Morning Brew Daily - Why the DOJ is Suing Google & IRS Coming For Millionaires

Episode Date: September 11, 2023

Episode 144: Neal and Toby preview a potential hallmark case between Google and the US Justice Department on whether Google's search business empire violates antitrust laws. Then, an unlikely partnership between the US and Vietnam to ween off manufacturing in China. Plus, water is essential to human life...and artificial intelligence. The guys talk about the environmental impact of hundreds of data centers needed to keep ChatGPT going. Lastly, the biggest winners of the weekend, a US Open recap, and what to watch for this week. Listen Here: https://link.chtbl.com/MBD Watch Here: https://www.youtube.com/@MorningBrewDailyShow Excited about entrepreneurship? Check out our other podcast, Founder’s Journal: https://link.chtbl.com/founders Learn more about your ad choices. Visit megaphone.fm/adchoices

Consider this comparison. PWC data found the percentage of CEOs who report revenue gains or cost reductions from AI is almost equal to the percentage who say they're still stuck. What separates these two groups? PWC points to a clarity issue. Even for CEOs, it's hard to tell what's AI hype, what's reality, and where this tech can make a tangible difference. Learn where AI can actually make an impact and what successful adoption looks like at

at pwc.c.com slash U.S. slash brew AI. That's pwc.com slash us slash brewaI. Good morning brew daily show. I'm Neil Freyman. And I'm Toby Howell. On today's pod, we'll talk about why President Biden's visit to Vietnam was such a big deal for American companies. And if you're a millionaire or a hedge fund that isn't paying your taxes, the IRS is coming after you. Then the biggest antitrust trial of the modern internet era kicks off tomorrow. And after 10 weeks of arguments, we could end up with a very different-looking Google. Plus, we'll tell you all about the surprising resource powering the AI boom.

It's Monday, September 11th. Let's ride. Neil, I'm feeling especially excited this morning because we are going to meet some Morning Brew Daily listeners face-to-face today. I'm, of course, talking about the live screening of dumb money we're hosting at 6 p.m. in New York. What are you most looking forward to? Well, I've been practicing my handshake.

I got a really good firm grip going now. No, I'm most looking forward to hearing people's misconceptions. Oh, I thought you were taller. Oh, I thought you'd be put a little bit more put together. What about you? I'm most excited, yeah, just to see it face to face. It's always the funny thing of when you see the amount of listeners on a page, it doesn't mean anything. But when then you see a room full of them, and you're like, whoa, a lot of people listen.

So I'm looking forward to getting context for how many people are actually tuning in. And just some logistics are the people who are coming. to the event. I wish the theater could fit everyone, but this one's mostly for New York City based listeners. The event starts at 6 p.m. at Regal Union Square, located at 850 Broadway. We recommend showing up a little bit early, especially if you have a standby ticket to help ensure you get a seat. Also, we'll be hanging out and you'll be, yeah, you can judge Neil's handshake on a scale of 1 to 10. I could also give hugs. Yeah, okay. There you go. Okay, Neil, let's dive into our top story of the day where the biggest monopoly trials.

since the days of Bill Gates and Microsoft kicks off tomorrow. It's Google on the hot seat this time as the U.S. government is taking on the Silicon Valley behemoth over anti-competitive behavior. At the heart of the trial is the fact that Google controls 90% of the search engine market. That screams monopoly already, but what the Department of Justice case is zooming in on

is that hardware companies like Apple make Google the default search engine on all their devices. And it has a point. Default options are, super powerful. One exec at a competing search engine, Duck. Dot, Go said an Android smartphone users would need to take 15 steps to select Duck. Dot Go as the phone's default search engine. But Google will likely fire back by saying, yes, we're the default, but you can change your settings to another search engine. So how are you going to call us a monopoly? Whichever way it swings,

the case is going to be massive. The DOJ and Google have already deposed more than 150 people and produce more than 5 million pages of documents. Neil, this is the first monopoly trial of the modern internet area. What are you most looking forward to? Well, you just read so much about antitrust trials in history. The IBM one in the 70s was so big. And I know growing up, you hear a lot about the Microsoft one that started in 1998. And they all seem to be part of a broader technological innovation that's sweeping, computing.

