Morning Brew Daily - Grok’s Explicit AI Images Spark Global Backlash & Why Trump Wants Greenland
Episode Date: January 7, 2026Episode 752: Neal and Toby dive into the firestorm that Elon Musk’s X is in as it draws scrutiny from global regulators over its chatbot reportedly generating inappropriate bikini images on the plat...form. Then, reports from the Trump administration about a renewed interest in merging Greenland with the United States. Also, American Airlines plans to launch free Wifi for its premium service customers. Meanwhile, Lego unveils its hi-tech Smart Bricks that impresses but also disappoints. Check out https://www.rubrik.com for more Join us for MBD’s Trivia Night! https://mbdtrivianight-jan2026.splashthat.com/ Subscribe to Morning Brew Daily for more of the news you need to start your day. Share the show with a friend, and leave us a review on your favorite podcast app. Listen to Morning Brew Daily Here: https://www.swap.fm/l/mbd-note Watch Morning Brew Daily Here: https://www.youtube.com/@MorningBrewDailyShow Learn more about your ad choices. Visit megaphone.fm/adchoices
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Good morning Brudelie's show.
I'm Neil Fryman.
And I'm Toby Howell.
Today, why Frid Greenland is the hottest real estate in the world.
Then the Lego just unveiled its biggest update in 50 years.
It's Wednesday, January 7th.
Let's ride.
Good morning.
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I was so locked in, had my own collection book, and everything.
That's the least surprising thing I've ever heard out of you.
It was fun discovering new coins,
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After a military operation that resulted in the capture of Venezuela's Nicholas Maduro, Trump looks keen to treat the world like a big game of risk, setting his eyes on the icy island of Greenland.
Multiple people within the administration have made it clear that the push is on to acquire Greenland, which has been an autonomous territory within the kingdom of Denmark for most of the last century.
But Stephen Miller, a top aide to the president told CNN yesterday that the U.S. could seize the semi-autonomous territory.
if it wanted to. Nobody's going to fight the United States military over the future of Greenland,
Miller said. Secretary of State Marco Rubio backed down a little from that stance, reportedly
telling some congressional lawmakers in a briefing about Venezuela that President Trump plans
to buy Greenland rather than invade it. President Trump has been an open book on the topic,
repeatedly stating his quote, very serious about acquiring Greenland, arguing that the U.S.
is absolutely needs it for national security. Now, of course, geopolitics isn't a game of
risk and you can't just roll some die and take over a territory. Officials in Greenland,
Denmark, and across Europe have pushed back on any U.S. claims with Greenland's prime minister
explicitly rejecting comparisons to Venezuela, saying the United States cannot simply conquer
Greenland. We are a country that is democratic and has been democratic for many years.
Denmark is also a NATO ally, prompting the leaders of France, Germany, Italy, Poland, Spain,
the UK and Denmark to jointly release a statement saying that only the people of Greenland in Denmark
can decide the island's future.
You know, this story has been sort of simmering in the background since Trump regained office,
but after Venezuela, it feels a lot more pressing.
What does the U.S. want with Greenland?
Well, there are two main commercial interests there.
One is shipping routes.
So Greenland sits in a very strategic location next to the Atlantic and the Arctic.
There is ice melting, and there's going to be a lot of new shipping lanes that are being
opened.
And Trump is saying that there's a lot of Chinese and Russian.
ships at the ready to take over this shipping lane, which is going to reduce a lot of time
the time it takes to go from Asia to Europe when compared to the Suez Canal. So there's the
shipping angle. And then there's also the mineral deposits angle. Greenland is sitting on a host of
critical rare earth minerals that go into things like smartphones and laptops and electric vehicles.
We actually don't know how much is there because it just hasn't been mined or surveyed because
the landscape is so harsh. But you did see a lot of rare earth minerals and mining companies
surge on the stock market yesterday. Critical metals group jumped about 25% on Tuesday. They have
a rare earth project in southern Greenland. Then you look at energy transition minerals,
which has another rare earth project in Greenland. That climbed more than 30%. So even if investors
are getting ahead of themselves, they are somewhat hyped at the prospect of the U.S. having more
commercial interest in mining Greenland for rare earth minerals that are right now controlled by
China. Greenland has also been having a rough go of it in terms of their economy of late. They are
heavily dependent on subsidies from Denmark, but they're also heavily dependent on the fishing industry,
especially shrimp. Most of their economy is not rare earth minerals. It's actually just fishing for
shrimp and they've had a tough harvest of late. Shrimp stocks are declining there. So their economy,
grew only 0.8% in the last year. They're also having a bit of a demographic crisis. Only
57,000 people live on this island. It's the biggest island in the world, but obviously it's a very
harsh place to live. So their population is not big. It's also not growing. It's expected to decline
by 20% by 2050. So there are some people saying that maybe it is in the vested interests of the
people of Greenland to have a larger economic force at your back, maybe diversifying your economy a bit,
and allowing it to get away from just relying on shrimp farming.
