The School of Greatness - 5 Things Poor People Do that the Rich Don’t (Attract WEALTH Today) EP: 1077

Episode Date: February 26, 2021

In today's episode you will learn why working harder won’t make you richer, the right mindset for achieving success, how to think bigger in order to make more money, and so much more!For more go to:... www.lewishowes.com/1077Bob Proctor’s full episode: www.lewishowes.com/835 Patrick Bet-David’s full episode: www.lewishowes.com/992 Ramit Sethi’s full episode: www.lewishowes.com/712 Lisa Nichols’ full episode: www.lewishowes.com/979 Grant Cardone’s full episode: www.lewishowes.com/497

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Starting point is 00:00:00 Here are the five things poor people do that the rich don't. Welcome to the School of Greatness. My name is Lewis Howes, a former pro athlete turned lifestyle entrepreneur. And each week we bring you an inspiring person or message to help you discover how to unlock your inner greatness. Thanks for spending some time with me today. Now let the class begin. Actor Will Rogers said,
Starting point is 00:00:32 too many people spend money they earned to buy things they don't want, to impress people they don't like. And Lisa Nichols said, the truth is that no matter where you started out in life, you have a choice between scarcity and abundance. Today's episode is a special one. If you've been a listener of the show for a long time, you may have realized that the last couple weeks, we haven't had a 5-Minute Friday.
Starting point is 00:00:55 And I'm working on an exciting new project for those that were fans of that format. So don't worry, I'll be bringing that back soon in a very special way. But every Friday, right now, I'll be bringing you back soon in a very special way. But every Friday right now, I'll be bringing you more long form content right here. This week is all about creating a rich mindset. And I want you to create financial abundance in your life starting this year. And in this episode, we discuss how working harder won't make you richer, how you should be thinking about achieving success, how to stop throwing away your money, how to think bigger in order to make more money, and so much more.
Starting point is 00:01:28 Share this episode with someone you think would be inspired by this, and a quick reminder to subscribe to the School of Greatness, as well as giving us a rating and review. Okay, in just a moment, let's upgrade your mindset around money. around money. What you're going to hear first is something from world-renowned teacher Bob Proctor teaching us how working harder won't make you richer and shares his personal story on how he finally made the realization that changed his life. You mentioned how you were making four thousand something dollars a year. Your expenses were $6,000, I think, something like that. And then you started making $14,000. My expenses were $6,000.
Starting point is 00:02:11 I owed $6,000. You owed $6,000. I owed everybody that I knew. And you were making around $14,000 a year after that, shortly after that. No, I went from earning $4,000 a year to $14,500 a month. Now, if you annualize that, that was $175 a year. So I went from earning $4,000 a year to $175. I hadn't earned $175 that year.
Starting point is 00:02:34 I got it up to $14,500 a month. So if you annualize it, that's a change. Phenomenal change. Is it possible for anyone to go from poverty level to extremely financially successful. Absolutely. I think earning money is one of the simplest things I've ever learned. And it's one of the most misunderstood things. Wealthy people historically have always had multiple sources of income.
Starting point is 00:02:59 They don't have one. They have many. I was cleaning floors. I thought the answer was work harder because I really wanted to earn some money. Yeah, of course. And I thought it was all important. Today, my attitude towards money has changed dramatically. But I thought the answer was get another office to clean. Well, I was working so hard, I passed out on the street. I would have been maybe 27, 28.
Starting point is 00:03:30 I literally passed out on the street. I was working so hard. I came to, and there's a great big cop looking at me. I was laying there. It was scary. There was a group of people around me. I saw lights flashing. Then I saw a couple of guys in uniform with a stretcher.
Starting point is 00:03:49 And it was scary. I had passed out. I guess they thought I had dropped dead. I had a heck of a time getting away from them, but I did get away. They didn't take me to the hospital. I talked them out of it. I got away and I got thinking,
Starting point is 00:04:03 I'm not doing this right. Working harder, working more hours is not the way. No. Yeah. In fact, Napoleon Hill wrote that in Thinking to Grow Rich. He said, if you are one of those people who believe that hard work and honesty alone will bring riches, perish the thought, it is not true. Riches, when they come in huge quantities, never come as a result of hard work. They come if they come at all in response to definite demands based upon the application of definite
Starting point is 00:04:31 principles and not by chance or luck. So you've got to find a demand and fill it, but you've got to follow definite principles to do it. In other words, you've got to be in harmony with the law. You've got to give more than you get. If you're trying to get, forget it. Well, I got by myself and I thought, I'm doing something wrong. I was earning more money, but here I am passing it. This is not normal. And it's like a little voice in my head said, if you can't clean all of them, don't clean any of them.
Starting point is 00:05:07 So I got all dressed up. People now accuse me of sleeping in my suit. I wouldn't take a suit off. It didn't matter where I was. Because I knew the cleaners were tired, and I would go around. I got other people cleaning offices. And I knew pretty well where they'd be. So I'd drop around, and I'd bring coffee and donuts
Starting point is 00:05:25 and I would drop in and I would talk to them about goals. And then I'd go to the next person. But I always was dressed up because I knew how tired you get. And if I was in working clothes, they'd expect me to help them so they could finish and go home. But when I had shiny shoes and a suit and shirt and tie, they didn't expect me to help them clean. So I'd go on to the next place and then the next place. And that's when I started to open offices. I went from Toronto to Montreal to Boston to Cleveland to Atlanta to London, England. And you hired cleaners.
Starting point is 00:05:56 Uh-huh, everywhere I went. Yeah. Yeah, I had people cleaning. What should someone think about if they're struggling financially right now or they feel like they've been struggling for many years and it feels like they're just surviving week after week, month after month. They're not sure how to get to that kind of sense of freedom for at least a six month runway or beyond. What should they start thinking about? You know, what you've just
Starting point is 00:06:18 described, I believe the majority of people are living that way. The majority. Now that's rather sad, but I think it's true. And it's because we only have one problem in the whole world, and that's ignorance. They're living in ignorance. They don't know that what they're doing is going to keep them where they are. And they keep doing it because they don't know how to change. They're overwhelmed with the debt.
Starting point is 00:06:43 People are saying, I need the money. They haven't got it. They want to take their family on a vacation. They don't have the money to go. So they may borrow it and go anyway. Now they've got more debt. They have to understand that they don't have to live that way. I wrote a book called You're Born Rich.
Starting point is 00:07:04 The truth is you are. Most people are just a little short of money, but you are born rich, rich in potential. Anybody can go to our site, go to bobproctor.com. You can download the book, You Were Born Rich, free. It won't cost you a cent. And chapter two is how much is enough. It's described very well how to get out of debt. You've got to create a debt repayment program where it's all done automatically. And then you focus on prosperity. You've got to have a financial goal.
Starting point is 00:07:32 You've got to work toward it. And you've got to understand that you can earn more than you're earning. And wealthy people don't have one source of income. They have more than one. I was earning money all last night while I was sleeping. You can actually earn more money when you're sleeping than you can spend when you're awake. It sounds like a cute line, but it's true. There's no end to what we can earn.
Starting point is 00:07:58 If you are not getting information from someone who is already wealthy, then you're probably getting information from the wrong people. Most people ask their brother-in-law, the guy next door, the girl they know, how do I earn more? Hell, if they knew, they'd be earning it. They don't know. And most people talk to people that don't know.
Starting point is 00:08:15 Carlisle put it very well. He said he did not believe in the collective wisdom of individual ignorance. And that's where most people are getting it, from people who don't know any more than themselves. I think you have to go, that's why these seminars are so important today. People have the opportunity to go and learn. Most people won't pay to go. I tell people, listen, you invest in this, it'll probably be, borrow the money to do it, it's probably the last time you'll ever have to borrow
Starting point is 00:08:40 money. Our seminars are not raw, raw, it's not, nothing. Our seminars are not raw raw. It's not nothing. Our seminars teach people about themselves. It's like when Bill Gove said if I want to be free I got to be me. I'm thinking I better know who me is. I didn't know who me was. I was doing a lot of things. I was doing them right and I was earning money but I didn't know who I was. I started to study me. And the more I know me, the better I know you. You only have to study yourself. You don't know what everybody, because we're all the same.
Starting point is 00:09:09 It's our behavior that's different, our results that are different. I heard a friend of mine, Dean Graziosi, I don't know if he coined this or someone else said it, and he said it from someone else, but he said, those that pay, pay attention. And when you invest in yourself, you're paying attention. I never heard that before, but that is the truth. Those that pay, pay attention. And when you invest in yourself, you're paying attention. You know, I never heard that before, but that is the truth. Those that pay, pay attention.
Starting point is 00:09:29 But if you don't pay for it, you're not going to pay as much attention. If you pay more, you'll pay more attention to learning. I had an aunt and uncle who were as poor as church mice. I mean, they just didn't have anything. And they had a whole house full of kids. And I used to drop by their house periodically. I was doing very well. And I was teaching a seminar. And I remember it was around Christmas time. And he was rushing around trying to get credit cards from some big store so they could
Starting point is 00:09:58 buy presents for the kids. And I said, you know something? He said, never mind. Next year will be different. I said, you know something? Next year is going to be exactly the same as it is this year. Because you never change you. Wow. I said, you should get into the seminars and learn something. I know something you don't know. Well, they came to the seminar. He got paid every two weeks.