So, you know, the IBM one was from mainframe to PC, and then the Microsoft one was at the precipice of the advent of the internet. And now this one, it seems like it's coming at the beginning of the dawn of AI. So, like, using this as a way to look forward for what's going to happen in the tech industry in the future, seems to be super interesting because it could shake up the power dynamics in Silicon Valley. Because right now, we have, you know, the five fan companies, or, you know, Amazon, meta, Microsoft, Google, all the ones that have kind of become dominant in the past 20 years. And this new AI wave has the potential to shake up the way the power balance shakes out there. So we'll see whether the DOJ can handicap Google enough to, you know, maybe open the open path for new players to come in. Yeah, that's kind of what Google is harping on, though, is that this trial is backwards-looking, whether they're saying,

yes, we're looking forward to AI. So they're kind of saying, like, guys, we're moving on past like search engine monopolies at this point. Obviously, this is what Google is saying. But it is interesting. Google's defense does kind of center on the fact that they're just saying that people use Google because they like Google, not because of any anti-competitive practices. They say that it's just a superior product.

And so, and the fact that you can change your default search engine on these devices, that's kind of what Google's defense will center on. even though it is, we know default options are extremely, extremely powerful because it's much harder to opt out of something than it is to opt into something. So there's definitely cases to be made on both sides at this particular thing of Google preloading their search engine on all these hardware devices. There's definitely arguments on both sides. And they have resources to spend because Google spends, pays Apple billions of dollars so that in the iPhone you have, you know, Google at search as the default option.

But either way, this trial, whatever happens at the end of this trial, it could sort of handicap Google because if you look back to the big antitrust trials that we've talked about, IBM and Microsoft, both IBM and Microsoft did okay at the end. Like, they didn't have to break up or anything. But there's this phenomenon called policeman at the elbow, which was coined by Tim Wu. And it's the idea that you're always going to be looking over your shoulder at regulators after something like this. It's hugely distracting. It's hugely costly. And it could hamper your innovation going forward because you're always just kind of like, all right, But, you know, am I doing, am I doing okay?

Am I going to have to go to trial again? What's going on? So no experts predict that Google will actually get broken up over this, but they're saying it could have long-term, you know, long-term consequences for its growth potential. It would be so wild to see Google did actually get broken up, though, like where you have to segment Android, Google Maps, Google Search business. They won't do it. It's too.

Google Search is too infused into every single one of its product that it's just not possible to break it up. But in 1984, maybe the last time that a huge tech company was broken up was AT&T into seven different telecom company, regional telecom companies. And there is so much discussion in the business literature about how this impacted things, whether, you know, it was great for competition in the telephone services market, but also it hampered innovation at Bell Labs, which was critical for some of the biggest innovations we know today. So over the next 10 weeks, we'll see. Whatever way it shakes out, we're going to get 10 weeks of content out of this. It's a win for us. It is a win.

All right. President Biden is on his way home from the G20 summit in India, but he's making a couple of pit stops first, including his first ever trip to Vietnam yesterday. You might think that the U.S. isn't the best of friends with Vietnam, given our brutal war there 50 years ago. And that was the case for many decades. But recently, our relationship has warmed. and Biden sees Vietnam as a crucial geopolitical and business partner in Southeast Asia to counter China's growing influence in the region. While Biden was in the country, Vietnam upgraded its relations to the U.S. with the U.S. to its highest level, it maintains with only four other countries. And most relevant to us on this business podcast is Vietnam's emergence as a manufacturing hub.

American multinationals have made products in China for years, but with the U.S.'s relationship with Beijing hitting Joe Jonas, Sophie Turner levels, many companies are looking for other options. And Vietnam, with its cheaper labor, has become a hot destination. Apple, Nike, Microsoft, Dell, Google are just some of the big American companies that are entering Vietnam or expanding their operations there. And just overall, trade between Vietnam and the U.S. has doubled in just the past five years. So this is becoming an increasingly important friendship for Biden to nurture. Yeah, Vietnam checks a lot of boxes right now for the U.S. in terms of the current geopolitical landscape.

