Switched on Pop - The song of the summer is DEAD with Today Explained

Episode Date: July 15, 2024

Long live the song of the summer with Today Explained. But wait! Switched on Pop's Charlie Harding disagrees. And Rolling Stone's Brittany Spanos says maybe it never existed at all. This episode was p...roduced by Amanda Lewellyn, edited by Amina Al-Sadi, fact-checked by Laura Bullard, engineered by Patrick Boyd and Andrea Kristinsdottir, and hosted by Sean Rameswaram. Be sure to subscribe to Today Explained. Transcript at vox.com/today-explained-podcast Support Today, Explained by becoming a Vox Member today: http://www.vox.com/members Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:00:00 Welcome to SwitchDawn Pop. I'm songwriter Charlie Harding. This week we're bringing you three collaborative podcasts. First, how the song of Summer died with the day explained. On Wednesday, we'll be talking about the origins of the synthesizer and this very podcast through the music of Wendy Carlos on the show, This is Love. And on Friday, we're on Vergecast talking AI in music. How bad is it? And is it possible that AI music copyright lawsuits could upend the entire artificial intelligence industry?
Starting point is 00:00:44 Those are our three stories. First, the death of the song of Summer on Today Explained, with Sean Ramasvarum and Britney Spanos. Attention Spotify. It has arrived on the new Good Girl Jasmine Absolute of Carolina Herrera. A fragrance intense with carathe gourmet and addictive. Imagine a jasmine emvolventy, caramelized, and tonka-tosted. A combination that seduce from the first instant and doesn't leave a wea. I got a jasmine absolute, hypnotica irresistible.
Starting point is 00:01:17 Discover it today and let's embolever for his sentia. I got a theory. I think the song of the summer is dead. Let's wind it back to 2003. This song was inescapable. Sometimes it still is. A few years later, another banger with Beyonce's husband, then Black-Eyed Peas, Carly Ray,
Starting point is 00:01:44 blurred lines, one dance, Despacito, Beasts, all of them. And then in 2019, we get what I think was our last song of the summer, the series finale. The biggest songs on the charts in subsequent summers just haven't been as big IMHO. Did you hear rock star everywhere you went? Or Morgan Wallin, that guy who loves the N-word? Please! The song of the summer is dead.
Starting point is 00:02:16 You're usually right, but I think you're wrong. We'll see about that on Today Explained. Stop. Today explained, Sean Ramos for him here once again with NYU Professor Charlie Harding, co-host of the Switched on Pop podcast. He's got some thoughts on why last year's supposed song of the summer and I just don't connect. I'd say that there's three reasons for why you don't feel connected to Morgan Wallens last night. The first reason is that you got old.
Starting point is 00:03:00 The neuroscientist Daniel J. Levitin has a study that shows that our musical, taste really peak ages 14 to 24, and so you're simply outside of that range. I'm sorry, Sean. But there are other reasons why Morgan Wallen might not connect with you. I think part of it is that maybe country isn't your thing, and country is having a meteoric rise. Like, from 2017 to 2022, only 2% of the songs on the Hot 100. billboards major chart were country. Last year, 25% of songs on the Hot 100 were country.
Starting point is 00:03:43 Last summer, third reason why you might not have connected. Last summer, country also became political. In fact, I think the charts became political, like everything that is polarized in our country. Not only did we have Morgan Wallin, who was making a comeback after saying the N-word publicly, but we also had songs like Try That in a Small Town by Jason L. Dean, We had all of our granddad gave me.
Starting point is 00:04:09 They say one day that's going to round up. Well, that shit might fly in the city. Good luck. Try that in a small town. We had all over Anthony music, Richmond, North of Richmond. Because your dollar ain't shit. And it's tax to no hen calls the Redsmen, North of Redsmen. These, like, hyper politicized songs.
Starting point is 00:04:34 And so maybe you were just feeling like, I'm not feeling like, country right now. So these are why I think you might have not connected last year. Listen, Charlie, I like Bud Light and pickup trucks as much as the next guy. But I think these songs are popular. Yes. But they're not, the song of the summer needs to be universal. Isn't that the thing? I mean, Old Town Road was technically a country song, but the difference there was like kids were dancing to it. They were playing at clubs. And everyone heard it. There was a video that was hilarious. It was in commercials. That was a song of the summer. When I'm going to take my horse to the Old Town Road, I'm going to ride till I can't no more.
Starting point is 00:05:15 When I teach Old Town Road to my students at NYU, they're like, oh, that old song? Just saying, we may be outside of peak culture, Sean. Let's go back. Let's go back. I went back to 2003, but how old is the song of the summer, Charlie? The song of the summer is an ancient institution. Every season needs a song. In my digging, I could find newspapers from the 1800s where people were writing songs of summer, poems, lyrics, and so on.
