The School of Greatness - How MrBeast Handles Endless Hate & Still Impacts Millions of Lives
Episode Date: August 4, 2025My life-changing annual event, The Summit of Greatness, is happening September 12 & 13, 2025. Get your ticket today!Jimmy Donaldson (MrBeast) sits across from me, and within minutes, he drops a truth ...bomb that stops me cold: "If my mental health was better, I wouldn't be as successful as I am." Here's someone who's planted 23 million trees, fed 42 million meals, and built a billion-dollar empire before age 30, yet rates his current mental health a 5 out of 10. This isn't your typical success story about balance and wellness – this is the raw, unfiltered reality of what it takes to change the world at scale. He reveals how 1,000 consecutive days of mastermind calls with fellow "freaks" transformed him from an awkward teenager with 8,000 subscribers into the most-watched human on the planet, and why the loneliness of extreme fame once had him hiding in airport janitor closets. You'll walk away understanding that greatness isn't just about individual achievement – it's about the conscious choice of who you surround yourself with and how that single decision can exponentially alter the trajectory of your entire life.Donate to #TeamWater today and provide clean water to someone in need for decades!MrBeast on YouTubeMrBeast on InstagramWatch Beast Games on Amazon Prime VideoIn this episode you will:Discover the mastermind strategy that took Jimmy from 8,000 to 420 million subscribers – and why surrounding yourself with obsessed people is the ultimate success multiplierTransform how you handle criticism by learning Jimmy's filter system that separates objective feedback from emotional noise (this mental framework will change everything)Break through the myth that relationships hurt productivity – hear how Jimmy's engagement actually improved his sleep and focus, proving love can fuel ambitionUnlock the hidden reality of extreme success and fame – from hiding in janitor closets to strategic police station visits, understand what billion-follower fame actually costsMaster the art of ethical business scaling through Jimmy's chocolate empire story – how he's proving you can build billion-dollar companies without exploiting child laborFor more information go to https://lewishowes.com/1806For more Greatness text PODCAST to +1 (614) 350-3960More SOG episodes we think you’ll love:Pokimane (Imane Anys) – greatness.lnk.to/1443SCThe Jonas Brothers – greatness.lnk.to/1794SCDeep Pocket Monster (Pat Flynn) – greatness.lnk.to/1777SC Get more from Lewis! Get my New York Times Bestselling book, Make Money Easy!Get The Greatness Mindset audiobook on SpotifyText Lewis AIYouTubeInstagramWebsiteTiktokFacebookX
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There was one main thing that is blocking you from reaching your
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because this year is a powerful lineup of incredible speakers and performers
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many more inspiring surprise guests. You'll experience a couple days of transformation
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Tickets are selling fast.
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and I can't wait to see you there
at the Summit of of greatness very soon.
Welcome back my friend. Today we have the largest creator in the world.
His name is Jimmy Donaldson, but you know him as MrBeast.
With over a half a billion subscribers on his YouTube channel alone, a billion subscribers on all of his platforms, hundreds of millions of views per video.
Jimmy is using his platform to also plant trees, clean up oceans, feed millions, and now provide clean water to communities
around the world. And that's one of the things that I appreciate the most about him is he's not only building massive
multi-billion dollar companies
on the back end of his media empire,
he's also doing it for good
and serving communities around the world.
And you can learn more about his current campaign
at teamwater.org,
where he's raising 40 million dollars
to give two million people clean water
for decades to come.
We made a big donation here at the School of Greatness
and I encourage you to make one as well
over at teamwater.org.
And I sit down with Jimmy to go behind the scenes
on what it really takes to build one of the most impactful
brands on the planet.
Also with the success that he has,
he has a lot of criticism.
And I've never heard him talk about what he shares in this episode
about how he deals with the criticism to stay focused on his mission and also
continue to give when people are constantly criticizing him at different
levels in his career and his business.
We go behind the scenes process of creating viral content with global impact
and why philanthropy and business
aren't mutually exclusive, and how to do both well.
That and so much more in a very in-depth conversation here.
If you're enjoying this, make sure to share this
with a few friends that you think this would inspire as well.
Subscribe to us over on Apple Podcasts or Spotify,
and let me know what you think over on social media.
We'll be sharing this out everywhere.
So make sure to share this with a few friends.
Also, our annual conference Summit of Greatness
is happening in Los Angeles at the Dolby Theater, September
12 and 13.
Make sure you get your tickets, because tickets
are selling out fast.
There is limited seating. We have an incredible lineup of speakers
and if you are looking to take your business and your life to
the next level, if you're looking to unlock some untapped
potential that's inside of you, then this is the year to show
up to Summit of Greatness. Some incredible magical surprises
will be happening on stage. Make sure you get your tickets, summitofgreatness.com.
And I hope to see you very soon in Los Angeles.
Okay, without further ado,
let's dive into this episode
with the one and only Mr. Beast.
Welcome back everyone to the School of Greatness.
Very excited for our guest.
We have the inspiring Jimmy Donaldson, Mr. Beas is in the house.
Thank you for having me. That was a good. Yeah, that had great stuff and everything. Great start,
man. I want to share a few things that you've done to really change the world in a powerful way.
I'm going to just close my ears. I don't like hearing people talk positively about me. Go for
it. This is what has been done online that I've seen of you. This maybe is different by now,
but this is the stats over 23 million million trees planted with Team Trees,
with Team Seas, 33 million pounds of trash removed,
with Beast Philanthropy, over 50 million pounds of food,
42 million meals, 7.7 million people fed,
many other things that you've done
to help people through that.
You have over 414 million subs.
By the time this comes out, it's probably 450 million subs on YouTube.
And with team water, you are aiming to raise $40 million to bring clean water
access to 2 million people around the world for decades to come.
And you do so much good in the world and yet you get criticized so much as well.
Oh, you're just jumping right into that.
And I read a tweet of yours, I think
it was maybe a week or two ago, that said something
along the lines of, there are tons of people that will never
volunteer for anything, that will never donate a dollar,
and yet they still criticize me for all the good that I do.
How does it make you feel to know that you are literally
changing the world through
resources, time, money, attention to serve humanity and yet people still criticize you?
Yeah, that's a fun one to start off on. I mean, the more I think about it, the thing is,
my audience is so big. We get 150, 200 million million views of main channel video, which when you think in terms
of humans alive, you know, there's 8 billion humans,
1% of that's 80 million, like more than 1% of people
on the earth, you know, are watching every single video
we make and so it's impossible at this scale
to make a piece of content that, you know,
100 million people will all conventionally be like,
this is perfect because there's different cultures,
different languages, people are raised differently.
So it's more what I look at.
It's like, what is the percentage of that 100 million
that are happy with what I do versus mad?
And like, you know, if 99.5% are like,
this is amazing and they're on board
and you know, it inspires them to go do good,
but in only half a percent are like negative.
Well, because my audience is so large,
that half a percent is larger
than most people's online following.
So it can seem really loud,
but in the grand scheme of things,
it's like, oh, when you look at it percentage-wise,
it's really not that big of a deal.
So I think at the start,
like one of the big ones is we helped
a thousand blind people see again,
through cataract surgeries,
and we did it all around the world.
And people are very vocal about that.
For whatever reason.
They didn't like it.
Well, they're just like,
well, why don't you help them off camera?
And I was like, well, we use the videos
and the brand deals and ad revenue to do it.
Like, if I didn't make a video on it,
we just wouldn't be able to do it.
Cause that's, you know, over the course of our channel,
we spent, you know, tens of millions of dollars
on helping people.
And so, and most people after I said that,
they're like, oh yeah, that makes sense.
And then you have, so it's just,
looking at it from a percentage standpoint, that helps,
but it's still like kind of funny at the same time.
But I'm just gonna do it.
I mean, even if 50% of people complained, I mean,
it just like-
You'd still do it.
Yeah, why not?
Does it affect you in any way when you see it?
Or are you just like, it's part of the game,
I understand it and I'm gonna keep doing my thing?
Well, to be fair, not all criticism is invalid.
Like sometimes people would be like, you know,
you make these video on helping people,
but you don't, this is when I used to get back in the day,
but you don't really give the viewers that act
like a way to go further on and do more.
And like that is a valid criticism.
So now we try to direct them towards like,
here's how you could actually do help.
Like we just recently did a video
where we gave 2000 people prosthetic legs
that didn't have legs, so they could walk again.
And in the middle, we did a whole segment about how,
if you know someone who grew out of their prosthetic legs,
which is pretty frequent. like if you get one
at a young age, you know, through puberty,
you're going through multiple different ones.
And then people just don't know what to do with the old ones.
And there's a clinic who literally takes
recycled prosthetic legs, picks them up,
which is like dirt cheap, and then gives them
to the poorest of people who can't afford one.
So something that would have cost someone $5,000,
they can now get for like a hundred bucks.
Cause it was just something that someone
was gonna throw away. And so like that was an example of like,
here we're helping people and then we're also telling
the a hundred million people watching how they could help.
And you know, I mean, it seems obvious in hindsight,
but that was a version of people saying things
and I applied it and it was a net positive.
So, you know, it's, that's really what you have to do
is like when you get a bunch of criticism,
if you're at my scale, you just look at it.
Majority of it is just gonna be people my skill, you just look at it.
Majority of it is just going to be people hating because, you know, people are miserable in their own life.
They're just going to complain.
And so if someone leaves a comment like, you know, you should kill yourself. This sucks.
Do you even put effort in? That's not an objective comment.
That's like a thing that you should read and just be like, OK, like delete.
That was worthless.
But if someone is like, hey, here's some ways I think you can improve or some way you could have, you know, helped people in this situation better, blah, blah.
That's like an objective comment,
which the bucket of hate comments
is gonna be a very small percentage.
And those are the ones you look at and you're like,
you know, is there a truth to this?
Yes, okay, consider it, if not,
throw it out and then you just move on.
Yeah, yeah.
So you look at some of the criticism or the feedback
and you apply it if it's relevant.
Of course, yeah, I look at all of it with that angle.
And like, cause like, at the end of the day,
I will never say my videos are perfect.
You know what I mean?
There's none of us are perfect.
Even your podcast probably has ways it could be better.
So it's, there's no reason not to, you know?
So you don't take it personally then?
Well, that's the back when I was younger.
Yes, cause I've been doing this since-
Every comment you're like, I worked so hard on this.
Yeah, when I was, yeah, I started when I was 11,
I'm 27 now.
So in my teenage years, like,
even if someone said something that wasn't objective,
like, kill yourself, your videos suck, that would hurt.
Like it would hurt a lot.
You know, I'd be like, man, I would think like,
I put, you know, 50 hours into this
and no one else is doing things like this
and it would hurt my feelings.
But then, you know, after you get that millions of times,
it's like a muscle.
Like your brain kind of gets used to that stuff
and you just like, I'm just like so numb to it.
You could leave the nastiest comment on my YouTube video
about me.
And it's like, my brain is just like,
it's not objective delete and I just move on.
Which part of that is I've just been exposed to it for,
yeah, I've been doing this for more than half my life.
So I've just been exposed to so much of it.
And the other part is you just eventually realize like,
it just is pointless.
Like, you know, you're never gonna make everyone happy. And so you just figure out And the other part is you just eventually realize it just is pointless. You're never gonna make everyone happy
and so you just figure out where the line is
and if you're content and happy with it
and majority of people who watch it are happy
with the piece of content you put out,
what else can you do?
You know what I mean?
You'll go crazy and quit
if you try to make everyone happy.
For the younger creators who look at you as an inspiration
because millions of people do,
probably billions of people do,
and who wanna be like you
or wanna create their own YouTube channel,
create content in some way, what advice would you give to them
if they're getting lots of negative criticism,
or if they're getting personal attacks about the way they look,
or the way they speak, maybe not just, you're an idiot, die,
but like, oh, you look ugly, or you sound like a dummy.
Like, what advice do you have?
I'm the perfect one for that, because when I was a teenager,
I had horrible acne. I mean, I still have some acne scars on my my forehead from it because no one told me not to pick my pimples.
In hindsight, don't pick your pimples. It's obvious but no one told me that. I had horrible acne and I was so awkward I couldn't speak in coherent sentences. I mean it's a miracle that I'm the number one YouTuber in the world.
If you look at 15 year old me, no one on the planet would have ever guessed I'd even be one percent.
That's going to be the guy.
Yeah, it doesn't make any sense.
So, I mean, truthfully, it's just,
you just, you can't be someone you're not,
but you also are who you hang around.
And so as I've hung around more normal humans
and less data nerds,
I've learned how to form a sentence
and not just speak in retention charts,
which, you know, because at that point in my life,
everyone I was around was just hardcore studying YouTube
and studying thumbnails. And now, you know, because I that point in my life, everyone I was around was just hardcore, studying YouTube and studying thumbnails.
And now, you know, because I have hundreds of employees,
I have more exposure to people who actually go outside
and live normal lives.
And so I'm more up to date with certain things like that.
So, but yeah, usually like do what you can,
work out, get lean, you know, for me,
with acne, I took Accutane.
And then once you do what you can,
I mean, it just is what it is.
You know, like my teeth could be better or my hair,
like whatever, there are random things that could be,
but at that point, just ignore it
because there's nothing you can really do about it.
Is there any strategies you had around navigating
either the mental or emotional side of the critiques?
Like that you would give to younger audience
as opposed to just get jacked, get leaned.
Yeah, no, it's what I was saying earlier.
It's just, is it objective and is it something in your control? Then yeah, consider it. But,
you know, most criticisms not and you just have to learn to filter it out and ignore it. Like,
that's just the big part. Like it was, and it's easier said than done. It took me probably close
to a decade to form that mental toughness, but like you should be able to read a non-objective
comment like, I hate you, you suck and just feel nothing in a perfect world and move on because having an
emotional reaction to that does nothing for you, you know what I mean? And like, fine, if you have
theoretically, you know, if you're getting a hundred thousand views a video, then you're getting
300 negative comments, right? Assuming you make a good video. Yeah, then of that 300, filter out the
250 that are probably just bullsh-t and then the 50 that are actually objective consider them because yeah, no video is perfect and there's lots of
create you should take from both sides of the spectrum. Your most hardcore fans that love you,
you should see what they have which is probably going to be something more like hey we want more
personality things like that people who like you would say and then you should also take feedback
from the people who hate you the most because they still have pretty valid feedback quite a bit of
times that you know people who don't watch you every single time might have a different viewpoint on your videos. Yeah
speaking of criticism again you get a lot of it and I think it's something that a lot of people
struggle with just in their personal lives whether it's online or their friends or people it's funny
because people like a lot of your audience is gonna know who I am they're gonna think like
everyone hates me yeah it's a very small percentage but I know you talk about it like I do all this good,
but people still criticize me, right?
