No Broke Months For Salespeople - Help Change People's Minds About Real Estate Agents

Episode Date: July 10, 2023

Help Change People's Minds About Real Estate AgentsReal Estate Coach Dan Rochon of No Broke Months for Real Estate Agents talks about people's incorrect perception of real estate agents.In this episode, Dan talks about how people have a negative view of this profession and shares tips on changing people's image of you by doing these things.Learn more about these tips in this new No Broke Months for Real Estate Agents episode.--To find out more about Dan Rochon and the CPI Community, you can check this link:www.NoBrokeMonths.com --Stop 🛑 wasting your time ⏳ or spending too much money 💸not getting the results you want in sales; I would love you to join me for the upcoming 3 More Listings Event.You will learn how to find YOUR Way to having closings every month.www.get3morelistings.com--Get your free copy of the Real Estate Evolution here:bit.ly/RealEstateEvolution_GetYourBookThis book shows you the step by step on how to:Step 1: Believe in your unknown potentialStep 2: Deconstruct persuasion techniquesStep 3: Find a business and get hired consistentlyStep 4: Be proactive in the relationship with your clients.Step 5: Learn and implement the exact steps to hire, train, lead, and train virtual assistants so that they can build, support, and guide a winning team to scale.And if you’d like to have a consistent and predictable income, like this page, and don’t forget to join the Facebook group to network with the top agents:https://www.facebook.com/groups/thecpicommunity/ To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

So what are your unique strengths, skills, and experiences that set you apart from others? Okay, so you could just take like, what is it that you do? And then now let's reframe that into what are the qualities of what you do into a way that now we can communicate that to the world. Welcome to the No Broke Months for Real Estate Agents podcast. Working as a real estate agent can be incredibly rewarding and fulfilling, but it can also be frustrating if you aren't making the money you deserve. So if you're ready to end the stressful cycle of working hard for no results, then get started with a proven step-by-step system so that every month is No Broke Months.

My name is Dan Roshan. I'm the host of the No Broke Months podcast, which is a show for real estate agents to help you have no broke months. Thanks for joining me. Enjoy the show. Help change people's minds about real estate agents. Real estate coach Dan Roshan of No Broke Months for Real Estate Agents talks about people's incorrect perception of real estate agents. In this episode, Dan talks about how people have a negative view of this profession and shares tips on changing people's image of you by doing these things. Learn more about these tips in this new No Broke Months for Real Estate real estate agent episode. Let's talk about how our friends, family, and others may perceive us, right? So first of all, let's get the reality of like how hard of a freaking profession this is.

We already know that this is one of the world's most demanding jobs, demanding professions, yet would we agree that maybe our friends and family may not view what you do as credible or may have a negative perception of it sometimes, or maybe we believe that that's the case? Why is it that they have those negative stereotypes and what is it that they believe? They believe that we're just simply showing homes and collecting commissions. Would you say that that may be a general perception of the public? Would you say that maybe going on HGTV and seeing the reality real estate agent shows put our industry in a light that's not accurate? They may have also had a bad experience with a real estate agent because the unfortunate thing is that not all real estate agents are trained.

And in fact, most are not. In fact, most get into this business and they just wing it. And they just either figure it out on themselves or they get inadequate training. How seldom does a real estate agent get the opportunity to learn the entire process, like what we're learning here in the CPI community, of every single step along the journey. It almost never happens. Okay. And so that, so if we understand that then, what typically happens is that real estate agents get involved and at the very best, they're smart at figuring it out. And more likely, they'll never figure it out and they'll just wing it and they'll be reactive through the entire process. And that's where you hear those conversations like, this

client sucks, this client did this, this client did that, the lender sucks, the title company sucks. And instead of thinking like, well, maybe somebody in this conversation sucks, right? And so there's so many bad experiences that the consumer have with real estate agents, and that could provide a negative viewpoint. Additionally, because we are in a commission-based business, oftentimes the consumers, the general public believes that we prioritize sales, we prioritize money over the client's interest. Now, that's our starting point. We all agree that those are some of the common misperceptions of what we do. So it's like the reality of it is the hardest freaking thing in the world, yet the consumer thinks that it's the easiest thing. It's one of the reasons why so many

real estate agents, so many people get into our business and why so many people fail in our business because they have this perception like, hey, that's easy money. And then they get into like, this is hard. Like this is beyond hard. This is the hardest freaking thing that you could imagine. Emotionally, intellectually, every single component of hard it is. It's hard financially. It's hard in every single way that you can imagine. So let's talk about some ways that we can realign the consumer's perspective to the reality of the value that you provide and how much education, how much know-how, how much experience and resources that you have to have to be able to provide them with an exceptional experience where you exceed their expectation.

Number one is to show your expertise. What are some ways that we can show your expertise? Number two, demonstrate your success. Be professional. Be passionate. Educate them about the industry. Be patient. It may take some time for your friends and family to understand and respect your career choice fully, yet over time they will start to look at you as that professional expertise. So build a reputation as an expert in your local real estate market by staying up to date with the trends, with the market conditions and share your knowledge with others by writing articles or giving talks and advice and that type of stuff. So what are your unique strengths, skills and experiences that set you apart from others? Okay, so you could just take like, what is it that you do?

And then now let's reframe that into what are the qualities of what you do into a way that now we can communicate that to the world. All right, thank you for your time. I'm gonna invite for you to have the best day of your life. Be grateful, go help somebody, make good choices and go find a listing. I'll see you guys.

Thanks so much for listening to the No Broke Months podcast today. Until the next show, I invite for you to be grateful, make good choices, help someone, have the best day of your life, and go find a listing.