Starting point is 00:10:22 So that meant three times a year, I think he'd get paid three times, maybe four times a year, he'd get paid three times in a month. That one pay was extra because they were budgeted for two pays. I made them pay to come to it. Something said I made them pay. And I think they thought I should have clumped them into it.
Starting point is 00:10:40 But you know, Mark thanked me, my aunt, I don't know how many times that I charged them. She said, we wouldn't have kept coming. I didn't even know what you were talking about. I was running seminars. It was seven evenings from seven to ten. We were running over a series of nights years ago. And she said, I wouldn't have kept coming. But she said, because we paid, I came.
Starting point is 00:11:01 He's right. If they pay, they pay attention. That is so true. And if they don't... You're not going to care. When you hear something you don't like, this is not for me. Let me get out of here. I got something better to do. Especially in LA, I want to go to the beach. This is too hard work. It's confronting my ego. I don't need this. I'm firmly convinced if a person doesn't understand a paradigm, a paradigm is nothing but a multitude of habits.
Starting point is 00:11:29 They're programmed into your subconscious mind to control your behavior. It's got nothing to do with how smart you are. It's got nothing to do with what your formal education is. It's got nothing to do with which side of the tracks you come from. It has to do with your paradigm. The paradigm is a program in your subconscious mind. It's both genetic and environmental that's controlling your behavior.
Starting point is 00:11:51 Everyone that can hear my voice knows how to do better than they're doing. And they may wonder, why don't I do it? It's because you're programmed to do what you're doing. And until you change the program, nothing's going to change. Paradigm has to be changed. I love that.
Starting point is 00:12:07 What would you say are the, if you could share three key habits for people that if they want to continue to grow every day, be more prosperous, be more abundant, happier, joyful, healthier in their life. What are three key things, habits every day? Not talking about morning routine, but just overall habits every single day, what should people be focusing on consistently? They should study every day. Study.
Starting point is 00:12:34 They should have a mentor, someone that has already accomplished what they dream about. They might not even know the person, they could get introduced to them and ask them what are half a dozen things I should do every day, ask them, they know
Starting point is 00:12:53 most people are getting advice from people who don't know any more than themselves and the third one you've definitely got to have a goal and when you're right in you've already got it intellectually. So you operate intellectually, emotionally, and physically. Well, your intellectual mind, the second you decide on it, you've got it.
Starting point is 00:13:17 It tells you in the Bible, before you speak, I'll hear you. It's because the thought always precedes the word. The second you get emotionally involved, you've got it emotionally. You've got it intellectually, you've got it emotionally. It's only a period of time until you've got it physically.
Starting point is 00:13:32 Be, do, have, yeah. That's right. But the have comes in a period of time. It's not overnight? Every seed has a gestation or an incubation period. Yeah. When a woman gets pregnant with a child,
Starting point is 00:13:48 it takes 280 days. The husband doesn't come home a month later and say, come on, where is it? He waits, as James Allen said, as one who understands. He understands there's a gestation period. Where I come from, if you plant a seed for a carrot,
Starting point is 00:14:03 it takes approximately 70 days for it to manifest all physical seeds have a gestation or incubation period we know that now but we didn't always know that
Starting point is 00:14:13 we weren't always aware no one knows what the gestation period is for a spiritual seed and an idea is a spiritual seed but we do know that it operates by the same laws. And the laws of the universe are precise.
Starting point is 00:14:31 They can be studied. They can be understood. We operate by law. Our life is governed by laws. Like we know it's going to get dark tonight. We don't wonder if it is. You know when the tide goes out, it's coming back. Winter never follows winter. We know these things. That's all expression of law. Well, when we bring our life into harmony with the laws, we're going to enjoy more of life. If we fight it, we're going to lose.
Starting point is 00:15:00 I love Bob's message. And I'm curious, what changes are you going to make in your life to begin working smarter, not harder? In this next section, entrepreneur Patrick Bett David talks about the importance of your next five moves in your life. It's an extremely powerful way of keeping you accountable to building momentum in your life. I'm curious, do we need to know the next five moves or do we need to know the first move? Yeah, very good question. So the whole premise behind this book, how this came about was, you know how everybody
Starting point is 00:15:32 talks about what is the key to success. You know, the key to success is marry the right person, save money, work hard, go to school, get a degree, love people, faith, God. You hear so many different things. And we were having this debate one time. And I would ask everybody, it's just a basic question to everybody. What's the key to success?
Starting point is 00:15:50 What is it? I'm like, you know what? Years later, I said, in my mind, the biggest key to success, almost anybody I see that takes it to a whole different level, the highest levels, the difference between them and other people is their sequencing. And what I mean by sequencing is the following.
Starting point is 00:16:07 So you and I may have the same vision of what we want to do in life. You want to get here, I want to get here. This could be anything. We both want to build a billion dollar company. Fine. We both want to be building a company that does 100 million a year. We both want to go into football. We both want to go play at the highest level. We both want to go out there and be great sales, whatever it may be, that's $100 million a year. We both want to go into football. We both want to
Starting point is 00:16:25 go play at the highest level. We both want to go out there and be great sales, whatever it may be, that's the ultimate, right? If my order of steps I take to go here isn't as efficient as yours because your sequencing is better, you're going to get there faster than I am. And I may never even get there. Because I'm trying to do move 14 on move 3. And that's the most common thing that you see. One day I woke up. I was in a relationship. And this is, I'm 26 years old, 27 years old, 26, 25 years old.
Starting point is 00:16:54 And I'm trying to get my business going. I wake up 6 o'clock in the morning. I get a text. Babe, I have to tell you this. As much as I love you, I don't see this relationship going anywhere. One of those texts. Because I think my mom is right, you love your business more than you love me and I
Starting point is 00:17:12 barely see you, I only see you once a week, you're working so hard. First text. Then, message. I press the message to listen to it. My mom, you know, there used to be a time they used to love me and you would call me and tell me you love me. What happened to those? What happened to my little son that used to love his mother? Call me every day, hug me.
Starting point is 00:17:33 So now I got a breakup on the line. I got a guilt trip from my mom. That's still 602 right now. Then I get an email. You haven't even gotten out of bed yet. I haven't even gotten out of bed yet. Then I get an email that's been in the box for a while and I look at it. It's from my number one client that I was about to expect like a $15,000 commission
Starting point is 00:17:52 and that's a lot of money at that time. And my number one client says he's leaving me for the following reasons. And then at the same time, the next email is my agent saying I resigned. My number one agent resigned. This all happens before 65, 610. So I'm in bed. Anxiety is high. Panic is high. I have no idea what to do. In that moment, all I thought about is what are my next five moves? What do I need to do next? From that moment on, everything I did with business, I would ask myself, I want to do this next, my next 10, 15 moves.
Starting point is 00:18:25 What would this guy do? This guy that built an empire, what would he do? What are we going to do here? What can I do to be better than this guy? What can I do to be more efficient than him? What can I do to speed up the process to get here? But everything came down to your next five moves. So you're asking the question, is the first move the most important?
Starting point is 00:18:40 Absolutely it is. If you don't know your next move, your next move can hurt the chances of you even getting to the fifth move. So it's always your next move that matters the most. What is the next move that everyone should be thinking about? So the first thing you have to do is you got to, last night I'm at Rafi's place and I'm having dinner with my three buddies. None of us are supposed to do anything in life. One of them is Steven Offo. They're running a $300 billion-a-year business.
Starting point is 00:19:06 Steve was the Michael Jordan of our high school. Okay? He was a great basketball player, but we're all 2.0 GPA kids. Right. And Armond was... He was a great salesman. Yes. 2.0, yeah.
Starting point is 00:19:15 Yes. And Armond was always a fighter. He would always get in trouble. He was a guy that... He's a 5'6 guy. You don't want to fight. You'd go to a party. You know the smallest guy would go to a party and this 5'6 guy would go to a party and he would stand there and he would say, that guy's looking at me.
Starting point is 00:19:31 I'm like, bro, he's not looking at you. No, I know he's looking at me. He's looking at me. I'm like, I promise you he's not looking. He's the kind of guy that would walk up and just punch the guy in the face. Just for no reason. Just for no reason. What is the matter with you, right?
Starting point is 00:19:43 That's his wiring. But we're all together yesterday. Now, we all have kids. We have two, three, and Armand has four kids. We're sitting and we're talking. Armand runs Rafi's Place. If you've been to Rafi's Place, the restaurant in Glendale, if you've not been, you've got to go.
Starting point is 00:19:55 It's the best Middle Eastern restaurant. We're sitting there yesterday and we're having all these conversations. Challenges men go through, whether it's marriage, money, health, what happens at 41, everything that you don't want to talk publicly that men are insecure about, we just talk about it right there, right, collectively. And the biggest thing that I talked about with one of my friends yesterday is, listen, your number one move is you identifying who you want to be. Not who Tiffany wants to be, not who, it's who do you want to be.