So I just-
I just threw that tweet out on a whim, but yeah.
But I think it's valid though,
because you're calling out people that critics,
no one ever built a statue for a critic.
I think that's a quote or something.
It's like-
It's a good quote.
And it's also critics usually aren't creators,
because I remember when I wrote my first book 10 years ago,
I remember how hard it was and I put it out there and I got a few like negative reviews
and I was like, who are these people?
And you go and research them and you realize they're not doing the thing they want to do.
So they're upset, frustrated.
They want to do the thing you're doing, but they're not doing it.
So most creators are not critics of other creators.
You're usually like, okay, maybe you don't like the person
or you have a rivalry or something,
but you're not gonna be negatively sending comments.
You're gonna be like, all right, he's working hard
or she's working hard.
I don't know, I'm pretty critical of my creative friends.
Every time they upload a bad video, I call them,
I'm like, bro, you're better than this, what are you doing?
That's positive feedback.
This is not like some troll, you're not a troll.
Yeah, it's not, hey, what the fuck, you're lazy.
Yeah, yeah, yeah, you're supportive
in your criticism, right?
There's a lot of people that just won't show their face
with a criticism.
And they're not doing the thing they wanna be doing.
And my question for you is,
what impacts you more, other people criticizing you
or your own criticism of yourself?
Uh, other people, Chris?
Well, I mean, at the end of the day, like, I am my biggest critic.
Like, that's why the videos are where they are, because I hold them to the highest bar in the universe,
higher than any other creator.
And I think I like, I'm weirdly, I enjoy reading a bunch of criticism.
Like, once I filter down the objective ones,
I try to see if there's anything I can derive from it.
But at the end of the day,
I'm not gonna change anything
just because I see one comment about it.
It's more, is it inspiration
of something I never thought before, of before?
And once I start thinking on it,
do I actually think they'll make the content better
or approve me as a person or whatever?
And that's why I apply it.
But even if you, 10,000 people left
the same exact complaint on a video, I wouldn't change anything unless I wholeheart why I apply it. But even if you, you know, 10,000 people left the same exact complaint on a video,
I wouldn't change anything
unless I wholeheartedly agreed with it.
Gotcha. Okay.
Yes.
You're a bigger critic than anyone else.
Oh yeah, of course.
You're like, okay, gotcha.
Yeah.
And do you feel like you've made it
with 400 plus million subscribers
and all the impact you've made?
No, but because I'm 27
and every year we're making better videos and stuff.
So, I mean, there's no doubt in my mind
when I'm 37, 47,
and 57 will be exponentially better than we are now.
There's a video you have almost 10 years ago.
Yeah.
Oh, did you see my tweet about that?
Yeah.
Wait, can I explain this one?
Yeah, I have the video too.
Oh, well you have-
I think the one, well I have the video.
You have Jaime in five years.
So when I was 17 years old, to everyone listening, I just like got home after history, or I was studying for. You have, hi me in five years. So when I was 17 years old to everyone listening,
I just like got home after history
or I was studying for a history test,
bored out of my mind.
I hated school.
I hated it with the passion.
My mom's like, go in your room and study
and lock me in there.
And I just was like, you know what?
I turned my phone on and I recorded a video
and I said, hi me in a year.
On this YouTube channel in a year,
I think I'll have blank subscribers.
Then I hit stop recording and I hit record. And I was like, hi me in a year on this YouTube channel in a year. I think I'll have blank subscribers. Then I hit stop recording and I hit record.
And I was like, in fact, it's like a high me in five years
and YouTube has a feature where you can upload a video
and schedule what data goes live.
So I uploaded this video.
Yeah, private.
And it's scheduled it for exactly five years
from that day later.
And in that video, I'm like, hi me in five years.
And I tried to predict how big the channel will be.
And I was way off on that one.
And then-
If you had 8,000 subscribers at the time,
you're like, I hope I have a million subs.
Exactly, something like that's what I said
in the hi me in five years.
And so, and I'm 27 now, I did this when I was 17.
It's been nine years and 10 months.
Almost 10 years to the date.
So two months and hi me in 10 years will go live.
So when I had 8,000-
No way.
Yeah, when I had 8,000 subscribers,
I'm in my room talking to my phone.
I look like a little child.
I don't have a beer,
cause my school-
You're sitting down on the ground,
there's like a desk behind you.
Yeah, exactly.
It's like a wooden shelf behind me
and I'm 17 years old, still in high school,
8,000 subscribers and I'm like,
hi, when you see this video,
it's 10 years in the future
and here's how many subscribers I think I have.
And that goes live in two months
and I have 420 million subscribers now and I tried to predict when I had 8 have. And that goes live in two months. And I have 420 million subscribers now.
And I tried to predict when I had 8,000,
you know what it'd be.
Oh, I haven't watched it yet, but I know it's way off.
Yeah, there's no way it's back here.
As you said, I hope I have a million in four years.
You're like, I really hope I have a million,
or five years, right?
Yeah.
What did you have in five years?
Do you remember?
No, I have no clue.
I was probably like 20 million.
Five years ago is about 29?
Five years ago is when we did Team Trees, which was 20 million trees to hit 20 million subscribers. So yeah, I have no clue. I was probably like 20 million. Five years ago. Yeah. Five years ago is when we did team trees,
which was 20 million trees to hit 20 million subscribers.
So yeah. Wow. Yeah.
So you were like 20 X what you thought you would get
in five years.
What do you think you said in 10 years?
Five million?
You don't know.
Yeah. I probably said something like,
I hope I'm just doing it as a job.
You know, yeah.
I remember you said that in the first video too.
Yeah. That was like a big thing for me.
It's like, yeah, at 8,000 subscribers, you're just, at that point, I was about
to graduate high school and everyone's like, what are you doing?
And I'm like, YouTuber.
And they're like, you're crazy.
What is wrong with you?
My mom is like losing her mind thinking she just wasted her life raising me.
Everyone around me is like, what is this deranged pimple freak doing?
Like there's no shot.
He's going to be a YouTuber.
And like, uh, so it was more more I just wanted to be a YouTuber.
Those at that time, that was all I wanted because I was like terrified.
I get out of high school and then wow, not make money.
You know, if you could go back
to right before you shot that video 10 years ago
and you could sit down in front of your 17 year old self.
Yeah. On the ground was like the, you know, little desk behind you
and a history test the next day.
And if you could give three pieces of advice
to your 17 year old self.
I know what the first one would be.
What would it be?
Buy Bitcoin and hold it up
and have the wallet locked until 10 years later.
Yeah, crazy.
He was making money right now.
It was probably like a thousand bucks back then.
Imagine, well, I didn't have any money
so I wouldn't have been able to.
But yeah, I would just, well, I would take that time to give
myself advice, which is just,
that's what I'm saying.
What would you say advice to your younger self?
It's it'd be similar to what I'd tell a lot of younger creators and entrepreneurs
is like whatever timeframe you think it's going to take to achieve something, it's
probably going to take three times longer, you know?
And so if you think it's going to take two years to hit a million subscribers,
it's probably going to take like six, seven, eight, nine, unless you're Mr.
Beast.
No, even for me, I started at 11,
it didn't happen until I was in my 20s or whatever, 19.
And so it's just, it's why like Steve Jobs says,
you gotta love what you do.
And that's like, yes, you can think of,
everyone always like points to a little outlier
who did it in a year or whatever,
but if, and statistically, you're not gonna be that outlier.
And so it's just gonna take you a very long time.
And if you're just not deeply in love with what you do,
you're gonna quit before you achieve it.
Okay, so that's the first thing.
I like that.
And that's, that would be the advice to give to people.
And for, I mean, it's what I ended up doing,
but I would just be like, yo, just, you know,
the only way to improve is just to keep doing it.
So the more videos you upload,
the smarter the people you surround yourself with,
the better you'll be.
I didn't meet other freaks that are obsessed
with YouTube until I was like 19.
So like when I was 17, 18, or 11 to 18,
I was basically just like,
I didn't have anyone to talk to about it.
It was pretty brutal.
And I like to tell this story
because you know, parents are out there,
younger kids hear this.
It's like, yeah, when you love something deeply
and you devote your life towards it
and no one else around you does,
you feel like a freak, you feel like an outcast
and you, you know, it causes a lot of self doubt
that's not really needed. And you know, and your parents telling you you're wasting your time, everyone's like an outcast and you, you know, it causes a lot of self doubt. That's not really needed.
And, you know, and your parents telling you you're wasting time, everyone's telling you
waste your time.
It makes it, you know, very tempting to just quit and do other stuff, but nothing makes
you as fulfilled with that.
And like, it's just your environment.
Like, cause the second I got around, um, I ended up bumping into like these three other guys
online, um, that had similar subscriber counts as me when I was 18, 19.
And I mean, that was, that was it.
Like I went from people literally asking me if I was 18, 19. And I mean, that was it.
Like I went from people literally asking me
if I was mute because I talk so little
and like them saying, shut up,
all you do is talk about YouTube
and what's wrong with you and be realistic, blah, blah.
We literally had a mastermind call every day
for a thousand days in a row.
That's cool.
Yeah, I told this story on Joe Rogan.
People don't believe me.
I get tons of messages like, you didn't do that.
But yeah, I met these other guys.
And for once in my life, like I could talk to them.
We would no joke, like had a Skype call for 18 hours.
And I went from like not being able to hold
a five minute conversation with a human
to being able to talk with guys for 18 hours straight
about studying retention charts
and studying why certain videos did well
and looking at, hey, these are the 50 best performing videos
last week, what did well about them?
Why do people click videos?
We could, the only bottleneck was sleep.
Like if it wasn't for sleep we would
probably talk for a thousand hours straight you know and so and we did that every single day for
a thousand days in a row you know we didn't drink we didn't do drugs we didn't talk to women sometimes
not by our own choice but we didn't they didn't talk to you guys maybe it was women didn't talk
to us but yeah and we were just like locked in every single day and we all had around 10,000
subscribers but then we all hit around 10,000 subscribers.
But then we all hit a million subscribers
within the same month.
So it's like, that shows the power of like
helping each other.
I tell people all the time,
and I've been a part of masterminds for over a decade,
that when you can be around other like-minded people,
especially when you feel like you're the outcast,
whether it be in your family or in your community
or like the industry you're in and no one understands you. Exactly.
Find two, five, 10 people that are doing a similar thing
and grow together.
Your happiness levels will skyrocket.
Everything will skyrocket in your life
because it's like, it's just everything
from your happiness to your fulfillment
to your growth in that subject that you're obsessed over.
It's just, it's way more fun to work with other people.
I don't like working alone.
I like to work with other people, but also, with us, we had four, five,
it depends on the time of the year, people in it.
And person C makes a breakthrough in their videos.
He now teaches everyone else and you're growing together
and you're growing exponentially.
One of the more relatable stories is there was a month
where a guy named Jay made $150,000.
He had some videos blow up.
And to us, like 19, I'm a college dropout.
I didn't even really go.
I went for two weeks to achieve community college
because my mom said go to college or move out the house
and have enough money to move out.
So I went for two weeks and then I just lied
and I was making videos in the parking lot.
And you know, I just had to move out
before she got my report card because it's all zeros.
And so I'm a college dropout.
Another guy was a high school dropout.
Another guy was a college dropout.
Another guy just graduated high school
and parent gave up on him, another college dropout. So we're all just like all in living and breathing
this, you know, it's this or we're working at McDonald's, you know what I mean? Like that's the
mindset and you know, and one of those guys makes $150,000 a month and I was probably making 15
grand, the rest were making 10, 20 grand and it's, it was just so inspiring to see like that's
possible and then like to work with them to figure out why did these videos do so well?
Like, cause you can see like how many people
click on a video every minute.
And he was getting, what was it?
It was a 2 million views in an hour.
So it was like 30,000 people a minute.
It was like 500 people a second.
We're clicking on this one video
and we're just staring at it on like
he's screen sharing on zoom.
And we were so mind blown,
but that opens your eyes to like what's possible.
And I see that and it's like, okay. I mean, he's no smarter than me.
I actually literally know everything he knows.
So like, why can't I do that?
And then everyone in the group starts to think like that.
And you think bigger and then someone makes $250,000
a month and it like helps expand your mindset.
It just in every way.
But I also, I think masterminds are more effective
when it's not like this scheduled thing
that everyone has to show up for.
It's just when it's just, you meet up.
Yeah, it's just like, these are a bunch of freaks of nature
that are just being freaks that work on something every day.
And they talk to you because they have no one else
to talk to about it, you know what I mean?
And I think those are the best kinds, not a,
hey, it's Tuesday at 7 p.m.
All right, it's 8.30, we're wrapping up the mastermind.
Did everyone get a chance to speak?
You know, so.
But you believe in the power of masterminds
or having a shared group of people
adding value to one another.
Yeah. Sharing your secrets.
I would go as far as saying like if I never met those guys and did that thousand days in a row, like instead of 420 million subscribers, I'd be on like probably 20 million.
Like it's that marginal of a difference.
Wow. Yeah.
I'll take 20 million.
But it's still like, yeah, you really had leaps and bounds.
Yeah. But it's still like, yeah, you really had leaps and bounds because of the collaboration
of the group, sharing ideas, learning from each other, being inspired.
And I'm hearing you say without a shared mastermind, a collective mindset of helping one another,
you wouldn't be as far as you are.
And that takes a specific mindset from you because most people don't want to share what
they're learning.
They want to guard their secrets.
And that's something you really do. Do well.
Well, I want to acknowledge you, Jimmy is you're talking about it, whether it's on
podcasts, you're creating videos, content about it, you're sharing your secrets.
But you can give it all away, but it's so hard to do.
Yeah.
I mean, it's like people, they still have to do the work.
A lot of people aren't willing to do it.
Yeah.
What I have a lot of opinions on that too.
I, um, I, I mean, this works better in our industry,
as opposed to like, if you're a software developing company
and you gave away the secrets
and now someone just copy your code,
like obviously it's not as ideal,
but in terms of creating content,
I see other content creators as collaborators,
not competitors.
And I think the more you help other people
in our specific industry, they'll also help you back.
And the thing is, there's like, I think short, YouTube shorts, just like the vertical videos are getting 200
billion views a day now. So that's whatever, six trillion
views a month in long forms, getting trillions upon trillions.
There are so many tens of trillions of views a year on
YouTube that like me helping you improve your YouTube channel
and how many views do you get a year?
Year? I don't know, maybe 15, 20 million a month.
