No Broke Months For Salespeople - Using This Assessment Can Help You Get Hired Easily

Episode Date: February 6, 2024

Using This Assessment Can Help You Get Hired EasilyReal Estate Coach Dan Rochon from No Broke Months for Real Estate Agents talks about the importance of the DISC assessment by Dr.William Moulton Mars...ton.Dan highlights the importance of using Dr. William Moulton Marston's DISC assessment in real estate to improve communication, client relationships, and overall success.Learn the importance of the DISC assessment in the latest No Broke Months for Real Estate Agents episode. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

Transcript
Discussion (0)
Starting point is 00:00:00 What do they want? They want safety. They want security. They want to be a part of a family. But you can use words like, my clients in the past made safe decisions that were secure, which is how I'm going to help take care of you just like you were my sister. All right? So you can see how you can use what you found online to be able to communicate more effectively. Welcome to the No Broke Months for Real Estate Agents podcast. Working as a real estate agent can be incredibly rewarding and fulfilling, but it can also be frustrating if you aren't making the money you deserve. So if you're ready to end the stressful cycle of working hard for no results,
Starting point is 00:00:41 then get started with a proven step-by-step system so that every month is No Broke Months. My name is Dan Rochon. I'm the host of the No Broke Months podcast, which is a show for real estate agents to help you have no broke months. Thanks for joining me. Enjoy the show. Using this assessment can help you get hired easily. Real estate coach, Dan Rashan from No Broke Months for Real Estate Agents talks about the importance of the DISC assessment by Dr. William Moulton Marston. Dan highlights the importance of using
Starting point is 00:01:18 Dr. William Moulton Marston's DISC assessment in real estate to improve communication, client relationships, and overall success. Learn the importance of the DISC assessment in the latest No Broke Months for Real Estate Agents episode. DISC was created in the 1920s by a guy named Dr. Marlston. Dr. Marlston also created Wonder Woman and created the lie detector test. So he's a pretty cool dude.
Starting point is 00:01:44 And he was a behavioral doctor, psychologist from Harvard. He was a professor at Harvard. And he created a framework to be able to analyze behavior and communicate it quickly. And that became known as DISC. So the D, because this was done so long ago, it wasn't trademarked or copyrighted or anything like that. Today, there's a lot of different words. Like sometimes you'll hear somebody say D is dominant. Sometimes you'll hear people say D is driven. And that's just because people have, you know, reinterpreted it through the years because Dr. Marlson doesn't own it
Starting point is 00:02:20 because it was so long ago and he's, you been long dead and so um so d is that driven person i is that influential person so d if you go into their uh if you look at their wardrobe and i don't do this often because i try to throw people off you're going to see that they're going to be wearing a black or white shirt solid color just what i'm wearing right now this is classic d what i'm wearing right now okay if you can't see very well it's a black sort of a gray dark gray and black and blue stripes type thing really really dark and so if you go in if you listen to their their voice messages they're going to say something like leave a message you know what to do something like that very very short okay pay attention when you listen to the voice messages for the voice message that you leave when uh you go into their house um you're going to or you're
Starting point is 00:03:12 going to see they're going to drive cars like um sometimes um they're going to be black or white cars my car is a black lexus my last car was a white lexus so that's the d the eyes that influential so the eye is is going to be the the big bling earrings the eye is um you if you leave them a voice message and maybe something they may they may be like music in the background a party in the background um they are you go into their house there's going to be photographs of guess who of them okay they're going to drive a brighter car they're going to wear brighter outfits they're going to be they're going to be the life of the party you're going to know that they were there all right the s's are safety and um that's 35 of the population If you leave them a voicemail, it's going to most likely be something like, hey, it's Dan and Maggie and Ellie, the dog. And I'm going to incorporate the they would incorporate their entire family into the voice message.
Starting point is 00:04:15 You go to their house, it's going to be photos of, you know, families, et cetera. And then the C's are going to be really correct. All right. So they're going to be the ones that say leave a voice message, even if you think I already know your name, leave your number, leave your full name, spell it. And when you get that, you're going to say, hey, it's Daniel Francis Rochon, 703-346-2776, 70, seven, six. All right. And they're going to be paying attention to be correct and paying attention to the details. So now when you're, when you're stalking them, you're looking for those types of behaviors. And so in the high S and the high S, um, which is what I described is they're flying a kite with their family. They're walking the dog with their family. There's family, family, family. Or if they're single, the family pictures are their adopted family. So a lot of times young 20s may move to a different part of the country and that type of behavior, they're going to then
Starting point is 00:05:18 adopt another family. Maybe it's a family of girlfriends, you know, for a young lady or a family of buds for a young gentleman. Okay. And so that's, so that's, you know, what you're going to be looking for. So now if you see that on Facebook, you know, those types of photos, when you go to the listing appointment, you can use words because what do they want? They want safety. They they want security they want to be a part of a family okay now you gotta be careful with the family one because of their housing right but you can use words like my clients in the past made safe decisions that were secure to be able to hire me which is how I'm gonna help take care of you just like you were
Starting point is 00:06:07 my sister. All right, so you can see how you can use what you found online to be able to communicate more effectively. Now, if you find that they are correct, correct, correct, correct, then when you arrive to that appointment, you're going to have a stack of numbers. You're going to really, really focus into the details of the numbers. And then if you find that they're the high eye and that's again on a Facebook, you see them skydiving, you see that could be an ID. You see them partying. That's going to be more of an eye. You see them, you know, out and about bright colors, that type of thing. Lots of photos of themselves, then you would then when you approach them, you're going to make it about them. They want to be the center of attention. Okay, they
Starting point is 00:06:54 want to be the star of the show. So you want to make sure that it's more about them in that case than it is about the listing. All right, so that's the reason why you stalk first. Thanks so much for listening to the No Broke Months podcast today. Until the next show, I invite for you to be grateful, make good choices, help someone, have the best day of your life, and go find a listing.

There aren't comments yet for this episode. Click on any sentence in the transcript to leave a comment.