Produced By - Breath as Branding: Why Stillness Is a Strategic Advantage | 134: Daniele Scuteri

Episode Date: January 12, 2026

Daniele Scuteri is a LinkedIn Brand Strategist helping consultants and coaches turn visibility into qualified leads, without the pressure to post every day. His path spans architecture, CGI, leadership, and mental health, giving him a uniquely human approach to strategy, messaging, and content. Today, he’s recognised as one of Italy’s top 3% LinkedIn creators, known for building sustainable content systems and profiles that actually convert.In this episode, Daniele shares the story behind the shift, from overthinking his first post to combining breathwork and branding into a business rooted in purpose. We talk mindset, momentum, and what it really means to grow without burning out. Whether you’re building your presence online or navigating a career pivot, this conversation might be the nudge you didn’t know you needed.Connect with Daniele:https://www.linkedin.com/in/danielescuteri/https://www.youtube.com/@DanieleScuteri_Breath/https://www.youtube.com/@DanieleScuteri-ITA/Timestamps:00:00 – Cold open: How breathwork helped Daniele overcome anxiety00:59 – Intro and welcome to the episode01:31 – Meet Daniele: Architect, coach, brand strategist02:45 – Career evolution: From CGI to coaching to branding04:08 – Why it’s never too late to start on LinkedIn05:38 – Daniele’s journey: 0 to 20K+ followers in 2 years07:20 – First posts, imposter syndrome, and learning to just start08:45 – Agile mindset and the MVP approach to personal branding10:11 – Zooming out: The mindset shift that changed everything12:12 – YouTube burnout, AI content, and starting over14:54 – Growing a YouTube channel by going back to basics15:48 – Authenticity and the psychology of brand storytelling17:05 – The story behind discovering breathwork18:07 – From manager to mindset shift: The real transition20:27 – Why he started posting on LinkedIn21:53 – Breathwork for mental clarity and stress relief23:14 – From Wim Hof to Oxygen Advantage25:01 – Chronic overbreathing explained26:54 – Merging breathwork into his branding offer28:09 – Trust, vulnerability, and converting followers into leads29:48 – Joining LinkUp: From zero clients to brand clarity32:10 – The power of community and high-level peers33:35 – Working with neuroscientist Shaka on breathing34:03 – Daniele’s smart DM strategy for inbound leads35:40 – CrossFit, OCR races, and life outside of LinkedIn36:55 – Book recs: Bartlett, Atomic Habits, Naval Ravikant40:20 – His next goal: Wim Hof expedition in Lapland41:22 – Final thoughts and appreciation Connect with Tomas:X: https://x.com/TomasLoucky⁠⁠⁠Stan: https://stan.store/TommenLinkedIn: https://www.linkedin.com/in/tomasloucky/⁠⁠Instagram: https://www.instagram.com/thisistommen/⁠⁠Unproduced:Newsletter: https://unproduced.substack.comYouTube: https://www.youtube.com/@unproducednotesSpotify: https://open.spotify.com/show/033Ddo8ibDlLYoaP7FFLIWMore:Links: https://linktr.ee/produced_by⁠⁠⁠Newsletter: ⁠⁠⁠⁠https://producednewsletter.substack.com/⁠The Podcast Club: https://www.linkedin.com/groups/25420030/Tools & gear that support the show:Metricool: https://f.mtr.cool/HRJBZKRiverside: https://riverside.sjv.io/vDnDodFavikon: https://www.favikon.com?fpr=tommenRa Optics: https://ra-optics.myshopify.com/discount/TOMMEN?rfsn=8803777.591d19JamX: https://jamx.ai/podcasters-offer?ref_id=e02d48af-ef66-4e76-b804-c2e8d282a8bfSome links are affiliate links, which means I may earn a small commission at no extra cost to you. If you find them useful, using these links helps keep the podcast running. Thank you!  Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

I am an ambitious person and why not starting to share my thoughts, my vision? In those moments, I didn't know where these things will lead me, but I decided to start. And the breathwork plays a crucial role for two different reasons. The first one, it was crucial to manage my anxiety and my stress correlated with that period. I started to practice, watch some YouTube videos and I experienced that just. 10 or 15 minutes of breathwork practice helped me to feel better. And it was a very okay for me to do this practice. And the second reason was about the focus,

because I experienced a very sensation of mental clarity after this session. And so I decided to go deeper in this world, and I read some books, for example, the Wim Hof method. Before we dive into today's episode, please hit that subscribe button. Your support helps us grow and inspire more people on their journeys. Thank you. Hello then, thank you for joining us today and welcome to the show. Hi Tom.

