The Charlie Kirk Show - What the Super Bowl Revealed About America’s Culture War

Episode Date: February 10, 2026

After the All-American Halftime Show’s breakout success, Will Chamberlain and Libby Emmons break down what the Super Bowl revealed about the cultural clash in America. They examine how the left increasingly uses entertainment to push narratives about America in decline, identity politics, and minorities “taking over” the country. Arizona entrepreneur Mark Matson later reflects on Charlie’s legacy and why purpose, not money, ultimately matters most.   Watch every episode ad-free on members.charliekirk.com! Get new merch at charliekirkstore.com!Support the show: http://www.charliekirk.com/supportSee omnystudio.com/listener for privacy information.

My name is Charlie Kirk. I run the largest pro-American student organization in the country fighting for the future of our republic. My call is to fight evil and to proclaim truth. If the most important thing for you is just feeling good, you're going to end up miserable. But if the most important thing is doing good, you will end up purposeful. College is a scam, everybody. You've got to stop sending your kids to college. You should get married as young as possible and have as many kids as possible. Go start a turning point USA College chapter. Go start a turning point you would say high school chapter.

Go find out how your church can get involved. Sign up and become an activist. I gave my life to the Lord in fifth grade. Most important decision I ever made in my life and I encourage you to do the same. Here I am. Lord, use me. Buckle up, everybody. Here we go.

The Charlie Kirk Show is proudly sponsored by Preserve Gold, the leading gold and silver experts and the only precious metals company I recommend to my family, friends, and viewers. All right, welcome back. Our two of the Charlie Kirk Show is underway. We have two amazing guests for this segment. Libby Evans, she's the editor-in-chief, the Post-Millennial and Human Events.

Of course you know her. She's been here before. And Will Chamberlain, Senior Counsel at Article 3 Project. So welcome to both of our amazing guests. I'm just going to, the floor is yours. We're going to start with ladies first here, though, Will. Libby, you wrote a piece. this morning for human events.

And you said TPSA's All American Half-Time show proves you can just do things. So I just want to get your, we're kind of taking a little bit of a victory lap, shamelessly here, because we were blown away it just how successful last night was. But give you guys the opportunity

to reflect on what just happened. Yeah, I think you should be shameless in your self-congratulations on this one. And everyone else is congratulating you too. It's really quite an accomplishment. It was very impressive. I was impressed 6 million plus people watching concurrent at one point. I think now it's got well over 20 million views, something like that.

So it's really quite impressive. And it really was a triumph because there are a lot of people who were not excited to see the Bad Bunny halftime show. And bringing together artists who are celebrating America and who are specifically not leaving people out, which I think is a really huge thing. Like it's actually one of the more inclusive rock shows that I've seen. It was something that said, hey, America, like this one's for you. We're here for you. And I respected that and appreciated it, especially when you looked at the, you know,

you can compare, you can draw so many comparisons between what this was doing in terms of inclusivity and what Bad Bunny was doing in terms of exclusivity. Well, do you agree that we had the more inclusive? of the two shows. I didn't know I was going to be debating on those lines, but what's your take, Will? I mean, I suppose it's more inclusive among Americans because everything was in English, so at least I could understand it.

I thought it was great. I mean, I'm not even a country music buffer or anything, but I just enjoy the music. I thought it was really good. I thought it was, the production was really impressive. I thought, in fact, you had, I mean, the sheer number of people you managed to get to watch, I feel like that's just been understated here. I mean, 6 million live, 25 million something total of

that's not just individuals, that's households too. That's a huge bite out of people who would have been watching ads. Because, I mean, the other thing I noticed is I actually watched after the Super Bowl was over, my wife wanted to watch the original show. So we watched the comparison. The original, the main halftime show is much shorter because obviously there's ads they're selling before and after it. So really, you're just, you're confiscating a huge amount of ad revenue or rather eyeballs from these advertisers. And all the attention as well.

