Pod Save America - Can Biden Stop Trump’s Revenge Tour?
Episode Date: December 6, 2024The White House considers preemptive pardons for the people Donald Trump and his allies have promised to target, setting off a debate among Democrats. Jon and Dan talk through the pros and cons of the... move, who Biden could consider if he does move forward, and what Trump or other presidents might do in the future as a result. Then, veteran Democratic strategist Steve Schale talks with Dan about what led to the party's collapse in his home state of Florida, and why he's worried that the damage may spread. For a closed-captioned version of this episode, click here. For a transcript of this episode, please email transcripts@crooked.com and include the name of the podcast.
Transcript
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Welcome to Pod Save America, I'm Jon Favreau.
I'm Dan Pfeiffer.
On today's show, House Democrats make moves to overthrow the gerontocracy.
We're getting more information about who the swing voters
were in the 2024 election,
the kind of information they're getting
and how Trump won them over.
Then we get to hear Dan's conversation
with our friend, Steve Shale,
a democratic strategist and campaign vet in Florida,
about how we got into such a deep hole there, especially with Latino voters,
and why he's worried that what happened to Democrats in Florida may not stay there.
But first, you heard it on Pod Save America First.
On Tuesday's show, Tommy and I both mentioned that it might be a good idea for Biden to issue preemptive pardons
for people who Trump and his allies
Have said they want to prosecute which according to Politico's Jonathan Martin the White House is now considering
You're welcome Adam Schiff and Liz Cheney
Just kidding
We were not even close to the first that that raised that and the White House has been working on it in a while
Apparently according to J. Mart.
He says that there has been a quote,
vigorous internal debate about this
among a small group of the most senior White House aides,
including the White House counsel and the chief of staff.
Though the president himself
has not yet been part of the discussions,
the news has set off a debate among Democrats
over whether it's wise to issue preemptive
blanket pardons.
Congressman Brendan Boyle, who's a close ally of Biden's, said that Trump's decision to put Cash Patel in charge of the FBI
means that prosecuting his enemies is, quote,
no hypothetical threat and urged the president to give the pardons, but Schiff himself, who would
and urged the president to give the pardons, but Schiff himself, who would presumably be on the list, urged Biden not to do it, arguing that it would seem defensive and unnecessary.
Well, what do we think?
Jim Jordan was actually asked about this, the idea of a preemptive pardon.
We're going to listen to what he said, and then we're going to listen to what
Donald Trump says about what he plans to do.
Democrats are now asking Joe Biden for a preemptive pardon,
okay, of Liz Cheney, Adam Schiff, and Tony Fauci.
What is this all about?
Preemptive pardons for heaven's sake.
This is ridiculous.
Donald Trump has never been about retribution.
Already hundreds of people have been murdered
because of her action at the border,
and thousands more will follow in rapid succession.
She should be impeached and prosecuted for her actions.
Nancy Pelosi should be prosecuted for that.
If we win and when we win,
we're gonna prosecute people that cheat on this election.
Yeah! And if we can, we'll go back to the last one too,
if we're allowed.
What do you think?
You think they're gonna be allowed?
All right, what do you think of this pros and cons
of blanket preemptive pardons from President Biden
on his way out the door?
Let me start with the one con,
which I give zero fucks about,
which is the idea that somehow doing this breaks a norm
or makes it easier for Trump to do what he wants to do
when he leaves office.
Trump's gonna do what Trump wants to do no matter what,
whether Biden does preemptive pardons or not,
if he wants to do the same thing,
he'll do the same thing for his people.
We should stop reverse engineering our ideas
around or our actions around things Trump may or may not do.
That is stupid.
The pros here are pretty clear.
Donald Trump campaigned on prosecuting
his political opponents.
He picked someone to head the FBI
who published a literal enemies list
of people to prosecute.
Like it's not, there's no subtlety happening here.
And-
What an appendix, you know?
And this-
It's like in the back of the book.
It seems, hoping people wouldn't find it, but we did.
The idea of preemptive pardons is a rational response
to what Trump is promising to do
with his words and his actions.
And if you run around saying, and believing as Joe Biden has done and said,
and I think we have said and believe
that Donald Trump is an existential threat to democracy,
this sort of action, a preemptive pardon,
is a rational response to that threat.
The con here is also pretty serious,
which is people don't trust government,
they think everyone's corrupt,
and these people did nothing wrong.
Didn't even, like these are invented crimes.
Like they're not even,
like Trump can't even define the crimes they committed.
And if you offer them pardons,
it's gonna give people a reason to believe
that they had crimes were really committed,
that the Biden administration really was crap,
that these people really did do something wrong.
Because why would you do that?
It's hard to explain to the median voter
that we need these pardons
because of someone named Cash Patel.
Like that doesn't make sense.
And you're just gonna assume
because your natural inclination is people are corrupt.
So that's the downside to it, I think.
It's funny, I didn't think about that downside.
I guess if I was gonna announce it and I was Joe Biden,
I would like play maybe even a longer super cut
like the one we just did of all the times
and all the people Trump said he was gonna prosecute
and then put Cash Patel in there too,
saying that he's gonna come after people
and whoever else is in his administration
and be like, that's why I'm doing this.
These people did not commit any crimes, they're innocent.
I mean, I don't know, you're right.
That's the way that people would consume the news about it
could lead them to believe that these folks
are actually guilty.
I think the other con is, or at least one of the challenges
with doing this is where do you draw the line?
Where do you stop?
Like who's on the list?
That's pretty clear.
You start with Anthony Fauci and you end somewhere
right after podcasters.
Like that's the plan. You start with Anthony Fauci and you end somewhere right after podcasters, like that's the plan.
Apparently the Washington Post followed up
on the J-Mart's reporting today.
They said that people who have been discussed
are General Milley, Fauci, Schiff, Cheney,
Jim Clyburn, I think gave an interview to CNN.
He said that Jack Smith's on his list,
but you can start to see where this grows.
Like, all right, so Jack Smith's on the list.
What about Jack Smith's whole team?
What about Merrick Garland?
What about like a whole bunch of other,
well, Joe Biden's probably not gonna put
Merrick Garland on there now.
It's like Merrick Garland has as much chance
as we do is getting on that list.
What about like most of the Justice Department?
What, I mean, the danger is that you,
that Biden saves a bunch of people and then,
and Lovett brought this up on Tuesday,
then like the next group of mid-level people
have targets on their backs.
Yeah, there are one million challenges to this approach.
I think if you're gonna do it,
you should at least limit it to people
who worked in the administration,
who did things that Joe Biden asked them to do
as part of their jobs.
And therefore, like once you start getting members
of Congress, I think that's ridiculous.
Once, you know, is it going to be Schiff, Cheney?
What about Eric Swalwell?
They seem to hate Eric Swalwell
and keep accusing him of espionage.
What about Joe and Mika?
What about Leslie Stahl?
What about the producer?
Like it just goes down the road.
And so if you want to.
I think Joe and Mika secured their freedom.
Well, I mean, if they're waiting with bated breath to find out, I'm sure.
