No Broke Months For Salespeople - Which of the Three Ways You Can Get Leads Works Best for You

Episode Date: May 17, 2024

Which of the Three Ways You Can Get Leads Works Best for You   Real Estate Coach Dan Rochon from No Broke Months for Real Estate Agents dives deep into the world of real estate and explores the strategies and tactics that successful agents use daily.   Dan discusses that as a real estate agent, your job begins with finding potential clients, known as leads. Dan gives three proven techniques for attracting and capturing leads in today's competitive market and decides which of those you should focus on.   Join us in the latest No Broke Months for Real Estate Agents episode to explore how integrity and values can shape your real estate career. To find out more about Dan Rochon and the CPI Community, you can check these links:Website: No Broke MonthsPodcast: No Broke Months for Salespeople PodcastInstagram: @donrochonxFacebook: Dan RochonLinkedIn: Dan Rochon

That's all lead generation is, is finding people to hire you. Now, there's a few different ways that you can find them. And I'm going to put those into buckets right now. So each one of these buckets has many, many different ways. So what I'm going to do is give you the three buckets, marketing, prospecting, networking. So as an agent, you got to ask yourself, which of those three assets do I have? And then that's going to focus you on your bucket. Welcome to the No Broke Months for Real Estate Agents podcast.

Working as a real estate agent can be incredibly rewarding and fulfilling, but it can also be frustrating if you aren't making the money you deserve. So if you're ready to end the stressful cycle of working hard for no results, then get started with a proven step-by-step system so that every month is No Broke Months. My name is Dan Roshan. I'm the host of the No Broke Months podcast, which is a show for real estate agents to help you have no broke months. Thanks for joining me. Enjoy the show. Which of the three ways you can get leads works best for you? Real estate coach Dan Rashan from No Broke Months for Real Estate Agents dives deep into the world of real estate and explores

the strategies and tactics that successful agents use daily. Dan discusses that as a real estate agent, your job begins with finding potential clients, known as leads. Dan gives three proven techniques for attracting and capturing leads in today's competitive market and decides which of those you should focus on. Join us in the latest No Broke Months for Real Estate Agents episode to explore how integrity and values can shape your real estate career. Now, what is lead generation? Aretha, you want to help us with what is lead generation? Lead generation is finding sellers, buyers, or investors to work with me. Boom. That's it. That's all lead generation is, is finding people

to hire you. Now there's a few different ways that you can find them. And I'm going to put, I'm going to put those into buckets right now. So each one of these buckets has many, many different ways. And so your job is to figure out like, what's my superpower and then match it with one of the tactics. So what I'm going to do is give you the three buckets. Marketing, prospecting, networking. Marketing, prospecting, networking. Okay, so lead generation. We're on step one of CPI time.

So remember, if you haven't written down already, CPI time is to lead generate, convert to leads to meet with you, attend the appointments to get hired, negotiate, practice your script, and role play. Lead generation, we're going to break this guy here into three parts. Those three parts are marketing, prospecting, networking. Marketing, prospecting, and networking all cost you an asset. Marketing costs you money. So there are some ways that we can hack that now with social media,

et cetera, but for the most part, marketing costs you money. Prospecting costs you time. Networking costs you time and money. So now, if you're an agent and you have no money, which of those three buckets should you be looking at? Prospecting. That's right. Feet to the street. Okay. So, what would cause you to want to market at some point in the future?

Not enough time. Not enough time. You run out of time. OK. My business today is a prospecting, a marketing and a networking company. We do all three very effectively. OK. But candidly, marketing is the way to scale a business. So marketing, if you look at the big companies in your marketplace, the ones that everybody knows, I can almost guarantee you that they're marketing. I'm willing to guarantee you that they're marketing. Okay. Because you cannot be able to create a big company through time because you run out of it. So as an agent, you got to ask yourself, which of those three assets do I have? And then that's going to focus you on your bucket. Thanks so much for listening to the

No Broke Months podcast today. Until the next show, I invite for you to be grateful, make good choices, help someone, have the best day of your life, and go find a listing.