what the data says, consistent. He wants it consistent. So if you do take one of those breaks

or a low protein day, do you try to make that up the next day or you just go back to whatever it was? No, you go back to wherever it was. Gotcha. Cool. That's. Do we hit them all Christian?

I think so. Do I have time for a quick, another one? Yeah, you do bro. What's up? Great. Just a quick programming one. So we, so right now we have a, we have a four and a half year old. So right between Aurelius and Max, so hearing all of your guys' stories about that have

been hitting close to home, they've been great. But we have another one on the way due in November. Congratulations. Thank you. And so I've kind of, I've planned out my programming, I think. So I started on anabolic in January. So I did anabolic and then performance and then aesthetic. Right now I'm in phase two of symmetry. And I think that's going to take me to baby's due date. And once baby comes, I'm expecting no sleep.

15 bro. Yeah, I got mass 15. That's my plan is to transition into that. I'm thinking so for my for my wife, postpartum. I know when she whenever she like feels ready to start lifting again before we had her on she did like the first phase of maps anywhere I think. I know it's got to be like super low volume. Should I put her on like Maps 15 also or back on anywhere? Starters, maps starter. It's perfect for her. Starter, okay. Yep. Now one thing that I'll advise if possible, Christian, would be to also look at postpartum pelvic floor therapy.

Work with a physical therapist. You can get some that'll come to your house because that, because that makes a huge difference, uh, for the obvious reasons, but also for the not so obvious. The pelvic floor musculature, um, it all changes when you're having, when you're pregnant and have a baby and postpartum that the pelvic floor muscle imbalances contribute to core instability, back pain, hip pain, along with the common things that you hear with like you know you can't hold your pee and that kind of stuff but it's really about activating your core

because those muscles are they are important for stability as well. So I would look at like postpartum pelvic floor work. It's probably offered by your doctor or wherever hospital you go to. They probably have something like that. And then starter, starter's perfect. Postpartum. It's a perfect program. Gotcha. Cool. I don't have starter yet. You do now. We'll send it to you. Thanks. How long is starter? Is it? I think it's three months.

Yeah. Oh wow. Okay. Yeah. I think it's going to give you a good 90 days. Sweet. And then after starter. Antiball wow. Okay. Yeah. I think it's going to give you a good 90 days. Sweet. And then after starter. Anabolic. Okay. Anabolic pre-phase. Mm hmm.

Awesome. That sounds great. Thank you guys. Yeah, you got it, man. Great questions and congratulations on the new baby coming. Yeah. Thank you so much. Good for you. I'll see you guys later.

Appreciate it brother. Take it easy. Bye. Good questions. Yeah. Great questions on the right track. Perfect. easy. Bye. Good questions. Yeah. Great questions on the right track. Perfect.

That's actually a good question. I'm surprised we haven't had that asked before. I've been asked though. I mean, that was something I had clients ask me all the time. Yeah. I mean, I actually went on by a touch a little bit of that on the rant that I went on last night on Instagram. We overcomplicate this and overthink this. You know, it's like, and you know,

and we typically say, what's your goal weight? If you don't have a technical goal weight, I mean, if you have an idea of where that is, it's close enough, you know what I'm saying? Like, just get close to that. Yeah, in that range, the one, and that's why we like the one-to-one thing, because this is where it gets complicated.

When you have, you know, 0.6 of lean body mass, you're pulling out a calculator every time your body weight changes 10 pounds. It's like ridiculous versus just saying, Hey, where do you, where's your goal? Just whatever your current weight is. It just, you know, you know, shed some fat. Our next caller is Carrie from Wisconsin. Hi Carrie.

Good morning. Hi guys. How are you? Good. How are you doing? Good. Thanks for taking the call. I love all your content and my husband and I have learned so much, so thank you.

Thank you. Awesome. All right, so I'll just kind of dive right in. My question is around fat loss. And I've always heard that you can't spot train, but I was looking to see if there's any advice around balancing overall body fat for like upper body and lower body.

I've always been fairly lean, but anytime I put on any fat, like when I try to increase calories or things like that, it just goes straight to my lower body. And if I get my lower body to kind of look the way that I'd like it to, then my upper body looks too lean, too frail. So just kind of wondering if there's any advice there to kind of help make it look, um, a little bit more balanced or, you know, anything that you think might help, um, to not make it seem so focused on the lower body. What are we doing training wise? Tell me, are you following any maps programs right now?

