The School of Greatness - 463 Jake Paul on Cracking YouTube and Building Influencers

Episode Date: March 27, 2017

"Hard work beats talent." - Jake Paul If you enjoyed this episode, check out show notes, video, and more at http://lewishowes.com/463

This is episode number 463 with Disney star and YouTube influencer, Jake Paul. Welcome to the School of Greatness. My name is Lewis Howes, a former pro athlete turned lifestyle entrepreneur. And each week we bring you an inspiring person or message to help you discover how to unlock your inner greatness. Thanks for spending some time with me today. Now let the class begin. Oh, we've got a good one today on the podcast. One of the fastest growing YouTube influencers in the world.

One of the fastest growing on the platform is Jake Paul. And yes, he's from my home state of Ohio. Big props to Ohio in the house. Now, for those that don't know who Jake is, he's an actor and an internet personality who rose to fame on Vine. And he portrays Dirk on the Disney Channel's comedy series, Bizaardvark.

He has over 3 million followers on YouTube. He does daily vlogs to share his life and all the pranks he does, the interesting things that he does on a daily basis. And he's more than just a YouTuber. He's an entrepreneur. He's raised money for his business. He's launched other media personalities. He's one of the young guys out there who are doing incredible things and really

thinking farther beyond than most people his age do. And I'll let him share more about what he's doing, what he's up to. Some of the things we talk about are how Jake raised over a million dollars in investor funds for a brand new media company at the young age of 20. Also, we talk about why mainstream media is still relevant, even though he puts a lot of his energy on building his social media platforms right now. The key to dealing with haters in real life. Now, as you can imagine, someone who gets thousands and thousands of comments and millions and millions of views on their videos is going to have some critics and haters from time to time.

So Jake's got some great advice on that. Also, why surrounding yourself with positive people is so essential to success and how to get the courage to make a massive change in your life. Guys, we cover a lot in this episode and it's super inspiring to see someone like Jake, who's so young, doing so many big things and chasing his dreams and moving to LA, leaving high school to come chase his dreams. For me, it's so inspiring to see someone do this and do it so well. And before we dive in, I want to give a shout out to the review of the week. Now, each week we talk about the people who leave reviews over on iTunes. And this is from The Boss Capone, who said,

Lewis has always given his listeners phenomenal content on every podcast. But in episode 452 with Mel Robbins behind the mic, this interview was the game changer. I don't know how, nor do I care to know how, but from start to finish, my mind was completely blown and it immediately clicked and made sense with the learning about the five second rule. Now, immediately I implemented this into my life and I couldn't believe I was awarded with such positive results so quickly. My friends listening to the school of greatness podcast has changed my life in so many amazing ways. And I know without a doubt, it's only going to get better and better. Lewis, my hat goes off to you,

sir. You have an amazing gift and it's much appreciated that you share it with us all. So the boss Capone, thank you so much for your review over on itunes.com slash greatness. And if you want to be considered as the review of the week, make sure to leave a review over there and let me know what you think about the podcast and episode you really liked, how it's changed your business, your life, your relationships in any way, because I love seeing how it impacts you. Now, without further ado, let's dive into this episode with the one, the only, Jake Paul. All right, welcome back, everyone, to the School of Greatness podcast. We've got a young buck in the house, Jake Paul. Good to see you, man.

What is up, everybody? Thank you for having me. Oh, that was a handshake. I'm excited for this because I don't think many of my people know who you are, but you're probably the fastest growing influencer in the world right now, especially on YouTube. You said you were the fifth fastest YouTube channel right now. Is that correct? Yeah. Yes. For the past couple of days, I've been in the top five, growing 60,000 subscribers a day. That's insane, man.

You just hit two and a half million subscribers, and you're four months into launching your YouTube channel. Yeah. It's crazy. And you're 20 years old. Yeah. It's insane, man. I started vlogging four months ago, and everyone was like, yo, you should vlog, you should

vlog. and when i came into this space there was like kind of a set way of doing it and there's so many people doing it right so many people doing it and uh what i saw was no one was innovating and i kind of studied like for two weeks just watching all the channels figuring out what people were doing. And I had a brainstorm session. And I wrote down all these things that I thought I could do better or implement and just started going for it. And it started off really slow, man.

Really? What's slow? Like 20,000 subscribers a day? No, no. I remember for about the whole first month, the videos were only getting like 20,000 views in a day. The first month? Yeah. And so that was discouraging.

And I was like, oh, what am I doing wrong? Maybe they're right about their style. And I just kept on pushing and pushing. And eventually a couple of videos started to do well. And I was exposed to a new audience. And that's when it kind of just all started taking off. And you started getting millions of views. Yeah, millions of views.

I think it's at, like, 2 million views per day, 2.5 maybe. Yeah. That's crazy, man. It's insane. It's a lot of work, though. I know, because you're doing it daily, right? Seven days a week right seven days a week seven days a week uh non-stop it's like i finished filming a video and uh then you know

like you wake up not even 12 hours later you're like starting the whole process over again the whole thing and so you're like oh wow i got a great video for today but then it's like hits you and you're like but what am i doing tomorrow right yeah so how do you constantly top it because you don't want it to be you know worse than the previous day you want it to be bigger and better every day right yeah it's hard um and that's and that's the struggle and it takes a lot of time um but i think it's about i have all of these ideas and i think a lot of creators have a ton of ideas. The difference is now you just have to figure out how to execute it in like that. And make it look cool and interesting in a day.

And then edit it and have it up the next day. Exactly. Do you turn it around the next day or is it a two-day swing? It's the next day. So you record and then it's up the next day. Yeah. And it's pretty impressive because we met at the White House actually where you did a pretty interesting prank stunt. Yeah. And got into some interesting kind of trouble there, right?

The FBI showed up at your house or something? Yeah, the Secret Service. Secret Service. So I tried to stay overnight at the White House because I was like, yo, I'm probably about to be at the White House one time in my life and it's right now. And there was a ton of other influencers there. And I was like, yo, how can i innovate again and do something that like none of them would even think about doing right uh and then executing and so i tried to stay as long as i

could at the white house i made it to like 3 a.m and uh posted the video the next day and the day after that i get a call from the secret service and they're like, Hey, we're at your door. Like come outside. And I was like, I'm not even home. I was like in Las Vegas doing whatever.

And they knock on the door and like my assistant comes out and is like, she's scared out of her mind. She doesn't know what, what's going on. They like interview her. And so, uh, I eventually had to talk to them,

but didn't get in trouble. Cause I was, I was invited there. And you didn't stay the night either. You were just there late. Yeah, exactly. Okay. Interesting.

But it was funny because it got a lot of attention because it was risky and it was, I guess, innovative. No one would do that. And it was kind of hot because it was right around the election. Yeah, yeah. Yeah. So that was getting some viral juice probably from kind of those topics, right? Exactly, yeah. Yeah. So that was getting some viral juice probably from kind of those topics, right? Exactly, yeah. Interesting.