So this is, you could go down the line forever.
If you were to do this, Fauci, Millie, Jack Smith, but it's, it's hard.
Like there is no, there is no good answer here.
We are in unprecedented and dangerous territory.
I do think it's good that they are contemplating it
and thinking about it.
Cause I think there has been this sense,
and I felt this since the election that it's like,
oh, Donald Trump's is huge danger.
Oh my God, everything's terrible.
And then it's like, eh, it's not really not that bad,
as bad as you think it is.
And it is an important corollary to the conversation
on the Hunter Biden pardon, right? Where it's not just that, right? And it is an important corollary to the conversation
on the Hunter Biden pardon, right? Where it's not just that, right?
There is, that one went first,
that one went first because of the sentencing,
but at least you're thinking of other ways to do it.
And if he does do it,
this is my main criticism of the Hunter Biden pardon.
I understand why, I was kind of mad about it at first.
I now understand why Biden did it.
I probably would have done the exact same thing.
In fact, I'm a hundred percent sure
I would do the exact same thing.
But if he were to do it,
he's got to go out and explain it.
You can't do a paper statement on Sunday night.
You have to just go out and defend it.
And just like the way you said it,
we don't want to do this.
This wasn't our choice,
but he picked a guy to head the FBI
who published an enemies list.
So maybe I should protect the people on the list, right?
Like maybe just use that list.
Yeah, I mean, look, we talked about this Tuesday.
I, if I was in his shoes,
I probably would have done the same thing too.
I do think that if you imagine what you just suggested,
which is like, imagine if Biden comes
out and includes the Hunter pardon with this blanket preemptive pardon for all the people
who have been part of the administration or worked closely with Joe Biden that Trump has
specifically mentioned that he wants to prosecute. And same thing with Cash Patel and same thing with anyone else in his orbit who's explicitly listed people that they want to prosecute
and you did it all at once.
You probably don't get the blowback or at least you don't get as much blowback as he
did by just, and I still think like if he decides not to do these at all and only pyridons
hunter and then we're in 2025 and Trump's president. And suddenly there's a whole bunch of prosecutions.
Like, you know, that's a con for not doing it.
Because, but I don't think it's like,
I was in favor of this, you know,
when I first heard about it,
it's not like cut and dry and easy.
Also by the way, the other thing is that
the pardons don't protect you
from a crazy red state prosecutor, attorney general,
someone in a red state,
like state level crimes, right?
You're not protected from.
And then the other challenge here is the hunter pardon
was this very sweeping blanket pardon,
any crimes that may have been committed
over a 10 year period.
The only other time there was a pardon that sweeping
in modern history was the pardon that Ford gave Nixon.
It was preemptive and it was pretty complete.
These kinds of pardons have not been tested
at the Supreme Court yet.
Pardons for crimes that have not been committed
that are not specified in the pardon.
So there is like a risk there,
but it's fucking crazy by the way,
that we're just, we should have said at the outset,
it's crazy that we're talking about this.
And that it's not insane that Biden's thinking about it, right?
That's the thing.
It's fucking nuts.
It also, it's like the pardon power is, wow, really stupid.
Bad move from the founders because-
It's not their only one, John.
But like your point at the beginning where it's like, oh yeah, Trump's going to do what
Trump's going to do. That is true.
But like, I mean, Trump could just basically come into office and say,
everyone, uh, should go commit crimes, go kill people, go do whatever.
And, uh, I'll pardon you afterwards.
No big deal.
And now the Supreme court has said he can't be prosecuted for that.
He wasn't, he wouldn't be impeached for that because, you know, Republicans
do whatever he says.
And so that's it.
Yeah, we, we have been with the Supreme Court's immunity decision and all of
this conversation around pardons just sort of codified something that became
obviously true during the Trump administration, which is a president can
commit, at least a Republican
president can commit any crimes they want. They can't be charged while in office. They cannot
be impeached because of the radicalization of the Republican party and polarization.
And now because of Supreme Court, they can commit crimes out of office.
Yeah. Well, did you make a shift comments about, I mean, I, I would say that I think if you want a preemptive pardon, you probably
wouldn't publicly say that you want a preemptive pardon first, first rule of
preemptive pardon club, uh, guess we broke that, but do you think, do you think he
just cares about the norms?
Cause he's a norms guy.
He, he is a norms guy. I also, I think it about the norms because he's a norms guy? He is a norms guy.
I also, I think it's the norms and trust that this,
obviously he's very, very smart.
This is incredibly complicated.
This is sort of things that White House advisors
and lawyers and legal scholars consider
and discuss for 17 straight days
and come to no conclusion and end up not doing it
because it's so complicated
because there is no obvious way to do it.
I do think, I imagine the shift is also concerned
about what it says to the public about the party.
People are gonna think you're guilty of crimes.
And it's just, it reinforces their view
that everyone's corrupt.
Like if Trump, going out of office,
if Trump had just unilaterally pardoned all of his people
for anything that may have happened,
imagine what we would have thought about that.
Imagine what the average voter would have thought about that.
I mean, he tried to overturn the election
and cited a violent insurrection,
and then everyone was like, yeah,
let's take another flyer on the guy.
Well, you got four, the point is Democrats
will have a few years to fix the problem, but.
So I don't know, man, I don't know.
Like, I actually, I don't, I really,
the one thing I doubt and I am,
I think I'm in favor of this idea,
but the one thing I doubt is that the public would be like,
oh, they're all guilty.
I think the public would be like,
well, he's got the power, he can do what he wants.
It feels like one thing I have learned
from this last election is that most people in this country
do not give a fucking shit about norms.
I don't think it's the norms.
I agree.
I wrote an entire book about breaking norms.
I am very anti-norm.
I've been anti-norms for a long time.
Norm-izing is the only norm I like.
Not you norm-izing.
Yeah, that's you.
Norm-izing is the only norm I like, I guess.
Anyway, the way in which we are going to get back to power
is to be able to convince the median voter
that the other side is corrupt
and that we are gonna fix Washington.
I get that, but like-
And that gets harder to do in this situation.
Yeah, but it's not like there's allegations
against those people that are real.
Well, I mean-
It's not like, if it was Hunter, right?
Like the Hunter stuff, you're like, oh yeah, he,
I mean, a jury convicted him of crimes.
Well, I mean, jury convicted Donald Trump of crimes too.
Right, but like-
The right feels about the Trump crime.
Yes, the problem we have here is that it's all fake.
It's all fake.
And like, of course the MAGA people would be like,
yeah, he gave them pardons
because they're all really corrupt.
But most people would be like, oh yeah,
Donald Trump ran around saying
he was gonna prosecute people.
So I guess Biden used his like special,
you know, his special power to, to help them out.
I guess that's what you get to do when
you're president, because they're all
fucking corrupt.
I guess we'll test this proposition
maybe one day.
Oh, really bad, really bad.
All right.
Let's talk about what's going on with
house Democrats who are going to end up
with 215 members now that Adam Gray
officially pulled off a win here in
California by less than 200 votes. 200 votes!