I'm not currently. I did try anabolic and I got injured, so I stopped. Um, but I've been for the last six to nine months or so doing a program where it's about three days of strength training. Um, it's a lower body day, upper body day, and like a full body day, and then some cardio, um, two or three other days a week, um, usually walking about 30 to 45 minutes a day with the dog. Okay. So here's how fat storage works.

And what you'll often often is it's genetic, right? There's nothing to get you to change where your body stores body fat. That's partially true, okay? The other part of that that people don't talk about often, although you hear it more often now, is that your hormone profile also plays a role in fat storage.

And so what you tend to see, to give an example, if you were to take a man and put him on estrogen and block his testosterone, his fat storage would start to look more like a woman's. More on the hips. Okay. You'd see a little bit more in the lower body, upper chest area, upper arm, uh, versus the belly. Same thing with women.

You put them on testosterone, block their estrogen, lower the estrogen, progesterone, and you'll start to see kind of male pattern fat storage. So hormones do play a role. It's not a huge role, but they do play a role. Your best bet is this. You want to have a nice balanced youthful hormone profile. That's going to give you the best potential you have, whatever that is, for fat distribution. Okay? So, that would be the next step. We would look at your hormone profile and take it from there.

Now, there's things you can do in your lifestyle that can optimize hormone profile, get enough rest, make sure you don't have any nutrient deficiencies, strength trained properly. Don't over train. That's the most common mistake. People who are really into fitness make is they just over train, which causes an imbalance between estrogen and progesterone, lowering of testosterone. Growth hormone levels tend to be lowered.

You see cortisol tend to be not appropriate, meaning it's high at night versus in the morning type of deal. But that's where you wanna look. There's a couple ways you could do it. You could work with a functional medicine practitioner, do like a Dutch test, see where your hormone profile is, and then work naturally to see if you can make it or move it in a kind of favorable way. The other way is to do hormone replacement therapy. And there's

some doctors that I really respect quite a bit, Dr. Tina being one of them, who is like hormone replacement therapy is she feels like everybody after a certain age would benefit from being on hormone replacement therapy. And that would give you the most ideal chance of having a fat distribution that you would want. But it's still going to be within the realm of your genetics. In other words, we're not going be able to like radically change wherever your genetic predisposition is. It would probably look more like your fat distribution did

when you were in your 20s, something like that. I also have a few more questions just because there might be some other ways that I could potentially help this too. Have you intentionally ever been on a bulk? Have you ever tried to intentionally add calories and build? I did when I was actually trying the anabolic program and it just everything went to the lower body and it wasn't you know the way that I wanted it to look. So it was a little bit um you know

it's the mental game where you're trying to like push through that. I probably did not do it long enough. So yeah, I have tried and I do think there's room to go up in terms of calories in my nutrition, but it, you know, it's, it's a little discouraging and hard to get through that initial bump. I love that you answered that way because it leads me to believe what I was like guessing, which is that you kick, because in there too, the listeners don't see this, but you also talked about, you know, anytime that you tend to gain weight, put on body fat, it goes right to the hips and you know, to cellulite these things right away. When I'd have clients like this, convincing them that, hey, we need to go into bulk and I'm actually going to build your legs, would always fuck with them psychologically because

there'd be like, Adam, that's the area I don't want to put any more weight. And I would say, but listen though, I promise you we're going to build them and sculpt them. And so we need to go through this phase of almost being uncomfortable for a while where you actually your pants get tighter and they get bulkier for a minute. But what I'm doing is building muscle there, which is going to help with the whole cellulite thing that you have. Typically when you put on body fat and it goes in the lower half and you see cellulite that, normally that's because maybe you were overeating and not training. But with the intent of I'm gonna go build muscle here and I'm gonna be okay with it temporarily. My legs may be gaining a little bit of size because we're gonna add muscle.

It's going to help you metabolically. It is going to start to sculpt and shape the legs the way you want. Temporarily, it may feel like, oh, god, we're getting more, we're getting thicker down there, and I don't want that. But then once I get to a place calorie-wise with you, and I go, all right, Carrie, now we've been doing this for the last four to six weeks, now I'm going to cut you.