Starting point is 00:20:24 Not what Patrick wants to be, not what Bobby wants to be, not what your older brother, sister, mom, dad, who do you want to be? If you and I can figure out who we want to be, and it's as transparent and as clear as possible, I don't have to compare myself against your success. Now here's a problem though. Say for instance, I sit there and I say, honestly, I just want to be a person that's just a regular person and I'm glad if I make 80 grand a year, 100 grand a year, I have a nice place, I'm married, I'm happy, my kids are with me, I have good
Starting point is 00:20:55 relationships, I'm totally happy. If you say that... If that's what you want to be. If you say that's what you want to be. If you say I want something else, and you're not doing it, then what? Exactly. But watch this one here. If you say that's what you want to be. If you say I want something else and you're not doing it, then what? Exactly. But watch this one here. If you say that's what you want to be and you're content with that life, but behind closed doors your buddy Lewis Howes is making millions, he's doing great, he's all over
Starting point is 00:21:17 the place, people are talking about it. If an ounce of envy or jealousy comes in, you either weren't being honest with yourself because that's not exactly who you wanted to be, or you got to ask the decision, am I living my life or his life? That's the toughest thing to do. The other side of it is, let's just say you got a big upside. You know in sports, a lot of times, Stephen A. Smith did an interview the other day and they asked him about Vince Carter and it was the toughest question that was asked.
Starting point is 00:21:45 They said, so Vince Carter, he just announced 23 years of retirement, he's leaving the NBA. Stephen A., what can you say about Vince Carter's legacy? Okay, now I don't know if you guys know who Vince Carter is. This guy dumped over the seven footer in the Olympics. The guy retired afterwards. He got a contract for it. He dumped contests with the elbow. He dumped contests with the elbow.
Starting point is 00:22:04 Sick what he was doing in Toronto, McGrady. He got a dunk contest with the elbow. Sick what he was doing in Toronto, McGrady. It's just beautiful when you watch this guy play. I remember one time he dropped 50 in the playoffs. You thought this guy's going to win the championships. He came from Tar Heels, North Carolina. He's going to be the next Mike. But here's what Stephen A said about Vince Carter. Very difficult. He said, you know how Stephen A does his thing. He's just kind of like, you know. He, you know, he typically is quick to give the answer. One second goes by. Two seconds goes by.
Starting point is 00:22:30 Five seconds goes by. He still hasn't said a word. Then all of a sudden he says, well, I got to tell you, this is a good brother. I love this man. He's a great man. You know, he goes into building him up. And then he says, it is the most unfulfilled talent we've ever seen in the history of the NBA.
Starting point is 00:22:47 Really? He says, this man should have been competing with the Kobe's of the world, the Lebron's of the world, the Jordan's of the world, but we never saw it. I wish I would have seen the best of him. It's like a minute and 13 seconds. It's so awkward. If Vince Carter watches that and it doesn't bother him, more power to you because you were happy to be in the NBA and you were cool with that.
Starting point is 00:23:07 But if you watch that and it bothers you, you know deep down inside he could have done more. So you as the individual have to make a decision. Either I'm going for all the, I want all the marbles and I'm willing to go be embarrassed, lose public humiliation after another one, after until I get there, or I'm going to live a simple life and I'm okay with this. But you have to be clear about that. That's step number one. Wow. Hey, it's Lewis here and I would going to live a simple life and I'm okay with this. But you have to be clear about that. That's step number one.
Starting point is 00:23:26 Wow. Hey, it's Luis here and I would love to connect directly with you. Text me the word YouTube to my number 614-350-3960 to receive weekly inspirational messages from me. Okay, and what's step two? Once you're identifying that part, then it's figuring out your own talents that you have. And once I know my talents, where can my talents be used? You know, if you're a numbers guy,
Starting point is 00:23:51 what industry can use your talents? Well, maybe it's finance, economy, investment banker. You know, maybe it's on that side. If it's a creative side, maybe I'm going to go be on the marketing side. Maybe I want to be behind the scenes. I don't want to be in front of camera. I want to be the support person. Then you say, well, I'm not a good number one guy, I'm a good number two person, I'm a number three person. Then you have to find out your positioning at the point of your life. Tom was the former president of our company, PHP.
Starting point is 00:24:17 One of the best decisions was hiring this guy. When I hired Tom and brought him on board, he introduced me to Vistage years ago. Vistage is kind of like a YPO, EO. You're familiar with YPO. So Vistage is an element of that. It's very similar, but it's a little bit older crowd. YPO is a little bit younger. Vistage has 50, 60 year olds.
Starting point is 00:24:33 And I want to be around 60 year olds. So he introduced me to Vistage. And over the years, we became very good friends before I hired him. And I said, so Tom, let me ask you a question. In your life, you guys sold Jamdad for $780 million. You got a massive exit, but you were the number six guy. How come you don't want to be the number one guy? He says, good question. He gave me the best answer. He says, you realize I'm 54 years old at the time we were talking. He says, it took me 54 years to realize I'm not a good number
Starting point is 00:25:01 one. 54 years. 54 years to realize I'm not a good number one. Hmm. 54 years. 54 years to realize I'm not a good number one. What would have happened if you had realized that at 30? That's the point. Every one of his biggest checks he ever got, he was the number five, the number four, or the number... Every time he was number one, the company didn't do well. So sometimes we want to be number one, but maybe you're not a number one. Sometimes you want to be MJ, but maybe you're Scotty. Sometimes you want to be MJ and Scotty, but maybe you're Jon a number one. Sometimes you want to be MJ, but maybe you're Scotty.
Starting point is 00:25:25 Sometimes you want to be MJ and Scotty, but maybe you're Jon Paxson and Steve Kerr. Maybe you're somebody that later on is going to be the general manager of the Chicago Bulls. Your name is Jon Paxson. Maybe you're going to be a great coach, years later winning three out of five championships. Your name is Steve Kerr. But you've got to play your game with your strength. And in the season of life. Exactly.
Starting point is 00:25:43 And in the season of life. Because you may be a number six right now, but you may eventually be a good number one. Maybe it's just not time. In a different role, in a different package. Yes. But it's the sequencing, man. Everything is sequencing. What does sequencing mean for you? Sequencing to me means, okay, if you wake up every day, you have a sequence of what you do. Okay. Like what's the first thing you do when you wake up? Mostly meditate. Okay, what's the next thing you do?
Starting point is 00:26:07 Make my bed. And what's the next thing you do? Brush my teeth, shower. Okay, that's a sequence. Okay, so that, now what if I wake up and the first thing I do is I shower first. Okay, then I go eat. Then I put my clothes on. Then I go to work.
Starting point is 00:26:21 And I say, sometime throughout the day, I'm going to meditate. I just mess the whole sequence up. What is the foundation of what I'm starting the day with? What is the sequence of what I'm going to be doing next? If every decision you're about to make next, whether it's marriage, having kids, business partnership, a joint venture, if everything you did, you stepped away from the world, your girl, your mom, your dad, your peers, your family. You went to a restaurant, you sat there with a piece of paper saying,
Starting point is 00:26:47 Okay, I'm thinking about marriage. What do I need to do next? What's the next move I need to make? Then you go, I don't know if that's number one. I think that's number three. And you play that game. It's fascinating. It's fascinating. It's like playing chess. It's like, you know these master chess players, they know their next 10 to 15 moves the amateurs were like, oh Here we go. This is what I'm gonna do. You know, these guys are like Yeah, what are you doing? Yeah, they see it in the future sequencing, but it takes the steps to get to the future
Starting point is 00:27:17 You can't just jump to the future I mean, it's the story of Bob Iger's the story of Ted Turner's the story of Kirk Kerkorian You know how a Kirk Kerkorian went from being a regular guy in Bakersfield who didn't graduate past eighth grade, you know, goes and pays a guy a dollar to let him fly a plane and eventually becomes a pilot for Bugsy with the mob and eventually goes and becomes a pilot, buys TWA, turns it into a big company, sells it for a few hundred million dollars, then decides to go to Vegas, then he decides to buy a couple of hotels. Then he buys 80 acres of property across the street from Tropicana. Then he buys MGM.
Starting point is 00:27:49 He's not the founder of MGM. He turns it into what it is, dies at 98 years old as a multi-billion. It gives a billion dollars to Armenia after the earthquake of 1988. This is all sequencing, man. This is all sequencing when you go through it. Everything is sequencing. And when you look at it that way, you tend to make better decisions. What was the time in your life where you tried to
Starting point is 00:28:10 sequence, but it was the wrong sequencing and you got bad results? And what has been the time where you had the best sequencing, where you actually mapped it out in your mind, this is the sequence, you did it, and you created those results? Yeah. so there's two answers to that. I'll give you both of them. One, I tried to sequence to get married at 23 years old. You tried it. It would have been catastrophic. Now, I love the girl. Great girl.
Starting point is 00:28:35 We have a friendship till today. My wife sold her a policy. Wow. I mean, when we met, me and my girl would double date with my wife and her boyfriend. Very weird story. Switched girls. We just switched. They should have switched as well, but we switched, me and my girl would double date with my wife and her boyfriend. Very weird story. Switched. Switched. We just switched.
Starting point is 00:28:47 They should have switched as well, but we switched, right? Five and a half years later, she's single, I'm single. I'm like, let's go on a date. But at the time, I was forcing marriage because, you know, you're looking at everybody. Some, ah, everybody's getting married, and I think it's my time, and family, and I'm Armenian, I'm a Syrian. And one day, I'm like, dude'm a Syrian. One day I'm like, dude, you are not ready. I asked the question, I said, would you let your daughter marry you? I said, hell no. You asked the question to yourself. I asked the question to myself,
Starting point is 00:29:17 would you let your daughter marry the 24-year-old Pat right now? I said, absolutely not. I said, you ain't ready to get married. And we got the ring, married. The whole thing was lined up. You got married. You were getting ready to get married. We're getting ready to get married. She wasn't ready. I wasn't ready. It would have been catastrophic for both. But that journey of going that direction, it set me back three years, completely set me back because I was dead set on wanting to live a life of other people. I was dead set on making the decision that's going to please the people that want me to get married yet. I don't even know what marriage means. I don't even know the complexities of marriage. I don't even know if I'm done being single yet I don't even know what marriage means. I don't even know the complexities of marriage.