What do we say? Every vote matters. This is why you go out, this is why you knock on doors,
you make phone calls, because Adam Gray won by 200 votes and now Democrats have 215. There will be
220 Republicans, but with Matt Gaetz not returning and Elise Stefanik and Mike Waltz leaving for jobs
in the administration, that is a 217 to 215 margin for the opening stretch,
meaning that if all Democrats vote together
and just one Republican joins them, you'd get a tie,
which in the House means the vote fails.
Even so, being in the majority means Republicans
will get to chair every committee, hire staff,
send out subpoenas, control just about everything.
The most powerful Democrat on each
committee will then be known as the ranking member. And since they're in the minority,
their main job is basically representing the opposition party during hearings and generally
making Republicans lives difficult, which is why Democrats have decided that their best shot here
is to bounce some of their older ranking members on key committees in favor of younger, more telegenic folks.
On the Judiciary Committee, Maryland Congressman Jamie Raskin announced a challenge to New
York Congressman Jerry Nadler, apparently at the urging of Gen Z sensation Nancy Pelosi.
Nadler couldn't shore up the votes and announced that he is bowing out. So Jamie Raskin will be the ranking member on judiciary.
On the oversight committee, where all the fun investigations take place, AOC has said
that she's interested in taking Raskin's spot as the ranking member, since he's going to
judiciary, but she hasn't made a final decision.
And then similar scenes are playing out
on the agriculture and natural resources committees.
I know those are two committees
that you're very excited about.
We don't talk a lot about congressional committees here
since Dan just fell asleep while I was talking,
but this seemed worth getting into you.
Do you think this is,
what do you think about this overall move towards
sort of younger, more telegenic Democrats on these
committees?
Why is that valuable?
What does it matter?
What do you think?
I don't want to overstate the importance of the
ranking members on committees.
Like it just, there are some exceptions,
which we'll get into.
I don't know if there's that much of a danger,
but yes.
But I, what I appreciate is that this is a recognition
of the fact that Democrats have lost touch with
younger voters, right?
We had, that has been a trend that has been
going on going for eight years here.
We have a, we had an 80 year old president.
We had congressional leadership in it and their
seventies, we had two consecutive nominees,
and Hillary Clinton and Joe Biden,
who were at best young voters had lukewarm feelings about,
did not feel like that they represented them.
That was something that came up in all of it.
Kamala Harris did much,
even though she did not end up doing as well as we would like
with younger voters, she at least was more culturally
connected with at least parts of our base than Democrats,
but we have a real problem here. And so trying to put younger faces forward is absolutely essential.
And the House leadership to their credit, Nancy Pelosi, Steny Hoyer, Jim Clyburn, they stepped
aside, they made room for Hakeem Jeffries and his team who are younger. They are more modern media
savvy and that's good. And so doing that here is a good thing.
It does, I will say, speak to the challenges of the
gerontocracy that we are pivoting from Jerry Nadler
in his seventies to Jamie Raskin, who is 61, I think.
Um, we're so excited.
We're not exactly getting a bunch of like, we're not
getting like Maxwell Frost there yet, but it is, it's
progress, it's progress.
Yeah.
I mean, look, I, I mentioned gerontocracy at the
beginning and sort of a joke.
I think it's less about age and more about, um,
performance and being good on TV, right?
Like committee hearings, let's be honest, are
about performance these days.
I know a lot of staff work goes into committee
hearings.
They are important for legislation, but especially when you get to what the Republicans have
done to the Oversight Committee, where it's just like a place to have these investigations
and it's a circus and they do all these hearings.
What you need is people who are good on TV and who are good performers and who get it
and who are going to have moments that end up going viral.
And I think we saw that even in the difference
between some of the hearings we've seen, the
January six hearings, for example, I think
probably were, went better than most people
expected, partly because Liz Cheney was
excellent during them.
They also like didn't let every single person on
the panel speak and give five minute speeches.
Right?
Like just the entire style, forget about the members being old.
The entire style of communication in Congress is old.
The rules, the way people do it, the chart, like all of it.
And I think when you have people who are new to Congress who tend to be younger or people
who are just practiced being on TV, speaking to
voters, speaking to reporters, like it's just
going to be, it's going to be more compelling.
And especially if you're in the minority and you
don't have that much power to begin with, all you
really have is the performance that you deliver
at these hearings.
And so you might as well go with, go with your best.
Yeah, that's exactly right.
What do you think about AOC, AOC, AOC's move for, for oversight?
I love this idea.
I mean, let's just be frank.
AOC is probably the best communicator in the democratic party right now.
What she says, how she says it and where she says it.
And she is obviously very good at getting attention.
She is quite relatable.
is obviously very good at getting attention. She is quite relatable. I was on TikTok and I saw this
video of AOC making an espresso martini. It was like, get yourself a member of Congress who can make a homemade espresso martini. And the thing that's interesting is I'm pretty sure I didn't
even see it on her page. I saw it on an AOC fan page, which just, how many members of Congress
have a fan page on TikTok, right? Where their content is so
compelling that other people are trying to draft off of it for engagement by reposting their videos.
And so- Dan, do you know that I can make an espresso martini as well?
How often do you make them? Once in a while.
Is it good? You guys are pretty good?
Ask Emily. I hate to really age myself here,
but I don't think I can have caffeine that late at night.
No, I'm sure you can.
Yeah.
Yeah.
Yes, like, I really tap out at about 10 AM.
I need a steady drip of caffeine from 5 AM
right through bedtime.
So that's me.
It's weird.
It's weird that, I mean, I recognize I'm up
at the same time you are, but it's weird. You're such a, uh, not a such, not a great sleeper.
It's just polishing that diet coke off with dessert.
Anyway, I want to check out AOC's recipe, but go on.
Yes.
Anyway, I think she, she is a phenomenal communicator and there is a benefit in the
fact that Republican, she drives the Republicans insane.
And that is good because it just means more attention.
If we had picked a,
AOC being the ranking member on these hearings,
it means they're gonna get more attention,
more coverage, more, certainly more,
what is gonna matter even more than
whether CNN takes it live,
is whether people are gonna clip parts of it
and put it on social media,
and that will happen with her.
I think she's very smart,
and she's been very good
in these hearings and she speaks like a human.
So I think this is great, I hope she does it.
I hope people support her doing it.
I will also say that she does drive Republicans crazy,
but when she speaks during these hearings,
it's not the typical like,
like she doesn't just make the whole thing
about the Republicans
on the committee or about Republicans in general.
And I do think that's important because I think there are a lot of members and moments
that go viral that like, you know, libs share.
We all share with each other and we all think it's amazing and blah, blah.
And I think if most voters saw it, they'd be like, it's fucking people are yelling at
each other.
The Republicans are an asshole, the Democrats are an asshole.
They're all going back and forth.
They don't care who started it, right?
And I think that AOC,
like I think on the oversight committee
if she ends up being ranking member,
and then part of this is a play where like,
if we take back the house in 2026,
then she gets, has subpoena power
and then she can sort of hold her own hearings
on oversight, right?
And I would imagine that she'd be more
like a Katie Porter model than a like,
just beat up Republicans.
