Tech Won't Save Us - We Need to Cut Our Dependence on US Tech. Here’s How to Start.
Episode Date: October 30, 2025Paris Marx celebrates the 300th episode of Tech Won’t Save Us by sharing his reasons to push for digital sovereignty and get off US tech. On top of explaining how that dependence gives the US govern...ments and its tech companies power over us, Paris also provides tips of alternative services to consider migrating to. Tech Won’t Save Us offers a critical perspective on tech, its worldview, and wider society with the goal of inspiring people to demand better tech and a better world. Support the show on Patreon. The podcast is made in partnership with The Nation. Production is by Kyla Hewson. Also mentioned in this episode: Here is the Disconnect post offering a comprehensive list of options for getting off US tech. Producer Kyla seconds the recommendation of the library as an alternative to streaming, audiobooks, big box bookstores, and for plenty of other benefits (including inviting us to be more active community members). Trump’s sanctions against chief ICC prosecutor Karim Kahn has delayed proceedings, and resulted in Microsoft cancelling his email service. Here’s more information about when JD Vance annoyed most of Europe by comparing their governments to authoritarian regimes. Learn more about Alexandre de Moraes and his efforts to regulate US tech in Brazil.
Transcript
Discussion (0)
The U.S. government can always demand access to that data.
And so those governments are never really sovereign, you know, they don't have proper control over the information that is within their jurisdiction, which is kind of a wild thing to say and to have to admit.
Hello and welcome to Tech Won't Save Us, made in partnership with The Nation magazine.
I'm your host, Paris Marks, and this week my guest is, well, I don't have a guest.
I'm just doing this myself this week.
And for good reason.
Tech Won't Save Us is at Episode 300, which is honestly hard to believe.
You know, it's hard to believe that I have been doing this show for five and a half years that I started in the middle of a global pandemic, or I guess not even in the middle of it.
but quite early on in it.
And to think that after all of that time,
I have now interviewed hundreds of people,
made some series on special shows,
got to learn so much about so many different aspects
of the tech industry and hopefully shared
a lot of people's perspectives and ways of thinking
about these issues with you as well.
And that, you know, hopefully you learned some things
from that over however many episodes of the show
you have listened to,
I'm sure I say it every single time I hit one of these milestones, but it's always hard to believe
that I have been doing the show for this long, for this many episodes, and admittedly,
I don't really have plans to stop doing so anytime soon.
And so I figured with that milestone, I have a right to commendere this episode for myself.
If you're a regular listener of the show, you will know that I don't do this very often.
I don't usually have an episode without a guest where I just kind of talk about an
issue that I think is important. It's probably only happened a few times in the history of
Tech Won't Save Us itself, maybe like once in every hundred episodes, we might say. And so I figured
if I'm going to do an episode like this, why not do it on Episode 300? And before we get into that,
I think maybe it's worth talking a little bit about what the show has looked like this year.
You know, obviously we have continued to have fantastic interviews with experts on all
manners of what is going on with the tech industry these days. But I think you will probably
have also noticed that there has been a greater focus on the geopolitics of technology over in the
past I would probably have described the show, you know, if we're thinking kind of like big
picture and and not trying to worry about like the accessibility of the language I'm using
or something. You know, the show was probably broadly about the political economy of technology
and the politics of technology more generally, right? You know, this is not necessarily
a technical show where we're interested in the technical workings of the technology. We're
interested in how the technology interacts with society, the effects that that has, the way that
technology is a means for power to exert itself, and also how that technology can obscure
the way that power is used within society. And so I feel like this year, things have changed a little
bit with a focus on geopolitics, but it's really just been kind of broadening the scope of what I'm
interested in with the show and, you know, not focusing as exclusively or as narrowly on
the United States and what's going on in the U.S. tech industry, though, of course, there has
still been plenty of that on the show because, you know, it's impossible to ignore it.
But hopefully you will have also seen that there's a bit more focus on some other different
parts of the world. What is going on in those different parts of the world? And also, you know,
how we got to this moment geopolitically, thinking.
about the way that the United States and the way that Silicon Valley uses its power to
understand now why it's so difficult for so many other countries to deal with an administration
like the one that Donald Trump leads and a newly empowered class of tech billionaires who
are benefiting from the way that Donald Trump uses his power and uses the U.S. government
in particular, not just to serve himself, but to serve the interests of key groups around him.