Starting point is 00:29:46 I don't even know if I'm done being single. I don't even know the fear about like if I get married, so do I still? That's a lot of challenging stuff. And it set me back, like I said, three years. The other part is, Louis, that when you say, when did you do it? I've also done it where I've said, here's what I'm going to do that maybe was premature of a decision. But then in that moment, it's fight, flight, or freeze. You rise to the occasion.
Starting point is 00:30:09 You rise to the occasion. Yeah. Then like when I started a company, I shouldn't, you know, at that time. You weren't ready. I was not ready. There's no way I was ready. Had a half a million dollars in a bank.
Starting point is 00:30:19 I'd been around for seven and a half years. I don't know what it is to get insurance contracts. I don't know what it is to get E&O. I don't know what kind of things insurance companies want. I don't know what it is to get E&O. I don't know what kind of things insurance companies want. I don't know what I'm going to face. We started it, and I went in without knowing anything. No website, no product, no nothing. Wasn't the smartest decision. One night I come home, my wife has the miscarriage.
Starting point is 00:30:38 It's 1.30 in the morning. My bank account's at $13,000. I have no idea what to do. When I tell you I have no idea, I have no idea what to do. I came back, I said, listen, you put yourself in this position, now it's too late. So some people may be watching, they're saying, well, I have to have a fresh start with my marriage or my business or this and this and that, and let me just close shop. Well, no, that's also not the case.
Starting point is 00:31:00 Also the case is maybe, what's the best thing you can do with the current situation you have? And in that moment, how to make the best of it. And we made some right moves. And we did get some, you know, we experienced some luck. And we worked hard. And the next thing you know, things grew. From having a few hundred agents to now 15,000, 16,000 agents in 49 states.
Starting point is 00:31:15 We weren't expecting that. We were not expecting that. And I'm not talking about being in a company having salespeople. This is having to hire CFOs, raising money, founding. It's very complex without a four-year degree, without a two-year degree, without a finance. It's very complicated, but somehow it happens. So yes, I would say sometimes there are many times where the sequencing wasn't right, but there are times that also wasn't right, but you had to make the best of it.
Starting point is 00:31:40 You made it work. Yeah, you got to make it work. And what's the difference between entrepreneur versus intrapreneur? And how do you know if you should be entrepreneur and entrepreneur? Or if you should be entrepreneurial with a team and a mission that has funds and resources and it's not all on your shoulders? Yeah, that's a great question. So, you know, one of the things we talk about in this book, Your Next Five Moves, is knowing, you know, when you decide how you want to create your wealth and who you want to be.
Starting point is 00:32:06 Meaning, okay, so who do you want to be? I want to be an entrepreneur. I want to be an entrepreneur. I want to be a solopreneur. I want to be a content creator. I want to be an influencer. I want to be an inventor. I want to be an investor.
Starting point is 00:32:14 So you kind of figure out what angle you want to go and who you want to be. And then you figure out which one you want to do next. You may want to be an entrepreneur, but entrepreneur may make sense next, right? You want to be an entrepreneur, it may make do next. You may want to be an entrepreneur, but intrapreneur may make sense next. You wanted to be an intrapreneur, it may make sense next. So this movement of entrepreneur got a lot of people to become entrepreneurs who should have never become entrepreneurs. They just should have never become entrepreneurs because they did not experience the element of being an intrapreneur.
Starting point is 00:32:39 An intrapreneur thinks, works, is wired, looks at money, people, talent, recruits, sells, sells the dream. Everything an entrepreneur does is identical to the entrepreneur. The only difference between the entrepreneur and the entrepreneur is the entrepreneur put up the money. That's it. Meaning, there is nothing else that's different there. The same amount of sacrifices this guy's willing to make, this guy's willing to make.
Starting point is 00:33:04 He just didn't put up the money. Which is a whole different level of sacrifice. Whole different level of sacrifice. Pressure, stress. You got it. And that's one of the reasons why the intrapreneur respects the entrepreneur. It's like the hidden code. Listen man, I'm willing to do everything you're doing, but I didn't put up money.
Starting point is 00:33:20 Salute. I respect you. This is why you're number one, I'm number two. But I salute you. What do we need to do? Right? And there's that element of respect for one another. Now, the entrepreneur has to be willing to allow an entrepreneur to exist. So for example, Bob Iger's story. Bob Iger starts off with ABC years ago, young guy coming out, doesn't know what he wants to do, accidentally gets a job. He starts working at ABC. Then he works
Starting point is 00:33:44 his way up, then it's his dream to be a CEO of Disney, then eventually becomes a CEO of Disney, he's the CEO of Disney for 15, 16 years, he ends up closing George Lucas and buy Star Wars, he ends up buying Marvel, he ends up buying Pixar from Steve Jobs, and he ends up buying Fox. You do these four trends. His salary was $67 million a year. Wow. Not net worth. Salary.
Starting point is 00:34:10 Never was an entrepreneur. Right. Bob Iger was never an entrepreneur. Clippers, right here, Ballmer. Ballmer's worth $56, $57 billion. He's not an entrepreneur. Wow. He was an employee, number five or number six.
Starting point is 00:34:23 Yeah, he was an employee at Microsoft. And then eventually, Paul Allen didn't want to do it anymore. He kind of wanted to step down. Bill Gates comes and gets Balmer. Balmer takes it to the next level. Balmer now owns the Clippers. So there are many entrepreneurs that started the company that own 100% of their business, but they're making 80 grand a year. They're making 600 grand a year because they wanted 100% of control. Palmer's like, listen, I'm good. Gates started it, but I'm worth 58 billion. So the road to what you're solving for, you don't have to say, I have to be an entrepreneur. No, you don't. Maybe the better option for you is go find, if you can find a killer on the way up, if you can find a
Starting point is 00:35:03 killer on the way up. So if you looked at everybody as a stock, let's just say we started looking at everybody as a stock. So you have small cap, mid cap, large cap. What's the difference between a small cap, mid cap, large cap? It's a dollar amount, $5 billion less, $5 billion to another. And then you have the large cap, all these Disney's, Walmarts, these are large cap, right? But the key is if you can figure out when they're small cap. The key is if you're at the PayPal mafia group and you see somebody who says,
Starting point is 00:35:30 that guy's going to start Yelp. I'm going to go run with that guy. That guy's going to start, you know, Tesla, Uber. That guy, Peter Thiel, I want to go do something with him. I don't care if I'm his number two or number three. I want to go with this guy. He put a half a million dollars into Facebook, worth a couple billion dollars. This guy's coming up. I want to go where, like Maverick Carter is going to be somebody in the next 20 years, right? If you can figure out a way to run with him because you are one contact away from LeBron. So if a guy wants to get into media, and let's just say you want to do something in the African-American community, figure out a way to go work for
Starting point is 00:36:03 Maverick Carter. His stock's going to be high 20 years from now. I mean, it's big today, but I'm talking really high. So if you can make a list of guys where you can have an eye for it, it's almost like picking a husband or a wife, you know, because picking a husband or a wife, there's a risk factor. You go to dinner and say, babe, I love you so much. You're so beautiful. You make my day. When I see you, I'm just like I'm in heaven.
Starting point is 00:36:25 It's like I don't see anybody else. It's just clouds around me and angels, you know, and I see birds when we're together. And then the marriage conversation comes up and your brain, you become a mathematician all of a sudden. I don't know. I say 72% chance we get a divorce, but I'm willing to take that 28% chance risk. So there's an element that we get judged for our friends. We get judged for who we marry. We get judged for our girlfriend, our boyfriend. We get judged for career, industry. You also get judged on who you decide to lock onto and run with as a right-hand person or as the person that you want to be their right-hand person. But if you can look at people as stocks and you saw somebody that has a big upside and you lock onto them early, it's going to be a wild ride. I want you to think about this. What are your next five moves? What
Starting point is 00:37:10 are they going to be? What are you going to do? Think about it, then act. And in this next section, financial expert Ramit Sethi shares how to stop throwing your money away and how to start building your own rich life. Okay, let's talk about the 150,000 a year and under people. They've been working hard jobs. They've been trying to save their money, but it just seems like they haven't been able to get past whatever it is, 50 grand a year, 100 grand a year, 150K. They've been kind of stuck or they've crossed 100 grand a year
Starting point is 00:37:41 and more problems have come to them because they're making more and spending more. And they feel more broke than ever because they have no clue what they're doing with their finances still. It's the end of the year. They're about to start a new year soon. And they feel overwhelmed or just clueless still and educated about their money and what their options are for just having peace of mind,
Starting point is 00:38:06 structure, organization, and knowing that they don't have to stress about it and they can go earn more and it's going to pay off for them. What's a few simple things that they should be doing right now to have a checklist to do before the end of the year to then crush for a whole 12 months moving forward. All right. I'm going to give you something called the ladder of personal finance, which tells you where your money should go. Okay. This is just step by step. Put your money here.
Starting point is 00:38:34 And if you want to know all the details about it, you can check out the system. It's in the book too. It's in great detail in the book. Got it. All right. So if you've got some money lying around, what should you do with it? First of all, if you've got a 401k match, what should you do with it? First of all, if you've got a 401k match at work, you should max that out. That's free money. Take advantage of it.