And we're going to reduce calories. And then when you lean out, what you will notice is the shape of your legs now looks different than what it did before and it won't have that cellulite feeling and look to it. You don't now have this more firm and shapely and tight and you'll love the legs but it's getting through that mental hurdle of we probably should you were probably doing the right things on anabolic right that that's actually where I'd love for you to go is like let's do a reverse diet let's follow a program like anabolic or muscle mommy something like that would be great for you

And just stay the course trust the process and then once we get to a point where you're I don't know where you're at calories wise now But I'd love to get you to a place where you're eating five six hundred more calories a day Than you are now so that I then can take those away from you after you've built muscle for four to six weeks and then trim you down and then reveal what the body looks like. Now before, just before anybody tries to flame Adam about you know how making cellulite go away or whatever, what I mentioned about hormone balance, what Adam's talking about especially with someone like you, would be how largely the strategy to get your hormones in a youthful place. I see in your question that

you range between 15 to 18% body fat. Is that, is that pretty much where you live? Okay. Yeah. I think the last time I got tested, it was the middle of August and I was at 17, which was actually the highest I'd been in a while, but I was deliberately trying to build that up, um, in hopes of getting my hormones more in balance. Um, I've been working a little bit towards that too.

Okay, so we hit the nail on the head. I have almost never found a woman over the age of 25 who lives in the teens of body fat percentage and did not have hormone imbalances. It just doesn't, I'd never seen that. To sit that lean for that long, you are asking your hormones to be out of balance. You are telling your body it's not safe.

You need to live around 20 to 22% body fat for you to balance your hormones out. It's probably not gonna happen sitting about 17%. So the advice Adam was giving was ideal. Talk to me about the hormone imbalances that you noticed. What have you seen on your tests that are low or not where they need to be? Oh, I'm trying to remember.

The last time I got tested, it wasn't a Dutch test, but it was some deeper thyroid testing and everything. Okay. It suggested either hyper or hypothyroidism, like headed towards that direction, but not quite there. But I've also been working just like in terms of like more resting, more sleeping. I'm go, go, go all the time. I've got two little kids working full time. So I just feel like my days are like I've got everything on a schedule to get everything done.

And I've been deliberately trying to like just get myself to chill out a little bit with some of those things. But then also incorporating like some more nutrition, some more fat in my diet, things like that to help with the hormones too. But I haven't done any hormone replacement therapy or anything on that. So you have two paths here. Okay. I could have predicted this by the way. I knew you were, you worked a lot and you go, go, go. Just based off your question, she's probably overdoing a lot of things. So there's two, just based off your question. I was like, okay, she's probably overdoing a lot of things. So there's two paths here.

Okay, path one is you keep going down this, let's bump the calories, let's reduce our activity, let's get less stress or whatever. The other option is a hormone replacement therapy, which will do it for you, and then you don't have to change a lot within your lifestyle. Now, and I hate saying that, because it sounds like the easy route,

but it's just a reality for a lot of people. You might not be able to take more time off. You might not be able to rest more. You got two little kids, you got a full-time job. I mean, I don't know what your situation is. So hormone replacement therapy would kind of do it for you, but you'd still have to bump your calories. You'd still have to increase your calories.

Otherwise, you got to go the other route, which is you got to chill a little bit with all the stuff you're doing and let your body fat creep up. Otherwise your hormones are gonna have a tough time balancing hormones sitting at 17% body fat. It's real difficult. The path you were heading with anabolic and reverse dieting was the right path. That was the right, you just needed to see it through

and get past the psychological piece. And I understand that, I know how hard that is. Especially when it's going to an area that you already have like, oh God, you know what I'm saying? And then there, and then you're seeing, oh, my pants are fitting tighter. And then you want to go the other direction right away. And so, uh, but that's, that is the, that's the natural route to solve this problem is to do that. And even if you use that, it still is the route. So it's the route,

no matter what, but if you're going to still try this and not, uh, get intervention, then I think that that's the must go. Otherwise definitely think we just did a who's the episode who just went up? She talks about this also. Dr. Esteem. Did you listen to the episode today or yesterday? Dr. Stephanie Esteem. You'll love that episode.

I think I started it. Yeah, I just yeah, I just dropped. That's a really good episode for you to listen to too. So yeah, her and Dr. Tina are I I think, phenomenal doctors that speak to this. But yeah, that's the move. The move is to reverse diet and to stay the course. And if you go up a little bit of body fat percentage right now, it's okay.

You probably need to. Yeah, you probably need to. It's a good thing. And just get it. You know, if you're not, are you in our private forum yet? I am not, no. Okay, I'm gonna have Doug put you in there. And then just check in with us.