Yeah, so what do the people of Greenland actually want?
Well, there are opinion polls of this territory of 57,000 people.
Opinion polls have previously shown that Greenlanders,
they overwhelmingly oppose United States control,
but at the same time, a big majority support independence from Denmark.
So they have voted numerous times on whether they want to be independent from Denmark.
And Denmark has also pushed back on that, but at the same time,
A lot of Europe, all of Europe is pushing back on the fact that the United States should acquire it.
They say it's not for sale.
They obviously oppose military intervention in what would be unprecedented attack on a NATO ally.
Meanwhile, prediction markets are pricing in a greater chance of President Trump and the Trump administration
really expanding this imperial vibe that they've been going off lately with the ouster of Venezuela.
As president, odds are shooting up that the United States is going to somehow,
take control of the Panama Canal, that critical shipping route, as well as Greenland.
So we will see what happens here, but it seems like, at least in the administration,
there are growing calls to do something to acquire Greenland.
Scrolling on X never makes you feel good about humanity, but these days it downright gives
you a pit in your stomach.
That's because in recent weeks, users have been asking X's AI chat bot GROC to digitally undress
pictures of women, even minors, which GROC has been happy to oblige.
The spread of non-consensual sexual imagery across X has drawn outrage and investigations
from governments around the globe.
Here's how most of these situations have played out.
A user will take a photo that a woman's posted to X, type in something like GROC put her in
a bikini, and GROC will generate a new AI image fulfilling the user's request.
Often the subject of these deepfakes have asked GROC to remove these images.
Sometimes X has deleted them, but other times it responds that they don't violate any guidelines.
are telling X to stop this practice or face consequences.
UK technology secretary Liz Kendall called the situation, quote, absolutely appalling,
and that the media watchdog is, quote, looking into this as a matter of urgency,
and it has my full backing to take any enforcement action it deems necessary.
Other places like the EU, India, and Malaysia have also launched investigations,
and U.S. lawmakers on both sides of the aisle have condemned Grok's latest actions,
calling them potentially illegal.
Toby, how's Elon must responding to what's going on on his platform?
Initially, Elon was kind of responding with amusement at the trend as a whole.
If you go back to Friday, he responded to a picture of a toaster wearing a bikini and with his classic laughing, crying emoji.
But then as it kind of escalated and this became a more prevalent practice across the platform that he owns,
he did say that anyone using Grok to make illegal content will suffer the same consequences as if they uploaded illegal content,
basically saying that, hey, we're going to get a little bit more serious on this topic.
But the legality of it is a gray area for a lot of kind of legal professors and scholars who say
that Section 230 is basically the bedrock of the internet.
Remember, Section 230 is a law that gives broad immunity to online platforms for most of the
content published by its users.
But when the platform itself, in this case, GROC is kind of one and the same with the
platform that is X is doing the posting, then it is potentially liable. And it does make Elon and
X liable. So it is a very interesting, you know, legal case because these harmful outputs are coming.
But who are they coming from the user and the platform at the same time? Yeah, there is a law in the
United States now. Actually, President Trump signed it last year. It's called the Take It Down Act.