Starting point is 00:05:45 There's a really good Vox explainer by our former colleague Phil Edwards from 2016. Love Phil. He found a New York Tribune story from 1910 asking about this time. Look out for the song of summer. What will it be this season? Will it be humorous? Will it be sentimental? Will it be unmitigated trash?
Starting point is 00:06:06 They named the 1909 song of summer, My Wife's Gone to the Country. Hooray, hooray. Classic. My wife's gone to the country. Hooray. Hooray. But I feel like it really solidifies as a thing when Billboard launches its hot 100 chart in 1958. And there is an official bean counter.
Starting point is 00:06:29 We can chart who is the biggest song of each season. What was the first song of the summer in 1958, once we had the B. beans counten. It wasn't Elvis. It wasn't the Everly Brothers. It was Dominico Maduno's Volare. Ah, of course it was. Italian ballad with some R&B piano vibes.
Starting point is 00:06:54 I don't know that I remember this from 1958 to tell you the truth. You're not that old, Sean. Pretty old. I'm not that old. I mean, you could say in 1965, Sunny and Cher had I Got You Babe. Oh, now we're talking. I got you, babe. How about 1977?
Starting point is 00:07:16 Best of my love by the emotions? Oh, yeah, for sure. I feel like if you go to 1984, you could fight between princes when doves cry. Tina Turner's What's Love Got to Do With It? Oh my gosh, what a year in 1984 was? And then the 90s, you got to have, like, what, like Spice Girls' Wannabe, maybe the Macarena in there?
Starting point is 00:07:48 I mean, those are great hits, but I feel like 1997 was the year of Mbop by Hansen. Oh my gosh, yes it was. But is there always a clear song of the summer? I mean, I showcased a couple of years where, in my personal opinion, there was. But I'm sure there's someone out there in the listening audience who's like, I don't remember Umbrella by Rihanna and J.C. I guess that person probably exists.
Starting point is 00:08:18 I tend to think of more songs of summer than necessarily song of summer. Personally, to be representative of, like, what people are listening to in, Brooklyn is different than Miami is different than Houston. And so whatever your community is listening to, that's going to be your song of summer. And probably in the era of like mass media monoculture, we just weren't as talented at capturing people's collective listening. Sure, maybe they were being broadcast more the same stuff. But you didn't know what people were playing back to back on their boombox.
Starting point is 00:08:51 Now we can actually count exactly what people are listening to on streaming services. We have moved from the broadcast era of. mass media to a fractured media landscape based on on-demand and algorithmic media. We are more fed our niche interests through playlists, which are disseminated to us. You can see the trend of people's listening fragment even by looking at things like album sales over the years. In 2003, the biggest album of the year was 50 cents, Get Richard Die Trying, sold 6.5 million copies. Hell yeah.
Starting point is 00:09:22 Fast forward a decade. Justin Timberlake's 2020 experience, 2.4 million. Fast forward just the last year, Taylor Swift's Midnights, 2.8 million. So album sales today actually do also reflect streaming. A certain number of streams actually is the equivalent of an album sale. So it's not just that people have moved from buying albums to streaming songs. It's also that I think our listening has fragmented into. different communities and different genres.
Starting point is 00:09:57 And this is why you see the occasional think piece, reflection essay, you know, roundtable saying that the song of the summer is dead. I've seen one from our colleagues at Vulture. I think Rolling Stone published one as well. When you see those Charlie Harding, are you like, come on, come on, guys, take it easy on song of the summer because it feels like this is not your opinion. I think that big cultural moments can still exist. elections, insurrections, football's doing amazing, Super Bowl, depending on how you count,
Starting point is 00:10:30 is at an all-time high in its viewership. Really, songs are doing better and lasting longer on the Hot 100 than they are at any other point in history. And so I think whether it's a Taylor Swift album that takes over the entire chart for a moment, or a viral TikTok song that can last for longer than you might expect, it's definitely possible for a song to break through. I'm glad you brought up the charts, Charlie, because I feel like the charts are part of the problem here, because the charts now that they account for streaming, are like no longer
Starting point is 00:11:08 fully reflective of the moment like they used to be? No, no, no, no. Is that wrong? You're totally wrong. I totally object. The charts right now reflect that we have a very diverse set of listening. Like, if you go to Billboard's Hot 100, which counts radio airplay, physical album sales, and streaming,
Starting point is 00:11:27 it shows that, wow, we are listening to a broad array of things. The number one song in the country right now is a bar song by Shibuzi. This one I know, Tipsy. I'm not that old. Yeah, yeah, yeah. Black man leading the country charts and the Hot 100. We also have Legacy Big Three rapper Kendrick Lamar and his disc track.
