The Happiness Lab with Dr. Laurie Santos - Why our Brains Don't Fear Climate Change Enough

Episode Date: January 2, 2024

Humans are great at reacting to mortal danger... but only sometimes. Unfortunately, some risks to our safety and wellbeing don't set off alarm bells in our brains. Climate change falls into that categ...ory. Why is that? Harvard psychologist Dan Gilbert explains how some dangers trigger us, and some don't. In discussion with Dr Laurie Santos, he also outlines ways in which we can be made to care more about threats to the planet and maybe react to them in more positive, happiness-inducing ways.   See omnystudio.com/listener for privacy information.

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Starting point is 00:00:00 Pushkin. He's giving us a thumbs up. Thumbs up. So as usual, we just have you start by introducing yourself. Hi, I'm Dan Gilbert. For the opening of this new season, I'm really rolling out the big guns. Dan Gilbert is a huge figure in happiness science. He's one of the field's most respected psychologists
Starting point is 00:00:29 and an absolute whiz at explaining some of the most puzzling aspects of human nature. And that is going to be a big help today. Because the question I have for him is as confounding as it is serious. This episode is all about the puzzle of why we're not doing more for things that are really hurting us, potentially badly. That sounds great. Every January, the Happiness Lab puts out a New Year, New You type season. We explore the personal challenges that so many of us face, and the ways we can understand them better to make a fresh start in the year ahead.
Starting point is 00:01:02 But this year, we're doing something slightly different. This season is going to focus on a topic that makes a lot of us feel scared, angry, and vulnerable. That topic is climate change. The federal government says this fire season is unprecedented. Very serious fire seasons in the past, but this one just exceeds our historic experience. 2023, a shattered record. Dangerous, fast-moving torrents are leaving some 8 million people in the region under flood alerts. Most of the Midwest is abnormally dry.
Starting point is 00:01:31 Say a prayer and hope for the best. The future could be even bleaker. 2023 was pretty much the hottest year in recorded history. But it wasn't just heat waves. Over the last 12 months, we saw a host of disasters related to global heating, raging forest fires, devastating floods, and retreated ice. These depressing facts usually make us feel pretty terrible. We feel anxious for our futures and for those of our children. We get angry with ourselves and others for letting
Starting point is 00:02:03 things get this bad, and we feel overwhelmed and pretty helpless in the face of such a big challenge. And these negative emotions compel many of us to turn away from the problem. We spend most of our days acting like the whole global heating thing just isn't happening. We go into denial mode and try to just carry on with our lives. But the science shows that negative emotions often hurt us more when we try to pretend that they're not there. And all this collective avoidance isn't that great for the climate crisis either.
Starting point is 00:02:32 So over the next few shows, we're going to look at ways we can confront the climate challenge more calmly and confidently. We'll see that dealing with the crisis head-on and doing our bit to help can make us feel happier than we expect. We'll also learn ways to navigate our negative emotions and to experience a bit of optimism,
Starting point is 00:02:56 even in the face of such a scary situation. But in this first episode, I wanted Dan to help me answer a vexing psychological question. We've been talking about the catastrophic dangers of global warming for several decades, but people are still debating whether it's a real crisis and how urgently we need to act to fix it. Which is kind of weird, because it seems like humans should be pretty good at dealing with life-threatening situations. I mean, we've had millions of years of evolution. Our brains should be amazing threat detectors.