Thank you for your invitation. I am super happy today to be here with you and super excited. Thank you then. It's same from my side and in case there are people that don't know you, Can you please introduce yourself? Absolutely. So I'm Daniele. I live in Arcore, not so far from Milan, Italy.

And I'm actually 38, 37. You know, after a certain age, it's difficult to remember the right number. I stopped counting my age too because it's getting two. It's maybe like two also, it's better not two. The same, the same. And, you know, I had the possibility during my career journey to wear different hat. And I've been an architect. I've been a CGI artist.

It means a computer graphic artist. I've been a manager for more or less seven years. And, you know, in the last few years, I became a breathwork coach. and right now I'm working as a LinkedIn branding specialist on this platform. And you know, I love to go deep on different things because I truly love to follow what light me up. I like what you said because it's a rich experience. And a very good point is that as you said,

you tried different areas before. You also mentioned your age. And I'm sure that you experience it as well or heard it as well, that sometimes people wonder if it's too late, for example, to join LinkedIn. So now, as people heard your story, it's never late. And I think also what you said is the right mindset? So for people who are thinking, is it too late to join? Now you got the answer. Yeah, yeah, that's a great point.

Because, you know, we are living in a world that is changing so fast. I think that we have to be ready to surf the waves because what we have around us is changing so fast. The changement is very quick. And what we did maybe 10 years ago, it doesn't work anymore right now. That's why I think we have to find our opportunities. And from difficulties, we can find the right way to change ourselves and to adapt ourselves to this new world and to be ready to change again in the future. I agree.

And I like such a mindset. And who knows when we release this episode, it might be outdated already because words changes, right? But I try to keep in mind that if people think it's too late, you can start now. if you leave it for tomorrow, then it might be to wait. So there is this saying, the best start to start was yesterday, and the second best start is to start today. Yeah, yeah.

You know, there are a lot of posts on LinkedIn and also especially on Twitter about this specific topic. And, you know, after reading so many times this thing, people maybe think that it can be very, maybe superficial as a thing. But it's not like that. It's one of the deepest thing that you can experience. Because you can start in any age something new. And as you said, the right moment is right now.

But if you don't start right now, the best moment can be tomorrow. It's very true. It just brings me my memories. For example, as we were discussing LinkedIn when I started there, and you know, you've got this tendency to compare your social. to others or you see bigger names and you look at yourself. And I was thinking, wow, never going to reach it. It's, you know, such a big name, so many followers. But I stick to it. And now, I don't know, a year or two years after, it's actually made some progress. So you never know where

it goes. Yeah, yeah, yeah. That's absolutely true. You know, I started from my own experience, I started my journey on LinkedIn in January, 2004. We are talking about one year. 11 months, more or less. Anniversary soon? Yeah, yeah, yeah, you know, from zero. I had just, you know, I think 400 connections. Because I joined LinkedIn in 2012, I think. But as many people didn't think that this platform can be useful for my business in any way.

But, you know, I started to share something correlated about my vision of the world. I started my very first poster were terrible. A lot of emotions everywhere. Some hashtags. You know, after I saw that some people started to sew my poster to make them the first likes, even if my first post were terrible. But so that encouraged me to continue to share my vision of the world, my personal perspective, even if at the beginning I didn't know that it will start my business so quickly.