Like imagining AOC bringing in a bunch of CEOs
and corporate interests and lobbyists,
and just sort of holding them accountable
of these hearings for like why they are screwing
most working class Americans.
I think that is even more effective than like,
oh, did you see this AOC dunk on Jim Jordan, right?
Yeah, the dunk thing is very important
because we, you know, you and I saw this at the convention.
We saw so many of the speeches that the,
especially the democratic house members were doing
were basically reverse engineered
from a dunk on Republicans moment
that could go viral.
And AOC doesn't have to do something to go viral.
There's a certain set of politicians who have this ability
for whatever reason, Trump is one of them.
Obama was one of them.
You can just, Pete is very good, same thing,
where you don't have to, just your presence doing
what you do authentically gets attention in traffic on the internet, as opposed to trying to come up with a thing where you don't have to just your presence doing what you do authentically gets attention
in traffic on the internet, as opposed to trying to come up
with a thing where you're just gonna like really take down
Marjorie Taylor Greene or, you know, in front of everyone
is a way to do it.
And it just, it makes it easier to have a conversation
in that committee that speaks to voters
as opposed to speaks to political junkies
who will hit the share button.
AOC destroys Marjorie Taylor Greene.
I mean, right now, Elijah's thinking that's great SEO.
Yeah, that's right.
I want that as a YouTube thumbnail.
No one wants us more than Elijah
because we're gonna crush on YouTube if that happens. All right, before we get to your conversation with Steve Schale about how Democrats can
win again, I want to talk about some new findings that the party might be able to draw some
lessons from.
Shane Goldmacher at the New York Times dropped a long story on Thursday in which the Trump
campaign explained how they went after swing voters on streaming services.
So according to campaign officials, they put together an actual list of 6.3 million individual
battleground state voters that they thought were persuadable.
That was about 14% of battleground state voters.
They tended to be young, non-white,
and they heavily use streaming services
like Tubi and Roku.
The Trump campaign believed that about half of this group
of persuadable voters watched streaming TV exclusively.
The Trump campaign referred to these voters as,
quote, streaming persuadables.
And I had no idea,
but apparently a lot of these streaming channels
now allow you to target ads to individual households rather than just regions.
Trump campaign said they took advantage of that feature, but the Harris campaign didn't,
which meant that they were spending huge amounts of money on viewers who had already made up
their minds while the Trump folks were able to make their money go further.
This is of course, according to the Trump campaign.
This general theory of swing voters media consumption is backed up by new data
from Navigator. This is based on their big survey of 5,000 people who said they
voted in the election. Whereas half of Harris voters said they get their news
from broadcast television, only 38% of swing voters said they did. They were
much more likely to get their news from YouTube and Facebook. 61% of swing voters
said they watch live TV
through a streaming service.
And only 42% of them said they get their live TV
through cable or satellite.
All right, there's a lot in there.
What'd you think of the times piece?
And do you buy the Trump campaign's take
on how much this targeting mattered
and what was happening with the Harris campaign?
I think we should stipulate that the Trump campaign
did a very good job of communicating
with their target voters through a variety of means.
Paid advertising, including this individualized targeting
on streaming, all of his media appearances,
the work they did with influencers
like Aiden Ross and the Milk Boys,
they knew who their target voters were
and they went after them and they clearly reached them.
I do feel a little bit like in reading this story that they're taking what is a relatively common
tactic for political advertising and treating it as sorcery. So I think it was good that they had a
challenge. Democrats had more money than Republicans. They had to spend their money more efficiently.
This was an efficient way to do it. It's not as brilliant, I think, as maybe they
would like us to believe, but it obviously worked.
So what am I to say?
What do you make of the Harris campaign side of this?
Why were they not targeting individual households
on streaming and instead doing it by region?
They're doing it by zip code.
They're doing it by zip code, which to zip code. By zip code, which is, obviously that's a smaller
population of people than the metro area of Philadelphia
or the state of Pennsylvania.
And the reason why I believe the Harris campaign
did what they did is pretty simple.
In the battleground states, the Trump path
to their win number was pretty simple.
It was base vote plus some slice of this
swing voter university was overwhelmingly male and younger. That gets you there.
The Harris campaign path to these swing states, which are bipartisanship and political performance,
a couple of points to the right of the nation as a whole, was to get their base of core
democratic voters. But then they also had to get some of the nation as a whole, was to get their base of core democratic voters.
But then they also had to get
some of these same young men voters.
They had to get older black voters.
They had to get, juice up their numbers
with college educated suburbanites.
They need Republicans and Republican leaning independents.
They needed some of these Nikki Haley voters.
They needed to juice the numbers with seniors.
Their math was so much more complicated
that it was more cost efficient to do it by zip code
than it was to do it on an individualized basis.
And the other thing I just say
about the individualized targeting is
many of the streaming services do not allow political ads.
Like YouTube is the big one that doesn't allow it.
Well, YouTube TV uses it.
You can do political ads on YouTube TV.
That's what I meant.
I meant YouTube TV.
You can't do individualized on it. You can't do individualized. You can do political ads on YouTube TV. That's what I meant. I meant YouTube TV. You can't do individualized on it.
You can't do individualized.
Netflix, no political ads.
And the vast majority of Netflix subscribers
don't use the ads here.
But we brought up 2B and all of these fast networks.
It's free ad-supported TV.
It's like if you buy a smart TV today
and you just turn it on connected to your internet,
you'll see a bunch of icons.
2B is one of them.
There's a bunch of free TV you can just watch of them. There's a bunch of free TV that you can just watch with ads.
And I'll, and a increasing number of people do it.
And particularly young people who get their, their, their diet is like Netflix,
uh, maybe another streaming service.
And then if they're just like flipping the channel or looking for something,
they'll just go on to these fast channels and that, and you reach those people.
And so it's not that the Trump campaign is smarter than the Harris campaign. The Harris campaign was very
smart about how they did a lot of their advertising. It's just there they had to
reach a much more diverse group of voters to get to their win number so it was
probably much more efficient. You think about this way, you're doing zip code, you're
gonna do a certain number of people in Waukesha, Wisconsin or you're gonna do a certain zip code in Waukesha, Wisconsin, or are you gonna do a certain zip code
in Waukesha, Wisconsin, right?
And so it's kind of little six here,
half dozen the other, I think.
But it is the future.
This is the future.
And this has consequences for Democrats
because our advantage in a world where Republicans
have a massive advantage on free media and social media
was in paid linear television, right?
Particularly targeting people on cable,
on people who are watching live television,
news, sports, et cetera.
And that advantage is dramatically diminished
and is gonna be just, given the rate of cord cutting
and the rate at which the cable business
is collapsing before us,
it's hard to imagine what 2028 is gonna look like,
but it's gonna be very different from this election.
Yeah, I just think that, I don't know,
at some point, the utility of all of these ads
and like just one after another that sounds the same
and looks the same and on your phone
and like you can't watch anything else.
I just, I feel like there's gotta be diminishing
marginal utility at some point.
