No Broke Months For Salespeople - What Is the Most Important Thing in the Sales Process?
Episode Date: July 15, 2024What Is the Most Important Thing in the Sales Process? Business Coach Dan Rochon from the No Broke Months Podcast dives deep into a critical element of the sales process: trust Dan discusses why tru...st is the most important factor in the sales process. He explains that trust isn't just about honesty; it's about reliability, consistency, and demonstrating a genuine commitment to meeting your client's needs. Tune in to the No Broke Months podcast to learn how to integrate trust-building strategies into your sales routine. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon
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The most important thing in the sales process is trust. When you have trust, then you're going to
be able to persuade people to do what's in their best interest and what you want them to do.
How do you gain trust? Show them what to expect before it happens.
Welcome to the No Broke Months for Real Estate Agents podcast.
Working as a real estate agent can be incredibly rewarding and fulfilling,
but it can also be frustrating if you aren't making the money you deserve.
So if you're ready to end the stressful cycle of working hard for no results,
then get started with a proven step-by-step system so that every month is No Broke Months.
My name is Dan Rochon. I'm the host of the No Broke Months podcast, which is a show for real estate agents to help you have no broke
months. Thanks for joining me. Enjoy the show. What is the most important thing in the sales
process? Business coach Dan Rochon from the No Broke Months podcast dives deep into a critical element of the sales process, trust.
Dan discusses why trust is the most important factor in the sales process.
He explains that trust isn't just about honesty, it's about reliability, consistency, and demonstrating a genuine commitment to meeting your clients' needs,
tune in to the No Broke Months podcast to learn how to integrate trust-building strategies into your sales routine.
The most important thing in the sales process is trust.
When you have trust, then you're going to be able to persuade people to do what's in their best interest and what you want them to do.
How do you gain trust?
Teach yourself.
Show them what to expect before it happens.
Walk them through the process of what they're going to be feeling emotionally,
what they're going to be experiencing logistically,
what the potential challenges may have.
Take the time with your clients to walk them through the process in a way
that as they go through and there may be stumbles,
if they experience those stumbles, that you look like a freaking all-star.
And I trust you because you told me that a week before we go to closing,
that the underwriters may have challenges and they may come and ask for all
kinds of paperwork. And, um, and, and, and I may,
they may even ask you for some paperwork you've already given to them.
And it's going to be really, really frustrating.
You're going to think that Des Leonard is an idiot.
Now, when I tell them that before I,
when I teach to sell and I tell them that before it happens,
I gain their trust. And if it does happen,
then it actually elevates the trust rather than the disconnect.
I had a guy at, I was doing a presentation the other day at my networking group.
And he said at the end of the presentation, he said, Dan, I wish that you would have,
I wish that you would have been my agent.
Because exactly what you just said is what happened.
And I didn't feel taken care of.
And what he was referring to was,
I was telling him about the day that you write the offer, what he was going to experience,
what a buyer is going to experience that day. You're going to write the offer. It's going to
get accepted. You're going to be excited for a second. And then you're going to go home
and you're getting ready to go to sleep and you're going to toss and turn. And you're going to go home, and you're getting ready to go to sleep, and you're going to toss and turn, and you're going to wonder, what the heck did I just do? You're going to second
guess yourself. You're going to have doubt, and when you have those thoughts, because thoughts
lead to emotions, then you're going to also, from those thoughts of, did I do the right thing,
you're going to feel a little bit uneasy, maybe even anxious, maybe even scared.
And then you're going to toss and turn. And then eventually you're going to fall asleep.
You're going to wake up in the morning and guess what? Your sister's going to text you,
you're a freaking idiot to buy right now when there's seven and a half percent interest rates.
And now you're definitely second guessing yourself.
And that's the experience that you're going to have.
And we call that mind reading.
Okay.
Or fortune talent.
And so when you predict the future and when that happens now,
what do you think that that client feels about me or about you in the face
of they're scared,
they're anxious,
they're second guessing themselves.
It builds trust.
Thanks so much for listening to the No Broke Months podcast today.
Until the next show, I invite for you to be grateful, make good choices,
help someone, have the best day of your life, and go find a listing.