And just give us an update every month or so. Just let us tag the guys and I and just let us know what you're doing, how you're feeling, how things are going. That way we can talk you off the ledge when you are wanting to reverse and go the other direction when you're doing a great job. So just make sure you check in with us.

Thank you. Could I ask a part B then to this question? So if I'm going to go back to anabolic, going from my current three days of strength training plus the three cardio, do I just dive right into the three days of training and then the three days of rest or is there a way to transition to that type of program so that I'm not, I guess, seeing huge change very quickly that would maybe deter me. Walk.

So where you were doing cardio, that becomes walking for you now. And then the programming, yes. Go right into it, maps anabolic. And that's what she's already doing. I think she says she's walking her dog. Yeah, so just go right maps anabolic, straight up, phase one. Yep.

Okay, all right. I will give that a try, thank you. You got it, thanks, Kerry. Okay, bye. I will give that a try. Thank you. You got it. Thanks, Kerry. All right, Carrie. Okay. Bye. I had a feeling. Yeah. You know, it's funny. So people watching this right now, we've trained so many people that we can often look at someone, hear some of the questions, kind of predict where they're at.

And, you know, I've had many clients like this. And if you're a woman, you're sitting in the teens, especially if you're in your, you know, after the age of like 36, 37, start to get closer to 40, you're, it's gonna be hard to balance your hormones out. It just is in that, in that place. Now I've seen women with balanced hormones in that lean body fat, but they, they started out that way and they did it, they did it in a way that was very healthy and you know, and they

also had some genetic predispositions to where it worked out that way, but very rare, like to sit at 15, 16, 17% body fat all the time and work full time and then expect a balanced hormone profile. Just being in that calorie deficit for so many years, that's gonna add up. No way you can really maintain like a solid, balanced hormone profile.

Yeah, I hope she sticks with this. This is another example too. I don't know where she's at, if she can do something like this, but this is where a real good coach or trainer to kind of hold your hand through this process because the biggest challenge will be the psychological one. She is used to maintaining herself at a very lean, lean place. And when you reverse diet someone like this and her weight goes to her legs, I know that

that's going to be the hardest part. And this is where these clients, I would have to continually talk them off the ledge and go, listen, you're doing good, you're doing a great job, we're doing what we need to do right now. Trust the process, trust the process, but it's hard, I get it.

Our next caller is Abe from Louisiana. What's up, Abe? What's going on, Abe? Hey. Gentlemen, how's it going? Good, good. Pretty good, man. How can we help you? Is that a rainbow trout on your neck?

Is that what that is? What is that? It's a redfish. Oh, shit. It's a redfish, man. That's a first for me, bro. That's a first right there. Yeah.

Adam knows his stuff. We have the redfish down here in the South, man. We don't do much rainbow trout. But I've caught them. I caught a bunch of them when I lived in Alaska, man. I did a lot of rainbow trout fishing up there. It's like the opposite part of the No rainbow trout down there that doesn't work none man. Yeah, there's we get a spotted sea trout That's about as far as our track. I was just about to say

We're in the same vein. Okay. So what's going on, man? Okay. Yeah. So, uh, just going back a little bit guys. Um, so I've been a trainer now for about two years. Um, I wanted to reach out to you guys cause I do a lot of one-on-one personal training. That's everything that I do. And so I'll get back, I'll get to my original question, but just kind of a preface. So I've been training for about two years now. Again, everything's one-on-one. I work primarily with the military. So I do a lot for the military in terms of training. That's my specialty. But with that being said, let me get into my question and it'll kind of make sense. So I found y'all's podcast about a month ago. This is a little while ago.

So I found y'all about a month ago and to say that I've been binging your guys' show is an understatement. Y'all, what y'all do for the community is it just got sent, man. So I genuinely appreciate what you guys do. Um, did, did, did, uh, so, um, I've, uh, I've learned a lot from you guys. Uh, it's just maybe a better trainer all around. So I'm a lifelong lifter, uh, athlete, uh, I played football, basketball, uh, love strong

man, always been into weightlifting and things. Those are my sports of choice. I became a trainer 100% for the accountability portion. So I at my worst, 400 pounds and going the wrong way, everything was just in a bad place. And I knew that I needed to do something big to shake up my life. And so now I went through NASM. I got certified trainer, certified nutrition coach, corrective exercise specialist, like I went all in. So my training setup is unique in that most

of my clients are in the military and are assigned to me by the command that they work under to prepare them for their physical readiness requirements. I have some clients who are not in the military but may be military dependents, retirees, so a bit of range in dealing with regular needs and also paired up with the needs of the military. So I think you can see the inherent problem here with this setup though when I get into my question. So I don't have I don't have to go get my clients I don't know how to reach a broader crowd of prospective clients I say all that to say this I want to scale my business my personal training business up and out And and try to work primarily online in that virtual space, but I don't know how to get there I'm always looking to be just a better trainer all around.