And what's this cool when we first connected, and I've known about you from your brother Logan who's been on the show, but when we first met, I just watched your style, your video filming style, and you were filming and then you'd speak into the camera and you'd say something, and I was like, what is he doing there? And you were like, well, I'm telling my editor what to do there, what clip to put in, what edit to do right there. And I think that's smart because you give that person direction as to exactly what you want, your vision, and it goes on the camera and then you just upload it and then it's ready the next day. Is that right? exactly and and that's why i think a lot of a lot of what differentiates

influencers um is were the producers were the writers were the talent or the directors um and mostly usually the editors too yeah mostly most of the time they're editors um and like i personally for my vlogs and stuff i have an editor, which a lot of people don't know, so exclusive. School of Greatness exclusive. There you go. You'd be up all night if you did it. Exactly. And I have,

which I think we'll dive into later, I have all of this other stuff going on. Yes. And so I have to have an editor. You can't film and be the talent and then edit all night because it takes five to eight hours of doing editing, I'm assuming. Exactly.

And what I realized, in the influencer space, all of the talent and then edit all night because it takes five to eight hours of doing editing. Exactly. And what I realized in the influencer space, all of the vloggers would edit their vlogs. All of them. And I was like, why? You can't scale that. You can't scale that, number one. Number two, I'm not the best editor out there. And number three, it's another eight hours.

Yeah. And like, you know what? It's going to drain you. You can't be creative for the next yeah and like yo it's gonna drain you can't be creative for the next day you can't work out you can't be healthy all these things right exactly and and that's what i again i think is a differentiating factor which is why i'm finding a lot of success is because i'm starting my vlogs at 9 a.m when like the other vloggers are still on editing until like noon or one. And so, and it's a little cost on my end. It's not that much.

Yeah. Why are people not willing to invest in that editor or in that team to kind of build their brand? Why do they all, it seems like a lot of them just are one man or woman show, right? Yeah. So the,

the one answer I consistently get is like, Oh, I don't trust anyone with my edits. Like I have a very specific style. And like you said, I don't trust anyone with my edits. I have a very specific style. And like you said, I'm telling the editor my style. And from the start, the day one that we started working together, his style was different than mine. But I conformed him into my style after coaching.

Groomed over time. Exactly. Giving him notes, being super picky, saying this cut here should have been one second. Really? That detailed? Exactly. And that's why a lot of vloggers are like, I want to edit my stuff, because they want it to be their edit. Their way.

But now my editor does it in my style, plus special effects, plus all these cool things. Sounds and this and that. Yeah, yeah, yeah. And it was probably a growing pain for you. It was probably like a month and a half of like, I wish I didn't have to put this out right now, or I wish it could have been a little different, but it got better as you got, whenever time, right?

Exactly. There was a couple of times where I was like, yo, this could have been better, but now he's just killing it. There you go. So invest in people, invest in the growing pains of it maybe not being your way perfect all the time but getting there eventually, right?

Yep, exactly. Now, did you always want to do video? Were you always a kid who was like into video? I mean, I know your brother, his story but what's your story about that? Yeah, I kind of just like always love doing it and uh by the way before you go into this you're from ohio so big promise ohio yep and uh growing up ohio there's not much to do well that's part of the story right so we were 10 years old like playing football like every

ohioan um including yourself and so uh we were like we got a camera to record our football games so that we could watch the tape back and get better and we just took it and started basically recording whatever we were doing and we were super bored so we'd find dumb stuff, potato guns, four wheelers and this was when we were like 10 years old

me and my brother He's a couple years older than you? Yeah he's two years older and so he and uh that he's a couple years older than you yeah he's two years older yep and so he he and i would just like record everything that we were doing and eventually found out about youtube started posting the videos there got inspired from like other channels and started like scripting the videos out more got a little bit better at it got better editing and just did it for fun and i think we did for like four years and had like a thousand subscribers on youtube yeah but yeah it was just something we did for fun our friends would be like yo you're hilarious our teachers would be like oh i saw that one that

was funny and that was like all the encouragement we needed right so four years of kind of testing and training and just playing for fun yeah exactly and then when did things kind of like you realize oh there's something i actually want to do more and i can make a living from it or yeah so so we were then fast forward a couple years where i was a sophomore in high school yeah and my and my brother was a senior and he just finished like all of his act's sats yeah he already had like a full ride to ohio. I finished wrestling season, whatever. And he was like, yo, we should start making videos again and posting them online. And I was like, yeah, there's nothing else going on.

Summertime. What else do we do? Exactly. And we picked up a camera again. And now we're a little bit older, a little bit funnier, whatever, more mature. And we had that skill from the past and started making a couple of videos and then posting them to YouTube. Same thing.

Our friends thought we were funny. That was about it. But then the app Vine comes out and jump on that platform. The day it comes out, immediately start making videos because again it was like supernatural and told my brother about it we're you know making these six second videos and then one

day he's like yo that's you should be doing a different camera angle than that one and I was like dude like what are you talking about I have more followers than you and I had like a hundred and he had like fifty dude, what are you talking about? I have more followers than you. And I had like 100 and he had like 50. And that pissed him off. He's the older brother.

We're super competitive. And that day he started studying Vine and really taking it seriously and putting time and effort into these videos because he wanted to get more followers than me. And so I started to see that and like in three days he passed me just from like putting that effort in and then i was like yo i need to catch up to him and so we're in the middle of ohio spending like hours making these

six second videos and they were turning out good yeah um and it was just the start of vine so there there was like a lot of room to innovate and kind of do whatever you want. And one of the videos that we made one day went viral. Which one was this? We basically hacked Vine. It's a little confusing to explain, but we hacked Vine essentially, which no one had seen before.

And the video, we posted it up, and it was like the most success we ever got from a video before what was the video you were doing that what was in the video so my brother like had his phone and at the time you had to like hold the screen on vine to record and he dropped his phone but it kept on recording so people were like how'd you do that yeah yeah and um people were just more blunt blew their minds yeah yeah yeah it was like this cool trick right right and from that he gained 5 000 followers and i gained like 4 000 or something and we had that taste of like viral success like oh let's do it more exactly it's like once you once you start to build that momentum and you see what works, you then can build off of that and continue to do what's working.

And so we just invested more time into it. And it was super fun. We were like, wow, we're Vine famous, whatever. We really had no idea what we were getting into. And 5,000 followers turned into 50,000, then 100,000. And then I remember I was at like 300,000. My brother was at like 5,000 followers turned into 50,000, then a hundred thousand. Then I remember I was at like 300,000. My brother was at like 600,000 and someone called us up and was like, Hey,

you know, we'll give you money to, uh, you know, promote our app on your, across your vine following. And this was when like social media brand deals were like very new. No,

no, what to do. Exactly. No, no, how much to charge, whatever. And so he was like,

yo, we'll give you like $250. And I was like, yeah, I'm rich. I know. I was used to landscaping for $10 an hour. Mowing lawns and paper routes and stuff.

Yeah. And so I was, I was stoked. And once that happened, I was like, oh, I can make money from this. I'm going to put even more time and effort into this.

