Mind Pump: Raw Fitness Truth - 2690: The NEW DIET Everyone Is Using For Fat Loss
Episode Date: September 22, 2025How to Reverse Diet The origins and history of reverse dieting. (1:33) The fitness space is part of the problem. (9:09) Ah ha moments from training clients. (12:31) The 3 main goals of a rev...erse diet. (15:32) The primary form of exercise MUST be strength training. (18:07) 5 Steps on How to Reverse Diet the RIGHT Way. #1 - Track your calories to get maintenance. (20:26) #2 - Bump calories slowly. (20:52) #3 - Hit protein targets consistently. (21:27) #4 - Track strength. (22:06) #5 - Don’t weigh yourself. (23:43) When is the right time to cut? (25:36) The importance of hitting your protein. (27:14) Build FIRST, then lose later. (27:53) Related Links/Products Mentioned Visit Pre-Alcohol by ZBiotics for an exclusive offer for Mind Pump listeners! ** Promo code MINDPUMP25 for 15% off first-time purchasers on either one-time purchases, (3, 6, 12-packs) or subscriptions (6, 12-pack) ** Muscle Mommy Movement Quiz Mind Pump Store Mind Pump #1830: Five Steps to Determine Your ideal Caloric Intake Mind Pump #2320: Throw Away the Scale! Reverse Dieting: What Is It and Should YOU Try It?? | MIND PUMP Reverse Dieting 101 | MAPS Fitness Products Mind Pump Podcast – YouTube Mind Pump Free Resources
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Today's episode, How to Reverse Diet.
So many questions come in on how to use this incredible tool to speed up your metabolism,
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Probably one of the most misunderstood and controversial's way to diet is the reverse diet.
This is where you actually increase your calories over time, many times in an attempt to get leaner.
What's going on with this?
We're going to break it down. We're actually going to teach you about it, how to do it properly.
This is one of the most common things we get questioned on here on the podcast.
So here's the episode on reverse diet.
I know. Add calories.
Lose body fat?
Yeah.
What?
Yeah.
So this, so reverse diet, it's just like it sounds, right?
So typically what you do is you cut calories out, but with the reverse diet you introduce more.
The origins of the reverse diet actually come from the competitive space, the bikini or bodybuilder or physique competitive space.
This is the stage presentation space, right, where people are trying to get on stage, present a physique, typically,
extremely lean, past the point of healthy,
like they're unhealthy lean.
And a reverse diet was introduced
to get these people from when they would hit the stage
to how to get back to normal afterwards.
Because what would happen oftentimes with these athletes,
it was not unheard of for a young lady
to do a bikini competition at 11% body fat
and then gain 25 to 30 pounds in the month and a half,
two months.
Not even.
Following.
weeks sometimes oh yeah crazy more often weeks that's why it was this was such a phenomenon and why
it needed to be talked about because it was it was very common to see somebody come off stage
male or female and put 20 to 30 pounds on initially and you you can make the argument that
10 of that is water so and another 10 of that they probably needed uh but to for it to come on that
hard and that fast is not healthy is not ideal and so you know in
comes the reverse diet is how do we slowly step somebody up.
I also think part of what made it get popular, too, was there's this interesting thing that
happens if you've ever done this before.
And some of my best gains came post show.
So when I'm cutting for a show and take out, I'm getting ready for a show, just cutting, period.
If you're cutting for an extended period of time, you're low calorie, you're below maintenance
consistently.
You're not building during that time.
this is your you're reducing body fat you're not building any or very little if at all muscle
during that period of time because you're cutting but then you would do that for six
eight 12 weeks some people even longer and then post show or post diet and you go back to
reintroducing man that first couple weeks the the gains come on faster than you even if a person
has been lifting for a long time all of a sudden you start hitting PR you feel stronger you
I mean, it just, it's incredible when you start feeding the body properly and what it wants
and needs to grow, it responds.
And I think coming from being deprived for extended periods of time like that, it's almost
like the body, like, really responds.
Like it was, it was dying for that and you finally gave it to it.
Yeah.
And so that was, you know, kind of like the history and the origins of it.