Like, I mean, normally in the Super Bowl, you get some attention to the more prominent or interesting ads. The entire discussion today is about your Super Bowl show. And the people who got the best promotion out of it were the artists who performed at your show. So I think it's a remarkable achievement. And hopefully it's just a time for, you know, the rest of Hollywood and the sort of L.A. industry music types to realize that there's an audience that the audience of people who watch football would like to see their halftime show in English, please. Yeah, well, and just to clarify on the numbers, so, you know, Benny gave us some notes. Benny Johnson last segment. He said that we should have consolidated all the YouTube streams into one. Fair enough. I think, Blake, your counterpoint is good, though. We had a lot of people that got to partner with us on this and wanted this to succeed.

So we had a coalition sort of thing. But yeah, if you combine all the live streams, it was actually over 10 million, which would have probably been the number of, one of live stream of all time. If not, like just slightly, barely by an edge number two of all time on YouTube alone. That's just on YouTube alone. I'm not counting rumble. I'm not talking broadcast partners. I'm not talking OTT fast channels. So yeah, I mean, we're looking probably to your point, Will, when you add up households and people viewing together, they, Nielsen will typically put a 2.5x on that number. So we're probably looking at 40 to 50 million eyeballs that was on that. The Super Bowl has an audience of about 125 million. So yeah, that's a that's a huge, huge dent. And we pulled that off in about two months. So hat tip to the team and to the

artist that performed. And yeah, I mean, I think, you know, Libby, the reason I thought of you this morning is because some people don't know this about your background, but you come from the arts. You come from the media world, the performing arts world. And you are an artist at heart. You really are one of those artists that made it out of the malaise of the urban core and now you're proudly Americana. And one of the things, if you know Libby Emmons at all, you realize that when you ask her like, what's your family ethnicity or back? She goes, I'm American. You might be the most American American that there is, Libby. And so just one final note on this. And then I have a couple other topics I want to hit with you guys. But what does it mean to be American? Is Puerto Rico

America, you know, is it just another country? Is it a colony? I know he's got a passport. That's not what I'm asking. But what does it mean? And, you know, what is our culture that we're sort of like defending here? Yeah. I mean, American culture is very broad. There's a lot of pieces to it. And I think if you look back at past Super Bowl halftime shows, you see something that's much more American than this. Prince. I'm thinking Michael Jackson, Madonna, you know, I think the Rockettes were there one time, Chubby Checker. You know, this is a lot more. of what we're looking at. This is a shared culture that we have. And Puerto Rico is part of America, for sure. So is Guam. So is lots of places. Perhaps Greenland someday. You know, we have a lot of territories. We're a big, massive empire, and that's awesome. But Puerto Rican culture is niche culture, right? It's not part of our shared culture. It's not something that we are all part of. And as the NFL pursued their vision of having a Spanish-only halftime show, I could have I wouldn't help but think of all of the other Americans who don't speak Spanish. And I'm not just talking about people like me, you know, basic white Americans.

I'm thinking of Chinese Americans. I'm thinking of Korean Americans, Filipino Americans, you know, people who have come from other places kept their own language, still have that and also have learned English. Linguifranca, right? This is a concept that we have in America where English is the language we all speak. English is the language where we all come together and do our government. business and all of the rest of it. And so that is really a huge part of our culture, is our shared language. Spanish is spoken by a bunch of people. It's still niche. It's not

our shared language. You know, I studied Spanish for three years. I've got nunca or whatever the word is. Nata. I don't even know, right? Like, it's a problem. So, so I think that that's a big deal. Being American is about sharing our culture. It's about speaking English. That's certainly part of it. We all share that. It's about being big and loud and boisterous and loving this country. And those are things that I love about, you know, I love about our country. And the Bad Bunny Halftime show, which like Will, I went back and watched, I was way too excited for the Turning Point show to sit and watch the Bad Bunny show and come back later for Turning Point. So I definitely made that switch. But looking at the Bad Bunny halftime show, there were a bunch of

things about it that were oppositional to American culture. And that was really too bad. You know, you had a big sign and they had a bodega, fake bodega up there that said, you know, we accept EBT. Why? Why is that what we're doing at the Super Bowl? Hey, yay. You know, sucking on the authenticity. They needed authenticity. They had this sugar cane stuff, which is very, you know, it's talking about how America is imperialist and there are a lot of different elements that, yeah. Speaking of anti-American sentiment, we wanted to throw this in. This went extremely vital over the weekend, but people were a bit distracted by the Super Bowl. And we'll play it and we'll discuss in the next segment.