Starting point is 00:38:51 And if you're not sure what that means, go to your HR person and say, does this company match any 401k contributions? If they say yes, do what I said. Next, if you've got debt, pay it off. Pay it off aggressively. You know, what's interesting is that most people in debt who I talk to don't actually know how much they owe. And that's shocking. You would think, of course they would know. No, they don't. Because who wants to proactively-
Starting point is 00:39:13 Stare at their debt all day. Yeah, and just feel bad about it. But you know what? You feel much better when you have a plan. And the number one question I ask folks when they tell me they have debt, I say, number one, do you know how much you owe? They never do. Number two, for the rare people who say, you know, $15,000 or $70,000 have debt. I say, number one, do you know how much you owe? They never do. Number two, for the rare people who say,
Starting point is 00:39:26 you know, 15,000 or 70,000, whatever, I say, what is your debt payoff date? You can actually plug it in. You can plug in a debt payoff calculator online. You can map it all out and you will be able to know the exact month your debt will be paid off. Based on how much you're spending right now.
Starting point is 00:39:44 Based on how much you're contributing to that debt payoff. Now, you will be able to see that if you add an extra 50 bucks a month or 100 bucks a month, that thing will actually oftentimes shorten by years because of the interest. It doesn't matter if it's going to take you three months or four years to pay off your debt. It doesn't matter to me. What matters is that you know the date. Okay, so that's number two, pay off any debt you've got. Three, if you've got money left over, go to your Roth IRA. And if you can, max that out. That's a great tax-advantaged account.
Starting point is 00:40:13 Because it grows tax-deferred, is that right? Yeah, yeah. Okay, so... So that's three. That's three, okay? It's actually post-tax money. And then four, if you still got money, you're going to go to back to your 401k, which is another tax advantaged account.
Starting point is 00:40:27 You're going to max that out. If you still got money, you're going to create a non-taxable, non-retirement account and just put your money in there. Now there's a few other wrinkles to this. There's HSAs available. There's also your emergency fund
Starting point is 00:40:41 that's talked about in the book and all these things are details. But that just shows you when you've got money this is where you go there's a structured way of thinking about a ladder towards a lateral success exactly and if you follow the steps it's almost like the like a waterfall it just goes from step one to step two to step three and your money's going where it needs to go automatically and you will feel great you'll feel great which is so important and also you're to look at your accounts
Starting point is 00:41:05 and see debt's going down. Investment and savings are going up. And all of a sudden you wake up six months from now and you're like, oh my God, I didn't realize I have that much saved in my savings account. That's because of the decision you made today. Let's say you're, you know,
Starting point is 00:41:21 working a job, making decent money, but you're not really breaking through and you're struggling to earn more to get out of that 50k a year type of range maybe around there and all your friends are making the same amount all your peers are in the same boat and everyone's stressed about money and you hear someone say well you know you may earn the average of the five people you spend the most time with. Yeah. Should they cut all those five friends out of their life? Because like, well, you know, my peers are holding me back if they're having those negative conversations or how can they start to level up without cutting people out of their life?
Starting point is 00:41:55 Yeah. I never encourage anyone to cut off their friends. And I think that's a common misconception that you have to close all the doors to your friends. Look, I've got friends from high school school junior high that I still hang out with and I'm not judging them based on their bank account even know how much they make or how much they're worth that's not why I'm friends but the average of the five people you're surrounded with that is a very powerful idea and instead of closing the
Starting point is 00:42:20 door on the people you hang out with why not open the door to some new people why not find people who go to your conference, for example, or who are on my site, people who are ambitious, who have gone through these programs and say, you know what, can we set up a weekly check-in? It could be five minutes. It could be over text, but let's set up this check-in and just say, what'd you want to do last week? Did you execute? Why or why not? Every week, 9 a.m. Monday, let's do it. That's how you suddenly meet a group of people who are unapologetically ambitious. And that will change everything for you
Starting point is 00:42:51 because instead of having to drag people to these self-development conferences and they say, that's weird, I don't wanna do it. The people you actively seek out are gonna be like, yeah, I'm in, let's do it. Let's do it, yeah. And that's powerful. Yeah, so find the new communities
Starting point is 00:43:03 that you can have these conversations with. Yeah. And don't cut everyone out of your life, but just start having those conversations with people that are more aggressive. Yeah, like, do you know what I told people to do on my Instagram account? So I told people,
Starting point is 00:43:15 it's important to find other people who support you. A lot of you are waiting around for some like millionaire to fall out from the sky and invite you to their private group. It's never gonna happen, never. Instead, why don't you start it yourself? And I said, go into my comments, write who you're looking for
Starting point is 00:43:31 and then invite someone to join you. I like that. You don't need to wait. No one's coming to rescue you. It's not a Disney movie. Nobody's coming. It's only you. So take control and go find someone
Starting point is 00:43:40 and then build that together. I like that. Cody working on the cameras here asked a really good question. Does my opinion on investing in real estate change if you live in the Midwest? And I think the answer is, yeah, it can. The calculus on buying a house in the Midwest is different than cities like Manhattan, San Francisco, and LA. So again, the message here is not don't ever buy a house, but it's run the numbers to make sure that you're making the right financial decision.
Starting point is 00:44:10 I love this message from Ramit. And I'm curious, what does your rich life look like? It's such a crucial question to ask ourselves often, as oftentimes this might change. And in this next section, motivational speaker Lisa Nichols shares how to stop getting in your own way and how she personally was able to overcome that challenge. What happened next for her is truly remarkable. How important is the thoughts that you say in your mind quietly every day and the words you speak out loud every day, how important are they together? And which one is more valuable if you can only choose one? Negative thoughts, but positive words? Positive thoughts, but negative words? Or do they both need to be in alignment towards your mission
Starting point is 00:44:58 and purpose? Well, so I'll start with this. Your life is a physical manifestation of the conversation going on in your head. I'm going to start with that. And we just speak for like 24 hours on this. I love this. Right. Your life is a physical manifestation of the conversation going on in your head.
Starting point is 00:45:19 So if you said nothing but thought everything, your life is going to show up to make your thoughts true. So you have one job. You have one job in your life for you to make what you think about life true so that you're not wrong. You don't want to walk around wrong, wrong, wrong, wrong, wrong. You want to be right about the life you see. So you're going to work hard, work hard to produce the life that you talk about in your mind. Whether that life is no one loves me, I'm all alone. You can be in a group of people and you will think I'm so alone and, and you will feel alone and things will show up to co-sign your loneliness just because you're looking for that. And so,
Starting point is 00:45:58 um, if you start with, I'm going to say the mind, like the mind is that thing. The mind is the core engine. It starts all things. It shuts all things down. When I start thinking something different, I'm like, hold on, stop. I want to think something. I shut down that behavior. I shut down that outcome. When I birth something, I birth it in my mind. I focus on my mind. I see myself there in my mind. Before I got on with you, I was doing guided visualizations. I'm recording them. So people, and I mean, they're juicy and I'm saying, see yourself here because if you can see it and then the key is evoke the emotion as if you were there. Right. And that's why people who are sad all the time are sad because they're thinking of things that make them sad.
Starting point is 00:46:47 And then the emotion follows the thought. So I must say everything starts with your thought, Lewis. But let me just say this. When you speak, you speak your future into the world. You speak your future. Whatever you say, whatever falls off your tongue when when you say i am right the unconscious mind says and you are so whatever comes on the other side of that and so you you you ask me a hard question which one is most important it starts with the thought i think
Starting point is 00:47:19 the thought is that that's where everything originates And then you add a whole lot of turbo boost to it with your tongue. Yeah. When you align the two and then you add to it, like the B12, the B12 of action, action is like, action is like, that's the nitro.
Starting point is 00:47:37 That's the nitro. Like, right. And I see so many people, they think it, they write it, they journal it, they talk about it and they do no action and i go you understand that the action is that that's like that's like putting the
Starting point is 00:47:51 flower in the sun because they require sun and so yeah yeah i had this is a beautiful explanation and i had a navy seal on uh six seven months ago his name is. And he, he talked about as a seal, he used the tongue as a rudder in a boat. And he said, what you speak is going to lead you down, you know, the ocean or the river or wherever on the boat you're on. And so he never says anything negative out loud because it's so powerful in the Navy SEALs. He talked about how powerful it is, no matter how much pain they're experiencing in Hell Week and all this stuff they're dealing with, they never allow the tongue to speak something negative.
Starting point is 00:48:32 Otherwise, they'll ultimately quit and give up. It's too painful to deal with what they deal with to then say, oh, I'm hurting. I'm tired. I can't do it. Right, right. Don't speak that. Don't speak that into the universe.
Starting point is 00:48:46 You just because whatever you speak feels like it expands. Of course. Energy grows where energy goes. It expands. So speak life, speak possibility. There is not one dark situation that doesn't have a glimmer of light. It doesn't mean it's going to be convenient to see. That's true. Most of us are looking for convenient light. Yes.
Starting point is 00:49:07 Oh, man, I want to speak for like five more hours with you. But I want to try to finish with a few final questions here, even though I don't want to finish this. We'll have to come back on. Yeah, we'll bring it back on. Let's just do this again. I promise it won't be as challenging to get me in the future. I promise, my friend.