Yeah. So, so if you're getting 120 million a year, even if I, a thousand extra YouTube channel viewership,
that has zero impact on me.
Literally, there's a hundred trillion views to go around.
It doesn't matter.
So that's like, once you like fully internalize
that mindset and you're truly giving to other people,
I find it like people usually, you know,
if I ask them a question, they'll be kind of guarded.
And then I'll just go through and just give them like
10 years worth of advice and just help, help, help.
And then, you know, now all of a sudden they're like,
oh, okay, that's how it is. I'll help you too. It's like great.
And you develop that relationship with hundreds of people and then you just constantly,
you just always got to make sure you're giving more than you're taking.
And as long as you do that, like you're good.
And you'll get so much more information just coming into you.
I've always been of that mindset is how can I give first? How can I add value?
How can I serve someone's pain or problem or help them solve something and really don't ask for anything.
If they want to give back, cool.
But just try to give it first.
And so I love that mindset of you.
I'm curious, do you, so you believe in masterminds or collaboration?
Of course.
Do you visualize or believe in manifesting the results you want to create from videos in the future or the businesses you want to build?
Do you believe in kind of the power you want to create from videos in the future or the businesses you want to build?
Do you believe in kind of the power of manifestation?
I would frame it differently.
I would just say I'm so obsessed.
It's all I think about. It's all I dream about.
It is my life. It is my reason on the planet.
It is all I really care about.
So I don't know. I don't really manifest.
It's just who I am. It's I'm just always thinking about.
You are manifest.
I guess. I mean, I am always in my mind
two to three years in the future. Like sometimes, like when we- So you visualize in the future. Yeah, but I'm not doing it because You are manifest. I guess. I mean, I am always in my mind two to three years in the future.
Like sometimes, like when we...
So you visualize in the future.
Yeah, but I'm not doing it because I'm manifest.
I'm just doing it because that's just how my brain's wired and I can't, like what else
am I going to think about?
When you're making either, you know, an outline for a video, whether it be in your mind or
written or however you're doing it, and you're pre-planning the production for it, whether
it be just an idea or
actually mapping it all out or how you do this, are you visualizing the results
of the people that you want to see watching it around the world?
Are you visualizing the number?
Are you visualizing how many people it reaches or how much you, you raise for
donations?
Are you visualizing?
Yeah.
Oh, well, and if it's a, not every video is a fundraiser, obviously for Team
Water, what we're about to do, yes.
Like the donation conversion is very important
because every dollar is literally a year
of clean drinking water for someone to need.
But for the typical video, honestly, the main thing,
here's the everything you just said there,
like the amount of people who reached impact,
all these things really comes down to,
do people enjoy the video?
Because if people don't watch and enjoy the video,
then it just doesn't get served.
And so YouTube's algorithm is actually very great
at incentivizing you just to make the best content possible.
So really all I do is I just look at
how do I make the greatest videos possible?
How do I make a video that people will watch?
And at the end, they'll feel satisfied,
they'll feel fulfilled,
they'll wanna watch another one of our videos,
and they'll be like,
that was a good investment of my time.
Because the only way you get 200 million views a video,
which is what our videos do on average
in the first 365 days, but they do more videos do on average in the first 365 days.
But they do more than that on average in the first three years.
That's just in the first year.
Is that just the main channel or all the-
Just the main channel.
Yeah, no, our philanthropy channel,
it's like seven million videos.
But I mean like all the different languages,
all the other channels as well.
Now we do all the dubs on one.
But to finish that train of thought,
the only way you get 200 million views a video
is if one day you're getting a million views of video
and you establish the habit in their mind
that when I click on this channel, I always enjoy it.
When I click on a missed review video,
it's a great experience.
The under promise over deliver, it's always good.
It's always high quality,
as well as a lot of effort put into it.
And then next thing you know,
you're doing 10 million views of video.
And those, but like if you're constantly churning viewers,
you're never gonna get that exponential growth.
So you just need people every single time they click on a video to have a great experience. And that only comes if you're constantly churning viewers, you're never gonna get that exponential growth. So you just need people every single time
they click on a video to have a great experience.
And that only comes if you're making
the greatest videos possible.
So really it just comes down to
make the greatest videos possible.
And the people who have been watching
will keep clicking every time
because the last 20 experiences have been great.
And you like people, when you're considering what to watch,
you factor all these things in,
whether you realize it or not,
when you're hovering on it and you're like,
do I wanna watch it?
Like if your last 20 times you clicked on that channel,
you were like, that was a great experience.
You're gonna click on the 21st.
And the more you reassure them
that it's a great experience, the faster they'll do it.
Like there are obviously tons of people
who have watched a hundred MrBeast videos.
They don't even think, they just see MrBeast click
because they're always happy when they do.
And like all it takes is one bad video to destroy that trust.
Now it's like, ooh, is this one of those bad videos
or is it one of the good ones?
Because I kind of like this other YouTuber.
I don't know if I want to take the risk.
So you just don't give them, like there is no risk
every time you enjoy it.
And so yeah, greatest video possible.
Are you, when you're in the editing process,
are you thinking to yourself, oh, this isn't good enough.
We have to change it more?
Or do you pre-edit and you're just like,
I know this is going to be the result. Well, I mean, when I't good enough. We have to change it more or you or do you pre edit and you're just like, I know this is going to be the result.
Well, I mean, when I was younger, more the pre edit stuff. But the thing is, that's interesting is as you know, I've just become more of a business person because, you know, my teenage years, I was just studying content creation, but that doesn't really translate well into running a multi-hundred person company, obviously. I, you know, I, I, it just clicked in my head and it's obvious now, but in hindsight,
if when you're 21 with no mentors, you just make it up as you go, it's not as obvious that,
you know, an editor who spends a hundred percent of their time editing and has lived and breathed editing their whole life,
is obviously going to run circles around me when I can only spend 15% of my time.
Even if we were apples to apples, same skill level, he can still spend, or she, seven times more time than me.
So, yeah, it's, it's seven times more time than me.
So yeah, it's more trusting in the great people we hired.
And like we have editors that are just actually
better storytellers than me.
Like they just are, because they study it all day.
They watch a lot of movies that they study storytelling.
They like, you know, my idols are more entrepreneurs.
Their idols is gonna be Steven Spielberg.
It's gonna be Christopher Nolan.
It's gonna be directors, you know, they're gonna list directors I've never even heard of, it's gonna be Christopher Nolan, it's gonna be directors, you know.
They're gonna list directors I've never even heard of.
You know, and so like,
obviously they run circles around me.
So it's been like,
it just depends what year in my life you're talking about.
The younger I am, it's like, yeah, I'm micromanaging,
I'm visualizing the edit and things.
And the older I get, it's like, you know,
this is what I think is great, here you go.
But you know, if you can put the footage better,
together better, like do your thing.
So is it more of a, you know,
cause I've heard you talk about data
and analyzing retention and charts and all these things
and obsessing on 18 hour Skype calls
or Zoom calls about retention with people.
But this is pre-Zoom, this is Skype.
Pre-Zoom, yeah, that's fine.
So I've heard you talk about data
and kind of the science of it.
Yeah.
How much of your process now is around data and science
versus art and creativity?
Yeah, well, that's a great question.
And this is what is crazy.
YouTube's algorithm, it does such a good job
at just giving people what they want is like,
the more you study the data,
the more it just tells you,
make videos people want to watch.
And so you, it's, I've said this a billion times,
so my fans are gonna be like, oh, he's saying it again.
But the more you study the YouTube algorithm,
the more you realize I should be studying mass,
you know, psychological behavior. realize I should be studying mass,
you know, psychological behavior.
Like I should be studying humans and what they like.
The algorithm just rewards them what they want to watch
or gives them what they want to watch.
So it's like, it's more just looking at our past videos
and seeing like, what are the things people found funny?
What are the people, things people liked?
What are, what is the bright pacing where people enjoyed it
and didn't think it was too fast or too slow?
And it's just like, it's that.
And then, cause you can, so you use the data to come up
with what are the confinements that like people like.
And then you, the team and, you know, it used to be me.
Now I have a lot of people who help, you know, the team
experiments, how do we be creative and like, you know
level up and do the storytelling within these confinements.
Cause we know like theoretically people don't want to watch
a two hour long video.
No one's coming to YouTube.
Most people aren't coming to YouTube to watch a two hour long video. They also don't want to watch a two-hour long video. No one's coming to YouTube. Most people aren't coming to YouTube to watch a two-hour long video.
They also don't want to watch a five-minute video. So we know like, hey, the video is probably,
especially right now over 50% of US watch time on YouTube is on television. People on television,
so like we used to make 12, 13 minute videos when it was more phone heavy, but people on television,
they don't want to just watch a 10 minute video. They want to commit. A lot of people are eating
food. Like the sweet spot's above 25 minutes. Like so now it's like 25 a 10 minute video. They want to commit. A lot of people are eating food. Like the sweet spots above 25 minutes.
Like, so now it's like 25 to 35 minute videos.
So it's like, that's not a creative art decision.
That's a data decision.
But you know, what the more granular we get,
then it starts to become more creative, you know?
So, cause it's making sure people like it.
Is there ever a time where you want to create
what you want to want different
than what the algorithm wants?
Where you're like, I really want to cool some,
do some cool,
creative, different content.
But I know it's not gonna get the views
because it's not hitting these.
Well, here, let's change the question though.
You said, do I wanna create content
that's different than what the algorithm wants?
But the algorithm is a reflection of what people want.
So what you're actually asking me
is there every time you wanna create content
that's different than what people want to watch?
And the question is no,
because I get joy out of entertaining people.
Like that's why I'm doing this.
I don't want to make content
if people don't want to watch.
So like that seems like, and maybe artsy people
might see this and be like, oh, and want to throw up.
But in my case, like, I deeply enjoy entertaining people
and going above and beyond.
And so, I love that the data will tell me
what they enjoy, what they like,
and then I can like actually give people what they like,
you know, within my own creative ways.
Yeah, so you don't feel like you're creative,
not creative enough to like do something different.
I love doing what I'm doing and it's-
Like the next video we're about to upload
is I bought a private jet and I told a pilot,
if he lived in it for a hundred days, he could keep it.
Like no one else, yeah, I don't feel like
we're being constrained creatively, to be honest.
Like the kind of stuff we're doing is-
That's pretty cool. Yeah doing is pretty out there.
Well, you talk to maybe Spielberg or Christopher Nolan
and they may have a different perspective.
They may say, I want to make a two hour storytelling,
love story or whatever it might be
or sci-fi movie or something.
And that's why a lot of people love them.
And that's why my editors probably like him
more than they like me.
And so there's different styles.
And that's, there's 8 billion people,
some like some content, others like others.
Exactly.
But yeah, I saw you, uh, say somewhere once that if my mental health was better,
I wouldn't be as successful as I am.
Yep.
I'm curious on a scale of one to 10, how is your mental or emotional
health 10 being the best?
Yeah.
And what is your definition of success then?
Yeah, well on the, and obviously oscillates,
you're not the same every day.
Right now I'm coming off just some of the most intense
shooting in my life, so it's definitely something.
It's down or it's high?
It's up like five, it's probably like a-
It's up five?
Yeah, well it's just cause, I mean,
you know, we had a big project, you know what it is,
but I don't know if I can release it yet, but you know, I was filming 15 hours a day for 40 days straight, I mean, you know, we had a big project. You know what it is, but I don't know if I can release it yet, but you know,
I was filming 15 hours a day for 40 days straight.
I mean, it was, and it was at nighttime.
I was telling them before the podcast,
for a lot of our projects, the visuals is much better
if you shoot when it's dark out and you shine spotlights
versus if you just shoot during the day,
cause spotlights don't do anything when the sun's out.
And then you're at the mercy of the angle of the sun
and the sun, you know, if there's a cloud,
it can be less intense.
If there's no clouds, it's just beaming on you
and you have these weird shadows.
And so we like to do a lot of shooting at night.
So I mean, we were filming from like, you know,
eight, nine PM till 10, 11 AM every day
just for this one project.
And I still have all these other projects.
And I was averaging, you know,
well, in June I was probably averaging
six hours of sleep a night.
And I wasn't working out because I was filming so much.
And so I'm coming off the back end of that project.
And now, well, what typically happens is when we do a big project, like,
cause I have a lot of channels, we have one of the largest gaming channels in
the world, our channel that revolves around our charity, which donates all
the money and feeds people in need.
We have the main channel that I have to make Tik TOK content.
We do a lot of short form, we do Instagram and blah, blah, blah.
So when I like do something big on one of those platforms, everything else gets
neglected.
And like, when I come back from finishing that project,
now it's like the other six little, you know,
businesses are like fighting for my time.
And so-
Yeah, you got festivals, you got everything.
Exactly.
So it's,
it's just interesting.
Like when we finished a big project,
like everyone's celebrating, I'm like,
I don't know what it is,
but I know like eight other people
that are in charge of my eight other companies
are about to ask for a ton of my time
because I basically ignored them for the most part
the last month.
And it's so like when we do a video,
when we go to Africa and build wells
and I'm gone for like 10 days, you know,
I know that 11th day when I'm back, like it's booked 20 hours.
And I know the 12th day, 20 hours.
And then the third day, 15 hours.
And then the fourth day is when I can like start to preplan,
but I already, I don't, I don't know what it is, but I just know like the gaming channels is going to be shorts.
It's going to need me to record Tic Tac.
It's going to record festivals.
It's going to need me to do this and that.
And yeah.
You're a machine man.
Yeah. It's, well, it's interesting.
Cause like normal companies, you know,
it's like the CEO at the top and it's like a pyramid,
but for this kind of company, it's like almost inverted.
Cause I am the product and it's like, everyone depends on me.
And if I don't show up and film, you know, we don't offload. So how do you navigate the next five, 10 years then
as the product where everyone relies on you?
How do you continue to scale your time, your energy,
your talent to serve all the businesses
and the billions of lives that you're impacting?
Yeah, it's a great question.
And that obviously my goal is to build one
of the largest businesses in the world one day.
And so, cause I just love building.
And so that's why we stepped into Beast Games, which is a streaming show we did.
So we for people who don't know, we have our YouTube channel, which is the largest in the world.
Then last year we dropped Beast Games, which is a reality show.
Most contestants of any reality show in history with the largest sets in history, with the largest cash prize in history, someone won 10 million dollars larger than like the previous highest cash prize was Squid Game 4.5.
Yeah. So it was-
It crushed. Yeah.
It dominated.
And it became the most viewed unscripted show
in prime video history.
And so that was like stepping into streaming.
And then now the next step is we're gonna do shows like,
I wanna, I think the easiest forte is like,
like America's Got Talent or Shark Tank or whatever.