Yeah, I mean, it is the greatest waste of money
in modern American history.
Like billions of dollars were spent to reach
like 12 million people in the country.
Not even 12 million people, right?
Just a few million people.
I know, I could go on this forever, but like-
I have a YouTube show about this,
you're always welcome.
Well, it's just like, I feel like we're like really,
there's always a step that's being skipped,
which is like, well, this ad tested really, really well.
And it's like, yeah, of course,
you showed it to a bunch of voters,
and the voter's like, yeah, this is persuasive.
This might make me vote more, blah, blah, blah.
And then you run the ad,
and then you know the ad reach people.
But like, we still don't know,
but like once the ad reaches the actual voter,
does it move the voter to actually go take the action?
I mean, I know that you can.
You can do regression analysis on this stuff,
but you never really know
because it's impossible to test in a lab
the actual impact of watching all the ads you see.
I mean, we spent some time in battleground states
at the end.
If you watched, I watched football in Philadelphia,
I'll be way before our show started.
And I mean, holy shit.
We left Philly and you voted for Trump.
That's right.
And a lot of hair stands actually.
But then it's also how does it fit with all the,
and what you really can't test is how the ad fits
with all the other surround sound you're getting, right?
From social media, the regular news, stuff like that.
So it's, a lot of money is being spent
and we're not really sure why.
Cool, cool.
One other perennial post-election debate is the question
of turnout versus persuasion.
The way this goes is, did Kamala Harris lose
because more Biden 2020 voters stayed home
or because more Biden 2020 voters switched to Trump?
The answer is always in every election, some of both.
But one reason it's heavily debated
is that if the loss was mostly caused
by voters staying home, often there are lefty types who will argue
that it's because the candidate didn't sufficiently excite
the party's liberal base.
If the loss was mostly caused by voters switching parties.
Centrist types will argue that it's because the candidate
failed to win the middle, moderates.
Nate Cohn at the Times waited into the debate this week
with a piece where he makes a few points.
One, lower turnout among Democrats was a big part
of the story in non-battleground states this election,
but not in the battleground states
where turnout was much higher.
And then a second point is the Times polling data
suggests that the Biden 2020 voters
who did stay home in 2024,
weren't necessarily deciding between Kamala Harris
and the couch, as is often the phrase.
They were in fact, more moderate voters, less partisan,
less ideological voters who if they had turned out,
could have just as easily supported Trump.
What do you think?
Does this settle the argument once and for all?
This argument would never be settled, John,
for the exact reasons you laid out,
which is people have an interest in continuing the argument.
It's happened in every losing election in my career.
We're always looking for simple ways
to tell ourselves a story, right?
Like this idea that there's this ocean
of potential democratic voters that if we could just reach
with our very compelling democratic,
very progressive message would turn out that like that would be a great world to live in
because your path to victory forever is obvious.
A simple another simple story to tell ourselves is if we could just sand down the edges on
this issue or that issue, then we could get this mythical group of centrist, very focused policy
voters who line up the white papers of both campaigns
on a dining table somewhere in Wisconsin,
and they make a decision.
No, voters are complicated, and they have different reasons
for turning out and different reasons
for making their decisions.
They are cross-pressured in thousands of ways.
I do think in this election,
the most brutally honest thing we can say to ourselves
is that Donald Trump convinced our voters
to leave us and join him.
Yeah. That is what happened.
And we can't shy away from that
because if you shy away from that-
And you know what?
He did it in 2016.
He made more, he added more votes in 2020,
even as he lost by 40,000 votes.
I mean, Donald Trump added like millions and millions
and millions of votes to his total between 2016 and 2024.
And a good portion of that is people
who have voted for Democrats, Barack Obama, Joe Biden.
It's just, that's what happened.
Yeah, there's a bunch of Obama Trump voters,
got a bunch of Biden Trump voters, like it is.
And it just, it is hard and dark,
but I think you kind of have to just like reckon
with the absolute wreckage that we're currently in
so that you can right size what the solutions are.
Because if you want to tell yourself
an overly simplistic story,
and I think people in the center and the left are doing that,
then you're not gonna do all the work
you have to do together.
Because we have to win.
You know, I know this was a very,
I don't know if you've heard this, John,
but I did an interview with the Harris campaign.
Not a lot of people.
Happened over the holiday break,
not a lot of people noticed it.
I gotta check that out.
Yeah, I think you would like it. I gotta check that out. Yeah, I think you would like it.
I hope you were tough.
Well, I would say that Jada Mali-Dillon
is still walking the earth,
so I was not as tough as some people were like.
But in that interview, David Plath made the point
that in these states, we have to crush it with
moderate voters. And people got very mad about that, right? That like that's a mistake.
But the thing is, you have to, if we're going to win, we have to win moderate voters, we have to
be better with independence, and we have to get all of those young voters who either went to Trump
or stayed home. And some of the young voters definitely stayed home, those young voters who either went to Trump or stayed home.
And some of the young voters definitely stayed home, who were voters who should have been
with us for a variety of reasons, including Gaza.
And we have to get them all back here.
We have to do all of those things.
It's not as simple as one or the other.
And we just like that.
I think that's just the most important takeaway from this is that we have a very complicated
task before us.
It is the problem of having a big tent coalition.
But is that big tent coalition that has given us the ability
to win the popular vote in all the two elections since 1988.
If we wanna continue that, we have to figure out
how to do all the things.
Yeah, I mean, the most simplified version of the argument
that both sides are making, which is they are not actually
making this argument, but this is just for the sake of talking about it.
This is the Twitter version of it, yes.
This is the Twitter, yeah, right, which is like, there's this economic populist button
that if you press it, suddenly just thousands and thousands and millions of voters who are
just hanging out at home are just going to just leave their houses and run to the polls
as fast as they can because now the Democrats actually stand for something, economic populism, that all
these voters will come out and vote for them. And also if, you know, in this
instance it had to do with Gaza as well and Michigan, which did make a real
difference in Michigan. And then on the other side it's like if only, if only on
on cultural and and social issues,
if Democrats just sort of, you know, said,
no, you know, I'm gonna, I'm not for trans rights.
I'm not gonna talk about it anymore.
I'm not gonna talk about cultural issues anymore.
I'm not gonna talk about immigration anymore.
I'm gonna be as tough as Republicans are on the border.
And I just gonna take all these positions,
then suddenly all the moderate voters,
all the swing voters are gonna come.
And it's just, that's just,
we talk about the data and everyone's like,
the data, everyone's too into the data.
It was like, don't call it data then,
just go talk to fucking voters.
It's math, it's math.
I swear to God, just go out there,
talk to fucking voters, people that you don't know,
people that aren't like you, like sit down with them.
And I mean, what I take from this,
and this drives me, it's because I've been doing this,
and I've been having this conversation, this this debate since like when I did the first season of the
wilderness in 2018, 2017, eight years ago now, uh, seven years ago, whatever.
And the way I think about it is the voter who the, the democratic voter, or
the person who has voted for Democrats in the past, who decides to stay home.
Is not that much different than the
person who's voted for Democrats who then
switches to vote for Republicans.