And that's how my brother felt too. And we kept on growing and growing. And then I think, um, when it really like dawned upon me that this was like something special, uh, someone from like Texas called and was like, Hey, come to Texas. We're doing this like meetup with your fans. Like you can tell your fans to come meet you here. I'll pay you like a thousand dollars to come to this, you know, tour is what they called it um and so i like made a couple vines told my fans to meet me there fly to texas uh which was like an awesome experience i'd never really like traveled much out of ohio on my own you're 16 at

the time exactly 16 and i land in dallas um just drive to the, and I pull up to the hotel, and there's like 500 girls outside. Screaming. Screaming, Jake, Jake, Jake. You're like, what? I was like, yo, what is this? This is surreal right now. And I recorded it, and I sent it to my brother and my parents. And it was kind of like a moment of like this is tangible like this

that that number of like having like 500 000 followers like was no longer just in numbers like it almost made sense that there's actually 500 000 people out there um and it was kind of a big moment for i think all of us um and that's when the vision got bigger and like what this could become got bigger and i i started talking to a lot of different people about this and uh the space was kind of evolving and the and the pay and stuff um started to go up and um bigger brands were wanting to get involved with like social posts. And I also was dealing with like the negative side of things where like kids in my school were like, oh, you think you're so cool, like you're famous, like whatever. Yeah. And that was –

Because you were still – you were a junior at the time or whatever, right? You were going to be a junior. And were a lot of like kids recognizing you and following you that were in your school? Yeah. So like the lower classmen would come up to me in the hallways and want to take pictures. Then the upper classmen would be jealous of that and they all would

go against me. Wow. It even affected wrestling. I would go into wrestling tournaments and when I walked in the gym, everyone would look at me. Shut up. This was when Vine was blowing up. Yeah, and, like, Vine, this was when, like, Vine was, like, blowing up. And so, like, everyone had it.

They were all posting about you and this and that. Yeah, and, like, then you'd have the haters. I lost, like, my junior year, I lost, like, six matches, and all of them were on Vine. Like, all of them were on Vine. No way. Just, like, Jake sucks. Yeah, yeah. Oh, my God.

Like, Jake Paul losing, Jake Paul getting, like, his ass beat, whatever. No way. So. That sucks. Yeah, that. Oh, my God. Jake Paul losing. Jake Paul getting his ass beat, whatever. No way. That sucks. Yeah, that was like a... Did you make it to state? No, I was so close. I was like one match away. Oh, man.

Like district. Ohio wrestling is tough. It's tough. Yeah, division one. And your size was probably like the toughest class. 152. I was like right in the middle. That's really tough, man.

Yeah. My senior year, though, I wish have gotten gone in my senior year but yeah we had like saint ed's in our division and like all that beasts yeah yeah that's crazy man so all these kids started to recognize you in school kids hated you kids loved you and you know you started doing these meetups i remember seeing i think it was a Vine or something on video of Logan when he was at Ohio University. He posted a video where he did like a meetup

and there was like a thousand kids there or something at his school. He was like, yo, this is crazy. And he said something about it and I was like, this has got to be interesting

if you're in school and your classmates know you that well. But you're not like a celebrity on TV yet, but you're almost more famous to that. Yeah, it was a weird dynamic TV yet, but you're almost more famous to that.

Yeah, it was a weird dynamic. Yeah, it's really weird. And it was like the kids that I grew up with were hating on me. But then I would go home and all I would be getting is love on my phone. So it was a little bit tough to deal with. My mom would call up their moms and be like, Your son is yelling at my son and saying he's this and that. So it was definitely an interesting process to go through. But what I started to realize is that the city that I lived in, particularly, I don't know about the rest of Ohio,

but it was kind of like this bubble of there's a certain way to do things. And if you go out of that mold you get hated on and so that's why i leave the bubble if you strive for more sometimes people don't like that right exactly and they try to pull you back into the bubble uh but then kind of when i started to realize like okay like coca-cola is hitting me up like these fans in texas like i went to los angeles and and met these fans in Texas, like I went to Los Angeles and, and met a couple of people and like, they were on such a different level than me still.

Uh, and I realized like there, I realized this bubble and I realized I can think so much bigger than this. And, uh, my brother and I would talk about it all the time. And so we realized, okay,

we, if we want to pursue this and like turned it into something and keep on growing this, like we need to be in Los Angeles and grow and dive into the entertainment space and make this more than just like social media. Because now you were getting relationships with other influencers who were probably living here and talking about the opportunities, I'm assuming. You were doing, you know, collabed with people, right? Exactly. Yeah. And we, and like you said, we would talk to the influencers here and they'd be like, Hey, you gotta be in LA. Like this happens, this happens. You'll meet this person, you know, uh,

they can hook you up with more brand deals. You know, if you're, if you're going to be doing like movie promotions, you're going to have to be here anyways. If you want to act, blah, blah, blah. Um, and we, we were like, okay we gotta move to los angeles and you're what a senior now or what i wasn't even a senior no no i was like just finishing my wrestling season junior year wow um and my parents were like okay like no they want you to go to college they were like yeah what were they saying about this i mean they understood it thankfully but my grades like weren't that good and because i was spending all the time like making the vines and wrestling and my parents were like you need to get good grades if you

want to go to los angeles and i was like you don't understand like you don't you don't get it i'm not gonna get good grades because if i focus on that then i'm gonna be taken away from like what's actually working and making me money right now um and my brother was like kind of in the same boat in college and he was like this is this is almost pointless my teachers my teachers were being negative towards me like i even had one teacher say like um like what are you gonna do and vine dies and like just dogging on me in front of like the whole class and i was like this is a negative environment like not helping me at all um so i basically like tried to convince my parents every day and i think in the back of their every day you're saying something to them yeah and i think in the back of their minds they knew that like i was gonna go because like my mind was set on it at 18 you're like i'm out either way. Exactly. Is it support me? You're going to support me now,

and I'm going to do it when I'm 18 regardless, and then it'll be a bad relationship. There'll be some tension. Either help me get there or peace out. Exactly. I'm never coming back type of thing. Yeah. And I think they knew that.

They just wanted me to do it. And then Logan, what happened with him? He left after his freshman year? Yeah, so we both, I was transitioning into online school towards the end of my junior year. So you didn't go to senior year? No. You left school?

Yeah. After junior year, you were like, peace out. I left like five days early. Before the first day of class? Oh, you left five days early of junior year? Yeah, junior year yeah junior year you didn't finish no i didn't even like technically finish i did like my last exam and i actually it was i actually like remember um this is funny i don't think people know this but i remember

walking out of the classroom and like kind of the whole school knew that i was moving to los angeles and there's a lot of stigma around it being like oh we'll see you back here when you fail blah blah blah and so I remember like walking out on the last day and like I walked through this lunch um and like almost the whole school was in there and everyone was just staring at me and I just like was looking right out the doors and like from that day on I told myself I would never go back to that school just cause like of how much of a negative environment it was unless I was in a Rolls Royce. So since that day I walked out of those doors, got in my car and left.

And I haven't been back since. And I'm only going to go back if I'm in a Rolls Royce. I don't know why, but that's just what you thought of at the moment. Exactly. Wow, man. And so, yeah, basically moved to Los Angeles.

My brother dropped out of high school, left... College, right? Yeah, college. So he didn't finish his freshman year? He finished. His freshman year he finished and then left college. Yeah, he left a full ride. Full academic ride?

Yeah, full academic ride. Logan's that smart, huh? Yeah. Wow. To move to los angeles and i flew there he drove his car out there and oh my gosh basically got over into like west hollywood um you guys lived together at the beginning yeah we lived together amazing um and i think i was i 17 at this time i think i was 17 yeah i think i was 17 um and we lived together moved in super excited like you know we're in the big city um and we got all of our stuff settled in and we kind of like sat down and we were like okay

now what do we do wow um were you making enough money to pay for your own rent? Were your parents helping out with that? Like, what was that situation? It was all, like, our own money. So you were making enough then. You were making, whatever, five, ten grand a month or something. Yeah. Or not even.