I can only relate because for me in the beginning, it was, I don't want to say terrible, but looking back sometimes, cringe, no strategy. But at the same time, I see it as a way of progress, the way that you improve. So I think it's kind of important part of starting. note. Yeah, yeah, yeah. So when I work with my clients on branding strategies, one of the best tip I think that I can share with people that they are starting with LinkedIn is please don't spend so much time on your first post to refine, to improve the structure, etc. Just post it. It's like, you know, I don't know if you ever heard.

something about the Agile. It's like a method that I discovered during my time as a manager in the company where I worked. And, you know, the goal here is to create the MVP. It means minimum valuable product. That's, you know, after the first delivery, you can work on that iteration after iteration to improve what you created. And, you know, this concept is the same that I suggest to my clients when we work on brand. And we have to start and day by day, we can refine that first steps. You know, yesterday I took a look to my first banner and it was strange. The reason is a real call to action.

The main phrase had no sense. But you know, I had that banner. Maybe I can share that with you later. But I took that banner maybe for six months. And that was okay. But as you say, I think it's fine because it shows you the progress that you've made. I remember mine as well, it was terrible. And I wouldn't, you know, want to use it anymore again.

But at the same time, it shows me that I improved since then. I learned how to do it, how to improve it, how to make it better. And I think it's kind of nice, like a feeling of satisfaction that you improved and you made it better over time. Yeah, yeah, yeah, absolutely. That sensation to look maybe one year before, then you can experience that, okay, I was there. I'm here right now. And when you look at the big picture, it's also a crucial aspect, you know, to, overcome some challenging situations in the present because the path is not linear.

You know, now I started my business. I have important clients. For example, my last client was mentioned, she was mentioned in Forbes and this for me is amazing. But maybe if a sale call will go wrong, maybe for that day I will be said. But in those moments, it's crucial, you know, to zoom out and look at the big picture. In April, I had zero clients. And right now, the situation is totally different. And I have to be grateful for what I reached. And, you know, it's also a game to balance our emotions.

You know, the breathwork in this game is helping me a lot. Yeah, I want to discuss breath work more, but I was just about to add what we discussed before, like trying to polish your first post. I think what's the reality is that people often overthinking it and then try to polish, spend time so that it's perfect. But the reality often is that you post it, but it's not like that everyone would suddenly come and see that and, you know, praise you or criticize you or anything. You post it. And I think that mostly the reality is that it just goes there, but it's not such a big deal. It's just one post out of many. So I think it's a good reminder not to overthink it, just to get it out there.

And it again reminds me of spotlight effect when we think that everyone is looking at us, going to judge us for what we do. But in reality, yes, people may see it, but it's not such a big deal for them. Yeah. You know, there is another secret people in this specific time are surrounding by content. Yeah. No one pay so much attention to your content, even if you are a huge creator, because every person is focused on his personal journey.

You know, on LinkedIn, it's a little bit difficult, challenging to see some shitstorms. But I'm also on YouTube, and on YouTube at times it happens. But this situation may be just a matter of one day, two days, one week, and then people forget everything. That is true. Just, you know, publish that fucking post, please. And don't forget about the oversaturation

of, as you mentioned, YouTube. I spent a lot of time there as well. And you can see AI slop everywhere, so much of content that is, you know, AI generated, voiceovers, graphics, I don't know what else, which just makes it oversaturated and much harder to find something quality

or it's easy to overlook something quality there is like so much of other low quality content. Yeah, yeah, yeah, totally. So I tried with the YouTube three times, you know, because I think that it's normal for everyone trying to find some shortcuts. At the beginning, I was looking for every type of shortcuts. Then I discovered on my spin that unfortunately, or fortunately, there aren't shortcuts. And, you know, I started my first YouTube channel with a stupid,

AI videos, it doesn't work. What was it about? You know, it was like meditation stuff with some AI videos and gently music, but it doesn't work. So the second time I tried with an English channel, but I didn't try the path that I did with LinkedIn. I started with LinkedIn genuinely to share my thoughts, to share my vibes, to share who I am. On YouTube, I didn't do that because I hired a person that wrote my script. I had a video maker and I just recorded the video. The results were called and that's why the channel didn't grow. So I decided to start for a third time on April after working two months with an amazing YouTube coach

in Italian YouTube coach that the name of this person is Luca, very, very amazing coach. And I decided to start on YouTube as I did on LinkedIn. Just shared my thoughts, my vision,

etc. And after, you know, I started in April and after publishing more or less on this channel, I think 25 videos, I'm talking about personal growth and I'm analyzing people from sports environment, and the channel is starting, it started to grow.