And I'm one of the hosts for your first few seasons.
And then we're, you know, I drive my audience,
they get it, they see the format's really good.
And then I could phase out over time and they keep watching
us cause it's a very high quality, great show.
And so obviously we need to start making way more content
without me.
And just because I can't live like I am now forever.
I do think like we have other talent and people in the
videos, like, you know, my friends,
and I think they should step up and which they know,
and we're working on and do some more things.
So, you know, I could be there for 70% of the video,
maybe not a hundred percent, you know,
and things like that.
So it's in the works because yeah, ideally, you know,
we're making 20, 30, 40 hit shows a year.
We have dozens of YouTube channels,
but you know, I can't be in all of them,
nor do I want to, that'd be way too much work.
I'm already, I'm already like filming way too much.
But it's building the teams, the talent,
the platforms to really help scale it then.
Yeah, exactly.
Which we have a lot of the teams and stuff.
Now we just need more of the talent.
Like we have a 300 person crew
that just makes the most viral videos
in the entire universe every two weeks.
Yeah.
So then we have tons of data and we have tons of ideas.
So it's more just honestly, just getting around to it.
It's amazing, man.
Before I get into the next question,
actually I wanted to do this earlier,
but I wanna make sure we talk about Team Water
a few times throughout this video,
because I think a lot of people overlook the impact,
and I'm gonna keep coming back to this,
because even though you don't like talking about it.
I do it just to do it, but yeah.
But I think it's, and I know you get criticism sometimes
for why do I talk about to make these videos? Why not just do it behind the scenes?
I really believe that we should be,
I've been donating and building schools for over 13,
14 years for kids around the world as well.
Not at the level you've done,
but I've been involved in the organization.
So that's support.
And some of the stuff I talk about,
cause I want to inspire other people to do it
and other stuff I don't talk about.
And I think there can be a balance,
but what you're doing is you have a platform and you've made a decision to talk about because I want to inspire other people to do it and other stuff. I don't talk about yeah I think there can be a balance
But what you're doing is you have a platform and you've made a decision to talk about it to inspire people and if you don't
Talk about it other people aren't gonna do it unless they feel called to take action
So I want it before we go into the next questions again
You're aiming to raise 40 million dollars to bring clean water to access to 2 million people around the world for decades to come
Yep, all this first is the launch day. Yeah to bring clean water to access to 2 million people around the world for decades to come.
August 1st is the launch day.
Yeah, can I tell them about it?
Tell me where to go, tell me how to do it.
Well, so he's referring to Team Water.
So for context, because a lot of your viewers
are probably older, don't know who I am.
We, five years ago, we did this thing called Team Trees.
And we got all the biggest YouTubers in the world
to make videos about trees and tell their audience
that for every dollar they donated,
Arbor Day, which is a very large foundation
that's planting an absurd amount of trees,
will plant a tree.
And that crushed, right?
And we like basically took over the YouTube trending page,
every video, you know, it's like, imagine like,
back to your guys' day with Oprah and Dr. Phil
and all these other people just like talked about
this one thing and made a show around it,
it'd be like, cool, you know, especially to younger kids
who idolize a lot of creators.
And so that went really well.
And a lot of kids like then started to like go do community service and
want to plant trees and it had a big impact on them when all your role models.
So then a couple of years later, we did team C's same thing.
$1 equals one pound of trash out of the ocean.
And what's interesting is like, you know, just cause I'm very good at
understanding how, uh, how to speak to people at scale.
And, and so like, you know, I don't, I don at understanding how to speak to people at scale.
And so like, you know, I don't really see any other cherries who do these kinds of things where like,
normally it would be like $10 or $20, but if you really want, you know, millions of people to take action,
like the median donation of that 23 million trees we planted, $23 million we raised was $5.
Wow.
It was crazy. It was because like kids are donating their tooth fairy money.
We made it where no matter how little you donate, you still feel like you're having impact.
Even if you just donate a dollar,
you can look at a tree and be like,
wow, I just planted one of those.
That's really cool.
You can visualize a pound of trash.
And so it's like breaking these down
where people who even don't have that much money
still can visualize the impact in their mind.
It'd be very simple.
And so I think that's why these are so successful.
And so same thing now, Team Water,
you're gonna upload this on August 1st. So when you see this, it'll be
live. You know, our goal is the same as the other ones. Like
rather right now, we have over 2000 creators lined up to post
videos to help raise money. It's crazy. I mean, no, no one else
in the world can get people to do this. I don't even know why
they do. And the interesting thing on that, to give them
credit is like, you know, when I messaged these creators, like,
hey, we're doing another fundraiser, we want to inspire
kids, we want to, you know, have these younger people have role models, they, we're doing another fundraiser. We want to inspire kids. We want to, you know, get, have these younger people
have role models they can look up to that inspire them
to do good.
Like every single creator is on board.
It's like 99% of the ones that call or text are like,
yeah, let's do it.
Yeah. They're not like, oh, what's in it for me?
They're like, yeah, this is cool.
So shout out to YouTube creators and Tik Tokers.
Those are the most of the ones I've been calling.
And they're just like, let's do it.
When's the day?
So August 1st, how can people donate?
It's very simple. If they want to donate a dollar, what is the impact they're going to create?
Yeah, so for you guys, just go to teamwater.org or if you're watching this on his YouTube
channel, there should be a donate button below.
I'll work with someone on your team.
He doesn't know how to do that.
We'll make it happen.
I'll tell his team how to do it.
And yeah, every dollar that we raise will give someone a need clean drinking water for
a year.
Our goal is to raise $40 million because we did 20 million, 20 million trees,
30 million, 30 million pounds of trash to the ocean.
Now it's $40 million to give 2 million people
a need clean drinking water for decades.
We're working with WaterAid.
They've been doing this for decades.
Platinum Sealed Transparency.
You can look on Charity Navigator, phenomenal charity.
Obviously, I don't know what I'm doing in terms of that,
at least at that scale.
You're partnering with the right people.
Yeah, so you can trust they'll go to a good use
and at that scale, they'll be able to officially deploy
where every dollars a year clean drinking water
for someone in need.
And I actually was just in Malawi,
cause obviously you gotta inspect what you expect
and making sure it's like good.
And I was looking at just one of the wells
they were digging as that team,
water just naturally does.
And I mean, yeah, we were just like land in Malawi,
drove like three hours in the most remote direction ever. There's like four villages in the middle and all these, you
know, villages, uh, I followed some people around those like to
see where they get water.
Um, and they were literally just going up to like this little pond.
They had like a well it broke.
And so it just kind of like, uh, the pipe would just pump out water.
And it was just like in the surrounding area, it was very
muddy and full of dirt and people were constantly getting sick and
there's bacteria in it.
And I just, I was like, I don't believe this
where these four communities are getting the water from.
I'm literally just like, I was like,
show me what you do every day.
And like just the woman just filled a bucket up
out of this like muddy water, put it on her head.
I don't even know how she put it on her head.
It was so heavy.
And then she just walked off and I was like,
oh, for that's real.
And they're like, yeah, this is where we get our water.
Cause we're so remote, they don't have cars or anything.
And so then, you know, water aid right in the middle,
built a giant well, dug down, clean water, you know,
cause deep enough where it's filtered as the rain
and stuff goes to the ground.
And literally just that well,
now all four communities have clean drinking water.
They're not drinking this dirt, bacteria water, you know,
the impact it'll have on their sickness, their health,
even things that we overlook,
like it's not even just drinking,
it's also be able to wash your hands with clean water.
It's being able to, you know, just desanitize it or sanitize yourself and all those other things without mud water that has bacteria.
It's like life changing.
And I've built over a hundred wells.
And so I've seen this impact.
And like another example is when I was in Kenya, we built a well, we did similar stuff before this fundraise.
Like there's one village where we built a well where they were having to walk like it was an hour every morning to go to this little drip of water and then carry these heavy buckets an hour back.
And so kids were, you know, missing out on two hours of school.
But when we placed a well right in the middle of the village, now send these kids go to school more because they don't have to they save two hours a morning and it's very hard labor.
And it was just disgusting bacteria water and it's way cleaner.
And I mean, we take it for granted, but clean water changes every aspect of your life. And so, yeah, it's just disgusting bacteria water and it's way cleaner and I mean we take it for granted but clean water changes every aspect of your life and so yeah it's just a no-brainer I think it's
one of the uh weight uh highest leverage ways we could like help change people's lives at scale and
if we actually achieve this and can give two million people access to clean water I mean
the impact that would have is unfathomable you literally can't even explain it and so
I'm really excited I hope we can hit the goal.
It's amazing, man.
I mean, I've donated to charity water
and different water organizations in the past,
but not at this level.
So I want to make sure people go there, teamwater.org.
That's it.
And you seem like you have a rich audience.
We have a leaderboard.
You can also see who's donated the most.
If you get that number one spot, I'll love you forever.
We do have a rich audience.
Yes, come on.
If you're a billionaire, what's a hundred grand?
Throw it over there.
And I'm gonna start the donation to inspire others
and give you 25,000 dollars.
Oh, let's go.
He didn't tell, really?
I am, really.
Thank you.
Of course, man.
That's 25,000 years of clean water to people in need.
Really?
You know how crazy that is?
It's incredible, man.
Yep, it's, thank you, thank you.
Of course, of course.
And it's like insane because like when
I was telling you like the stories when we were building wells like some of these wells would be
only $15,000 and you know it would help over a thousand two thousand people and you know and then
you set aside some money to maintain it and for like decades you could literally just transform
the entire lives. Communities. Yeah save their lives you could stop people from dying stop people
from being sick though they'll be stronger healthy or they'll grow taller like every area. Like even just this 25 grand is crazy. Anyways, you guys get the point.
I'm not going to show too much. Well, I want to make sure I talk about it. I want to make sure.
We'll remind you at the end. Let's go back to adding value to the list. But I want to make sure,
you know, I'm taking action on it as well, not just by promoting this. I'm going to put this right here.
Exactly. But also, you know, taking action because I want everyone else to take action,
whether it's a dollar or a hundred thousand dollars or whatever you want to do.
I'll take a dollar.
I'll take anything.
Beggars can't be choosers.
Exactly.
Donate a dollar.
Donate something and share this video with someone that you want to see take action as
well.
Is this like an actual check?
It's a check for you to take home.
Okay.
Well, then you probably don't want people to know you're routing an account.
Yeah.
Well, okay.
I'll put it behind the fees.
Don't forget it. Don't it out. I'll put it behind the fees. We'll blow it out.
Don't forget it, though.
Whoever's editing this, like, if you don't,
he's gonna get his bank account hacked.
It's a real check for you to actually put in and donate.
So, and I'll make a donation online
when this comes live, too.
Yeah, thank you.
We'll figure it out.
This is great. Exactly.
Question about fears.
Okay.
Do you have any fear right now in your life? You've got so much success.
Yeah.
So much, you know, so many people watching you.
You've made so much money.
You give a ton of it away.
Season one of Beast Games is freaking the biggest show
in the world ever.
Yeah, we give away like $24 million at season one.
Yeah.
You've got, you know, you signed multiple other seasons
that you're working on.
And there's so many other things you can't talk about
that you're doing, but and there's so many other things
you can't talk about that you're doing,
but you're doing so much good.
What is your biggest fear, Jimmy?
Yeah, I mean, obviously,
it, fear of failure used to affect me a lot more years ago
because I was, you know, I'm hiring all these people,
especially when you're in your young 20s,
and it's like, I see someone quit their job,
relocate their family across America to come work for me.
And I'm like, man, if I fail, like,
he or she's like low key kind of screwed.
Like I don't, I don't want to ever be in a spot where,
you know, the people who bet everything on me and,
and, you know, give their lives to my companies
that I have to one day like be like,
oh, sorry, it didn't work out, you know?
So that I would say is my biggest fear would be that like,
I would mess up in a way
where I do have to get rid of people
who gave up everything to help support my dream.
But at the same time, it is what it is.
There is no guaranteed success.
And so there is a non-zero chance I fail
and that's just part of the game.
I'll do everything in my power where I won't.
I work every second I'm awake.
I always try to do whatever I think will be
in the best interest of the business longterm.
But at the end of the day, no matter what I do, you know, it can happen. And so you just kind of have to come to terms with that.
And I'm confident that at least like I, if I were to fail now, I wouldn't look at
it and be like, man, I wish I did more.
I would have been like, oh yeah, well, you know, I gave it my all and did the rest.
Yeah.
Let's start again.
Let's go.
And then what would you say is the downside then of being the most
viewed human on the planet?
Yeah, it's, well, I can't go really out in public much
or concerts or anything like that.
Not that I care, but it is like one of the,
so this is where it's hard because there's like levels
to fame and I didn't really fully understand this.
And this is why, like, you know, you see someone
like who's just world renowned famous, like Justin Bieber.
Like Ronaldo or something. Yeah, but like Justin Bieber and like Ronaldo or something yeah like
Justin Bieber like you would tweak out you know back in the day and you'd
always you know be like why and I would see other famous people be like it's not
that bad but the thing is that most people don't realize it's like and I'll
try to explain it through my experience it's like when I had a million so right
I have 420 million on our main channel but when you add you know we have one
the largest tick tocks of a blah. When you add up all our platforms,
I'm closing in on a billion followers.
And so it's, and like when I had a million followers
across everything, no one would ever recognize me.
Walk out of the street.
Go into a CVS Walmart, no one knows, right?
Then you hit 10 million and now all of a sudden,
like people will recognize you, right?
You walk into Walmart, you'll take a photo
and it's so validating.
It's like, look, these are real humans.
You love it. You know, you're with your girlfriend and you're like it's so validating. It's like, look, these are real humans.
You love it.
You're with your girlfriend and you're like,
ah, I'm the man.
Yeah, like that guy.
And maybe that's more around five million,
but then 20 million, 30 million,
it starts to get pretty serious.
Every single time you walk in any place that's public,
someone's gonna know who you are.
You're always gonna take a photo,
but it's still the amount where it's fun.
It's like, this is cool.
I'm constantly getting validated.
At least in my case, they didn't really do anything weird.
They wouldn't fall in my car or like, you know,
try to figure out where I live.
It was just like, it was chill.
And you think like that is what fame is.
And I think that's, you know,
that's where most people that you think of that are famous,
right, that aren't like a Taylor Swift or Justin Bieber,
they're probably around that level where it is kind of fun.
It's like, yeah, you take these photos,
people are telling you how much they love you.
It's great. But then you have like a, people are telling you how much they love you.
It's great.
But then you have like a hundred million followers
and it's hard to conceptualize, but it's five times bigger.