It was probably, like, combined. Yeah. It was probably, like, I was probably making, like, eight grand a month. And, like, my bro was probably making, like, a little bit more than that. Yeah. But it was growing exponentially. Of course. Every month. grand a month and like my bro was probably making like a little bit more than that yeah um but it was growing exponentially like every month and um the rent was like expensive and we had to buy our own furniture and um ubers and all that stuff and so we grew we had to grow up like really fast

uh doing my own parents weren't here you're living on your own. Exactly. Cleaning dishes, doing laundry, all of the stuff that you don't think about. You don't do until after you're done with college. Exactly. And it sort of all added up. Wow. The first two to three months in Los Angeles were meeting people, mingling, not really knowing what to do. But we went there and in my mind i knew i wanted to like continue to do social media and build that but use the social

media to act and to do business um and i didn't necessarily like know what that meant when i was like getting into it you wanted to be an actor. Yeah. Why? I just loved being in front of camera and creating and then watching myself afterwards and being like, okay, how can I play that scene better? How can I create something even more entertaining?

Basically, my inspiration was Leonardo DiCapardo dicaprio and i saw like what he did and i just wanted to like follow that that same route and a lot like almost all of the social media kids were like thinking the same thing they're like we're all gonna act we're all gonna be on disney we'll be on this TV show, this movie. Exactly. And my brother and I were like, okay, how do we set ourselves apart? We already kind of have our foot

in the door with the following because the casting directors, the producers want to get traction to their projects. Yeah, yeah. So you could promote it and say, hey, we'll get all our fans to watch this. Exactly, because at the end of the day, Hollywood's a business, and if I have 10 million people going to a film, that's money for them. But I knew there's 150 social media kids that were trying to do this.

How do you differentiate? I was like, yo, I need to get the talent. I need to improv class. I need to go to acting class and really like hone this skill and audition a lot of times and fail a lot of times uh before i can like walk into the room nails and nail something like really good uh because i knew the following would help me get into the doors um but so you started doing uh these classes right away then you started doing improv yeah i started doing improv and like acting classes like almost then? You started doing improv. Yeah, I started doing improv

and acting classes almost every day and started honing the skill. When I dove into it, I didn't realize how hard it was. It was very difficult and it's so different than social media. I realized that

on social media, I was at the top of my game. In acting, I i was at the top of my game in acting i was literally at the bottom of the worst yeah and like i just remember like my acting teacher who's like your typical like hollywood acting teacher like yelling at me like really you suck like do this do this like no no no redo redo like and in front of a group of people in front of a group of people exactly oh it's the worst um and i was like the youngest person in the class and like uh it was definitely a learning experience but i got so much better from it and and through that i like learned the craft and and learned the basics and then from there like started to grow um and i'm still doing that like

till this day uh but at least i was like on my path you know and um started auditioning here and there eventually uh booked a couple of roles i did like youtube red one of youtube red's like first movies a fox digital movie um and then smaller roles i'm assuming or yeah the one was smaller and the one was like more of a lead role, uh, which like being on set and like having that experience, yeah, it's priceless. And, and it was like so beneficial in the long run because you see how the acting

classes then apply in real life because, uh, you know, you're on set, you're kind of just chilling. And then it's like makeup, wardrobe, hear your lines, stand here, go.

And it's like that fast. And before you know it, you're like, oh, my God. I'm in front of the camera. They're about to roll. And then everything is on you, like 50 people. And you have to nail your lines and nail your take. How did you do? Did you ever mess up a bunch when it was rolling on you?

Or were you pretty prepared? I was pretty prepared because I was like yo this is my first thing like i uh you gotta be ready i was nervous though i can imagine it was really nervous did you have to do a lot of takes or did you kind of get your groove how did that work i kind of got the groove i think the first couple takes i was like nervous and it wasn't just like a solo scene or whatever so uh there was like other actors messing up oh that helped me but then i would like mess up one and we found the rhythm but uh after the first kind of scene the nervousness went away and i got comfortable with the director and the crew and um and then you landed your own show right with

disney yeah so all those kind of like built up well before before disney uh my brother and i kind of had this attitude like why why are we waiting for other people to cast us um when we know we know we're talented we we want to showcase our skills um why not like write a movie and i think i don't know if you talked about this a little bit but yeah yeah so like we we uh sat down we're like okay let's write a movie and went into that process learned a lot about writing from that um finished the project and uh then went to go like raise funds for it and like we had no idea what we were doing uh but we like paired with some some awesome people and um eventually we had uh ron burkle and jonathan ornstein fund the movie and like we got to see like our vision come to life and now it's like fully shot uh and edited

and should be coming out like this this year sometime uh it's called like airplane mode and we have like all of our social media friends in it um but that was like the idea like yo we could we could do this on our own because we have the built-in audience um and i think we'll see we'll start to see like a lot more of that in the future and like i know we want to continue to to do our own projects as well as be in these like traditional films but yeah i actually could lead into your next one i actually couldn't be in that movie because it's like rated r and i yeah and i booked the disney show you couldn't be in airplane mode i couldn't be in it because it's rated r because you're under 18 or

what because how's that work because Because I booked the Disney show right before they were about to start shooting. I was like, I can't pass up this opportunity. So because you're on a Disney show, you can't be in a rated R movie. Well, yeah, it's pretty I mean, there's like a gray line. But the script was like, it was pretty vulgar and they were like,

we can't really have you in this. So you didn't want to pass up on Disney? Of course, yeah. No, definitely not. And that whole process of auditioning to be on Disney was a whole other level of competition because there's so many kids and so many different rounds of auditioning.

How many kids were there? How many rounds? I think at the start there was 10, but that was like after it was like narrowed down um so i don't know what the initial like search was but might have been hundreds in the beginning and then it got down to like 10 finalists and then you did a certain amount of rounds was it like a month of rounds or was a couple weeks it was like two to three weeks um and they would like have you test with like the other actors and you know figure out like who was vibing the best and i remember just like seeing the character and i

immediately like understood who he was um and when i went to go do my first test with the girls who were already casted as like the two lead roles um i walk into this room, and there was a giant table and just 15 executive-looking people just staring at me. With suits. Yeah, and I walk in. I'm like, hey, what's up, guys? Trying to break the ice. We went into the test.

Were you nervous, intimidated? I was very nervous. I was very nervous. But I practiced so much. I had my lines like perfectly memorized. I knew exactly like, you know, the arcs I was going to take throughout the scene. And like halfway through the scene,

I was like playing it so good that the girls I was testing with started laughing. They like broke character because I was like making them laugh so hard. You were too good. And, and yeah, the executives are laughing too. And sort of after that one,

like I came home and my brother was like, how did it go? And I was like, yo, I know I got the role. I know I got the role. Um, and I kind of just like had that,

that mindset of like, yo, like I killed that one. I just got to keep on killing it and eventually got the role. Wow. But it was an awesome process. And that was probably like one of the biggest moments of my career, getting the call like, hey, like you booked this Disney Channel show. It was very, very surreal. It's crazy. That's like winning the state very, very surreal. It's crazy.