Now I reached more or less 500 followers, and one of my last video gets 10,000 views. Wow, that's nice, yeah. Yeah, yeah, yeah. You know, the views started to grow, a lot of likes, comments, etc. but once again, when we talk about authenticity, this is a crucial point. We have to have a vision, but we have to share our story. And it's not the same. It's not the only important thing. We have to share our story as a vehicle because we have to use psychology to, you know, help

people to understand our. message and especially how can we help them through our message. That's the big difference that helped us to create trust with people and to convert followers in leads. And I think again perfect example that although you tried three times it hasn't worked out but you didn't give up, you tried again differently and sometimes it takes just more attempts to actually figure out what works and primarily. what you enjoy as well, right?

Absolutely. Because I think that without the first attempt and the second one, I wasn't able to find the one that actually works. Exactly. And that's the same concept that we analyzed before. It's a matter of iteration. Yeah, and improving along the way, I agree. Are you struggling to stay consistent on LinkedIn?

Fan post helps you create high quality posts in minutes so you can write faster, show up more and stress way less. Built by creators for creators is the easiest way to grow your presents without burning out. Try it free at fanpost.com. And then I'm very curious about your breath work as we discussed before and it's also something that I remember when we connected over LinkedIn. I think that was like one of the first posts that I saw that you talked about. So maybe in the first place, why did you start with that or how did you discover work?

Sure. That's a great question. So as I mentioned before, I worked as a manager for seven years. I had the possibility to co-create a department in a company in Milan. I joined this company in 2015 as a CGI artist, computer graphic artist in the architectural field. And we were just eight people when I joined the company, but after three, four years, the company grow a lot and I had the possibility to co-create with another person, the department of computer graphic of this company. And it was an amazing journey because I had the possibility to hire the right people for the department,

to create guidelines, to ensure the right quality. and you know two years ago this department and the company was mentioned the best CGI company in Europe we won I don't know how to translate in English like when you win something yeah like a word recognition yeah yeah exactly can you name it if people want to have a look what it is sure techma solution is the name of this company the CEO of this company you know it's a visionary I love this person because during my journey, he transmits me a lot. You know, some years ago after COVID, it was a challenging period for the real estate market. So, you know, the market is changing. The company has to adapt

to the market and he changed a little bit of the structure. And my previous chief decided to work with just one manager of the department. This person decided to work with the other guy. And And, you know, for me, it was a challenging moment. We will arrive to breath for soon, just some minutes again. And for me, it was a challenging moment because I didn't know how to do. And I started a coaching journey four years ago to learn English because three years ago, I wasn't able to speak just one word in English. Zero.

It was terrible. And so this coaching language journey helped me. to figure out the next steps because it wasn't just about language, but it was about also my career, this coaching journey with Nicholas Luna, an amazing

guys from Mexico. And, you know, together with Nicholas, we figure out the best solution for me in that specific moment. So I decided to continue working with this company in the department that I created,

that I co-created. And, you know, so many people said to me, oh, you should leave the company. It's not the right path for you. In this specific moment, I think you have to do just one thing. Listen from yourself. Maybe working with the coach that helps you to listen to different questions, to help to see some blind spots. But I think that the only one person that knows how.

to do is you. Because you have all of the emotions. You know, after seven years as a manager, it wasn't easy for me to accept to work in the department that I co-created. But I thought that it was fine to do something that honestly I still love. And that's the moment where I discover breathwork and also I started to write only. because I said, okay, I'm willing to do something with less responsibility, but I am an ambitious person and why not starting to share my thoughts, my vision? In those moments, I didn't know where these things will have to lead me, but I decided to start. And the breathwork plays a crucial role for two different reasons. The first one, it was crucial to manage my anxiety and my

stress correlated with that period. I started, you know, to practice to watch some YouTube videos of a channel, a breath with Sandy. And I experienced that just 10 minutes or 15 minutes of breath or practice have me to feel better. And it was a very very very. very okay for me to do this practice. And the second reason was about the focus, because I experienced a very sensation of mental clarity after this session. And so I decided to go deeper in this world and I read some books. For example, the Wimhoff method. That's actually something I was about to ask you later about Wimhoff. Yeah, yeah, yeah. We will arrive soon. to the Wimov because, you know, I have something cool to share with that.