And I would argue that the tech industry has really kind of closely aligned itself with Trump for part of that reason.
And so that's why I think, you know, it's worthwhile to dig into aspects of that a bit more.
And what we might try to do in order to try to get off of U.S. technology, but also try to weaken the hold that U.S. technology has, not just on us individually, but on us collectively, you know, when we think about our governments, when we think about the societies that we live in, and what it might look like to try to take a different power.
to go in a different direction, which is, I think, something that, especially for those of us
outside the United States, is really something that's important to think about and to try to
grapple with right now in this moment, seeing what's happening with the United States and
seeing how the Trump administration is wielding its power. And so before we get further into this,
I would probably just say that given that we are at episode 300, if you have been enjoying
the show so far, you know, if you do feel like you learn a lot from the show, your support is
always appreciated. And that can take many different forms. Obviously, you can go to wherever you
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listening, not just to this episode, but maybe some other episodes of the show as well.
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sign up there to show your support.
So with that said, let's continue on this topic, because I think it is an important one that
we need to dig into in a little bit more depth, especially given what we have seen over
the past year.
And I think one of the things that the Trump administration has done really effectively,
for those of us who pay attention to the way that the United States wields its power, and
in particular the way that the tech industry within the United States is able to kind of piggyback
on that for its own benefit is really just to show us how U.S. power works, right? And to kind of
peel back the layers and any deceptions that might have been there and the way that the United
States basically bullies other countries in order to benefit itself. You know, and often that is
couched in a whole range of different kind of language to make it seem acceptable, to make it
seem like something that we should all be open to or welcoming to. But actually, you know, is often
very beneficial to the United States at the end of the day. And so when Donald Trump and people
in his administration and even these tech billionaires now go around threatening tariffs if
countries don't do the things that the United States wants them to do, for example, if they
try to pass digital services taxes or bring in new regulations on technology that are going
to affect U.S. tech companies. And then the administration comes out with threats of retaliation,
with threats of tariffs. It becomes very clear that the United States sees its interests being
served by allowing its tech companies to spread and to not be effectively regulated. And now it's
going to come out very directly and try to push back against that. And we pay a lot of attention
to it when Donald Trump does it because of the way that we perceive the Trump administration
and the U.S. government under his leadership. But I also think it's important for us to understand
or to not lose sight of the fact that while this is much more visible,
under Donald Trump because of the way he approaches power and because of the way he wields the power
of the U.S. government, that this is not an entirely novel thing and that we have actually
seen actions like this for quite a long time from U.S. presidents of both political stripes.
So we can easily go back to previous administrations and see them using what are often termed
free trade agreements in order to insert clauses within them that limit the ability to
of the countries that they were making those agreements with in order to regulate U.S.
tech companies, right, in order to try to make sure that those tech companies operate according
to the values, the expectations, the usual regulations that those countries would have,
but that don't align with what the United States government and what those tech companies
might want to do within those markets. And while, yes, it is, you know, another kind of
Trump example, if we look back to the renegotiation of the North American free trade
agreement, which is now called the U.S.-Canada-Mexico agreement or, you know, in Canada and Mexico,
it has slightly different names because, of course, you know, we can't just make it easy and
have a single name for this trade agreement. But what we see there is that there are clauses
within that agreement that make it difficult for Canada and Mexico to regulate the flows of
data across borders and to bring in a whole range of regulations that would potentially constrain
the types of things that U.S. tech companies and, you know, that any tech company really
can do within their borders, right? The, you know, things that would maybe allow the Canadian
government or the Mexican government to exert a bit more control over how those companies
operate, but of course, things that those companies would not actually want to have to abide
by, right? And so the U.S. government goes into these negotiations and make sure that those sorts
of things are put in the agreement. So it's much more difficult for governments,
that should be sovereign in their own territory
to actually regulate these companies
and try to address some of their more harmful impacts.
But beyond that as well,
we have also seen the United States for many years
use the leverage that it holds over many different countries
and use its diplomatic apparatus through the State Department
in order to pressure governments,
whether it's in Canada, whether it's in Europe,
and I'm sure in other parts of the world as well,
to try to stop them when they are trying to move forward
on different regulations of the tech industry
that the companies certainly don't want to see.
And we have plenty of examples of this.