One, they're one of the only countries in the region that also has some of the same misgivings about China and about the national security side of things. So that's a big checkbox for the U.S. And then also from an economic perspective, they're one of the few places that you can actually scale up that manufacturing to meet these huge multinational companies, these huge U.S. companies demand.

So again, it is kind of like this perfect storm or like perfect, I don't know, Goldilocks place for the U.S. And they're taking things slow out of the gate. Like, this is mostly a symbolic relationship at the current time because, again, like China is still such a big player in the region that Vietnam doesn't want to piss off Beijing too much. Right.

So it is like there's no like lower tariffs or anything like that right now, but it is a big symbolic step forward. Right. The four other countries that the Vietnam has this highest level of relationship, I should mention, two of them are Russia and China. So, you know, Vietnam definitely has. has a good, good relations with Beijing and Moscow, which the U.S. would ideally not like. But when you look at what is made in Vietnam over the past couple years, it's quite interesting.

Apple shifted its AirPods production to Vietnam. So your AirPods are made there. Google makes some of its pixel there. And then Microsoft makes Xbox and Amazon makes fire TV in India and Vietnam. So this is becoming a pretty big electronics hub. Foxcon, Apple's biggest supplier, spending $300 million, opening a plant there. And it's also has Samsung's biggest plant, Samsung being the South Korean electronics giant, because labor is really cheap there. Foxcon put up an advertisement to hire 5,000 workers, and they're at $300 in monthly pay, which is less than half of what they'd do, what they'd get in Shenzhen, China. So you can see why a bunch of the American companies are like, yeah, I could probably hire five to six thousand people

here to work out a factory, and it won't break the bank. So, yeah, Vietnam does not have a great human rights record, which is something we can talk about. So that is another thing that, you know, the U.S. is a little concerned about, but obviously Biden went there that he's he's perfectly fine with strengthening his friendship because countering China's more important. Yeah, I mean, it's kind of the strategy in the region for sure. Like we've expanded U.S. military bases in Philippines. We've agreed to jointly produce jet engines in India. So it definitely is this new focus on how can we diversify away from China in that region. All right, Neil, let's move on to our next story.

When you think about the core of the AI boom, I'm sure Silicon Valley and big tech companies come to mind. You probably don't think about Iowa and water. But it turns out without the cornfields of Iowa and a whole bunch of HCO, we probably wouldn't have the chat GBT we know today. Microsoft has been using massive data centers cooled by water in the small town of West Des Moines to train its large language models. Remember, to train a model like ChatGBT, it requires a ton of computing power to analyze massive troves of text.

All that computing takes a lot of electricity, which in turn generates a lot of heat. So in order to keep a data center cool, you need to pump in lots of water to keep things up and running. And Big Tech is thirsty. In its latest environmental report, Microsoft said its global water consumption jumped 34% from 2021 to 2022 to nearly 1.7 billion gallons a year, mainly due to its AI research. Google also reported a 20% growth in water use in the same period. Neil, I feel like this is one aspect of the AI boom that people are just overlooking, just how much water is constraining resource. I didn't think about it until I read this article. I was like, whoa, damn, like chat GPT was chained in Iowa and it requires

gallons of water. But I don't know, if you look at your computer, you have 30 tabs open. You guys that fans starts going. It heats up. You're like, I wish I had some water to cool this. Well, imagine, I never think that. But imagine if you had that going at, you know, an exponential rate. And when the, when the temperature gets over 85 degrees in Iowa, they need to bring in water. So it's really interesting to see this is the next phase of the water wars. Whenever you think of water constraints, obviously the first thing you think of is agriculture. But with so many data centers being built out to support the internet and AI infrastructure, then this is becoming a crucial crucial resource to have. Also, where are these data centers going? It's not in, you know, the,

the most rainfall intensive places. It's in desert areas like in Arizona, which themselves are, you know, already going through major droughts. And so there you've seen a lot of battles at the local level with residents and pushing back against, you know, Microsoft and Google building data centers because they're like, uh, we need drinking water. We need water for our crops. And these things come in and guzzle up so much water. Like in one area, in one town where Google is going in in Oregon, it consumes more than that quarter of all water there. If I was Microsoft or Google, I would never put a data center in Arizona or of all places