Starting point is 00:49:24 I want to talk about for a moment purpose, because I feel like right now we're seeing a lot of people with scattered purposes, especially with everything that's happening in the world over the last three months, six months, I'm seeing so many big influencers go through divorce who are publicly had great relationships. I'm seeing people's businesses
Starting point is 00:49:45 go under because of they were in the events business or whatever, and they weren't able to adapt and shift. I'm seeing people scattered with their purpose and unclear. How can people, let's speak to this, because I think it's two different questions. One is how to truly figure out what your purpose is, because I think it's seasonal. questions. One is how to truly figure out what your purpose is because I think it's seasonal. You know, what your purpose was when you were 10 is different. I agree. It's seasonal. So it's hard for, it's a very broad question and I don't want to set you up with that because I think it's unfair when people ask you that for me. But if you know, if you think I know what my purpose is, like I know I'm meant to go do this thing. I think I'm supposed to go after this. I feel like maybe I should try'm meant to go do this thing. I think I'm supposed to go after this. I
Starting point is 00:50:25 feel like maybe I should try this thing, but I'm afraid. How do you, how would you coach someone who knows what they're supposed to do, or at least they think they do until they figure it out and it's not it or it is it? How do you coach people or encourage people to actually do it, to actually overcome that final hurdle of fear, whether they're afraid of failure, afraid of success, afraid of judgment, whether they've got a really good life and a really good job, but it's just not there. It's not pulling them to their ultimate purpose. Where do you, where do you share in that line? So one of the first things I do is I ask them to please let's quantify and give
Starting point is 00:51:06 life to what does it cost you to stay still? So, you know, I'm a, I'm a, I'm a straight, no chaser kind of girl, right? I'm a, I'm a, I'm a, I'm, we're not just going towards something. We also have to realize that to the same degree that you asked the weight loss, why did I do it? Because what would it cost me with all my success? What would it have cost me to stay in that 220 pound body? What's the cost? And so when I saw that, that's why I responded. If I didn't give myself this, right, I was very clear with the cost. So number one, I would say, what does it cost you? And my students know me. I do this in my workshop, my trainings for my platinum level students and my coaches and students that are getting certified to be a Lisa Nichols trainer. And I ask them hard questions. What does it cost you to stay in that mindset? And they have to list it. And say, and what part of the price have you already paid?
Starting point is 00:52:06 And they just get visceral. They're like, ah, and I say, so how long, I don't know, whatever you want, how much longer do you want to pay that price? Right. Two years, 10 years, two months. Are we PIF? Are we paid in full now? Are we PIF? I've paid in full and I keep paying. Exactly. And so I use this metaphor that if you went to the store and bought a dozen eggs and you went home and you scrambled all the eggs and you cooked the eggs and then you took the empty carton back to the grocery store and you
Starting point is 00:52:37 said, I'd like to buy these again. The cashier will go, but you already bought them. Why are you buying it? Why are you paying for it again? That's what we're doing. We're paying for the same behavior over and over again. And so one, get clear that you're PIF, that you're paid in full for not being in action. Like I've already paid it. I've done three years of wanting a dream and not have, whatever your reasons are, right? Number two is let's talk about everything that happens if you fail let's just unpack that you go back to where you're at now yeah you'll right actually you never back to where you are now because now you got some kind of lesson that you didn't have yeah right you got some kind of experience so so what happens if you fail okay great so what lessons can we pull out of that so
Starting point is 00:53:21 now let's agree to if we fail let let's fail forward. So then let's define what does failing forward look like. So then we get very descriptive on what does failing forward look like. What will I do with the lessons? What will I, I'll document four to six things I did right. And I'll document two to three things that I can improve upon and I'll implement them all on the next go round. So then we take out all the possibility. And I even go as far as saying, so what if people judge you? I unpack it. What do people judge you? Let's say they talk really bad about you on social media for like three days. Like it goes a while. Well, then what happens? Well, on the sixth day, I get up and do it again so all of a sudden i take
Starting point is 00:54:05 all the all the juice out of the out of the out of the balloon of all we just deep dive into the darkness of your illusions deep dive into the darkness of your mind so like what okay well my i'll lose this money okay you lost how much 40 000 okay all 40 000 gone so now what i don't know okay well let's let's let's figure out a plan because you already lost the money. We lost the money. Let's, let's not to start saving again. I can do whatever. Okay, great. So then every, all these big possibilities are now just situations. Then I go to, so what can we do to eliminate the possibility of that occurring? So now we go into strategy. So I'm real big on strategy.
Starting point is 00:54:45 I'm real big on milestones. I believe that you should not set a macro goal without setting several micro goals. So I live in micro goals. Like my number that I want to generate this year, I don't ever look at that after November of the year prior. After November 2019, I don't really look at it. I look at every monthly goal because that's my milestone. I know that goal and I know that goal is tied into my annual goal. So I don't have to worry about it. So I'm seeing if I'm on track, all track, all track, because I can handle that. That's palatable, right? So then a lot of times entrepreneurs set like big, bodacious goal and you have a release of endorphins when you first said it, but then it goes away because you don't even know how you're going to get there. And so I'm real big on my, like just on my campus, I'm real big on three things, a strategy, right? Milestones and
Starting point is 00:55:37 accountability. Buy when dates, buy when, buy who, right? And so make it doable, make it so you can see it, set it up in 90 days. And so I think that purpose comes with a plan. And oftentimes we leave purpose so big and so ambiguous that it feels difficult to touch. And so if you're supposed to inspire millions, okay, great. So for August, how many are you going to touch toward that million? We're going to get to millions. We're going to get to millions. But are we touching 5,000? Are we touching 50,000? And then by November, did you grow your social media platform by 3% or by 30%? Like less something trackable and measurable so that you can see that purpose being fulfilled. So you can trust your picker. So many of us haven't had enough indicators, haven't had enough evidence that we've done it the way we thought we would do it or better, that now you're starting to pull back on trusting your picker. picker. Well, you need evidence. If the court of law sends a man to prison because of evidence or lets a woman walk because of lack of evidence, then why not use evidence in your life that you're ready for such a time as this? But you have to set it up in such a way where you can see the trackable evidence. Are you getting in your own way? What can you do today to change that? Really think about it.
Starting point is 00:57:06 What are the things that are holding you back? What are those big challenges? And you got to let them go. Get out of your own way. And in this next section, entrepreneur Grant Cardone shares how to think bigger around money and really the idea of thinking way beyond what you think is possible. Let's check it out. Biggest failure you've ever experienced and the biggest lesson you think is possible. Let's check it out. Biggest failure you've ever experienced
Starting point is 00:57:26 and the biggest lesson you learned from it. Biggest failure. Personally, professionally. Yeah, yeah, yeah. Well, I mean, man, so many failures. Like, you know, I wasted so many years, nine years on drugs. That was a big failure.
Starting point is 00:57:39 What's the big lesson, though? The lesson there is don't use drugs. Don't be on drugs. Any drug. Yeah. Like any, like, like I'm telling you,
Starting point is 00:57:47 these drugs are so, they're so dangerous, you know, you, cause particularly if you have a lot of potential, um, yeah, don't use drugs,
Starting point is 00:57:57 man. Uh, number two, uh, another, another mistake was, uh, you know,
Starting point is 00:58:02 and I, I was too conservative with money for too long. I listened to my rich uncle. He was a millionaire uncle. I listened to my rich uncle. My millionaire uncle had too much of an influence for too long over my life. I should have been watching what the billionaires do. They don't operate like millionaires.
Starting point is 00:58:23 How do they operate differently? They throw down. Totally different. The think is completely different. They don't worry about quarters. The millionaires are worried about quarters. He's a miser. They're misers.
Starting point is 00:58:38 I know people worth $4 and $5 million. They're total misers. Total, like degraded. They're as bad off as the freaking guy on a street corner. Won't give anybody anything, won't share anything, looks for every shortcut, every sale. I know a guy that's a car dealer that he must own 25 car dealerships. He probably makes, I don't know, four or 500. He's got to be worth a billion dollars. Really? He goes twice a year and gets one of his employees to get a new Macy's card so he can get an extra 15% off.
Starting point is 00:59:10 Really? Freaking complete insanity. He's probably a billionaire on paper, but not a billionaire in his heart. Because the real players, the real guys, they'll go out and buy a jet. That's why I bought a jet. I'm like, okay, my millionaire uncle would never buy a jet. That's a bad investment. But the billionaires, they all own them. Why? Because they value time more than money. They want to buy time. Because it doesn't make sense financially for you.
Starting point is 00:59:35 No. You're losing money on- Totally. All jets go to zero. So when you buy a jet for 60 million, you know that jet's going to zero. One day it's going to be in some salvage some joint somewhere being taken apart for parts so all jets go to zero so you know when you're buying it it's going down to zero it's not going to be worth more money but the things it brings you dude it buys you time it buys you a jet is not like a boat by the way a jet can get you to business people go to boats jets go to people. And so I can just tell you, we bought that jet two years ago. I paid for it the first year. From the deals you got. It got me to new places. Yeah. And it got me a better quality of life because now my kids are
Starting point is 01:00:16 with me, you know, hanging out. Yeah. Peace of mind as well. Yeah. So big, big failures. I did business with a guy when I was 45 years old that I shouldn't have done business with. That was a huge, huge mistake. And a big lesson I got from that, though, was, you know, I know what's true. I know when I see the indicators on a dude, I don't need anybody to tell me he's all right or not all right. I know what I know. Trust the intuition. Yeah. Trust your discernment.
