Determined Society with Shawn French | Adversity & Mindset - Radical Liberal Policies Destroy California: 18,000 Families Displaced | Grant Cardone on TDS

Episode Date: February 24, 2025

In this powerful episode, Grant Cardone discusses how radical liberal policies have devastated California, leaving 18,000 families without homes. He shares his personal experience with the Malibu fire...s and highlights the consequences of misplaced priorities. Grant calls for immediate action to rebuild California and protect homeowners, while challenging the policies that led to this crisis. Tune in for a candid discussion on the state’s political climate, the housing crisis, and the need for real leadership. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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Starting point is 00:00:00 Radical, liberal socialist politics has ruined one of the greatest resources this country has. 18,000 families now without a home, without a place to bring their kids to go to school, this did not have to happen. If they had their priorities right, clean their forests, rake it up, put people over rodents, put the homeowner over the homeless, sorry, I know that offense people, but people that have been paying property taxes for years to the city and the state that are now homeless, while people that have never paid anything have sheltered. The environmentalists say, we've got to save this brush.
Starting point is 00:00:35 It's very important to the environment. Guess what? The fire does not know about your weird freak agendas. This is not the Democratic Party, by the way. I'm not blaming the Blue Party for this. I am blaming radical, over-the-top, liberal, crazy socialist agendas that have gone way beyond what the Democrat Party stands for. The whole society, Determin.
Starting point is 00:01:19 What's up, everybody? Welcome back to another episode of The Determine Society. I'm your host, Sean French. And today I have with me someone who really doesn't need an introduction. They call them Uncle G., Uncle Grant, Mr. Ten Exer, bestselling author, massive entrepreneur, real estate mogul, unbelievable, humanitarian, doing amazing things out in California right now. We're going to have an amazing show.
Starting point is 00:01:43 Grant Cardone, welcome the show, buddy. Hey, Sean, great to be with you, man. look forward to doing this. After all these years, man, just, you know, this is just really cool to finally get to meet you and have you on. Well, yeah, we got to do this in studio one day.
Starting point is 00:01:56 So we'll have you over here. You know, come over from the alligator alley see if you can make it all the way to Miami and we'll chop it up together. Speaking of chopper, are you going to send a chopper? I'm teasing. I'm teasing.
Starting point is 00:02:08 I will make it over there. I will make it. We'll drive. We'll drive. I'm teasing. No, absolutely. I mean, I could send it over for you. that would be nuts yeah but i know hey once again thanks for coming on the show um you have a lot
Starting point is 00:02:24 of crazy things going on right now your life has been impacted like so many other Californians out there i want to start you know by really touching into 10x california i mean the way california is being governed right now the city burned you know it's burning down to the ground yeah and there's a lot of things going on, but outside of just what everybody's seen, like, you've been impacted personally. So I'd love for you to touch on that if you wouldn't mind. Yeah. So, I mean, we have a home in Malibu, and our home, the fires came right up to the house. It definitely damaged the house. There's probably an unbelievable amount of damage there. The structure looks fine from the exterior, but it's all the smoke and soot. We're not so concerned about the damage that
Starting point is 00:03:11 that we received as much as the people in Malibu, the Palisades, Altadena, and frankly, the people across California. This is a, to me, this is a real sign that a very radical, liberal socialist politics has ruined one of the greatest resources this country has. And so the fires were one thing, the house being impacted. I called my kids one morning.
Starting point is 00:03:42 I said, hey, there's a good chance the day after the fires, really the height of the fires. Our house was on fire. I'll get you those images so you can insert them. And I said, there's a real good chance we lose the house today. My wife said, oh, yeah, we're losing it for sure. I said, I think there's a 75% chance we don't lose it. But she was like, the whole thing's going to go to the ground.
Starting point is 00:04:05 We were kind of betting behind the scenes, right? You know, while that was terrible and everything, dude, it's just one house. But it's my 18 neighbors that burned to the ground to the west of me. We live on the coast on a beach called Carbon Beach. And then to the east of me, which really looks like south and north to most people. But just to my left, there's probably 60 homes, one after the other burned down. And this did not have to happen. Okay.
Starting point is 00:04:36 Now, I know fires are very normal in California. you have them every year you have the Santa Ana's you have very low humidity which makes for a fire and the problem is it didn't have to happen because if they would clean their forests if they had their priorities right clean their forests rake it up put people over rodents put the home owner over the homeless sorry I know that offense people come on well it's great yeah I like it. Yeah, what you have right now is people that have been paying property taxes for years, making commitments to 30-year mortgages, paying taxes to the city and the state that are now
Starting point is 00:05:21 homeless while people that have never paid anything have shelter. And you have like crazy things, bro. Like they're trying to save brush. The environmentalists say, we've got to save this brush. It's very important to the environment. Guess what? The fire does not know about your initiatives or your weird freak agendas. So there's 18,000 families now without a home, without a place to bring their kids to go to school. You probably have somewhere between $500 and $700 billion worth of damage.
Starting point is 00:05:54 This did not have to happen. Okay. And that's what I want the American people to know and people in California. This is not the Democratic Party, by the way. I'm not blaming the Blue Party for this. I am blaming radical, over-the-top liberal, crazy socialist agendas that have gone way beyond what the Democrat Party stands for. I agree with you, and thank you for that.
