Tech Brew Ride Home - Wed. 06/11 – o3-pro
Episode Date: June 11, 2025OpenAI rolls out an o3-pro model. Android one-ups iOS with a quick release. So far so good for the launch of the Switch 2. What is Google doing with its headcount? And is essentially a giant hologram ...the future of video calling? Sponsors: Shopify.com/ride Links: OpenAI releases o3-pro, a souped-up version of its o3 AI reasoning model (TechCrunch) God is hungry for Context: First thoughts on o3 pro (Latent Space) Google Releases the Android 16 OS Months Earlier Than Expected (CNET) Nintendo Switch 2 Sets Sales Record in Boon for Games Sector (Bloomberg) Elon Musk says Tesla robotaxi rides in Austin ‘tentatively’ set to begin June 22 (CNBC) Google Offers Buyouts to Employees in Search and Ads, Other Units (The Information) HP reveals $24,999 hardware created just for Google Beam (The Verge) Learn more about your ad choices. Visit megaphone.fm/adchoices
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On April 4th, 2023, around 2 in the morning, a man was found stabbed multiple times on a sidewalk in downtown San Francisco.
Hey, who did this to you?
What happened next turned the story into a political firestorm.
Reports have identified the victim as Bob Lee, the founder of Cash App.
From Bloomberg Podcasts, this is Foundering, the Killing of Bob Lee, beginning April 16.
Welcome to the TechMeme right home for Wednesday, June 11th, 2025. I'm Brian McCullough today. OpenAI rolls out an 03 Pro model, Android one-ups iOS with a quick release. So far so good for the launch of the Switch 2. What is Google doing with its headcount and is essentially a giant hologram, the future of video calls. Here's what you miss today in the world of tech. OpenAI has debuted 03 Pro for ChatGPT Pro and team users and in
its API, costing $20 per 1 million input and $80 per 1 million output tokens. Enterprise and
EDU will get access next week, quoting TechCrunch. O3Pro is also live in OpenAI's developer
APIs as of this afternoon. In expert evaluations, reviewers consistently prefer O3 pro over
O3 in every tested category and especially in key domains like science, education, programming,
business, and writing help. Open AI writes in a change log. Reviewers also rated O3 Pro
consistently higher for clarity, comprehensiveness, instruction following, and accuracy.
O3Pro has access to tools, according to OpenAI, allowing it to search the web, analyze files,
reason about visual inputs, use Python, personalize its responses, leveraging memory, and more.
As a drawback, the model's responses typically take longer than O1 Pro to complete, according to OpenAI.
O3 Pro has other limitations to temporary chats with the model and chatGBT are disabled for now,
while OpenAI resolves a technical issue.
O3 Pro can't generate images,
and Canvas, open AI's AI-powered workspace feature
isn't supported by O3Pro, end quote.
But what is it like to use?
Our friends over at Latent Space have a hands-on
saying O3PRO is much smarter than O3
and amazing at using tools.
But the model requires a lot of context to run well,
and without enough context, it tends to overthink.
The key I discovered was to not chat with it.
Instead, treat it like a report.
port generator. Give it context, give it a goal, and let it rip. And that's exactly how I use
O3 today. But therein lies the problem with evaluating O3 Pro. It's smarter, much smarter. But in order
to see that, you need to give it a lot more context, and I'm running out of context. There was no
simple test or question I could ask it that blew me away. But then I took a different approach.
My co-founder Alexis and I took the time to assemble a history of all our past planning meetings
at Rain Drop, all of our goals, even record voice memos, and then asked O3 Pro to come up with a plan.
We were blown away. It spit out the exact kind of concrete plan and analysis I've always wanted
an LLM to create, complete with target metrics, timelines, what to prioritize, and strict
instructions on what to absolutely cut. The plan O3 gave us was plausible, reasonable, but the
Plan O3PRO gave us was specific and rooted enough that it actually changed how we are thinking
about our future. This is hard to capture in an e-val. O3 Pro feels very, very different from Opus and
Gemini 2.5 Pro, where Claude Opus feels big, but never truly showed me a clear sign of its
bigness. O3Pros' takes are just better. It feels like a completely different playing field.
Open AI is really driving down this vertical RL path, deep research, codex, not just teaching
models how to use tools, but how to reason about when to use them. The best ways to prompt reasoning
models haven't changed. My guide on how to prompt O1 still stands. Context is everything. It's like
feeding cookies to the cookie monster. It's a way of bootstrapping LLM memory, but actually
targeted, so it works well. And the system prompt really matters. Models have actually become
really malleable, so LLM harnesses that teach a model about its environment and its goals
have outsized impact. It's this harness, a combination of model, tools, memory, and other methods
that makes AI products actually good, what makes things like Cursor just work most of the time, end quote.
OpenAI also announced an 80% price drop for its O3 model and a flex mode for synchronous processing that charges $5 for input and $20 for output per million tokens.