And that prohibits the nonconsensual online publication of intimate visual depictions of individuals of all
ages, that's enforced by the Federal Trade Commission, but that law does not fully go into
effect until May 26, further complicating the legal gray area that is here in the United
States, at least in Britain creating or sharing non-consensual intimate images or child sexual
abuse material, is illegal, whether that's generated by AI or not. So you, if, I would say,
if X and Elon Musk don't take action to stop the spread of these images, looks like governments
are going to crack down. And I just want to share.
the scale of this. It does seem, if you're on X, you're like, this is crazy. This is like pretty much
everything I'm seeing. And researchers have corroborated this during a 24-hour analysis of images
that Grok account posted to X that Chapot generated about 6,700 of these images every hour that
were identified as sexually suggestive or nudifying. That's according to the deep fake researcher,
Genevieve O, who called the scale of this deep fake unprecedented. And by the way, this is not just an Elon
Musk side project, X-A-I in the same breath that this controversy was spreading across the
internet, just raised $20 billion at a $230 billion valuation. So this is a massive part of his
empire that we are talking about here that is distributing, you know, this sexually explicit
material. Moving on, American Airlines wants this to be the last Thanksgiving. It has to eat
at the kids' table. The carrier announced it would be offering free high-speed Wi-Fi on nearly all of
its flights by early spring to its loyalty program members, which doesn't cost anything to
sign up for. Free Wi-Fi, you might be less than whelmed. Shouldn't American the century-old
airline offering more flights than any other already have that? Aye, there is the rub. American is
being left in the chem trails by United and Delta, which have distanced themselves from the pack
by focusing on premium customers, credit card partnerships, and luxury experiences,
aka how you actually make money in the airline business these days.
Consider to the first nine months of last year, Delta made a profit of $3.8 billion,
United made a profit of $2.3 billion, but American eked out just $12 million.
That means it accounts for a measly 2% of the profits of the three biggest U.S. airlines.
And that's reflected in each company's stock price.
Delta is worth $47 billion.
United, $38 billion, but American is worth just $10 billion.
In fact, American is worth less than Joby Aviation, which is an electric air taxi company with zero revenue.
Toby, American is down bad and it needs to get its act together to compete in the major leagues.
And it thinks free Wi-Fi is one place to start.
Yeah, this is partially a messaging issue for American because I was reading some industry publications and they were saying that essentially there's nothing stopping American from telling the story that, hey, we are going to be on par with a lot of the amenities that Delta and the,
the competitors are offering right now, but it just hasn't done a very good job of telling that
story at all. It also used to hang its hat on reliability and just the sheer scale of it, and they
thought that's what customers wanted most of all out of their travel experiences. That has proved
to be misguided because what they really want is nice seats and premium lounges and just something
that makes the travel experience feel upscale catering to these big spending customers.
And also, the issue is that American hasn't even been very reliable of late. If you go back
to last year, they ranked ninth out of 10 U.S. Airlines for on-time arrivals.
They ranked last in JD Power, North American airline satisfaction rating.
So it wasn't even doing its bread and butter well.
So now it's trying to say, like, hey, we're going to get on par.
We're going to offer these same amenities.
There's nothing stopping us from being just as good as Delta if you'll only, you know, give us a chance.
Well, I think a good example of this is the concept of seat backseat.
So a few months ago, United Airlines did this whole hoo-boo-boo-hoo said,
we are going to add 146,000 seatback screens on 765 of their jets.
And what the chief commercial officer then said was a sideswhip at American said,
these screens are one way of defining a premium airline in the United States because
American decided not to do that investment and said, look, people are coming onto our planes
with their iPads and their iPhones and why would they need a screen.
But it just seems like if you want to be a premium airline, then you have to have a
seatback screen because it's just the overall vibe of luxury that you want to create that
American has not been doing over the past 10 years as the airline industry has basically
shifted entirely to serving the 1% premium customers and let everyone else kind of fall by
the wayside just because that's not where they're making their money. We've been pretty mean to
American this segment. So I do want to throw them a bone. One operational change that they made
last year that has proved dividends was increasing their boarding time by five minutes. Essentially
opening the gate earlier and telling people to arrive earlier, that reduced bottlenecks of passengers
getting on board. That resulted in a 25% drop in gate checked bags dating back to May 1st of last
year. So they are kind of saying we're trying to reduce the friction when it comes to traveling.
And sometimes these very small tweaks, like free Wi-Fi, like a five-minute extended boarding
window, make all the difference in the long run. I was at Dallas-Fort Worth over
over break and I've never seen more American planes in my life.
And you said it was a bad experience.
Yeah, there's Dallas Fourth where it has one good terminal and the rest are not so great.
But yeah, I was just shocked because here, and that's actually another big part of this story,
is that American has two huge hubs, Charlotte and Dallas, which serve sort of the interior
of the United States and also have these international routes down to Latin America.