Starting point is 00:06:19 Thank you for paying that picture because I grew up in California. And I know what a beautiful resource, beautiful state it is. From the time I was born to the time I went and played college baseball, I lived in California, the San Francisco Bay specifically loved it. You couldn't pay me enough money to go back there and live now. was the way it's being governed, right? And the one thing that I did here, and I don't know if you can confirm it or not,
Starting point is 00:06:38 but you're talking about this brush, all right? I heard, because the big thing was, there's no water in the fire hydrants, right? How in the hell does that happen? It's on the Pacific. Like, there's enough water in California. But what I did here is that they were going through and they were going to do all the piping
Starting point is 00:06:56 and, like, really fix the infrastructure underneath to make sure all the water could flow through the fire hydrants. they found these plants that were, you know, endangered. They stopped the project because they couldn't touch those plants. I don't know if that's true or not. But it kind of sounds like it's in line. Bro, look, look, none of that even matters at this point.
Starting point is 00:07:20 What matters? When you have a situation like this, what you do is you're like, okay, what cost it doesn't matter? We got to fix it. Okay. Now, and then go back and look at what cost it. Now, what will happen when you have an emergency, this is why leadership is so important in politics. You need business people, entrepreneurs, problem solvers, people that can think critically and prioritize. When you have an emergency like this, the priorities go into place.
Starting point is 00:07:47 Like forget the politics. None of that matters. Who did it? Who done it? What happened? All that's later. Now it's, okay, clean up. First thing you got to do is clean up.
Starting point is 00:07:57 It's been 35 days, man, and nothing has been picked up. not one thing. So if they forced a cleanup, like Trump went there, if Trump said, hey, I'll give you federal money, you need to clean up now. I want it gone. What's going to happen is the freak groups are going to come in. Oh, the environment, the environment, the people are unsafe.
Starting point is 00:08:18 They're already doing this right now. You can't go back to your home, Mr. Cardone, because if you pick up stuff, you might get toxins. Brough, the toxins have been released on 40 million people. People already stop it. This is fucking nonsense. Okay? Come on.
Starting point is 00:08:34 The toxins are out. That's not the priority now. The priority is the cleanup. Now, the fringe groups are going to say, yeah, but the cleanup's going to stir up the toxins. The toxins are already in the air. They're on the beach. They're in the atmosphere. But they're there.
Starting point is 00:08:46 Clean up, pick up, move. Okay. Now, there's, out of those 18,000 homes, Sean, there's probably, I'll bet you there's nine or 10,000 property owners that'll be like, I'll clean up my own shit today. just let me on my property. I'll rent the truck. I'll pay for the truck. I'll move it. I'll get in a hazmat suit or not.
Starting point is 00:09:08 Maybe I won't. Maybe I'll just clean it up. And I'll start moving stuff to the design place to go bury these materials. So that would be the first thing that would happen. If I was in charge, it'd be like, move it now. And I don't want to hear one fucking reason why not to. Number two, the rebuild should be taking place while we're doing that so that people could be permitted immediately via AI and kiosk machines, not people. See, what California does, and a lot of states have adopted this, particularly blue states,
Starting point is 00:09:39 whether they're trying to protect the renter or they're trying to protect home prices. All these places that try to protect, actually home prices go up. California has 10 of the top 15 most expensive homes in the country, home markets in the country are in California, where they tried to suppose. protect owners with regulations. There's 19 permits required to build a home in California today. You'd have to go to 19 different departments. So I would collapse that and say, no, no, here's four things you need to build a new home with. If the structure, the platform wasn't damaged, you can build what you had there plus 10%, maybe even 15%, you can build that. We'll approve it as long
Starting point is 00:10:26 as you use fiber torn a roof. Same thing on. on siding, uh, no exposed timber, nothing the elements can actually light up and you self irrigate means every home would become a fire department basically. The technology. Yeah, exactly. And you would go to a kiosk machine and you'd be approved to permit,
Starting point is 00:10:47 to build, to start and we could rebuild the palisades, uh, Altadena and Malibu in the next 12 months. And people that say that that's impossible or the ones that are in the way. It is possible. It's being done on this plan. right now, like Dubai, Dubai is being built in seven months now. They can take from start to finish
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Starting point is 00:11:38 They're not just homes. They're elaborate. They're elaborate fucking bills in Dubai. Let's be honest, right? And I noticed, too, you're doing a lot of, like, everything you're touching on, you actually have a plan to help fund this, right? You're literally helping via donations and crowdsourcing to get these people, A, to rebuild their homes in 12 months.
Starting point is 00:11:57 And you're holding, what, 26 rallies? out there to help out. They're all free. They're all free that we can go and they can participate. Will you talk about that for the people in California? Yeah, so I'm traveling up and down the state, trying to get people energized and motivated and together unionized, if you will, to say, hey, enough is enough, man. Stop this madness.
Starting point is 00:12:20 Okay. Yeah, we need to take care of homeless people. I get it. But right now we need to take care of the homeowners. Okay, there's like this is insanity, bro. spent $38 billion on homelessness to have more homelessness. And so, you know, the thing I'm trying to do in the state right now is move up and down the state and come up with three or four things that could be done immediately. I've given you three of them already that could be done immediately that would put the groups that are in the way on the heater, okay, because anybody that wants to stop this would say,
Starting point is 00:12:54 no, you can't clean up yet. They would come out right away because of the initiative. This always happens in a family. If you have a family, maybe you were doing Thanksgiving and you had a family and there was a fire in the kitchen or something. The psychos never get anything done. They're in the way. Oh, my God. Oh, my God.