But it's not just that five times more people
watch your videos.
A lot more people who don't watch your content
now know who you are because they just see it in passing
or people talk about you or now you're at the place
where the media is incentivized to write about you.
So you get just exponentially bigger.
You're more actually like 10, 20 times your reach,
even though the numbers only five times bigger.
And that's where it starts to be like,
someone asked for a photo,
everyone looks and they're all recognize you.
And now you have a line of photos and you're just like,
at a CVS to buy toothbrush, you know,
and you got to like these people.
Yeah, and people, you know, you're walking around a store
and people no longer just ask for photos.
Like seeing you is so mind blowing to them
that they filmed you and they're like, you know,
they'll start live streaming
or they'll just do the weirdest things. They'll follow you out to your car and they'll
like try to follow you home because i don't know people do weird things when they meet ultra famous
people though like they say a lot more crazier things and blah blah you're not everyone's your
core audience so they're not as polite and um you know people dock your house people try to hack you
way more it's all these things and like like, even like, uh, like little things, like, um, around that subscriber
level, every drive-through you go to, people will film you.
It's like, I don't go to drive-throughs anymore because like my people giving
the order will feel, yeah, which I always find very distasteful, but yeah, but
it's also, it's not like they're the highest paid people in the world.
So, you know, um, you know, if they got fired, I don't think most of them care.
Um, but it's like, one of my last experiences is like, I they got fired, I don't think most of them care. But it's like one of my last experiences is like I was going through,
I won't even name the restaurant, but I was just going through,
I saw the phone and I was just like, hey, ma'am, I really don't want people to know what car I drive
because it's like a thing I constantly have to switch. Can we just talk, you know, like not film it?
And she's like, that makes sense. Okay. And she puts her phone down. I give the order,
you know, a minute later, she's coming back with her phone out, but also like 20 other people behind her,
you know, that were there.
Yeah, it's Mr. Beast.
And I have to make like a split desk second decision.
Like I don't go now, you know,
my car is going to be all over all the local Snapchats
and Instagrams and people are gonna know when I'm driving.
And then it's just a lot of effort.
I could go sub out my car.
I kind of just did that.
So I just like drove off.
Like she completely just ignored what I asked
and lied to me.
And then you see it on Reddit.
And it's like, MrBeast is a dick.
He just, you know, drove off rudely and stuff.
And they never obviously put the full context.
And there's so many stories of that.
Like someone else will pay for my bill at a restaurant.
So I won't get like a receipt or anything.
And I mean, I've learned my lesson on this.
I always ask for a receipt.
But one of the first times someone paid for my meal,
didn't get a receipt.
I'm like, so I'm good to go.
And then everybody's like, yeah.
And then you see it on like the front page of Reddit. The next day. No, MrBe, didn't get a receipt. I'm like, so I'm good to go. And then waiters like, yeah. And then you see it on like the front page
of Reddit the next day.
No, Mr. Beast didn't tip.
So and obviously they immediately leave out
that someone else paid the bill.
And it's like, oh, one of the largest philanthropists
in the world can't afford to tip.
And I'm like, I mean, I didn't get a bill.
I don't carry cash on me.
Like, how do you want me to tip?
You want me to just wave my hand and spawn some money.
And so now if like someone's like pays for my meal,
I'll just, I just won't leave.
I'll just be like, I'm not leaving until you give me
a receipt so I can leave a tip.
I just literally don't care.
But like you have to learn that.
Like there's no one teaching you these kinds of things
that happen when you're famous.
And so like, you just kind of like have to learn it all.
And like, that's the kind of stuff that happens
when you have a hundred million subscribers and all this.
And then-
And when you have a billion subscribers.
Yeah, or a billion followers across everything.
And that's what I was about to say.
And then there's a whole different level,
which is a billion, which very few people on the internet,
you know, to really relate to.
How many people have a billion followers or subscribers?
Only Ronaldo.
I'm not at a billion yet.
I'm at probably like 930 million, but yeah.
So you'll be there in the next month.
Yeah, Ronaldo is the most followed human on the planet
and I'm number two, which is kind of crazy.
Crazy, man.
Trust me, I know you guys watching are like,
that doesn't make sense.
It doesn't make sense to me either, but it is what it is.
What is that like at that level of almost-
That's what I was going to say. It's like, you know, I mean, one of the worst experiences
of my life that I actually made me for like a couple of minutes, unironically, want to quit
was like, you know, I've filmed all day internationally, like didn't have much sleep,
flew back into America and you have to do customs.
And like the line is just like zigzag super long.
I'm like hoodie up staring at the ground,
like no one talks to me, I haven't slept.
I'm like barely seeing straight,
like cause I was so sleep deprived.
And then it's just like one little kid looks up,
it's like, that's Mr. Beast.
And then all of a sudden it starts going up
and down the lines and I'm stuck in the middle of the line.
It's not like I can go anywhere.
And everyone's just running up and down the lines
and asking for photos and tugging on my hoodie
and being like, whoa, what's your next video?
This and that.
I'm just getting like 17 people are talking to me.
I'm once as I have like this one hour queue in a line.
And I was just like, I can't stand this.
And I got to like, cause it's zigzag.
So I got the end of one of the zigzags
and I called one of like TSA people over.
It's like, can I please just like go stand over there?
Like a pilot's going by. Can I just go to the pilot lines? Anything. And he's like, no, we can't do it. I was like, can I please just like go stand over there? Like a pilot's going by.
Can I just go to the pilot lines?
Anything. And he's like, no, we can't do it.
I was like, little kids are tugging on me.
I'm like, if man, it was a woman with blonde hair.
I was like, please anything like I'm dying.
Like I, I really don't know what to do.
And she's like, oh well.
And so then I just like went and hid in a janitor's closet.
I just had my friend hold my spawn line.
He texted me when he got to the end, but you know,
I'm just sitting in this janitor's closet, just hiding from a mob of people for like 45 minutes sleep deprived.
And I'm like, was this really what I want?
So it was pretty miserable.
And there's a lot of things like that, that that happens at that level.
And it's like everyone meeting you, you know, it is, um, a big moment for
me, it is like, it is the, it is the most famous person that will ever meet. And it sounds cocky for me to say that,
but just statistically, obviously it's true.
And so yeah, it's a huge moment.
They try to extract as much value out of it as possible.
And it just makes, you know, I like meeting genuine,
awesome fans who just take a photo of say,
they liked the videos and we talk for a minute.
But most people want to talk for like 20, 30 minutes.
And it's just the problem that no one understands.
And I wish there was like training for the public on this
is like, I have to always be moving when I'm in public.
I stopped moving, it's a deaf sentence.
Crowds start forming, the photos line, and I'm just screwed.
Because the thing is, once a line of photos start,
by the time you get through that line,
a new line that's even longer.
And I literally can't take photos with everyone.
And then now I'm the head that ignored his fans.
And so I can never let a scenario
where a line of five or six people happen
because then it blinks.
And so that's what I'm always explaining to them when people talk to the airport.
I'm like, you got to walk with me.
I can't talk.
Some people are like, why are like my terminals out?
And I'm like, I don't know what to tell you, but I got to keep moving, man.
I can't stop.
And then they think I'm like being a, and like people don't really,
cause they've never been, or she's like, understand what that, what it's like.
And so it's hard because, um, you you know I also like have to like the problem if you let someone else's
parents take a photo oh man it'll take a minute and a half two minutes I don't
know how to take photos what's defcidence because if you're standing
there posing for a photo everyone looks and because you know percentages of
human humans alive watch my videos a lot of them recognize me and then the line
forms so I can't let parents take photos I can't let other people take those I have to walk and talk so yeah I have and then the line form. So I can't let parents take photos. I can't let other people take those. I have to walk and talk. Yeah, I have
to do the selfie because the selfie I can do in 30 seconds and I can do while moving
and I can control the pacing and not. I mean, and this sounds like crazy, but this is this
is just the truth or if not, I'm going to be called an asshole online because I didn't
take photos with the people online in the line form because I stopped moving and I have
to calculate all these variables when I'm in public to or if not, I just didn't care like I would every day there just be pieces on
me about how I'm and so it's just like all those things you got to worry about
plus like everyone's trying to dock you like I'm always moving everyone's trying
to dock your car everyone's trying to everyone will follow you like you know
you take two right-hand turns and a car still going take a third one take a
fourth one oh it's still following me all right there you know like so
sometimes I'll have to just
drive to the police station and then people were gonna leave.
Yeah. And then when people are following you in their car,
they'll see you pulling the police station.
They'll be like, okay, I'll stop.
And so I know exactly where the police stations are.
And most of the cities when I'm driving,
cause I have to go there, wait.
And then the officer's like, what's going on?
I'm like, God, just don't worry about it.
They're gone.
And then it's like, so there's just so many things
where it's just easier
just to work all day and not go in public.
Number one, we got to get you global entry
so you can walk through security at the-
I have that now.
I've been needing it for so long,
but I couldn't even find the time to go to our local airport
to get it, because they make me film so much,
but I finally got it.
That's good, we got you global entry.
Get you through quickly.
Number two, since you're the second most famous person in the world.
Not famous, but I'd say most followed on social media.
Because obviously Taylor Swift, Justin Bieber.
Yeah, I mean, OK, the second most followed person in the world on social media.
You did a collab video with Ronaldo. Yeah.
Did he give you any advice on fame, success and how to manage all this stuff?
Oh, honest. No, I would have.
Well, first off, I want to say, I was like, to his team,
I was like, bro, I just need three minutes.
Like, I don't care if he's walking to the bathroom.
Like, he literally is just like practicing.
I'm sitting on the sideline. He goes to walk to the bathroom.
I film with him, and that's all I get. I'll be happy.
I just like, I know my fans like Ronaldo.
I'd love to just say hi to him and just film a little bit.
But he ended up giving us like two hours, which fans like Ronaldo. I love to just say hi to him and just film a little bit,
but he ended up giving us like two hours,
which was way more than I wanted.
And then afterwards invited me to his home.
He was very welcoming, very just awesome.
Like did way more than I ever expected.
I don't, I still don't know why, you know,
cause he is obviously very busy, great experience,
but no, we didn't really talk about that.
It was just, you know,
there's a little bit of a language barrier.
So you're super nice, but it's just more, you know,
general basic stuff talking about like football season.
I was teaching him a lot in his team about YouTube
and exactly that kind of stuff.
That's cool.
Is there anything you've learned from him
just by observing him with this kind of the fame success?
I would say him, The Rock, a couple other big celebrities.
My big takeaways, honestly, they made me feel just more,
like when I was talking to them,
they made me feel like I was at the center of the earth.
Like The Rock was ignoring everyone
that was tapping on his shoulder.
He was just really focused on me.
And I was like, wow, this guy, you know.
If you gave him a hundred thousand dollar donation.
We played Rock, Paper, Scissors, Loser
had donated a hundred K to Shady.
But it was like, they're very attentive.
And I don't know, they just have an aura.
And when they shine it on you, you, you definitely feel it.
Like you can tell if someone's like acting and like, Oh, this guy's a big
YouTuber, I need to be nice to him or like, they're really like, um, being
genuine and present.
Yeah.
Very present.
And I think that's like, I don't know.
I think that was like a really nice skill that I'd like to develop.
Cause I'm not always present.
Cause I'm always thinking about the future and stuff like that.
But, um, people can really tell.
And I, I left meeting both them like, well, that was, that was, but people can really tell. And I left meeting both of them like,
well, that was cool, I feel really good.
And I imagine that's what they do with most people
they interact with, which, you know,
makes them like them a lot more.
Yeah, absolutely.
You recently got engaged.
I did.
Congratulations.
Thank you.
I recently got married earlier this year.
Wow.
What is the biggest lesson you've learned
from recently being engaged?
What has opened up for you from this experience
and letting love in your life
and connecting in a relationship in a deeper way?
How has that shifted your mindset,
your heart, your vision?
Everything.
Yeah, I mean, one of the,
it changes you in so many ways.
Like it just, one of the ways I just never expect is like,
it's very weird,
cause we track a lot of data,
I'm a data junkie.
I sleep way better when I'm near my fiance.
Like if I'm on the road in a hotel or whatever,
my sleep is way worse than when I'm around my fiance.
And I've thought about it a lot.
And I think it's like just even 20, 30 minutes before bed,
where I have a little less serious conversations help,
you know, the activity level of my brain kind of go down.
So it's a lot easier for me to just go to bed.
Cause obviously if not, I lay in bed
and I just think about videos and ideas.
And so it's like countless things like that
where I never would have expected it to be a net positive,
but we're not built to be under stress 24 seven
and constantly be working.
You're supposed to have downtime here and there,
but I just not good at that.
I'm not good at that.
Like, you know.
So she allows you to do that.
Yeah. So she really helps,
which I thought was gonna be a negative.
And one of the reasons why I was really afraid
of like being super loved, like,
oh, is this gonna take me away from work?
But I actually think it does make you more productive
if you have, you know, occasional downtime,
it helps you just stay more sane, helps you,
helps at least in my case, sleep better and things like that.
Like it doesn't need to be like five hours a day,
but just like an hour or two with her.
It's like, this is a very beautiful woman.
I don't need to think about work.
And then you come out the other end, you feel much better.
So that was a net positive.
That was a good thing for the pie chart of life.
Yeah.
Well, it's just, it's hard, man.
When you have 500 people that depend on you,
I really have to justify every single minute of my life.
You know what I mean?
Or-
And every person in your life.
Yeah, exactly. Because if not, like, what am I supposed to, like if we have to fire 12 people, am I just supposed to be like single minute of my life. You know what I mean? Or- And every person in your life. Yeah, exactly.
Because if not, like, what am I supposed to,
like if we have to fire 12 people,
am I just supposed to be like,
oh yeah, sorry, I didn't, you know,
I didn't really care and sorry, screw your family.
No, it's like, you know, if we have to fire people,
like I want to know, like I did everything I could.
And so I have to be very like on point
with every little thing I'm doing,
like even in my relationship.
But, but yeah, it's a lot of net positive like that.
And I think she makes me a better person.
And I like, I mean, obviously I'm marrying her.
My fiance is great because she travels with me
and she understands like, I just have a very hectic life
and you know, she revolves a lot of her schedule
around mine so we can actually,
like if she was just like, no,
like I'm not gonna work around your film schedule.
It is what it is.
Like I would see her never.
What's the biggest lesson she's taught you then?
Biggest lesson, she's taught me a lot about the brain
cause she's a neuroscientist.
So she just-
Or just about life or anything.
Like biggest lesson she's taught you.
It's hard.