And then it moved into the kind of coaching and training space because we, we saw applications.
and many of us who trained people for years and years and years started applying these
strategies we didn't really call it a reverse diet we just recognize that many times clients
would come to us who had weight to lose and their caloric intake was already kind of low
you know it's like someone wants to lose 30 pounds the avatar looks like this it would be let's say
the woman coming to hire me Sal I need to lose
let's say 20 pounds.
I'm already strength training or working out,
oftentimes it's classes, four days a week.
I'm taking this many steps a day.
You know, I'm watching my diet.
I still have 25 pounds to lose or 20 pounds to lose.
What do I do?
Then I'd say, well, let me see your food logs.
Let's talk about how much you're eating.
And I'd look at their calories and they were low.
Low.
I'm like, oh my God, you're consuming 1,700 calories a day with that much activity.
You still have 25 pounds to lose.
Where do you go?
Right.
Like the law of thermodynamics says you've got to take in less than you're burning.
Right now you're consuming 1,700 calories.
You're not losing any weight, which means you're at what's called maintenance,
meaning you're burning as much as you're taking in.
So I guess my strategy is to cut your calories of a lower, but where's that going to put you?
1,200 calories.
And so as an early trainer, this is what you're taught to do.
You take what they're currently eating.
They want to lose weight.
Well, then you've got to eat less.
And so I would do this.
And or add activity.
And or I could burn more calories.
Yeah.
Giving them to do more cardio and you're cutting their calories.
I tell you what.
It was so frustrating as a trainer to the point where I thought people were lying.
Yeah.
Because then I would cut their calories.
Now they're eating 1,200 calories.
And we would see some initial weight loss on the scale.
But then they'd plateau.
And then I'd be in this really weird place.
Like, uh, what do I do now?
We can't go any lower.
You know, my, my certification courses wouldn't even allow me to go below 1,200 calories.
you're already doing a lot of activity.
In fact, it's hard for you to be consistent with this activity
because you're a normal person.
You're not living in the gym.
Oh, my God, what do we do?
And when you would run into these clients,
because of course you'd get the typical client
who's eating a ton of food
and then it's really easy to get them to lose body fat, right?
But you'd run into people like this
and it was a conundrum.
It was mysterious.
What do I do to the point where you thought
that they were not trapped?
tracking properly.
They defied science somehow.
It did.
And then you start to realize like, oh gosh, there, maybe what's happened, and I remember
it took me a while to really accept this, maybe what's happened is their metabolism is adapted.
You know, is Mrs. Johnson being honest?
She's taking a lot of steps per day.
She's taking two classes a week.
She's working out with me two days a week.
She's doing additional cardio.
She's eating, you know, 12 or 13 hours a day.
we've plateaued for six weeks.
She's hungry.
I see her strength is suffering in the gym.
She doesn't feel good.
Uh-oh.
What do we do here?
This got even more solidified after learning about this popular weight loss show
called The Biggest Loser,
where you'd have these contestants get on there
who had to lose tremendous amounts of weight.
And as a trainer, you're watching this,
and this was a little later when I started to figure out
how to do things the right way.
Apologies to my early clients.
And you would see them just get beat up and just, they would just, all day long, they'd be training their butts off.
And they'd cut their calories so low and they would lose all this weight.
And then you'd read about these people after the show was over.
And everybody gained the weight back.
And then many of them would get interviewed and they'd say things like, I couldn't maintain it.
I'm not even eating that much.
I just gained all this weight back.
And then you start learning about metabolism.
You're like, oh, my gosh, the body can adapt.
And the key to successful any fitness goal is working with your body and trying to induce the adaptations that are favorable, not fighting against it.
And so then the reverse diet became a tool for trainers and coaches on setting people up for more effective sustainable fat loss.
I actually think this is far more common than we realized.