because it's so hot. And one of the big reasons why people like Microsoft and Google are drawn to Iowa is because for most of the year, the air outside is cold enough that it will cool down the data centers. So there's no difference in terms of how the how the training occurs, whether it's in Iowa or it's in Arizona. It's just the difference of how much you need to cool these data centers down. So why are we putting them in like, I'll tell you why. Canada. I know exactly why. Okay, tell me. Because the places they're putting their data centers in are more geared toward renewable energy. So it lowers their carbon footprint because they have these targets to hit.

So those are the areas where they're putting it in where they're powered by solar and wind farm, more so than in the Northeast where maybe it rains more, but they're not sort of lowering their bottom line carbon footprint. So that's why they're putting it there. It is interesting, too, to see this playing out just across kind of industrialization across the world because Tesla is facing a similar headwind at their Gigaburlin factory where a bunch of local residents are saying, wow, Tesla, you use a lot of water. Their water usage could provide the same amount of water for a city of more than 30,000 people. And so the local residents are going like, all right, Elon, like, we love the jobs you brought

to the region, but like, please stop using as much water as you're using because it is a drought-stricken region. So we're going to see this tension more and more going forward. But it was interesting to kind of zoom in on West Des Moines, Iowa, as kind of this AI hotspot and also kind of the center of the burgeoning water wars. All right, Neil, before we jump into our next story, we're going to take a quick break. It's time to refresh your yard during spring backyard days at the Home Depot. Get low prices guaranteed on propane grills starting at $179, like the next grill three-burner gas grill.

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Second Half 2025. All rights reserved. It must provide a recent consumer mobile bill in the name of the person, and conditions and restrictions apply. We are back to talk about everyone's favorite government agency, the IRS. The IRS received $80 billion in funding from last year's Inflation Reduction Act, and it wants to show us all its putting it to good use. So on Friday, it announced a few initiatives that aim to claw back more revenue

from wealthy people and companies who have been less than honest when filing out their turbotax form. There are two prongs to this project. One is setting dozens of revenue officers loose on 1,600 millionaires who owe at least $250,000 in taxes each. The other is using AI to identify 75 large business partnerships, which average $10 billion in assets and include hedge funds and real estate firms that have been using shady accounting tactics to avoid paying what they owe in taxes. This is all about proving to Congress that the IRS deserves this fresh funding ahead of negotiations this month.

Lawmakers are haggling over a spending bill to prevent a government shutdown by October 1st. Democrats want to keep the IRS flush, but Republicans want to shrink its budget. So this is the IRS saying, like, yo, we're putting this money to good use. Keep our funding, please. What I thought was interesting that was the IRS commissioner specifically called out that it is using AI tools, which I know that he was trained to say, like, oh, yeah, we're definitely using these new AI tools. But it is interesting to me that you can train an AI tool to recognize patterns, to recognize trends in tax evasion. You think it's such a case-by-case basis, but I guess these companies are kind of using the same practices and certain red flags pop up that you can identify using AI.

So just another AI use case that I didn't think we'd be talking about. No, it does seem like it's effective. And he said previously with our budget, we just could not afford to, we couldn't afford this kind of technology. And, you know, overall audit rates at the IRS, which has been hemorrhaging employees, has dropped precipitously. So the number of people with incomes of one million or more has jumped 50% over the last decades, while the number of audits on million dollar tax returns has fallen by two thirds. Meanwhile, customer service was abysmal. The average phone call to the IRS took 24 minutes, 27 minutes, I'm sorry.