So I try to use as many resources as I can. I just love the human condition, man. And I just love this space working here. So to get into my question, man, where the hell do I start? How do I start? Should I start organically by designing just workout and nutrition programs? How do I generate online business?

And should I spend hundreds of dollars a month with one of these companies that just coach trainers, even though they're, they're really not in the fitness space, they're more sales space. What do you guys got for me? Got anything on this topic? Did you know that we're one of those businesses? I know, right? So kind of in a roundabout way, right? Well, no, we actually, we actually have a coaching arm that we launched in January so we literally have a community of nothing but coaches and trainers that we mentor. And it's all about scaling your business to six figures. That's exactly, and we're literally, we're literally going to talk all about this type of stuff.

And that's, uh, and then we have a online course that you buy that's over 40 hours of content that we, and it's all this stuff. So what we saw, by the way, I love the certs that you went out and got. What we saw was a need. There was a huge gap between all the great certifications out there and then all of a sudden, how do you translate all that into making money and building a business? None of the certs do a good job of talking about the business aspect. They do a great job of

making you a great trainer, educate you around nutrition, biomechanics. Those are all very, very important to being a good trainer, but then they leave this huge gap on, okay, now how do I go get clients and build a business? We filled that need. So that was our focus is not in those 40 hours of content, it's not biomechanics, it's not nutrition training, it's all around the business. So like you are our perfect demographic of people.

If you're not already following the Instagram page, Mind Pump Trainer, you gotta be following that if you're not, okay, so. Absolutely, yeah. Yeah, that was the reason why we launched that, was to start to build that community. We also have a free Facebook forum also, which is Doug. What's the title of that one?

Personal Trainer Growth Secrets. Yeah, Personal Trainer Growth Secrets. Got it. Beyond that, that's where we'll also, every other month, Sal and I will be doing these live webinars for free. So we're constantly. Yeah, so definitely be on there tonight, because this isn't like a short

answer of like, hey, go do this. Because if it was that easy, everybody would just be able to answer this and give it to you. There are some steps of what that looks like as far as building content. A lot of it early on is throwing spaghetti on the wall and seeing what people want to hear and learn from you. A mistake a lot of trainers make when they're at the place that you're at right now is going, and this is a mistake I think we all made, is like, hey, mine was athletes. I was an athlete. I love playing sports. I want to train athletes. And so I would speak to that. But what I started to find was, man, when I would talk about corrective exercise stuff, joint pain, aches, stuff like that, it resonated with people way more. And so it's also part about finding your voice. Finding out like, okay, I have a plan.

This is what I think I want to build a business around, but realizing, oh wow, people are gravitating towards when I speak to this or do that. That is what's going to reveal how we start to build our online presence. Early on though, it's a lot of trial and error and we again, we'll get into all this stuff tonight. We'll talk about the throwing the spaghetti on the wall and helping you like get ideas around that. And then starting to formulate what is my online presence and business start to look like. But yeah bro, you're like, you're supposed to be with us. Yeah, absolutely man, absolutely. No, I will be there for sure. I'll make sure that I'm signed up. The only thing is I'm knee deep in the smokeys right now, man. We're out here with my big hiking group out here. Shout out to Hikgat out of New Orleans, man. We're 10 deep out here. So, you know, we have our annual

big trip out here. But if we got, if I have the service, yeah, man, I'll be there from hell or high water. Well, no matter what, if you register when we get off right now, we'll get a replay on it. So even if you can't watch it all and stuff like that, you'll be able to access and then hope to see you there. Abe, so right now at the moment, you're training people in person and you're getting your clients sent to you? Yes. So they come in, they apply for the service, they see that we offer personal training. It kind of goes up the ladder and then the manager of the facility facilitates that out. So we'll pick up a client based on who's up in rotation. So the sales part of it is is I know a little bit about sales. I've been in sales before but actually in

this space in the fitness space I'm completely green. I mean I don't even know where to start like hey you know let me show you what I can do like that's that's kind of where I'm at right now. We got a course, we got a sales course in our, we have a certification course and in there there's a sales segment where I really break down the sales process. It is unique to training, but once you kind of get it down, it makes a huge difference.