Starting point is 00:13:11 What do we do? What do we do? Oh, my God. Transic is shit. The cat. I got to get my homework. Oh, I forgot my picture. Brud, the damn kitchen's on fire.
Starting point is 00:13:21 First you put the fire. First you put the fire out. You don't worry about your sweet potatoes. that are going to get burnt. Okay. So the emergency creates an opportunity to see where the insanity is and where the sanity is. So when I saw the fires, I'm like, oh, I'm going to bring my sanity to California.
Starting point is 00:13:40 The first thing to do is to see if people even want change. Because if you guys want the place to burn down, fuck it. I'm leaving. Burn it down. Yeah. Okay. It's shame because it's the greatest resources this country has is the state of California. As a state, there is nothing.
Starting point is 00:13:55 more valuable. Financially, the resources it produces, the technology and innovation that's come out of California. I mean, you've got four companies over there worth $15 trillion that could easily solve this problem of irrigation and getting water to homes, et cetera. So we're just going there trying to light people up, get them excited, get them focused, see if we can put people together. What one initiative was to try to recall Newsom and Karen Bass, I don't think that that's as
Starting point is 00:14:23 important right now personally. It is to simply start registering people that are no longer happy as Republican voters, not that they're Republicans, any more than Democrats or Democrats. Let's face it, man. When shit hits a fan, nobody cares about how you vote. But if we could get enough people that are unhappy to register red today, right now this morning, cost nothing to do it. And send that to Sacramento.
Starting point is 00:14:54 Sacramento would get a message, uh-oh, they're serious this time. We need to do something that people aren't happy. And at this point, they would then say coastal commission, stand down for the next 18 months. Or they wouldn't because they probably can't. Right. You see what I'm saying? It's like a doge effort on California where all of a sudden the transparency pops off and you see who's in the way. You see who's the psychos, the insane, and you see where the sanity is. And and hopefully California will stand up and vote out the insanity. I hope so too, because it's hard to watch. And I think the biggest thing for me is that when I look from afar,
Starting point is 00:15:32 I always think about children. I think about families. I think about how these people are not just displaced, but they've lost their whole lives, with the exception of their hearts still beating, right? Maybe some people did lose their lives. Going back and being in California, have you been able to have a pulse on how these people are feeling emotionally
Starting point is 00:15:49 and how they're dealing with it? Good, it's awful, right? Like, you know, we're always talking about the down and out in the society and the people, the drug addict. You've got more drug addiction in California than you have anywhere. On the streets, you can access drugs on the streets today, the homeless problems. There's all these problems that are obvious in the state of California. And then there's the not obvious. I've been talking about this for 10 years now.
Starting point is 00:16:14 The middle class is the not obvious suffering class in this country today. You have people in Palisades in Altadena and Malibu. I know nobody feels sorry for him because the guy had a $5 million house. But people don't understand how he got the $5 million house. No shit. His grandmother, his grandmother bought that house was lucky enough to buy the house or be given it by her husband or whatever 45 years ago for 40,000 bucks. And that house is worth $5 million today, not because she did anything.
Starting point is 00:16:50 In fact, she couldn't even buy her own house. Well, her house was burnt down. She has no place to go. She has no restaurant. She doesn't have the money to stay in a hotel, okay? The government's not there to help her right now. The state's broke. The state's going to be like, okay, we're going to get you back in, grandma, as soon as we can.
Starting point is 00:17:11 What are you talking about? It's going to be 18 months right now for a cleanup. It'll be five years for a buildout. She's 84 today. She won't get back into her new home. until she's 90 years old. This was supposed to be her golden years. That's sad.
Starting point is 00:17:28 And that's for the audience listening in Washington. That's what I want you to tune into. There's a real problem in California. And this is the problem, right? The fire, yes, absolutely. But it's the thereafter. So if you're in California and you heard Grant say, if you can just register red,
Starting point is 00:17:44 Sacramento, enough of you do it, Sacramento is going to get that tip off. Be like, okay, these people are pissed, right? And again, granted, it's not about, you know, red or blue, right? We know that. But it's about making a change and making a difference. And right now, there needs to be some extreme effort out there to help these damn people. I mean, that grandma's never getting back into her home.
Starting point is 00:18:04 You know, granted, she may live the 90, hopefully, and get back there. But what if she doesn't, man? Bro, but here's a problem, right? Even if she goes back there when she's 90, if it rebuilds, if she has the money, none of what she does, by the way. because you got to remember, right? Let's say it takes $5 million to rebuild the house. She only had $3 million of coverage if she had $3 million.