That's like winning the state championship, national championship. Exactly. And I knew that I had to break into traditional media somehow in some way. And if I was one of the first influencers to do so, then that would set me up for success in the future. Just because having that experience under my belt, which is like the Disney, it's like a powerhouse and brand

and their connections and they own Marvel and ABC. I was like, okay, this is the right place to be at. And the experience I gained from just the first season of being on Bazaardvark was massive. Shooting 21 episodes, I could memorize pages of lines in minutes. Really? And blocking and four cameras pointed at me. And I basically, throughout that process,

I lost all the nervousness I had as an actor. I completely broke out of my shell, which sometimes it takes a lot of actors a long time to get there. And then once they get there, they're some of the best actors that we see today. But yeah, it was such a huge moment to, to be able to have like a, a series regular job, something steady as an actor. Yeah.

Um, and again, you're differentiating yourself from all the other big social media influencers who have, maybe they have 10 million followers, but they don't have mainstream credibility. They don't have something consistent. They're schlepping like a sweet tea or whatever it is. They're like, you know, like like vitamins online to continue to make money because they've got this audience, but they don't know how to build a business. They don't know how to build their own brand

and traditional media around it. Maybe they're getting a few press hits or some articles or features, but they're not doing something like this, like a show, a movie, getting bigger brand deals the way you are, which is interesting. Exactly.

And one thing that I noticed after we finished filming movie you know getting bigger brand deals the way you are which is interesting exactly and and one thing that i noticed um after like we finished filming or after the show started airing a demographic that never previously came up to me in public started coming up to me and it was an audience that was like five six seven years old up that didn't even have cell phones and so that was like you're getting five year olds come up to you yeah and and this was what's your name on the show uh dirk dirk so they say you're they don't even know jake they don't say dark yeah they said dark oh my god like you're on bizarre bark and they don't even have cell phones and that's that and that moment I realized, okay, this decision to spend a ton of time on making this show was so worth it because I'm building into that audience who eventually will have phones, who can eventually follow me on social media, and while I'm building out this social media demographic.

And so to me it was all worth it when that started to happen. Because you're probably not making as much money as you could be on other things from the show. I'm sure it's making good money, but it's not like as big as a big brand deal could be for you just for one video. Of course. Yeah, no, you're right.

And so you're almost sacrificing a certain area of your finances and your business to have a huge upside later. You're delaying the gratification 100 by reaching an audience again that really can't do much for you right now but but also tying yourself to disney brand and saying you're an actor on disney is massive yeah and and that was then that was like the thought around it like i'm gonna need to invest the the time now and this is gonna pay off later and the the hustle on everything else is gonna have to increase because uh like now I'm going to have to vlog every day while on set every day. Wow.

It's a lot. How do you organize? When I was 19, I couldn't even get to class, and all I was doing was focusing on football and I don't know, what I was going to eat that day. How are you as a nine or 20 now, right? Yeah.

How are you as a 20 year old organizing your day, your finances, your life, thinking about acting businesses that we haven't even talked about building your content every day. Like you're doing so much every day. How does someone at 20 when a lot of people are listening at 30, 40,

50 are struggling with organizing their day? how are you able to do that? The number one thing, two words, time management. And how are you thinking about that? And how have you learned how to do this? So as my day started to fill up to the point where I couldn't do anything else in the day, I had to just go to sleep. I was like, how do i prioritize this um and i studied a lot about about time management like prioritizing the the things that you need to get done on a day-to-day basis what's what's more important like you sitting on your phone and like texting people back right away or getting your

video done and and to the editor and being on set and memorizing your lines and taking this specific meeting. Um, and I then invested money to hire employees to like an assistant, um, who can basically do a lot of these like small tasks for me that I don't necessarily need to be doing unless I have to be there. I'm not going to do it. Um, and she's like scheduling my day and, uh, you know, breaking down things as much as possible. And the biggest thing I can say is like habit, the power of like habit and like doing things consistently, you know, waking up at this time, starting your video at this time, having your weekly meeting on Monday at 10 with all of your employees. So, so that, you know, you're going to have to, you know, get a different piece of content for that day. Cause you're not

going to have as much time to film and, um, kind of just like knowing all of these things, but a lot goes into it and you really, if like my is you gotta want it and i think that's like the number one thing is like you gotta want it like there's so much time in a day when i like pause and stop all of these things i'm like so bored and like the time like this yeah uh so i think i really started to realize like how much time there was in a day and you got to want it and cut out all the non the stuff that doesn't matter. Yeah. Even like a lot of influencers in particular, like they want to go out to eat for every single meal, breakfast, go to a breakfast spot, lunch, go to a lunch spot, dinner, go to a dinner spot lunch go to a lunch spot dinner go to a dinner spot that right there is like each of those activities is two hours i'm like yo i'm just gonna

like have i'm just gonna get a personal chef and like have meal plans and uh microwave the stuff cook it up it's healthy quick done so like little things like that uh you have to think about they are taking a lot of meetings aren't they just like lunch and dinner meetings or just hanging with friends during breakfast a lot of it just like hanging out yeah just hanging yeah that is six hours a day of just like eating exactly and going to somewhere yeah yeah amazing man do you do you study anyone who does this are you reading books are you how are you learning these things um i forget the guy's name yeah i was i was was studying it what's his name Lee Clark

I don't know he has a program called Thrive 15 have you heard of that I watched a couple of videos on there that really talked about how time management and all these things exactly

the way I think about it is yeah I'm doing all of these things but like people people are doing more yeah like there's celebrities doing more so how can i do more uh there's business people who are doing more like i just think about the ceo of uber or you know snap Snapchat. Imagine how much stuff is on their to-do list and they have to prioritize it. I think about it in the same way

as much as possible. Five years ago, before you got into all this stuff, did you imagine you'd be here right now? No. What did you think you'd be doing? Finishing school and going to college and have a girlfriend? What was your vision then?

My vision then, I was actually training. I was starting to train to become a Navy SEAL. Really? Yeah. That's typical Ohio. Of course. I didn't know what I wanted to do. My grades weren't that good.

But I was athletic. I knew how to work hard. And I was smart. I just didn't ever apply myself. And so I started in the Navy SEALs, everything that I loved, like competition, mental toughness. Brotherhood. Yeah, exactly.

And so I fell in love with that and started putting putting a lot of effort into like figuring out how i was going to do that uh and i mean it's still something i want to do but but uh maybe you can play navy seal on a movie exactly that's the great thing about hollywood is like you can do everything yeah um so you're on that track and then these things kind of unfold when you started to get the traction, did you realize like, oh, I want to be like this influencer person and, and this is what I'm going to do now. Or did you think you'd be this big?

I don't think so. I think, I think part of where we found success is not thinking too much, which is like, I think a lot of people overthink, like, okay, I need to do this, this, and this. And,

you know, it's super hard to become an actor, so I'm not even going to try. We didn't know how hard it was, but we just like went for it. I think that's like, part of where we found success, or like,

we didn't know, you know, exactly, you know, the formulas for creating, like, the best videos online. At this point,

like, we were still young, and like, green, but we just went for it and posted content yeah um and i i think as i you know started to progress i sort of like was learning a lot and and then started to see like where this could go um but definitely from the start i was like there was kind of just like growing followers and like making money from it right um eventually i realized i needed to have like a vision yeah yeah and what is the vision now vision now i uh i like to think of myself as like a young Ashton Kutcher, like the modern young Ashton Kutcher, where like he takes his, you know, acting presence and grows that becomes like, you know, a huge star, but is also on the business side of things and the tech side of things and is an investor and you know if ashton doesn't want to act he doesn't have to um and i think a lot of actors are trying to like take that route now but they don't know how to do it like maybe just good at acting um but the spin on it is like now there's a social media element involved

and um the acting space is a little bit different and like the going getting to the top is no one's really done it in like today's space now so there's not like a paved set path right um but yeah like i want to have this big presence in the world and be able to um you know launch different businesses and products and and charities and and give back to the fans and just have fun along the way. I think one of my very specific goals is I'd like to be a superhero or supervillain in a huge action movie. Like Marvel? Yeah. That'd be sweet.