So how many clients are you training right now, or how many sessions are you servicing a week? Right now I run about five sessions a week. Five to six depending on if I can get them to show up. But typically I run about five or six sessions a week right now. Okay. One-on-one personal training. And then do you do anything else on the side for income or is that all you're doing? Five, six sessions a week? So Rob, I really truthfully man I just got into programming. So I've been kind of really honing

in honing in on that skill of getting really good at programming. Obviously, I mean, I follow some of you guys is programming and just try to implement that and, you know, into my own kind of programming into the rotations and things. And I stress a lot about nutrition and so forth and so on. And I when I talk to people, that's typically when they're like, Oh, well, can's typically when they're like, Oh, well, can you make me something? Yeah, man, I can kind of do that. And I think I've sold three

programs over the last couple of weeks or so, something like that. So it's slowly coming around and I'm kind of understanding how to do it, but I just, I'm always looking to be a better trainer. I'm always looking to increase my knowledge in this space. And so, you know, am I doing it right? That's really the question at the bedrock of all of them. And Abe, how long have you been training clients for in person? Two years. Okay.

Two years, full on, yeah, every week. Okay, so every week, five to eight sessions for about two years? Roughly about that, yeah. Okay, I would focus on trying to build that first before trying to go online. I would try to get myself to at least 20 sessions a week of one-on-one because when you get, you got to get really good at training in person before you get good at training online, training people online, coaching people online virtually.

It's, it's exponentially more challenging because you don't have the person in front of you. You can't read them. You don't see what's going on. You gotta ask the right questions, which takes a lot of experience to be able to see that predicted ahead of time, so yeah, I think Sal's on point. I don't think, and I think it's okay to try to do them simultaneously, and the way I would do it

is I would build a social media presence somewhere, your choice, but what you present on there is just something of value that your clients would like. So the workout of the week, or here's a problem people often have, and here's my solution type of deal. But you wanna make it something real valuable. Don't worry about how many followers you have.

Even if you just had 50 people following you, but they're really engaged, that's like 50 potential customers. And then build your in-person business before really trying to go hard online. Because it's totally realistic to get you up to 20 sessions a week. And that approach is just literally working your

community. You literally walk outside the door, and you do body fat test booths, introduce yourself to people, offer free one-on-one workouts for a few weeks, work with referrals. That would be the place that I would start if you're trying to really build a career in fitness. Hey, one of my favorite ways to help a trainer like you where you're currently at, where you're already

servicing people consisting like this, is literally every day you talk to a client, you train at least a client or so, so when you're with them in that hour time, I know there is always something that they either ask you or you teach them. That's a piece of content. And just literally let that steer what you post up

on Instagram or Facebook or whatever platform you're on. So you're training Steve today, and Steve's talking about his knee stuff going on and it's achy and you're like, oh, well, you gotta, we gotta get that on that ankle mobility and some hip stuff and you teach him something, that's a piece of content. That's a piece of content. Now what's beautiful about that is that now it serves him and some hip stuff and you teach him something, that's a piece of content.

Now what's beautiful about that is that now it serves him and you can tell him, hey, by the way, Steve, make sure you're following me on IG because I made sure to do a little video just to remind you anytime you forget these are the moves you're supposed to be doing. Meanwhile, you're going to attract other people that are struggling with the same things that Steve is. Next day, you're training Margaret and Margaret's talking about how she can't get her shoulder all the way back on her left side and you start helping her with things, right? And that's your content. So let your

people that you're helping already steer the content you put online. That way you're already, it's adding more value to the people you're serving. Meanwhile, it's attracting people. You're already helping. And so that is how you start to build. And this is the type of shit we get into, bro. This is the stuff. Yeah, good. Well, I'll tell you, so, no, you guys are exactly right. So I started on the social media.