And now, thanks to this $80 billion in funding, it seems like they're kind of hiring more, getting things back on track. The average phone call fell to just four minutes. Blissful. I mean, it's faster than most airlines. honestly and so and they're ramping up their auditing here to get some more revenue for the government so this is the IRS saying we are we are really thank you for this funding we want to show you that we are being productive with it don't take it away Republicans on meanwhile like

you know they've been against funding the IRS from beginning they're saying you're going to go after middle class people are going to go after small businesses and hamper growth there you know like just like we talked about the policeman at the elbow everyone's going to be looking that over their shoulder for IRS agents. So you have this little partisan bickering. Yeah, it definitely seems like Democrats are hanging their hat on the fact that the top 1% consistently underreport their earnings and are just not audited as frequently as they once were while Republicans are hanging their hat on the fact that this is just an excuse for

the IRS to hire a ton of agents and then audit America kind of at scale. So you're definitely seeing kind of the partisan, um, I don't know, hebi-jee-jee's come out on both sides. So it is interesting. And yeah, and caught in the middle as the IRS just saying, we just want more people, like, please, like, let us hire more agents so we can do our job effectively. So I don't know, they are saying that it's been working so far into why IRS said it collected $38 million in delinquent taxes for more than 175 high-income taxpayers. It's not a ton of money, but it's not nothing at the same time.

It's all relative. And they also said, in response to Republicans' concerns, they said that we're not going after, anybody whose incomes are lower than $400,000. Yeah. Okay, Neil, it's Monday, so let's move on to our winners of the weekend segment. We'll re-bring you two stories from the news that feature someone or something that had an especially good weekend. Neil, you won the pre-show chili cook-offs. You're up first. Who's your winner of the weekend? Secret ingredient. Cinnamon. My winner is the opposition party in New Zealand. And you're probably thinking, why is Neal's winner the opposition party in New Zealand?

So I will tell you, rugby. But now you're probably wondering, what does rugby have to do with New Zealand politics? It will all be revealed. So the Rugby World Cup started in France and the New Zealand All Blacks team lost to France in their first game. And Kiwis are absolutely mad about rugby. The All Blacks are everything to them and their success is considered to impact the overall national mood. So Bloomberg found this pattern between the All Black's performance, at the World's Cup and the performance of the incumbent government in election years when the

tournament is happening. This is not peer-reviewed research, but when the All-Blacks won the World Cup in 1987 in 2011, the incumbent government was re-elected shortly after. But when the team lost in the semifinal in 1999, the government was booted for the other party. So New Zealand Prime Minister Chris Hipkins and the rest of his Labor Party better hope the all-blacks turn things around because there is an election next month. I love these stats. these like not really correlated but correlated sports to politics or sports to economic indicators.

I remember like a year or so ago, the Phillies were in the World Cup and the Morton Brew in the World Series found that any time the Phillies won a World Series, the U.S. enters a recession, so like 2008, 1980. So it is funny to me that there is something like this for New Zealand politics. And I also love this move from the Australian rugby coach a few months ago. they were playing New Zealand, and he literally brought this up and said, like, man, I'd be nervous if I was, if I was the rugby team, because if the rugby team loses the whole country sinks, he was literally calling into question this relationship between how the rugby team does and how, like, the national mood is. He says, he says, it's not just rugby that sinks. The country sinks. The whole economy goes down. The prime minister is there with his fingers crossed, hoping the all blacks win because he knows the economy is going to drop if they lose. I don't know if that's scientifically backed up, but, but. New Zealand people, they do love their all blacks. They love their rugby.

All right, Neil, my winner of the weekend is myself. That's right. The curse of the inverse Toby is finally over. Now, for some background, I make a fair amount of predictions on this show, most of them sports related, and so far, every single one of them has failed to come to fruition. I said the U.S. woman would win the World Cup. They did not.

I said Trinity Rodman would be the breakout player of the tournament. She didn't score a goal. I said Jessica Bagula would win the world. the U.S. Open, she lost in the round of 16. I could go on and on, but finally the curse has been lifted because I predicted on air that Novak Djokovic would win the men's side, and lo and behold, the Joker did it. So yes, Neil, I am my own winner of the weekend. But also, let's just talk about the U.S. Open for a little bit. Even though Djokovic winning was cool, my highlight was probably watching Cocoa Gough won the title, especially on the 50th anniversary of the U.S. Open celebrating equal pay for men

women. Very cool. Yeah, it was, we really went out on a limb there with Djokovic. Well, okay. To be fair, he was a real underdog. I was saying, like, I think Al-Cras isn't going to get it done. So it was a little bit of a contrarian take. But also, I did say that he would beat Al-Cras in the final. So if you really wanted to get nitpicky, the inverse tovi still lives a little bit. I can't believe Coco won. She was down six-o in the first set. I was like, well, it's over. I was thinking, should I put some money on Coco? But it was, it was awesome. Like she like broke down and cried. I was crying too.