During the Biden administration,
it was regularly pressuring the Canadian government,
for example, as it was moving forward
with various regulations targeting the tech industry.
When Canada put in rules around basically
the amount of Canadian content
that streaming services had the show,
the US government was really not happy about that
and made it very clear.
It was also really not happy.
when Canada moved forward with a digital services tax, such that the Biden administration
actually challenged the Canadian government's ability to implement a tax like that.
And then, of course, we finally saw it repealed under Donald Trump when Trump basically said
he was walking away from trade negotiations with Canada after imposing heavy tariffs
on the country, unless it got rid of the digital services tax altogether, which the current
Canadian Prime Minister, Mark Carney, followed through on. And he still does not have an agreement
with the United States. And indeed, as I record this, Donald Trump is not long after making yet
another ultimatum around a set of advertisements that the government of Ontario, one of the provinces
in Canada, was running in the United States targeting Trump's tariff policy. And he said,
again, he would not negotiate until the ad stopped. And the provincial government in Ontario
said the ads would not run anymore to try to keep these negotiations going, if anything ever comes
of them. But we can go back before that as well, say during the Obama administration when there
was reporting on the fact that former officials from the Obama administration use their contacts
in various embassies within Europe, for example, in the Netherlands and in France, to try to
use the leverage of those diplomats to stop those governments from regulating Uber as its model
was rolling out across Europe and as it was increasingly finding itself in the crosshairs of
European governments and of course didn't want to have to abide by taxi regulations. And so again,
the power and leverage of the U.S. government was put to use to try to protect Uber and to try
to protect its model of degrading the labor rights of taxi, ride hail, food delivery work. And really,
a lot of these workers who have jobs that can be folded into the gig economy, where they then become
contractors instead of employees and lose many of the rights that come with.
employment status. And so I guess what I'm just trying to hammer home here is that certainly
the Trump administration really stands out in what it has been doing and with how it talks about
the policies that it is bringing forward, right? And is very explicit and open about the fact
that it is trying to defend the interests of the United States and it really does not care
if that goes against the interests of countries that, you know, it traditionally considers to be its
allies. However, even in previous administrations, these things were happening. They were just
framed and talked about in a different way to try to make it seem like these were mutually beneficial
things, or you just tried not to talk about them at all and just kind of sweep them under the rug
and make sure they don't become a story that other people are hearing about and interacting with
and responding to. But even then, I think it's still fair to say that we have seen this ramp up even
further. And we see that earlier this year when J.D. Vance, the vice president, went over to
Europe and appeared in Munich and Paris in order to essentially scold the Europeans to tell them that
their values, you know, are basically not good ones, to scold them for not allowing the alternative
for Deutscheland, the far-right neo-Nazi party to be included in governing conversations. And basically
to tell them that they will always remain secondary on technology, that the United States will always be
the leader and that their role is only ever to kind of back them up, to maybe do some things
around the edges, but that they can never be leaders because the United States has to remain
the leader. And you can see how that would obviously annoy the Europeans, right? But even after
that, there have been clear indications of the power and the leverage that the United States
holds because of the fact that whether it's people in Europe, whether it's people in Canada
where I'm from, or in so many different parts of the world, are dependent.
on these platforms, on these infrastructures that have been created by U.S. tech companies that we now
just kind of all accept that we're using or that we should be using, but actually that that gives
the U.S. government and that it gives those companies a lot of power. So, for example,
earlier this year, the United States sanctioned the head of the international criminal court
after he released arrest warrants for Benjamin Netanyahu, the prime minister of Israel,
and his former defense minister.
A couple months after that happened, it was revealed that Karim Khan, who was the head
of the International Criminal Court, a British lawyer, that his Microsoft email account
had actually been cut off as a result of being sanctioned.
You know, this is an infrastructure, again, that so many people, that so many governments,
that so many companies rely on, and how quickly that could be taken away.
And he moved over to using an account on proton mail, a Swiss service, instead.