That's kind of the route that I took. So across all social media, I started my own business, A-Train Project Fit, and that's how I started it. And as soon as I started making these little videos, that's when people started kind of grav you know, gravitating. So no, you, you, you guys are right on the money, man. I was just hoping that I had picked the right course of action with trying to scale out the social media. I have a love hate relationship with social media,

but I'm just learning to lean into it, especially for business. I mean, it's, it's really, it's the best mode of business really that's out there. So, no, you got, you guys are, you guys are jam up, man. I mean, you're answering everything that I need. I was just hoping I was on the right path. You are, you are, man. And I look forward to seeing the community. I know you're out having fun right now, but we'll make sure to get you inside that coaching platform and we'll be talking to you, man.

Fantastic. Thank you guys so much. And again, thank you for what you do for our industry. And you guys are a torchbearer. So genuinely appreciate it. You got it, brother. Thank you guys so much. And again, thank you for what you do, you know, for our industry and you know, you guys are a torchbearer. So genuinely appreciate it. You got it. All right. You guys take care. You do. You know, I got to say that the explosion of online coaching and really, really took off during COVID for obvious reasons, but the explosion of it, which is not a bad thing. I think it's a good thing. I think it's good more access to coaches and trainers.

It grows the fitness space, brings more awareness around their nutrition, all that. But the dark side of it has been it's influx of trainers and coaches who don't have any or little experience training people in person. And I'm going to, I'm going to say this, right. It might be controversial, but it's true. If you haven't trained people in person for a while and you didn't do a good job doing it for a while, you're probably gonna suck virtually.

That's the experience that's, I don't wanna say it is necessary, it's almost necessary. You gotta really be a special individual to never have trained someone in person and do a good job virtually. For most people, build it in person, do that first, then move over to the online world, because otherwise it's gonna be tough.

You know what sucks for the consumer though, what you just said, is they suck as trainers, but many times they actually make a lot of money and they make a lot of business, they do a lot of business, because what they figure out a lot of times is the social media hack. How to gain attention, how to be entertaining,

how to do all the click-baity things, right, that gets all this attention, and sell people on programs, but to your point, you still suck as a trainer. So just because you're making $10,000 a month selling digital stuff doesn't mean you're necessarily a good coach turn. Now he, on the other hand, is a great coach. I love to get my hands on because you got two years of training people consistently. You got good national search behind you. You got corrective exercise specialist, which I think that's like one of the best certifications

you can get. So I can take somebody like that, who's got a lot of practical knowledge of actually helping people in person, and help that translate into online. But man, this is what we built the course for. It's literally, this, I mean. And again, just speaking to someone like him,

if you're only training five to eight hours, that's what it is, five to eight hours a week, place your focus there before you place a big focus on, I need to build an online business that that doesn't, again, it doesn't mean you don't post online and build some authority there and connect with people on there as well. I think you do both, but most of your energy should be on what's in front of you and what's in front of you is like, it is easier to go from eight sessions a week to 25 sessions a week than it is to build a online business suddenly that's gonna totally.

And highlight what you're doing with them to your point earlier. Make content out of it and definitely build those case studies so you know that attracts people as well. And part of what that looks like tactically is adding value to the current customers. So by sound means by figure out what in front of you,

this is why I like the online advice that I gave. It's because it's not like, oh, this is what's going to make you go viral, or all of a sudden you're going to get 10,000 followers. What are you already doing? It's that this is already going to help my client, Steve, who I'm helping right now. That's going to help him.

And so it adds value to him. And it may also gain me a few followers along the way. That's like a win-win. So you want to look for ways that you can lean into and help the community you're already talking to, because those people are going to be the people that go out and tell their sister, their uncle, their brother, their friend that, oh my god,

Abe is the best coach and trainer. He did all this. Like, that's going to, it's a slower game, but that's what's going to build the right foundation for you to be really successful long term. Look, if you like the show, come find us on Instagram. Justin is at Mind Pump. Justin, I'm at Mind Pump RGB Super Bundle at mindpumpmedia.com. The RGB Super Bundle includes maps anabolic, maps performance, and maps aesthetic. Nine months of phased expert exercise programming designed by Sal, Adam, and Justin to systematically transform the way your body looks, feels, and performs.

With detailed workout blueprints and over 200 videos, the RGB Super Bundle is like having Sal, Adam, and Justin as your own personal trainers, but at a fraction of the price. The RGB Super Bundle has a full 30-day money-back guarantee, and you can get it now plus other valuable free resources at mindpumpmedia.com. If you enjoy this show, please share the love

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