No Broke Months For Salespeople - Unravel the Truth Behind Your Obstacles!

Episode Date: August 7, 2024

Unravel the Truth Behind Your Obstacles!   Sales Coach Dan Rochon from No Broke Months for Salespeople dives deep into the core of objections. Dan emphasizes the importance of understanding the roo...t cause of an objection. Recognizing this distinction is crucial for addressing objections effectively and confidently moving forward.   Join us for another insightful episode of No Broke Months for Salespeople and start unraveling the truth behind your obstacles today! To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

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Starting point is 00:00:00 If you can solve the circumstances to solve the problem, then you're solving the problem. I think the nuance of categorizing circumstance or objection isn't as important as just understanding that you can either solve something or you can't. And if you can solve something, then you want to figure out how to do so. Welcome to the No Broke Months for Real Estate Agents podcast. Working as a real estate agent can be incredibly rewarding and fulfilling, but it can also be frustrating if you aren't making the money you deserve. So if you're ready to end the stressful cycle of working hard for no results,
Starting point is 00:00:37 then get started with a proven step-by-step system so that every month is No Broke Months. My name is Dan Rochon. I'm the host of the No Broke Months podcast, which is a show for real estate agents to help you have no broke months. Thanks for joining me. Enjoy the show. Unravel the truth behind your obstacles. Sales coach Dan Rochon from No Broke Months for Salespeople dives deep into the core of objections.
Starting point is 00:01:10 Dan emphasizes the importance of understanding the root cause of an objection. Recognizing this distinction is crucial for addressing objections effectively and confidently moving forward. Join us for another insightful episode of no broke months for salespeople and start unraveling the truth behind your obstacles today. Who's had an objections in the last week or an objection that you're like, I don't know how to deal with this. It's your opportunity to learn, to grow. When you say objection, what do you mean? Like, um Like something, when you say it's something I'm concerned about?
Starting point is 00:01:48 A reason that somebody would maybe share with you why they wouldn't buy or sell or meet with you or talk to you. There's a difference between an objection and a circumstance. So a circumstance is something that, I'll give you an objection and a circumstance. So a circumstance is something that, you know, I'll give you an example of a circumstance. I'm going to sell in a year and a half after my daughter graduates from high school. Okay. That's really not an objection. That's a circumstance. So a circumstance is something that's like unmovable.
Starting point is 00:02:19 And it is just, it's like an objective. Like, you know, I'm staying here until my daughter graduates high school. So you don't want to, you know, you want to honor that. And then that person goes and do a follow-up. An objection would be, I don't want to buy right now. Though that may seem on the face of it like a circumstance, it's 50-50 whether it was a circumstance or an objection. So to be able to find out, is that a circumstance or an objection? Then you simply say, well, if you could buy right now, would you? So when you hear, I don't know if I want to buy
Starting point is 00:02:57 right now, is that a circumstance? Just somebody like, if you came to me and said, Dan, I'm not buying right now. I mean, unless to me and said, Dan, I'm not buying right now. I mean, unless it was an investment property, but I'm not buying a personal residence. Right. And so that's a circumstance. But if I think my credit sucks and I would buy, if my credit didn't suck, that's a, that's an objection. And to be able to, to be able to get the objection and, you know, to say, is this a circumstance or objection? What you say is, if you could buy right now, would you? Does that help everybody understand the difference between an objection and a circumstance and what an objection is?
Starting point is 00:03:40 Okay. So who has an objection that you believe is something that you may encounter? So Dan, so credit, low credit is not a circumstance? That is a circumstance, right? Well, it's a circumstance, but it's a circumstance that we know, you know, like now we know what to deal with. Right. I mean, low credit is low credit. Right. But it's, it's, is it, can it, is it likely to always be low? Well, reality of it is, it is likely to always be low, right? But can it change? Yes. So a circumstance would be like a job loss. Again, we had a, we had a transaction not too long ago that somebody lost their job in the transaction.
Starting point is 00:04:25 I helped them get a job and they ended up closing, right? So those are circumstances, right? But just like a girl who graduated from high school, at some point she will graduate high school and they will sell, right? So if you can solve the circumstance to solve the problem, then you're solving the problem. I think the nuance of categorizing circumstance or objection isn't as important as just understanding that you can either solve something or you can't. And if you can solve something, then you want to figure out how to do so. Can you solve somebody with bad credit? Well, you can offer them resources to be able to help them improve their credit.
Starting point is 00:05:04 Can you solve somebody that lost their job? Well, you can figure out how to help them get a job. Like if you're going to really like jump through a building, a lot of people will be like, he lost his job. What do I do? I just stop. That's not how we get paid. We get paid to solve problems. Thanks so much for listening to the No Broke Months podcast today. Until the next show, I invite for you to be grateful, make good choices, help someone, have the best day of your life, and go find a listing.

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