Starting point is 00:03:21 They should be really good at noting when we're in danger and taking action. Why then do so many of us seem to be ignoring a threat big enough to wipe out our entire planet? The answer comes from the fact that our brains are built to deal with only certain kinds of threats. If a saber-toothed tiger jumps out at you from the bush, you'll address that threat as best you can right away. But if your doctor tells you that you better change your diet or floss your teeth to reduce the risk of health problems developing decades from now, you might dither. It's why we're bad at putting money into our 401ks
Starting point is 00:03:54 and why we sometimes don't put in the work to make happiness practices a part of our daily lives. We're great at addressing the urgent problems, but we're not so hot when it comes to tackling other important ones. And when those important things do become urgent and messy, we wind up kicking ourselves for not acting sooner. Harvard professor Dan Gilbert has been thinking deeply about this mind bias for decades. He wondered why governments seem to be so bad at coordinating a response to climate change,
Starting point is 00:04:23 even though they're really good at urgent action following events like terrorist attacks. You know, everybody in America had a reaction to 9-11, and all of us had the reaction, this is terrible and thousands of people have died. But because I'm a psychologist, I also had another reaction, which is, why are we not equally concerned about all things that have killed even more people in our country, ranging from climate change to the flu? Many more people have died. So why are we so concerned about one thing and willing to sacrifice everything from resources to personal liberty to fight it. But these other threats that are even greater in magnitude, arguably, we're willing to do nothing about. That seemed to me
Starting point is 00:05:12 a curious question that was ripe for a psychological answer. And you really applied that question directly to climate change, too. You'd think that if we knew the real threat, which a lot of people say that they do, we'd be freaked out and we'd be acting, but we're kind of not. And so talk to me a little bit why evolutionarily this might be the case. Well, you know, several hundred years ago, two very smart guys named Pascal and Fermat told us how we ought to think about threats. We ought to think about their likelihood and we ought to think about their magnitude. And those two things tell us whether a threat really warrants our attention. If it's really likely to happen,
Starting point is 00:05:49 and it's going to be a very, very bad outcome if it does, take action. If not, then don't. That's all logical, but it's not very psychological because human beings were not evolved to compute expected utility, if you will. Rather, we were evolved to respond to a small set of threats that were really big problems for our ancestors living in the African savannah. And unfortunately, climate change has none of the features that trigger this threat response system in the human brain. And so let's talk about some of those four features. The first one that you've talked about is that threats have to be kind of agentive. They have to involve individuals.
Starting point is 00:06:28 Why do we really care about threats that come from people? Well, we care about everything that comes from people and for good reason. People are the most significant source of rewards and punishments for an animal like us. We're the most social animal on planet Earth. So it's no wonder and it's for good reason that we care a lot about what other people do, what other people think, and what other people say. With that said, climate change is not an attack by a mean group of people who are running at us with sticks. And that's what we're evolved to respond to. I mean, look what happened when the
Starting point is 00:07:04 Twin Towers came down. I mean, we went and invaded a country because they had murdered 3,000 people. Those 3,000 people had died from the flu. And by the way, it's 10 times that who die from the flu every year. We just kind of hum along and don't worry too much about it. So that's the tragedy of climate change is that it doesn't have a face. It seems like a non-agentic threat. It also seems to not have an intent.
Starting point is 00:07:26 You made this quip in one of your articles that if climate change was trying to kill us, then we'd take it very seriously. You know, talk about the power of intent and why that matters for our psychology. Well, we all know that if somebody, you know, pushes you in the street and goes, oh, excuse me, I tripped, you're not alarmed at all. But if they say, hey, take that, suddenly you rise up with full force. You call the police, you hit them back, you start yelling. So whether people intend to harm us or not is almost more important than the harm they inflict. We'll forgive almost anything that's an accident, and we will prosecute almost anything that isn't. Climate change isn't. Nobody's actually trying to make the climate warmer. Nobody's trying
Starting point is 00:08:06 to melt the polar ice caps. People are doing it as a result of their activity, but it's pretty incidental to the activities that they're performing. You know, in a way, that's too bad. We can't get too excited about it because there's nobody who's meaning ill behind it. And I love when our psychology gets really tripped up by this. I remember one study where you had neuroscientists putting people in a scanner and these people were getting, the subjects were getting shocked. And the shocks varied whether they were just kind of random accidental shocks that were happening or there was somebody sitting behind the thing who intended to shock you. And if you look at pain regions in the brain, we actually feel more pain when we're getting shocks that are intended, when somebody's trying to give them to us. And I think that's so powerful when we think about climate change,
Starting point is 00:08:48 because the fact that nobody's trying to do it makes it just kind of like water off a duck's back when we think about it psychologically. Yeah, it's a little less shocking, isn't it? Exactly. The next kind of thing you've talked about, the fact that our brains tend to respond a lot to threats that are immoral. And this one's kind of interesting because, you know, in some ways you could think that, you know, the destruction of a planet is actually causing harm. But moral harms tend to work a little bit differently. Talk a little bit about how moral harms work. You know, this is very intertwined with the first thing we talked about with intentionality and agents because moral harms are harms from agents. But they are by moral harms.