Yeah. The Green Goblin? I want to play the Joker or something like that. Oh, that'd be good. That'd be a hard role. That's really sweet. Yeah. The Green Goblin. I want to play like the Joker or something like that. Oh, that'd be good. Like a hard role. That's really hard. Yeah. I could see that.

That's cool, man. I'd see as the young Ashton Kutcher for sure. I mean, that guy's really paved out an incredible career for himself. Great brand. And he's invested in multiple companies as well. I'm an investor in one of the companies he's an investor in, and it's been incredible to see what he's done. I don't know him personally, but he's always impressed me.

Yeah, no, same. You could do that. I mean, hey, that's a great vision, man. Thank you. That's awesome. And so what's fascinating now is you're 20 years old, and you've started a couple of companies already, and you have this thing called Team 10.

Is that correct? Yeah. And what is Team 10, and what was the vision for creating this? you've started a couple of companies already and you have this thing called team tan is that correct yeah and what is team tan and what was the vision for creating this so sort of right when i backtracking like before the acting stuff like that's one side of me social media sides one side the business side is like i was sitting here in la i like, how do I become bigger than just myself? Or how do I create an empire? And I asked myself, and a couple of my mentors were like, think of how you can create money while you're sleeping, like mailbox money where you're just getting checks

for not doing anything necessarily. And I started to think of how this would be applicable and i was like studying the entertainment space and i saw what dr dre did uh where he was a big artist himself he had a skill set and he would find people with the potential to be like him he would teach them that skill set help them like cultivate it and then put them in front of his audience uh and from that they would blow up outcomes eminem 50 cents snoop dogg tupac and he starts to create this network and dr j becomes bigger than himself but then what he did that was special was like takes that network of influential people that he's very close with and puts a pair of headphones on them.

And then that's his billion-dollar exit. And so I was like, okay, is this same model applicable in social media? Can I find someone else who has potential, small following, and make them massive online. So I put it to the test, and it immediately worked. I found these kids. They had like 30,000 followers at the time. Like brothers? They're brothers.

They're twins, yeah. And brought them out to Los Angeles for like a month, started making videos with them, taught them little tips and tricks to add to their content, taught them like how to post across the different platforms, like all the little things that go into it. And I put them in front of my audience and they were young, good looking, and good at making videos. So they immediately went from like 30,000 followers to like 500,000 in a matter of weeks. Wow. And so I was like, okay, this worked. What are they at now?

Now they're at like 15 million. What? Yeah. On one channel or on all channels? Just all their channels combined. Wow. Yeah. But at the time, it was kind of just like a test, and I was seeing if it would work.

And I was still 17 at the time. That's crazy. But a couple months later, I turned 18. I was like, okay, I'm going to turn this into a business, get lawyers to draft up contracts and incorporate and start signing people to what I call a social media label. And a lot of people are like, oh oh this is like an agency where you're like signing talent or you're oh you're a manager um but the difference is like we're like a family

and when we're a team and um we're incubating talent and taking like a percentage of their careers for like longer periods of time excuse me and that's why i call it a label because it's like more involved on like sort of everything that's happening we're investing time money into these people to launch them from the start um and they're helping us with all of our businesses like free promotion here they grow our next influencer wow and so it's like a family and that's where the name team came from because i was like we're gonna i'm gonna create a team that like sticks together in social media and rises to the top. Because one thing that I saw is that like influencers were too competitive and

they weren't like helping each other. I was like, this is dumb. Everyone can gain from this. I'm going to create the organization to do this. And so found this girl, uh, I knew her from Ohio actually.

Yeah. And, and she, uh, basically was working at Panera Bread. Good old Panera. I love Panera, yo. But basically, she's like, I want to model and move to Los Angeles. And I was like, oh, you actually could. She's a good-looking girl, funny, good personality. And I was like, okay, you actually could. She's a good-looking girl, funny, good personality.

And I was like, okay, you're going to be the first person that I'm going to sign to Team 10. And she had how many followers? She had 2,000. On Instagram or something? Instagram only, yeah. And didn't do any other platforms. Didn't even make content. She was just like her friends following her.

And so I brought her under the wing. And she started to grow insane. Same thing, like 2000 to like a couple hundred thousand in a matter of time. And now she's at like 7 million. And what? Yeah. This is like two years or something or this isn't like a year. Wow. Yeah.

Um, and so she lived and you guys have a house, right? Like we all live together. Yes. We, we have a house and 10 of you guys have a house right yeah where you all live together yes we have a house and 10 of you live with a house or what there's I mean it depends

what day it is honestly but there's like people in and out all the time but definitely a lot of people and the idea of is that the idea of that is like

everyone's there creating content and collaborating with each other so awesome content comes from it but then we can just take a new piece of talent

and plug them into the system. And blow them up. Exactly. Wow. And you're getting brand deals for these individuals too? You're helping kind of their content strategy? Or what are you doing for them? Yeah, so content strategy,

we help them identify editors if they want them. Promotion, brand deals uh introductions to like other businesses in the social media space like help them maybe get signed to an mcn um and then even like wanting them to transition into traditional media so like i've gotten a couple of them onto the disney show and like giving them credibility there um and it's kind of there's there's like 13 people signed now um and we've taken so many people from like small amounts of followings and now it's like this like self-feeding thing engine almost runs itself when we like plug someone new uh into it and like the fans love us as a family um that should be a reality show right there in the house right i'm not saying we're not working on it right um but yeah and that's like

kind of the idea of it and and from there um with that sort of like base in mind, the vision got bigger of like, sort of like what Dre did, like, okay, now there's this network. Now what can we do? That's like super scalable. Like that's a great business and it makes money,

but what can we do? That's like, cause I've, I've big visions. I'm like, okay. But you're taking like a percentage of each one of them for brand deals and stuff like that.

It's not like a consistent thing for everyone. It's like it depends on what they do, right? Exactly. Because you're not getting paid for how big their growth is getting. It's only if they get paid on top of that, I'm assuming. Yeah, they have to make money. Gotcha. Yeah.

So you get a piece of their piece. Right. So, but what's unique about it is like now we have have this, it's essentially a marketing platform. Right. We got 10 people with 100 million reach. You come in here brand or come in here product or whatever, right? Exactly. And then the vision was how do we create our own thing that we own?

Your own product or tech or app or whatever, right? Yeah. And so that's where the vision got bigger and uh actually like went out to raise money for that like bigger the bigger vision of of creating like you know those scalable products um and met like a ton of people through that. We ended up raising like a million dollars just like recently. And now just like attacking the space like full force with a team of people. And now there's people behind the scenes that are like helping out and like advisors. And it's sort of shaping into, you know, what I wanted it to, I guess, from the start.

