Today in Digital Marketing

Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.

1259 episodes transcribed
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Business

The Fatigue Countdown

Episode Date: August 29, 2024

Overperforming in the overwhelm: Consumers say they're bracing to drown in holiday ads — but they have suggestions on how you can break through th...

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Business

The Great Ad Headline Heist

Episode Date: August 28, 2024

Political campaigns are manipulating news headlines for votes — and how you can do the same for your own ad campaigns for fun and profit. Also: If you...

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Business

Enjoy the Silence

Episode Date: August 15, 2024

Meta makes a big change to conversions — but you probably didn't hear about it. Why does Meta keep these changes such a secret? Also: LinkedIn wan...

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Business

Correctile Dysfunction

Episode Date: August 14, 2024

Correctile disfunction: The audacious new plan being floated to remedy Google's monopoly. Meta kills off a popular transparency tool. Disappearing...

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Business

The Subtraction Principle

Episode Date: August 7, 2024

Two prices, one answer — where do you put your discount? Media buyers rethink X after the platform sues an advertiser coalition. Questions about how e...

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Business

Blue Monday

Episode Date: August 6, 2024

The U.S. declares Google an illegal monopoly. What's next for one of the world's biggest ad platforms? Netflix's ad prices keep dropping....

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Business

When Brat is Not Brat

Episode Date: August 2, 2024

The risks of jumping on board a fast trend. Amazon's warning could fortell a slow quarter for us all. Google hates tax laws, and you'll pay be...

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Business

Move Fast and Cancel AI

Episode Date: July 31, 2024

Back to the drawing board — Meta kills celebrity chatbots. The Performance Max change we all wanted is here. New data on where young people start thei...