Starting point is 00:09:24 I guess I'm talking about things that are more like insults than injuries. And we are evolved to care a lot about insults because insults to our honor, insults to our face are in some sense reducing our or threats to reduce our place in a social hierarchy. And so we're very, very concerned with our reputations. What would people think of us? You know, I could probably steal your pencil or, you know, bump into your car and you wouldn't get too upset about it. But if I called your mother a dirty name, you would rise up viciously and attack me. Why?
Starting point is 00:10:01 There's really no harm done, is there? Well, the answer is yes. It's a moral harm. It violates your sense of what's fair and just and right. So we respond to moral harms with great power. And climate change isn't a moral harm, is it? I mean, it's going to ruin our air and our water and it's going to make the world hot, but it's not insulting us. It's not attacking our religion. I mean, but it's incredible, right, that we're not getting freaked out about burning so much coal, but we are getting freaked out about, say, burning a single flag when somebody does that.
Starting point is 00:10:29 Now, all of a sudden, our moral emotions are kind of going nuts, though. Yeah, they are, and it's easy to understand why we care so much about these things. And the question is whether we can subjugate this natural response and, you know, get on board with those two French guys, Pascal and Fermat, and say, you know what, flag burning, it isn't very nice, we don't much like it, but maybe we could worry about that tomorrow after we've saved the planet. Your moral point is really important because it suggests that climate change can make us scared, but it doesn't make us outraged. And it seems like outrage is a sort of special kind of emotion when it comes to causing
Starting point is 00:11:04 us to take action. It really is, isn't it? I mean, you don't have to spend too much time online to realize that it is the fundamental driver of most people's online behavior on platforms like X, formerly known as Twitter, and others. It's about moral outrage. Now, we occasionally feel moral outrage about environmental disasters. If Exxon, you know, runs their tanker into a iceberg and, you know, thousands of gallons spill and penguins are dying, we all rise up and say, how can you do this? You have to clean it up, right? It's not like the domain of the environment is completely insulated from the moral domain. It's just that
Starting point is 00:11:46 when we hear there are glaciers melting and the seas are rising and it's just getting warmer, we can't point to any particular agent who is doing this in order to harm us or insult us. And so it just doesn't get our blood pressure up in the same way that calling your mother a bad name does. And your Eglon example is great because I think it gets to the third feature that I think that gets our minds going, which is things that happen instantaneously. You know, the egg-on disaster you described is oil pouring out right now. It's happening immediately. And these immediate threats seem to be ones that also really kind of get us going. You've described the mind as a sort of get-out-of-the-way machine. machine. Talk a little bit about what you mean by that.