Everything keeps coming to my brain
cause sometimes she'll just say something about the brain.
I'm like, how do you even know that?
What's the thing you love about your fiance the most?
I love that she always has.
She's always reading books.
She has a very large desire to learn, which I can't be around someone who's
stagnant because of, you know, and so that's very one of the hottest things
she does is read a book.
Like it's like weird to me, I'm sure, like most guys don't relate to that.
And they would say something completely different, like wear a bikini or this or that.
But in my case, like, I don't remember what her last book was, but she's always
learning. She's just always reading.
It's usually like the most weirdest books ever.
But when it's cool, because she just likes, likes learning.
And then the other thing that is weirdly attractive is we like a lot of the same
content. So it's like very frictionless.
Like she watches the shows I watch and it's not because she's trying to impress me.
It's just that's what she genuinely loves.
So we watch the same stuff,
which is typically more documentary side.
Like, I don't know, we watch something
that Joe Rogan recommended, like Planet of the Apes.
Not that, there's like some documentary
of chimpanzees deep in Africa.
We loved it.
And it was so great.
I know so much about them and how they form groups
and how they're like, you know, many versions of humans
and how they operate and the hierarchy.
I loved it.
And I could, you know, obviously she loves it too.
And so just always learning stuff like that.
I would say above anything else, because I, I love learning.
And if I was around someone who's like, no, we need to watch, uh, what is this?
Like drama of housewives or whatever those shows are.
I, I just couldn't, I literally could not.
And, um, so it's great.
Cause it's very frictionless.
Everything we do together.
I would say it's just, I keep coming back to word frictionless because it's so important to me, cause in the Everything we do together, I would say it's just,
I keep coming back to the word frictionless
because it's so important to me
because in the limited downtime I have,
I don't want to have to make trade-offs
and do things that I don't want to do.
Everything we do together and everything we bond over,
we both deeply enjoy, which is like
what really makes me feel like I hit the lottery.
Because obviously she's very beautiful.
There's a lot of beautiful women in the world,
but to have someone who is beautiful,
that has a lot of traits that make me a better person
and is very frictionless, that's why I'm like, okay. This is like one in a trillion. That's beautiful, man
There's a great documentary about you on YouTube. I think was like three or four years ago
And I encourage I encourage everyone to go watch it because it was really cool sharing your backstory
And I know your mom's a big part of your life as well. And she really kind of raised you and helped
Nurture your development. What's the biggest lesson your mom has taught you?
Oh boy.
Um, well, I mean a lot, especially early in the days, you know, I, it was me and
my mom and two of my friends.
So once, uh, I started making some money and she taught me about taxes.
She taught me about this or that.
It's funny because, um, me and my mom just grew up with completely different
worldviews, like obviously for her it's you go to college or you're poor. Right. That's what because me and my mom just grew up with completely different worldviews. Like, obviously, for her, it's
you go to college or you're poor, right? That's what she
was always taught. She went to college and she worked in
military for 20 plus years. And so she was very like she was
even the warden of a prison overseas. Like she's like very
successful, but very by the book, obviously, because she's
decades in the military. Follow the rules, this or that.
You're like break all the rules.
Exactly. And so we were polar opposites
of just wavelengths and the way we see the world.
I mean, it couldn't, especially when I was younger,
couldn't be any more different.
So, truthfully, there was a lot of friction
between us constantly,
because me not going to college
was basically saying to her,
I just want to be homeless,
you're gonna be worried about me forever.
And me wanting to take all these risks is crazy
because my parents were over leveraged in 2008
and so they lost everything and she's been,
they literally had to file for bankruptcy.
So she's been through bankruptcy and she knows like
if freaking sucks and she's been at rock bottom.
So seeing me, you know, when I start making tens
of thousands of dollars a month, spend it all every month
and just keep going all in, she's like, no, no,
you're gonna end up like we did
and you don't want to go through.
So every step of the way for 10 years,
I don't wanna study, I don't wanna do this.
I wanna chase this dream that your brain can't,
it's like the equivalent of you saying you want it to be,
or you having a kid and your kid's like,
I wanna be a professional lion.
You're like, what the does that mean?
But that was the equivalent of me telling my mom,
she doesn't even know what YouTube is.
Me being like, I wanna be a YouTuber.
It's literally the equivalent of your son going, I wanna be a YouTuber. It's literally the equivalent of your son going,
I wanna be a lion.
It's like her brain physically couldn't compute
what I was saying.
And so we were so far apart.
She thought you'd be broke and poor and on the streets.
She couldn't even comprehend what I was thinking.
And then, and she didn't want me to go through
a lot of the mistakes she learned and blah, blah, blah.
But eventually after many, many years of it,
many, many years of me saying, I'm gonna do this and then it happening.
And eventually she just got to the point where it's like,
you know what, I just trust you.
And that's when our relationship got
probably a hundred times better.
And I don't blame her for it.
Like I think 99.99, I think every mom in the universe
would have probably been handled things much worse than her,
because it's not like we had tons of money growing up
and everything she was saying
is because she wanted what was best for me.
It's not because she was trying to hold me back,
but there was some turning point
where it went from like her basically crying
because she was like, please,
I don't want you to like go bankrupt to like,
it just switched and she was like,
she would just start saying, I trust you.
I think there's a little deranged, but I trust you.
And I'd be like, let's go, let's get it.
Yeah, like there was one point
where she was like
so worried about it.
Cause again, she went through bankruptcy that she like
took $10,000 and hit it.
It was in my name, it's not like she stole it,
but just in a bank account I didn't know about
cause I don't really have access to my bank accounts
cause it's too much time.
And I just like, I just go, how much money do we have?
And she just tells me, especially when I was younger
and she just did that as like a rainy day fund.
So my son's never actually homeless.
And then I like eventually found out about it. I was like oh that's perfect I can like
spend a little more on this next video and I mean I've never seen her cry more
than that she's just like you can't take this like this is I need this money so I
can like sleep at night and know you're good and like my brain didn't register
any of that cuz like I'm just like what do you mean money means to make videos
and I'm like 21 and like I don't I, I'm like, why would we save money?
We can make better videos.
And I eventually convinced her to give me the money
so I can go put it into videos.
And it's like, it was crazy.
I wish we had that kind of stuff on camera now
that it's over and we have a great relationship to laugh at.
Cause it was like, it was pretty crazy.
So what would you say is the biggest lesson
that she taught you through kind of your whole journey so far?
I'm not just that, you know know parents have different worldviews than their
children and you know just trust me you know he's like I guess really that I mean
obviously I don't know why like I don't remember much when I'm younger like my
life in my head really started when I started making YouTube videos before
that I don't really remember much so I'm sure there's a lot of stuff obviously
she's my mom tons of stuff she taught that. I don't really remember much so I'm sure there's a lot of stuff. Obviously she's my mom.
Tons of stuff she taught me but I don't know like all my memories are just
making content which is not a good thing. I think I might have Alzheimer's or
something. Something's wrong with my head but it's like when I try to go before
11 it's like kind of nothing really exists. Well you should say if you're
mentally more healthy you would be less successful, I think, right? It's like, so. I have a brain that I think is conducive
to being more successful, but yeah.
Is driven for success.
But I'm very weird compared to most people.
I would say I hold it back,
and he's also a very successful man,
so it's a little easier, but yeah,
when I, especially when I was younger,
if I tried to have a conversation with, you know,
a typical average person my age,
I mean, it would just fall apart.
Right. Like very quick. I'd just be like conversation with, you know, a typical average person my age, I mean, it would just fall apart. Right.
Like very quick.
And just be like, South Park.
Okay, can we talk about something important?
Yeah.
Do you see yourself wanting to be a dad
in the future sometime?
Yeah, yeah, 100%.
I love mentoring people and helping them.
And it would be so awesome to have a boy or girl
and just be able to mentor them
into whatever they want to be successful in.
That would be a lot of fun.
Just not anytime soon because I don't have time.
So I want to be a dad when I could.
But you didn't think you had time for a girlfriend.
Yeah.
A fiance.
Yeah.
You didn't think you had time for that.
Yeah. But this is a bigger one.
And it's made your life better.
Yeah. But this is a bigger bet because it's not like after a year from like,
oh, I don't have time. I can throw it away.
Of course. Of course.
I want to be sure.
So it'll probably be like at least another six or seven years.
Because yeah, like I don't want to have a kid
and then not be present, you know?
Cause then what's the point?
Why even have a kid if I'm not going to be involved?
Well, in six or seven years,
I don't think you're going to slow down.
I think you're going to have like this massive enterprise.
I don't know, but I do know for a fact,
I'm not having kids unless I think I could be a good father.
And right now factually,
I don't even have enough time some months to like sleep.
So I just would not be a good father.
So whenever that inflection point hits,
I'm gonna start popping them out.
Yeah. Okay.
And she's cool with that, waiting five, six, seven years.
As of now, yes, I'm sure as she gets older,
she's gonna be like, you know, let's go, you know,
the first year they're just, they just poop, who cares?
Yeah, exactly.
You'll figure it out either way.
You know, you'll be ready either way.
I want a lot though.
I think that'd be fun.
Really? Yeah.
How many kids like five?
As long as I'm having fun, I would crank out a bunch. Really? Yeah, cause it'd be I think that'd be fun. Really? Yeah. How many kids like? As long as I'm having fun, I would crank out a bunch.
Really?
Yeah, cause it'd be like, it'd be fun.
Hopefully they have my level of ambition
and they want to be successful.
It doesn't have to be in business, whether it's basketball,
baseball, painting, bowling balls or business.
Like I would just love to, you know, make them the,
or chess. I don't really give a shit what it is,
but I'd love to make them like the best version of that
because I would have, you know,
basically spent 20 years of my life just obsessing over how to become the best in your craft.
And then to be able to just funnel that.
Have you ever read the how to raise a genius?
Like there's this guy who had, I think it was three girls and before they were born, he was like, how could I objectively measure whether or not, you know, I train them to be good at something.
And, you know, a lot of things there's randomness, randomness, fastball, well, what if they're too short
and that's out of their field.
And so he landed on chess because it's a very objective game.
And from a very young age, he used all these theories.
He was like a college professor on how to like
make someone exceptional at something.
And he did it at a young age and blah, blah,
and one of them ended up being one of the only females
to ever be like one of the top 10 chess players in the world.
And they all became like, I think all three grandmasters,
don't quote me on that, very exceptional chess players.
And the more important thing is they have a great relationship
with their dad and now like they're older in their 20s
and they're like, yeah, our dad didn't make us do anything
we didn't want to do.
And he talks about how you make learning fun
and all this other stuff.
And he was like three for three
and making exceptional chess players, which proves
there is a way you can raise someone to be very, very
successful by putting your knowledge
into them without it being torture and making them hate you.
And so that was really cool for me to read
because I'm like, okay, good, because I really want to,
I really enjoy mentoring, but I don't want to,
but you hear the stereotypes of like, yeah,
well, dads force their kids to be good at something
they don't want to, and they end up presenting them,
but he clearly laid out a playbook where you could. And so that's what I'd also love to obsess over more
because like that would be the best version for me
is like if I could find their passion
at a young age that they wanna do
and then whatever the hell it is,
make them the best in the world at it,
that would be a dream come true.
And them still appreciate and love you.
Exactly, while maintaining a good relationship.
Like I don't obviously wanna push them
to do something they don't wanna do.
There's still a video online.
I can't remember if it was Noah Kagan,
a buddy of mine that's another YouTube guy.
I think he was interviewing some billionaire.
I think it was him interviewing some billionaire.
And he asked this guy,
what's your definition of success like later in life?
And you're like 60s and 70s.
And the guy said,
being able to be successful in your business
and also have your kids want wanna be friends with you.
That is success to him.
And it sounds like you wanna make sure
that you start your family, start having kids,
when you can be more present, when you can pour into them,
time, talent, love.
And I would add one more layer,
because if you look at billionaires
who are very successful people,
yes, they're very successful,
but how many of them are relatively fit, jacked while doing it successful, but how many of them are relatively fit,
jacked while doing it?
And then how many of them are relatively fit slash jacked
and have a good relationship with their family?
It's actually like, that's real success
is actually checking all three boxes, you know,
and that's, you know, sometimes I will talk to someone
who's very successful, but they're really fat
and they're having heart issues and all these other things.
And, you know, it's your choice, but just obviously,
objectively health-wise, it's not, you know, good to be obese, it actually will shorten your lifespan. And, you know, it's your choice, but just obviously objectively health wise, it's not, you know, good
to be obese. It actually will shorten your lifespan. And, you
know, and they don't have a good relationship with their kids.
And, you know, we'll be talking about money and I'm like, that's
cool. But I would respect you way more if you're in good health
and your kids didn't hate you. And it's something I can't not
observe. And so when I do meet people who are fit and
successful or I mean, I've only met like a couple who, you know,
hit all three.
Yeah, hit all three.
I'm like, that's when I'm like, wow,
you like really figured it out.
Cause that's, that's not easy, you know.
Hard.
Yeah, like anyone can throw 20, 30 years of their life
out of business and eventually succeed.
Like, I don't think anything.
I think the biggest reason why I am where I am now
is like, I would say factually of the tens of millions
of YouTubers in the world,
none of them has spent more time thinking
on their YouTube channel. None of them have spent more time thinking on their YouTube channel.
None of them have spent more time working on their YouTube channel.
And none of them are more obsessed about their YouTube channel than me.
I would just say factually, whatever the number is.
And spent more money on their YouTube channel.
Yeah, sure. But the money, you could remove that
because other people can't control how much money they spend.
But they can control those three variables.
And I would just say out of, let's just pick a number.
It's tens of millions. Let's say it's 40 million.
Of the 40 million creators on the planet,
there's just factually not a single one
that has put more time, more thought,
and more effort into their channel than me.
Like I will die on that hill.
And so, you know, obviously that would naturally
be conducive to success.
And so like, anyone could do that in business,
but to do that in business,
while also raising your kids well where they like you,
and you know, ideally they're becoming successful,
while also taking care of your health and body,
maybe not mental health, I don't value that one as much,
but at least just physical health
so you can live to be 80, 90 years old.
Like that's where you would have my,
like I would bow to you, I'd be like, man, you got it.
You figured it out, yeah, it's hard.
Well, it's cool that you're really excited
to obsess about your business,
obsess about growth, but also you wanna wait
until you can make sure you also pour into your kids
in a beautiful way.
Yeah.
Because a lot of entrepreneurs don't think that way.
I think they're just like focus on their business
and like kids come second, I think.
Not all, not all.
Then I would just be like, why have kids?