But they don't have those big hubs on the coast, like in San Francisco or New York,
which have these very lucrative roots to Europe and Asia, where all the airlines are making their money.
And so while if you want to go from Dallas to Wichita, like American absolutely has you covered.
But if you want to go from San Francisco to Sydney or New York to Switzerland, they are less, you know, they're a little less, you know, equipped to handle those roots.
So, yeah, I was just shocked because I've just never been to the middle of the country with those huge American hubs.
And the scale of this airline is massive.
All right, we're going to take a quick break and come back with a story about Legos.
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All right, for this story, I want everyone to take a deep breath and reconnect with your inner child.
If you're like me, you're back in front of your Lego set right now.
Now I want you to imagine a new type of Lego brick, one with a fully self-contained computer brain inside that makes the brick light up and make noises.
Well, you don't have to imagine it because Lego is rolling out what it's calling its first ever.
smart brick. And it is very excited about it. The company calls the smart brick the most significant
evolution in the Lego system in play since the introduction of the Lego mini figure back in
1978. The computer inside the standard 2x4 brick can cause the piece to light up and make sounds.
It has internal sensors that can detect movement, tilt, and gestures. It even has a microphone,
not for recording, but used as a sensor input. For example, you could blow on the brick to trigger
action like the extinguishing of the light. The goal is to turn Legos from static sculptures
that really hurts a step on to sets that come to life and make play a lot more interactive.
If you're a Star Wars nerd, think lightsabers that hum, hyperdrives that light up,
and blasters that go pew-poo. Neil, you want Legos that go whoosh-wooosh and pew-poo? I know you
want that. I mean, I'm trying to envision what this actually looks like, and it really is
bringing, you know, when we played with Legos or any toys, you make those sound effects with
yourself and, you know, go,
bo, beep, pew. I'm making my
lightsaber sound right there.
But it is interesting the way Lego is doing this, because
the toy industry shift to incorporate
technology has had a lot of bumps before
last year. We talked about
this new AI teddy bear
that was talking about sex and pills
to kids, and there are all these
other internet-connected toys that
have been criticized. Mattel
had this partnership with Open
an AI, they were going to release AI connected toys together, but actually they hit pause on that and said
nothing's coming in 2026. Lego is doing this without AI, without screens, without being connected
to the internet. It seems like this is a very thoughtful thing to infuse technology into their very
analog bricks without sort of going overboard and drawing that balance, which, you know,
who knows, they don't even know if this is going to work and people will respond to it, but it seems
like a fascinating idea. Yeah, it's really a dumb, smart.
Rick. Like they are addressing these privacy concerns that other AI-enabled toys have run into it. So I think
you are right. It's very intentional that, you know, lighting up and making a sound is not necessarily the
most revolutionary thing. For Lego, it is because they used to be very static. But you are totally
right that they're trying to thread the needle here when it comes to connected toys. Some of the use
cases, though, have drawn some criticism because the point that you started with that we used to make
these sounds with our mouths as we were playing with it. Some are like, you're taking away from
children's creativity, their curiosity, their ability to put their own say over their play environments.
Now you're going to say that the bricks itself are making the sound.
So there has been a little bit of pushback from that.
But some of the use cases are really freaking cool.
The one that I love is that they form a Bluetooth mesh network.
So that means that they can detect their position in relation to other smart bricks.
So you can track winning vehicles in a race.
Like if you sent the smart brick-enabled cars across the finish line,
you could see which car won, which would, you know,
solve a lot of arguments among siblings.
Like, no, my car got there first.
They actually have, like, photo finishing technology,
which I think would just be really fun if you were growing up playing with Legos.
And it might be a way to assuage criticism,
another criticism of Lego,
which is that it's relying too much on these very elaborate sets for adults,
and this would be a way to say,
hey, we're still for the kids,
because I don't know if you've seen how much Lego sets cost lately and how many pieces they have,
but the most expensive Lego set now retails for about $1,000 collector series of the Death Star.
It has thousands of pieces.
And then according to Bricktap, which is a Lego, a Lego publication, Lego is about to release a new Lord of the Rings set this summer.
It's going to be priced between $600 and $650.
It's going to have $8,278.78 pieces.
And it's minus Tirith from the Lord of the Rings.
These are things that you don't, these are four adults.
You don't play with them.
You build them and then you put it on your shelf in order to show off to all your adult and other millennial friends.
They're like, hey, I still do Lego.