They are, they're, they're different, but
they are not as different as this debate
makes them out to be.
Yes.
They are less ideological.
They are less partisan.
They tend to be, and what's, what confuses
Democrats is they tend to now be
younger and non-white, which liberals think, oh, that's our voter. If they're young and
they're a black voter or Latino voter, an Asian voter, then they must be progressive.
And it's just the wrong way to think. It is not supported by the facts. And so the problem,
you know, and I think the same thing for some of these voters that switched to Trump, right?
And that doesn't mean that they're not, that doesn't mean that they're out of reach for us.
That doesn't mean that a good chunk of them would respond favorably to more progressive positions on X
or a more economically populist position on Y or, you, or more cultural moderation on something else.
But you can't make blanket statements
about entire identities of voters
in terms of their behavior
and how they're gonna act in an election.
You just can't do it anymore
because people are just too different.
I think one thing we should,
there are several things I think we could do going forward
that would help our mentality on this.
One is we have to just eliminate the term GOTV
as a part of a messaging strategy.
Like everyone is a persuasion target.
They're all, I was just gonna say that.
They're all persuasion targets.
The second is we do have to just untrain ourselves
from how we thought about politics for a long time.
Like I think the term identity politics is obviously overused and has been weaponized by Republicans
in really gross ways.
But this idea that you used to be able to make real predictions about how people would
vote based on their race, that is no longer true in politics.
So we should abolish the idea that we have any sense of how people are going to vote
based on their race because that's clearly not true anymore.
And finally, we probably ought to stop using the term
moderate because moderate, and this isn't the way
in which Plouffe used it in the interview is,
that's how people self-identify.
That's how they describe themselves to a pollster.
I think people miss that from that.
That's why I was surprised that clip got so much reaction
because I'm like, the moderate thing you're saying,
like in an exit poll, it's how you self-identify.
The exit pollster says, are you liberal, moderate or conservative?
And then you pick one and you tell them.
And that is different for every voter, right?
That you, that needs some combination of maybe I am
very liberal in economic issues.
I am certainly Carolina Social Security and Medicare
protecting those and I might be a union member.
But also maybe I'm concerned about the border.
And then for other voters, it's the reverse, right? Where it's like, they are very liberal on social issues, like
trans rights and marriage equality and all that, but they're deeply concerned about spending and
taxes. And so we create these avatars of fake voters when it's like, everyone is different,
everyone has a different point of view. And we, so the other thing is stop thinking
about voters ideologically,
because that puts them in the wrong bucket,
I think, particularly when you get to the moderate.
Yeah, well, especially when the central divide
in American politics now is whether or not
you have a college degree,
that is the best predictor of how you're going to vote.
And what we have seen since Donald Trump took over
the Republican party is you have a coalition
of voters who do not have faith in institutions, who are anti-establishment, who don't think
the system is working for them.
And most of them don't have a college degree.
And then you have a coalition of voters who do have a college degree, who generally do
think the system is working
and wanna defend institutions.
And like that is the axis of American politics right now.
And it just, it does scramble the traditional
ideological positioning that we've talked about
for the last, you know, much of the century.
Yeah, instead of thinking of politics
as left versus right, it's insider versus outsider.
Like that is the way in which our politics moves now.
Yeah.
All right, when we come back from the break,
you'll hear Dan's conversation with Steve Schale
about what the hell is wrong with Florida
and the Democratic brand and strategy more broadly.
But before we do that, the latest episode of Hysteria
dives into some of the biggest questions
from the last election.
Erin and Alyssa are joined by our friend Erin Haynes,
editor of the 19th News, to break down the role that racism and misogyny played in Trump's win
and the latest revelations about Secretary of Defense nominee Pete Hagseth's problematic past.
Tune into Hysteria today wherever you get your podcasts. When we come back, Steve Schale. Joining us now is a Democratic strategist who calls himself a 26-year survivor of Florida
politics, Steve Schale.
Welcome to Pod Save America.
Hey, thanks, man.
Good to see you.
Good to see you.
All right.
You spent your political career in Florida.
You helped Obama win in 2008, 2012.
You wrote a piece for the Bulwark with the title,
I watched the democratic collapse in Florida.
I fear it's happening nationally,
which certainly caught my attention.
You were also on our list of people to talk to
about what the hell happened in this election.
So all those is a great time to bring you on.
Let's, I wanna get into your recommendations for the party,
what you think is happening nationally,
but I wanna start with the party collapse in Florida.
We won in 08, we won in 12, we barely lost in 16,
and we lost, Democrats lost Florida in 2024 by a margin,
not dissimilar to what we used to see
in places like Montana.
What the hell happened in your state?
Yeah, I mean, I think finally,
just the weight of the coalition falling apart.
I mean, if you go back to, say for example,
the Clinton years, I mean, we were winning Hispanics
in Florida by 30 points.
And we began to see the slippage among Hispanic support
here as early as 2018, certainly in 2020,
a county, Dade County, that we won with Obama
by 20 some odd points, Biden only won by seven.
And you saw particularly those Hispanics that were non-Mexican, the exile era type,
your Cubans, your Venezuelans really just kind of almost repelled to some of the
rhetoric that was out there defunding the police, you know, the some of the
socialism talk.
I mean, I remind folks all the time, like if you're from Venezuela, you know, you
came here to avoid socialism
so when you hear people wax on poetically about socialism that brings back an immediate bad trigger and
You know
So we saw some of that kind of began to slip away and then in 24 the combination of non-college whites
Which again we've seen kind of go the wrong way here added to the issues we've had with Hispanics
And it's just it all just added up to a disaster and frankly, I
added to the issues we've had with Hispanics. And it just, it all just added up to a disaster, frankly.
I remember after 20 talking to folks in Florida
and reading folks, I think you made this point
that one of the things that happened between 16 and 20
was that the, you know, a lot of the rhetoric
around democratic socialism really had an impact
on people with Cuban and Venezuelan,
maybe Salvadorian backgrounds in Florida.
That was a unique situation.
But this time around, we saw in like Osceola County,
a largely Puerto Rican county,
just a massive collapse over the previous year.
So it seems more widespread than that.
Thoughts on that?
Yeah, I mean, I think there's, you know, listen,
when you get this, you just, it goes your whole life.
I mean, there's a permission structure
in almost any community you go into.
And so, you know, we used to talk about it, you know, back sort of college educated white voters does it your whole life. I mean, there's a permission structure in almost any community you go into.
And so, we used to talk about it back,
sort of college educated white voters
who were Republicans in Florida, the Obama days,
like our permission structure
was talking about cutting taxes.
And if we talked about cutting taxes,
they would listen to us on other stuff.
And a lot of the permission structure
in these Hispanic communities,
Puerto Ricans for example,
starts at sort of understanding
that there's a cultural politics, communities, Puerto Ricans for example, starts at sort of understanding that
there's a cultural politics, which are a cultural sort of part of life that is
different, that's more conservative, you know, that you know they may be
with us on education, healthcare, but they may not be where we are on for example
abortion. And you know I think that you know the sense in a lot of these
communities is that we've gotten away from, But I'm not saying it's totally accurate.