I mean, obviously the business will still be first,
but that's where I like what Jeff Bezos says,
it's not work life balance, it's work life harmony.
And you know,
Integration all that stuff.
Exactly.
Ideally they come along with filming trips
and we just figure out a way to like make it all harmonious
where I don't have to choose either or
and they love what I'm doing and it just like works out.
Yeah.
I got a few final questions for you, Jimmy.
This has been powerful and really inspiring.
One of them is, again, in about two months,
in two months, there's gonna be a video that comes out
that you've filmed 10 years ago.
Yeah.
And maybe you know what it says, maybe you don't know what it says, where you were speaking in the future to your future self saying, I hope you have this.
I hope you're at a million subscribers in five years.
I hope you're doing YouTube full time and making money in 10 years.
And your younger self spoke into existence, what you've created times a million, right?
If you were able to film a video right now,
and maybe you've already done this, but if you haven't,
this could be a video clip that you upload.
For 10 years in the future from today.
For your 10 year self, you're 37.
It's October 4th, 2035.
What message would you say to yourself 10 years in the future that you hope about where you're at?
Um, oh there's there's a lot here. I mean one thing for starters, it's funny we haven't even
talked about feastables like feastables we do you know about the ethical sourcing and stuff we do
with feastables? Yeah and so you know I really hope by then it uh so for our chocolate brand
I started selling chocolate, usual snack, but then I looked under the hood
and I realized there's a lot of child labor in West Africa,
which is where a majority of the cocoa
for chocolate comes from.
It's like 70% of cocoa comes from Ghana and Cote d'Ivoire
and 46% of households that have children,
those children work in child labor on cacao farms.
It's like crazy.
There's over 1.5 million kids
in illegal child labor over there.
And I was like, hearing all that, I was like, okay, well, surely there's like a supply chain
where I just pay a little premium and I don't have a little kid working on my farm. Like I'd rather
not get rich on the back of a 12 year old working on a cacao farm. And everyone's like, no, it's not
possible. And I'm talking to all the biggest suppliers and all the biggest child companies
and they're like, no, it's just, if you want to sell chocolate, you use child labor, which is kind
of how it works. I'm like that seems
Everyone like that seems fair. Yeah, I was like everyone everyone in this boardroom You're all just like that's like a consensus and you just don't even care and it's like no one really cared
It's like crazy. They're all just like it is what it is
Like it's you know, one of the laws of thermodynamics. I'm like, okay
So that set me down a rabbit hole and that's why we pay all our farmers a living income reference price and blah, blah.
I mean, I could talk about this for hours,
but we use Fairtrade certified beans
and we have people routinely audit,
remediate child labor on our farms, you know, blah, blah.
And so it's, I mean,
I don't know of any other chocolate company in America
that's more ethically sourced than us.
And so my big goal right now with T-Series
is to get it where it's doing a billion a year,
profitably while being ethically sourced,
because one of the things a lot of these bigger
child companies fall back on is like, well,
yeah, you can ethically source it when you're small,
but you know, we-
Get scale with that.
Yeah, we sell a billion chocolate bars a year.
Like, bro, that's different.
So, you know, I need to get scale,
and then they'll be like, well, if you did it,
it's skill wouldn't be profitable.
We have fiduciary responsibility, blah, blah,
all these issues.
So now we gotta be profitable, and we gotta do it while being ethically sourced. And then it's more powerful, because then I can go to them'll be like, well, if you did it, skill wouldn't be profitable. We have fiduciary responsibility, blah, blah, all these users. So now we gotta be profitable
and we gotta do it, it'll be an ethical resource.
And then it's more powerful
because then I can go to them and be like,
no, this is factually possible.
You just don't want to, right?
But right now they hide behind the complicated veil
of it's not possible.
It's not like, oh, if you guys just paid
an extra three cents a bean or whatever,
a metric ton, whatever the conversion is,
you know, these kids are, there's literally no options. So they're able to hide behind the ambiguity
and you know, they're not incentivized to set it up
and fix it themselves.
So I really hope I could build that and build a way where,
you know, if we really nail it on Feastables,
where one day we can help other companies source,
they're could count through us and just be like,
yo, like here it is.
It's like a thing you're choosing not to,
but just so we're on the same page.
It's not because you can't,
you just actively are choosing to use child labor because you're a cheap
You know, I mean and be able to like look a chocolate executive. I'd say that that would be awesome
but I mean, it's obviously a very complicated thing and
Because you're talking about like there's hundreds of thousands of farms, right? It's not like like some a lot of these are family-owned farms
It's smaller. It's not like there's like, you know a thousand mega plantations
And so it's like very granular very boots boots on the ground, very, and you have to
trace it. And then there's all these other things like, so we, we work, well,
like I did masterminds on YouTube when I got into this, I was like, okay, who are
all the people in the world that are, you know, uh, ethically sourcing, could
count the most, started doing masterminds with them. One of the top ones is Tony
Chocolony. A lot of people in Europe have probably heard of them. They, that's
where, like the, the three things we do, like that's what they do. And that's
where I learned a lot from, like that's what they do and that's where I learned
a lot from.
Like I wouldn't be anywhere near as far
into ethically sourcing as I am if I didn't meet them.
And like one thing they do, which we do,
because we have a joint supply chain with them,
because at the start it's much easier just to use
their supply chain, is they literally will scan
the size of the farm.
Because since we pay the premium for ethical source cacao neighboring farms will go throw their cacao with that does have child
labor in like the bins and stuff to get the premium and like people would pilot
so they literally track the radius of the farms they work with or we work with
and and then if they submit theoretically more than the maximum
yield is physically possible per a hectare then then like that sets off a red flag.
Like that's how in depth we're going.
And it's like, yo, like you literally
couldn't have grown this much.
Like just tell us, like who put Kakao in here?
Like it's just like, we can't take this, you know?
And so it's like going that far
where no one in the world would even know.
Like you could just turn a blind eye.
A guy submits three times the theoretical yield of a farm.
Who's gonna, who's even gonna know that?
You know what I mean?
Who's gonna go measure the farm,
see what the output is and then know that this farm, who's gonna, who's even gonna know that? You know what I mean? Who's gonna go measure the farm, see what the output is,
and then know that this farm, we could get away with it. But that's like how
granular we're going. And so it's no joke, it's a lot of work, but hopefully, you
know, four or five years from now.
In 10 years then, what do you predict for Feastables and your YouTube channel?
Well yeah, that's where with Feastables, yeah, I hope we hit those three metrics, I
hope other people are using, or you know, we're helping other people ethically source their cacao. But it's just not stopping there,, yeah, that's where we're Feastables. Yeah, I hope we hit those three metrics. I hope other people are using or, you know,
we're helping other people ethically source their cacao,
but it's just not stopping there.
I mean, there's so many things I wanna do.
Like, obviously I wanna, hopefully we have like dozens
of hit shows that aren't just Mr. Beast, you know,
like our own version of The Voice or Shark Tank
and a bunch of other unscripted shows.
And eventually we move into scripted shows
because, you know, our media division
needs to keep growing year over year.
Feastables grows year over year. And another, I mean, this would take me hours to answer.
Another thing we've been working on recently is there's no way for like large brands in America
to like deploy capital, like large sums of money into brand deals for creators. Everyone knows like
instead of buying an ad, like a YouTube ad that's skippable or an ad in different platforms in the middle of the video, it would convert much better
just to pay the creator directly to promote your product.
But you know, if you're a big blue chip brand that deploys a hundred million or
whatever your budget is, but even then there's no agency that can do it at
scale, right?
If you wanted to, you know, if you're one of the brands that spent a billion
a year on advertising, you want to deploy, let's say 75 million of it in a
single year into brand deals with creators.
You literally can't do that right now.
Especially if you wanted to actually reach a certain target and demo.
So you wanted to reach women between the age of 20 and 30, right?
You're not buying my video, right?
And once you get after the top 10 creators, like brand deals start to fall
down to like a hundred grand.
And so like that would be whatever 700 brand deals and that's, but most of them
would brand deals would end up being 20, $30,000 or whatever.
And so you're talking about facilitating
thousands of brand deals a year.
There's no CML, there's no agency that can handle
that kind of throughput at scale,
especially not even for one company,
than now if you had multiple ones.
And so that I think is a very important thing
because it'll allow creators to make more money,
which I'm very passionate about.
It'll also allow big brands to do,
just get better ROI on advertising
and reach this new frontier.
Are you gonna build a platform?
Yeah, so that's what we've been working on
and have already started facilitating.
Let's go, Jimmy.
And so I think that will be
one of the bigger things we do.
That's exciting.
Yeah, cause it's just a no brainer.
Every CMO I talk to that has these giant nine figure
budgets wants to deploy figures into creators.
They can't do it.
Yeah, they can't.
Or they do and it doesn't convert well
because it's not data backed.
It's not tracked.
Yeah, and so we.
That's exciting.
Yeah, so it's multiple other stuff like that.
Like I, I love building businesses and I love making content.
Those are the two things that exist on this platform.
So hopefully the YouTube channel is doing better than it is now.
We have a bunch of hit shows and you know,
we leverage that attention to, you know, start a show,
or get, grow festivals, get kids out of child labor, you know,
grow whatever our creator marketplace ends up being called.
And we're helping creators make more money and brands deploy ads more
efficiently. And just, it's like,
ideally like four or five or six businesses that are you know hopefully doing over a billion a year each and
they're like net positives and they're growing year over year. That's amazing
man. Okay I have four final questions I want to try to get through them for you.
I know you got to go sleep man. I've been here all day. Let's hit it. With all the
impact you've had on all the lives over the last decade and the people
you're serving, specifically through Team Water and all these different things, is there
a person or a moment or a memory that hit you the most?
You mentioned like you saw a woman walking with water like an hour.
Was there like someone that you gave a thousand, 10,000, a hundred or you impacted in some way? Yeah, that you're like, wow, this
really I remember this one, because you can get kind of not
numb. Yeah, but you do so much. Yeah, very much. Everyone's like,
you're amazing. Like, oh, you changed my life. But is there
one person or a family or a mom or someone that you're like, who
is blind who saw that you're like, wow, this really touched
me. Is there one of those memories you have?
Um, it's definitely or not, bro, we've done so we've helped so many, like literally tens of thousands.
But if I had to pick, which is very hard, um, it would probably be when we built wells in different
countries in Africa, because those are like, water is just so essential.
And like, and like I said before, like if water has bacteria and stuff, it just affects their lives so much.
And sometimes like building the wells really isn't even that hard.
Like you bring the machine out, you dig it down.
It's like 15, 20 grand.
You could just like, if you've put it in the center of multiple communities, like
you can fundamentally change the entire future of thousands of people.
And especially if you set aside some money to maintain it.
So if it starts to rust or go bad, there's like a thousand dollars there or, um,
what, you know, or what we do with some of our partners is like we uh will help them set up like a very very
very and i don't know if this is what water aid does but just what the partners i worked with before
small tax where you know every time you use it it's like like less than a penny but then that you
put that money in a fund so if there ever is repair issues then the village can take care of itself
and like you get it where self-sustaining so then if that well is actually there for 20 years, I mean that's like you just you literally can't state the kind of impact
That would have
So yeah, it would say when we build wells in Africa or honestly the stuff we're doing in Ghana with feastables because it's just
You know, even like one of the things we're working on now like because I mean there's no stone
We won't turn over is that there's some's some data that shows, um, like I was looking
at school attendance data, you know, in Ghana and Cote de Vare.
And, um, when you make sure I say these stuff to accurately, like when you do a
school feeding program, there's one school where every Monday, Wednesday and Friday,
they'd give the kids a free meal.
And it's not like it's high quality.
It's just like, you know, nourishment.
Yeah.
And like the attendance on Monday, Wednesday and Friday would be like 40% higher than
Tuesday and Thursday because parents would know, Hey, if I send my kid to school today,
at least they'll be fed.
And so, you know, with some of these, cause we're doing everything we can to get kids
off the farms, we, we also, we set up feeding programs at certain schools near our farms
where, um, it actually lowers the child labor rate quite a bit, because if, uh, the
parent will way, way more higher probability
of sending the kid to school they know they're going to get at least one meal when they go there
and like one school when they heard that we were going to start a school feeding program
like the weeks leading up to it like over 100 kids enrolled just because they heard that there
was going to be free food there and because it's like a community that farms cacao most of those
people kids were obviously if they weren't going to school, they were working in child labor on farms, because that's just
what the community does.
And so that one also is pretty crazy because I see these kids in school and learning and
it helps break like the cycle of, well, if they never got an education, they're just
going to do what their parents did, which is they're going to work on cacao farms.
And if not seen changes, farmers make less than a dollar a day on average because big
chocolate is very cheap and they'll pay much.
And so, you know, if they don't get this education, they're just doomed to making less than a dollar a day.
And it's like pretty brutal. But then, you know, you, you know, you do the things we're doing for
ethical sourcing. Plus you start a school feeding program and that fundamentally like will change
their entire life. You know, if they have education, they can get a different job in something that,
you know, pays more and blah, blah, and yeah. So I'd say it's a tie between those two things.
Okay. Cool, man. Change of lives, man. Um, what is the thing about you, Jimmy, that
most people don't understand about you that you feel like you wish they knew
more about you? Something maybe you feel misunderstood about or wish they, maybe
something you don't talk about publicly that you wish people knew more about you.
you don't talk about publicly that you wish people knew more about you?
That's a great question.
Um, I wish people knew more about, I mean, uh, we talk about it a lot in this podcast, but not everyone watches the podcast.
I do obviously 99% of my viewership just watches my videos.
Um, and I would say, I don't think people realize just how hard it is to do what we
do. I mean, it is nonstop all day, every day.
Um, like there's, there's a reason why no one else does what I do. And it's cause it's hard.. I mean, it is nonstop all day, every day.
Like there's a reason why no one else does what I do and it's cause it's hard.
It's really, really hard.
It's like, especially most people
once they make a couple million dollars,
they're like, why would I work that hard?
I'll just like, I'll keep working,
but like I'll enjoy my weekends.
I'll sleep nine hours every night.
I'll like be happy.
Like, and that's where you notice like an effect
where like creators will go like this,
like exponential growth and then they'll kind of teeter off
because it's like,
all right, like those are the people who are particularly money driven.
And then once they start to come into that money and they hit their number,
like they're like, why am I going as hard?
They're not, they weren't doing it because they loved it or because they
wanted to win or blah, blah.
Um, and so it's like, uh, yeah, it's just like getting here was just
an unfathomable amount of work.
I gave it like, I didn't do parties.
I didn't, I just work.
It's just what I do.
And, um, I think people.