And I think that this is why I don't like when the fitness space touts like the how,
much people under report and most people have like because they're taking an account like our society
in general our society overeats like crazy they think they eat less than they eat the average american
is eating fast food multiple times a day every and so when you lump all of those people which
don't even attempt to eat better don't even attempt to exercise aren't trying to live a better
healthier life uh it looks like the majority under report way over eat way over consume I actually
think a lot of people who have been trying to lose weight of most of their life have been
actively listening to the fitness podcast that have hired a personal trainer for. I actually
think a large majority of them actually fall in this category because they have tried dieting
so many times for so long and they've gone about it the wrong way. And so I don't think,
and that's why I get really frustrated with our, you know, the fitness space when this is
what we're communicating a lot, a lot, and especially a lot of the,
science thermodynamic guys will create content around this or that like you're not you're not
not under eating you're underreporting and then they'll say that's like man I can't tell you how many
people yeah I have had that that are just like the numbers that you just laid out they're eating
under 2,000 calories they are doing cardio three four or five times a week they they are not
overeating and under reporting like crazy and what's happened is they have slowed their
Our bodies are so resilient and so smart that if you do that chronically for a long time,
it will learn to survive off of that.
And the way it does is by adapting and slowing, in other words, slowing the metabolism down.
And if you've done that over years, you've gotten to a place where your body is efficiently running.
Now, not ideal or optimally, but efficiently running on 1,500,000,000 calories.
And then the occasional one time you go out and you,
eat 2,000, 2,500 or 3,000, you put on weight.
On vacation.
Yeah, and how frustrating that is for that client or that person who is dealing with
this.
And the answers they keep getting from the fitness spaces, you just got to count your calories
or you just got to cut.
And it's all the law there are misreporting.
Yeah, you're misreporting.
You've got to do more.
You've got to train more consistent.
And it's like, no, there's more going on here.
And the answer for that client is not cutting calories.
It's actually feeding the body more.
of what it needs, focusing on building muscle, because that is going to build that metabolism.
That is going to speed that metabolism up.
That is what's going to allow you to then later on cut calories and get the response that you want.
Such a disservice to that type of a person, too.
And I've met so many and had clients in that predicament and have heard that message over and over.
I get so mad about that because, you know, they're left thinking that it's some genetic anomaly.
Exactly.
And that's really like, and then you have.
the other predators out there that'll feed into that and then they have a pill for that.
Yeah.
Because this is your genetic, you know, you're predestined to be overweight at this weight.
And it's like, no, there's a real sensible way to handle this.
Yeah, the couple times I stumbled upon this strategy as an early trainer.
There was one woman.
I remember there were two, two scenarios.
One woman, she came to me.
She was running a lot, doing some strength training, counting her calories, wanted to lose.
It wasn't a lot of weight.
I don't much it was.
It was like 12 pounds or something like that.
And I was like trying to figure out where to go.
She was already eating really well.
Her calories were low.
She's doing all this exercise.
I'm not going to ask her to do more exercise.
Couldn't figure out what was going on.
And I had this trainer that worked with me at the time.
This was years ago.
And this trainer said, oh, I remember overhearing them talk.
You know, when your body stressed out,
they were having a conversation with someone.
When your body stressed out, it tries to hold.
on to body fat. And the reason why it tries to hold on to body fat is because body fat is like
this insurance policy with these extra, you know, extra calories stored on it. So if you're overstressed,
it wants to keep body fat on the body. And it doesn't really want to build muscle. For whatever
reason, I heard that and I went, oh, that makes a lot of sense. This woman that I'm training
seems overstressed. Like, she did a lot of exercise. She was pushing herself. She was an executive.
And so I remember I talked her into cutting a couple of her running days and replacing them
with yoga. And I didn't sell it to her like she was going to lose weight. I sold it to her like,
you're really stressed out. You're hating life right now. Let's just try this out and see how you
feel, man. I think you need to do this. And she tried it. And then she lost weight. And I remember
being like, huh, you're running less. You're doing yoga, which doesn't burn a lot of calories.
And you're losing weight. And so I started to think, like, is there something to this stress thing?
And then I had another client who very similar, overtrained like crazy, worked out.
all the time, plateaued, met her in the gym, talked her into hiring me. We started working out
together and she wanted to lose weight. Now, she was one of these people that would come in,
do tons of cardio or take a class. So I'm like, okay, we're going to strength train. That's going
to solve your problem. Well, we started strength training. She didn't stop anything else she was doing.
So we just slapped strength training on top of everything else she was doing. Her calories
were still low and nothing was happening. And I remember how frustrated she was. I remember how
frustrated I was because I had told her we were going to see some changes. So all I did in my head,
was my strategy. My head was, I'm going to just show her something else. We're going to forget
weight loss for now, because I can't figure this out. I need to build her confidence. I'm going
to convince her to try to get stronger. And so I came to her and I said, look, let's forget
weight loss for now. We need to get your body stronger. Let's just focus on that. And then later on,
we can focus on the weight loss. Do you feel like you want to get stronger? She's like, yes, let's just do
it. So I cut down some of her other exercise and I had her increase her protein intake.