We had this commentary from Democrat Representative Gene Wu, born in China, immigrant to America, basically just saying, guys, we should all unite and get whitey. Let's play clip 299. I always tell people the day the Latino, African American, Asian, and other communities, realize that they are, that they share the same oppressor is the day we start winning. Because we are the majority in this country now. We are, we, we, we have the ability to take over this country and to do what is needed for everyone and to make things fair. I want to be blunt. He should get his citizenship taken away and he should be kicked back to China. Screw you. That is disgusting. Like, we thought that

that person is in Congress should make every single person in America shutter. Of all races. Like, that that exists, utterly repulsive. Listen, I'm going to be honest. I love this time of year. After the holidays, life slows down a bit, and it reminds us what matters most. My wife and I have built a life full of memories, love for our kids, and one of the most important ways that I show that love

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I think I said that right. Cut 300. You have lost. You lost. The mistake that you made is you let us in in the first place. That's the thing with brown people. I'm going to say this as a brown person. There's a lot of us.

Like a lot. And we breed. We're a breeding people. Your story is a story filled with misery. It's filled with bland chicken. It's filled with terrible, terrible dry meat. Your music sucks. All your culture sucks.

Nobody, that's why the kids, like, listen to black people and their music. That's why the kids love Latinos. Your parties suck because they're monochromatic. Our parties have better food, better music, better looking women. And now imagine that guy got elected to Congress and said that we need to overthrow all of the oppressors. And then we have Gene Wu. Yeah. And then you get our halftime shows, celebrating foreign flags, traipsing around all on our biggest stage. It all starts to feel like a big up yours to people like us. My interpreting this wrong. Go ahead, Will. Yeah. Well, I mean, the thing about the bad bunny show, I don't know if you

guys hit on this in previous segments. The way he said, God bless America, but then the framing was, he's talking about America, the hemisphere, America, the continents. And so we need to, you know, only, God bless America only makes sense in the context of praising every single country in the hemisphere. Okay. You're part of our country, right? This is the idea you're supposed to be proud to be an American. And yet the only way you're proud of it is in the same context as every other country so you think we're totally we're just basically an unexceptional melting pot here for your economic exploitation this doesn't sound like much of a great deal and you know when i hear jean woo and or well particularly wajahat ali talking about how much we suck i'm like well clearly we should

just denaturalize and deport you as a favor to you i mean you're so miserable here we just are you know might as well send you back to pakistan or wherever it is where you can be much happier and much enjoy all your delicious food and beautiful women uh that will we are we we horrible white people are just not in position to enjoy. I think that's the other... Totally. Go ahead. Go ahead, Libby. No, that was the other piece, Will, that you were just bringing up. You brought up the halftime show and bringing that back around to Wajahad Ali and Gene Wu.

There was definitely a piece of this whole, you know, Puerto Rican festival that hates America that was telling Americans, and this is not for you. We are here taking over your stage, but this is not for you. We're not going to speak your language. If you try and dress like us, that's cultural appropriation. if you like Puerto Rican, trap, house music, whatever, that's cultural appropriation. So we're going to exhibit ourselves and let you watch it, but it's behind glass, you can't be part of it. And I thought that was really revolting as well.

And this whole Wajahat Ali or Gene Wu, like go home. You know, like you're saying, Andrew, just go home. Like if your country is so much better, then why do you keep pushing for everybody to come here if it's so terrible? And I would put my grandmother's chicken up against anybody else's chicken in the whole world. I will tell you that because that's ridiculous. New Jersey took Italian food and made it good. You know what I'm saying? Like, Italian food is good or whatever, but it's not Jersey.

Come on. It's ridiculous. I totally agree, by the way. My grandma's Italian cooking. Oh, boy, that is top-notch stuff. Yeah, up there's anyways. So I'm going to pivot here. If you don't like it, what are you doing?

Like, what are you doing? Why are you trying to come here? These ankle biters are so miserable. If you hate it, why? Well, I want to answer that. The dark thing. Like, if you hate it, why are you here? Well, he's advocating.