Like, I mean, it's quite literally every second I'm awake, I'm thinking about, I
mean, it's like Jensen said, I'm either working or I'm thinking about working.
Right.
And like, it's literally that it's that over a very long period.
And, um, but on, so yeah, I don't like think people realize just how much
effort it took to be here, like, you know, um, just luck into it.
Like a lot of people will say it's luck, but it's like, was it luck that I spent
a thousand days in a row analyzing why videos perform better than others?
You know what I mean?
Like, cause I feel like if anyone actually did that with like actual
intensity and purpose, they would have, you know, yeah, exactly.
So a lot of things that people say are luck, cause I get that all the time,
especially from people who don't really know how I got here.
Um, I'm just like, Oh, I mean, point to one person who's put.
One 10th of the amount of time into this that I have and didn't
become successful, like you can't, you know, I'm like, it's like,
uh, the saying is like, uh, it takes 10,000 hours to master
something, but I, I think the saying should be, it takes a
hundred thousand hours to master something.
Cause like, what is 10,000 hours?
If you do 10 hours a day for 365 days, that's 3,600 hours in one year.
So you're saying it just takes 10 hours a day for three years to master something?
No, you could do something 10 hours a day for three years, come out the other end.
I did.
It took me seven years before anyone started watching my videos.
It's not 10,000 hours.
It's like, I mean, to be a little more reasonable, it's probably more like 30, 40,000 hours.
You know what I mean?
Like there's a world before I'm 40 where I'll be a hundred thousand hours deep into this.
You know what I mean?
And like no one else in the world will be able to say that
about their YouTube channel and creating content.
So yeah, but on the flip side,
I think that's just how I'm wired.
And I also don't think that kind of mindset works
for everyone.
Like, you know, there's like people who,
for whatever reason, we're just like,
our brains are like winning is the purpose of life
and winning is fun and winning is why I'm here
and I have a brain like that,
but other people obviously it's not and it's fine.
So if that's not your natural mind state,
you can't force it, but yeah.
Is it, when you say winning,
is it more about winning
and having the biggest channel and platform
or is it more about winning, making the most money?
Is it about winning, making the most impact on people?
Is it about all of it combined?
That's the thing, everyone tries to, this is. It's about all of it combined. Like what-
That's the thing.
Everyone tries to, this is what you'll see,
especially with public figures.
Everyone tries to boil their motivations
down to one single thing, but we're not simple creatures.
You can be motivated by multiple things.
And so, and when I say this, it's like,
it's like weird to some people.
I don't know why, like this isn't said more,
but everyone will be like,
that person motivated by money.
But then if you dug deeper on the surface,
you'd see, no, actually they're motivated by money, yes,
but they also want money so they can take care
of their family, they can spoil their kids.
They're technically motivated by money and family,
and they're motivated because this gives them purpose.
If not, they feel depressed when they're not working.
And then you'd be like, well, actually they're motivated
by like six things, but no one ever goes,
that person's motivated by six things,
and we all like to simplify it like this.
So for me, like, yeah, winning is obviously having
one of the biggest channels ever. It's also being able to, a lot of my friends and family work for me, it's like this. So for me, like, yeah, winning is obviously having one of the biggest channels ever.
It's also being able to,
you know, a lot of my friends and family work for me.
It's being able to take for them,
it's being able to take care of them.
It's being able to take care of all my employees.
It's being able to do something
that is mentally stimulating and challenging.
I could go on and on and list 30 reasons why.
But the thing is, all 30 of those things
point back to winning.
Winning allows all of them.
So yeah, but I'm sure some people will hear this and go,
okay, he's just motivated by money. Oh, he just cares about numbers, you know? Yeah, no, it's a lot of things. So yeah, but I'm sure some people will hear this and go, okay, he's just motivated by money.
Oh, he just cares about numbers, you know?
Yeah, that's a lot of things, many things.
There are something you said earlier
that I know you're really passionate and excited about,
which is Beast Games.
And it was a massive hit.
It hit all these world records,
most viewed show ever on Amazon,
all these different things, biggest game show,
cast prize, all these different things, right? show or cash prize, all these different things, right?
And you crushed it and yet you lost money.
Yeah.
You lost money, but you learned so much.
Yeah.
What was the biggest lesson you learned from season one
that you're gonna take into the next few seasons?
Yeah.
So yeah, like you said, Beast Games is our reality show
where we got a thousand contestants,
most contestants of any show in history,
double what anyone else had, learned why, it got a thousand contestants, most contestants of any show in history,
double what anyone else had, learned why.
It's a lot to manage that kind of people,
largest cash prize in history, largest sets in history.
We were just like, what if you make a reality show,
but just every, like we broke almost 50 world records.
So like, but everything is a world record.
People loved it, it resonated.
But yeah, it's like for the show, we built the city.
Like we literally went to a field,
nothing, built the city. It's crazy. So I learned a lot about building cities, obviously. show, we built a city. Like we literally went to a field. It's nothing. Built a city.
It's crazy.
So I learned a lot about building cities.
Obviously, I never built a city before.
So there's a lot of ways.
You did this. Exactly.
And even little things like
there are things that were out of our control.
Like when we were filming in Toronto,
there was the worst rainstorm in seven years.
And so that cost millions of dollars to fix
because it was just like the sets were flooded.
Even our ones inside the studios,
the water level came up so much that it went in the studios
and blah, blah, blah.
So there's stuff like that out of your control.
But then there's stuff in your control that I'm just
ignorant on like building a city.
Some of these sets were, I mean, just monstrosity.
Like we were like, one of our sets was over $10 million.
You know, where we had the thousand trap doors
at the intro where we're dropping.
They all drop in?
Yeah, because that's the world record for most trap doors
ever on a set. The world record for most towers on a that's the world record for most trap doors ever on a set.
The world record for most towers on a set.
The way it looks like.
World record for most people eliminated.
And the show.
Yeah, in a single episode we gave away the most money
in episode one ever, it was a bunch.
And so obviously learned a lot about building
a thousand trap doors and things like that.
So just because there was so many things
that had never been done before, it's just kind of like,
you don't really know what could go wrong until you do it.
So we learned a lot of lessons and I think hopefully season two
I don't know just cut it out if they tell me. I think I'm allowed to talk about
it now. We just wrapped filming season two. Obviously did not lose
money and did a lot better job because you know we learned our lesson and yeah
but it's you know if you're. What can people expect for season two
without giving away the secret?
Bro, I can tell you're off the bat.
In season one, there was a little too much randomness.
Like there's some games where, you know,
it's not the best person moved on.
It's like, it was a little bit of luck.
People didn't like that.
Most people were fine with it,
but the people who complained were like, you know,
I would want to see the person
who wins the largest cash prize in history be the person who deserved it,
not a person who got lucky in a couple of games.
So we made things way more skill-based.
And then it took like four episodes where you really,
because we had a thousand people,
where you really got to know and get invested in people.
Whereas most shows, like that's what they do.
So instead of a, we have less contestants.
And this time we're just way more focused
on like having you get to know them and get attached to them earlier
which is kind of obvious in hindsight.
So honestly, like those are the two biggest things
we're just more skill-based getting to know
the contestants more and besides that people loved it.
Wow. Season two is gonna have more money I'm assuming too.
You can't probably can't say, but there's probably
gonna be more money, more supplies.
There's a lot of money given away.
A lot of money given away.
And did you learn some things for season,
hopefully three, four, five?
Yeah, exactly.
I mean, just like our YouTube videos,
that you could go watch every,
you could go back and watch all our videos in reverse order
and you'll see every single video, something improves.
Every time you make a piece of content,
cause there's no such thing as perfection.
There's always stuff you can learn.
This is a question, we asked you what tenure
in the future self would tell you, you know,
what you'd tell your tenure in the future self would tell you,
what you'd tell your tenure in the future self.
But I'm curious if you get to win at every area of life
for the rest of your life,
and you get to live as long as you wanna live,
but for whatever reason, it's the last day on earth,
and you've achieved everything.
Every dream that you've said you wanna accomplish,
it happens in the future.
Friends, family, love,
kids, money, success, it all happens. But for whatever reason on the last day of your life,
way in the future, all of your content is erased. Hypothetical. Hypothetical. And no one has access
to your content anymore. But you get to leave one final message,
one final video that they would have access to.
And you get to share three lessons to the world
of everything you've learned.
It could be about money, life, business,
anything random or meaningful, whatever.
What would that final video be with three lessons?
I wouldn't even make it three, I'd just make it one.
Which I think most people need to prioritize more.
And it's the reason why I'm here,
it's what we talked about earlier.
You are who you surround yourself with,
the five people you talk to the most
are gonna determine how successful you are,
how unsuccessful you are.
I went through a stint where I had a couple friends
who were into cars.
I bought like a BMW, I hate cars, I ended up selling it.
Why am I doing this?
And I'm like, wow, it's just because people are around,
we're just talking about cars a lot.
And then I ended up thinking that was cool when I was an 18 year old and then I'm 20, I'm like, why do I's just because people are around we're just talking about cars a lot. And then I ended up thinking that was cool.
I was an 18 year old and you know, then I'm 20.
I'm like, why do I own this?
Like, I don't care.
And it just showed me like, wow, it really,
I'm very, very much influenced by the people around.
Oh, we all are.
I'm just very cognizant of it.
And I noticed when I'm around people more and more,
I start to use some of the vocabulary,
I start to, you know, people,
if we're on like a really long shoot,
it's like day eight, you know, we're 14 hours in
and everyone around starts complaining. I start to complain. I start to get into head space and it's like day eight, you know, we're 14 hours in, and everyone around starts complaining.
I start to complain.
I start to get in a head space where it's like,
this isn't fair, this is what I wanna do.
But if I'm around people who are like,
yo, let's get it, people are gonna love this stuff
or film a great content, I'm like, let's go.
Like, you're not gonna outwork me, bring it on.
And so it's just like, really pay attention
to who you're around and like just accept that
they will determine how successful you are.
And if you're cool with being as successful as your five friends that you talk about to the most,
then you're good. But if you want to be an overachiever, it's just not going to happen.
Like if I didn't do that mastermind with five other obsessed freaks and I just hung out with
five people from my high school, I mean, I would have 5 million subscribers. I might be a fraction
as successful as I am. It's literally just as simple as that. Choose the people you surround yourself with wisely as a mastermind of trustful individuals
that support you and elevate you.
That's what I'm saying. Support and elevate,
but honestly, for me, the big thing is surround yourself
with other freaks that are obsessed.
Obsessed, obsessed, obsessed.
If it is, if what you want to be in life,
this person thinks about it all day,
dreams about it every night, talks about it nonstop,
then you guys, like they're helping
you, but you're also helping them.
It is a mutual beneficial thing.
Like, and if you find the four most obsessed people
in the world that you can get your hands on, on that topic
and you talk to them every day and you're around them
constantly, there's just no world that the version of you
that does that is not exponentially better and further
along two years later, theoretically, than the version
of you who isn't.
I mean, it is a monster of a difference.
There's no doubt in my mind.
And it's not a thing that requires money.
It's not a thing that requires to have a rich father
or anything.
It is a thing that is fully in your control
and you just gotta make it happen.
You control who you're friends with.
You control who you hang around
and you control if you're constantly leveling up
that friend group or if you just stay content.
That's it, man.
I wanna acknowledge you one more time
before I ask the final question
and make sure everyone gets,
I'm not gonna show the number,
make sure you donate right now, TeamWater.
TeamWater.org, let's go.
What are this drops?
I'm going to be refreshing the new donations.
I better see your names.
Let's go.
You guys are rich.
I know you're rich.
Exactly.
So make sure you make a donation, TeamWater.org.
We'll have it linked up everywhere.
Use the hashtag TeamWater,
trying to raise $40 million to access for 2 million people to have clean
water for decades to come. And again, I want to acknowledge
you, Jimmy for caring deeply about human beings. I know you
get a lot of criticism. I know there's some people that are
frustrated by your work style. Sometimes your obsession for
greatness and like your demands that you have on people.
I know there's people that, you know,
get frustrated with that sometimes,
but you are doing so much good in the world.
And I wanna acknowledge you for just constantly
being driven to create content that serves people.
Constantly driven to elevate other creators
and empower them to get donations for causes as well.
Cause a lot of creators don't think that way.
So I'm grateful for you leading the way.
I'm grateful for you.
This makes me so uncomfortable.
Thank you.
I'm grateful for you donating your money
and caring enough to give a lot of your money away to people.
And it's really cool, man.
I hope that you do more of this.
And if I can support and school of greatness
and team greatness can support in any way, reach out to us. We hope that you do more of this. And if I can support and School of Greatness and Team Greatness can support in any way,
reach out to us.
We're a resource for you as well.
Obviously we're not donating as much as you are,
but we are here to serve the best way we can
for the rich people that watch us.
Yes.
Yeah, you're donating more than you know
by telling these guys.
Exactly.
Oh, there's some billionaire watching this
that's gonna give a hundred thousand years
of clean water to people in need.
Let's go. I wanna see who does it.
Okay.
And with that, I have one final question for you.
All right, final question.
Final question is, what is your definition of greatness?
What is my definition of greatness?
I mean, it's what we said before,
like can someone be successful while being fit
and having a great relationship with their kids?
I mean, if you have all three of those, really what else is there? You know? Yeah
that's great. Or I guess I would change it from kids to family. Great relationship
with your family. I guess fit to just overall healthy, you know, it's more than
just fitness, blah blah. And then yeah successful. Make sure to follow MrBeast
on YouTube and everywhere MrBeast is. Donate. Jimmy, thanks so much for
being here. Yeah thank you for having me. Appreciate it.
Oh, it wasn't as good as the first one,
but we'll take it.
All right, I'm taking this check, no tasting vaccines.
That's good, man, it's good.
I'm kidding, I'm kidding.
I have a brand new book called Make Money Easy.
And if you're looking to create more financial freedom
in your life, you want abundance in your life,
and you want to stop making money hard in your life, but you to make it easier you want to make it flow you want to feel
abundant then make sure to go to makemoneyeasybook.com right now and get
yourself a copy I really think this is going to help you transform your
relationship with money this moment moving forward. I hope you enjoyed today's
episode and it inspired you on your journey towards greatness make sure to this moment moving forward. then make sure to subscribe to our greatness plus channel exclusively on Apple podcast share this with a friend on social media and
Leave us a review on Apple podcast as well. Let me know what you enjoyed about this episode in that review
I really love hearing feedback from you and it helps us figure out how we can support and serve you moving forward
And I want to remind you of no one has told you lately that you are loved
You are worthy, you are worthy
and you matter.
And now it's time to go out there and do something great.