Starting point is 00:12:27 We're very good at getting out of the way, aren't we? If I throw something at you, you will duck before you even know it's coming. Your brain responds so quickly to threats that appear immediately and instantly in your environment. Most environmental threats are not like that. I mean, occasionally they are. There's an oil spill. One day the water was clean. The next day it's dirty. But by and large, the temperature on Earth is not going to increase by 20 degrees tomorrow. It's going to increase by 0.0000001 and then the same amount the next day. We're all familiar with the frog that, you know, never jumps out of the water because the water is being heated from room temperature to boiling very slowly. That's not a bad parable for the place we are right now with regard to the environment. These changes are going
Starting point is 00:13:15 to be devastating, but not tomorrow and not instantly. Things will change at the speed at which we can adapt to them. And we are remarkable adapters. And so these instant changes are ones that we notice quickly, but it is the case that we have minds that can pay a little bit of attention to the future. But a lot of your work has shown how bad we are at doing that. Like it's this kind of cool thing that our species can do, but it's still a capacity that's a little bit in beta version. This is a remarkably, evolutionarily speaking, it's a remarkably new capacity. We shouldn't be surprised that its reach is limited. I mean, we really should be surprised that we have it at all,
Starting point is 00:13:55 because as far as we know, no other animal does, at least nothing like our ability to look into the far future and reason about it. But with that said, every day we see people failing to use this capacity, at least as logic would have us. People don't save enough for retirement. People don't floss when they know that little act would save them a lot of dental pain down the road. People eat badly and say, I'll die tomorrow. Why? Well, because it's kind of hard to take actions that are difficult today in the service of someone you're going to be in the far future. Climate change, you know, I could have just been describing it. So I should go spend a lot of money changing all my light bulbs because maybe someday that will help someone who isn't me
Starting point is 00:14:46 that's pretty hard for most people to do another thing that's hard for people to do is to deal with these threats when they're not instantaneous when they're not happening really quickly as you mentioned and this seems to be kind of related to a different happiness bias that we've talked a lot of months podcast right that we kind of get used to stuff over time because these these changes are happening so slowly, it's not the kind of thing where the temperature changes so quickly and I tend to notice it. It tends to kind of go under the radar. And this is part and parcel of a bigger kind of problem for our happiness, right, this idea of adaptation. Tell me what adaptation is and why it's so problematic. Well, people do get used to things, of course, but they get used to them much better than they themselves predict. We are world champion habituators and adapters. And that's usually really good. That means when bad things happen in our lives, you know, we lose the use of a limb or a relationship status changes from married to divorced or any of the normal slings and arrows of outrageous fortune
Starting point is 00:15:46 that befall people every day, we get on board with the new program and we basically do just fine. But this remarkable ability to adapt can also be our enemy because it makes us not react to bad things that happen slowly enough for us to get used to them. My grandchildren don't think there's anything odd about a river or a stream that has a sign that says, don't swim. When I was a kid, that would have been a science fiction story. A stream or a river in which you can't swim? What happened to the water?
Starting point is 00:16:22 Well, what happened to the water in America is it got more polluted a little bit every day. I got used to it. Whole generations are now being born who've never seen anything else. If tomorrow we were all told we could never go outside our homes again, what would we do? I mean, we would riot. We would elect a new government. We would protest in every possible way. But I assure you that if the number of days you have to stay indoors increases from zero to one next year to two the following year, in 365 years, people will not think it's strange that nobody ever can go outdoors. I think we even show this adaptation for things that happen even a little bit more quickly. I remember this year was the first year that I started noticing, you know, the skies were looking hazy because on the East Coast where I live, there's so many fires happening in Canada. I think the first day was really hazy. You know, I remember my husband and I going
Starting point is 00:17:17 outside and be like, wow, it's so hazy. But day three, day four, all of a sudden I'm like, nope, it's just hazy again. I've sort of stopped remarking about it. So even some of these changes that feel like they're happening a little bit faster are ones that we don't seem to notice that much. We don't seem to notice and we, more importantly, we don't object. And one reason we don't object, of course, is because it's not just us. If you were the only person who couldn't go outside, you'd be forming an action group. You'd be writing to your senators. But it's everybody else too. And none of them are going out. And, you know, what we think is normal
Starting point is 00:17:50 is what everybody is doing. That's the definition of normal for most people. So as long as most people can't drink the water, can't easily breathe the air, as long as most people can't live south of Missouri anymore. Now, the other problem, of course, is even if people thought, darn, this is really bad, I need to do something, most people don't know what they could do. They understand that climate change is far too big a threat for anything they do today to make a bit of difference.
