Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1269 episodes transcribedFacebook's new test will take even more of a chunk out of your already puny organic reach. The popular web format that's on its way out. The m...
Will Facebook's tiny new labels boost your holiday sales? We have the first look at Spotify's self-service ads platform. Google adds demand fo...
Batten down the hatches — a new Google update is rolling out. Snapchat has some new toys for media buyers. Facebook totally isn't doing anything s...
Your Google ads just got a lot better — as long as you've got $50-grand to spend. Pinterest sets up shop in the future. YouTube outlines its plans...
Why is one of the world's largest brands running ads for other companies — and why are those companies hating it? Also: Facebook rolls out more wa...
What is a Fractional CMO?In this special weekend edition, Tod speaks with Casey Stanton of CMOx on the topic of how you can transition or bolster your...
A huge study on clickthrough rates finds consumers are clicking less. Instagram gets ready to pay for your Reels. The most-viewed posts on Facebook ar...
While Google Ads Giveth, Facebook Taketh Away. What is the marketing connection between Boomers and leather skirts? YouTube's solution to disliked...
Bing's new feature might be good for shoppers, but is it good for you? Also: Do consumers blame your brand for the supply chain issues? Twitter Fl...
If there's a Facebook exodus, why are marketers staying? Those AI-Generated Blog Posts May Get the Thumbs Up from Google Soon. Snapchat Goes Full...
A big platform continues to shed users... Is Wayfair's new digital ad campaign decent or desperate?... What does Gen Z really want from your marke...
Is it finally here — a version of Facebook without ads? Also: You'll be able to do much more with a tweet soon, YouTube borrows from — well, guess...
What is a person, exactly, and how will Facebook count its new Multiple Profiles test? Also: A strange change to how Google ranks your videos... Yet a...
Welcome to the era of the six-week learning phase — we'll break down everything Google had to announce today around its new Performance Max campai...
New ways to manage your Google conversions... Why the supply chain issues are going to hit the smaller players hardest... Pinterest joins the liveshop...
CORRECTION: In this interview, the guest indicates that Brand Metrics is in a closed beta. In fact, it’s an open beta and available to customers.• Get...
The secret to one DTC brand's huge improvements in their ad campaigns is something you could be doing, but probably aren't. Also: Everyone is...
Facebook has a new name. How an old brand is trying to attract younger customers. Can media buyers capitalize on the potential of connected TV? And is...
In the battle between Instagram and TikTok — has Zuckerberg taken the lead? Also: All that work you did for Core Web Vitals — did it matter? TikTok ha...
The numbers are out and all the platforms are doing just fine, thankyouverymuch! Also, the fight for young users on social media. Amazon adds a lot mo...