And so I started to practice the Wimov method, some cold showers and also specific breathwork. And after reading the Wimov method, I'd like to go deeper in the science of breathwork and breathing. And casually, I found on the Amazon, I know it's not so cool as a story, but it's the reality. I was looking on Amazon book and I discovered the Oxygen Advantage method by Patrick McKeown. And I decided to read the book, even if at the time my English wasn't still bad. I decided to read that in English. According with my coach, I needed to do everything in my non-native language. And, you know, I discovered a deep world.

and I started to practice that method. I started to see some improvements. And you know the oxygen advantage world, it's very correlated with performance and also with sports, athlete. And so I'm into CrossFit, so I decided to applicate that concept in my training and I saw a huge improvements in my performance.

there was a course training in Messina in the south of Italy three years ago, I think, more or less. And I decided to join with Leonardo Pelagotti. He actually is a Wimhoff instructor and also an oxygen advantage coach. And I decided to took the certification and I did a course with him, the certification as an oxygen advantage coach. And I started to work with my first clients on this specific method. And I decided to try to share my personal vision about this world. Because the proposition of the oxygen advantage, as I said before, it's very correlated with sports and performance.

But one of the key principles that they explain you during the training is that the majority of the people suffer. from chronic over breathing. I honestly probably do not know what it is, if you can explain. It means that we breathe more than what we actually need. Oh, yes, yes. There is a correct way to breathe. We have to breathe slow, deep activating every breath our diaphragm and with our notes.

And what I thought is why not try to teach me. to normal people, not athletes, etc., to breathe properly during the day. Yep, and I was just going to say that something that I got from your content and when we connected, that's what I see on LinkedIn. And I don't know if it's just me or maybe I don't follow such people, but I do not really know, you know, many people that will be talking about this on LinkedIn. Yeah, yeah. That's a very specific topic.

And, you know, I recently decided to make a change about my proposition just for the reason that I shared the beginning because I like to evolve. But recently, a person wrote something in the DM that say, oh, no, now you are one of the faceless branding strategies. Oh, my God. Yeah. And did that person write it as kind of as a joke or as serious? Serious. Okay. Wow.

That's, I don't know what to say. And, you know, I think that every person has his specific journey. And my journey, now my idea is why not to enhance my visibility with more common topics, working also with the visibility of my brand that now I have a lot of followers, etc. I have the possibility for doing that right now. But why not starting my branding session with Bratwork? It's actually something that makes it unique and makes you stand out, right? And I think what's important to mention is that, yes, there are many people who focus on branding,

but from your perspective, you've got almost 20K followers, who knows when we release, maybe you have. already. So you've got actually some experience behind it and you said that first you joined LinkedIn years ago. But regardless, you've been there for like two years. But this day, you often see people who have, I don't know, a few thousand, a few hundred followers, which nothing against it. But I think that many times it's like people who do branding or graphic and immediately it doesn't mean that you're personal branding expert or strategist. Whereas then there is someone with actually a real experience and then it's a different story. Yeah, yeah, yeah. That's the main difference, I think.

And, you know, we have to be patient. We have to create our own journey. You know, we can also share the win, the failures, because at the end, people buy from you if they trust you. That's the main important thing that a lot of people still don't get it. That is so true. And I always say it and to me it applies always when I see someone, you know, talking about laws, failures and like negative side of things. It always stands out to me because you open LinkedIn and many times you see posts like I close this number of clients, book this number of calls, made money, blah, blah.