Starting point is 00:18:23 It requires mass action. There's also lots of evidence that our actions, even though we often think of them as happening in isolation, they don't. You know, so if I put solar panels up, that has an interesting effect on your psychology if you live next door to me. You know, so talk about how that effect might actually allow for collective action out of individual action. Well, you're making a great point, which is that your action has direct effects on problems. So you put solar panels on your house and you have actually reduced the electrical usage in your city by an extremely small amount. But you've also created an example. As we mentioned
Starting point is 00:18:57 earlier, human beings define normal by what they see done around them. And once solar panels are going up in the neighborhood, it suddenly seems like a thing a reasonable person could do. So there are these cascading effects. There are indirect effects of doing the right thing. One of the things I love about human psychology is just how complicated it is. We have so many stubborn biases that prevent us from doing stuff that will directly benefit us and our planet. But there are also other biases that we can harness for good,
Starting point is 00:19:30 like Dan's example of us wanting to emulate the environmental habits of our neighbors. So what other psychological hacks might help us deal more effectively with climate change? Dan will tell us more after the break. Tragically, climate change isn't the kind of threat humans are good at dealing with. We swing into action if we're put in danger by something sudden, or by some cruel person out to harm us. And Harvard psychologist Dan Gilbert says, we're also more likely to take action if we think our individual behaviors will have a real effect on the problem. Unfortunately, we don't always feel like that's the case with an issue as huge as global heating.
Starting point is 00:20:14 Do I pay for offsetting the carbon on my next airplane ride? Okay, I guess that would be good, but surely if I do that or don't, I can't imagine that the world will feel the effects of my tiny little action. But don't despair, because our minds' biases can be harnessed to help solve environmental problems in the blink of an eye, provided those problems are framed in the right way. There was a wonderful study by Bob Cialdini and his group. They just tried to find out if they could put signs
Starting point is 00:20:46 in hotel rooms that would make the person who checked into that room a little more likely to reuse their bath towels. Evidently, having somebody wash your towel every day just because they will and it's free is pretty bad for the environment. So if you can get hotel guests to use their towels for a couple of days, as they probably do at home, it's a, is pretty bad for the environment. So if you can get hotel guests to use their towels for a couple of days, as they probably do at home, it's a great thing for the environment. Well, Cialdini and his team tried a number of things. You can threaten people, you can cajole people, you can reward people, but the single most effective sign that they put in the room was the one that simply said, most of the guests who stay in this room reuse their towels. Human
Starting point is 00:21:27 beings want to be like most people. If everyone's doing it, it's probably the right thing, so I should do it too. And they played on this little piece of psychology to great effect. You see the same thing most of us now when we get an electric bill. It includes some little graph that shows us how much electricity we're using compared to our neighbors. Nobody did this 15 years ago, but the Sacramento Municipal Utility District, I believe, was the first to try this, and suddenly people were embarrassed. I'm using way too much electricity. Why? Because look how little other people are using. I want to be like them. So this is a lever we can push for the good of the world, whether it comes to climate change
Starting point is 00:22:11 or anything else. When I lived in Texas in the 1980s, there was a massive litter problem. And studies showed that a lot of highway litter was being thrown out of the windows of pickup trucks by men between the ages of 18 and 32. And somebody somewhere deep in the bowels of government, somebody who deserves a Nobel Prize in my opinion, had the idea of coming up with a slogan that would appeal to this particular demographic, and it was the now famous, don't mess with Texas. 72% reduction in litter due to four really well-placed words. Now, in some sense, the person who came up with those four words was appealing to a bias. They were appealing to the fact that the litterers were young men with great pride in their state who didn't want to be messed with in any way. There was kind of a macho element, and this message was crafted so that it appealed to these people.
