Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1259 episodes transcribedA special edition today: Everything you need to know about the California Consumer Privacy Act. Simon Poulton (@SPoulton) from WPromote joins Tod for...
Facebook finally adds custom metrics directly in the Ads Manager dashboard… YouTube explains why your brand’s most popular videos get the lowest engag...
So you checked your Facebook ad manager and, wait a minute… why are the metrics from an entire state just missing? You’re not alone. Thousands of digi...
Today: Who is John Smith and why is he messing up your web site analytics? If your brand’s web site is jumpy, Google plans to penalize you… Facebook s...
Christmas comes early to e-commerce brands, and you can thank Covid-19 for that… how a change to Facebook’s algorithm might affect your company’s blog...
T-minus two days before the big Facebook ad boycott. Is YOUR brand ready? Plus: What LinkedIn thinks should be your company’s next blog post… Google i...
Facebook is scrambling to contain the damage being done by a planned July boycott of all Facebook and Instagram advertising. Now, one of the planet’s...
Instagram gets closer to building a TikTok clone in its main mobile app… YouTube makes creating videos a bit easier… Facebook will gladly host your on...
More ad inventory on Twitter SHOULD mean better days ahead for brands that advertise there…. Google’s loss of ad revenue appears to be Facebook’s gain...
A new study on marketing webinars…. Google is testing a strange addition to business search listings… Did brands go OVERBOARD when it came to their su...
A new way to target people likely to BUY things from you on Facebook… Spotify’s clever new ad format might help you drive more sales… How to get all t...
Today: The Google Guarantee and how it might get you more customers…. Facebook increases its video ad inventory…. Finally, links in Instagram captions...
Today: The Google Guarantee and how it might get you more customers…. Facebook increases its video ad inventory…. Finally, links in Instagram captions...
Many direct to consumer advertisers reporting numbers from their Facebook ad campaigns are just abysmal. Also today: targeting parents may become easi...
Google appears to be scraping web sites and Facebook pages to discover the real names of some business owners, and then putting those names right on t...
It’s perhaps one of the worst kinds of mistakes you can make as a digital marketer. Believing you had more results than you actually did. And Facebook...
Google added something product marketers will appreciate… there’s new brand experience format available on Snapchat… Seems to be a lot of bugs out the...
Some big changes to ad campaigns over on Google — especially if you are in certain categories. I know you thought you knew the restrictions to your ad...
Facebook is finding itself at the heart of a number of controversies these days, not the least of which is whether to leave the U.S. president’s posts...
It might be one of the most requested features that digital marketers have had for Facebook in years. And now, that feature is rolling out. But… it’s...