Why are you? Let's all team up to dispossess the people we hate. That is what he's saying. He's saying these, like what Gene Wu was saying is these white people who are descended from the people who founded America were dumb enough to let us in. Let's take power from them and take their stuff. That is what he is saying. And that's why he should be kicked out.

You don't have a democracy if it's not for America creating this democracy. You don't have. like all of the amazing capitalist enterprises. You don't have the bounty of our supermarkets. Like do you walk into our supermarkets? Do you see what we have access to every day in our sweatpants? Like this is insane. Nowhere else has this. Our women are free. If you want to be gay, you can be gay. You're totally free to do that. You can do pretty much whatever you want in this country so long as you don't squash the rights of others. And Ali and Wu want to squash everybody else's rights. They're not satisfied to just be part of this amazing thing that we have all

created. They're not satisfied with that. They want to destroy it so that they're the only ones who have any rights. And that's, that's insane. That's so un-American as to be, yeah, treasonous. I love what you're saying. And I think this ties in. Will, there was an important, I think it was first court of appeals, the First Circuit. Fifth Circuit. Fifth Circuit. It was the Fifth Circuit. Texas. All right. So there was a really important ruling that plays into this whole conversation. Can you just make sure that our audience understands it because I don't want us to miss this is a big story. Yeah. So the question is if you're an illegal alien who crossed the border legal and you're founded the United States by eyes, the question is, do you get bond or not? And the answer from

the Fifth Circuit Court of Appeals is yes, in fact, sorry, no, the answer is no, you don't get bond anymore. And this was contrary to the rulings of something like 300 district court judges. But in my view, it's the correct textual decision. The context of this decision is enormous because many ICE detention facilities are in the Fifth Circuit. And the only way to challenge this is through habeas corpus,

and you can only file habeas corpus petitions in the district where you're detained. So what this means is, if you're an illegal alien and you are caught and you never presented yourself at a port of entry, then you, if you're caught by ice, that's it, you're done.

You get to go straight. You can either sit in immigration detention while your lawyers file frivolous claims trying to get you to stay or you can just take the first flight home, up to you. But there's no more getting out on bond and just sort of waiting for things to play out and dragging things along.

And this means that, one, you'll have a lot more people give up their legal challenges because if they have to sit in immigration detention while those challenges are ongoing, it's a lot less appealing to just let, you know, months, years go by while to play it out. And then second, you'll start to see a lot more self-deportation because if people realize that if ICE finds them, that's it.

They don't get to go back home and pack up their things. They're just gone. that's a big deal in terms of making self-deportation a more attractive option. Yeah, I love that. You call it one of the most important decisions, judicial decisions of the year of Trump's Trump 2.0. So this is a big, big story, guys. It gives DHS a lot more power to deport illegals. Libby Emmons, Will Chamberlain.

Thank you guys so much. Hi, folks, Andrew Colvett here. I'd like to tell you about my friends over at Y Refi. You've probably been hearing me talk about Y Refi for some time now. We are all in with these guys. If you or someone you know is struggling with private student loan debt, take my advice and give them a call. Maybe you're behind on your payments.

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His heart for this country, his heart for what we do here at Turning Point, is second to none, Mark Mattson, founder and CEO of Mattson Money, author of experiencing the American Dream. And there's a good subtitle to this, how to invest your time, energy, and money to create an extraordinary life. And the subtitle to me is really important because if I, and the four words by Rob Lowe, by the way, it's just fantastic. If I had to describe what made Charlie so extraordinary, that subtitle is probably one of the ways I would do it. obviously his faith in Jesus Christ, his love of country, his just his energy, but how to invest your time, energy, and money to create an extraordinary life. That is the perfect descriptor of

Charlie Kirk because he did it in 31 years, everything that he did. And the amazing success that we had last night with the halftime show was all, it's all downstream impacts of his life. And so anyways, welcome to the set, my friend. Great to be with you. Yeah. So why don't you, okay, got to start here. All right. You went a little. little viral yesterday because you were you were just pumped about the halftime show tell us about that first well it was i mean obviously it wasn't interested in watching bad bunny uh and super psyched about the show to begin with so i just jumped on i had my wife i gave her my cell phone i got in front of our tv screener in a living room and i'm like okay let's go we got an alternative if you love america

if you love this country uh you love country music which i do yeah and my family does um you know Melissa made her gold star awesome chili. And we were going to sit down, watch the show. Awesome. Turn when the halftime show came on. And we watched it. It was so good. We watched it during the halftime.