Starting point is 01:00:42 And what I see, not just the feeling, but like people do certain things. Bad guys and bad women, they just, they can't hide it. They do do certain things. Yeah. If you just pay attention. Everybody that's ever been in a bad relationship with somebody that left them with a worse situation, there was some clue along the way that you just denied. Later, you're like, damn knew it man exactly i knew i knew she had something i knew he had something you know and now they gave it to me like that
Starting point is 01:01:14 old saying whatever happens in vegas stays in vegas that's not true yeah chlamydia will go with you everywhere it's true right images will go online of what happened. Exactly. Social media. How about mental images? That's true. Yeah, that's true. You know. Biggest thing
Starting point is 01:01:30 that's holding you back right now that's holding you back from reaching the next level? Man, I don't know. Courage. Probably. You know.
Starting point is 01:01:41 You don't think you have enough courage? I think I could use a dash more. Really? What would you say is the biggest thing that holds him back from reaching to what his potential is probably, you know, you don't think you have enough courage. I think I could use a dash more. Really? What do you, what would you say is the biggest thing that holds him back from reaching to what his potential is in the next year or right now?
Starting point is 01:01:52 Nothing's holding him back. That's my wife. She, she believes in me. Wow. Yeah. Why do you, why do you say courage?
Starting point is 01:02:01 I mean, well, because, because, you know, rather than bragging about the $90 million deal I'm going to do, I could go figure out how to do $900 million at one time. But instead, I'm going to take the easy. I'm going to take the layup.
Starting point is 01:02:18 Why are you taking the layup and not going to slam dunk? Because, man, dude, it's a big deal. $90 million is a big deal. I'm like, damn, that's a big deal 90 million it's a big deal right i'm like damn that's a big deal dude like like but but but if i was gonna look if i look back over my career right that's what i've been doing the whole time i've been making that i've been making the layups even though they look like oh god damn that's that's huge right but what do we compare we just compare we're just doing the middle class comparison thing. Elon Musk is going to Mars, man.
Starting point is 01:02:47 Yeah. So, you know, and they're like, there's no life there. We'll create it. We'll put two fusion bombs above it and we'll freaking explode them and maybe something will happen. I'm like, damn, that's big. See, and that's why, man, that's the people you want to learn from. Yeah. Not just anybody and everybody online. People should be inspired by just two or three or four people like that.
Starting point is 01:03:10 The think is so enormous, right? So anyway, rather than doing the $90 million deal, I should like, hey, why don't I just go do 10 of those at one time? 900. You know, the 10X thing, it doesn't really, there is no end to the 10X. No, because once you're there, then it's another 10X. Well, 10 is, and the X is a multiplier. Yeah. So most people miss that in the book. They're like, no end to the 10X. No, because once you're there, then it's another 10X. Well, 10 is, and the X is a multiplier. Yeah. So most people miss that in the book.
Starting point is 01:03:28 They're like, oh, it's 10X. You got a 10X everything. I'm like, dude, the X is a multiplication symbol. It's 10 times, right? And it doesn't end. It just keeps timing. So, you know that song? I think Jay-Z does it.
Starting point is 01:03:40 He's like 1 million, 2 million, 3 million, 5 million. No, 1 million, 2 million, 3 million, 20 million. I'm so good at math. Because he's jumping 1 million 2 million 3 million 5 no 1 million 2 million 3 million 20 million i'm so good at math because he's jumping he's looking for leaps and so i would go do a 900 million dollar deal that would be what's it gonna take for you to go do that now courage and and and a heavy pitch i mean i need a whipping cream pitch i feel like you got it i think you got both i need a whipping cream pitch dude heavy heavy like you got it. I think you got both of those, don't you? I need a whipping cream pitch, dude. Heavy, heavy whipping cream. Oh, you just got that.
Starting point is 01:04:10 And I need some dough, dude. You need money to do that. Yeah, I mean, I need $125 million. So who's got your money? That's right. That's the battle cry. Who's got the money? You see, this is good, dude.
Starting point is 01:04:22 You got me all jacked up, man. I'm going to make you a piece of this, dude. This happened right here in the house of greatness who's got the 100 million that you can go get yeah i can get the 225 the 225 is not the problem it's like can i go pitch who do you need to pitch to i need to pitch to a group i need a group i need to find somebody that needs me on the ground you You know? Who needs you? Chinese, Chinese, Japanese. There's no one here locally. This deal? Could be.
Starting point is 01:04:49 Could be. Could be. You know, I need to go think that way. See? See now? Damn, dude. The school of greatness. That's why people come here.
Starting point is 01:04:57 Huh? That's why people come here. No, it's big, dude. Because see, now, here's the problem with me. Once I bite the apple, I don't let go of it. I can't. I'll never be able to get off this 900 now. Well, here's the problem with me. Once I bite the apple, I don't let go of it. I'll never be able to get off this 900 now. Well, here's the thing, if I'm going to be honest with you. I feel like you're playing small.
Starting point is 01:05:12 I feel like you've been playing. You play big to so many people that watch you. Yeah, yeah, yeah. But knowing you and being around your energy and seeing how you do events, I'm just like, damn. Granted, it's just like throwing it down and it's so easy for them. They look big, but it's not so easy for him. They look big, but it's not that big for you.
Starting point is 01:05:27 You're right, dude. It's so small compared to what I know you're capable of. Dude. And I see like, like the confidence that you have
Starting point is 01:05:34 in the way you pitch. Fuck you. Why are you talking dirty to me? The confidence you have in the way you pitch. I'm about to cheat on you right now. I'm serious though.
Starting point is 01:05:42 She'd be like, let's roll. Here's the thing. Yeah, yeah. The confidence I have, when I watch your videos of you just on though. She'd be like, let's roll. Here's the thing. Yeah, yeah. The confidence I have, when I watch your videos of you just on the phone with someone selling like,
Starting point is 01:05:49 whether it's a $500 package to a $500,000 package. Yeah, yeah. You just have so much, there's just nothing that holds you back. And so I don't understand, it's just a couple extra zeros.
Starting point is 01:06:01 Nobody even knows anything's happening. It's the same deal. It's the same deal. Between a $2 sticker and a $2 million deal, it's the same deal. And you got the courage and the energy to make it happen already. So I don't know what the hell you're waiting for. That's wrong.
Starting point is 01:06:13 Who's got your money? Go give them a call right now. There's so much money on this planet. So much. It's unbelievable. I want to commit. Here's what I want. See, but look, when we start having these conversations, it's like I'm at a campfire.
Starting point is 01:06:26 Here's the thing. I feel like I need a marshmallow right now. We're toasting the marshmallows, and you're my camp teacher, right? This is getting weird, right? Hey, what are you doing in my camping bag? That's weird. Okay, so I'm in here. I'm roasting my marshmallows, and you're like, hey, man, dude.
Starting point is 01:06:42 And I'm like, dude. And the stars are out there, and it's dark, and it's nice. it's nice no mosquitoes though oh i hate mosquitoes i fucking hate it man we went to saint bart's man there were so many mosquitoes i can't go mosquitoes love me i can't do they do then you have to come oh no because if they love you they'll stay off of me yeah right exactly yeah so so you see you just changed my life here's the thing i want and this is the beautiful beautiful thing about being around people like you you know getting around the right people yeah yeah i want a commitment from you yeah of a date this year that you're gonna land a 900 million dollar deal man i can't do that this year dude why not we we don't need to put a date on it okay i don't need to put a
Starting point is 01:07:17 date on it but i but i can say that i want to know by when yeah i could probably pull this off or next year yeah i could pull this off i could probably pull this off or next year yeah i could pull this off i could probably pull this off well one i guarantee i'll pull it off in my lifetime yeah but why not this year why does it have to be three five more years bitch i'll take time out of the equation trust me man i already got i see the target once i see the target okay it's how fast can we get there now yeah so how fast so So you inspired me, bro. I'm going to give you, I think we should give him like a small percentage of this deal, don't you? I don't need anything.
Starting point is 01:07:54 I want the satisfaction that you're going to create. You know why you say that? Because I know. I'm offering it to you. Well, if you want to give it to me, I'll take it. Shit, man. That'd be good, dude. That'd be good. I'll take it.
Starting point is 01:08:00 That'd be good. You know how much mileage we could get out of that? I'm in. I'm in. Whatever you want to give me, I'll take it. I'll do it. I'll tell you what I'll take it. That would be good. You know how much mileage we could get out of that? I'm in. I'm in. Whatever you want to give me, I'll take it. I'll do the $900 million deal, and I'll do it within 36 months. 36. Yeah.
Starting point is 01:08:12 And I'll try to take time out of that. And when I do it, by the way, I'll come back here, okay? And I'll make it available on social media while we're doing the deal. That would be huge. That would be huge. I would love to see it. I won't close the doors. Okay.
Starting point is 01:08:26 So now I also have to figure out how to get a group to let me actually make it visible and they don't like that. Because you know how these rich people, they go behind the curtain, you know, they get rich and they're like, okay, now we're going dark. Right. Maybe not that now too they are or something, but yeah. Yeah. I would like to see you shrink that in half the time.
Starting point is 01:08:44 18 months. That's the number. I don't know. That's what I shrink that in half the time 18 months that's the number i don't know that's what i was thinking i was thinking so safe we were thinking 18 months we were thinking 18 months you're just playing i have to be safe right now do i have to i don't know i don't know why you're waiting yeah yeah yeah you got everything at your disposal right dude i mean i need i mean i need money i need 225 i need 225 guys who have that right you can just say give me the money i need the property i need $225 million. I need $225 million. There's a few guys who have that, right? You're right. But then I need the property. I need $900 million worth of property.