In an essay on his personal blog, Sam Altman said,
Intelligence and Energy, the Limitors on Human Progress, will be abundant in the 2030s,
and superintelligence should be widely distributed.
quote. 2025 has seen the arrival of agents that can do real cognitive work. Writing computer code
will never be the same. 2026 will likely see the arrival of systems that can figure out novel
insights. 2027 may see the arrival of robots that can do tasks in the real world. A lot more
people will be able to create software and art, but the world wants a lot more of both, and experts
will probably still be better than novices as long as they embrace the new tools. Generally
Speaking, the ability for one person to get much more done in 2030 than they could in 2020
will be a striking change and one many people will figure out how to benefit from.
In the most important ways, the 2030s will not be wildly different.
People will still love their families, express their creativity, play games, and swim in lakes.
But in still very important ways, the 2030s are likely going to be wildly different from any time
that has come before.
We do not know how far beyond human-level intelligence we can go, but we are about to find out.
end quote. Maybe you're someone who's tired of iOS news. Well, I've got something for you. Google
has rolled out Android 16 to pixel phones with live lock screen notifications and debuts
features including more AI editing and Google Photos in a broader update, quoting CNET. Rolling out
first two most supported pixel phones, Android 16 lands months earlier than recent major versions
with a focus on productivity features and enhancements. These include live updates,
for tracking deliveries and ride share cars, streamline notifications, the ability to use desktop-style
windows when your phone's connected to a monitor, new device security features, native controls
for hearing aids, and more. If you're waiting for your sushi to arrive or watching your
ride share slowly inch across town, Android 16 now offers live updates that are pinned to your
lock screen so you don't have to keep opening an app to stay in the know. Also, notifications
from the same app are now automatically grouped, reducing clutter in your lock screen,
from notification-heavy apps like Gmail and ring.
A single toggle now bundles Google's toughest defenses blocking dodgy websites, scam calls, and even USB
attacks while the phone is locked.
Originally built for high-risk users like journalists and politicians, advanced protection
is free and available for everyone on Android 16.
Tablet owners running Android 16 will get a desktop windowing mode later this year, built-in
partnership with Samsung.
It lets you float, snap, or resize multiple app windows on your device like you would
on a desktop and Android 16 lays the groundwork for that, end quote.
Nintendo says it has sold 3.5 million Switch to consoles globally in its first four days,
a record for any of its hardware.
Nintendo aims to sell 15 million units by March, quoting Bloomberg.
The Japanese company has already sold more of the device than the roughly 2.7 million
the original Switch managed during its first month in 2017.
The numbers released by the company Wednesday bode well for its top.
target to sell 15 million units by March next year. They also reinforce analysts' projections
that Nintendo may be able to sell far more if it can pump up supply. The release of the new
switch was regarded as a watershed moment for the industry, steering business decisions by partners
and competitors for years to come. At a time of thinning margins and exploding development budgets,
a popular new console may galvanize the sector and provide a counterbalance to the increasing
dominance of a handful of marquee live service games. There is very little margin,
for execution error for Ninti at this stage. The big issue right now is its high pricing, which is not
a big deal in its first year when diehards want to get their hands on the console, said Amir Azurveda,
a Japan equity strategist at asymmetric advisors. The pressure will be on it for it to reduce production
costs to get the price down, and tariffs may complicate that, end quote.
Catching up with runway demand is the first major challenge Nintendo faces. The console is
manufactured mainly in China by partners including Foxcon, exposing Nintendo to potential disruptions
from a global trade war. President Shuntaro Furukawa has apologized after customers came away from
lotteries for the switch to empty-handed. The Kyoto-based company has asked its partners to speed up
production of the console. It's also secured agreements from Japanese online marketplace operators
such as recutin to discourage resellers from taking advantage of the hardware scarcity. The pace is good,
said Hideki Yasuda, an analyst with Toyo's securities, the key will be to maintain assembly
capacity and increase production going forward, end quote.
Elon Musk says Tesla's Robotaxi service will tentatively begin on June 22nd in Austin, Texas,
with the first autonomous deliveries of a car to a customer's home on June 28th.
Quoting CNBC, in a post on X, Musk indicated that he's flying from Los Angeles to Austin for the
kickoff, which he previously said would occur sometime in June. When a commenter asked when public rides
will start, Musk said the current plan is for June 22nd and that the first driverless trip from
the Tesla factory to a customer's house will take place on his birthday, June 28th. We are being
super paranoid about safety, so the date could shift, Musk wrote. Earlier on Tuesday, Musk shared a
video on X showing that Tesla was testing driverless vehicles on the roads of Austin without a human
safety supervisor behind the wheel. The eight-second clip shows that.
the latest version of the Model YSUV painted black with a white Robotaxy graffiti-style logo
painted on it, navigating an intersection and pausing to allow pedestrians to traverse a crosswalk.
Musk recently told CNBC's David Faber that Tesla will start with a very small rollout,
including about 10 to 20 of its robo-taxies, with a new unsupervised version of the company's
FSD or full self-driving technology installed.