I think it's the sense, the reality that they see,
that we've gotten away from focusing on things
like the Affordable Care Act on good schools, good jobs.
And we are now entirely focused on these social issues,
which often kind of runs contrary
to sort of the faith-based sense of who they are as a people.
And that's a real problem.
And I think there was that interesting story
that came out in the Atlantic.
You may have seen, there was something like,
I think it was the voters thought that
the number two issue we cared about
around the country was trans issues,
and number three issue was abortion.
And that, and again, I'm not saying we don't fight
for those issues, no fight for marginalized voices,
but when the perception is that is our primary goal,
those communities where faith is a big part of who they are,
it's hard for us to kind of get in the door
to talk about other issues.
Democrats have struggled.
We won, obviously, we won Florida
at the presidential level.
Bill Nelson had some success there for a while
in recent years.
But Democrats have not had the governorship in Florida
in more than a quarter century now.
Is there any lessons you see there about sort
of the organization and funding of the party infrastructure
that can apply nationally, sort of what you've seen
over the course of your time there?
Yeah, I mean, it's funny.
I was talking to our mutual friend, Sam Kernally
at the DNC earlier, and I mean, the places
where state party infrastructure has really been bad,
we've really struggled in.
And, you know, Florida is a place where we just frankly
haven't invested in the partisan infrastructure.
And honestly, man, I'm a homer for our old guy,
but a lot of the stuff that we did
coming out of the Obama years,
and I think the organizing for America infrastructure,
a lot of which got kind of moved away
from sort of partisan infrastructure
into a lot of these C3 and C4 groups in states
that have weak political party infrastructure to begin with really kind of set us on a not
great course.
And, you know, the challenge we've had in Florida is that when we've had presidential
elections that are engaged, we have this huge infrastructure.
It's here for six months, you know, bread and cheese, hundreds of thousands of voters,
puts hundreds of kids on the ground, and then it leaves the next day, and there's nothing to take its place. And so as you know, as we got into 2020, for example,
it had a very different kind of campaigning list. I don't blame the campaign for not putting
boots on the ground. We were dealing with COVID, we didn't know what we were dealing with.
But I think not having that real infrastructure on the ground, even for presidential campaigns,
and then having sort of nothing in between, you know, it just at all, it atrophied to really
nothing. I mean, the Florida Democratic Party at this point
literally operates out of a rented third floor building
in an office downtown,
and they maybe have three or four full-time staffers
in a state of 23 million people.
It's hard to win from there.
I mean, Florida's obviously a state
where there's a lot of money, right?
A lot of the big Democratic donors come from Florida.
Is it just, is it struggle?
Is it, people think it's a lost cause?
We've spent way more money in Texas over the last 10 years
to try to turn that one blue,
obviously with less success there as well.
But I just sort of curious as to what the struggle is
to get actual investment.
And I will say, I think it's important to note that
we did almost win the governorship in 2018 in Florida.
And we almost re-elected Bill Nelso.
We came within basically a point, I think,
or close to a point in those.
But just-
9,000 votes.
Yeah, much less than a point.
So as for someone who's former political experience
was Al Gore's election in the recount,
that seems like a landslide to me, but I get the point.
But just what is preventing broad scale investment
in state party infrastructure in Florida?
And I take your point on Obama and 08 and 12.
I was part of some of those decisions.
I understand why we made them.
They had downstream effects that I think have been not awesome,
and Florida's example of that.
But we're 10 years past that now.
Well, I think, listen, a lot of southern states
have this problem in that the political party infrastructure
never existed in the same way that a state like Michigan that
has a strong union base, has had a lot of governors,
like a partisan infrastructure is part of their DNA.
In a lot of these southern states,
the political party existed, frankly, just as a way
for governors, old southern governors,
to run money through the get around contribution limits.
And so we've never really had a real party to begin with. And then, you know, not having a governor who can help
drive money to a political party has been a tough issue. And so I think all of these things, you
know, I tell donors all the time, listen, the Democratic Party is whatever the donors make it.
You know, if you put eight or $10 million into it, it's going to be something better than it is
today. But it's just there's just never been a real culture
to build the political party.
And that's been frankly, I mean,
if I've been setting myself on fire
about one thing down here for the last decade,
it's been that, which is if we're ever gonna get Florida
to a better place, and I'm not even saying at this point,
getting a place where we're competitive in 26, 28,
I'm talking about a better place to make sure
that Jared Moskowitz gets re-elected and that Congressman Frost can
grow and just kind of win seats at the local and congressional
level.
We still need to invest in that permanent infrastructure
at the partisan level.
We've just never really done it.
So in your piece for the bulwark, you offer to see it.
You talk broadly.
I should recommend everyone should read it.
It offers a lot of very interesting thoughts
about where the party has been, where it's going.
You offer some specific tactical recommendations,
which I will summarize here.
You should feel free to correct my summary.
But they include spending more money early in campaigns,
using data less smartly, more smartly.
I'll let you explain that one.
And sort of diversifying the number of groups
who are campaigning on behalf of the nominees
sort of in the Super PAC universe.
So can you just maybe sort of explain
what you're arguing for here?
Yeah, no, it's funny.
So I ran a Super PAC in 2020
and sort of a little bit in 2024 called Unite the Country.
And it's one of these things,
I never thought I would ever run a Super PAC
until our mutual friend, Greg Schultz, called me me at like 930 on a Friday night at a friend's
40th birthday party in a weak moment of weakness.
I said yes.
And it was a great lesson about not answering phone calls at that hour after five or six
beers.
And you know, what was interesting about 2020 and when you guys had Puff on the internet,
this is kind of what drove that.
You know, David talked about the infrastructure that existed in 2020. And again, I don't have any experience before that. I never ran one of these
things. But in 2020, you know, there wasn't really a primary super PAC. And what was interesting
about that is it forced all of us to kind of figure out together how to support, you know,
then Vice President Biden. It brought lots of interesting voices to the table. You know,
like, for example, I never had known a woman named Adrian
Schoppshire, who runs Black Back.
I'd never met her until 2020.
She's one of the smartest people I've ever talked to in my life.
And because of that lack of sort of singular entity, you know, her
voice was elevated in ways that it certainly wasn't this cycle.
And I think that, you know, we bet that Biden benefited from having that,
you know, that chorus of people on the outside, all
raising money, all working together. It was hard for donors. Donors hated it because they
would get 35 pitch calls instead of one. But in the end, you had so many more voices with so many
more views at these tables. And I think collectively, we ended up in a really good place.
So for example, we learned we ran solely pro Joe Biden ads.
That was Arlene in 2020. American Bridge ran these ads where they would find former Trump
voters talking about why they were voting for Biden. Well, what we found is that our
ads and their ads were really good. Our ads, if they were on the same buy schedule as their
ads were amazing because we would tee up people talking about
why they were not leaving Trump
and then you would fast forward to us.
And so you had, I hate the word synergy,
but you had kind of that thing that happened
because you had that.