I didn't even tell her bumper calories necessarily
that increased her protein to take.
And suddenly, first she started getting stronger,
she started feeling confident,
and then her body started changing.
And she started burning body fat and getting leaner,
and her body started sculpting.
And those are the two times I can remember
that started getting me to go,
wait a minute, what is going on here?
So the goal of a reverse diet,
there's really three main goals with a reverse diet.
Back in the day, a reverse diet would be called a bulk.
Okay, we don't call it a bulk anymore
because if you say bulk to someone who wants to burn body fat,
they're going to run the other direction.
Good luck.
But really what it is is you're eating more calories in a strategic way
to add lean muscle tissue, metabolically active muscle.
Okay, what this does is it moves your metabolism in a more positive direction
or to use a different term speeds up the metabolism.
So the goal of a reverse diet is to build muscle, speed up the metabolism,
and then for many people, it's to set up.
a successful cut okay so before we get into how to do this again anytime you lower your calories below
what you burn your body's job is to now learn how to burn as many calories as you're taking it
our bodies if it didn't do that we would have died a long time ago we would never have
survived uh before the agricultural revolution so if you're burning 3,000 calories you take in 2,000
calories initially your body finds those extra calories from itself
hopefully body fat, but eventually your body figures out how to run on what you're taking in.
How far can this number go down?
Very far.
You could look at the studies on POWs.
These were men that were captured during war and given a few hundred calories a day.
And yes, they looked emaciated and they looked whatever once they got freed,
but they survived off a few hundred calories a day for a long time.
So the body can really slow its metabolic rate down.
And this is what you do to yourself through chronic dieting, chronic overtraining.
Typically, it looks like lots of cardio, lots of classes, lots of everything.
Cut, cut, cut, cut with calories.
You're in this crazy plateau.
Where do I go from here?
This is when we reverse diet.
We're going to build muscle, boost some metabolism.
By the way, yes, muscle burns more calories than other tissues.
But it's not this, there's not this formula of like one pound of muscle burns this many calories.
It's actually, there is a range of calories.
calories, your body can burn with the same lean body mass.
The metabolism is extremely complex.
I'm not even going to attempt to explain it because we still, nobody still fully understands
mammalian metabolism and all the, the metabolic pathways and stuff like that.
But what we do know is that there's this range of calories your body can burn.
Hormones influence it, muscle influences it, stress influences it.
And the signals you send your body influence this.
And the best signal, so here's where we're going to start, the best.
signal to to move you in this positive direction is to strength train. So before we get into the
reverse diet, it is absolutely imperative that you're, that you, the primary form of exercise
that you incorporate is strength training, build muscle. Otherwise, this won't work. You have to
immerse yourself in the environment that that demands to build muscle. And so there's nothing
better than that than actual strength training, which also requires rest periods.
Yes. This is a big definitive difference. Traditional strength training. Traditional strength training.
You know, minutes to three minute rest in between, which can feel like an eternity for somebody
who wants to just keep jumping through these exercises, but that's really the recipe of what we
need to establish first.
What's amazing is that when you get somebody to adopt this and go in and strength train,
truly strain, train, let go the cardio, do the rest periods, start to slowly increase
calories, a lot of times, not always, but depending on how far we or how deep we've gone
into the, you know, starving the body of calories for such a long time.
But a lot of times people start to see themselves lean out with them starting to slowly
increase calories, which is such a like, I don't, so I don't ever tell the client that
because I don't know what I'm in for.
It's a welcome surprise.
And so I'm always like preparing them, like, listen, we're not going to worry about the
scale right now because the goal is to reverse diet.
And I tell them a lot of times we're probably going to see the scale go up a little bit while
we go that.
I don't care about that.