And then after the game, which was kind of a crappy game, we also watched. We watched it again after the game. And it was just we cried. We laughed. We loved it. Oh, man. I want to play it again just because I think it was so powerful. And this is this moment from Kid Rock.

I just look during the break, and it is by far the most viral clip. And 222. We'll just play it again just because it's wonderful. There's a book that's sitting in your house somewhere that could use some dusting off. There's a man who died for all our sins. They're hanging from the cross. You can give your life to Jesus. and you give you a second chance

till you can't I wish it would keep going to be honest I get chills every time I got him too I got him too It was amazing but it wasn't It wasn't in your face It wasn't like two over the top

It was just mostly great music Zero Agenda But I think it was a really important moment For the culture and for the country Well I you know Look we live in the greatest country That has ever existed On the face of the planet

During any time in previous history. That's part of the American dream. My dad built into me. And I've spent a lot of time thinking about people that have the American dream as a screen by which they live their life versus the opposite.

And I learned it, we were born in West Virginia. I was born in West Virginia. And my grandpa worked the coal mines and the factories there, the chemical factories. And my dad and my, this is when Rob, Rob Lowe, helped me write the beginning of the book. He said, you've got to put your family story in there because it really hits.

And my dad eventually got out of the hollers. And he believed this was the great country, that if you worked hard, that if you were industrious, if you created value for other people, and he would always tell me from a low age, young age of like eight years old, no one owes you anything.

And you don't get anything in this world until you create value for other people. And so I always was like, well, then how did the rest of my family get left back in the hollers? and it's because they had a completely different screen. They believe that they were victims. They believe they were entitled. They felt sorry for themselves.

They lived a very jealous life of other people. And so you have these two screens, the American Dream as a great country of opportunity and hard work and faith. And then you have this other negative self-victim, victimization, entitlement. And so the book largely talks about how you can get word out of one screen, create the other screen, and then create a massive amount of opportunity, relationships, creativity, expression. So why don't you tell the audience what you did with yourself? So you were raised in West Virginia and at a pretty hard scrabble, like, you know, blue collar, at least you could say background. And yet, I mean, I know a thing or two about what you've done with your life, but tell our audience. Yeah, so I always wanted, you know, a lot of kids want to grow up and be like football and baseball players and athletes.

And my dad sold insurance and was a financial planner and I was a weird kid. I wanted to grow up, be just like my dad. So I got a degree in finance, a degree in accounting from Miami University, went to work at 21 as a financial planner. Started selling insurance products, mutual funds, commissions, all that stuff, doing what the big broker dealer told me to do. And after about four years of doing that, I knew that. Most people were being taken advantage of because stock picking and market timing and track record investing were really just gambling with people's money. And I went out and I started my own company when I was 27 years old with $30,000 in debt and an overhead projector and a yellow pad. That's all we had back then. No internet. No technology. No smartphones.

And then today we have $13.8 billion that we manage for investors all over the United States. With a B. With a B. Yeah, with a B. Yes, sir. It's a little bit of cash there. We worked hard. Yeah. Started from zero. And you're based here locally? Yeah, we're based in Scottsdale.

Yeah. That's amazing. I mean, so you have been a fan of Charlie's for a while. We almost got you guys together, right? I mean, that's one of the one of these, in a long list of tragic things that almost happened and, you know, that didn't because he was taken from us. What was it about Charlie that drew you? to him because I know again I've had dinner with you so I I know the backstory here but just maybe explain what what it was about Charlie that was unique well I love the way that he spoke out for

what he believed and it was courageous and it was loving you know I think about a lot of the people that I work with in the financial world complain about kids and even kids I'll say kids in college I'm 62 so I can say kids in college. But they didn't do anything about it. Yes, they were being woke. Yes, they were being turned into communists. I'll say it. Yes, they were being destroyed.