Starting point is 00:11:54 Not like us. Say, Drake, I hear you like I'm young. You better not have a go to sell black. We made a whole show about it. A great episode. You also made a great episode about pop Princess Sabrina Carpenter and her song, espresso. Thanks for the plug. It's a good episode.
Starting point is 00:12:12 We've got alt folk music by Hozier. We've got drag dressing artist Chapel Roan. Like, we've got so many different things happening in the top ten. I think it really actually represents all sorts of different communities of listening. I think you shouldn't stress about what everyone is listening to. I think you should pay attention to what your friends and community are connecting with. We're going to come back with Charlie Harding and Brittany Spanos from Rolling Stone to talk about what songs your friends and community are singing this summer until they explained.
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Starting point is 00:15:02 Today Explained is back with Charlie H.CX and hashtag Britney Spanos from Rolling Stone. Friends, community. When you guys look at the songs of the summer, do the songs tell a story? I think there are a couple of really great narratives going on right now in especially the top 10 of the charts. In a way that I feel like has been more entertaining than the past few summers, I think we're seeing a lot of artists who have really strong fandoms who have existed for a really long time. Shibuzi's been making music for years now. Sabrina Carpenter's. This is like about to be her sixth album.
Starting point is 00:15:48 Chapel Rhone has been made, was signed to a major label, dropped for a major label, re-signed to a new one, and, you know, released her debut album. Hozier has his first number one, and we all remember Take Me a Church. That song is from over a decade ago. it's a lot of really great sort of narratives happening of artists who have been hustling for really long time who either had peaks before and are coming back.
Starting point is 00:16:25 I mean, we're seeing this with Charlie X, X, X, X, and Tenasha as well, who aren't necessarily in the top ten because charts are the only metric, but are having really great sort of viral successes and moments. We're seeing a lot of artists who just kind of have curated a great fandom and have cultivated that over years toward, hustled, released music,
Starting point is 00:16:47 and just happen to have these incredible break simultaneously at once. Yeah, I feel like we have moved past the moment where every biggest song is a sudden breakout on TikTok overnight success. The reality is if you want to have a big pop career, you need a community which is backing you. I think Brittany is totally right on. This is the summer where we are seeing and realizing the gains of a lot of hard work. That we espresso. I feel like the industry, has adjusted poorly
Starting point is 00:17:21 to the streaming age. I mean, we all know that. Like, every artist knows that. And I feel like there's been a big lack of artist development in a lot of ways. You know, we've seen a lot of artists who have a viral hit, who have that one moment, and then the industry and labels
Starting point is 00:17:36 don't really know how to keep that going or how to process that sort of like, we found this artist on TikTok, on YouTube, on Instagram, on, you know, whatever. And like, we turn this into this big moment, where does the album go from there? Where is the next song go from there? So I feel like it's kind of a big case for artist's development and kind of putting resources
Starting point is 00:18:06 into that because these artists have done it on their own. A lot of them have been working towards this for a long time without getting the same sort of like marketing or kind of promotion or support from the major label system that other kind of flash in the pan artists have had over the last decade. And they've created those fandoms from scratch. They built them from the ground up just by touring a lot and from releasing music that made sense to them. There is something else going on this summer that I want to talk about. Brittany mentioned it briefly. It's lime green.
Starting point is 00:18:38 It's slightly out of focus. It's brat. I feel like the popularity of the new Charlie X, CX album, only backs up my theory. That song this summer is a thing of the past because if you're terminally online, this is Brat summer. And if you're in Los Angeles, the summer belongs to Kassiex. Kendrick. If you're into country, maybe it's Shaboozy, if you're into Disney, maybe it's Sabrina Carpenter or something. Sean, I think you've completely passed over Post Malone. Like, I feel like this is actually
Starting point is 00:19:17 the summer of Post Malone. This is the season of Post Malone. Not only has he had a number one hit with Morgan Wallin, the song, I Had Some Help. But he's also had hits as a featured artist with Beyonce on Levi's jeans. and Taylor Swift on Fortnite. He is inescapable. I'm glad y'all brought up post-Malone, and in doing so also brought up Beyonce and Taylor Swift because Beyonce, Taylor, and even like Dula Lipa,
Starting point is 00:20:05 some of the biggest artists on streaming, some of the biggest artists touring right now, performing right now, releasing music right now. They've all released albums, their names haven't really come up much. Is there something going on with like the old faves where they're just not charting the same way as the Youngblood? I think these albums all did phenomenally well and were simply released earlier in the year. Beyonce's album Cowboy Carter dominated the conversation for weeks.