I expect that.
tell them all that to set them up. But a lot of times what ends up happening is they bump those
calories. And maybe initially they see a little bit of water in the first week or two, but then
all of a sudden they start going down. And it's like, oh, that's such a great sign. And then it tells
me that I can start to feed more, which again, still hard for them to do because they finally see
a little bit of the right direction. And you're like, no, this is a great place. Feed again. And
that's what we're looking for is that as you start to do that, that increase. So start with your
primary form of exercise being a traditional strength training program in our program's Maps
Centabolic would probably be most appropriate for most people.
What this looks like for most people is two or three days a week, full body exercises
and you're focusing on big compound lifts.
It is a traditional strength training program because what we're going to try to do now
is boost the metabolism through the process of building muscle, which happens by getting
stronger.
Now, the first thing you do to kind of know where we need to go is to start tracking your calories.
So before you start the reverse, just track your calories and your food intake for the next
week or two. And the reason why you're doing this, don't change anything yet. And maybe you're
already doing this. So if you're like a chronic dieter and chronic, you know, over trainer,
you probably already know how many calories you're eating. But if you don't, start tracking them.
So we have an idea of where you're at. Once you know where you're at, then what you do while
strength training is you increase your calories slowly. Now, the common question is, well, how much
should I increase my calories? Now, this can be quite individual. If your calories are really low,
If I'm working with someone who's at 1,300 calories, I'll bump them, you know,
five to 800 calories right out the gates.
But if you want to do this slowly, you can.
It really up to you.
Typically, people will bump their calories between 1 to 250 per week or two, so every two weeks
or so.
So increase above that where you were at, averaging about 100 to 200 calories.
And then also hit your protein targets consistently.
What does that look like?
A gram of protein per pound of body weight.
the truth is you could never go too slow here like people always ask us how much and it's to your point
there's times where I'm bumping somebody 500 calories but if you're somebody who's really nervous and afraid of that
there's nothing that stops you from adding 50 to 100 calories every week or over the week like that's the point is you're going you're intentionally going the other direction
instead of always trying to cut and doing the rat race of running like crazy trying to burn as much and cut as much you now are in the opposite strategy slowly reintroducing more
Why also strength training?
That's right.
Next, all right, what do I track?
Besides food, what am I looking at to know if I'm going in the right direction?
Strength.
There is no metric that will give you a better, you know, measure of whether or not you're
moving in the right direction than strength.
If you're getting stronger in the gym, you're doing great.
If you're not getting stronger in the gym, reexamine your caloric intake.
Maybe you need more and or the program that you're following.
yeah sometimes people will with a reverse diet will go on this like six day split bodybuilding
crazy intense routine way too much yeah way too much oftentimes in combination with a reverse
diet when i'm taking when i'm picturing this avatar it's typically reverse diet and reduce
all the workouts are doing yeah because i mean the mentality again they got them there was adding on
yep to everything that they're doing is an answer and this sometimes it really takes that
subtraction to get you there.
Yeah, subtraction of the volume and intensity and then also maybe more addition because
that's what they just not giving you another.
A lot of times this client is so low that 50 to 100 calories just still is not enough
for them to feel the difference in their workout and we got to go higher, which sometimes
is really difficult to do with that person who's scared to death of the scale going up.
But the truth is you're so low and the amount of activity and intensity that you're doing
your volume and your training is so high.
than even a 50-100 calorie bump just isn't enough,
and we've got to go more.
That's right.
So track strength,
if you're getting stronger in the gym,
relatively consistently in some of the big lifts,
you're moving in the right direction.
Now, the scale,
you mentioned the scale a couple of times.
I don't let my clients who are reverse dieting weigh themselves.
It messes with their heads.
Psychologically a bad idea.
That starts to fluctuate,
up, down, whatever,
especially if it goes up,
that person is going to freak out and overcorrect.
Oh, yeah.
So I'm like, we're not weighing.
yourself at all. We're just going to track your strength. And then, you know, I'll assess them as
we go, but we're looking at strength. And oftentimes what happens with this client is after a two-month
period or so of doing this, they'll come to me and be like, people are commenting and saying I'm
looking leaner. And I feel real strong and my butt is rounder or this part is, you know,
I feel stronger and everything's, you know, moving the right direction. And then I'll let them
weigh themselves and to their surprise, their weight either hasn't changed or maybe gone up a little
bit, but their body composition, typically. And people need to understand. And people need to understand
So let's say you do a 200 calorie bump, okay, up every day.