Yes, you know, they were believing that you shouldn't even talk about God. So, but his courage to talk about his faith in Jesus Christ as his savior, and then his courage to go on a campus, a college campus, and starting up not with tons of money, just a card table and a folding chair. I mean, that kind of courage. to build a coalition that actually changed his impact the world. Even though he's so much younger than me, he's a hero of mine. And I just, and I'm kind of a role model.

And our family experienced, I was supposed to meet him the week after he was martyred. I was on a, I was doing a Zoom call with some of our investors. And I said that shortly after he was assassinated, that he was martyred. and one of the clients from the Seattle area put it posted up and said he was not a martyr and I said, you know what, we'll just agree to disagree on this and the guy jumped off of the feed and then I'm pretty sure he had about $2 million.

You know, and I think he moved to $2 million and I don't care. You know, when I watched and something snapped in me, you know, money management company, you're trying not to alienate people and so far. forth and when when they attempted the first time to assassinate Donald Trump and I'm watching the this is this rally with him and he get he gets shot and he jumps back up and he says fight fight fight and my 10 year old son says daddy what's going to happen to this country and I thought mark you've been a coward you haven't been taking a stand for what you really believe and I and I

thought about Charlie and that day I made a post about that I supported Donald Trump He had my support and that I gave I was going to give and I did give $100,000 to Super PAC to help promote his presidency. And that really opened up my voice to talk about such great men like Charlie that are just a strong stand for saving this country. And it's not just a fight for the American dream for Charlie. I think, and for me, it's a fight for Western culture and Western civilization. Well, it's, Mark, I mean, God bless you for your courage. if we had more titans of business and finance that had your courage, this would be a much better country.

So thank you for taking a stand. And it seems like you're living up to some of the words of one of your heroes, Charlie Kirk. This played at the halftime show last night, 304. I want to honor God and all that I do. I want to be a great husband, a great father. I want to serve this country. I want to try to continue to lead this movement and to speak truth and to never lie,

to stop thinking about yourself all the time and said think about what you should do to help other people and to defend this country above yourself. I am so inspiring this army of freedom fighters. We're going to be around the next 100, 200 years because we know in the end our ideas will win.

God should be the most important thing in your life. But then beyond that, it's getting married, having children, building families. My kids are my most important thing in my life, and my kids in our relationship with God, the top three days. And the more often that you choose, the deep, the difficult, but the right path over the easy path is one that will reward you,

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You proved it was possible to take on the juggernaut. You proved that the machine does not always win. And yeah, maybe they got more viewer. But that's not the point, guys. We probably, I'm just saying 40 to 50 million people on a night where, you know, 125, 227 million people are expected to have tuned in to that show. And then you get 40 or 50, that's a shot across the bat. That is literally earth-shattering, tectonic shifting kind of stuff.

So thank you again to everybody in this audience that spread the word, that tuned in, that changed the channel, and said, hey, we love our country and we love our God, and that's okay. There's no hate, no agenda. We just wanted to watch something that reflected our values. And so this is a day for you. we basically devoted the whole show to it because I want everybody to understand

what just happened. It was that extreme, that important, that big. Like, I don't know if you... Yeah, it was... It was just, it was classic. It really is perpetuating Charlie's vision, not just in what he cared about, but in his

ambition to try something really gutsy and on a very short turnaround time, as we learned. Yes. There was a lot of drama behind the scenes. Like, can we actually do this in the time span required and you know Charlie would would bowl through all of that I love telling that story when we put that Nebraska event together in a week in in six days yeah and the similar deal here they turned around a you know the large this the largest entertainment YouTube live stream that we've ever seen in a matter of weeks essentially they took over a lot of the storyline from the NFL on basically the biggest public sporting event of the year

We drank their milkshake, as they say, in a movie. I want to play one clip here for you, and I feel like it's tied in. It's a partner of the show Hillsdale, but like Charlie's favorite college. And I think it ties into your personal story and what you're trying to do, too. So I'm going to play it here. I think this should have been one of the top 10 ads, according to Ad Week and whatever, you know, how they rate them all. It was a beautiful spot from Hillsdale. We played it in the All-American Half-Time Show stream.

check it out 290 it's a minute long and then we'll have mark react on the other side 290 I see him speak I see him leave I see what concrete steps can I take now in order to achieve the goal of doing my part to make America great again you should go to Hillsdale College the America's greatest college I just, I listen to your podcast. I'm taking Hillsdale online courses right now. That's what I'm talking about. I love it.