Starting point is 01:09:11 So that's 9,000 apartments. That's what that is. 9,000 apartments. That doesn't seem like that many. How many you got right now? I got 4,000. So I got to do- A little more than double. Yeah.
Starting point is 01:09:18 It's not a big deal, man. It seems like nothing. Yeah, man. Let's go, baby. Give me on Ellen. Let's go. She's not going to do it for you. No. You're going to do it for you. She won't have me on Ellen let's go she's not gonna do it for you no you're gonna do it for you
Starting point is 01:09:27 she won't have me on the show exactly I like this um okay let's you're a fucking carnivore let's go over a few more we don't have carnivores
Starting point is 01:09:33 this is daytime TV man let's do a few more questions okay I love you I love you Lewis everybody out there in podcast land okay
Starting point is 01:09:43 you gotta give Lewis Lewis some super props. Awesome dude, man. Awesome dude. I appreciate it. Let's talk about balance. Yeah. Because I'm sure there's people listening right now who are thinking like, Grant is crazy. Yeah. He's got everything he wants. He's got more money than I could ever dream of. This seems unrealistic. That was good, that conversation we just had, though. Yeah, it was. I feel like I was with my priest. Yes. Does he have a balanced life?
Starting point is 01:10:08 He's got two kids. Do his kids ever see him? Does his wife ever see him? Do they, is it just about money, money, money all day long or is there anything else that's invaluable to his life?
Starting point is 01:10:17 Dude, I spend more time with my kids than 99% of the people I know. I spend more time with my wife than 99.9% of all the husbands out there. So you guys, you guys judging me from freaking 56 miles away, you know, you don't know what I do. You know, people be like, man, do you ever sleep? I sleep more than most human beings. Okay. You, you, you guys don't see all that because you see what I do when I'm awake. Right. So I'm the guy that's on Snapchat
Starting point is 01:10:48 with my kids and getting hated on for that. Oh, why you got your three-year-old? Uh, cause she's in my life. I mean, what should I put her in a closet? You know? Uh, oh man, you got your wife on there. Yeah. Yeah, dude. I got my wife on there. You know what? I'm proud of my wife. man, you got your wife on there. Yeah. Yeah, dude. I got my wife on there. You know what? I'm proud of my wife. Okay. Yeah. I'm doing my life. I'm not doing a Snapchat or a YouTube video or a real estate deal. I'm doing my life. So when you challenged me with the 900 million, the first thing I'm doing, like, I don't know if you saw my whole head just spinning off right here, dude. I was like, I'm just going through all the calculations, time, money, where's it going to happen? Who do I got to pitch? I mean, I'm glad I came here.
Starting point is 01:11:27 I don't know if anybody else will get anything out of this. I guarantee I'm going to make more money than there's going to be views. Yeah. Yeah. Okay, so I'm inspired. So, yeah, I got plenty of balance. I'm just not in search of it. Right. Because I'm doing my life.
Starting point is 01:11:40 Yeah, you're incorporating it all. I'm doing my life. It's all together. Yeah, yeah, yeah. I take whatever, you know, I take whatever's on the table is what I take. So I just take whatever's there. Yeah. You know, what I mean by that is I'm not trying to spin plates.
Starting point is 01:11:57 I'm not trying to manage an activity. Time management is another management activity. It is completely ridiculous that people without time would try to manage it like dude you can't even manage what you have now why would you end up with another task all right now time man oh now i gotta manage my time okay so you know i know tim ferris the four-hour work we kind of know why every time i say time management i think about tim ferris i'm like dude that's that's a dumb Ain't nobody ever done a four-hour work week. I'd kill myself.
Starting point is 01:12:26 Might be the cause of depression. Like, stay busy. Stay busy. You won't put a gun in your mouth. Yeah. You know? There's no purpose. Run from one thing to the next thing as fast as you can.
Starting point is 01:12:37 And everybody's like, oh, man, but what about life balance? You're selfish. See, we're back to talking about yourself again, you know? Rather than, sometimes I don't want to do the kids, you know? This will give me a bad father check mark. Dude, I tell Elaine all the time, I'm like, but you ain't got to be with them all the time, okay? They're five and seven.
Starting point is 01:12:58 Nobody likes a kid that long, okay? Come on. Nobody would like a five-year-old kid that long. 24-7. Yeah. Huh? 24-7. It's not good TV, but it's true.
Starting point is 01:13:09 Right? So, I have a life where I get to spend the time with them. I want to spend with them where I'm the good father and then I'm done. Okay. I know this sounds terrible, but that's what I want. And by the way, they're going to be done with me before I'm done with them anyway. It's not like they want two hours of Papa. They're off to their video game or watching a movie or playing with their friends.
Starting point is 01:13:34 Exactly. But I do want good time with them. So what I do is I create situations where I get to go spend good quality time with them. Buying the jet was one thing. That was a completely unselfish thing to do so my kids could be on that plane with me running up and down the aisles like little fucking maniacs you know swinging between the seats and doing their deal and they don't have to put seat belts on and nobody's telling them to sit down and and the food's good and they get to
Starting point is 01:13:59 get on the microphone with the captain welcome to 10X Airlines where everyone gets to do whatever they want. My kids do this interview. We should get them a copy of that to play in the show. Candy for everyone, right? So my kids get to do that, dude, because, and my kids are not spoiled, by the way. They exchange with us in big ways, but that's what I mean about create the life you want, man, so you can have not balance, but life, right? I'm doing my life. I don't do jobs. I do my life.
Starting point is 01:14:29 So coming here to be with you today adds quality to my life. I didn't come to spread the Grant Cardone name. I spend time with Lewis Howes because it makes Grant's life Grant's life. Yeah. I like him. Come on, man. What's a non-negotiable for you? Every single day you must life. Yeah. I like him. Come on, man. What's a non-negotiable for you? Every single day you must do.
Starting point is 01:14:49 Yeah. That you feel like you have, no matter what, whether it's prayer or being with your- Man, five days of workouts, man, I'm feeling kind of shredded, right? Shredded executive. You do look lean, man. Huh? You look really lean. No, thank you, man.
Starting point is 01:15:01 I'm working on it. And you're, how old are you? You're almost 60? Is that right? Yeah, yeah. It's crazy, man. Crazy, dude. It's's being youthful it's crazy uh let's see um non-negotiables something you got to do every single day yeah i don't really think like that but i do like the question um i don't really think like that like it's working out something you feel like you yeah yeah i'd
Starting point is 01:15:21 like to but but but you know i I can give up on it without. It is right now. For the next three or four weeks, I will work out every day. A non-negotiable. It's like you've got to kiss your wife. You've got to tuck your kids to the bed. Nah. Nah.
Starting point is 01:15:42 I don't think like that. I know what you think, you know, I know, I know what you're getting me, you know, uh, dude, I push myself so hard. I don't, I don't, you know, I don't, I don't have a list of non-negotiable. I just like, I'm, I am, I, when people talk about beast, I mean, if anybody ever wants to give me a compliment, call me a beast. Cause that, that is the thing that, that I most relate to this beast. Like not a hustle, not a grind, but beast mode. I am machine-like. I think Terminator, I'm like, dude, I like the Terminator.
Starting point is 01:16:10 I am machine-like. Yeah. I am very machine-like. Yeah. I think about this, you know. I like it. So, yeah, I have tremendous work ethic. Gary Vaynerchuk tried to, he's like, I outwork you, Grant.
Starting point is 01:16:25 I'm like, dude, people that outwork other people don't talk about it. Okay? I mean, that's not work. Right. You don't have bragging rights on who works the most. Okay? You either are in beast mode or you're not. And so there's no reason to like – I get the big title for – he works his ass off, by the way.
Starting point is 01:16:42 Yeah, he does. And so do I. And everybody could do more. Everybody can work more. And it won't kill you. I love this way of thinking from Grant. And who will you begin to study in your life? It's super important to choose your teachers wisely when you're on the path to greatness.
Starting point is 01:17:02 If you've enjoyed this experience, this special episode on the five things poor people do that the rich don't, then please let me know by subscribing to this podcast over on Apple podcast or Spotify, leaving a rating and review and sharing your feedback over on Apple podcast in the review section, or over on Instagram, you can send me a DM and by sharing this in your Instagram stories and tagging me at Lewis Howes in the episode link lewishowes.com slash 1077. Or copy and paste this wherever you're listening to your podcast on Apple, Spotify, or anywhere else.
Starting point is 01:17:36 And if this is your first time here, welcome. Whoever sent you here, thank them. Send them a text. Give them a call and say thanks for exposing you to the school of greatness in this rich information. And if you've been a listener for a long time, then welcome back and I hope you enjoyed this new format. Make sure to share this with a friend and pay it forward so you can keep inspiring other people to live their greatest life as well. And if you want inspirational messages sent to your phone, just like positive reminders, positive things to help you throughout your week, then text me the word podcast to 614-350-3960 right now to get those inspirational messages texted to your phone every single week. And I want to leave you with a quote from Robert Kiyosaki,
Starting point is 01:18:17 who said, it's not how much money you make, but how much money you keep, how hard it works for you, and how many generations you keep it for. I want to remind you, if no one's told you lately, that you are loved, you are worthy, and you matter. And I'm grateful for you, and you know what time it is. It's time to go out there and do something great.

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