Starting point is 00:18:28 She might have only had a couple hundred grand of coverage because she only had $40,000 in a home for 45 years ago. Yeah. So some people believe this is a land grab, okay? Meaning the government has so many restrictions and regulations on the people that people can't actually go back and claim their problems. because their property has become a liability. Let me give you another example, okay? Let's say it's a young executive, a couple. Their middle class, they make 350,000 to 400,000 bucks a year. Husband and
Starting point is 00:19:01 wife both work. They got both their kids in a private school or a nice public school, two cars. They had a mortgage in the Palisades. They've done really well in life. They are fully in the middle class, okay? They might make 800 grand a year, by the way. They could make a million five and still be in the middle class. That's wild. Okay, they have a $7 million mortgage on their home. Okay. And they're paying whatever. That's going to be $40,000 bucks a month. They can afford it on his salary. And her additional salary is how they live. They got a great life. Nobody feels sorry for these people. Well, their home, let's say it was worth $7 million, has $5 million worth the insurance on it. That's all the state would allow because the state two years ago got involved in regulating the insurance
Starting point is 00:19:47 companies. Ladies and gentlemen, any time the government regulates you get hurt. They always do it under the pretense. We want to protect the people. What you did was you got involved in business when you shouldn't have in all state, state farm and the big nation side, yeah, nation side, they all pulled out because the state said you can't raise the premium. They said if we can't raise the premium, we can't afford to be in the state.
Starting point is 00:20:16 So they left. Hundreds of thousands of homes are not insured right now. I happen to be one of the lucky ones, and I have this huge insurance policy on my house. But all my neighbors, my 18 neighbors in a row, none of them have more than $3 million with insurance. Okay. So let's go back to that couple in the palisades
Starting point is 00:20:36 that had a $7 million mortgage. They owe $7 million. Their payments are still due, and their house is burnt to the ground. have $3 million for insurance. So what do they do? You're like, okay, they're going to get their $3 million. They have no place to live, by the way.
Starting point is 00:20:57 Okay? The $3 million is going to pay for where they're living for the next five or six or seven years. Now they're out of money. How do they rebuild their home? They have no money to rebuild their home. They have no money to rebuild that thing. The middle class now becomes the lower class, even though the guys make it $800 grand a year.
Starting point is 00:21:16 I know that's hard to believe, and it's very hard for everybody to embrace because we're constantly talking in this country about the lowest of the lowest, you know, the very beginning where you had nothing. But there's a big fat middle, middle class in America, 250 million strong that are weak. And this is what I'm what's concerned about. California could actually roll over economically because so many people have been affected by this fire, including the executives that live across the state. Street in Brentwood just a couple miles away. And their house wasn't burned. But guess what? The insurance companies don't want to insure their house anymore either. So how do you get a mortgage? How do you sell your home? What happens for the next five years? They're saying it's going to take five to seven, maybe 10 years to rebuild. Who wants to live in that bullshit for 10 years? And what happens when more and more people start leaving and saying, I'm going to go live in Scottsdale,
Starting point is 00:22:13 I'm going to go live in Utah, I'm going to go live in Texas, I'm going to go live in Florida. That's already been happening soon. Of course. Then it starts to accelerate the problem. So I'm really concerned not just for California, all the people that have been affected, but also for the rest of the country that could be impacted by this economic
Starting point is 00:22:30 devastation. It's wild, man. And I always think like when did this start? You know what I mean? Like when did this start becoming a problem, right? Because like you said, a couple years ago, insurance companies are backing out, right? And to your point also, it's like,
Starting point is 00:22:46 many people think it's a land grab. It's like, hmm, pretty fucking strategic, right? And I'm not implying anything, but maybe I am. But the bottom line is now people don't have insurance. They don't have a place to live. And they don't have the money nor the time to rebuild. Yeah, exactly. When did it start?
Starting point is 00:23:05 California has been an organized mafia for 80 years. There's four families that have controlled the state of California, except for two short instances. Newsom's been in there for 16 years. Okay, before, it was the Pelosi family before her. It was the Gettys before her. This thing has been under control. This is the fifth largest economy on planet Earth.
Starting point is 00:23:31 Okay, it's a couple trillion dollars a year in revenue. It's massive. India is bigger than California and then California. So it's a massive, massive population, right? Two-thirds of all your produce, from the state of California. 99% of all commercial products, vegetable and fruit products are produced in California.
Starting point is 00:23:53 We got plenty of water, bro. Like you said earlier, you can't find one golf course anywhere in the state of California that's ever burned. So this idea that like, oh my God, oh my God, the fires are out of control.
Starting point is 00:24:07 The fucking fires ain't out of control. Go to Pelican Hill and play a round of golf. Go up to the Pacific, up to the north. What's that beautiful golf? course up north. Carmel? Yeah, up in Carmel. All those golf courses, they're protected. Why? They're irrigated.
Starting point is 00:24:23 You could have irrigation across the entire state of California if you wanted to. That's how much water we have. It's fucking wild, dude. So the land grab, the land grab thing is not, is not out of context for me. I agree. I agree. Where I live, if you've ever been to Malibu, you ever been to Nobu? Yeah. Okay, well, you go down that coastline and you hear about Malibu, the first time you went there, you're probably like, dude, this looks like a shithole. A bunch of old homes stacked on top of each other. Most of those homes aren't big, brand new concrete block. My house has made a concrete block. It was built 14 years ago. It was built to spec, probably better than that. Okay, all concrete. You can't burn it. And like no amount of fire is going to take it down. It won't take the bottom of it out, right? But all. the homes that are on that coastline, the coastal commission, because they overregulate, they hide behind whales and seagulls.
Starting point is 00:25:24 And so you can't develop, you're going to change the coastline. Hey, guess what? Mother Nature just changed the coastline forever. Sure did. Now, I don't know if that's their intention, because if you kind of, you know, connect the dots, most of the people that live on that beach, that's called billionaire beach. most of them are not billionaires and most of them will not rebuild.