But it's, yeah, it may be true. true, but you see it all the time, but if there's actually someone who's willing to share even negative aspects, be more vulnerable and authentic, it always resonates with me much more. Yeah, yes. You know, after one year on LinkedIn, I had 12,000 followers, more or less, but zero clients. My first lead magnet was downloaded from one person or two. And, you know, I said to me, okay, there is something in my content. that resonates with people because I'm growing,

but there is something that I still didn't get it. And that was the moment that I decided to join LinkUp, the Minna League community. And for me, it was a real game changer for my content, for lead generation, for my proposition, because I decided to learn from the best in these specific fields. So I had a solid foundation about how to move on the platform, about how to create content,

et cetera. But I had some help to, you know, complete the entire picture. And the most important thing, I learned so many things in the communities because it just mean it's insane, really, really. I don't know that man is crazy. really nice guy I agree and I think another

by the way yeah I haven't spoken with him but I get that sense of him firstly from his posts and secondly from even interaction in his comments and even when people talk about him because he's been mentioned so many times like on my podcast even when I spoke with you

or over the LinkedIn so it's a really nice guy yeah yeah yeah you know I'm super happy to be a part of a link up just because I'm learning a lot of different things. And also I met so many. When I joined LinkUp, okay, I was thinking I'm enjoying something to improve, you know, my knowledge, etc. Maybe after six months I will leave that place because I will have everything that I need.

But this specific community is more than that. Because the best value, it's not just the insane value about the master class experts that help you in everything. For me, the best value is the people inside the community. And, you know, I met when I was in Bosnia in the first link up event, I was on the stage with Shauna. She is a neuroscientist. I met this Indian girl that move billions in the real estate market. I met Edo, Edelik. He built from scratch his personal company in the internet, fiber, etc.

You know, there are so many people in that company that play very high. And if you are surrounded by this type of people, it's easier for you to play that game. And actually, I think this is the best value that I'm finding in the community. I was going to say that it really makes a difference. People that you surround yourself with. There is this good saying that you are average of five people that you spend the most time with. And it really makes big difference in influence.

And I was about to mention, for example, Sharca, because I saw recently picture. with Sharca. Sharka is one of my favorites. I was very happy to see it. Yeah, Sarka, she's amazing. We are working right now on her breathing pattern. She bought my four-week program about the oxygen advantage during the event in Bosnia. We was walking in the woods with other people and she started to ask me some questions. and I explained to her that people that, you know, usually use just only this part of their lunges due to shallow breathing. But if we learn to, you know, breathe deeper, we can use the entire capacity of our lunges. And that was for her, I didn't know, but that was for her a very pain point because she usually goes to mountain.

And she wants to, you know, improve her capacity to, you know, walking without feeling tired. So that was the moment that she decided to both my problem. Yeah, it's very happy to see that. And she always shares a pretty cool picture from mountains where she lives. So I'm glad to hear that. And great stuff about the event as well. And then the question that I like to ask and I'm curious about is that, as you've been on LinkedIn for some time and I'm sure that you get lots of messages.

So when someone asks you for advice how to grow, maybe even advise how to go viral and, you know, this type of DMs, what is it that you answer to people? Yeah. You know, I don't have a specific answer, but I usually start to applying my personal vision with psychology. You know, I usually prefer to answer with calm. I have a sort of framework that I usually follow to answer to this type of message. Because if a person asks me for a tip, it means that maybe this person can be a client. This smart approach.

Yeah, yeah. And what I usually, what I'm actually doing right now is open Stanley AI, a super tool. that I discovered recently. I usually did before with CHAPGPT or other AI software, but you know, I take some posts or some

specific stuff from this person, I put that into the AI and I asked to analyze a little bit and then I tailored a specific DM for this person. And with my personal touch, because

this DM, if I want to convert this person in a client, this DM has to be very customized. Exactly. Yes, yes, that makes sense. And it's smart and I like it. And then, just to be aware of time, as we will be approaching the end soon, I like to ask kind of lighter questions. So what is it actually that you like doing in your free time or what are some of your hobbies?

Yeah, yeah. So I love practice CrossFit in my free time. And I usually do that three times a week or four when I have more time. For me, it's something a great priority. And also, I love playing soccer. But to be honest, I played at an amateur level for 20 years, more or less. But recently, unfortunately, I played it very few. Okay.

