Meta's "Marketing Experts" Are Back (and Worse Than Ever)
Episode Date: November 8, 2022Don't believe the emails — despite what Meta says: Your ad campaigns are probably just fine. Also: Some interesting advances in AI-generated marke...
Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1269 episodes transcribedDon't believe the emails — despite what Meta says: Your ad campaigns are probably just fine. Also: Some interesting advances in AI-generated marke...
Streaming TV takes a bite out of mobile ad budgets... Will Mastodon ever be a brand-friendly platform? Layoffs looming at Meta. YouTube will let you g...
Google kills off an audience tool — we have expert analysis. TikTok admits its Chinese employees can see your data. Tumblr tries to entice Twitter def...
Amazon merchants may soon get a bucket load of cash — with almost no strings. Snapchat and Amazon partner up on augmented reality. Everyone's back...
The real reasons brands are bailing out of Twitter. You'll pay to use colour in Photoshop now. Instagram's new plan means more data, but also...
Ghosts and goblins in the machine — Instagram is haunted by a nasty global bug. Facebook admits it has work to do after a study found its image recogn...
Finally, the ad economy storms clear just enough to shine sunlight through for two platforms. Also: An embarrassing leak from Amazon... You'll pay...
It's D-Day at Twitter, and Elon Musk has a special message for digital marketers. Also: The disappointing numbers we expected from Meta are here....
Will Apple's move this week force Meta to start charging 30% more for ads? Also: Where did the tweeters go? More bad news for digital ad revenues....
Don't believe the hype — there's nothing new in Meta's new ad terms. Also: Why are so many Shopify stores closing? Zuckerberg under fire f...
Are your marketing emails going to Gmail spam? Here's the solution: Sue Google. Also: Inside the miserable job of being a TikTok moderator, the ne...
Meta's Phantom ads are now promoting offers that do not exist any more — and your brand may be caught up in it. Also: What science says is the per...
One more reason to get your products into Merchant Centre... YouTube expands shoppable video. Facebook Groups get Reels and new admin tools... why a t...
Is it smarter machine learning or a dumbing down? TikTok's new ad product is all about automation. Plus: Is that music on Pinterest pins? Why the...
Strike two — is Google running out of chances to steer the cookieless future? Meta is forced to sell off one of its acquisitions. Walmart joins the in...
$15 billion and counting and Meta's virtual worlds are ghost-towns. Also: California tightens the screws on marketing data. Pinterest adds a Conve...
YouTube pulls targeting options from conversion campaigns... Facebook kills off an ad placement... Netflix's ad tier details are finally out... Tw...
TikTok wants to give you six seconds for free... a study finds most marketing agencies secretly outsource their work now... Amazon's Prime Day pre...
Another day, another data protocol — this time, Google thinks it's cracked the code (again)... More shoppers say they'll use debt to buy gifts...