And it's becoming more legit. And every day there's growth. And we're basically just figuring out the holes in the social media space and even in the social media space and even in the traditional media space and how to best monetize in the space. That's what we're working on there. What's the biggest challenge for you right now? All these opportunities coming your way,

acting, daily vlogging, 13 people on your team, building businesses on the side, trying to make the Olympics, which is crazy. What's the biggest challenge you're facing right now the biggest challenge is which girls to say yes to on dates no the um the opportunity like too much opportunity you can drown in opportunity and so like figuring out again what to prioritize what to say no to and what to say yes to um and there what i found recently is there's so many people like trying to pull me in particular

in different directions for this meeting or that meeting or to go meet this really important person but i'm like is this a really important person like invested into my career like i'm gonna meet them and they're gonna know who i am and like sometimes that's great but like i gotta double down on myself just be focused and get my stuff done and get like my internal meetings done and get like my strategy and plan done and manage my employees on a day-to-day basis and get my content done um and i think investing like in yourself is what i found is is the biggest thing and saying no uh yeah more than saying yes i think uh i think it was warren buffett i'm not sure if it was him or someone else said the difference between successful people

and really successful people is that really successful people almost say no 100% of the time. Yeah. You know, something like that. I'm paraphrasing, but it's like really successful people say no almost all the time.

And just successful people don't. Yeah. And I think that's like what i'm finding out and i and i i found like the the areas that i want to play in and like what i'm good at and uh we have like our vision and our trajectory to get there as a company and and both as like an individual right um and not going away from that that trajectory and sticking to it as much as possible and not going away from that trajectory and sticking to it as much as possible. And a lot of times, like you said, it's saying no

and staying in the office and working. And I already did the meetings with the investors. First year or two, you were doing meetings, you were meeting people, now it's time to grind and get it done, right? Exactly. I have a few more questions i want to ask you but i'm curious about the interaction with your brother now i'm the youngest in my family and my older brother is one of the most successful talented jazz violinists in the world he's played with the top artists and he's

always been very talented and successful so i've always had that hunger to kind of, you know, friendly compete. I'm not trying to be a musician, but just like compete to be at the same level, right? Yeah. What is that like for you guys? I know you guys work together a lot of things and you're obviously a family and supportive, but I'm curious for you as the youngest, are you the youngest in the family? Yeah. Yeah. As the youngest, how do you feel? Do you feel like this, this constant hunger to, to get, you you know kind of a little bit bigger like oh this video did a little bit better than yours and kind of be competitive or what is that like for you guys 100 so there's it's a it's a like you said it's a friendly

competition and you know we both feed off of each other uh and for him it's like i can't let my little brother pass me. And for me, it's like, I want to be better than my older brother. Because he was always bigger than you on Vine, right? Exactly. He was kind of like the big deal on Vine. Yeah. And I was kind of always in the shadow.

And people would, even fans would comment like, oh, Logan's Vines are so much better. How did that make you feel? It was a tough thing to deal with but um there was more positive than negative and that's what i tried to focus on yeah um and yeah like people people would be like oh you're you're in a shadow you're doing the same exact things as him blah blah blah but i knew i personally and logan won't probably ever watch this but i personally always knew that i was smarter than logan wow and i knew that i would work harder than logan one thing that logan is a lot better than than me at is like creating content. He's brilliant at it. Yeah. I've watched him. Yeah. And so that's one thing that he has the crown on.

But I knew I was smarter and I knew I would work harder. And we're starting to see those hints of me catching up or passing him. Because you passed him on YouTube now, right? I passed him on YouTube. And you started around the same time. Yeah. Well, he started. He actually has like 30 days on me wow uh you must hate that yeah but but it drives him sure um and same thing on like on the business side of business side of

things but and also like in traditional media he's killing it there as well he's getting movie deals he's getting acting right exactly but he's on billboards it's like digital stuff it's like digital stuff so arguably's like digital stuff. YouTube stuff. So arguably people are like, oh, you're doing better than your brother in the acting space. And I'm like, maybe. But I always told myself, and even when I passed him on YouTube, my dad called me. My friends texted me.

And they were like, you passed Logan. And I was like was like yeah that's like a goal of mine but like if i just if that's what i live to do is to pass my brother then that's all i'll ever be and so i try to think like one step higher and say like you know that doesn't matter like i need to look above that. That's a great goal to hit. Now what's the bigger thing? Exactly. And it was never, like, it was always in the back of my mind

and, like, we push each other and he'll be in the gym late night so that, like, I want to go to the gym. And he's doing crazy stuff for his videos. And so I have to, like, you know, up my stuff and vice versa. And so it's a friendly competition, but it's only healthy for both of us because we're just pulling each other up and up and up and up. And so it's fun to... Do you think you'd be where you're at right now

if he wasn't in the video creation space, if he was just doing like in college just hanging out i don't think so i think i've where do you think you'd be like following wise or just and would you be in la would you be i'd definitely be in la i don't think i'd have as many followers um because i have learned a lot from him from the start um and now he's learning a lot from me and vice versa again um and so i definitely wouldn't be where i am in following uh if it wasn't for him and i think the same goes again for him because you know i needed him in my videos he needed me in my videos in ohio like so um it's definitely been like a mutually beneficial

relationship it's funny i spent i was in the olympics in rio with him we spent a lot of time there he was with um mark right yeah yeah he and mark were there and so i was hanging out with them at different events and just walking around rio having dinners and stuff and it was amazing to see like ideas come to his head like the creative process of like just walking down the street and he was like oh wait mark do this do this do this and like film this and just like his process was fascinating to me just to see it from an outsider's point of view so he's got that talent he's got creativity right yeah he's got the creativity like especially on like the comedy skit side of things very funny yeah um

and the angles and the way it's shot and edited and and put together like i say he's the number one for um like the the comedy space or like the skit space and his facebook numbers really show that so the videos are just blowing up there exactly let's see how many how many followers you have there i think like 20 million or something yeah like 15 million yeah wow which is it's just ridiculous um which shows like he he knows the viral space more than anyone i think and knows how to execute upon it at least on facebook and instagram um and so that he has on lockdown uh but like i said i've i've always been like if i want to stop making videos right now you know i could do that so i think it's like work smarter versus like harder yeah um and i know he like looks at my views every night on youtube

and i look at his and like right now I'm doing more views but what a lot of people don't understand even other influencers who might look at my numbers is I have 13 other people making videos that I own like those views technically and like add those on top and all of a sudden I'm doubled and like that's what a lot of influencers, they haven't thought like that. And so that's what I'm like super excited about is just continue to grow that. That's great, man. Amazing. Final few questions for you.

This is a question called the three truths that I ask everyone at the end of my podcast. Now you're the youngest. Is he the youngest I've had on? So you're the youngest I've had on at 20. I think Logan was 21 when he came on, maybe, or 20. It was a year ago or something. So what is he now, 22? Yeah, or I don't even know.

Yeah, yeah. So anyways, you're the youngest officially. And I ask this to people. It's called The Three Truths. And if this was many years down the road and it was your last day, you know, whatever, a hundred years from now, your last day, how old you're going to live till. And you've created everything you've ever wanted to create. You've built the businesses, you've sold companies, you're the biggest star in the world. Whatever it is you

want to do, you've done it. And for whatever reason, all the content you've ever created is erased from time. Every video, every book, every app, every business, it's gone. And it's your last day and you're about to go to sleep for the final time. And you have a piece of paper and a pen where you get to write down only three things. And these are three truths. The three truths that you would pass on to the world. The three lessons. The three statements.