What should I read? How do I set by? Every single Hillsdale online course. So that, this is a backstory on that. It was a complete riff off of the, uh, Be Like Mike, 1990s viral commercial. And, you know, the folks over at Hillsdale think Charlie is like the MJ of Hillsdale, of learning, of, you know, he was proudly in auto-didact. He didn't go to school.

He learned all this stuff. He took the classes. He took it seriously. And I wanted, I thought the tie-in made a lot of sense to me because you are somebody that is bringing all these people in saying, hey, you can actually live out the American dream. You can do this. You can be a victor, not a victim. And that was a central core of Charlie's message. Yeah, I think so.

I love this clip. And it reminds me of, I talk about in the book that money can't make you happy, which is an, I odd thing for someone who is a money manager to say. But when I was very young, I had one client with $5 million. She was very miserable. He was worried about the economy, worried about her money getting stolen, worried about everything. And then I had another client with about $500,000. And she was just delightful. She gave to charities. She had great relationships. And I said, well, my life at 25, when I discovered this, would be very diminished or maybe even wasted if I spent spent my whole life just helping people get more money, but it actually didn't make them happy.

And then I started on January, well, why doesn't it make people? People spend so much of their life trying to get more money. Why doesn't it make them happy? And the reason it doesn't make them happy is because it's temporary. You get something new, a new house, a new car. Toyo, you just have a commercial. Oh, what a feeling. And it feels good for a little while.

But then you start comparing that to new things, the new cell phone, the new laptop. the new bubble driver, the new pair of shoes. And you're never going to have the most money. You're never going to have the most power. You're never going to have the most fame. So as a result, when you chase those things and the default position for money is more money. And that's why people end up speculating and gambling with their money. And what I teach them to do in class is, let's discover a purpose and define a purpose that's more important than money itself.

And then once we have that purpose, people with the purpose, people with the purpose, purpose, they live longer, they have better relationships, they have better health, health, they have more fulfilling lives. I mean, purpose, there's a whole science, a brain science to purpose. And there's no greater purpose than having a relationship with Jesus Christ. And so I teach people how to define their purpose. And then once you have your purpose, then let's talk about how you should invest your money to fulfill in that purpose.

And if people get it, turn the other way around and twisted the other. way around, then they end up gambling and hurting themselves and money becomes a burden and not blessing. Yeah, well, and this is like, just to be clear to the folks at home, I mean, this is not some promotional spot, but I mean, we just want to talk to you because you are an embodiment of the American dream. But if people do want to get involved in what you're doing, where do they go? What do you offer? I mean, you are a, I'm just going to say it, you have been successful financially. You've built a business. You're living the American dream, but you offer some, you offer purpose, or at least a finding purpose. You, you've seen it go bad and seen it,

seeing people do it right. So how do people plug into what you're doing? Yeah, thanks, Andrew. Yeah, one thing is you can get my book. It's called experiencing the American Dream. It's, you can get it anywhere online. You can also, if you like to listen, you can, you can get it on Audible. That's a great place to start. I also have a two-day workshop called the American Dream experience and in that workshop we help we work people through something I call breakthrough thinking there's the things they know about investing there's things they don't know they don't that they want to learn about but where the breakthrough thinking comes is is in the area of where they don't know they don't know and we teach them that there is an academic empirically tested way to invest money that

eliminates gambling so you get pretty technical but you also kind of ask the more philosophical questions as well yeah and help break through the no talk rule most people have a no talk rule about money and I created it for families so it's a two-day workshop where couples usually attend sometimes they bring their kids um if they're if they're high school or above um and we spend two days talking about so many people just need that yeah and it's it's a great time yeah no that's huge i mean money is kind of that no go zone and so when you break that down and you invite people to to go where they're not supposed to like the forbidden fruit kind of thing you know i bet it's really i read it's really a relief for a lot of people mark mats and mats and money uh you uh you

You are living the American dream. So God bless you. Thanks for sharing that message and for your courage. Thanks, brother. For more on many of these stories and news you can trust, go to charliekirk.com.