The test will involve the Model Y, not the futuristic-looking cybercab that Tesla plans to produce
next year. Musk and Tesla will geofense the service limiting where the Model Y taxis can initially
operate, and that employees will remotely monitor the fleet, end quote. I'm starting to think that
big things might be going on under the hood at Google. According to the information, Google has
offered voluntary buyouts to U.S. staff across several key businesses and units, including
the one housing its core search team and much of the ads organization. Quote, the move comes as
Google's search business faces unprecedented threats from chat GPT and following its loss in a
U.S. antitrust case that could hurt the company's ability to distribute its search product.
Nick Fox, who runs the Knowledge Group, said in an email to his team that the buyouts were
aimed at U.S. employees. Google also offered buyouts on Tuesday to U.S. employees in Core,
which is the engineering team working on Google's underlying technical infrastructure, as well as
research, marketing, and communications divisions, a Google spokesperson said.
Earlier this year, Google also offered buyouts to the legal and finance team, the spokesperson said.
All of these offers haven't been previously reported. The buyouts could be a prelude to layoffs.
In January, Google offered a similar voluntary buyout to members of the 20,000-person platform and devices team, which oversees Android, Chrome, and Pixel.
By April, Google laid off hundreds of employees in that unit, as the information previously reported, including 10% in its Privacy Sandbox Division, which was supposed to help usher in a more
privacy-safe vision of digital advertising. Google's piecemeal cuts this year differ from its
approach in 2023 when it cut 12,000 employees or 6% of staff. Google recently made a small number of
cuts in its ads organization. At the end of May, Google laid off employees of its ads safety
division according to a person with knowledge of the matter. Earlier in May, Google laid off
around 200 employees in its global business organization, which handles advertising sales and
other partnerships, but sits within Chief Business Officer Philip Schindler's team.
Google's search is still Google's biggest business, contributing 56% to Google's total revenue in the first quarter,
but it's growing slower than YouTube and Google's cloud business,
and those two divisions notably didn't offer voluntary buyouts to workers on Tuesday, end quote.
Finally today from the interesting gadget file is this the future of video calls.
HP has unveiled Dimension, the first hardware built with Google's 3D video conferencing tech,
featuring a 65-inch light-field display, launching later this year for $25,000 a pop.
Quoting the Verge.
HP has become the first company to preview hardware built with Google Beam,
the 3D video communication technology, formerly known as Project Starline.
It's launching the HP Dimension, a device that features a 65-inch light-field display
with six high-speed cameras inside the bezel to create a true-to-life 3D video of your caller.
Google first announced Project Starlines rebrand last month. At the time, Google said that it would let third-party manufacturers, starting with HP, use its design framework to build devices with Beam. The HP dimension is meant for enterprise use. It costs $24,99, and that doesn't even include the software needed to hold video calls, as users will need to purchase a Google Beam license separately to gain access to Zoom or Google Meet. HP and Google haven't said how much a license will cost yet. As my colleague, Alex,
Alex Heath pointed out in a demo of Google Beam, you don't need a headset. You don't need
glasses or any kind of special equipment to see a colleague as if they're in the same room.
Bo Wilder, HP's head of future customer experiences said you don't need a special room either,
but having a white background is best for an optimal experience. We're not trying to put a
caricature in a small box across the table from you, Wilder said. We want you to walk into
the room and instantly make eye contact without even thinking about it. H.P. Dimension users will
still be able to hold calls with people from other video conferencing platforms and devices,
but their colleagues won't be able to see their images projected in 3D and vice versa.
Along with a series of built-in cameras, the HP Dimension features adaptive lighting that
adjusts to the environment, allowing users to see realistic shadows on facial features and natural
skin tones. The HP Dimension pairs its light-field display with spatial audio that Wilder said
never separates the voice from the body. It comes with HP's new Polystudio A2 table mics,
as well as four speakers located behind its curved, acoustically transparent midwall for a direct path to the ears.
The ultimate goal of Google Beam and it's manifested on HP Dimension is to feel like you're there.
Andrew Narker, general manager of Google Beam, said during the briefing,
you feel just like you're there at the table working together.
It's all meant to bring us together and ultimately feel like we're completely physically present.
The HP Dimension will launch in the U.S., Canada, the UK, France, Germany, and Japan later this year.
companies like Salesforce, Deloitte, and NEC Corporation have already committed to bringing Google Beam into their offices, end quote.
Hey, I know I've asked for this in the past, maybe three or four years ago, but can anyone out there help me with my Google AdWords account?
Because all of the sudden, I'm getting double conversions tracked for every sale, and I can't figure out how to stop it.
It should be a quick fix for someone to just go in there and tell me what I'm doing wrong.
Happy to pay you.
And once we get this fixed, later in the summer, I have a new product that we're going to roll out that I could use some help setting up full AdWords conversion tracking and Google Tag integration for.
So there could be a larger job later.
If interested in giving me a hand on this double conversion thing right now, again, I'm happy to pay you or happy to shout out something for you on the show someday.
Get in touch at Brian at ridehomefund.com. Thanks in advance.
