Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every Tuesday: A deep-dive episode into one specific digital marketing topic.
1269 episodes transcribedFacebook ads are costing more these days. Livestreaming is set to revolutionize e-commerce. Pinterest has an eye on what themes your next campaign sho...
YouTube says video views of its TikTok clone are way up — so why are those results disingenuous? Also, Google's ad sales make a strong recovery, w...
Facebook ROAS is up today — in some cases, way up. But as Queen said: "Is this the real life? Is this just fantasy?" Also: American regulators...
On the eve of Apple's tracking changes, TikTok is creating an entirely new ad campaign format just for iOS users... Some advice on how to increase...
What Facebook's algorithm update means for your organic content... Amazon moves into another bricks-and-mortar category... Why has influencer mark...
Six days and counting. Apple's change to app tracking is on its way. Are you ready? Also, does Google reduce your rank in search if you don't...
YouTube's newest sponsorship option could be a game-changer... how has COVID affected email marketing... Google clamps down on another industry......
Facebook pulls yet another analytics tool used by marketers... The biggest challenge yet to Google's new cookie-replacement... Core Web Vitals is...
Facebook Giveth, and Facebook Taketh Away… Behind the scenes at Pepsi’s remarkable digital transformation, why your online store is scaring off people...
The study that will tell us if machine-learning was a mistake all along… Facebook’s idea of helping your business is to send people to your competitor...
A new alliance between two huge marketing data providers…. Instagram engagement levels off…. Here we go with the hiding Likes again… and an easier way...
Where are the good CPMs? On YouTube — when you don’t use any video in your ads. Also: TikTok’s demographics are broadening, a clever marketing campaig...
The biggest threat to digital agencies may be their clients… Why a privacy-focused browser is now waiting for Google’s permission… Buffer adds Faceboo...
Early numbers suggest the IDFA apocalypse may not be as bad as we thought… gender-equality progress is being made in CMO roles… and what Facebook is b...
If you sell any products on your website, today’s Google update was a big one… Twitter makes things simpler for media buyers… Snapchat dives even deep...
Amazon’s ad business is much bigger than you ever thought… Why Google will keep reviews up even if an employee writes it… Reddit launches a resource s...
Microsoft wants your Google ads — and just made it easier to switch… How has COVID changed your customer personas?... TikTok’s new agency deal is a ki...
A major Supreme Court ruling will have effects on the digital marketing space, Pinterest goes B2B, TikTok is rolling out a web-based editor for market...
Facebook says it will close its Analytics tool, and nobody’s sure why…. Getty Images buys the popular free image site Unsplash… Digital ad sales will...
The Lands End clothing brand has banned alpaca fleece... is Alberta Canada the next hotspot for raising llamas?... a rare black alpaca born in Scotlan...