Starting point is 00:25:46 So you're going to end up with four or five families. I'll be one of them, by the way. I'm one of the less ones. You're going to have four or five or six families that own the entire beach and maybe the state walks in and says, hey, we'd like to just buy you guys out and make it a public beach now
Starting point is 00:26:07 for everybody with no homes. Wow. Wow. Property seizure, man. make it impossible to do you own anything. New world order. You will own nothing and you will be happy about it. It's starting to all make sense and it's starting to unfold underneath all of our noses.
Starting point is 00:26:25 I mean, to be quite honest, right? Everybody can deny it and you can look at it and you can try to, you know, turn a blind eye to it. But, I mean, if you open your eyes, I mean, shit, there could be arguments made. Yeah, online voter registration in California. If you guys go online, register to vote in California. By the way, some people say you can live anywhere you want to do.
Starting point is 00:26:43 all you need is an address now, and you can vote in California. Really? Like, you just need an address. No voter ID is allowed in California. So you're in Naples. You got a buddy that lives in California? I can vote in Cali. You could at least register.
Starting point is 00:27:03 Look at that, man. If a million people registered as red voters today, Sacramento, Pelosi will be the first one to see it while she's laying on her side or broken hip. and she'd be like, uh-oh, they're pissed off now. You're wild, man. You're wild. You're wild. Dude, that's all interesting stuff. I want to shift gears real quick, all right?
Starting point is 00:27:27 Brother, you have put together a series of conferences that have been the most massive fucking thing on the planet. And the last one's coming up, bro. And you just released, dude, the last one. Damn it. I haven't even made it to one yet. I haven't even made it to one yet. I've might have to go to this one.
Starting point is 00:27:45 I do you got to go, bro. You got to go. Do yourself a big favor and go. These are the, I put on the best show in the world. Like, I know I'm a big promotional guy and I promote all the stuff that I do, but I'm telling you, these shows that I do, how do you sell a show and nobody knows who's coming? Like, one of the things I'm most proud about. That's some wild shit. Well, I mean, dude, I mean, that right there, brother, like that, that's some fucking.
Starting point is 00:28:11 fucking Houdini shit, man. But if you look now, you know, you look now, you go back to past speakers, right? You got Tom Brady, you know, Wyclef, I mean, Alex Rodriguez, I mean, just Trump, name it, name it. Like, you're going to trust that someone dope's going to be there and you're going to go, right?
Starting point is 00:28:30 It is the ultimate flex, the ultimate flex is, I'm doing a conference. 30% of our tickets were sold without a date or a location. That's a flex. I do a lot of bullshit because as a privately held business owner I like to do stuff that I personally have as my little
Starting point is 00:28:52 personal flex like one of my flex is to sell an event out without an agenda of speakers it's wild and people come there and they're like can I see the schedule no no no no there's three people to have the schedule nobody else has it like nobody knows anything. I know what's going to go on,
Starting point is 00:29:13 which requires a tremendous amount of trust. Exactly. Yeah, for a guy that's been hated on on the internet, I love my haters, by the way. I can't. Dude, you get fucking torched, bro. For a guy that gets hated, this as much as people hate on me,
Starting point is 00:29:29 and I'm just trying to help people, by the way. It's crazy that, it's crazy that for all that hate, which is nothing compared to the amount of trust that people give me because they come to these conferences not knowing who's going to be there and we have never literally like you know the response from our audience is man you over deliver every time oh my God how did you I got people that have been the nine of them
Starting point is 00:29:57 and they're like everyone has been better than the one that preceded it and the prices have gone up the prices are stupid completely ridiculous I confess over the top too much expensive but they're still cheaper than what I'm paying, okay? A $30,000 feet is still cheaper than the $10 million I paid to put the event on. You spend $10 million putting on that event. Every one of those events has cost to me somewhere between $6 and $14 million. This was going to cost about $10.
Starting point is 00:30:28 See, that's the interesting thing, right? Because when people lack perspective, they can make a lacklester opinion, $30,000 for a seat. What the fuck? This dude's putting $10 million on the line. hell yeah it's going to be $30,000, right? And there's only a couple of people that pay $30,000, but those are select seats in the room.
Starting point is 00:30:49 But most of those seats are going to be, I think there's a seat right now you can buy for a thousand bucks or $50,000. It was $9.97 for one. Yeah. So that's an executive seat. It's a great seat, by the way. Every seat in the house is great. There's 6,000 people will be there.
Starting point is 00:31:03 This is going to be over the top this year. I just confirmed three more speakers yesterday that I was adding. Jared's like, it's too many now, bro. I said, nah, don't worry about it, bro. It's going to be fine. Everybody's going to forgive us. It's just going to be fantastic. Everything's going to be okay.
Starting point is 00:31:18 Yeah, yeah, yeah. So I hope you come. I hope you and your fans and your followers come. I'd love to have you there. Well, dude, I think we're going to probably make that happen. I'm excited about it. Your musical lineup, you did release, though. Yeah.
Starting point is 00:31:32 Share it with the audience of musical lineups. It's pretty dumb. We got Rick Ross. We got Rick Ross. entertained us one night. Matt Joe's going to do the registration. Wyclef is coming back. I had a blast with Wyclef at a party once and me and him became kind of friendly. And then we'll have some other people that probably stop in and chop the place up.
