How Popular Pays' SafeCollab Tool Protects Brands
Episode Date: December 14, 2024Tod speaks with Corbett Drummey, co-founder of the influencer marketing platform Popular Pays about the clever new brand safety system they’ve built i...
Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1259 episodes transcribedTod speaks with Corbett Drummey, co-founder of the influencer marketing platform Popular Pays about the clever new brand safety system they’ve built i...
A wrap-up of the most important developments in the world of digital marketing over the past five days.✅ Take the survey.📰 Get our free daily newsle...
Our Google Ads correspondent Jyll Saskin Gales joins Tod to discuss the latest updates in Google Ads. Highlights:The new message asset allows WhatsApp...
How a TikTok ban will affect YOUR ad campaigns and social media reach. New incentives for agencies to use Google ads because, well, the math wasn'...
Why is an entire category of TikTok Ads at Risk? Google is now Hiding a metric they've had since day one , a massive Meta Bug Disrupts Financial S...
Marketers ruined Black Friday; here's how we can fix it. Why is an entire category of TikTok Ads at Risk? Google is now Hiding a metric they'v...
Changes are coming to this podcast and our newsletter starting next week. Today, Tod lets you in on the big secret.📰 Get our free daily newsletter📈...
Google’s crown jewel — will it soon be for sale? LinkedIn spills the tea on data-driven ads. Threads gets a facelift for the followers-first crowd. An...
Is ChatGPT the new MVP of search marketing? Instagram says #NoMore. TikTok gives influencers a doppelgänger. Why Google has killed off the Page Experi...
If you manage your brand’s social media channels – particularly the replies to your post — you’ve probably seen the comments. One person complains abo...
Today, we are bringing you a special sample episode of the Founders Forum podcast — a fantastic show for senior marketers and DTC media buyers, discus...
Shorts get a boost with Google’s latest ad tools. YouTube comments get hyperlinked, fueling Google Search. Ads could be coming to Threads sooner than...
Shopify reports massive revenue growth. Australians might soon find their social media rated 16+. Brands brace for a mobile shopping surge this holida...
Google unlocks A/B testing in Performance Max. Advertising in italics could boost your sales by 30%. Pinterest’s revenue grows… just slower. And Amazo...
This is an episode from the Inside Google Ads podcast, by our Google Ads correspondent Jyll Saskin Gales [affiliate link]. Be sure to subscribe free w...
Should your ad copy stay or should it go? TikTok hits a wall in Canada, shutting down operations. Reddit's booming user growth is calling brands—b...
Big-name brands are missing the mark on social media. A popular TikTok video editor moves into retail. Meta shakes up ad displays. And an election ad...
Election ad surge forces brands to go big or go home, Threads comes for X with 275 million users, and Amazon’s ad growth outperforms its overall sales...
Brands take on election marketing. A Bezos-backed startup sets its sights on Amazon. While ChatGPT takes on Google with search….Today’s story links.📰...
Google on the hotseat after it admits a rep made ad campaign changes without the advertiser’s knowledge. Platforms report a generally strong Q3. One a...