So maybe this is Lego saying, we hear you.
We're not just four adults.
But obviously they say, if this goes well with kids, we're absolutely going with adults.
Because that is the biggest trend in the toy industry.
All right.
Let's sprint to the finish with some final headlines.
Meta has a problem on their hands.
people like their AI smart glasses a little too much.
Plans to launch the popular glasses abroad in places like Canada and Europe this year
are now on hold because Meta simply doesn't have enough inventory to satisfy the domestic market.
Remember, these are a collab with the parent company behind Oakley and Raybans,
so they look like normal stylish frames, but they can take photos and videos and connect to an AI assistant.
As better pushes further into AI wearables, it's hard to imagine a better signal
of demand than running out of supply.
Up next, have you ever been into a McRib and thought to yourself,
hey, wait a second, that's not a rib.
Some folks are trying to do something about it.
A lawsuit filed last month is accusing McDonald's
of misleading customers when it comes to its McRib,
the popular sandwich that arrives to great fanfare
when it pops up on menus for limited time runs.
In a suit seeking class action status,
plaintiffs allege that McDonald's named its McRib
as a, quote, deliberate sleight of hand
that knowingly deceives reasonable customers.
customers who reasonably, but mistakenly believe that a product named the McRib would include
at least some meaningful quality of actual pork rib meat, which commands a premium price on the
market.
McDonald's has responded that it does nothing of the sort, claiming that its McRib has a base
of 100% seasoned boneless pork with none of the lower quality meets the lawsuit suggests.
This lawsuit distorts the facts and many of the claims are inaccurate, the company said,
personally, don't think I can weigh in until I've had one.
By the way, the lower quality meats that the lawsuits say is in the McRiv, it's going to ruin your appetite.
Wait, so you're going to say it.
I'm going to say it.
Okay, make sure you don't have a bowl of food in front.
They are alleging that it contains products like heart, tripe, which I thought was a fish.
It's actually intestinal lining and scalded stomach formed into a rib-shaped patty.
Yish.
Yeah, no wonder McDonald's is trying to push back on that.
The Mick's scalded stomach doesn't have as good of a ring as the Mick Rib does.
Finally, ESPN compiled a list of the best gambling wins of the year across various sports books
in case you wanted to feel even worse about your performance this year.
The year started off hot when a Draft King's Better put together a 19-league college basketball parlay on January 9th.
That was 43,473,946 to 1 long shot.
Of course it hit.
And of course, they only put 50 cents.
on it. Neil, you'll like this one. After the Pope died, bets started pouring in on Nick Cassiano's,
who tends to Homer when major news happens. According to ESPN, by the end of the day, more bets
had been placed on the Phillies outfielder to Homer than there were on any other team or any player
in all of sports. Nick Cassiano's promptly went 0 for 4. Finally, for a more feel-good story,
when the legendary college game day personality Lee Corso made his final five picks to cap off his 38
season run. Betters who tailed him cashed the tune of $1,300 on a $10 bet. Neil, sports books
kind of had a good year, but also some betters did all right themselves. Here's my favorite one.
Entering the college football season, North Carolina, University of North Carolina,
the Tar Heels, they brought in Bill Belichick, signed him to a $10 million a year contract.
He's a legendary coach of the Patriots, won a ton of Super Bowls with them. People thought
they were going to do well this season. They attracted the same.
amount of money and bets to win the national championship as Indiana on bet MGM sports books.
Now, Indiana is the Cylinderella story of the entire college football season.
They are undefeated.
They have the Heisman trophy winner, and they're in the college football semifinals.
But Bill Belichick, Targels, did not do as well, even though they attracted the same amount
of bets as the Hoosiers.
They went four and eight, and things are not so great in Chapel Hill.
All right, that is all the time we have.
Thanks for starting your morning with us and have a wonderful Wednesday.
If you want to get in touch, fire and off an email to Morning Brew Daily at Morningbrew.com
or DM us on Instagram at MB Daily Show.
Let's roll the credits.
Emily Milliron is our executive producer.
Raymond Liu is our producer, our associate producers are Olivia Graham and Olivia Lake.
Hair and makeup is pleading with Toby to not wear the same sweatshirt four days in a row, even if it is a melanzana.
Devin Emery is our president and our show is a production of Morning Brew.
Great show today, Neil. Let's run it back tomorrow.
