No Broke Months For Salespeople - The Secret to Building Trust and Confidence with Your Clients

Episode Date: January 10, 2025

The Secret to Building Trust and Confidence with Your Clients Sales Coach Dan Rochon from No Broke Months for Salespeople explains how trust and confidence are the cornerstones of any successful client relationship. Dan explains that by showcasing your value and consistently demonstrating what you can provide, you create an environment where clients feel comfortable, confident, and ready to trust your expertise. Learn how to create the foundation for a strong, trust-based relationship with your clients in the latest No Broke Months for Salespeople episode. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

You should hire me because I'm an educator. You should hire me because I'm going to explain to you the exact things that you need to know as a buyer or seller. The reason why they're going to hire you is because they're going to be comfortable and confident in you that they can trust you. Welcome to the No Broke Months for Salespeople podcast, the ultimate destination for salespeople,

business people, and entrepreneurs. As you immerse yourself in this show, you'll discover the secrets to unlocking consistent and predictable income. We reveal the new way to persuade human behavior by mastering the art of the teach-to-sell method. Get ready to transform your approach and achieve unparalleled success.

Hello, friends. My name is Dan Rochon. I'm the host of the No Broke Months for Salespeople podcast, where you learn how to teach to sell, which is the new way to persuade human behavior. And when you teach yourself, you're going to unlock consistent and predictable income. You're going to strengthen relationships to achieve self-fulfillment, and you're going to avoid the number one sales mistake to never face rejection again and learn how to use normal realistic programming to influence and handle difficult people. Welcome to the show. The secret to building trust and confidence with your clients, Welcome to the show. you can provide, you create an environment where clients feel comfortable, confident, and ready to trust your expertise. Learn how to create the foundation for a strong, trust-based relationship with your clients in the latest No Broke Months for Salespeople episode.

What I'm going to do is I'm going to give you a review of the listing process. So now let's go ahead and let's review the process. Phone call. Ring, ring. Hello, Dan Roshan. I understand that Bob asked for me to give you a call. I understand that you're considering to possibly sell your house. Are you in the market to sell your house? Yes. Yes. Fantastic. So dot, dot, dot, dot, dot, dot, dot, at some point in that conversation.

So tell me, I'm just curious, Bob, as your agent, what's your expectations of me? How can I best help you? Notice presumptive closing that question. I'll say it again in case you missed it. As your agent, what is your expectation of me? Got it? Second thing, you're going to say, Bob, how much you want to sell this for? All right, whatever that answer is, fantastic. Then you're going to take great, great notes

as you go through, and you're going to take those notes, and you're going to take those notes and you're going to pay attention to the words that they use during this conversation and i use this same one as a uh as a uh an example but tammy and joe said that they're in phase one of the desirable place of the community they said that they accept coaching guess what they're telling me that they want to be learners they're telling me that they are looking at learners they're telling me that they are looking at me to be the educator the same way as you should be as well they say that they value expertise they want help on negotiation they want good solid advice again they're seeking you to be that leader they're seeking you to be that educator and so as as I went through, you go through the conversation,

you take great notes, you're going to use those later. So where we are right now, if you're looking at like a stair step, you're at step number one, consultation. The two things in the consultation that you want to make sure that you get is number one, how much you want to sell your house for, number two, and is house or property not home. Number two is what's your expectation of me as your agent? Now we're going to take a step up. Now we're taking a step up. At this point, what happens is we start to begin to send them a series of value propositions of why they should hire you.

First of those series is you're going to take a calendar invitation. That calendar invitation, you're going to send it to them and you're going to say, Bob Smith, we look forward to helping you. What do you notice in the languaging there? Bob Smith, we look forward to helping you. Another presumptive close. Next thing, you're going to take your phone. You're going to look at that little peephole at the top and you're going to say bob so nice to talk to you and jane today look forward to taking great care of you when we meet on uh thursday

just want to put a face uh with a name did you hear the presumptive closing that bob look forward taking great care of you you're going to take that video and you're going to text it to them in that text you're going to say bob look forward to taking great care of you okay that's what you're going to do to be able to um to taking great care of you. Okay. That's what you're going to do to be able to, so now at this point, you've closed them once on the phone, twice on the calendar invitation, three times on the video, four times on the text in the video. Next thing you're going to do, you're going to send them a pre-listing packet. And the pre-listing packet is going to share with them why they should hire you.

And you should also, if possible, relate to what they're experiencing. Relate to the fact that they're scared about relocation, that they're nervous, they're anxious, they're eager to get going. Relate to the fact that, you know, maybe you're apprehensive about your kid's school, about moving, about a new community, new friends. These are the types of things that they're experiencing all right and again you should be aware of the types of things that they're experiencing okay so you're going to send them a pre-listing packet next step that you're going to do is you're going to send them a series of three emails in those emails we're going to have you do videos throughout the emails okay we're going to have them in the videos.

You're going to use testimonials from past clients if possible. And you should get a video testimony from as many past clients as possible. We go in and we take a video of why you should hire me. I'll give you a quick example. You should hire me because I'm an educator. You should hire me because I'm going to explain to you the exact things that you need to know as a consumer, as a buyer or seller. And I'm going to explain them to you in a way that you can understand. And I want you, Mr. Seller, to imagine that you're in high school. Imagine that you're in college.

Imagine that you're in high school. Imagine that you're in college. Imagine that you're that student. I'm going to be the professor to be able to teach you exactly what to expect, to be able to teach you the obstacles of the market and how to prevent them. And oh, by the way, you as an instructor, you'll get many, many more clients when you approach your business and your marketing as an instructor. In the marketing as a teacher, you're going to send three emails. They're going to have the videos in there. Then you're going to send a series of two texts.

Those two texts, again, you're going to link back to videos. You're going to link back to, this is where you sing and dance and juggle. Okay? You don't sing and dance and juggle when you go on the appointment, you do it now. You show them how you're going to help them. You show them how you're going to be a resource. You show them how they're going to benefit from your guidance, from you teaching them how to do this. You show them that. And you do that during, before you meet with them. Last two things. You're going to take a handwritten note. This is old school.

That's the thing that goes in that blue box. You guys can imagine a blue box on the corner. All right. I did not say email. I said a handwritten note. And in that handwritten note, you're going to say, I look forward to helping you bob again at this point you've closed them uh throughout the entire process there's many closes in every single one of those you've closed them 20 times at this point that you presume that you're the that you are the agent the reason why they're going to hire you when you go there is because they're going to be comfortable and confident in you that they can trust you. How are they going to be able to feel that they can trust you? Well, yes, they need to know your marketing. Yes, they need to know how you're going to guide them. Yes, they need to know, you is this agent, are they qualified and will they

take the time to teach me how to go through this process so I don't have to have the concerns? Thanks for listening to the show today. I am truly passionate about watching great business owners like you and salespeople to grow. And nothing excites me more than hearing your incredible success stories. And I invite for you. In fact, I dare you to reach out to me on social, Dan Roshan, and ask me any question, whether you're struggling or just want to share one of those great success stories. And I promise you, I'll reach back to you. So until the next time, have the best day of your life.

Be grateful, make good choices, go help somebody. And let's connect on social.