Starting point is 00:23:19 I just think it's a masterful example of how you can do very, very small things to make a very big difference. And those small things were powerful in part because they played on this idea of our moral violations. They caused people to see litter as outrageous rather than just kind of annoying or dirty. It kind of played into our moral emotions. They did indeed. So throwing something out the window of a pickup truck is not only a moral violation, but it's a moral violation by somebody. Somebody, somebody is messing with Texas. Well, we can't let that happen, can we? And this seems to be a strategy that
Starting point is 00:23:56 climate change activists are using a little bit more often. I'm not sure what's happening at Harvard, but a lot of our climate activists on campus are calling out the president and saying, because Yale is investing in fossil fuels, you, you know, President Peter Salovey, are causing this problem. And so talk about how this is activating our psychology in a way that might get people to sort of respond more than the normal techniques. Well, I do think that if you can find a face for the problem, you have some chance of getting people more riled up about it. But I'm not sure it's worked so far. I'm not sure naming the CEO of Exxon makes people any more angry at Exxon than it just being a company they feel angry about. I understand the psychology behind the attempt. Let's blame somebody. We can get everybody upset at this particular guy, then they'll take action. Maybe there are data out there showing they have, but it sure doesn't look like it to me.
Starting point is 00:24:52 It just sounds like they're chanting a name and they're holding somebody liable for the problems. My guess is most of the public thinks this person isn't the evil actor who, if only we could assassinate them everything would go back to normal another lever we can push is starting to recognize that climate change is a little bit more immediate which for better or for worse since you actually started talking about this we have started recognizing just because the problem has felt more immediate there's more fires there's more terrible storms and so on so you first started talking about this almost 20 years ago i don't know what does that make you feel like with these? We've known about these biases for a while, but we haven't taken action. Well, yeah, 20 years ago, I was telling people, you know, one of the reasons
Starting point is 00:25:34 we're not doing anything is we don't see the effects of climate change yet. Well, they're here. They've arrived. And I do think there's been an uptick in response to it because suddenly people are going, the reason it's too hot for me to go outside, the reason planes can't land in Phoenix today, the reason we're running out of water, the reason the hurricanes have we are paying more attention. The problem is this was the kind of threat you needed to respond to before it arrived. Once it has arrived, it's too late. We need a much bigger response to get much less of an outcome today than we did 20 years ago. But it is upon us and I think most people see it and recognize it and now accept it. Remember, 20 years ago, we had an entire wing of our democracy saying there is no such thing as climate change. It isn't getting warmer. And if it is, it's only an act of God. It has nothing to do with our use of resources. So 20 years, we've been fighting against people who didn't even want
Starting point is 00:26:44 to acknowledge it was happening, much less ask the question about what should we do about it. I think those people are finally in a minority, even the Republican Party. Most Republicans are saying, yes, the climate is changing. Yes, we probably should do something about it. And the discussion is only about what does something mean. only about what does something mean. And I think this figuring out what something means actually gets back to another part of your work that I think is so relevant for the climate discussion, which is this idea that we have these brains that can imagine different futures. A lot of times when we imagine the climate future, we imagine the doom and gloom version of it, right? You know, the seas are going to rise and lower Manhattan is going to be flooded and all these terrible things are going to happen. But talk about the possibility of imagining positive futures and what that might do to kind of help our actions on climate change. Well, human beings respond to carrots and they respond to sticks. And we've known for a very long time that the response to sticks is more immediate and stronger, but it's not very effective
Starting point is 00:27:40 if people don't know what to do to avoid getting hit with the stick. There's very old work in social psychology by a Yale professor, in fact, named Irv Janis, who showed that fear messages can be effective if they're accompanied by a clear indicator of what you do to avoid being afraid. But if you just tell people it's all bad and it's getting worse and you can't tell them exactly what they should do to make it better, they basically tune out. So carrots are very effective in this regard. And we do need carrots and we have them, but they're not carrots like, let's look on the bright side of climate change. You'll be able to sail in Vermont. Won't that be wonderful? No, no. The messages I think are actually economic. And they're messages that are now coming through loud and clear that we're not doing these things necessarily to solve a problem.