That's where you're at right now.
In a week's time, okay, the scale could show three to five pounds, maybe go up and
the scale, but you can't even possibly put one pound of fat on with that.
No.
It's saying that those are additional calories.
If you added that many calories in a week's time, even though the scale could fluctuate
three to five pounds due to water or timing or whatever or inflammation, a whole host of
other things that could cause the scale to go up a little bit, you did not put on three to five
pounds of fat. You didn't even put on one pound of fat. It's just not mathematically possible
if all you've increased is 200 calories a day in over a course of a week. Yet psychologically,
if you see that scale go up five pounds, you freak out. That's right. So don't weigh yourself
unless you want to screw yourself and really freak yourself out throughout this entire process.
By the way, average reverse diet for somebody takes anywhere between on the short end, 30 days,
typically you're looking at 60 to 90 days of a reverse diet.
So you're in there for the long haul.
Focus on getting stronger.
Now the next question people will typically ask is, okay, I'm going to do this.
When is the right time to cut the calories?
How do I know when I'm ready to now go in a deficit so I could start losing some body
fat?
Well, here's how you know.
When you get to a place where you're eating enough food or so much food that you can cut
from there and be comfortable, that's how you know.
So if you're eating 2,800 calories or 2,700 calories, you're like, man, I'm actually eating a lot.
I am eating so much that I'm actually finding it difficult to eat this much food.
And I feel good.
And I've done this now for three months.
I've reversed dieted from 1,800 calories to 2,800 calories.
And I think I'd like to cut.
Now you can go in a cut.
And guess what you get to cut to?
2,500 calories, 2,400 calories, higher than where you were before.
And then watch the fat come off your body.
It's pretty amazing.
I mean, some just personal success stories, I've taken people who were running, you know, 20 miles a week plus strength training who are eating 1,800 calories over a six-month period to eating over 2,800 calories, only running 5 miles a week, only strength training two days a week.
So I've had that happen.
I've had many, many scenarios.
This definitely works.
For some people, it takes longer than others.
If you've had a long time of beating yourself up and underfeeding yourself, then it's going to take you much longer to you.
you go in the opposite direction to build things up.
But you know you're moving in the right direction when you're getting stronger,
energy feels good, hormones start to feel like they're balancing out.
You're moving in the right direction and don't reverse out.
Again, don't go into a cut until you're at that point.
We're like, oh, yeah, I could cut from here and feel totally good.
One of the most important things that you haven't touched on yet while reverse dieting
is making sure you hit your protein.
Yep.
That is going to be the most essential and important macronutrient when we're trying to
build muscle because if you just increase calories and those calories just come from carbohydrates
and fat and you miss protein consistently, this is a recipe for you potentially putting on body fat.
It's harder to build muscle, too. Yes, and less likely to build muscle. If our calories
come from protein and you get your optimal amount of protein, we are far more likely for those
additional calories to get partitioned over to building muscle than to being stored as body fat.
And just so everybody knows, this approach is so successful that, you know, that,
towards the end of my career,
I don't care who you were.
If you want to lose body fat,
I would start here.
And really what it was was...
It became billed first.
That's right.
It was always build first,
then lose later,
because the muscle makes the fat loss a lot easier.
If we go right out the gates to lose,
I'm not going to build the muscle.
I started doing it with anybody.
I didn't care,
even if you had a good metabolism already,
even if you were already eating a healthy amount of calories,
it just made more sense.
It made more sense if you were just getting back
on your fitness.
kick to okay if you've taken a break from working out from a long period of time a long period of time
or never have worked out your body is prime to want to build muscle it's novel it's new and so why
not lean into that that it the fact that it's everything you do lifting weights wise is novel and
stimulates the body to want to build muscle that is the most optimal time to be feeding it totally feeding
it so i didn't care if you were an chronic overeater and way overweight if you hadn't been
straight training consistently and you want to lose weight regardless of
where your calories were, I'd always focus like, let's go build first.
If we go build and we build the metabolism up, no matter where you're at, it's going to
make the fat loss process faster, easier, and more sustainable.
Totally. Look, if you like the show, come find us on Instagram at Mind Pump Media.
We'll see you there.
Thank you for listening to Mind Pump.
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