But then in June, a legal and public policy representative for Microsoft France was in front of the Senate in France, and he was asked under oath whether he could and whether the company could say no to a request from the United States for data stored on French servers that was regarding, say, French or European citizens, and whether the company could say no to that request if the French government had not authorized it to continue. And it effectively had to tell,
the French Senate that no, it could not guarantee that it would deny that request because the truth
is that the United States has a law on the books called the Cloud Act that basically forces
these companies to abide by requests like that. So as governments, as companies, as various
organizations around the world are storing their data on servers controlled by U.S.
companies, whether that's Amazon or Microsoft or Google or many smaller data center companies or cloud
companies that people will be less familiar with, that the U.S. government can always demand access
to that data. And so those governments are never really sovereign. They don't have proper control
over the information that is within their jurisdiction, which is kind of a wild thing to say
and to have to admit. And this was always a problem. This has long been a problem. But it really
comes to the fore when all of a sudden the American government is being clear that it is not your
friend in the way that you previously assumed, but is willing to be very hostile toward you
in order to extract concessions that are going to benefit itself at the expense of everybody
else. And so naturally, that brings us to a point of asking what we are really going to do about
this, right? How are we going to respond to the fact that the United States is such a hostile
actor within the world system? And even when it comes to countries that previously assumed
they were friends with the United States, that they were allies with the United States.
Now, there's nothing off limits for Donald Trump.
He will punish anybody in order to try to benefit the U.S., at least in the short term, right,
by trying to bring jobs back, by trying to bring in more investment.
It doesn't matter if it's unraveling these relationships that many people had with the United
States for a long time, losing trust in the United States, getting other countries to
use different currencies for transactions that reduces the hegemony, the global power of the
U.S. dollar itself, and many other repercussions that come of this that suggest that maybe this
action that might look beneficial in the short term. And I know there are a lot of Americans who
would even debate that characterization. But even if we said, okay, there are benefits that are
accruing in the short term, there are many reasons to believe this is not going to continue
into the long or medium term.
And so that prompts the question of what do we do in response to that?
As I was saying earlier, the show has taken much more of a focus on geopolitics over the last
year.
And over that time as well, I have been doing a lot of work in speaking about and writing about
and thinking about and formulating what digital sovereignty could look like.
And of course, digital sovereignty meaning how are governments that represent us,
you know, or at least that are supposed to, can start to take back this control and can start
looking at and thinking about technology in a different way. And I want to talk a little bit more
about that in just a minute. But before we do that, I want to get to part of what I saw as one of
the key points of making this episode, which is that while I think that the structural aspect
of this is the most important in my view, right? Because that really creates choices for people
to be able to do something different.
And ultimately, I think our governments need to be very rapidly acting to try to get off
of their dependence on these U.S. technologies and platforms.
But I also did an experiment to see to what degree I could get off of these technologies
myself, to see whether it was really possible to use fewer American services and platforms
and rely on those from other parts of the world, admittedly, primarily Europe, instead.
And while I don't think that reducing the number of U.S.-based services that we use is going
to transform everything, I do think it potentially does help to make a difference, right?
You know, it does provide a bigger customer base for those alternatives, especially if those
alternatives also have, you know, a different set of values maybe than the ones that are being
run by these major conglomerates based in the United States.
and then also kind of gives them more customers to hopefully be able to do more things and to expand what they're doing.
And so, you know, I did this experiment to say, are there ways I can replace my email service and, you know, the office software that I use?
And are there alternative options for social media and, you know, the types of entertainment that we use and interact with, you know, if we think about streaming and things like that?
And really, I found that in some cases it was actually really easy.
to get off of a U.S.-based service, and in other instances, it was a lot more difficult to do that.
But on the whole, I felt that it was worth the experiment.
It was worth it to try to do something different, to use some different services, and to make
sure that, you know, I'm not using the American stuff as often, which is not to say that
I've completely gone off of her, right?
I feel like one of the things that I tried to emphasize, and I wrote about this on my
newsletter, disconnect, that it doesn't make sense to be a purist here, right?
these U.S. companies are so dominant, they control so much of the cloud market, they control so
many of the services that we use. They're like cookies and trackers are embedded in so much of the
web that it's going to be really difficult to fully get off of U.S. technology or sometimes you
might even find like, say, a service that is not a U.S.-based service, but is still run on U.S.-based
servers, say the servers of Amazon Web Services or Microsoft Azure or something like that.
And that sucks, right?
But maybe in some cases, it makes sense to still get off of the Google service and use the one that's hosted on the servers of another big U.S. tech company because at least it helps to get off of it to a certain degree.
And maybe at some point encourages that company to use servers that are not kind of run by these major U.S. cloud giants.