So this would all be people to remember you by no other videos or any of the content what would be your three truths first thing that comes to mind is hard work beats talent uh i've just seen that time and time again with like influencers with business people celebrities hard work beats talent. Um, that'd be one thing that, that I would write down two more. Uh, it's a big, it's a big question. I would say like successful people, and this is like a quote from somewhere else, but like successful people don't worry about what others are doing. And from my experience being in Hollywood, it's very political and very,

there's a lot of drama and relationships and, and especially in the influencer space. And it's so easy for me to like get caught up in like what they're doing. And I found a lot of success in branching away from that. And so that's another thing that I would write down. Third one. This is big. This is like the final truth. Something about giving something about like doing good for others

um it sounds cliche but what i found in growing out the the network that i have with other influencers is like at the start i was just always giving and giving and giving and seeing nothing in return and then later on that's when the rewards come and so i think as much as you can give to people without expecting anything in return whether that's giving to charities whether that's giving people advice whether that's giving people promotion in a video or you know giving back to your fans and thanking them i think that always comes full circle and what goes around comes around i think life will then give give back to you um because at the start of like growing team 10 alone it was just like a lot of giving and nothing in return uh until like very recently actually um and so

i found out that if you can give in relationships or in business or in life or to charities, that I really think that whatever the higher power is, I think there's something up there that then gives you that back in greater form. That's great, man. I love those three truths. What's something about you that you're really proud of that most people don't know? You share everything online. Is there something that may be small that you've done that you're like,

I'm really proud of this, but most people don't know or haven't told anyone? That's a good question. I think I put everything out there. No. I would say a lot of people don't realize, and I keep on relating back to Team 10, but I've just learned so much. I've learned more from building a business

than anything else in life. And a lot of people don't know that I've basically funded a lot of the people on Team 10 from the start and like help them with their careers like both financially and like with advice and stuff like that. And I'm proud of that. That's cool.

And I don't think a lot of people know that. Yeah, that's really cool. And for my listeners, what would be, where's the future of kind of social media for them and your experience? A lot of these individuals are entrepreneurs. They don't have the following that you have. They're trying to grow an audience to build their business.

They're not like personalities necessarily. Where do you see in the next year and a half, two and a half, three years, that they should be thinking about now and doing now that's going to pay off then? That's a good question. So I think that the number one thing is video. Like you have to make videos. I see a lot of companies that just post cool pictures about the product or about what they're doing or whatever.

But video is so engaging. So much more retention and so many people coming back and so many more people like falling in love with you or your brand and so focus a lot on video creation and I think a lot that goes into it that is time and a lot of people want to do social media but they don't really want to do social media and you have to really want to do social media but they don't really want to do social media and you have to really want to do social media to see success from it and that's when you'll see like all of these companies who are literally just solely successful based off of social media is because they're hustling every day for their brand and it's a lot of work yeah um and this space is

so competitive so you have to really if you want to do it don't do it half-ass uh and invest time into it and you're gonna have to invest money into it uh and you're gonna have to invest ideas and innovation and that that's that's where i see like the future of it going because it's just becoming like more and more crowded yeah uh so you have to you really have to break through somehow i like it i like it um i want to acknowledge you for a moment jake for your incredible spirit you've got this incredible energy every time i've been around you every time we've texted and talked on the phone and stuff you've got an amazing energy and your ability to have a vision and come

out here when you're 16, 17 and move away from Ohio, which is not easy to do. Yeah. Move away from home and come into a big city and start attacking your dreams full on. Not many kids your age do it. Not many people 35 do it. And it's impressive to see that you're, you're so humble and thoughtful about giving as well. Not many kids are thinking about how can I give back, how can I create something meaningful, inspiring, and also have fun and be entertaining as well. I acknowledge you for your courage, man, because it takes a lot of you-know-what

to get out here, and your ability to just be a good human being at the same time and not lose yourself out here, which a lot of people are doing. Influences are getting too big for themselves. You've kept your Ohio roots, so I want to acknowledge you for all that, man. Thank you. I really appreciate that, man. Of course, man. Before I ask the final question, where can we connect with you? How can the seven-year-old that's listening watch the show that you're doing on Disney?

What can we do um so disney show is on uh sundays at 8 30 it's called bizarre bizarre yeah it's hard to say um my social media handles are just all at at uh jake paul um I have a business email that like, it gets a lot of emails, but I do read through them. Um, it's just Jake at team 10 official.com. If people want to reach out and like talk to whatever, I don't know.

Okay. Invest in the business. Exactly. So you guys trying to get a product launch, you guys are open to different inquiries, right? Exactly. Yeah.

Or if they think they have what it takes to be on team 10, there you go. Okay. And that's basically like – Subscribe to you on YouTube. If you guys want to learn about how he's doing it, subscribe on YouTube. It's Jake Paul on YouTube. Yeah, I also have a Jake Paul biz channel.

I post once a week on there, and I talk about business. Really? Talk about social media. Oh, man. You should cut some of this and put it on there. Yeah. Tips and tricks. I'll throw it on there and I talk about business. Really? Talk about social media. Oh, man. You should cut some of this and put it on there. Yeah. Tips and tricks.

I'll throw it on there. Tips and tricks to grow your social media following. That's great. My experience and raising money from investors. Very cool. Jake Paul Biz.

Yeah. I'll have to check it out. That's cool. Where else? Anywhere else? It's all Jake Paul. Team 10. Team 10.

You've got some big announcements coming out we won't talk about right now with some new products and businesses so follow him so you can get those updates in the next few months

when you'll be launching which I'm really excited about it's been fun to talk about that with you and you've got a book as well yeah I've got a book it's a memoir about my life

it's called You Gotta Want It and it's written in a motivational way, but it also goes into more detail. It's mostly for teens, right? So if you're a parent listening, buy the book and give it to your child, right? Yeah. So my dad hands

it out in Ohio. Awesome. And the feedback I get is the kids read it and they just feel super motivated. There you go. So get the book. It could be good, yeah. Okay, cool. Final question for you. What's your definition of greatness?

My definition of greatness, I think, I mean, there's a lot that goes into that, but for whatever field you're in, if you are, it could be arts and crafts. It could be rapping. It could be business. It could be if you're in school. My definition of greatness is just being a top player and a top influencer in your specific field and if you're able to smile

and have fun during that I think that's greatness because you're the best at what you do or one of the best and you're having fun and that's great Jake Paul thanks for coming on man appreciate you bro

and there you have it my friends I hope you enjoyed this one with the YouTube personality influencer and Disney star Jake Paul make sure to share this with your friends lewishouse.com slash 463 let me know what you think

make sure to connect with Jake on Twitter and Instagram and YouTube at Jake Paul and let him know what you think. Make sure to connect with Jake on Twitter and Instagram and YouTube at Jake Paul and let him know what you enjoyed about this the most over on his social media channels. Tag me as always on your Instagram stories while you're listening to this and I'll make sure to always reply to you over there if you tag me on your stories as I like to hang out there more lately. And we do this every Monday, Wednesday, and Friday. And it's all about giving you the most inspirational information, the most inspiring people, and the best ideas to help

you unlock your inner greatness. Thank you guys for being along the journey with me today and with Jake Paul. I love you very much. And you know what time it is. It's time to go out there and do something great. Thank you.