Whenever they go and hug their parents, that just gets me. And it was really cool to see Billy Jean King too, like hand her the trophy, hand her the check. And it was just a cool moment. Probably the first of many majors for her. Oh, yeah. Playing really well. All right. Let's preview the week ahead.

It is extremely busy. There's going to be a lot of content for us. Let's go. All right. The huge auto worker strike, we've been to mentioning four weeks might finally happen. On Friday production at the Big Three Detroit automakers could come screeching to a halt. If a new contract between the companies and the United Auto Workers Union isn't finalized by an 11-59 p.m. Thursday deadline, the economic impacts could be really big.

Just a 10-day strike would cost billions and likely send Michigan into a recession, according to the Anderson Economic Group. It is the New Zealand All-Blacks is the Detroit Auto Makers Big Three. For Michigan, yeah. All right. Tomorrow, the iPhone 15 is coming at its big hardware event. Tomorrow, Apple is expected to announce the iPhone 15 and four new models. as has been typical. The release comes at a precarious time for Apple in China, where as we talked about on Friday, the government expanded its ban on the use of iPhones and rival Chinese smartphone maker. Huawei shocked the world with its souped up phone that condensed sales in Apple's biggest

overseas market. So this is a really big moment for Apple. Yeah, I'm wondering how big they're going to kind of blow it up to be. I think they just want to kind of convey business as usual, actually, and just say, like, we are still innovating. We're still Apple. So I don't think they're going to try to make it anything bigger than it normally is, but I am. Act like you've been there before. Yeah, exactly, exactly. All right. Also, Elon Musk hits bookstores, not the man, the book.

Walter Isaacson's biography of the billionaire will be released tomorrow. And if you're in a book club this fall, I would bet it will be on your reading list. The book has already created so much news in the weeks leading up to its reliefs. It's been a masterclass in generating buzz. It's not, I've been here before. It's like, this book is going to be freaking juicy. Yeah, I mean, we've talked about it a bunch. I also did see the discourse start yesterday.

day of because I saw the cover was released too and it's Elon Musk trying to do like the famous Steve Jobs pose like he has his hands under his chin like that and everyone's saying like listen dude you're not Steve Jobs and also there's some discourse about like his full head of hair too and like oh my so there's there's discourse around all parts of this book so we're talking this course central all right everything else we got Aaron Rogers making his debut for the Jets tonight but Spectrum and Disney still have not resolved their dispute so it could be blacked out for a lot of Jets fans. MTV Video Music Awards,

also known as the VMAs, are tomorrow night. We got October Fest starting on Saturday in Munich. Rosh Hashanah begins Friday night. I'll teach you how to tell everybody a Shanatova. Thank you. I was going to try to say it, but you said it.

Shenatova. If you want to throw in a little extra, umituka means end sweet. Listen, just I'm baby steps here. Baby steps. All right. And maybe they'll find this week the murderer

who escaped from prison in Pennsylvania, though I doubt it. That guy's been on the loose for 11 days. Crazy. Yeah, he crapped-wopped out of the prison. It's the craziest video I've ever seen. That's our show for today. Have a great start to the week. And we'll see many of you later tonight. If you have thoughts on the show, especially if they are nice, write into Morning Brew Daily at Morningbrew.com. Let's roll the credits. Samantha Velez is our editor and producer. Uber-Batista and Raymond Lou are associate producers. Isabel Wynne is our technical director. Billy Menino is on audio.

Here in makeup is camped outside Barnes and Noble ahead of the Elon Musk book release. Might be a little aggressive. This isn't Harry Potter 7. Devin Emery is our chief content officer and our show is a production of Morning Brew. Great show today, Neil. Let's run it back tomorrow. Pay off your home, travel for life, drive a Ferrari. In celebration of the world premiere of the Monopoly Big Board Bucks slot machine by aristocrat gaming,

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