And so I thought it might be useful to maybe run through a few of the things that I learned through that experiment and maybe some of the service.
that I found are useful in order to get off of U.S. technology, and then we can pivot
back near the end of this to talk a bit more about digital sovereignty as I wrap up
this monologue episode.
And so maybe the first thing that I would say is that if you're looking to get off of
U.S. technology, if you're looking to try to use some services that are not being run by the
major U.S.-based companies like Google, Apple, or Microsoft, I think one of the easiest ways
to do that is actually just to find a suite of services offered by one of these alternative
companies. That's one of the reasons why the Googles and Microsofts are so successful is not just
because they offer one thing, but because they offer all of these different services. If you think of
Google, it's Gmail and it's Google Docs and the various other services that it offers. And so it kind of
locks you into that ecosystem. And so then if you can find another suite of services,
that can replace a lot of those,
it becomes a lot easier to move over, at least in my view.
And like I mentioned with Karim Khan,
the head of the International Criminal Court,
having to switch over to a Proton mail email address,
Proton is also the suite that I have found
to be the most useful and the easiest
to move over to for this kind of transition.
You know, I use it for email now, it's my VPN,
I use its cloud storage services,
it's my password manager, and I'm sure
there's probably a few other things in there too. I'm also in the process of moving my calendar
over to Proton as well. And they are working on like a docs service, you know, like an online word
processor and productivity suite. But personally, I haven't been using that yet because I think it still
needs to develop a little bit further first. Proton certainly isn't perfect. It has had its own
share of controversies. I've been annoyed because it released a Bitcoin wallet. And
and has been doing some stuff with AI.
And of course, many people will also point out
that the CEO of Proton made some comments,
I believe it was early in 2025,
basically expressing some positive opinions
about some picks that Donald Trump had made
for his administration.
Personally, I think the criticism there was a bit overblown,
but still, this is worth paying attention to.
And I think people are more than welcome
to have their opinions about this
and to choose something else as a result.
And so while I have chosen Proton, there are other alternatives there, too.
A service like Mailbox, for example, based out of Germany,
offers a number of different services as well.
And from the people who I've heard use it, they have found it to be a really great option.
I know that there's another one called Tutta, T-U-T-A, based in Germany as well.
And I'm sure there are other ones out there too.
But again, the thing that I found easiest about using a suite of service,
is that instead of having to find a bunch of individual services from many different
companies, it's like, okay, all of your key things are right here in the suite of services.
You can easily move to it.
And especially for someone who is less technical, which is much more of my focus, rather
than, you know, people who are obsessed with open source communities and who have a lot
of that technical knowledge, it's really easy then just to move over to a service like
this effectively. But then, if we're moving away from the suites and if we're thinking about
individual services, again, there are a lot of things there, right? So for email, like I already
mentioned, you think of something like Proton Mail or Mailbox or Tutah, as I mentioned. There's
also another one in Germany called Postio. A lot of these services like Proton treat encryption as
very important, you know, security as one of their higher values, something that might be a little
bit different from the Google's and Microsofts that are trying to get a lot of data on you to
feed, whether it's ad targeting profiles or other parts of their business, that's often not going
to be the same case with these smaller services that are trying to offer a different kind
of an alternative to attract in customers. There's also search, of course. Most people will be
reliant on Google search, possibly even Bing, but there are some alternatives out there as well.
Personally, I've been using one called Quant Q-W-A-N-T, which is based in France.
There's a very similar one called Ecosia based in Germany or Start page in the Netherlands.
And essentially, these companies are trying to offer a different search experience that is not
so based on the U.S. companies that we're currently using.
Unfortunately, one of the drawbacks here is that they're often reliant on search indexes
that come from the major U.S. companies.
So again, you know, it's not fully kind of pull.
pulling yourself out of that ecosystem, but Ecosia and Quant in particular are in the process
of working on a European search index to start to displace and reduce more of that reliance
on the U.S. companies, which I think is a really good move, right? And it's something that's
worthwhile to take a look at. And maybe it's worth me saying as well that if you're trying to
mark down the names of all these services and things like that, I will include a link in the
show notes to an article I wrote for my newsletter Disconnect that lays out a lot of this stuff.