Starting point is 00:20:32 It broke Billboard Hot 100 Records. It was definitely the album of the spring. the song. The song Texas Holden was number one for two weeks and was on the charts for 20 weeks. Taylor Swift's album, The Tortured Poets Department, also broke many records. All the songs were on the chart at the exact same moment. Doolipa might be the one example where her album, radical optimism, has not been as radically optimistic as she might have hoped. But she does have three really solid singles still on radio airplay, Illusion, Houdini, and Dance the Night from the Barbie soundtrack.
Starting point is 00:21:24 I think she's one song away from being the most dominant artist again. She just needs the next big single to hit. Yeah, and Dance the Night was such a big hit last summer, too. You know, they've definitely all cycled the song of the summer conversations repeatedly for the last several years or decades, depending on which artists. but, you know, I think that people were kind of hungry for something new in a lot of ways, too. Like, I feel like we sort of had a rough few years of new artists breaking through because of the pandemic, because of touring. And it's been such a big touring boom over the last couple of years where a lot of these artists have gotten boosted by being aligned with someone like Beyonce, with Shabuzi, being on the Beyonce album, and then now having his first number one hit with Sabrina Carpenter going on the Aeros tour with Taylor, with Chapel, going on the illegal. Vatore, you know, all these artists kind of, it's almost like they are the ones now creating a new
Starting point is 00:22:19 algorithm. They are the ones boosting these artists and are as much a reason for these songs of the summer that we're seeing while kind of having their own albums that came out a little bit earlier. Is it a bummer to you, too, that none of these songs that you're clearly deeply invested in will be the song of the summer? I think we established with Charlie that we are in the era of songs of the summer. Do you wish it could be just one, one song to rule them all? I mean, we are our own little fiefdoms. We all have our own song with summer. So who cares? I mean, for me, it's definitely Charlie X-E-X, Vaughn Dutch, no doubt. No one can stop that from happening. Wow. The remix or the original, Charlie? I'm an original.
Starting point is 00:23:11 Okay. Respect, Brittany. I mean, I'm going to argue that we've never been just a one song of the summer nation, you know? I think like when you look back on the years, like it's going to be whatever defined your summer no matter what. I mean, we could go by the chart metrics. We can go by the conversation. But I think it's the beauty of like all of it is like, yeah, there is sometimes those defining metrics that we can use. But no matter what, I think everyone kind of has their own song of the summer. And I think that's always what's kind of beautiful about it.
Starting point is 00:23:40 Like I always look back at my summers with like, okay, this song just happened to be playing at every party I was at. Or this is the song that I was like depressed listening to you on the beach. You know, like it's like. You can't be depressed at the beach, Brittany. It's the beach. Sometimes, listen, I'm a Lana Del Rey girl through and through, and sometimes you are. So what's your song this year? I don't think Lana's got any new bobs, but I might have missed them.
Starting point is 00:23:59 She does have a new boop. I'm not sure if I song is my song of the summer yet. But I think my song of the summer is probably, oh, God, it's actually like really difficult. I think it's probably three, six, five. Wow. Because Brad has really taken over my life in a crazy way, in a way that is kind of sick. I can relate. Okay, okay.
Starting point is 00:24:26 Here we go. Charlie HCX, hashtag Brittany Spanos. It's been an honor. Thank you for joining us. I wish you both a safe and happy Brad Summer. Thank you, Sean. Thank you. Brittany Spanos writes about music for Rolling Stone.
Starting point is 00:24:52 Her latest is titled Welcome to the Hannah Montana Generation of Pop Music. You can and show. read it at rollingstone.com. Professor Charlie Harding makes Switchdom Pop. You should be listening wherever you listen. Shadow Brat, Amanda Luellen, made our program today. We were fact-checked by Laura Bullard, who recently asked, Wait, what is Brat?
Starting point is 00:25:13 We were edited by Amina Alsadi mixed by Patrick Boyd and Andrea Christen's daughter, and hosted by Brat. Before we go, have you noticed that this election is the nuttyest one we've ever had? Like, no exaggeration ever. felon versus oldest president ever who's constantly having to make the case for an even older presidency. We know you have questions about conventions, about delegates, about donors, about the legality of X or the probability of Y. And we want to know what those questions are and we want to help you answer them in this wild and unpredictable moment. Give us a call, give us an email, tweet at us, 844-453-44-48-8-44-4-4-4-4.
Starting point is 00:25:56 453-448. Today explained at Vox.com. Today underscore explained. Thank you.

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