Starting point is 00:28:29 We're doing it because it's going to create jobs. It's going to create a vibrant new economy. Look at, you know, what we're going to be able to do with electric cars. I think that's actually a very effective way to get people to do the right thing by showing them how attractive the opportunities are in this new world we're trying to create, rather than just scaring them about how bad it is if they don't do it. When we think about the kinds of actions we need to take to fix climate change, I think this is another spot where our biases mess us up. Because when I try to simulate how I'll feel, you know, making the sorts of sacrifices that might be required to kind of
Starting point is 00:29:04 fix climate, I can sometimes think that those might be required to kind of fix climate, I can sometimes think that those things are going to hurt me much more than they could, right? I simulate, I don't have an EV right now, very embarrassing, you know, from the sort of social comparison thing. But when I simulate getting an EV, I'm like, oh, that's going to be a pain to figure out where I'm going to plug it in or kind of mapping out my drive so I can find a charger. But in practice, when I actually do that, it might not be as bad as we think. This gets back to another bias that I know you've studied in detail, this bias of affective forecasting. You know, explain what affective forecasting is and why changing our behavior to be a little bit more sustainable might not be as bad as we think. Well, affective
Starting point is 00:29:37 forecasting is just a mouthful of words that means looking into the future and figuring out what'll make you happy, if it'll make you happy, how long that happiness will last. It's just a prediction about what will be good and what will be bad for you. And you're right that people make errors when they try to do that kind of work. And you're imagining that getting an EV will be very difficult, that plugging in will be hard. And you're probably right about some of those things. But you're also failing to imagine a number of things. You're failing to imagine how good you're going to feel every time you get in
Starting point is 00:30:09 it, drive down the street and show all those other drivers that you mean business when it comes to climate change, on and on and on. You'll imagine some of the things about this, but you'll fail to imagine others. So your imagination turns out not to be a great guide as to how good you will feel. Well, what should you do instead if your imagination is going to not serve you well? Well, one easy way to find out how you'll feel if you buy an EV is to see how people who have already done it actually do feel. And what you'll find is that Tesla owners are among the most satisfied humans on earth. They love their cars and they love having bought them. Is there any reason you don't think you would join their ranks? It's funny, I just had a conversation at a dinner party yesterday with an EV owner who is evangelical about their EV and
Starting point is 00:30:54 they're like, oh my gosh, it's so easy and it's so fun and it's so much faster than you think. And it really was one of these cases of getting testimony. That person's testimony as an owner of an EV is so much better than my simulation is ever going to be about what it's like. There's no doubt it's better in helping you make an accurate forecast, but we also know people don't trust it as much. People place undue stock in their own imaginations, and they don't properly value the experiences of others because they say, yeah, but that's Fred. I'm not Fred. Fred is different than I am. Actually, in most ways, Fred isn't different than you are. Human beings are much more alike than they expect. They have an illusion of uniqueness that makes them think that there's
Starting point is 00:31:35 no way anybody else can tell me about my future. Yes, actually, if everybody who's a lawyer is miserable, you're almost surely going to be a miserable lawyer, too. So the last thing we can do to try to promote better climate behavior is to recognize what helps us get that sort of future planning going a little bit. Because as you've mentioned, like we can simulate the future, but it's kind of hard. We can save for retirement, but it's hard. Talk about the things that help us get our future planning going and how we might be able to harness those same kinds of things to help with climate change. You know, I think there are two paths that we can take. One is the path that most psychologists like you and me are tempted to take, which is to think about the things we could do to get everyday people to take different actions in their everyday lives.