So you can just go over there, click through to the ones that sound interesting to you instead of
having to remember all this stuff. And so I'll run through a few more and then we can zoom out again.
So on the browser front, I think most people will be reliant on, say, Chrome or Safari or even
Firefox. Over there, I've been using Vivaldi, which is a Norwegian browser, both on my
computer and my phone to do something a little bit different there. And it's still based on
chromium. So it's similar to Google Chrome and can use those extensions, but your data is not
being fed back to Google for everything that you do. If you're looking for Office software,
something like Libra Office is an alternative to the Microsoft Office suite. Maybe it won't
look as nice, though you can get some themes to make it look a little bit better. And there are other,
online productivity suites and unfortunately I haven't experimented enough with many of them to say
which ones might be the best ones to look at. And some of them also do require a bit more
technical knowledge. Say, for example, if you're trying to set up an installation of NextCloud,
but there's more information on that in the newsletter. These days, I get a lot of my information
from my RSS feed reader rather than from social media. And for that, I use Inno reader,
which is actually a Bulgarian company.
There are plenty of options for password managers
and two-factor authentication,
like Proton again or one-password,
something like KeyPass in Germany or Aegis,
which is an open source option.
One of the things that was a little bit more difficult for me
was looking for alternative for mapping and navigation software, right?
Most of us, I think, would be using Google Maps
for something like that.
Maybe there are people out there using Apple Maps as well.
But again, you know, these are services from U.S.-based companies.
So what is the alternative?
I found that a service called Here We Go, which is Dutch, to be probably the most comprehensive
alternative that had many different kinds of navigation that had some degree of information
about businesses and things like that within the map itself.
But there are other ones like CityMapper and Mappy, which I heard to be good.
And if you don't mind having an app that.
that just has, say, navigation for specific ways of getting around,
then you can look at options like TomTom Go for driving directions, specifically,
transit, which is good for public transit directions,
or certain open street maps,
which are particularly good for walking and cycling directions.
So it's harder to find the comprehensive alternative,
but there are different approaches that you can take.
Personally, I found it really interesting to look at alternatives to streaming services,
as well. You know, I'm sure most people might have a Netflix subscription or Disney Plus or they
might get Amazon Prime. And that might be the way that they basically consume film and television
and, you know, things like that, right? But at least in Canada, where I am, I found that
there were a number of local alternatives. A service called Crave has a lot of Canadian and
international content. The public broadcaster has a streaming service. And there are other
non-US services available like Britbox and Mooby as well. And I know this is the case for for other
countries too, right, where there are different streaming options available. But one of the things I've
found intriguing is really even to think about whether we should be streaming so much at all,
right? Whether there's a moment to think about going back to physical media a bit more. I've been
buying more Blu-rays personally, which is not something that I've done in a while. And I'm even
meaning to check out my local public libraries options for DVDs and Blu-Rays, Blue Rays in particular,
you know, because of the higher quality of the image, to see if that movie rental experience
is something that I want to try out again rather than just having, you know, this huge library
of content that you often don't even know what you want to find in it because it can be
so hard to navigate. And on that, too, you know, streaming music is another option there where,
again, I think most people will be using Spotify, which is technically Swedish, but I would
consider to be in that category of like no-goes, or maybe it's Apple Music, but I switched over to
Deezer, which is a French company that basically has all the same music and is just not based
in the United States. And so there are many other things I could talk about on this front,
but maybe the one that I'll end with is really social media. And this is one of the ones that
proved to be most difficult for me. Of course, we could just say, I'm getting off social media
completely because, you know, I don't want to be on these platforms. And if that is what you want
to do, more power to you. I wish I could do the same thing. But for me, where I feel like I need to
be on these platforms for work, or at least on some of them for work, getting rid of them in that
way didn't seem as possible. And while there are kind of like decentralized alternatives to the major
social media platforms that exist today, if you think about, say, Mastodon as a text-based social
media platform, or even other ones like PeerTube, which is more like a YouTube alternative or
other social platforms like Frendica or Pixel Fed. These do offer similar experiences to some of the
existing social media platforms that are run by major U.S. companies or in the case of TikTok,
a major Chinese company, but it's not the same experience, right? You're not.
not going to have as many people on there. There's not going to be as much content as many things
being shared. And maybe that's the experience you want again. Maybe that is what social media
should look like more in the future. But I do think we're going to have to look a bit more at how
social media works and different ways of developing different kinds of social media and different
social media experiences if we even want to call it that at all. Personally, I would argue social
media is a pretty deceptive term at this point that hides and masks what these platforms are actually
doing and the harm that they're causing throughout society. So that is a whole other conversation,
I guess. But that is probably one of the most difficult places for me, right? You know, I'm still on
these social media platforms. I of course still have a Mastodon account as well. But the path to getting
off of those platforms is much more difficult than these other services that I've talked about or
or that I wrote about in that newsletter.