Starting point is 00:31:56 Oh, so I see that cliffhanger. My boy's leaving cliffhangers. I like that. Maybe somebody else. Look, I was doing an event once. I was in Vegas. I think it was when I had Kevin Hart there. and somebody comes one of my staff comes to me Dana White's here and he wants to talk to you I said fucking let him in so he's like hey Grant look I you know I just wanted to come by and see what you're doing I live here
Starting point is 00:32:24 and I heard you had this event going on this was at Mandalay Bay and it was I don't know there had to be 12,000 people there he's like I just can you mind if I go in there and look I heard people are paying $20,000 to sit in the room on a weekend for three days. How do you do that? And so I brought Dane in, then I had him on stage. I end up doing an interview with him, like improv.
Starting point is 00:32:49 And Floyd Mayweather, the same weekend, Floyd Mayweather came by. I didn't even have him on the schedule. Hey, I'm in town. I just let the strip joint. True story. Come on in. Come on in. Wash your hands.
Starting point is 00:33:04 Come on in. Wash your hands. Yes. wipe your feet too, bro. Wipe your feet. Yeah, exactly. What's been, other than the flex of obviously putting 6,000 people in the room and selling an event out that you don't even give an agenda or the guest,
Starting point is 00:33:20 what has been the most satisfying thing from a humanitarian standpoint for you with those events? Well, you know, those events are really the 10X growth conference. I'll miss not doing them because it was a, the reason we started doing it. doing those events was not money. You don't do, if you're trying to make money, you don't do events. Events are a terrible business. Anybody's ever done an event, tried to do an event. You try to put 300 people in a room.
Starting point is 00:33:46 Fuck, try to get 50 people over to your house for a party. They're expensive. People don't show up. Yeah. They wreck the place. Like, you know, I mean, if it's a good party, they're going to damage, something's going to be damaged if you don't go to jail. I mean, you could be go to jail.
Starting point is 00:34:05 It's a hole in the wall. Yeah, absolutely. So, but the thing, the thing that I think I'm most proud about in those events is the interviews. And the interview basically are me, and I don't like doing interviews. Actually, I don't mind being interviewed. I hate doing your part. I mean, dude, I'll do your part if you want me to. I'm teased.
Starting point is 00:34:28 I don't know if you could, you know, I don't know. Oh, come on. I don't, don't give me a challenge. He's calling me out, y'all. He's calling me out. Okay. But the interview, to be able to get a good conversation, let's say Usher, I don't have anything in common with Usher. Okay, I'm a business guy. I'm a real estate guy. You know, I'm about money and stuff. And Usher's an entertainer. He's been on, I don't know, 40 or 50,000 stages without exaggeration. He's not going to even remember the event. So my goal is to get him to remember this event as one of his standout.
Starting point is 00:35:05 moments in his lifetime. Or John Tramult, okay? How many people you think John Tramult has met in his life? Oh, a lot. That was a big one. That was a big one. Yeah. Or Floyd, Floyd Mayweather.
Starting point is 00:35:18 Floyd Mayweather has been on stages everywhere in the world. How can I bring Floyd on a stage that's so rememberable for Floyd? I'm not even thinking about the audience. I'm thinking about Floyd Mayweather. I'm thinking about John. I'm thinking about Kevin Hart. I'm thinking about how do I get Arnold Schwarzenegger to have a moment where he's like, Hey, that guy, Grant Cardone was amazing.
Starting point is 00:35:38 Right, right. And not because I'm amazing, but because the communication, the, the, the, the interaction that he and I had. It wasn't just me reading off of cards and getting through the interview, you know, so that's a trick, right? And then those things live in into time for long periods of time. I'm trying to get something out of this guy that nobody's gotten out of them that'll help some kid I hadn't met yet.
Starting point is 00:36:01 Or maybe some 55-year-old person that gets inspired by. this interview because all this stuff can live long into the future. I love that because when you're having that energetic conversation and it's authentic, there's no note cards and it's just you and the interviewee, there's a whole audience whether they're in person or right now listening to this show that people are going to be impacted. That's the exact same thing that I go for. I want to bring out different things in the individuals I interview because everybody can go and look at your bio, man. Anybody can go look at that. I mean, that's not that stuff. That's not the stuff. It's what you're doing from a human standpoint is what's interesting, right?
Starting point is 00:36:39 That's awesome. Yeah, you do a good interview. I'm sure people are going to talk about it down in the comments. Go ahead and rate, Sean, go ahead and rate this interview right now. Should he get a 10 or should he get a 1? Oh my gosh, a 1. That's, that's aggressive. Hopefully not a 1, you know. Maybe it's 7, 8 or 9. Just showing up gets your 1. I know, right? You don't even have to have shoes on to get a 1. that's easy that's easy man now i'm excited i we're you know the team and i are definitely talking about uh growth con for sure um i've been talking to gila about it as well um so it's it's definitely on the horizon that's in Vegas right it's gonna be in Vegas again yeah yeah last last one we wanted to have in Vegas and look you should come in there you should come just so you walk in the room i this is what i'll do for you okay i promise you're gonna walk in the room and you
Starting point is 00:37:34 won't be there 10 minutes, not one person, it won't even start. You'll get your money's worth the first 10 minutes you're there. I bet. You'll walk in, you're going to look around, you're going to look around, and you're going to have some big realization. In the first 10 minutes, without anybody doing anything. That's a good challenge, man. I'll take that promise. I'll take that promise. April, right? No, March 19, 2021. March 19, 2021. Okay. Coming up, man.