And if I'm not mistaken, I think I've seen that you even did some competitions in CrossFit. Yeah, not a CrossFit competition, but I joined some Haros race. Oh, wow, okay. It's very, very cool. And also some Spartan races. Oh, like OCRs, obstacle cross races. Yeah, yeah, totally. I've done some too, and it's always been fun and a really cool experience that pushes you.

And at the same time, it's a great fun if you do it with. others as well. Totally. Totally. It's amazing. I love it. And then when it comes to books, do you read books? And if so, have you got any recommendations or any tips? Yeah, I spent three years of my life reading so much, especially when I was a manager, because I was looking for something to help my grow as a manager and also to help the people of the teams, et cetera. And that's the period of my life where I discovered a strong passion for a personal growth. But recently, to be honest, I'm reading, unfortunately, less book. Maybe I'm reading one book every two months, more or less.

I recently read this one. Oh, from Stephen Bartlett. Yeah, yeah. You know, I'm reading that during the summer. And I also made a video on my Italian YouTube channel about that book, because there are some rules that helps you to better manage your life. And I think everyone has to read the type of information, especially if you are a child. I truly believe that, you know, we have to learn how to manage our relationship. We have to learn how to face the difficulties, how to learn

to change some bad habits and to learn new path to develop better habits. I think, I think these are crucial aspects that you have to learn Heza. Yeah. And I think never forget that learning goes throughout the whole life. It's not like that you would finish school or university and learning over, but never stop learning and discovering new things. Yeah, yeah, absolutely. Absolutely. Another book that I usually suggest to people, it's atomic habits, a classic.

Yeah, but it's an amazing one, I agree. Yeah, yeah, yeah, it's amazing. And also the almanaco of Navaravikant, especially if you'd like to create something, an online business or something similar, I think that there are some very huge wisdom in that. I agree and I only confirm. Then can you summarize where people can find you, follow you and promote any of your services? Yeah, yeah, absolutely. My main channel is... is LinkedIn and the people can find me on this specific platform with my name, Danieles Kuteri. I also have an Italian YouTube channel, Danieles Kuteri, as well. And I think that in the future it will be easier to translate in automatic my Italian content in English, but maybe in the future I will create something in English as well. So these are my two main

platform for my own program because I have a specific four-week program on branding strategies. It's possible to contact me in DM and we can set up a quick 10-minute call to discuss a little bit about the details about how the program works. No sales pitches, but feel free to reach out. Totally. And then what are maybe some of your plans or future goals? that you've got, if there are any that we haven't discussed and there is anything exciting that we can be looking forward to? I think that we touched the most important points. I like to add just one element regarding the Wimov method,

because I will join an expedition in February in Lapland in the north of Europe. Is it in Finland? Exactly, yeah, yeah. Isn't it where Santa lives? And, you know, I will have the possibility to experience the whim-off method in the netter, practicing cold exposure, cold plunges, etc. In the wild nature. And the expedition will be organized by Leonardo Pelagotti, the, you know, my mentor in the breathing world. And I'm super excited about that. Yeah, it sounds pretty cool.

I don't know if it's possible in such a weather, But try to bring a camera to make some blogs. It will be really cool to see on YouTube or even LinkedIn. Yeah, I will do that. Absolutely. So then very last question. Is there anything I should have asked you and did not or any final piece of advice or anything to finish with?

So I think that you said to me most everything about we did a very great resume about my personal journey from LinkedIn, breathwork, brand, etc. And so I'm very happy about our time today. I thank you then. I feel like that although we've never seen each other in real life, but we've been connecting for a while. And I always enjoy engaging with each other's comments and enjoy your content too. So I encourage people to follow, reach out to and help to grow YouTube as well.

So once again, thank you so much. One day I'll be happy to meet in real life as well. And I wish you all the best on your journey. so thank you. Thank you Tom. For me, it was amazing to join your fantastic podcast. I love it. Thanks for listening to Produce By with Tom and check the show notes for all the links. And don't forget to subscribe, like and share your feedback. Speak soon.