And so with all of that said, I want to circle back to this question of digital sovereignty,
right?
To me, digital sovereignty is not an individual kind of thing.
When I talk about getting off of U.S.-based services, that to me is not a form of digital
sovereignty, right?
It's more a form of like consumer choice, you know, what are we talking about doing?
And our choices are inherently limited because it has been so difficult for basically
companies from other parts of the world or even if we think about governments developing digital
public services to actually develop something that can rival what these U.S. companies are doing.
And so, yes, while we can seek out alternative services, alternative platforms, that is always going
to be limited by the fact that these U.S. companies dominate our markets.
And until we rein in their market share, until we rein in the power that they have, it's
always going to be difficult for alternatives to thrive and to gain a foothold in the way that
they really need to. And so that's why it can't just be about thinking about what we as individuals
do and which services we choose to use because the choices that we can make are shaped by
what is out there. And if the choices are simply not there, then we can't choose to use something
else in the way that we might like to do. And that is why convincing governments to pursue
digital sovereignty, to think seriously about the platforms and services and infrastructures that we
rely on is so important in a moment like this. And I think why the Trump administration,
for all the terrible things about it, actually offers us an opportunity to have this conversation
properly because this dependence on U.S. technology, U.S. tech companies, is a real hindrance.
and creates real vulnerabilities for governments and other organizations all around the
world. And that needs to change. And to me, that requires doing a few things. It requires
getting really serious about the regulation of technology and tech companies. We can't allow them
to continue getting away with what they have been able to get away with over the past few
decades, right? Rewriting labor law effectively if we look at the gig economy or even whatever.
Amazon has done with its union-busting campaigns and its use of algorithmic management.
We can look at the way that social media has upended how we communicate and how the broader
information system works.
And especially at a moment when all of these companies are embracing generative AI, we can
see a further degradation that social media companies already began.
That basically poisons the information environment, what we think reality even is,
in some senses, and even broader than that,
seeing the way that these generative AI tools
are creating forms of dependence among so many different parts
of the public, causing people to have mental breaks
because of their dependence on chatbots,
and sometimes to even take things a step further
into really terrible territory.
We see the mass surveillance that these tools have enabled,
not solely as a government thing,
but because these companies built out this mass
surveillance apparatus so that they could collect data on us for advertising profiles, for targeting, and the like, right? They needed to collect a ton of data. So they needed to surveil us. And then other people could take advantage of an infrastructure that these private companies built out to benefit themselves. This is really just the tip of the iceberg of the problems that these infrastructures and that these companies have created. It's why we need to change. It's why we need to get off of this. But that also
requires us to think differently about how things work, right? So we need to get serious about
regulation to stop the amount of data that is being collected, to stop the way that data can
be transferred, to stop the ways that the data can be used, and even to limit how long it can
be stored at all, right? To really crack down on this business model that is based around
data collection and use that has been built up for so long. But also to think about the many
other ways that these companies have gotten away with evading regulations and trying to change
the norms and expectations in so many societies around the world that might not be completely in
line with the expectations of U.S. society. It's fair to say that Canadians and Europeans have
some slightly different values, some slightly different expectations for how the economy is supposed
to work than what the United States traditionally has. And that has been basically allowed to be
surrendered in order to please the tech companies in order to allow them to roll out and do
whatever it is they want to do. So now is a moment when governments need to get much more
aggressive in regulating these companies, not just to try to minimize the harms that they're causing
within societies, but that regulation, I would argue, also opens the room to think seriously
about what alternatives are going to look like. If the major U.S. tech companies, the dominant
tech companies today are not reined in or not constrained, it's effectively impossible for
alternatives to grow alongside them or to offer something different when these companies so
dominate the space. And so then if they are constrained, effectively, maybe even in some cases
excluded from markets in the way that we saw Brazil get really aggressive earlier this year
with companies like Twitter and Rumble, which of course I talked about on the show with Lais
Martins, then if they are rained in, that's.