Starting point is 00:32:19 But the fact is that all of that is not going to add up to a lot and most people aren't going to do it. And I think it was Al Gore who said, if you really care about the climate, instead of changing your light bulbs or worrying about carbon offsets, you should vote. I mean, if you really want to make change, you make change to the system in which people function rather than asking individuals to please defy their own nature a little bit differently. Retirement savings is a great example. If we were to just cajole people, convince them, tempt them, amuse them into saving for retirement, no one in America would be doing it, right?
Starting point is 00:32:58 Just like they don't floss. We wouldn't do those things. But we've managed to institutionalize retirement savings. So now your employer says to you, I will be withholding some of your salary. I will be putting it away for you for retirement because I know you are just too flawed to do it on your own. And as a result, a lot of Americans now have retirement savings. One of your colleagues, Kelly Brownell, once told me, he said, you know, if you want to get people to eat better, you can try a million different things. Almost none of them work.
Starting point is 00:33:26 But the best thing you can do is make sure there's a grocery store that has produce within one mile of their home. I think the same thing is true for climate change. We have to stop saying to people, it's on you to change your light bulb. That's going to fix the problem. No, we have to stop using fossil fuels. There are a lot of people who are deeply economically invested in making sure we stop using fossil fuels. There are a lot of people who are deeply economically invested in making sure we keep using fossil fuels. You have to vote for a government that will tell them no.
Starting point is 00:33:52 Until we do that, everything else is just working around the margins. So I'm sorry to say as a psychologist that I think there's a lot less psychology to fixing this problem than there is just politics. But I think it actually comes from understanding our psychology. There's things we can do with our own psychology that might not require as much government intervention. Like, you know, if somebody burns a flag, we don't need a politician to tell us, like, yeah, you get upset about that. But with these things that don't
Starting point is 00:34:18 activate our evolutionary biases, we do need the system. And that is coming from psychology. That's understanding our psychology to know when we need help and when we don't. Well, I like the fact that you have given us credit for something even if we don't deserve it. I'll take it. You're right. It's all psychology. I'll take it. You see, I don't want to seem like I'm saying there's no room for changing the behavior of individuals so that they contribute less to the problem and more to the solution. There is.
Starting point is 00:34:48 I think there's a large role, maybe even the largest role, is for government to change the behavior of nations. But with that said, I'm all for anything that gets human beings to do what is better for the climate. And I think psychologists are there to help you with a whole host of tricks that can get at least some percentage of individuals to do better in their everyday lives. I mean, here's the good news about climate change. There aren't many people who are going, no, I don't want to fix this problem. I really think it's great. I'm so glad there are more wildfires in California and that Arizonans won't have water to drink, right? We're kind of all, almost all of us at least, almost all of us are on the same side of this problem. And we're only talking about how do we
Starting point is 00:35:36 solve it. If you think of the most of the problems that face us, we're arguing about whether there is a problem and what the problem is. We all agree about all of this now. And we just have to get on board with what we're going to do to solve it. I think that gives us at least a good head start. Despite what Dan says, I'm super grateful that psychologists like him have helped me understand why I've always felt so helpless in the face of the climate crisis. Talking to Dan has encouraged me to up my game. I'll work on my dumb worries about getting an EV. I'll pay more attention to people
Starting point is 00:36:09 who've adopted more green ways of living. And oh yeah, I'm definitely gonna vote. But I also want to continue exploring other things psychology can teach us about how to fight climate change more hopefully. And so in our next episode of this special season, we'll explore some new research showing there are ways to cut our carbon footprints that have the unexpected benefit of making us feel
Starting point is 00:36:30 way happier. Oh, I'd bike to work that day because it put me in a good mood. But of course, it's also one of the most sustainable forms of transit. That started kind of got like the fireworks going where I started thinking by focusing on climate change just as this sort of harbinger of doom and gloom, that we were actually missing out on a way of tackling it that might be more helpful for some people. That's next time on The Happiness Lab with me, Dr. Laurie Santos.

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