No Broke Months For Salespeople - How to Secure an 85% Listing Success Rate

Episode Date: January 1, 2024

How to Secure an 85% Listing Success RateReal Estate Coach Dan Rochon from No Broke Months for Real Estate Agents unveils a strategic process developed by CPI that consistently secures an impressive 85% hiring success rate.Dan provides a framework to follow from going on appointments to getting hired.Learn how to increase your chances of getting hired 85% of the time in the latest No Broke Months for Real Estate Agents episode. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

So let's talk about converting a seller. When you follow this process, you will get hired 85% of the time. So when I go on that appointment, let's call it tomorrow. What my goal is, is that I do two things. Is number one. Welcome to the No Broke Months for Real Estate Agents podcast. Working as a real estate agent can be incredibly rewarding and fulfilling, but it can also be frustrating if you aren't making the money you deserve. So if you're ready to end the stressful cycle of working hard for no results, then get started with a proven step-by-step system so that every month is No Broke Months. My name is Dan Groshan. I'm the host of the No Broke Months. My name is Dan Roshon. I'm the host of the No Broke Months podcast,

which is a show for real estate agents to help you have no broke months. Thanks for joining me. Enjoy the show. How to secure an 85% listing success rate. Real estate coach Dan Roshon from No Broke Months for Real Estate Agents unveils a strategic process developed by CPI that consistently secures an impressive 85% hiring success rate. Dan provides a framework to follow from going on appointments to getting hired. Learn how to increase your chances of getting hired 85% of the time in the latest No Broke Months for Real Estate Agents episode. So let's talk about converting a seller. So you get a seller in front of you and I talk about that stair step. At the top of that stair step, make sure you're focusing on one result and one

result only. The result that you want when you get the listing appointment is when I go on that appointment later today or tomorrow, whenever I go on to it, I want to make sure I have an 85% chance to get hired. When you follow this process, the 360 degree listing process that CPIs develop, you will get hired 85% of the time. So when I go on that appointment, let's call it tomorrow, what my goal is, is that I do two things. The two things that I want to do when I go on the appointment is number one, consult. Number two, get hired. Many agents believe is that you're going to go on to the appointment and then you're going to do some sort of, yes, there is a presentation. Yes, there is a process, but I'm not there to sing and dance. I'm not there to juggle. So when I go on the appointment, I'm there for two reasons,

consult, get hired. And because of that, what that means is I've got to, before I go to the appointment, I've got to be able to convey my value to them so that not only am I the best choice, that's great, but I'm the only choice for them to consider as their listing agent. So to be able to do that, you're going to follow a framework. During the initial phone call that you're having with the seller, you're going to be identifying two things. The first thing that you're going to be identifying is, so Mr. Seller, so I'm just curious, what do you think you want to sell the property for? Notice I said property, not home, by the way. So with the sellers, there's always going to be property and house. With the buyers,

there's always going to be home to be able to ping on the emotions. So Mr. Seller, so what do you, just curious, what do you think your value of your house is? That's the first question. The second thing that I'm going to communicate during that initial conversation is, Mr. Seller, what's your expectation of me as your agent? Notice the presumptive close. What's your expectation of me as your agent? Now, when you get that information, you're going to take and you're going to write it down. And as you write it down, you're going to go ahead and you're going to take the notes so that when you go on the appointment, you're going to feed that back to them. So we're going to take that, what you expect of me as your

agent, we're going to put that aside for now. You're going to put that into your notes. And then when we go, you're going to feed that back to them. So for example, if I say to you like Young did, and Young says to me, Dan, what's important is that I have somebody who knows what the hell they're doing. And I put that in quotation marks. So when I go on that appointment, when I already went on Young, and I went to him, I said, hey, I know that you're looking for somebody who's going to be able to take care of you and knows what the hell they're doing. Those are his words, not mine. So Young, I know what you're looking for is you're looking for you and knows what the hell they're doing. Those are his words, not mine. So young. So I know what you're looking for is you're looking for somebody who knows what the hell they're doing.

Now I'm accommodating and I'm speaking his language, not mine. So that's the phone call. After the phone call, what you're going to do is you're going to then send them a Google Calendar invitation. It could be Microsoft. It could be whatever. You're going to send send them a Google Calendar invitation. On that Google, or it doesn't, it could be Microsoft, it could be whatever. You're going to send them a calendar invitation. On that, you're going to say, Bob Smith, I look forward to helping you. And you're going to send that to them. Notice the presumptive close there as well.

I look forward to helping you. So when you say, Bob Smith, I look forward to helping you, and you share that with them, and I shared this with you before, over a five-year period, we studied how many people that said yes hired me. 38% people accepted that invitation to say, yes, I'll meet you. Of the 38% that accepted that invitation, 100% hired me over a five-year period. Thanks so much for listening to the No Broke Months podcast today. Until the next show, I invite for you to be grateful, make good choices, help someone, have the best day of your life, and go find a listing!