gives us options to start thinking about doing something different. And that isn't just developing
more European and Canadian and maybe Brazilian and Australian and whoever else, solutions and
platforms and things like that, you know, actually working on developing more domestic tech
capacity, but actually thinking about the model that Silicon Valley created several decades
ago that basically made technology something that is solely or overwhelmingly about shareholder value
and shareholder returns over the benefits to the public, which don't seem to matter at all these
days. I think that if we are to take back this control, if we are to think about what sovereignty
looks like in the digital age and making sure that these technologies are not being used against us,
it's not just to develop different Silicon Valley's in different parts of the world that do
the exact same thing that exploit the public in the way that these companies have gotten away
with, but that also say that model of developing technology, that model of treating technology
is something that is primarily about shareholder value, then benefits to the public, has to
change as well. And we need to think about developing technology in a very different way
that actually benefits the broader public first and foremost, even if that means making
less or no profit sometimes, and even thinking about not just seeing technology as something
that is the realm of the private sector to develop and to deploy, but is something that can be
much more in the public sector, that can be developed for the public good without a profit
motive attached to it. That seems almost impossible to imagine today or to take seriously
or to see governments properly resource that type of development. But that is a direction that
we absolutely need to go in, not just where we try to do it for national benefit or to
build the next unicorn in a certain country that can then sell the technology to different
countries and companies around the world and make money off of it that way.
But that is focused on developing technology and then sharing the benefits of that with
allies and partners and other countries around the world to allow them to use it and
the benefit from it as well, you know, taking advantage of the fact that there might be more
resources in richer countries in Europe or North America or in larger countries like
Brazil that can then develop some of these technologies and then share them with less resourceful
countries, with countries that have less wealth to put into technological development so that they
can benefit from these sorts of technologies as well. All in all, I think there is a great opportunity
right now. And it's one that we need to seize instead of allowing to be lost to negotiations
with Donald Trump and trying to keep the Americans happy for another three years in the hopes
that there's going to be some democratic administration that comes to power and puts everything
back to the mean, to the norm, to where they were before. That seems increasingly unlikely to me,
something that is not really going to happen? And that is that even desirable anyway? Do we want
to go back to this dependence that we don't even talk about, that we don't even acknowledge is
there, but that leaves us vulnerable in the ways that we have been for a very long time?
I think this is a moment to completely upend the way that we think about technology, the relationship
that we have with it, the way it has been used to advance American power in particular for the past
several decades to ensure that China doesn't just completely step into that place as the United States
leaves a bigger vacuum of power around the world, but where we actually think about technology
differently, where we actually collaborate to build a different kind of technology, where we see
technology as something that can primarily be used and deployed as part of a political program
that is focused on benefiting the public over benefiting shareholders and capitalists and investors.
I think that is possible.
It certainly takes political will and action and won't be easy to do,
but it should certainly be what we're working toward and fighting toward.
And so with that, I would say,
I hope you enjoyed this 300th episode of Tech Won't Save Us.
Again, I know it was a little bit different than usual episodes.
So thank you for allowing me to basically talk into your ear for the better part of
an hour. Of course, there are more great interviews and conversations coming in the weeks ahead.
And stay tuned, of course, for December when we'll have our usual end of year roundup, not to
mention our worst person in tech contest, which I know listeners always really enjoy participating
in every single year. So thank you again for listening to the show. If you did want to know more
about digital sovereignty, you can find links in the show notes to a report that I co-authored at the
end of last year, along with a couple newsletter posts, including the one that I mentioned earlier
about different ideas, different services, platforms you can use to get off of U.S. technology.
I'm looking forward to experimenting a bit more with that in the weeks and months ahead.
And of course, I'll continue to update that post as I do have more things to add to it.
So with all of that said, Tech Won't Save Us is made in partnership with the Nation magazine
and is hosted by me, Paris Marks. Production is by Kylie Houston.
Tech Won't Save Us relies on the support of listeners like you to keep providing critical perspectives about the tech industry.
You can join hundreds of other supporters by going to patreon.com slash Tech Won't Save Us and making a pledge of your own.
Thanks for listening to Episode 300 and make sure to come back next week.