Starting point is 00:38:09 Yep, right around the corner. You better hold some spots. I'm not holding spots for anybody. We, we oversell this thing every single time. We'll end up with a seating problem that I have to solve. That's good, man. That's good. No, I'm excited for it.
Starting point is 00:38:25 It'll be fun. It's something that's been on my radar for quite some time. And you're shifting to Wealthcon, right? You're shifting to do something else in place of this? Well, yeah, we've been doing two wealth conferences a year. These are much smaller events like three to 500 people where we're focused on financial, everything from financial literacy to financial wealth building.
Starting point is 00:38:47 And we bring finance people from Wall Street. You're starting to see my audience mature a bit, okay? Not the audience, material, the content. So you're seeing me in real time make my shift to, from sales guy, marketer guy, real estate guy, to something else. That's good. And for me to make that, I have to have a different, I have to have a different interview. Mm-hmm.
Starting point is 00:39:14 Mm-hmm. That's good. Now, you've had two already? Yeah. Okay. When's the next one? I don't know when the next web conference is. You guys know when that is?
Starting point is 00:39:27 Probably April, May. Okay. Yeah. You said we have those here in Florida? Do you have them in Florida on campus? Yeah, yeah. And what I do is I bring people in to talk about, like I was just a canter fist gerald.
Starting point is 00:39:40 That's Howard Lutkins, that's the Commerce Secretary now, his company, they've done, I don't know, hundreds of billions of dollars in real estate transactions. So I'll start bringing those guys in from Wall Street and big banks to talk about hacks and little fissures and opportunities in the marketplace. like most of the all these conferences basically i get people i interview people that i'm interested in right june first right june first is the next one june first okay okay so um makes for a good interview though right and you're able to give the audience and the people in attendance much more value
Starting point is 00:40:17 if you're interested in that person right yeah i mean that's yeah like i've interviewed people that i interview people that manage the 2008 global crisis like you know like how how do you do that how do you go through a five or six or seven hundred billion dollar almost a trillion dollars of money was transferred and how do you manage that activity when you're interviewing that person me sitting down having coffee with that guy is one thing me interviewing and in going behind the scenes and getting information from him by the way that's probably not in a book is is uh sure it's it's really good for me and great for the audience What was the feedback on that, just from your perspective, on hearing how they manage that?
Starting point is 00:41:06 Oh, dude, it's, it's a, it's about confidence. It's about critical thinking. It's about what's most important right now, not all things are the same. How do you manage priorities? What's your priority intelligence like, not your IQ? Like Elon is a very high IQ, but he's also extremely high on priorities. It's not all problems are not equal ever. Right. And in life, in life, this will be a great, I bet your audience has a lot of takeaways from this, but is in life, life could sometimes appear to be just overwhelming, like overwhelming number of problems.
Starting point is 00:41:49 But really, there's only one or two problems. handle those two and the rest take care of themselves. That's good. And it's so damn true, right? It usually seems from either a relationship or financial, right? Or what are your thoughts? Well, like right now in my life, yeah, it would be a financial thing. You know, I've got to solve this one financial thing and the rest of it,
Starting point is 00:42:14 if I do it in the right priority, there's always a solution. To every problem there's a solution. There just happens to be a better solution. okay there's always a better solution there's always a solution there's always a better solution the issue is whether you're handling
Starting point is 00:42:33 the right problem or not and typically managers mid-level managers or even business owners simply don't handle the right first problem in fact you're going to drop this
Starting point is 00:42:47 Sean when are you going to drop this interview this will probably be dropped in a week or two Okay. Like two Mondays from yesterday. Okay. All right. No problem.
Starting point is 00:42:57 I was going to offer your audience something. But you'd have to drop it. We'll adjust. We'll adjust. Go ahead. No, you'd have to drop it because I'm doing it Saturday. You'd have to drop it like,
Starting point is 00:43:06 you know, tomorrow. Yeah, no, no. We're a Monday. We're a Monday show. Damn it. You're a Monday.
Starting point is 00:43:13 See, I'm an everyday show. I'm an everyday show. You know, you're an everyday motherfucker, aren't you? I love you. You're great.
Starting point is 00:43:19 Dude, I'm scared I'm a miss something. Bro, I'm scared I'm a miss something. I hear that, man. I hear that. But my question, I want to go back to that. Like when you're talking about, you know, high-level executives or just human beings in general, you know, pinpointing that actual problem
Starting point is 00:43:32 of what truly is the most important at that moment. A lot of people misland on that, right? How do you determine what is the actual problem that needs to be addressed immediately? Well, number one, you know, I know that all problems are not equal. So that's the first thing to know any more than all data, all data is not equal. and as much as you guys want to believe the Constitution that all men were created equal,
Starting point is 00:43:56 that's not true either. That's bullshit. Okay, all men were not created equal. I'm not equal to you. You're not equal to me. We weren't created equal. We were created at different times. Happened at different times.
Starting point is 00:44:08 You came out bigger than I did. Like, whatever, bro. Like, you know, my wife, me and my wife are not equal. Me and my child are not equal. And it doesn't mean I'm better than you. it might mean that I'm lesser than you. I don't know. It just depends. I'm not equal to Elon Musk.