Whereas this cycle, I mean, I like a lot of those guys
are all friends of ours at Future Forward,
but they had a theory of the case.
And if you weren't part of their theory,
you just weren't at the table. And in the end, I mean, they believe the science says spend
money late. I totally agree. Running ads late, something we all do.
But the foundation was so bad. I think that folks made this point
on your pod last week. We were in such a bad place to begin with that
I don't care how much money you put in,
you couldn't move the foundation.
Whereas you go back to say 2012,
like the work that was done by Priorities
and Bill and those guys to define Romney in the spring,
just made it easier for all of us in the fall
to go do our jobs.
And that was my frustration.
I think had we run, for example, a bunch of anti-Trump ads in the spring of 2024,
like we might've been at a place to actually close a deal
in the fall, but the floor was so low.
This one is so hard because like,
at least there was a ton of pro-Biden spending early, right?
In 2023, Future Forward and the Biden campaign
spent tens of millions of dollars to do it
and moved literally nothing, right? Any person you talked to said, move nothing. Now,
it's like, what's the right answer? Is that because it was too early? Is it because
people's minds were made up on Joe Biden at the time and nothing was going to change anyone's
mind? It's there. Was it the ads were just, they were like the right strategy, wrong execution,
because the ads were bad. I generally agree with you.
I've heard several people all associated
with the Harris campaign and other super PACs
make the same point that Pluff and Jen made to me.
And you're making now that diversity is better, right?
You just see, it's sort of,
you have more fail-safe in the system where if one,
and I'm not arguing the future forward,
what they were doing was wrong or their theory was wrong,
but if you have more people, you have more theories,
you're less likely, you have your eggs in multiple baskets.
But then it's also hard to set like,
this is why I find this election so hard to talk about
because there are all these tactical things
that we can debate till the end of time
that the Harris campaign did wrong,
the rest of us did wrong,
but do any of those add up to
victory, hard to say, right?
Just like it's close, but it wasn't that like it was like
close in margin.
But when you look at the movement among groups, it was so
widespread that it's hard, it's hard to get to, it's hard to
argue that the more money wins this race for her, but does more
money make it closer is more money better than less money?
Probably, like hard to say, right?
Yeah, and I think part of why the first line
of my blog or the piece for Bulwark was essentially like,
I don't wanna talk about 2024 anymore.
And I know I talked about it in the piece,
but my frustration has been,
I think we've gotten to a place where,
I mean, we're very cycle to cycle, that's collections.
But we've had some macro level trends that,
in part because frankly, Biden was old
and a lot of people were kind of, that was baked in.
Some of it's Trump being what he is,
but like the macro level trends, for example,
with Hispanics, that didn't start today.
The macro level trends with non-college whites,
that didn't start today.
And I think my point on a lot of this stuff is,
A, we have to get back to some basic organizing, some early organizing. I do think, particularly in some of these communities
that we consider to be base communities,
that we do need to spend more money communicating earlier.
We have to treat voters who I think we've treated by,
particularly just a turnout target is persuasion.
And part of the point I made about the data thing is,
we've gotten to this-
Yeah, please, will you make that point for our listeners?
Yeah, so you know, for your average,
the way we look at data as a party,
your average voter is going to have a score from 1 to 100,
1 being 1% that are going to vote for our candidate,
100 being the sure thing.
And we tend to sort of chop up the electorate by that way.
And so if you're, for example, an an African American male who's voted in four elections
in a row and has a primary voting history,
like you may have a persuasion score of a hundred,
we think you're gonna vote for us.
So we don't talk to you anymore,
and accept to make sure you vote.
Well, if we're not talking to you anymore
and the other side is talking to you,
yeah, that's not gonna work out well for us.
And I think at the same time,
and you know, Stanford, you know, the Obama years, one of the things that our guy doesn't get enough credit for you guys can't pay no
Get enough credit for is
He kept the floor in a lot of these places very high
You know in a part because you know, frankly we had money so you could communicate widely but like, you know
Take take you know, take the panhandle of Florida, you know, very conservative area
I mean, you know Take the panhandle of Florida, very conservative area.
I look at where we were versus where Harris was,
and it's not changed dramatically,
it's still white, still non-college,
but we spent the money there,
put the people on the ground there
to keep those floors high.
And nowadays, if you were to look at data,
they'd be like, oh, that area always was Republican,
so waste your time and your money, so you don't spend any money there.
Well, all of a sudden, the floor is gone from 40% to 25%. And so
my point is, like, I just, for me, it's, it's, I'm not a smart
guy. I'm smart enough to add up to 50%. Like, if we're not
talking to enough people, to make sure we're getting to that
number, then we're not going to win very many elections. And so
I think we have to cast a broader net and we have to kind of sometimes accept
where the median voter is,
even if it's not where we want them to be.
It's just my view of the world.
One question before I let you go,
because I know you got a fight to catch,
but just the real canary in the coal mine for Florida
and the country is the massive shift in the Latino vote.
As someone who saw that firsthand,
what recommendations would you have for the party
to begin to not just stem that tide, but reverse it?
Yeah, I mean, first of all, I mean,
if we don't do this as a party,
we are not gonna elect presidents.
I mean, I think-
Or senators, frankly.
Yeah, I mean, I think, I mean,
because I think the other thing
that's really important to keep in mind here
is that the next redistricting,
our reapportionment after the next census,
is going to change the map in fundamental ways.
The path to 270 through Pennsylvania, Wisconsin,
and Michigan will be a path to like 255 to 257.
So we're gonna have to win Nevada's.
We're gonna have to win Arizona's and Georgia's
and potentially Florida's, North Carolina's.
All these states have much bigger Hispanic populations
than you have in Upper Midwest.
So A, we have to do it. You know, I think a lot of, I mean, the upside is, listen man, like before Barack Obama,
we weren't necessarily doing great with Hispanics either. I mean, we were able to change that pretty
quickly. A, we had an amazing candidate, generational candidate, but also I think just kind of getting
back to redefining who we are. I mean, I think this perception that we are a party that is more
focused on sort of niche social issues. And again, I'm not saying we shouldn't stand up for the
marginalized. We absolutely should. That's what makes us all Democrats. But redefining that,
you know, we are there, you know, whether it's, you know, for helping people go to college or
tech degrees. I mean, just getting back to those core issues, which is going to require us to spend
a lot of money. But I think we have to just engage
in redefining who we are in those communities.
It's gonna be slow, it's gonna be painful.
Again, I think that some of the work that,
I mean, I'm critical of a lot of things.
I'm not critical of like what the DNC has been doing
on the ground in a lot of these states.
I think it's been very good.
We should build on that going forward.
But I mean, we'd have to,
I mean, it's just gonna have to claw back
and redefine who we are as a party with those voters.
Steve Schale, thank you so much.
We will count on you to turn Florida back around in the next 48 years.
So it's great to talk to you.
I'm getting old, man.
I'll do what I can do.
Good to talk to you, buddy.
Thanks, man.
That's our show for today.
We'll be back with a new episode on Tuesday morning.
Have a great weekend, everyone.
Bye, everyone.
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