Starting point is 00:44:25 I'm not equal to Donald Trump. I'm not equal to Abe Lincoln or Muhammad Ali or I'm trying to cover everybody right now. So number one, all problems are not created equal. So I have one problem in my life right now. You guys can guess what it is. And I need to solve that one problem. It would provide that one problem if I solved it would provide me, with tremendous amounts of space in my creative.
Starting point is 00:44:55 When people get blocked up, it's probably because they have a problem they haven't solved or addressed or observed or looked at or confronted. And when I was 25, oh, it was a drug problem. I had a drug problem at 20, well, from 15 to 25, I had a drug problem. And so no matter what problem I handled,
Starting point is 00:45:14 I wrecked the car, I lost my job, I lost a girl. Those are all problems too, but I didn't feel good about myself. I had low self-esteem. I didn't have any money. All those are problems. But until I handled the main problem and started putting together days
Starting point is 00:45:30 and not using drugs, the rest of the problems didn't matter any. Yeah, like all those other ones seem to be symptoms, right? They're symptoms of the main root problem. Right? Until you cut the root and fix that, then it can continue to have little fucking problems that seem massive, right?
Starting point is 00:45:47 Yeah, I could pick the car. I can get another girlfriend. I can get the girlfriend back, which probably is just another problem. It probably is. Yeah. So, you know, so number one, like, I need to find out what the problem is. First, in California, it's clean up, remove the debris, get it off the ground. Second thing is, start rebuilding.
Starting point is 00:46:13 Yeah. That people rebuild, dude. Yeah. And then you'll start seeing stuff go up. You'd see my house being fixed right now in real time if they'd let me go over there. And that would give people hope and confidence and momentum and acceleration. Oh shit, I'm going to build too. Grant's building.
Starting point is 00:46:28 I'm going to build. That's how this shit happens, man. Yeah. We need encouragement from examples. I agree. And, you know, that's why your show's so important because you're offering people examples. Yeah. That's the thing.
Starting point is 00:46:47 right, is providing enough stories that people can latch on to and say, hey, where I'm at today doesn't necessarily need to be where I end up, right? And we want to give that hope. We want to give people that not motivation, but the drive to kind of dive into some discipline and determination and kind of move forward and get out of the shit that they're in, right? That's what it's about. I was on a phone call yesterday with a guy, he's worth $2.5 billion. You would know his name if I told you his name.
Starting point is 00:47:20 You've bought his products before, guarantee you. And he's self-made guy, self-made guy, started with $25,000. And I told him, I said, you know, I can't give you his name. But, you know, I said, the only thing I don't like about you more than your net worth because you're worth doubled at what I'm worth is that you started with six times more money than I did. He's like, Grant, I only started with 20. $25,000. I said, I started with three. He's like, well, that's almost seven times. So, but he was saying, he was saying years ago, about eight years ago, he had a 200-foot fed ship. Big, big, he built his own boat, his yacht. And at that time in his life, in his 40s, he was not happy. He was just indulgent. Partying, women, you know, the life. He says, grand, I'm building another boat right now. But next time it's going to be for the new version of me.
Starting point is 00:48:21 And to your point, Sean, about like, who are you going to become next? Yeah. And that's why podcasts like this are important. Thank you. Yeah, I feel like every struggle we go through and every painful point, that's the opportunity to embrace the struggle and kind of go through those daily things, right? And everybody wants to get to that end result. I want more money.
Starting point is 00:48:44 I want the relationship. I want everything. Well, what they don't realize is the gift is right here. Yeah. In between all the bullshit, right? Because that's when you become that person that's going to deserve this. Yeah, 100%. Stop focusing on this and focus on all the little shit in between.
Starting point is 00:49:00 Yeah. And that's what we do. Every day. You do it where we do. Absolutely. Thank you, sir. Thank you. Listen, man, I appreciate you coming on.
Starting point is 00:49:09 I can't wait to see you in Vegas. We're going to work that out. I'll be in touch with Gila. once again, I think her and I have already communicated like two or three times today. She's awesome. And we're going to have a blast there. And I just thank you so much for coming on the show and giving some value to the audience and speaking what you're going through right now and sharing with the world how you're helping people, man.
Starting point is 00:49:31 Yeah, good, man. And anything I can do to help you. I look forward to you being at the 10X growth conference. So I know you're going to enjoy it without a doubt. I look forward to getting some feedback from you about what happened to you in those first 10 minutes before it even started. Like just look for, look for when you walk in a room, what happens to you? Because my goal is to chip people before the show starts. Okay. I love it, man. Definitely, definitely let you know, for sure. Okay. You know, definitely. But look, man, I, again, I just appreciate you for the audience,
Starting point is 00:50:05 please. If you're hearing this, check out GrowthCon. If you can get there, get there. You won't be disappointed. And also go to 10xcalifornia.com. It'll be in the show notes. I want you to see how you can help out Californians rebuild and give back to the cause and help grant spread the awareness in the word to make California a better place. So until next time, guys,
Starting point is 00:50:27 share the show with someone you know, love and trust that needs to hear the message. And until then, stay determined. Our friends, what else? Spire me, I put my all and everything I'm doing. Up until it's done, I meet for the entirety. I'm putting in overtime. I'll be working.
Starting point is 00:50:50 Just know I'm a go for mine because I earned it. They watch and I know it's time. I confirmed it. A whole society determined. Determin.

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